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x-nav--patterns"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/de/patterns" tabindex="-1"> WordPress-Vorlagen </a> </li> <li class="x-menu-grid-item lpc x-nav--google"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/de/google/" tabindex="-1"> Google Apps </a> </li> </ul> </div> <div class="x-menu-list"> <div class="x-menu-list-title"> Ressourcen </div> <ul class="x-menu-grid"> <li class="x-menu-grid-item lpc x-nav--support"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/de/support/" tabindex="-1"> WordPress.com-Support </a> </li> <li class="x-menu-grid-item lpc x-nav--blog"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/blog/" tabindex="-1"> WordPress News </a> </li> <li class="x-menu-grid-item lpc x-nav--experts"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/de/go/" tabindex="-1"> Website-Tipps </a> </li> <li class="x-menu-grid-item lpc x-nav--business-name-generator"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/de/firmennamen-generator/" tabindex="-1"> Firmennamen-Generator </a> </li> <li class="x-menu-grid-item lpc x-nav--logo-maker"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/de/logo-maker/" tabindex="-1"> Logo Maker </a> </li> <li class="x-menu-grid-item lpc x-nav--discover"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/de/discover" tabindex="-1"> Neue Beiträge entdecken </a> </li> <li class="x-menu-grid-item lpc x-nav--tags"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/de/tags" tabindex="-1"> Beliebte Schlagwörter </a> </li> <li class="x-menu-grid-item lpc x-nav--search"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/de/reader/search" tabindex="-1"> Blog-Suche </a> </li> <li class="x-menu-grid-item lpc x-nav--webinars"> <a role="menuitem" class="x-menu-link x-link" href="https://wordpress.com/de/webinare/" tabindex="-1"> Tägliche Webinare </a> </li> </ul> </div> <div class="x-menu-list is-mobile-app-supported"> <div class="x-menu-list-title"> Jetpack-App </div> <ul class="x-menu-grid"> <li class="x-menu-grid-item lpc x-nav--mobile-badge x-nav--apple-app-store is-ios"> <a role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/de/get/?campaign=wpcom-log-out-home-global-nav" tabindex="-1"> <img src="https://wpcom.files.wordpress.com/2023/06/group-1000004724.png" loading="lazy" alt="" role="presentation" width="120" height="34"> </a> </li> <li class="x-menu-grid-item lpc x-nav--mobile-badge x-nav--google-play is-android"> <a role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/de/get/?campaign=wpcom-log-out-home-global-nav" tabindex="-1"> <img src="https://wpcom.files.wordpress.com/2023/06/play-store-logo.png" loading="lazy" alt="" role="presentation" width="120" height="34"> </a> </li> <li class="x-menu-grid-item lpc x-nav--learn-more"> <a role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/de/mobile" tabindex="-1"> Weitere Informationen <span class="x-menu-link-chevron" aria-hidden="true"></span> </a> </li> </ul> </div> </div> </div> <div class="lp-block lp-section" style="--lp-background:var(--lp-custom-blue-rgb)"><div class="lp-section__content"><div class="lp-block lp-container lp-section-padding" style="--lp-hero-image-offset-top: var(--lp-pad-5); --lp-hero-image-offset-left: var(--lp-pad-6); --lp-hero-background-offset-top: var(--lp-pad-7); --lp-hero-background-offset-left: var(--lp-pad-5)"><div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-XS lp-block--has-breakpoint-S lp-container lp-container--has-position-absolute lp-background-dotted" style="position: absolute; right: 0; bottom: 0; left: 0; height: calc(366px + var(--lp-hero-image-offset-top) - var(--lp-hero-background-offset-top)); pointer-events: none"></div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-M lp-container lp-container--has-position-absolute lp-background-dotted" style="position: absolute; top: 0; right: 0; bottom: 0; left: calc(var(--lp-section-padding-x) + (100% - 2 * var(--lp-section-padding-x)) * 2 / 3 + var(--lp-hero-image-offset-left) + var(--lp-hero-background-offset-left)); pointer-events: none"></div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-L lp-container lp-container--has-position-absolute lp-background-dotted" style="position: absolute; top: 0; right: 0; bottom: 0; left: calc(50% + 1152px * (2 / 3 - 1 / 2) + var(--lp-hero-image-offset-left) + var(--lp-hero-background-offset-left)); pointer-events: none"></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide" style="padding-left:0.15em"><div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-XS lp-container"><div class="lp-block lp-image lp-image--align-left"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:125px"><span class="lp-lazy-image__content" style="padding-top:calc(9/125*100%)"><img src="https://s1.wp.com/wp-content/themes/h4/assets/a4a/logo-yellow-automattic.svg" loading="lazy" alt="" role="presentation" width="125" height="9" /></span></span></div></div></div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-S lp-container"><div class="lp-block lp-image lp-image--align-left"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:188px"><span class="lp-lazy-image__content" style="padding-top:calc(14/188*100%)"><img src="https://s1.wp.com/wp-content/themes/h4/assets/a4a/logo-yellow-automattic.svg" loading="lazy" alt="" role="presentation" width="188" height="14" /></span></span></div></div></div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-M