Tracking Cross-Device de Partenariat & Attribution

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href="https://impact.com/de/partnership-track/" title="Deutsch">Deutsch</a> <a href="https://impact.com/partnership-track/" title="English">English</a> </div> </div> </div> <span class="spacer"></span> <div class="menu-actions"> <div class="menuNav "> <a class="" href="https://app.impact.com/login.user" target="_blank" rel="noopener, noreferrer" > Se connecter </a> </div> <a class="cta-button impact-red" href="/fr/commencer/">Demander une démo</a> </div> </nav> </div> </div> <div class="page-content"> <div class="consolidated-hero module pure-white center-align " data-module-position="1" data-distinct-module-position="1" data-tab-position="0" data-module-id="block_3309bc88a709ee4116de95a788eebfec" data-module-name="Consolidated Hero" > <div class="consolidated-hero-container "> <div class="left"> <div class="content"> <h1 class="title gradient-animation">Trackez tout, tout le temps</h1> <div class="copy medium"><p>Trackez avec précision les performances de vos partenaires via le web et les applications, quel que soit le nombre d’appareils utilisés par les clients.</p> </div> </div> <div class="cta-buttons"> <a class="cta-button inverted cta " href="/fr/request-a-demo-for-brands/"> Commencer </a> </div> <div class="hero-image"><img fetchpriority="high" decoding="async" width="1674" height="800" src="https://impact.com/wp-content/uploads/2022/04/Track-2.png" class="attachment-full size-full" alt="Track" loading="eager" srcset="https://impact.com/wp-content/uploads/2022/04/Track-2.png 1674w, https://impact.com/wp-content/uploads/2022/04/Track-2-300x143.png 300w, https://impact.com/wp-content/uploads/2022/04/Track-2-1024x489.png 1024w, https://impact.com/wp-content/uploads/2022/04/Track-2-768x367.png 768w, https://impact.com/wp-content/uploads/2022/04/Track-2-1536x734.png 1536w, https://impact.com/wp-content/uploads/2022/04/Track-2-1080x516.png 1080w, https://impact.com/wp-content/uploads/2022/04/Track-2-1200x573.png 1200w, https://impact.com/wp-content/uploads/2022/04/Track-2-200x96.png 200w, https://impact.com/wp-content/uploads/2022/04/Track-2-335x160.png 335w, https://impact.com/wp-content/uploads/2022/04/Track-2-150x72.png 150w" sizes="(max-width: 1674px) 100vw, 1674px" /></div> </div> </div> </div> <hr class="wp-block-separator has-css-opacity"/> <div class="feature-blocks module " data-module-position="2" data-distinct-module-position="1" data-tab-position="0" data-module-id="block_49d0d50bc9cf0bcea20ab0df974bdc10" data-module-name="Feature Blocks" > <div class="feature-block-inner"> <div class=" copy"> <h2 class="default">impact.com permet un suivi cohérent et précis de vos partenaires</h2> <h5>Assurez l'avenir de votre programme grâce à notre approche moderne et fiable du tracking</h5> </div> <div class="blocks default scroll-horizontally"> <a class="block" > <img decoding="async" src="https://impact.com/wp-content/uploads/2022/04/cookie_1_-01.svg" class="attachment-thumbnail size-thumbnail" alt="cookie" loading="lazy" /> <h5>Sortez de votre dépendance aux cookies !</h5> <p><p>L’époque du tracking basé sur les cookies via les navigateurs est bientôt révolue. Avec impact.com, prenez une longueur d’avance.</p> </p> </a> <a class="block" > <img decoding="async" src="https://impact.com/wp-content/uploads/2022/04/Navigation.svg" class="attachment-thumbnail size-thumbnail" alt="sponsorships" loading="lazy" /> <h5>Trackez ce que vous voulez</h5> <p><p>Et pas juste les conversions. Trackez les leads, les installations d’application, les souscriptions d’abonnement payant, et plus encore.</p> </p> </a> <a class="block" > <img decoding="async" src="https://impact.com/wp-content/uploads/2022/04/bank_1_-01.svg" class="attachment-thumbnail size-thumbnail" alt="bank" loading="lazy" /> <h5>MMP ? CDP ? Pas de souci ! </h5> <p><p>Vous avez une application ? Profitez d’intégrations avec les principales technologies de mesure mobile, ou laissez-nous gérer le tracking à votre place.