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AI-Powered Optimization - AB Tasty
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class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-current-menu-ancestor mega-current-menu-parent mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-672 megamenu-header' id='mega-menu-item-672'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-platform">Platform<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-672-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-672-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-2' id='mega-menu-item-text-2'> <div class="textwidget"><p>Products</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135811 megamenu-header' id='mega-menu-item-135811'><a class="mega-menu-link" href="https://www.abtasty.com/web-experimentation/" id="megamenu-header-web-experimentation">Web Experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135826 megamenu-header' id='mega-menu-item-135826'><a class="mega-menu-link" href="https://www.abtasty.com/feature-experimentation/" id="megamenu-header-feature-experimentation">Feature Experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-139915 megamenu-header' id='mega-menu-item-139915'><a class="mega-menu-link" href="https://www.abtasty.com/content-personalization/" id="megamenu-header-content-personalization">Content Personalization</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135824 megamenu-header' id='mega-menu-item-135824'><a class="mega-menu-link" href="https://www.abtasty.com/rollouts/" id="megamenu-header-rollouts">Rollouts</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135828 megamenu-header' id='mega-menu-item-135828'><a class="mega-menu-link" href="https://www.abtasty.com/intelligent-search/" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135813 megamenu-header' id='mega-menu-item-135813'><a class="mega-menu-link" href="https://www.abtasty.com/recommendations/" id="megamenu-header-recommendations">Recommendations</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135819 megamenu-header' id='mega-menu-item-135819'><a class="mega-menu-link" href="https://www.abtasty.com/merchandising/" id="megamenu-header-merchandising">Merchandising</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-672-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-3' id='mega-menu-item-text-3'> <div class="textwidget"><p>Go further with</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135821 megamenu-header' id='mega-menu-item-135821'><a class="mega-menu-link" href="https://www.abtasty.com/emotions-ai/" id="megamenu-header-emotionsai">EmotionsAI</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135820 megamenu-header' id='mega-menu-item-135820'><a class="mega-menu-link" href="https://www.abtasty.com/guided-selling/" id="megamenu-header-guided-selling">Guided Selling</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135818 megamenu-header' id='mega-menu-item-135818'><a class="mega-menu-link" href="https://www.abtasty.com/email-recommendations/" id="megamenu-header-email-recommendations">Email Recommendations</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-672-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-4' id='mega-menu-item-text-4'> <div class="textwidget"><p>Built for scale</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-current-menu-item mega-page_item mega-page-item-1322 mega-current_page_item mega-menu-item-135817 megamenu-header' id='mega-menu-item-135817'><a class="mega-menu-link" href="https://www.abtasty.com/ai-optimization/" aria-current="page" id="megamenu-header-ai">AI</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135823 megamenu-header' id='mega-menu-item-135823'><a class="mega-menu-link" href="https://www.abtasty.com/gdpr-compliant/" id="megamenu-header-security-and-privacy">Security and Privacy</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135812 megamenu-header' id='mega-menu-item-135812'><a class="mega-menu-link" href="https://www.abtasty.com/tech-performance/" id="megamenu-header-tech-and-performance">Tech and Performance</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159786' id='mega-menu-item-159786'><a class="mega-menu-link" href="https://www.abtasty.com/new-features/" id="megamenu-header-new-features-2024">New Features 2024</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-160708' id='mega-menu-item-160708'><a class="mega-menu-link" href="https://www.abtasty.com/new-features-2025/" id="megamenu-header-new-features-2025">New Features 2025</a></li> </ul> </li><li class='mega-menu-column mega-header-background-primary mega-menu-columns-3-of-12 header-background-primary' id='mega-menu-672-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-5' id='mega-menu-item-text-5'> <div class="textwidget"><p>Documentation</p> </div> </li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137130 item-with-arrow-primary megamenu-header' id='mega-menu-item-137130'><a class="mega-menu-link" href="https://abtasty.zendesk.com/hc/en-us" id="megamenu-header-web-experimentation">Web Experimentation</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-688 item-with-arrow-primary megamenu-header' id='mega-menu-item-688'><a class="mega-menu-link" href="https://developers.epoq.de/hc/en-us" id="megamenu-header-search">Search</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-689 item-with-arrow-primary megamenu-header' id='mega-menu-item-689'><a class="mega-menu-link" href="https://flagship.zendesk.com/hc/en-us" id="megamenu-header-feature-exp-rollouts">Feature Exp. & Rollouts</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-690 item-with-arrow-primary megamenu-header' id='mega-menu-item-690'><a class="mega-menu-link" href="https://docs.developers.flagship.io/" id="megamenu-header-feature-developer-doc">Feature Developer Doc</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159339 item-with-arrow-primary megamenu-header' id='mega-menu-item-159339'><a class="mega-menu-link" href="https://support.abtasty.com/hc/en-us" id="megamenu-header-reco-merch">Reco. & Merch.</a></li> </ul> </li> </ul> </li></ul> </li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-691' id='mega-menu-item-691'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-grow-with-us">Grow with us<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-691-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-691-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-6' id='mega-menu-item-text-6'> <div class="textwidget"><p>Success with AB Tasty</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-137132 megamenu-header' id='mega-menu-item-137132'><a class="mega-menu-link" href="https://www.abtasty.com/customers/" id="megamenu-header-customers">Customers</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-691-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-7' id='mega-menu-item-text-7'> <div class="textwidget"><p>Extensive Partner Network</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135825 megamenu-header' id='mega-menu-item-135825'><a class="mega-menu-link" href="https://www.abtasty.com/find-a-partner/" id="megamenu-header-find-a-partner">Find a partner</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-151591 megamenu-header' id='mega-menu-item-151591'><a class="mega-menu-link" href="https://www.abtasty.com/partners-directory/" id="megamenu-header-partners-directory">Partners directory</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138236 megamenu-header' id='mega-menu-item-138236'><a class="mega-menu-link" href="https://www.abtasty.com/integrations/" id="megamenu-header-integrations">Integrations</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-155885 megamenu-header' id='mega-menu-item-155885'><a class="mega-menu-link" href="https://www.abtasty.com/google-cloud/" id="megamenu-header-google-cloud">Google Cloud</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-691-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-8' id='mega-menu-item-text-8'> <div class="textwidget"><p>Global Support</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135814 megamenu-header' id='mega-menu-item-135814'><a class="mega-menu-link" href="https://www.abtasty.com/customer-success/" id="megamenu-header-customer-success-team">Customer Success Team</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-691-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_block mega-menu-item-block-12' id='mega-menu-item-block-12'><!-- widget is empty --></li> </ul> </li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-align-bottom-left mega-menu-flyout mega-menu-item-137677 megamenu-header' id='mega-menu-item-137677'><a class="mega-menu-link" href="https://www.abtasty.com/pricing/" tabindex="0" id="megamenu-header-pricing">Pricing</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-menu-item-704 megamenu-header' id='mega-menu-item-704'><a class="mega-menu-link" href="/resources" aria-expanded="false" tabindex="0" id="megamenu-header-resources">Resources<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-704-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-704-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-10' id='mega-menu-item-text-10'> <div class="textwidget"><p>Topics</p> </div> </li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137338 item-topics megamenu-header' id='mega-menu-item-137338'><a class="mega-menu-link" href="https://www.abtasty.com/topics/ab-testing/" id="megamenu-header-a-b-testing">#A/B Testing</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137379 item-topics megamenu-header' id='mega-menu-item-137379'><a class="mega-menu-link" href="https://www.abtasty.com/topics/customer-journey/" id="megamenu-header-customer-journey">#Customer Journey</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137373 item-topics megamenu-header' id='mega-menu-item-137373'><a class="mega-menu-link" href="https://www.abtasty.com/topics/customer-psychology/" id="megamenu-header-customer-psychology">#Customer Psychology</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137382 item-topics megamenu-header' id='mega-menu-item-137382'><a class="mega-menu-link" href="https://www.abtasty.com/topics/cro-culture/" id="megamenu-header-cro-culture">#CRO Culture</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137375 item-topics megamenu-header' id='mega-menu-item-137375'><a class="mega-menu-link" href="https://www.abtasty.com/topics/data-analytics/" id="megamenu-header-data-analytics">#Data & Analytics</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137359 item-topics megamenu-header' id='mega-menu-item-137359'><a class="mega-menu-link" href="https://www.abtasty.com/topics/feature-experimentation/" id="megamenu-header-feature-experimentation">#Feature Experimentation</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137341 item-topics megamenu-header' id='mega-menu-item-137341'><a class="mega-menu-link" href="https://www.abtasty.com/topics/personalization/" id="megamenu-header-personalization">#Personalization</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137376 item-topics megamenu-header' id='mega-menu-item-137376'><a class="mega-menu-link" href="https://www.abtasty.com/topics/statistical-methodology/" id="megamenu-header-statistical-methodology">#Statistical Methodology</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-5' id='mega-menu-item-custom_html-5'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139005 item-with-arrow-primary megamenu-header' id='mega-menu-item-139005'><a class="mega-menu-link" href="/resources" id="megamenu-header-see-more">See more</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-704-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-11' id='mega-menu-item-text-11'> <div class="textwidget"><p>Industry</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138083 megamenu-header' id='mega-menu-item-138083'><a class="mega-menu-link" href="https://www.abtasty.com/industry/beauty/" id="megamenu-header-beauty">Beauty</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-137395 megamenu-header' id='mega-menu-item-137395'><a class="mega-menu-link" href="https://www.abtasty.com/industry/e-commerce/" id="megamenu-header-e-commerce">E-commerce</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-137389 megamenu-header' id='mega-menu-item-137389'><a class="mega-menu-link" href="https://www.abtasty.com/industry/fashion-apparel/" id="megamenu-header-fashion-apparel">Fashion & Apparel</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138085 megamenu-header' id='mega-menu-item-138085'><a class="mega-menu-link" href="https://www.abtasty.com/industry/financial-services/" id="megamenu-header-financial-services">Financial Services</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-137397 megamenu-header' id='mega-menu-item-137397'><a class="mega-menu-link" href="https://www.abtasty.com/industry/home-furniture/" id="megamenu-header-home-furniture">Home & Furniture</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138088 