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href="https://auslander.expert/linkbuilding/" data-title="Размещение ссылок на трастовых зарубежных ресурсах"><span>Размещение ссылок на трастовых зарубежных ресурсах</span></a></li> </ul> </li> <li id="menu-header_4-7373" class="menu-item menu-item-type-post_type menu-item-object-page cz" data-sub-menu=""><a title="Что такое AEO" href="https://auslander.expert/chto-takoe-aeo/" data-title="AEO"><span>AEO</span></a></li> <li id="menu-header_4-7493" class="menu-item menu-item-type-post_type menu-item-object-page cz" data-sub-menu=""><a title="мегакомбайн для создания контента и SEO" href="https://auslander.expert/xgptwriter-megakombain-dlia-sozdaniya-kontenta/" data-title="XGPT"><span>XGPT</span></a></li> <li id="menu-header_4-2991" class="menu-item menu-item-type-post_type menu-item-object-page cz" data-sub-menu=""><a title="Продвижение за рубежом — Кейсы" href="https://auslander.expert/seo-za-rubezhom-recent-projects/" data-title="Кейсы"><span>Кейсы</span></a></li> <li 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aria-hidden="true"></i></div><div class="cz_elm custom_header_4_right_6 inner_custom_header_4_right_1" style="margin-top:20px;margin-bottom:20px;">Insert shortcode or HTML</div></div></div></div></div></header><div class="page_cover" aria-hidden="true"></div><div id="page_content" class="page_content mt0 mb0" role="main"><div class="row clr"><div class="s12 clr"><div class="cz_is_blank clr"><div class="cz_post_content clr"> <div class="wpb-content-wrapper"><div data-vc-full-width="true" data-vc-full-width-init="false" class="vc_row wpb_row vc_row-fluid vc_custom_1706294562103 vc_row-has-fill"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="cz_gap clr hide_on_mobile" style="height: 50px"></div><div class="cz_gap show_on_mobile clr" style="height: 20px"></div></div></div></div></div><div class="vc_row-full-width vc_clearfix"></div><div data-vc-full-width="true" data-vc-full-width-init="false" class="vc_row wpb_row vc_row-fluid vc_custom_1706284030271 vc_row-has-fill"><div class="wpb_column vc_column_container vc_col-sm-8"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="cz_gap clr" style="height: 50px"></div> <div class="wpb_text_column wpb_content_element"> <div class="wpb_wrapper"> <h1><span style="color: #ccffff; font-size: 30px;">SEO за рубежом</span></h1> <p> </p> <p><span style="color: #ffffff; font-size: 18px;">Хочется, чтобы о вашем сайте узнали в Европе и за океаном? Вам не нужно понимать, как работают алгоритмы Google в США или что ищут пользователи во Франции — это моя работа. Меня зовут Дмитрий, и я вместе с международной командой <span style="color: #ff4745;">DV</span>MAGIC помогаю сайтам зазвучать на других языках так, чтобы их слышали. </span></p> <p><span style="color: #ffffff; font-size: 18px;">Продвижение — это не про красивые фразы и переводы. Ваш сайт должен говорить с клиентами на «их языке» — и я сейчас не только о грамматике. Где-то пользователю важна скорость загрузки, где-то структура, а где-то нужно учесть поисковые привычки: в Канаде и Америке ищут иначе. Придётся копнуть глубже — в культуру, запросы, привычки и региональные особенности.</span></p> <p><span style="color: #ffffff; font-size: 18px;">Мы не обещаем магию (хотя иногда IT — похоже на колдовство). Мы делаем реальную работу: анализируем, находим слабые точки, подбираем ключевые слова, настраиваем техническую часть, пишем тексты. Да, на это уходит время. Да, придётся поработать над ссылками, чтобы ваш сайт считал надёжным и Google, и клиенты. Но если вы готовы стать заметными там, где это по-настоящему нужно, мы тоже готовы.