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Sales Transformation Strategies - The Future of Sales | Gartner

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<div class="root responsivegrid"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="responsivegrid aem-GridColumn aem-GridColumn--default--12"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="globalsite cmp-globalsite-columncontrol oldviz aem-GridColumn aem-GridColumn--default--12"> <section class="column-control grid-norm no-top-bottom mg-t0 mg-b0"> <div class="row"> <div class="col-lg-8 col-md-8 col-sm-8 col-xs-12 "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="globalsite cmp-globalsite-heading oldviz aem-GridColumn aem-GridColumn--default--12"> <h1 class="grid-norm mg-b0" style="color:"> The Future of Sales </h1></div> <div class="globalsite cmp-globalsite-heading oldviz aem-GridColumn aem-GridColumn--default--12"> <h2 class="grid-norm mg-t15 mg-b15 p-intro-lg" style="color:"> Transformational strategies for B2B sales organisations </h2></div> </div> </div> <div class="col-lg-4 col-md-4 col-sm-4 col-xs-12 "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="globalsite cmp-globalsite-imagepicker oldviz aem-GridColumn aem-GridColumn--default--12"> <section class="row grid-norm hidden-xs rmg-b30"> <style> #img-fd0311c6-f959-4454-8983-d06d38a5b5e6 .img-loader { height: auto; width: 325px; } </style> <figure id="img-fd0311c6-f959-4454-8983-d06d38a5b5e6" class="center "> <picture> <source media="(max-width: 767.98px)" data-srcset="data:image/png;base64,R0lGODlhAQABAAD/ACwAAAAAAQABAAACADs="/> <img class="img-responsive img-loader lazyload " data-src="https://emt.gartnerweb.com/ngw/globalassets/en/sales-service/images/stacked-images/final_future_of_sales_stacked.png" alt width="325"/> </picture> </figure> </section> </div> </div> </div> </div> </section> </div> <div class="globalsite cmp-globalsite-columncontrol oldviz aem-GridColumn aem-GridColumn--default--12"> <section class="column-control grid-norm no-top-bottom mg-t0"> <div class="row"> <div class="col-lg-6 col-md-6 col-sm-6 col-xs-12 "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="globalsite cmp-globalsite-articletext oldviz aem-GridColumn aem-GridColumn--default--12"> <article class="article-text grid-norm mg-t0 light-bg"> <span><p>B2B buying behaviour has grown even more unpredictable due to COVID-19 and market volatility. Gartner research suggests that over the next five years, an exponential rise in digital interactions between buyers and suppliers will break traditional sales models.</p> <p>To stay relevant and drive revenue, heads of sales must prepare their organisations to build adaptive sales models that engage the “everywhere customer,” support hyperautomation and increase sellers’ digital skills.</p> <p>Download The Future of Sales to learn: </p> <ul> <li>Trends shaping future sales strategies, processes and resource allocation</li> <li>Four early actions for sales leaders to align sales models, channels and capabilities around customers</li> <li>How to build adaptive systems based on hyperautomation, AI and digital scalability<br /> </li> </ul> </span> </article></div> </div> </div> <div class="col-lg-6 col-md-6 col-sm-6 col-xs-12 "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="globalsite cmp-globalsite-eloquaform oldviz aem-GridColumn aem-GridColumn--default--12"> 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information"> <div class="company-information"> <span class="field-container"> <label for="company">Company/Organization</label> <input id="company" autocomplete="no" class="form-control company googleautocomplete" type="text" name="company" placeholder="" errormessage="Please enter your company&amp;#39;s name" minlength="1" required/> <button type="button" class="company-autocomplete-close close hidden" aria-label="Close"> <span aria-hidden="true" class="gcom-icon-x"></span> </button> <span class="company-ul" style="display: none;"></span> <span class="icon gcom-icon-check-circle"></span> </span> <span class="field-container