lp-block--has-breakpoint-L lp-container"><div class="lp-block lp-image lp-image--align-left"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:251px"><span class="lp-lazy-image__content" style="padding-top:calc(19/251*100%)"><img src="https://s1.wp.com/wp-content/themes/h4/assets/a4a/logo-yellow-automattic.svg" loading="lazy" alt="" role="presentation" width="251" height="19" /></span></span></div></div></div> <span class="lp-block lp-spacer lp-spacer--size-0"></span> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--align-center lp-grid--columns-3@M"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-grid__column-span-2@M"> <h2 class="wp-block-heading has-huge-p-font-size">Erweitere dein WordPress-Geschäft mit Automattic für Agenturen</h2> <p class="lp-width-576">Nutze jetzt Automattic für Agenturen kostenlos und profitiere von Agenturpreisen, Empfehlungsprovisionen, erstklassigem Support und modernsten Tools. Werte dein Unternehmen auf – mit WordPress.com, Pressable, WooCommerce, Jetpack und mehr.</p> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://agencies.automattic.com/signup?locale=de&ref=wordpressdotcom">Am Programm teilnehmen</a></div> </div> </div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-XS lp-block--has-breakpoint-S lp-container" style="position: relative; top: calc(var(--lp-section-padding-bottom) - var(--lp-hero-image-offset-top))"><div class="lp-block lp-image lp-image--align-left"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:366px"><span class="lp-lazy-image__content" style="padding-top:calc(369/366*100%)"><img src="https://wpcom.files.wordpress.com/2024/05/a4a-hero403x.png" loading="lazy" alt="" role="presentation" width="366" height="369" /></span></span></div></div></div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-M lp-block--has-breakpoint-L lp-container" style="padding-left: var(--lp-hero-image-offset-left)"><div class="lp-block lp-image lp-image--align-left"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:366px"><span class="lp-lazy-image__content" style="padding-top:calc(369/366*100%)"><img src="https://wpcom.files.wordpress.com/2024/05/a4a-hero403x.png" loading="lazy" alt="" role="presentation" width="366" height="369" /></span></span></div></div></div></div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-M lp-block--has-breakpoint-L lp-container" style="padding-top: calc(var(--lp-logo-strip-height) / 2)"></div></div></div></div> <div class="lp-block lp-section is-style-white-gray-mono" style="--lp-color:var(--studio-gray-50-rgb);--lp-color-button:var(--lp-custom-blue-rgb);--lp-background-icon:var(--lp-custom-blue-rgb)"><div class="lp-section__content"><div class="lp-block lp-container" style="padding-bottom: var(--lp-section-padding-top)"><div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide"><div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-M lp-block--has-breakpoint-L lp-container" style="--lp-margin: calc(var(--lp-logo-strip-height) / -2); position: relative; top: var(--lp-margin); margin-bottom: var(--lp-margin); border-radius: 6px; height: var(--lp-logo-strip-height); padding: 0 var(--lp-section-padding-x); background: var(--studio-gray-0); overflow: hidden"><div class="lp-block lp-content"> <div class="lp-block lp-flex-utility lp-flex-utility--has-justify-content" style="justify-content:space-between"> <div class="lp-block lp-content lp-flex-item lp-flex-item--shrink"> <div class="lp-block lp-image lp-image--has-fixed-size"><div class="lp-image__content"><span class="lp-lazy-image" style="width:177px"><span class="lp-lazy-image__content" style="padding-top:calc(128/177*100%)"><img src="https://s1.wp.com/wp-content/themes/h4/assets/a4a/logo-grid-wpcom.svg" loading="lazy" alt="" role="presentation" width="177" height="128" /></span></span></div></div> </div> <div class="lp-block lp-content lp-flex-item lp-flex-item--shrink"> <div class="lp-block lp-image lp-image--has-fixed-size"><div class="lp-image__content"><span class="lp-lazy-image" style="width:74px"><span class="lp-lazy-image__content" style="padding-top:calc(128/74*100%)"><img src="https://s1.wp.com/wp-content/themes/h4/assets/a4a/logo-grid-woo.svg" loading="lazy" alt="" role="presentation" width="74" height="128" /></span></span></div></div> </div> <div class="lp-block lp-content lp-flex-item lp-flex-item--shrink"> <div class="lp-block lp-image lp-image--has-fixed-size"><div class="lp-image__content"><span class="lp-lazy-image" style="width:132px"><span class="lp-lazy-image__content" style="padding-top:calc(128/132*100%)"><img src="https://s1.wp.com/wp-content/themes/h4/assets/a4a/logo-grid-jetpack.svg" loading="lazy" alt="" role="presentation" width="132" height="128" /></span></span></div></div> </div> <div class="lp-block lp-content lp-flex-item lp-flex-item--shrink"> <div class="lp-block lp-image lp-image--has-fixed-size"><div class="lp-image__content"><span class="lp-lazy-image" style="width:173px"><span class="lp-lazy-image__content" style="padding-top:calc(128/173*100%)"><img src="https://s1.wp.com/wp-content/themes/h4/assets/a4a/logo-grid-pressable.svg" loading="lazy" alt="" role="presentation" width="173" height="128" /></span></span></div></div> </div> </div> </div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide"> <h2 class="wp-block-heading lp-margin-bottom-1">Mehr Einnahmen, weniger Stress</h2> <p class="lp-width-432">Nutze noch heute die im Rahmen des frühzeitigen Zugangs verfügbaren Funktionen und sorge für ein schnelleres Wachstum deines Unternehmens.