CINXE.COM

<!DOCTYPE html><html lang="en" dir="ltr" prefix="og: https://ogp.me/ns#"> <head><link rel="preconnect" href="cdn-cookieyes.com" /><link rel="preconnect" href="client-registry.mutinycdn.com" /><link rel="preconnect" href="pages.usertesting.com" /><link rel="preconnect" href="usertesting.widen.net" /><link rel="preconnect" href="widencdn.net" /><meta charset="utf-8" /><noscript><style>form.antibot * :not(.antibot-message) { display: none !important; }</style></noscript><script type="text/javascript">window.dataLayer = window.dataLayer || []; function gtag() { dataLayer.push(arguments); } gtag('consent', 'default', { ad_storage: 'granted', ad_user_data: 'granted', ad_personalization: 'granted', analytics_storage: 'granted', functionality_storage: 'granted', personalization_storage: 'granted', security_storage: 'granted', 'region': ['US'], wait_for_update: 2000 }); gtag('consent', 'default', { ad_storage: 'denied', ad_user_data: 'denied', ad_personalization: 'denied', analytics_storage: 'denied', functionality_storage: 'denied', personalization_storage: 'denied', security_storage: 'granted', wait_for_update: 2000 }); gtag('set', 'ads_data_redaction', true); gtag('set', 'url_passthrough', true);</script><script type="text/javascript">window.dataLayer = window.dataLayer || []; window.dataLayer.push({ 'contentPublishDate': '20240503', 'contentEditDate': '20250224', });</script><script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-KXJCXF7'); </script><style>.js img.lazyload:not([src]) { visibility: hidden; }.js img.lazyloaded[data-sizes=auto] { display: block; width: 100%; }</style><meta name="description" content="Get the best insights into the latest trends and all things human insight, CX, UX , product, marketing and research on our blog." /><link rel="canonical" href="https://www.usertesting.com/blog" /><link rel="image_src" href="https://www.usertesting.com/sites/default/files/usertestingv3/2024-10/IMAGE-meta-social-global-usertesting-1600x900.png?width=1200&height=628" /><meta property="og:title" content="UserTesting Blog | UserTesting" /><meta property="og:description" content="Get the best insights into the latest trends and all things human insight, CX, UX , product, marketing and research on our blog." /><meta property="og:image" content="https://www.usertesting.com/sites/default/files/usertestingv3/2024-10/IMAGE-meta-social-global-usertesting-1600x900.png?width=1200&height=628" /><meta name="twitter:card" content="summary_large_image" /><meta name="twitter:description" content="Get the best insights into the latest trends and all things human insight, CX, UX , product, marketing and research on our blog." /><meta name="twitter:site" content="@usertesting" /><meta name="twitter:title" content="UserTesting Blog | UserTesting" /><meta name="twitter:image" content="https://www.usertesting.com/sites/default/files/usertestingv3/2024-10/IMAGE-meta-social-global-usertesting-1600x900.png?width=1200&height=628" /><meta name="silktide-cms" content="lC/8armx/FJCasbZnp1OAp3TbbwXlsfepNvfb75pm20SjwaL49pW9LMdMdBRbxzVJTXYgCX/0M5QAEDty/eRfFlWzuAkvbxNn3FoAIgyeRudzgBjHIzcOhx+0PdupdkdiyjjndxJLKoCxH6KkaBS9dluUoR24Tg/zX1NbKIMMaY=" /><meta name="Generator" content="Drupal 11 (https://www.drupal.org)" /><meta name="MobileOptimized" content="width" /><meta name="HandheldFriendly" content="true" /><meta name="viewport" content="width=device-width, initial-scale=1.0" /><link rel="icon" href="/themes/custom/usertesting/favicon.ico" type="image/vnd.microsoft.icon" /><link rel="alternate" hreflang="en" href="https://www.usertesting.com/blog" /><link rel="alternate" hreflang="de" href="https://www.usertesting.com/de/blog" /><link rel="alternate" hreflang="fr" href="https://www.usertesting.com/fr/blog" /><script>window.a2a_config=window.a2a_config||{};a2a_config.callbacks=[];a2a_config.overlays=[];a2a_config.templates={};</script><style>.a2a_svg { background-color: #415a79!important; }</style><title>UserTesting Blog | UserTesting</title><link rel="stylesheet" media="all" href="/sites/default/files/usertestingv3/css/css_LO9nGEtjDO3o7dpHndW7IESUxAAQ45yaeI_cokzH4Fk.css?delta=0&language=en&theme=usertesting&include=eJyNUkt2wyAMvJBtjuQng0LUAHIlkca3L3azyML4dcNDzKDPaCAEYyibg_dlugkXG3RTw-wWUByqohiqUYkuJl4gjWpbauFQbfZVjfPsOa9csJi6G0vWHcogDzR-U0jBiIu6D-RGCee6JobQy8WGco5lLHX8J2H8ruQfY2v6oRdkZU-QzgmKfu9_eBL-qDvOKXOoCQfPgi5IXSFN8AWv8wQXxQ2b0DIsaK3XGV8rK4ZdnRaqi1hQWltK-xpqoCZpAmF3nPMTRIePh-ndSWijcHwjGVs4J1oEZJvsjhlPkUqdMuPBG9vEPYGWVm1sEh9O6WiYKLQBfbMYUOntzZiT0XoOCvn7bPiyc_iOEHp5l2rWDHixf29wjnqQMK_CmS9-5zZTp7JACV1V_qxHsfS-H4RqlMi2C4ZxjM2N5-aDEitE1B8yf0f5BVynmGo" /><link rel="stylesheet" media="all" href="/sites/default/files/usertestingv3/css/css_C9SnAbczZKpkcixB3cytmXjS86yHjDPVCW04FadWgtw.css?delta=1&language=en&theme=usertesting&include=eJyNUkt2wyAMvJBtjuQng0LUAHIlkca3L3azyML4dcNDzKDPaCAEYyibg_dlugkXG3RTw-wWUByqohiqUYkuJl4gjWpbauFQbfZVjfPsOa9csJi6G0vWHcogDzR-U0jBiIu6D-RGCee6JobQy8WGco5lLHX8J2H8ruQfY2v6oRdkZU-QzgmKfu9_eBL-qDvOKXOoCQfPgi5IXSFN8AWv8wQXxQ2b0DIsaK3XGV8rK4ZdnRaqi1hQWltK-xpqoCZpAmF3nPMTRIePh-ndSWijcHwjGVs4J1oEZJvsjhlPkUqdMuPBG9vEPYGWVm1sEh9O6WiYKLQBfbMYUOntzZiT0XoOCvn7bPiyc_iOEHp5l2rWDHixf29wjnqQMK_CmS9-5zZTp7JACV1V_qxHsfS-H4RqlMi2C4ZxjM2N5-aDEitE1B8yf0f5BVynmGo" /><link rel="stylesheet" media="all" href="/themes/custom/usertesting/css/styles.min.css?sthb31" /><link rel="stylesheet" media="(min-width: 656px)" href="/themes/custom/usertesting/css/styles-phone.min.css?sthb31" /><link rel="stylesheet" media="(min-width: 1024px)" href="/themes/custom/usertesting/css/styles-tablet.min.css?sthb31" /><link rel="stylesheet" media="(min-width: 1280px)" href="/themes/custom/usertesting/css/styles-laptop.min.css?sthb31" /><link rel="stylesheet" media="(min-width: 1440px)" href="/themes/custom/usertesting/css/styles-desktop.min.css?sthb31" /><link rel="stylesheet" media="all" href="/sites/default/files/usertestingv3/css/css_gaZdTyiOhkJGi-Z4fjDYGQh_dCqd_VYlqXEiZ2fdDsc.css?delta=7&language=en&theme=usertesting&include=eJyNUkt2wyAMvJBtjuQng0LUAHIlkca3L3azyML4dcNDzKDPaCAEYyibg_dlugkXG3RTw-wWUByqohiqUYkuJl4gjWpbauFQbfZVjfPsOa9csJi6G0vWHcogDzR-U0jBiIu6D-RGCee6JobQy8WGco5lLHX8J2H8ruQfY2v6oRdkZU-QzgmKfu9_eBL-qDvOKXOoCQfPgi5IXSFN8AWv8wQXxQ2b0DIsaK3XGV8rK4ZdnRaqi1hQWltK-xpqoCZpAmF3nPMTRIePh-ndSWijcHwjGVs4J1oEZJvsjhlPkUqdMuPBG9vEPYGWVm1sEh9O6WiYKLQBfbMYUOntzZiT0XoOCvn7bPiyc_iOEHp5l2rWDHixf29wjnqQMK_CmS9-5zZTp7JACV1V_qxHsfS-H4RqlMi2C4ZxjM2N5-aDEitE1B8yf0f5BVynmGo" /><link rel="preload" href="https://cdn-cookieyes.com/client_data/558a2e80f349bcb66e4b0e39/script.js" /><link rel="preload" href="https://client-registry.mutinycdn.com/personalize/client/4aa8ad530f5b72ed.js" /><script> (function(){var a=window.mutiny=window.mutiny||{};if(!window.mutiny.client){a.client={_queue:{}};var b=["identify","trackConversion"];var c=[].concat(b,["defaultOptOut","optOut","optIn"]);var d=function factory(c){return function(){for(var d=arguments.length,e=new Array(d),f=0;f<d;f++){e[f]=arguments[f]}a.client._queue[c]=a.client._queue[c]||[];if(b.includes(c)){return new Promise(function(b,d){a.client._queue[c].push({args:e,resolve:b,reject:d})})}else{a.client._queue[c].push({args:e})}}};c.forEach(function(b){a.client[b]=d(b)})}})(); </script><script type="application/json" data-drupal-selector="drupal-settings-json">{"path":{"baseUrl":"\/","pathPrefix":"","currentPath":"node\/17296","currentPathIsAdmin":false,"isFront":false,"currentLanguage":"en"},"pluralDelimiter":"\u0003","suppressDeprecationErrors":true,"ajaxPageState":{"libraries":"eJylVW2W2yAMvJAd36OX4CmgOGoAuUgk8Z6-suPsx6vtTds_2GIGIQZJQAjKkMcOlp_DqXDW5oiqWBzeBxYM7kTRTOmgKjupx0SblB4zFoiNj1C4m8dDKHWAeAgEkfsFSWimi3QsUMaDnjHhKlKp8XxGIc6dr6KcWs9p4IxZ26P5a0V2GN5OM30lUsCyQzwjBMrfeBP0asAXEkYLPatTTEMERTlEypcPvI98hLichwwuKOZO6Io_ZId2oxz4Jr5wjE2Et7GbhkbIttAaiN0nidtZtDZxMOnXKe4KRRoZxQLtjiDYVMEyMe3Yy_at6GjR901V55kvhCNK9_43T8-auHdNpJsvoY00O9qgFMhhG62qJsg66KEENxROvI6fmC3vtrCSNtxO1721bEmFdTBC7iv0KDdSf95yMaXAxs6WLLX1Cjvo3pk-Edpflfyl_W6vBJR3YKE-t98y9gnsrbR3CMp9H3GHUJUi6bjOKOTPVl53XYeXotwA57p3UxswGbZEVbR62MKYo9IwgaHQSbt5nMwE5YJT0ruB7hgtcVh_QnFTXTlQLWSZ_aiaP6gJFQI8suAPUOjuBLPgKjpFCdYnsCRrEQ6vU5gfTF7OQAKTLDN_HXkedmlI-F9OrhZSgOdF_LWXM4WA2V4RjOHf4nhjM_KJX1t8AlErZXyRTRFdHSJDeG1BP6iaroGKJedrS1K1NLPmPGdaqSZHEQV_6b6az_u-Et6km8eDtf1q5TUbzjSgbC-AezwdD0r7nG0fs78BFF83hw","theme":"usertesting","theme_token":null},"ajaxTrustedUrl":{"\/blog":true},"marketoForms":{"munchkinId":"371-FJZ-853","marketo-form-1028":{"munchkinId":"371-FJZ-853","instanceHost":"\/\/pages.usertesting.com","formId":"1028","loadErrorMessage":"\u003Cp\u003EOh no! We\u0027re unable to display this form.\u003C\/p\u003E\u003Cp\u003EPlease check that you\u2019re not running an adblocker and if you are please whitelist usertesting.com.\u003C\/p\u003E\u003Cp\u003EIf you\u2019re still having problems please \u003Ca href=\u0022mailto:allreplies@usertesting.com?subject=\u0026amp;body=\u0022\u003Edrop us an email\u003C\/a\u003E.\u003C\/p\u003E","alternativeInstanceHost":"","entityWrapper":".marketo-form-entity-ajax-wrapper","formWrapper":".marketo-form","htmlClass":"marketo-form-1028","removeSourceStyles":true,"0":{"submissionCallbacks":{"replaceWithConfirmation":"\u003Cp\u003EThank you for signing up.\u003C\/p\u003E"},"skipMarketoRedirects":true},"fastlaneCampaignID":"","formType":"Newsletter"}},"lazy":{"lazysizes":{"lazyClass":"lazyload","loadedClass":"lazyloaded","loadingClass":"lazyloading","preloadClass":"lazypreload","errorClass":"lazyerror","autosizesClass":"lazyautosizes","srcAttr":"data-src","srcsetAttr":"data-srcset","sizesAttr":"data-sizes","minSize":40,"customMedia":[],"init":true,"expFactor":1.5,"hFac":0.80000000000000004,"loadMode":2,"loadHidden":true,"ricTimeout":0,"throttleDelay":125,"plugins":{"unveilhooks":"unveilhooks\/ls.unveilhooks"}},"placeholderSrc":"","preferNative":false,"minified":true,"libraryPath":"\/libraries\/v3\/lazysizes"},"marketoFormsCustom":{"partner":"\u003Cp\u003E\u003Cstrong\u003ETo learn more about the UserTesting Partner Program for agencies\/consultants, please\u0026nbsp;\u003C\/strong\u003E\u003Ca href=\u0022https:\/\/www.usertesting.com\/partners\u0022\u003E\u003Cstrong\u003Eclick here\u003C\/strong\u003E\u003C\/a\u003E\u003Cstrong\u003E.\u003C\/strong\u003E\u003C\/p\u003E","tester":"\u003Cp\u003E\u003Cstrong\u003ETo learn more about getting paid to test websites, apps, or prototypes,\u0026nbsp;\u003C\/strong\u003E\u003Ca href=\u0022https:\/\/www.usertesting.com\/get-paid-to-test\u0022\u003E\u003Cstrong\u003Eclick here\u003C\/strong\u003E\u003C\/a\u003E\u003Cstrong\u003E\u0026nbsp;to sign up.