minimized-field"> <label for="street">Business Street Address</label> <input id="street" class="form-control street" type="text" placeholder="" errormessage="Please enter your Business Street Address" minlength="1" required/> <span class="icon gcom-icon-check-circle"></span> </span> <span class="field-container minimized-field"> <label for="city">City</label> <input id="city" class="form-control city" type="text" name="city" placeholder="" errormessage="Please enter your city name" minlength="1" required/> <span class="icon gcom-icon-check-circle"></span> </span> </div> </div> <div class="col-md-6 col-sm-12 col-xs-12 information"> <div class="personal-information"> <span class="field-container minimized-field"> <label for="postalCode">Postal Code</label><i class="mg-l10">Optional</i> <input id="postalCode" class="form-control postalCode" type="text" name="zipPostal" placeholder="" errormessage="Please enter your postal code" minlength="1"/> <span class="icon gcom-icon-check-circle"></span> </span> <span class="field-container"> <label for="country">Country</label> <select required name="country" id="country" class="form-control country" errormessage="Please select your country"> <option value="" disabled selected></option> <option value="United States">United States</option> <option value="United Kingdom">United Kingdom</option> <option value="Canada">Canada</option> <option value="Australia">Australia</option> <option value="India">India</option> <option value="" disabled>------</option> <option value="Afghanistan">Afghanistan</option> <option value="Aland Islands">Aland Islands</option> <option value="Albania">Albania</option> <option value="Algeria">Algeria</option> <option value="American Samoa">American Samoa</option> <option value="Andorra">Andorra</option> <option value="Angola">Angola</option> <option value="Anguilla">Anguilla</option> <option value="Antigua and Barbuda">Antigua and Barbuda</option> <option value="Argentina">Argentina</option> <option value="Armenia">Armenia</option> <option value="Aruba">Aruba</option> <option value="Austria">Austria</option> <option value="Azerbaijan">Azerbaijan</option> <option value="Bahamas">Bahamas</option> <option value="Bahrain">Bahrain</option> <option value="Bangladesh">Bangladesh</option> <option value="Barbados">Barbados</option> <option value="Belarus">Belarus</option> <option value="Belgium">Belgium</option> <option value="Belize">Belize</option> <option value="Benin">Benin</option> <option value="Bermuda">Bermuda</option> <option value="Bhutan">Bhutan</option> <option value="Bolivia">Bolivia</option> <option value="Bonaire, Sint Eustatius &amp; Saba">Bonaire, Sint Eustatius &amp; Saba</option> <option value="Bosnia and Herzegovina">Bosnia and Herzegovina</option> <option value="Botswana">Botswana</option> <option value="Bouvet Island">Bouvet Island</option> <option value="Brazil">Brazil</option> <option value="British Indian Ocean Territory">British Indian Ocean Territory</option> <option value="British Virgin Islands">British Virgin Islands</option> <option value="Brunei Darussalam">Brunei Darussalam</option> <option value="Bulgaria">Bulgaria</option> <option value="Burkina Faso">Burkina Faso</option> <option value="Burundi">Burundi</option> <option value="Cambodia">Cambodia</option> <option value="Cameroon">Cameroon</option> <option value="Cape Verde">Cape Verde</option> <option value="Cayman Islands">Cayman Islands</option> <option value="Central African Republic">Central African Republic</option> <option value="Chad">Chad</option> <option value="Chile">Chile</option> <option value="China">China</option> <option value="Christmas Island">Christmas Island</option> <option value="Cocos Islands">Cocos Islands</option> <option value="Colombia">Colombia</option> <option value="Comoros">Comoros</option> <option value="Congo">Congo</option> <option value="Congo, Democratic Republic Of">Congo, Democratic Republic Of</option> <option value="Cook Islands">Cook Islands</option> <option value="Costa Rica">Costa Rica</option> <option value="Cote Divoire">Cote Divoire</option> <option