</span></p> </div> </div> </div></div></div><div class="wpb_column vc_column_container vc_col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"><div id="cz_49853" class="cz_49853 cz_image clr cz_image_no_fx center_on_mobile"><div class=""><div class="cz_image_in"><div class="cz_main_image"><img fetchpriority="high" decoding="async" width="300" height="300" 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https://auslander.expert/wp-content/uploads/2024/01/seofreelancer-100x100.jpg 100w" sizes="(max-width: 300px) 100vw, 300px"></noscript></div></div></div></div></div></div></div></div><div class="vc_row-full-width vc_clearfix"></div><div class="vc_row wpb_row vc_row-fluid"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="cz_gap clr hide_on_mobile" style="height: 50px"></div><div class="cz_gap show_on_mobile clr" style="height: 20px"></div></div></div></div></div><div class="vc_row wpb_row vc_row-fluid"><div class="wpb_column vc_column_container vc_col-sm-8"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="cz_gap clr hide_on_tablet hide_on_mobile" style="height: 0px"></div><div class="cz_gap show_on_tablet clr" style="height: 30px"></div><div id="cz_22842" class="cz_22842 cz_title clr cz_title_has_border cz_title_ba_line cz_title_pos_inline"><div class="cz_title_content"><div class="cz_title_line cz_line_before_title"><span>_</span></div><div class="cz_wpe_content"><h2><span style="font-size: 40px;"><span style="font-size: 36px;"><span style="color: #ff4745;">SEO за рубежом</span> — Продвижение которое приносит результаты</span> </span></h2> <p> </p> <p>Хотите, чтобы вас находили где-нибудь в Лондоне, Лос-Анджелесе или Мельбурне? Тогда давайте разберёмся, как работает международное продвижение. Просто перевести сайт на другой язык — недостаточно. Клиенты в каждой стране ищут по-своему, у них свои привычки, контексты и даже моменты, которые раздражают (никто не любит сайты, которые грузятся медленно — особенно в Канаде, где скорость важна).</p> <p> </p> <p>Мы с командой <span style="color: #ff4745;">DV</span>MAGIC давно продвигаем сайты на разные рынки. Английский? Испанский? А может, что-то сложнее, вроде польского или французского? Никаких проблем. Работали — знаем, на что смотреть. Здесь не получится просто скопировать стратегию из одной страны в другую. Кто-то ищет «автозапчасти недорого», а кто-то “cheap car parts” — звучит одинаково, но строится иначе.</p> <p> </p> <h3>А что насчёт глобальных рынков?</h3> <p> </p> <p>Жители США, Австралии или Великобритании ищут руками. То есть в Google или Bing (да, в мире этой поисковой системой люди действительно пользуются). Причём запросы у каждого свои: кто-то спрашивает напрямую, кто-то строит длинные конструкции, а кто-то тыкает на голосовой поиск. И ваш сайт должен попасть в выдачу. В идеале — в топ.</p> <p> </p> <p>Но международное продвижение не начинается со списка ключевых слов. Нет. Вначале мы изучаем рынок: смотрим, как устроены конкуренты. Проверяем, какие запросы популярны, а по каким лучше не тратить ресурсы (есть запросы, где обогнать гигантов нереально). Ловим тренды. Только потом приступаем к работе.</p> <p> </p> <h3>Так как это работает?</h3> <p> </p> <p><strong>Техническая оптимизация</strong> — это обязательная часть. Звучит скучно? Да, наверное, так оно и есть. Но хотите знать, почему ваш сайт никто не видит? Возможно, потому что он слишком медленный. Или структура запутанная. Или мобилка выглядит так, будто ей три года никто не занимался.</p> <p> </p> <p><strong>Или дело в контенте</strong>. Алгоритмам важно, чтобы <a href="https://auslander.expert/xgptwriter-megakombain-dlia-sozdaniya-kontenta/" title="контент">контент</a> был не просто релевантным, а полезным для реальных людей. Мы не нашпиговываем ключами тексты — пишем понятный и живой контент, адаптированный под каждого клиента. Для Испании? Используем сленг, который актуален там. Для Франции? Учитываем культурный подтекст.