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Marketing Writing Bootcamp | Access session recordings
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</div> </div> </div> </nav> </header> <main class="w-100 h-100"> <!-- Hero Section --> <section class="container-fluid p-4 py-xl-5 hero text-white d-flex align-items-center"> <div class="container"> <div class="row"> <div class="col-12"> <h1 class="display-4"> Your New Writing Adventures Start Here </h1> <p class="fs-4 mb-0"> You'll discover a treasure trove of ideas and inspiration in the sessions and materials on this page. We can't wait to hear what you'll do with them! </p> </div> </div> </div> </section> <!-- Sessions Section --> <section class="container-fluid p-4 p-lg-5"> <div class="container"> <div class="row"> <!-- Session 2 --> <div class="col-12 fade-in mb-3 mb-lg-5" id="session2"> <div class="row justify-content-between align-items-center"> <div class="col-12 col-lg-6"> <p class="d-none prehead mb-2"> Session 2 </p> <h2> NEW Email Newsletter Strategies That *Actually* Work </h2> <p class="fs-3"> with Ann Handley </p> <p class="fs-5"> Ann Handley, Chief Content Officer at MarketingProfs, guides you through the latest and brightest newsletter tips, trends, and tactics to help you write and launch, re-tool, or tweak your email newsletter鈥攚ithout trying to break any "news." </p> <!-- AFTER SESSION DOWNLOAD BUTTONS --> <div class="registered"> <a href="/content/downloads/51977/mwb-2-email-newsletter-strategies-download-the-slides" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Download Slides </a> <a href="/content/downloads/51978/mwb-2-email-newsletter-strategies-download-transcript" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Transcript </a> </div> </div> <!-- AFTER SESSION PLAY BUTTONS --> <div class="col-12 col-lg-5 mt-5 mt-lg-0 d-flex flex-column justify-content-center align-items-center"> <a href="#" type="button" class="w-100 registered trackclick trackpoints" data-cntid="52277" data-bs-toggle="modal" data-bs-target="#session2Modal" rel="MWB 2 | Email Newsletter Strategies | watch recording"> <img src="/assets/images/events/mwb24/thumbnails/mwb_s2_thmb_v3_play.jpg" class="w-100" alt="Play Session 2"> </a> </div> <!-- SESSION 2 MODAL --> <div class="modal fade" id="session2Modal" tabindex="-1" aria-labelledby="session2Modal" aria-hidden="true"> <div class="modal-dialog modal-xl"> <div class="modal-content"> <div class="modal-header"> <h5 class="modal-title"> NEW Email Newsletter Strategies That *Actually* Work </h5> <button type="button" class="btn-close" data-bs-dismiss="modal" aria-label="Close"></button> </div> <div class="modal-body"> <div class="embed-responsive embed-responsive-16by9"> <div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1008707727?h=fddaf06f69&badge=0&autopause=0&player_id=0&app_id=58479" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write" style="position:absolute;top:0;left:0;width:100%;height:100%;" title="Marketing Writing Bootcamp | NEW Email Newsletter Strategies That *Actually* Work"></iframe></div><script src="https://player.vimeo.com/api/player.js"></script> </div> </div> </div> </div> </div> </div> </div> <!-- End Session 2 --> <hr class="my-4 my-md-5 fade-in"> <!-- Session 3 --> <div class="col-12 fade-in mb-3 mb-lg-5" id="session3"> <div class="row justify-content-between align-items-center"> <div class="col-12 col-lg-6"> <p class="d-none prehead mb-2"> Session 3 </p> <h2> The Ultimate Positioning and Messaging Guide for Homepages </h2> <p class="fs-3"> with Anthony Pierri </p> <p class="fs-5"> Anthony Pierri walks you through his Value Proposition Framework. Used by hundreds of companies, this framework balances stakeholder interests, product features, and customer needs. Clarify your homepage and highlight your product positioning now! </p> <!