Press resources | Product Marketing Alliance

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in-person</span> <p>Pick your city</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/b2c-product-marketing-certified-core" target="_blank"> <span class="nav-item">B2C Product Marketing Certified</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/customer-marketing-certified" target="_blank"> <span class="nav-item">Customer Marketing Certified</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/product-marketing-certified-core" target="_blank"> <span class="nav-item">Product-Led Growth Certified</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/#core-certifications" target="_blank"> <span class="nav-item">View all Core</span> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">Product Marketing Certified: Advanced</span> <p>Establish your influence and strategic value</p><br> <div class="modular-navigation-item-sub-wrapper"> <p style="color:#ff5d4c;">PMMC II - Level 2</p> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/advanced-product-marketing-certified" target="_blank"> <span class="nav-item">Product Marketing Certified: Advanced</span> <p>On-demand</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/messaging-certified" target="_blank"> <span class="nav-item">Messaging Certified</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/narrative-design-certified" target="_blank"> <span class="nav-item">Narrative Design Certified</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/positioning-certified-masters" target="_blank"> <span class="nav-item">Positioning Certified</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/pricing-certified-masters" target="_blank"> <span class="nav-item">Pricing Certified</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/on-demand/go-to-market-certified-masters" target="_blank"> <span class="nav-item">Go-to-Market Certified</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/#advanced-certifications" target="_blank"> <span class="nav-item">All Product Marketing masters</span> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">Product Marketing Certified: Leadership</span> <p>The ultimate roadmap for product marketing leaders</p> <div class="modular-navigation-item-sub-wrapper"> <p style="color:#ff5d4c;">PMMC III - Level 3</p> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/leadership-on-demand/product-marketing-certified-leadership"> <span class="nav-item">Product Marketing Certified: Leadership</span> <p>On-demand</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/accelerator-live-online/product-marketing-leadership-accelerator"> <span class="nav-item">Product Marketing Leadership Accelerator</span> <p>Live virtual</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/#all-courses" target="_blank"> <span class="nav-item">All product marketing courses</span> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">Product Marketing Training</span> <p>Individual & org-wide options</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="https://learning.productmarketingalliance.com/product-marketing-team-training" target="_blank"> <span class="nav-item">Team training</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pmm-scholar-program/"> <span class="nav-item">Scholar Program</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/the-product-marketing-certified-journey/"> <span class="nav-item">Certification Journey</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/why-pmms-love-pmmc/"> <span class="nav-item">Why PMMs ❤️ PMMC</span> </a> </div> </div> </div> </div> <div class="modular-navigation-wrapper"> <div class="modular-navigation-main modular-navigation-main-width-list">Events</div> <div class="modular-navigation-item-wrapper" style="display: none;"> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">Virtual events & meetups</span> <p>Connecting our global community</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="https://virtual.revenuemarketingalliance.com/location/content/" target="_blank"> <span class="nav-item">Content Marketing Summit | February 26</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://virtual.revenuemarketingalliance.com/" target="_blank"> <span class="nav-item">Brand Marketing Summit | February 27</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://virtual.productmarketingalliance.com/location/technicalpmm/" target="_blank"> <span class="nav-item">Technical Product Marketing Summit | March 5</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pmm-talks/" target="_blank"> <span class="nav-item">PMM Talks</span> <p>Knowledge worth