\u003C\/strong\u003E\u003C\/p\u003E","agency":"\u003Cp\u003E\u003Cstrong\u003ETo receive a faster response, please submit a request through the\u0026nbsp;\u003C\/strong\u003E\u003Ca href=\u0022https:\/\/support.usertesting.com\/hc\/en-us\/requests\/new\u0022 target=\u0022_blank\u0022\u003E\u003Cstrong\u003Esupport center\u003C\/strong\u003E\u003C\/a\u003E\u003Cstrong\u003E.\u003C\/strong\u003E\u003C\/p\u003E","contributor":"\u003Cp\u003E\u003Cstrong\u003ETo learn more about the UserTesting Partner Program for agencies\/consultants, please\u0026nbsp;\u003C\/strong\u003E\u003Ca href=\u0022https:\/\/www.usertesting.com\/partners\u0022\u003E\u003Cstrong\u003Eclick here\u003C\/strong\u003E\u003C\/a\u003E\u003Cstrong\u003E.\u003C\/strong\u003E\u003C\/p\u003E","support":"\u003Cp\u003E\u003Cstrong\u003ETo receive a faster response, please submit a request through the\u0026nbsp;\u003C\/strong\u003E\u003Ca href=\u0022https:\/\/support.usertesting.com\/hc\/requests\/new\u0022 target=\u0022_blank\u0022\u003E\u003Cstrong\u003Esupport center\u003C\/strong\u003E\u003C\/a\u003E\u003Cstrong\u003E.\u003C\/strong\u003E\u003C\/p\u003E","accessibility":"\u003Cp\u003E\u003Cstrong\u003ETo receive a faster response, please submit a request through the \u003C\/strong\u003E\u003Ca href=\u0022https:\/\/support.usertesting.com\/hc\/en-us\/requests\/new\u0022\u003E\u003Cstrong\u003Esupport center\u003C\/strong\u003E\u003C\/a\u003E\u003Cstrong\u003E.\u003C\/strong\u003E\u003C\/p\u003E","1028":{"validateEmail":true}},"views":{"ajax_path":"\/views\/ajax","ajaxViews":{"views_dom_id:3a0ab0c41925ff783c8913a21627b061342622080b7b7b49e74f8ccfdb6ee4b6":{"view_name":"blog","view_display_id":"listing","view_args":"","view_path":"\/node\/17296","view_base_path":null,"view_dom_id":"3a0ab0c41925ff783c8913a21627b061342622080b7b7b49e74f8ccfdb6ee4b6","pager_element":0}}},"user":{"uid":0,"permissionsHash":"3941e5f65a22a51408ac042897a67f2fd51b6b221cb0cf9c7cfb76cd6bb1528e"}}</script><script src="https://cdn-cookieyes.com/client_data/558a2e80f349bcb66e4b0e39/script.js"></script><script src="/modules/custom/ut_personalisation/js/mutiny_remove_hidden.min.js?sthb31" defer></script><script src="https://client-registry.mutinycdn.com/personalize/client/4aa8ad530f5b72ed.js" data-cfasync="false"></script><script src="//pages.usertesting.com/js/forms2/js/forms2.min.js" defer></script><script src="/sites/default/files/usertestingv3/js/js_GDxKjcyuXrDpDwqIvSijZeax_xiZBq-2g1cSiCsWHKg.js?scope=header&delta=4&language=en&theme=usertesting&include=eJydU1uOwjAMvFBLjhS5jVu8pHFlOyzl9OsA-5IAIX6ieMYex49ASsZQtgC3y24SLtZlOG-hHV1VFEM1KnOYMw-Qe7Utu9lViwvIARsXVzph1qB0iopF8S67oEECg7vknu0DJLaEEcyEhuqJm-vIfCDcUMPPrcFJaLJwOX8FOY5VjRdSMOKi4SET95QSljgR5qRvKVzNKKirm_ieyJndKBO_FrzUbKSG62vuE2WMdc0M6cUAUMtQ8DXveTXz8hMJju8N4dbCI2RKF6ipSPXJiBqMh_DfjHjEYnp3gdqmuMyA4v1MfzxvOUZefEwN9EUstZ-YDaU7En5q9AlQIcOoo3DO4YL232h_RbsBzUMinlZWTK27bmqYsaDAQxqq1611WMi6MYOw508E0d8qINuu0v1XqvfE5Ub_kUCe4Uktizs8oatRJtueeBjPc8YvG46n-A"></script><script src="/modules/contrib/lazy/js/lazy.js?v=11.0.9" defer></script><script src="/sites/default/files/usertestingv3/js/js_GGJDYVPP4dhauAPVrtqFrSjzpvklI4G0Bi3Al9f3Qq0.js?scope=header&delta=6&language=en&theme=usertesting&include=eJydU1uOwjAMvFBLjhS5jVu8pHFlOyzl9OsA-5IAIX6ieMYex49ASsZQtgC3y24SLtZlOG-hHV1VFEM1KnOYMw-Qe7Utu9lViwvIARsXVzph1qB0iopF8S67oEECg7vknu0DJLaEEcyEhuqJm-vIfCDcUMPPrcFJaLJwOX8FOY5VjRdSMOKi4SET95QSljgR5qRvKVzNKKirm_ieyJndKBO_FrzUbKSG62vuE2WMdc0M6cUAUMtQ8DXveTXz8hMJju8N4dbCI2RKF6ipSPXJiBqMh_DfjHjEYnp3gdqmuMyA4v1MfzxvOUZefEwN9EUstZ-YDaU7En5q9AlQIcOoo3DO4YL232h_RbsBzUMinlZWTK27bmqYsaDAQxqq1611WMi6MYOw508E0d8qINuu0v1XqvfE5Ub_kUCe4Uktizs8oatRJtueeBjPc8YvG46n-A"></script><script src="https://cdn.jsdelivr.net/npm/js-cookie@3.0.5/dist/js.cookie.min.js" defer></script><script src="/themes/custom/usertesting/js/global.min.js?sthb31" defer></script><script src="https://j.6sc.co/j/88d4bbd7-ec32-4abf-bca6-dd603a9f7b4a.js" defer id="6senseWebTag" data-cookieyes="cookieyes-analytics"></script><script src="/modules/custom/ut_marketing_pixels/js/metadata.min.js?sthb31" defer data-cookieyes="cookieyes-analytics"></script><script src="/modules/custom/ut_marketing_pixels/js/hotjar.min.js?sthb31" defer data-cookieyes="cookieyes-analytics"></script><script src="/modules/custom/ut_rudderstack/js/rudderstack.min.js?sthb31" defer data-cookieyes="cookieyes-advertisement"></script><script src="/modules/custom/ut_marketing_pixels/js/hotjar_user_attributes.min.js?sthb31" defer data-cookieyes="cookieyes-analytics"></script><script src="/modules/custom/ut_drift/js/drift.min.js?sthb31" defer></script><script src="//munchkin.marketo.net/munchkin.js" defer></script><script src="/modules/custom/e3_marketo/js/e3_marketo_munchkin.js?v=1.x" defer></script><script src="/modules/custom/e3_marketo/js/e3_marketo_forms.min.js?sthb31" defer></script><script src="/modules/custom/ut_marketo_customisations/js/ut_marketo_forms_hidden_fields.min.js?sthb31" defer></script><script src="/modules/custom/ut_marketo_customisations/js/ut_marketo_forms_custom_responses.min.js?sthb31" defer></script><script src="/modules/custom/ut_marketo_customisations/js/ut_marketo_forms_zoominfo.min.js?sthb31" defer data-cookieyes="cookieyes-advertisement"></script><script src="/modules/custom/ut_marketo_customisations/js/ut_marketo_multistep.min.js?sthb31" defer></script><script src="/modules/custom/ut_marketo_customisations/js/ut_marketo_forms_file_upload.min.js?sthb31" defer></script><script src="/modules/custom/ut_marketo_customisations/js/ut_marketo_forms_fastlane.min.js?sthb31" defer></script><script src="/libraries/v3/jsSHA/dist/sha.js?v=2.4.2" defer></script><script src="/modules/custom/ut_datalayer/js/ut_ga_events.min.js?sthb31" defer></script><script src="/modules/custom/ut_marketo_customisations/js/ut_marketo_forms_gptt_redirect.min.js?sthb31" defer></script><script src="/modules/custom/ut_marketo_customisations/js/ut_marketo_customisations_custom_validation.min.js?sthb31" defer></script><script src="/modules/custom/ut_rudderstack/js/ut_rudderstack_events.min.js?sthb31" defer></script><script src="/modules/custom/ut_marketing_pixels/js/calibermind.min.js?sthb31" defer data-cookieyes="cookieyes-advertisement"></script><script src="/modules/custom/ut_marketing_pixels/js/ut_calibermind_events.min.js?sthb31" defer></script><script src="/themes/custom/usertesting/components/global/menu-footer/menu--footer.min.js?sthb31" defer></script><script src="/libraries/v3/splidejs--splide/dist/js/splide.min.js?sthb31" defer></script><script src="/themes/custom/usertesting/components/slider/slider_container/slider_container.min.js?sthb31" defer></script><script src="/themes/custom/usertesting/components/global/menu-main/menu-main.min.js?sthb31" defer></script><script src="/themes/custom/usertesting/components/global/menu-utility/menu-utility.min.js?sthb31" defer></script><script src="/themes/custom/usertesting/components/global/menu-toggle/menu-toggle.min.js?sthb31" defer></script><style></style></head><body class="path-node page-node-type-component-page"><a href="#main-content" class="visually-hidden focusable skip-link"> Skip to main content</a><noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-KXJCXF7" height="0" width="0" style="display:none;visibility:hidden;"></iframe></noscript><div class="dialog-off-canvas-main-canvas" data-off-canvas-main-canvas><div class="region-header-top bg-white hidden md:block md:sticky md:top-0 z-header-dropdown border-b border-solid border-primary-adagio_gray/[0.2]"><div class="container max-w-wide mx-auto px-2.5 py-1 flex items-center justify-between"> <nav role="navigation" aria-labelledby="block-toggle-menu" id="block-toggle" class="menu--toggle"><h2 class="visually-hidden" id="block-toggle-menu">Toggle</h2><ul data-region="header_top" class="menu flex menu-level-0"><li class="menu-item menu-item--active-trail active"> <a href="/" aria-describedby="toggle-menu-tooltip-0" data-drupal-link-system-path="<front>">Get Insights</a><div id="toggle-menu-tooltip-0" data-tooltip-placement="bottom" role="tooltip" class="tooltip-text"><div>For customers and prospects</div></div></li><li class="menu-item"> <a href="/get-paid-to-test" aria-describedby="toggle-menu-tooltip-0" data-drupal-link-system-path="node/1716">Get Paid to Test</a><div id="toggle-menu-tooltip-0" data-tooltip-placement="bottom" role="tooltip" class="tooltip-text"><div>For participants and side hustles</div></div></li></ul> </nav><nav role="navigation" aria-labelledby="block-utility-menu" id="block-utility" class="menu--utility"><h2 class="visually-hidden" id="block-utility-menu">Utility</h2><ul data-region="header_top" class="menu menu-level-0 flex items-center space-x-3 pl-[12px]"><li class="menu-item default"> <a class="utility flex flex-row items-center p-0.5" href="/contact-us"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-logo"><div><div><img src="https://usertesting.widen.net/content/1eacda94-11c6-44bd-a28c-92adefa5944d/webp/ICON-top-nav-contact-64x64.png?w=65&itok=hi2M6TVZ" width="41" height="40" alt="Icon illustration representing a telephone" loading="lazy" /></div></div> </article></div> Contact Us</a><div class="menu_link_content menu-link-contentutility view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"></div></li><li class="menu-item divider"> <span>Divider</span><div class="menu_link_content menu-link-contentutility view-mode-divider menu-dropdown menu-dropdown-0 menu-type-divider"></div></li></ul> </nav><div class="language-switcher-language-url" id="block-languageswitcher" role="navigation"><ul data-region="header_top" class="menu menu-level-0 flex items-center space-x-3 relative"><li class="menu-item menu-item--expanded icon_only"> <button class="button-base ml-2 flex flex-row items-center p-0.5"> <svg width="12" height="12" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M10.4701 19.8716C5.02698 19.8716 0.599609 15.4438 0.599609 10.0002C0.599609 4.55667 5.02832 0.128906 10.4701 0.128906C12.5457 0.128906 14.533 0.766804 16.2147 1.97157C16.425 2.12301 16.4733 2.41515 16.3232 2.62555C16.1718 2.83595 15.8797 2.88419 15.6693 2.7341C14.147 1.64324 12.3501 1.06699 10.4714 1.06699C5.54556 1.06699 1.53895 5.07395 1.53895 10.0002C1.53895 14.9265 5.54556 18.9335 10.4714 18.9335C15.3973 18.9335 19.4039 14.9265 19.4039 10.0002C19.4039 8.11737 18.825 6.3149 17.7289 4.79119C17.5775 4.58079 17.6257 4.2873 17.8361 4.13721C18.0465 3.98711 18.3399 4.03402 18.49 4.24442C19.7014 5.92895 20.3405 7.91903 20.3405 10.0002C20.3405 15.4438 15.9132 19.8716 10.4701 19.8716Z" fill="#315CF1"/> <path d="M19.3135 7.71543H1.61744C1.35882 7.71543 1.14844 7.50503 1.14844 7.24639C1.14844 6.98774 1.35882 6.77734 1.61744 6.77734H19.3135C19.5721 6.77734 19.7825 6.98774 19.7825 7.24639C19.7825 7.50503 19.5721 7.71543 19.3135 7.71543Z" fill="#315CF1"/> <path d="M19.3135 13.2271H1.61744C1.35882 13.2271 