</p> </p> </a> </div> </div> </div> <hr class="wp-block-separator has-css-opacity"/> <div class="feature white-background" data-module-position="3" data-distinct-module-position="1" data-tab-position="0" data-module-id="block_19ca108b77e90bf63744a8dbd30cb68b" data-module-name="Feature" > <div class="feature-inner module right-text"> <div class="left"> <div class="title"> <h2 class="default default">Votre tracking, votre choix</h2> </div>  <div class="copy default"><p>Obtenez le tracking le plus précis et le plus fiable en vous connectant à nos APIs. Trackez les conversions, récompensez les installations d’applications et identifiez les utilisateurs sur tous leurs appareils avec la meilleure méthode de tracking du marché.<br /> Si les APIs ne sont pas votre truc, il vous suffit d’ajouter le Universal Tracking Tag d’impact.com dans le header de votre site. Notre solution basée sur JavaScript est entièrement conforme à l’ITP et bien plus fiable que le tracking traditionnel par pixel et que la génération de liens – et elle est très facile à activer.</p> </div> </div> <div class="right no-shadow image"> <img decoding="async" src="https://impact.com/wp-content/uploads/2019/12/yourtracking_image_3.svg" class="feature-img" alt="Isometric illustration of two people with a giant laptop among social media icons." loading="lazy" /> </div> </div> </div> <div class="feature white-background" data-module-position="4" data-distinct-module-position="2" data-tab-position="0" data-module-id="block_8230f102c6c6869e7ba71873c19ae560" data-module-name="Feature" > <div class="feature-inner module left-text"> <div class="left"> <div class="title"> <h2 class="default default">Une vue d'ensemble grâce au tracking cross-device</h2> </div>  <div class="copy default"><p>Les consommateurs recherchent souvent sur un appareil pour convertir sur un autre. Si vous vous limitez aux points de contact de l’appareil où se produit la conversion, il vous manque des pièces du puzzle. </p> <p>Notre cartographie des données cross-device permet de relier les appareils appartenant au même utilisateur. De plus, vous pouvez visualiser les contributions de vos partenaires à chaque étape du parcours d’achat, parmi d’autres canaux.</p> </div> </div> <div class="right no-shadow image"> <img decoding="async" src="https://impact.com/wp-content/uploads/2019/12/participation_2.svg" class="feature-img" alt="cross-device tracking conversion path" loading="lazy" /> </div> </div> </div> <div class="feature white-background" data-module-position="5" data-distinct-module-position="3" data-tab-position="0" data-module-id="block_e10e842a6ab48e341eb2d0622e80e831" data-module-name="Feature" > <div class="feature-inner module right-text"> <div class="left"> <div class="title"> <h2 class="default default">Pérennisez votre programme de partenariats à la performance</h2> </div>  <div class="copy default"><p>Alors que les principaux navigateurs se bousculent dans la course pour protéger les utilisateurs contre le tracking en ligne, reposez-vous sur un système de tracking et d’attribution précis, quoi qu’il arrive.</p> <p>Cessez de dépendre des navigateurs pour votre tracking – découvrez des APIs qui vous mettent à l’abri d’une énième mise à jour de navigateur pouvant impacter votre suivi.</p> </div> </div> <div class="right no-shadow image"> <img decoding="async" src="https://impact.com/wp-content/uploads/2019/12/futureproof_image.svg" class="feature-img" alt="Illustration of a person with a laptop sitting on a cloud next to a stylized database icon." loading="lazy" /> </div> </div> </div> <div class="feature white-background" data-module-position="6" data-distinct-module-position="4" data-tab-position="0" data-module-id="block_43fedd1be432c0bd7a44565b8580cca6" data-module-name="Feature" > <div class="feature-inner module left-text"> <div class="left"> <div class="title"> <h2 class="default default">Optimisez l'expérience utilisateur avec TrueLink™</h2> </div>  <div class="copy default"><p>Maximisez les taux de conversion via une expérience client fluide sur mobile : donnez à vos partenaires un lien unique qui dirigera les utilisateurs vers le bon produit ou la bonne offre de votre application ou site web grâce aux liens profonds.