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Writing news articles | Staff | Imperial College London

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href="/staff/tools-and-reference/web-guide/">Web guide</a><span class="sr-only"> navigation</span></h3> <ul> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/">Terminalfour content management system (T4 CMS)</a> <ul class="multilevel-linkul-0"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/new-sections-and-redesigns/">Requesting new sections of the website or redesigning existing sections in T4 </a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/add-a-section/">Adding a new section (page)</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/edit-a-section/">Editing a section (page)</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/edit-a-section/reorder-navigation/">Reorder the pages in your navigation</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/moving-sections/">Moving sections (pages)</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/templates/">Page layouts (templates)</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/">Adding and updating content (content types)</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/list/">A-Z list of content types </a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/adding-a-content-type/">Adding a content type</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/images/">Adding images to your content</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/updating-content/">Updating an existing content type</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/updating-content/restore/">Restore a previous version of the content</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/moving-and-duplicating/">Moving and duplicating content</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/reordering-content/">Reordering content on your pages</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/accordions/">Accordions</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/banners/">Banners</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/banners/banner-bottom-block/">Banner - bottom block</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/banners/landing-page/">Landing page banner with call to action links</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/blog-feed/">Blog feed</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/call-to-action-box/">Call to action box</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/carousels/">Carousels</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/celcat/">Celcat calendar</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/column-blocks/">Column blocks (link lists)</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/column-blocks/3-column-block/">3 Column block</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/column-blocks/4-column-block/">4 Column block</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/colour-blocks/">Column colour blocks</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/colour-blocks/2-column-colour-block/">2 Column colour block</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/colour-blocks/3-column-colour-block/">3 Column colour block</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/colour-blocks/2-column-general-content-block/">2 column general content block</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/colour-blocks/3-column-general-content-block/">3 column general content block</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/data-harvesting/">Data harvesting/Student CRM forms</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/display-external-feed/">Display external feed</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/eventbrite/">Eventbrite</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/flexible-content/">Flexible content blocks</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/flexible-content/flexible-content-benefits/">Benefits of using flexible content blocks</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/flexible-content/fixed-widths/">Using fixed column widths</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/flexible-image-text-cards/">Flexible image and text cards</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/flickr-album/">Flickr album</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/forms/">Forms and surveys</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-a-z-lists/">General A-Z lists</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/">General content</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/images/">Using images in your content</a> <ul class="multilevel-linkul-3"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/images/sizes/">Image sizes for each content type</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/images/adding-images/">Adding images to your content</a> <ul class="multilevel-linkul-4"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/images/adding-images/using-existing-images-in-the-media-library/">Using existing images in the Media Library</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/images/adding-images/adding-new-images-to-the-media-library/">Adding new images to the Media Library</a></li> </ul> </li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/documents/">Adding documents: pdfs, Word, zip etc.