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<!DOCTYPE html><html lang="en"><head><meta charSet="utf-8"/><meta name="viewport" content="width=device-width, initial-scale=1"/><link rel="preconnect" href="https://fonts.googleapis.com"/><link rel="preconnect" href="https://fonts.gstatic.com" crossorigin="anonymous"/><meta name="viewport" content="width=device-width, initial-scale=1"/><link rel="preload" as="image" href="https://a-us.storyblok.com/f/1020544/200x200/b1bfb42338/dd-media-partner-logo_new.png"/><link rel="preload" as="image" href="https://a-us.storyblok.com/f/1020544/2328x1601/b0f35c0074/lpfoundation-logo.jpg"/><link rel="preload" as="image" href="https://a-us.storyblok.com/f/1020544/438x233/c33ca3f9d4/lpm-logo.png"/><link rel="preload" as="image" href="https://a-us.storyblok.com/f/1020544/365x367/423aa71e21/wz_blue_brand_logo.png"/><link rel="stylesheet" href="/_next/static/css/aa850601939688cd.css" data-precedence="next"/><link rel="stylesheet" href="/_next/static/css/ae84f9320ffa0671.css" data-precedence="next"/><link 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async=""></script><script src="/_next/static/chunks/601-ef2868cfa96f3099.js" async=""></script><script src="/_next/static/chunks/325-6a3f8c93aecbc7cc.js" async=""></script><script src="/_next/static/chunks/app/page-fb43904217985ed1.js" async=""></script><link rel="preload" href="https://www.googletagmanager.com/gtm.js?id=GTM-5SVCDKT" as="script"/><link rel="icon" href="/favicon.ico" sizes="any"/><title>NRF PROTECT 2025 | NRF PROTECT 2025</title><meta name="description" content="NRF PROTECT brings together retail leaders for expert insights, new solutions and cutting-edge tools to navigate the complexities of retail security."/><meta name="robots" content="index, follow"/><meta name="news_keywords" content="NRF Protect"/><meta name="abstract" content="NRF PROTECT gathers retail industry experts in loss prevention, asset protection, cybersecurity, digital fraud and enterprise risk."/><meta name="Generator" content="Storyblok"/><meta name="MobileOptimized" content="width"/><meta name="HandheldFriendly" content="true"/><meta name="placename" content="New York, New York"/><meta name="region" content="US-NY"/><meta name="content_category" content="Website"/><meta name="content_author" content="NRF PROTECT"/><meta name="datePublished" content="2025-04-04T17:00:22.249Z"/><link rel="canonical" href="https://nrfprotect.nrf.com/"/><meta property="og:title" content="NRF PROTECT 2025 | NRF PROTECT 2025"/><meta property="og:description" content="NRF PROTECT brings together retail leaders for expert insights, new solutions and cutting-edge tools to navigate the complexities of retail security."/><meta property="og:url" content="https://nrfprotect.nrf.com/"/><meta property="og:image" content="https://a-us.storyblok.com/f/1020544/1200x630/de6fabfd07/2025protect-blue-social-share-1200x630.png"/><meta property="og:type" content="website"/><meta name="twitter:card" content="summary_large_image"/><meta name="twitter:title" content="NRF PROTECT 2025 | NRF PROTECT 2025"/><meta name="twitter:description" content="NRF PROTECT brings together retail leaders for expert insights, new solutions and cutting-edge tools to navigate the complexities of retail security."/><meta name="twitter:image" content="https://a-us.storyblok.com/f/1020544/1200x630/de6fabfd07/2025protect-blue-social-share-1200x630.png"/><link rel="stylesheet" href="https://fonts.googleapis.com/css2?family=Poppins:wght@100;200;300;400;500;600;700;800;900&family=Unna:wght@400;700&display=swap"/><script src="/_next/static/chunks/polyfills-c67a75d1b6f99dc8.js" noModule=""></script></head><body><script type="application/ld+json">{"@context":"https://schema.org","@type":"Event","name":"NRF PROTECT 2025","startDate":"2025-06-24T00:00:00+00:00","endDate":"2025-06-26T10:30:00+00:00","eventStatus":"https://schema.org/EventScheduled","location":[{"@type":"Place","name":"Gaylord Texan Resort","address":{"@type":"PostalAddress","streetAddress":"1501 Gaylord