Success Stories, Case Studies and Examples

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class="ytads-main ytads-main--success-stories"> <div class="ytads-hero ytads-hero--beta"> <div class="ytads-hero__inner"> <h1 class="lb-margin-bottom-xs"> <span class="lb-font-headline-1 lb-font-weight-700">YouTube success stories</span> </h1> <h2> <span class="lb-font-subhead-2 lb-font-weight-400">See how businesses of all sizes are reaching their goals with YouTube Ads.</span> </h2> </div> </div> <div class="ytads-main__inner ytads-success-stories"> <section class="ytads-section"> <div class="lb-grid"> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/bellroy/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/_Gf7t_2sDDuQ8Q918OnOVM5t6gGdYBbn8ZrV0M9DCifMcwsd4BoCv-6_Y9eQ1tU0Yh3vE1fScOLGg4BlVnyx8LX5bG6LraMlmQipw68tp31UIHcICqo=s900" alt="Bellroy" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Action</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Bellroy</span> </h3> </div> <span class="lb-tile__body"> <p>Creative best practices and value-based bidding bring sales up 162%.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/burrow/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/zlffOkXJQ6GA7sgDg9NVGH1x7Vcp7-BDYUMCRpRscnU65Ypz69R-1-gTU1HgqqnaKp8VZ14DOHwgjRDfYkyGI0gsWEM8FyHS5LUTPrBhvuRRCVEzM54=s900" alt="Burrow" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Action</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Burrow</span> </h3> </div> <span class="lb-tile__body"> <p>Furniture retailer prepares for holiday success with Discovery ads and product feeds.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/blendjet/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/hmIZ1cdR9rgVyzMspJ3wF37qRATtIO6LYnSveuYxlFP0LBdsahw62l5MdYv9B8YYkvak3xQk0a4d9i-LKz4Bt43sEUQo3IO6o7ywdZ22K_eX8n5vCA=s900" alt="BlendJet" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Action</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">BlendJet</span> </h3> </div> <span class="lb-tile__body"> <p>Oddly satisfying ASMR videos drive revenue growth and return on ad spend</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/cider/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/3W4moYmQmWqH-pFqbAGMlJzasTxmglXPh6lqQlRqhjc_ZXe8lKOnIr4CcWFHmCVv-Ktn_k0ixTUB-PAp8mn42yI2a0GpAlA7oa_cQNG4iid9PHzVP9E=s900" alt="Cider" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Action</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Cider</span> </h3> </div> <span class="lb-tile__body"> <p>Fashion brand reaches new shoppers with Video action campaigns on YouTube Shorts.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/dear-dahlia/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/6QtkSV3T4oPRE53gk_QxGUFlyKDJ3uoBwdwV0U-CYUcH1z39jAAqr-QDlmxgSSXQLfcM9zCO8ODnbw3torV5ccLkeWgCn2DSF794A9XlreabK954FMU_=s900" alt="Dear Dahlia" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Action</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Dear Dahlia</span> </h3> </div> <span class="lb-tile__body"> <p>Beauty brand gets more conversions with Video action campaigns and value-based bidding.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/south-dakota-school-of-mines-technology/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/uTL7uzMr4UJ8aHZ9YxQ2M5jJFlIp4nldIMgw7hR2x93R-OKBfReMYUoV6YrmUBgmCk2C6iTitwh0sfcKzhGTsLoCyM2dOITf-7G1zcgdk3vAvJ1OJyqU=s900" alt="South Dakota School of Mines & Technology" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness, Consideration</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">South Dakota School of Mines & Technology</span> </h3> </div> <span class="lb-tile__body"> <p>A STEM university boosted awareness with audience targeting and bumper ads.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/panasonic-brasil/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/6zCR9pCSpuUyDLDeli7quArUQ81DYyaOVF9PGeFRn9BylQMhrtfxHmf8sKMZbhFmWi4mylQvvZAhGhHRvwtXriC0by4bj_w2OQjrTxTpXv35QtyHgg=s900" alt="Panasonic Brasil" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness, Consideration</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Panasonic Brasil</span> </h3> </div> <span class="lb-tile__body"> <p>Panasonic Brasil generated reach amid changing consumer trends during the pandemic.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/senpai/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/xeasNZCuLF2yOOabvZV5C8BnJvzy45XMLwaTy00ugOEdygz5UTuUb1QH_KjXlWzuyTRlqnw7pwal-mkH9rUmi_VjI5E4Fryur_QazXL6OboKMaEXkog=s900" alt="SenpAI" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness, Consideration</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">SenpAI</span> </h3> </div> <span class="lb-tile__body"> <p>A gaming startup increased their monthly revenue by 10% with video ads.