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https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=7IfeeTIZ 2x" media="(min-width: 360px)" width="88" height="101"/> <img loading="eager" src="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF" width="120" height="138" alt="TrustRadius - Top Rated 2024" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--active-trail menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Teams">Teams</span> <button aria-label="Expand menu Teams" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/product-design" data-text="UX design teams" data-drupal-link-system-path="node/901">UX design teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--no-text"> <a href="/solutions/teams/digital-product" data-text="Digital product teams" data-drupal-link-system-path="node/881">Digital product teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-3 menu-type-no_text"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/marketing" data-text="Marketing teams" data-drupal-link-system-path="node/896">Marketing teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/executives" data-text="Executives" data-drupal-link-system-path="node/891">Executives</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--no-text"> <a href="/solutions/teams/UX-teams" data-text="UX research teams" data-drupal-link-system-path="node/916">UX research teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-3 menu-type-no_text"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Company size">Company size</span> <button aria-label="Expand menu Company size" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/startups" data-text="Startup" data-drupal-link-system-path="node/956">Startup</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/small-businesses" data-text="Small business" data-drupal-link-system-path="node/951">Small business</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/mid-market" data-text="Mid-market" data-drupal-link-system-path="node/946">Mid-market</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/enterprise" data-text="Enterprise" data-drupal-link-system-path="node/941">Enterprise</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--active-trail menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Industries">Industries</span> <button aria-label="Expand menu Industries" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/automotive" data-text="Automotive" data-drupal-link-system-path="node/971">Automotive</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/B2B" data-text="B2B" data-drupal-link-system-path="node/2531">B2B</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/consumer-technology" data-text="Consumer technology" data-drupal-link-system-path="node/976">Consumer technology</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/ecommerce" data-text="eCommerce" data-drupal-link-system-path="node/981">eCommerce</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/financial-services" data-text="Financial services" data-drupal-link-system-path="node/986">Financial services</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/gaming-gambling" data-text="Gaming & gambling" data-drupal-link-system-path="node/991">Gaming & gambling</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/healthcare" data-text="Healthcare tech" data-drupal-link-system-path="node/996">Healthcare tech</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/hospitals-and-healthcare-systems" data-text="Healthcare systems" data-drupal-link-system-path="node/2536">Healthcare systems</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--active-trail menu-item--view-mode--default"> <a href="/solutions/industry/media-entertainment" data-text="Media & entertainment" data-drupal-link-system-path="node/1061" class="is-active" aria-current="page">Media & entertainment</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/pharmaceutical" data-text="Pharmaceutical" data-drupal-link-system-path="node/2526">Pharmaceutical</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/travel-hospitality" data-text="Travel & hospitality" data-drupal-link-system-path="node/1066">Travel & hospitality</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded"><div class="menu-link flex flex-row justify-between h-full"> <span data-text="Customers" class="menu-category-no-link" tabindex="0">Customers</span> <button aria-label="Expand menu Customers" class="menu-link-button w-[42px] text-right md:hidden"></button></div><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"><ul class="menu gap-4 menu-level-1 container"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured Card">Featured Card</span> <button aria-label="Expand menu Featured Card" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Canva</p><p class="mt-1 text-primary-adagio_gray"><div>See how Canva uses human insight to make design accessible to everyone.