About Us | Rakuten Group, Inc.

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class="rf-grid rf-grid-edge rf-grid--1--3--3"> <ul class="rf-grid-column rf-list-link rf-header-nav-category"> <li class="rf-header-nav-label rf-mini">CATEGORY</li> <li><a href="/corp/innovation/technology/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Technology</a></li> <li><a href="/corp/innovation/services/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Services</a></li> <li><a href="/corp/innovation/corporate/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Corporate</a></li> <li><a href="/corp/innovation/events/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Events</a></li> <li><a href="/corp/innovation/sports_culture/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Sports & Culture</a></li> </ul> <ul class="rf-grid-column rf-list-link rf-header-nav-region"> <li class="rf-header-nav-label rf-mini">REGION</li> <li><a href="/corp/innovation/global/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Global</a></li> <li><a href="/corp/innovation/americas/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Americas</a></li> <li><a href="/corp/innovation/asia_pacific/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Asia Pacific</a></li> <li><a href="/corp/innovation/europe/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Europe</a></li> <li><a href="/corp/innovation/japan/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Japan</a></li> </ul> <ul class="rf-grid-column rf-list-link rf-header-nav-keyword"> <li class="rf-header-nav-label rf-mini">KEYWORD</li> <li><a href="/corp/innovation/tag/30-105/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>E-Commerce</a></li> <li><a href="/corp/innovation/tag/30-101/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Diversity</a></li> <li><a href="/corp/innovation/tag/30-108/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Empowerment</a></li> <li><a href="/corp/innovation/tag/30-245/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Professional sport</a></li> <li><a href="/corp/innovation/tag/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>More</a></li> </ul> </div> </div> <div class="rf-grid-column">  <ul class="j-header-slider"> <li> <article> <a href="/corp/innovation/rnn/2025/2410_009/"> <figure><img src="/corp/innovation/assets/img/rnn/2025/2410_009/thumbnail.jpg" alt="Rakuten Symphony's New Bengaluru Office: Day in the Life of iOS Developer"></figure> <div class="wrap"> <p class="date">February 28, 2025</p> <h3 class="rf-title-small">Rakuten Symphony's New Bengaluru Office: Day in the Life of iOS Developer</h3> </div> </a> </article> </li> <li> <article> <a href="/corp/innovation/rnn/2025/2501_013/"> <figure><img src="/corp/innovation/assets/img/rnn/2025/2501_013/thumbnail.jpg" alt="Rakuten SHOP OF THE YEAR 2024"></figure> <div class="wrap"> <p class="date">February 27, 2025</p> <h3 class="rf-title-small">Rakuten SHOP OF THE YEAR 2024</h3> </div> </a> </article> </li> <li> <article> <a href="/corp/innovation/rnn/2025/2501_012/"> <figure><img src="/corp/innovation/assets/img/rnn/2025/2501_012/thumbnail.jpg" alt="AI Utilization is Key! Rakuten New Year Conference 2025"></figure> <div class="wrap"> <p class="date">February 26, 2025</p> <h3 class="rf-title-small">AI Utilization is Key! Rakuten New Year Conference 2025</h3> </div> </a> </article> </li> </ul>  </div> </div> </div> </section> </li>  <li class="j-hovertarget news"> <p class="rf-visible-pc"><a href="/corp/news/press/" class="rf-header-nav-pc">Media Room</a></p> <p class="rf-visible-sp"><a href="javascript:void(0)" tabindex="-1" class="rf-header-nav-btn j-toggle-btn">Media Room</a></p> <section class="rf-header-nav-inner j-toggle-detail"> <div class="rf-inner j-toggle-detail-content"> <p class="rf-title-medium rf-title-line-s"> <a href="/corp/news/press/" tabindex="-1"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Media Room Home</a> </p> <div class="rf-grid rf-grid--1--3"> <div class="rf-grid-column rf-grid-double"> <ul class="rf-grid rf-grid--1--3--3 rf-list-link"> <li class="rf-grid-column"><a href="/corp/news/press/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Press Releases</a></li> <li class="rf-grid-column"><a href="/corp/news/update/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Events & Updates</a></li> <li class="rf-grid-column"><a href="/corp/news/media/?l-id=header_to_presskit_en" data-ratId="PK_L0301_4_en" data-ratEvent="click" data-ratParam="all"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Media Resources</a></li> </ul> </div> <ul class="rf-grid-column rf-list-link"> <li><a href="/corp/news/group/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Media Room <br class="rf-visible-pc">for Group Companies</a></li> </ul> </div> </div> </section> </li>  <li class="j-hovertarget investors"> <p class="rf-visible-pc"><a href="/corp/investors/" class="rf-header-nav-pc">Investors</a></p> <p class="rf-visible-sp"><a href="javascript:void(0)" tabindex="-1" class="rf-header-nav-btn j-toggle-btn">Investors</a></p> <section class="rf-header-nav-inner j-toggle-detail"> <div class="rf-inner j-toggle-detail-content"> <p class="rf-title-medium rf-title-line-s"> <a href="/corp/investors/" tabindex="-1"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Investors Home</a> </p> <div class="rf-grid rf-grid--1--3--3"> <ul class="rf-grid-column rf-list-link"> <li><a href="/corp/investors/policy/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>To Shareholders and Investors</a></li> <li><a href="/corp/investors/financial/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Financial Performance</a></li> <li><a href="/corp/investors/documents/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>IR Library &frasl; Events</a></li> </ul> <ul class="rf-grid-column rf-list-link"> <li><a href="/corp/investors/stock/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Stocks and Bonds</a></li> <li><a href="/corp/investors/calendar.html"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>IR Calendar</a></li> <li><a