-- AFTER SESSION DOWNLOAD BUTTONS --> <div class="registered"> <a href="/content/downloads/52016/mwb-3-messaging-guide-for-homepages-download-the-slides" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Download Slides </a> <a href="/content/downloads/52017/mwb-3-messaging-guide-for-homepages-download-transcript" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Transcript </a> </div> </div> <!-- AFTER SESSION PLAY BUTTONS --> <div class="col-12 col-lg-5 mt-5 mt-lg-0 d-flex flex-column justify-content-center align-items-center"> <a href="#" type="button" class="w-100 registered trackclick trackpoints" data-cntid="52278" data-bs-toggle="modal" data-bs-target="#session3Modal" rel="MWB 3 | Messaging Guide for Homepages | watch recording"> <img src="/assets/images/events/mwb24/thumbnails/mwb_s3_thb1_play.jpg" class="w-100" alt="Play Session 3"> </a> </div> <!-- SESSION 3 MODAL --> <div class="modal fade" id="session3Modal" tabindex="-1" aria-labelledby="session3Modal" aria-hidden="true"> <div class="modal-dialog modal-xl"> <div class="modal-content"> <div class="modal-header"> <h5 class="modal-title"> The Ultimate Positioning and Messaging Guide for Homepages </h5> <button type="button" class="btn-close" data-bs-dismiss="modal" aria-label="Close"></button> </div> <div class="modal-body"> <div class="embed-responsive embed-responsive-16by9"> <div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1010775584?h=6be8243a42&badge=0&autopause=0&player_id=0&app_id=58479" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write" style="position:absolute;top:0;left:0;width:100%;height:100%;" title="Marketing Writing Bootcamp | The Ultimate Positioning and Messaging Guide for Homepages"></iframe></div><script src="https://player.vimeo.com/api/player.js"></script> </div> </div> </div> </div> </div> </div> </div> <!-- End Session 3 --> <hr class="my-4 my-md-5 fade-in"> <!-- Session 4 --> <div class="col-12 fade-in mb-3 mb-lg-5" id="session4"> <div class="row justify-content-between align-items-center"> <div class="col-12 col-lg-6"> <p class="d-none prehead mb-2"> Session 4 </p> <h2> But Wait, There's More! 7 Captivating B2B Copy Tips You Can Learn From Infomercials </h2> <p class="fs-3"> with Heather Lloyd-Martin </p> <p class="fs-5"> Heather Lloyd-Martin reveals seven psychology-based marketing tactics, with examples from money-making infomercials. You can easily work these powerful ideas into your marketing writing鈥攎aking it more interesting to read, and more persuasive, too. </p> <!-- AFTER SESSION DOWNLOAD BUTTONS --> <div class="registered"> <a href="/content/downloads/52064/mwb-4-copy-tips-from-infomercials-download-the-slides" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Download Slides </a> <a href="/content/downloads/52065/mwb-4-copy-tips-from-infomercials-download-transcript" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Transcript </a> </div> </div> <!-- AFTER SESSION PLAY BUTTONS --> <div class="col-12 col-lg-5 mt-5 mt-lg-0 d-flex flex-column justify-content-center align-items-center"> <a href="#" type="button" class="w-100 registered trackclick trackpoints" data-cntid="52279" data-bs-toggle="modal" data-bs-target="#session4Modal" rel="MWB 4 | Copy Tips From Infomercials | watch recording"> <img src="/assets/images/events/mwb24/thumbnails/mwb_s4_thb1_play.jpg" class="w-100" alt="Play Session 4"> </a> </div> <!