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Embracing Innovation: How Today's Tech is Transforming Translational Medicine for Cancer Patients | Takeda Oncology │ Leadership │ Podcast
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object-center" sizes="100vw" srcSet="https://assets-dam.takeda.com/image/upload/c_lfill,w_480/q_auto:eco/f_auto/v1/Takeda%20Oncology/siteassets/news/our-viewpoints/Embracing%20Innovation%20How%20Todays%20Tech/Chris_Julie_OV_Masthead_16x9 480w, https://assets-dam.takeda.com/image/upload/c_lfill,w_640/q_auto:eco/f_auto/v1/Takeda%20Oncology/siteassets/news/our-viewpoints/Embracing%20Innovation%20How%20Todays%20Tech/Chris_Julie_OV_Masthead_16x9 640w, https://assets-dam.takeda.com/image/upload/c_lfill,w_1080/q_auto:eco/f_auto/v1/Takeda%20Oncology/siteassets/news/our-viewpoints/Embracing%20Innovation%20How%20Todays%20Tech/Chris_Julie_OV_Masthead_16x9 1080w, https://assets-dam.takeda.com/image/upload/c_lfill,w_1200/q_auto:eco/f_auto/v1/Takeda%20Oncology/siteassets/news/our-viewpoints/Embracing%20Innovation%20How%20Todays%20Tech/Chris_Julie_OV_Masthead_16x9 1200w, https://assets-dam.takeda.com/image/upload/c_lfill,w_1920/q_auto:eco/f_auto/v1/Takeda%20Oncology/siteassets/news/our-viewpoints/Embracing%20Innovation%20How%20Todays%20Tech/Chris_Julie_OV_Masthead_16x9 1920w" src="https://assets-dam.takeda.com/image/upload/c_lfill,w_1920/q_auto:eco/f_auto/v1/Takeda%20Oncology/siteassets/news/our-viewpoints/Embracing%20Innovation%20How%20Todays%20Tech/Chris_Julie_OV_Masthead_16x9"/></noscript></span></div><div style="opacity:30%" class="PageBanner_backgroundImageOverlay__oTTf8"></div></div><div class="Container_root__KEMgE PageBanner_titleContainer__C0vtg"><div class="Markdown_root__yL_qp"><h2 class="MarkdownTitle_root__u5rUW PageBanner_title__zP2lo text-white" id="Embracing Innovation: How Today’s Tech is Transforming Translational Medicine for Patients with Cancer" data-sb-field-path=".title">Embracing Innovation: How Today’s Tech is Transforming Translational Medicine for Patients with Cancer</h2></div></div></section><section data-section-position="1" data-sb-field-path="sections.1" data-exclude-from-nav="false" class="global-pt global-pb global-mt global-mb"><div class="Container_root__KEMgE BackButtonSection_container__vF7sj"><button class="BackButtonSection_button__gkxWl"><svg xmlns="http://www.w3.org/2000/svg" version="1.1" fill="currentColor" viewBox="0 0 18 14" class="BackButtonSection_icon__hiNy0" role="img" aria-hidden="false" data-testid="icon-ArrowBack"><title>Arrow back</title><path d="M6.7042 10.2945C7.09446 10.6853 7.09403 11.3184 6.70324 11.7087C6.31245 12.0989 5.67928 12.0985 5.28902 11.7077L0.29241 6.70427C-0.0976295 6.31369 -0.0974464 5.68096 0.29282 5.29061L5.28943 0.292966C5.67992 -0.0975982 6.31308 -0.0976639 6.70365 0.29282C7.09421 0.683304 7.09428 1.31647 6.70379 1.70703L3.411 5H10C14.3349 5 17.8645 8.44784 17.9962 12.7508L18 13C18 13.5523 17.5523 14 17 14C16.4477 14 16 13.5523 16 13C16 9.7616 13.4344 7.12243 10.2249 7.00414L10 7H3.414L6.7042 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As we learn to apply the tools provided by this field, we are offered the chance to discover and establish improved standards of care for people living with cancer. How can we use the latest technology to enhance our medicines and make a real difference in the lives of patients?</p><p>Listen to Takeda’s Christine Ward, Ph.D., Head of Oncology and Cell Therapy Precision & Translational Medicine, and Julie Dixon, Ph.D., Head of Global Regulatory Affairs, as they answer this question and reflect on how data, digital and technology is transforming their work and redefining possibilities for the next era of oncology.</p></div></div></div><section data-sb-field-path=".1" class="global-pt global-pb global-mt global-mb bg-white SectionWrapperWithTitle_root__CxgEB"><div class="Container_root__KEMgE SectionWrapperWithTitle_container__fUhBZ"><div class=""><div class="Media_brightcoveVideoOuterWrapper__LJ3dl"><div class="Media_brightcoveVideoInnerWrapper__HJIPb"><div __metadata="[object Object]" type="BrightcoveVideo" data-sb-field-path=".content.0" class="BrightcoveVideo_root__d6O8y Media_brightcoveVideo__hMRcE 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As we learn to apply the tools provided by this field, we are offered the chance to discover and establish improved standards of care for people living with cancer. 