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/william-painter/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/YKflSVIKysGRwvD5yS2294toDlNLtowM1I-a_zAGPALQN-rTD6zOiuqlQrmJt-6MCaHmF0pcVgshG-6p1aiRgPgooUU1OmLPcZu_dA=s900" alt="William Painter" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness, Consideration</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">William Painter</span> </h3> </div> <span class="lb-tile__body"> <p>The online-only sunglasses brand saw 10x growth in 3 months with video ads.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/tulanes-closet/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/PmsP4DDXwf5GK-hXKks5wRwt2dCJUEF7jhbtp2WOE00tsIsWtvtX4o7R7QKyYHqkEWchlD1EyTrW-oQ89_fb3zJ0Iac--jysxcfH6Q=s900" alt="Tulane’s Closet" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Tulane’s Closet</span> </h3> </div> <span class="lb-tile__body"> <p>Video helped Tulane’s Closet build awareness of their dog cone alternative, starting with just $5 a day.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/majestic-heli-ski/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/rXs3xIsCIH8bzPfNDJm1KO8uIIQ81M3Fo1ScW8epjsCMZwyNlGSgT25pWe-npDx9GbMIHPSOyWm9xNfrvzJHqkzHKm6BcL17E7a5=s900" alt="Majestic Heli Ski" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness, Action</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Majestic Heli Ski</span> </h3> </div> <span class="lb-tile__body"> <p>This growing heli-ski business used YouTube targeting to increase sales by 25% each year.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/missouri-star-quilt-company/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/a7Ao1IGMlpAbcmxnLperOCiYxZEtCcObw4uj9wE2RdnyGZ11_Iu3TSjOiS79udTnsAcZAKebXaxmnAusqBMtoaXX2FGUQxGH0I3b=s900" alt="Missouri Star Quilt Company" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Missouri Star Quilt Company</span> </h3> </div> <span class="lb-tile__body"> <p>Missouri Star Quilt shipped over 5,000 orders a day after launching YouTube video campaigns.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/lstn-headphones/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/WyUZC3dcJpfXzRAmMKmjEGbGwkDWZBlTUqKa8a-nVnS9nqK7AaZ27VtPbOmj-8wvNh_bZaP3LWAkIll8SPzGSDabw52FEUU920FD=s900" alt="LSTN Headphones" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness, Consideration</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">LSTN Headphones</span> </h3> </div> <span class="lb-tile__body"> <p>LSTN used video storytelling to raise awareness for headphones that give back.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/nectar-a-resident-company/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/mURscWSeZGYp8zD4DtEjzHI3rRMOirO6iHi_noGYnz_wChRRhUS9p55OpbULws2PqUgqghPtOHKVUw_c9Oyxd-3Ae0lfmusFrERxlg=s900" alt="Nectar, a Resident Company" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Consideration</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Nectar, a Resident Company</span> </h3> </div> <span class="lb-tile__body"> <p>With help from TrueView for action, our mattress sales rise and shine.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/pringles/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/YDlGAgnVEnGxSF62NGTR4_UtDyRgyTe7YrUnBXPi0TKQkqzHQ8lwVXy7JASIqggFJoscCo4z6fZwumQvs0ZPjiCa2vER3LJsKMCsiQ=s900" alt="Pringles" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Pringles</span> </h3> </div> <span class="lb-tile__body"> <p>Pringles scored with a Super Bowl opportunity after exploring YouTube trends.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/adidas/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/WmgyIv7_nhcCr8SoErdqxf_zFyMgKj0PRT-7syhrPRtVVb7DhB87c_p1GdFvHO639HI1rD4Noq1LFNA20gpen4Xw7ep-wlzktsLGjA=s900" alt="Adidas" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Consideration</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Adidas</span> </h3> </div> <span class="lb-tile__body"> <p>Adidas used video ad sequencing to grow brand awareness by 33%.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/united-airlines/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/7zGdZ4fgAZDJsLCYNT41Do6v_7r3JBjwzu31-UARpeLHA55J-TmTAch1B2sqJELYfXW78W_I8xzjIiVkmVNbEGmDHt6Rd7MWXp-zsg=s900" alt="United Airlines" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Action</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">United Airlines</span> </h3> </div> <span class="lb-tile__body"> <p>United’s video remarketing strategy inspires undecided customers to take action.