</a> <ul class="multilevel-linkul-3"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/documents/document-link/">Adding a link to a document in your content</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/documents/editing-documents/">Editing and removing existing documents</a></li> </ul> </li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/google-calendar/">Google Calendar</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/maps/">Google Maps and Street View</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/maps/google-map/">Google Map (embed)</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/maps/street-view/">Street View (embed)</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/highlight-box/">Highlight box</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/highlight-box/call-to-action-button/">Call to action button</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/highlight-box/colour-block/">Colour block</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/highlight-box/document-download/">Document download button</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/highlight-box/video/">Video</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/icon-cards/">Icon cards</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/icon-cards/list/">All icon cards available</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/image-grid/">Image grid</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/infogram/">Infogram</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/issuu/">Issuu</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/key-facts/">Key facts</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/feature-item/">Landing page feature item</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/landing-page-text-with-featurelinks/">Landing page text with feature/links</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/lead-paragraph/">Lead paragraph</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/local-footer/">Local footers</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/logo-grid/">Logo grid</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/mailchimp/">MailChimp</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/news-and-events/">News and events</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/news-and-events/feed/">News and events feed</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/news-and-events/news-listing/">News listing</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/news-and-events/event-listing/">Event listing</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/news-and-events/event-summary/">Event summary</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/news-and-events/landing-page-news/">Landing page news story</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/news-and-events/manual-latest-news-block/">Manual latest news block</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/people-lists/">People lists and grids</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/people-lists/list/">People list</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/people-lists/grid/">People grid</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/people-lists/landing-grid/">Landing page people grid</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/prezi/">Prezi</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/quote-block/">Quote block</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/research-publications/">Research publications</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/slideshows/">Slideshows</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/slideshows/full-width-landing/">Slideshow - full width landing</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/slideshows/slideshow-tall/">Slideshow - tall</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/slideshows/slideshow-short/">Slideshow - short</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/social-metadata/">Social Metadata</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/soundcloud/">SoundCloud</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/tabs/">Tabs</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/umap/">uMap</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/videos/">Adding videos</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/videos/video-3-column/">Video - 3 column</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/videos/video-with-text/">Video with text</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/highlight-box/video/">Video in a highlight box</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/videos/video-playlist/">Video playlist</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/videos/video-general-content/">Video with general content</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/widgets-and-items/">Widgets and items</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/wufoo/">Wufoo</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/hiding-and-deleting/">Deleting and hiding content and sections (pages)</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/hiding-and-deleting/sections/">Hiding and deleting sections (pages)</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/content-types/general-content/documents/">Adding documents: pdfs, Word, zip etc.