CINXE.COM

<!DOCTYPE html> <html lang="en"> <head> <meta name="description" content="GMR Varalakshmi Foundation EMPOWER is a unique initiative which aims at enabling the women of Help Groups to make and market handmade products."/> <link rel="canonical" href="https://gmrvf.gmrgroup.in/empower" /> <!-- Required meta tags --> <meta charset="utf-8"> <meta name="viewport" content="width=device-width, initial-scale=1, shrink-to-fit=no"> <!-- Bootstrap CSS --> <link rel="stylesheet" type="text/css" href="assets/css/bootstrap.min.css" /> <link rel="preconnect" href="https://fonts.gstatic.com" crossorigin> <link href="https://fonts.googleapis.com/css2?family=Red+Hat+Display:wght@400;500;700&family=Space+Grotesk:wght@300;400;500;700&display=swap" rel="stylesheet" > <link rel="preload" as="style" href="https://use.fontawesome.com/releases/v5.1.0/css/all.css" onload="this.onload=null;this.rel='stylesheet'"> <link rel="preload" as="style" href="assets/css/global.css" 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#9CA6BD">Connect</a> </button> </h5> </div> </div> <div class="menusocial"> <a href="https://www.facebook.com/GMRVaralakshmiFoundation" target="_blank"> <img src="../assets/images/fb.png" class="img-fluid" alt=""> </a> <a href="https://www.linkedin.com/company/gmrvaralakshmifoundation/" target="_blank"> <img src="../assets/images/linkedin.png" class="img-fluid" alt=""> </a> <a href="https://www.youtube.com/channel/UCL7cRsQR0DuhEw5eB-cdXgQ/videos" target="_blank"> <img src="../assets/images/youtube.png" class="img-fluid" alt=""> </a> <a href="https://www.instagram.com/gmrvaralakshmifoundation/" target="_blank"> <img src="../assets/images/insta.png" class="img-fluid" alt=""> </a> </div> </div> </div> <section id="inner-top-banner" class="position-relative"> <img src="assets/images/empower/empower-img.jpg" class="img-fluid" /> <div class="top-banner-head position-absolute"> <div class="container"> </div> </div> </section> <div class="pad_New_LR"> <section id="ed-three" class="bannestyle"> <div class="inner-container"> <div class="row"> <div class="col-4"> <h1 class="clwhite mart-50 glbd f-54">Amulya Crafts</h1> <img src="assets/images/amulya/amulya-logo.png" alt="Amulya Crafts" class="img-fluid emp-img-logo"> </div> <div class="col-8"> <div class="ed-c-para clwhite supporttwo"> <div class="inner-container"> <div class="padtb-120 mpadtb-30 secimg secimg_forpadding"> <p class="gllt f-24 f-20">Enabling livelihood of women through production and marketing of products</p><br/> <p class="gllt f-24">Amulya Crafts represents the 'invaluable' contribution of our craftswomen and artisans in creating hand-crafted products towards earning a decent livelihood. Their invaluable contribution is also towards promoting green economy as all products are eco-friendly. The initiative to market these products through various channels are clubbed under EMPOWER - Enabling marketing of products of Women Entrepreneurs' anchored by GMR Varalakshmi Foundation - the CSR arm of the GMR Group.</p> </div> </div> </div> </div> </div> </div> </section> </div> <div class="supportsectwo"> <img src="assets/images/empower/empower-women.jpg" class="img-fluid " /> </div> <section id="shop_bags"> <div class="inner-container"> <div class="row"> <div class="col-sm-12 no-padd-mb"> <div class="bag-tab-div"> <ul class="nav nav-tabs bag-tabs" role="tablist"> <li role="presentation"><a href="#shop-bags" aria-controls="shop-bags" class="active" role="tab" data-toggle="tab">Shopping Bags</a></li> <li role="presentation"><a href="#lunch-bags" aria-controls="lunch-bags" role="tab" data-toggle="tab">Lunch Bags</a></li> <li role="presentation"><a href="#sling-bags" aria-controls="sling-bags" role="tab" data-toggle="tab">Sling Bags and Purses</a></li> <li role="presentation"><a href="#home-decor" aria-controls="home-decor" role="tab" data-toggle="tab">Home Decor</a></li> <li role="presentation"><a href="#office-supplies" aria-controls="office-supplies" role="tab" data-toggle="tab">Office Supplies</a></li> </ul> <!-- Tab panes --> <div class="tab-content"> <div role="tabpanel" class="tab-pane active" id="shop-bags"> <div class="col-sm-12 row bag_container"> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/bag-1.jpg" class="img-fluid" /> </div> <p>Single Button Tote Bag</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/bag-2.jpg" class="img-fluid" /> </div> <p>Rainbow Shopping Bag</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/bag-3.jpg" class="img-fluid" /> </div> <p>Handbag with mobile pouch</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/bag-4.jpg" class="img-fluid" /> </div> <p>Single Button Tote Bag</p> </div> </div> </div> <div class="col-sm-12 row "> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/bag-5.jpg" class="img-fluid" /> </div> <p>Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/bag-6.jpg" class="img-fluid" /> </div> <p>Tote Bag with Round Lace</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/bag-7.jpg" class="img-fluid" /> </div> <p>Eco-Friendly Jute Bag <br /> Style-2</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/bag-8.jpg" class="img-fluid" /> </div> <p>Printed Ladies Handbag <br /> Style-1</p> </div> </div> </div> </div> <div role="tabpanel" class="tab-pane" id="lunch-bags"> <div class="col-sm-12 row bag_container"> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/lunch-bag-1.