</p> <p> </p> <p><strong>А ещё нужны ссылки</strong>. Не сотня низкокачественных линков с сомнительных площадок, а пара десятков действительно проверенных. Google доверяет релевантности таких источников, значит, вы становитесь заметнее.</p> <p> </p> <h3>Какие результаты?</h3> <p> </p> <p>✅ <strong>Бренд начинают находить в нужных странах</strong>. Увеличивается органический трафик. Лояльность бренду растёт.<br> ✅ <strong>Модель работает на конверсии</strong>. Люди не просто просматривают сайт, а оставляют заказы. Или подписываются. Или хотя бы читают дальше.<br> ✅ <strong>Экономия на маркетинговых кампаниях</strong>. Иностранное SEO не требует ежедневного вливания денежных средств. Вложили разумно — результат идёт долго.</p> <p>Если у вас есть чёткая цель выйти на международный рынок, начинать нужно с хорошей стратегии. Не наскоками. Не наугад. А с учётом специфики вашей аудитории.</p> </div></div></div></div></div></div><div class="wpb_column vc_column_container vc_col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="cz_gap clr hide_on_tablet hide_on_mobile" style="height: 0px"></div><div class="cz_gap show_on_tablet clr" style="height: 30px"></div></div></div></div></div><div id="request_quote" class="vc_row wpb_row vc_row-fluid"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="cz_gap clr hide_on_mobile" style="height: 110px"></div><div class="cz_gap show_on_mobile clr" style="height: 50px"></div></div></div></div></div><div class="vc_row wpb_row vc_row-fluid vc_custom_1698960789592 vc_row-has-fill"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="cz_gap clr" style="height: 25px"></div><div id="cz_59131" class="cz_59131 cz_title clr cz_mobile_text_center cz_title_pos_inline tac"><div class="cz_title_content"><div class="cz_wpe_content"><h2 style="text-align: center;">Раскрутка сайта в Европе, США, Канаде, Австралии, Новой Зеландии</h2> </div></div></div><div class="cz_gap clr" style="height: 100px"></div></div></div></div></div><div class="vc_row wpb_row vc_row-fluid"><div class="wpb_column vc_column_container vc_col-sm-4 vc_col-md-4"><div class="vc_column-inner"><div class="wpb_wrapper"><div id="cz_54597" class="cz_54597 services clr style11 left"><div class="service_img"><img decoding="async" width="48" height="48" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAADAAAAAwCAYAAABXAvmHAAAACXBIWXMAAA7EAAAOxAGVKw4bAAAAP0lEQVRoBe3QgQAAAADDoPlTH+SFUGHAgAEDBgwYMGDAgAEDBgwYMGDAgAEDBgwYMGDAgAEDBgwYMGDAwMvAACQwAAGOmK4WAAAAAElFTkSuQmCC" class="service-icon attachment-thumbnail lzl" alt="Продвижение англоязычного сайта. Продвижение в Англии, США" title="SEO-Продвижение англоязычного сайта в США, Англии. Продвижение на английском" data-lzl-src="https://auslander.expert/wp-content/uploads/2022/06/seo-uk.jpg"><noscript lzl=""><img decoding="async" width="48" height="48" src="https://auslander.expert/wp-content/uploads/2022/06/seo-uk.jpg" class="service-icon attachment-thumbnail" alt="Продвижение англоязычного сайта. Продвижение в Англии, США" title="SEO-Продвижение англоязычного сайта в США, Англии. Продвижение на английском"></noscript></div><div class="service_text"><h3>Англоязычое SEO</h3><div class="cz_wpe_content"><div style="line-height: 1.6;"><span style="font-size: 18px; color: #666699;">SEO продвижение <a href="https://auslander.expert/prodvizhenie-angloyazychnogo-sayta/" title="англоязычных">англоязычных</a> сайтов, в США, Канаде, Англии, Австралии, Новой Зеландии.