megamenu-header' id='mega-menu-item-138088'><a class="mega-menu-link" href="https://www.abtasty.com/industry/media/" id="megamenu-header-media">Media</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-137392 megamenu-header' id='mega-menu-item-137392'><a class="mega-menu-link" href="https://www.abtasty.com/industry/travel-hospitality/" id="megamenu-header-travel-hospitatlity">Travel & Hospitatlity</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-6' id='mega-menu-item-custom_html-6'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139014 item-with-arrow-primary megamenu-header' id='mega-menu-item-139014'><a class="mega-menu-link" href="/resources" id="megamenu-header-see-more">See more</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-704-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-12' id='mega-menu-item-text-12'> <div class="textwidget"><p>Content Type</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139059 megamenu-header' id='mega-menu-item-139059'><a class="mega-menu-link" href="/blog" id="megamenu-header-articles">Articles</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-137575 megamenu-header' id='mega-menu-item-137575'><a class="mega-menu-link" href="https://www.abtasty.com/resource-categories/case-studies/" id="megamenu-header-case-studies">Case Studies</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-137577 megamenu-header' id='mega-menu-item-137577'><a class="mega-menu-link" href="https://www.abtasty.com/resource-categories/ebooks/" id="megamenu-header-e-books">E-Books</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-151316 megamenu-header' id='mega-menu-item-151316'><a class="mega-menu-link" href="https://www.abtasty.com/glossary/" id="megamenu-header-glossary">Glossary</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-150105 megamenu-header' id='mega-menu-item-150105'><a class="mega-menu-link" href="https://www.abtasty.com/resource-categories/guide/" id="megamenu-header-guides">Guides</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-150106 megamenu-header' id='mega-menu-item-150106'><a class="mega-menu-link" href="https://www.abtasty.com/resource-categories/podcast/" id="megamenu-header-podcast">Podcast</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-137572 megamenu-header' id='mega-menu-item-137572'><a class="mega-menu-link" href="https://www.abtasty.com/resource-categories/webinars/" id="megamenu-header-webinars">Webinars</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-7' id='mega-menu-item-custom_html-7'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139021 item-with-arrow-primary megamenu-header' id='mega-menu-item-139021'><a class="mega-menu-link" href="/resources" id="megamenu-header-see-all-resources">See all resources</a></li> </ul> </li><li class='mega-menu-column mega-header-background-primary mega-menu-columns-3-of-12 header-background-primary' id='mega-menu-704-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-47' id='mega-menu-item-text-47'> <div class="textwidget"><p>Tools</p> </div> </li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-147327 item-with-arrow-primary megamenu-header' id='mega-menu-item-147327'><a class="mega-menu-link" href="https://www.abtasty.com/sample-size-calculator/#minimum-detectable-effect-calculator" id="megamenu-header-minimum-detectable-effect-calculator">Minimum Detectable Effect Calculator</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-147325 item-with-arrow-primary megamenu-header' id='mega-menu-item-147325'><a class="mega-menu-link" href="https://www.abtasty.com/sample-size-calculator/" id="megamenu-header-sample-size-calculator">Sample Size Calculator</a></li> </ul> </li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-735 megamenu-header' id='mega-menu-item-735'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-company">Company<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-735-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-735-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-14' id='mega-menu-item-text-14'> <div class="textwidget"><p>AB Tasty</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135815 megamenu-header' id='mega-menu-item-135815'><a class="mega-menu-link" href="https://www.abtasty.com/about-us/" id="megamenu-header-about-us">About Us</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-147319' id='mega-menu-item-147319'><a class="mega-menu-link" href="https://www.abtasty.com/corporate-social-responsibility/" id="megamenu-header-sustainability-inclusivity">Sustainability & Inclusivity</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-157197' id='mega-menu-item-157197'><a class="mega-menu-link" href="https://www.abtasty.com/our-latest-news/" id="megamenu-header-our-latest-news">Our latest News</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-735-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-16' id='mega-menu-item-text-16'> <div class="textwidget"><p>Join Us</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135816 megamenu-header' id='mega-menu-item-135816'><a class="mega-menu-link" href="https://www.abtasty.com/your-journey-abtasty/" id="megamenu-header-your-journey-at-ab-tasty">Your Journey at AB Tasty</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137818 megamenu-header' id='mega-menu-item-137818'><a class="mega-menu-link" href="https://careers.abtasty.com/#jobs" id="megamenu-header-careers">Careers</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-157207' id='mega-menu-item-157207'><a class="mega-menu-link" href="https://www.abtasty.com/why-work-with-ab-tasty/" id="megamenu-header-why-work-with-ab-tasty">Why work with AB Tasty ?</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-735-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-15' id='mega-menu-item-text-15'> <div class="textwidget"><p>Contact</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-137684 megamenu-header' id='mega-menu-item-137684'><a class="mega-menu-link" href="https://www.abtasty.com/contact/" id="megamenu-header-send-us-a-message">Send us a message</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138373 megamenu-header' id='mega-menu-item-138373'><a class="mega-menu-link" href="https://www.abtasty.com/become-a-partner/" id="megamenu-header-become-a-partner">Become a partner</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-735-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_block mega-menu-item-block-14' id='mega-menu-item-block-14'><!-- widget is empty --></li> </ul> </li> </ul> </li></ul> </li><li class='mega-header-align-right mega-demo-btn mega-getdemo mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-align-bottom-left mega-menu-flyout mega-menu-item-137747 header-align-right demo-btn getdemo megamenu-header' id='mega-menu-item-137747'><a class="mega-menu-link" href="https://www.abtasty.com/get-a-demo/" tabindex="0" id="megamenu-header-get-a-demo">Get a demo</a></li><li class='mega-header-align-right mega-login mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-has-icon mega-icon-left mega-menu-item-743 header-align-right login megamenu-header' id='mega-menu-item-743'><a class="dashicons-admin-users mega-menu-link" href="#" aria-expanded="false" tabindex="0" id="megamenu-header-login">Login<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137719 megamenu-header' id='mega-menu-item-137719'><a class="mega-menu-link" href="https://auth.abtasty.com/login?return_to=https%3A%2F%2Fapp2.abtasty.com" id="megamenu-header-web-experimentation">Web Experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137741 megamenu-header' id='mega-menu-item-137741'><a class="mega-menu-link" href="https://auth.abtasty.com/login?return_to=https://app.flagship.io" id="megamenu-header-feature-exp-rollouts">Feature Exp. & Rollouts</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159348' id='mega-menu-item-159348'><a class="mega-menu-link" href="https://recos.abtasty.com/" id="megamenu-header-reco-merch">Reco. & Merch.</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137745 megamenu-header' id='mega-menu-item-137745'><a class="mega-menu-link" href="https://controldesk.epoq.de/v2/login" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137746 megamenu-header' id='mega-menu-item-137746'><a class="mega-menu-link" href="https://emotionsai.abtasty.com/login/?next=/accounts/login/%3Fnext%3D/" id="megamenu-header-emotionsai">EmotionsAI</a></li></ul> </li><li class='mega-pll-parent-menu-item mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-current-menu-parent mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-has-icon mega-icon-left mega-menu-item-745 pll-parent-menu-item' id='mega-menu-item-745'><a class="dashicons-admin-site-alt3 mega-menu-link" href="#pll_switcher" aria-expanded="false" tabindex="0" id="megamenu-header-en">EN<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-lang-item mega-lang-item-2 mega-lang-item-en mega-current-lang mega-lang-item-first mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-745-en lang-item lang-item-2 lang-item-en current-lang lang-item-first' id='mega-menu-item-745-en'><a class="mega-menu-link" href="https://www.abtasty.com/ai-optimization/" id="megamenu-header-en">EN</a></li><li class='mega-lang-item mega-lang-item-5 mega-lang-item-de mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-745-de lang-item lang-item-5 lang-item-de' id='mega-menu-item-745-de'><a class="mega-menu-link" href="https://www.abtasty.com/de/ki-technologie/" id="megamenu-header-de">DE</a></li><li class='mega-lang-item mega-lang-item-9 mega-lang-item-fr mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-745-fr lang-item lang-item-9 lang-item-fr' id='mega-menu-item-745-fr'><a class="mega-menu-link" href="https://www.abtasty.com/fr/optimisation-ia/" id="megamenu-header-fr">FR</a></li></ul> </li></ul></div> </ul> </nav><!-- .primary-menu-wrapper --> </div><!-- .header-navigation-wrapper --> </div><!-- .header-inner --> </header><!-- #site-header --> <div class="menu-modal cover-modal header-footer-group" data-modal-target-string=".menu-modal"> <div class="menu-modal-inner modal-inner"> <div class="menu-wrapper section-inner"> <div class="menu-top"> <button class="toggle close-nav-toggle fill-children-current-color" data-toggle-target=".menu-modal" data-toggle-body-class="showing-menu-modal" data-set-focus=".menu-modal"> <span class="toggle-text">Close Menu</span> <svg class="svg-icon" aria-hidden="true" role="img" focusable="false" xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 16 16"><polygon fill="" fill-rule="evenodd" points="6.852 7.649 .399 1.195 1.445 .149 7.899 6.602 14.352 .149 15.399 1.195 8.945 7.649 15.399 14.102 14.352 15.149 7.899 8.695 1.445 15.149 .399 14.102" /></svg> </button><!-- .nav-toggle --> <nav class="expanded-menu" aria-label="Expanded"> <ul class="modal-menu reset-list-style"> <div id="mega-menu-wrap-expanded" class="mega-menu-wrap"><div class="mega-menu-toggle"><div class="mega-toggle-blocks-left"></div><div class="mega-toggle-blocks-center"></div><div class="mega-toggle-blocks-right"><div class='mega-toggle-block mega-menu-toggle-animated-block mega-toggle-block-0' id='mega-toggle-block-0'><button aria-label="Toggle Menu" class="mega-toggle-animated mega-toggle-animated-slider" type="button" aria-expanded="false"> <span class="mega-toggle-animated-box"> <span class="mega-toggle-animated-inner"></span> </span> </button></div></div></div><ul id="mega-menu-expanded" class="mega-menu max-mega-menu mega-menu-horizontal mega-no-js" data-event="hover_intent" data-effect="fade_up" data-effect-speed="200" data-effect-mobile="disabled" data-effect-speed-mobile="0" data-panel-width="body" data-mobile-force-width="false" data-second-click="go" data-document-click="collapse" data-vertical-behaviour="standard" data-breakpoint="999" data-unbind="true" data-mobile-state="collapse_all" data-mobile-direction="vertical" data-hover-intent-timeout="300" data-hover-intent-interval="100"><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-current-menu-ancestor mega-current-menu-parent mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-672 megamenu-header' id='mega-menu-item-672'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-platform">Platform<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-672-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-672-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-2' id='mega-menu-item-text-2'> <div class="textwidget"><p>Products</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135811 megamenu-header' id='mega-menu-item-135811'><a class="mega-menu-link" href="https://www.abtasty.com/web-experimentation/" id="megamenu-header-web-experimentation">Web Experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135826 megamenu-header' id='mega-menu-item-135826'><a class="mega-menu-link" href="https://www.abtasty.com/feature-experimentation/" id="megamenu-header-feature-experimentation">Feature Experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-139915 megamenu-header' id='mega-menu-item-139915'><a