CINXE.COM
Privacy-centric data collaboration solution for commerce media
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flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Protect your marketing budget from mobile ad fraud" id="" href="https://www.appsflyer.com/products/fraud-protection/"> <b class="d-block pb-2">Fraud protection</b> <span class="d-none d-md-block navbar-nav__item-text"> Protect your marketing budget from mobile ad fraud </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Collaborate </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Collaborate with your partners in a privacy-centric way" id="" href="https://www.appsflyer.com/products/privacy-cloud/"> <b class="d-block pb-2">Privacy Cloud</b> <span class="d-none d-md-block navbar-nav__item-text"> Collaborate with your partners in a privacy-centric way </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="First-party data monetization that fuels retail media growth" id="" href="https://www.appsflyer.com/products/data-collaboration/"> <b class="d-block pb-2">AppsFlyer Data Collaboration Platform</b> <span class="d-none d-md-block navbar-nav__item-text"> First-party data monetization that fuels retail media growth </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Connect to over 10,000 tech and media partners" id="" href="https://www.appsflyer.com/products/integrations/"> <b class="d-block pb-2">Partner marketplace</b> <span class="d-none d-md-block navbar-nav__item-text"> Connect to over 10,000 tech and media partners </span> </a> </li> </ul> </div> </div> </div> <div class="row mx-0 d-md-flex w-100 ml-md-0 theme-borders--sm theme-borders--top theme-borders--color-1"> <ul data-parent-id="products" class="mega-menu__col--main-links flex-column flex-md-row col align-items-md-center list-style-none d-flex order-1 order-sm-0 ml-md-0 px-0 pt-md-20 pb-25"> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/interactive-product-tours/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Interactive product tours </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/solutions/ios/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> iOS 14+ solutions </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/products/apis/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Data feeds & APIs </a> </li> </ul> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="Solutions" class="nav-link" href="#">Solutions </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="solutions"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-2 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 "> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Team </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/marketing/"> <span class="d-block pb-2">Marketing</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/product/"> <span class="d-block pb-2">Product</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/data-analytics/"> <span class="d-block pb-2">Data & Analytics</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/research-and-development/"> <span class="d-block pb-2">R&D</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Goal </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/regain-ios-visibility/"> <span class="d-block pb-2">Regain iOS visibility</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/kickstart-app-growth/"> <span class="d-block pb-2">Kickstart app growth</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/scale-ua-campaigns/"> <span class="d-block pb-2">Scale user acquisition</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/maximize-user-ltv/"> <span class="d-block pb-2">Increase engagement & LTV </span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/maximize-roas/"> <span class="d-block pb-2">Maximize ROAS</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Industry </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/games/"> <span class="d-block pb-2">Gaming</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/shopping/"> <span class="d-block pb-2">Shopping</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/finance/"> <span class="d-block pb-2">Finance</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/food-drink/"> <span class="d-block pb-2">Food & drink</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/health-fitness/"> <span class="d-block pb-2">Health & fitness</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/travel/"> <span class="d-block pb-2">Travel</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Platform </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/ios/"> <span class="d-block pb-2">iOS</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/android/"> <span class="d-block pb-2">Android</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/pc-console-measurement/"> <span class="d-block pb-2">PC & console</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/ctv-ott/"> <span class="d-block pb-2">CTV & OTT</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/web-measurement/"> <span class="d-block pb-2">Web</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/mobile-measurement/"> <span class="d-block pb-2">Mobile</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/web3/"> <span class="d-block pb-2">Web3</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Partnerships </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/partners/"> <span class="d-block pb-2">Tech and media partners</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/agencies/"> <span class="d-block pb-2">Agency partners</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/partner-program/"> <span class="d-block pb-2">Partner Program</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> </div> <div class="row mx-0 d-md-flex w-100 ml-md-0 theme-borders--sm theme-borders--top theme-borders--color-1"> <ul data-parent-id="solutions" class="mega-menu__col--main-links flex-column flex-md-row col align-items-md-center list-style-none d-flex order-1 order-sm-0 ml-md-0 px-0 pt-md-20 pb-25"> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/interactive-product-tours/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Interactive product tours </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/customers/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Customer stories </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/appsflyer-advantage/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> The AppsFlyer difference </a> </li> </ul> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="Learn" class="nav-link" href="#">Learn </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="resources"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__col mega-menu__col--layout-1 mega-menu__col--main col-md-3 d-none d-md-flex flex-column px-0 pl-sm-0 pt-20 pt-sm-50 pb-0 pb-sm-40 pr-40"> <span class="h4 mb-3 d-none d-sm-block"> Resources </span> <p>Stay informed with industry insights, the latest trends, original content, and all things AppsFlyer</p> </div> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-1 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 col pl-md-70 pr-md-80"> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Ecosystem </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/blog/"> <span class="d-block pb-2">Blog</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/resources/"> <span class="d-block pb-2">Reports & guides</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/events/"> <span class="d-block pb-2">Events & webinars</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/resources/templates/"> <span class="d-block pb-2">Tools & templates</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/benchmarks/"> <span class="d-block pb-2">Industry benchmarks</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="/blog/videos/"> <span class="d-block pb-2">Videos</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/blog/podcasts/"> <span class="d-block pb-2">Podcasts</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/glossary/"> <span class="d-block pb-2">Glossary</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/metrics-comparison/"> <span class="d-block pb-2">Metrics comparison</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Customers </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/customers/"> <span class="d-block pb-2">Customer stories</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/product-news/"> <span class="d-block pb-2">Product news</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/use-cases/"> <span class="d-block pb-2">Use cases</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://support.appsflyer.com/hc/"> <span class="d-block pb-2">Help center</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://dev.appsflyer.com/"> <span class="d-block pb-2">Developer Hub</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://elevate.appsflyer.com/learn/signin"> <span class="d-block pb-2">Learning portal</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> <div class="mega-menu__col