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/lunch-bag-2.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/lunch-bag-3.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/lunch-bag-4.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> </div> </div> <div role="tabpanel" class="tab-pane" id="sling-bags"> <div class="col-sm-12 row bag_container"> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/college-1.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/college-2.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/college-3.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/college-4.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> </div> <div class="col-sm-12 row bag_container"> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/pouches-1.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/pouches-2.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/pouches-3.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/pouches-4.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> </div> </div> <div role="tabpanel" class="tab-pane" id="home-decor"> <div class="col-sm-12 row bag_container"> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/home-decor-1.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/home-decor-2.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/home-decor-3.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/home-decor-4.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> </div> </div> <div role="tabpanel" class="tab-pane" id="office-supplies"> <div class="col-sm-12 row bag_container"> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/office-1.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/office-2.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/office-3.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> <div class="col-sm-3"> <div class="bag_detail"> <div class="bag_img"> <img src="assets/images/empower/office-4.jpg" class="img-fluid" /> </div> <p class="visible-mb">Eco-Friendly Jute Bag <br /> Style-1</p> </div> </div> </div> </div> </div> </div> </div> </div> </div> </section> <section class="buy_AF"> <div class="buy_option_section"> <h3 class="buy_txt">Click Here To Buy</h3> <div class="buy_inner"> <div class="amazon_buy"> <a href="https://www.amazon.in/gp/search/ref=sr_pg_1?rh=i%3Aaps%2Ck%3AEmpower+Trust&keywords=Empower+Trust&ie=UTF8&qid=1538649618" target="_blank"> <img src="assets/images/empower/amazon.png" class="img-fluid"/> </a> </div> <div class="flip_buy"> <a href="https://www.flipkart.com/bags-wallets-belts/empower-trust~brand/pr?sid=reh&marketplace=FLIPKART&otracker=product_breadCrumbs_Empower+Trust+Bags%2C+Wallets+%26+Belts" target="_blank"> <img src="assets/images/empower/flipkart.png" class="img-fluid"/> </a> </div> </div> </div> </section> <section id="highlights" class="padtb-120 mpadtb-30"> <div class="inner-container"> <div class="Title_Inner_text text_style highlight_clr">Highlights</div> <div class="row mm-0"> <div class="col-xl-6 col-sm-6 marb-50"> <div class="hirow dis-table w100 pad-20"> <div class="disp-tc"> <div class="row"> <div class="col-xl-4"> <div class="hi-left text-center"> <img src="assets/images/empower/cart.png" class="img-fluid" /> </div> </div> <div class="col-xl-8"> <div class="hi-right scrollbar" id="style-2"> <h3 class="ro_bld">2015</h3> <p class="f-18 m-0">Presence on other online stores – Snapdeal, Flipkart, Craftsvilla, etc</p> </div> </div> </div> </div> </div> </div> <div class="col-xl-6 col-sm-6 marb-50"> <div class="hirow clr-red dis-table w100 pad-20"> <div class="disp-tc"> <div class="row"> <div class="col-xl-4"> <div class="hi-left twosec text-center"> <img src="assets/images/empower/laptop.png" class="img-fluid" /> </div> </div> <div class="col-xl-8"> <div class="hi-right scrollbar" id="style-2"> <h3 class="ro_bld">2013</h3> <p class="f-18 m-0">Started own online store</p> </div> </div> </div> </div> </div> </div> <div class="col-xl-6 col-sm-6 marb-50"> <div class="hirow clr-yellow dis-table w100 pad-20"> <div class="disp-tc"> <div class="row"> <div class="col-xl-4"> <div class="hi-left text-center"> <img src="assets/images/empower/store.png" class="img-fluid" /> </div> </div> <div class="col-xl-8"> <div class="hi-right scrollbar" id="style-2"> <h3 class="ro_bld">2012</h3> <p class="f-18 m-0">Set up Shop space at Parking area, Delhi Airport (later closed in 2016)</p> </div> </div> </div> </div> </div> </div> <div class="col-xl-6 col-sm-6 marb-50"> <div class="hirow dis-table w100 pad-20"> <div class="disp-tc"> <div class="row"> <div class="col-xl-4"> <div class="hi-left text-center"> <img src="assets/images/empower/shop.png" class="img-fluid" /> </div> </div> <div class="col-xl-8"> <div class="hi-right scrollbar" id="style-2"> <h3 class="ro_bld">2011</h3> <p class="f-18 m-0">Set up shop space at Hyderabad Airport, Arrival Wing</p> </div> </div> </div> </div> </div> </div> <div