</p> <span class="lp-block lp-spacer lp-spacer--size-1"></span> </div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--gutter-3 lp-grid--columns-4@M"><section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/commentReplyLink"><div class="lp-icon-svg__content"><svg width="24" height="24" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" focusable="false"><path d="M6.68822 10.625L6.24878 11.0649L5.5 11.8145L5.5 5.5L12.5 5.5V8L14 6.5V5C14 4.44772 13.5523 4 13 4H5C4.44772 4 4 4.44771 4 5V13.5247C4 13.8173 4.16123 14.086 4.41935 14.2237C4.72711 14.3878 5.10601 14.3313 5.35252 14.0845L7.31 12.125H8.375L9.875 10.625H7.31H6.68822ZM14.5605 10.4983L11.6701 13.75H16.9975C17.9963 13.75 18.7796 14.1104 19.3553 14.7048C19.9095 15.2771 20.2299 16.0224 20.4224 16.7443C20.7645 18.0276 20.7543 19.4618 20.7487 20.2544C20.7481 20.345 20.7475 20.4272 20.7475 20.4999L19.2475 20.5001C19.2475 20.4191 19.248 20.3319 19.2484 20.2394V20.2394C19.2526 19.4274 19.259 18.2035 18.973 17.1307C18.8156 16.5401 18.586 16.0666 18.2778 15.7483C17.9909 15.4521 17.5991 15.25 16.9975 15.25H11.8106L14.5303 17.9697L13.4696 19.0303L8.96956 14.5303L13.4394 9.50171L14.5605 10.4983Z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Finde neue Kunden</h2> <p>Teilnahmeberechtigte Agenturen erhalten Zugang zu einem exklusiven Partnerverzeichnis-Empfehlungsprogramm für alle Automattic-Marken.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/currencyDollar"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M3.25 12a8.75 8.75 0 1117.5 0 8.75 8.75 0 01-17.5 0zM12 4.75a7.25 7.25 0 100 14.5 7.25 7.25 0 000-14.5zm-1.338 4.877c-.314.22-.412.452-.412.623 0 .171.098.403.412.623.312.218.783.377 1.338.377.825 0 1.605.233 2.198.648.59.414 1.052 1.057 1.052 1.852 0 .795-.461 1.438-1.052 1.852-.41.286-.907.486-1.448.582v.316a.75.75 0 01-1.5 0v-.316a3.64 3.64 0 01-1.448-.582c-.59-.414-1.052-1.057-1.052-1.852a.75.75 0 011.5 0c0 .171.098.403.412.623.312.218.783.377 1.338.377s1.026-.159 1.338-.377c.314-.22.412-.452.412-.623 0-.171-.098-.403-.412-.623-.312-.218-.783-.377-1.338-.377-.825 0-1.605-.233-2.198-.648-.59-.414-1.052-1.057-1.052-1.852 0-.795.461-1.438 1.052-1.852a3.64 3.64 0 011.448-.582V7.5a.75.75 0 011.5 0v.316c.54.096 1.039.296 1.448.582.59.414 1.052 1.057 1.052 1.852a.75.75 0 01-1.5 0c0-.171-.098-.403-.412-.623-.312-.218-.783-.377-1.338-.377s-1.026.159-1.338.377z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Mehr Wachstum, weniger Ausgaben</h2> <p>Spare bis zu 70 % mit Mengenrabatten auf Agentur-Hosting bei WordPress.com und Pressable sowie auf Jetpack- und Woo-Produkte.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/layout"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M18 5.5H6a.5.5 0 00-.5.5v3h13V6a.5.5 0 00-.5-.5zm.5 5H10v8h8a.5.5 0 00.5-.5v-7.5zm-10 0h-3V18a.5.5 0 00.5.5h2.5v-8zM6 4h12a2 2 0 012 2v12a2 2 0 01-2 2H6a2 2 0 01-2-2V6a2 2 0 012-2z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Mehr Websites, weniger Verwaltung</h2> <p>Spare Zeit bei der Verwaltungsarbeit – mit einer einzigen monatlichen Rechnung für alle deine Websites.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/cloud"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M17.3 10.1c0-2.5-2.1-4.4-4.8-4.4-2.2 0-4.1 1.4-4.6 3.3h-.2C5.7 9 4 10.7 4 12.8c0 2.1 1.7 3.8 3.7 3.8h9c1.8 0 3.2-1.5 3.2-3.3.1-1.6-1.1-2.9-2.6-3.2zm-.5 5.1h-9c-1.2 0-2.2-1.1-2.2-2.3s1-2.4 2.2-2.4h1.3l.3-1.1c.4-1.3 1.7-2.2 3.2-2.2 1.8 0 3.3 1.3 3.3 2.9v1.3l1.3.2c.8.1 1.4.9 1.4 1.8-.1 1-.9 1.8-1.8 1.8z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Alles an einem Ort</h2> <p>Verwalte mehrere WordPress-Websites für deine Kunden über ein einziges Dashboard, egal wo sie gehostet werden.</p> </div></section></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide"> <span class="lp-block lp-spacer lp-spacer--size-4"></span> <h2 class="wp-block-heading lp-margin-bottom-1">Demnächst verfügbar</h2> <p class="lp-width-432">Gehöre zu den Ersten, die es erfahren, wenn wir neue Möglichkeiten zum Geldverdienen und zum Ausbauen deiner WordPress-Agentur einführen.</p> <span class="lp-block lp-spacer lp-spacer--size-1"></span> </div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--gutter-3 lp-grid--columns-2@M lp-grid--columns-3@L"><section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/shield"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M12 3.176l6.75 3.068v4.574c0 3.9-2.504 7.59-6.035 8.755a2.283 2.283 0 01-1.43 0c-3.53-1.164-6.035-4.856-6.035-8.755V6.244L12 3.176zM6.75 7.21v3.608c0 3.313 2.145 6.388 5.005 7.33.159.053.331.053.49 0 2.86-.942 5.005-4.017 5.005-7.33V7.21L12 4.824 6.75 7.21z" fill-rule="evenodd" clip-rule="evenodd"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Baue Vertrauen auf</h2> <p>Erhöhe deine Vertrauenswürdigkeit mit einer Reihe von neuen Zertifizierungen und Zugang zu Support im Lernzentrum.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/commentAuthorAvatar"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M7.25 16.437a6.5 6.5 0 1 1 9.5 0V16A2.75 2.75 0 0 0 14 13.25h-4A2.75 2.75 0 0 0 7.25 16v.437Zm1.5 1.193a6.47 6.47 0 0 0 3.25.87 6.47 6.47 0 0 0 3.25-.87V16c0-.69-.56-1.25-1.25-1.25h-4c-.69 0-1.25.56-1.25 1.25v1.63ZM4 12a8 8 0 1 1 16 0 8 8 0 0 1-16 0Zm10-2a2 2 0 1 1-4 0 2 2 0 0 1 4 0Z" clip-rule="evenodd"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Mehrere Benutzer</h2> <p>Übernimm die Kontrolle mit agenturfreundlichen und detaillierten Zugriffsberechtigungen für alle deine Websites.