1.14844 13.0167 1.14844 12.7581C1.14844 12.4995 1.35882 12.2891 1.61744 12.2891H19.3135C19.5721 12.2891 19.7825 12.4995 19.7825 12.7581C19.7825 13.0167 19.5721 13.2271 19.3135 13.2271Z" fill="#315CF1"/> <path d="M10.4676 19.8812C9.7815 19.8812 8.78186 19.4738 7.90952 17.5319C7.80098 17.2907 7.90952 17.008 8.14938 16.9007C8.39058 16.7922 8.67332 16.9007 8.78052 17.1406C9.28972 18.2757 9.90479 18.9257 10.4676 18.9257C11.8465 18.9257 13.3821 15.2604 13.3821 10.0018C13.3821 4.74317 11.8465 1.07794 10.4676 1.07794C9.08872 1.07794 7.55308 4.74317 7.55308 10.0018C7.55308 11.9075 7.76078 13.7327 8.15206 15.2805C8.21638 15.5365 8.06228 15.7965 7.80634 15.8608C7.5504 15.9251 7.29044 15.771 7.22612 15.5151C6.81474 13.8922 6.59766 11.9852 6.59766 10.0018C6.59766 7.43681 6.9608 5.0179 7.62008 3.19131C8.3343 1.21195 9.346 0.121094 10.4676 0.121094C11.5892 0.121094 12.6022 1.21061 13.3164 3.19131C13.9757 5.0179 14.3389 7.43681 14.3389 10.0018C14.3389 12.5668 13.9757 14.9857 13.3164 16.8123C12.6022 18.7917 11.5905 19.8825 10.4676 19.8825V19.8812Z" fill="#315CF1"/> </svg> <span class="visually-hidden"> Select Language </span> <span class="switcher-languagecode switcher-text">EN </span> </button><div class="menu_link_content view-mode-icon-only menu-dropdown menu-dropdown-0 menu-type-icon_only"><ul class='menu menu-level-1 min-w-[150px]'><li class="menu-item bg-secondary-symphony_white font-bold"> <a href="https://www.usertesting.com/blog" class="en node/17296 en flex flex-row items-center"> EN<span class="extra-space"></span>English </a></li><li class="menu-item "> <a href="https://www.usertesting.com/de/blog" class="de node/17296 de flex flex-row items-center"> DE<span class="extra-space"></span>Deutsch </a></li><li class="menu-item "> <a href="https://www.usertesting.com/fr/blog" class="fr node/17296 fr flex flex-row items-center"> FR<span class="extra-space"></span>Français </a></li></ul></div></li></ul></div><nav role="navigation" aria-labelledby="block-signin-menu" id="block-signin" class="menu--sign-in"><h2 class="visually-hidden" id="block-signin-menu">Sign in</h2><ul data-region="header_top" class="menu menu-level-0 flex items-center space-x-3 pl-[12px]"><li class="menu-item menu-item--expanded icon_only"> <button aria-labelledby="Sign in" class="utility flex flex-row items-center p-0.5"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-icon"><div><div><img src="https://usertesting.widen.net/content/88578199-535b-4e4c-9e53-f75fb7658368/webp/ICON-top-nav-login-64x64.png?crop=yes&k=c&w=88&h=88&itok=fWjiji6c" width="88" height="88" alt="Icon illustration representing a person" loading="lazy" /></div></div> </article></div> </button><div class="menu_link_content menu-link-contentsign-in view-mode-icon-only menu-dropdown menu-dropdown-0 menu-type-icon_only"><ul class="menu menu-level-1"><li class="menu-item default"> <a class="flex flex-row items-center" href="https://app.usertesting.com/users/sign_in"><span data-text="Sign in to">Sign in to</span><div class="menu_link_content menu-link-contentsign-in view-mode-default menu-dropdown menu-dropdown-1 menu-type-default"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-logo"><div><div><img src="https://usertesting.widen.net/content/a9f2c27e-cc9a-4e25-84c2-bf9220bcaba4/webp/LOGO-2022-UserTesting-Outside%20North%20America-1479x380.png?w=180&itok=VWV4uT1R" width="156" height="40" alt="UserTesting-Outside North America logo" loading="lazy" /></div></div> </article></div></div></a></li><li class="menu-item default"> <a class="flex flex-row items-center" href="https://manager.userzoom.com/"><span data-text="Sign in to">Sign in to</span><div class="menu_link_content menu-link-contentsign-in view-mode-default menu-dropdown menu-dropdown-1 menu-type-default"><div><article class="media media--type-image media--view-mode-logo"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/logo_slide/public/2023-09/UserZoom%20Logo.png.webp?itok=XxsRdW2T" width="127" height="40" alt="UserZoom logo" /></div> </article></div></div></a></li><li class="menu-item default"> <a class="flex flex-row items-center" href="https://go.userzoom.com/login"><span data-text="Sign in to">Sign in to</span><div class="menu_link_content menu-link-contentsign-in view-mode-default menu-dropdown menu-dropdown-1 menu-type-default"><div><article class="media media--type-acquia-dam-image-asset media--view-mode-logo"><div><div><img src="https://usertesting.widen.net/content/74a9f7d2-80ad-4f2b-9db7-2be1590971c5/webp/Logo-userzoom-go-107x29.png?w=107&itok=JxW_8Avs" width="107" height="31" alt="Logo Userzoom Go" loading="lazy" /></div></div> </article></div></div></a></li><li class="menu-item default"> <a class="flex flex-row items-center" href="https://app.enjoyhq.com/users/sign_in"><span data-text="Sign in to">Sign in to</span><div class="menu_link_content menu-link-contentsign-in view-mode-default menu-dropdown menu-dropdown-1 menu-type-default"><div><article class="media media--type-image media--view-mode-logo"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/logo_slide/public/2023-09/EnjoyHQ_logo.png.webp?itok=bwiVlIkm" width="98" height="40" alt="EnjoyHQ logo" /></div> </article></div></div></a></li><li class="menu-item divider"></li><li class="menu-item default"> <a class="flex flex-row items-center" href="https://app.usertesting.com/participants/sign_in"><span data-text="Sign in as a Participant">Sign in as a Participant</span><div class="menu_link_content menu-link-contentsign-in view-mode-default menu-dropdown menu-dropdown-1 menu-type-default"></div></a></li></ul></div></li></ul> </nav></div></div> <header class="region-header bg-white shadow-header relative z-header sticky top-0 md:top-[47px]"><div class="container max-w-wide min-h-[60px] mx-auto px-2 md:border-none border-b-[4px] border-solid border-primary-bravado_blue"><div class="flex items-center justify-between min-h-[56px]"><div class="region--inner flex items-center justify-between md:w-full"><div id="block-sitebranding"> <a href="/" rel="home"> <img class="hidden md:block" src="/themes/custom/usertesting/logo.svg" alt="Home"/> <img class="md:hidden" src="/themes/custom/usertesting/assets/images/logo-mobile.svg" alt="Home" width="26" height="32" /> </a></div><nav role="navigation" aria-labelledby="block-mainnavigation-menu" id="block-mainnavigation" class="menu--main"><h2 class="visually-hidden" id="block-mainnavigation-menu">Main navigation</h2><ul data-region="header" class="menu md:flex menu-level-0"><li class="menu-item menu-item--expanded"><div class="menu-link flex flex-row justify-between h-full"> <span class="menu-category-no-link" data-text="Platform & Services" tabindex="0">Platform & Services</span> <button aria-label="Expand menu Platform & Services" class="menu-link-button w-[42px] text-right md:hidden"></button></div><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"><ul class="menu gap-4 menu-level-1 container"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured Card">Featured Card</span> <button aria-label="Expand menu Featured Card" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-white border border-solid border-primary-insight_gray mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Watch a demo</p><p class="mt-1 text-primary-adagio_gray"><div>See how easy it is to get fast feedback on a website, prototype, design, or more in this demo.</div></p> <a aria-label="Watch a demo" class="link link-primary" href="/watch-a-demo" ><div>Watch a demo</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/4gt1tysitx/webp/ICON-light-Laptop%203%20-%20User-256x256.png?w=120&itok=gwXmGVkq 1x, https://usertesting.widen.net/content/4gt1tysitx/webp/ICON-light-Laptop%203%20-%20User-256x256.png?w=240&itok=F-BCfBze 2x" media="(min-width: 1024px)" width="120" height="120"/> <source srcset="https://usertesting.widen.net/content/4gt1tysitx/webp/ICON-light-Laptop%203%20-%20User-256x256.png?w=88&itok=JcKZ9U56 1x, https://usertesting.widen.net/content/4gt1tysitx/webp/ICON-light-Laptop%203%20-%20User-256x256.png?w=176&itok=Ns2K2RbO 2x" media="(min-width: 360px)" width="88" height="88"/> <img loading="eager" width="120" height="120" src="https://usertesting.widen.net/content/4gt1tysitx/webp/ICON-light-Laptop%203%20-%20User-256x256.png?w=120&itok=gwXmGVkq" alt="Laptop 3 - User" /> </picture></div> </article></div></div></div></li><li class="menu-item menu-item--view-mode--card-link hidden md:flex"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-white border border-solid border-primary-insight_gray mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Pulse Report: Retail, Q1 2025</p><p class="mt-1 text-primary-adagio_gray"><div>Get your finger on the pulse of consumer trends</div></p> <a aria-label="Pulse Report: Retail, Q1 2025" class="link link-primary" href="/retail-pulse-2025-q1-form" ><div>Get the report</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=240&itok=oo8250MT 2x" media="(min-width: 1024px)" width="120" height="120"/> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=88&itok=99eMiS0h 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=176&itok=LBvcC9JN 2x" media="(min-width: 360px)" width="88" height="88"/> <img loading="eager" width="120" height="120" src="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS" alt="Pulse Report Q1 2025 - Retail, mega menu image" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Column 1">Column 1</span> <button aria-label="Expand menu Column 1" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-2 menu-type-no_text"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Platform">Platform</span> <button aria-label="Expand menu Platform" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-3 menu-type-eyebrow"><ul class="menu gap-4 menu-level-4"><li class="menu-item menu-item--view-mode--default"> <a href="/platform-overview" data-text="Platform overview" data-drupal-link-system-path="node/886">Platform overview</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/platform/audience-solutions" data-text="Target" data-drupal-link-system-path="node/1006">Target</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/platform/feedback-engine" data-text="Gather" data-drupal-link-system-path="node/1016">Gather</a><p class="text-sm text-primary-adagio_gray">Comprehensive testing capabilities</p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/platform/analytics-visualizations" data-text="Analyze" data-drupal-link-system-path="node/1026">Analyze</a><p class="text-sm text-primary-adagio_gray">Identify insights and measure performance</p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/platform/amplify-insights" data-text="Amplify" data-drupal-link-system-path="node/1021">Amplify</a><p