value="Croatia">Croatia</option> <option value="Curacao">Curacao</option> <option value="Cyprus">Cyprus</option> <option value="Czech Republic">Czech Republic</option> <option value="Denmark">Denmark</option> <option value="Djibouti">Djibouti</option> <option value="Dominica">Dominica</option> <option value="Dominican Republic">Dominican Republic</option> <option value="Ecuador">Ecuador</option> <option value="Egypt">Egypt</option> <option value="El Salvador">El Salvador</option> <option value="Equatorial Guinea">Equatorial Guinea</option> <option value="Eritrea">Eritrea</option> <option value="Estonia">Estonia</option> <option value="Ethiopia">Ethiopia</option> <option value="Falkland Islands">Falkland Islands</option> <option value="Faroe Islands">Faroe Islands</option> <option value="Fiji">Fiji</option> <option value="Finland">Finland</option> <option value="France">France</option> <option value="French Guiana">French Guiana</option> <option value="French Polynesia">French Polynesia</option> <option value="French Southern Territories">French Southern Territories</option> <option value="Gabon">Gabon</option> <option value="Gambia">Gambia</option> <option value="Georgia">Georgia</option> <option value="Germany">Germany</option> <option value="Ghana">Ghana</option> <option value="Gibraltar">Gibraltar</option> <option value="Greece">Greece</option> <option value="Greenland">Greenland</option> <option value="Grenada">Grenada</option> <option value="Guadeloupe">Guadeloupe</option> <option value="Guam">Guam</option> <option value="Guatemala">Guatemala</option> <option value="Guernsey">Guernsey</option> <option value="Guinea">Guinea</option> <option value="Guinea-Bissau">Guinea-Bissau</option> <option value="Guyana">Guyana</option> <option value="Haiti">Haiti</option> <option value="Heard Island and Mcdonald Isl.">Heard Island and Mcdonald Isl.</option> <option value="Holy See">Holy See</option> <option value="Honduras">Honduras</option> <option value="Hong Kong">Hong Kong</option> <option value="Hungary">Hungary</option> <option value="Iceland">Iceland</option> <option value="Indonesia">Indonesia</option> <option value="Iraq">Iraq</option> <option value="Ireland">Ireland</option> <option value="Isle of Man">Isle of Man</option> <option value="Israel">Israel</option> <option value="Italy">Italy</option> <option value="Jamaica">Jamaica</option> <option value="Japan">Japan</option> <option value="Jersey">Jersey</option> <option value="Jordan">Jordan</option> <option value="Kazakhstan">Kazakhstan</option> <option value="Kenya">Kenya</option> <option value="Kiribati">Kiribati</option> <option value="Korea, Republic Of">Korea, Republic Of</option> <option value="Kuwait">Kuwait</option> <option value="Kyrgyzstan">Kyrgyzstan</option> <option value="Lao People&#39;s Democratic Rep.">Lao People&#39;s Democratic Rep.</option> <option value="Latvia">Latvia</option> <option value="Lebanon">Lebanon</option> <option value="Lesotho">Lesotho</option> <option value="Liberia">Liberia</option> <option value="Libya">Libya</option> <option value="Liechtenstein">Liechtenstein</option> <option value="Lithuania">Lithuania</option> <option value="Luxembourg">Luxembourg</option> <option value="Macao">Macao</option> <option value="Madagascar">Madagascar</option> <option value="Malawi">Malawi</option> <option value="Malaysia">Malaysia</option> <option value="Maldives">Maldives</option> <option value="Mali">Mali</option> <option value="Malta">Malta</option> <option value="Marshall Islands">Marshall Islands</option> <option value="Martinique">Martinique</option> <option value="Mauritania">Mauritania</option> <option value="Mauritius">Mauritius</option> <option value="Mayotte">Mayotte</option> <option value="Mexico">Mexico</option> <option value="Micronesia">Micronesia</option> <option value="Moldova, Republic Of">Moldova, Republic Of</option> <option value="Monaco">Monaco</option> <option value="Mongolia">Mongolia</option> <option value="Montenegro">Montenegro</option> <option value="Montserrat">Montserrat</option> <option value="Morocco">Morocco</option> <option