class="mega-menu-link" href="https://www.abtasty.com/content-personalization/" id="megamenu-header-content-personalization">Content Personalization</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135824 megamenu-header' id='mega-menu-item-135824'><a class="mega-menu-link" href="https://www.abtasty.com/rollouts/" id="megamenu-header-rollouts">Rollouts</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135828 megamenu-header' id='mega-menu-item-135828'><a class="mega-menu-link" href="https://www.abtasty.com/intelligent-search/" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135813 megamenu-header' id='mega-menu-item-135813'><a class="mega-menu-link" href="https://www.abtasty.com/recommendations/" id="megamenu-header-recommendations">Recommendations</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135819 megamenu-header' id='mega-menu-item-135819'><a class="mega-menu-link" href="https://www.abtasty.com/merchandising/" id="megamenu-header-merchandising">Merchandising</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-672-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-3' id='mega-menu-item-text-3'> <div class="textwidget"><p>Go further with</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135821 megamenu-header' id='mega-menu-item-135821'><a class="mega-menu-link" href="https://www.abtasty.com/emotions-ai/" id="megamenu-header-emotionsai">EmotionsAI</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135820 megamenu-header' id='mega-menu-item-135820'><a class="mega-menu-link" href="https://www.abtasty.com/guided-selling/" id="megamenu-header-guided-selling">Guided Selling</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135818 megamenu-header' id='mega-menu-item-135818'><a class="mega-menu-link" href="https://www.abtasty.com/email-recommendations/" id="megamenu-header-email-recommendations">Email Recommendations</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-672-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-4' id='mega-menu-item-text-4'> <div class="textwidget"><p>Built for scale</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-current-menu-item mega-page_item mega-page-item-1322 mega-current_page_item mega-menu-item-135817 megamenu-header' id='mega-menu-item-135817'><a class="mega-menu-link" href="https://www.abtasty.com/ai-optimization/" aria-current="page" id="megamenu-header-ai">AI</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135823 megamenu-header' id='mega-menu-item-135823'><a class="mega-menu-link" href="https://www.abtasty.com/gdpr-compliant/" id="megamenu-header-security-and-privacy">Security and Privacy</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135812 megamenu-header' id='mega-menu-item-135812'><a class="mega-menu-link" href="https://www.abtasty.com/tech-performance/" id="megamenu-header-tech-and-performance">Tech and Performance</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159786' id='mega-menu-item-159786'><a class="mega-menu-link" href="https://www.abtasty.com/new-features/" id="megamenu-header-new-features-2024">New Features 2024</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-160708' id='mega-menu-item-160708'><a class="mega-menu-link" href="https://www.abtasty.com/new-features-2025/" id="megamenu-header-new-features-2025">New Features 2025</a></li> </ul> </li><li class='mega-menu-column mega-header-background-primary mega-menu-columns-3-of-12 header-background-primary' id='mega-menu-672-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-5' id='mega-menu-item-text-5'> <div class="textwidget"><p>Documentation</p> </div> </li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137130 item-with-arrow-primary megamenu-header' id='mega-menu-item-137130'><a class="mega-menu-link" href="https://abtasty.zendesk.com/hc/en-us" id="megamenu-header-web-experimentation">Web Experimentation</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-688 item-with-arrow-primary megamenu-header' id='mega-menu-item-688'><a class="mega-menu-link" href="https://developers.epoq.de/hc/en-us" id="megamenu-header-search">Search</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-689 item-with-arrow-primary megamenu-header' id='mega-menu-item-689'><a class="mega-menu-link" href="https://flagship.zendesk.com/hc/en-us" id="megamenu-header-feature-exp-rollouts">Feature Exp. & Rollouts</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-690 item-with-arrow-primary megamenu-header' id='mega-menu-item-690'><a class="mega-menu-link" href="https://docs.developers.flagship.io/" id="megamenu-header-feature-developer-doc">Feature Developer Doc</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159339 item-with-arrow-primary megamenu-header' id='mega-menu-item-159339'><a class="mega-menu-link" href="https://support.abtasty.com/hc/en-us" id="megamenu-header-reco-merch">Reco. & Merch.</a></li> </ul> </li> </ul> </li></ul> </li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-691' id='mega-menu-item-691'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-grow-with-us">Grow with us<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-691-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-691-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-6' id='mega-menu-item-text-6'> <div class="textwidget"><p>Success with AB Tasty</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-137132 megamenu-header' id='mega-menu-item-137132'><a class="mega-menu-link" href="https://www.abtasty.com/customers/" id="megamenu-header-customers">Customers</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-691-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-7' id='mega-menu-item-text-7'> <div class="textwidget"><p>Extensive Partner Network</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135825 megamenu-header' id='mega-menu-item-135825'><a class="mega-menu-link" href="https://www.abtasty.com/find-a-partner/" id="megamenu-header-find-a-partner">Find a partner</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-151591 megamenu-header' id='mega-menu-item-151591'><a class="mega-menu-link" href="https://www.abtasty.com/partners-directory/" id="megamenu-header-partners-directory">Partners directory</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138236 megamenu-header' id='mega-menu-item-138236'><a class="mega-menu-link" href="https://www.abtasty.com/integrations/" id="megamenu-header-integrations">Integrations</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-155885 megamenu-header' id='mega-menu-item-155885'><a class="mega-menu-link" href="https://www.abtasty.com/google-cloud/" id="megamenu-header-google-cloud">Google Cloud</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-691-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-8' id='mega-menu-item-text-8'> <div class="textwidget"><p>Global Support</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135814 megamenu-header' id='mega-menu-item-135814'><a class="mega-menu-link" href="https://www.abtasty.com/customer-success/" id="megamenu-header-customer-success-team">Customer Success Team</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-691-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_block mega-menu-item-block-12' id='mega-menu-item-block-12'><!-- widget is empty --></li> </ul> </li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-align-bottom-left mega-menu-flyout mega-menu-item-137677 megamenu-header' id='mega-menu-item-137677'><a class="mega-menu-link" href="https://www.abtasty.com/pricing/" tabindex="0" id="megamenu-header-pricing">Pricing</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-menu-item-704 megamenu-header' id='mega-menu-item-704'><a class="mega-menu-link" href="/resources" aria-expanded="false" tabindex="0" id="megamenu-header-resources">Resources<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-704-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-704-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-10' id='mega-menu-item-text-10'> <div class="textwidget"><p>Topics</p> </div> </li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137338 item-topics megamenu-header' id='mega-menu-item-137338'><a class="mega-menu-link" href="https://www.abtasty.com/topics/ab-testing/" id="megamenu-header-a-b-testing">#A/B Testing</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137379 item-topics megamenu-header' id='mega-menu-item-137379'><a class="mega-menu-link" href="https://www.abtasty.com/topics/customer-journey/" id="megamenu-header-customer-journey">#Customer Journey</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137373 item-topics megamenu-header' id='mega-menu-item-137373'><a class="mega-menu-link" href="https://www.abtasty.com/topics/customer-psychology/" id="megamenu-header-customer-psychology">#Customer Psychology</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137382 item-topics megamenu-header' id='mega-menu-item-137382'><a class="mega-menu-link" href="https://www.abtasty.com/topics/cro-culture/" id="megamenu-header-cro-culture">#CRO Culture</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137375 item-topics megamenu-header' id='mega-menu-item-137375'><a class="mega-menu-link" href="https://www.abtasty.com/topics/data-analytics/" id="megamenu-header-data-analytics">#Data & Analytics</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137359 item-topics megamenu-header' id='mega-menu-item-137359'><a class="mega-menu-link" href="https://www.abtasty.com/topics/feature-experimentation/" id="megamenu-header-feature-experimentation">#Feature Experimentation</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137341 item-topics megamenu-header' id='mega-menu-item-137341'><a class="mega-menu-link" href="https://www.abtasty.com/topics/personalization/" id="megamenu-header-personalization">#Personalization</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-137376 item-topics megamenu-header' id='mega-menu-item-137376'><a class="mega-menu-link" href="https://www.abtasty.com/topics/statistical-methodology/" id="megamenu-header-statistical-methodology">#Statistical Methodology</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-5' id='mega-menu-item-custom_html-5'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139005 item-with-arrow-primary megamenu-header' id='mega-menu-item-139005'><a class="mega-menu-link" href="/resources" id="megamenu-header-see-more">See more</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-704-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-11' id='mega-menu-item-text-11'> <div class="textwidget"><p>Industry</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138083 megamenu-header' id='mega-menu-item-138083'><a class="mega-menu-link" href="https://www.abtasty.com/industry/beauty/" id="megamenu-header-beauty">Beauty</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-137395 megamenu-header' id='mega-menu-item-137395'><a class="mega-menu-link" href="https://www.abtasty.com/industry/e-commerce/" id="megamenu-header-e-commerce">E-commerce</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-137389 megamenu-header' id='mega-menu-item-137389'><a class="mega-menu-link" href="https://www.abtasty.com/industry/fashion-apparel/" id="megamenu-header-fashion-apparel">Fashion & Apparel</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138085 megamenu-header' id='mega-menu-item-138085'><a class="mega-menu-link" href="https://www.abtasty.com/industry/financial-services/" id="megamenu-header-financial-services">Financial Services</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-137397 megamenu-header' id='mega-menu-item-137397'><a class="mega-menu-link" href="https://www.abtasty.com/industry/home-furniture/" id="megamenu-header-home-furniture">Home & Furniture</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138088 megamenu-header' id='mega-menu-item-138088'><a class="mega-menu-link" href="https://www.abtasty.com/industry/media/" id="megamenu-header-media">Media</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-137392 megamenu-header' id='mega-menu-item-137392'><a class="mega-menu-link" href="https://www.abtasty.com/industry/travel-hospitality/" id="megamenu-header-travel-hospitatlity">Travel & Hospitatlity</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-6' id='mega-menu-item-custom_html-6'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139014 item-with-arrow-primary megamenu-header' id='mega-menu-item-139014'><a class="mega-menu-link" href="/resources" id="megamenu-header-see-more">See more</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-704-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-12' id='mega-menu-item-text-12'> <div class="textwidget"><p>Content Type</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139059 megamenu-header' id='mega-menu-item-139059'><a class="mega-menu-link" href="/blog" id="megamenu-header-articles">Articles</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-137575 megamenu-header' id='mega-menu-item-137575'><a class="mega-menu-link" href="https://www.abtasty.com/resource-categories/case-studies/" id="megamenu-header-case-studies">Case