Trail","addressLocality":"Grapevine","postalCode":"76051","addressRegion":"TX","addressCountry":"USA"}}],"image":{"@type":"ImageObject","url":"https://a-us.storyblok.com/f/1020544/1200x630/de6fabfd07/2025protect-blue-social-share-1200x630.png"},"organizer":{"@type":"Organization","name":"National Retail Federation","url":"https://schema.org/EventStatusType"}}</script><header class="NrfHeader_headerContainer__h0ZZ0" data-testid="nrf-header"><style> header div .NrfHeader_navActive__QAPs5 { color: #0e326c !important; } header .NrfHeader_dropdownMenuFont__7wRVu { color: #000000 !important; font-size: 14px; } .NrfHeader_dropdownMenuFont__7wRVu :not(.NrfHeader_mobileNavCard__3vHY3 * ){ color: #000000; } .NrfHeader_dropdownMenuFont__7wRVu *{ font-size: 14px !important; } header div .NrfHeader_mobileFont__lUDUY * { color: #000000 !important; } header .NrfHeader_dropdownMenuFont__7wRVu.NrfHeader_menuFontTitle__eyBRA, header .NrfHeader_mobileDropdownTitle__Vl159.NrfHeader_mobileDropdownSecondTitle__Vv9qK { font-size: px !important; } </style><div class=" NrfHeader_preBannerShow__Ni4mr" style="background-color:#000000;font-size:12px"><div class="NrfHeader_preBannerContainer__hKzoI"><div class="NrfHeader_preBannerLinks__e_RIe NrfHeader_preBannerLeft__mP14p"><a data-testid="custom-link" target="_blank" style="background-color:#000000" href="https://nrf.com"><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><p><b><span class="white-text">NRF</span></b><span class="white-text">.com</span></p></div></a><a data-testid="custom-link" target="_blank" style="background-color:#000000" href="https://nrffoundation.org"><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><p><b><span style="color:#808080">NRF</span></b><span style="color:#808080"> Foundation</span></p></div></a><a data-testid="custom-link" target="_blank" style="background-color:#000000" href="https://nrf.com/events/retail-events"><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><p><b><span style="color:#808080">NRF</span></b><span style="color:#808080"> Events</span></p></div></a></div><div class="NrfHeader_preBannerLinks__e_RIe NrfHeader_preBannerRight__EPyj5"><a data-testid="custom-link" target="_blank" href="https://nrf.com/about-us"><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><p><span class="white-text">About NRF</span></p></div></a><a data-testid="custom-link" target="_blank" href="https://nrf.com/membership"><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><p><span class="white-text">Membership</span></p></div></a><a class="AuthProfile_login__dNFOe" href="https://account.nrf.com/?callbackUrl=https%3A%2F%2Fnrfprotect.nrf.com%2F%3F">Login</a></div></div></div><nav data-testid="header" style="background-color:#ffffff;border-color:#c1bebe;border-radius:0px;border-width:1px;border-style:solid;box-shadow:0px 1px #363636,1px 0px #363636,1px 2px #363636,2px 1px #363636,2px 3px #363636,3px 2px #363636;border:1px solid #f2f2f2" class=""><div class="NrfHeader_header__91x4p"><a href="/"><img alt="NRF Logo" loading="lazy" width="220" height="48" decoding="async" data-nimg="1" class="NrfHeader_headerLogo__XpQ8y" style="color:transparent" src="https://a-us.storyblok.com/f/1020544/300x59/4289cdffc4/protect-with-date.svg"/></a><div class="NrfHeader_navigation__xCCV0"><a style="font-size:14px;color:#000000" class="NrfHeader_navigationTitle__7MH6_" id="49998620-e1c2-489b-a3f2-eedebc46ab57" href="">Attend</a><a style="font-size:14px;color:#000000" class="NrfHeader_navigationTitle__7MH6_" id="c4752976-98ef-498d-8847-2cdf41eb3c55" href="">Schedule</a><a style="font-size:14px;color:#000000" class="NrfHeader_navigationTitle__7MH6_" id="b4c7d973-52cc-4eed-8636-24d84a73a6e5" href="">Expo</a><a style="font-size:14px;color:#000000" class="NrfHeader_navigationTitle__7MH6_" id="b69c0b9d-98b7-4c9b-a396-293f5a2c293e" href="">Networking</a></div><div class="NrfHeader_headerIcons__pmS4f"><div class="NrfHeader_ctasContainer__3bgnY"><div class="CallToAction_callToActionContainer__nDW7e" style="justify-content:center"><div class="CallToAction_callToActionOuter__t5W_H