class="text-sm text-primary-adagio_gray">Share and scale insights across your organization</p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/plans" data-text="Plans" data-drupal-link-system-path="node/966">Plans</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Column 2">Column 2</span> <button aria-label="Expand menu Column 2" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-2 menu-type-no_text"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Services">Services</span> <button aria-label="Expand menu Services" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-3 menu-type-eyebrow"><ul class="menu gap-4 menu-level-4"><li class="menu-item menu-item--view-mode--default"> <a href="/services" data-text="Services overview" data-drupal-link-system-path="node/1076">Services overview</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/services/consulting" data-text="Consulting Services" data-drupal-link-system-path="node/45586">Consulting Services</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/services/audience" data-text="Audience Services" data-drupal-link-system-path="node/45591">Audience Services</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/services/insights" data-text="Insights Services" data-drupal-link-system-path="node/2476">Insights Services</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/services/support" data-text="Support Services" data-drupal-link-system-path="node/2461">Support Services</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Column 3">Column 3</span> <button aria-label="Expand menu Column 3" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-2 menu-type-no_text"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Popular features">Popular features</span> <button aria-label="Expand menu Popular features" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-3 menu-type-eyebrow"><ul class="menu gap-4 menu-level-4"><li class="menu-item menu-item--view-mode--default"> <a href="/platform/AI" data-text="UserTesting AI" data-drupal-link-system-path="node/2101">UserTesting AI</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/insights-hub" data-text="Insights Hub" data-drupal-link-system-path="node/49931">Insights Hub</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/integrations" data-text="Integrations" data-drupal-link-system-path="node/1071">Integrations</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/mobile-testing" data-text="Mobile testing" data-drupal-link-system-path="node/921">Mobile testing</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/templates" data-text="Templates" data-drupal-link-system-path="node/10526">Templates</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li></ul></div></li></ul></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded"><div class="menu-link flex flex-row justify-between h-full"> <span data-text="Solutions" class="menu-category-no-link" tabindex="0">Solutions</span> <button aria-label="Expand menu Solutions" class="menu-link-button w-[42px] text-right md:hidden"></button></div><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"><ul class="menu gap-4 menu-level-1 container"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured Card">Featured Card</span> <button aria-label="Expand menu Featured Card" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Pulse Report: Retail, Q1 2025</p><p class="mt-1 text-primary-adagio_gray"><div>Get your finger on the pulse of consumer trends</div></p> <a aria-label="Pulse Report: Retail, Q1 2025" class="link link-primary" href="/retail-pulse-2025-q1-form" ><div>Get the report</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=240&itok=oo8250MT 2x" media="(min-width: 1024px)" width="120" height="120"/> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=88&itok=99eMiS0h 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=176&itok=LBvcC9JN 2x" media="(min-width: 360px)" width="88" height="88"/> <img loading="eager" width="120" height="120" src="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS" alt="Pulse Report Q1 2025 - Retail, mega menu image" /> </picture></div> </article></div></div></div></li><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Top rated by TrustRadius Best of 2024 Award</p><p class="mt-1 text-primary-adagio_gray"><div>Learn how our end-to-end solution can help you and your team</div></p> <a aria-label="Top rated by TrustRadius Best of 2024 Award" class="link link-primary" href="/start-here-form" ><div>Get started</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF 1x, https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=fMs7FNfX 2x" media="(min-width: 1024px)" width="120" height="138"/> <source srcset="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=CxOK7pvs 1x, https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=7IfeeTIZ 2x" media="(min-width: 360px)" width="88" height="101"/> <img loading="eager" width="120" height="138" src="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF" alt="TrustRadius - Top Rated 2024" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Teams">Teams</span> <button aria-label="Expand menu Teams" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/customer-experience" data-text="Customer experience" data-drupal-link-system-path="node/51106">Customer experience</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/product-design" data-text="UX design teams" data-drupal-link-system-path="node/901">UX design teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--no-text"> <a href="/solutions/teams/digital-experience" data-text="Digital experience teams" data-drupal-link-system-path="node/51136">Digital experience teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-3 menu-type-no_text"></div></li><li class="menu-item menu-item--view-mode--no-text"> <a href="/solutions/teams/ux-research" data-text="UX research teams" data-drupal-link-system-path="node/51131">UX research teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-3 menu-type-no_text"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Company size">Company size</span> <button aria-label="Expand menu Company size" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/startups" data-text="Startup" data-drupal-link-system-path="node/956">Startup</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/small-businesses" data-text="Small business" data-drupal-link-system-path="node/951">Small business</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/mid-market" data-text="Mid-market" data-drupal-link-system-path="node/946">Mid-market</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/enterprise" data-text="Enterprise" data-drupal-link-system-path="node/941">Enterprise</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Industries">Industries</span> <button aria-label="Expand menu Industries" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/automotive" data-text="Automotive" data-drupal-link-system-path="node/971">Automotive</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/B2B" data-text="B2B" data-drupal-link-system-path="node/2531">B2B</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/consumer-technology" data-text="Consumer technology" data-drupal-link-system-path="node/976">Consumer technology</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/ecommerce" data-text="Ecommerce" data-drupal-link-system-path="node/981">Ecommerce</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/financial-services" data-text="Financial services" data-drupal-link-system-path="node/986">Financial services</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/gaming-gambling" data-text="Gaming & gambling" data-drupal-link-system-path="node/991">Gaming & gambling</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/healthcare" data-text="Healthcare tech" data-drupal-link-system-path="node/996">Healthcare tech</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/hospitals-and-healthcare-systems" data-text="Healthcare systems" data-drupal-link-system-path="node/2536">Healthcare systems</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/media-entertainment" data-text="Media & entertainment" data-drupal-link-system-path="node/1061">Media & entertainment</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/pharmaceutical" data-text="Pharmaceutical" data-drupal-link-system-path="node/2526">Pharmaceutical</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/travel-hospitality" data-text="Travel & hospitality" data-drupal-link-system-path="node/1066">Travel & hospitality</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded"><div class="menu-link flex flex-row justify-between h-full"> <span data-text="Customers" class="menu-category-no-link" tabindex="0">Customers</span> <button aria-label="Expand menu Customers" class="menu-link-button w-[42px] text-right md:hidden"></button></div><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"><ul class="menu gap-4 menu-level-1 container"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured Card">Featured Card</span> <button aria-label="Expand menu Featured Card" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Canva</p><p class="mt-1 text-primary-adagio_gray"><div>See how Canva uses human insight to make design accessible to everyone.