</div></p> <a aria-label="Canva" class="link link-primary" href="/resources/customers/canva" ><div>Learn More</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=120&itok=8lqEFQeZ 1x, https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=224&itok=YE07rkwv 2x" media="(min-width: 1024px)" width="120" height="39"/> <source srcset="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=88&itok=N3xWltls 1x, https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=176&itok=WvrysQrZ 2x" media="(min-width: 360px)" width="88" height="28"/> <img loading="eager" src="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=120&itok=8lqEFQeZ" width="120" height="39" alt="UserTesting customer logos in white" /> </picture></div> </article></div></div></div></li><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Adobe Photoshop</p><p class="mt-1 text-primary-adagio_gray"><div>"UserTesting makes getting feedback from a wide range of users fast and easy for us at Adobe"</div></p> <a aria-label="Adobe Photoshop" class="link link-primary" href="/resources/customers/microsoft" ><div>Learn more</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=120&itok=Aya4KvW3 1x, https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=224&itok=BHSr17H1 2x" media="(min-width: 1024px)" width="120" height="31"/> <source srcset="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=88&itok=rueVDqGK 1x, https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=176&itok=pK-IjxH4 2x" media="(min-width: 360px)" width="88" height="23"/> <img loading="eager" src="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=120&itok=Aya4KvW3" width="120" height="31" alt="UserTesting customer logos in white" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Customer Stories">Customer Stories</span> <button aria-label="Expand menu Customer Stories" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers" data-text="View all customer stories" data-drupal-link-system-path="node/1056">View all customer stories</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured stories">Featured stories</span> <button aria-label="Expand menu Featured stories" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/burberry" data-text="Burberry" data-drupal-link-system-path="node/8481">Burberry</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/costa-coffee-usertesting" data-text="Costa Coffee" data-drupal-link-system-path="node/8576">Costa Coffee</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/panera-bread-usertesting" data-text="Panera Bread" data-drupal-link-system-path="node/10056">Panera Bread</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="For Our Customers">For Our Customers</span> <button aria-label="Expand menu For Our Customers" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="https://help.usertesting.com/hc/en-us" data-text="Customer Knowledge Base">Customer Knowledge Base</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/login" data-text="Customer login" data-drupal-link-system-path="node/2351">Customer login</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="https://community.usertesting.com/users/sign_in" data-text="UserTesting CommUnity">UserTesting CommUnity</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="https://www.usertesting.com/learn" data-text="UserTesting University">UserTesting University</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded"><div class="menu-link flex flex-row justify-between h-full"> <span data-text="Company" class="menu-category-no-link" tabindex="0">Company</span> <button aria-label="Expand menu Company" class="menu-link-button w-[42px] text-right md:hidden"></button></div><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"><ul class="menu gap-4 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Award" class="link link-primary" href="/start-here-form" ><div>Get started</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF 1x, https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=fMs7FNfX 2x" media="(min-width: 1024px)" width="120" height="138"/> <source srcset="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=CxOK7pvs 1x, https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=7IfeeTIZ 2x" media="(min-width: 360px)" width="88" height="101"/> <img loading="eager" src="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF" width="120" height="138" alt="TrustRadius - Top Rated 2024" /> 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media--type-acquia-dam-image-asset media--view-mode-logo"><div><div><img src="https://usertesting.widen.net/content/285aff10-7b65-4e4d-a3e5-c8084cf133e4/webp/LOGO-2023-customer-philadelphia-inquirer-262x29.png?w=180&itok=Qfe8KpY5" width="180" height="21" alt="Usertesting