CallToAction_primary__ekUzr"><div class="CallToAction_callToActionInner__kbLUo CallToAction_primary__ekUzr"><a data-testid="call-to-action" class="CallToAction_cta-button__uNPWO CallToAction_primary__ekUzr" target="_blank" style="width:undefined" href="https://sponsorship.nrf.com/nrf-protect/exhibitor-sponsor-overview">Exhibit/Sponsor</a></div></div></div><div class="CallToAction_callToActionContainer__nDW7e" style="justify-content:center"><div class="CallToAction_callToActionOuter__t5W_H CallToAction_primary__ekUzr"><div class="CallToAction_callToActionInner__kbLUo CallToAction_primary__ekUzr"><a data-testid="call-to-action" class="CallToAction_cta-button__uNPWO CallToAction_primary__ekUzr" style="width:undefined" href="/register">Registration info</a></div></div></div></div><button class="NrfHeader_searchBtn__iywr4 NrfHeader_navActive__QAPs5" style="color:#000000"><svg style="fill:currentColor" class=" NrfHeader_closeIcon__2uhg6 NrfHeader_dNone__Ab9__" width="16" height="16" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path d="M19.778 4.222c.293.293.293.768 0 1.061l-6.415 6.415 6.415 6.415c.293.293.293.768 0 1.061s-.768.293-1.061 0l-6.415-6.415-6.415 6.415c-.293.293-.768.293-1.061 0s-.293-.768 0-1.061l6.415-6.415-6.415-6.415c-.293-.293-.293-.768 0-1.061s.768-.293 1.061 0l6.415 6.415 6.415-6.415c.293-.293.768-.293 1.061 0z" fill-rule="evenodd" clip-rule="evenodd" stroke="currentColor" stroke-width="2"></path></svg><svg style="fill:currentColor;margin-right:-2px" class=" NrfHeader_searchIcon__f_M1B" width="16" height="16" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path d="M16.25 8.625C16.25 10.4219 15.6641 12.1016 14.6875 13.4297L19.6094 18.3906C20.1172 18.8594 20.1172 19.6797 19.6094 20.1484C19.1406 20.6562 18.3203 20.6562 17.8516 20.1484L12.8906 15.1875C11.5625 16.2031 9.88281 16.75 8.125 16.75C3.63281 16.75 0 13.1172 0 8.625C0 4.17188 3.63281 0.5 8.125 0.5C12.5781 0.5 16.25 4.17188 16.25 8.625ZM8.125 14.25C10.1172 14.25 11.9531 13.1953 12.9688 11.4375C13.9844 9.71875 13.9844 7.57031 12.9688 5.8125C11.9531 4.09375 10.1172 3 8.125 3C6.09375 3 4.25781 4.09375 3.24219 5.8125C2.22656 7.57031 2.22656 9.71875 3.24219 11.4375C4.25781 13.1953 6.09375 14.25 8.125 14.25Z"></path></svg></button><button class="NrfHeader_hamburger__pgQ0R NrfHeader_navActive__QAPs5" style="color:#000000"><svg style="fill:currentColor" class="NrfHeader_hamburger__pgQ0R NrfHeader_hamburgerCloseIcon__YvkOt NrfHeader_dNone__Ab9__" width="16" height="16" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path d="M19.778 4.222c.293.293.293.768 0 1.061l-6.415 6.415 6.415 6.415c.293.293.293.768 0 1.061s-.768.293-1.061 0l-6.415-6.415-6.415 6.415c-.293.293-.768.293-1.061 0s-.293-.768 0-1.061l6.415-6.415-6.415-6.415c-.293-.293-.293-.768 0-1.061s.768-.293 1.061 0l6.415 6.415 6.415-6.415c.293-.293.768-.293 1.061 0z" fill-rule="evenodd" clip-rule="evenodd" stroke="currentColor" stroke-width="2"></path></svg><svg style="fill:currentColor" class="NrfHeader_hamburgerIcon__SinZp" width="16" height="16" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path d="M3 6h18c.553 0 1-.447 1-1s-.447-1-1-1H3c-.553 0-1 .447-1 1s.447 1 1 1zm18 6H3c-.553 0-1 .447-1 1s.447 1 1 1h18c.553 0 1-.447 1-1s-.447-1-1-1zm0 8H3c-.553 0-1 .447-1 1s.447 1 1 1h18c.553 0 1-.447 1-1s-.447-1-1-1z"></path></svg></button></div></div></nav><div class="NrfHeader_dropdownMenu___Zm0c NrfHeader_dNone__Ab9__" style="border-color:#757575;border-radius:0px;border-width:1px;border-style:solid;background:#ffffff" id="dropdownPc"><div class="NrfHeader_dropdownContainer__bWKti NrfHeader_dNone__Ab9__" style="grid-template-columns:repeat(3, 1fr)" id="dropdown-pc-49998620-e1c2-489b-a3f2-eedebc46ab57"><div class="NrfHeader_dropdownMenuColumn__L8crp"><div><h5 class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_boldText__JnfzY NrfHeader_menuFontTitle__eyBRA NrfHeader_noPaddingOrMargin__GbR0p ">ABOUT NRF PROTECT</h5></div><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/attend/event-overview">Event