-- SESSION 4 MODAL --> <div class="modal fade" id="session4Modal" tabindex="-1" aria-labelledby="session4Modal" aria-hidden="true"> <div class="modal-dialog modal-xl"> <div class="modal-content"> <div class="modal-header"> <h5 class="modal-title"> But Wait, There's More! 7 Captivating B2B Copy Tips You Can Learn From Infomercials </h5> <button type="button" class="btn-close" data-bs-dismiss="modal" aria-label="Close"></button> </div> <div class="modal-body"> <div class="embed-responsive embed-responsive-16by9"> <div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1013020398?h=3238bad475&badge=0&autopause=0&player_id=0&app_id=58479" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write" style="position:absolute;top:0;left:0;width:100%;height:100%;" title="7 Captivating B2B Copy Tips You Can Learn From Infomercials"></iframe></div><script src="https://player.vimeo.com/api/player.js"></script> </div> </div> </div> </div> </div> </div> </div> <!-- End Session 4 --> <hr class="my-4 my-md-5 fade-in"> <!-- Session 5 --> <div class="col-12 fade-in mb-3 mb-lg-5" id="session5"> <div class="row justify-content-between align-items-center"> <div class="col-12 col-lg-6"> <p class="d-none prehead mb-2"> Session 5 </p> <h2> Clear the Way With UX Writing </h2> <p class="fs-3"> with Shannon Geis </p> <p class="fs-5"> Shannon Geis reveals how plain language and clear UX writing connect your organization's goals to your users' needs. Clear the path for your users with better UX writing鈥攂ecause visitors who know what to do next become happy customers. </p> <!-- AFTER SESSION DOWNLOAD BUTTONS --> <div class="registered"> <a href="/content/downloads/52114/mwb-5-ux-writing-download-the-slides" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Download Slides </a> <a href="/content/downloads/52115/mwb-5-copy-tips-from-infomercials-download-transcript" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Transcript </a> </div> </div> <!-- AFTER SESSION PLAY BUTTONS --> <div class="col-12 col-lg-5 mt-5 mt-lg-0 d-flex flex-column justify-content-center align-items-center"> <a href="#" type="button" class="w-100 registered trackclick trackpoints" data-cntid="52280" data-bs-toggle="modal" data-bs-target="#session5Modal" rel="MWB 5 | UX Writing | watch recording"> <img src="/assets/images/events/mwb24/thumbnails/mwb_s5_thb1_play.jpg" class="w-100" alt="Play Session 5"> </a> </div> <!-- SESSION 5 MODAL --> <div class="modal fade" id="session5Modal" tabindex="-1" aria-labelledby="session5Modal" aria-hidden="true"> <div class="modal-dialog modal-xl"> <div class="modal-content"> <div class="modal-header"> <h5 class="modal-title"> Clear the Way With UX Writing </h5> <button type="button" class="btn-close" data-bs-dismiss="modal" aria-label="Close"></button> </div> <div class="modal-body"> <div class="embed-responsive embed-responsive-16by9"> <div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1015570115?h=f162c9eb73&badge=0&autopause=0&player_id=0&app_id=58479" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write" style="position:absolute;top:0;left:0;width:100%;height:100%;" title="Clear the Way With UX Writing"></iframe></div><script src="https://player.vimeo.com/api/player.js"></script> </div> </div> </div> </div> </div> </div> </div> <!-- End Session 5 --> <hr class="my-4 my-md-5 fade-in"> <!-- Session 6 --> <div class="col-12 fade-in mb-3 mb-lg-5" id="session6"> <div class="row justify-content-between align-items-center"> <div class="col-12 col-lg-6"> <p class="d-none prehead mb-2"> Session 6 </p> <h2> Creative Compliance: Effective Writing for Regulated Industries </h2> <p class="fs-3"> with Ahava Leibtag </p> <p class="fs-5"> Ahava Leibtag uncovers practical strategies to align your marketing efforts with both regulatory requirements and business objectives. Discover the power of clear, accessible content that captivates your audience鈥攊n any industry. </p> <!-- AFTER SESSION DOWNLOAD BUTTONS --> <div class="registered"> <a href="/content/downloads/52155/mwb-6-regulated-industries-download-the-slides" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Download Slides </a> <a href="/content/downloads/52156/mwb-6-regulated-industries-download-transcript" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Transcript </a> </div> </div> <!