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/plus"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M11 12.5V17.5H12.5V12.5H17.5V11H12.5V6H11V11H6V12.5H11Z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Bald kommt noch mehr</h2> <p>Profitiere frühzeitig von zusätzlichen Anreizen, Tarifstufen und den damit verbundenen Vorteilen, sobald diese verfügbar sind.</p> </div></section></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide"> <span class="lp-block lp-spacer lp-spacer--size-1"></span> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://agencies.automattic.com/signup?locale=de&ref=wordpressdotcom">Am Programm teilnehmen</a></div> </div> </div> </div></div> <div class="lp-block lp-section is-style-gray-0-mono"><div class="lp-section__content"> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-huge-p-font-size">Alles, was du wissen musst</h2> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Was ist Automattic?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p><a href="https://automattic.com/about/">Automattic</a> ist das Unternehmen hinter WordPress.com, WooCommerce, WordPress VIP, Pressable, Jetpack, Tumblr und weiteren Anwendungen. Es ist bekannt für seine Mitarbeit am Open-Source-Projekt WordPress und bietet eine Reihe von Produkten und Dienstleistungen in den Bereichen Inhaltsveröffentlichung, E-Commerce und Sicherheit.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Was ist Automattic für Agenturen?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Automattic für Agenturen ist ein einzigartiges Partnerprogramm, das WordPress-Hosting für Agenturen, exklusive Rabattpreise, Einnahmen durch Empfehlungen, erstklassigen Support und modernste Tools für Agenturen, die WordPress.com, Pressable, WooCommerce, Jetpack und weitere Anwendungen nutzen, anbietet. Die Teilnahme ist kostenlos. Wenn du noch heute dein Interesse bekundest und dich registrierst, gewähren wir dir frühzeitigen Zugang und die Möglichkeit, das Programm mitzugestalten.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Welche Vorteile bietet die Zusammenarbeit mit Automattic Agenturen?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Durch den frühzeitigen Zugang profitiert deine Agentur als eine der ersten von spezialisiertem Support, wirtschaftlichen Anreizen für Automattic-Produkte, Schulungen sowie Ressourcen für effizientere Geschäftsabläufe und bessere Kundenangebote.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Wie werde ich bezahlt?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Mengenrabatte bis zu 70 % werden automatisch angewendet, Umsatzbeteiligungen werden zu einem späteren Zeitpunkt ausgezahlt.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Wie kann ich teilnehmen?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Wir befinden uns aktuell in einer frühen Entwicklungsphase des Programms und laden Agenturen dazu ein, als erste Teilnehmer an seiner Gestaltung mitzuwirken. Als frühzeitiger Nutzer profitierst du früher als alle anderen von neuen Tools und Ressourcen, mit denen du die Zusammenarbeit mit deinen Kunden verbessern kannst. Gleichzeitig kannst du mit deinen Erkenntnissen und deinem Feedback an der zukünftigen Gestaltung des Programms mitwirken und zur Weiterentwicklung unseres Angebots beitragen.</p> <p><a href="https://agencies.automattic.com/signup?ref=wordpressdotcom">Besuche unsere Registrierungsseite</a>, um mitzumachen.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Fallen für die Teilnahme am Programm Kosten an?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Mit der Registrierung für das Programm sind keine Kosten verbunden. Deine Entwicklung innerhalb des Programms orientiert sich an den Gesamteinnahmen, die du innerhalb des Automattic-Ökosystems generierst. Je mehr unserer Produkte du in Kundenwebsites integrierst oder weiterempfiehlst, desto mehr Vorteile und Support erhält deine Agentur, wodurch du dann in noch höherem Maße von der Partnerschaft profitierst.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Welche Ressourcen und Tools stellt Automattic Agenturen im Rahmen des Programms zur Verfügung?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Die Entwicklung des Programms befindet sich zwar noch in einem frühen Stadium, aber unser Ziel ist es, ein Programm zu schaffen, mit dem deine Agentur Zugang zu Ressourcen und Tools wie exklusivem Support, Dokumentation, einem Agentur-Dashboard, Marketingmaterial, Beta-Funktionen und vielem mehr erhält.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Welche Art von Schulungen und Support dürfen Agenturen erwarten?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Die Entwicklung des Programms befindet sich zwar noch in einem frühen Stadium, aber unser Ziel ist es, ein Programm zu schaffen, mit dem deine Agentur Zugang zu Schulungen für den richtigen Umgang mit allen Automattic-Produkten, Programm- und Technik-Support sowie Anleitungen zu den besten Praktiken in den Bereichen Entwicklung und Websiteverwaltung erhält.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Gibt es Funktionen oder Dienste, die nur für Mitglieder des Programms verfügbar sind?