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2021 Year in Review for TINT: The Year of Integration and Innovation - TINT

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TINT" /><meta property="og:description" content="Check out our 2021 Year in Review for TINT to recap an exciting year of growth, including new product features, awards, and more!" /><meta property="og:url" content="https://www.tintup.com/blog/2021-year-in-review-for-tint-the-year-of-integration-and-innovation/" /><meta property="og:site_name" content="TINT" /><meta property="article:published_time" content="2021-12-28T19:31:21+00:00" /><meta property="article:modified_time" content="2023-01-31T18:38:45+00:00" /><meta property="og:image" content="https://www.tintup.com/blog/wp-content/uploads/TINT_Year-in-review_San-Antonio-Sunset.jpg" /><meta property="og:image:width" content="1000" /><meta property="og:image:height" content="600" /><meta property="og:image:type" content="image/jpeg" /><meta name="author" content="Olivia Lucero" /><meta name="twitter:card" content="summary_large_image" /><meta name="twitter:label1" content="Written by" /><meta name="twitter:data1" content="Olivia Lucero" /><meta name="twitter:label2" content="Est. reading time" /><meta name="twitter:data2" content="8 minutes" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"WebPage","@id":"https://www.tintup.com/blog/2021-year-in-review-for-tint-the-year-of-integration-and-innovation/","url":"https://www.tintup.com/blog/2021-year-in-review-for-tint-the-year-of-integration-and-innovation/","name":"2021 Year in Review for TINT: The Year of Integration and Innovation - 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menu-item-15271"><a href="https://www.tintup.com/blog/category/zero-party-data/"><span>Zero Party Data</span></a></li><li class="menu-item view-all menu-cat-532"><a href="https://www.tintup.com/blog/category/community-powered-marketing/"><span>View All</span></a></li></ol></div><section class="column recent-posts"><div class="posts-wrap" data-posts="4" data-id="526" data-page="1" data-pages="7" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/study-word-of-mouth-greater-impact-on-purchase-decisions/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="[STUDY] Word-of-Mouth Greater Impact on Purchase Decisions" decoding="async"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-270x180.png.webp 270w, 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class="show-prev disabled"><i class="tsi tsi-angle-left"></i><span class="visuallyhidden">Previous</span></a> <a href="#" class="show-next"><i class="tsi tsi-angle-right"></i><span class="visuallyhidden">Next</span></a></div></section></div></li><li id="menu-item-13399" class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor menu-item-has-children menu-cat-476 menu-item-has-children item-mega-menu menu-item-13399"><a href="https://www.tintup.com/blog/category/user-generated-content/"><span>User-Generated Content</span></a><div class="sub-menu mega-menu wrap"><div class="column sub-cats"><ol class="sub-nav"><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-477 menu-item-13404"><a href="https://www.tintup.com/blog/category/user-generated-content/why-ugc/"><span>Why UGC</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-478 menu-item-13402"><a href="https://www.tintup.com/blog/category/user-generated-content/ugc-research-and-trends/"><span>UGC Research &amp; Trends</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-479 menu-item-13400"><a href="https://www.tintup.com/blog/category/user-generated-content/tips-guides-how-tos/"><span>Tips, Guides, and How-To&#8217;s</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-529 menu-item-15272"><a href="https://www.tintup.com/blog/category/ratings-reviews/"><span>Ratings &amp; Reviews</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-480 menu-item-13401"><a href="https://www.tintup.com/blog/category/user-generated-content/ugc-examples/"><span>UGC Examples</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-cat-481 menu-item-13403"><a href="https://www.tintup.com/blog/category/user-generated-content/ugc-tools/"><span>UGC Tools</span></a></li><li class="menu-item view-all menu-cat-476"><a href="https://www.tintup.com/blog/category/user-generated-content/"><span>View