Studies</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-137577 megamenu-header' id='mega-menu-item-137577'><a class="mega-menu-link" href="https://www.abtasty.com/resource-categories/ebooks/" id="megamenu-header-e-books">E-Books</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-151316 megamenu-header' id='mega-menu-item-151316'><a class="mega-menu-link" href="https://www.abtasty.com/glossary/" id="megamenu-header-glossary">Glossary</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-150105 megamenu-header' id='mega-menu-item-150105'><a class="mega-menu-link" href="https://www.abtasty.com/resource-categories/guide/" id="megamenu-header-guides">Guides</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-150106 megamenu-header' id='mega-menu-item-150106'><a class="mega-menu-link" href="https://www.abtasty.com/resource-categories/podcast/" id="megamenu-header-podcast">Podcast</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-137572 megamenu-header' id='mega-menu-item-137572'><a class="mega-menu-link" href="https://www.abtasty.com/resource-categories/webinars/" id="megamenu-header-webinars">Webinars</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-7' id='mega-menu-item-custom_html-7'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139021 item-with-arrow-primary megamenu-header' id='mega-menu-item-139021'><a class="mega-menu-link" href="/resources" id="megamenu-header-see-all-resources">See all resources</a></li> </ul> </li><li class='mega-menu-column mega-header-background-primary mega-menu-columns-3-of-12 header-background-primary' id='mega-menu-704-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-47' id='mega-menu-item-text-47'> <div class="textwidget"><p>Tools</p> </div> </li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-147327 item-with-arrow-primary megamenu-header' id='mega-menu-item-147327'><a class="mega-menu-link" href="https://www.abtasty.com/sample-size-calculator/#minimum-detectable-effect-calculator" id="megamenu-header-minimum-detectable-effect-calculator">Minimum Detectable Effect Calculator</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-147325 item-with-arrow-primary megamenu-header' id='mega-menu-item-147325'><a class="mega-menu-link" href="https://www.abtasty.com/sample-size-calculator/" id="megamenu-header-sample-size-calculator">Sample Size Calculator</a></li> </ul> </li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-735 megamenu-header' id='mega-menu-item-735'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-company">Company<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-735-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-735-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-14' id='mega-menu-item-text-14'> <div class="textwidget"><p>AB Tasty</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135815 megamenu-header' id='mega-menu-item-135815'><a class="mega-menu-link" href="https://www.abtasty.com/about-us/" id="megamenu-header-about-us">About Us</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-147319' id='mega-menu-item-147319'><a class="mega-menu-link" href="https://www.abtasty.com/corporate-social-responsibility/" id="megamenu-header-sustainability-inclusivity">Sustainability & Inclusivity</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-157197' id='mega-menu-item-157197'><a class="mega-menu-link" href="https://www.abtasty.com/our-latest-news/" id="megamenu-header-our-latest-news">Our latest News</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-735-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-16' id='mega-menu-item-text-16'> <div class="textwidget"><p>Join Us</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-135816 megamenu-header' id='mega-menu-item-135816'><a class="mega-menu-link" href="https://www.abtasty.com/your-journey-abtasty/" id="megamenu-header-your-journey-at-ab-tasty">Your Journey at AB Tasty</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137818 megamenu-header' id='mega-menu-item-137818'><a class="mega-menu-link" href="https://careers.abtasty.com/#jobs" id="megamenu-header-careers">Careers</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-157207' id='mega-menu-item-157207'><a class="mega-menu-link" href="https://www.abtasty.com/why-work-with-ab-tasty/" id="megamenu-header-why-work-with-ab-tasty">Why work with AB Tasty ?</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-735-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-15' id='mega-menu-item-text-15'> <div class="textwidget"><p>Contact</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-137684 megamenu-header' id='mega-menu-item-137684'><a class="mega-menu-link" href="https://www.abtasty.com/contact/" id="megamenu-header-send-us-a-message">Send us a message</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138373 megamenu-header' id='mega-menu-item-138373'><a class="mega-menu-link" href="https://www.abtasty.com/become-a-partner/" id="megamenu-header-become-a-partner">Become a partner</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-735-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_block mega-menu-item-block-14' id='mega-menu-item-block-14'><!-- widget is empty --></li> </ul> </li> </ul> </li></ul> </li><li class='mega-header-align-right mega-demo-btn mega-getdemo mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-align-bottom-left mega-menu-flyout mega-menu-item-137747 header-align-right demo-btn getdemo megamenu-header' id='mega-menu-item-137747'><a class="mega-menu-link" href="https://www.abtasty.com/get-a-demo/" tabindex="0" id="megamenu-header-get-a-demo">Get a demo</a></li><li class='mega-header-align-right mega-login mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-has-icon mega-icon-left mega-menu-item-743 header-align-right login megamenu-header' id='mega-menu-item-743'><a class="dashicons-admin-users mega-menu-link" href="#" aria-expanded="false" tabindex="0" id="megamenu-header-login">Login<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137719 megamenu-header' id='mega-menu-item-137719'><a class="mega-menu-link" href="https://auth.abtasty.com/login?return_to=https%3A%2F%2Fapp2.abtasty.com" id="megamenu-header-web-experimentation">Web Experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137741 megamenu-header' id='mega-menu-item-137741'><a class="mega-menu-link" href="https://auth.abtasty.com/login?return_to=https://app.flagship.io" id="megamenu-header-feature-exp-rollouts">Feature Exp. & Rollouts</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159348' id='mega-menu-item-159348'><a class="mega-menu-link" href="https://recos.abtasty.com/" id="megamenu-header-reco-merch">Reco. & Merch.</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137745 megamenu-header' id='mega-menu-item-137745'><a class="mega-menu-link" href="https://controldesk.epoq.de/v2/login" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-137746 megamenu-header' id='mega-menu-item-137746'><a class="mega-menu-link" href="https://emotionsai.abtasty.com/login/?next=/accounts/login/%3Fnext%3D/" id="megamenu-header-emotionsai">EmotionsAI</a></li></ul> </li><li class='mega-pll-parent-menu-item mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-current-menu-parent mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-has-icon mega-icon-left mega-menu-item-745 pll-parent-menu-item' id='mega-menu-item-745'><a class="dashicons-admin-site-alt3 mega-menu-link" href="#pll_switcher" aria-expanded="false" tabindex="0" id="megamenu-header-en">EN<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-lang-item mega-lang-item-2 mega-lang-item-en mega-current-lang mega-lang-item-first mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-745-en lang-item lang-item-2 lang-item-en current-lang lang-item-first' id='mega-menu-item-745-en'><a class="mega-menu-link" href="https://www.abtasty.com/ai-optimization/" id="megamenu-header-en">EN</a></li><li class='mega-lang-item mega-lang-item-5 mega-lang-item-de mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-745-de lang-item lang-item-5 lang-item-de' id='mega-menu-item-745-de'><a class="mega-menu-link" href="https://www.abtasty.com/de/ki-technologie/" id="megamenu-header-de">DE</a></li><li class='mega-lang-item mega-lang-item-9 mega-lang-item-fr mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-745-fr lang-item lang-item-9 lang-item-fr' id='mega-menu-item-745-fr'><a class="mega-menu-link" href="https://www.abtasty.com/fr/optimisation-ia/" id="megamenu-header-fr">FR</a></li></ul> </li></ul></div> </ul> </nav> <nav class="mobile-menu" aria-label="Mobile"> <ul class="modal-menu reset-list-style"> <div id="mega-menu-wrap-mobile" class="mega-menu-wrap"><div class="mega-menu-toggle"><div class="mega-toggle-blocks-left"></div><div class="mega-toggle-blocks-center"></div><div class="mega-toggle-blocks-right"><div class='mega-toggle-block mega-menu-toggle-animated-block mega-toggle-block-0' id='mega-toggle-block-0'><button aria-label="Toggle Menu" class="mega-toggle-animated mega-toggle-animated-slider" type="button" aria-expanded="false"> <span class="mega-toggle-animated-box"> <span class="mega-toggle-animated-inner"></span> </span> </button></div></div></div><ul id="mega-menu-mobile" class="mega-menu max-mega-menu mega-menu-horizontal mega-no-js" data-event="click" data-effect="fade_up" data-effect-speed="200" data-effect-mobile="slide" data-effect-speed-mobile="200" data-panel-width="body" data-mobile-force-width="false" data-second-click="go" data-document-click="collapse" data-vertical-behaviour="accordion" data-breakpoint="999" data-unbind="true" data-mobile-state="collapse_all" data-mobile-direction="vertical" data-hover-intent-timeout="300" data-hover-intent-interval="100"><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-current-menu-ancestor mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-close-after-click mega-disable-link mega-menu-item-751 megamenu-header' id='mega-menu-item-751'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-platform">Platform<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-collapse-children mega-menu-item-752 megamenu-header' id='mega-menu-item-752'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-products">Products<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138580 megamenu-header' id='mega-menu-item-138580'><a class="mega-menu-link" href="https://www.abtasty.com/web-experimentation/" id="megamenu-header-web-experimentation">Web Experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138576 megamenu-header' id='mega-menu-item-138576'><a class="mega-menu-link" href="https://www.abtasty.com/feature-experimentation/" id="megamenu-header-feature-experimentation">Feature Experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138575 megamenu-header' id='mega-menu-item-138575'><a class="mega-menu-link" href="https://www.abtasty.com/content-personalization/" id="megamenu-header-content-personalization">Content Personalization</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138578 megamenu-header' id='mega-menu-item-138578'><a class="mega-menu-link" href="https://www.abtasty.com/rollouts/" id="megamenu-header-rollouts">Rollouts</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138579 megamenu-header' id='mega-menu-item-138579'><a class="mega-menu-link" href="https://www.abtasty.com/intelligent-search/" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138577 megamenu-header' id='mega-menu-item-138577'><a class="mega-menu-link" href="https://www.abtasty.com/recommendations/" id="megamenu-header-recommendations">Recommendations</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138584 megamenu-header' id='mega-menu-item-138584'><a class="mega-menu-link" href="https://www.abtasty.com/merchandising/" id="megamenu-header-merchandising">Merchandising</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-collapse-children mega-menu-item-759 megamenu-header' id='mega-menu-item-759'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-go-further-with">Go further with<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138582 megamenu-header' id='mega-menu-item-138582'><a class="mega-menu-link" href="https://www.abtasty.com/emotions-ai/" id="megamenu-header-emotionsai">EmotionsAI</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138583 megamenu-header' id='mega-menu-item-138583'><a class="mega-menu-link" href="https://www.abtasty.com/guided-selling/" id="megamenu-header-guided-selling">Guided Selling</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138581 megamenu-header' id='mega-menu-item-138581'><a class="mega-menu-link" href="https://www.abtasty.com/email-recommendations/" id="megamenu-header-email-recommendations">Email Recommendations</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-current-menu-ancestor mega-current-menu-parent mega-menu-item-has-children mega-close-after-click mega-disable-link mega-collapse-children mega-menu-item-764 