</p> <p>TrueLink™ ne nécessite aucune intégration pour vos partenaires. Cela fonctionne, tout simplement.</p> </div> </div> <div class="right no-shadow image"> <img decoding="async" src="https://impact.com/wp-content/uploads/2022/09/TrueLink-01.svg" class="feature-img" alt="truelink tracking software" loading="lazy" /> </div> </div> </div> <div class="feature white-background" data-module-position="7" data-distinct-module-position="5" data-tab-position="0" data-module-id="block_a19c25e85269da78e249148341bd5d1c" data-module-name="Feature" > <div class="feature-inner module right-text"> <div class="left"> <div class="title"> <h2 class="default default">La confidentialité d'abord avec impact.com</h2> </div>  <div class="copy default"><p>Qu’il s’agisse du RGPD, du CCPA ou autre, vous ne pouvez plus éviter les réglementations sur la protection des données. Le Partnership Cloud garantit la confidentialité des utilisateurs, quelles que soient les législations présentes et à venir.</p> <p>Protégez toutes les informations personnelles identifiables (PII) qui transitent par notre plateforme grâce à un cryptage HMAC-SHA256 ultra-sécurisé.</p> </div> </div> <div class="right no-shadow image"> <img decoding="async" src="https://impact.com/wp-content/uploads/2019/12/makeprivacy_image.svg" class="feature-img" alt="GDPR, CCPA privacy tools" loading="lazy" /> </div> </div> </div> <div class="feature white-background" data-module-position="8" data-distinct-module-position="6" data-tab-position="0" data-module-id="block_e53fba03100e19ad62f7445429d85ac6" data-module-name="Feature" > <div class="feature-inner module left-text"> <div class="left"> <div class="title"> <h2 class="default default">Trackez les impressions de vos partenaires via notre tag STAT</h2> </div>  <div class="copy default"><p>Faites gagner des heures de travail à vos partenaires en les encourageant à utiliser notre tag STAT. Il transforme automatiquement les liens directs de vos partenaires en liens de tracking, de sorte que leurs anciennes publications peuvent instantanément commencer à générer des revenus.</p> <p>De plus, le tag STAT peut capturer des informations précieuses sur le nombre d’impressions et le CTR de chaque lien, ce qui vous donne une visibilité sans précédent sur les performances de vos partenaires.</p> </div> </div> <div class="right no-shadow image"> <img decoding="async" src="https://impact.com/wp-content/uploads/2019/12/trackpartner_image.svg" class="feature-img" alt="An illustration of a person next to a smartphone displaying five red stars, suggesting a rating or review." loading="lazy" /> </div> </div> </div> <hr class="wp-block-separator has-css-opacity"/> <div class="feature white-background" data-module-position="9" data-distinct-module-position="7" data-tab-position="0" data-module-id="block_08bf4f67d9b611ec32060c76f57b7f63" data-module-name="Feature" > <div class="feature-inner module right-text"> <div class="left"> <p class="caption red">TrueLink</p> <div class="title"> <h2 class="default default">Comment gérer et optimiser l'expérience de vos clients ?</h2> </div>  <div class="copy default"><p>Taux de conversion sur mobile. Offres expirées. Promos basées sur la localisation. Il existe une myriade de facteurs qui impactent l’expérience de vos clients. Découvrez comment l’utilisation de TrueLink™ permet d’amener vos utilisateurs là où vous le souhaitez en toute simplicité, quels que soient les défis techniques, à travers ces cas d’usage interactifs.