knowing</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://community.productmarketingalliance.com/s/regional-chapters/" target="_blank"> <span class="nav-item">PMM Meetups</span> <p>City chapters</p> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pmm-now/" target="_blank"> <span class="nav-item">PMM Now</span> <p>Exclusive live streams</p> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">In-person summits</span> <p>Coming to a city near you</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/newyork/" target="_blank"> <span class="nav-item">PMM Summit | New York | March 13 & 14</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/paris/" target="_blank"> <span class="nav-item">PMM Summit | Paris | March 26</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/denver/" target="_blank"> <span class="nav-item">PMM Summit | Denver | April 1 & 2</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/leaders" target="_blank"> <span class="nav-item">PMM Leaders Summit | Silicon Valley | April 29</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/dubai/" target="_blank"> <span class="nav-item">PMM Summit | Dubai | May 7</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://events.revenuemarketingalliance.com/location/brand/" target="_blank"> <span class="nav-item">Brand Marketing Summit | Los Angeles | May 8</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://events.revenuemarketingalliance.com/location/contentmarketing/" target="_blank"> <span class="nav-item">Content Marketing Summit | Los Angeles | May 8</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/amsterdam" target="_blank"> <span class="nav-item">PMM Summit | Amsterdam | May 15 & 16</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/atlanta/" target="_blank"> <span class="nav-item">PMM Summit | Atlanta | June 3 & 4</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/seattle" target="_blank"> <span class="nav-item">PMM Summit | Seattle | June 17 & 18</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/location/londonjune" target="_blank"> <span class="nav-item">PMM Summit | London | June 25 & 26</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://world.productmarketingalliance.com/" target="_blank"> <span class="nav-item">Summit calendar 2025</span> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">Quick links & OnDemand</span> <p>Plan ahead or catch up</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/pmm-ondemand/"> <span class="nav-item">Catch up OnDemand</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://productmarketingall.typeform.com/to/hxI9MbBm" target="_blank"> <span class="nav-item">Apply to speak</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/events/"> <span class="nav-item">All events</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://certified.productmarketingalliance.com/" target="_blank"> <span class="nav-item">All courses</span> </a> </div> </div> </div> </div> <div class="modular-navigation-wrapper"> <div class="modular-navigation-main modular-navigation-main-width-list">About</div> <div class="modular-navigation-item-wrapper" style="display: none;"> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">The basics</span> <p>Our journey & how to reach us</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/about/"> <span class="nav-item">Mission</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/contact/"> <span class="nav-item">Contact</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/calling-all-sponsors-or-partners/"> <span class="nav-item">Partner with us</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/press-resources/"> <span class="nav-item">Press resources</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/case-studies/"> <span class="nav-item">Case studies</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/help-centre/"> <span class="nav-item">Help centre</span> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">Our people</span> <p>AKA the building blocks of PMA</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/the-pma-team/"> <span class="nav-item">PMA team</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/experts-in-residence/"> <span class="nav-item">Experts in Residence</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pma-founding-members/"> <span class="nav-item">PMA Founding Members</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/careers/"> <span class="nav-item">Careers</span> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">Get involved</span> <p>Get your name published</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/calling-all-sponsors-or-partners/"> <span