<br> </span></div> </div></div></div><div id="cz_45742" class="cz_45742 services clr style11 left"><div class="service_img"><img decoding="async" width="48" height="48" src="data:image/jpeg;base64,/9j/4AAQSkZJRgABAQAAAQABAAD/2wBDAA0JCgsKCA0LCgsODg0PEyAVExISEyccHhcgLikxMC4pLSwzOko+MzZGNywtQFdBRkxOUlNSMj5aYVpQYEpRUk//2wBDAQ4ODhMREyYVFSZPNS01T09PT09PT09PT09PT09PT09PT09PT09PT09PT09PT09PT09PT09PT09PT09PT09PT0//wAARCAAwADADASIAAhEBAxEB/8QAGgAAAgIDAAAAAAAAAAAAAAAABQcABgECBP/EAC8QAAIBAwEFBgYDAQAAAAAAAAECAwAEEQYFEiExcTJBUWFysSIzUpHB8BMUgaH/xAAZAQACAwEAAAAAAAAAAAAAAAAEBQIDBgf/xAAhEQACAQQBBQEAAAAAAAAAAAABAgADBBESBRMhMUFRsf/aAAwDAQACEQMRAD8AZtCL3bIina1sYWu7hThwpwkfqb8VpqDaDW0cVpA+5NcEjeHNEHM9fChcM8cKJFCoRFIwo6/9NQZvQgla4CnUSxlbpu1Oq+Sry+9QLdL2Zw2O5l5/aty3GoGqcLEFbO1As1wLTaMDWdyxwoY5ST0t4+VHaX891FPG8UwDxkkEHr+8aP6V2q13HNZXEhee2Iw55uh5E+f731UlTJwYxurMovUUdoD1JcM2oZiDn+EKgH+Z/NcS3JLp6hXXqeIxbenJHCQK4+2PcULT5qeoVWxOTMVXZhXOfsYpb4j1qBq1bmetQUTNIPUVz3RDuCT2jRHSV08ep7dieE29G3TGfcCgknzG60Y0fAZ9S2uOUe9I3QDHuRS1CdxNxdqgtWz8l11Rstr61W4t13p4M/CObr3jr4VSo8F0I+oU06A7V05Bezf2bZhBPnebhlX6jx86NdM9xObXdn1G3TzO5u0agrLJODloSc/SQawqTt2YSPUQKtjERSSHEj+o+9MTRexX2fZtd3Klbi4AwpHFF8D5nnWdiaRtrCYXV24ubgHKgjCIfId5qzd1DUaOp2MdcjyYrIKVPx+z/9k=" class="service-icon attachment-thumbnail" alt="Продвижение сайта в Италии, в Европе на итальянском" title="раскрутка сайта Италия, Европа"></div><div class="service_text"><h3>SEO Италия</h3><div class="cz_wpe_content"><div style="line-height: 1.6;"><span style="font-size: 18px; color: #666699;">SEO-продвижение сайтов на итальянском в Италии, Швейцарии. Раскрутка мультиязычных сайтов.</span></div> </div></div></div></div></div></div><div class="wpb_column vc_column_container vc_col-sm-4 vc_col-md-4"><div class="vc_column-inner"><div class="wpb_wrapper"><div id="cz_52694" class="cz_52694 services clr style11 left"><div class="service_img"><img decoding="async" width="48" height="47" src="data:image/jpeg;base64,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" class="service-icon attachment-thumbnail" alt="Продвижение сайта во Франции в Европе" title="Раскрутка сайта на французском европа"></div><div class="service_text"><h3>SEO Франция</h3><div class="cz_wpe_content"><div style="line-height: 1.6;"><span style="font-size: 18px; color: #666699;">Продвижение сайтов на французском, во Франции, Бельгии, Швейцарии, Канаде и др.</span></div> </div></div></div><div id="cz_19707" class="cz_19707 services clr style11 left"><div class="service_img"><img decoding="async" width="48" height="48" src="data:image/jpeg;base64,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" class="service-icon attachment-thumbnail" alt="Продвижение сайтов в Испании, Европе и Латинской Америке" title="Раскрутка сайтов Испания. 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color: #666699;">SEO оптимизация сайтов на немецком в Германии, Австрии, Швейцарии и Европе в целом.</span></div> </div></div></div><div id="cz_56246" class="cz_56246 services clr style11 left"><div class="service_img"><img decoding="async" width="48" height="48" src="data:image/jpeg;base64,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" class="service-icon attachment-thumbnail" alt="Продвижение сайта в Польше" title="Продвижение сайта Польша"></div><div class="service_text"><h3>SEO Польша</h3><div class="cz_wpe_content"><div style="line-height: 1.6;"><span style="font-size: 18px; color: #666699;">Раскрутка сайтов в Европе на польском, двуязычных и мультиязычных польских сайтов.