-- AFTER SESSION PLAY BUTTONS --> <div class="col-12 col-lg-5 mt-5 mt-lg-0 d-flex flex-column justify-content-center align-items-center"> <a href="#" type="button" class="w-100 registered trackclick trackpoints" data-cntid="52281" data-bs-toggle="modal" data-bs-target="#session6Modal" rel="MWB 6 | Regulated Industries | watch recording"> <img src="/assets/images/events/mwb24/thumbnails/mwb_s6_thb1_play.jpg" class="w-100" alt="Play Session 6"> </a> </div> <!-- SESSION 6 MODAL --> <div class="modal fade" id="session6Modal" tabindex="-1" aria-labelledby="session6Modal" aria-hidden="true"> <div class="modal-dialog modal-xl"> <div class="modal-content"> <div class="modal-header"> <h5 class="modal-title"> Creative Compliance: Effective Writing for Regulated Industries </h5> <button type="button" class="btn-close" data-bs-dismiss="modal" aria-label="Close"></button> </div> <div class="modal-body"> <div class="embed-responsive embed-responsive-16by9"> <div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1018379188?h=b280a87017&badge=0&autopause=0&player_id=0&app_id=58479" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write" style="position:absolute;top:0;left:0;width:100%;height:100%;" title="Marketing Writing Bootcamp | Creative Compliance: Effective Writing for Regulated Industries"></iframe></div><script src="https://player.vimeo.com/api/player.js"></script> </div> </div> </div> </div> </div> </div> </div> <!-- End Session 6 --> <hr class="my-4 my-md-5 fade-in"> <!-- Session 7 --> <div class="col-12 fade-in mb-3 mb-lg-5" id="session7"> <div class="row justify-content-between align-items-center"> <div class="col-12 col-lg-6"> <p class="d-none prehead mb-2"> Session 7 </p> <h2> How to Write Better Emails </h2> <p class="fs-3"> with Eman Ismail </p> <p class="fs-5"> Eman Ismail shares email insights that connect with your audience, getting more opens, more clicks, and more sales. Don't let your brand's emails get lost in the overcrowded inbox. Stand out with these effective email marketing methods. </p> <!-- AFTER SESSION DOWNLOAD BUTTONS --> <div class="registered"> <a href="/content/downloads/52205/mwb-7-write-better-emails-download-the-slides" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Download Slides </a> <a href="/content/downloads/52206/mwb-7-write-better-emails-download-transcript" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Transcript </a> </div> </div> <!-- AFTER SESSION PLAY BUTTONS --> <div class="col-12 col-lg-5 mt-5 mt-lg-0 d-flex flex-column justify-content-center align-items-center"> <a href="#" type="button" class="w-100 registered trackclick trackpoints" data-cntid="52282" data-bs-toggle="modal" data-bs-target="#session7Modal" rel="MWB 7 | Write Better Emails | watch recording"> <img src="/assets/images/events/mwb24/thumbnails/mwb_s7_thb1_play.jpg" class="w-100" alt="Play Session 7"> </a> </div> <!-- SESSION 7 MODAL --> <div class="modal fade" id="session7Modal" tabindex="-1" aria-labelledby="session7Modal" aria-hidden="true"> <div class="modal-dialog modal-xl"> <div class="modal-content"> <div class="modal-header"> <h5 class="modal-title"> How to Write Better Emails </h5> <button type="button" class="btn-close" data-bs-dismiss="modal" aria-label="Close"></button> </div> <div class="modal-body"> <div class="embed-responsive embed-responsive-16by9"> <div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1020454651?h=09e64e065e&badge=0&autopause=0&player_id=0&app_id=58479" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write" style="position:absolute;top:0;left:0;width:100%;height:100%;" title="How to Write Better Emails"></iframe></div><script src="https://player.vimeo.com/api/player.js"></script> </div> </div> </div> </div> </div> </div> </div> <!