class="nav-item">Get the media guide</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/community-partnerships/"> <span class="nav-item">Community partnerships</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pma-pulse-2023/"> <span class="nav-item">PMA Pulse</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/contributor-guide/"> <span class="nav-item">Create & contribute</span> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">Quick links</span> <p>Our bread & butter</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/join-slack/"> <span class="nav-item">Slack community</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pma-consult/"> <span class="nav-item">PMA Consult</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://certified.productmarketingalliance.com/" target="_blank"> <span class="nav-item">Get certified</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/signup/"> <span class="nav-item">Membership</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-framework/"> <span class="nav-item">Product marketing framework</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/articles/"> <span class="nav-item">Articles</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-resources/"> <span class="nav-item">All reports</span> </a> </div> </div> </div> </div> <div class="modular-navigation-wrapper"><a class="modular-navigation-main" href="https://jobs.productmarketingalliance.com/" target="_blank">Jobs</a></div> <div class="modular-navigation-wrapper"> <div class="modular-navigation-main modular-navigation-main-width-list">Community</div> <div class="modular-navigation-item-wrapper" style="display: none;"> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">Network</span> <p>Connect and collaborate</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/join-slack/"> <span class="nav-item">Slack Community</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/meet-the-ambassadors/"> <span class="nav-item">Meet the ambassadors</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/pma-meetup/"> <span class="nav-item">Meetups</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="https://www.linkedin.com/school/product-marketing-alliance/" target="_blank"> <span class="nav-item">PMA LinkedIn</span> </a> </div> </div> <div class="modular-navigation-item modular-navigation-item-list-wrapper"> <span class="nav-title">Learn</span> <p>Level up your career</p> <div class="modular-navigation-item-sub-wrapper"> <a class="modular-navigation-item-third modular-navigation-item" href="/ambassadors/"> <span class="nav-item">Become an ambassador</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-awards-2024-your-finalists/"> <span class="nav-item">Product Marketing Awards 2024 | Finalists</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/product-marketing-awards-2023-winners/"> <span class="nav-item">Product Marketing Awards 2023 | Winners</span> </a> <a class="modular-navigation-item-third modular-navigation-item" href="/customer-advisory-board/"> <span class="nav-item">PMA Customer Advisory Board</span> </a> </div> </div> </div> </div> <div class="modular-navigation-wrapper"> <a class="modular-navigation-main nav-whats-new beamer_beamerSelector beamerTrigger" data-beamer-keypress="true"> What's new? </a> </div> <div class="modular-navigation-close"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"> 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<a href="/author/pma/"> <div data-tooltip="Product Marketing Alliance" class="post-author tooltip-trigger-author"> <div data-tooltip="Product Marketing Alliance" style="background-image: url(https://www.productmarketingalliance.com/content/images/2020/03/pma_logomark_red_whitebg.png)" class="author-image tooltip-trigger"> </div> <div class="author-details"> <span data-tooltip="Product Marketing Alliance" class="author-name tooltip-trigger">Product Marketing Alliance</span> </div> </div> </a> </div> <div class="date-time-read"> <span class="post-datetime">June 24, 2020</span> <img src="https://pma-assets-external.ams3.cdn.digitaloceanspaces.com/Janrey-test/asterisk-sm.svg" /> <span> 2 min read </span> </div> </div> <a href="#" id="getCopyBtn" class="hidden"> Get a copy</a> <div class="post-content-container"> <div class="left-sidebar"> <div class="sticky-container"> <a target="_blank" href="https://www.linkedin.com/school/product-marketing-alliance/" class="follow-us-on-linkedin"> <img src="https://pma-assets-external.ams3.cdn.digitaloceanspaces.com/Janrey-test/linkedin-white.svg"/>Follow us on LinkedIn</a> <span class="left-sidebar-overview"> Contents </span> <aside class="toc-container"> <div class="toc"></div> </aside> </div> </div> <div class="post-content"> <p>Access all our latest releases plus downloadable versions of our brand assets.