</p> </div> <div class="cta-buttons"> <a href="https://impact.com/partnership-track/truelink/%20" class="cta-button" target="_blank" rel="noopener, noreferrer"> Découvrez TrueLink en action </a> </div> </div> <div class="right no-shadow image"> <img decoding="async" src="https://impact.com/wp-content/uploads/2022/09/TrueLink-01.svg" class="feature-img" alt="truelink tracking software" loading="lazy" /> </div> </div> </div> <hr class="wp-block-separator has-css-opacity"/> <div class="dynamic-tabs module " data-module-position="10" data-distinct-module-position="1" data-tab-position="0" data-module-id="block_3a4f4d7985e862f017431ced632b5e75" data-module-name="Dynamic Tabs" > <div class="heading"> <h3>La Partner Management Platform d'impact.com</h3> <p>Animez, protégez et optimisez l'ensemble des partenariats de votre organisation. Et découvrez comment nous pouvons transformer ce canal en un véritable relais de croissance.</p> </div> <div class="tab-pill-container"> <div class="tab-pills"> <a > <p class="tab-pill active " data-tab-index="0"> Identification & Recrutement </p> </a> <a > <p class="tab-pill " data-tab-index="1"> Contrats & Rémunération </p> </a> <a > <p class="tab-pill " data-tab-index="2"> Tracking & Attribution </p> </a> <a > <p class="tab-pill " data-tab-index="3"> Animation </p> </a> <a > <p class="tab-pill " data-tab-index="4"> Conformité & Anti-Fraude </p> </a> <a > <p class="tab-pill " data-tab-index="5"> Optimisation </p> </a> </div> </div> <div class="tab-content-container"> <div class="tab-content better-scroll active" data-tab-index="0"> <div class="feature white-background" data-module-position="10" data-distinct-module-position="0" data-tab-position="1" data-module-id="block_6500" data-module-name="Feature" > <div class="feature-inner module left-text"> <div class="left"> <div class="title"> <h2 class="default default">Identification & Recrutement</h2> </div>  <div class="copy default"><p>Découvrez un nombre illimité de bons partenaires partout dans le monde et ajoutez-les facilement à votre programme de partenariat. Gagnez en efficacité grâce à l’automatisation de la recherche et du recrutement.</p> </div> <div class="cta-buttons"> <a href="/fr/identification-et-recrutement/" class="cta-button" > En savoir plus </a> </div> </div> <div class="right shadow image"> <img decoding="async" width="1250" height="800" src="https://impact.com/wp-content/uploads/2023/10/Dicover__recruit.webp" class="feature-img" alt="" loading="lazy" srcset="https://impact.com/wp-content/uploads/2023/10/Dicover__recruit.webp 1250w, https://impact.com/wp-content/uploads/2023/10/Dicover__recruit-300x192.webp 300w, https://impact.com/wp-content/uploads/2023/10/Dicover__recruit-1024x655.webp 1024w, https://impact.com/wp-content/uploads/2023/10/Dicover__recruit-768x492.webp 768w, https://impact.com/wp-content/uploads/2023/10/Dicover__recruit-1200x768.webp 1200w" sizes="auto, (max-width: 1250px) 100vw, 1250px" /> </div> </div> </div> </div> <div class="tab-content better-scroll " data-tab-index="1"> <div class="feature white-background" data-module-position="10" data-distinct-module-position="0" data-tab-position="2" data-module-id="block_7108" data-module-name="Feature" > <div class="feature-inner module left-text"> <div class="left"> <div class="title"> <h2 class="default default">Contrats & Rémunération</h2> </div>  <div class="copy default"><p>Définissez vos objectifs, et récompensez les partenaires qui y contribuent.</p> </div> <div class="cta-buttons"> <a href="/fr/contrats-et-remuneration/" class="cta-button" > En savoir plus </a> </div> </div> <div class="right shadow image"> <img decoding="async" width="2500" height="1600" src="https://impact.com/wp-content/uploads/2022/04/Contract-Pay.png" class="feature-img" alt="Contract & Pay" loading="lazy" srcset="https://impact.com/wp-content/uploads/2022/04/Contract-Pay.png 2500w, https://impact.com/wp-content/uploads/2022/04/Contract-Pay-300x192.png 300w, https://impact.com/wp-content/uploads/2022/04/Contract-Pay-1024x655.png 1024w, https://impact.com/wp-content/uploads/2022/04/Contract-Pay-768x492.png 