All</span></a></li></ol></div><section class="column recent-posts"><div class="posts-wrap" data-posts="4" data-id="477" data-page="1" data-pages="4" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/user-generated-content-definition/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="What is User-Generated Content: Complete Guide to UGC" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-300x201.png.webp 300w, 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2023</time></div></div></div></div><div class="navigate"> <a href="#" class="show-prev disabled"><i class="tsi tsi-angle-left"></i><span class="visuallyhidden">Previous</span></a> <a href="#" class="show-next"><i class="tsi tsi-angle-right"></i><span class="visuallyhidden">Next</span></a></div></section></div></li><li id="menu-item-13405" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-cat-244 menu-item-has-children item-mega-menu menu-item-13405"><a href="https://www.tintup.com/blog/category/influencer-marketing/"><span>Influencer Marketing</span></a><div class="sub-menu mega-menu wrap"><div class="column sub-cats"><ol class="sub-nav"><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-482 menu-item-13406"><a href="https://www.tintup.com/blog/category/influencer-marketing/about-influencer-marketing/"><span>About Influencer Marketing</span></a></li><li class="menu-item menu-item-type-taxonomy 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href="https://www.tintup.com/blog/should-your-retail-brand-go-dtc/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Should Your Retail Brand Go DTC?" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-300x200.jpg 300w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-370x245.jpg 370w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc.jpg 1000w" sizes="(max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/should-your-retail-brand-go-dtc/" class="post-title">Should Your Retail Brand Go DTC?</a><div class="post-meta"> <time class="post-date" datetime="2021-10-07T00:34:52-05:00">October 7, 2021</time></div></div></div></div><div class="navigate"> <a href="#" class="show-prev disabled"><i class="tsi tsi-angle-left"></i><span class="visuallyhidden">Previous</span></a> <a href="#" class="show-next"><i class="tsi tsi-angle-right"></i><span class="visuallyhidden">Next</span></a></div></section></div></li><li id="menu-item-13412" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-13412"><a href="#"><span>Marketing</span></a><ul class="sub-menu"><li id="menu-item-13413" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13413"><a href="https://www.tintup.com/blog/tag/marketing/"><span>All Marketing</span></a></li><li id="menu-item-13418" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13418"><a href="https://www.tintup.com/blog/tag/brand-marketing/"><span>Brand Marketing</span></a></li><li id="menu-item-15273" class="menu-item 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Integration and Innovation" sizes="100vw" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/TINT_Year-in-review_San-Antonio-Sunset.jpg 1000w, https://www.tintup.com/blog/wp-content/uploads/TINT_Year-in-review_San-Antonio-Sunset-300x180.jpg 300w" /></a><div class="overlay post-meta the-post-meta"> <span class="post-cat"> <a href="https://www.tintup.com/blog/category/user-generated-content/ugc-tools/" class="category">UGC Tools</a> </span><h1 class="post-title">2021 Year in Review for TINT: The Year of Integration and Innovation</h1> <span class="post-by meta-item">By <span><a href="https://www.tintup.com/blog/author/olivia-lucero/" title="Posts by Olivia Lucero" rel="author">Olivia Lucero</a></span> </span> <span class="meta-sep"></span> <time class="post-date" datetime="2021-12-28T13:31:21-06:00">December 28, 2021</time> <span class="meta-sep"></span> <span class="meta-item read-time">8 Mins Read</span></div></div></div><div class="main wrap"><div id="post-13159" class="the-post-modern post-13159 post type-post status-publish format-standard has-post-thumbnail category-ugc-tools tag-annual-review tag-year-in-review"><div class="ts-row cf"><div class="col-8 main-content cf"><article class="the-post"><div class="post-content description cf entry-content content-spacious-full"><p><span style="font-weight: 400;">If 2020 was a year of adapting to a new social