customer logo" loading="lazy" /></div></div> </article> </a></div></li></ul></div></div></div></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div class="container"><div class="ut-component-global-spacing"><div class="flex flex-col md:grid two-columns gap-4 md:gap-8 md:grid-cols-2 ut-component-global-spacing"><div class="w-full flex flex-col self-center"><div class="flex ut-component-global-spacing flex-col" id="pulse-report-media-and-entertainment-q4-2024"><p class="ut-component-global-spacing eyebrow">Pulse Reports</p><h2 class="h2">Pulse Report: Media and Entertainment, Q4 2024</h2></div><div class="ut-component-global-spacing text-formatted"><p>Uncover the major trends shaping the media and entertainment industry—from the rise of streaming services to the growing influence of social media on content consumption in this quarterly Pulse Report.</p></div><div class="flex flex-wrap gap-2 justify-center ut-component-global-spacing md:justify-start"> <a class="btn btn-primary" href="/media-entertainment-pulse-2024-q4-form" target="_self" > Get the report</a></div></div><div class="flex self-center flex-col w-full"><div class="ut-component-global-spacing w-full mx-auto flex [&_img]:rounded-4xl"> <article class="media media--type-acquia-dam-image-asset media--view-mode-side"><div> <picture> <source srcset="https://usertesting.widen.net/content/bdajj53yne/web/TEASER-Pulse-Reports-media-entertainment-960x540.png?w=725&itok=Hl2xoCHI 1x" media="(min-width: 656px)" width="725" height="408"/> <source srcset="https://usertesting.widen.net/content/bdajj53yne/webp/TEASER-Pulse-Reports-media-entertainment-960x540.png?crop=yes&k=c&w=344&h=222&itok=Sv-MdMZ7 1x" media="(min-width: 360px)" width="344" height="222"/> <img loading="lazy" src="https://usertesting.widen.net/content/bdajj53yne/web/TEASER-Pulse-Reports-media-entertainment-960x540.png?w=725&itok=Hl2xoCHI" width="725" height="408" alt="Teaser images for Pulse Reports" /> </picture></div> </article></div></div></div></div></div></section> <section class="section py-8 bg-secondary-symphony_white container-deafult overflow-x-clip"><div class="container"><div class="flex ut-component-global-spacing flex-col text-center items-center mx-auto" id="empowering-media-and-entertainment-organizations-to-succeed"><h2 >Empowering media and entertainment organizations to succeed</h2><div class="ut-component-global-spacing text-formatted"><p>How world-class media and entertainment organizations keep customers coming back for more</p></div></div><div class="ut-component-global-spacing flex gap-x-3 gap-y-6 grid lg:grid-cols-3 sm:grid-cols-2 place-items-center"></div></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div class="container"><div class="ut-component-global-spacing text-formatted"><h2 class="text-align-center">Adapt and differentiate with UserTesting</h2></div><div class="ut-component-global-spacing"><div class="flex flex-col md:grid two-columns gap-4 md:gap-8 md:grid-cols-2 ut-component-global-spacing"><div class="md:order-last w-full flex flex-col self-center"><div class="flex ut-component-global-spacing flex-col" id="how-media-and-entertainment-organizations-leverage-usertesting"><h3 class="h3">How media and entertainment organizations leverage UserTesting</h3></div><div class="ut-component-global-spacing text-formatted"><ul><li><p dir="ltr">Capture competitive intelligence to stay ahead</p></li><li><p dir="ltr">Use real human insight to understand the why behind your customers’ decisions</p></li><li><p dir="ltr">Watch real people engage with your products and experiences to get a vivid understanding of what it’s like to be your customer </p></li><li><p dir="ltr">Unleash the power of fast, qualitative feedback to meet changing consumer needs</p></li><li><p dir="ltr">Reduce business risk by validating concepts and designs with customers before you invest</p></li></ul></div></div><div class="flex self-center flex-col w-full"><div class="ut-component-global-spacing w-full mx-auto flex [&_img]:rounded-4xl"> <article class="media media--type-acquia-dam-image-asset media--view-mode-side"><div> <picture> <source srcset="https://usertesting.widen.net/content/eblyrxa1rr/web/PHOTO-2023-PART-Asha4-1600x1067.png?w=725&itok=_p24aLFn 1x" media="(min-width: 656px)" width="725" height="483"/> <source srcset="https://usertesting.widen.net/content/eblyrxa1rr/webp/PHOTO-2023-PART-Asha4-1600x1067.png?crop=yes&k=c&w=344&h=222&itok=-F5X_Owk 1x" media="(min-width: 360px)" width="344" height="222"/> <img loading="lazy" src="https://usertesting.widen.net/content/eblyrxa1rr/web/PHOTO-2023-PART-Asha4-1600x1067.png?w=725&itok=_p24aLFn" width="725" height="483" alt="Man watching streaming tv using a remote" /> </picture></div> </article></div></div></div></div></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div class="container"><div class="flex ut-component-global-spacing flex-col text-center items-center mx-auto" id="hear-from-your-subscribers-and-audiences-no-experience-required"><h2 >Hear from your subscribers and audiences, no experience required</h2><div class="ut-component-global-spacing text-formatted"><p>Get started quickly with UserTesting test templates to validate concepts, discover needs, and hear your customers’ thoughts on your experiences and services.