</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/restrict-access/">Restricting viewing access of your pages and documents</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/viewing-pages/">Previewing pages before they go live</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/publishing/">Publishing your pages (making them live)</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/jargon-buster/">Jargon glossary</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/logging-in-error/">Error when logging into T4 (401 error) - how to resolve</a></li> </ul> </li><li><a href="/staff/tools-and-reference/web-guide/tools/">Digital tools and services</a> <ul class="multilevel-linkul-0"> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/">Terminalfour (T4) Site Manager</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/qualtrics/">Qualtrics survey tool</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/tools/qualtrics/creating-a-survey/">Creating a form / survey</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/qualtrics/publishing-forms/">Publishing a form / survey</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/qualtrics/reports/">Extracting survey data and reports</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/qualtrics/decommissioning/">Decommissioning your form and survey</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/qualtrics/survey-help/">Qualtrics surveys - further help</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/qualtrics/accessibility-qualtrics/">Accessibility on Qualtrics site</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/tools/analytics-dashboards/">Analytics dashboards</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/tools/analytics-dashboards/interpret-dashboard-data/">Guidance on your dashboard data</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/tools/asset-library/">Asset Library</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/tools/asset-library/search/">Searching for assets</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/tools/asset-library/search/search-tips/">Search tips</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/asset-library/search/saved-searches/">Saved searches</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/tools/asset-library/downloading-assets/">Downloading assets</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/asset-library/lightboxes/">Using lightboxes</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/asset-library/uploading/">Uploading images</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/asset-library/guest-access/">Requesting guest access to the Asset Library</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/asset-library/accessibility-statement/">Accessibility on the Asset Library site</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/tools/blogs/">College blogs</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/tools/blogs/how-to/">Blogs - getting started with WordPress</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/blogs/terms-of-use/">Terms and conditions </a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/blogs/accessibility/">Accessibility statement for Imperial blogs</a></li> </ul> </li> <li><a href="/admin-services/ict/training-and-resources/inclusive-technology/">Inclusive Technology</a></li> <li><a href="/admin-services/ict/self-service/connect-communicate/sharing-and-collaboration-tools/sharepoint-online/">SharePoint</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/digital-signage/">Digital signage</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/tools/digital-signage/large-screen-guidelines/">Main Entrance large screen guidelines</a></li> </ul> </li> <li><a href="/admin-services/ict/self-service/connect-communicate/sharing-and-collaboration-tools/wikis/">Wikis</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/social-media/">Social media</a> <ul class="multilevel-linkul-1"> <li><a href="/be-inspired/social-and-multimedia/directory/">Social networks</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/tools/news/">News website</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/tools/news/creating-articles/">Creating news articles</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/tools/events-website/">Events website</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/tools/events-website/events-authors/">Instructions for events authors</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/events-website/feed-generator/">Using the feed generator</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/events-website/things-to-consider/">Approaches to consider</a></li> </ul> </li> <li><a href="/admin-services/communications/what-we-do/internal-communications/email-newsletters/using-poppulo/">Poppulo (email newsletters)</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/search/">Search Engine</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/workspace-on-box/">Workspace on Box for public file sharing</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/mobile-apps/">Mobile apps</a></li> </ul> </li><li><span class="currentbranch0"><a href="/staff/tools-and-reference/web-guide/training-and-events/">Digital skills training</a></span> <ul class="multilevel-linkul-0"> <li><span class="currentbranch1"><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/">Web skills materials</a></span> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/">Accessible content guidance</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/headings/">Using clear and effective headings</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/images/">Text alternatives for images</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/links/">Writing descriptive links</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/tables/">Using tables</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/documents/">Publishing accessible documents online</a> <ul