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} .loading { visibility: hidden; } .detail-page .post-footer .cmt_iframe_holder { padding-top: 40px !important; } /** Desktop **/ @media (max-width: 900px) { .col-right { display: none; } .col-main { margin-right: 0; min-width: initial; } .footer-outer { display: none; } .cols-wrapper { min-width: initial; } .google-footer-outer { background-color: #f5f5f5; } } /** Tablet **/ @media (max-width: 712px) { .header-outer, .cols-wrapper, .footer-outer, .google-footer-outer { padding: 0 40px; } } /* An extra breakpoint accommodating for long blog titles. */ @media (max-width: 600px) { .header-left { height: 100%; top: inherit; margin-top: 0; -webkit-transform: initial; transform: initial; } .header-title { margin-top: 18px; } .header-inner .google-logo { height: 40px; margin-top: 3px; } .header-inner .google-logo img { height: 42px; } .header-title h2 { font-size: 32px; line-height: 40px; } .header-desc { bottom: 24px; position: absolute; } } /** Mobile/small desktop window; also landscape. **/ @media (max-width: 480px), (max-height: 480px) { .header-outer, .cols-wrapper, .footer-outer, .google-footer-outer { padding: 0 16px; 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ga('create', 'UA-18009-4', 'auto', 'blogger'); ga('blogger.send', 'pageview'); </script> <link href='https://www.blogger.com/dyn-css/authorization.css?targetBlogID=32069983&zx=8855dad6-3029-4476-9a6a-423344a04200' media='none' onload='if(media!='all')media='all'' rel='stylesheet'/><noscript><link href='https://www.blogger.com/dyn-css/authorization.css?targetBlogID=32069983&zx=8855dad6-3029-4476-9a6a-423344a04200' rel='stylesheet'/></noscript> <meta name='google-adsense-platform-account' content='ca-host-pub-1556223355139109'/> <meta name='google-adsense-platform-domain' content='blogspot.com'/> </head> <body> <script type='text/javascript'> //<![CDATA[ var axel = Math.random() + ""; var a = axel * 10000000000000; document.write('<iframe src="https://2542116.fls.doubleclick.net/activityi;src=2542116;type=gblog;cat=googl0;ord=ord=' + a + '?" width="1" height="1" frameborder="0" style="display:none"></iframe>'); //]]> </script> <noscript> <img alt='' height='1' src='https://ad.doubleclick.net/ddm/activity/src=2542116;type=gblog;cat=googl0;ord=1?' width='1'/> </noscript>  <div class='header-outer'> <div class='header-inner'> <div class='section' id='header'><div class='widget Header' data-version='1' id='Header1'> <div class='header-left'> <div class='header-title'> <a class='google-logo' href='https://webmasters.googleblog.com/?hl=en'> <img height='50' src='https://www.gstatic.com/images/branding/googlelogo/2x/googlelogo_color_150x54dp.png'/> </a> <a href='/'> <h2> Webmaster Central Blog </h2> </a> </div> <div class='header-desc'> Official news on crawling and indexing sites for the Google index </div> </div> </div></div> </div> </div>  <div class='cols-wrapper loading'> <div class='col-main-wrapper'> <div class='col-main'> <div class='section' id='main'><div class='widget Blog' data-version='1' id='Blog1'> <div class='post' data-id='1782487172508586527' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2020/08/join-our-first-virtual-webmaster.html?hl=en' itemprop='url' title='Join our first Virtual Webmaster Unconference'> Join our first Virtual Webmaster Unconference </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Wednesday, August 12, 2020 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div><span id="docs-internal-guid-d03b1242-7fff-291a-f47e-d39b3e0f680c"><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi2C4kMEt3LEn9fNMpycCy4rIlhPp524jt-V9v5L8wy0vLLcrqRUdh0r81GLyt1-y3kNwvmdMVINCcWs956igzKCTlxkXxALjPuuGFkAd2tB_NStlCHxfWJZBSfqV4_AisupfGH/s2000/vwmu-header.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="595" data-original-width="2000" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi2C4kMEt3LEn9fNMpycCy4rIlhPp524jt-V9v5L8wy0vLLcrqRUdh0r81GLyt1-y3kNwvmdMVINCcWs956igzKCTlxkXxALjPuuGFkAd2tB_NStlCHxfWJZBSfqV4_AisupfGH/s640/vwmu-header.gif" width="640" /></a></div><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span><p></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">While the in-person</span><a href="https://webmasters.googleblog.com/2020/03/coronavirus-covid-19-and-webmaster.html" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;"> Webmaster Conference events are still on hold</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, we continue to share insights and information with you in the </span><a href="https://www.youtube.com/playlist?list=PLKoqnv2vTMUNf6w9wUu7RgxHkaTrq2Zpf" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Webmaster Conference Lightning Talks</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> series on our </span><a href="https://youtube.com/googlewebmasters" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">YouTube channel</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. But we understand that you might be missing the connection during live events, so we’d like to invite you to join a new event format: the first </span><a href="https://goo.gle/VirtualWebmasterUnconference" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Virtual Webmaster Unconference</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">,</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"> on August 26th, at 8AM PDT</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">!</span></p><h1 dir="ltr" style="line-height: 1.38; margin-bottom: 6pt; margin-top: 20pt;"><span style="font-family: Arial; font-size: 20pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">What is the Virtual Webmaster Unconference?</span></h1><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Because we want you to </span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">actively participate</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> in the event, this is neither a normal Webmaster Conference nor a typical online conference. This event isn't just for you - it's </span><span style="font-family: Arial; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">your</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> event. In particular, the word "Unconference" means that you get to choose which sessions you want to attend and become an active part of. You will shape the event by taking part in discussions, feedback sessions and similar formats that need your input. </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">It's your </span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">chance to collaborate with other webmasters, SEOs, developers, digital marketers, publishers and Google</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> product teams, such as Search Console and Google Search, and help us to deliver more value to you and the community.</span></p><h1 dir="ltr" style="line-height: 1.38; margin-bottom: 6pt; margin-top: 20pt;"><span style="font-family: Arial; font-size: 20pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">How does it work?</span></h1><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">We have opened the registration for a few more spots in the event again. If you're seeing "registration is closed", the spots have filled up already. We may run more events in the future, so keep an eye on <a href="https://twitter.com/googlewmc">our Twitter feed</a> and this blog.</span></p> <iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/ZA9fcQJqAh0" width="560"></iframe> <p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">As part of the registration process, we will ask you to select two sessions you would like to participate in. Only the sessions that receive the most votes will be scheduled to take place on the event day, so make sure you pick your favorite ones </span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">before August 19th</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">!</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">As we have limited spots, we might have to select attendees based on background and demographics to get a good mix of perspectives in the event. We will let you know by August 20th if your registration is confirmed. Once your registration is confirmed, you will receive the invitation for the Google Meet call on August 26th with all the other participants, the MC and the session leads. You can expect to actively participate in the sessions you're interested in via voice and/or video call through Google Meet. Please note that the sessions will not be recorded; we will publish a blog post with some of the top learnings after the event.</span></p><br /><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">We have very interesting proposals lined up for you to vote on, as well as other fun surprises. </span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Save your spot before August 19th and join the first ever Virtual Webmaster Unconference</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">!</span></span></div><div><br /></div><span class="byline-author">Posted by <a href="https://twitter.com/g33konaut">Martin Splitt</a>, Search Relations Team & <a href="https://twitter.com/Aurora_Morales">Aurora Morales</a>, Publisher Policy</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div><span id="docs-internal-guid-d03b1242-7fff-291a-f47e-d39b3e0f680c"><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi2C4kMEt3LEn9fNMpycCy4rIlhPp524jt-V9v5L8wy0vLLcrqRUdh0r81GLyt1-y3kNwvmdMVINCcWs956igzKCTlxkXxALjPuuGFkAd2tB_NStlCHxfWJZBSfqV4_AisupfGH/s2000/vwmu-header.gif" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="595" data-original-width="2000" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi2C4kMEt3LEn9fNMpycCy4rIlhPp524jt-V9v5L8wy0vLLcrqRUdh0r81GLyt1-y3kNwvmdMVINCcWs956igzKCTlxkXxALjPuuGFkAd2tB_NStlCHxfWJZBSfqV4_AisupfGH/s640/vwmu-header.gif" width="640" /></a></div><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span><p></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">While the in-person</span><a href="https://webmasters.googleblog.com/2020/03/coronavirus-covid-19-and-webmaster.html" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;"> Webmaster Conference events are still on hold</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, we continue to share insights and information with you in the </span><a href="https://www.youtube.com/playlist?list=PLKoqnv2vTMUNf6w9wUu7RgxHkaTrq2Zpf" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Webmaster Conference Lightning Talks</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> series on our </span><a href="https://youtube.com/googlewebmasters" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">YouTube channel</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. But we understand that you might be missing the connection during live events, so we’d like to invite you to join a new event format: the first </span><a href="https://goo.gle/VirtualWebmasterUnconference" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Virtual Webmaster Unconference</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">,</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"> on August 26th, at 8AM PDT</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">!</span></p><h1 dir="ltr" style="line-height: 1.38; margin-bottom: 6pt; margin-top: 20pt;"><span style="font-family: Arial; font-size: 20pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">What is the Virtual Webmaster Unconference?</span></h1><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Because we want you to </span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">actively participate</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> in the event, this is neither a normal Webmaster Conference nor a typical online conference. This event isn't just for you - it's </span><span style="font-family: Arial; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">your</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> event. In particular, the word "Unconference" means that you get to choose which sessions you want to attend and become an active part of. You will shape the event by taking part in discussions, feedback sessions and similar formats that need your input. </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">It's your </span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">chance to collaborate with other webmasters, SEOs, developers, digital marketers, publishers and Google</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> product teams, such as Search Console and Google Search, and help us to deliver more value to you and the community.</span></p><h1 dir="ltr" style="line-height: 1.38; margin-bottom: 6pt; margin-top: 20pt;"><span style="font-family: Arial; font-size: 20pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">How does it work?</span></h1><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">We have opened the registration for a few more spots in the event again. If you're seeing "registration is closed", the spots have filled up already. We may run more events in the future, so keep an eye on <a href="https://twitter.com/googlewmc">our Twitter feed</a> and this blog.</span></p> <iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/ZA9fcQJqAh0" width="560"></iframe> <p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">As part of the registration process, we will ask you to select two sessions you would like to participate in. Only the sessions that receive the most votes will be scheduled to take place on the event day, so make sure you pick your favorite ones </span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">before August 19th</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">!</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">As we have limited spots, we might have to select attendees based on background and demographics to get a good mix of perspectives in the event. We will let you know by August 20th if your registration is confirmed. Once your registration is confirmed, you will receive the invitation for the Google Meet call on August 26th with all the other participants, the MC and the session leads. You can expect to actively participate in the sessions you're interested in via voice and/or video call through Google Meet. Please note that the sessions will not be recorded; we will publish a blog post with some of the top learnings after the event.</span></p><br /><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">We have very interesting proposals lined up for you to vote on, as well as other fun surprises. </span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Save your spot before August 19th and join the first ever Virtual Webmaster Unconference</span><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">!</span></span></div><div><br /></div><span class="byline-author">Posted by <a href="https://twitter.com/g33konaut">Martin Splitt</a>, Search Relations Team & <a href="https://twitter.com/Aurora_Morales">Aurora Morales</a>, Publisher Policy</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:Join our first Virtual Webmaster Unconference&url=https://webmasters.googleblog.com/2020/08/join-our-first-virtual-webmaster.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2020/08/join-our-first-virtual-webmaster.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2020/08/join-our-first-virtual-webmaster.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/events?hl=en' rel='tag'> events </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/hangout?hl=en' rel='tag'> hangout </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/product%20experts?hl=en' rel='tag'> product experts </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/seo?hl=en' rel='tag'> seo </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmasters?hl=en' rel='tag'> webmasters </a> </span> </div> </div> </div> <div class='post' data-id='879113547396471507' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2020/08/search-off-record-podcast-behind-scenes.html?hl=en' itemprop='url' title='Search Off The Record podcast - behind the scenes with Search Relations'> Search Off The Record podcast - behind the scenes with Search Relations </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Monday, August 03, 2020 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div><span class="byline-author"><span id="docs-internal-guid-532ef117-7fff-1586-ac29-7f6c75a29409"><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">As the Search Relations team at Google, we're here to help webmasters be successful with their websites in Google Search. We write on this blog, create and maintain the </span><a href="https://developers.google.com" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Google Search documentation</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, produce videos on our </span><a href="https://www.youtube.com/googlewebmasters?sub_confirmation=1" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">YouTube channel</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> - and now we're making a </span><a href="https://search-off-the-record.libsyn.com/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Search Off The Record podcast</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, too!</span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">In the podcast, </span><a href="https://twitter.com/johnmu" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">John</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://twitter.com/methode" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Gary</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> and </span><a href="https://twitter.com/g33konaut" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Martin</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> from our team are talking about a variety of topics and give a glimpse behind the scenes of Google Search.</span></p><div><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div><div><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div></span></span></div><div><span class="byline-author"><br /></span></div> <iframe allowfullscreen="" height="90" mozallowfullscreen="" msallowfullscreen="" oallowfullscreen="" scrolling="no" src="//html5-player.libsyn.com/embed/episode/id/14340239/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/ececec/" style="border: none;" webkitallowfullscreen=""></iframe><div><span class="byline-author"><br /></span></div><div><span class="byline-author"><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">In this podcast, we discuss things that are on our minds, like:</span></p><ul style="margin-bottom: 0; margin-top: 0;"><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">updates in Google Search</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">background on recent announcements</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">news from the SEO and web developer communities</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">stories from the past</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">things we're working on</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">food and drinks</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">random things from the top of our heads</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">puns, jokes and more</span></p></li></ul></span></div><div><span class="byline-author"><br /></span></div><div><span class="byline-author"><span id="docs-internal-guid-24dbdf2a-7fff-4f1a-6358-05f477cfb6b1"><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Check out </span><a href="https://search-off-the-record.libsyn.com/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">the first few episodes</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> and subscribe to the podcast on a podcast platform of your choice (such as </span><a href="https://podcasts.google.com/feed/aHR0cHM6Ly9zZWFyY2gtb2ZmLXRoZS1yZWNvcmQubGlic3luLmNvbS9yc3M=" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Google Podcasts</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://podcasts.apple.com/podcast/id1512522198?ct=podlink&mt=2&app=podcast&ls=1" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Apple Podcasts</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://open.spotify.com/show/0wJdllV5ZK2FSxguDqQZKm" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Spotify</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://overcast.fm/itunes1512522198/search-off-the-record" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Overcast</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://castbox.fm/channel/id2858756?utm_campaign=ex_share_ch&utm_medium=exlink&country=us" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Castbox</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, and many more) to be the first to know when new episodes come out! New episodes come out every few weeks.</span></p><div><br /></div></span></span></div><div> <span class="byline-author">Posted by Martin Splitt, the unicorn in residence at the Google Search Relations team</span></div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div><span class="byline-author"><span id="docs-internal-guid-532ef117-7fff-1586-ac29-7f6c75a29409"><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">As the Search Relations team at Google, we're here to help webmasters be successful with their websites in Google Search. We write on this blog, create and maintain the </span><a href="https://developers.google.com" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Google Search documentation</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, produce videos on our </span><a href="https://www.youtube.com/googlewebmasters?sub_confirmation=1" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">YouTube channel</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> - and now we're making a </span><a href="https://search-off-the-record.libsyn.com/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Search Off The Record podcast</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, too!</span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">In the podcast, </span><a href="https://twitter.com/johnmu" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">John</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://twitter.com/methode" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Gary</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> and </span><a href="https://twitter.com/g33konaut" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Martin</span></a><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> from our team are talking about a variety of topics and give a glimpse behind the scenes of Google Search.</span></p><div><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div><div><span style="font-family: arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div></span></span></div><div><span class="byline-author"><br /></span></div> <iframe allowfullscreen="" height="90" mozallowfullscreen="" msallowfullscreen="" oallowfullscreen="" scrolling="no" src="//html5-player.libsyn.com/embed/episode/id/14340239/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/ececec/" style="border: none;" webkitallowfullscreen=""></iframe><div><span class="byline-author"><br /></span></div><div><span class="byline-author"><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">In this podcast, we discuss things that are on our minds, like:</span></p><ul style="margin-bottom: 0; margin-top: 0;"><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">updates in Google Search</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">background on recent announcements</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">news from the SEO and web developer communities</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">stories from the past</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">things we're working on</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">food and drinks</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">random things from the top of our heads</span></p></li><li dir="ltr" style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">puns, jokes and more</span></p></li></ul></span></div><div><span class="byline-author"><br /></span></div><div><span class="byline-author"><span id="docs-internal-guid-24dbdf2a-7fff-4f1a-6358-05f477cfb6b1"><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Check out </span><a href="https://search-off-the-record.libsyn.com/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">the first few episodes</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> and subscribe to the podcast on a podcast platform of your choice (such as </span><a href="https://podcasts.google.com/feed/aHR0cHM6Ly9zZWFyY2gtb2ZmLXRoZS1yZWNvcmQubGlic3luLmNvbS9yc3M=" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Google Podcasts</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://podcasts.apple.com/podcast/id1512522198?ct=podlink&mt=2&app=podcast&ls=1" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Apple Podcasts</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://open.spotify.com/show/0wJdllV5ZK2FSxguDqQZKm" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Spotify</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://overcast.fm/itunes1512522198/search-off-the-record" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Overcast</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://castbox.fm/channel/id2858756?utm_campaign=ex_share_ch&utm_medium=exlink&country=us" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">Castbox</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, and many more) to be the first to know when new episodes come out! New episodes come out every few weeks.