megamenu-header' id='mega-menu-item-764'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-built-for-scale">Built for scale<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-current-menu-item mega-page_item mega-page-item-1322 mega-current_page_item mega-menu-item-138585 megamenu-header' id='mega-menu-item-138585'><a class="mega-menu-link" href="https://www.abtasty.com/ai-optimization/" aria-current="page" id="megamenu-header-ai">AI</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138586 megamenu-header' id='mega-menu-item-138586'><a class="mega-menu-link" href="https://www.abtasty.com/gdpr-compliant/" id="megamenu-header-security-and-privacy">Security and Privacy</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138587 megamenu-header' id='mega-menu-item-138587'><a class="mega-menu-link" href="https://www.abtasty.com/tech-performance/" id="megamenu-header-tech-and-performance">Tech and Performance</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159787' id='mega-menu-item-159787'><a class="mega-menu-link" href="https://www.abtasty.com/new-features/" id="megamenu-header-new-features-2024">New Features 2024</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-160709' id='mega-menu-item-160709'><a class="mega-menu-link" href="https://www.abtasty.com/new-features-2025/" id="megamenu-header-new-features-2025">New Features 2025</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-collapse-children mega-menu-item-769 megamenu-header' id='mega-menu-item-769'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-documentation">Documentation<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-770 megamenu-header' id='mega-menu-item-770'><a class="mega-menu-link" href="https://abtasty.zendesk.com/hc/en-us" id="megamenu-header-web-experimentation">Web Experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-771 megamenu-header' id='mega-menu-item-771'><a class="mega-menu-link" href="https://developers.epoq.de/hc/en-us" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-772 megamenu-header' id='mega-menu-item-772'><a class="mega-menu-link" href="https://flagship.zendesk.com/hc/en-us" id="megamenu-header-feature-exp-rollouts">Feature Exp & rollouts</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-773 megamenu-header' id='mega-menu-item-773'><a class="mega-menu-link" href="https://docs.developers.flagship.io/" id="megamenu-header-feature-dev-doc">Feature Dev Doc</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159345 megamenu-header' id='mega-menu-item-159345'><a class="mega-menu-link" href="https://support.abtasty.com/hc/en-us" id="megamenu-header-reco-merch">Reco. & Merch.</a></li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-close-after-click mega-disable-link mega-menu-item-774 megamenu-header' id='mega-menu-item-774'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-grow-with-us">Grow with us<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-collapse-children mega-menu-item-775 megamenu-header' id='mega-menu-item-775'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-success-with-ab-tasty">Success with AB Tasty<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138588 megamenu-header' id='mega-menu-item-138588'><a class="mega-menu-link" href="https://www.abtasty.com/customers/" id="megamenu-header-customers">Customers</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-collapse-children mega-menu-item-779 megamenu-header' id='mega-menu-item-779'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-extensive-partner-network">Extensive Partner Network<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138589 megamenu-header' id='mega-menu-item-138589'><a class="mega-menu-link" href="https://www.abtasty.com/find-a-partner/" id="megamenu-header-find-a-partner">Find a partner</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-151593 megamenu-header' id='mega-menu-item-151593'><a class="mega-menu-link" href="https://www.abtasty.com/partners-directory/" id="megamenu-header-partners-directory">Partners directory</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138591 megamenu-header' id='mega-menu-item-138591'><a class="mega-menu-link" href="https://www.abtasty.com/integrations/" id="megamenu-header-integrations">Integrations</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-155884 megamenu-header' id='mega-menu-item-155884'><a class="mega-menu-link" href="https://www.abtasty.com/google-cloud/" id="megamenu-header-google-cloud">Google Cloud</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-collapse-children mega-menu-item-782 megamenu-header' id='mega-menu-item-782'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-global-support">Global Support<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138590 megamenu-header' id='mega-menu-item-138590'><a class="mega-menu-link" href="https://www.abtasty.com/customer-success/" id="megamenu-header-customer-success-team">Customer Success Team</a></li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-align-bottom-left mega-menu-flyout mega-menu-item-138592 megamenu-header' id='mega-menu-item-138592'><a class="mega-menu-link" href="https://www.abtasty.com/pricing/" tabindex="0" id="megamenu-header-pricing">Pricing</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-close-after-click mega-disable-link mega-menu-item-791 megamenu-header' id='mega-menu-item-791'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-resources">Resources<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-collapse-children mega-menu-item-792 megamenu-header' id='mega-menu-item-792'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-topics">Topics<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138593 item-topics megamenu-header' id='mega-menu-item-138593'><a class="mega-menu-link" href="https://www.abtasty.com/topics/ab-testing/" id="megamenu-header-a-b-testing">#A/B Testing</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138596 item-topics megamenu-header' id='mega-menu-item-138596'><a class="mega-menu-link" href="https://www.abtasty.com/topics/cro-culture/" id="megamenu-header-cro-culture">#CRO Culture</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138597 item-topics megamenu-header' id='mega-menu-item-138597'><a class="mega-menu-link" href="https://www.abtasty.com/topics/customer-journey/" id="megamenu-header-customer-journey">#Customer Journey</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138598 item-topics megamenu-header' id='mega-menu-item-138598'><a class="mega-menu-link" href="https://www.abtasty.com/topics/customer-psychology/" id="megamenu-header-customer-psychology">#Customer Psychology</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138599 item-topics megamenu-header' id='mega-menu-item-138599'><a class="mega-menu-link" href="https://www.abtasty.com/topics/data-analytics/" id="megamenu-header-data-analytics">#Data & Analytics</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138602 item-topics megamenu-header' id='mega-menu-item-138602'><a class="mega-menu-link" href="https://www.abtasty.com/topics/feature-experimentation/" id="megamenu-header-feature-experimentation">#Feature Experimentation</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138605 item-topics megamenu-header' id='mega-menu-item-138605'><a class="mega-menu-link" href="https://www.abtasty.com/topics/personalization/" id="megamenu-header-personalization">#Personalization</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138613 item-topics megamenu-header' id='mega-menu-item-138613'><a class="mega-menu-link" href="https://www.abtasty.com/topics/statistical-methodology/" id="megamenu-header-statistical-methodology">#Statistical Methodology</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139169 item-with-arrow-primary megamenu-header' id='mega-menu-item-139169'><a class="mega-menu-link" href="/resources" id="megamenu-header-see-more">See more</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-collapse-children mega-menu-item-802 megamenu-header' id='mega-menu-item-802'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-industry">Industry<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138622 megamenu-header' id='mega-menu-item-138622'><a class="mega-menu-link" href="https://www.abtasty.com/industry/beauty/" id="megamenu-header-beauty">Beauty</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138623 megamenu-header' id='mega-menu-item-138623'><a class="mega-menu-link" href="https://www.abtasty.com/industry/e-commerce/" id="megamenu-header-e-commerce">E-commerce</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138625 megamenu-header' id='mega-menu-item-138625'><a class="mega-menu-link" href="https://www.abtasty.com/industry/fashion-apparel/" id="megamenu-header-fashion-apparel">Fashion & Apparel</a></li><li class='mega-megamenu-header mega-menu-item 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href="https://www.abtasty.com/ai-optimization/">AI</a></h2> </div><!-- .entry-header-inner --> </header><!-- .entry-header --> <div class="post-inner thin "> <div class="entry-content"> <div class="wp-block-group breadcrumb-block"><div class="wp-block-group__inner-container"><p id="breadcrumbs"><span><span><a href="https://www.abtasty.com/">Home</a></span> <span class="breadcrumb_last" aria-current="page">AI</span></span></p></div></div> <div class="wp-block-group alignfull clearfix group wp-block-group__inner-container has-accent-background-color has-background banner3 is-layout-flow wp-block-group-is-layout-flow" style="background-color:#000155"><div class="wp-block-group__inner-container"> <div class="wp-block-columns is-not-stacked-on-mobile alignwide is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:50%"> <figure class="wp-block-image size-full is-resized"><img decoding="async" width="600" height="600" src="https://www.abtasty.com/wp-content/uploads/2024/01/600x600-3.png" alt="" class="wp-image-137422" style="width:500px" srcset="https://www.abtasty.com/wp-content/uploads/2024/01/600x600-3.png 600w, https://www.abtasty.com/wp-content/uploads/2024/01/600x600-3-500x500.png 500w, https://www.abtasty.com/wp-content/uploads/2024/01/600x600-3-150x150.png 150w" sizes="(max-width: 600px) 100vw, 600px" /></figure> </div> <div class="wp-block-column is-vertically-aligned-center is-style-default is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:66%"> <div class="wp-block-group is-content-justification-left"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-1 wp-block-group-is-layout-constrained"> <h1 class="wp-block-heading h1 has-text-color has-link-color wp-elements-27220c4d85bf1cefbbe40b34b20391d8" id="h-push-the-limits-of-experience-optimization-with-ai" style="color:#ffffff">Push the limits of experience optimization with AI</h1> </div></div> <div class="wp-block-group is-content-justification-left"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-2 wp-block-group-is-layout-constrained"> <p class="has-text-color has-link-color has-small-font-size wp-elements-deb74e3fb3090114b011885770da7394" style="color:#ffffff">If you’re looking to add Al-powered optimization techniques into your digital strategy, we’ve got the infrastructure and technology to help you chase better.</p> <div class="wp-block-buttons is-content-justification-right is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://www.abtasty.com/get-a-demo/">Get a demo</a></div> </div> </div></div> </div> </div> </div></div> <div class="wp-block-group alignfull pattern-sliding-section pattern-sliding-section-white has-background-background-color has-background"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><h2 class="has-text-align-left wp-block-post-title">AI</h2> <div class="sliding-sections-block alignfull " id=""> <div class="w-1200"> <div class="row d-flex"> <div class="col-bar"> <div class="position-bar-wrapper"> <div class="position-bar"> </div> </div> </div> <div class="col-txt"> <div class="sliding-section first" data-id="0"> <h3 class="sliding-section-title">Create experiences personal to every user</h3> <p>Engage with powerful data insights based on real-time behavior and your data, supercharged with AI that really understands your customers.</p> <ul> <li>Understand and segment visitors by emotional need with our industry-first EmotionsAI.</li> <li>Personalize experiences based on level of brand interaction with our built-in Engagement Segments.</li> <li>Target visitors based on their content and product preferences using Natural Language Processing.</li> </ul> </div> <div class="sliding-section hidden-section" data-id="1"> <h3 class="sliding-section-title">Infuse every step of the journey with personalization</h3> <p>Our AI engine works behind the scenes— blending your product catalog data, customer’s click and buy behavior, and expert knowledge from us to generate personalized content and recommendations in real time.</p> <ul> <li>Increase engagement and AOV with real-time 1:1 personalized recommendations.</li> <li>Boost conversions with personalized product listings powered by AI.