</span></div> </div></div></div></div></div></div></div><div data-vc-full-width="true" data-vc-full-width-init="false" data-vc-stretch-content="true" class="vc_row wpb_row vc_row-fluid vc_custom_1546948419814 vc_row-has-fill vc_row-no-padding"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div><div class="vc_row-full-width vc_clearfix"></div><div data-vc-full-width="true" data-vc-full-width-init="false" class="vc_row wpb_row vc_row-fluid vc_custom_1667739054664 vc_row-has-fill"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="relative"><div id="cz_101834" class="cz_sep2 cz_sep2_1 cz_sep_top"><svg preserveaspectratio="none" xmlns="http://www.w3.org/2000/svg" width="100%" viewbox="0 0 1600 218"> <path style="fill:transparent" d="M-36,213.5L1605,0V228.5H-36v-15Z"></path> <path style="fill:transparent" d="M-36,213.5L1605,32V228.5H-36v-15Z"></path> <path style="fill:#ffffff" d="M-36,212L1605,62V228H-36V212Z"></path> </svg></div></div><div class="cz_gap clr hide_on_mobile" style="height: 150px"></div><div class="cz_gap show_on_mobile clr" style="height: 60px"></div><div class="vc_row wpb_row vc_inner vc_row-fluid"><div class="wpb_column vc_column_container vc_col-sm-12 vc_col-md-2"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div><div class="wpb_column vc_column_container vc_col-sm-12 vc_col-md-8"><div class="vc_column-inner"><div class="wpb_wrapper"><div id="cz_110723" class="cz_110723 cz_title clr cz_mobile_text_center cz_title_pos_left"><div class="cz_title_content"><div class="cz_wpe_content"><h2 style="text-align: left; color: #153655;"><span style="font-size: 38px;"><strong>SEO для </strong></span><span style="font-size: 38px;"><strong><span style="color: #ff4745;">Зарубежных </span>Сайтов — делаем так, чтобы вас находили там, где это нужно<br> </strong></span></h2> <p> </p> <p>Продаёте автозапчасти в Берлине? Или хотите привлечь туристов в свою пекарню в центре Парижа? А может, вы решили, что пора брать рынок США? Давайте честно: одним только переводом сайта тут не обойтись. У всех свои привычки, свои поисковые запросы, даже своя манера пользоваться интернетом. В Германии люди, как правило, думают практично — ищут цену и удобство. В Штатах хотят максимум деталей и социального доказательства вашей репутации, будь то отзывы или кейсы.</p> <p> </p> <p><strong>SEO за границей</strong> — это целая конструкция: и стратегия конкуренции, и локальный контент, и технические правки, и понимание поведения пользователей в другой стране. К примеру, в России можно еще порой игнорировать мобильные версии. В Италии — нет: 70% пользователей сидят с телефона.</p> <p> </p> <h3>О чём всё это? Давайте конкретнее.</h3> <p> </p> <p>Представьте: есть сайт. Хороший, логичный, с кучей информации. Но он грузится очень долго, и половина пользователей в Канаде даже не успевают увидеть его главную страницу — уходят. Или вы используете английский текст, который звучал бы нормально для британцев, но у американцев вызовет недоумение (ну никто там не говорит «Have a look», скажут «Check it out»).</p> <p> </p> <p><img decoding="async" class="aligncenter wp-image-1129 size-full lzl" title="SEO за рубежом, продвижение англоязычного сайта в Google" src="data:image/png;base64,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" alt="SEO за рубежом, продвижение англоязычного сайта в Google" width="300" height="106" data-lzl-src="https://auslander.expert/wp-content/uploads/2022/06/google.png"><noscript lzl=""><img decoding="async" class="aligncenter wp-image-1129 size-full" title="SEO за рубежом, продвижение англоязычного сайта в Google" src="https://auslander.expert/wp-content/uploads/2022/06/google.png" alt="SEO за рубежом, продвижение англоязычного сайта в Google" width="300" height="106"></noscript></p> <p> </p> <p>Мы с <a href="https://dvmagic.org" target="_blank" rel="noopener" title="DVMAGIC "><strong><span style="color: #ff4745;">DV</span>MAGIC </strong></a>знаем, как избегать таких промахов. с нами сайт настроится так, чтобы Google его обожал. Скорость загрузки улучшится. Заголовки станут ясными, URL-структура — логичной.