mega-menu__col--featured theme-borders--md theme-borders--color-1 theme-borders--left col-md-3 d-md-flex flex-column pt-md-55 pl-0 pl-md-50 pr-0 pb-md-40 order-0 order-md-1 "> <div class="d-none d-sm-block"><a href="/resources/reports/creative-optimization"><img style="border-radius: 8px;" src="/wp-content/uploads/2024/05/image-1-1.png" /></a><div class="d-block"><a href="/resources/reports/creative-optimization" class="btn btn-arrow d-inline-block">New data 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pt-80 pt-md-0 pb-60 pb-md-0"> <picture> <source media="(max-width: 767px)" srcset="https://www.appsflyer.com/wp-content/uploads/2023/03/bg-hero-blue-theme-2-mobile.jpg" /> <img decoding="async" class="bg-image" src="https://www.appsflyer.com/wp-content/uploads/2024/01/BG.png" alt="Background" /> </picture> <div class="container-fluid d-flex justify-content-center position-relative"> <div class="section-hero-section__row row justify-content-center"> <header class="section-hero-section__header col-md-6 pt-md-20 d-flex flex-column justify-content-center align-items-end border-radius--type-2 overflow-hidden"> <div class="row"> <div class="section-hero-section__content col-sm-9 col-md-10 mx-auto py-sm-80"> <h1 class="mb-20">Privacy-centric data collaboration for commerce media</h1> <span class="has-mlarge-font-size text-dark pt-20">Monetize your first-party data with precise targeting, easy activation, and advanced measurement for outstanding results</span> <div 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align-items-md-start pr-md-180"> <img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2024/01/IDC-Logo-a-globe-followed-by-the-letters-IDC-1-1.png" alt="Logo" class="item-spotlight__logo mb-4" /> <h2 class="item-spotlight__title h3 pb-3">AppsFlyer named global leader in IDC Marketscape</h2> <p class="pt-1 pb-1">Worldwide Data Clean Room Technology for advertising and marketing 2023-2024</p> <div class="d-flex flex-column flex-md-row align-items-center justify-content-md-start flex-wrap "> <a data-atf="" data-atf-block="item-spotlight" target="_blank" class="btn-text btn-arrow" href="https://www.appsflyer.com/resources/reports/idc-marketscape/">Learn more</a> </div> </header> </div> </div> </div> </section> <div style="height:160px" aria-hidden="true" class="wp-block-spacer hide-mobile"></div> <section class="wp-block-appsflyer-block-section section-block section-block--width-default"><div class="container"><div class="row flex-column flex-nowrap"> <h2 class="wp-block-heading has-text-align-center" id="h-one-powerful-platform-for-audience-activation-and-insights">One powerful platform for audience activation and insights</h2> </div></div></section> <section class="wp-block-appsflyer-block-text-image-columns text-image-columns py-40 py-lg-0"><div class="container"><div class="row align-items-sm-center justify-content-sm-between"><figure class="col-md-6 text-center order-md-2 text-right order-1 text-image-columns__image"><img decoding="async" loading="lazy" title="USP_01-1" alt="" width="686" height="665" class="text-image-columns__layer" src="https://www.appsflyer.com/wp-content/uploads/2024/01/USP_01-1.svg"/></figure><article class=" col-md-5 pt-20 pt-sm-20 order-md-1 text-center text-md-left order-2"><header class="text-image-columns__header "><h2 class="undefined text-center">Privacy-centric collaboration for first-party data monetization</h2></header><div class="text-center text-image-columns__text pt-20"><p>Empower your partners to create anonymized segments of commerce audiences and activate both onsite and offsite campaigns for precise targeting while ensuring privacy compliance.</p></div></article></div></div></section> <section class="wp-block-appsflyer-block-text-image-columns text-image-columns text-image-columns--reverse py-40 py-lg-0"><div class="container"><div class="row align-items-sm-center justify-content-sm-between"><figure class="col-md-6 text-center order-md-1 text-left order-1 text-image-columns__image"><img decoding="async" loading="lazy" title="USP_02 (1)" alt="" width="686" height="665" class="text-image-columns__layer" src="https://www.appsflyer.com/wp-content/uploads/2024/01/USP_02-1.svg"/></figure><article class=" col-md-5 pt-20 order-md-1 text-center text-md-left order-2"><header class="text-image-columns__header "><h2 class="undefined text-center">Seamless and user-friendly, from onboarding to ongoing</h2></header><div class="text-center text-image-columns__text pt-20"><p>Onboard within minutes and easily grant permissions, join datasets, and collaborate to run onsite or offsite targeting and activation. Create automatic flows to provision new data securely, from any environment.