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Agenturpartner erhalten Zugang zum Automattic für Agenturen-Dashboard. Von dieser Plattform aus können Agenturen ihre Websites bequem verwalten, unabhängig davon, wo sie gehostet werden. Außerdem gibt es für Mitglieder wirtschaftliche Anreize bei vielen Automattic-Produkten und sie profitieren von exklusiven Schulungsressourcen und technischen Support-Dienstleistungen.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Wie handhabt Automattic für Agenturen unterschiedliche Größen und Spezialisierungen von Agenturen?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Automattic für Agenturen berücksichtigt, dass es Agenturen verschiedener Größen und Spezialisierungen gibt. Aus diesem Grund sind unterschiedliche Programmstufen vorgesehen, die auf den Entwicklungsstand und die Bedürfnisse der Agenturen zugeschnitten sind. Dies erfolgt über:</p> <ul class="wp-block-list"> <li value=""><strong>Zugangsbedingungen:</strong> Für Agenturen, die mehrere Websites verwalten und ein breites Spektrum an Agenturdienstleistungen anbieten, ist die Teilnahme am Programm kostenlos. Dadurch können Agenturen jeder Größe und Spezialisierung ohne große Hürden Teil des Automattic-Netzwerks werden.</li> <li value=""><strong>Zugang für kleinere Agenturen:</strong> Kleinere Agenturen, die die grundlegenden Zugangsbedingungen erfüllen, erhalten Zugang zu Ressourcen wie dem Agentur-Dashboard und Schulungsmaterialien. Diese Tools sollen ihnen dabei helfen, ihre Fähigkeiten weiterzuentwickeln und Websites effizienter zu verwalten. Durch diesen Support wird sichergestellt, dass kleinere Agenturen keinen Nachteil haben und ihre Fähigkeiten gemeinsam mit ihrem Kundenstamm ausbauen können.</li> <li value=""><strong>Aufstieg innerhalb des Programms:</strong> Wenn eine Agentur mehr Websites unterstützt und mehr Einnahmen für Automattic generiert, die Zeichen also auf Wachstum stehen, kann sie eine höhere Programmstufe erreichen. Damit einher gehen weitere Vorteile, zum Beispiel der Zugang zu einem exklusiven Partnermanager, Vertriebssupport, Weiterbildungsmöglichkeiten und zusätzliche Ressourcen.</li> </ul> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Können sich am Programm teilnehmende Agenturen mit anderen Agenturpartnern vernetzen?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Es sind Networking-Möglichkeiten wie Events, Webinare und Online-Communitys vorgesehen, bei denen die Agenturen innerhalb des Netzwerks Kontakte knüpfen können.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Ich würde auf meiner Website gerne Werbung für Angebote von Automattic machen. Ist das möglich?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Absolut! Bitte halte dich dabei an die unten angeführten Marken- und Logo-Richtlinien.</p> <ul class="wp-block-list"> <li value=""><a href="https://pressable.com/press-kit/">Pressable</a></li> <li value=""><a href="https://woo.com/brand-and-logo-guidelines/">Woo</a></li> <li value=""><a href="https://automattic.com/press/">WordPress.com</a></li> </ul> </div> </div></div></details> </div> </div> </div></div> <div class="lp-block lp-section" style="--lp-background:var(--lp-custom-blue-rgb);--lp-rgb:var(--studio-jetpack-green-40-rgb);background-image:linear-gradient(75deg, rgba(var(--lp-rgb), 0) 25%, rgb(var(--lp-rgb)) 95%)"><div class="lp-section__content"><div class="lp-block lp-container lp-section-padding" style="overflow: hidden"><div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-XS lp-container lp-container--has-position-absolute" style="--lp-wrapper-width: 480px; --lp-scale: calc(1 / 3); --lp-padding-top: var(--lp-section-padding-top); --lp-padding-right: calc((100% - var(--lp-wrapper-width)) / 2); --lp-image-url: url(https://wpcom.files.wordpress.com/2024/05/a4a-graph402x.png); --lp-image-width: calc(1638px * var(--lp-scale)); --lp-image-height: calc(357px * var(--lp-scale)); --lp-image-offset-top: calc(-10px * var(--lp-scale)); --lp-image-offset-right: calc(-10px * var(--lp-scale)); position: absolute; top: calc(var(--lp-padding-top) + var(--lp-image-offset-top)); right: calc(var(--lp-padding-right) + var(--lp-image-offset-right)); bottom: 0; left: 0; max-width: calc(100% - var(--lp-section-padding-x) - var(--lp-image-offset-right)); min-height: calc(var(--lp-image-height) - var(--lp-image-offset-top)); background: var(--lp-image-url) bottom right no-repeat; background-size: var(--lp-image-width) var(--lp-image-height); pointer-events: none"></div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-S lp-container lp-container--has-position-absolute" style="--lp-wrapper-width: 480px; --lp-scale: 0.5; --lp-padding-top: var(--lp-section-padding-top); --lp-padding-right: calc((100% - var(--lp-wrapper-width)) / 2); --lp-image-url: url(https://wpcom.files.wordpress.com/2024/05/a4a-graph402x.png); --lp-image-width: calc(1638px * var(--lp-scale)); --lp-image-height: calc(357px * var(--lp-scale)); --lp-image-offset-top: calc(-10px * var(--lp-scale)); --lp-image-offset-right: calc(-10px * var(--lp-scale)); position: absolute; top: calc(var(--lp-padding-top) + var(--lp-image-offset-top)); right: calc(var(--lp-padding-right) + var(--lp-image-offset-right)); bottom: 0; left: 0; max-width: calc(100% - var(--lp-section-padding-x) - var(--lp-image-offset-right)); min-height: calc(var(--lp-image-height) - var(--lp-image-offset-top)); background: var(--lp-image-url) bottom right no-repeat; background-size: var(--lp-image-width) var(--lp-image-height); pointer-events: none"></div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-M lp-container lp-container--has-position-absolute" style="--lp-wrapper-width: 1152px; --lp-scale: 0.75; --lp-padding-top: var(--lp-section-padding-top); --lp-padding-right: calc((100% - var(--lp-wrapper-width)) / 2); --lp-image-url: url(https://wpcom.files.wordpress.com/2024/05/a4a-graph402x.png); --lp-image-width: calc(1638px * var(--lp-scale)); --lp-image-height: calc(357px * var(--lp-scale)); --lp-image-offset-top: calc(-10px * var(--lp-scale)); --lp-image-offset-right: calc(-10px * var(--lp-scale)); position: absolute; top: calc(var(--lp-padding-top) + var(--lp-image-offset-top)); right: calc(var(--lp-padding-right) + var(--lp-image-offset-right)); bottom: 0; left: 0; max-width: calc(100% - var(--lp-section-padding-x) - var(--lp-image-offset-right)); min-height: calc(var(--lp-image-height) - var(--lp-image-offset-top)); background: var(--lp-image-url) bottom right no-repeat; background-size: var(--lp-image-width) var(--lp-image-height); pointer-events: none"></div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-L lp-container lp-container--has-position-absolute" style="--lp-wrapper-width: 1152px; --lp-scale: 1; --lp-padding-top: var(--lp-section-padding-top); --lp-padding-right: calc((100% - var(--lp-wrapper-width)) / 2); --lp-image-url: url(https://wpcom.files.wordpress.com/2024/05/a4a-graph402x.png); --lp-image-width: calc(1638px * var(--lp-scale)); --lp-image-height: calc(357px * var(--lp-scale)); --lp-image-offset-top: calc(-10px * var(--lp-scale)); --lp-image-offset-right: calc(-10px * var(--lp-scale)); position: absolute; top: calc(var(--lp-padding-top) + var(--lp-image-offset-top)); right: calc(var(--lp-padding-right) + var(--lp-image-offset-right)); bottom: 0; left: 0; max-width: calc(100% - var(--lp-section-padding-x) - var(--lp-image-offset-right)); min-height: calc(var(--lp-image-height) - var(--lp-image-offset-top)); background: var(--lp-image-url) bottom right no-repeat; background-size: var(--lp-image-width) var(--lp-image-height); pointer-events: none"></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-left lp-color-translucent"> <h2 class="wp-block-heading has-huge-font-size">Willst du mit deiner Agentur einen Schritt weiter gehen?</h2> <p class="lp-width-432">Sei einer der ersten Partner weltweit von Automattic für Agenturen. Baue dein Geschäft aus und generiere Einnahmen.</p> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://agencies.automattic.com/signup?locale=de&ref=wordpressdotcom">Beim Programm mitmachen</a></div> </div> </div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-XS lp-block--has-breakpoint-S lp-block--has-breakpoint-M lp-container" style="height: calc(var(--lp-section-padding-bottom) / 2)"></div></div></div></div> <section class="wpcom-global-nav-footer lp-block lp-footer-section lp-section is-style-text-white-background-gray-100 lp-padding-top-7 lp-padding-bottom-0" data-section-name="footer"><div class="lp-section__content has-small-font-size has-text-align-left"><div class="lp-wrapper lp-wrapper--layout-center-minus lp-wrapper--layout-wide@L"><div class="lp-padding-bottom-5 lp-padding-bottom-6@L"><h2 class="lp-hidden">WordPress.com</h2><svg class="lp-footer-logo" 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Can also be overridden by setting the `currency` URL * paramter. */ const fireCurrencyHandlers = () => { let currency = kit.getQueryVar( 'currency' ) || ''; if ( ! currency && 'amex-business-in' === config.currentPageName ) { currency = 'USD'; // Special case for this LP. } if ( currency ) { kit.docCookies.setItem( 'landingpage_currency', currency, 31536000, '/', '.rootDomain' ); } }; /** * Fires the `wpcom_page_view` Tracks event. */ const fireTracks = () => { const props = Object.assign( {}, kit.getQueryVars( '', kit.QUERY_PARAMS ), { // Page props. path: config.currentPagePath, name: config.currentPageName, locale: config.currentPageLocale, variation: config.pageVariation, personal_variation: config.pagePersonalVariation, // Back compat. LP props. lp_name: config.currentGenericPageName, lp_variation: config.pageVariation, lp_personal_variation: config.pagePersonalVariation, } ); window._tkq.push( [ 'recordEvent', 'wpcom_page_view', props ] ); }; function fireRedditAdvertisingPixel() { !function(w,d){if(!w.rdt){var p=w.rdt=function(){p.sendEvent?p.sendEvent.apply(p,arguments):p.callQueue.push(arguments)};p.callQueue=[];var t=d.createElement("script");t.src="https://www.redditstatic.com/ads/pixel.js",t.async=!0;var s=d.getElementsByTagName("script")[0];s.parentNode.insertBefore(t,s)}}(window,document); rdt('init','a2_ehx23cq176s3'); rdt('track', 'PageVisit'); } /** * Handles the referral tracking. */ const fireAffiliateReferrals = () => { kit.attachScriptElement( 'https://s1.wp.com/wp-content/themes/h4/landing/marketing/js/affiliate-referrals.js?v=' + config.affiliateJSVersion ); }; /** * Loads the Google Ads gtag. */ const loadGoogleAdsGtag = () => { kit.loadGtag( 'AW-946162814' ); } /** * Loads and fires the Google Analytics 4. */ const fireGoogleAnalyticsFour = () => { const gtagOptions = { 'anonymize_ip': true, 'use_amp_client_id': true }; kit.loadGtag( 'G-1H4VG5F5JF', gtagOptions ); } const fireParsely = ( trackingId ) => { kit.loadParselyTracker( trackingId ); } const fireHotJar = () => { if ( ! kit.pertainsToSTS() ) { kit.fireHotjar( 227769 ); } } const fireHubspot = () => { if ( config.currentPageLocale !