</p> <p> </p> <p><strong>А после этого — займёмся контентом</strong>. Здесь всё зависит от страны. Нужен ли вам исключительно официальный тон (актуально для немецкого рынка), или что-то более дружелюбное, <a href="https://auslander.expert/prodvizhenie-sayta-na-ispanskom/" target="_blank" rel="noopener" title="как для Испании">как для Испании</a>. Если продаёте товары или услуги, мы убедим покупателя, что именно ваш продукт решает его проблему.</p> <p> </p> <h3>Сложности, конкуренты и ссылки</h3> <p> </p> <p><strong>Не получится обойтись без ссылок</strong>. Проблема в том, что поисковые системы за рубежом не терпят «мусора». Ставить линк на ваш товар с блога о погоде? Забудьте. Мы подбираем только те площадки, которые помогают продвижению вашей тематики, и которые нравятся поисковику.</p> <p> </p> <p><strong>Хотите конкурировать с крупными гигантами вроде Amazon</strong>? Мы честно расскажем, в каких нишах это возможно. Иногда имеет смысл идти не по лобовой конкуренции, а искать смежные запросы. Например, если Amazon занимает выдачу по запросу «купить часы онлайн», вы можете сосредоточиться на запросах вроде «ручная сборка часов» или «швейцарские часы для коллекционеров».</p> <p> </p> <h3>Когда ждать результата?</h3> <p> </p> <p><strong>Тут всё зависит от начальных условий</strong>. У вас уже есть контент? Сколько запросов вы хотите охватить? Как развиты конкуренты в вашем регионе? Обычно достижение стабильной позиции в топе занимает от трёх до шести месяцев. Всё честно: никаких «за две недели вы будете первыми». Но зато вы получите рабочую систему, где клиенты будут приходить годами, а вы перестанете зависеть от новостных всплесков или платной рекламы.</p> <p> </p> <p><span style="font-size: 24px;">✅ Мы не обещаем чудес, но если вам нужен реальный результат с органикой, без страха попасть под санкции Google — сделаем</span></p> </div></div></div></div></div></div><div class="wpb_column vc_column_container vc_col-sm-12 vc_col-md-2"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div><div class="cz_gap clr hide_on_mobile" style="height: 220px"></div><div class="cz_gap show_on_mobile clr" style="height: 140px"></div></div></div></div></div><div class="vc_row-full-width vc_clearfix"></div><div data-vc-full-width="true" data-vc-full-width-init="false" class="vc_row wpb_row vc_row-fluid"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="cz_gap clr" style="height: 50px"></div><div 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srcset="https://auslander.expert/wp-content/uploads/2024/01/freelance-seo-services.jpg 500w, https://auslander.expert/wp-content/uploads/2024/01/freelance-seo-services-300x300.jpg 300w, https://auslander.expert/wp-content/uploads/2024/01/freelance-seo-services-150x150.jpg 150w, https://auslander.expert/wp-content/uploads/2024/01/freelance-seo-services-100x100.jpg 100w" sizes="(max-width: 500px) 100vw, 500px"></noscript></div></div></div></div><div class="cz_gap clr" style="height: 100px"></div><ul id="cz_53995" class="cz_53995 cz_stylish_list clr cz_sl_icon_hover_flash"><li class="clr"><div class="cz_sl_icon"><i class="fa fa-line-chart mr10"></i></div><div><span>SEO оптимизация</span></div></li><li class="clr"><div class="cz_sl_icon"><i class="fa czico-146-search-4 mr10"></i></div><div><span>поисковый маркетинг</span></div></li><li class="clr"><div class="cz_sl_icon"><i class="fa fa-file-text-o mr10"></i></div><div><span>контент маркетинг</span></div></li><li class="clr"><div class="cz_sl_icon"><i class="fa fa-share-alt mr10"></i></div><div><span>социальные сети</span></div></li><li class="clr"><div class="cz_sl_icon"><i class="fa fa-share-alt mr10"></i></div><div><span>рекламные кампании</span></div></li><li class="clr"><div class="cz_sl_icon"><i class="fa fa-share-alt mr10"></i></div><div><span>SEO кампании</span></div></li></ul></div></div></div><div class="wpb_column vc_column_container vc_col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"><div id="cz_48069" class="cz_48069 cz_title clr cz_mobile_text_center cz_title_pos_inline"><div class="cz_title_content"><div class="cz_wpe_content"><h2 style="text-align: left;">Как продвинуть сайт, чтобы он реально работал?