</div></p> <a aria-label="Canva" class="link link-primary" href="/resources/customers/canva" ><div>Learn More</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=120&itok=8lqEFQeZ 1x, https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=224&itok=YE07rkwv 2x" media="(min-width: 1024px)" width="120" height="39"/> <source srcset="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=88&itok=N3xWltls 1x, https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=176&itok=WvrysQrZ 2x" media="(min-width: 360px)" width="88" height="28"/> <img loading="eager" width="120" height="39" src="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=120&itok=8lqEFQeZ" alt="UserTesting customer logos in white" /> </picture></div> </article></div></div></div></li><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Adobe Photoshop</p><p class="mt-1 text-primary-adagio_gray"><div>"UserTesting makes getting feedback from a wide range of users fast and easy for us at Adobe"</div></p> <a aria-label="Adobe Photoshop" class="link link-primary" href="/resources/customers/microsoft" ><div>Learn more</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=120&itok=Aya4KvW3 1x, https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=224&itok=BHSr17H1 2x" media="(min-width: 1024px)" width="120" height="31"/> <source srcset="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=88&itok=rueVDqGK 1x, https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=176&itok=pK-IjxH4 2x" media="(min-width: 360px)" width="88" height="23"/> <img loading="eager" width="120" height="31" src="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=120&itok=Aya4KvW3" alt="UserTesting customer logos in white" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Customer Stories">Customer Stories</span> <button aria-label="Expand menu Customer Stories" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers" data-text="View all customer stories" data-drupal-link-system-path="node/1056">View all customer stories</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured stories">Featured stories</span> <button aria-label="Expand menu Featured stories" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/burberry" data-text="Burberry" data-drupal-link-system-path="node/8481">Burberry</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/costa-coffee-usertesting" data-text="Costa Coffee" data-drupal-link-system-path="node/8576">Costa Coffee</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/panera-bread-usertesting" data-text="Panera Bread" data-drupal-link-system-path="node/10056">Panera Bread</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="For Our Customers">For Our Customers</span> <button aria-label="Expand menu For Our Customers" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="https://help.usertesting.com/hc/en-us" data-text="Customer Knowledge Base">Customer Knowledge Base</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/login" data-text="Customer login" data-drupal-link-system-path="node/2351">Customer login</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="https://community.usertesting.com/users/sign_in" data-text="UserTesting CommUnity">UserTesting CommUnity</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="https://www.usertesting.com/learn" data-text="UserTesting University">UserTesting University</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded"><div class="menu-link flex flex-row justify-between h-full"> <span data-text="Company" class="menu-category-no-link" tabindex="0">Company</span> <button aria-label="Expand menu Company" class="menu-link-button w-[42px] text-right md:hidden"></button></div><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"><ul class="menu gap-4 menu-level-1 container"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured Card">Featured Card</span> <button aria-label="Expand menu Featured Card" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Top rated by TrustRadius Best of 2024 Award</p><p class="mt-1 text-primary-adagio_gray"><div>Learn how our end-to-end solution can help you and your team</div></p> <a aria-label="Top rated by TrustRadius Best of 2024 Award" class="link link-primary" href="/start-here-form" ><div>Get started</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF 1x, https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=fMs7FNfX 2x" media="(min-width: 1024px)" width="120" height="138"/> <source srcset="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=CxOK7pvs 1x, https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=7IfeeTIZ 2x" media="(min-width: 360px)" width="88" height="101"/> <img loading="eager" width="120" height="138" src="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF" alt="TrustRadius - Top Rated 2024" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Column 1">Column 1</span> <button aria-label="Expand menu Column 1" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-2 menu-type-no_text"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="About Us">About Us</span> <button aria-label="Expand menu About Us" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-3 menu-type-eyebrow"><ul class="menu gap-4 menu-level-4"><li class="menu-item menu-item--view-mode--default"> <a href="/company/about-us" data-text="About us" data-drupal-link-system-path="node/1111">About us</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/company/careers" data-text="Careers" data-drupal-link-system-path="node/10191">Careers</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/company/newsroom" data-text="Newsroom" data-drupal-link-system-path="node/2856">Newsroom</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="https://www.usertesting.com/partners" data-text="Partners">Partners</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/company/about-us/executive-team" data-text="Executive team" data-drupal-link-system-path="node/1116">Executive team</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Column 2">Column 2</span> <button aria-label="Expand menu Column 2" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-2 menu-type-no_text"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Initiatives">Initiatives</span> <button aria-label="Expand menu Initiatives" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-3 menu-type-eyebrow"><ul class="menu gap-4 menu-level-4"><li class="menu-item menu-item--view-mode--default"> <a href="/company/programs-initiatives/charitable-giving" data-text="Charitable giving" data-drupal-link-system-path="node/2236">Charitable giving</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/education-partner-program" data-text="Education partner program" data-drupal-link-system-path="node/8716">Education partner program</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/company/insights-impact" data-text="Insights for Impact" data-drupal-link-system-path="node/49781">Insights for Impact</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li></ul></div></li></ul></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--active-trail"><div class="menu-link flex flex-row justify-between h-full"> <span data-text="Resources" class="menu-category-no-link" tabindex="0">Resources</span> <button aria-label="Expand menu Resources" class="menu-link-button w-[42px] text-right md:hidden"></button></div><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"><ul class="menu gap-4 menu-level-1 container"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured Card">Featured Card</span> <button aria-label="Expand menu Featured Card" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Pulse Report: Retail, Q1 2025</p><p class="mt-1 text-primary-adagio_gray"><div>Get your finger on the pulse of consumer trends</div></p> <a aria-label="Pulse Report: Retail, Q1 2025" class="link link-primary" href="/retail-pulse-2025-q1-form" ><div>Get the report</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=240&itok=oo8250MT 2x" media="(min-width: 1024px)" width="120" height="120"/> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=88&itok=99eMiS0h 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=176&itok=LBvcC9JN 2x" media="(min-width: 360px)" width="88" height="88"/> <img loading="eager" width="120" height="120" src="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS" alt="Pulse Report Q1 2025 - Retail, mega menu image" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--active-trail menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--active-trail menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Digital Resources">Digital Resources</span> <button aria-label="Expand menu Digital Resources" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/resources" data-text="All resources" data-drupal-link-system-path="node/9786">All resources</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/insight-plus" data-text="Insight+" data-drupal-link-system-path="node/48906">Insight+</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--active-trail menu-item--view-mode--default"> <a href="/blog" data-text="Blog" data-drupal-link-system-path="node/17296" class="is-active" aria-current="page">Blog</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/guides" data-text="Guides" data-drupal-link-system-path="node/45286">Guides</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/reports" data-text="Industry Reports" data-drupal-link-system-path="node/46021">Industry Reports</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/podcast" data-text="Podcast" data-drupal-link-system-path="node/9781">Podcast</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/collections" data-text="Resource collections" data-drupal-link-system-path="node/45496">Resource collections</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/templates" data-text="Test templates" data-drupal-link-system-path="node/10526">Test templates</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/library/webinars" data-text="Webinars" data-drupal-link-system-path="node/2841">Webinars</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Events">Events</span> <button aria-label="Expand menu Events" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/events/this-connect-city-tour" data-text="The Human Insight Summit" data-drupal-link-system-path="node/50866">The Human Insight Summit</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/library/events" data-text="Events" data-drupal-link-system-path="node/47251">Events</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Product Releases">Product Releases</span> <button aria-label="Expand menu Product Releases" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/resources/product-releases" data-text="Latest release" data-drupal-link-system-path="node/10501">Latest release</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="https://www.usertesting.com/resources/product-releases#previous-product-releases" data-text="Previous releases">Previous releases</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li></ul></div></li></ul></div></li></ul> </nav><nav role="navigation" aria-labelledby="block-cta-menu" id="block-cta" class="menu--cta"><h2 class="visually-hidden" id="block-cta-menu">CTA</h2><ul data-region="header" class="menu flex"><li class="cta-desktop hidden md:block"> <a class="btn btn-primary" href="/start-here" > Start Here</a></li><li class="cta-mobile md:hidden"> <a class="btn btn-primary" href="/start-here" > Start Here</a></li><li class="cta-desktop hidden md:block"> <a class="link link-primary" href="/contact-sales-form" > Contact Sales</a></li><li class="cta-mobile md:hidden"> <a class="link link-primary" href="/contact-sales-form" > Contact Sales</a></li></ul> </nav> <button class="nav-toggle md:hidden">Menu</button></div><div class="top-nav-mobile hidden"></div></div><div class="top-nav-container overflow-hidden md:hidden"></div></div><div class="nav-container overflow-hidden hidden"></div> </header><div><div data-drupal-messages-fallback class="hidden"></div><article><div> <section class="section py-8 bg-secondary-symphony_white container-deafult overflow-x-clip"><div class="container"><div class="flex ut-component-global-spacing flex-col text-center items-center mx-auto" id="usertesting-blog"><h1 >UserTesting Blog</h1><div class="ut-component-global-spacing text-formatted"><p>Featured articles</p></div></div> <section class="ut-component-global-spacing splide slider-container relative" aria-label="Splide Basic HTML Example"><div class="splide__track w-full"><ul class="splide__list flex flex-row "><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/design-emotion-not-usability-generative-ai" aria-label="Read more about Design for emotion, not usability: how generative AI changes the rules of successful software"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-02/bigstock-Four-businesswomen-in-discussi-252111172.jpg.webp?itok=swWjhRMZ" width="672" height="448" alt="Photo of four business professionals meeting at a conference table" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-02/bigstock-Four-businesswomen-in-discussi-252111172.jpg.webp?itok=a1xirmDc" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >Design for emotion, not usability: how generative AI changes the rules of successful software</h4><div class=""><div> Most product teams are under intense pressure to deliver AI-enhanced products and features, seize...