== 'es' ) { return; } kit.loadHubSpot( 145630858 ); // TODO: Identify user via email } /** * Loads and fires the Facebook Pixel. */ const fireFacebook = () => { kit.loadFacebook(); fbq( 'init', '823166884443641' ); fbq( 'track', 'PageView' ); } /** * Loads and fires Microsoft Clarity */ const fireMicrosoftClarity = () => { if ( window.clarity ) { return; } // Needs to be set prior to loading the external script. window.clarity = window.clarity || function () { ( window.clarity.q = window.clarity.q || [] ).push( arguments ); }; const clarityScript = kit.attachScriptElement( 'https://www.clarity.ms/tag/j0cc1i1dba' ); document.body.appendChild( clarityScript ); }; const fireImpactAffiliate = () => { kit.loadImpactAffiliate( config.currentUserIdHash, config.currentUserEmailHash ); } /** * Handles scroll percentage tracking. */ const trackScrollPercentage = () => { const scrollPosition = window.pageYOffset; const pageHeight = document.body.scrollHeight - window.innerHeight; const scrollProgress = ( scrollPosition / pageHeight ) * 100; // Check if the user has scrolled to 25%, 50%, 75%, or 100% of the page if ( scrollProgress >= 25 && scrollProgress < 50 ) { dispatchScrollCustomEvent( 25 ) } else if ( scrollProgress >= 50 && scrollProgress < 75 ) { dispatchScrollCustomEvent( 50 ) } else if ( scrollProgress >= 75 && scrollProgress < 100 ) { dispatchScrollCustomEvent( 75 ) } else if ( scrollProgress >= 100 ) { dispatchScrollCustomEvent( 100 ) } } /** * Dispatches a custom event with the scroll percentage. */ const dispatchScrollCustomEvent = ( scrollPercentage ) => { const event = new CustomEvent( `PageScrollPercentage${scrollPercentage}`, { detail: scrollPercentage } ); window.dispatchEvent(event); } /** * Handles the scroll tracking callback. E.g. firing Tracks and GA events. */ const scrollTrackingCallback = ( event ) => { const { detail: scrollPercentage } = event; const trackingProps = {}; // Event props. trackingProps.percent = event.detail ?? 0; trackingProps.path = config.currentPagePath || ''; trackingProps.name = config.currentPageName || ''; trackingProps.locale = config.currentPageLocale || ''; trackingProps.variation = config.pageVariation || ''; trackingProps.personal_variation = config.pagePersonalVariation || ''; trackingProps.lp_name = config.currentGenericPageName || ''; trackingProps.lp_variation = config.pageVariation || ''; trackingProps.lp_personal_variation = config.pagePersonalVariation || ''; tracksAnalyticsScrollEvent( trackingProps ); } /** * Dispatches a Tracks event for page scroll. */ const tracksAnalyticsScrollEvent = ( trackingProps ) => { window._tkq.push( [ 'recordEvent', 'wpcom_page_scroll', trackingProps ] ); } // Call the trackScrollProgress function every time the user scrolls window.addEventListener( 'scroll', trackScrollPercentage ); // Listen to events for specific scroll percentages, each event is only acted upon once. window.addEventListener( 'PageScrollPercentage25', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage50', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage75', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage100', scrollTrackingCallback, { once: true } ) /** * Handles click tracking for certain elements in Tracks and GA. */ const setupTracksGAClickTracking = () => { document.querySelector( 'body' ).addEventListener( 'click', ( event ) => { // We only care about clicks on certain elements. if ( event.target.matches( 'a, button, .click-tracking-enable' ) ) { const { target: clickEventTarget } = event; // Initialize eventProps object with some defaults. const eventProps = {}; eventProps.path = config.currentPagePath || ''; eventProps.name = config.currentPageName || ''; eventProps.lp_name = config.currentGenericPageName || ''; eventProps.locale = config.currentPageLocale || ''; eventProps.variation = config.pageVariation || ''; eventProps.personal_variation = config.pagePersonalVariation || ''; // Identify farthest and closest parent element. const selectors = [ '.wpcom-masterbar.wpcom-header', '.lpc', '.lp-block', '.lp-module', 'section', 'post', 'article' ]; const section = getLastMatchingAncestor( event, selectors ); const container = getClosestMatchingAncestor( event, selectors ); // Get class name and ID for container and add to props. eventProps.container_id = container ? container.getAttribute( 'id' ) : ''; eventProps.container_class = container ? container.getAttribute( 'class' ) : ''; eventProps.container = eventProps.container_id || eventProps.container_class; // What type of element have we clicked? eventProps.is_cta = clickEventTarget.matches( 'is-cta' ) ?? false; eventProps.is_in_header_nav = clickEventTarget.classList.contains('x-nav-link') || clickEventTarget.classList.contains('x-dropdown-link') || clickEventTarget.classList.contains('x-menu-link') || section === 'lpc-header-nav' || section === 'wpcom-masterbar.wpcom-header'; const isClickedElementButton = clickEventTarget.classList.contains('lpc-button') || clickEventTarget.classList.contains('button') || clickEventTarget.classList.contains('wp-block-button__link'); const isParentElementButton = clickEventTarget.parentElement && (clickEventTarget.parentElement.classList.contains('lpc-button') || clickEventTarget.parentElement.classList.contains('button') || clickEventTarget.parentElement.classList.contains('wp-block-button__link')); eventProps.is_button = isClickedElementButton || isParentElementButton; // Link data. eventProps.href = clickEventTarget.getAttribute( 'href' ) || ''; eventProps.target = clickEventTarget.getAttribute( 'target' ) || ''; eventProps.text = clickEventTarget.innerText || ''; eventProps.use_beacon = true; // Emit tracking event in Tracks and GA. window._tkq.push( [ 'recordEvent', 'wpcom_link_click', eventProps ] ); // TODO: Implement a click delay on navigation links and CTA buttons to improve data integrity. // if ( props.is_in_header_nav || props.is_cta || props.is_button ) { // if ( props.href && 0 !