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As we learn to apply the tools provided by this field, we are offered the chance to discover and establish improved standards of care for people living with cancer. 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Takeda's Teresa Bitetti discusses how we are leveraging these tools for cancer patients.","content":"Technological advances continue to push the boundaries of what's possible. Takeda's Teresa Bitetti discusses how we are leveraging these tools for cancer patients.\n","authors":[{"fullName":"Teresa Bitetti","additionalInformation":"President, Global Oncology Business Unit","role":"President","__metadata":{"modelName":"Person","projectId":"djvoabi3","source":"sourcebit-source-sanity","id":"E0EC499F0BCF","createdAt":"2022-12-12T06:39:01Z","updatedAt":"2023-06-08T11:31:45Z"},"type":"Person"}],"__metadata":{"modelName":"Article","projectId":"djvoabi3","source":"sourcebit-source-sanity","id":"de9e3207-16b7-412f-8f24-5cc9b89f90b6","createdAt":"2024-01-29T15:53:29Z","updatedAt":"2024-05-30T19:14:55Z"},"type":"Article"},{"publishDate":"2023-01-26T14:00","title":"Atlantic Re:think Q\u0026A with Samer Ansari, Takeda’s Oncology Business Unit Head of Data, Digital \u0026 Technology","visibleInListings":true,"featuredImg":{"url":"http://res.cloudinary.com/takeda/image/upload/v1674754507/Takeda%20Oncology/News/Atlantic_2023_Q_A_r0jnps.jpg","uploaded_by":{"id":"b65c5b2ca94db1ce0f256859737814","type":"user"},"format":"jpg","public_id":"Takeda Oncology/News/Atlantic_2023_Q_A_r0jnps","secure_url":"https://res.cloudinary.com/takeda/image/upload/v1674754507/Takeda%20Oncology/News/Atlantic_2023_Q_A_r0jnps.jpg","access_mode":"public","type":"cloudinary.asset","height":450,"created_at":"2023-01-26T17:35:07Z","created_by":{"type":"user","id":"b65c5b2ca94db1ce0f256859737814"},"width":800,"version":1674754507,"metadata":{"epzciwdjuelllku8ngpo":["0001"]},"resource_type":"image","bytes":49659,"__metadata":{"modelName":"cloudinary.asset","projectId":"djvoabi3","source":"sourcebit-source-sanity"}},"description":"Founded in the 18th century as a traditional herbal medicine store in Osaka, Japan, Takeda has upheld a commitment to quality and innovation throughout its 240-year history. ","readTime":0,"slug":"/news/our-viewpoints/atlantic-rethink-qa-with-samer-ansari-takedas-oncology-business-unit-head-of-data-digital-technology","content":"*This piece of sponsored content was produced by Re:think, the content marketing studio at The Atlantic. This article was originally published on* [*Atlantic Re:think*](https://www.theatlantic.com/sponsored/takeda-2022/can-we-cure-cancer-with-data/3779/)*.*\n\n**Can We Cure Cancer with Data?**\n\nFounded in the 18th century as a traditional herbal medicine store in Osaka, Japan, Takeda has upheld a commitment to quality and innovation throughout its 240-year history. Today, as a global pharmaceutical company and a longtime innovator in the cancer research and treatment space, the organization is giving its Oncology Business Unit a dramatic data and digital transformation to better serve its patients at every step of their treatment journey. We spoke with Samer Ansari, the unit’s head of data, digital and technology, about why data and emerging technologies are critical to the discovery and development of new cancer treatments, and to the experience of patients and families suffering from these diseases.\n\n**Atlantic Re:think:** **Takeda’s Oncology Business Unit is unique in both structure and approach. Could you describe its mission and how emerging technology can play a role in achieving it?**\n\n**Samer Ansari:** Our business unit operates like a nimble biotech within a big pharmaceutical company, and it allows us to be very agile. That license to move with agility is fundamental because we are on a mission to cure cancer and must work with a sense of urgency—at the end of everything we do, there are patients waiting for innovative medicine to reach them as fast as possible. We are building industry-leading data and digital technologies that are helping us deliver on this commitment, enabling us to move at speed in our research and development and in our ability to reach people living with cancer.\n\n**Atlantic Re:think:** **What role do data and analytics play in cancer research and treatment?