href="/corp/investors/faqs/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>FAQ</a></li> </ul> <div class="rf-grid-column">  <ul class="j-header-slider">    <li><div><figure><a href="/corp/investors/documents/results/"><img src="/corp/assets/img/header/2024Q4announcement_002.png" alt="Earnings Results"></a></figure></div></li>      <li><div><figure><a href="/corp/investors/documents/companyoverview/index.html"><img src="/corp/assets/img/header/companyoverview_en.png" alt="CompanyOverview"></a></figure></div></li>      <li><div><figure><a href="/corp/investors/documents/annual.html"><img src="/corp/assets/img/header/investors_banner11.png" alt="Integrated Report"></a></figure></div></li> </ul>  </div> </div> </div> </section> </li>  <li class="j-hovertarget sustainability"> <p class="rf-visible-pc"><a href="/corp/sustainability/" class="rf-header-nav-pc">Sustainability</a></p> <p class="rf-visible-sp"><a href="javascript:void(0)" tabindex="-1" class="rf-header-nav-btn j-toggle-btn">Sustainability</a></p> <section class="rf-header-nav-inner j-toggle-detail"> <div class="rf-inner j-toggle-detail-content"> <p class="rf-title-medium rf-title-line-s"> <a href="/corp/sustainability/" tabindex="-1"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Sustainability Home</a> </p> <div class="rf-grid rf-grid--1--3--3"> <ul class="rf-grid-column rf-list-link"> <li class="rf-header-nav-label rf-bold rf-visible-sp"><a href="/corp/sustainability/message/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Top Commitment</a></li> <li class="rf-header-nav-label rf-bold rf-visible-sp"><a href="/corp/sustainability/strategy/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Rakuten and Sustainability</a></li> <li class="rf-header-nav-label rf-bold rf-visible-sp"><a href="/corp/sustainability/globalinitiatives/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Global Initiatives</a></li> <li class="rf-header-nav-label rf-bold rf-visible-sp"><a href="/corp/sustainability/esg/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>ESG Efforts at Rakuten</a></li> <li class="rf-bold rf-visible-pc"><a href="/corp/sustainability/message/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Top Commitment</a></li> <li class="rf-bold rf-visible-pc"><a href="/corp/sustainability/strategy/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Rakuten and Sustainability</a></li> <li class="rf-bold rf-visible-pc"><a href="/corp/sustainability/globalinitiatives/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Global Initiatives</a></li> <li class="rf-bold rf-border rf-visible-pc"><a href="/corp/sustainability/library/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>ESG Library</a></li> <li class="rf-bold rf-visible-pc"><a href="/corp/sustainability/recognitions/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Awards & Recognition</a></li> </ul> <ul class="rf-grid-column rf-list-link"> <li class="rf-bold rf-visible-pc"><a href="/corp/sustainability/esg/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>ESG Efforts at Rakuten</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/climate/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Climate Change</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/biodiversity/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Biodiversity</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/employees/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Talent Management</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/diversity/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Diversity, Equity and Inclusion</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/wellness/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Health, Safety and Wellness</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/human-rights/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Human Rights</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/ethicalmarketing/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Responsible Adverting, Marketing, Labelling</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/communities/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Community Engagement</a></li> <li class="rf-visible-pc"><a href="/corp/sustainability/dialogue-for-change/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Dialogue for Change with Rakuten</a></li> <li class="rf-visible-sp rf-font-roman"><a href="/corp/sustainability/dialogue-for-change/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Dialogue for Change</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/social-accelerator/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Rakuten Social Accelerator</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/it-school/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Rakuten IT School Next</a></li> </ul> <ul class="rf-grid-column rf-list-link"> <li class="rf-header-nav-label rf-mini rf-visible-pc"> </li> <li class="rf-font-roman"><a href="/corp/sustainability/governance/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Corporate Governance</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/compliance/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Compliance</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/risk/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Risk Management</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/security/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Information Security</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/privacy/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Privacy</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/ResponsibleAI/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Responsible AI</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/quality/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Product & Service Quality</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/supplychain/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Sustainable Supply Chain</a></li> <li