class="multilevel-linkul-3"> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/documents/ms-office/">Creating accessible Office documents</a> <ul class="multilevel-linkul-4"> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/documents/ms-office/image-alt-text/">Add alternative (alt) text to images</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/documents/ms-office/add-a-document-title-to-your-documents/">Add a document title to your documents</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/documents/ms-office/hyperlinks/">Make hyperlinks accessible</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/documents/ms-office/heading-styles/">Use heading styles properly</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/documents/ms-office/formatting-tables/">Formatting tables</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/documents/ms-office/checking-accessibility/">Checking the accessibility of your document</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/documents/ms-office/accessible-charts/">Making accessible charts</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/documents/ms-office/powerpoint/">Creating accessible PowerPoint presentations</a></li> </ul> </li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/video-audio/">Creating accessible video and audio</a> <ul class="multilevel-linkul-3"> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/video-audio/descriptive-transcripts/">Provide a descriptive transcript for your videos</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/video-audio/podcasts/">Making accessible Podcasts (audio) </a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/video-audio/social-media/">Accessibility for social media</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/surveys/">Writing accessible surveys</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/accessibility/checklist/">Accessible content checklist</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/writing-for-web/">Writing for the web</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/analytics-dashboards/">Analysing online traffic with Google Analytics dashboards</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/blogging/">Blogging</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/images/">Images</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/seo/">Increasing the visibility of your website (SEO)</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/social-media/">Social Media</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/events/">Creating events</a></li> <li><span class="currentbranch2"><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/writing-news/">Writing news articles </a></span> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/writing-news/content-guidance/">Content guidance</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/">Top tips</a> <ul class="multilevel-linkul-2"> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/accordions/">Accordions</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/a-z-lists/">A-Z lists</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/bullet-points-and-numbered-lists/">Bullet points and numbered lists</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/call-to-action/">Writing calls to action</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/carousels/">Carousels</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/headings/">Headings</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/sidebars/">Sidebar content</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/tabbed-content/">Tabbed content</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/documents/">Uploading documents online</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/using-tables/">Using tables</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/collecting-personal-data/">Collecting personal data</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/top-tips/writing-surveys/">Writing Surveys</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/user-testing/">User testing techniques </a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/ga/">Google Analytics </a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/accessibility-course/">Digital Accessibility online course</a></li> <li><a href="/staff/tools-and-reference/web-guide/t4-site-manager/">T4 website CMS training</a></li> <li><a href="/staff/tools-and-reference/web-guide/tools/events-website/events-authors/">Events website training</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/training-stats/">Online training feedback and stats</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/training-stats/accessibility/">Accessibility training feedback</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/training-stats/pwp/">PWP training feedback</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/training-stats/t4-training-stats/" class="">T4 V8 training overview stats</a></li> <li><a href="/staff/tools-and-reference/web-guide/training-and-events/training-stats/t4-training-feedback/">T4 V8 training feedback</a></li> </ul> </li> </ul> </li><li><a href="/staff/tools-and-reference/web-guide/policies-and-guidance/">Policies and standards</a> <ul class="multilevel-linkul-0"> <li><a href="/staff/tools-and-reference/web-guide/policies-and-guidance/new-websites/">Creating a new website</a></li> <li><a href="/staff/tools-and-reference/web-guide/policies-and-guidance/comments/">Web and social media comments policy</a></li> <li><a href="/staff/tools-and-reference/web-guide/policies-and-guidance/url-policy/">URL