**\n\n**Samer Ansari:** Humans can only do so much in a small amount of time, and AI and machine learning are the augmenting factors that multiply what a human can achieve, ultimately creating greater efficiency and accuracy. The analogy I always think about is car racing. You can have the best car, but if the driver is not skilled enough to make those tight turns at the right time, the car alone cannot win the race. We have smart humans; we’ve cracked that. Now we’re empowering them with advanced data and technology capabilities to make sure that we can win the race for our patients.\n\nLet me give you an example: A key objective for us is to make sure that our clinical trials are inclusive and diverse, and we’re trying to connect the right patient with the right trial at the right time, anywhere in the world. Data and digital technologies are a key accelerator here as we can model large and complex data sets on a frequent basis, predicting where trial-eligible patients may be and which clinical trial sites can meet trial-specific diversity goals. This then helps us connect with the right people and sites through digital channels to ensure timely engagements.\n\n**Atlantic Re:think:** **What kind of organizations do you work with, and what is the nature of these partnerships? Why are these strategic partnerships important in the effort to treat, and ultimately cure, cancer?**\n\n**Samer Ansari:** Curing cancer is not something we can do alone. We’ve curated tremendous partnerships with leading pharmaceutical companies, health-care providers, diagnostic companies, hospital centers, community centers, academia and even the tech industry. In fact, I find that Takeda Oncology is increasingly reliant on digital innovation from outside of the health-care industry to aid in accelerating our efforts to discover, develop and deliver life-transforming cancer treatments. What these diverse partnerships have in common is that we share similar values and aim to create better experiences and outcomes for people living with cancer.\n\n**Atlantic Re:think:** **How does the era of hybrid physical-digital experience apply to cancer and oncology?**\n\n**Samer Ansari:** When it comes to early diagnosis of cancer, hybrid digital innovation can play a huge role. During the coronavirus pandemic, it was really heartbreaking to see that in-person diagnostics were delayed, and health-care professionals were finding out about patients’ illness much later in their cancer stage. Smart, small, nimble technology in people’s homes could provide early indicators through real-time data analytics to detect cancer in its earliest stages. It’s a huge unmet need and an even bigger opportunity to reshape the way we think about digital technology and the application of data. The industry has a long way to go in creating that holistic experience that is outcome-driven and value-based, and enables the patient to orchestrate a more personalized experience instead of making them undergo a standard experience from our company. I am proud of the fact that Takeda is already making progress with this mindset.\n\n**Atlantic Re:think:** **What are some of the challenges of working with new innovative forms of technology in the pharmaceutical industry?**\n\n**Samer Ansari:** All of us are on a learning journey to discover the ways in which unleashing the power of data and digital can impact how we work and what we can accomplish, including Takeda Oncology. I think companies that realize digital transformation isn’t a one-and-done shift, but a fast-evolving cultural change driven by innovative mindset, will be among the first to see improved performance and competitive positioning in their efforts to best serve people throughout their health-care journey. It is also extremely important to keep ethics and trust embedded in all our innovations, and that sense of responsibility is key.\n\n**Atlantic Re:think:** **What are the gaps in the current applications of technology that, once filled, could improve the cancer research and treatment experience?**\n\n**Samer Ansari:** Currently, early diagnosis and side-effect management is critical for the person living with cancer and for their caregiver. By monitoring the patient’s ongoing health progress on a real-time basis, we have access to more information that can help us, and their health-care providers, make better outcomes. 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