and professional climate, 2021 was an exciting year of growth for TINT! </span></p><p><span style="font-weight: 400;">On the product side, we’ve introduced several groundbreaking features, such as enhanced social commerce and shoppable user-generated content (UGC), attention score for content optimization, and sentiment analysis. We’ve also expanded our integrations with key platforms including Salesforce, Canva, and Adobe Experience Manager. </span></p><p><span style="font-weight: 400;">We’ve built upon our vast library of content resources with a special report covering UGC’s role in the return to travel, </span><a href="https://tintup.com/webinars"><span style="font-weight: 400;">many new on-demand webinars</span></a><span style="font-weight: 400;">, and a brand new podcast. Our Future of Marketing community grew to over 25,000, and we grew our partnerships with market leaders you know and love, like Hootsuite.</span></p><p><span style="font-weight: 400;">In order to accomplish all of this, we expanded the TINT team by 75% and received a few awards in the process, including San Antonio’s Best Places to Work. Keep reading as we look at the year in review for TINT!</span></p><h2><span style="font-weight: 400;">Last Year&#8217;s Predictions</span></h2><p><span style="font-weight: 400;">For starters, let’s take a look at how our predictions last year played out. At the beginning of each year, we publish </span><a href="https://www.go.tintup.com/state-of-ugc-report-2021"><span style="font-weight: 400;">The State of User Generated Content</span></a><span style="font-weight: 400;"> which includes original research, global survey results, and predictions on what marketing trends we’ll see develop throughout the year. In the 2021 State of UGC, we predicted that consumer expectations would push brands to connect with their audience in new ways, spanning both online and offline channels. As referenced by </span><a href="https://www.forbes.com/sites/jiawertz/2021/09/24/why-retailers-should-utilize-tiktok-to-grow-their-business/?sh=58ba11ec676e"><span style="font-weight: 400;">Forbes</span></a><span style="font-weight: 400;">, </span><a href="https://digiday.com/marketing/with-user-generated-content-on-the-rise-platforms-are-emerging-to-support-this-new-type-of-creator/"><span style="font-weight: 400;">Digiday</span></a><span style="font-weight: 400;">, and </span><a href="https://blog.hubspot.com/marketing/underrated-social-media-tactics"><span style="font-weight: 400;">HubSpot,</span></a><span style="font-weight: 400;"> one of our key findings in the report was that 93% of marketers believe that consumers trust content created by people more than content created by brands.</span><a href="https://www.go.tintup.com/state-of-ugc-report-2021"><img loading="lazy" decoding="async" class="aligncenter wp-image-12280" src="https://www.tintup.com/blog/wp-content/uploads/SOUGC-2021-cover-188x300.png" alt="" width="188" height="300" srcset="https://www.tintup.com/blog/wp-content/uploads/SOUGC-2021-cover-188x300.png 188w, https://www.tintup.com/blog/wp-content/uploads/SOUGC-2021-cover.png 470w" sizes="(max-width: 188px) 100vw, 188px" /></a><span style="font-weight: 400;">In 2021, UGC provided a win-win solution for users and brands. Social media evolves at such rapid rates, making it more and more difficult for marketers to keep up with the increasing demands of content production – including video, new social platforms, and omnichannel experiences across all platforms. User and employee-generated content is critical for brands to alleviate the challenges that come with producing and distributing high-quality content while also being more trustworthy, authentic, and driving higher conversions. UGC will play an ever expanding role in effective marketing strategies into the new year. </span></p><p><span style="font-weight: 400;">Looking forward to 2022, the metaverse is here – which offers new opportunities to combine, blend and merge physical and virtual realms together while shifting consumer behavior, marketers’ responsibilities, and expectations for a hybrid future. Learn more </span><span style="font-weight: 400;">about what this means for marketing and see more predictions for the new year in the <a href="https://www.go.tintup.com/state-of-ugc-report-2022">State of User-Generated Content 2022</a></span><span style="font-weight: 400;">.