class="rf-font-roman"><a href="/corp/sustainability/fintech/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Sustainable FinTech Services</a></li> <li class="rf-header-nav-label rf-bold rf-visible-sp"><a href="/corp/sustainability/library/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>ESG Library</a></li> <li class="rf-header-nav-label rf-bold rf-visible-sp"><a href="/corp/sustainability/recognitions/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Awards and Recognitions</a></li> </ul> </div> </div> </section> </li>  <li class="j-hovertarget careers"> <p class="rf-visible-pc"><a href="/corp/careers/" class="rf-header-nav-pc">Careers</a></p> <p class="rf-visible-sp"><a href="javascript:void(0)" tabindex="-1" class="rf-header-nav-btn j-toggle-btn">Careers</a></p> <section class="rf-header-nav-inner j-toggle-detail"> <div class="rf-inner j-toggle-detail-content"> <p class="rf-title-medium rf-title-line-s"> <a href="/corp/careers/" tabindex="-1"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Careers Home</a> </p> <div class="rf-grid rf-grid-edge rf-grid--1--4--4"> <ul class="rf-grid-column rf-list-link"> <li class="rf-header-nav-label rf-mini rf-visible-pc">MID CAREER RECRUITING</li> <li class="rf-title-medium rf-header-nav-label rf-mini rf-visible-sp"><a href="/corp/careers/midcareer/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>MID CAREER RECRUITING</a></li> <li><a href="/corp/careers/midcareer/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Mid Career Recruiting TOP</a></li> <li><a href="/corp/careers/business/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Job | Business</a></li> <li><a href="/corp/careers/engineer/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Job | Engineer</a></li> <li><a href="/corp/careers/creative/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Job | Creative</a></li> <li><a href="/corp/careers/corporate/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Job | Corporate</a></li> <li><a href="/corp/careers/information/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Employee Conditions</a></li> <li class="rf-visible-sp"><a href="/corp/careers/pwd/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Hiring People with Disabilities</a></li> <li class="rf-visible-sp"><a href="/corp/careers/mba/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>MBA Recruiting</a></li> <li class="rf-visible-sp"><a href="/corp/careers/rehiring/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Rehiring Opportunity</a></li> <li class="rf-visible-sp"><a href="/corp/careers/referral/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Employee Referral Program</a></li> <li><a href="/corp/careers/faq/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>FAQ</a></li> </ul> <ul class="rf-grid-column rf-list-link rf-visible-pc"> <li class="rf-header-nav-label rf-mini"> </li> <li><a href="/corp/careers/pwd/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Hiring People with Disabilities</a></li> <li><a href="/corp/careers/mba/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>MBA Recruiting</a></li> <li><a href="/corp/careers/rehiring/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Rehiring Opportunity</a></li> <li><a href="/corp/careers/referral/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Employee Referral Program</a></li> </ul> <ul class="rf-grid-column rf-list-link"> <li class="rf-header-nav-label rf-mini rf-visible-pc">NEW GRADUATE RECRUITING</li> <li class="rf-title-medium rf-header-nav-label rf-mini rf-visible-sp"><a href="/corp/careers/graduates/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>NEW GRADUATE RECRUITING</a></li> <li><a href="/corp/careers/graduates/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>New Graduate Recruiting TOP</a></li> <li><a href="/corp/careers/graduates/recruit_business/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Employee Conditions：Business</a></li> <li><a href="/corp/careers/graduates/recruit_engineer/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Employee Conditions：Engineer</a></li> <li><a href="/corp/careers/graduates/business/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Our Businesses For Students</a></li> <li><a href="/corp/careers/graduates/event/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Event</a></li> <li><a href="/corp/careers/graduates/people/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Employee Voice</a></li> <li><a href="/corp/careers/graduates/projects/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Project Introduction</a></li> <li><a href="/corp/careers/graduates/faq/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>FAQ</a></li> </ul> <ul class="rf-grid-column rf-list-link"> <li class="rf-header-nav-label rf-mini rf-visible-pc">ABOUT US</li> <li class="rf-title-medium rf-header-nav-label rf-mini rf-visible-sp">ABOUT US</li> <li><a href="/corp/careers/message/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Message from Leadership</a></li> <li><a href="/corp/careers/interview/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Employee Voice</a></li> <li><a href="/corp/careers/services/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Our Businesses</a></li> <li><a href="/corp/careers/organizations/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Our Organizations</a></li> <li><a href="/corp/careers/overseas/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Global Career Opportunities</a></li> <li><a href="/corp/careers/culture/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Corporate Culture</a></li> <li><a href="/corp/careers/benefit/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Employee Benefits</a></li> <li><a href="/corp/careers/career-development/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Career Development</a></li> <li><a href="/corp/careers/womenscareer/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Women's Career</a></li> <li><a href="/corp/about/map/crimsonhouse/"><i aria-hidden="true" class="rcicon rf-mini rc-i-angle-right"></i>Office</a></li> </ul> </div> </div> </section> </li>  </ul> </nav> </div>  </div>  </header> <noscript> <p class="rf-inner rf-box rf-box-bg rf-medium noJavascript">You need to have JavaScript enabled in your browser to access the full functionality and content of this website.