</span></p><div><br /></div></span></span></div><div> <span class="byline-author">Posted by Martin Splitt, the unicorn in residence at the Google Search Relations team</span></div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:Search Off The Record podcast - behind the scenes with Search Relations&url=https://webmasters.googleblog.com/2020/08/search-off-record-podcast-behind-scenes.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2020/08/search-off-record-podcast-behind-scenes.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2020/08/search-off-record-podcast-behind-scenes.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/beginner?hl=en' rel='tag'> beginner </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/crawling%20and%20indexing?hl=en' rel='tag'> crawling and indexing </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/intermediate?hl=en' rel='tag'> intermediate </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/seo?hl=en' rel='tag'> seo </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmasters?hl=en' rel='tag'> webmasters </a> </span> </div> </div> </div> <div class='post' data-id='4212925670054035524' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2019/10/video-series-for-new-webmasters-search.html?hl=en' itemprop='url' title='Video Series for New Webmasters: Search for Beginners!'> Video Series for New Webmasters: Search for Beginners! </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Tuesday, October 29, 2019 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <p> We are excited to introduce our newest video series: “<a href="https://www.youtube.com/playlist?list=PLKoqnv2vTMUOHPb5IJIn-7egNRmsvbPIE">Search For Beginners</a>”! The series was created primarily to help new webmasters. It is also for anyone with an interest in Search or anyone who is still learning about the Web and how to manage their online presence. </p> <p> We love to see the webmaster community grow! Every day, there are countless new webmasters who are taking the first steps in learning how Search works, and how to make their websites perform well and discoverable on Search. We understand that it sometimes can be challenging or even overwhelming to start with our existing content without some prior knowledge or basic understandings of the Web. We find our basic videos in our <a href="https://www.youtube.com/channel/UCWf2ZlNsCGDS89VBF_awNvA">YouTube channels</a> to be the ones with the most views. At the same time, advanced webmasters also see the need for content that can be sent to clients or stakeholders to help explain important concepts in managing an online presence. </p> <p> We want to help all webmasters succeed, regardless of whether you have been managing websites for many years or you’ve just started out yesterday. We want to do more to help the new webmasters and this video series will hopefully help us achieve that.<br /> </p> <p>Introduction to the series:<br /><iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/-0X1AVLIzt0" width="560" style="margin:0"></iframe> </p> <p> Episode 1:<br /> <iframe width="560" height="315" src="https://www.youtube.com/embed/AdATZ2G1k84" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen style="margin:0"></iframe> </p> <p> The “Search For Beginners” video series covers basic online presence topics ranging from ‘Do you need a website?’, ‘What are the goals for your website?’ to more organic search-related topics such as ‘How does Google Search work?’, ‘How to change description line’, or ‘How to change wrong address information on Google’. Actually, we get asked these questions frequently in <a href="https://support.google.com/webmasters/community">forums</a>, <a href="https://twitter.com/googlewmc">social channels</a> and at <a href="https://webmasters.googleblog.com/2019/09/join-us-at-webmaster-conference-in.html">events around the world</a>! The videos are fully animated. The videos are in English with subtitles available in Spanish, Portuguese, Korean, Chinese, Indonesian, Italian, Japanese, and English. We are working on more, so please stay tuned!<br /> </p> <p> And if you consider yourself a more experienced user, please feel free to use these videos to support your pitches or explaining things to your clients. If you want to share any ideas or learnings, please leave them in the comment section in each video so that others can benefit from your knowledge and experience.<br /> </p> <p> Follow us on <a href="https://twitter.com/googlewmc">Twitter</a> and subscribe on <a href="https://www.youtube.com/channel/UCWf2ZlNsCGDS89VBF_awNvA">YouTube</a> for the upcoming videos! We will be adding new videos in this series to <a href="https://www.youtube.com/playlist?list=PLKoqnv2vTMUOHPb5IJIn-7egNRmsvbPIE">this playlist </a>about every two weeks!<br /> </p> <span class="byline-author">Posted by Cherry Prommawin, Search Quality Analyst</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <p> We are excited to introduce our newest video series: “<a href="https://www.youtube.com/playlist?list=PLKoqnv2vTMUOHPb5IJIn-7egNRmsvbPIE">Search For Beginners</a>”! The series was created primarily to help new webmasters. It is also for anyone with an interest in Search or anyone who is still learning about the Web and how to manage their online presence. </p> <p> We love to see the webmaster community grow! Every day, there are countless new webmasters who are taking the first steps in learning how Search works, and how to make their websites perform well and discoverable on Search. We understand that it sometimes can be challenging or even overwhelming to start with our existing content without some prior knowledge or basic understandings of the Web. We find our basic videos in our <a href="https://www.youtube.com/channel/UCWf2ZlNsCGDS89VBF_awNvA">YouTube channels</a> to be the ones with the most views. At the same time, advanced webmasters also see the need for content that can be sent to clients or stakeholders to help explain important concepts in managing an online presence. </p> <p> We want to help all webmasters succeed, regardless of whether you have been managing websites for many years or you’ve just started out yesterday. We want to do more to help the new webmasters and this video series will hopefully help us achieve that.<br /> </p> <p>Introduction to the series:<br /><iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/-0X1AVLIzt0" width="560" style="margin:0"></iframe> </p> <p> Episode 1:<br /> <iframe width="560" height="315" src="https://www.youtube.com/embed/AdATZ2G1k84" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen style="margin:0"></iframe> </p> <p> The “Search For Beginners” video series covers basic online presence topics ranging from ‘Do you need a website?’, ‘What are the goals for your website?’ to more organic search-related topics such as ‘How does Google Search work?’, ‘How to change description line’, or ‘How to change wrong address information on Google’. Actually, we get asked these questions frequently in <a href="https://support.google.com/webmasters/community">forums</a>, <a href="https://twitter.com/googlewmc">social channels</a> and at <a href="https://webmasters.googleblog.com/2019/09/join-us-at-webmaster-conference-in.html">events around the world</a>! The videos are fully animated. The videos are in English with subtitles available in Spanish, Portuguese, Korean, Chinese, Indonesian, Italian, Japanese, and English. We are working on more, so please stay tuned!<br /> </p> <p> And if you consider yourself a more experienced user, please feel free to use these videos to support your pitches or explaining things to your clients. If you want to share any ideas or learnings, please leave them in the comment section in each video so that others can benefit from your knowledge and experience.<br /> </p> <p> Follow us on <a href="https://twitter.com/googlewmc">Twitter</a> and subscribe on <a href="https://www.youtube.com/channel/UCWf2ZlNsCGDS89VBF_awNvA">YouTube</a> for the upcoming videos! We will be adding new videos in this series to <a href="https://www.youtube.com/playlist?list=PLKoqnv2vTMUOHPb5IJIn-7egNRmsvbPIE">this playlist </a>about every two weeks!<br /> </p> <span class="byline-author">Posted by Cherry Prommawin, Search Quality Analyst</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:Video Series for New Webmasters: Search for Beginners!&url=https://webmasters.googleblog.com/2019/10/video-series-for-new-webmasters-search.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2019/10/video-series-for-new-webmasters-search.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2019/10/video-series-for-new-webmasters-search.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/search%20for%20beginners?hl=en' rel='tag'> search for beginners </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/search%20results?hl=en' rel='tag'> search results </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/seo?hl=en' rel='tag'> seo </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/video?hl=en' rel='tag'> video </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20guidelines?hl=en' rel='tag'> webmaster guidelines </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmasters?hl=en' rel='tag'> webmasters </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/youtube%20channel?hl=en' rel='tag'> youtube channel </a> </span> </div> </div> </div> <div class='post' data-id='8563900132998839954' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2019/09/google-search-news-coming-soon-to.html?hl=en' itemprop='url' title='Google Search News: coming soon to a screen near you'> Google Search News: coming soon to a screen near you </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Friday, September 27, 2019 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <p>The world of search is constantly evolving. New tools, opportunities, and features are regularly arriving, sometimes existing things change, and sometimes we say goodbye to some things to make way for the new. To help you stay on top of things, we've started a new YouTube series called <a href="https://www.youtube.com/watch?v=78GFh553Vbc&list=PLKoqnv2vTMUNDpWUa0TaFPSi7VYLBKV03">Google Search News</a>.</p> <p>With Google Search News, we want to give you a regular & short summary of what's been happening around Google Search, specifically for SEOs, publishers, developers, and webmasters. The first episode is out now, so check it out. </p> <iframe width="560" height="315" src="https://www.youtube.com/embed/78GFh553Vbc" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe> <p><small>(The first episode, now on your screen)</small></p> <p>In this first episode, we cover:</p> <ul><li>Recent updates to <a href="https://webmasters.googleblog.com/2019/09/goodbye-old-search-console.html">Search Console</a></li> <li>Changes in the <a href="https://www.google.com/webmasters/connect/">webmaster office-hours</a> setup</li> <li>Advances for <a href="https://webmasters.googleblog.com/2019/09/evolving-nofollow-new-ways-to-identify.html">rel=nofollow</a> & related attributes</li> <li>Changes in <a href="https://webmasters.googleblog.com/2019/09/making-review-rich-results-more-helpful.html">review rich results</a></li> <li>New meta-tags & attributes for your <a href="https://webmasters.googleblog.com/2019/09/more-controls-on-search.html">pages' search previews</a></li> <li>Some recent Webmaster Conferences</li></ul> <p>We plan to make these updates regularly, and adjust the format over time as needed. Let us know what you think in the video comments!</p> <span class="byline-author">Posted by <a href="http://twitter.com/johnmu?rel=depends">John Mueller</a>, Webmaster Trends Analyst, Google Switzerland</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <p>The world of search is constantly evolving. New tools, opportunities, and features are regularly arriving, sometimes existing things change, and sometimes we say goodbye to some things to make way for the new. To help you stay on top of things, we've started a new YouTube series called <a href="https://www.youtube.com/watch?v=78GFh553Vbc&list=PLKoqnv2vTMUNDpWUa0TaFPSi7VYLBKV03">Google Search News</a>.</p> <p>With Google Search News, we want to give you a regular & short summary of what's been happening around Google Search, specifically for SEOs, publishers, developers, and webmasters. The first episode is out now, so check it out. </p> <iframe width="560" height="315" src="https://www.youtube.com/embed/78GFh553Vbc" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe> <p><small>(The first episode, now on your screen)</small></p> <p>In this first episode, we cover:</p> <ul><li>Recent updates to <a href="https://webmasters.googleblog.com/2019/09/goodbye-old-search-console.html">Search Console</a></li> <li>Changes in the <a href="https://www.google.com/webmasters/connect/">webmaster office-hours</a> setup</li> <li>Advances for <a href="https://webmasters.googleblog.com/2019/09/evolving-nofollow-new-ways-to-identify.html">rel=nofollow</a> & related attributes</li> <li>Changes in <a href="https://webmasters.googleblog.com/2019/09/making-review-rich-results-more-helpful.html">review rich results</a></li> <li>New meta-tags & attributes for your <a href="https://webmasters.googleblog.com/2019/09/more-controls-on-search.html">pages' search previews</a></li> <li>Some recent Webmaster Conferences</li></ul> <p>We plan to make these updates regularly, and adjust the format over time as needed. Let us know what you think in the video comments!</p> <span class="byline-author">Posted by <a href="http://twitter.com/johnmu?rel=depends">John Mueller</a>, Webmaster Trends Analyst, Google Switzerland</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:Google Search News: coming soon to a screen near you&url=https://webmasters.googleblog.com/2019/09/google-search-news-coming-soon-to.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2019/09/google-search-news-coming-soon-to.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2019/09/google-search-news-coming-soon-to.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/feedback%20and%20communication?hl=en' rel='tag'> feedback and communication </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/search%20console?hl=en' rel='tag'> search console </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/search%20results?hl=en' rel='tag'> search results </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/structured%20data?hl=en' rel='tag'> structured data </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20tools?hl=en' rel='tag'> webmaster tools </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/youtube%20channel?hl=en' rel='tag'> youtube channel </a> </span> </div> </div> </div> <div class='post' data-id='632882555274287029' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2019/08/you-askgooglewebmasters-we-answer.html?hl=en' itemprop='url' title='You #AskGoogleWebmasters, we answer'> You #AskGoogleWebmasters, we answer </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Thursday, August 15, 2019 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <p>We love to help folks make awesome websites. For a while now, we've been answering questions from developers, site-owners, webmasters, and of course SEOs in our office hours hangouts, in the help forums, and at events. Recently, we've (re-)started answering your questions in a video series called <a href="https://www.youtube.com/watch?v=_SDIN0KiQp4&list=PLKoqnv2vTMUM9wKeb-Gvm8bgpFM72yiXw">#AskGoogleWebmasters</a> on our <a href="https://youtube.com/googlewebmasters?sub_confirmation=1">YouTube channel</a>. </p> <p> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgBRovRvfRFyZFq50-pNMizcAeiEN85ogPZC90n-dmcd1Q-XPVcHxyEMn7wjPjwKn7N_0atLRjsLHTL0epKWKH7PeuBa0fx6CjBYAw418vpl-FBjxxIMwY-tIs0i4BuKI3aCRxV/s1600/Screenshot+from+2019-08-15+14-02-37.png" imageanchor="1" ><img border="0" data-original-height="618" data-original-width="827" height="299" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgBRovRvfRFyZFq50-pNMizcAeiEN85ogPZC90n-dmcd1Q-XPVcHxyEMn7wjPjwKn7N_0atLRjsLHTL0epKWKH7PeuBa0fx6CjBYAw418vpl-FBjxxIMwY-tIs0i4BuKI3aCRxV/s400/Screenshot+from+2019-08-15+14-02-37.png" width="400" /></a> <br><small>(At Google, behind the scenes, during the recording of one of the episodes.)</small>  </p> <p>When we started with the <a href="https://www.google.com/webmasters/connect/">webmaster office-hours</a> back in 2012, we thought we'd be able to get through all questions within a few months, or perhaps a year. Well ... the questions still haven't stopped -- it's great to see such engagement when it comes to making great websites! </p> <p>To help make it a bit easier to find answers, we've started producing shorter videos answering individual questions. Some of the questions may seem fairly trivial to you, others don't always have simple answers, but all of them are worth answering.</p> <p>Curious about the first episodes? Check out the videos below and the playlist for all episodes!</p> <iframe width="560" height="315" src="https://www.youtube-nocookie.com/embed/_SDIN0KiQp4?list=PLKoqnv2vTMUM9wKeb-Gvm8bgpFM72yiXw" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe> <p>To ask a question, just use the hashtag <a href="https://twitter.com/hashtag/AskGoogleWebmasters">#AskGoogleWebmasters</a> on Twitter. While we can't get to all submissions, we regularly pick up the questions there to use in future episodes. We pick questions primarily about websites & websearch, which are relevant to many sites. Want to stay in the loop? Make sure to <a href="https://www.youtube.com/googlewebmasters?sub_confirmation=1">subscribe to our channel</a>. If you'd like to discuss the questions or other important webmaster topics, feel free to drop by our <a href="https://support.google.com/webmasters/go/community">webmaster help forums</a> and chat with the awesome experts there. </p> <br> <span class="byline-author">Posted by <a href="https://twitter.com/johnmu#hashtag">John Mueller</a>, Google Switzerland</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <p>We love to help folks make awesome websites. For a while now, we've been answering questions from developers, site-owners, webmasters, and of course SEOs in our office hours hangouts, in the help forums, and at events. Recently, we've (re-)started answering your questions in a video series called <a href="https://www.youtube.com/watch?v=_SDIN0KiQp4&list=PLKoqnv2vTMUM9wKeb-Gvm8bgpFM72yiXw">#AskGoogleWebmasters</a> on our <a href="https://youtube.com/googlewebmasters?sub_confirmation=1">YouTube channel</a>. </p> <p> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgBRovRvfRFyZFq50-pNMizcAeiEN85ogPZC90n-dmcd1Q-XPVcHxyEMn7wjPjwKn7N_0atLRjsLHTL0epKWKH7PeuBa0fx6CjBYAw418vpl-FBjxxIMwY-tIs0i4BuKI3aCRxV/s1600/Screenshot+from+2019-08-15+14-02-37.png" imageanchor="1" ><img border="0" data-original-height="618" data-original-width="827" height="299" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgBRovRvfRFyZFq50-pNMizcAeiEN85ogPZC90n-dmcd1Q-XPVcHxyEMn7wjPjwKn7N_0atLRjsLHTL0epKWKH7PeuBa0fx6CjBYAw418vpl-FBjxxIMwY-tIs0i4BuKI3aCRxV/s400/Screenshot+from+2019-08-15+14-02-37.png" width="400" /></a> <br><small>(At Google, behind the scenes, during the recording of one of the episodes.)</small>  </p> <p>When we started with the <a href="https://www.google.com/webmasters/connect/">webmaster office-hours</a> back in 2012, we thought we'd be able to get through all questions within a few months, or perhaps a year. Well ... the questions still haven't stopped -- it's great to see such engagement when it comes to making great websites! </p> <p>To help make it a bit easier to find answers, we've started producing shorter videos answering individual questions. Some of the questions may seem fairly trivial to you, others don't always have simple answers, but all of them are worth answering.</p> <p>Curious about the first episodes? Check out the videos below and the playlist for all episodes!</p> <iframe width="560" height="315" src="https://www.youtube-nocookie.com/embed/_SDIN0KiQp4?list=PLKoqnv2vTMUM9wKeb-Gvm8bgpFM72yiXw" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe> <p>To ask a question, just use the hashtag <a href="https://twitter.com/hashtag/AskGoogleWebmasters">#AskGoogleWebmasters</a> on Twitter. While we can't get to all submissions, we regularly pick up the questions there to use in future episodes. We pick questions primarily about websites & websearch, which are relevant to many sites. Want to stay in the loop? Make sure to <a href="https://www.youtube.com/googlewebmasters?sub_confirmation=1">subscribe to our channel</a>. If you'd like to discuss the questions or other important webmaster topics, feel free to drop by our <a href="https://support.google.com/webmasters/go/community">webmaster help forums</a> and chat with the awesome experts there. </p> <br> <span class="byline-author">Posted by <a href="https://twitter.com/johnmu#hashtag">John Mueller</a>, Google Switzerland</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:You #AskGoogleWebmasters, we answer&url=https://webmasters.googleblog.com/2019/08/you-askgooglewebmasters-we-answer.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2019/08/you-askgooglewebmasters-we-answer.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2019/08/you-askgooglewebmasters-we-answer.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/encryption?hl=en' rel='tag'> encryption </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/mobile-friendly?hl=en' rel='tag'> mobile-friendly </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/youtube%20channel?hl=en' rel='tag'> youtube channel </a> </span> </div> </div> </div> <div class='post' data-id='1124512533213197226' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2019/08/when-indexing-goes-wrong-how-google.html?hl=en' itemprop='url' title='When indexing goes wrong: how Google Search recovered from indexing issues & lessons learned since.'> When indexing goes wrong: how Google Search recovered from indexing issues & lessons learned since. </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Monday, August 12, 2019 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div dir="ltr" style="text-align: left;" trbidi="on"> <p>Most of the time, our search engine runs properly. Our teams work hard to prevent technical issues that could affect our users who are searching the web, or webmasters whose sites we index and serve to users. Similarly, the underlying systems that we use to power the search engine also run as intended most of the time. When small disruptions happen, they are largely not visible to anyone except our teams who ensure that our products are up and running. However, like all complex systems, sometimes larger outages can occur, which may lead to disruptions for both users and website creators.</p> <p>In the last few months, such a situation occurred with our indexing systems, which had a ripple effect on some other parts of our infrastructure. While we worked as quickly as possible to remedy the situation, we apologize for the disruption, as our goal is to continuously provide high-quality products to our users and to the web ecosystem.</p> <p>Since then, we took a closer, careful look into the situation. In the process, we learned a few lessons that we'd like to share with you today. In this blog post, we will go into more details about what happened, clarify how we plan to communicate better if such things happen in the future, and remind website owners of the channels they can use to communicate with us.</p> <h2>So, what happened a few months ago?</h2> <p>In April, we had several issues related to our index. The Search index is the database that holds the hundreds of billions of web pages that we crawled on the web and that we think could answer some of our users’ queries. When a user enters a query in the Google search engine, our ranking algorithms sort through those pages in our Search index to find the most relevant, useful results in a fraction of a second. Here is more information on what happened.</p> <h3>1. The indexing issue</h3> <p>To start it off, we temporarily lost part of the Search index.<br>Wait... What? What do you mean “lost part of the index?” Is that even possible?</p> <p>Basically, when serving search results to users, to accelerate the speed of the service, the query of the user only “travels” as far as the closest of our data centers supporting the Google Search product, from which the Search Engine Results Page (SERP) is generated. So when there are modifications to the composition of the index (some pages added and removed, documents are merged, or other types of data modification), those modifications need to be reflected in all of those data centers. The consequence is that users all over the world are consistently served pages from the most recent version of the index.</p> <p><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjlKmwOg0tP0MH7BMFbVu6haYtqJQE-IBkBpmMfZ3Lj_1p4C9s5fbpd-nYzWBHmSmyg-6pr4GQMLrnxI3R3puqEK40LByTpivFWCOSlnP41xuXE1bPRzwcbFJFpdMekHNTuGnwh/s1600/pasted+image+0.png" imageanchor="1" ><img border="0" data-original-height="333" data-original-width="500" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjlKmwOg0tP0MH7BMFbVu6haYtqJQE-IBkBpmMfZ3Lj_1p4C9s5fbpd-nYzWBHmSmyg-6pr4GQMLrnxI3R3puqEK40LByTpivFWCOSlnP41xuXE1bPRzwcbFJFpdMekHNTuGnwh/s400/pasted+image+0.png" width="400" /></a> <small><br>Google owns and operates data centers (like the one pictured above) around the world, to keep our products running 24 hours a day, 7 days a week - <a href="https://www.google.com/about/datacenters/">source</a></small></p> <p>Keeping the index unified across all those data centers is a non trivial task. For large user-facing services, we may deploy updates by starting in one data center and expand until all relevant data centers are updated. For sensitive pieces of infrastructure, we may extend a rollout over several days, interleaving them across instances in different geographic regions. <a href="https://landing.google.com/sre/sre-book/chapters/release-engineering/">source</a></p> <p>So, as we pushed some planned changes to the Search index, on April 5th parts of the deployment system broke, on a Friday no-less! More specifically: as we were updating the index over some of our data centers, a small number of documents ended up being dropped from the index accidentally. Hence: “we lost part of the index.”