</span></p><h2><span style="font-weight: 400;">Setting the Tone for Social Commerce</span></h2><h3><span style="font-weight: 400;">eCommerce</span></h3><p><span style="font-weight: 400;">While in-person retail shopping took a major hit in 2020, eCommerce skyrocketed. In 2021, the shift to social commerce continued where the full funnel buying experience from discovery to purchase is accelerated through shoppable social media posts. We expanded </span><a href="https://www.tintup.com/social-ecommerce"><span style="font-weight: 400;">TINT eCommerce </span></a><span style="font-weight: 400;">functionality to make it easier than ever to increase conversions and revenue with the power of UGC.</span></p><h3><span style="font-weight: 400;">Attention Score</span></h3><p><span style="font-weight: 400;">Another groundbreaking innovation is Attention Score. </span><span style="font-weight: 400;">TINT Attention Score allows you to look behind the eyes of your users to visualize how content will be perceived before you publish. Attention Score vastly improves a wide range of applications for visual content, aiding in determining the right content for highly engaging social posts, optimizing paid ad campaigns, and converting site browsers into buyers.</span></p><p><em><span style="font-weight: 400;">Related: </span><a href="https://www.tintup.com/blog/how-people-will-perceive-your-content-tool/"><span style="font-weight: 400;">Want to know how people will perceive your content?</span></a></em></p><h3><span style="font-weight: 400;">Sentiment Analysis</span></h3><p><span style="font-weight: 400;">We also released Sentiment Analysis this year! Using proprietary artificial intelligence, TINT can now automatically detect, search, and filter UGC sentiment to find the best content.</span></p><h2><span style="font-weight: 400;">Integrations Galore</span></h2><p><span style="font-weight: 400;">TINT is designed to fit perfectly into your workflows. It should be easy to connect the platforms you need to grow. We continue to expand our leading integration ecosystem to help you leverage UGC across all your major systems and marketing channels.</span></p><h3><span style="font-weight: 400;">Adobe Experience Manager (AEM)</span></h3><p><span style="font-weight: 400;">AEM is one of the latest additions to a number of TINT integrations, including Hootsuite, HubSpot, and Mailchimp. The TINT &#8211; AEM integration enables you to leverage user-generated content with click button simplicity so teams can easily push visual assets from TINT to AEM.</span></p><h3><span style="font-weight: 400;">Salesforce</span></h3><p><span style="font-weight: 400;">With TINT and Salesforce, brands can take their attention-grabbing UGC and use it in ads, emails, social media posts, and more. Connecting authentic content to products can simplify and shorten the path from discovery to purchase and drive personalization throughout marketing campaigns.</span></p><h3><span style="font-weight: 400;">Canva</span></h3><p><span style="font-weight: 400;">Our </span><a href="https://www.tintup.com/highlights/canva"><span style="font-weight: 400;">TINT &#8211; Canva integration</span></a><span style="font-weight: 400;"> allows you to bring more UGC into your visual content. Incorporating UGC within your curated graphics can be the key to ultimate optimization to maximize reach, engagement, and clicks. Enjoy the convenience and impact of accessing your own UGC and EGC to create stunning, high impact visuals.</span></p><h3><span style="font-weight: 400;">Bynder</span></h3><p><span style="font-weight: 400;">The </span><a href="https://www.bynder.com/en/integrations/tint/"><span style="font-weight: 400;">TINT &#8211; Bynder</span></a><span style="font-weight: 400;"> direct integration makes UGC accessible with auto-captioned alt text and ensures that content is always available and easy to find for distribution across channels (webpages, email, ads, e-commerce, and more).</span></p><p><span style="font-weight: 400;">As we look ahead to 2022, we’re excited for many more powerful integrations to come!