== props.href.indexOf( '#' ) && -1 !== [ '', '_top', '_self' ].indexOf( props.target ) ) { // event.preventDefault(); // Allow time for trackers to record the click. // setTimeout( function() { // document.location = props.href; // }, 300 ); // } // } } }); } /** * Add cookie and stats tracking for the Landpack language picker. */ const setupLocaleChangeTracking = () => { function createLocaleCookie( locale ) { const cookieDomain = '.wordpress.com'; const cookieName = 'wpcom_locale'; const date = new Date(); date.setTime( date.getTime() + ( 5 * 365 * 24 * 60 * 60 * 1000 ) ); const expires = " expires=" + date.toGMTString(); document.cookie = cookieName + '=' + locale + ';' + expires +'; path=/; domain=' + cookieDomain; } function createStatsRequest( locale, href ) { const languageChangeStat = new Image(); languageChangeStat.onload = () => window.location.href = href; languageChangeStat.onerror = languageChangeStat.onload; languageChangeStat.src = 'https://pixel.wp.com/g.gif?v=wpcom-no-pv&x_language-switcher=manual-switch-' + locale + '&rm=' + Math.random(); } document.body.addEventListener( 'click', ( event ) => { const { target } = event; if ( target.matches( '.lp-language-picker a[lang]' ) ) { event.preventDefault(); const code = target.getAttribute( 'lang' ); const href = target.getAttribute( 'href' ); createLocaleCookie( code ); createStatsRequest( code, href ); } }); } /** * Loads and fires the Bing tracking pixel. */ const fireBing = () => { ( function( w, d, t, r, u ) { var f, n, i; w[ u ] = w[ u ] || [], f = function() { var o = { ti: "4074038" }; o.q = w[ u ], w[ u ] = new UET( o ), w[ u ].push( "pageLoad" ) }, n = d.createElement( t ), n.src = r, n.async = 1, n.onload = n.onreadystatechange = function() { var s = this.readyState; s && s !== "loaded" && s !== "complete" || ( f(), n.onload = n.onreadystatechange = null ) }, i = d.getElementsByTagName( t )[ 0 ], i.parentNode.insertBefore( n, i ) } )( window, document, "script", "//bat.bing.com/bat.js", "uetq" ); } /** * Adds a click event for Facebook pixel tracking on the /webinar sub pages. */ const trackFacebookWebinarClicks = () => { const facebookPixelURL = 'https://www.facebook.com/tr?id=759053181468957&ev=SubscribedButtonClick&noscript=1'; const elementsToTrack = document.getElementsByClassName( 'webinar-facebook-click-track' ); const handleFacebookClickEvent = ( event ) => { const facebookImgPixel = document.createElement( 'img' ); facebookImgPixel.width = 1; facebookImgPixel.height = 1; facebookImgPixel.src = facebookPixelURL; document.body.appendChild( facebookImgPixel ); } Array.from( elementsToTrack ).forEach( ( element ) => element.addEventListener( 'click', handleFacebookClickEvent )); } // Apply the URL parameter linkers. applyLinkers(); // Add "essential" trackers to queue. cb.addTracker( 'essential', false, fireCurrencyHandlers ); // Add "analytics" trackers to queue. cb.addTracker( 'analytics', false, fireTracks ); cb.addTracker( 'analytics', false, fireAffiliateReferrals ); cb.addTracker( 'analytics', false, setupTracksGAClickTracking ); cb.addTracker( 'analytics', false, trackScrollPercentage ); cb.addTracker( 'analytics', false, setupLocaleChangeTracking ); cb.addTracker( 'analytics', true, fireGoogleAnalyticsFour ); cb.addTracker( 'analytics', true, () => fireParsely( 'wordpress.com' ) ); cb.addTracker( 'analytics', true, fireHubspot ); // Add "advertising" trackers to queue. cb.addTracker( 'advertising', true, loadGoogleAdsGtag ); cb.addTracker( 'advertising', true, fireFacebook ); cb.addTracker( 'advertising', true, trackFacebookWebinarClicks ); cb.addTracker( 'advertising', true, fireBing ); cb.addTracker( 'advertising', true, fireRedditAdvertisingPixel); // cb.addTracker( 'advertising', true, fireHotJar ); - Disabling for now. Enable when Hotjar is required to be used. // cb.addTracker( 'advertising', true, fireMicrosoftClarity ); - Disabling for now. cb.addTracker( 'advertising', true, fireImpactAffiliate ); // Maybe fire trackers now, via cookie banner, based on bucketed consent. cb.maybeFireTrackers(); }); }; // CCPA - Do Not Sell My Data. document.addEventListener( 'a8c-analytics:loaded-is-ccpa', ( event ) => { const { detail } = event; const isCCPAEligible = JSON.parse( detail ).isCCPA; if ( ! isCCPAEligible ) { document.querySelectorAll( '[data-is-ccpa-dnsd]' ).forEach( ( element ) => { const parent = element.parentNode; const parentTagName = parent.tagName.toLowerCase(); // If the link in a part of a list, remove the entire parent item. // Otherwise, remove only the link element. 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