</p> <p>Luckily, our <a href="https://landing.google.com/sre/sre-book/chapters/being-on-call/">on-call engineers</a> caught the issue pretty quickly, at the same time as we started picking up chatter on social media (thanks to everyone who notified us over that weekend!). As a result, we were able to start reverting the Search index to its previous stable state in all data centers only a few hours after the issue was uncovered (we keep back-ups of our indexes just in case such events happen).</p> <p>We communicated on Sunday, <a href="https://mobile.twitter.com/searchliaison/status/1114961119699804160">April 7th</a> that we were aware of the issue, and that things were starting to get back to normal. As data centers were progressively reverting back to a stable index, we continued updating on Twitter (on <a href="https://mobile.twitter.com/searchliaison/status/1115342598279913472">April 8th</a>, on <a href="https://mobile.twitter.com/searchliaison/status/1115700559317585920">April 9th</a>), until we were confident that all data centers were fully back to a complete version of the index on <a href="https://mobile.twitter.com/searchliaison/status/1116152155713392640">April 11th</a>.</p> <h3>2. The Search Console issue</h3> <p><a href="https://search.google.com/search-console/about">Search Console</a> is the set of tools and reports any webmaster can use to access data about their website’s performance in Search. For example, it shows how many impressions and clicks a website gets in the organic search results every day, or information on what pages of a website are included and excluded from the Search index.</p> <p>As a consequence of the Search index having the issues we described above, Search Console started to also show inconsistencies. This is because some of the data that surfaces in Search Console originates from the Search index itself:</p> <ul><li>the <a href="https://support.google.com/webmasters/answer/7440203">Index Coverage report</a> depends on the Search index being consistent across data centers.</li> <li>when we store a page in the Search index, we can annotate the entry with key signals about the page, like the fact that the page contains rich results markup for example. Therefore, an issue with the Search index can have an impact on the <a href="https://support.google.com/webmasters/answer/7552505">Rich Results reports</a> in Search Console.</li></ul> <p>Basically, many Search Console individual reports read data from a dedicated database. That database is partially built by using information that comes from the Search index. As we had to revert back to a previous version of the Search index, we also had to pause the updating of the Search Console database. This resulted in plateau-ing data for some reports (and flakiness in others, like the URL inspection tool).</p> <p> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjkmVWgQhTSSF_Yiv8xxdKD6wbYB2Y8EFyz_iVHRBMULzLJ5HFw7U8wpTxwu11rKikQ3V9WeG__ZwrTgX7GJo9P3LxdLuCBI_QvzV5il3YBa4biPK5aCLcst9P7ssfyjWKjdYkY/s1600/pasted+image+0+%25281%2529.png" imageanchor="1" ><img border="0" data-original-height="266" data-original-width="911" height="117" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjkmVWgQhTSSF_Yiv8xxdKD6wbYB2Y8EFyz_iVHRBMULzLJ5HFw7U8wpTxwu11rKikQ3V9WeG__ZwrTgX7GJo9P3LxdLuCBI_QvzV5il3YBa4biPK5aCLcst9P7ssfyjWKjdYkY/s400/pasted+image+0+%25281%2529.png" width="400" /></a> <small><br>Index coverage report for indexed pages, which shows an example of the data freshness issues in Search Console in April 2019, with a longer time between 2 updates than what is usually observed.</small></p> <p>Because the whole Search index issue took several days to roll back (see explanation above), we were delayed focusing on fixing the Search Console database until a few days later, only after the indexing issues were fixed. We communicated on April 15th - <a href="https://mobile.twitter.com/googlewmc/status/1117739223405211650">tweet</a> - that the Search Console was having troubles and that we were working on fixing it, and we completed our fixes on April 28th (day on which the reports started gathering fresh data again, see graph above). We communicated on Twitter on April 30th that the issue was resolved- <a href="https://mobile.twitter.com/googlewmc/status/1123192022179962880">tweet</a>.</p> <h3>3. Other issues unrelated to the main indexing bug</h3> <p>Google Search relies on a number of systems that work together. While some of those systems can be tightly linked to one another, in some cases different parts of the system experience unrelated problems around the same time.</p> <p>In the present case for example, around the same time as the main indexing bug explained above, we also had brief problems gathering fresh Google News content. Additionally, while rendering pages, certain URLs started to redirect Googlebot to other unrelated pages. These issues were entirely unrelated to the indexing bug, and were quickly resolved (<a href="https://mobile.twitter.com/searchliaison/status/1118237091014385664">tweet 1</a> & <a href="https://mobile.twitter.com/googlewmc/status/1121538876126969859">tweet 2</a>).</p> <h2>Our communication and how we intend on doing better</h2> <p>In addition to communicating on social media (as highlighted above) during those few weeks, we also gave webmasters more details in 2 other channels: Search Console, as well as the Search Console Help Center.</p> <h3>In the Search Console Help Center</h3> <p>We updated our “<a href="https://support.google.com/webmasters/answer/6211453#general">Data anomalies in Search Console</a>” help page after the issue was fully identified. This page is used to communicate information about data disruptions to our Search Console service when the impact affects a large number of website owners.</p> <h3>In Search Console</h3> <p>Because we know that not all our users read social media or the external Help Center page, we also added annotations on Search Console reports, to notify users that the data might not be accurate (see image below). We added this information after the resolution of the bugs. Clicking on “see here for more details” sends users to the “Data Anomalies” page in the Help Center.</p> <p> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhOEAFlQBbTXgfaS74PG_M5QizdlzXAbcrqjZJtvGbIYTEM9WLdMcRuXQokgb60Pg_OkGtNIMYRRrASePmhGBb-peu_O-12MaMp635lWl2XU5-HXqcfXetm9Ox0ZwLy1vlry00x/s1600/pasted+image+0+%25282%2529.png" imageanchor="1" ><img border="0" data-original-height="266" data-original-width="912" height="117" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhOEAFlQBbTXgfaS74PG_M5QizdlzXAbcrqjZJtvGbIYTEM9WLdMcRuXQokgb60Pg_OkGtNIMYRRrASePmhGBb-peu_O-12MaMp635lWl2XU5-HXqcfXetm9Ox0ZwLy1vlry00x/s400/pasted+image+0+%25282%2529.png" width="400" /></a> <br>Index coverage report for indexed pages, which shows an example of the data annotations that we can include to notify users of specific issues.</p> <h3>Communications going forward</h3> <p>When things break at Google, we have a strong “postmortem” culture: creating a document to debrief on the breakage, and try to avoid it happening next time. The whole process is described in more detail at the <a href="https://landing.google.com/sre/sre-book/chapters/postmortem-culture/">Google Site Reliability Engineering website</a>.</p> <p>In the wake of the April indexing issues, we included in the postmortem how to better communicate with webmasters in case of large system failures. Our key decisions were:</p> <ol><li>Explore ways to more quickly share information within Search Console itself about widespread bugs, and have that information serve as the main point of reference for webmasters to check, in case they are suspecting outages.</li> <li>More promptly post to the Search Console data anomalies page, when relevant (if the disturbance is going to be seen over the long term in Search Console data).</li> <li>Continue tweeting as quickly as we can about such issues to quickly reassure webmasters we’re aware and that the issue is on our end.</li> </ol> <p>Those commitments should make potential future similar situations more transparent for webmasters as a whole.</p> <h3>Putting our resolutions into action: the “new URLs not indexed” case study</h3> <p>On May 22nd, we tested our new communications strategy, as we experienced another issue. Here’s what happened: while processing certain URLs, our duplicate management system ran out of memory after a planned infrastructure upgrade, which caused all incoming URLs to stop processing.</p> <p>Here is a timeline of how we thought about communications, following the 3 points highlighted just above:</p> <ol><li>We noticed the issue (around 5.30am California time, May 22nd)<br>We <a href="https://mobile.twitter.com/googlewmc/status/1131193175652032516">tweeted</a> about the ongoing issue (around 6.40am California time, May 22nd)<br>We <a href="https://mobile.twitter.com/googlewmc/status/1131425970521542656">tweeted</a> about the resolution (around 10pm California time, May 22nd)</li> <li>We evaluated updating the “Data Anomalies” page in the Help Center, but decided against it since we did not expect any long-term impact for the majority of webmasters' Search Console data in the long run.</li> <li>The confusion that this issue created for many confirmed our earlier conclusions that we need a way to signal more clearly in the Search Console itself that there might be a disruption to one of our systems which could impact webmasters. Such a solution might take longer to implement. We will communicate on this topic in the future, as we have more news.</li> </ol> <p>Last week, we also had another indexing issue. As with May 22, we <a href="https://mobile.twitter.com/googlewmc/status/1159380861151797250">tweeted</a> to let people know there was an issue, that we were working to fix it and when the issue was resolved.</p> <h2>How to debug and communicate with us</h2> <p>We hope that this post will bring more clarity to how our systems are complex and can sometimes break, and will also help you understand how we communicate about these matters. But while this post focuses on a widespread breakage of our systems, it’s important to keep in mind that most website indexing issues are caused by an individual website’s configuration, which can create difficulties for Google Search to index that website properly. For those cases, all webmasters can debug issues using <a href="https://search.google.com/search-console">Search Console</a> and our <a href="https://support.google.com/webmasters">Help center</a>. After doing so, if you still think that an issue is not coming from your site or don’t know how to resolve it, come talk to us and our community, we always want to take feedback from our users. Here is how to signal an issue to us:<br><br></p> <ul><li>Check our <a href="https://support.google.com/webmasters/community">Webmaster Community</a>, sometimes other webmasters have highlighted an issue that also impacts your site.</li> <li>In person! We love contact, come and talk to us at events. <a href="https://www.google.com/webmasters/connect/">Calendar</a>.</li> <li>Within our products! The Search Console feedback tool is very useful to our teams.</li> <li><a href="https://mobile.twitter.com/googlewmc">Twitter</a> and <a href="https://www.youtube.com/user/GoogleWebmasterHelp">YouTube</a>!</li></ul> <br> <span class="byline-author">Posted by Vincent Courson, Google Search Outreach</span></div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div dir="ltr" style="text-align: left;" trbidi="on"> <p>Most of the time, our search engine runs properly. Our teams work hard to prevent technical issues that could affect our users who are searching the web, or webmasters whose sites we index and serve to users. Similarly, the underlying systems that we use to power the search engine also run as intended most of the time. When small disruptions happen, they are largely not visible to anyone except our teams who ensure that our products are up and running. However, like all complex systems, sometimes larger outages can occur, which may lead to disruptions for both users and website creators.</p> <p>In the last few months, such a situation occurred with our indexing systems, which had a ripple effect on some other parts of our infrastructure. While we worked as quickly as possible to remedy the situation, we apologize for the disruption, as our goal is to continuously provide high-quality products to our users and to the web ecosystem.</p> <p>Since then, we took a closer, careful look into the situation. In the process, we learned a few lessons that we'd like to share with you today. In this blog post, we will go into more details about what happened, clarify how we plan to communicate better if such things happen in the future, and remind website owners of the channels they can use to communicate with us.</p> <h2>So, what happened a few months ago?</h2> <p>In April, we had several issues related to our index. The Search index is the database that holds the hundreds of billions of web pages that we crawled on the web and that we think could answer some of our users’ queries. When a user enters a query in the Google search engine, our ranking algorithms sort through those pages in our Search index to find the most relevant, useful results in a fraction of a second. Here is more information on what happened.</p> <h3>1. The indexing issue</h3> <p>To start it off, we temporarily lost part of the Search index.<br>Wait... What? What do you mean “lost part of the index?” Is that even possible?</p> <p>Basically, when serving search results to users, to accelerate the speed of the service, the query of the user only “travels” as far as the closest of our data centers supporting the Google Search product, from which the Search Engine Results Page (SERP) is generated. So when there are modifications to the composition of the index (some pages added and removed, documents are merged, or other types of data modification), those modifications need to be reflected in all of those data centers. The consequence is that users all over the world are consistently served pages from the most recent version of the index.</p> <p><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjlKmwOg0tP0MH7BMFbVu6haYtqJQE-IBkBpmMfZ3Lj_1p4C9s5fbpd-nYzWBHmSmyg-6pr4GQMLrnxI3R3puqEK40LByTpivFWCOSlnP41xuXE1bPRzwcbFJFpdMekHNTuGnwh/s1600/pasted+image+0.png" imageanchor="1" ><img border="0" data-original-height="333" data-original-width="500" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjlKmwOg0tP0MH7BMFbVu6haYtqJQE-IBkBpmMfZ3Lj_1p4C9s5fbpd-nYzWBHmSmyg-6pr4GQMLrnxI3R3puqEK40LByTpivFWCOSlnP41xuXE1bPRzwcbFJFpdMekHNTuGnwh/s400/pasted+image+0.png" width="400" /></a> <small><br>Google owns and operates data centers (like the one pictured above) around the world, to keep our products running 24 hours a day, 7 days a week - <a href="https://www.google.com/about/datacenters/">source</a></small></p> <p>Keeping the index unified across all those data centers is a non trivial task. For large user-facing services, we may deploy updates by starting in one data center and expand until all relevant data centers are updated. For sensitive pieces of infrastructure, we may extend a rollout over several days, interleaving them across instances in different geographic regions. <a href="https://landing.google.com/sre/sre-book/chapters/release-engineering/">source</a></p> <p>So, as we pushed some planned changes to the Search index, on April 5th parts of the deployment system broke, on a Friday no-less! More specifically: as we were updating the index over some of our data centers, a small number of documents ended up being dropped from the index accidentally. Hence: “we lost part of the index.”</p> <p>Luckily, our <a href="https://landing.google.com/sre/sre-book/chapters/being-on-call/">on-call engineers</a> caught the issue pretty quickly, at the same time as we started picking up chatter on social media (thanks to everyone who notified us over that weekend!). As a result, we were able to start reverting the Search index to its previous stable state in all data centers only a few hours after the issue was uncovered (we keep back-ups of our indexes just in case such events happen).</p> <p>We communicated on Sunday, <a href="https://mobile.twitter.com/searchliaison/status/1114961119699804160">April 7th</a> that we were aware of the issue, and that things were starting to get back to normal. As data centers were progressively reverting back to a stable index, we continued updating on Twitter (on <a href="https://mobile.twitter.com/searchliaison/status/1115342598279913472">April 8th</a>, on <a href="https://mobile.twitter.com/searchliaison/status/1115700559317585920">April 9th</a>), until we were confident that all data centers were fully back to a complete version of the index on <a href="https://mobile.twitter.com/searchliaison/status/1116152155713392640">April 11th</a>.</p> <h3>2. The Search Console issue</h3> <p><a href="https://search.google.com/search-console/about">Search Console</a> is the set of tools and reports any webmaster can use to access data about their website’s performance in Search. For example, it shows how many impressions and clicks a website gets in the organic search results every day, or information on what pages of a website are included and excluded from the Search index.</p> <p>As a consequence of the Search index having the issues we described above, Search Console started to also show inconsistencies. This is because some of the data that surfaces in Search Console originates from the Search index itself:</p> <ul><li>the <a href="https://support.google.com/webmasters/answer/7440203">Index Coverage report</a> depends on the Search index being consistent across data centers.</li> <li>when we store a page in the Search index, we can annotate the entry with key signals about the page, like the fact that the page contains rich results markup for example. Therefore, an issue with the Search index can have an impact on the <a href="https://support.google.com/webmasters/answer/7552505">Rich Results reports</a> in Search Console.</li></ul> <p>Basically, many Search Console individual reports read data from a dedicated database. That database is partially built by using information that comes from the Search index. As we had to revert back to a previous version of the Search index, we also had to pause the updating of the Search Console database. This resulted in plateau-ing data for some reports (and flakiness in others, like the URL inspection tool).</p> <p> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjkmVWgQhTSSF_Yiv8xxdKD6wbYB2Y8EFyz_iVHRBMULzLJ5HFw7U8wpTxwu11rKikQ3V9WeG__ZwrTgX7GJo9P3LxdLuCBI_QvzV5il3YBa4biPK5aCLcst9P7ssfyjWKjdYkY/s1600/pasted+image+0+%25281%2529.png" imageanchor="1" ><img border="0" data-original-height="266" data-original-width="911" height="117" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjkmVWgQhTSSF_Yiv8xxdKD6wbYB2Y8EFyz_iVHRBMULzLJ5HFw7U8wpTxwu11rKikQ3V9WeG__ZwrTgX7GJo9P3LxdLuCBI_QvzV5il3YBa4biPK5aCLcst9P7ssfyjWKjdYkY/s400/pasted+image+0+%25281%2529.png" width="400" /></a> <small><br>Index coverage report for indexed pages, which shows an example of the data freshness issues in Search Console in April 2019, with a longer time between 2 updates than what is usually observed.</small></p> <p>Because the whole Search index issue took several days to roll back (see explanation above), we were delayed focusing on fixing the Search Console database until a few days later, only after the indexing issues were fixed. We communicated on April 15th - <a href="https://mobile.twitter.com/googlewmc/status/1117739223405211650">tweet</a> - that the Search Console was having troubles and that we were working on fixing it, and we completed our fixes on April 28th (day on which the reports started gathering fresh data again, see graph above). We communicated on Twitter on April 30th that the issue was resolved- <a href="https://mobile.twitter.com/googlewmc/status/1123192022179962880">tweet</a>.</p> <h3>3. Other issues unrelated to the main indexing bug</h3> <p>Google Search relies on a number of systems that work together. While some of those systems can be tightly linked to one another, in some cases different parts of the system experience unrelated problems around the same time.</p> <p>In the present case for example, around the same time as the main indexing bug explained above, we also had brief problems gathering fresh Google News content. Additionally, while rendering pages, certain URLs started to redirect Googlebot to other unrelated pages. These issues were entirely unrelated to the indexing bug, and were quickly resolved (<a href="https://mobile.twitter.com/searchliaison/status/1118237091014385664">tweet 1</a> & <a href="https://mobile.twitter.com/googlewmc/status/1121538876126969859">tweet 2</a>).</p> <h2>Our communication and how we intend on doing better</h2> <p>In addition to communicating on social media (as highlighted above) during those few weeks, we also gave webmasters more details in 2 other channels: Search Console, as well as the Search Console Help Center.</p> <h3>In the Search Console Help Center</h3> <p>We updated our “<a href="https://support.google.com/webmasters/answer/6211453#general">Data anomalies in Search Console</a>” help page after the issue was fully identified. This page is used to communicate information about data disruptions to our Search Console service when the impact affects a large number of website owners.</p> <h3>In Search Console</h3> <p>Because we know that not all our users read social media or the external Help Center page, we also added annotations on Search Console reports, to notify users that the data might not be accurate (see image below). We added this information after the resolution of the bugs. Clicking on “see here for more details” sends users to the “Data Anomalies” page in the Help Center.</p> <p> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhOEAFlQBbTXgfaS74PG_M5QizdlzXAbcrqjZJtvGbIYTEM9WLdMcRuXQokgb60Pg_OkGtNIMYRRrASePmhGBb-peu_O-12MaMp635lWl2XU5-HXqcfXetm9Ox0ZwLy1vlry00x/s1600/pasted+image+0+%25282%2529.png" imageanchor="1" ><img border="0" data-original-height="266" data-original-width="912" height="117" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhOEAFlQBbTXgfaS74PG_M5QizdlzXAbcrqjZJtvGbIYTEM9WLdMcRuXQokgb60Pg_OkGtNIMYRRrASePmhGBb-peu_O-12MaMp635lWl2XU5-HXqcfXetm9Ox0ZwLy1vlry00x/s400/pasted+image+0+%25282%2529.png" width="400" /></a> <br>Index coverage report for indexed pages, which shows an example of the data annotations that we can include to notify users of specific issues.</p> <h3>Communications going forward</h3> <p>When things break at Google, we have a strong “postmortem” culture: creating a document to debrief on the breakage, and try to avoid it happening next time. The whole process is described in more detail at the <a href="https://landing.google.com/sre/sre-book/chapters/postmortem-culture/">Google Site Reliability Engineering website</a>.</p> <p>In the wake of the April indexing issues, we included in the postmortem how to better communicate with webmasters in case of large system failures. Our key decisions were:</p> <ol><li>Explore ways to more quickly share information within Search Console itself about widespread bugs, and have that information serve as the main point of reference for webmasters to check, in case they are suspecting outages.</li> <li>More promptly post to the Search Console data anomalies page, when relevant (if the disturbance is going to be seen over the long term in Search Console data).</li> <li>Continue tweeting as quickly as we can about such issues to quickly reassure webmasters we’re aware and that the issue is on our end.</li> </ol> <p>Those commitments should make potential future similar situations more transparent for webmasters as a whole.</p> <h3>Putting our resolutions into action: the “new URLs not indexed” case study</h3> <p>On May 22nd, we tested our new communications strategy, as we experienced another issue. Here’s what happened: while processing certain URLs, our duplicate management system ran out of memory after a planned infrastructure upgrade, which caused all incoming URLs to stop processing.</p> <p>Here is a timeline of how we thought about communications, following the 3 points highlighted just above:</p> <ol><li>We noticed the issue (around 5.30am California time, May 22nd)<br>We <a href="https://mobile.twitter.com/googlewmc/status/1131193175652032516">tweeted</a> about the ongoing issue (around 6.40am California time, May 22nd)<br>We <a href="https://mobile.twitter.com/googlewmc/status/1131425970521542656">tweeted</a> about the resolution (around 10pm California time, May 22nd)</li> <li>We evaluated updating the “Data Anomalies” page in the Help Center, but decided against it since we did not expect any long-term impact for the majority of webmasters' Search Console data in the long run.</li> <li>The confusion that this issue created for many confirmed our earlier conclusions that we need a way to signal more clearly in the Search Console itself that there might be a disruption to one of our systems which could impact webmasters. Such a solution might take longer to implement. We will communicate on this topic in the future, as we have more news.</li> </ol> <p>Last week, we also had another indexing issue. As with May 22, we <a href="https://mobile.twitter.com/googlewmc/status/1159380861151797250">tweeted</a> to let people know there was an issue, that we were working to fix it and when the issue was resolved.