</p></div></div> <section class="ut-component-global-spacing splide slider-container relative" aria-label="Splide Basic HTML Example"><div class="splide__track w-full"><ul class="splide__list flex flex-row "><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="info-card flex flex-col h-auto relative border border-primary-insight_gray border-solid flex flex-col p-2 rounded-4xl"> <a target="_self" href="https://www.usertesting.com/resources/templates/competitor-evaluation" class='absolute inset-y-0 left-0 w-full'></a><div class="media-block mb-2"> <article class="media media--type-acquia-dam-image-asset media--view-mode-icon"><div><div><img src="https://usertesting.widen.net/content/c859e901-b776-414f-b758-93bc58a962fb/webp/ICON-light-message-256x256.png.png?crop=yes&k=c&w=88&h=88&itok=HdNHeBOZ" width="88" height="88" alt="message icon" loading="lazy" /></div></div> </article></div><div class="flex flex-col h-full ut-component-global-spacing"><h4>Competitive comparison</h4><div class="ut-component-global-spacing text-formatted"><p>Learn how customers feel about competitors and where you need an edge</p></div></div> <a class="link link-primary" href="https://www.usertesting.com/resources/templates/competitor-evaluation" > Learn more</a></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="info-card flex flex-col h-auto relative border border-primary-insight_gray border-solid flex flex-col p-2 rounded-4xl"> <a target="_self" href="https://www.usertesting.com/resources/templates/concept-validation" class='absolute inset-y-0 left-0 w-full'></a><div class="media-block mb-2"> <article class="media media--type-acquia-dam-image-asset media--view-mode-icon"><div><div><img src="https://usertesting.widen.net/content/5e2592c1-2a43-4ea6-bdbc-d7502c87227c/webp/ICON-light-improve-256x256.png?crop=yes&k=c&w=88&h=88&itok=PDBj95Tz" width="88" height="88" alt="improve icon" loading="lazy" /></div></div> </article></div><div class="flex flex-col h-full ut-component-global-spacing"><h4>Concept validation and testing</h4><div class="ut-component-global-spacing text-formatted"><p>Get candid feedback or validation to help evaluate a new concept or idea</p></div></div> <a class="link link-primary" href="https://www.usertesting.com/resources/templates/concept-validation" > Learn more</a></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="info-card flex flex-col h-auto sm:max-w-[410px] relative border border-primary-insight_gray border-solid flex flex-col p-2 rounded-4xl"> <a target="_self" href="https://www.usertesting.com/resources/templates/customer-journey" class='absolute inset-y-0 left-0 w-full'></a><div class="media-block mb-2"> <article class="media media--type-acquia-dam-image-asset media--view-mode-icon"><div><div><img src="https://usertesting.widen.net/content/d2855d9e-c761-4627-b37e-4699bd0724c6/webp/ICON-light-devices-256x256.png?crop=yes&k=c&w=88&h=88&itok=Kooz8_Vm" width="88" height="88" alt="devices icon" loading="lazy" /></div></div> </article></div><div class="flex flex-col h-full ut-component-global-spacing"><h4>Customer journey templates and resources</h4><div class="ut-component-global-spacing text-formatted"><p>Understand how customers engage with your brand or products across multiple touchpoints</p></div></div> <a class="link link-primary" href="https://www.usertesting.com/resources/templates/customer-journey" > Learn more</a></div></div></li></ul></div></section><div class="flex flex-wrap gap-2 ut-component-global-spacing justify-center"> <a class="btn btn-secondary" href="https://www.usertesting.com/resources/templates" > View all templates</a></div></div></section> <section class="section py-8 bg-secondary-symphony_white overflow-x-clip"><div class="container"><div class="flex ut-component-global-spacing flex-col text-center items-center mx-auto" id="additional-resources"><h2 >Additional resources</h2></div><div class="ut-component-global-spacing flex gap-x-3 gap-y-6 grid lg:grid-cols-3 sm:grid-cols-2 place-items-center"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/how-media-and-entertainment-pros-mitigate-risk" aria-label="Read more about How media and entertainment pros mitigate risk"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2023-04/Media-and-entertainment-mitigate-risk_0.jpg.webp?itok=e0V8XEMv" width="672" height="448" alt="Photo of a person sitting on a couch pointing television remote " class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2023-04/Media-and-entertainment-mitigate-risk_0.jpg.webp?itok=POWRyFp-" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >How media and entertainment pros mitigate risk</h4><div class=""><div> Throughout the last two decades, few business sectors have changed as dramatically as media...