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src="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit.jpeg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="social media audit" style="border-top-left-radius:12px;border-top-right-radius:12px;object-fit:cover;" decoding="async" loading="lazy" srcset="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit.jpeg 1920w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit-300x169.jpeg 300w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit-1024x576.jpeg 1024w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit-768x432.jpeg 768w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit-1536x864.jpeg 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure> <div class="wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-9 wp-block-group-is-layout-constrained" style="margin-top:0px;margin-bottom:0px;padding-top:5px;padding-right:28px;padding-bottom:28px;padding-left:28px"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8 wp-block-group-is-layout-flex" style="margin-top:10px;margin-bottom:8px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"><div style="font-size:14px" class="taxonomy-category wp-block-post-terms"><a href="https://jeffsocialmarketing.com/category/social-media/" rel="tag">Social Media</a></div> </div> <h2 style="line-height:1.4; margin-top:0;margin-right:0;margin-bottom:16px;margin-left:0;" class="is-style-on-hover wp-block-post-title has-medium-large-font-size"><a href="https://jeffsocialmarketing.com/2024/11/what-to-expect-from-a-social-media-audit/" target="_self" >What to Expect from a Social Media Audit</a></h2> <div style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;" 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It’s an essential process for understanding what’s working and identifying areas where adjustments can make&hellip;</p><p class="wp-block-post-excerpt__more-text"><a class="wp-block-post-excerpt__more-link" href="https://jeffsocialmarketing.com/2024/11/what-to-expect-from-a-social-media-audit/">Read More → </a></p></div><style scoped>.is-style-show-three-lines>p{display: -webkit-box;-webkit-line-clamp: 3;-webkit-box-orient: vertical; overflow: hidden; margin:0} .wp-block-post-excerpt.is-style-show-three-lines .wp-block-post-excerpt__more-text{ margin-top: 24px;}</style></div> </div> </li><li class="wp-block-post post-7222 post type-post status-publish format-standard has-post-thumbnail hentry category-social-media tag-social-media-marketing"> <div class="wp-block-group is-style-box-shadow-one has-white-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-13 wp-block-group-is-layout-constrained" style="border-radius:12px;margin-top:0px;margin-bottom:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"><figure style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:12px;margin-left:0px;" class="wp-block-post-featured-image"><img width="1920" height="1080" src="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing.jpeg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="social media marketing" style="border-top-left-radius:12px;border-top-right-radius:12px;object-fit:cover;" decoding="async" loading="lazy" srcset="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing.jpeg 1920w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing-300x169.jpeg 300w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing-1024x576.jpeg 1024w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing-768x432.jpeg 768w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing-1536x864.jpeg 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure> <div class="wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-12 wp-block-group-is-layout-constrained" style="margin-top:0px;margin-bottom:0px;padding-top:5px;padding-right:28px;padding-bottom:28px;padding-left:28px"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-11 wp-block-group-is-layout-flex" style="margin-top:10px;margin-bottom:8px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"><div style="font-size:14px" class="taxonomy-category wp-block-post-terms"><a href="https://jeffsocialmarketing.com/category/social-media/" rel="tag">Social Media</a></div> <div style="font-size:14px;" class="has-link-color wp-block-post-date__modified-date is-style-on-hover wp-elements-e1c7bd43cae7c497c6f15fed9bb72917 wp-block-post-date"><time datetime="2024-11-13T12:49:19-05:00"><a href="https://jeffsocialmarketing.com/2024/11/the-upside-and-downside-of-social-media-marketing/">November 13, 2024</a></time></div></div> <h2 style="line-height:1.4; margin-top:0;margin-right:0;margin-bottom:16px;margin-left:0;" class="is-style-on-hover wp-block-post-title has-medium-large-font-size"><a href="https://jeffsocialmarketing.com/2024/11/the-upside-and-downside-of-social-media-marketing/" target="_self" >The Upside and Downside of Social Media Marketing</a></h2> <div style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;" class="is-style-show-three-lines wp-block-post-excerpt has-small-font-size"><p class="wp-block-post-excerpt__excerpt">Social media marketing has transformed how businesses connect with audiences, offering exceptional reach, interactivity, and engagement opportunities. However, while it brings many advantages, brands also need to navigate challenges. Here’s a look at the main upsides and downsides of social media marketing: The Upsides of Social Media Marketing Increased Brand Awareness Social media allows businesses&hellip;</p><p class="wp-block-post-excerpt__more-text"><a