</p> <h2>How to debug and communicate with us</h2> <p>We hope that this post will bring more clarity to how our systems are complex and can sometimes break, and will also help you understand how we communicate about these matters. But while this post focuses on a widespread breakage of our systems, it’s important to keep in mind that most website indexing issues are caused by an individual website’s configuration, which can create difficulties for Google Search to index that website properly. For those cases, all webmasters can debug issues using <a href="https://search.google.com/search-console">Search Console</a> and our <a href="https://support.google.com/webmasters">Help center</a>. After doing so, if you still think that an issue is not coming from your site or don’t know how to resolve it, come talk to us and our community, we always want to take feedback from our users. Here is how to signal an issue to us:<br><br></p> <ul><li>Check our <a href="https://support.google.com/webmasters/community">Webmaster Community</a>, sometimes other webmasters have highlighted an issue that also impacts your site.</li> <li>In person! We love contact, come and talk to us at events. <a href="https://www.google.com/webmasters/connect/">Calendar</a>.</li> <li>Within our products! The Search Console feedback tool is very useful to our teams.</li> <li><a href="https://mobile.twitter.com/googlewmc">Twitter</a> and <a href="https://www.youtube.com/user/GoogleWebmasterHelp">YouTube</a>!</li></ul> <br> <span class="byline-author">Posted by Vincent Courson, Google Search Outreach</span></div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:When indexing goes wrong: how Google Search recovered from indexing issues & lessons learned since.&url=https://webmasters.googleblog.com/2019/08/when-indexing-goes-wrong-how-google.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2019/08/when-indexing-goes-wrong-how-google.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2019/08/when-indexing-goes-wrong-how-google.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/crawling%20and%20indexing?hl=en' rel='tag'> crawling and indexing </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/feedback%20and%20communication?hl=en' rel='tag'> feedback and communication </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/search%20results?hl=en' rel='tag'> search results </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> </span> </div> </div> </div> <div class='post' data-id='4269339385858279232' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2019/06/webmaster-conference.html?hl=en' itemprop='url' title='Webmaster Conference: an event made for you'> Webmaster Conference: an event made for you </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Monday, June 10, 2019 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div dir="ltr" style="text-align: left;" trbidi="on"> Over the years we attended hundreds of conferences, we spoke to thousands of webmasters, and recorded <a href="https://www.youtube.com/channel/UCWf2ZlNsCGDS89VBF_awNvA">hundreds of hours of videos</a> to help web creators find information about how to perform better in Google Search results. Now we'd like to go further: help those who aren't able to travel internationally and access the same information. <br /> <br /> Today we're officially announcing the <a href="https://events.withgoogle.com/wmc/">Webmaster Conference</a>, a series of local events around the world. These events are primarily located where it's difficult to access search conferences or information about Google Search, or where there's a specific need for a Search event. For example, if we identify that a region has problems with hacked sites, we may organize an event focusing on that specific topic. <br /> <br /> We want web creators to have equal opportunity in Google Search regardless of their language, financial status, gender, location, or any other attribute. The conferences are always free and easily accessible in the region where they're organized, and, based on feedback from the local communities and analyses, they're tailored for the audience that signed up for the events. That means it doesn't matter how much you already know about Google Search; the event you attend will have takeaways tailored to you. The talks will be in the local language, in case of international speakers through interpreters, and we'll do our best to also offer sign language interpretation if requested. <br /> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody> <tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEia7gXCVUNY0jH3a7HavmtwjCb8fLLel2wrbBasp9VEsy3oyH9pqfcBotJWS40RqCyUMpHlG7xJUf9hhLN0m3nY3ahElR0w8illSkZHJ5EeV6llOV-lajzNQyX8iyviXtlZYYCa/s1600/pasted+image+0+%25282%2529.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="collage from past WMConf events" border="0" data-original-height="1348" data-original-width="1348" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEia7gXCVUNY0jH3a7HavmtwjCb8fLLel2wrbBasp9VEsy3oyH9pqfcBotJWS40RqCyUMpHlG7xJUf9hhLN0m3nY3ahElR0w8illSkZHJ5EeV6llOV-lajzNQyX8iyviXtlZYYCa/s640/pasted+image+0+%25282%2529.png" title="" width="638" /></a></td></tr> <tr><td class="tr-caption" style="text-align: center;">Webmaster Conference Okinawa</td></tr> </tbody></table> <br /> The structure of the event varies from region to region. For example, in <a href="https://webmaster-ja.googleblog.com/2019/03/google-search-event.html">Okinawa, Japan</a>, we had a wonderful half-day event with novice and advanced web creators where we focused on how to perform better in Google Images. At <a href="https://events.withgoogle.com/webmaster-conference-india-2019/">Webmaster Conference India</a> and <a href="https://events.withgoogle.com/wmc/upcoming-events/#content">Indonesia</a>, that might change and we may focus more on how to create faster websites. We will also host web communities in Europe and North America later this year, so keep an eye out for the announcements! <br /> We will continue attending external events as usual; we are doing these events to complement the existing ones. If you want to learn more about our upcoming events, visit the <a href="https://events.withgoogle.com/wmc/">Webmaster Conference</a> site which we'll update monthly, and follow our <a href="https://webmasters.googleblog.com/">blogs</a> and <a href="https://twitter.com/googlewmc">@googlewmc</a> on Twitter! <br /> <br /> Posted by <a href="https://twitter.com/jumpingknee">Takeaki Kanaya</a> and <a href="https://twitter.com/methode">Gary</a> </div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div dir="ltr" style="text-align: left;" trbidi="on"> Over the years we attended hundreds of conferences, we spoke to thousands of webmasters, and recorded <a href="https://www.youtube.com/channel/UCWf2ZlNsCGDS89VBF_awNvA">hundreds of hours of videos</a> to help web creators find information about how to perform better in Google Search results. Now we'd like to go further: help those who aren't able to travel internationally and access the same information. <br /> <br /> Today we're officially announcing the <a href="https://events.withgoogle.com/wmc/">Webmaster Conference</a>, a series of local events around the world. These events are primarily located where it's difficult to access search conferences or information about Google Search, or where there's a specific need for a Search event. For example, if we identify that a region has problems with hacked sites, we may organize an event focusing on that specific topic. <br /> <br /> We want web creators to have equal opportunity in Google Search regardless of their language, financial status, gender, location, or any other attribute. The conferences are always free and easily accessible in the region where they're organized, and, based on feedback from the local communities and analyses, they're tailored for the audience that signed up for the events. That means it doesn't matter how much you already know about Google Search; the event you attend will have takeaways tailored to you. The talks will be in the local language, in case of international speakers through interpreters, and we'll do our best to also offer sign language interpretation if requested. <br /> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody> <tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEia7gXCVUNY0jH3a7HavmtwjCb8fLLel2wrbBasp9VEsy3oyH9pqfcBotJWS40RqCyUMpHlG7xJUf9hhLN0m3nY3ahElR0w8illSkZHJ5EeV6llOV-lajzNQyX8iyviXtlZYYCa/s1600/pasted+image+0+%25282%2529.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img alt="collage from past WMConf events" border="0" data-original-height="1348" data-original-width="1348" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEia7gXCVUNY0jH3a7HavmtwjCb8fLLel2wrbBasp9VEsy3oyH9pqfcBotJWS40RqCyUMpHlG7xJUf9hhLN0m3nY3ahElR0w8illSkZHJ5EeV6llOV-lajzNQyX8iyviXtlZYYCa/s640/pasted+image+0+%25282%2529.png" title="" width="638" /></a></td></tr> <tr><td class="tr-caption" style="text-align: center;">Webmaster Conference Okinawa</td></tr> </tbody></table> <br /> The structure of the event varies from region to region. For example, in <a href="https://webmaster-ja.googleblog.com/2019/03/google-search-event.html">Okinawa, Japan</a>, we had a wonderful half-day event with novice and advanced web creators where we focused on how to perform better in Google Images. At <a href="https://events.withgoogle.com/webmaster-conference-india-2019/">Webmaster Conference India</a> and <a href="https://events.withgoogle.com/wmc/upcoming-events/#content">Indonesia</a>, that might change and we may focus more on how to create faster websites. We will also host web communities in Europe and North America later this year, so keep an eye out for the announcements! <br /> We will continue attending external events as usual; we are doing these events to complement the existing ones. If you want to learn more about our upcoming events, visit the <a href="https://events.withgoogle.com/wmc/">Webmaster Conference</a> site which we'll update monthly, and follow our <a href="https://webmasters.googleblog.com/">blogs</a> and <a href="https://twitter.com/googlewmc">@googlewmc</a> on Twitter! <br /> <br /> Posted by <a href="https://twitter.com/jumpingknee">Takeaki Kanaya</a> and <a href="https://twitter.com/methode">Gary</a> </div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:Webmaster Conference: an event made for you&url=https://webmasters.googleblog.com/2019/06/webmaster-conference.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2019/06/webmaster-conference.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2019/06/webmaster-conference.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/events?hl=en' rel='tag'> events </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> </span> </div> </div> </div> <div class='post' data-id='3273255468035654855' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2019/06/a-new-series-on-seo-for-web-developers.html?hl=en' itemprop='url' title='A video series on SEO myths for web developers'> A video series on SEO myths for web developers </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Thursday, June 06, 2019 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> We invited members of the SEO and web developer community to join us for a new video series called "SEO mythbusting". <div> <iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/zEEaq6F4Jio" width="560" style="width:80%"></iframe></div> In this series, we discuss various topics around SEO from a developer's perspective, how we can work to make the "SEO black box" more transparent, and what technical SEO might look like as the web keeps evolving. We already published a few episodes: Web developer's 101: <div> <iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/lrIwTzUTEGs" width="560" style="width:80%"></iframe></div> A look at Googlebot: <div> <iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/8QeU97wWomQ" width="560" style="width:80%"></iframe></div> Microformats and structured data: <div><iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/Je6G4IUYcGI" width="560" style="width:80%"></iframe></div> JavaScript and SEO: <div><iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/EZtCgrpa6ss" width="560" style="width:80%"></iframe></div> We have a few more episodes for you and we will launch the next episodes weekly on <a href="https://www.youtube.com/channel/UCWf2ZlNsCGDS89VBF_awNvA/?sub_confirmation=1">the Google Webmasters YouTube channel</a>, so don't forget to subscribe to stay in the loop. You can also find all published episodes in <a href="https://goo.gle/SEO-Mythbusting">this YouTube playlist</a>. We look forward to hearing your feedback, topic suggestions, and guest recommendations in the YouTube comments as well as <a href="https://twitter.com/googlewmc">our Twitter account</a>! <span class="byline-author">Posted by <a href="https://twitter.com/g33konaut">Martin Splitt</a>, friendly web fairy & series host, WTA team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> We invited members of the SEO and web developer community to join us for a new video series called "SEO mythbusting". <div> <iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/zEEaq6F4Jio" width="560" style="width:80%"></iframe></div> In this series, we discuss various topics around SEO from a developer's perspective, how we can work to make the "SEO black box" more transparent, and what technical SEO might look like as the web keeps evolving. We already published a few episodes: Web developer's 101: <div> <iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/lrIwTzUTEGs" width="560" style="width:80%"></iframe></div> A look at Googlebot: <div> <iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/8QeU97wWomQ" width="560" style="width:80%"></iframe></div> Microformats and structured data: <div><iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/Je6G4IUYcGI" width="560" style="width:80%"></iframe></div> JavaScript and SEO: <div><iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/EZtCgrpa6ss" width="560" style="width:80%"></iframe></div> We have a few more episodes for you and we will launch the next episodes weekly on <a href="https://www.youtube.com/channel/UCWf2ZlNsCGDS89VBF_awNvA/?sub_confirmation=1">the Google Webmasters YouTube channel</a>, so don't forget to subscribe to stay in the loop. You can also find all published episodes in <a href="https://goo.gle/SEO-Mythbusting">this YouTube playlist</a>. We look forward to hearing your feedback, topic suggestions, and guest recommendations in the YouTube comments as well as <a href="https://twitter.com/googlewmc">our Twitter account</a>! <span class="byline-author">Posted by <a href="https://twitter.com/g33konaut">Martin Splitt</a>, friendly web fairy & series host, WTA team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:A video series on SEO myths for web developers&url=https://webmasters.googleblog.com/2019/06/a-new-series-on-seo-for-web-developers.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2019/06/a-new-series-on-seo-for-web-developers.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2019/06/a-new-series-on-seo-for-web-developers.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/crawling%20and%20indexing?hl=en' rel='tag'> crawling and indexing </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/javascript?hl=en' rel='tag'> javascript </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/youtube%20channel?hl=en' rel='tag'> youtube channel </a> </span> </div> </div> </div> <div class='post' data-id='129647820952699233' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2019/03/this-year-in-search-spam-webspam-report.html?hl=en' itemprop='url' title='This year in Search Spam - Webspam report 2018'> This year in Search Spam - Webspam report 2018 </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Thursday, March 21, 2019 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div dir="ltr" style="text-align: left;" trbidi="on"> <div class="separator" style="clear: both; text-align: justify;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjOvkatMgrClA98zzGHPrESp7B_BeKGD9VFnjGZM3df4EKhTlBDHYNVUMkTrsrERpZ71Gm28NukBx3PjPpy5Nj839jv58cCKdRLnFJjZsUKKUJGygPeQtGZELiYha2Iu-9xHdqz/s1600/WebspamReport2018_1.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="501" data-original-width="1400" height="228" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjOvkatMgrClA98zzGHPrESp7B_BeKGD9VFnjGZM3df4EKhTlBDHYNVUMkTrsrERpZ71Gm28NukBx3PjPpy5Nj839jv58cCKdRLnFJjZsUKKUJGygPeQtGZELiYha2Iu-9xHdqz/s640/WebspamReport2018_1.png" width="640" /></a></div> <div style="text-align: justify;"> Google aims to provide the highest quality results for any search. As part of this, we take action to prevent what we call “webspam” from degrading the search experience, content and behaviors that violate our <a href="https://support.google.com/webmasters/answer/35769">webmaster guidelines</a>. Our efforts help ensure that well under 1 percent of results visited by users are for spammy pages. Here’s more about how we fought webspam in 2018.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> Google webspam trends and how we fought webspam in 2018</h3> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Of the types of spam we fought in 2018, three continue to stand out:</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <b><u>Spam on hacked websites:</u></b> We <a href="https://webmasters.googleblog.com/2018/06/how-we-fought-webspam-webspam-report.html">reported in 2017</a> that we had seen a substantial reduction of spam from hacked websites in search results. This trend continued in 2018, with faster discovery of hacked web pages before they affect search results or put someone in harm’s way.   While we reduced how spam on hacked sites affects search, hacked websites remain a major security problem affecting the safety of the web. Even though we can’t prevent a website hack from happening, we’re committed to helping webmasters whose websites have been compromised by offering resources to<a href="https://developers.google.com/web/fundamentals/security/hacked/"> help them recover from a hacked website. </a></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <b><u>User-generated spam:</u></b> A particular type of spam known as User-generated spam has been a continued focus for us. User-generated spam includes spammy posts on forums, as well as spammy accounts on free blogs and platforms, none of which are meant to be consumed by human beings, and all of which disrupt conversations while adding no value to users. In 2018, we were able to reduce the impact on search users from this type of spam by more than 80%. While we can’t prevent websites from being exploited, we do want to make it easier for website owners to learn how to protect themselves, which is why we provide resources on <a href="https://support.google.com/webmasters/answer/81749">how to prevent abuse of your site’s public areas.</a></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <b><u>Link spam:</u> </b>We continued to protect the value of authoritative and relevant links as an important ranking signal for Search. We continued to deal swiftly with egregious link spam, and made a number of bad linking practices less effective for manipulating ranking. Above all, we continued to engage with webmasters and SEOs to chip away at the many myths that have emerged over the years relating to linking practices. We continued to remind website owners that if you simply stay away from <a href="https://support.google.com/webmasters/answer/66356?hl=en">building links</a> mainly as an attempt to rank better and focus on creating great content, you should not have to worry about any of the myths or realities. We think that one of the best ways of fighting spam of all types is by encouraging website owners to just create great quality content. Resources such as the <a href="https://support.google.com/webmasters/answer/7451184">SEO starter-guide</a> highlight best practices and bust some common myths and misconceptions related to what it takes to appear well in Google Search results. <a href="https://support.google.com/webmasters/answer/93713?hl=en">Reporting link spam</a> is also a great way to assist us in fighting against this type of abuse and to help preserve fairness in Search ranking.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> Working with users, webmasters and developers for a better web</h3> <div style="text-align: justify;"> Everyday users continue to help us find spam, malware and other issues in Search that escape our filters and processes by <a href="https://support.google.com/webmasters/answer/93713">reporting spam on search</a>, <a href="https://safebrowsing.google.com/safebrowsing/report_phish/">reporting phishing</a> or  <a href="//www.google.com/safebrowsing/report_badware/">reporting malware</a>. We received over 180,000 search spam user reports and we were able to take action on 64% of the reports we processed. These reports truly make a difference and we’d like to thank all of you who submitted them. </div> <div style="text-align: justify;"> <br /> <br /></div> <div style="text-align: justify;"> We think it’s important to let website owners known when we detect something wrong with their website. In 2018, we generated over 186 million messages to website owners calling out potential improvements, issues and problems that could affect their site’s appearance on Search results. We can only deliver these notifications to site owners that verified their sites in <a href="https://search.google.com/search-console/welcome">Search Console</a>, and we successfully delivered 96 million of those messages. The rest of the messages will be kept linked with the website for as long as they are relevant, so they can be seen when a webmaster successfully registers their site in Search Console. The majority of these messages were welcoming new users to Search Console, and the second largest group was informing registered Search Console users when Mobile-First Indexing became available. Of all messages, slightly over 2%—about 4 million—were related to <a href="https://support.google.com/webmasters/answer/9044175">manual actions</a> resulting from violations of our Webmaster Guidelines. </div> <div style="text-align: justify;"> <br /> <br /></div> <div style="text-align: justify;"> High quality content keeps spam off of search results, and we continued to improve the tools and reports we offer for webmasters that create that content. The <a href="https://search.google.com/search-console/about">Google Search Console </a>was completely rebuilt from the ground up to provide both new and improved reports (<a href="https://support.google.com/webmasters/answer/7576553">Performance</a>, <a href="https://support.google.com/webmasters/answer/7440203">Index Coverage</a>, <a href="https://support.google.com/webmasters/answer/9049606">Links</a>, <a href="https://developers.google.com/search/mobile-sites/">Mobile Usability report</a>), as well as brand new features (<a href="https://webmasters.googleblog.com/2018/06/new-url-inspection-tool-more-in-search.html">URL Inspection Tool</a> and <a href="https://webmasters.googleblog.com/2018/08/collaboration-and-user-management-in.html">Site and User management)</a>. This improved Search Console graduated out of beta in 2018 and is now available generally to all registered website owners.</div> <div style="text-align: justify;"> <br /> <br /></div> <div style="text-align: justify;"> We didn’t forget the front-end developers who make the modern web work, and focused on helping them make their sites great for users and also search-friendly regardless of whether they are on a CMS, roll their own CSS and JS, or build on top of a web framework. With the new <a href="https://webmasters.googleblog.com/2018/02/seo-audit-category-in-lighthouse.html">SEO audit capability</a> in <a href="https://developers.google.com/web/tools/lighthouse/">Lighthouse</a>, the open-source and automated auditing tool for improving the quality of web pages, developers and webmasters can now run actionable <a href="https://chrome.google.com/webstore/detail/lighthouse/blipmdconlkpinefehnmjammfjpmpbjk">SEO health-checks</a> on their pages and quickly identify areas for improvement.</div> <div style="text-align: justify;"> <br /> <br /></div> <div style="text-align: justify;"> We also engage directly with website owners to provide help with thorny issues. Our dedicated team members meet with webmasters around the world regularly, both online and in-person. We delivered more than 190 <a href="https://www.google.com/intl/en/webmasters/connect/#attend-events">online office hours, online events and offline events</a> in more than 76 cities, to audiences totaling over 170,000 including SEOs, developers and online marketers. We hosted four search events in Tokyo, Singapore, Zurich and Osaka as well as an 11-city Search Conference in India. In 2018, we started live office hours in Spanish on top of English, French, German, Hindi and Japanese, where Webmasters can find help, tips and useful discussion on our <a href="https://www.youtube.com/googlewebmasters">Google Webmaster YouTube channel</a>. Product experts continued to help webmasters find solutions through our <a href="//g.co/webmasterforum">official support forums </a>in over a dozen languages. </div> <div style="text-align: justify;"> <br /> <br /></div> <div style="text-align: justify;"> We look forward to continuing our work to deliver a spam-free Search experience to all in 2019!</div> <div style="text-align: justify;"> <br /></div> <div class="separator" style="clear: both; text-align: justify;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhF2Cb72qZBBFVoRF8PRKqsc7xXV3-29vwrqKcjL8jXrGwg1K239czpvbIe_P-N0hz2t7IOaibts6wl8pSgyKVhkujLV5UGCCAOV130sZ3vDD4Yq_FIPoJYdZTLg12arorI3vB2/s1600/WebspamReport2018_2.