Overview</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/attend/2024-event-recap">2024 Event Recap</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/attend/call-for-speakers">Call for Speakers</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/get-updates">Get Updates</a></div><div class="NrfHeader_dropdownMenuColumn__L8crp"><div><h5 class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_boldText__JnfzY NrfHeader_menuFontTitle__eyBRA NrfHeader_noPaddingOrMargin__GbR0p ">REGISTER</h5></div><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/register">Registration Information</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/register/pass-types">Pass Types</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/register/retail-teams">Retail Teams</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/expo/free-expo-pass">Free Expo Pass</a></div><div class="NrfHeader_dropdownMenuColumn__L8crp"><div><h5 class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_boldText__JnfzY NrfHeader_menuFontTitle__eyBRA NrfHeader_noPaddingOrMargin__GbR0p ">ATTENDEE RESOURCES</h5></div><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/attend/hotels">Hotel & Travel Information</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/attend/ceus">CEUs</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/attend/cybersecurity-digital-fraud">Cybersecurity & Digital Fraud</a></div></div><div class="NrfHeader_dropdownContainer__bWKti NrfHeader_dNone__Ab9__" style="grid-template-columns:repeat(2, 1fr)" id="dropdown-pc-c4752976-98ef-498d-8847-2cdf41eb3c55"><div class="NrfHeader_dropdownMenuColumn__L8crp"><div><h5 class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_boldText__JnfzY NrfHeader_menuFontTitle__eyBRA NrfHeader_noPaddingOrMargin__GbR0p ">EVENT SCHEDULE</h5></div><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="https://nrfprotect.nrf.com/agenda">Full Agenda</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="https://nrfprotect.nrf.com/speakers">Speakers List</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/schedule/session-topics">Session Topics</a></div><div class="NrfHeader_dropdownMenuColumn__L8crp"><div><h5 class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_boldText__JnfzY NrfHeader_menuFontTitle__eyBRA NrfHeader_noPaddingOrMargin__GbR0p ">Additional Programs</h5></div><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/schedule/nrf-protect-awards">NRF PROTECT Awards</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/schedule/scholarship">NRF PROTECT Scholarship</a></div></div><div class="NrfHeader_dropdownContainer__bWKti NrfHeader_dNone__Ab9__" style="grid-template-columns:repeat(2, 1fr)" id="dropdown-pc-b4c7d973-52cc-4eed-8636-24d84a73a6e5"><div class="NrfHeader_dropdownMenuColumn__L8crp"><div><h5 class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_boldText__JnfzY NrfHeader_menuFontTitle__eyBRA NrfHeader_noPaddingOrMargin__GbR0p ">FOR ATTENDEES</h5></div><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/expo/expo-overview">Expo Overview</a><a data-testid="story-link" target="_blank" class="NrfHeader_dropdownMenuFont__7wRVu" href="https://protect25.mapyourshow.com/8_0/explore/exhibitor-gallery.cfm?featured=falseExhibitor">2025 Exhibitors</a><a data-testid="story-link" target="_blank" class="NrfHeader_dropdownMenuFont__7wRVu" href="https://protect25.mapyourshow.com/8_0/floorplan/">Expo Map</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/expo/nrf-fusion-center">NRF Fusion Center</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/expo/free-expo-pass">Free Expo Pass</a></div><div class="NrfHeader_dropdownMenuColumn__L8crp"><div><h5 class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_boldText__JnfzY NrfHeader_menuFontTitle__eyBRA NrfHeader_noPaddingOrMargin__GbR0p ">FOR EXHIBITORS & SPONSORS</h5></div><a data-testid="story-link" target="_blank" class="NrfHeader_dropdownMenuFont__7wRVu" href="https://sponsorship.nrf.com/nrf-protect/exhibitor-sponsor-overview">Exhibit/Sponsor Information</a><a