<br>To do so, please follow <a href="/corp/jssetting.html">the instructions.</a></p> </noscript>     <div class="rf-inner"> <nav class="rf-breadcrumb"> <ol> <li><a href="/corp/">Home</a></li> <li><a href="/corp/about/">About Us</a></li> </ol> </nav> </div> <main id="container"> <div class="rf-title-group rf-inner"> <h1 class="rf-title-large">About Us</h1> </div> <div id="contents" class="max font-rakuten"> <section id="main"> <div id="mainKV" class="mainKV"> <div class="mainKV__inner"> <h2 class="font-rakuten-b mainTitle rf-align-center">In Japanese, Rakuten stands for “optimism.” <br>This philosophy lies at the core of our brand.</h2> <div class="rf-title-group mainKV__text"> <p class="rf-normal rf-section"> "Walk Together" expresses our dedication to building a better, <br class="rf-visible-pc">more optimistic future by empowering individuals, businesses and societies to realize their dreams. </p> <p class="rf-normal rf-section"> We embrace new and disruptive ideas, are committed to acting on them <br class="rf-visible-pc">and have the operational agility to implement and deliver at speed. </p> <p class="rf-normal rf-section"> We walk together with our partners, making progress today <br class="rf-visible-pc">towards a more optimistic tomorrow. </p> </div> </div> <div id="mainKV__image" class="mainKV__image"></div> </div> <div class="link rf-align-right"> <a href="#overview" class="rf-link-icon rf-mini rf-link-anchor"> <i class="rcicon rc-i-angle-down rf-tiny"></i> <span class="font-rakuten-b">Company Information</span> </a> </div> </section>  <section id="vision"> <div id="vision-chart" class="rf-inner"> <div class="rf-grid rf-grid--1--1--2"> <div class="rf-grid-column linkArea"> <a href="/corp/about/philosophy/"> <i class="rg-i rg-i-brandstory rf-red"></i> <span class="font-rakuten-b">Our Philosophy</span> <i class="rcicon rf-tiny rc-i-angle-right"></i> </a> </div>  <div class="rf-grid-column linkArea"> <a href="/corp/about/brand_story/"> <i class="rg-i rg-i-brand rf-red"></i> <span class="font-rakuten-b">Our Brand</span> <i class="rcicon rf-tiny rc-i-angle-right"></i> </a> </div> </div> </div> </section>  <section id="service" class="sectionTop"> <div class="rf-title-group rf-align-center"> <h2 class="rf-title-xlarge rf-title-line-s"> Our Services </h2> <p class="font-rakuten subTitle">Serving users worldwide through businesses based in <br class="rf-visible-sp"><span class="rf-red rf-title-xlarge">30</span><span class="rf-red"> countries and regions</span></p> </div>  <div class="mapArea"> <img src="/corp/about/assets/img/top/map.png" alt="Word Map"> <div class="americas"> <div class="areaGlow" style="left:26.2%; top:20.7%; width: 2%;">NY</div> <div class="areaGlow" style="left:13%; top:25.8%; width: 3%;">California</div> <a class="rf-btn-white" href="/corp/about/company/americas.html">AMERICAS</a> <ul class="pointer rf-list-plain"> <li style="left:13%; top:25.8%;">Rakuten_America</li> <li style="left:13%; top:25.8%;">Rakuten_AgileDevelopmentCenter_SanFrancisco</li> <li style="left:26.2%; top:20.7%;">Rakuten_AIP_01</li> <li style="left:33.8%; top:80%;">Rakuten_Brasil</li> <li style="left:13.7%; top:27%;">Rakuten_California</li> <li style="left:13%; top:25.8%;">Rakuten_Card_USA</li> <li style="left:33.8%; top:80%;">Rakuten_DigitalCommerce</li> <li style="left:13%; top:25.5%;">Rakuten_ebates_01</li> <li style="left:24.6%; top:18%;">Rakuten_ebates_02</li> <li style="left:24.5%; top:18.2%;">Rakuten_kobo</li> <li style="left:26.2%; top:20.7%;">Rakuten_Marketing_01</li> <li style="left:22.2%; top:19.8%;">Rakuten_Marketing_02</li> <li style="left:15.5%; top:20.8%;">Rakuten_Marketing_03</li> <li style="left:13%; top:25.8%;">Rakuten_Marketing_04</li> <li style="left:12.5%; top:14.5%;">Rakuten_Marketing_05</li> <li style="left:23.8%; top:32.6%;">Rakuten_Marketing_06</li> <li style="left:33.7%; top:79.8%;">Rakuten_Marketing_07</li> <li style="left:24%; top:20%;">Rakuten_OverDrive</li> <li style="left:26.2%; top:20.7%;">Rakuten_RIT_01</li> <li style="left:26.9%; top:19.3%;">Rakuten_RIT_02</li> <li style="left:13%; top:25.8%;">Rakuten_Slice</li> <li style="left:14.5%; top:25%;">Rakuten_SuperLogi</li> <li style="left:13%; top:25.8%;">Rakuten_Viki</li> </ul> </div> <div class="europe"> <div class="areaGlow" style="left:48.6%; top:12.7%; width: 4%;">Rakuten_Europe</div> <a class="rf-btn-white" href="/corp/about/company/europe.html">EUROPE</a> <ul class="pointer rf-list-plain"> <li style="left:46.8%; top:10.8%;">Rakuten_AIP_07</li> <li style="left:47.5%; top:12.3%;">Rakuten_AlphaDirectService</li> <li style="left:48%; top:18.1%;">Rakuten_Aquafadas</li> <li style="left:50%; top:12.6%;">Rakuten_Deutschland</li> <li style="left:48.6%; top:12.7%;">Rakuten_Europe</li> <li style="left:48.6%; top:12.7%;">Rakuten_EuropeBank</li> <li style="left:46.8%; top:10.8%;">Rakuten_Fitsme</li> <li style="left:48.4%; top:18.3%;">Rakuten_Marketing_11</li> <li style="left:46.8%; top:11.4%;">Rakuten_Marketing_12</li> <li style="left:49.3%; top:12.1%;">Rakuten_Marketing_13</li> <li style="left:46.8%; top:10.8%;">Rakuten_Marketing_14</li> <li style="left:47.6%; top:13.3%;">Rakuten_Marketing_15</li> <li style="left:47.6%; top:13.3%;">Rakuten_Priceminister</li> <li style="left:47.6%; top:13.3%;">Rakuten_RIT_04</li> <li style="left:48.6%; top:12.7%;">Rakuten_Viber</li> <li style="left:47.5%; top:20%;">Rakuten_Wuakitv</li> </ul> </div> <div class="asia"> <div class="areaGlow" style="left:86.1%; top:25.7%; width: 4%;">Crimson house</div> <div class="areaGlow" style="left:76.1%; top:57%; width: 2%;">Singapore</div> <a class="rf-btn-white" href="/corp/about/company/asia_pacific.html">ASIA PACIFIC</a> <ul class="pointer rf-list-plain"> <li style="left:79.1%; top:37.7%;">Rakuten_AIP_02</li> <li style="left:81.1%; top:29.7%;">Rakuten_AIP_03</li> <li