</p><h2 id="press-releases">Press releases</h2><h3 id="2023">2023</h3><ul><li><a href="https://www.productmarketingalliance.com/leading-product-marketing-tools-announced-pma-pulse-2023/">Leading product marketing tools announced in PMA Pulse 2023</a></li><li><a href="https://www.productmarketingalliance.com/highspot-voted-sales-enablement-leader-in-pma-pulse-2023/">Highspot voted Sales Enablement Leader in PMA Pulse 2023</a></li><li><a href="https://www.productmarketingalliance.com/crayon-voted-competitive-intelligence-leader-in-pma-pulse-2023/">Crayon voted Competitive Intelligence Leader in PMA Pulse 2023</a></li><li><a href="https://www.productmarketingalliance.com/clickup-voted-project-management-leader-in-pma-pulse-2023/">ClickUp voted Project Management Leader in PMA Pulse 2023</a></li><li><a href="https://www.productmarketingalliance.com/appcues-voted-customer-onboarding-leader-in-pma-pulse-2023/">Appcues voted Customer Onboarding Leader in PMA Pulse 2023</a></li><li><a href="https://www.productmarketingalliance.com/amplitude-voted-customer-market-research-leader-in-pma-pulse-2023/">Amplitude voted Customer & Market Research Leader in PMA Pulse 2023</a></li></ul><h3 id="2021">2021</h3><ul><li><a href="https://www.productmarketingalliance.com/gong-sales-enablement-leader-pulse-2021/">Gong voted Sales Enablement Leader in PMA Pulse</a></li><li><a href="https://www.productmarketingalliance.com/asana-voted-project-management-leader-in-2021-pma-pulse/">Asana voted Project Management Leader in PMA Pulse</a></li><li><a href="https://www.productmarketingalliance.com/crayon-voted-competitive-intelligence-leader-in-2021-pma-pulse/">Crayon voted Competitive Intelligence Leader in PMA Pulse</a></li><li><a href="https://www.productmarketingalliance.com/mixpanel-voted-customer-market-research-leader-in-2021-pma-pulse/">Mixpanel voted Customer & Market Research Leader in PMA Pulse</a></li><li><a href="https://www.productmarketingalliance.com/pendo-voted-customer-onboarding-leader-in-2021-pma-pulse/">Pendo voted Customer Onboarding Leader in PMA Pulse</a></li><li><a href="https://www.productmarketingalliance.com/product-marketing-is-worlds-fastest-growing-job-role/">From $0 to $1M ARR in 12 months: product marketing is the world's fastest-growing job role</a></li><li><a href="https://www.productmarketingalliance.com/product-marketing-alliance-continues-to-double-down-on-enterprise-education-by-acquiring-sequel-media/">Product Marketing Alliance continues to double-down on enterprise education by acquiring Sequel Media</a></li><li><a href="https://www.productmarketingalliance.com/product-marketing-alliance-unveils-appcues-as-pma-scholar-program-sponsor/">Product Marketing Alliance unveils Appcues as PMA Scholar Program sponsor</a></li></ul><h3 id="2020">2020</h3><ul><li><a href="https://www.productmarketingalliance.com/asana-voted-project-management-leader-in-pma-pulse/">Asana voted Project Management Leader in PMA Pulse</a></li><li><a href="https://www.productmarketingalliance.com/surveymonkey-voted-customer-market-research-leader-in-pma-pulse/">SurveyMonkey voted Customer & Market Research Leader in PMA Pulse</a></li><li><a href="https://www.productmarketingalliance.com/intercom-voted-customer-onboarding-leader-in-pma-pulse/">Intercom voted Customer Onboarding Leader in PMA Pulse</a></li><li><a href="https://www.productmarketingalliance.com/gong-voted-sales-enablement-leader-in-pma-pulse/">Gong voted Sales Enablement Leader in PMA Pulse</a></li><li><a href="https://www.productmarketingalliance.com/crayon-voted-competitive-intelligence-leader-in-pma-pulse/">Crayon voted Competitive Intelligence Leader in PMA Pulse</a></li><li><a href="https://www.productmarketingalliance.com/gitlab-voted-top-company-to-work-for-as-a-product-marketer/">GitLab voted Top Company to Work for as a Product Marketer</a></li><li><a href="https://www.productmarketingalliance.com/amazons-katherine-vasilopoulos-voted-product-marketing-rising-star-of-the-year/">Amazon’s Katherine Vasilopoulos voted Product Marketing Rising Star of the Year</a></li><li><a href="https://www.productmarketingalliance.com/linkedins-kelly-farrell-voted-newcomer-of-the-year/">LinkedIn’s Kelly Farrell voted Product Marketing Newcomer of the Year</a></li><li><a href="https://www.productmarketingalliance.com/automation-anywheres-saba-mirza-voted-product-marketing-leader-of-the-year/">Automation Anywhere’s Saba Mirza voted Product Marketing Leader of the