</li> </ul> </div> </div> <div class="col-img"> <div class="sliding-section " data-id="0"> <img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/Personalization-testimonial-439x500.jpg" alt="Create experiences personal to every user"> </div> <div class="sliding-section d-none" data-id="1"> <img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/400x400_content_personnalization_180124.png-500x500.png" alt="Infuse every step of the journey with personalization"> </div> </div> </div> </div> </div> </div></div> <div class="wp-block-group alignfull columns3 columns3-2 has-border-radius has-background" style="background-color:#ffffff;padding-top:30px;padding-bottom:30px"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-20 wp-block-group-is-layout-constrained"> <h3 class="wp-block-heading has-text-color has-link-color wp-elements-8862df7f04b969056c1b6929afcfd980" id="h-everything-you-need-to-get-your-visitors-from-a-to-b" style="color:#3100be">Everything you need to get your visitors from A to B</h3> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex" style="margin-top:0px;margin-bottom:0px;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0"> <div class="wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow"> <div class="wp-block-group box2 box has-border-color has-background" style="border-color:#e3e3e3;border-width:1px;border-radius:16px;background-color:#e8e8e8;padding-top:0;padding-right:30px;padding-bottom:0;padding-left:30px"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <figure class="wp-block-image size-full is-resized icon-40"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/search-blue.png" alt="" class="wp-image-1969" style="width:40px"/></figure> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h4 class="wp-block-heading has-text-align-left has-text-color" id="h-emotionsai" style="color:#3100be;margin-top:0;margin-right:0px;margin-bottom:0px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:24px;font-style:normal;font-weight:500">EmotionsAI</h4> <p class="has-text-align-left has-text-color" style="color:#3100be;margin-top:10px;margin-right:0px;margin-bottom:30px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:16px">Our <a href="https://www.abtasty.com/emotions-ai/" target="_blank" rel="noreferrer noopener">personalization engine</a> recognizes and segments your online shoppers into 10 emotional needs for an unbeatable ROI.</p> </div></div> </div></div> <div class="wp-block-group img-box"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"> <figure class="wp-block-image size-full width radius"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2023/12/visuel-screen.png" alt=""/></figure> </div></div> </div> <div class="wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow"> <div class="wp-block-group box3 box has-border-color has-background" style="border-color:#e3e3e3;border-width:1px;border-radius:16px;background-color:#D6FF00;padding-top:0;padding-right:30px;padding-bottom:0;padding-left:30px"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <figure class="wp-block-image size-full icon-40"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/target-people-blue.png" alt="" class="wp-image-1980"/></figure> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h4 class="wp-block-heading has-text-align-left has-text-color" id="h-genai-visual-editor-copilot" style="color:#3100be;margin-top:0;margin-right:0px;margin-bottom:0px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:24px;font-style:normal;font-weight:500">GenAI Visual Editor Copilot</h4> <p class="has-text-align-left has-text-color" style="color:#3100be;margin-top:10px;margin-right:0px;margin-bottom:30px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:16px">Your vision – our AI’s creation. Use natural language to guide our AI, and watch as it effortlessly builds or adjusts experiences in real-time.</p> </div></div> </div></div> <div class="wp-block-group box3 box has-border-color has-background" style="border-color:#e3e3e3;border-width:1px;border-radius:16px;background-color:#D6FF00;padding-top:0;padding-right:30px;padding-bottom:0;padding-left:30px"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <figure class="wp-block-image size-full icon-40"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/target-people-blue.png" alt="" class="wp-image-1980"/></figure> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h4 class="wp-block-heading has-text-align-left has-text-color" id="h-content-interest" style="color:#3100be;margin-top:0;margin-right:0px;margin-bottom:0px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:24px;font-style:normal;font-weight:500">Content Interest</h4> <p class="has-text-align-left has-text-color" style="color:#3100be;margin-top:10px;margin-right:0px;margin-bottom:30px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:16px">Identify common interests among your visitors based on their keyword, content, and product browsing to build more personalized experiences using AI.</p> </div></div> </div></div> <div class="wp-block-group box3 box has-border-color has-background" style="border-color:#e3e3e3;border-width:1px;border-radius:16px;background-color:#D6FF00;padding-top:0;padding-right:30px;padding-bottom:0;padding-left:30px"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <figure class="wp-block-image size-full icon-40"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/rocket-blue.png" alt="" class="wp-image-1967"/></figure> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h4 class="wp-block-heading has-text-align-left has-text-color" id="h-nps-csat-feedback-copilot" style="color:#3100be;margin-top:0;margin-right:0px;margin-bottom:0px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:24px;font-style:normal;font-weight:500">NPS/CSAT Feedback Copilot</h4> <p class="has-text-align-left has-text-color" style="color:#3100be;margin-top:10px;margin-right:0px;margin-bottom:30px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:16px">Get valuable insights in one click. Our AI copilot acts as your personal feedback expert by summarizing NPS/CSAT scores and categorizing feedback.</p> </div></div> </div></div> </div> <div class="wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow"> <div class="wp-block-group box2 box has-border-color has-background" style="border-color:#e3e3e3;border-width:1px;border-radius:16px;background-color:#e8e8e8;padding-top:0;padding-right:30px;padding-bottom:0;padding-left:30px"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <figure class="wp-block-image size-full icon-40"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/search-blue.png" alt="" class="wp-image-1969"/></figure> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h4 class="wp-block-heading has-text-align-left has-text-color" id="h-engagement-segments" style="color:#3100be;margin-top:0;margin-right:0px;margin-bottom:0px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:24px;font-style:normal;font-weight:500">Engagement Segments</h4> <p class="has-text-align-left has-text-color" style="color:#3100be;margin-top:10px;margin-right:0px;margin-bottom:30px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:16px">Let our AI automatically segment your visitors into four engagement levels so you can reward your most loyal customers and activate the inactive ones.</p> </div></div> </div></div> <div class="wp-block-group box2 box has-border-color has-background" style="border-color:#e3e3e3;border-width:1px;border-radius:16px;background-color:#e8e8e8;padding-top:0;padding-right:30px;padding-bottom:0;padding-left:30px"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <figure class="wp-block-image size-full icon-40"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/target-people-blue.png" alt="" class="wp-image-1980" title=""/></figure> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h4 class="wp-block-heading has-text-align-left has-text-color" id="h-1-1-recommendations-and-merchandising" style="color:#3100be;margin-top:0;margin-right:0px;margin-bottom:0px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:24px;font-style:normal;font-weight:500">1-1 Recommendations and Merchandising</h4> <p class="has-text-align-left has-text-color" style="color:#3100be;margin-top:10px;margin-right:0px;margin-bottom:30px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:16px">Personalized recommendations throughout the journey. Fine-tune every detail of our AI by setting custom rules and conditions.</p> </div></div> </div></div> <div class="wp-block-group box3 box has-border-color has-background" style="border-color:#e3e3e3;border-width:1px;border-radius:16px;background-color:#D6FF00;padding-top:0;padding-right:30px;padding-bottom:0;padding-left:30px"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <figure class="wp-block-image size-full icon-40"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/search-blue.png" alt="" class="wp-image-1969"/></figure> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h4 class="wp-block-heading has-text-align-left has-text-color" id="h-report-copilot" style="color:#3100be;margin-top:0;margin-right:0px;margin-bottom:0px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:24px;font-style:normal;font-weight:500">Report Copilot</h4> <p class="has-text-align-left has-text-color" style="color:#3100be;margin-top:10px;margin-right:0px;margin-bottom:30px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:16px">Report Copilot AI takes the guesswork out of A/B testing by clearly displaying results, identifying winning variations for your transaction goals, and explaining why.</p> </div></div> </div></div> </div> </div> </div></div> <div class="wp-block-group alignfull group wp-block-group__inner-container has-primary-background-color banner4 has-border-radius has-background is-layout-flow wp-block-group-is-layout-flow" style="background-color:#3100BE"><div class="wp-block-group__inner-container"> <div class="wp-block-columns is-not-stacked-on-mobile alignwide is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:50%"> <figure class="wp-block-image size-large is-resized"><img decoding="async" width="1024" height="577" src="https://www.abtasty.com/wp-content/uploads/2024/10/GenAI-Visual-Editor-Copilot-Example-1024x577.png" alt="" class="wp-image-155456" style="width:540px" srcset="https://www.abtasty.com/wp-content/uploads/2024/10/GenAI-Visual-Editor-Copilot-Example-1024x577.png 1024w, https://www.abtasty.com/wp-content/uploads/2024/10/GenAI-Visual-Editor-Copilot-Example-500x282.png 500w, https://www.abtasty.com/wp-content/uploads/2024/10/GenAI-Visual-Editor-Copilot-Example-768x433.png 768w, https://www.abtasty.com/wp-content/uploads/2024/10/GenAI-Visual-Editor-Copilot-Example-1536x866.png 1536w, https://www.abtasty.com/wp-content/uploads/2024/10/GenAI-Visual-Editor-Copilot-Example-2048x1155.png 2048w, https://www.abtasty.com/wp-content/uploads/2024/10/GenAI-Visual-Editor-Copilot-Example-800x450.png 800w, https://www.abtasty.com/wp-content/uploads/2024/10/GenAI-Visual-Editor-Copilot-Example-1200x677.png 1200w, https://www.abtasty.com/wp-content/uploads/2024/10/GenAI-Visual-Editor-Copilot-Example-1980x1116.png 1980w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure> </div> <div class="wp-block-column is-vertically-aligned-center is-style-default is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:35%"> <div class="wp-block-group is-content-justification-left"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-21 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-color has-link-color wp-elements-25ad6df31484317852d0e56e5aaded5a" id="h-genai-visual-editor-copilot-0" style="color:#ffffff">GenAI Visual Editor Copilot</h2> </div></div> <div class="wp-block-group is-content-justification-left"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-22 wp-block-group-is-layout-constrained"> <p class="has-text-color has-link-color has-small-font-size wp-elements-cea7aba9e309f4c5a8a5e48a0c0e9b01" style="color:#ffffff">No more endless clicking—just type what you’d like to see, and watch your ideas come to life.</p> <p>Effortlessly make visual changes by simply prompting our AI and describing the changes you want to see in your experiment—whether it’s updating colors, adding animations, or modifying buttons.