style="left:82.6%; top:23.7%;">Rakuten_AIP_04</li> <li style="left:76.1%; top:57%;">Rakuten_AIP_05</li> <li style="left:68.6%; top:32%;">Rakuten_AIP_06</li> <li style="left:86.3%; top:25.7%;">Rakuten_branchoffice_Chiba</li> <li style="left:83.6%; top:27.6%;">Rakuten_branchoffice_Fukuoka</li> <li style="left:84.2%; top:26.7%;">Rakuten_branchoffice_Hiroshima</li> <li style="left:83.6%; top:29.3%;">Rakuten_branchoffice_Kagoshima</li> <li style="left:85.4%; top:24.5%;">Rakuten_branchoffice_Kanazawa</li> <li style="left:84.8%; top:26.4%;">Rakuten_branchoffice_Kobe</li> <li style="left:84.9%; top:26.1%;">Rakuten_branchoffice_Kyoto</li> <li style="left:84.3%; top:27.3%;">Rakuten_branchoffice_Matsuyama</li> <li style="left:85.4%; top:26%;">Rakuten_branchoffice_Nagoya</li> <li style="left:82.9%; top:34%;">Rakuten_branchoffice_Naha</li> <li style="left:86%; top:23.6%;">Rakuten_branchoffice_Niigata</li> <li style="left:85%; top:26.5%;">Rakuten_branchoffice_Osaka</li> <li style="left:86.2%; top:25.2%;">Rakuten_branchoffice_Saitama</li> <li style="left:86.7%; top:18.6%;">Rakuten_branchoffice_Sapporo</li> <li style="left:86.6%; top:23.1%;">Rakuten_branchoffice_Sendai</li> <li style="left:85.8%; top:26.1%;">Rakuten_branchoffice_Shizuoka</li> <li style="left:86%; top:26%;">Rakuten_branchoffice_Yokohama</li> <li style="left:81.1%; top:35.3%;">Rakuten_Card_Taiwan</li> <li style="left:76.1%; top:57%;">Rakuten_DevelopmentCenter_Asia</li> <li style="left:79.7%; top:21.6%;">Rakuten_DevelopmentCenter_China</li> <li style="left:82.6%; top:23.8%;">Rakuten_ebates_03</li> <li style="left:81%; top:29.5%;">Rakuten_ebates_04</li> <li style="left:76.1%; top:57%;">Rakuten_ebates_05</li> <li style="left:86.1%; top:25.7%;">Rakuten_Ichiba</li> <li style="left:81.1%; top:35.3%;">Rakuten_Ichiba_Taiwan</li> <li style="left:68.8%; top:46.4%;">Rakuten_India</li> <li style="left:76.1%; top:57%;">Rakuten_Marketing_08</li> <li style="left:89.4%; top:89.5%;">Rakuten_Marketing_09</li> <li style="left:86.1%; top:25.7%;">Rakuten_Marketing_10</li> <li style="left:85.8%; top:25%;">Rakuten_office_Matsumoto</li> <li style="left:86.6%; top:21.8%;">Rakuten_office_Morioka</li> <li style="left:76.1%; top:57%;">Rakuten_RIT_03</li> <li style="left:86.1%; top:25.7%;">Rakuten_Travel</li> </ul> </div> <div class="global"> <a class="rf-btn-white" href="/corp/about/company/global.html">GLOBAL</a> </div> </div>  <div class="globalLogo rf-inner"> <p class="subTitle rf-align-center">Our major services available globally</p>  <ul class="logoList rf-align-center rf-inner"> <li><a href="https://www.viber.com/en/" style="width:156px;"><img src="/corp/about/assets/img/company/logo_viber_01.svg" alt="Viber"></a></li> <li><a href="https://rakutenadvertising.com/" style="width:248px;"><img src="/corp/about/assets/img/company/logo_advertising_03.svg" alt="Rakuten Advertising"></a></li> <li><a href="https://www.kobo.com/" style="width:150px;"><img src="/corp/about/assets/img/company/logo_kobo_01.svg" alt="Rakuten Kobo"></a></li> <li><a href="https://uk.rakuten.tv/" style="width:124px;"><img src="/corp/about/assets/img/company/logo_tv_01.svg" alt="Rakuten TV"></a></li> <li><a href="https://www.viki.com/" style="width:146px;"><img src="/corp/about/assets/img/company/logo_viki_01.svg" alt="Rakuten VIKI"></a></li> <li class="popBase"><span style="width:92px;"><img src="/corp/about/assets/img/company/logo_rakuten_01.svg" alt="Rakuten"></span> <div class="infoPOP rf-small"> <i class="rcicon rc-i-cross"></i> <a href="https://www.rakuten.co.jp/" class="rf-link-icon rf-ff-normal"><i class="rf-visible-pc rcicon rc-i-angle-right rf-tiny"></i>Japan</a> <a href="https://www.rakuten.com.tw/" class="rf-link-icon rf-ff-normal"><i class="rf-visible-pc rcicon rc-i-angle-right rf-tiny"></i>Taiwan</a> <a href="https://www.rakuten.com/" class="rf-link-icon rf-ff-normal"><i class="rf-visible-pc rcicon rc-i-angle-right rf-tiny"></i>U.S.</a> <a href="https://www.rakuten.de/" class="rf-link-icon rf-ff-normal"><i class="rf-visible-pc rcicon rc-i-angle-right rf-tiny"></i>Germany</a> <a href="https://www.rakuten.com.br/" class="rf-link-icon rf-ff-normal"><i class="rf-visible-pc rcicon rc-i-angle-right rf-tiny"></i>Brazil</a> <a href="https://www.rakuten.es/" class="rf-link-icon rf-ff-normal"><i class="rf-visible-pc rcicon rc-i-angle-right rf-tiny"></i>Spain</a> <a href="https://www.rakuten.co.uk/" class="rf-link-icon rf-ff-normal"><i class="rf-visible-pc rcicon rc-i-angle-right rf-tiny"></i>U.K.</a> <a href="https://fr.shopping.rakuten.com/" class="rf-link-icon rf-ff-normal"><i class="rf-visible-pc rcicon rc-i-angle-right rf-tiny"></i>France</a> </div></li> </ul>  </div> </section>  <section id="strengths" class="sectionTop"> <div class="rf-title-group rf-align-center rf-inner"> <h2 class="rf-title-xlarge rf-title-line-s"> Our Strengths </h2> <p class="font-rakuten subTitle"> <p class="font-rakuten subTitle">Rakuten Group has <span class="rf-red rf-title-xlarge">70+</span> <span class="rf-red">businesses</span> and <span class="rf-red">About </span><span class="rf-red rf-title-xlarge">1.9 billion</span> <span class="rf-red">members</span> across the world.<br>This is what makes us strong.