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Share it!</b></p> <div class="social-likes social-likes_flat" data-url="https://socialmediastrategiessummit.com/virtual-conference-october-2024/summit/agenda-at-a-glance/pre-summit-interactive-workshops/800-a.m.1100-a.m.-pt.html" data-title="8:00 a.m.–11:00 a.m. PT" style="margin-bottom: 12px;"> <div class="facebook" title="Share link on Facebook">Facebook</div> <div class="linkedin" title="Share on LinkedIn">LinkedIn</div> <div class="twitter" data-via="https://socialmediastrategiessummit.com/virtual-conference-october-2024/summit/agenda-at-a-glance/pre-summit-interactive-workshops/800-a.m.1100-a.m.-pt.html" data-related="descdddd" title="Share link on Twitter">Twitter</div> </div> <p><span data-preserver-spaces="true">Join us for an immersive workshop designed to transform your approach to content creation through the power of AI. Our agenda is structured to provide a comprehensive understanding of AI use cases for content creation, practical experience with cutting-edge tools, and collaborative discussions to enhance your content strategy. Your instructor will guide you through AI creation of images, text, and video. This workshop will include educational segments, breakout sessions, and hands-on activities to ensure you leave with actionable insights and skills.</span></p> <p><strong><span data-preserver-spaces="true">Key Takeaways:</span></strong></p> <ul> <li><strong><span data-preserver-spaces="true">Practical Application</span></strong><span data-preserver-spaces="true">: Hands-on activities will allow you to experiment with AI tools </span><span data-preserver-spaces="true">for</span> <span data-preserver-spaces="true">generating</span><span data-preserver-spaces="true"> and </span><span data-preserver-spaces="true">optimizing</span><span data-preserver-spaces="true"> content.</span></li> <li><strong><span data-preserver-spaces="true">Visual Content Creation</span></strong><span data-preserver-spaces="true">: Learn how to create and enhance images and videos using AI, making your content more engaging.</span></li> <li><strong><span data-preserver-spaces="true">Strategic Integration</span></strong><span data-preserver-spaces="true">: Get insights on </span><span data-preserver-spaces="true">how to incorporate</span><span data-preserver-spaces="true"> AI-driven content strategies into your existing marketing plans.</span></li> </ul> </div> <div style="border:1px solid #ddd;background:#fff;padding:10px;"><h2 style="color:#076BB0;">TRAINING AGENDA & ACTIVITIES</h2> <p><h2><strong>Chapter 1: Understanding AI in Content Creation</strong></h2> <p><strong>15 Minutes - Education</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Introduction to AI in Marketing: What AI can do for content creation</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Key AI Tools: Overview of popular AI tools and platforms for marketers</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Case Studies: Successful examples of AI-driven content strategies</span></li> </ul> <p><strong>10 Minutes - Breakout Session</strong></p> <ul> <li><span style="font-weight: 400;">Group Discussion: Identifying AI opportunities in your current content strategy</span></li> </ul> <p><strong>10 Minutes - Learning Share Out</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Sharing insights and ideas from breakout sessions with the larger group</span></li> </ul> <p><strong>10 Minutes - Break</strong></p> <h2><strong>Chapter 2: Implementing AI in Your Content Strategy</strong></h2> <p><strong>20 Minutes - Education</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Content Ideation: Using AI for generating content ideas and topics</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Content Creation: How AI can assist in writing, editing, and optimizing content</span></li> </ul> <p><strong>15 Minutes - Hands-On Activity</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Experimenting with AI tools for content ideas and topics</span></li> </ul> <p><strong>10 Minutes - Learning Share Out</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Sharing experiences and outcomes from the hands-on activity</span></li> </ul> <p><strong>10 Minutes - Break</strong></p> <h2><strong>Chapter 3: Visual Content: Leveraging AI for image and video creation</strong></h2> <p><strong>Part 1: Introduction to AI in Visual Content Creation</strong><span style="font-weight: 400;"> </span></p> <p><strong>15 Minutes - Education</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Overview: How AI is transforming image and video creation</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">AI Tools for Visual Content: Introduction to tools like Canva, Adobe Sensei, Lumen5, and others</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Generating Images: Using AI to create original images and graphics</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Editing and Enhancing: Automating photo editing, retouching, and enhancements with AI</span></li> </ul> <p><strong>15 Minutes - Hands-On Activity</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Practical Exercise: Creating and editing images and videos</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Participants will use the tool to generate and enhance images based on given prompts</span></li> </ul> <p><strong>5 min break</strong></p> <p><strong>Part 2: Video + AI<span style="font-weight: 400;"> </span></strong></p> <p><strong>10 Minutes - Education</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Video Creation: Using AI to produce engaging videos quickly (e.g., Lumen5, Magisto)</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Editing and Enhancement: Automating video editing, adding effects, and optimizing for platforms</span></li> </ul> <p><strong>15 Minutes - Hands-On Activity</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Practical Exercise: Creating and editing images and videos</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Participants will use the tool to generate and enhance images based on given prompts</span></li> </ul> <p><strong>15 Minutes - Learning Share Out</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Group Discussion: Sharing images and videos created during the hands-on activity</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Feedback and insights from participants on their experience</span></li> </ul> <p><strong>5 Minutes - Closing Remarks</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Summary of key takeaways</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Additional resources and next steps for integrating AI into your content strategy</span></li> </ul></p> </div> </div>  <div class="col-md-5 inner-overlap2"> <div style="padding:20px;"> <div style="clear:both;"> </div> <div class="row" style="margin-bottom:14px;padding-bottom:10px;"> <div class="col-sm-5" style="text-align: center;"> <a href="virtual-conference-october-2024/speakers/speaker/efri-dereje" class="no-underline"> <img src="/assets/components/phpthumbof/cache/Efri%20Dereje.cd17b7cce43db623d6747a59b45ae4b1.7790d0de9e0fd82642524f0116328dd9.jpg" alt="Efri Dereje" class="" style="margin:0 5px 10px 0; border-radius: 14px;"></a> <img src="/assets/components/phpthumbof/cache/Gebeya%20Inc.%20.e9845d60cfb1d0a0d6da5debe1166150.4d245bacb95e52d5d22bf29d392bae2b.jpg" alt="Gebeya Inc."> </div> <div class="col-sm-7"> <p> <a class="agenda-spkr-title" href="virtual-conference-october-2024/speakers/speaker/efri-dereje"><strong>Efri Dereje</strong></a><br> <span>Senior Marketing Manager</span><br> <strong>Gebeya Inc.</strong> </p> <div style="clear:both;"></div> </div></div> </div> <div style="padding-top:20px;padding-left:10px;"> </div> </div></div> </div> </section>  <footer id="footer"> <div class="container"> <div class="row"> <div class="col col-md-4" style="text-align: center"> <img src="/assets/client_files/images/homepage/smss-nav-white.png" alt="Social Media Strategies Summit logo" style="width: 260px; height: auto;"><br> <a href="https://www.facebook.com/SMSsummit" style="margin-right: 8px;"><i style="color:#fff;" class="fab fa-facebook" aria-hidden="true"></i></a> <a href="https://twitter.com/SMS_summit" 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