Year</a></li><li><a href="https://www.productmarketingalliance.com/zendesk-voted-product-marketing-team-of-the-year/">Zendesk voted Product Marketing Team of the Year</a></li><li><a href="https://www.productmarketingalliance.com/product-marketing-alliance-hits-10-000-members/">Product Marketing Alliance hits 10,000 members</a></li><li><a href="https://www.productmarketingalliance.com/pma-releases-annual-state-of-product-marketing-report/">Product Marketing Alliance releases annual ‘State of Product Marketing’ report</a></li></ul><h3 id="media-contacts">Media contacts</h3><p><strong>Richard King</strong><br>Founder of PMA<br><a href="mailto:richard@productmarketingalliance.com">richard@productmarketingalliance.com</a><br></p><p><strong>Bryony Pearce</strong><br>Head of Content & Education<br><a href="mailto:bryony@pmmalliance.com">bryony@pmmalliance.com</a></p><h3 id="press-resources">Press resources</h3><p>Where possible, we prefer our logo is used in full and in red, on white. However, if this isn’t doable, it may also appear in white against color, and in some cases in black on white. Please do not recreate our logo in any colors or fonts other than these approved versions:</p><figure class="kg-card kg-image-card"><img src="https://www.productmarketingalliance.com/content/images/2020/06/Screenshot-2020-06-24-at-10.28.46.png" class="kg-image" alt="" loading="lazy" width="630" height="675" srcset="https://www.productmarketingalliance.com/content/images/size/w600/2020/06/Screenshot-2020-06-24-at-10.28.46.png 600w, https://www.productmarketingalliance.com/content/images/2020/06/Screenshot-2020-06-24-at-10.28.46.png 630w"></figure><p><a href="https://www.dropbox.com/t/rP8srymgXpYRafa8"><strong>Download our logos ></strong></a><br></p><figure class="kg-card kg-image-card"><a href="https://www.dropbox.com/t/Ln8OV0BP00rMWE06"><img src="https://www.productmarketingalliance.com/content/images/2020/06/PMA-brand-guidelines.png" class="kg-image" alt="" loading="lazy" width="857" height="590" srcset="https://www.productmarketingalliance.com/content/images/size/w600/2020/06/PMA-brand-guidelines.png 600w, https://www.productmarketingalliance.com/content/images/2020/06/PMA-brand-guidelines.png 857w" sizes="(min-width: 720px) 720px"></a></figure><p><br><a href="https://www.dropbox.com/t/Ln8OV0BP00rMWE06"><strong>Download PMA's brand guidelines ></strong></a></p><h3 id="boilerplate">Boilerplate<br></h3><p>Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. And it did just that. Within just two years of launching, it gathered more than 20,000 enthusiasts from the USA to Russia, Greece to Germany, England to Australia. All with one shared goal: to drive demand, adoption, and the overall success of their products.</p>  <div id="bottomAdsContainer">  <div id='div-gpt-ad-1708431292086-0' style='min-width: 580px; min-height: 400px;'> <script> googletag.cmd.push(function() { googletag.display('div-gpt-ad-1708431292086-0'); }); </script> </div>  <div id='div-gpt-ad-1708431360026-0' style='min-width: 240px; min-height: 400px;'> <script> googletag.cmd.push(function() { googletag.display('div-gpt-ad-1708431360026-0'); }); </script> </div> </div> <script defer src="https://cdn.jsdelivr.net/ghost/comments-ui@~1.0/umd/comments-ui.min.js" data-locale="en" data-ghost-comments="https://www.productmarketingalliance.com/" data-api="https://product-marketing-alliance.ghost.io/ghost/api/content/" data-admin="https://product-marketing-alliance.ghost.io/ghost/" data-key="037ff1b85788b54823bfa76dff" data-title="" data-count="false" data-post-id="61ecc419aec9fc003b52489e" data-color-scheme="light" data-avatar-saturation="80" data-accent-color="#fe5d4c" data-comments-enabled="all" data-publication="Product Marketing Alliance" crossorigin="anonymous"></script> </div> <div class="right-sidebar"> <div class="sticky-container"> <div class="subscribe-container"> <img class="insider-logo" src="/assets/img/insider-subscribe-now-free.svg"/> <img class="success-insider-logo" src="/assets/img/Star.svg"/> <p class="title">Product marketing insider</p> <p class="success-title">Thank you for subscribing</p> <p class="description">Level up your product marketing career & network with product marketing experts.</p> <p class="success-description">An email has been successfully sent to confirm your subscription.</p> <form data-members-form="subscribe"> <input data-members-label type="hidden" value="Early Adopters" /> <input placeholder="Your email address" data-members-email type="email" required="true"/> <button type="submit">Subscribe</button> <p class="error-message">Ops! 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