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="501" data-original-width="1400" height="228" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhF2Cb72qZBBFVoRF8PRKqsc7xXV3-29vwrqKcjL8jXrGwg1K239czpvbIe_P-N0hz2t7IOaibts6wl8pSgyKVhkujLV5UGCCAOV130sZ3vDD4Yq_FIPoJYdZTLg12arorI3vB2/s640/WebspamReport2018_2.png" width="640" /></a></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Posted by Juan Felipe Rincón, Webmaster Outreach, Dublin</div> </div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div dir="ltr" style="text-align: left;" trbidi="on"> <div class="separator" style="clear: both; text-align: justify;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjOvkatMgrClA98zzGHPrESp7B_BeKGD9VFnjGZM3df4EKhTlBDHYNVUMkTrsrERpZ71Gm28NukBx3PjPpy5Nj839jv58cCKdRLnFJjZsUKKUJGygPeQtGZELiYha2Iu-9xHdqz/s1600/WebspamReport2018_1.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="501" data-original-width="1400" height="228" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjOvkatMgrClA98zzGHPrESp7B_BeKGD9VFnjGZM3df4EKhTlBDHYNVUMkTrsrERpZ71Gm28NukBx3PjPpy5Nj839jv58cCKdRLnFJjZsUKKUJGygPeQtGZELiYha2Iu-9xHdqz/s640/WebspamReport2018_1.png" width="640" /></a></div> <div style="text-align: justify;"> Google aims to provide the highest quality results for any search. As part of this, we take action to prevent what we call “webspam” from degrading the search experience, content and behaviors that violate our <a href="https://support.google.com/webmasters/answer/35769">webmaster guidelines</a>. Our efforts help ensure that well under 1 percent of results visited by users are for spammy pages. Here’s more about how we fought webspam in 2018.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> Google webspam trends and how we fought webspam in 2018</h3> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Of the types of spam we fought in 2018, three continue to stand out:</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <b><u>Spam on hacked websites:</u></b> We <a href="https://webmasters.googleblog.com/2018/06/how-we-fought-webspam-webspam-report.html">reported in 2017</a> that we had seen a substantial reduction of spam from hacked websites in search results. This trend continued in 2018, with faster discovery of hacked web pages before they affect search results or put someone in harm’s way.   While we reduced how spam on hacked sites affects search, hacked websites remain a major security problem affecting the safety of the web. Even though we can’t prevent a website hack from happening, we’re committed to helping webmasters whose websites have been compromised by offering resources to<a href="https://developers.google.com/web/fundamentals/security/hacked/"> help them recover from a hacked website. </a></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <b><u>User-generated spam:</u></b> A particular type of spam known as User-generated spam has been a continued focus for us. User-generated spam includes spammy posts on forums, as well as spammy accounts on free blogs and platforms, none of which are meant to be consumed by human beings, and all of which disrupt conversations while adding no value to users. In 2018, we were able to reduce the impact on search users from this type of spam by more than 80%. While we can’t prevent websites from being exploited, we do want to make it easier for website owners to learn how to protect themselves, which is why we provide resources on <a href="https://support.google.com/webmasters/answer/81749">how to prevent abuse of your site’s public areas.</a></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <b><u>Link spam:</u> </b>We continued to protect the value of authoritative and relevant links as an important ranking signal for Search. We continued to deal swiftly with egregious link spam, and made a number of bad linking practices less effective for manipulating ranking. Above all, we continued to engage with webmasters and SEOs to chip away at the many myths that have emerged over the years relating to linking practices. We continued to remind website owners that if you simply stay away from <a href="https://support.google.com/webmasters/answer/66356?hl=en">building links</a> mainly as an attempt to rank better and focus on creating great content, you should not have to worry about any of the myths or realities. We think that one of the best ways of fighting spam of all types is by encouraging website owners to just create great quality content. Resources such as the <a href="https://support.google.com/webmasters/answer/7451184">SEO starter-guide</a> highlight best practices and bust some common myths and misconceptions related to what it takes to appear well in Google Search results. <a href="https://support.google.com/webmasters/answer/93713?hl=en">Reporting link spam</a> is also a great way to assist us in fighting against this type of abuse and to help preserve fairness in Search ranking.</div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> <br /></div> <h3 style="text-align: justify;"> Working with users, webmasters and developers for a better web</h3> <div style="text-align: justify;"> Everyday users continue to help us find spam, malware and other issues in Search that escape our filters and processes by <a href="https://support.google.com/webmasters/answer/93713">reporting spam on search</a>, <a href="https://safebrowsing.google.com/safebrowsing/report_phish/">reporting phishing</a> or  <a href="//www.google.com/safebrowsing/report_badware/">reporting malware</a>. We received over 180,000 search spam user reports and we were able to take action on 64% of the reports we processed. These reports truly make a difference and we’d like to thank all of you who submitted them. </div> <div style="text-align: justify;"> <br /> <br /></div> <div style="text-align: justify;"> We think it’s important to let website owners known when we detect something wrong with their website. In 2018, we generated over 186 million messages to website owners calling out potential improvements, issues and problems that could affect their site’s appearance on Search results. We can only deliver these notifications to site owners that verified their sites in <a href="https://search.google.com/search-console/welcome">Search Console</a>, and we successfully delivered 96 million of those messages. The rest of the messages will be kept linked with the website for as long as they are relevant, so they can be seen when a webmaster successfully registers their site in Search Console. The majority of these messages were welcoming new users to Search Console, and the second largest group was informing registered Search Console users when Mobile-First Indexing became available. Of all messages, slightly over 2%—about 4 million—were related to <a href="https://support.google.com/webmasters/answer/9044175">manual actions</a> resulting from violations of our Webmaster Guidelines. </div> <div style="text-align: justify;"> <br /> <br /></div> <div style="text-align: justify;"> High quality content keeps spam off of search results, and we continued to improve the tools and reports we offer for webmasters that create that content. The <a href="https://search.google.com/search-console/about">Google Search Console </a>was completely rebuilt from the ground up to provide both new and improved reports (<a href="https://support.google.com/webmasters/answer/7576553">Performance</a>, <a href="https://support.google.com/webmasters/answer/7440203">Index Coverage</a>, <a href="https://support.google.com/webmasters/answer/9049606">Links</a>, <a href="https://developers.google.com/search/mobile-sites/">Mobile Usability report</a>), as well as brand new features (<a href="https://webmasters.googleblog.com/2018/06/new-url-inspection-tool-more-in-search.html">URL Inspection Tool</a> and <a href="https://webmasters.googleblog.com/2018/08/collaboration-and-user-management-in.html">Site and User management)</a>. This improved Search Console graduated out of beta in 2018 and is now available generally to all registered website owners.</div> <div style="text-align: justify;"> <br /> <br /></div> <div style="text-align: justify;"> We didn’t forget the front-end developers who make the modern web work, and focused on helping them make their sites great for users and also search-friendly regardless of whether they are on a CMS, roll their own CSS and JS, or build on top of a web framework. With the new <a href="https://webmasters.googleblog.com/2018/02/seo-audit-category-in-lighthouse.html">SEO audit capability</a> in <a href="https://developers.google.com/web/tools/lighthouse/">Lighthouse</a>, the open-source and automated auditing tool for improving the quality of web pages, developers and webmasters can now run actionable <a href="https://chrome.google.com/webstore/detail/lighthouse/blipmdconlkpinefehnmjammfjpmpbjk">SEO health-checks</a> on their pages and quickly identify areas for improvement.</div> <div style="text-align: justify;"> <br /> <br /></div> <div style="text-align: justify;"> We also engage directly with website owners to provide help with thorny issues. Our dedicated team members meet with webmasters around the world regularly, both online and in-person. We delivered more than 190 <a href="https://www.google.com/intl/en/webmasters/connect/#attend-events">online office hours, online events and offline events</a> in more than 76 cities, to audiences totaling over 170,000 including SEOs, developers and online marketers. We hosted four search events in Tokyo, Singapore, Zurich and Osaka as well as an 11-city Search Conference in India. In 2018, we started live office hours in Spanish on top of English, French, German, Hindi and Japanese, where Webmasters can find help, tips and useful discussion on our <a href="https://www.youtube.com/googlewebmasters">Google Webmaster YouTube channel</a>. Product experts continued to help webmasters find solutions through our <a href="//g.co/webmasterforum">official support forums </a>in over a dozen languages. </div> <div style="text-align: justify;"> <br /> <br /></div> <div style="text-align: justify;"> We look forward to continuing our work to deliver a spam-free Search experience to all in 2019!</div> <div style="text-align: justify;"> <br /></div> <div class="separator" style="clear: both; text-align: justify;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhF2Cb72qZBBFVoRF8PRKqsc7xXV3-29vwrqKcjL8jXrGwg1K239czpvbIe_P-N0hz2t7IOaibts6wl8pSgyKVhkujLV5UGCCAOV130sZ3vDD4Yq_FIPoJYdZTLg12arorI3vB2/s1600/WebspamReport2018_2.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="501" data-original-width="1400" height="228" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhF2Cb72qZBBFVoRF8PRKqsc7xXV3-29vwrqKcjL8jXrGwg1K239czpvbIe_P-N0hz2t7IOaibts6wl8pSgyKVhkujLV5UGCCAOV130sZ3vDD4Yq_FIPoJYdZTLg12arorI3vB2/s640/WebspamReport2018_2.png" width="640" /></a></div> <div style="text-align: justify;"> <br /></div> <div style="text-align: justify;"> Posted by Juan Felipe Rincón, Webmaster Outreach, Dublin</div> </div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:This year in Search Spam - Webspam report 2018&url=https://webmasters.googleblog.com/2019/03/this-year-in-search-spam-webspam-report.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2019/03/this-year-in-search-spam-webspam-report.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2019/03/this-year-in-search-spam-webspam-report.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/events?hl=en' rel='tag'> events </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/feedback%20and%20communication?hl=en' rel='tag'> feedback and communication </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/forums?hl=en' rel='tag'> forums </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20guidelines?hl=en' rel='tag'> webmaster guidelines </a> </span> </div> </div> </div> <div class='post' data-id='7981173302097874822' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2018/12/2018-global-webmaster-community.html?hl=en' itemprop='url' title='2018, celebrating our global Webmaster community'> 2018, celebrating our global Webmaster community </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Wednesday, December 26, 2018 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div dir="ltr" style="text-align: left;" trbidi="on"> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">2018 has been a very important year for our webmaster support community. What has happened? There’s been a program rebranding, a global summit, and loads of community hangouts.</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">In October, the former Top Contributors became Gold Product Experts, and the Rising Stars, Silver Product Experts. This rebranding happened throughout all of the <a href="https://productforums.google.com/forum/#!home" target="_blank">product forums</a> and these are some of the <a href="https://support.google.com/groups/answer/1649693?hl=en" target="_blank">new badges and names</a>:</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <img height="24" src="https://lh6.googleusercontent.com/xTbZc5pk6ROI_L4kU2gWUXLeL5LDhyZAG-bMX50nz9Hb0LzceLPIvc-pCiJC4V_V7s4TCkEakomFhw7PDJUlPm4xH1ga2MPL05Yy0E3LYPt-VQ6B3vOGAp8oZFRgNuWqjzuZzLFq" style="border: none; font-family: "Google Sans"; font-size: 11pt; transform: rotate(0rad); white-space: pre-wrap;" width="24" /><span style="font-family: Arial, Helvetica, sans-serif;">Silver Product Expert: Newer members who are developing their product knowledge</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <img height="24" src="https://lh3.googleusercontent.com/EWjIKkKoj5x_6Vx2AC8AiBifQI74yW9Gs4aUBjmtNwVuSZz5hH_T0jSilEQRUrkD6Xd7Tp6VqKr1crMKZcbRz91PVzPTDjItrVN2G9o0_NQ1XEJefIdHJb3hOypNsnHVb8T_zd3g" style="border: none; font-family: "Google Sans"; font-size: 11pt; transform: rotate(0rad); white-space: pre-wrap;" width="24" /><span style="font-family: Arial, Helvetica, sans-serif;">Gold Product Expert: Trusted members who are knowledgeable and active contributors</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">In November, we invited all of our Gold Product Experts from <a href="https://productforums.google.com/forum/#!home" target="_blank">every Google help forum</a> (such as Blogger or Google My Business) to a global summit. This meetup happened in the Google campus in Sunnyvale, California. Out of the almost 550 attendees from all over the world, around 70 were Webmaster Gold Product Experts. Coming from 25 different countries, this was the second biggest community that attended the event. Later that month, another very successful meetup took place in Moscow, gathering 23 Russian speaking Product Experts (of which 10 were Webmasters).</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody> <tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidgeLz_CQBcYIt-XVEksb042NkK54NDreZVXW7PkB-9kU2FxefFRKu2DVnEyBzK6kWJEXdwDRQeT5RYmu8xrzHiTeluUAyqbumqVkI8JujJGUxRvuVVR8puvnSe9WJkOUah8ae/s1600/10770072176_IMG_8736.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="1067" data-original-width="1600" height="425" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidgeLz_CQBcYIt-XVEksb042NkK54NDreZVXW7PkB-9kU2FxefFRKu2DVnEyBzK6kWJEXdwDRQeT5RYmu8xrzHiTeluUAyqbumqVkI8JujJGUxRvuVVR8puvnSe9WJkOUah8ae/s640/10770072176_IMG_8736.JPG" width="640" /></a></td></tr> <tr><td class="tr-caption" style="text-align: center;"><span style="font-family: Arial, Helvetica, sans-serif;">Gold Webmaster Product Experts at this year’s global summit in Sunnyvale.</span></td></tr> </tbody></table> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <br /></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">Many of the attendees acknowledged that this “was a really valuable time”, that the “sessions were very insightful and interesting” and that “the entire event was fantastic!”.</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <br /></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <br /></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">This knowledgeable group of super users provides invaluable help in 16 languages to more than 2 million users a year, about everything related to Search, Structured Data or Search Console in the forums.</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">And what is the profile of our community? Many of our Product Experts (Silver and Gold) are site owners who started out on the Webmaster forums (some more than a decade ago) by asking questions about their own sites. After their issues were fixed, most of them stayed to give back to the community, as they realized that their expertise could be of use to others. We want to thank all of our experts for their dedication and constant knowledge sharing to help users who are having trouble with their websites.</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">Throughout the year, we’ve held 75 live office hours hangouts on the <a href="https://www.youtube.com/user/GoogleWebmasterHelp/playlists" target="_blank">Webmaster YouTube channel</a>, in English, Japanese, German, Hindi, French, and we’ve also kick started the calls in Spanish. On those hangouts, anyone can raise their questions to the Google team directly and interact with one another.</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">If you’re interested in joining the community, meeting everyone and helping other users on the <a href="https://support.google.com/webmasters/go/community" target="_blank">Webmaster forums</a>, you can learn more on the <a href="http://productexperts.withgoogle.com/" target="_blank">Product Experts program website</a>. We are always excited to meet users from diverse backgrounds and skill-sets!</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">Looking forward to what 2019 will bring to our community... And looking forward to meeting you!</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">Written by Aurora Morales, Trust & Safety Outreach team</span></div> <div> <br /></div> </div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div dir="ltr" style="text-align: left;" trbidi="on"> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">2018 has been a very important year for our webmaster support community. What has happened? There’s been a program rebranding, a global summit, and loads of community hangouts.</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">In October, the former Top Contributors became Gold Product Experts, and the Rising Stars, Silver Product Experts. This rebranding happened throughout all of the <a href="https://productforums.google.com/forum/#!home" target="_blank">product forums</a> and these are some of the <a href="https://support.google.com/groups/answer/1649693?hl=en" target="_blank">new badges and names</a>:</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <img height="24" src="https://lh6.googleusercontent.com/xTbZc5pk6ROI_L4kU2gWUXLeL5LDhyZAG-bMX50nz9Hb0LzceLPIvc-pCiJC4V_V7s4TCkEakomFhw7PDJUlPm4xH1ga2MPL05Yy0E3LYPt-VQ6B3vOGAp8oZFRgNuWqjzuZzLFq" style="border: none; font-family: "Google Sans"; font-size: 11pt; transform: rotate(0rad); white-space: pre-wrap;" width="24" /><span style="font-family: Arial, Helvetica, sans-serif;">Silver Product Expert: Newer members who are developing their product knowledge</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <img height="24" src="https://lh3.googleusercontent.com/EWjIKkKoj5x_6Vx2AC8AiBifQI74yW9Gs4aUBjmtNwVuSZz5hH_T0jSilEQRUrkD6Xd7Tp6VqKr1crMKZcbRz91PVzPTDjItrVN2G9o0_NQ1XEJefIdHJb3hOypNsnHVb8T_zd3g" style="border: none; font-family: "Google Sans"; font-size: 11pt; transform: rotate(0rad); white-space: pre-wrap;" width="24" /><span style="font-family: Arial, Helvetica, sans-serif;">Gold Product Expert: Trusted members who are knowledgeable and active contributors</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">In November, we invited all of our Gold Product Experts from <a href="https://productforums.google.com/forum/#!home" target="_blank">every Google help forum</a> (such as Blogger or Google My Business) to a global summit. This meetup happened in the Google campus in Sunnyvale, California. Out of the almost 550 attendees from all over the world, around 70 were Webmaster Gold Product Experts. Coming from 25 different countries, this was the second biggest community that attended the event. Later that month, another very successful meetup took place in Moscow, gathering 23 Russian speaking Product Experts (of which 10 were Webmasters).</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody> <tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidgeLz_CQBcYIt-XVEksb042NkK54NDreZVXW7PkB-9kU2FxefFRKu2DVnEyBzK6kWJEXdwDRQeT5RYmu8xrzHiTeluUAyqbumqVkI8JujJGUxRvuVVR8puvnSe9WJkOUah8ae/s1600/10770072176_IMG_8736.JPG" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="1067" data-original-width="1600" height="425" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidgeLz_CQBcYIt-XVEksb042NkK54NDreZVXW7PkB-9kU2FxefFRKu2DVnEyBzK6kWJEXdwDRQeT5RYmu8xrzHiTeluUAyqbumqVkI8JujJGUxRvuVVR8puvnSe9WJkOUah8ae/s640/10770072176_IMG_8736.JPG" width="640" /></a></td></tr> <tr><td class="tr-caption" style="text-align: center;"><span style="font-family: Arial, Helvetica, sans-serif;">Gold Webmaster Product Experts at this year’s global summit in Sunnyvale.</span></td></tr> </tbody></table> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <br /></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">Many of the attendees acknowledged that this “was a really valuable time”, that the “sessions were very insightful and interesting” and that “the entire event was fantastic!”.</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <br /></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <br /></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">This knowledgeable group of super users provides invaluable help in 16 languages to more than 2 million users a year, about everything related to Search, Structured Data or Search Console in the forums.</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">And what is the profile of our community? Many of our Product Experts (Silver and Gold) are site owners who started out on the Webmaster forums (some more than a decade ago) by asking questions about their own sites. After their issues were fixed, most of them stayed to give back to the community, as they realized that their expertise could be of use to others. We want to thank all of our experts for their dedication and constant knowledge sharing to help users who are having trouble with their websites.</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">Throughout the year, we’ve held 75 live office hours hangouts on the <a href="https://www.youtube.com/user/GoogleWebmasterHelp/playlists" target="_blank">Webmaster YouTube channel</a>, in English, Japanese, German, Hindi, French, and we’ve also kick started the calls in Spanish. On those hangouts, anyone can raise their questions to the Google team directly and interact with one another.</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">If you’re interested in joining the community, meeting everyone and helping other users on the <a href="https://support.google.com/webmasters/go/community" target="_blank">Webmaster forums</a>, you can learn more on the <a href="http://productexperts.withgoogle.com/" target="_blank">Product Experts program website</a>. We are always excited to meet users from diverse backgrounds and skill-sets!</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">Looking forward to what 2019 will bring to our community... And looking forward to meeting you!</span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: Arial, Helvetica, sans-serif;">Written by Aurora Morales, Trust & Safety Outreach team</span></div> <div> <br /></div> </div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:2018, celebrating our global Webmaster community&url=https://webmasters.googleblog.com/2018/12/2018-global-webmaster-community.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2018/12/2018-global-webmaster-community.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2018/12/2018-global-webmaster-community.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/forums?hl=en' rel='tag'> forums </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/hangout?hl=en' rel='tag'> hangout </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/product%20expert?hl=en' rel='tag'> product expert </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/product%20experts?hl=en' rel='tag'> product experts </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/summit?hl=en' rel='tag'> summit </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20forum?hl=en' rel='tag'> webmaster forum </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/youtube%20channel?hl=en' rel='tag'> youtube channel </a> </span> </div> </div> </div> <div class='post' data-id='580074058977886676' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2018/06/how-we-fought-webspam-webspam-report.html?hl=en' itemprop='url' title='How we fought webspam - Webspam Report 2017'> How we fought webspam - Webspam Report 2017 </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Thursday, June 28, 2018 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <p style="padding:0.8em; border-left: 6px solid #A03; background-color:#FEE; color:#000; line-height:1.5em; font-weight:bold">Note: The information in this post may be outdated. See our latest post about <a href="https://webmasters.googleblog.com/2020/07/how-spam-reports-are-used-at-google.html">reporting spam</a>.</p> <div dir="ltr" style="text-align: left;" trbidi="on"> <img height="215" src="https://lh4.googleusercontent.com/lpMw5N0pkNSPf6i-5HUZSbr_w_I6sCSB1iBqz_ehibY6l_yDl4MNeyaJ4_6rkcVEmxpjzMH44_9W4FbOJzXPXNzr_L2QDzlI8rmm1ccHHLEkN8s0q0g7eD-dFMMtt6Of0p9CtUjR" style="border: none; font-family: Arial; font-size: 11pt; text-align: justify; transform: rotate(0rad); white-space: pre-wrap;" width="602" /><br /> <b style="font-weight: normal;"><br /></b> <br /><div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br />We always want to make sure that when you use Google Search to find information, you get the highest quality results. But, we are aware of many bad actors who are trying to manipulate search ranking and profit from it, which is at odds with our core mission: to organize the world's information and make it universally accessible and useful. Over the years, we've devoted a huge effort toward combating abuse and spam on Search. Here's a look at how we fought abuse in 2017.