</p> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://www.abtasty.com/get-a-demo/" target="_blank" rel="noreferrer noopener">Get a demo</a></div> </div> </div></div> </div> </div> <div class="wp-block-group alignfull reverse group wp-block-group__inner-container has-primary-background-color banner4 has-border-radius has-background is-layout-flow wp-block-group-is-layout-flow" style="background-color:#3100BE"><div class="wp-block-group__inner-container"> <div class="wp-block-columns is-not-stacked-on-mobile alignwide is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:50%"> <figure class="wp-block-image size-large is-resized"><img decoding="async" width="1024" height="577" src="https://www.abtasty.com/wp-content/uploads/2024/10/Report-Copilot-Rounded-Corners-1024x577.png" alt="" class="wp-image-155440" style="width:540px" srcset="https://www.abtasty.com/wp-content/uploads/2024/10/Report-Copilot-Rounded-Corners-1024x577.png 1024w, https://www.abtasty.com/wp-content/uploads/2024/10/Report-Copilot-Rounded-Corners-500x282.png 500w, https://www.abtasty.com/wp-content/uploads/2024/10/Report-Copilot-Rounded-Corners-768x433.png 768w, https://www.abtasty.com/wp-content/uploads/2024/10/Report-Copilot-Rounded-Corners-1536x866.png 1536w, https://www.abtasty.com/wp-content/uploads/2024/10/Report-Copilot-Rounded-Corners-2048x1155.png 2048w, https://www.abtasty.com/wp-content/uploads/2024/10/Report-Copilot-Rounded-Corners-800x450.png 800w, https://www.abtasty.com/wp-content/uploads/2024/10/Report-Copilot-Rounded-Corners-1200x677.png 1200w, https://www.abtasty.com/wp-content/uploads/2024/10/Report-Copilot-Rounded-Corners-1980x1116.png 1980w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure> </div> <div class="wp-block-column is-vertically-aligned-center is-style-default is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:35%"> <div class="wp-block-group is-content-justification-left"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-23 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-color has-link-color wp-elements-19efe4f5febbf0afca3cf502dd47a249" id="h-report-copilot-0" style="color:#ffffff">Report Copilot</h2> </div></div> <div class="wp-block-group is-content-justification-left"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-24 wp-block-group-is-layout-constrained"> <p class="has-text-color has-link-color has-small-font-size wp-elements-b037c0b355a4d30f98b9dbad9e4c328e" style="color:#ffffff">Meet your new personal assistant when it comes to reporting.</p> <p>Report Copilot helps you easily understand the result of your experiments. Our AI advisor clearly highlights winning variations and breaks down why they’re driving transactions so you can be confident in your data-driven decisions.</p> <div class="wp-block-buttons is-content-justification-right is-layout-flex wp-container-core-buttons-is-layout-3 wp-block-buttons-is-layout-flex"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://www.abtasty.com/get-a-demo/" target="_blank" rel="noreferrer noopener">Get a Demo</a></div> </div> </div></div> </div> </div> </div></div> </div></div> <div class="wp-block-group alignfull group wp-block-group__inner-container has-subtle-background-color banner4 dropdown has-border-radius has-background is-layout-flow wp-block-group-is-layout-flow" style="background-color:#ffffff"><div class="wp-block-group__inner-container"> <h2 class="wp-block-heading" id="h-engagement-level-segmentation-powered-by-ai">Engagement level segmentation powered by AI</h2> <p class="has-normal-font-size">With four engagement levels, you can reward returning customers while welcoming new visitors.</p> <div class="wp-block-columns is-not-stacked-on-mobile alignwide is-layout-flex wp-container-core-columns-is-layout-5 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:50%"> <figure class="wp-block-image size-full is-resized radius"><img loading="lazy" decoding="async" width="460" height="630" src="https://www.abtasty.com/wp-content/uploads/2024/06/EmotionsAI-Email-image.png" alt="" class="wp-image-150712" style="width:375px" srcset="https://www.abtasty.com/wp-content/uploads/2024/06/EmotionsAI-Email-image.png 460w, https://www.abtasty.com/wp-content/uploads/2024/06/EmotionsAI-Email-image-365x500.png 365w" sizes="auto, (max-width: 460px) 100vw, 460px" /></figure> </div> <div class="wp-block-column is-vertically-aligned-top is-style-default is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:70%"> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary>1. Loyal</summary> <p><strong>Your most engaged and continually converting customers.</strong><br>Take care of your most precious customer segment by offering to recognize their loyalty through messaging or exclusive rewards.</p> </details> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary>2. Valuable</summary> <p><strong>Visitors who are engaged and have converted at least once.</strong><br>Nudge these visitors to the next level by activating special offers to encourage more conversions on your website.</p> </details> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary>3. Wanderers</summary> <p><strong>Visitors who are mildly engaged on your website but do not convert or buy.</strong><br>Encourage engagement by creating a sense of urgency by drawing their attention to products on low stock levels or highlighting limited-time offers.</p> </details> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary>4. Disengaged</summary> <p><strong>Visitors who bounce or have very little interaction on your website.</strong><br>Minimize bounces by creating a special retention modal with a special offer that shows before leaving the site.</p> </details> </div> </div> </div></div> <div class="wp-block-group alignfull group wp-block-group__inner-container has-primary-background-color has-background banner3 has-border-radius is-layout-flow wp-block-group-is-layout-flow" style="background-color:#3100BE"><div class="wp-block-group__inner-container"> <div class="wp-block-columns is-not-stacked-on-mobile alignwide is-layout-flex wp-container-core-columns-is-layout-6 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-center is-style-default is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:66%"> <div class="wp-block-group is-content-justification-left"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-28 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading h1 has-text-color has-link-color wp-elements-44bba1f34820593e9db1c8c82f66b443" id="h-progress-faster-with-ai-enhanced-productivity" style="color:#ffffff">Progress faster with AI-enhanced productivity</h2> </div></div> <div class="wp-block-group is-content-justification-left"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-29 wp-block-group-is-layout-constrained"> <p class="has-text-color has-link-color has-small-font-size wp-elements-17bb24909092c506e4a50ebfd79df7d1" style="color:#ffffff">Automate different parts of the optimization process for faster workflows and drive higher productivity for your teams with innovative AI.</p> <div class="wp-block-buttons is-content-justification-right is-layout-flex wp-container-core-buttons-is-layout-4 wp-block-buttons-is-layout-flex"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://www.abtasty.com/emotions-ai/" target="_blank" rel="noreferrer noopener">Learn more</a></div> </div> </div></div> </div> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:50%"> <figure class="wp-block-image size-full is-resized"><img loading="lazy" decoding="async" width="1654" height="1657" src="https://www.abtasty.com/wp-content/uploads/2024/08/AI.png" alt="" class="wp-image-153268" style="width:500px" srcset="https://www.abtasty.com/wp-content/uploads/2024/08/AI.png 1654w, https://www.abtasty.com/wp-content/uploads/2024/08/AI-500x500.png 500w, https://www.abtasty.com/wp-content/uploads/2024/08/AI-1022x1024.png 1022w, https://www.abtasty.com/wp-content/uploads/2024/08/AI-150x150.png 150w, https://www.abtasty.com/wp-content/uploads/2024/08/AI-768x769.png 768w, https://www.abtasty.com/wp-content/uploads/2024/08/AI-1533x1536.png 1533w, https://www.abtasty.com/wp-content/uploads/2024/08/AI-1200x1202.png 1200w" sizes="auto, (max-width: 1654px) 100vw, 1654px" /></figure> </div> </div> <div class="wp-block-group alignfull text4col has-border-radius has-primary-background-color has-background" style="background-color:#3100be"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7 wp-block-columns-is-layout-flex"> <div class="wp-block-column has-text-color has-link-color wp-elements-fada212041a0b5572ca6ea5002450947 is-layout-flow wp-block-column-is-layout-flow" style="color:#3100be;flex-basis:25%"> <p class="has-text-color has-link-color has-normal-font-size wp-elements-a2697f70b0f6b76d04ce2130f380d081" style="color:#d6ff00">Scaled personalization</p> <p class="has-text-color has-link-color wp-elements-7bad3bdd102f2882bc2b97c9d4246d0e" style="color:#ffffff">AI automatically provides the most relevant product results so you don’t have to.</p> </div> <div class="wp-block-column has-text-color has-link-color wp-elements-9b4ecff255e4cda6d300d9b19ff070e4 is-layout-flow wp-block-column-is-layout-flow" style="color:#3100be;flex-basis:25%"> <p class="has-text-color has-link-color has-normal-font-size wp-elements-de87bf2b3e223c719ff9602cdd0f054e" style="color:#d6ff00">AI-powered analytics engine</p> <p class="has-text-color has-link-color wp-elements-3acfee034f00f2edbf0beb992cb41af7" style="color:#ffffff">AI is used to be more precise and drive better results, without the gruntwork.</p> </div> <div class="wp-block-column has-text-color has-link-color wp-elements-f7a71ed32b09264c5d3181e44b96d487 is-layout-flow wp-block-column-is-layout-flow" style="color:#3100be;flex-basis:25%"> <p class="has-text-color has-link-color has-normal-font-size wp-elements-32ea793d3e16bf524dff972e89b5ea96" style="color:#d6ff00">Data, language, and preference processing</p> <p class="has-text-color has-link-color wp-elements-89500ff5b0da53ce16209dec0bc9a630" style="color:#ffffff">We analyze and process billions of data points to help you deliver optimized experiences.</p> </div> <div class="wp-block-column has-text-color has-link-color wp-elements-05237b8165a7bbeb409affc9de8a0ed1 is-layout-flow wp-block-column-is-layout-flow" style="color:#3100be;flex-basis:25%"> <p class="has-text-color has-link-color has-normal-font-size wp-elements-0c5aa52f98b9e39777158c006b099ef3" style="color:#d6ff00">Faster decision making</p> <p class="has-text-color has-link-color wp-elements-b28024781429bd9f7e421069e82bb76d" style="color:#ffffff">Never lose a single conversion. Dynamic, traffic allocation, based on Thompson Sampling, automatically sends all visitors to a winning variation once it’s statistically reliable.</p> </div> </div> </div></div> </div></div> <div class="wp-block-group alignfull clearfix columns3 columns3-2 has-background" style="background-color:#ffffff;padding-top:30px;padding-bottom:30px"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-38 wp-block-group-is-layout-constrained"> <h3 class="wp-block-heading has-text-color has-link-color wp-elements-e4aeb8f341794d9b4d3fb52013c57c65" id="h-ready-for-scale" style="color:#3100be">Ready for scale</h3> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8 wp-block-columns-is-layout-flex" style="margin-top:0px;margin-bottom:0px;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0"> <div class="wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow"> <div class="wp-block-group box2 box has-border-color has-primary-background-color has-background" style="border-color:#e3e3e3;border-width:1px;border-radius:16px;padding-top:0;padding-right:30px;padding-bottom:0;padding-left:30px"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <figure class="wp-block-image size-full is-resized"><img loading="lazy" decoding="async" width="96" height="96" src="https://www.abtasty.com/wp-content/uploads/2024/01/rocket-white.png" alt="" class="wp-image-1165" style="width:48px"/></figure> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h4 class="wp-block-heading has-text-align-left has-background-color has-text-color" id="h-70-billion-data-events" style="margin-top:0;margin-right:0px;margin-bottom:0px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:24px;font-style:normal;font-weight:500">70 billion data events</h4> <p class="has-text-align-left has-background-color has-text-color" style="margin-top:10px;margin-right:0px;margin-bottom:30px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:16px">With 1000+ clients – and new ones every day – we’re equipped to support any level of growth.</p> </div></div> </div></div> </div> <div class="wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow"> <div class="wp-block-group box3 box has-border-color has-background" style="border-color:#e3e3e3;border-width:1px;border-radius:16px;background-color:#D6FF00;padding-top:0;padding-right:30px;padding-bottom:0;padding-left:30px"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <figure class="wp-block-image size-full is-resized"><img loading="lazy" decoding="async" width="96" height="96" src="https://www.abtasty.com/wp-content/uploads/2024/01/search-blue.png" alt="" class="wp-image-1007" style="width:48px"/></figure> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h4 class="wp-block-heading has-text-align-left has-text-color" id="h-32-million-visitors-day" style="color:#3100be;margin-top:0;margin-right:0px;margin-bottom:0px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:24px;font-style:normal;font-weight:500">32 million visitors / day</h4> <p class="has-text-align-left has-text-color" style="color:#3100be;margin-top:10px;margin-right:0px;margin-bottom:30px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:16px">As customer experiences become increasingly digital, the ability to process large amounts of data is critical to success.