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Strategy"><span>Belief in P&G’s People and Strategy</span></a></li></ul></li><li class="navigation__item "><a class="external-link external-link--link animated event_menu_click navigation__link" href="/annualreport2024/annual-report-downloads/" target="_self" rel="" data-action-detail="us.pg.com/annualreport2024/annual-report-downloads/, Downloads"><span>Downloads</span></a></li></ul></li></ul></li></ul></nav></div></header><main class="page-content content-container ar-24-hp" id="page-content"><div class="ar-hero-24"><div class="ar-hero-24__upper"><h1>2024 ANNUAL REPORT</h1><a href="/annualreport2024/financial-highlights/" class="event_button_click ar-hero-24__btn" data-action-detail="Explore the report,/annualreport2024/financial-highlights/"><span>Explore the report</span><svg version="1.1" class="button-svg" x="0px" y="0px" width="100%" height="45px" viewBox="0 0 292 50"><g><path class="button-svg-path" d="M26.643787,1.583334h238.934555c13.61972,0,24.660675,10.521309,24.660675,23.5 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srcSet="//images.ctfassets.net/oggad6svuzkv/iH22u0tJj1tToQOKcfHjw/d5c28262e69314fb413a48eb40941d14/image__6_.jpg?fm=webp" type="image/webp"/><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/iH22u0tJj1tToQOKcfHjw/d5c28262e69314fb413a48eb40941d14/image__6_.jpg" type="image/jpg"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/iH22u0tJj1tToQOKcfHjw/d5c28262e69314fb413a48eb40941d14/image__6_.jpg?fm=webp" type="image/webp"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/iH22u0tJj1tToQOKcfHjw/d5c28262e69314fb413a48eb40941d14/image__6_.jpg" type="image/jpg"/><img src="//images.ctfassets.net/oggad6svuzkv/iH22u0tJj1tToQOKcfHjw/d5c28262e69314fb413a48eb40941d14/image__6_.jpg?fm=webp" alt="Decor light blue" height="360" width="360" class="image__file"/></picture></div></div><div class="ar-circle" style="--circle-delay:13500ms"><div class="ar-circle__image"><div class="image"><picture class="image__set"><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/7e3R9xHABvTAuXlBF1Vp2t/36659a81bb7dd39253e70f2edb626bfb/00_Homepage_Animation_Gillette_1x.png?fm=webp" type="image/webp"/><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/7e3R9xHABvTAuXlBF1Vp2t/36659a81bb7dd39253e70f2edb626bfb/00_Homepage_Animation_Gillette_1x.png" type="image/png"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/7e3R9xHABvTAuXlBF1Vp2t/36659a81bb7dd39253e70f2edb626bfb/00_Homepage_Animation_Gillette_1x.png?fm=webp" type="image/webp"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/7e3R9xHABvTAuXlBF1Vp2t/36659a81bb7dd39253e70f2edb626bfb/00_Homepage_Animation_Gillette_1x.png" type="image/png"/><img src="//images.ctfassets.net/oggad6svuzkv/7e3R9xHABvTAuXlBF1Vp2t/36659a81bb7dd39253e70f2edb626bfb/00_Homepage_Animation_Gillette_1x.png?fm=webp" alt="Package of GilletteLabs Exfoliating Bar Razor" height="351" width="351" class="image__file"/></picture></div></div><div class="ar-circle__image animated"><div class="image"><picture class="image__set"><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/4YOg0IjbSpZCs3kNnpR6ep/4f2c64da08b58fa17972f8d7c7cdc525/00_Homepage_Animation_Pantene_1x.png?fm=webp" type="image/webp"/><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/4YOg0IjbSpZCs3kNnpR6ep/4f2c64da08b58fa17972f8d7c7cdc525/00_Homepage_Animation_Pantene_1x.png" type="image/png"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/4YOg0IjbSpZCs3kNnpR6ep/4f2c64da08b58fa17972f8d7c7cdc525/00_Homepage_Animation_Pantene_1x.png?fm=webp" type="image/webp"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/4YOg0IjbSpZCs3kNnpR6ep/4f2c64da08b58fa17972f8d7c7cdc525/00_Homepage_Animation_Pantene_1x.png" type="image/png"/><img src="//images.ctfassets.net/oggad6svuzkv/4YOg0IjbSpZCs3kNnpR6ep/4f2c64da08b58fa17972f8d7c7cdc525/00_Homepage_Animation_Pantene_1x.png?fm=webp" alt="Tube of Pantene Miracle Rescue hair conditioner" height="351" width="351" class="image__file"/></picture></div></div></div><div class="ar-circle" style="--circle-delay:1500ms"><div class="ar-circle__image"><div class="image"><picture class="image__set"><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/6trVvsn8cu0KAQu7giRNkQ/25d1a5fabfb66cf8cf0093c5c11b9cdd/00_Homepage_Animation_ZzzQuil_1x.png?fm=webp" type="image/webp"/><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/6trVvsn8cu0KAQu7giRNkQ/25d1a5fabfb66cf8cf0093c5c11b9cdd/00_Homepage_Animation_ZzzQuil_1x.png" type="image/png"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/6trVvsn8cu0KAQu7giRNkQ/25d1a5fabfb66cf8cf0093c5c11b9cdd/00_Homepage_Animation_ZzzQuil_1x.png?fm=webp" type="image/webp"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/6trVvsn8cu0KAQu7giRNkQ/25d1a5fabfb66cf8cf0093c5c11b9cdd/00_Homepage_Animation_ZzzQuil_1x.png" type="image/png"/><img src="//images.ctfassets.net/oggad6svuzkv/6trVvsn8cu0KAQu7giRNkQ/25d1a5fabfb66cf8cf0093c5c11b9cdd/00_Homepage_Animation_ZzzQuil_1x.png?fm=webp" alt="Bottle