value="Mozambique">Mozambique</option> <option value="Myanmar">Myanmar</option> <option value="Namibia">Namibia</option> <option value="Nauru">Nauru</option> <option value="Nepal">Nepal</option> <option value="Netherlands">Netherlands</option> <option value="New Caledonia">New Caledonia</option> <option value="New Zealand">New Zealand</option> <option value="Nicaragua">Nicaragua</option> <option value="Niger">Niger</option> <option value="Nigeria">Nigeria</option> <option value="Niue">Niue</option> <option value="Norfolk Island">Norfolk Island</option> <option value="Northern Mariana Islands">Northern Mariana Islands</option> <option value="North Macedonia">North Macedonia</option> <option value="Norway">Norway</option> <option value="Oman">Oman</option> <option value="Pakistan">Pakistan</option> <option value="Palau">Palau</option> <option value="Palestine">Palestine</option> <option value="Panama">Panama</option> <option value="Papua New Guinea">Papua New Guinea</option> <option value="Paraguay">Paraguay</option> <option value="Peru">Peru</option> <option value="Philippines">Philippines</option> <option value="Pitcairn">Pitcairn</option> <option value="Poland">Poland</option> <option value="Portugal">Portugal</option> <option value="Puerto Rico">Puerto Rico</option> <option value="Qatar">Qatar</option> <option value="Reunion">Reunion</option> <option value="Romania">Romania</option> <option value="Russian Federation">Russian Federation</option> <option value="Rwanda">Rwanda</option> <option value="Saint Barthelemy">Saint Barthelemy</option> <option value="Saint Kitts and Nevis">Saint Kitts and Nevis</option> <option value="Saint Lucia">Saint Lucia</option> <option value="Saint Martin">Saint Martin</option> <option value="Saint Pierre and Miquelon">Saint Pierre and Miquelon</option> <option value="Samoa">Samoa</option> <option value="San Marino">San Marino</option> <option value="Sao Tome and Principe">Sao Tome and Principe</option> <option value="Saudi Arabia">Saudi Arabia</option> <option value="Senegal">Senegal</option> <option value="Serbia">Serbia</option> <option value="Seychelles">Seychelles</option> <option value="Sierra Leone">Sierra Leone</option> <option value="Singapore">Singapore</option> <option value="Sint Maarten">Sint Maarten</option> <option value="Slovakia">Slovakia</option> <option value="Slovenia">Slovenia</option> <option value="Solomon Islands">Solomon Islands</option> <option value="Somalia">Somalia</option> <option value="South Africa">South Africa</option> <option value="South Georgia">South Georgia</option> <option value="South Sudan">South Sudan</option> <option value="Spain">Spain</option> <option value="Sri Lanka">Sri Lanka</option> <option value="St Helena, Ascension &amp; Tristan">St Helena, Ascension &amp; Tristan</option> <option value="St Vincent and the Grenadines">St Vincent and the Grenadines</option> <option value="Sudan">Sudan</option> <option value="Suriname">Suriname</option> <option value="Svalbard and Jan Mayen">Svalbard and Jan Mayen</option> <option value="Swaziland">Swaziland</option> <option value="Sweden">Sweden</option> <option value="Switzerland">Switzerland</option> <option value="Taiwan, Republic Of China">Taiwan</option> <option value="Tajikistan">Tajikistan</option> <option value="Tanzania, United Republic Of">Tanzania, United Republic Of</option> <option value="Thailand">Thailand</option> <option value="Timor-Leste">Timor-Leste</option> <option value="Togo">Togo</option> <option value="Tokelau">Tokelau</option> <option value="Tonga">Tonga</option> <option value="Trinidad and Tobago">Trinidad and Tobago</option> <option value="Tunisia">Tunisia</option> <option value="Turkey">Turkey</option> <option value="Turkmenistan">Turkmenistan</option> <option value="Turks and Caicos Islands">Turks and Caicos Islands</option> <option value="Tuvalu">Tuvalu</option> <option value="Uganda">Uganda</option> <option value="Ukraine">Ukraine</option> <option value="United Arab Emirates">United Arab Emirates</option> 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