</p></div></article></div></div></section> <section class="wp-block-appsflyer-block-text-image-columns text-image-columns py-40 py-lg-0"><div class="container"><div class="row align-items-sm-center justify-content-sm-between"><figure class="col-md-6 text-center order-md-2 text-right order-1 text-image-columns__image"><img decoding="async" loading="lazy" title="USP_03 (1)" alt="" width="686" height="665" class="text-image-columns__layer" src="https://www.appsflyer.com/wp-content/uploads/2024/01/USP_03-1.svg"/></figure><article class=" col-md-5 pt-20 pt-sm-20 order-md-1 text-center text-md-left order-2"><header class="text-image-columns__header "><h2 class="undefined text-center">Closed-loop measurement for improved ad buyers’ experience</h2></header><div class="text-center text-image-columns__text pt-20"><p>Gain valuable insights with the first-to-market commerce media measurement solution that resolves the challenge of cross-platform onsite and offsite campaign performance analytics for endemic and non-endemic brands.</p></div></article></div></div></section> <div style="height:100px" aria-hidden="true" class="wp-block-spacer hide-mobile"></div> <section class="wp-block-appsflyer-block-success-stories-slider success-stories-slider py-60"><div class="container"><div class="row no-gutters success-stories-slider__slider flex-column"><div class="success-stories-slider__preloader slider-preloader text-dark d-flex justify-content-center w-100 py-20 px-40"><div class="spinner-border" role="status"><span class="sr-only">Loading…</span></div></div><div class="col-md-10 px-0 offset-md-1 m-auto slider border-radius border-radius--type-3" id="success-stories-slider-dxKUB" data-slides-to-show="1" data-slides-to-show-md="1" data-center-mode="false" data-arrows="false" data-dots="false" data-fade="true" data-equal-height="true" data-infinite="true"><article class="success-stories-slider__item slider-item"><div class="success-stories-slider__item-holder slider-item__holder row no-gutters flex-column flex-md-row"><figure class="success-stories-slider__item-image col-12 col-md-5 pr-md-40 position-relative overflow-hidden d-flex justify-content-center"><img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2024/01/Rectangle-509.png" class="bg-image" alt="" title="Rectangle-509" width="485" height="485"/></figure><div class="success-stories-slider__item-body col-12 col-md-7 pl-md-2 d-flex flex-column justify-content-start"><div class="d-flex flex-column align-items-center align-items-md-start pl-3 pr-3 py-40 pl-md-0 pr-md-60 py-md-40"><div class="success-stories-slider__bullets d-flex align-items-start"><div class="success-stories-slider__bullet position-relative d-flex flex-column justify-content-start px-3 px-md-0 mx-2 mx-sm-20 ml-md-60 text-center"><div class="h2 m-0 p-0">3X</div><span class="text-secondary">ROAS</span></div><div class="success-stories-slider__bullet position-relative d-flex flex-column justify-content-start px-3 px-md-0 mx-2 mx-sm-20 text-center"><div class="h2 m-0 p-0">6X</div><span class="text-secondary">Conversion Rate</span></div><div class="success-stories-slider__bullet position-relative d-flex flex-column justify-content-start px-3 px-md-0 mx-2 mx-sm-20 text-center"><div class="h2 m-0 p-0">300,000</div><span class="text-secondary">New users</span></div></div><div class="success-stories-slider__item-text pt-30 pl-md-60 pb-25 text-secondary text-center text-md-left">The unique segmentation and activation capabilities hit the brand’s goals, ultimately leading to a larger reinvestment of the brand with the network</div><footer class="pl-md-60"><a class="btn-arrow" data-aft="internal-link" data-aft-block="success-stories-slider" href="https://www.appsflyer.com/wp-content/uploads/2024/07/AF-Data-Collaboration-Platform-Case-Study.pdf">Learn more</a></footer></div></div></div></article></div></div></div></section> <section class="wp-block-appsflyer-block-section section-block section-block--width-default"><div class="container"><div class="row flex-column flex-nowrap"> <h2 class="wp-block-heading has-text-align-center" id="h-unleash-the-potential-of-your-first-party-data"><strong>Unleash the potential of your first-party data</strong></h2> <p class="has-text-align-center has-mlarge-font-size">Power your network with one, robust platform for collaboration, activation, and insights</p> </div></div></section> <section