policy</a></li> <li><a href="/staff/tools-and-reference/web-guide/policies-and-guidance/accessibility-standards/">Meeting our accessibility standards</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/policies-and-guidance/accessibility-standards/teaching-videos/">Video standards for online teaching and learning </a></li> <li><a href="/staff/tools-and-reference/web-guide/policies-and-guidance/accessibility-standards/regulations/">Digital accessibility regulations</a></li> <li><a href="/staff/tools-and-reference/web-guide/policies-and-guidance/accessibility-standards/exemptions/">Exemptions</a></li> <li><a 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href="/staff/tools-and-reference/web-guide/projects/website-redesign/design-phase/">Design phase</a></li> <li><a href="/staff/tools-and-reference/web-guide/projects/website-redesign/content-development/">Content development</a></li> <li><a href="/staff/tools-and-reference/web-guide/projects/website-redesign/faqs/">Frequently asked questions</a></li> </ul> </li> <li><a href="/staff/tools-and-reference/web-guide/projects/imperial-profiles/" class="">Imperial Profiles project</a> <ul class="multilevel-linkul-1"> <li><a href="/staff/tools-and-reference/web-guide/projects/imperial-profiles/faqs/" class="">Frequently asked questions</a></li> </ul> </li> </ul> </li><li><a href="/staff/tools-and-reference/web-guide/contact-us/">Contact us</a></li> <!-- New: 2212 --> </ul> </nav> </div> </div> </div> </div> </header> <main id="page"> <div class="show-no-js"> <div class="container"> <p class="step-1">In this section</p> <nav class="nav-fallback"> <ul class="nav-fallback__parent"> <li> <a class="lwi" href="/staff/tools-and-reference/web-guide/"> Web guide </a> </li> </ul> <ul class="cluster cluster--pad-m"><li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/writing-news/content-guidance/">Content guidance</a></li></ul> </nav> </div> </div> <div class="container content-template" id="content"> <nav class="page-area-heading"> <a href="/staff/tools-and-reference/web-guide/">Web guide</a> </nav> <div class="page-heading lg-8 sm-12"> <div class="breadcrumbs"> <ul> <li><a href="/">Imperial Home</a></li> <li><a href="/staff/">Staff</a></li><li><a href="/staff/tools-and-reference/">Tools and reference</a></li><li><a href="/staff/tools-and-reference/web-guide/">Web guide</a></li><li><a href="/staff/tools-and-reference/web-guide/training-and-events/">Digital skills training</a></li><li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/">Web skills materials</a></li><li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/writing-news/">Writing news articles </a></li> </ul> </div> <h1>Writing news articles </h1> </div> <div class="row row--space-between flow-opposite top" id=""> <aside class="col lg-3 md-4 sm-12"> <div class="section-sidebar"> <button class="section-sidebar__button" aria-expanded="false" aria-controls="section-sidebar-content"> <h2 class="section-sidebar__heading">In this section</h2> <svg role="img" aria-hidden="true" focusable="false" class="icon icon--m"> <use xlink:href="/assets/website/images/svg/icons.svg#chevron-down"></use> </svg> </button> <div class="section-sidebar__content" id="section-sidebar-content"> <ul class="section-sidebar__list flow-2xs"><li><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/writing-news/content-guidance/">Content guidance</a></li> </ul> </div> </div> </aside> <div class="col lg-8 sm-12" role="main" id="primary-content"> <!-- Search text crawl start --> <div class="module flow-m"> <div class="row wysiwyg"> <p><img class="one-third right" alt="News article from the news website" src="/media/migration/staff/Screen-Shot-2018-02-14-at-12-10-10--tojpeg_1518610245874_x1.jpg" />In this Web Skills module on writing news articles you will find out what news is, what is news worthy, learn how to structure a news story and how we can help you.</p> <p>You can find lots of examples of good news articles on the main&nbsp;<a href="http://www.imperial.ac.uk/college/news">College News site.</a></p> <h2>What is news?</h2> <p>A good news story, with good news values has one or all of the following:</p> <ul> <li>Human Interest&nbsp;&ndash; this matters to someone I know.</li> <li>New&nbsp;&ndash; we didn&rsquo;t know this before.</li> <li>Timely&nbsp;&ndash; why are you telling me now?</li> <li>Quirky&nbsp;or surprising&nbsp;&ndash; doesn&rsquo;t happen all the time.</li> <li>Controversial&nbsp;- causes debate.</li> </ul> <div id="mouseposition-extension-element-full-container" style="position: fixed; inset: 0px; pointer-events: none; z-index: 2147483647; font-weight: 400;">&nbsp;</div> <div id="HTML5audiodescriptionwithscreenreaderannouncement" style="height: 1px; width: 1px; position: absolute; overflow: hidden; top: -10px;">&nbsp;</div> </div><!-- 2 Column general content block --> <div class="row equal-height-columns"> <div class="heading"> <h2 class="title fake-h3 not-sr-only">Things to remember</h2> </div> <div class="col lg-6 wysiwyg"> <div class="media-item full equal-height"> <div class="content"> <h3 class="title">The five 鈥榃鈥檚 of a news story</h3> <p>All your news articles should include:</p> <ul> <li>Who?</li> <li>What?</li> <li>Where?</li> <li>When?</li> <li>Why?</li> </ul> </div> </div> </div> <div class="col lg-6 wysiwyg"> <div class="media-item full equal-height"> <div class="content"> <h3 class="title">The inverse pyramid of news</h3> <p>Think about the structure of your story:</p> <ul> <li>Overall length of the article and page layout.</li> <li>Paragraph and sentence length.