</div></div></div><div class="mt-2"> <a aria-label="Read more about Design for emotion, not usability: how generative AI changes the rules of successful software" class="link link-primary" href="/blog/design-emotion-not-usability-generative-ai" > Read more</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/10-tips-create-ctas-convert" aria-label="Read more about 10 tips to create CTAs that convert"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-02/CTA.jpg.webp?itok=aMfjV2ku" width="672" height="448" alt="Photo of a shopper making a purchase on an ecommerce website" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-02/CTA.jpg.webp?itok=6k2V4eBf" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >10 tips to create CTAs that convert</h4><div class=""><div> If your website or app sells products, generates leads, collects sign-ups, or has users...</div></div></div><div class="mt-2"> <a aria-label="Read more about 10 tips to create CTAs that convert" class="link link-primary" href="/blog/10-tips-create-ctas-convert" > Read more</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/missing-piece-your-cx-strategy-hint-its-not-more-tech" aria-label="Read more about The missing piece in your CX strategy (hint: it’s not more tech)"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-02/bigstock-Businessman-presenting-to-coll-90004205.jpg.webp?itok=-J1mEiUq" width="672" height="448" alt="Photo of a team at a conference table discussing CX strategy" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-02/bigstock-Businessman-presenting-to-coll-90004205.jpg.webp?itok=Ll9rrL_8" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >The missing piece in your CX strategy (hint: it’s not more tech)</h4><div class=""><div> If you're looking for ways to optimize your digital commerce experience, you're not alone...</div></div></div><div class="mt-2"> <a aria-label="Read more about The missing piece in your CX strategy (hint: it’s not more tech)" class="link link-primary" href="/blog/missing-piece-your-cx-strategy-hint-its-not-more-tech" > Read more</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/how-user-feedback-in-design-transforms-products" aria-label="Read more about How user feedback in design transforms products"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/wp-uploads/bigstock-149862260.jpg.webp?itok=G-0BhwLs" width="672" height="448" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/wp-uploads/bigstock-149862260.jpg.webp?itok=CTypfvDp" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >How user feedback in design transforms products</h4><div class=""><div> In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...</div></div></div><div class="mt-2"> <a aria-label="Read more about How user feedback in design transforms products" class="link link-primary" href="/blog/how-user-feedback-in-design-transforms-products" > Read more</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/customer-experience-strategy-framework" aria-label="Read more about How to build a customer experience strategy framework "></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2024-11/bigstock-Above-view-of-several-business-13786589.jpg.webp?itok=5RtIxqe0" width="672" height="448" alt="Top down view of 4 colleagues at a round desk in a meeting" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2024-11/bigstock-Above-view-of-several-business-13786589.jpg.webp?itok=gPG1sbPy" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >How to build a customer experience strategy framework</h4><div class=""><div> In today’s competitive market, great customer experience is a key driver of success. As...</div></div></div><div class="mt-2"> <a aria-label="Read more about How to build a customer experience strategy framework " class="link link-primary" href="/blog/customer-experience-strategy-framework" > Read more</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/top-frustrations-digital-bank-account-opening" aria-label="Read more about Top 5 customer frustrations with digital bank account opening"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-01/bigstock-Tired-Senior-Woman-Suffering-F-269100223.jpg.webp?itok=yWBdmX6M" width="672" height="448" alt="Image of frustrated user opening bank account" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-01/bigstock-Tired-Senior-Woman-Suffering-F-269100223.jpg.webp?itok=7Muw9-pR" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >Top 5 customer frustrations with digital bank account opening</h4><div class=""><div> Opening a digital bank account should be easy and user-friendly. Yet, for many customers...</div></div></div><div class="mt-2"> <a aria-label="Read more about Top 5 customer frustrations with digital bank account opening" class="link link-primary" href="/blog/top-frustrations-digital-bank-account-opening" > Read more</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/a-b-testing-guide" aria-label="Read more about A comprehensive guide to A/B testing for CRO and UX"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2024-10/A-B-testing.jpg.webp?itok=iUqpSNDV" width="672" height="370" alt="Photo showing A/B test on mobile phone" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2024-10/A-B-testing.jpg.webp?itok=1FmGaFeG" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >A comprehensive guide to A/B testing for CRO and UX</h4><div class=""><div> Here's a familiar scenario: you're at a fork in the road with two different...</div></div></div><div class="mt-2"> <a aria-label="Read more about A comprehensive guide to A/B testing for CRO and UX" class="link link-primary" href="/blog/a-b-testing-guide" > Read more</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/tips-customer-centric-digital-product-development" aria-label="Read more about 4 tips for customer-centric digital product development"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2022-12/bigstock-Brainstorm-Of-Business-Group--453745389.jpg.webp?itok=zNpC2eZP" width="672" height="447" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2022-12/bigstock-Brainstorm-Of-Business-Group--453745389.jpg.webp?itok=LgG1Vt3_" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >4 tips for customer-centric digital product development</h4><div class=""><div> Collecting customer feedback is an integral part of the digital product development process. Product...</div></div></div><div class="mt-2"> <a aria-label="Read more about 4 tips for customer-centric digital product development" class="link link-primary" href="/blog/tips-customer-centric-digital-product-development" > Read more</a></div></div></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/net-promoter-score" aria-label="Read more about How to use NPS to improve customer experience"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2024-11/bigstock-Business-Man-Giving-Rating-And-226402678.jpg.webp?itok=i3jZREau" width="672" height="447" alt="Image of customer giving a company an NPS rating" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2024-11/bigstock-Business-Man-Giving-Rating-And-226402678.jpg.webp?itok=VLIR0pmC" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >How to leverage Net Promoter Scores for better CX</h4><div class=""><div> When it comes to measuring customer advocacy, many businesses rely on Net Promoter Score...</div></div></div><div class="mt-2"> <a aria-label="Read more about How to use NPS to improve customer experience" class="link link-primary" href="/blog/net-promoter-score" > Read more</a></div></div></div></div></li></ul></div></section></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div class="container"><div class="flex ut-component-global-spacing flex-col text-center items-center mx-auto" id="all-articles"><h2 >All articles</h2></div><div class="blog-listing ut-component-global-spacing"><div class="views-element-container"><div class="js-view-dom-id-3a0ab0c41925ff783c8913a21627b061342622080b7b7b49e74f8ccfdb6ee4b6 view--blog view-display--listing"><form class="views-exposed-form bef-exposed-form" data-bef-auto-submit-full-form="" data-bef-auto-submit="" data-bef-auto-submit-delay="500" data-bef-auto-submit-minimum-length="3" data-drupal-selector="views-exposed-form-blog-listing" action="/blog" method="get" id="views-exposed-form-blog-listing" accept-charset="UTF-8"><div class="js-form-item form-item js-form-type-select form-type-select js-form-item-role form-item-role"> <label for="edit-role">Teams</label> <select data-drupal-selector="edit-role" id="edit-role" name="role" class="form-select"><option value="All" selected="selected">Teams</option><option value="316">Design</option><option value="321">Executives</option><option value="326">Human Resources</option><option value="331">Marketing</option><option value="336">Product</option><option value="341">Research</option></select></div><div data-drupal-selector="edit-actions" class="form-actions js-form-wrapper form-wrapper" id="edit-actions"><input data-bef-auto-submit-click="" class="js-hide button js-form-submit form-submit" data-drupal-selector="edit-submit-blog" type="submit" id="edit-submit-blog" value="Apply" /></div></form><div data-drupal-views-infinite-scroll-content-wrapper class="views-infinite-scroll-content-wrapper clearfix"><div class="views-row"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/preference-testing" aria-label="Read more about Understanding preference testing: a comprehensive guide"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-03/bigstock-Business--banker-Manager-or--59471189.jpg.webp?itok=nOhxolgy" width="672" height="448" alt="Photo of team comparing results from preference testing" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-03/bigstock-Business--banker-Manager-or--59471189.jpg.webp?itok=vITQcoyw" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >Understanding preference testing: a comprehensive guide</h4><div class=""><div> Preference testing is a key method for figuring out which options users prefer. By...