class="wp-block-appsflyer-block-tabbed-content block-tabs"><div class="container"><div class="row"><div class="col-md-12"><h2 class="block-tabs__block-title"></h2></div><div class="col-md-12"><div class="block-tabs__header"><ul><li class="block-tabs__link-wrapper mb-4"><button class="block-tabs__link active" data-content="tab_0">Flexible & Seamless</button></li><li class="block-tabs__link-wrapper mb-4"><button class="block-tabs__link " data-content="tab_1">Audience segmentation</button></li><li class="block-tabs__link-wrapper mb-4"><button class="block-tabs__link " data-content="tab_2">Privacy</button></li><li class="block-tabs__link-wrapper mb-4"><button class="block-tabs__link " data-content="tab_3">Connect&Grow</button></li><li class="block-tabs__link-wrapper mb-4"><button class="block-tabs__link " data-content="tab_4">Measurement</button></li><li class="block-tabs__link-wrapper mb-4"><button class="block-tabs__link " data-content="tab_5">Collaboration</button></li></ul></div><div class="block-tabs__body"><div id="tab_0" class="block-tabs__single active"><div class="row flex-column-reverse flex-md-row align-items-center"><div class="col-md-4 col-12"><h3 class="block-tabs__content-title">Cloud-agnostic platform</h3><div class="block-tabs__content">Provision data from any sources to empower limitless collaboration on our interoperable platform</div><div class="block-tabs__content-url pb-24"></div></div><div class="col-md-8 col-12"><div class="block-tabs__image"><figure><img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2024/01/Flexible-Seamless-1.jpg"/></figure></div></div></div></div><div id="tab_1" class="block-tabs__single "><div class="row flex-column-reverse flex-md-row align-items-center"><div class="col-md-4 col-12"><h3 class="block-tabs__content-title">Rich audience building tools</h3><div class="block-tabs__content">Segment audiences for onsite or offsite activation with ease for precise targeting</div><div class="block-tabs__content-url pb-24"></div></div><div class="col-md-8 col-12"><div class="block-tabs__image"><figure><img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2024/01/Audience-segmentation.jpg"/></figure></div></div></div></div><div id="tab_2" class="block-tabs__single "><div class="row flex-column-reverse flex-md-row align-items-center"><div class="col-md-4 col-12"><h3 class="block-tabs__content-title">Trusted, industry leading PETs</h3><div class="block-tabs__content">Leverage a globally acclaimed data clean room for privacy today, tomorrow, and beyond</div><div class="block-tabs__content-url pb-24"></div></div><div class="col-md-8 col-12"><div class="block-tabs__image"><figure><img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2024/01/Privacy.jpg"/></figure></div></div></div></div><div id="tab_3" class="block-tabs__single "><div class="row flex-column-reverse flex-md-row align-items-center"><div class="col-md-4 col-12"><h3 class="block-tabs__content-title">Connect with global brands</h3><div class="block-tabs__content">Collaborate with thousands of brands, thanks to AppsFlyer’s strong global footprint</div><div class="block-tabs__content-url pb-24"></div></div><div class="col-md-8 col-12"><div class="block-tabs__image"><figure><img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2024/01/Your-Growth-1.jpg"/></figure></div></div></div></div><div id="tab_4" class="block-tabs__single "><div class="row flex-column-reverse flex-md-row align-items-center"><div class="col-md-4 col-12"><h3 class="block-tabs__content-title">Advanced measurement tool</h3><div class="block-tabs__content">Unlock the growing offsite opportunity with AppsFlyer DCP through our unique integrations with walled gardens (Meta, Google, TikTok), SKU-level attribution, and 13 years of omnichannel cross-platform measurement expertise.</div><div class="block-tabs__content-url pb-24"></div></div><div class="col-md-8 col-12"><div class="block-tabs__image"><figure><img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2024/01/Measurement.jpg"/></figure></div></div></div></div><div id="tab_5" class="block-tabs__single "><div class="row flex-column-reverse flex-md-row align-items-center"><div class="col-md-4 col-12"><h3 class="block-tabs__content-title">Controlled data collaboration</h3><div class="block-tabs__content">Work with the businesses and data systems of your preference to fuel innovation</div><div class="block-tabs__content-url pb-24"></div></div><div class="col-md-8 col-12"><div