</p> </div></div> </div></div> </div> <div class="wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow"> <div class="wp-block-group box2 box has-border-color has-background" style="border-color:#e3e3e3;border-width:1px;border-radius:16px;background-color:#e8e8e8;padding-top:0;padding-right:30px;padding-bottom:0;padding-left:30px"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <figure class="wp-block-image size-full is-resized"><img loading="lazy" decoding="async" width="96" height="96" src="https://www.abtasty.com/wp-content/uploads/2024/01/target-people-blue.png" alt="" class="wp-image-1019" style="width:48px"/></figure> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h4 class="wp-block-heading has-text-align-left has-text-color" id="h-250-data-points-visitor" style="color:#3100be;margin-top:0;margin-right:0px;margin-bottom:0px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:24px;font-style:normal;font-weight:500">250 data points / visitor</h4> <p class="has-text-align-left has-text-color" style="color:#3100be;margin-top:10px;margin-right:0px;margin-bottom:30px;margin-left:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;font-size:16px">Get a 360 view of each of your visitors to better understand your audiences.</p> </div></div> </div></div> </div> </div> </div></div> <div class="wp-block-group alignfull bulletsicons bulletsicons1 has-border-radius has-background" style="background-color:#ffffff"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-14 wp-block-columns-is-layout-flex"> <div class="wp-block-column bigtitle is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:40%"> <p class="has-primary-color has-text-color has-link-color has-small-font-size wp-elements-fa125ee36a5c02710e2bd66d2bdb1942">Robust data collection</p> <h2 class="wp-block-heading has-text-color has-link-color wp-elements-a206c4de4bc0a508cd9688a94fe9c5be" id="h-data-powers-our-entire-platform-from-insights-to-analytics" style="color:#3100be">Data powers our entire platform, from insights to analytics</h2> </div> <div class="wp-block-column list-icons is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:60%"> <div class="wp-block-group alignfull"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:10%"> <figure class="wp-block-image size-full icon icon-72"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/rocket-blue.png" alt="" class="wp-image-1967"/></figure> </div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:85%"> <p class="title has-text-color has-link-color wp-elements-4646d9af56c6cc1f521e5d6216a3cc1a" style="color:#3100be">Built for scale </p> <p class="has-text-color has-link-color has-small-font-size wp-elements-a3ff6419833d55af6dec9b045ec625e3" style="color:#3100be">Our infrastructure is powered by Google’s Cloud Dataflow, Cloud Pub/Sub, Cloud Storage, and Cloud SQL to process over two billion events per day.</p> </div> </div> </div></div> <div class="wp-block-group alignfull"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-10 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:10%"> <figure class="wp-block-image size-full icon icon-72"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/lightning-blue.png" alt="" class="wp-image-1956"/></figure> </div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:85%"> <p class="title has-text-color has-link-color wp-elements-d1851e67b2619125a16c9f89311fc038" style="color:#3100be">Reliable reporting</p> <p class="has-text-color has-link-color has-small-font-size wp-elements-0e74a2d793547e7a95be7d0a586abf8d" style="color:#3100be">Confidence intervals to test statistical significance help you make reliable, informed decisions about which tests to hardcode on your site. Powered by Bayesian statistics.</p> </div> </div> </div></div> <div class="wp-block-group alignfull"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-11 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:10%"> <figure class="wp-block-image size-full icon icon-72"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/bottle-blue.png" alt="" class="wp-image-1938"/></figure> </div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:85%"> <p class="title has-text-color has-link-color wp-elements-38f3bb71be330c2ec12bed3f4fe37043" style="color:#3100be">Comprehensive data</p> <p class="has-text-color has-link-color has-small-font-size wp-elements-05f1fb8fac667137145a0b4ea707e934" style="color:#3100be">Universal collect, our internal data collection process, captures over 250 data points providing enough granularity for powerful optimization campaigns.</p> </div> </div> </div></div> <div class="wp-block-group alignfull"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-12 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:10%"> <figure class="wp-block-image size-full icon icon-72"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/target-people-blue.png" alt="" class="wp-image-1980"/></figure> </div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:85%"> <p class="title has-text-color has-link-color wp-elements-043b869eaffcd0222aa4b7e1f773e9a8" style="color:#3100be">ROI at a glance</p> <p class="has-text-color has-link-color has-small-font-size wp-elements-bd5eec56ca86bee9b20d731cfa47cb6e" style="color:#3100be">Visualize the ROI of your campaigns in terms of revenue generated. See how much of your traffic has been impacted by a campaign and how many campaigns your teams have deployed.</p> </div> </div> </div></div> <div class="wp-block-group alignfull"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-13 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow"></div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow"></div> </div> </div></div> </div> </div> </div></div> <div class="wp-block-group alignfull group alignwide wp-block-group__inner-container molecule2 casestudies-slider has-accent-background-color has-background has-border-radius is-layout-flow wp-block-group-is-layout-flow"><div class="wp-block-group__inner-container"> <h3 class="wp-block-heading">Sucess stories</h3> <div class="wp-swiper"><div class="wp-swiper__wrapper"><div class="swiper-container swiper" data-swiperconfig="{"data-slidesperview":"1","data-navigation":true,"data-pagination":false,"data-autoplay":false,"data-delay":6000,"data-speed":700,"data-loop":true,"data-effect":"slide","data-direction":"horizontal","data-freemode":true,"data-autoheight":false,"data-spacebetween":0,"data-mousewheel":false,"data-releaseonedges":false,"data-paginationtype":"bullets","data-clickablepagination":""}" data-slidesperview="1" data-navigation="true" data-pagination="false" data-autoplay="false" data-delay="6000" data-speed="700" data-loop="true" data-effect="slide" data-direction="horizontal" data-freemode="true" data-autoheight="false" data-spacebetween="0" data-mousewheel="false" data-releaseonedges="false" data-paginationtype="bullets" data-clickablepagination=""><div class="swiper-wrapper"> <div class="wp-swiper__slide swiper-slide" data-tab="slide-1"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full is-resized radius is-style-default has-primary-background-color"><img loading="lazy" decoding="async" width="599" height="720" src="https://www.abtasty.com/wp-content/uploads/2024/01/cases-study_30012024-1.png" alt="" class="wp-image-141945" style="width:468px" srcset="https://www.abtasty.com/wp-content/uploads/2024/01/cases-study_30012024-1.png 599w, https://www.abtasty.com/wp-content/uploads/2024/01/cases-study_30012024-1-416x500.png 416w" sizes="auto, (max-width: 599px) 100vw, 599px" /></figure> <div class="wp-block-group content-text"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"> <figure class="wp-block-image size-full is-resized logo-132"><img loading="lazy" decoding="async" width="246" height="200" src="https://www.abtasty.com/wp-content/uploads/2024/01/generali-blue.png" alt="" class="wp-image-140687" style="width:132px"/></figure> <p class="cartouche">Case study</p> <h4 class="wp-block-heading" id="h-generali-s-chatbot-averages-800-conversations-a-day-to-streamline-customer-support">Generali’s Chatbot Averages 800 Conversations a Day to Streamline Customer Support</h4> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://www.abtasty.com/resources/generalis-chatbot-streamline-customer-support/">Link to the resource</a></div> </div> <p class="number"><strong><em>800</em></strong></p> <p class="has-small-font-size">conversions per day</p> </div></div> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-2"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full is-resized radius is-style-default has-primary-background-color"><img loading="lazy" decoding="async" width="599" height="720" src="https://www.abtasty.com/wp-content/uploads/2024/01/cases-study_30012024-1.png" alt="" class="wp-image-141945" style="width:468px" srcset="https://www.abtasty.com/wp-content/uploads/2024/01/cases-study_30012024-1.png 599w, https://www.abtasty.com/wp-content/uploads/2024/01/cases-study_30012024-1-416x500.png 416w" sizes="auto, (max-width: 599px) 100vw, 599px" /></figure> <div class="wp-block-group content-text"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"> <figure class="wp-block-image size-full is-resized logo-132"><img loading="lazy" decoding="async" width="1250" height="200" src="https://www.abtasty.com/wp-content/uploads/2024/01/decathlon-blue.png" alt="" class="wp-image-140660" style="width:132px" srcset="https://www.abtasty.com/wp-content/uploads/2024/01/decathlon-blue.png 1250w, https://www.abtasty.com/wp-content/uploads/2024/01/decathlon-blue-500x80.png 500w, https://www.abtasty.com/wp-content/uploads/2024/01/decathlon-blue-1024x164.png 1024w, https://www.abtasty.com/wp-content/uploads/2024/01/decathlon-blue-768x123.png 768w, https://www.abtasty.com/wp-content/uploads/2024/01/decathlon-blue-1200x192.png 1200w" sizes="auto, (max-width: 1250px) 100vw, 1250px" /></figure> <p class="cartouche">Case study</p> <h4 class="wp-block-heading" id="h-decathlon-scores-big-with-social-proof">Decathlon Scores Big With Social Proof</h4> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://www.abtasty.com/resources/decathlon-social-proof/">Link to the resource</a></div> </div> <p class="number"><strong><em><strong>3.3%</strong></em></strong></p> <p class="has-small-font-size">Increase in Transactions</p> </div></div> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-3"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full is-resized radius is-style-default has-primary-background-color"><img loading="lazy" decoding="async" width="599" height="720" src="https://www.abtasty.com/wp-content/uploads/2024/01/cases-study_30012024-1.png" alt="" class="wp-image-141945" style="width:468px" srcset="https://www.abtasty.com/wp-content/uploads/2024/01/cases-study_30012024-1.png 599w, https://www.abtasty.com/wp-content/uploads/2024/01/cases-study_30012024-1-416x500.png 416w" sizes="auto, (max-width: 599px) 100vw, 599px" /></figure> <div class="wp-block-group content-text"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"> <figure class="wp-block-image size-full is-resized logo-132"><img loading="lazy" decoding="async" width="703" height="200" src="https://www.abtasty.com/wp-content/uploads/2024/01/Babymarkt-blue-2.png" alt="" class="wp-image-140638" style="width:132px" srcset="https://www.abtasty.com/wp-content/uploads/2024/01/Babymarkt-blue-2.png 703w, https://www.abtasty.com/wp-content/uploads/2024/01/Babymarkt-blue-2-500x142.png 500w" sizes="auto, (max-width: 703px) 100vw, 703px" /></figure> <p class="cartouche">Case study</p> <h4 class="wp-block-heading" id="h-babymarkt-de-boosts-click-rate-with-personalized-product-recommendations">Babymarkt.de boosts click rate with personalized product recommendations</h4> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://www.abtasty.com/resources/babymarkt-email-recommendations/">Link to the resource</a></div> </div> <p class="number"><strong>+85%</strong></p> <p class="has-small-font-size">click rate on the newsletter</p> </div></div> </div></div> </div></div><div class="swiper-button-prev"></div><div class="swiper-button-next"></div></div></div> </div></div> <div class="wp-block-cover alignfull push3 has-border-radius z-index-1" style="padding-top:100px;padding-right:0px;padding-bottom:100px;padding-left:0px;min-height:50vh;aspect-ratio:unset;"><span aria-hidden="true" class="wp-block-cover__background has-background-dim-0 has-background-dim"></span><img decoding="async" class="wp-block-cover__image-background" alt="" src="https://www.abtasty.com/wp-content/themes/abtasty/assets/img/bg-duotone-blanc-violet.svg" data-object-fit="cover"/><div class="wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow"> <div class="wp-block-group alignfull"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-53 wp-block-group-is-layout-constrained"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-15 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-top 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