<br /> <br /><br />We call these various types of abuse that violate the <a href="https://support.google.com/webmasters/answer/35769">webmaster guidelines</a> “spam.” Our evaluation indicated that for many years, less than 1 percent of search results users visited are spammy. In the last couple of years, we’ve managed to further reduce this by half. </span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> <span style="background-color: transparent; color: black; font-family: Arial; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> <span style="background-color: transparent; color: black; font-family: Arial; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div> <h3 style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> <span style="background-color: transparent; color: black; font-family: Arial; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Google webspam trends and how we fought webspam in 2017</span></h3> <b style="font-weight: normal;"><br /></b> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;">As we continued to improve, spammers also evolved. One of the trends in 2017 was an increase in website hacking—both for spamming search ranking and for spreading malware. Hacked websites are serious threats to users because hackers can take complete control of a site, deface homepages, erase relevant content, or insert malware and harmful code. They may also record keystrokes, stealing login credentials for online banking or financial transactions. In 2017 we focused on reducing this threat, and were able to detect and remove from search results more than 80 percent of these sites. But hacking is not just a spam problem for search users—it affects the owners of websites as well. To help website owners keep their websites safe, we created a <a href="https://learnwebtech.withgoogle.com/">hands-on resource to help webmasters strengthen their websites’ security</a> and revamped our <a href="https://developers.google.com/web/fundamentals/security/hacked/">help resources to help webmasters recover from a hacked website</a>. The guides are available in 19 languages.<br /><br /></span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;">We’re also recognizing the importance of robust content management systems (CMSs). A large percentage of websites are run on one of several popular CMSs, and subsequently spammers exploited them by finding ways to abuse their provisions for user-generated content, such as posting spam content in comment sections or forums. We’re working closely with many of the providers of popular content management systems like WordPress and Joomla to help them also fight spammers that abuse their forums, comment sections and websites.<br /><br /><br />Another abuse vector is the manipulation of links, which is one of the foundation ranking signals for Search. In 2017 we doubled down our effort in removing <a href="https://support.google.com/webmasters/answer/2604774?hl=en">unnatural links</a> via ranking improvements and scalable manual actions. We have observed a year-over-year reduction of spam links by almost half.<br /> </span></div> <div style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: left;"> <span style="background-color: transparent; color: black; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div> <div style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: left;"> <span style="background-color: transparent; color: black; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div> <h3 style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: left;"> <span style="background-color: transparent; color: black; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><span style="font-family: Arial, Helvetica, sans-serif;">W</span></span><span style="background-color: transparent; color: black; font-family: Arial; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">orking with users and webmasters for a better web</span></h3> <br /> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;">We’re here to listen: Our automated systems are constantly working to detect and block spam. Still, we always welcome hearing from you when something seems … phishy. Last year, we were able to take action on nearly 90,000 <a href="https://www.google.com/webmasters/tools/spamreport?pli=1">user reports</a> of search spam.</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;">Reporting spam, malware and other issues you find helps us protect the site owner and other searchers from this abuse. You can file a <a href="https://support.google.com/webmasters/answer/93713">spam report</a>, a <a href="https://safebrowsing.google.com/safebrowsing/report_phish/">phishing report</a> or a <a href="//www.google.com/safebrowsing/report_badware/">malware report.</a> We very much appreciate these reports—a big THANK YOU to all of you who submitted them.</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;">We also actively work with webmasters to maintain the health of the web ecosystem. </span><span style="font-family: Arial, Helvetica, sans-serif;">Last year, we sent 45 million messages to registered website owners via <a href="https://www.google.com/webmasters/tools/">Search Console</a> letting them know about issues we identified with their websites. More than 6 million of these messages are related to <a href="https://support.google.com/webmasters/answer/2604824">manual actions,</a> providing transparency to webmasters so they understand why their sites got manual actions and how to resolve the issue.</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;">Last year, we <a href="https://webmasters.googleblog.com/2017/08/a-sneak-peek-at-two-experimental.html">released a beta version</a> of a new Search Console to a limited number of users and afterwards, to all users of Search Console. We listened to what matters most to the users, and started with popular functionalities such as <a href="https://support.google.com/webmasters/answer/7576553">Search performance</a>, <a href="https://support.google.com/webmasters/answer/7440203">Index Coverage</a> and others. These can help webmasters optimize their websites' Google Search presence more easily.</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;">Through enhanced <a href="https://safebrowsing.google.com/">Safe Browsing</a> protections, we continue to protect more users from bad actors online. In the last year, we have made significant improvements to our safe browsing protection, such as broadening our <a href="https://security.googleblog.com/2017/03/expanding-protection-for-chrome-users.html">protection of macOS devices</a>, enabling <a href="https://www.blog.google/topics/safety-security/new-security-protections-tailored-you/">predictive phishing protection</a> in Chrome, cracked down on <a href="https://security.googleblog.com/2017/12/additional-protections-by-safe-browsing.html">mobile unwanted software</a>, and launched significant improvements to our ability to protect users from <a href="https://blog.chromium.org/2018/01/further-protecting-users-from-deceptive.html">deceptive Chrome extension installation</a>.</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;">We have a multitude of channels to engage directly with webmasters. We have dedicated team members who meet with webmasters regularly both online and in-person. We conducted more than 250 <a href="https://www.google.com/intl/en/webmasters/connect/#attend-events">online office hours, online events and offline events</a> around the world in more than 60 cities to audiences totaling over 220,000 website owners, webmasters and digital marketers. In addition, our <a href="//g.co/webmasterforum">official support forum</a> has answered a high volume of questions in many languages. Last year, the forum had 63,000 threads generating over 280,000 contributing posts by 100+ <a href="https://topcontributor.withgoogle.com/profiles">Top Contributors</a> globally. For more details, see this <a href="https://webmasters.googleblog.com/2018/05/helping-webmasters-and-content.html">post</a>. Apart from the <a href="https://productforums.google.com/forum/#!forum/webmasters">forums</a>, <a href="https://webmasters.googleblog.com/">blogs</a> and <a href="https://support.google.com/webmasters/answer/7451184">the SEO starter guide</a>, the <a href="https://www.youtube.com/googlewebmasters">Google Webmaster YouTube channel</a> is another channel to find more tips and insights. We launched a new <a href="https://webmasters.googleblog.com/2017/12/the-seo-snippets-video-series.html">SEO snippets</a> video series to help with short and to-the-point answers to specific questions. Be sure to subscribe to the <a href="https://www.youtube.com/googlewebmasters">channel</a>!</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;">Despite all these improvements, we know we’re not yet done. We’re relentless in our pursue of an abuse-free user experience, and will keep improving our collaboration with the ecosystem to make it happen.</span></div> <div style="text-align: left;"> <b style="font-weight: normal;"><br /></b></div> <img height="227" src="https://lh5.googleusercontent.com/Pfgdv2iIS4iWz96Qdnj5pONl1vHFYEdMWdRR2I2tfrwk-MjZm6YmnFf3lOvAiBDi5Fa4vIaDFdJoDe0lbGWfy-WoCTBDNdGFk3dOnZOTjBP1URZzM0yNJII3KJbRDjeYBWRROwni" width="640" /><div style="text-align: left;"> <br /></div> <div style="text-align: left;"> <br /></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> <span style="background-color: transparent; color: black; font-family: Arial; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Posted by Cody Kwok, Principal Engineer</span></div> </div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <p style="padding:0.8em; border-left: 6px solid #A03; background-color:#FEE; color:#000; line-height:1.5em; font-weight:bold">Note: The information in this post may be outdated. See our latest post about <a href="https://webmasters.googleblog.com/2020/07/how-spam-reports-are-used-at-google.html">reporting spam</a>.</p> <div dir="ltr" style="text-align: left;" trbidi="on"> <img height="215" src="https://lh4.googleusercontent.com/lpMw5N0pkNSPf6i-5HUZSbr_w_I6sCSB1iBqz_ehibY6l_yDl4MNeyaJ4_6rkcVEmxpjzMH44_9W4FbOJzXPXNzr_L2QDzlI8rmm1ccHHLEkN8s0q0g7eD-dFMMtt6Of0p9CtUjR" style="border: none; font-family: Arial; font-size: 11pt; text-align: justify; transform: rotate(0rad); white-space: pre-wrap;" width="602" /><br /> <b style="font-weight: normal;"><br /></b> <br /><div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br />We always want to make sure that when you use Google Search to find information, you get the highest quality results. But, we are aware of many bad actors who are trying to manipulate search ranking and profit from it, which is at odds with our core mission: to organize the world's information and make it universally accessible and useful. Over the years, we've devoted a huge effort toward combating abuse and spam on Search. Here's a look at how we fought abuse in 2017.<br /> <br /><br />We call these various types of abuse that violate the <a href="https://support.google.com/webmasters/answer/35769">webmaster guidelines</a> “spam.” Our evaluation indicated that for many years, less than 1 percent of search results users visited are spammy. In the last couple of years, we’ve managed to further reduce this by half. </span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> <span style="background-color: transparent; color: black; font-family: Arial; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> <span style="background-color: transparent; color: black; font-family: Arial; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div> <h3 style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> <span style="background-color: transparent; color: black; font-family: Arial; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Google webspam trends and how we fought webspam in 2017</span></h3> <b style="font-weight: normal;"><br /></b> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;">As we continued to improve, spammers also evolved. One of the trends in 2017 was an increase in website hacking—both for spamming search ranking and for spreading malware. Hacked websites are serious threats to users because hackers can take complete control of a site, deface homepages, erase relevant content, or insert malware and harmful code. They may also record keystrokes, stealing login credentials for online banking or financial transactions. In 2017 we focused on reducing this threat, and were able to detect and remove from search results more than 80 percent of these sites. But hacking is not just a spam problem for search users—it affects the owners of websites as well. To help website owners keep their websites safe, we created a <a href="https://learnwebtech.withgoogle.com/">hands-on resource to help webmasters strengthen their websites’ security</a> and revamped our <a href="https://developers.google.com/web/fundamentals/security/hacked/">help resources to help webmasters recover from a hacked website</a>. The guides are available in 19 languages.<br /><br /></span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;">We’re also recognizing the importance of robust content management systems (CMSs). A large percentage of websites are run on one of several popular CMSs, and subsequently spammers exploited them by finding ways to abuse their provisions for user-generated content, such as posting spam content in comment sections or forums. We’re working closely with many of the providers of popular content management systems like WordPress and Joomla to help them also fight spammers that abuse their forums, comment sections and websites.<br /><br /><br />Another abuse vector is the manipulation of links, which is one of the foundation ranking signals for Search. In 2017 we doubled down our effort in removing <a href="https://support.google.com/webmasters/answer/2604774?hl=en">unnatural links</a> via ranking improvements and scalable manual actions. We have observed a year-over-year reduction of spam links by almost half.<br /> </span></div> <div style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: left;"> <span style="background-color: transparent; color: black; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div> <div style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: left;"> <span style="background-color: transparent; color: black; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div> <h3 style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: left;"> <span style="background-color: transparent; color: black; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><span style="font-family: Arial, Helvetica, sans-serif;">W</span></span><span style="background-color: transparent; color: black; font-family: Arial; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">orking with users and webmasters for a better web</span></h3> <br /> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;">We’re here to listen: Our automated systems are constantly working to detect and block spam. Still, we always welcome hearing from you when something seems … phishy. Last year, we were able to take action on nearly 90,000 <a href="https://www.google.com/webmasters/tools/spamreport?pli=1">user reports</a> of search spam.</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div> <div style="text-align: left;"> <span style="font-family: Arial, Helvetica, sans-serif;">Reporting spam, malware and other issues you find helps us protect the site owner and other searchers from this abuse. You can file a <a href="https://support.google.com/webmasters/answer/93713">spam report</a>, a <a href="https://safebrowsing.google.com/safebrowsing/report_phish/">phishing report</a> or a <a href="//www.google.com/safebrowsing/report_badware/">malware report.</a> We very much appreciate these reports—a big THANK YOU to all of you who submitted them.</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;">We also actively work with webmasters to maintain the health of the web ecosystem. </span><span style="font-family: Arial, Helvetica, sans-serif;">Last year, we sent 45 million messages to registered website owners via <a href="https://www.google.com/webmasters/tools/">Search Console</a> letting them know about issues we identified with their websites. More than 6 million of these messages are related to <a href="https://support.google.com/webmasters/answer/2604824">manual actions,</a> providing transparency to webmasters so they understand why their sites got manual actions and how to resolve the issue.</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;">Last year, we <a href="https://webmasters.googleblog.com/2017/08/a-sneak-peek-at-two-experimental.html">released a beta version</a> of a new Search Console to a limited number of users and afterwards, to all users of Search Console. We listened to what matters most to the users, and started with popular functionalities such as <a href="https://support.google.com/webmasters/answer/7576553">Search performance</a>, <a href="https://support.google.com/webmasters/answer/7440203">Index Coverage</a> and others. These can help webmasters optimize their websites' Google Search presence more easily.</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;">Through enhanced <a href="https://safebrowsing.google.com/">Safe Browsing</a> protections, we continue to protect more users from bad actors online. In the last year, we have made significant improvements to our safe browsing protection, such as broadening our <a href="https://security.googleblog.com/2017/03/expanding-protection-for-chrome-users.html">protection of macOS devices</a>, enabling <a href="https://www.blog.google/topics/safety-security/new-security-protections-tailored-you/">predictive phishing protection</a> in Chrome, cracked down on <a href="https://security.googleblog.com/2017/12/additional-protections-by-safe-browsing.html">mobile unwanted software</a>, and launched significant improvements to our ability to protect users from <a href="https://blog.chromium.org/2018/01/further-protecting-users-from-deceptive.html">deceptive Chrome extension installation</a>.</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;">We have a multitude of channels to engage directly with webmasters. We have dedicated team members who meet with webmasters regularly both online and in-person. We conducted more than 250 <a href="https://www.google.com/intl/en/webmasters/connect/#attend-events">online office hours, online events and offline events</a> around the world in more than 60 cities to audiences totaling over 220,000 website owners, webmasters and digital marketers. In addition, our <a href="//g.co/webmasterforum">official support forum</a> has answered a high volume of questions in many languages. Last year, the forum had 63,000 threads generating over 280,000 contributing posts by 100+ <a href="https://topcontributor.withgoogle.com/profiles">Top Contributors</a> globally. For more details, see this <a href="https://webmasters.googleblog.com/2018/05/helping-webmasters-and-content.html">post</a>. Apart from the <a href="https://productforums.google.com/forum/#!forum/webmasters">forums</a>, <a href="https://webmasters.googleblog.com/">blogs</a> and <a href="https://support.google.com/webmasters/answer/7451184">the SEO starter guide</a>, the <a href="https://www.youtube.com/googlewebmasters">Google Webmaster YouTube channel</a> is another channel to find more tips and insights. We launched a new <a href="https://webmasters.googleblog.com/2017/12/the-seo-snippets-video-series.html">SEO snippets</a> video series to help with short and to-the-point answers to specific questions. Be sure to subscribe to the <a href="https://www.youtube.com/googlewebmasters">channel</a>!</span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="font-family: Arial, Helvetica, sans-serif;">Despite all these improvements, we know we’re not yet done. We’re relentless in our pursue of an abuse-free user experience, and will keep improving our collaboration with the ecosystem to make it happen.</span></div> <div style="text-align: left;"> <b style="font-weight: normal;"><br /></b></div> <img height="227" src="https://lh5.googleusercontent.com/Pfgdv2iIS4iWz96Qdnj5pONl1vHFYEdMWdRR2I2tfrwk-MjZm6YmnFf3lOvAiBDi5Fa4vIaDFdJoDe0lbGWfy-WoCTBDNdGFk3dOnZOTjBP1URZzM0yNJII3KJbRDjeYBWRROwni" width="640" /><div style="text-align: left;"> <br /></div> <div style="text-align: left;"> <br /></div> <div dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> <span style="background-color: transparent; color: black; font-family: Arial; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Posted by Cody Kwok, Principal Engineer</span></div> </div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:How we fought webspam - Webspam Report 2017&url=https://webmasters.googleblog.com/2018/06/how-we-fought-webspam-webspam-report.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2018/06/how-we-fought-webspam-webspam-report.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2018/06/how-we-fought-webspam-webspam-report.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/events?hl=en' rel='tag'> events </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/feedback%20and%20communication?hl=en' rel='tag'> feedback and communication </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/forums?hl=en' rel='tag'> forums </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20guidelines?hl=en' rel='tag'> webmaster guidelines </a> </span> </div> </div> </div> <div class='post' data-id='6859490369591247253' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2018/06/google-search-at-io-2018.html?hl=en' itemprop='url' title='Google Search at I/O 2018'> Google Search at I/O 2018 </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Thursday, June 07, 2018 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div dir="ltr" style="text-align: left;" trbidi="on"> <div style="text-align: left;"> With the eleventh annual <a href="https://events.google.com/io/" style="font-weight: normal;">Google I/O</a><span style="font-weight: normal;"> wrapped up, it’s a great time to reflect on some of the highlights.</span></div> <div style="text-align: left;"> <span style="font-weight: normal;"><br /></span></div> <h3 style="text-align: left;"> What we did at I/O</h3> <br /> The event was a wonderful way to meet many great people from various communities across the globe, exchange ideas, and gather feedback. Besides many great <a href="https://www.youtube.com/watch?v=FglWLLA4g-s">web sessions</a>, <a href="https://codelabs.developers.google.com/codelabs/structured-data/index.html?index=..%2F..%2Findex#0">codelabs</a>, and office hours <a href="https://www.google.com/webmasters/connect/">we</a> shared a few things with the community in two sessions specific to Search:<br /> <br /> <br /> <ul style="text-align: left;"> <li><a href="https://www.youtube.com/watch?v=PFwUbgvpdaQ">Deliver search-friendly JavaScript-powered websites</a> with John Mueller and Tom Greenaway</li> <li><a href="https://www.youtube.com/watch?v=NO-sdBzb1Hc">Build a successful web presence with Google Search</a> with Mariya Moeva and John Mueller</li> </ul> <br /> <div class="separator" style="clear: both; text-align: center;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi1Nyh3QL_qWT6SaVeulMMYrlfWWhwsFDfeHiPLa73U85olQpHzJTFhry8zCUn7GRt1IPZ2bf0fqOkDQVM_ojjNHdaiAhYsIUti98UmiWO12mPHvxFrsAOiTB5ukbzB1kvkpaik/s1600/image1.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="901" data-original-width="1600" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi1Nyh3QL_qWT6SaVeulMMYrlfWWhwsFDfeHiPLa73U85olQpHzJTFhry8zCUn7GRt1IPZ2bf0fqOkDQVM_ojjNHdaiAhYsIUti98UmiWO12mPHvxFrsAOiTB5ukbzB1kvkpaik/s400/image1.png" width="400" /></a></div> <br /> The sessions included the launch of JavaScript error reporting in the <a href="https://www.google.com/webmasters/tools/mobile-friendly/">Mobile Friendly Test tool</a>, dynamic rendering (we will discuss this in more detail in a future post), and an explanation of how CMS can use the Indexing and Search Console APIs to provide users with insights. For example, Wix lets their users <a href="https://youtu.be/FBG3-pwMFxU?t=1m22s">submit their homepage to the index</a> and see it in Search results instantly, and Squarespace created a <a href="https://support.squarespace.com/hc/en-us/articles/360001014647" rel="nofollow">Google Search keywords report</a> to help webmasters understand what prospective users search for.<br /> <br /> During the event, we also presented the <a href="http://search.google.com/search-console">new Search Console</a> in the Sandbox area for people to try and were happy to get a lot of positive feedback, from people being excited about the <a href="https://support.google.com/webmasters/answer/7450883">AMP Status report</a> to others exploring how to improve their content for Search.<br /> <br /> <h3 style="text-align: left;"> Hands-on codelabs, case studies and more</h3> <br /> We presented the <a href="https://codelabs.developers.google.com/codelabs/structured-data/index.html?index=..%2F..%2Findex#0">Structured Data Codelab</a> that walks you through adding and <a href="https://search.google.com/structured-data/testing-tool/u/0/">testing structured data</a>. We were really happy to see that it ended up being one of the top 20 codelabs by completions at I/O. If you want to learn more about the benefits of using Structured Data, check out our <a href="https://developers.google.com/search/case-studies/">case studies</a>.<br /> <br /> <div class="separator" style="clear: both; text-align: center;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj2h3LDlEQVI86qRaO-8nVDicy0wJsqS4BlQ9Rw2N6Had2HIvBxaXAx_YFT7CbGBZLhMFKL6xqP7YdNT4EYdXJO-H28wl_AiwDpaWHzq8o1PDVK0o6DNciZvo4I_VdDPt5IFici/s1600/image2.