of ZzzQuil" height="351" width="351" class="image__file"/></picture></div></div><div class="ar-circle__image animated"><div class="image"><picture class="image__set"><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/3bJWXbehHXTM5E6lucWQPG/46518e0378f23d3ba91721daedcf9a61/00_Homepage_Animation_Charmin_1x.png?fm=webp" type="image/webp"/><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/3bJWXbehHXTM5E6lucWQPG/46518e0378f23d3ba91721daedcf9a61/00_Homepage_Animation_Charmin_1x.png" type="image/png"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/3bJWXbehHXTM5E6lucWQPG/46518e0378f23d3ba91721daedcf9a61/00_Homepage_Animation_Charmin_1x.png?fm=webp" type="image/webp"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/3bJWXbehHXTM5E6lucWQPG/46518e0378f23d3ba91721daedcf9a61/00_Homepage_Animation_Charmin_1x.png" type="image/png"/><img src="//images.ctfassets.net/oggad6svuzkv/3bJWXbehHXTM5E6lucWQPG/46518e0378f23d3ba91721daedcf9a61/00_Homepage_Animation_Charmin_1x.png?fm=webp" alt="Package of Charmin UltraSoft Smooth Tear toilet tissue " height="351" width="351" class="image__file"/></picture></div></div></div><div class="ar-circle" style="--circle-delay:12000ms"><div class="ar-circle__image"><div class="image"><picture class="image__set"><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/1MNP1n9kbuvqIq4hzVN8un/d227128a0ef71a1341a0b494bab5fc24/00_Homepage_Animation_Bounty_1x.png?fm=webp" type="image/webp"/><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/1MNP1n9kbuvqIq4hzVN8un/d227128a0ef71a1341a0b494bab5fc24/00_Homepage_Animation_Bounty_1x.png" type="image/png"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/1MNP1n9kbuvqIq4hzVN8un/d227128a0ef71a1341a0b494bab5fc24/00_Homepage_Animation_Bounty_1x.png?fm=webp" type="image/webp"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/1MNP1n9kbuvqIq4hzVN8un/d227128a0ef71a1341a0b494bab5fc24/00_Homepage_Animation_Bounty_1x.png" type="image/png"/><img src="//images.ctfassets.net/oggad6svuzkv/1MNP1n9kbuvqIq4hzVN8un/d227128a0ef71a1341a0b494bab5fc24/00_Homepage_Animation_Bounty_1x.png?fm=webp" alt="Package of two rolls of Bounty paper towels " height="351" width="351" class="image__file"/></picture></div></div><div class="ar-circle__image animated"><div class="image"><picture class="image__set"><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/6T9TTZSkUeLNpfUjMe1hFr/43d880155843d17904f2364936d08c3c/00_Homepage_Animation_Oral-B_1x.png?fm=webp" type="image/webp"/><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/6T9TTZSkUeLNpfUjMe1hFr/43d880155843d17904f2364936d08c3c/00_Homepage_Animation_Oral-B_1x.png" type="image/png"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/6T9TTZSkUeLNpfUjMe1hFr/43d880155843d17904f2364936d08c3c/00_Homepage_Animation_Oral-B_1x.png?fm=webp" type="image/webp"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/6T9TTZSkUeLNpfUjMe1hFr/43d880155843d17904f2364936d08c3c/00_Homepage_Animation_Oral-B_1x.png" type="image/png"/><img src="//images.ctfassets.net/oggad6svuzkv/6T9TTZSkUeLNpfUjMe1hFr/43d880155843d17904f2364936d08c3c/00_Homepage_Animation_Oral-B_1x.png?fm=webp" alt="Oral-B iO 5 power toothbrush in box" height="351" width="351" class="image__file"/></picture></div></div></div><div class="ar-circle d-none-mb" style="--circle-delay:0ms"><div class="image ar-circle__image"><picture class="image__set"><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/71rM868MskQTVTslueslPD/0b645e677f1c1438b21660a3b07bab87/00_Homepage_Animation_Pattern_1x.png?fm=webp" type="image/webp"/><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/71rM868MskQTVTslueslPD/0b645e677f1c1438b21660a3b07bab87/00_Homepage_Animation_Pattern_1x.png" type="image/png"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/71rM868MskQTVTslueslPD/0b645e677f1c1438b21660a3b07bab87/00_Homepage_Animation_Pattern_1x.png?fm=webp" type="image/webp"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/71rM868MskQTVTslueslPD/0b645e677f1c1438b21660a3b07bab87/00_Homepage_Animation_Pattern_1x.png" type="image/png"/><img src="//images.ctfassets.net/oggad6svuzkv/71rM868MskQTVTslueslPD/0b645e677f1c1438b21660a3b07bab87/00_Homepage_Animation_Pattern_1x.png?fm=webp" alt="Blue Lines" height="351" width="351" class="image__file"/></picture></div></div><div class="ar-circle d-none-mb" style="--circle-delay:0ms"><div class="image ar-circle__image"><picture class="image__set"><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/5I6KGdvJ2xuEPwVENdEW3e/dde5b9a4629861c9ffaa597e1451521f/image__7_.jpg?fm=webp" type="image/webp"/><source media="(max-width:991px)" srcSet="//images.ctfassets.net/oggad6svuzkv/5I6KGdvJ2xuEPwVENdEW3e/dde5b9a4629861c9ffaa597e1451521f/image__7_.jpg" type="image/jpg"/><source media="(min-width:992px)" srcSet="//images.ctfassets.net/oggad6svuzkv/5I6KGdvJ2xuEPwVENdEW3e/dde5b9a4629861c9ffaa597e1451521f/image__7_.jpg?fm=webp" type="image/webp"/><source media="(min-width:992px)" 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