data-testid="story-link" target="_blank" class="NrfHeader_dropdownMenuFont__7wRVu" href="https://protect25.mapyourshow.com/8_0/exhview/index.cfm">2025 Floor Plan</a><a data-testid="story-link" target="_blank" class="NrfHeader_dropdownMenuFont__7wRVu" href="https://sponsorship.nrf.com/nrf-protect/event-demographics">Attendee Demographics</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/networking/who-attends">Who Attends</a><a data-testid="story-link" target="_blank" class="NrfHeader_dropdownMenuFont__7wRVu" href="https://protect25.exh.mapyourshow.com/">Exhibitor Resource Center</a></div></div><div class="NrfHeader_dropdownContainer__bWKti NrfHeader_dNone__Ab9__" style="grid-template-columns:repeat(1, 1fr)" id="dropdown-pc-b69c0b9d-98b7-4c9b-a396-293f5a2c293e"><div class="NrfHeader_dropdownMenuColumn__L8crp"><div><h5 class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_boldText__JnfzY NrfHeader_menuFontTitle__eyBRA NrfHeader_noPaddingOrMargin__GbR0p ">NETWORKING OPPORTUNITIES</h5></div><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/networking/networking-programs">Networking Programs</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/networking/who-attends">Who Attends</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/networking/nrf-membership">NRF Membership</a></div></div></div><div class="NrfHeader_searchMenuContainer__UnBm7 NrfHeader_dNone__Ab9__" style="border-color:#757575;border-radius:0px;border-width:1px;border-style:solid;background:#ffffff"><div class="NrfHeader_searchContent__gKEfL"><div class="NrfHeader_dropdownMenuColumn__L8crp"><h5 class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_boldText__JnfzY">QUICK LINKS</h5><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/schedule/schedule-at-a-glance">Schedule</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/register">Register now</a><a data-testid="story-link" target="" class="NrfHeader_dropdownMenuFont__7wRVu" href="/expo/expo-pass">Free Expo Pass</a></div></div></div><div class="NrfHeader_dropdownMobile__ULemI NrfHeader_dropdownMenu___Zm0c NrfHeader_dNone__Ab9__ " style="border-color:#757575;border-radius:0px;border-width:1px;border-style:solid;background-color:#ffffff"><div class="NrfHeader_mobileContentContainer__d3OAQ"><div class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_mobileLinksContainer__ekhuJ"><div><h5 class="NrfHeader_mobileDropdownTitle__Vl159 ">Attend</h5></div><div><h5 class="NrfHeader_mobileDropdownTitle__Vl159 ">Schedule</h5></div><div><h5 class="NrfHeader_mobileDropdownTitle__Vl159 ">Expo</h5></div><div><h5 class="NrfHeader_mobileDropdownTitle__Vl159 ">Networking</h5></div></div><hr class="NrfHeader_w100__vaxX1"/><div class="NrfHeader_dropdownMenuFont__7wRVu NrfHeader_mobileLinksContainer__ekhuJ NrfHeader_mobileFont__lUDUY"><a data-testid="custom-link" target="_blank" href="https://nrf.com/about-us"><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><p><span class="white-text">About NRF</span></p></div></a><a data-testid="custom-link" target="_blank" href="https://nrf.com/membership"><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><p><span class="white-text">Membership</span></p></div></a><a target="_blank" href="https://sponsorship.nrf.com/nrf-protect/exhibitor-sponsor-overview">Exhibit/Sponsor</a><a href="/register">Registration info</a><a class="AuthProfile_login__dNFOe" href="https://account.nrf.com/?callbackUrl=https%3A%2F%2Fnrfprotect.nrf.com%2F%3F">Login</a></div></div></div></header><div class="NrfHeader_blurOverlay__x6hy3 NrfHeader_dNone__Ab9__"></div><div style="margin-left:0;margin-top:0;margin-right:0;margin-bottom:30px;padding:0;height:0"></div><div class="Block100_block100_container__K2mN1" style="text-align:start;margin:auto"><style> #block22f37d5c-91c3-4898-8546-4553a41920ba img { border-color: #f40000; border-radius: px; border-width: px; } #block22f37d5c-91c3-4898-8546-4553a41920ba iframe { box-shadow: ; border-color: #f40000 !important; border-radius: px !important; border-width: px !important; </style><div data-testid="block-100" class="Block100_block100__uW3n6 