</p> </div> <div class="rf-section-large"> <div id="ecosystem" class="strengthBody"> <div class="sectionHeader rf-inner"> <span> <h3 class="rf-large font-rakuten-b">An ecosystem of services <br>with membership at the core</h3> <div class="rf-btn-white readBtn"><i aria-hidden="true" class="rcicon rc-i-angle-down rf-icon-x-align"></i>Read more</div> </span> </div> <div class="sectionBody"> <figure class="rf-group-img rf-align-center"> <img class="ecosystem-chart" src="/corp/about/assets/img/top/strength01_img01.png"> </figure> <p class="font-rakuten rf-small rf-section"> Rakuten Group’s 70+ businesses span a broad range of online and offline services, including e-commerce, travel, digital content, fintech, such as credit cards, banking, securities, insurance, electronic money and smartphone app payments, communications, including a mobile carrier service, and professional sports. Linking these diverse services through a common membership and loyalty program, Rakuten has created one of the world’s most unique and robust ecosystems. </p> <p class="font-rakuten rf-small rf-section"> By using these services – whether shopping, streaming content, banking, or other – members can earn Rakuten Points, which can then be used to enjoy other services. As it enables and encourages user engagement across multiple platforms and services, the Rakuten Ecosystem is a unique strength that minimizes customer acquisition costs and maximizes the lifetime value of each Rakuten member to the Group and drives growth of gross transaction value (GTV). More than 100 million based in Japan can now easily access services across the Ecosystem using a single Rakuten member ID. We look forward to expanding the Ecosystem to encompass all of our About 1.9 billion global users. </p> <div class="closeBtn rf-red rf-align-center"><i class="rcicon rg-i rg-i-close_w"></i></div> </div> </div> <div id="bigData" class="strengthBody"> <div class="sectionHeader rf-inner"> <span> <h3 class="rf-large font-rakuten-b">Data, AI <br>and empowerment</h3> <div class="rf-btn-white readBtn"><i aria-hidden="true" class="rcicon rc-i-angle-down rf-icon-x-align"></i>Read more</div> </span> </div> <div class="sectionBody"> <p class="font-rakuten rf-small"> Data, the technological capacity to analyze it effectively, and the passion to empower society with these resources are all Rakuten strengths. </p> <p class="font-rakuten rf-small rf-section"> As Rakuten members engage with Rakuten Group services across many facets of their lives, massive volumes of data are generated every minute. We’re championing innovation that draws on this wealth of data to improve the online experience of all of our members. </p> <p class="font-rakuten rf-small rf-section"> Our research arm, the Rakuten Institute of Technology, based in five locations across the globe, is pioneering efforts to develop artificial intelligence (AI) solutions to analyze and leverage data accurately, efficiently and safely. We are also strengthening our development teams by hiring data scientists that specialize in data, as well as assigning dedicated resources to promote the adoption of AI throughout the business. </p> <p class="font-rakuten rf-small rf-section"> Since its founding, Rakuten’s many innovations have been guided by our passion to empower people and society. Rakuten Ichiba embodies that passion: this revolutionary service brings together diverse and unique merchants to create a vibrant and lively online shopping mall. </p> <p class="font-rakuten rf-small rf-section"> Personalization through intelligent use of data and AI represents the next level of empowerment. As we create tailored services that adapt to the varying needs and lifestyles of our diverse members, the future of shopping itself continues to evolve. Data, AI and our passion for empowerment continue to drive the generation of innovative and competitive services. </p> <div class="closeBtn rf-red rf-align-center"><i class="rcicon rg-i rg-i-close_w"></i></div> </div> </div> <div id="diversity" class="strengthBody"> <div class="sectionHeader rf-inner"> <span> <h3 class="rf-large font-rakuten-b">A diverse, dynamic <br>and open corporate culture</h3> <div class="rf-btn-red readBtn"><i aria-hidden="true" class="rcicon rc-i-angle-down rf-icon-x-align"></i>Read more</div> </span> </div> <div class="sectionBody"> <p class="font-rakuten rf-small"> What distinguishes Rakuten from its competitors is an open and dynamic corporate culture that fosters the exchange of diverse ideas. The company’s workforce is made up of talented employees from more than 100 countries and regions. Established systems ensure that each of them can reach their potential. Communication across national and organizational borders is made easier with the renowned and revolutionary company policy that made the official internal language English, as first announced in 2010. </p> <p class="font-rakuten rf-small rf-section"> Other initiatives, such as a long-standing tradition of holding weekly all-hands Asakai meetings to share business strategies with all employees, an open-plan office layout to encourage transparency and communication and a common Group-wide video conferencing system, also help Rakuten’s diverse employees to share information and collaborate freely. </p> <p class="font-rakuten rf-small rf-section"> By constantly reviewing and improving internal organization and operations, systems are fine-tuned to boost productivity and allow the creation of new businesses. “Project 6” is one example: the program assigns groups of just six people to develop new businesses—a practice that refers back to Rakuten’s own foundation as a company with just six staff in 1997. </p> <p class="font-rakuten rf-small rf-section"> In this way, Rakuten places a high value on operational excellence and the power of the organization to innovate. With a corporate culture that fosters the drive to create new businesses and empowers employees to take action, the Rakuten spirit of entrepreneurship enhances our competitive strength. </p> <div class="closeBtn rf-red rf-align-center"><i class="rcicon rg-i rg-i-close_w"></i></div> </div> </div> </div> </section>  <section id="leadership" class="sectionTop"> <div class="rf-title-group rf-align-center rf-inner"> <h2 class="rf-title-xlarge rf-title-line-s"> Leadership </h2> </div> <div class="rf-inner coeMessage rf-align-center font-rakuten"> <figure class="rf-image-caption-left coePhoto"> <img class="rf-circle" src="/corp/about/assets/img/top/CEO.png"> </figure> <div class="mainMessage rf-align-left"> <blockquote class="ceo-quote"> <p class="rf-title-large"> Global Innovation Company:<br> Empowering people to realize their <span class="quote-end">dreams</span> </p> <cite class="rf-align-right">Hiroshi Mikitani<br>Chairman and CEO</cite> </blockquote> </div> <div class="rf-align-center"> <div class="rf-btn-red readBtn rf-section-large"> <i aria-hidden="true" class="rcicon rc-i-angle-down rf-icon-x-align"></i>Read more </div> </div> <div class="moreMessage rf-align-center rf-section-large"> <p class="rf-small rf-align-left"> Since we founded Rakuten in 1997, we’ve been guided by the idea of ‘optimism.’ For us, optimism has a special meaning. It’s not simply a faith that the future will be better; it’s an understanding that we can make the future better by what we do today. </p> <p class="rf-small rf-align-left"> Rakuten is always innovating, evolving and experimenting to create a better future. Everything we do empowers people, businesses and society through innovation and entrepreneurship. </p> <p class="rf-small rf-align-left"> We were the first company in the world to successfully launch a merchant-focused e-commerce marketplace, at a time when no one believed people would ever buy or sell over the internet. </p> <p class="rf-small rf-align-left"> Today, our global ecosystem has grown to encompass more than 70 businesses across e-commerce, digital content, communications and fintech. Through these, we empower the communities in which we operate and our thousands of merchants and partners, and bring the joy of discovery to 1.8 billion people worldwide. </p> <p class="rf-small rf-align-left"> Globally, we challenge the status quo by investing in new business models and start-up talent, from new open platforms for e-commerce, to experiments with drones, chatbots, deep learning and AI. We also lead Japan on improving data management and privacy standards. </p> <p class="rf-small rf-align-left"> Our global footprint continues to grow, and I am truly inspired by the talent that chooses to work with us every day, both within the Rakuten family and in start-ups, academic institutions and partner businesses around the world. </p> <p class="rf-small rf-align-right signature"> Chairman and CEO<br> <img src="/corp/about/assets/img/top/signature.gif" alt="Hiroshi Mikitani"> </p> <div class="closeBtn rf-red rf-align-center"><i class="rcicon rg-i rg-i-close_w"></i></div> </div> </div> <div id="team-chart" class="rf-section rf-inner rf-section-large"> <div class="rf-grid rf-grid--1--1--2"> <div class="rf-grid-column linkArea"> <a href="/corp/about/management.html"> <i class="rg-i rg-i-team rf-red"></i> <span class="font-rakuten-b">Management Team</span> <i class="rcicon rf-tiny rc-i-angle-right"></i> </a> </div> <div class="rf-grid-column linkArea"> <a href="/corp/about/organization.html"> <i class="rg-i rg-i-chart rf-red"></i> <span class="font-rakuten-b">Organizational Chart</span> <i class="rcicon rf-tiny rc-i-angle-right"></i> </a> </div> </div> </div> </section>   <section id="partnership" class="sectionTop"> <div class="rf-title-group rf-align-center rf-inner sectionTop"> <h2 class="rf-title-xlarge rf-title-line-s"> Sports and Entertainment </h2> <p class="font-rakuten subTitle">Empowering Communities through Our Valued Relationships</p> <a class="rf-btn-white rf-btn-medium rf-section-large" href="/corp/about/sports_entertainment/"><i aria-hidden="true" class="rcicon rc-i-angle-right rf-icon-x-align"></i>Learn more</a> </div> <ul class="rf-section-large rf-list-plain"> <li class="rf-group-img" style="background-image: url(/corp/about/assets/img/top/img_gsw.png);background-color: #a8bbe8;">GSW image</li> </ul> </section>  <section id="careers" class="sectionTop"> <div class="rf-title-group rf-align-center rf-inner"> <h2 class="rf-title-xlarge rf-title-line-s"> Careers </h2> <p class="font-rakuten subTitle">A diverse team representing <br class="rf-visible-sp"><span class="rf-red rf-title-xlarge">100+</span><span class="rf-red"> nationalities</span></p> </div> <ul class="rf-section-large rf-list-plain"> <li class="rf-group-img"><img src="/corp/about/assets/img/top/career-01.png"></li> <li class="rf-group-img"><img src="/corp/about/assets/img/top/career-02.png"></li> <li class="rf-group-img"><img src="/corp/about/assets/img/top/career-03.png"></li> <li class="rf-group-img"><img src="/corp/about/assets/img/top/career-04.png"></li> </ul> <div class="rf-inner rf-align-center red-text-btn"> <a id="button_1_en" class="rf-btn-red rf-btn-medium" href="https://global.rakuten.com/corp/careers/" data-ratId="button_1_en" data-ratEvent="click" data-ratParam="all"> <i aria-hidden="true" class="rcicon rc-i-angle-right rf-icon-x-align"></i>Opportunities at Rakuten </a> </div> <div class="officeArea rf-inner"> <figure class="rf-grid-column rf-image-caption-left"> <img src="/corp/about/assets/img/top/office-space.png"> </figure> <dl class="officeCaption"> <dt class="rf-title-medium">Rakuten Crimson House</dt> <dd class="rf-small rf-section">Rakuten Crimson House is an open and functional workplace where people and ideas thrive. We believe that creative innovation is born from open communication.</dd> <dd class="rf-align-left red-text-btn rf-visible-pc"> <a class="rf-btn-red rf-btn-medium" href="/corp/about/map/crimsonhouse/"> <i aria-hidden="true" class="rcicon rc-i-angle-right rf-icon-x-align"></i>Learn more </a> </dd> </dl> </div> <div class="rf-inner rf-align-center red-text-btn rf-visible-sp"> <a class="rf-btn-red rf-btn-medium" href="/corp/about/map/crimsonhouse/"> <i aria-hidden="true" class="rcicon rc-i-angle-right rf-icon-x-align"></i>Learn more </a> </div> </section>  <section id="link" class="sectionTop">  <div class="rf-section"> <div class="rf-inner"> <div class="rf-grid rf-grid--1--1--3 j-autoHeight font-rakuten rf-small"> <div class="rf-grid-column"> <a href="/corp/sustainability/governance/"> <i class="rg-i rg-i-corporate"></i> <p>Corporate Governance</p> </a> </div> <div class="rf-grid-column"> <a href="/corp/about/map/"> <i class="rg-i rg-i-place"></i> <p>Office Locations</p> </a> </div> <div class="rf-grid-column"> <a href="/corp/about/history.html"> <i class="rcicon rg-i rg-i-foundation"></i> <p>Our History</p> </a> </div> </div> </div> </div>  </section> <div id="sns-sharing" class="rf-section-large">  <div class="rf-sns-group"> <ul> <li class="rf-mini rf-mediumgray">SHARE ON:</li> <li class="sns-vb"><a href="#" data-snsType="vb" class="viber_share"><i