WQusability - Whitney Quesenbery

<html> <head> <title>WQusability - Whitney Quesenbery</title> <meta http-equiv="Content-Type" content="text/html; charset=iso-8859-1"> <link rel="stylesheet" type="text/css" href="wq.css"> <link rel="shortcut icon" href="favicon.ico" type="image/x-icon" /></head> <body text="#000" bgcolor="#FFF" topmargin="0", leftmargin="0"> <table width="100%" border="0" cellspacing="0" cellpadding="0" bgcolor="#669999"> <tr> <td width="315"><img src="images/wq-logo-top.gif" width="315" height="73" alt="WQ Usability"></td> <td><a href="#content"><img src="../images/dot_t.gif" width="2" height="2" alt="Skip to main content" border="0"></a></td> </tr> <tr> <td bgcolor="#CCC" valign="top"><img src="images/wq-logo-bottom.gif" width="315" height="23" alt=" "></td> <td bgcolor="#666" valign="middle" class=smalltext>     <a class="menu" href="../index.html">Home</a>     <a class="menu" href="../services.html">What we do</a>     <a class="menu" href="../storytelling.html">Storytelling for User Experience</a>     <a class="menu" href="../publications.html">Articles and downloads</a>     <a class="menu" href="../biography.html">About us</a> </td> </tr> </table> <table width="100%" border="0" cellspacing="0" > <tr> <td width="1%" valign="top">   </td> <td width="73%" valign="top" >   When you get to know the people who use your products, you can make their experience better. It's that simple. User-centered design works. I can work with you to <ul> <li>Learn about the people who use your products </li> <li>Create personas to embody all that knowledge</li> <li>Help you use those insights in your design process</li> <li>Run usability evaluations to be sure they will be usable, useful and accessible.</li> </ul> <a href="/articles/personas_storytelling.html">Personas make user research come alive</a> Call it market segmentation, the Voice of the Customer, or user profiles, personas help communicate user research in a compelling way. And stories make personas come alive, showing them in action to help envision a design. <a href="articles/getting-started.html">Getting started...using the 5Es to understand users</a> How do you move from wanting to improve the usability of your product to taking action? Get beyond "user friendly" to the true goal of all usability work: to improve the final product. <img src="images/dot_olive.gif" width="175" height="5" vspace="10" alt=" "> <a href="http://centerforcivicdesign.org">Center for Civic Design</a> The ability to vote easily and effectively is a key to free and fair elections. Casting a ballot should be so simple that everyone can do it: marking the ballot as they intend, casting it as marked, and having it counted as cast. I am co-director of the Center for Civic Design working with election officials and advocates to improve elections. <ul> <li><a href="/articles/voting-intro.html">How I got involved with civic design</a></li> <li><a href="http://civicdesigning.org/fieldguides">The Field Guides to Ensuring Voter Intent</a></li> </ul>   <img src="images/dot_olive.gif" width="175" height="5" vspace="10" alt=" "> <h2>My books</h2> <a href="storytelling.html"><img src="images/storytelling-cover-lg.gif" alt="Storytelling book cover"" width="100" height="146" hspace="15" vspace="5" border="0" align="left"The Persona Lifecycle></a> <a href="storytelling.html">Storytelling for User Experience </a>with Kevin Brooks<a href="storytelling.html"> </a> Buy it at <a href="http://www.rosenfeldmedia.com/books/storytelling/">Rosenfeld Media</a> (and get print+ebooks) <a href="http://www.slideshare.net/StorytellingUX">StorytellingUX presentations on Slideshare</a> <a href="storytelling-workshop.html">Workshops</a>     <img src="images/globalUX_cover.jpg" alt="Global UX book cover" width="100" height="123" hspace="15" vspace="5" align="left"> <a href="http://www.amazon.com/gp/product/012378591X">Global UX: Design and research in a connected world</a> with Daniel Szuc Buy it at <a href="http://www.amazon.com/Global-UX-Design-Research-Connected-ebook/dp/B006CFS9FK/">Amazon</a> Twitter <a href="https://twitter.com/#!/globalux">@globalux </a><a href="http://globalux.tumblr.com/">Tumbler</a>    </td> <td width="1%" valign="top" > <img src="images/dot_teal.gif" width="5" height="600" vspace="10" hspace="10" alt=" "> </td> <td width="23%" valign="top" >   <a href="storytelling.html"></a>Be part of a usability study Read the news online? We're looking for people who are blind or low vision for a study in December in New York City. <a href="usability-nyc.html">Participate in this study</a> <img src="images/dot_olive.gif" width="175" height="5" vspace="10" alt=""> Looking for other articles or presentations? <ul> <li class="smalltext"><a href="publications.html">Articles and downloads</a></li> <li class="smalltext"><a href="http://www.slideshare.net/whitneyq">WhitneyqQ on Slideshare</a></li> </ul> <img src="images/dot_olive.gif" width="175" height="5" vspace="10" alt=" "> <a href="http://www.linkedin.com/in/whitneyq"><img src="images/linkedin.jpg" alt="Whitney's profile on Linked In" width="48" height="48" border="0"> </a><a href="http://twitter.com/#!/whitneyq"><img src="images/twitter.png" alt="Follow @whitneyq on Twitter" width="48" height="48" border="0"></a> <a href="http://lanyrd.com/people/whitneyq/"><img src="images/lanyrd.png" alt="Whitney's conferences on Lanyrd" width="48" height="48" border="0"></a> <a href="http://www.slideshare.net/whitneyq"><img src="images/slideshare.jpg" alt="WhitneyQ on Slideshare" width="50" height="50" border="0"></a> Contact me Whitney Quesenbery WQusability whitneyq@wqusability.com +1 908-617-1122</td> </tr> </table> © Whitney Quesenbery </body> </html>

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WQusability - Whitney Quesenbery