</div></div></div><div class="mt-2"> <a aria-label="Read more about How media and entertainment pros mitigate risk" class="link link-primary" href="/blog/how-media-and-entertainment-pros-mitigate-risk" > Read more</a></div></div></div><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/how-measure-ux-roi-and-impact" aria-label="Read more about How to measure UX ROI and impact"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2022-12/bigstock-Businessman-Analyzing-Manageme-449161977.jpg.webp?itok=9Fccg0yX" width="672" height="448" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2022-12/bigstock-Businessman-Analyzing-Manageme-449161977.jpg.webp?itok=x8vx7sFH" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >How to measure UX ROI and impact</h4><div class=""><div> UX teams often face the challenge of getting stakeholders excited about their findings and...</div></div></div><div class="mt-2"> <a aria-label="Read more about How to measure UX ROI and impact" class="link link-primary" href="/blog/how-measure-ux-roi-and-impact" > Read more</a></div></div></div><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/top-product-design-principles" aria-label="Read more about Top product design principles for creating standout products"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2024-09/bigstock-Diverse-International-Executiv-429842381.jpg.webp?itok=7iea3Sk2" width="672" height="448" alt="product design principles" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2024-09/bigstock-Diverse-International-Executiv-429842381.jpg.webp?itok=1L9B83p9" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >Top product design principles for creating standout products</h4><div class=""><div> Having user-centered product design principles means emphasizing early user involvement and iterative refinement to...</div></div></div><div class="mt-2"> <a aria-label="Read more about Top product design principles for creating standout products" class="link link-primary" href="/blog/top-product-design-principles" > Read more</a></div></div></div></div><div class="flex flex-wrap gap-2 ut-component-global-spacing justify-center"> <a class="btn btn-secondary" href="/resources" target="_self" > View all resources</a></div></div></section> <section class="section py-8 bg-secondary-symphony_white container-deafult overflow-x-clip"><div class="container"><div class="ut-component-global-spacing cta grid md:grid-cols-2 gap-4 lg:gap-10 overflow-hidden rounded-4xl py-5 px-3 md:px-4 items-center bg-primary-bass_black ut-bg-dark text-white"><div><div class="ut-component-global-spacing w-full mx-auto flex [&_img]:rounded-4xl"> <article class="media media--type-acquia-dam-image-asset media--view-mode-height-440px"><div> <picture> <source srcset="https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=618&itok=WywD6REl 1x, https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=618&itok=kDTjvzLT 2x" media="(min-width: 1440px)" width="618" height="400"/> <source srcset="https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=618&itok=Jny4oc8w 1x, https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=618&itok=ygUVekrJ 2x" media="(min-width: 1280px)" width="618" height="400"/> <source srcset="https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=618&itok=1Dbp7f5o 1x, https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=618&itok=-mgQxJC3 2x" media="(min-width: 1024px)" width="618" height="400"/> <source srcset="https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=618&itok=1OnQKWfL 1x, https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=618&itok=Rwjf5xH0 2x" media="(min-width: 656px)" width="618" height="400"/> <source srcset="https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=360&itok=FNYLZxtc 1x, https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=618&itok=e36xUmom 2x" media="(min-width: 360px)" width="360" height="233"/> <img loading="lazy" height="400" width="618" src="https://usertesting.widen.net/content/r6okmd2xnf/webp/IMAGE-AI-Friction-Detection-618x400.png?w=618&itok=WywD6REl" alt="friction detection" /> </picture></div> </article></div></div><div class='flex flex-col self-center items-center md:items-start'><h3 >Get actionable insights today</h3><div class="ut-component-global-spacing text-formatted"><p>Uncover human insights that make an impact. 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