class="col-xl-6 col-sm-6 marb-50"> <div class="hirow clr-red dis-table w100 pad-20"> <div class="disp-tc"> <div class="row"> <div class="col-xl-4"> <div class="hi-left text-center"> <img src="assets/images/empower/bag.png" class="img-fluid" /> </div> </div> <div class="col-xl-8"> <div class="hi-right scrollbar" id="style-2"> <h3 class="ro_bld">2009</h3> <p class="f-18 m-0">Developed crafts training in other GMRVF locations </p> <p class="f-18 m-0">Started undertaking office stalls and bulk orders </p> </div> </div> </div> </div> </div> </div> <div class="col-xl-6 col-sm-6 marb-50"> <div class="hirow clr-yellow dis-table w100 pad-20"> <div class="disp-tc"> <div class="row"> <div class="col-xl-4"> <div class="hi-left text-center"> <img src="assets/images/empower/house.png" class="img-fluid" /> </div> </div> <div class="col-xl-8"> <div class="hi-right scrollbar" id="style-2"> <h3 class="ro_bld">2008</h3> <p class="f-18 m-0">Set up shop space at Hyderabad Airport, Departure Wing</p> <p class="f-18 m-0">Started sourcing from other craft SHGs in Andhra Pradesh</p> </div> </div> </div> </div> </div> </div> <div class="col-xl-6 col-sm-6 marb-50"> <div class="hirow dis-table w100 pad-20"> <div class="disp-tc"> <div class="row"> <div class="col-xl-4"> <div class="hi-left text-center"> <img src="assets/images/empower/sewing-machine.png" class="img-fluid" /> </div> </div> <div class="col-xl-8"> <div class="hi-right scrollbar" id="style-2"> <h3 class="ro_bld">2007</h3> <p class="f-18 m-0">Trained women at Hyderabad in basic tailoring</p> <p class="f-18 m-0">Conducted specialized training in making jute and paper products</p> </div> </div> </div> </div> </div> </div> </div> </div> <section class="emp_down_sec"> <div class="empfour"> <div class="container"> <p class="csr-head-p">Empower also organises office sales and undertakes tailor-made orders from various corporate and individual clients from very small – less than 50 to over 5000 pieces.</p> </div> </section> </section> <section id="case-study" class="padtb-120 mpadtb-30"> <div class="inner-container"> <div class="supportsecthree"> <h1 class="marb-50 glbd f-50 text-center clwhite">Case Study</h1> </div> <div class="edwrap bgwhite pad-50 br-10"> <div class="supportsecthrh1"> <h1 class="marb-50 glbd f-50">Education... A Ladder to Success!</h1> </div> <p class="f-22 gllt marb-">When GMRVF started working with the government schools around the Rajiv Gandhi International Airport at Shamshabad, it was found that the SSC pass percentage in Mamidipally High School was less than 35%. Many interventions were taken up by Foundation to improve this. It started an After-School Learning Center to provide tuition support to the students with weak learning skills. Transport facility was provided to girls coming from nearby villages to reach their homes safely in the evenings after attending tuition classes. All the students of After-School Learning Center were provided with nutritious snacks every day for 3 months before the exams under the sponsorship of IT department of GMR Hyderabad International Airport Ltd. In the first year of GMRVF’s intervention the pass percentage increased to 67%. The teachers of the school were highly motivated with this increased pass percentage and started taking initiatives on their own to achieve better results. Their efforts coupled with continuous support from GMRVF’s resulted in continuous improvement in the SSC results and in the third year of intervention, the school achieved a pass percentage of 81%.</p> <div class="supportthreeh4"> <h4 class="marb-50 glbd f-30">Progress of Pass Percentage in Mamidipally High School</h4> </div> <img src="assets/images/education/case-study-1.jpg" class="img-fluid" /> </div> </div> </section> <section id="Section-Ten" style="display:none !important;" class="padtb-50"> <div class="container"> <div class="row mm-0"> <div class="col-xl-3 col-lg-3 col-md-3"> <div class="sec-box bglblue text-center dis-table w100 text-uppercase br-10"> <a href="education.aspx" class="clwhite f-22 disp-tc">education</a> </div> </div> <div class="col-xl-3 col-lg-3 col-md-3"> <div class="sec-box bglgreen text-center dis-table w100 text-uppercase br-10"> <a href="healthcare.aspx" class="clwhite f-22 disp-tc">health, hygiene and sanitation</a> </div> </div> <div class="col-xl-3 col-lg-3 col-md-3"> <div class="sec-box bglorange text-center dis-table w100 text-uppercase br-10"> <a href="empowerment-and-livelihoods.aspx" class="clwhite f-22 disp-tc">empowerment and livelihoods</a> </div> </div> <div class="col-xl-3 col-lg-3 col-md-3"> <div class="sec-box bgorange text-center dis-table w100 text-uppercase br-10"> <a href="community-development.aspx" class="clwhite f-22 disp-tc">community development</a> </div> </div> </div> </div> </section> <link rel="preload" as="style" href="assets/css/site-bottom-internal1.css" onload="this.onload=null;this.rel='stylesheet'"/> <div class="container copy-rights text-center padtb-30"> <div class="gram-parent"> <div class="gram-child"> <p class="m-0 f-18"><a>&copy; 2024 GMR Group. 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