class="wp-block-post-excerpt__more-link" href="https://jeffsocialmarketing.com/2024/11/the-upside-and-downside-of-social-media-marketing/">Read More → </a></p></div><style scoped>.is-style-show-three-lines>p{display: -webkit-box;-webkit-line-clamp: 3;-webkit-box-orient: vertical; overflow: hidden; margin:0} .wp-block-post-excerpt.is-style-show-three-lines .wp-block-post-excerpt__more-text{ margin-top: 24px;}</style></div> </div> </li><li class="wp-block-post post-7102 post type-post status-publish format-standard has-post-thumbnail hentry category-social-media tag-ads tag-facebook tag-instagram"> <div class="wp-block-group is-style-box-shadow-one has-white-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-16 wp-block-group-is-layout-constrained" style="border-radius:12px;margin-top:0px;margin-bottom:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"><figure style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:12px;margin-left:0px;" class="wp-block-post-featured-image"><img width="1920" height="1080" src="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads.jpeg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="social media advertising" style="border-top-left-radius:12px;border-top-right-radius:12px;object-fit:cover;" decoding="async" loading="lazy" srcset="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads.jpeg 1920w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads-300x169.jpeg 300w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads-1024x576.jpeg 1024w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads-768x432.jpeg 768w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads-1536x864.jpeg 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure> <div class="wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-15 wp-block-group-is-layout-constrained" style="margin-top:0px;margin-bottom:0px;padding-top:5px;padding-right:28px;padding-bottom:28px;padding-left:28px"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-14 wp-block-group-is-layout-flex" style="margin-top:10px;margin-bottom:8px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"><div style="font-size:14px" class="taxonomy-category wp-block-post-terms"><a href="https://jeffsocialmarketing.com/category/social-media/" rel="tag">Social Media</a></div> <div style="font-size:14px;" class="has-link-color wp-block-post-date__modified-date is-style-on-hover wp-elements-e1c7bd43cae7c497c6f15fed9bb72917 wp-block-post-date"><time datetime="2024-11-11T12:08:51-05:00"><a href="https://jeffsocialmarketing.com/2024/11/how-much-does-it-cost-to-advertise-on-facebook-and-instagram/">November 11, 2024</a></time></div></div> <h2 style="line-height:1.4; margin-top:0;margin-right:0;margin-bottom:16px;margin-left:0;" class="is-style-on-hover wp-block-post-title has-medium-large-font-size"><a href="https://jeffsocialmarketing.com/2024/11/how-much-does-it-cost-to-advertise-on-facebook-and-instagram/" target="_self" >How Much Does It Cost To Advertise On Facebook and Instagram?</a></h2> <div style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;" class="is-style-show-three-lines wp-block-post-excerpt has-small-font-size"><p class="wp-block-post-excerpt__excerpt">With Facebook and Instagram being two of the most powerful platforms for reaching audiences, understanding the costs associated with advertising can seem difficult. As a business owner, you want to make the best use of your resources, and understanding the financial aspects of these platforms is essential for maximizing your impact. This article aims to&hellip;</p><p class="wp-block-post-excerpt__more-text"><a class="wp-block-post-excerpt__more-link" href="https://jeffsocialmarketing.com/2024/11/how-much-does-it-cost-to-advertise-on-facebook-and-instagram/">Read More → </a></p></div><style scoped>.is-style-show-three-lines>p{display: -webkit-box;-webkit-line-clamp: 3;-webkit-box-orient: vertical; overflow: hidden; margin:0} .wp-block-post-excerpt.is-style-show-three-lines .wp-block-post-excerpt__more-text{ margin-top: 24px;}</style></div> </div> </li></ul></div> </div> </main> <div style="margin-top:0px;margin-bottom:0px;height:112px" aria-hidden="true" class="wp-block-spacer is-style-has-mb-40"></div> <footer class="wp-block-template-part"> <hr class="wp-block-separator alignwide has-text-color has-alpha-channel-opacity has-background is-style-wide" style="margin-top:0px;margin-bottom:0px;background-color:#00000014;color:#00000014"/> <div class="wp-block-group has-global-padding is-layout-constrained 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has-medium-large-font-size" style="font-style:normal;font-weight:600">Serving the Greater Toronto Area</h3> </div> <p>Serving: <a href="https://jeffsocialmarketing.com/services/" data-type="page" data-id="158">Toronto</a>, <a href="https://jeffsocialmarketing.com/north-york/" data-type="page" data-id="4636">North York,</a> <a href="https://jeffsocialmarketing.com/etobicoke/" data-type="page" data-id="382">Etobicoke</a>, <a href="https://jeffsocialmarketing.com/scarborough/" data-type="page" data-id="384">Scarborough</a>, <a href="https://jeffsocialmarketing.com/mississauga/" data-type="page" data-id="425">Mississauga</a>, <a href="https://jeffsocialmarketing.com/milton/" data-type="page" data-id="386">Milton</a>, <a href="https://jeffsocialmarketing.com/brampton/" data-type="page" data-id="388">Brampton</a>, <a href="https://jeffsocialmarketing.com/burlington/" data-type="page" data-id="390">Burlington</a>, <a href="https://jeffsocialmarketing.com/caledon/" data-type="page" 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