class="rg-i rg-i-vb"></i></a> <div class="viberCtrl"> <i class="rcicon rc-i-cross"></i> <ul class="rf-btn-group rf-small"> <li><a href="#" class="rf-btn-white share-vb rf-small" data-snsType="vb"><i class="rcicon rc-i-angle-right"></i>Share on Viber</a></li> <li><a href="https://www.viber.com/" class="rf-btn-white dl-vb rf-small"><i class="rcicon rc-i-angle-right"></i>Get Viber desktop</a></li> </ul> </div></li> <li class="normal-sns"><a href="#" data-snsType="fb"><i class="rg-i rg-i-fb"></i></a></li> <li class="normal-sns"><a href="#" data-snsType="tw"><i class="rg-i rg-i-tw"></i></a></li> <li class="normal-sns"><a href="#" data-snsType="li"><i class="rg-i rg-i-li"></i></a></li> </ul> </div>  </div>   <section id="overview" class="rf-section"> <div class="rf-inner"> <h2 class="rf-title-medium rf-title-border">Company Information</h2> <dl class="j-autoHeight"> <dt>NAME</dt> <dd>Rakuten Group, Inc.</dd> <dt>HEAD OFFICE LOCATION</dt> <dd> Rakuten Crimson House<br> 1-14-1 Tamagawa, Setagaya-ku, Tokyo, 158-0094 <div class="tel">Tel. <a href="tel:+81-50-5581-6910">+81-50-5581-6910</a></div>  <div class="btn"> <a class="rf-btn-white" href="/corp/about/map/"> <i aria-hidden="true" class="rg-i rg-i-location"></i>MAP </a> </div> <ul class="rf-list-link rf-mini"> <li><a href="/corp/about/map/crimsonhouse/" class="rf-link-anchor"><i aria-hidden="true" class="rcicon rf-tiny rc-i-angle-right"></i>INTRODUCTION OF CRIMSON HOUSE</a></li> <li><a href="/corp/about/map/#eastern-japan" class="rf-link-anchor"><i aria-hidden="true" class="rcicon rf-tiny rc-i-angle-right"></i>OFFICE LOCATIONS</a></li> </ul> </dd> <dt>REPRESENTATIVE</dt> <dd> Chairman and CEO,<br>Hiroshi Mikitani <ul class="rf-list-link rf-mini"> <li><a href="/corp/about/management.html"><i aria-hidden="true" class="rcicon rf-tiny rc-i-angle-right"></i>MANAGEMENT TEAM</a></li> </ul> </dd> <dt>FOUNDED</dt> <dd>February 7, 1997</dd> <dt>RAKUTEN ICHIBA SERVICE LAUNCHED</dt> <dd>May 1, 1997</dd> <dt>IPO</dt> <dd>April 19, 2000</dd> <dt>CAPITAL</dt> <dd>Capital：446,768 million yen (as of Dec. 31, 2023)</dd> <dt>Articles of Incorporation</dt> <dd class="rf-list-link"> <li> <a href="/corp/about/assets/doc/top/teikan_en_20240328.pdf" class="rf-link-icon"> <span class="rf-link-icon--label"><i aria-hidden="true" class="rcicon rf-tiny rc-i-angle-right"></i>March 28, 2024 (amendment)</span> <span aria-hidden="true" class="rcicon rg-i rg-i-pdf_s rf-icon-x-align rf-medium"></span> </a> </li> </dd> <dt>EMPLOYEES</dt> <dd> Employees：Non-consolidated：10,350<br> 　　　　　　Consolidated： 30,830<br> 　　　　　　(as of Dec. 31, 2023) </dd> <dt>QUALIFIED INVOICE ISSUER REGISTRATION NUMBER (JAPAN)</dt> <dd>T9010701020592</dd> </dl> <ul class="rf-list-link rf-small"> <li><a href="/corp/about/group.html"><i aria-hidden="true" class="rcicon rf-tiny rc-i-angle-right"></i>Major Consolidated Subsidiaries</a></li> <li><a href="/corp/about/group.html#group" class="rf-link-anchor"><i aria-hidden="true" class="rcicon rf-tiny rc-i-angle-right"></i>Major Equity Accounted Affiliate</a></li> </ul> </div> </section>  </div>  </main>    <aside class="rf-aside-innovation"> <div class="rf-inner"> <div class="rf-title-group rf-align-center"> <h2 class="rf-title-large">Rakuten Innovation</h2> <p class="rf-small">The latest insights and news about Rakuten innovation and entrepreneurship.</p> </div> <div class="rf-grid rf-grid--1--2--3"> <article class="rf-grid-column rf-article-box"> <a href="/corp/innovation/rnn/2025/2410_009/"> <figure class="rf-article-thumb" style="background-image: url(/corp/innovation/assets/img/rnn/2025/2410_009/thumbnail.jpg);"></figure> <div class="rf-title-group-article-list"> <div class="rf-title-group-article-list-inner"> <ul class="rf-list-separate rf-mini"> <li><i class="rcicon rg-i rg-i-play rf-icon-x-align"></i>VIDEO</li> <li>February 28, 2025</li> </ul> <h3 class="rf-title-small">Rakuten Symphony's New Bengaluru Office: Day in the Life of iOS Developer</h3> </div> </div> </a> </article> <article class="rf-grid-column rf-article-box"> <a href="/corp/innovation/rnn/2025/2501_013/"> <figure class="rf-article-thumb" style="background-image: url(/corp/innovation/assets/img/rnn/2025/2501_013/thumbnail.jpg);"></figure> <div class="rf-title-group-article-list"> <div class="rf-title-group-article-list-inner"> <ul class="rf-list-separate rf-mini"> <li><i class="rcicon rg-i rg-i-play rf-icon-x-align"></i>VIDEO</li> <li>February 27, 2025</li> </ul> <h3 class="rf-title-small">Rakuten SHOP OF THE YEAR 2024</h3> </div> </div> </a> </article> <article class="rf-grid-column rf-article-box"> <a href="/corp/innovation/rnn/2025/2501_012/"> <figure class="rf-article-thumb" style="background-image: url(/corp/innovation/assets/img/rnn/2025/2501_012/thumbnail.jpg);"></figure> <div class="rf-title-group-article-list"> <div class="rf-title-group-article-list-inner"> <ul class="rf-list-separate rf-mini"> <li><i class="rcicon rg-i rg-i-play rf-icon-x-align"></i>VIDEO</li> <li>February 26, 2025</li> </ul> <h3 class="rf-title-small">AI Utilization is Key! Rakuten New Year Conference 2025</h3> </div> </div> </a> </article> </div> <div class="rf-align-center"> <a class="rf-btn-red rf-btn-medium" href="/corp/innovation/"> <i aria-hidden="true" class="rcicon rc-i-angle-right rf-icon-x-align"></i>Discover More</a> </div> </div> </aside>     <div id="global-scrolltop" class="rf-scroll-top"> <a href="#pagetop" ontouchstart=""> <i aria-hidden="true" class="rcicon rc-i-angle-up rf-alpha"></i> </a> </div> <footer id="global-footer" class="rf-footer"> <div class="rf-inner"> <div class="rf-footer-top"> <ul class="rf-list-separate rf-mini"> <li><a href="/corp/about/map/"><i class="rcicon rg-i rg-i-location rf-icon-x-align rf-medium"></i>LOCATION</a></li> </ul> </div>  <nav class="rf-footer-middle rf-visible-pc rf-mini"> <div class="rf-grid rf-grid--4"> <div class="rf-grid-column"> <dl> <dt class="rf-title-small"><a href="/corp/about/">About Us</a></dt> <dd><a href="/corp/about/philosophy/">Our Philosophy</a></dd> <dd><a 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