-- End Session 7 --> <hr class="my-4 my-md-5 fade-in"> <!-- Session 8 --> <div class="col-12 fade-in mb-3 mb-lg-5" id="session8"> <div class="row justify-content-between align-items-center"> <div class="col-12 col-lg-6"> <p class="d-none prehead mb-2"> Session 8 </p> <h2> People, Data & Content: The 5-Step Content System to Pinpoint What Motivates Your Audience </h2> <p class="fs-3"> with Anne Popolizio </p> <p class="fs-5"> Anne Popolizio walks you through her agency's repeatable process for A/B testing social media content and ads. Identify exactly what drives your customers' behavior so you can optimize your content and maximize your social media ROI. </p> <!-- AFTER SESSION DOWNLOAD BUTTONS --> <div class="registered"> <a href="/content/downloads/52238/mwb-8-people-data-content-download-the-slides" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Download Slides </a> <a href="/content/downloads/52239/mwb-8-people-data-content-download-transcript" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Transcript </a> </div> </div> <!-- AFTER SESSION PLAY BUTTONS --> <div class="col-12 col-lg-5 mt-5 mt-lg-0 d-flex flex-column justify-content-center align-items-center"> <a href="#" type="button" class="w-100 registered trackclick trackpoints" data-cntid="52283" data-bs-toggle="modal" data-bs-target="#session8Modal" rel="MWB 8 | People, Data & Content | watch recording"> <img src="/assets/images/events/mwb24/thumbnails/mwb_s8_thb1_play.jpg" class="w-100" alt="Play Session 8"> </a> </div> <!-- SESSION 8 MODAL --> <div class="modal fade" id="session8Modal" tabindex="-1" aria-labelledby="session8Modal" aria-hidden="true"> <div class="modal-dialog modal-xl"> <div class="modal-content"> <div class="modal-header"> <h5 class="modal-title"> People, Data & Content: The 5-Step Content System to Pinpoint What Motivates Your Audience </h5> <button type="button" class="btn-close" data-bs-dismiss="modal" aria-label="Close"></button> </div> <div class="modal-body"> <div class="embed-responsive embed-responsive-16by9"> <div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1022769749?h=b508cc7dfd&badge=0&autopause=0&player_id=0&app_id=58479" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write" style="position:absolute;top:0;left:0;width:100%;height:100%;" title="Marketing Writing Bootcamp | People, Data & Content: The 5-Step Content System to Pinpoint What Motivates Your Audience"></iframe></div><script src="https://player.vimeo.com/api/player.js"></script> </div> </div> </div> </div> </div> </div> </div> <!-- End Session 8 --> <hr class="my-4 my-md-5 fade-in"> <!-- Session 9 --> <div class="col-12 fade-in mb-3 mb-lg-5" id="session9"> <div class="row justify-content-between align-items-center"> <div class="col-12 col-lg-6"> <p class="d-none prehead mb-2"> Session 9 </p> <h2> Marketing Forecast: Master the Triple Crown of B2B Marketing Writing </h2> <p class="fs-3"> with Sarah Greesonbach </p> <p class="fs-5"> Sarah Greesonbach shares how to find success today with marketing focused on webinars, original research, and thought leadership. Develop your strategy and skills for these three assets now to build your career momentum through 2025. </p> <!-- AFTER SESSION DOWNLOAD BUTTONS --> <div class="registered"> <a href="/content/downloads/52268/mwb-9-marketing-forecast-download-the-slides" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Download Slides </a> <a href="/content/downloads/52269/mwb-9-marketing-forecast-download-transcript" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Transcript </a> <a href="https://docs.google.com/document/d/1kUiiSwIN8LubnKPfTwdbru5aVME3GgZDderMpaF2Q2w/copy" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Notes & Outline </a> </div> </div> <!