</span></p><h2><span style="font-weight: 400;">Hospitality, Travel, and Tourism Make a Comeback with UGC</span></h2><p><span style="font-weight: 400;">Travel, tourism, and hospitality made a roaring comeback in 2021. Now that more people are willing to travel, how can these brands stand out and inspire tourists? We partnered with travel research authority PhocusWire to release &#8220;Content Matters as Travel Recovers,&#8221; a deep dive into social behaviors and the types of content that inspire travel, comparing both pre-COVID and current trends.</span></p><p><span style="font-weight: 400;">This research stresses the importance of using authentic social media and marketing content to lay the groundwork for future success by building relationships and brand affinity with travelers and guests through UGC. </span></p><p><em><a href="https://www.go.tintup.com/ugc-influencing-activating-travelers-report"><span style="font-weight: 400;">Download: Content Matters as Travel Recovers: Influencing and Activating Travelers</span></a></em></p><p><a href="https://www.go.tintup.com/ugc-influencing-activating-travelers-report"><img loading="lazy" decoding="async" class="aligncenter wp-image-13164" src="https://www.tintup.com/blog/wp-content/uploads/Content-Matters-as-Travel-Recovers-1-212x300.png" alt="Content Matters as Travel Recovers White Paper" width="212" height="300" srcset="https://www.tintup.com/blog/wp-content/uploads/Content-Matters-as-Travel-Recovers-1-212x300.png 212w, https://www.tintup.com/blog/wp-content/uploads/Content-Matters-as-Travel-Recovers-1.png 250w" sizes="(max-width: 212px) 100vw, 212px" /></a></p><h2><span style="font-weight: 400;">A Year of Growth for TINT</span></h2><p><span style="font-weight: 400;">It was also a year of internal growth for TINT. We grew and expanded our team by a total of 73% and had a retention rate of 90%! On top of that, we were thrilled to be named as one of this year’s Best Places to Work at our global headquarters in San Antonio. Each year, the San Antonio Business Journal curates this list based on employee rankings of key areas that measure a company’s culture. Looking for a “new year, new career” in 2022? </span><a href="https://www.tintup.com/careers"><span style="font-weight: 400;">We’re hiring!</span></a></p><h2><span style="font-weight: 400;">A Community of Marketing Leaders </span></h2><h3><span style="font-weight: 400;">Future Of Marketing podcast launch</span></h3><p><span style="font-weight: 400;">We continued to expand our global marketing community and vast library of resources with a new podcast where we explore the perspectives of brand leaders to reveal their routines, inspirations, and insights shaping the future of marketing. Our Future of Marketing movement reaches an engaged community of over 25,000 marketing leaders around the world. </span><a href="https://futureofmarketing.tintup.com/newsletter"><span style="font-weight: 400;">Click here to join us and stay on top of marketing trends.</span></a></p><h3><span style="font-weight: 400;">Growing brand partnerships</span></h3><p><span style="font-weight: 400;">We’ve continued to expand our partnership with Hootsuite to provide the most value to our customers. In light of the shift toward social commerce, we teamed up with Hootsuite to create the guide “</span><a href="https://www.hootsuite.com/resources/social-media-commerce?utm_campaign=all-partner-social_media_commerce-glo-none----guide_promo--technology-&amp;utm_source=tint&amp;utm_medium=partner_technology&amp;utm_content=tint_linkedi"><span style="font-weight: 400;">Get Started with Social Commerce: Three simple steps to start turning your social followers into customers.</span></a><span style="font-weight: 400;">” We then joined forces with Hootsuite, Meta (formerly known as Facebook), and HeyDay for the webinar “</span><a href="https://www.hootsuite.com/webinars/3-ways-to-ramp-up-your-social-commerce-strategy?utm_campaign=all-partner-partner_webinar-glo-none----webinar_promo--technology-&amp;utm_source=tint&amp;utm_medium=partner_technology&amp;utm_content=tint_linkedin"><span style="font-weight: 400;">3 Ways to Ramp Up Your Social Commerce Strategy.</span></a><span style="font-weight: 400;">” In it, we cover how brands can use social media to remain competitive, build trust, and keep their audience engaged throughout the full sales funnel.