<span style="font-size: 20px;"><br> </span></h2> </div></div></div><div class="cz_gap clr" style="height: 30px"></div><div id="cz_24308" class="cz_24308 cz_title clr cz_mobile_text_center cz_title_pos_inline"><div class="cz_title_content"><div class="cz_wpe_content"><p>Давайте честно. Если ваш сайт никто не видит – зачем он вам вообще нужен? Продвижение, раскрутка, SEO, SEM – как ни назови, суть одна: нужно, чтобы люди вас нашли и зашли на сайт. А дальше – купили, заказали, узнали вас.</p> <p> </p> <h3>Есть три рабочих направления, которые приносят результат</h3> <p> </p> <p><strong>Первое, про которое все говорят, – это SEO</strong>. По сути, вы подстраиваетесь под поисковые системы: делаете сайт быстрым, понятным, подбираете запросы, которыми реально пользуются люди, и пишете контент примерно под эти запросы. Всё это кажется простым только на словах. А на деле есть десятки нюансов. Какой уровень конкуренции в вашей нише? Влияет ли на поисковую выдачу ваша региональная привязка? Работаете ли вы с областями контента, которые стимулируют поведенческие факторы? А без них – никак.</p> <p> </p> <p><strong>Второе — SEM</strong>. Это уже платный инструмент, проще говоря, реклама в поисковиках. Вы платите за каждого посетителя, который зашёл через ключевой запрос. Это подходит тем, кто хочет быстрый результат. Особенно если нужно запустить что-то новое или вы просто хотите проверить стратегию.</p> <p> </p> <p><strong>И третье направление – это продвижение через сообщества</strong>. Например, отраслевые порталы или социальные сети. Вы появляетесь там, где находится ваша аудитория, рассказываете, почему ваш продукт или услуга – это именно то, что нужно человеку. Но тут важно помнить: просто кричать «Купи у нас!» уже не работает. Люди ищут конкретику, примеры, понятные преимущества.</p> <p> </p> <h3>Как понять, что подойдёт именно вам?</h3> <p> </p> <p>Всё зависит от вашей задачи. Продаёте товары через интернет-магазин – вам нужно и SEO, и реклама, и хороший контент. Оказываете услуги? Сосредоточьтесь на том, чтоб вас находили по правильным запросам. Если вы узкоспециализированы – смотрите в сторону отраслевых порталов и партнёрских проектов.</p> <p> </p> <p>И ещё. Каждая ниша – это свои причуды. Например, в туризме важна визуализация и эмоции. А вот людям, которые хотят купить IT-услуги, важны факты и кейсы. Так что для начала разберитесь, что ищут ваши клиенты, и почему они должны выбрать вас.</p> </div></div></div><div class="cz_gap clr" style="height: 30px"></div></div></div></div></div><div class="vc_row wpb_row vc_row-fluid"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="cz_gap clr hide_on_mobile" style="height: 150px"></div><div class="cz_gap show_on_mobile clr" style="height: 60px"></div></div></div></div></div><div data-vc-full-width="true" data-vc-full-width-init="false" class="vc_row wpb_row vc_row-fluid vc_custom_1655043660533 vc_row-has-fill"><div class="wpb_column vc_column_container vc_col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="cz_gap clr" style="height: 100px"></div><div id="cz_15314" class="cz_15314 cz_title clr cz_title_pos_inline tac"><a href="https://auslander.expert/zakazat-prodvizheniye-sayta-za-rubezhom/" title="Заказать Комплексное Продвижение Сайта за 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