-- AFTER SESSION PLAY BUTTONS --> <div class="col-12 col-lg-5 mt-5 mt-lg-0 d-flex flex-column justify-content-center align-items-center"> <a href="#" type="button" class="w-100 registered trackclick trackpoints" data-cntid="52284" data-bs-toggle="modal" data-bs-target="#session9Modal" rel="MWB 9 | Marketing Forecast | watch recording"> <img src="/assets/images/events/mwb24/thumbnails/mwb_s9_thumb_play.jpg" class="w-100" alt="Play Session 9"> </a> </div> <!-- SESSION 9 MODAL --> <div class="modal fade" id="session9Modal" tabindex="-1" aria-labelledby="session9Modal" aria-hidden="true"> <div class="modal-dialog modal-xl"> <div class="modal-content"> <div class="modal-header"> <h5 class="modal-title"> Marketing Forecast: Master the Triple Crown of B2B Marketing Writing </h5> <button type="button" class="btn-close" data-bs-dismiss="modal" aria-label="Close"></button> </div> <div class="modal-body"> <div class="embed-responsive embed-responsive-16by9"> <div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1025016655?h=2aec759eb2&badge=0&autopause=0&player_id=0&app_id=58479" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write" style="position:absolute;top:0;left:0;width:100%;height:100%;" title="Marketing Writing Bootcamp | Marketing Forecast: Master the Triple Crown of B2B Marketing Writing"></iframe></div><script src="https://player.vimeo.com/api/player.js"></script> </div> </div> </div> </div> </div> </div> </div> <!-- End Session 9 --> <hr class="my-4 my-md-5 fade-in"> <!-- Session 10 --> <div class="col-12 fade-in mb-3 mb-lg-5" id="session10"> <div class="row justify-content-between align-items-center"> <div class="col-12 col-lg-6"> <p class="prehead mb-2"> <em>Keynote Session</em> </p> <h2> Author to Author: Ann Handley Talks to Geraldine DeRuiter </h2> <p class="fs-3"> with Ann Handley and Geraldine DeRuiter </p> <p class="fs-5"> Ann Handley and award-winning author Geraldine DeRuiter discuss the joys and challenges of creativity, encourage you to take risks, and remind you of the power of the written word to connect, inspire, and transform鈥攔egardless of topic or industry. </p> <!-- AFTER SESSION DOWNLOAD BUTTONS --> <div class="registered"> <a href="/content/downloads/52314/mwb-10-author-to-author-download-transcript" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Transcript </a> </div> </div> <!-- AFTER SESSION PLAY BUTTONS --> <div class="col-12 col-lg-5 mt-5 mt-lg-0 d-flex flex-column justify-content-center align-items-center"> <a href="#" type="button" class="w-100 registered trackclick trackpoints" data-cntid="52285" data-bs-toggle="modal" data-bs-target="#session10Modal" rel="MWB 10 | Author to Author | watch recording"> <img src="/assets/images/events/mwb24/thumbnails/mwb_s10_thumb_play.jpg" class="w-100" alt="Play Session 10"> </a> </div> <!-- SESSION 10 MODAL --> <div class="modal fade" id="session10Modal" tabindex="-1" aria-labelledby="session10Modal" aria-hidden="true"> <div class="modal-dialog modal-xl"> <div class="modal-content"> <div class="modal-header"> <h5 class="modal-title"> Author to Author: Ann Handley Talks to Geraldine DeRuiter </h5> <button type="button" class="btn-close" data-bs-dismiss="modal" aria-label="Close"></button> </div> <div class="modal-body"> <div class="embed-responsive embed-responsive-16by9"> <div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1027595005?h=926a805c61&badge=0&autopause=0&player_id=0&app_id=58479" frameborder="0" allow="autoplay; 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In this session, Bruce Clay covers AI's role in research and optimization, and how his Pre-Writer tool saves hours in content creation. </p> <!