768w, https://impact.com/wp-content/uploads/2022/04/Contract-Pay-1536x983.png 1536w, https://impact.com/wp-content/uploads/2022/04/Contract-Pay-2048x1311.png 2048w, https://impact.com/wp-content/uploads/2022/04/Contract-Pay-1080x691.png 1080w, https://impact.com/wp-content/uploads/2022/04/Contract-Pay-1200x768.png 1200w, https://impact.com/wp-content/uploads/2022/04/Contract-Pay-188x120.png 188w, https://impact.com/wp-content/uploads/2022/04/Contract-Pay-250x160.png 250w, https://impact.com/wp-content/uploads/2022/04/Contract-Pay-150x96.png 150w" sizes="auto, (max-width: 2500px) 100vw, 2500px" /> </div> </div> </div> </div> <div class="tab-content better-scroll " data-tab-index="2"> <div class="feature white-background" data-module-position="10" data-distinct-module-position="0" data-tab-position="3" data-module-id="block_7138" data-module-name="Feature" > <div class="feature-inner module left-text"> <div class="left"> <div class="title"> <h2 class="default default">Tracking & Attribution</h2> </div>  <div class="copy default"><div class="copy"> <p>Suivez le trafic généré par les partenaires sur l’ensemble de vos sites web, applications mobiles et autres supports, sur n’importe quel type d’appareil.</p> </div> </div> <div class="cta-buttons"> <a href="/fr/partnership-track/" class="cta-button" > En savoir plus </a> </div> </div> <div class="right shadow image"> <img decoding="async" width="2500" height="1600" src="https://impact.com/wp-content/uploads/2022/04/Track.png" class="feature-img" alt="Track" loading="lazy" srcset="https://impact.com/wp-content/uploads/2022/04/Track.png 2500w, https://impact.com/wp-content/uploads/2022/04/Track-300x192.png 300w, https://impact.com/wp-content/uploads/2022/04/Track-1024x655.png 1024w, https://impact.com/wp-content/uploads/2022/04/Track-768x492.png 768w, https://impact.com/wp-content/uploads/2022/04/Track-1536x983.png 1536w, https://impact.com/wp-content/uploads/2022/04/Track-2048x1311.png 2048w, https://impact.com/wp-content/uploads/2022/04/Track-1080x691.png 1080w, https://impact.com/wp-content/uploads/2022/04/Track-1200x768.png 1200w, https://impact.com/wp-content/uploads/2022/04/Track-188x120.png 188w, https://impact.com/wp-content/uploads/2022/04/Track-250x160.png 250w, https://impact.com/wp-content/uploads/2022/04/Track-150x96.png 150w" sizes="auto, (max-width: 2500px) 100vw, 2500px" /> </div> </div> </div> </div> <div class="tab-content better-scroll " data-tab-index="3"> <div class="feature white-background" data-module-position="10" data-distinct-module-position="0" data-tab-position="4" data-module-id="block_5541" data-module-name="Feature" > <div class="feature-inner module left-text"> <div class="left"> <div class="title"> <h2 class="default default">Animation</h2> </div>  <div class="copy default"><p>Envoyez de façon proactive des messages et des séquences d’emails automatisées à vos partenaires afin qu’ils restent informés, productifs et fidèles à votre marque.</p> </div> <div class="cta-buttons"> <a href="/fr/manage-engage/" class="cta-button" > En savoir plus </a> </div> </div> <div class="right shadow image"> <img decoding="async" width="3750" height="2400" src="https://impact.com/wp-content/uploads/2022/04/Engage.png" class="feature-img" alt="Engage" loading="lazy" srcset="https://impact.com/wp-content/uploads/2022/04/Engage.png 3750w, https://impact.com/wp-content/uploads/2022/04/Engage-300x192.png 300w, https://impact.com/wp-content/uploads/2022/04/Engage-1024x655.png 1024w, https://impact.com/wp-content/uploads/2022/04/Engage-768x492.png 768w, https://impact.com/wp-content/uploads/2022/04/Engage-1536x983.png 1536w, https://impact.com/wp-content/uploads/2022/04/Engage-2048x1311.png 2048w, https://impact.com/wp-content/uploads/2022/04/Engage-1080x691.png 1080w, https://impact.com/wp-content/uploads/2022/04/Engage-1200x768.png 1200w, https://impact.com/wp-content/uploads/2022/04/Engage-188x120.png 