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1201" data-original-width="1600" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj2h3LDlEQVI86qRaO-8nVDicy0wJsqS4BlQ9Rw2N6Had2HIvBxaXAx_YFT7CbGBZLhMFKL6xqP7YdNT4EYdXJO-H28wl_AiwDpaWHzq8o1PDVK0o6DNciZvo4I_VdDPt5IFici/s400/image2.png" width="400" /></a></div> <br /> <br /> During the in-person office hours we saw a lot of interest around HTTPS, <a href="https://webmasters.googleblog.com/2018/03/rolling-out-mobile-first-indexing.html">mobile-first indexing</a>, AMP, and many other topics. The in-person Office Hours were a wonderful addition to our monthly <a href="https://www.google.com/webmasters/connect/#attend-events">Webmaster Office Hours hangout</a>. The questions and comments will help us adjust our documentation and tools by making them clearer and easier to use for everyone.<br /> <br /> <h3 style="text-align: left;"> Highlights and key takeaways</h3> <br /> We also repeated a few key points that web developers should have an eye on when building websites, such as:<br /> <br /> <br /> <ul style="text-align: left;"> <li>Indexing and rendering don’t happen at the same time. We may defer the rendering to a later point in time.</li> <li>Make sure the content you want in Search has metadata, correct HTTP statuses, and the intended canonical tag.</li> <li>Hash-based routing (URLs with "#") should be deprecated in favour of the JavaScript History API in Single Page Apps.</li> <li>Links should have an href attribute pointing to a URL, so Googlebot can follow the links properly.</li> </ul> <br /> Make sure to <a href="https://www.youtube.com/watch?v=PFwUbgvpdaQ">watch this talk</a> for more on indexing, dynamic rendering and troubleshooting your site. If you wanna learn more about things to do as a CMS developer or theme author or Structured Data, <a href="https://www.youtube.com/watch?v=NO-sdBzb1Hc">watch this talk</a>.<br /> <br /> We were excited to meet some of you at I/O as well as the <a href="https://events.google.com/io/extended/">global I/O extended events</a> and share the latest developments in Search. To stay in touch, join the <a href="https://productforums.google.com/forum/#!forum/webmasters">Webmaster Forum</a> or follow us on <a href="https://twitter.com/googlewmc" rel="nofollow">Twitter</a>, <a href="https://plus.google.com/+googlewebmasters">Google+</a>, and <a href="https://www.youtube.com/user/GoogleWebmasterHelp">YouTube</a>.<br /> <br />  <span class="byline-author">Posted by Martin Splitt, Webmaster Trends Analyst</span></div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div dir="ltr" style="text-align: left;" trbidi="on"> <div style="text-align: left;"> With the eleventh annual <a href="https://events.google.com/io/" style="font-weight: normal;">Google I/O</a><span style="font-weight: normal;"> wrapped up, it’s a great time to reflect on some of the highlights.</span></div> <div style="text-align: left;"> <span style="font-weight: normal;"><br /></span></div> <h3 style="text-align: left;"> What we did at I/O</h3> <br /> The event was a wonderful way to meet many great people from various communities across the globe, exchange ideas, and gather feedback. Besides many great <a href="https://www.youtube.com/watch?v=FglWLLA4g-s">web sessions</a>, <a href="https://codelabs.developers.google.com/codelabs/structured-data/index.html?index=..%2F..%2Findex#0">codelabs</a>, and office hours <a href="https://www.google.com/webmasters/connect/">we</a> shared a few things with the community in two sessions specific to Search:<br /> <br /> <br /> <ul style="text-align: left;"> <li><a href="https://www.youtube.com/watch?v=PFwUbgvpdaQ">Deliver search-friendly JavaScript-powered websites</a> with John Mueller and Tom Greenaway</li> <li><a href="https://www.youtube.com/watch?v=NO-sdBzb1Hc">Build a successful web presence with Google Search</a> with Mariya Moeva and John Mueller</li> </ul> <br /> <div class="separator" style="clear: both; text-align: center;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi1Nyh3QL_qWT6SaVeulMMYrlfWWhwsFDfeHiPLa73U85olQpHzJTFhry8zCUn7GRt1IPZ2bf0fqOkDQVM_ojjNHdaiAhYsIUti98UmiWO12mPHvxFrsAOiTB5ukbzB1kvkpaik/s1600/image1.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="901" data-original-width="1600" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi1Nyh3QL_qWT6SaVeulMMYrlfWWhwsFDfeHiPLa73U85olQpHzJTFhry8zCUn7GRt1IPZ2bf0fqOkDQVM_ojjNHdaiAhYsIUti98UmiWO12mPHvxFrsAOiTB5ukbzB1kvkpaik/s400/image1.png" width="400" /></a></div> <br /> The sessions included the launch of JavaScript error reporting in the <a href="https://www.google.com/webmasters/tools/mobile-friendly/">Mobile Friendly Test tool</a>, dynamic rendering (we will discuss this in more detail in a future post), and an explanation of how CMS can use the Indexing and Search Console APIs to provide users with insights. For example, Wix lets their users <a href="https://youtu.be/FBG3-pwMFxU?t=1m22s">submit their homepage to the index</a> and see it in Search results instantly, and Squarespace created a <a href="https://support.squarespace.com/hc/en-us/articles/360001014647" rel="nofollow">Google Search keywords report</a> to help webmasters understand what prospective users search for.<br /> <br /> During the event, we also presented the <a href="http://search.google.com/search-console">new Search Console</a> in the Sandbox area for people to try and were happy to get a lot of positive feedback, from people being excited about the <a href="https://support.google.com/webmasters/answer/7450883">AMP Status report</a> to others exploring how to improve their content for Search.<br /> <br /> <h3 style="text-align: left;"> Hands-on codelabs, case studies and more</h3> <br /> We presented the <a href="https://codelabs.developers.google.com/codelabs/structured-data/index.html?index=..%2F..%2Findex#0">Structured Data Codelab</a> that walks you through adding and <a href="https://search.google.com/structured-data/testing-tool/u/0/">testing structured data</a>. We were really happy to see that it ended up being one of the top 20 codelabs by completions at I/O. If you want to learn more about the benefits of using Structured Data, check out our <a href="https://developers.google.com/search/case-studies/">case studies</a>.<br /> <br /> <div class="separator" style="clear: both; text-align: center;"> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj2h3LDlEQVI86qRaO-8nVDicy0wJsqS4BlQ9Rw2N6Had2HIvBxaXAx_YFT7CbGBZLhMFKL6xqP7YdNT4EYdXJO-H28wl_AiwDpaWHzq8o1PDVK0o6DNciZvo4I_VdDPt5IFici/s1600/image2.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1201" data-original-width="1600" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj2h3LDlEQVI86qRaO-8nVDicy0wJsqS4BlQ9Rw2N6Had2HIvBxaXAx_YFT7CbGBZLhMFKL6xqP7YdNT4EYdXJO-H28wl_AiwDpaWHzq8o1PDVK0o6DNciZvo4I_VdDPt5IFici/s400/image2.png" width="400" /></a></div> <br /> <br /> During the in-person office hours we saw a lot of interest around HTTPS, <a href="https://webmasters.googleblog.com/2018/03/rolling-out-mobile-first-indexing.html">mobile-first indexing</a>, AMP, and many other topics. The in-person Office Hours were a wonderful addition to our monthly <a href="https://www.google.com/webmasters/connect/#attend-events">Webmaster Office Hours hangout</a>. The questions and comments will help us adjust our documentation and tools by making them clearer and easier to use for everyone.<br /> <br /> <h3 style="text-align: left;"> Highlights and key takeaways</h3> <br /> We also repeated a few key points that web developers should have an eye on when building websites, such as:<br /> <br /> <br /> <ul style="text-align: left;"> <li>Indexing and rendering don’t happen at the same time. We may defer the rendering to a later point in time.</li> <li>Make sure the content you want in Search has metadata, correct HTTP statuses, and the intended canonical tag.</li> <li>Hash-based routing (URLs with "#") should be deprecated in favour of the JavaScript History API in Single Page Apps.</li> <li>Links should have an href attribute pointing to a URL, so Googlebot can follow the links properly.</li> </ul> <br /> Make sure to <a href="https://www.youtube.com/watch?v=PFwUbgvpdaQ">watch this talk</a> for more on indexing, dynamic rendering and troubleshooting your site. If you wanna learn more about things to do as a CMS developer or theme author or Structured Data, <a href="https://www.youtube.com/watch?v=NO-sdBzb1Hc">watch this talk</a>.<br /> <br /> We were excited to meet some of you at I/O as well as the <a href="https://events.google.com/io/extended/">global I/O extended events</a> and share the latest developments in Search. To stay in touch, join the <a href="https://productforums.google.com/forum/#!forum/webmasters">Webmaster Forum</a> or follow us on <a href="https://twitter.com/googlewmc" rel="nofollow">Twitter</a>, <a href="https://plus.google.com/+googlewebmasters">Google+</a>, and <a href="https://www.youtube.com/user/GoogleWebmasterHelp">YouTube</a>.<br /> <br />  <span class="byline-author">Posted by Martin Splitt, Webmaster Trends Analyst</span></div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:Google Search at I/O 2018&url=https://webmasters.googleblog.com/2018/06/google-search-at-io-2018.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2018/06/google-search-at-io-2018.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2018/06/google-search-at-io-2018.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/events?hl=en' rel='tag'> events </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/Google%20I%2FO?hl=en' rel='tag'> Google I/O </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/javascript?hl=en' rel='tag'> javascript </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/structured%20data?hl=en' rel='tag'> structured data </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20tools?hl=en' rel='tag'> webmaster tools </a> </span> </div> </div> </div> <div class='post' data-id='2804943324287873011' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://webmasters.googleblog.com/2018/05/helping-webmasters-and-content.html?hl=en' itemprop='url' title='Our goal: helping webmasters and content creators'> Our goal: helping webmasters and content creators </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> Thursday, May 10, 2018 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div dir="ltr" style="text-align: left;" trbidi="on"> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Great websites are the result of the hard work of website owners who make their content and services accessible to the world. Even though it’s simpler now to run a website than it was years ago, it can still feel like a complex undertaking. This is why we invest a lot of time and effort in improving Google Search so that website owners can spend more time focusing on building the most useful content for their users, while we take care of helping users find that content. </span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Most website owners find they don’t have to worry much about what Google is doing—they post their content, and then Googlebot discovers, crawls, indexes and understands that content, to point users to relevant pages on those sites. However, sometimes the technical details still matter, and sometimes a great deal.</span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: "arial" , "helvetica" , sans-serif;"><span style="white-space: pre-wrap;">For those times when site owners would like a bit of help from someone at Google, or an explanation for why something works a particular way, or why things appear in a particular way, or how to fix what looks like a technical glitch, we have a global team dedicated to making sure there are </span><span id="docs-internal-guid-2f9b6a4e-4c34-3c59-1342-7eb9dbf3a9b5"><a href="https://www.google.com/webmasters/support/" style="text-decoration-line: none;"><span style="color: #1155cc; vertical-align: baseline; white-space: pre-wrap;">many places for a website owner to get help</span></a></span><span style="white-space: pre-wrap;"> from Google and knowledgeable members of the community.</span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: "arial" , "helvetica" , sans-serif;"><span style="white-space: pre-wrap;">The first place to start for help is </span><span id="docs-internal-guid-b3141267-4c34-90ab-e9bb-8ce2099bc0e4"><a href="https://www.google.com/webmasters" style="text-decoration-line: none;"><span style="color: #1155cc; vertical-align: baseline; white-space: pre-wrap;">Google Webmasters</span></a></span><span style="white-space: pre-wrap;">, a place where all of our support resources (many of which are available in 40 languages) are within easy reach:</span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> </div> <ul style="text-align: left;"> <li><span style="font-family: "arial" , "helvetica" , sans-serif;"><span id="docs-internal-guid-e4cc8742-4c35-9296-fc93-cac05d590ca7"><a href="https://developers.google.com/web/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google Web Fundamentals</span></a></span>: Provides technical guidance on building a modern website that takes advantage of open web standards.</span></li> <li><span style="font-family: "arial" , "helvetica" , sans-serif;"><span id="docs-internal-guid-5f0744fe-4c35-bad5-cd7d-81bfa51802cf"><a href="http://developers.google.com/search" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google Search developer documentation</span></a></span>: Describes how Google crawls and indexes a website. Includes authoritative guidance on building a site that is optimized for Google Search. </span></li> <li><span style="font-family: "arial" , "helvetica" , sans-serif;"><span id="docs-internal-guid-a217c0d6-4c35-e2e7-7ce6-b6db1ec4e537"><a href="https://support.google.com/webmasters#topic=3309469" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Search Console Help Center</span></a></span>: Provides detailed information on how to use and take advantage of <span id="docs-internal-guid-671b0506-4c36-0822-66b8-dacf64ade168"><a href="https://www.google.com/webmasters/tools/home" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Search Console</span></a></span>, the best way for a website owner to understand how Google sees their site. </span></li> <li><span style="font-family: "arial" , "helvetica" , sans-serif;">The <span id="docs-internal-guid-b78fe94d-4c36-34f4-9f17-80d85e90033b"><a href="https://support.google.com/webmasters/answer/7451184?hl=en" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Search Engine Optimization (SEO) Starter Guide</span></a></span>: Provides a complete overview of the basics of SEO according to our recommended best practices.</span></li> <li><span style="font-family: "arial" , "helvetica" , sans-serif;"><span id="docs-internal-guid-9e7fd398-4c36-5e7a-9bbe-29b61e2fe825"><a href="https://support.google.com/webmasters/answer/35769" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google webmaster guidelines</span></a></span>: Describes policies and practices that may lead to a site being removed entirely from the Google index or otherwise affected by an algorithmic or manual spam action that can negatively affect their Search appearance. </span></li> <li><span id="docs-internal-guid-eca34a5b-4c36-8787-13c3-a953ad02eff3"><a href="https://www.youtube.com/channel/UCWf2ZlNsCGDS89VBF_awNvA" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google Webmasters YouTube Channel</span></a></span></li> </ul> <br /> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Our second path to getting help is through our </span></span><span id="docs-internal-guid-84446268-4c36-b470-95bc-79c265c97803"><a href="https://productforums.google.com/forum/#!forum/webmasters" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google Webmaster Central Help Forums</span></a></span><span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">. We have forums in 16 languages—in </span></span><span id="docs-internal-guid-d0946682-4c36-e927-8ff1-d3fe0a060cfa"><a href="https://productforums.google.com/forum/#!forum/webmasters" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">English</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-es" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Spanish</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-hi" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Hindi</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-fr" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">French</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-it" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Italian</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-pt" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Portuguese</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-ja" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Japanese</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-de" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">German</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-ru" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Russian</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-tr" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Turkish</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-pl" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Polish</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-id" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Bahasa Indonesia</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-th" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Thai</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/?hl=vi#!topicsearchin/hotro-vi/category$3A%28webmaster-vi%29" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Vietnamese</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-zh-cn" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Chinese</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;"> and </span><a href="https://productforums.google.com/forum/#!forum/webmaster-ko" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Korean</span></a></span><span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">. The forums are staffed with dedicated Googlers who are there to make sure your questions get answered. Aside from the Googlers who monitor the forums, there is an amazing group of <a href="https://topcontributor.withgoogle.com/profiles">Top Contributors</a> who generously offer their time to help other members of the community—many times providing greater detail and analysis for a particular website’s content than we could. The forums allow for both a public discussion and, if the case requires it, for private follow-up replies in the forum.</span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">A third path for support to website owners is our series of </span></span><span id="docs-internal-guid-9bd4b4cf-4c3d-9e3f-eff1-ec2a09659099"><a href="https://www.google.com/webmasters/connect/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Online Webmaster Office Hours</span></a></span><span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"> — in English, German, Japanese, Turkish, Hindi and French. Anyone who joins these is welcome to ask us questions about website appearance in Google Search, which we will answer to the best of our abilities. All of our team members think that one of the best parts of speaking at conferences and events is the opportunity to answer questions from the audience,  and the online office hours format creates that opportunity for many more people who might not be able to travel to a specialized event. You can always check out the </span></span><span id="docs-internal-guid-e226dfaf-4c3d-d8c5-2c6a-2f2bb7ff84ee"><a href="https://www.google.com/webmasters/connect/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google Webmaster calendar</span></a></span><span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"> for upcoming webmaster officer hours and live events.</span></span><br /> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span> <span style="font-family: "arial" , "helvetica" , sans-serif;"><span style="white-space: pre-wrap;">Beyond all these resources, we also work hard to ensure that everyone who wants to understand Google Search can find relevant info on our frequently updated site <a href="https://www.google.com/search/howsearchworks/">How Search Works</a>.</span></span><br /> <span style="font-family: "arial" , "helvetica" , sans-serif; white-space: pre-wrap;"><br /></span> <span style="font-family: "arial" , "helvetica" , sans-serif; white-space: pre-wrap;">While how a website behaves on the web is openly visible to all who can see it, we know that some website owners prefer not to make it known their website has a problem in a public forum. There’s no shame in asking for support, but if you have an issue for your website that seems sensitive—for which you don’t think you can share all the details publicly—you can call out that you would prefer to share necessary details only with someone experienced and who is willing to help, using the forum’s “Private Reply” feature.</span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Are there other things you think we should be doing that would help your website get the most out of search? Please let us know -- in our forums, our office hours, or via Twitter <a href="https://twitter.com/search?q=%40googlewmc&src=typd&lang=en" target="_blank">@googlewmc</a>.</span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Posted by Juan Felipe Rincón from Google’s Webmaster Outreach & Support team</span></span></div> </div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div dir="ltr" style="text-align: left;" trbidi="on"> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Great websites are the result of the hard work of website owners who make their content and services accessible to the world. Even though it’s simpler now to run a website than it was years ago, it can still feel like a complex undertaking. This is why we invest a lot of time and effort in improving Google Search so that website owners can spend more time focusing on building the most useful content for their users, while we take care of helping users find that content. </span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Most website owners find they don’t have to worry much about what Google is doing—they post their content, and then Googlebot discovers, crawls, indexes and understands that content, to point users to relevant pages on those sites. However, sometimes the technical details still matter, and sometimes a great deal.</span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: "arial" , "helvetica" , sans-serif;"><span style="white-space: pre-wrap;">For those times when site owners would like a bit of help from someone at Google, or an explanation for why something works a particular way, or why things appear in a particular way, or how to fix what looks like a technical glitch, we have a global team dedicated to making sure there are </span><span id="docs-internal-guid-2f9b6a4e-4c34-3c59-1342-7eb9dbf3a9b5"><a href="https://www.google.com/webmasters/support/" style="text-decoration-line: none;"><span style="color: #1155cc; vertical-align: baseline; white-space: pre-wrap;">many places for a website owner to get help</span></a></span><span style="white-space: pre-wrap;"> from Google and knowledgeable members of the community.</span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="font-family: "arial" , "helvetica" , sans-serif;"><span style="white-space: pre-wrap;">The first place to start for help is </span><span id="docs-internal-guid-b3141267-4c34-90ab-e9bb-8ce2099bc0e4"><a href="https://www.google.com/webmasters" style="text-decoration-line: none;"><span style="color: #1155cc; vertical-align: baseline; white-space: pre-wrap;">Google Webmasters</span></a></span><span style="white-space: pre-wrap;">, a place where all of our support resources (many of which are available in 40 languages) are within easy reach:</span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> </div> <ul style="text-align: left;"> <li><span style="font-family: "arial" , "helvetica" , sans-serif;"><span id="docs-internal-guid-e4cc8742-4c35-9296-fc93-cac05d590ca7"><a href="https://developers.google.com/web/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google Web Fundamentals</span></a></span>: Provides technical guidance on building a modern website that takes advantage of open web standards.</span></li> <li><span style="font-family: "arial" , "helvetica" , sans-serif;"><span id="docs-internal-guid-5f0744fe-4c35-bad5-cd7d-81bfa51802cf"><a href="http://developers.google.com/search" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google Search developer documentation</span></a></span>: Describes how Google crawls and indexes a website. Includes authoritative guidance on building a site that is optimized for Google Search. </span></li> <li><span style="font-family: "arial" , "helvetica" , sans-serif;"><span id="docs-internal-guid-a217c0d6-4c35-e2e7-7ce6-b6db1ec4e537"><a href="https://support.google.com/webmasters#topic=3309469" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Search Console Help Center</span></a></span>: Provides detailed information on how to use and take advantage of <span id="docs-internal-guid-671b0506-4c36-0822-66b8-dacf64ade168"><a href="https://www.google.com/webmasters/tools/home" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Search Console</span></a></span>, the best way for a website owner to understand how Google sees their site. </span></li> <li><span style="font-family: "arial" , "helvetica" , sans-serif;">The <span id="docs-internal-guid-b78fe94d-4c36-34f4-9f17-80d85e90033b"><a href="https://support.google.com/webmasters/answer/7451184?hl=en" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Search Engine Optimization (SEO) Starter Guide</span></a></span>: Provides a complete overview of the basics of SEO according to our recommended best practices.