class="block-tabs__image"><figure><img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2024/01/Collaboration.jpg"/></figure></div></div></div></div></div></div></div></div></section> <section class="buttons-items-grid pt-30 pb-60 pb-md-80 section-bg section-bg--blue-light-2 section-bg--buttons-items-grid"> <div class="container "> <header class="pt-50 pb-20 pt-sm-50 pb-sm-50 text-center"> <h2>Explore more AppsFlyer products</h2> </header> <div class="row"> <a href="https://www.appsflyer.com/products/measurement/" target="" class="buttons-items-grid__button d-flex align-items-center col-sm-6 col-md-4 px-20 py-3 py-sm-4" id="tag-measurement-suite-1" data-aft="internal-link" data-aft-block="buttons-items-grid"> <div class="buttons-items-grid__holder buttons-items-grid__holder-- w-100 d-flex align-items-center pl-20 pr-40 py-30"> <figure class="mr-3 d-block"> <img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2020/08/ico-attribution.svg" width="39" height="30" alt="" title="ico-attribution" /> </figure> <span class="text-secondary pl-2"> Measurement suite </span> </div> </a> <a href="https://www.appsflyer.com/products/marketing-analytics/" target="" class="buttons-items-grid__button d-flex align-items-center col-sm-6 col-md-4 px-20 py-3 py-sm-4" id="tag-marketing-analytics-1" data-aft="internal-link" data-aft-block="buttons-items-grid"> <div class="buttons-items-grid__holder buttons-items-grid__holder-- w-100 d-flex align-items-center pl-20 pr-40 py-30"> <figure class="mr-3 d-block"> <img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2020/08/ico-marketing-analytics.svg" width="80" height="81" alt="" title="ico-marketing-analytics" /> </figure> <span class="text-secondary pl-2"> Marketing analytics </span> </div> </a> <a href="https://www.appsflyer.com/products/incrementality/" target="" class="buttons-items-grid__button d-flex align-items-center col-sm-6 col-md-4 px-20 py-3 py-sm-4" id="tag-incrementality-1" data-aft="internal-link" data-aft-block="buttons-items-grid"> <div class="buttons-items-grid__holder buttons-items-grid__holder-- w-100 d-flex align-items-center pl-20 pr-40 py-30"> <figure class="mr-3 d-block"> <img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2021/02/ico-incrementality.svg" width="80" height="81" alt="" title="ico-incrementality" /> </figure> <span class="text-secondary pl-2"> Incrementality </span> </div> </a> <a href="https://www.appsflyer.com/products/customer-experience-deep-linking/" target="" class="buttons-items-grid__button d-flex align-items-center col-sm-6 col-md-4 px-20 py-3 py-sm-4" id="tag-cx-and-deep-linking-1" data-aft="internal-link" data-aft-block="buttons-items-grid"> <div class="buttons-items-grid__holder buttons-items-grid__holder-- w-100 d-flex align-items-center pl-20 pr-40 py-30"> <figure class="mr-3 d-block"> <img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2020/08/ico-deep-linking.svg" width="41" height="30" alt="" title="ico-deep-linking" /> </figure> <span class="text-secondary pl-2"> CX and deep linking </span> </div> </a> <a href="https://www.appsflyer.com/products/audiences/" target="" class="buttons-items-grid__button d-flex align-items-center col-sm-6 col-md-4 px-20 py-3 py-sm-4" id="tag-audience-segmentation-1" data-aft="internal-link" data-aft-block="buttons-items-grid"> <div class="buttons-items-grid__holder buttons-items-grid__holder-- w-100 d-flex align-items-center pl-20 pr-40 py-30"> <figure class="mr-3 d-block"> <img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2020/08/ico-audiences.svg" width="34" height="36" alt="" title="ico-audiences" /> </figure> <span class="text-secondary pl-2"> Audience segmentation </span> </div> </a> <a href="https://www.appsflyer.com/products/fraud-protection/" target="" class="buttons-items-grid__button d-flex align-items-center col-sm-6 col-md-4 px-20 py-3 py-sm-4" id="tag-fraud-protection-1" data-aft="internal-link" data-aft-block="buttons-items-grid"> <div class="buttons-items-grid__holder buttons-items-grid__holder-- w-100 d-flex align-items-center pl-20 pr-40 py-30"> <figure class="mr-3 d-block"> <img decoding="async" src="https://www.appsflyer.com/wp-content/uploads/2020/08/ico-fraud-protection.svg" width="37" height="37" alt="" title="ico-fraud-protection" /> </figure> <span class="text-secondary pl-2"> Fraud protection </span> </div> </a> </div> </div> </section> <section class="cta-banner cta-banner--type-1 text-light pt-70 pt-sm-0 d-flex"> <div class="container"> <div class="row flex-column flex-md-row position-relative mx-auto section-bg section-bg--no-shape 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