block100_ref" id="block22f37d5c-91c3-4898-8546-4553a41920ba" style="border-color:#f40000;padding:5px"><div><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><div class="FlexRendering_flexGrid__ZSaO8 FlexRendering_align-stretch__hejq8 FlexRendering_row__YOJUf FlexRendering_wrap__H_anO" style="background-image:url("https://a-us.storyblok.com/f/1020544/1440x960/1dde3f4e39/2025protect-bg-green-blue-1440x960.jpg");background-size:cover;background-repeat:no-repeat;background-position:bottom left;padding-left:45px;padding-bottom:45px;border-radius:30px;overflow:hidden"><div class="ContainerRendering_container__3KcIb" style="padding-right:20px;width:50%"><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><h3><span class="white-text">Protect. Prevent. Prevail.</span></h3><p><b><span class="white-text">June 23-25, 2025</span></b><b><span class="white-text"><br/></span></b><b><span class="white-text">Gaylord Texan Resort | Grapevine, TX</span></b></p><p><span class="white-text">The retail industry’s most comprehensive, cross-functional event, dedicated to global enterprise risk and retail loss.</span></p><p><span class="white-text">NRF PROTECT brings together retail leaders for expert insights, new solutions and cutting-edge tools to navigate the complexities of retail security.</span><br/><br/></p><div class="CallToAction_callToActionContainer__nDW7e" style="justify-content:start"><div class="CallToAction_callToActionOuter__t5W_H CallToAction_primaryDark__OSqfV"><div class="CallToAction_callToActionInner__kbLUo CallToAction_primaryDark__OSqfV"><a data-testid="call-to-action" class="CallToAction_cta-button__uNPWO CallToAction_primaryDark__OSqfV" style="width:undefined" href="/register">REGISTRATION INFO</a></div></div></div></div></div><div class="ContainerRendering_container__3KcIb" style="padding-top:45px;width:50%"><div class="Embed_embedContainer__Dxx0K"><div></div></div></div></div></div></div><div><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"></div></div></div></div><div style="margin-left:0;margin-top:0;margin-right:0;margin-bottom:60px;padding:0;height:0"></div><div data-testid="block-50-50" id="blockbf31d8d1-31cb-474f-ba50-799e1eb3ce1d" class="Block5050_block5050__6eiYr Block5050_reverse__u_jex" style="border-color:#f40000;overflow:hidden;padding-top:px;padding-bottom:px"><div class="Block5050_block5050_left__ymDCe" id="block_left_bf31d8d1-31cb-474f-ba50-799e1eb3ce1d"><div class="Block5050_block5050_text__wy8oc Block5050_alignContentLeft__viFEr"><div><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><h3><span>Confident risk strategy decisions start here.</span></h3><p>The worlds of physical and cybersecurity are experiencing increasing crossover threats. NRF PROTECT is an opportunity to explore the critical partnerships between online and in-store risk management strategies.</p><p>NRF PROTECT is THE event where retail organizations can find the vetted knowledge and resources they need to shift their risk strategies from reactionary to ready for anything.</p><p><span style="color:#333333">At NRF PROTECT, collaboration supersedes competition.</span><span> </span>Your peers are here to learn and share with one common goal in mind — protecting the people, assets and brand experiences that drive their organization’s success. <br/><br/></p><div class="CallToAction_callToActionContainer__nDW7e" style="justify-content:center"><div class="CallToAction_callToActionOuter__t5W_H CallToAction_primary__ekUzr"><div class="CallToAction_callToActionInner__kbLUo CallToAction_primary__ekUzr"><a data-testid="call-to-action" class="CallToAction_cta-button__uNPWO CallToAction_primary__ekUzr" style="width:undefined" href="/schedule/session-topics">EXPLORE SESSION TOPICS</a></div></div></div></div></div></div></div><div class="Block5050_block5050_right__OvVz2" id="block_right_bf31d8d1-31cb-474f-ba50-799e1eb3ce1d"><div class="Block5050_block5050_html__ivPnB"></div></div><style>#block_left_bf31d8d1-31cb-474f-ba50-799e1eb3ce1d img { border-color: #f40000; border-radius: px; border-width: px; border-style: ; } #block_right_bf31d8d1-31cb-474f-ba50-799e1eb3ce1d img { border-color: #f40000; border-radius: px; border-width: px; border-style: ; }</style></div><div style="margin-left:0;margin-top:0;margin-right:0;margin-bottom:30px;padding:0;height:0"></div><div data-testid="block-50-50" id="block430c1d3e-6da3-4022-921d-e7944b227243" class="Block5050_block5050__6eiYr" style="border-color:#f40000;overflow:hidden;padding-top:px;padding-bottom:px"><div class="Block5050_block5050_left__ymDCe" id="block_left_430c1d3e-6da3-4022-921d-e7944b227243"><div class="Block5050_block5050_text__wy8oc Block5050_alignContentLeft__viFEr"><div><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><div class="Embed_embedContainer__Dxx0K"><div></div></div><p>NRF's David Johnston joins Truth Be Told podcast host Dave Thompson to discuss the importance of building relationships, engaging in advocacy efforts and NRF's comprehensive loss prevention event, NRF PROTECT.</p></div></div></div></div><div class="Block5050_block5050_right__OvVz2" id="block_right_430c1d3e-6da3-4022-921d-e7944b227243"><div class="Block5050_block5050_html__ivPnB"></div></div><style>#block_left_430c1d3e-6da3-4022-921d-e7944b227243 img { border-color: #f40000; border-radius: px; border-width: px; border-style: ; } #block_right_430c1d3e-6da3-4022-921d-e7944b227243 img { border-color: #f40000; border-radius: px; border-width: px; border-style: ; }</style></div><div class="Block100_block100_container__K2mN1" style="text-align:center;margin:auto"><style> #block8ef94425-4c12-4ea6-a387-59cb7a403b65 img { border-color: #f40000; border-radius: px; border-width: px; } #block8ef94425-4c12-4ea6-a387-59cb7a403b65 iframe { box-shadow: ; border-color: #f40000 !important; border-radius: px !important; border-width: px !important; </style><div data-testid="block-100" class="Block100_block100__uW3n6 block100_ref" id="block8ef94425-4c12-4ea6-a387-59cb7a403b65" style="border-color:#f40000;padding:px"><div><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><h3>Why attend NRF PROTECT?</h3></div></div><div class="Block100_block100_embed_container__ma9Vc"><div></div></div><div><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"></div></div></div></div><div style="margin-left:0;margin-top:0;margin-right:0;margin-bottom:60px;padding:0;height:0"></div><div class="Block100_block100_container__K2mN1" style="text-align:center;margin:auto"><style> #blockeb922dd7-fe8b-4251-be78-90e9599b37c5 img { border-color: #f40000; border-radius: px; border-width: px; } #blockeb922dd7-fe8b-4251-be78-90e9599b37c5 iframe { box-shadow: ; border-color: #f40000 !important; border-radius: px !important; border-width: px !important; </style><div data-testid="block-100" class="Block100_block100__uW3n6 block100_ref" id="blockeb922dd7-fe8b-4251-be78-90e9599b37c5" style="border-color:#f40000;padding:px"><div><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"></div></div><div><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><div class="FeaturedVideo_featuredVideo__OFJYF FeaturedVideo_alignContentLeft__De_7Q" data-testid="featured-video" style="padding-top:px;padding-bottom:px"><div class="FeaturedVideo_featuredVideo_embed_container__M4n6Q"><div class="FeaturedVideo_featuredVideo_cover_container__9Ct06" style="background-image:url(https://a-us.storyblok.com/f/1020544/2000x1125/9a52de1142/2025protect-video-overlay-2000x1125.jpg)"><div class="FeaturedVideo_featuredVideo_cover_container_content__fpgzh" style="position:relative;display:flex;flex-direction:column;justify-content:center;align-items:center;height:100%"><img alt="play button" loading="lazy" width="120" height="120" decoding="async" data-nimg="1" style="color:transparent" src="https://a-us.storyblok.com/f/1020544/150x150/dc328f1035/2025protect-video-play-gr-bl.svg"/><div class="FeaturedVideo_featuredVideo_cover_container_content_headline__IsHWF"><div class="Headline_headlineContainer__RYigs" style="justify-content:center"><h3 data-testid="headline" class="Headline_primary-dark__4j_By poppins">VIEW THE 2024 