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/rakuten/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/zQkZi_zeOPY5uelhUbs9tY9sCXygde3phu-TGKHaMH3eeID5rLt84YX7PFsHyJxeoCw-VU73VQ1LevM9YZ-oHf7hRZLgITE_Gn8Z2g=s900" alt="Rakuten" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness, Consideration, Action</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Rakuten</span> </h3> </div> <span class="lb-tile__body"> <p>Rakuten rebranded with help from Search and video, and saw a 74% increase in conversions.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/hersheys/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/S6DbcIPTVWHeIolPhYOnNEPCpJWZjkivKBRaxlNmDPmRvRHKZyJVnCN_zbDvn6mah2nrukcYUaSuC5OE3NvbzRHi6xRR4W3tTNGhYQ=s900" alt="Hershey’s" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness, Action</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Hershey’s</span> </h3> </div> <span class="lb-tile__body"> <p>Hershey’s worked with YouTube creators to give people a taste of their new product.</p> </span> <span class="lb-tile__footer"> <span class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text"> Learn more </span> </span> </span> </span> </a> </div> <div class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4"> <a class="datalayer-items lb-tile-anchor" data-g-module-name="yt-animated-text" href="/web/20240205010204/https://www.youtube.com/intl/en_us/ads/resources/success-stories/xfinity/" aria-labelledby="headline-item"> <span class="lb-tile lb-tile--vertical"> <span class="lb-tile__media-wrapper"> <span class="lb-tile__media"> <img src="http://web.archive.org/web/20240205010204im_/https://lh3.googleusercontent.com/kysN9AGods_E4BCLVBvyuBDC4kizzotzfVVDujya_k43PGdczzx0XL5ud0zCANdce5wYZjtMokSxcm2eHdcKFsuozk7SYOhB0Fd0TA=s900" alt="Xfinity" loading="lazy"> </span> </span> <span class="lb-tile__content"> <span class="lb-tile__eyebrow lb-margin-top-xs"> <span class="lb-font-eyebrow">Goals: Awareness, Consideration</span> </span> <div class="lb-tile__header"> <h3 class="lb-margin-bottom-xs lb-margin-top-xs"> <span class="lb-font-subhead-2 lb-font-weight-700">Xfinity</span> </h3> </div> <span class="lb-tile__body"> <p>Pre-roll ads helped Xfinity get the word out about their new mobile plans.</p> </span> <span class="lb-tile__footer"> <span 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below terms, "Google Ads" may mean Google Ads or Google Ads Express, as appropriate.</strong></p> <ol> <li>Offer available to customers with a billing address in the United States only. One promotional code per advertiser.</li> <li>To activate this offer: Enter the promotional code in your account before December 31, 2020. In order to participate in this offer, you must enter the code within 14 days of your first ad impression being served from your first Google Ads account.</li> <li>To earn the credit: After entering the code, your advertising campaigns must accrue costs of at least $50, excluding any taxes, within 30 days. Making a payment of $50 is not sufficient. The tracking of advertising costs towards $50 begins after you've entered the code.</li> <li>Once 2 and 3 are completed, the credit will typically be applied within 5 days to the Billing Summary of your account.</li> <li>Credits apply to future advertising costs only. Credits cannot be applied to costs accrued before the code was entered.</li> <li>You won’t receive a notification once your credit is used up and any additional advertising costs will be charged to your form of payment. If you don’t want to continue advertising, you can pause or delete your campaigns at any time.</li> <li>Your account must be successfully billed by Google Ads and remain in good standing in order to qualify for the promotional credit.</li> </ol> <p><a class="lb-button" href="http://web.archive.org/web/20240205010204/http://www.google.com/ads/coupons/terms.html" rel="noreferrer noopener" target="_blank"> Full terms and conditions can be found here </a></p> </section> <script src="http://web.archive.org/web/20240205010204js_/https://www.gstatic.com/external_hosted/hammerjs/v2_0_2/hammer.min.js" nonce="hFSmGAoEEKOJIHd_yW4VSA"></script> <script src="/web/20240205010204js_/https://www.youtube.com/ads/static/compiled/globals.min.js?cache=40d7027" nonce="hFSmGAoEEKOJIHd_yW4VSA"></script> <script src="/web/20240205010204js_/https://www.youtube.com/ads/static/compiled/index.min.js?cache=1c21e63" nonce="hFSmGAoEEKOJIHd_yW4VSA"></script> <script src="http://web.archive.org/web/20240205010204js_/https://www.gstatic.com/glue/cookienotificationbar/cookienotificationbar.min.js" data-glue-cookie-notification-bar-category="2A" data-glue-cookie-notification-bar-language="en" data-glue-cookie-notification-bar-site-id="youtube.com/ads" nonce="hFSmGAoEEKOJIHd_yW4VSA"> </script> </body> </html>

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