188w, https://impact.com/wp-content/uploads/2022/04/Engage-250x160.png 250w, https://impact.com/wp-content/uploads/2022/04/Engage-150x96.png 150w" sizes="auto, (max-width: 3750px) 100vw, 3750px" /> </div> </div> </div> </div> <div class="tab-content better-scroll " data-tab-index="4"> <div class="feature white-background" data-module-position="10" data-distinct-module-position="0" data-tab-position="5" data-module-id="block_8793" data-module-name="Feature" > <div class="feature-inner module left-text"> <div class="left"> <div class="title"> <h2 class="default default">Conformité & Anti-Fraude</h2> </div>  <div class="copy default"><p>Détectez la fraude à n’importe quelle étape de vos chemins de conversion. Supprimez le trafic non valide et réinvestissez dans des partenaires fiables et de qualité.</p> </div> <div class="cta-buttons"> <a href="/fr/protect-monitor/" class="cta-button" > En savoir plus </a> </div> </div> <div class="right shadow image"> <img decoding="async" width="3750" height="2400" src="https://impact.com/wp-content/uploads/2024/02/Protect__Monitor.webp" class="feature-img" alt="" loading="lazy" srcset="https://impact.com/wp-content/uploads/2024/02/Protect__Monitor.webp 3750w, https://impact.com/wp-content/uploads/2024/02/Protect__Monitor-300x192.webp 300w, https://impact.com/wp-content/uploads/2024/02/Protect__Monitor-1024x655.webp 1024w, https://impact.com/wp-content/uploads/2024/02/Protect__Monitor-768x492.webp 768w, https://impact.com/wp-content/uploads/2024/02/Protect__Monitor-1536x983.webp 1536w, https://impact.com/wp-content/uploads/2024/02/Protect__Monitor-2048x1311.webp 2048w, https://impact.com/wp-content/uploads/2024/02/Protect__Monitor-1200x768.webp 1200w" sizes="auto, (max-width: 3750px) 100vw, 3750px" /> </div> </div> </div> </div> <div class="tab-content better-scroll " data-tab-index="5"> <div class="feature white-background" data-module-position="10" data-distinct-module-position="0" data-tab-position="6" data-module-id="block_5261" data-module-name="Feature" > <div class="feature-inner module left-text"> <div class="left"> <div class="title"> <h2 class="default default">Optimisation</h2> </div>  <div class="copy default"><p>Optimisez en permanence vos partenariats pour les rendre plus efficaces et ainsi développer votre croissance.</p> </div> <div class="cta-buttons"> <a href="/fr/optimize-insights/" class="cta-button" > En savoir plus </a> </div> </div> <div class="right shadow image"> <img decoding="async" width="3750" height="2400" src="https://impact.com/wp-content/uploads/2022/04/Optimize.png" class="feature-img" alt="Optimize" loading="lazy" srcset="https://impact.com/wp-content/uploads/2022/04/Optimize.png 3750w, https://impact.com/wp-content/uploads/2022/04/Optimize-300x192.png 300w, https://impact.com/wp-content/uploads/2022/04/Optimize-1024x655.png 1024w, https://impact.com/wp-content/uploads/2022/04/Optimize-768x492.png 768w, https://impact.com/wp-content/uploads/2022/04/Optimize-1536x983.png 1536w, https://impact.com/wp-content/uploads/2022/04/Optimize-2048x1311.png 2048w, https://impact.com/wp-content/uploads/2022/04/Optimize-1080x691.png 1080w, https://impact.com/wp-content/uploads/2022/04/Optimize-1200x768.png 1200w, https://impact.com/wp-content/uploads/2022/04/Optimize-188x120.png 188w, https://impact.com/wp-content/uploads/2022/04/Optimize-250x160.png 250w, https://impact.com/wp-content/uploads/2022/04/Optimize-150x96.png 150w" sizes="auto, (max-width: 3750px) 100vw, 3750px" /> </div> </div> </div> </div> </div> </div> <div class="cta-banner module gradient-animation " data-module-position="11" data-distinct-module-position="1" data-tab-position="0" data-module-id="block_47ab7c699fc5ebb22b7373ffaab8fd94" data-module-name="Cta Banner" > <div class="copy"> <h2>Sans tracking, rien n'est possible !</h2> <p>Comment démultiplier le ROI de vos investissements digitaux sans commencer par le mesurer ? 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