</span></p><p><span style="font-weight: 400;">We also recently </span><a href="https://www.tintup.com/blog/tint-launches-integration-with-hootsuite-amplify/"><span style="font-weight: 400;">integrated TINT with Amplify</span></a><span style="font-weight: 400;">, Hootsuite’s industry-leading employee advocacy platform. By activating employee-generated content (EGC), brands can expand their reach and generate more impact and engagement. Amplify makes it easy by giving brands a place to share the links, creative, and approved messaging that their employees can share on their own social media. With the integration, brands can now push content directly from the TINT platform onto Amplify.</span></p><blockquote><p><span style="font-weight: 400;">“There’s so much opportunity when it comes to Employee Advocacy. It’s not just about leveraging your workforce as a source to push out your company’s content, but an opportunity for your employees to be brand champions, content creators, and internal influencers.”</span><cite><span style="font-weight: 400;">Brayden Cohen, Social Marketing and Employee Advocacy Team Lead at Hootsuite</span></cite></p></blockquote><p><span style="font-weight: 400;">Curious what an employee advocacy campaign looks like in action? </span><a href="https://www.hootsuite.com/resources/securian-financial-winning-brand-trust-case-study"><span style="font-weight: 400;">Read how Securian Financial leverages UGC, EGC, and social</span></a><span style="font-weight: 400;"> to engage employees and customers alike. </span></p><h2><span style="font-weight: 400;">What’s Next?</span></h2><p><span style="font-weight: 400;">It was a big year and still is &#8211; we’re closing out 2021 with a bang. </span><span style="font-weight: 400;">We are proud to share that in December 2021, TINT was recognized in the G2 Winter 2022 Report as High Performer (Winter 2022), High Performer (Mid-Market), and Users Love Us, thanks to our great </span><a href="https://www.g2.com/products/tint/reviews"><span style="font-weight: 400;">ratings and reviews on G2</span></a><span style="font-weight: 400;">.</span></p><p><a href="https://www.g2.com/products/tint/reviews"><img loading="lazy" decoding="async" class="aligncenter wp-image-13165" src="https://www.tintup.com/blog/wp-content/uploads/G2-badges-TINT-300x157.png" alt="G2 Badges TINT" width="450" height="235" srcset="https://www.tintup.com/blog/wp-content/uploads/G2-badges-TINT-300x157.png 300w, https://www.tintup.com/blog/wp-content/uploads/G2-badges-TINT-1024x535.png 1024w, https://www.tintup.com/blog/wp-content/uploads/G2-badges-TINT.png 1200w" sizes="(max-width: 450px) 100vw, 450px" /></a></p><p><span style="font-weight: 400;">Thank you to all our customers, partners, employees, and community members who we get to learn from and work with on ground-breaking projects each year. We wish you the best in 2022. As you look at your own year in review, we hope that TINT played a key role in helping you grow, whether by building your marketing expertise with Future of Marketing, helping you hit your KPIs with TINT and TINT’s experts, or by having the best people to do business with at the Best Place to Work. We can’t wait to see what exciting things we’ll achieve together in 2022!</span></p></div><div class="the-post-foot cf"><div class="tag-share cf"><div class="post-tags"><a href="https://www.tintup.com/blog/tag/annual-review/" rel="tag">annual review</a><a href="https://www.tintup.com/blog/tag/year-in-review/" rel="tag">year in review</a></div><div class="post-share"></div></div></div><div class="author-box"><div class="image"><img alt='' src='https://secure.gravatar.com/avatar/3d9abd334a5fe2c0ff2b951e8f809b49?s=82&#038;d=mm&#038;r=g' srcset='https://secure.gravatar.com/avatar/3d9abd334a5fe2c0ff2b951e8f809b49?s=164&#038;d=mm&#038;r=g 2x' class='avatar avatar-82 photo' height='82' width='82' loading='lazy' decoding='async'/></div><div class="content"> <span class="author"> <span>Author</span> <a href="https://www.tintup.com/blog/author/olivia-lucero/" title="Posts by Olivia Lucero" rel="author">Olivia Lucero</a> </span><p class="text author-bio"></p><ul class="social-icons"></ul></div></div><section class="related-posts grid-3"><h4 class="section-head"><span class="title">Related Posts</span></h4><div class="ts-row posts cf"><article class="post col-4"> <a href="https://www.tintup.com/blog/now-in-canva-your-best-ugc/" title="Now