</div></div></div><div class="mt-2"> <a aria-label="Read more about Understanding preference testing: a comprehensive guide" class="link link-primary" href="/blog/preference-testing" > Read more</a></div></div></div></div><div class="views-row"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/concept-testing-marketing-campaigns" aria-label="Read more about How to test your marketing campaign concepts"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-03/bigstock-Group-of-work-colleagues-havin-90004778.jpg.webp?itok=4Rj7EEKW" width="672" height="448" alt="Photo of 7 professional colleagues seated around a circular coffee table looking at marketing campaign" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-03/bigstock-Group-of-work-colleagues-havin-90004778.jpg.webp?itok=MvfH0Cb1" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >How to test your marketing campaign concepts</h4><div class=""><div> A campaign might look great on paper, but how will real customers react? Marketers...</div></div></div><div class="mt-2"> <a aria-label="Read more about How to test your marketing campaign concepts" class="link link-primary" href="/blog/concept-testing-marketing-campaigns" > Read more</a></div></div></div></div><div class="views-row"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/3-keys-to-using-human-insights-in-marketing-campaigns" aria-label="Read more about 3 keys to using human insights in marketing campaigns"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/wp-uploads/3-keys-marketers.jpg.webp?itok=8j2qt4H5" width="672" height="448" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/wp-uploads/3-keys-marketers.jpg.webp?itok=aC9iuFLD" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >3 keys to using human insights in marketing campaigns</h4><div class=""><div> Today’s marketers strive to be bold, authentic, emotional, and relevant to their customers. To...</div></div></div><div class="mt-2"> <a aria-label="Read more about 3 keys to using human insights in marketing campaigns" class="link link-primary" href="/blog/3-keys-to-using-human-insights-in-marketing-campaigns" > Read more</a></div></div></div></div><div class="views-row"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/drive-effective-marketing-with-human-insight" aria-label="Read more about How to drive more effective marketing with fast human insight"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-03/bigstock-Business-Financial-Business-A-257018269.jpg.webp?itok=GX0UT3eP" width="672" height="448" alt="Photo of 3 people reviewing a marketing plan at a conference table" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-03/bigstock-Business-Financial-Business-A-257018269.jpg.webp?itok=G1hUd5R7" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >How to drive more effective marketing with fast human insight</h4><div class=""><div> Most marketing deliverables are sent “in the blind” without any testing to verify that...</div></div></div><div class="mt-2"> <a aria-label="Read more about How to drive more effective marketing with fast human insight" class="link link-primary" href="/blog/drive-effective-marketing-with-human-insight" > Read more</a></div></div></div></div><div class="views-row"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/how-marketers-test-digital-experiences" aria-label="Read more about Does it resonate? How marketers can test experiences"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/wp-uploads/bigstock-Multiethnic-business-people-ta-279235960.jpg.webp?itok=sN4POJ1I" width="672" height="446" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/wp-uploads/bigstock-Multiethnic-business-people-ta-279235960.jpg.webp?itok=5EBawzPs" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >Does it resonate? How marketers can test experiences</h4><div class=""><div> The speed of marketing in the digital age is a double-edged sword. We create...</div></div></div><div class="mt-2"> <a aria-label="Read more about Does it resonate? How marketers can test experiences" class="link link-primary" href="/blog/how-marketers-test-digital-experiences" > Read more</a></div></div></div></div><div class="views-row"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/winning-design-proposal" aria-label="Read more about Crafting a winning design proposal: strategic insights for senior leaders"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-01/bigstock-Young-Creative-Asian-Group-Mee-356242313.jpg.webp?itok=Q7P2gMrn" width="672" height="448" alt="Group of individuals surrounding a business plan in an office" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-01/bigstock-Young-Creative-Asian-Group-Mee-356242313.jpg.webp?itok=yZQ9oGTZ" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >Crafting a winning design proposal: strategic insights for senior leaders</h4><div class=""><div> A design proposal is more than just a document; it’s a strategic blueprint that...</div></div></div><div class="mt-2"> <a aria-label="Read more about Crafting a winning design proposal: strategic insights for senior leaders" class="link link-primary" href="/blog/winning-design-proposal" > Read more</a></div></div></div></div><div class="views-row"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/design-emotion-not-usability-generative-ai" aria-label="Read more about Design for emotion, not usability: how generative AI changes the rules of successful software"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-02/bigstock-Four-businesswomen-in-discussi-252111172.jpg.webp?itok=swWjhRMZ" width="672" height="448" alt="Photo of four business professionals meeting at a conference table" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-02/bigstock-Four-businesswomen-in-discussi-252111172.jpg.webp?itok=a1xirmDc" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >Design for emotion, not usability: how generative AI changes the rules of successful software</h4><div class=""><div> Most product teams are under intense pressure to deliver AI-enhanced products and features, seize...</div></div></div><div class="mt-2"> <a aria-label="Read more about Design for emotion, not usability: how generative AI changes the rules of successful software" class="link link-primary" href="/blog/design-emotion-not-usability-generative-ai" > Read more</a></div></div></div></div><div class="views-row"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/incorporate-customer-feedback-in-product-development-process" aria-label="Read more about How to incorporate customer experience feedback into the product development process"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-02/bigstock-Attractive-Aged-Businesswoman--230285287.jpg.webp?itok=npaUtj4f" width="672" height="448" alt="Photo of an executive presenting to a team of product managers" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-02/bigstock-Attractive-Aged-Businesswoman--230285287.jpg.webp?itok=mCYhX3m1" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >How to incorporate customer experience feedback into the product development process</h4><div class=""><div> A great product isn’t built in isolation—it’s shaped by the people who use it...</div></div></div><div class="mt-2"> <a aria-label="Read more about How to incorporate customer experience feedback into the product development process" class="link link-primary" href="/blog/incorporate-customer-feedback-in-product-development-process" > Read more</a></div></div></div></div><div class="views-row"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/turn-qualitative-feedback-data-driven-insights" aria-label="Read more about How to turn qualitative feedback into data-driven insights"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2025-01/bigstock-Group-Of-Young-Candidates-Sitt-268872289.jpg.webp?itok=iqaTcEVB" width="672" height="448" alt="Group of young individuals sitting at a boardroom table watching a speaker present" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2025-01/bigstock-Group-Of-Young-Candidates-Sitt-268872289.jpg.webp?itok=bFCnzPkH" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >How to turn qualitative feedback into data-driven insights</h4><div class=""><div> The most effective business decisions are driven by robust data, but quantitative data alone...</div></div></div><div class="mt-2"> <a aria-label="Read more about How to turn qualitative feedback into data-driven insights" class="link link-primary" href="/blog/turn-qualitative-feedback-data-driven-insights" > Read more</a></div></div></div></div></div><ul class="js-pager__items pager mt-3" data-drupal-views-infinite-scroll-pager><li class="pager__item text-center"> <a class="btn btn-secondary" href="?page=1" title="Load more items" rel="next">Load more</a></li></ul></div></div></div></div></section></div></article></div><div class="region-footer ut-bg-dark bg-primary-bass_black text-white"><div class="region-content max-w-wide mx-auto px-2 py-8"><div class="logo mb-4.5"> <a href="/" title="Home" rel="home"> <img src="/themes/custom/usertesting/assets/images/logo-white.svg" alt="UserTesting logo" width="191" height="49" /><p>Human understanding. Human experiences.