</li> <li>Plan your teaser and summary</li> <li>Constructing the story - what looks good, will you use; pull quotes, subheadings, the side bar content for background info, additional photos or multimedia, slideshows, and links?</li> </ul> </div> </div> </div> </div> <!-- end 2 Column general content block --> <!-- 2 Column general content block --> <div class="row equal-height-columns"> <div class="heading"> <h2 class="title fake-h3 not-sr-only">Do's and don'ts</h2> </div> <div class="col lg-6 wysiwyg"> <div class="media-item full equal-height"> <div class="content"> <h3 class="title">Do</h3> <ul> <li>Write your story in a word document first</li> <li>Quote an named person.</li> <li>Use pictures of something or someone.</li> <li>Use plain English.</li> <li>Stay active. Active -&nbsp;<em data-redactor-tag="em">Dr Jones is using this equipment to study malaria</em>. Passive - '<em data-redactor-tag="em">Malaria was studied using this equipment</em>' or '<em data-redactor-tag="em">This equipment was used to study malaria</em>'.</li> <li>Stay positive - say what you&rsquo;re doing, not what you&rsquo;re not doing!</li> <li>Link to external sites.</li> <li>Link to related Imperial stories.</li> </ul> </div> </div> </div> <div class="col lg-6 wysiwyg"> <div class="media-item full equal-height"> <div class="content"> <h3 class="title">Don't</h3> <ul> <li>Go on too long.</li> <li>Use heavily detailed graphs and charts &ndash; keep it simple.</li> <li>Use jargon and abbreviations &ndash; or if you need to use them, explain what they mean.</li> <li>Too many adjectives. Avoid using&nbsp;<em data-redactor-tag="em">brilliant</em>,&nbsp;<em data-redactor-tag="em">excellent</em>, etc. Use the quotes and facts in your reported text to demonstrate to the reader what is excellent about it &ndash; let them reach their own conclusion.</li> </ul> </div> </div> </div> </div> <!-- end 2 Column general content block --> <div class="row wysiwyg"> <h2>What if it鈥檚 not very newsworthy?</h2> <p>This is a legitimate question and it is OK to turn things down, otherwise news writing becomes overwhelming.</p> <p>Ask yourself the question - Does it meet one or more of the news values? If you don&rsquo;t know, ask the person who brought you the news and If they don&rsquo;t know, you can safely turn it down.</p> <p>Some stories you just have to write, even though they&rsquo;re not that newsworthy. So, instead, of writing a non-news story, make it more exciting?</p> <p>Seek more facts, e.g. Is it an impressive amount of money? Has someone important announced it, or is connected to a project?</p> <p>And if all else fail add an attractive picture or video!</p> </div><div class="row wysiwyg"> <h2>Content guidance</h2> <p>The next section of this skills module covers best practice and tips around article content including punctuation, media mentions, date references and using social and multimedia.</p> <p><a href="/staff/tools-and-reference/web-guide/training-and-events/materials/writing-news/content-guidance/">Read the news content guidance</a></p> <hr /> </div><!-- 2 Column general content block --> <div class="row equal-height-columns"> <h2 class="sr-only">2 column general block - uploading news/need more help</h2> <div class="col lg-6 wysiwyg"> <div class="media-item full secondary reverse equal-height"> <div class="content"> <h3 class="title">Need more help? </h3> <ul> <li><a href="http://imageslib.cc.ic.ac.uk/" title="Digital Image library">Digital Image library&nbsp;</a>(photos).</li> <li><a href="http://imperial.ac.uk/imedia/" title="iMedia library">iMedia library</a>&nbsp;(audio and video).</li> <li><a href="/be-inspired/social-and-multimedia/directory/">Add to social media .</a></li> <li>Get featured on the Homepage.</li> <li>Get featured on your Faculty theme page by contacting your&nbsp;<a href="/staff/tools-and-reference/web-guide/contact-us/">Faculty Web Officer.</a></li> <li>Is it worth external media attention?<a href="http://http://www3.imperial.ac.uk/communications/contacts/researchcommunications" title=" Ask the Research Communications team">&nbsp;Ask the Research Communications team.</a></li> <li>Find out how to&nbsp;<a href="/staff/tools-and-reference/web-guide/tools/news/creating-articles/">upload your news story</a>.</li> </ul> <p><span>&nbsp;</span></p> </div> </div> </div> <div class="col lg-6 wysiwyg"> <div class="media-item full primary reverse equal-height"> <div class="content"> <h3 class="title">Uploading news</h3> <p><span>You can find out how to upload news by following the instructions on the&nbsp;</span><a style="font-size: 15px;" href="/staff/tools-and-reference/web-guide/tools/news/creating-articles/">Creating News Articles Web Skills module.</a></p> </div> </div> </div> </div> <!-- end 2 Column general content block --> </div> <section class="supplementary-content row"> <div class="supplementary-content__sizer col"></div> </section> <!-- Search text crawl end --> </div> </div> </div> </main> <footer class="footer" role="contentinfo"> <section class="footer__main"> <h2 class="sr-only">Useful Links</h2> <div class="container"> <div class="row row--gap-on-collapse"> <nav class="col lg-3 sm-12"> <div class="flow-s"> <h3 class="step--1">Popular links</h3> <ul> <li><a href="/admin-services/ict/self-service/digital-education-services/digital-education-platforms/blackboard/">Blackboard</a></li> <li><a href="/admin-services/ict/contact-ict-service-desk/">Contact the Service Desk</a></li> <li><a href="/jobs/">Jobs</a></li> <li><a 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