</span></li> <li><span style="font-family: "arial" , "helvetica" , sans-serif;"><span id="docs-internal-guid-9e7fd398-4c36-5e7a-9bbe-29b61e2fe825"><a href="https://support.google.com/webmasters/answer/35769" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google webmaster guidelines</span></a></span>: Describes policies and practices that may lead to a site being removed entirely from the Google index or otherwise affected by an algorithmic or manual spam action that can negatively affect their Search appearance. </span></li> <li><span id="docs-internal-guid-eca34a5b-4c36-8787-13c3-a953ad02eff3"><a href="https://www.youtube.com/channel/UCWf2ZlNsCGDS89VBF_awNvA" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google Webmasters YouTube Channel</span></a></span></li> </ul> <br /> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Our second path to getting help is through our </span></span><span id="docs-internal-guid-84446268-4c36-b470-95bc-79c265c97803"><a href="https://productforums.google.com/forum/#!forum/webmasters" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google Webmaster Central Help Forums</span></a></span><span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">. We have forums in 16 languages—in </span></span><span id="docs-internal-guid-d0946682-4c36-e927-8ff1-d3fe0a060cfa"><a href="https://productforums.google.com/forum/#!forum/webmasters" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">English</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-es" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Spanish</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-hi" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Hindi</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-fr" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">French</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-it" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Italian</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-pt" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Portuguese</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-ja" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Japanese</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-de" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">German</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-ru" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Russian</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-tr" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Turkish</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-pl" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Polish</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-id" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Bahasa Indonesia</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-th" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Thai</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/?hl=vi#!topicsearchin/hotro-vi/category$3A%28webmaster-vi%29" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Vietnamese</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">, </span><a href="https://productforums.google.com/forum/#!forum/webmaster-zh-cn" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Chinese</span></a><span style="font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;"> and </span><a href="https://productforums.google.com/forum/#!forum/webmaster-ko" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Korean</span></a></span><span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">. The forums are staffed with dedicated Googlers who are there to make sure your questions get answered. Aside from the Googlers who monitor the forums, there is an amazing group of <a href="https://topcontributor.withgoogle.com/profiles">Top Contributors</a> who generously offer their time to help other members of the community—many times providing greater detail and analysis for a particular website’s content than we could. The forums allow for both a public discussion and, if the case requires it, for private follow-up replies in the forum.</span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">A third path for support to website owners is our series of </span></span><span id="docs-internal-guid-9bd4b4cf-4c3d-9e3f-eff1-ec2a09659099"><a href="https://www.google.com/webmasters/connect/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Online Webmaster Office Hours</span></a></span><span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"> — in English, German, Japanese, Turkish, Hindi and French. Anyone who joins these is welcome to ask us questions about website appearance in Google Search, which we will answer to the best of our abilities. All of our team members think that one of the best parts of speaking at conferences and events is the opportunity to answer questions from the audience,  and the online office hours format creates that opportunity for many more people who might not be able to travel to a specialized event. You can always check out the </span></span><span id="docs-internal-guid-e226dfaf-4c3d-d8c5-2c6a-2f2bb7ff84ee"><a href="https://www.google.com/webmasters/connect/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: "arial"; vertical-align: baseline; white-space: pre-wrap;">Google Webmaster calendar</span></a></span><span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"> for upcoming webmaster officer hours and live events.</span></span><br /> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span> <span style="font-family: "arial" , "helvetica" , sans-serif;"><span style="white-space: pre-wrap;">Beyond all these resources, we also work hard to ensure that everyone who wants to understand Google Search can find relevant info on our frequently updated site <a href="https://www.google.com/search/howsearchworks/">How Search Works</a>.</span></span><br /> <span style="font-family: "arial" , "helvetica" , sans-serif; white-space: pre-wrap;"><br /></span> <span style="font-family: "arial" , "helvetica" , sans-serif; white-space: pre-wrap;">While how a website behaves on the web is openly visible to all who can see it, we know that some website owners prefer not to make it known their website has a problem in a public forum. There’s no shame in asking for support, but if you have an issue for your website that seems sensitive—for which you don’t think you can share all the details publicly—you can call out that you would prefer to share necessary details only with someone experienced and who is willing to help, using the forum’s “Private Reply” feature.</span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Are there other things you think we should be doing that would help your website get the most out of search? Please let us know -- in our forums, our office hours, or via Twitter <a href="https://twitter.com/search?q=%40googlewmc&src=typd&lang=en" target="_blank">@googlewmc</a>.</span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><br /></span></span></div> <div dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"> <span style="white-space: pre-wrap;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Posted by Juan Felipe Rincón from Google’s Webmaster Outreach & Support team</span></span></div> </div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Official Google Webmaster Central Blog:Our goal: helping webmasters and content creators&url=https://webmasters.googleblog.com/2018/05/helping-webmasters-and-content.html?hl=en&via=googlewmc'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://webmasters.googleblog.com/2018/05/helping-webmasters-and-content.html?hl=en'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> <div class='post-footer'> <div class='cmt_iframe_holder' data-href='https://webmasters.googleblog.com/2018/05/helping-webmasters-and-content.html' data-viewtype='FILTERED_POSTMOD'></div> <a href='https://plus.google.com/112374322230920073195' rel='author' style='display:none;'> Google </a> <div class='label-footer'> <span class='labels-caption'> Labels: </span> <span class='labels'> <a class='label' href='https://webmasters.googleblog.com/search/label/events?hl=en' rel='tag'> events </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/forums?hl=en' rel='tag'> forums </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/general%20tips?hl=en' rel='tag'> general tips </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/products%20and%20services?hl=en' rel='tag'> products and services </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/questions?hl=en' rel='tag'> questions </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/rich%20results?hl=en' rel='tag'> rich results </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/search%20console?hl=en' rel='tag'> search console </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20community?hl=en' rel='tag'> webmaster community </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20guidelines?hl=en' rel='tag'> webmaster guidelines </a> , <a class='label' href='https://webmasters.googleblog.com/search/label/webmaster%20tools?hl=en' rel='tag'> webmaster tools </a> </span> </div> </div> </div> <div class='blog-pager' id='blog-pager'> <a class='home-link' href='https://webmasters.googleblog.com/?hl=en'> <i class='material-icons'>  </i> </a> <i class='material-icons disabled'>  </i> <span id='blog-pager-older-link'> <a class='blog-pager-older-link' href='https://webmasters.googleblog.com/search/label/webmaster%20community?updated-max=2018-05-10T15:50:00-07:00&max-results=20&start=13&by-date=false&hl=en' id='Blog1_blog-pager-older-link' title='Older Posts'> <i class='material-icons'>  </i> </a> </span> </div> <div class='clear'></div> </div></div> </div> </div> <div class='col-right'> <div class='section' id='sidebar-top'><div class='widget HTML' data-version='1' id='HTML9'> <div class='widget-content'> <a href="https://www.google.com/webmasters/tools/mobile-friendly/?utm_source=wmc-blog&utm_medium=referral&utm_campaign=blog-nav"><img src="https://lh3.googleusercontent.com/-osGJupx0-HY/VQta1nmaAPI/AAAAAAAACfs/UdMPzubsXFk/w80-h1368-no/blog%2Bpromo.png" align="left" width="80" /></a> Hey! <a href="https://search.google.com/test/mobile-friendly">Check here if your site is mobile-friendly.</a> </div> <div class='clear'></div> </div><div class='widget HTML' data-version='1' id='HTML10'> <div class='widget-content'> <div class='searchBox'> <input type='text' title='Search This Blog' placeholder='Search blog ...' /> </div> </div> <div class='clear'></div> </div></div> <div id='aside'> <div class='section' id='sidebar'><div class='widget Label' data-version='1' id='Label1'> <div class='tab'> <img class='sidebar-icon' src='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAADAAAAAwCAYAAABXAvmHAAAAGXRFWHRTb2Z0d2FyZQBBZG9iZSBJbWFnZVJlYWR5ccllPAAAAYpJREFUeNrs2aFuwzAQBmAvKRkMKRjZA4QMDJaWFgyMjuzFRg37DIUlA3uFkoGQSaWzJU+tpri5O9+l/zSfdFJlpe59yTmyVedq1PjfcZMZ70NuQnaF8w8htyE/rABtpviXkLcK88c5HhLkMBfgVan43zfFBNGMjHVGT/s55KP2pAvidbGHd+nzKt1RKSLG3rKF1iPFv6UWiPke8i7kEqGdGsI1O+LYVdqJAjgirwkKYD0ytkJBUNbAMvX8V3q9PhUsYvU1sWD8SO/sQvx2ahxOiNoJCSBCoAHYCEQAC4EKICOQASQEOmAS8RcAFxFN5hiIiugpgC3wk9hQAHH/70EBHXUN7IER5EWMiBgo2+nzOKQv9SCAeEM/OQAkhE/ncccFICB87qzQMia5FsJfOui0zMnmRvipU1ormHQuxGTxUsAcCFLxJQBLBLn4UoAFglW8BkATwS5eC6CBEBWvCShBiIvXBkgQRcVbADiI4uKtABSESvGWgB9EzHt3+tNwyO0qa9SoIYtvAQYAqDJhaWWeMecAAAAASUVORK5CYII='/> <h2> Labels </h2> <i class='material-icons arrow'>  </i> </div> <div class='widget-content list-label-widget-content'> <ul> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/accessibility?hl=en'> accessibility </a> <span dir='ltr'> 10 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/advanced?hl=en'> advanced </a> <span dir='ltr'> 195 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/AMP?hl=en'> AMP </a> <span dir='ltr'> 13 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/Android?hl=en'> Android </a> <span dir='ltr'> 2 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/API?hl=en'> API </a> <span dir='ltr'> 7 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/apps?hl=en'> apps </a> <span dir='ltr'> 7 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/autocomplete?hl=en'> autocomplete </a> <span dir='ltr'> 2 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/beginner?hl=en'> beginner </a> <span dir='ltr'> 173 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/CAPTCHA?hl=en'> CAPTCHA </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/Chrome?hl=en'> Chrome </a> <span dir='ltr'> 2 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/cms?hl=en'> cms </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/crawling%20and%20indexing?hl=en'> crawling and indexing </a> <span dir='ltr'> 158 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/encryption?hl=en'> encryption </a> <span dir='ltr'> 3 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/events?hl=en'> events </a> <span dir='ltr'> 51 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/feedback%20and%20communication?hl=en'> feedback and communication </a> <span dir='ltr'> 83 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/forums?hl=en'> forums </a> <span dir='ltr'> 5 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/general%20tips?hl=en'> general tips </a> <span dir='ltr'> 90 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/geotargeting?hl=en'> geotargeting </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/Google%20Assistant?hl=en'> Google Assistant </a> <span dir='ltr'> 3 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/Google%20I%2FO?hl=en'> Google I/O </a> <span dir='ltr'> 3 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/Google%20Images?hl=en'> Google Images </a> <span dir='ltr'> 3 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/Google%20News?hl=en'> Google News </a> <span dir='ltr'> 2 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/hacked%20sites?hl=en'> hacked sites </a> <span dir='ltr'> 12 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/hangout?hl=en'> hangout </a> <span dir='ltr'> 2 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/hreflang?hl=en'> hreflang </a> <span dir='ltr'> 3 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/https?hl=en'> https </a> <span dir='ltr'> 5 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/images?hl=en'> images </a> <span dir='ltr'> 12 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/intermediate?hl=en'> intermediate </a> <span dir='ltr'> 205 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/interstitials?hl=en'> interstitials </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/javascript?hl=en'> javascript </a> <span dir='ltr'> 8 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/job%20search?hl=en'> job search </a> <span dir='ltr'> 2 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/localization?hl=en'> localization </a> <span dir='ltr'> 21 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/malware?hl=en'> malware </a> <span dir='ltr'> 6 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/mobile?hl=en'> mobile </a> <span dir='ltr'> 63 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/mobile-friendly?hl=en'> mobile-friendly </a> <span dir='ltr'> 14 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/nohacked?hl=en'> nohacked </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/performance?hl=en'> performance </a> <span dir='ltr'> 17 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/product%20expert?hl=en'> product expert </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/product%20experts?hl=en'> product experts </a> <span dir='ltr'> 2 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/products%20and%20services?hl=en'> products and services </a> <span dir='ltr'> 63 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/questions?hl=en'> questions </a> <span dir='ltr'> 3 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/ranking?hl=en'> ranking </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/recipes?hl=en'> recipes </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/rendering?hl=en'> rendering </a> <span dir='ltr'> 2 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/Responsive%20Web%20Design?hl=en'> Responsive Web Design </a> <span dir='ltr'> 3 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/rich%20cards?hl=en'> rich cards </a> <span dir='ltr'> 7 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/rich%20results?hl=en'> rich results </a> <span dir='ltr'> 10 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/search%20console?hl=en'> search console </a> <span dir='ltr'> 35 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/search%20for%20beginners?hl=en'> search for beginners </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/search%20queries?hl=en'> search queries </a> <span dir='ltr'> 7 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/search%20results?hl=en'> search results </a> <span dir='ltr'> 140 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/security?hl=en'> security </a> <span dir='ltr'> 12 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/seo?hl=en'> seo </a> <span dir='ltr'> 3 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/sitemaps?hl=en'> sitemaps </a> <span dir='ltr'> 46 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/speed?hl=en'> speed </a> <span dir='ltr'> 6 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/structured%20data?hl=en'> structured data </a> <span dir='ltr'> 33 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/summit?hl=en'> summit </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/TLDs?hl=en'> TLDs </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/url%20removals?hl=en'> url removals </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/UX?hl=en'> UX </a> <span dir='ltr'> 3 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/verification?hl=en'> verification </a> <span dir='ltr'> 8 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/video?hl=en'> video </a> <span dir='ltr'> 6 </span> </li> <li> <span dir='ltr'> webmaster community </span> <span dir='ltr'> 24 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/webmaster%20forum?hl=en'> webmaster forum </a> <span dir='ltr'> 1 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/webmaster%20guidelines?hl=en'> webmaster guidelines </a> <span dir='ltr'> 57 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/webmaster%20tools?hl=en'> webmaster tools </a> <span dir='ltr'> 177 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/webmasters?hl=en'> webmasters </a> <span dir='ltr'> 3 </span> </li> <li> <a dir='ltr' href='https://webmasters.googleblog.com/search/label/youtube%20channel?hl=en'> youtube channel </a> <span dir='ltr'> 6 </span> </li> </ul> <div class='clear'></div> </div> </div><div class='widget BlogArchive' data-version='1' id='BlogArchive1'> <div class='tab'> <i class='material-icons icon'>  </i> <h2> Archive </h2> <i class='material-icons arrow'>  </i> </div> <div class='widget-content'> <div id='ArchiveList'> <div id='BlogArchive1_ArchiveList'> <ul class='hierarchy'> <li class='archivedate expanded'> <div class='intervalToggle'> 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</ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2020/08/?hl=en'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2020/07/?hl=en'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2020/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2020/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2020/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2020/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2020/02/?hl=en'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2020/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/?hl=en'> 2019 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/11/?hl=en'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/10/?hl=en'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/09/?hl=en'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/08/?hl=en'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/07/?hl=en'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/02/?hl=en'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2019/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/?hl=en'> 2018 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/11/?hl=en'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/10/?hl=en'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/09/?hl=en'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/08/?hl=en'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/07/?hl=en'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/02/?hl=en'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2018/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/?hl=en'> 2017 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/11/?hl=en'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/10/?hl=en'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/09/?hl=en'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/08/?hl=en'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/02/?hl=en'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2017/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/?hl=en'> 2016 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/11/?hl=en'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/10/?hl=en'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/09/?hl=en'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/08/?hl=en'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2016/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/?hl=en'> 2015 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/11/?hl=en'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/10/?hl=en'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/09/?hl=en'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/08/?hl=en'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/07/?hl=en'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/02/?hl=en'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2015/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/?hl=en'> 2014 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/11/?hl=en'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/10/?hl=en'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/09/?hl=en'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/08/?hl=en'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/07/?hl=en'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/02/?hl=en'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2014/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/?hl=en'> 2013 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/11/?hl=en'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/10/?hl=en'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/09/?hl=en'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/08/?hl=en'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/07/?hl=en'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/02/?hl=en'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2013/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/?hl=en'> 2012 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/11/?hl=en'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/10/?hl=en'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/09/?hl=en'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/08/?hl=en'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/07/?hl=en'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2012/02/?hl=en'> Feb </a> </div> <div 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Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2011/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2010/?hl=en'> 2010 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2010/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> 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</ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2010/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2010/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2010/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2010/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2010/02/?hl=en'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2010/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2009/?hl=en'> 2009 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2009/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul 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Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2009/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2009/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2009/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2009/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2009/02/?hl=en'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2009/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/?hl=en'> 2008 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/12/?hl=en'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/11/?hl=en'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/10/?hl=en'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/09/?hl=en'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/08/?hl=en'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/07/?hl=en'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/06/?hl=en'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/05/?hl=en'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/04/?hl=en'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/03/?hl=en'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/02/?hl=en'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://webmasters.googleblog.com/2008/01/?hl=en'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://webmasters.googleblog.com/2007/?hl=en'> 2007 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' 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