-- AFTER SESSION DOWNLOAD BUTTONS --> <div class="registered"> <a href="/content/downloads/51933/mwb-1-transforming-writing-with-ai-download-the-slides" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Download Slides </a> <a href="/content/downloads/51934/mwb-1-transforming-writing-with-ai-download-transcript" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> Transcript </a> <a href="/content/downloads/52006/mwb-1-transforming-writing-with-ai-download-checklist" target="_blank" class="btn btn-outline-secondary p-3 me-3 mb-3 mb-md-0"> AI SEO Checklist </a> </div> </div> <!-- AFTER SESSION PLAY BUTTONS --> <div class="col-12 col-lg-5 mt-5 mt-lg-0 d-flex flex-column justify-content-center align-items-center"> <a href="#" type="button" class="w-100 registered trackclick trackpoints" data-cntid="52276" data-bs-toggle="modal" data-bs-target="#session1Modal" rel="MWB 1 | Transforming Writing With AI | watch recording"> <img src="/assets/images/events/mwb24/thumbnails/mwb_s1_thb2_play.jpg" class="w-100" alt="Play Session 1"> </a> </div> <!-- SESSION 1 MODAL --> <div class="modal fade" id="session1Modal" tabindex="-1" aria-labelledby="session1Modal" aria-hidden="true"> <div class="modal-dialog modal-xl"> <div class="modal-content"> <div class="modal-header"> <h5 class="modal-title"> Transforming Writing for Businesses With AI </h5> <button type="button" class="btn-close" data-bs-dismiss="modal" aria-label="Close"></button> </div> <div class="modal-body"> <div class="embed-responsive embed-responsive-16by9"> <div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1006499738?h=c307e97ff1&badge=0&autopause=0&player_id=0&app_id=58479" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write" style="position:absolute;top:0;left:0;width:100%;height:100%;" title="Marketing Writing Bootcamp | Transforming Writing for Businesses With AI"></iframe></div><script src="https://player.vimeo.com/api/player.js"></script> </div> </div> </div> </div> </div> </div> </div> <!-- End Session 1 --> </div> </div> </section> </main> <!-- Bootstrap core JavaScript ================================================== --> <!-- Placed at the end of the document so the pages load faster --> <!-- Latest compiled and minified JavaScript --> <script async src="https://s.marketingprofs.com/inc/jscript/v3/bootstrap.min.js" integrity="sha384-JZR6Spejh4U02d8jOt6vLEHfe/JQGiRRSQQxSfFWpi1MquVdAyjUar5+76PVCmYl" crossorigin="anonymous"></script> <script async src="//s.marketingprofs.com/inc/jscript/v3/global.js?dt=1/21/2024 11:36:40 AM"></script> <!-- Bootstrap core CSS --> <!-- JQuery --> <script src="https://code.jquery.com/jquery-latest.min.js"></script> <script> // Checks if user is not PRO and didn't pay anything // This would mean expired PRO, so redirect $(document).ready(function () { if ($('#mplevel').val() == "0" && $('#payamount').val() == "0") { window.location.href = '/events/mwb24/noaccess/sa/'; } }); // Redirect to homepage if not registered $(document).ready(function () { if ($('#isregistered').val() == "0") { window.location.href = '/events/mwb24/home/sa/'; } }); // track points $(document).ready(function () { $(".trackpoints").click(function() { var dataValue = $(this).data("cntid"); var url = "/content/downloads/"+dataValue +"/points"; $.get(url); }); }); </script> <!-- Footer Navigation --> <footer class="container-fluid bg-light p-0 px-lg-3"> <div class="container"> <div class="row flex-column flex-lg-row justify-content-center justify-content-lg-between align-items-center align-items-lg-start pt-4 py-lg-5"> <div class="col-12 col-md-10 col-lg-5 text-center text-lg-start mb-3 mb-lg-0"> <p class="prehead mb-3"> A MarketingProfs Event </p> <img src="/events/mwb24/images/logos/mwb-dual-branded-logo.png" alt="MarketingProfs and Bruce Clay Inc. logos" class="mt-0 mb-3" style="max-width: 400px;"> <p class="mb-0"> <strong>Marketing Writing Bootcamp</strong> is brought to you by MarketingProfs, your go-to for B2B marketing training, and sponsored by our friends at Bruce Clay Inc. 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