In Canva, Your Best UGC" class="image-link"> <img width="770" height="515" src="https://www.tintup.com/blog/wp-content/uploads/TINT-INTEGRATION-WITH-CANVA-FEATURED-2-770x515.png" class="image wp-post-image" alt="TINT and Canva Integration Featured" title="Now In Canva, Your Best UGC" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/TINT-INTEGRATION-WITH-CANVA-FEATURED-2-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/TINT-INTEGRATION-WITH-CANVA-FEATURED-2-270x180.png 270w" sizes="(max-width: 770px) 100vw, 770px" /> </a><div class="content"><h3 class="post-title"><a href="https://www.tintup.com/blog/now-in-canva-your-best-ugc/" class="post-link">Now In Canva, Your Best UGC</a></h3><div class="post-meta"> <time class="post-date" datetime="2021-11-04T12:37:32-05:00">November 4, 2021</time></div></div></article ><article class="post col-4"> <a href="https://www.tintup.com/blog/tint-launches-integration-with-hootsuite-amplify/" title="TINT Launches Integration with Hootsuite Amplify to Provide Better UGC &#038; EGC" class="image-link"> <img width="770" height="515" src="https://www.tintup.com/blog/wp-content/uploads/TINTxAmplify-1-770x515.jpg" class="image wp-post-image" alt="" title="TINT Launches Integration with Hootsuite Amplify to Provide Better UGC &#038; EGC" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/TINTxAmplify-1-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/TINTxAmplify-1-270x180.jpg 270w" sizes="(max-width: 770px) 100vw, 770px" /> </a><div class="content"><h3 class="post-title"><a href="https://www.tintup.com/blog/tint-launches-integration-with-hootsuite-amplify/" class="post-link">TINT Launches Integration with Hootsuite Amplify to Provide Better UGC &#038; EGC</a></h3><div class="post-meta"> <time class="post-date" datetime="2021-10-26T15:57:11-05:00">October 26, 2021</time></div></div></article ><article class="post col-4"> <a href="https://www.tintup.com/blog/how-people-will-perceive-your-content-tool/" title="Want to know how people will perceive your content? There’s a tool for that" class="image-link"> <img width="770" height="515" src="https://www.tintup.com/blog/wp-content/uploads/tint-attentionscore-heatmapfeature-min-770x515.png" class="image wp-post-image" alt="TINT Attention Score" title="Want to know how people will perceive your content? There’s a tool for that" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/tint-attentionscore-heatmapfeature-min-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/tint-attentionscore-heatmapfeature-min-270x180.png 270w" sizes="(max-width: 770px) 100vw, 770px" /> </a><div class="content"><h3 class="post-title"><a href="https://www.tintup.com/blog/how-people-will-perceive-your-content-tool/" class="post-link">Want to know how people will perceive your content? There’s a tool for that</a></h3><div class="post-meta"> <time class="post-date" datetime="2021-08-25T15:23:34-05:00">August 25, 2021</time></div></div></article ></div></section></article></div></div></div></div></div><footer class="main-footer dark bold"><section class="lower-footer cf"><div class="wrap"><ul class="social-icons"><li> <a href="https://www.instagram.com/tint/" class="social-link" target="_blank" title="Instagram"> <i class="tsi tsi-instagram"></i> <span class="label">Instagram</span> </a></li><li> <a href="https://www.linkedin.com/company/team-tint/" class="social-link" target="_blank" title="LinkedIn"> <i class="tsi tsi-linkedin"></i> <span class="label">LinkedIn</span> </a></li></ul><div class="links"><div class="menu-footer-2024-container"><ul id="menu-footer-2024" class="menu"><li id="menu-item-15661" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15661"><a href="https://www.tintup.com/">Platform</a><ul class="sub-menu"><li id="menu-item-15666" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15666"><a href="https://www.tintup.com/solutions/owned-brand-community/">Brand Communities</a></li><li id="menu-item-15667" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15667"><a href="https://www.tintup.com/user-generated-content-platform">User-Generated Content</a></li><li id="menu-item-15668" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15668"><a href="https://www.tintup.com/ratings-reviews-platform/">Ratings &#038; 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