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src="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit.jpeg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="social media audit" style="border-top-left-radius:12px;border-top-right-radius:12px;object-fit:cover;" decoding="async" loading="lazy" srcset="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit.jpeg 1920w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit-300x169.jpeg 300w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit-1024x576.jpeg 1024w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit-768x432.jpeg 768w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-audit-1536x864.jpeg 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure> <div class="wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-9 wp-block-group-is-layout-constrained" style="margin-top:0px;margin-bottom:0px;padding-top:5px;padding-right:28px;padding-bottom:28px;padding-left:28px"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8 wp-block-group-is-layout-flex" style="margin-top:10px;margin-bottom:8px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"><div style="font-size:14px" class="taxonomy-category wp-block-post-terms"><a href="https://jeffsocialmarketing.com/category/social-media/" rel="tag">Social Media</a></div> </div> <h2 style="line-height:1.4; margin-top:0;margin-right:0;margin-bottom:16px;margin-left:0;" class="is-style-on-hover wp-block-post-title has-medium-large-font-size"><a href="https://jeffsocialmarketing.com/2024/11/what-to-expect-from-a-social-media-audit/" target="_self" >What to Expect from a Social Media Audit</a></h2> <div style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;" class="is-style-show-three-lines wp-block-post-excerpt has-small-font-size"><p class="wp-block-post-excerpt__excerpt">Success on social media goes beyond regular posting; it requires a strategic approach based on data and insights. A social media audit offers the clarity needed to evaluate your current efforts, uncover opportunities, and refine your strategy for better results. It’s an essential process for understanding what’s working and identifying areas where adjustments can make…</p><p class="wp-block-post-excerpt__more-text"><a class="wp-block-post-excerpt__more-link" href="https://jeffsocialmarketing.com/2024/11/what-to-expect-from-a-social-media-audit/">Read More → </a></p></div><style scoped>.is-style-show-three-lines>p{display: -webkit-box;-webkit-line-clamp: 3;-webkit-box-orient: vertical; overflow: hidden; margin:0} .wp-block-post-excerpt.is-style-show-three-lines .wp-block-post-excerpt__more-text{ margin-top: 24px;}</style></div> </div> </li><li class="wp-block-post post-7222 post type-post status-publish format-standard has-post-thumbnail hentry category-social-media tag-social-media-marketing"> <div class="wp-block-group is-style-box-shadow-one has-white-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-13 wp-block-group-is-layout-constrained" style="border-radius:12px;margin-top:0px;margin-bottom:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"><figure style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:12px;margin-left:0px;" class="wp-block-post-featured-image"><img width="1920" height="1080" src="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing.jpeg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="social media marketing" style="border-top-left-radius:12px;border-top-right-radius:12px;object-fit:cover;" decoding="async" loading="lazy" srcset="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing.jpeg 1920w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing-300x169.jpeg 300w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing-1024x576.jpeg 1024w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing-768x432.jpeg 768w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/upside-and-downside-of-social-media-marketing-1536x864.jpeg 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure> <div class="wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-12 wp-block-group-is-layout-constrained" style="margin-top:0px;margin-bottom:0px;padding-top:5px;padding-right:28px;padding-bottom:28px;padding-left:28px"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-11 wp-block-group-is-layout-flex" style="margin-top:10px;margin-bottom:8px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"><div style="font-size:14px" class="taxonomy-category wp-block-post-terms"><a href="https://jeffsocialmarketing.com/category/social-media/" rel="tag">Social Media</a></div> <div style="font-size:14px;" class="has-link-color wp-block-post-date__modified-date is-style-on-hover wp-elements-e1c7bd43cae7c497c6f15fed9bb72917 wp-block-post-date"><time datetime="2024-11-13T12:49:19-05:00"><a href="https://jeffsocialmarketing.com/2024/11/the-upside-and-downside-of-social-media-marketing/">November 13, 2024</a></time></div></div> <h2 style="line-height:1.4; margin-top:0;margin-right:0;margin-bottom:16px;margin-left:0;" class="is-style-on-hover wp-block-post-title has-medium-large-font-size"><a href="https://jeffsocialmarketing.com/2024/11/the-upside-and-downside-of-social-media-marketing/" target="_self" >The Upside and Downside of Social Media Marketing</a></h2> <div style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;" class="is-style-show-three-lines wp-block-post-excerpt has-small-font-size"><p class="wp-block-post-excerpt__excerpt">Social media marketing has transformed how businesses connect with audiences, offering exceptional reach, interactivity, and engagement opportunities. However, while it brings many advantages, brands also need to navigate challenges. Here’s a look at the main upsides and downsides of social media marketing: The Upsides of Social Media Marketing Increased Brand Awareness Social media allows businesses…</p><p class="wp-block-post-excerpt__more-text"><a class="wp-block-post-excerpt__more-link" href="https://jeffsocialmarketing.com/2024/11/the-upside-and-downside-of-social-media-marketing/">Read More → </a></p></div><style scoped>.is-style-show-three-lines>p{display: -webkit-box;-webkit-line-clamp: 3;-webkit-box-orient: vertical; overflow: hidden; margin:0} .wp-block-post-excerpt.is-style-show-three-lines .wp-block-post-excerpt__more-text{ margin-top: 24px;}</style></div> </div> </li><li class="wp-block-post post-7102 post type-post status-publish format-standard has-post-thumbnail hentry category-social-media tag-ads tag-facebook tag-instagram"> <div class="wp-block-group is-style-box-shadow-one has-white-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-16 wp-block-group-is-layout-constrained" style="border-radius:12px;margin-top:0px;margin-bottom:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"><figure style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:12px;margin-left:0px;" class="wp-block-post-featured-image"><img width="1920" height="1080" src="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads.jpeg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="social media advertising" style="border-top-left-radius:12px;border-top-right-radius:12px;object-fit:cover;" decoding="async" loading="lazy" srcset="https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads.jpeg 1920w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads-300x169.jpeg 300w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads-1024x576.jpeg 1024w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads-768x432.jpeg 768w, https://jeffsocialmarketing.com/wp-content/uploads/2024/11/social-media-ads-1536x864.jpeg 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure> <div class="wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-15 wp-block-group-is-layout-constrained" style="margin-top:0px;margin-bottom:0px;padding-top:5px;padding-right:28px;padding-bottom:28px;padding-left:28px"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-14 wp-block-group-is-layout-flex" style="margin-top:10px;margin-bottom:8px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px"><div style="font-size:14px" class="taxonomy-category wp-block-post-terms"><a href="https://jeffsocialmarketing.com/category/social-media/" rel="tag">Social Media</a></div> <div style="font-size:14px;" class="has-link-color wp-block-post-date__modified-date is-style-on-hover wp-elements-e1c7bd43cae7c497c6f15fed9bb72917 wp-block-post-date"><time datetime="2024-11-11T12:08:51-05:00"><a href="https://jeffsocialmarketing.com/2024/11/how-much-does-it-cost-to-advertise-on-facebook-and-instagram/">November 11, 2024</a></time></div></div> <h2 style="line-height:1.4; margin-top:0;margin-right:0;margin-bottom:16px;margin-left:0;" class="is-style-on-hover wp-block-post-title has-medium-large-font-size"><a href="https://jeffsocialmarketing.com/2024/11/how-much-does-it-cost-to-advertise-on-facebook-and-instagram/" target="_self" >How Much Does It Cost To Advertise On Facebook and Instagram?</a></h2> <div style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;" class="is-style-show-three-lines wp-block-post-excerpt has-small-font-size"><p class="wp-block-post-excerpt__excerpt">With Facebook and Instagram being two of the most powerful platforms for reaching audiences, understanding the costs associated with advertising can seem difficult. As a business owner, you want to make the best use of your resources, and understanding the financial aspects of these platforms is essential for maximizing your impact. This article aims to…</p><p class="wp-block-post-excerpt__more-text"><a class="wp-block-post-excerpt__more-link" href="https://jeffsocialmarketing.com/2024/11/how-much-does-it-cost-to-advertise-on-facebook-and-instagram/">Read More → </a></p></div><style scoped>.is-style-show-three-lines>p{display: -webkit-box;-webkit-line-clamp: 3;-webkit-box-orient: vertical; overflow: hidden; margin:0} .wp-block-post-excerpt.is-style-show-three-lines .wp-block-post-excerpt__more-text{ margin-top: 24px;}</style></div> </div> </li></ul></div> </div> </main> <div style="margin-top:0px;margin-bottom:0px;height:112px" aria-hidden="true" class="wp-block-spacer is-style-has-mb-40"></div> <footer class="wp-block-template-part"> <hr class="wp-block-separator alignwide has-text-color has-alpha-channel-opacity has-background is-style-wide" style="margin-top:0px;margin-bottom:0px;background-color:#00000014;color:#00000014"/> <div class="wp-block-group has-global-padding is-layout-constrained 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href="https://jeffsocialmarketing.com/digital-marketing-for-contractors-and-construction-companies/" data-type="page" data-id="5870">Construction</a></p> <p><a href="https://jeffsocialmarketing.com/digital-marketing-for-educational-institutions/" data-type="page" data-id="5877">Educational</a></p> <p><a href="https://jeffsocialmarketing.com/digital-marketing-for-the-healthcare-industry/" data-type="page" data-id="5862">Healthcare</a></p> <p><a href="https://jeffsocialmarketing.com/digital-marketing-for-non-profit-organizations/" data-type="page" data-id="5886">Non-Profit</a></p> <p><a href="https://jeffsocialmarketing.com/digital-marketing-services-for-the-real-estate-industry/" data-type="page" data-id="6053">Real Estate</a></p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-8 wp-block-column-is-layout-flow" style="flex-basis:300px"> <div class="wp-block-group is-layout-flow wp-block-group-is-layout-flow"> <h3 class="wp-block-heading has-medium-large-font-size" style="font-style:normal;font-weight:600">Serving the Greater Toronto Area</h3> </div> <p>Serving: <a href="https://jeffsocialmarketing.com/services/" data-type="page" data-id="158">Toronto</a>, <a href="https://jeffsocialmarketing.com/north-york/" data-type="page" data-id="4636">North York,</a> <a href="https://jeffsocialmarketing.com/etobicoke/" data-type="page" data-id="382">Etobicoke</a>, <a href="https://jeffsocialmarketing.com/scarborough/" data-type="page" data-id="384">Scarborough</a>, <a href="https://jeffsocialmarketing.com/mississauga/" data-type="page" data-id="425">Mississauga</a>, <a href="https://jeffsocialmarketing.com/milton/" data-type="page" data-id="386">Milton</a>, <a href="https://jeffsocialmarketing.com/brampton/" data-type="page" data-id="388">Brampton</a>, <a href="https://jeffsocialmarketing.com/burlington/" data-type="page" data-id="390">Burlington</a>, <a href="https://jeffsocialmarketing.com/caledon/" data-type="page" 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