</p> </a></div> <nav role="navigation" aria-labelledby="block-social-menu" id="block-social" class="menu--social"><h2 class="visually-hidden" id="block-social-menu">Social</h2><ul class="menu"><li class="menu-item"> <a href="https://www.facebook.com/UserTestingcom/">Facebook</a></li><li class="menu-item"> <a href="https://www.instagram.com/usertestingofficial/">Instagram</a></li><li class="menu-item"> <a href="https://www.linkedin.com/company/usertesting-com/">LinkedIn</a></li><li class="menu-item"> <a href="https://twitter.com/usertesting">Twitter</a></li></ul> </nav><nav role="navigation" aria-labelledby="block-footerquicklinks-menu" id="block-footerquicklinks" class="menu--footer-quick-links"><h2 id="block-footerquicklinks-menu">Quick Links</h2><ul class="menu"><li class="menu-item"> <a href="https://www.usertesting.com/company/about-us">About Us</a></li><li class="menu-item"> <a href="https://www.usertesting.com/contact-us">Contact Us</a></li><li class="menu-item"> <a href="https://www.usertesting.com/platform">UserTesting Human Insight Platform</a></li><li class="menu-item"> <a href="https://www.usertesting.com/login">Login</a></li><li class="menu-item"> <a href="https://www.usertesting.com/about-us/careers">Careers</a></li><li class="menu-item"> <a href="https://www.usertesting.com/platform/userzoom">UserZoom UX Research Platform</a></li></ul> </nav><nav role="navigation" aria-labelledby="block-footer-menu" id="block-footer" class="menu--footer"><h2 class="visually-hidden" id="block-footer-menu">Footer</h2><ul class="menu"><li class="menu-item menu-item--expanded"> <span>Platform & Services</span><ul class="menu"><li class="menu-item menu-item--expanded"> <span>Platform overview</span><ul class="menu"><li class="menu-item"> <a href="/platform-overview" data-drupal-link-system-path="node/886">UserTesting Human Insight Platform</a></li><li class="menu-item"> <a href="/platform/userzoom" data-drupal-link-system-path="node/1546">UserZoom UX Research Platform</a></li><li class="menu-item"> <a href="https://www.intellizoom.com/">Intellizoom</a></li></ul></li><li class="menu-item menu-item--expanded"> <span>Plans</span><ul class="menu"><li class="menu-item"> <a href="/plans" data-drupal-link-system-path="node/966">UserTesting Platform plans</a></li></ul></li></ul></li><li class="menu-item menu-item--expanded"> <span>Solutions</span><ul class="menu"><li class="menu-item menu-item--expanded"> <span>Team Solutions</span><ul class="menu"><li class="menu-item"> <a href="/solutions/teams/UX-teams" data-drupal-link-system-path="node/916">UX teams</a></li><li class="menu-item"> <a href="/solutions/teams/digital-product" data-drupal-link-system-path="node/881">Digital product teams</a></li><li class="menu-item"> <a href="/solutions/teams/product-design" data-drupal-link-system-path="node/901">Design Teams</a></li><li class="menu-item"> <a href="/solutions/teams/executives" data-drupal-link-system-path="node/891">Executives</a></li></ul></li><li class="menu-item menu-item--expanded"> <span>Capabilities</span><ul class="menu"><li class="menu-item"> <a href="/solutions/integrations" data-drupal-link-system-path="node/1071">Integrations and plugins</a></li><li class="menu-item"> <a href="/services" data-drupal-link-system-path="node/1076">Professional Services</a></li><li class="menu-item"> <a href="/resources/templates" data-drupal-link-system-path="node/10526">Templates</a></li><li class="menu-item"> <a href="/solutions/mobile-testing" data-drupal-link-system-path="node/921">Mobile testing</a></li></ul></li></ul></li><li class="menu-item menu-item--expanded"> <span>Company</span><ul class="menu"><li class="menu-item menu-item--expanded"> <span>About UserTesting</span><ul class="menu"><li class="menu-item"> <a href="/company/about-us" data-drupal-link-system-path="node/1111">About us</a></li><li class="menu-item"> <a href="https://www.usertesting.com/usertesting-accessibility-statement">Accessibility statement</a></li><li class="menu-item"> <a href="/company/about-us/executive-team" data-drupal-link-system-path="node/1116">Executive team</a></li><li class="menu-item"> <a href="https://www.usertesting.com/company/newsroom">Newsroom</a></li><li class="menu-item"> <a href="https://www.usertesting.com/company/careers">Careers</a></li></ul></li><li class="menu-item menu-item--expanded"> <span>Giving back</span><ul class="menu"><li class="menu-item"> <a href="https://www.usertesting.com/company/programs-initiatives/charitable-giving">Charitable giving program</a></li><li class="menu-item"> <a href="/company/insights-impact" data-drupal-link-system-path="node/49781">Insights for Impact</a></li><li class="menu-item"> <a href="https://www.usertesting.com/education-partner-program">Education partner program</a></li></ul></li></ul></li><li class="menu-item menu-item--expanded"> <span>Support</span><ul class="menu"><li class="menu-item menu-item--expanded"> <span>Trust Center</span><ul class="menu"><li class="menu-item"> <a href="https://preferences.usertesting.com/dont_sell">Do Not Sell or Share</a></li><li class="menu-item"> <a href="/privacy-center/cookie-policy" data-drupal-link-system-path="node/47366">Cookie policy</a></li><li class="menu-item"> <a href="#cookie-preferences" class="cky-banner-element">Cookie preferences</a></li><li class="menu-item"> <a href="https://www.usertesting.com/usertesting-and-general-data-protection-regulation-gdpr">GDPR policy</a></li><li class="menu-item"> <a href="/privacy-center/privacy-policy" data-drupal-link-system-path="node/45451">Privacy policy</a></li><li class="menu-item"> <a href="/privacy-center/anti-corruption-policy" data-drupal-link-system-path="node/47381">Anti-Corruption Policy</a></li></ul></li><li class="menu-item menu-item--expanded"> <span>Legal & other</span><ul class="menu"><li class="menu-item"> <a href="/privacy-center" data-drupal-link-system-path="node/9731">Privacy center</a></li><li class="menu-item"> <a href="/privacy-center/terms-of-use-enterprise-client" data-drupal-link-system-path="node/47401">Customer terms</a></li></ul></li></ul></li><li class="menu-item menu-item--expanded menu-item--active-trail"> <button type="button">Resources</button><ul class="menu"><li class="menu-item menu-item--expanded menu-item--active-trail"> <span>Digital Resources</span><ul class="menu"><li class="menu-item"> <a href="/resources" data-drupal-link-system-path="node/9786">All resources</a></li><li class="menu-item"> <a href="/insight-plus" data-drupal-link-system-path="node/48906">Insight+</a></li><li class="menu-item"> <a href="/resources/guides/usability-testing" data-drupal-link-system-path="node/46446">Usability Testing</a></li><li class="menu-item"> <a href="/resources/guides/product-design" data-drupal-link-system-path="node/45441">Product Design</a></li><li class="menu-item menu-item--active-trail"> <a href="/blog" data-drupal-link-system-path="node/17296" class="is-active" aria-current="page">Blog</a></li><li class="menu-item"> <a href="/resources/customers" data-drupal-link-system-path="node/1056">Customer stories</a></li><li class="menu-item"> <a href="/resources/guides" data-drupal-link-system-path="node/45286">Guides</a></li><li class="menu-item"> <a href="/resources/reports" data-drupal-link-system-path="node/46021">Industry Reports</a></li><li class="menu-item"> <a href="https://www.usertesting.com/resources/library/podcast">Podcasts</a></li><li class="menu-item"> <a href="https://www.usertesting.com/resources/templates">Template Gallery</a></li></ul></li><li class="menu-item menu-item--expanded"> <span>Additional information</span><ul class="menu"><li class="menu-item"> <a href="https://community.usertesting.com/users/sign_in">UserTesting CommUnity</a></li><li class="menu-item"> <a href="https://www.usertesting.com/learn">UserTesting University</a></li><li class="menu-item"> <a href="https://help.usertesting.com/hc/en-us">Customer Knowledge Base</a></li><li class="menu-item"> <a href="/faq" data-drupal-link-system-path="node/10226">Customer FAQ</a></li><li class="menu-item"> <a href="https://support.usertesting.com/hc/en-us">Participant help</a></li><li class="menu-item"> <a href="/faq-participants" data-drupal-link-system-path="node/7421">Participant FAQ</a></li></ul></li></ul></li></ul> </nav><div class="subscribe-form"><h2>Get the latest news on events, research, and product launches</h2><div class="marketo-form-wrapper"><div class="marketo-form-entity-ajax-wrapper"> <noscript><p>Oh no! We're unable to display this form.</p><p>Please check that you’re not running an adblocker and if you are please whitelist usertesting.com.</p><p>If you’re still having problems please <a href="mailto:allreplies@usertesting.com?subject=&body=">drop us an email</a>.</p> </noscript><div class="hidden marketo-steps-wrapper step-1"><div class="marketo-form marketo-step marketo-step-1"><form data-form-id="1028" data-form-name="Newsletter - Footer Form (1028)" data-form-type="Newsletter" class="marketo-form-load marketo-form-1028" data-instance="0"></form> <span class="marketo-custom-response"></span><div class="marketo-footer-html mt-3 text-sm tracking-moderate"><p>By submitting the form, I agree to the <a href="/privacy-center/privacy-policy" target="_blank" data-entity-type="node" data-entity-uuid="ed48278f-4741-448d-8cc4-e98e9d2aa290" data-entity-substitution="canonical">Privacy Policy</a> and <a href="/privacy-center/terms-of-use-enterprise-client" target="_blank" data-entity-type="node" data-entity-uuid="f0118a00-58ac-46a1-a4f4-7b976845e5b3" data-entity-substitution="canonical">Terms of Use</a>.</p></div></div></div><div class="loader"></div></div></div></div><div class="copyright-security-logos mt-[40px]"><div class="copyright-main"> © UserTesting 2025</div><div class="security-logos"> <img src="/themes/custom/usertesting/assets/images/security_logos/LOGO-2024-security-badge-SOC-64x64.png" alt="SOC security logo" class="h-[48px]"> <img src="/themes/custom/usertesting/assets/images/security_logos/LOGO-2024-security-badge-CSA-64x64.png" alt="CSA security logo" class="h-[48px]"> <img src="/themes/custom/usertesting/assets/images/security_logos/LOGO-2024-security-badge-GDPR-64x64.png" alt="GDPR security logo" class="h-[48px]"></div></div></div></div></div><script src="/sites/default/files/usertestingv3/js/js_YvBBO-_Y8GpLIuC6aCkAJHZDJ9kY33MMDyromC43ZG8.js?scope=footer&delta=0&language=en&theme=usertesting&include=eJydU1uOwjAMvFBLjhS5jVu8pHFlOyzl9OsA-5IAIX6ieMYex49ASsZQtgC3y24SLtZlOG-hHV1VFEM1KnOYMw-Qe7Utu9lViwvIARsXVzph1qB0iopF8S67oEECg7vknu0DJLaEEcyEhuqJm-vIfCDcUMPPrcFJaLJwOX8FOY5VjRdSMOKi4SET95QSljgR5qRvKVzNKKirm_ieyJndKBO_FrzUbKSG62vuE2WMdc0M6cUAUMtQ8DXveTXz8hMJju8N4dbCI2RKF6ipSPXJiBqMh_DfjHjEYnp3gdqmuMyA4v1MfzxvOUZefEwN9EUstZ-YDaU7En5q9AlQIcOoo3DO4YL232h_RbsBzUMinlZWTK27bmqYsaDAQxqq1611WMi6MYOw508E0d8qINuu0v1XqvfE5Ub_kUCe4Uktizs8oatRJtueeBjPc8YvG46n-A"></script><script src="https://static.addtoany.com/menu/page.js" defer></script><script src="/sites/default/files/usertestingv3/js/js_neFHwmyTIm-_OqFF9OFJEHF00tkTUSfr9bBochpjCJg.js?scope=footer&delta=2&language=en&theme=usertesting&include=eJydU1uOwjAMvFBLjhS5jVu8pHFlOyzl9OsA-5IAIX6ieMYex49ASsZQtgC3y24SLtZlOG-hHV1VFEM1KnOYMw-Qe7Utu9lViwvIARsXVzph1qB0iopF8S67oEECg7vknu0DJLaEEcyEhuqJm-vIfCDcUMPPrcFJaLJwOX8FOY5VjRdSMOKi4SET95QSljgR5qRvKVzNKKirm_ieyJndKBO_FrzUbKSG62vuE2WMdc0M6cUAUMtQ8DXveTXz8hMJju8N4dbCI2RKF6ipSPXJiBqMh_DfjHjEYnp3gdqmuMyA4v1MfzxvOUZefEwN9EUstZ-YDaU7En5q9AlQIcOoo3DO4YL232h_RbsBzUMinlZWTK27bmqYsaDAQxqq1611WMi6MYOw508E0d8qINuu0v1XqvfE5Ub_kUCe4Uktizs8oatRJtueeBjPc8YvG46n-A"></script></body></html>