RECAP</h3></div></div></div></div></div></div></div></div></div></div><div style="margin-left:0;margin-top:0;margin-right:0;margin-bottom:60px;padding:0;height:0"></div><div data-testid="flex-participating-sponsors" class="layout_container FlexParticipatingSponsors_flex_sponsors_container__zcHsD " style="padding-top:px;padding-bottom:px"><div class="FlexParticipatingSponsors_flex_sponsors_title___CQRL FlexParticipatingSponsors_stabdardTitle__4mz4G"><div class="Headline_headlineContainer__RYigs" style="justify-content:center"><h3 data-testid="headline" class="Headline_primary__J9yBJ poppins">Thank you to our media partners</h3></div></div><style>.FlexParticipatingSponsors_flex_sponsors_list__f5B_4 img.special_sized4669fe3-435e-4e78-aa8b-4838df0f2f7f { height: 140px; width: 200px; }</style><div class="FlexParticipatingSponsors_flex_sponsors_list__f5B_4"><a href="https://www.d-ddaily.net/" target="_blank" rel="noreferrer" style="display:flex;padding:0px;margin:0px"><img data-testid="image-with-link" src="https://a-us.storyblok.com/f/1020544/200x200/b1bfb42338/dd-media-partner-logo_new.png" alt="blok._uid + "WWW"" class="special_sized4669fe3-435e-4e78-aa8b-4838df0f2f7f"/></a><a href="https://www.yourlpf.org/" target="_blank" rel="noreferrer" style="display:flex;padding:0px;margin:0px"><img data-testid="image-with-link" src="https://a-us.storyblok.com/f/1020544/2328x1601/b0f35c0074/lpfoundation-logo.jpg" alt="blok._uid + "WWW"" class="special_sized4669fe3-435e-4e78-aa8b-4838df0f2f7f"/></a><a href="https://losspreventionmedia.com/" target="_blank" rel="noreferrer" style="display:flex;padding:0px;margin:0px"><img data-testid="image-with-link" src="https://a-us.storyblok.com/f/1020544/438x233/c33ca3f9d4/lpm-logo.png" alt="blok._uid + "WWW"" class="special_sized4669fe3-435e-4e78-aa8b-4838df0f2f7f"/></a><a href="https://www.w-z.com/" target="_blank" rel="noreferrer" style="display:flex;padding:0px;margin:0px"><img data-testid="image-with-link" src="https://a-us.storyblok.com/f/1020544/365x367/423aa71e21/wz_blue_brand_logo.png" alt="blok._uid + "WWW"" class="special_sized4669fe3-435e-4e78-aa8b-4838df0f2f7f"/></a></div></div><div style="margin-left:0;margin-top:0;margin-right:0;margin-bottom:100px;padding:0;height:0"></div><div class="ContainerRendering_container__3KcIb ContainerRendering_container-content__KEA85" style="padding-left:45px;padding-right:45px;margin-left:auto;margin-right:auto"><div class="FlexRendering_flexGrid__ZSaO8 FlexRendering_align-stretch__hejq8 FlexRendering_row-reverse__xzzXx FlexRendering_wrap__H_anO" style="background-color:#0074DE;border-radius:30px;overflow:hidden"><div class="ContainerRendering_container__3KcIb" style="padding-left:45px;padding-right:45px;padding-bottom:45px;width:50%"><div data-testid="rich-text" class="RichTextBloks_richTextBlocks__aa0VW"><h3><span class="white-text">Exhibit & Sponsor Opportunities</span></h3><p><span class="white-text">Space is limited, so reserve your booth now to get in front of retail security decision-makers. Exhibitors can also purchase additional branding opportunities to boost your presence at NRF PROTECT.</span></p><p><span class="white-text">Contact </span><a href="mailto:sakellt@nrf.com?subject=I%20am%20interested%20in%20exhibiting%20or%20sponsoring%20for%20NRF%20Protect"><b><span class="white-text">Tami Sakell</span></b></a><span class="white-text">, VP, Sales, 202-661-3044 to reserve your spot now.</span><br/><br/></p><div class="CallToAction_callToActionContainer__nDW7e" style="justify-content:start"><div class="CallToAction_callToActionOuter__t5W_H CallToAction_primaryDark__OSqfV"><div class="CallToAction_callToActionInner__kbLUo CallToAction_primaryDark__OSqfV"><a data-testid="call-to-action" class="CallToAction_cta-button__uNPWO CallToAction_primaryDark__OSqfV" target="_blank" style="width:undefined" href="https://sponsorship.nrf.com/nrf-protect/exhibitor-sponsor-overview">LEARN MORE</a></div></div></div></div></div><div class="ContainerRendering_container__3KcIb" 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