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showMenuPushed"> <div class="sleeve">  <div id='div-gpt-ad-1645055122705-0' style='min-width: 300px; min-height: 50px;'> <script> googletag.cmd.push(function() { googletag.display('div-gpt-ad-1645055122705-0'); }); </script> </div> </div></div> <div id="wrapper_sleeve" data-menu-open-pushed> <div class="storyLayout standard"></div> <div class="headerWrapper"> <div class="container titleByline"> <div class="inner-sleeve"> <div class="story_title"> <h1>“Future-proof your business”: Zeigo’s software platform for measuring carbon emissions</h1> </div> <p class="byline meta">Sponsored by <span class="author"><a href="https://packagingeurope.com/zeigo/1169.bio" rel="author">Zeigo</a></span><span class="date" data-date-timezone="{"publishdate": "2024-10-29T10:31:00","format": "D MMMM YYYY"}">2024-10-29T10:31:00+00:00</span></p> </div> </div> </div> <div id="columns" class="container"> <div id="colwrapper" class="inner-sleeve"> <div id="colmain" role="main" class="restrictedcontent"> <div id="content"> <div id="content_sleeve"> <div class="contentWrapper"> <div class="storyContentWrapper"> <div class="pageOptions"> <ul>  <li> <a href="https://www.facebook.com/sharer/sharer.php?u=https%3a%2f%2fpackagingeurope.com%2ffuture-proof-your-business-zeigos-software-platform-for-measuring-carbon-emissions%2f12068.articlee=%e2%80%9cFuture-proof+your+business%e2%80%9d%3a+Zeigo%e2%80%99s+software+platform+for+measuring+carbon+emissions" class="facebook" title="Share this on Facebook" target="_blank"></a> </li>  <li> <a href="https://twitter.com/intent/tweet?text=%e2%80%9cFuture-proof+your+business%e2%80%9d%3a+Zeigo%e2%80%99s+software+platform+for+measuring+carbon+emissions&url=https%3a%2f%2fpackagingeurope.com%2ffuture-proof-your-business-zeigos-software-platform-for-measuring-carbon-emissions%2f12068.article" class="twitter" title="Share this on Twitter" target="_blank"></a> </li>  <li> <a href="https://www.linkedin.com/cws/share?url=https%3a%2f%2fpackagingeurope.com%2ffuture-proof-your-business-zeigos-software-platform-for-measuring-carbon-emissions%2f12068.article" class="linkedin" title="Share this on Linked in" target="_blank"></a> </li> <li><a href="mailto:?subject=%E2%80%9CFuture-proof your business%E2%80%9D: Zeigo%E2%80%99s software platform for measuring carbon emissions&body=https://packagingeurope.com/future-proof-your-business-zeigos-software-platform-for-measuring-carbon-emissions/12068.article" class="email" title="Email this article"></a></li> </ul> <ul class="pageOptions_right"> <li aria-live="polite"><a href="#commentsJump" class="commentButton scrollTo"><div class="commentCount"><span class="commentText commentHidden">No comments</span></div> <div class="commentIcon"> </div></a></li> <li class=" last" aria-live="polite" data-cache-bust="true" data-ajax-load-content="" data-url="/12068/bookmark"> </li> </ul> </div> <div class="articleWrapper"> <div class="articleContent"> <div class="storytext"><div class="inline_image image_size_full" data-attachment="15709" data-sequence="4"> <p class="picture"><img alt="Zeigo cover" src="https://d2wrwj382xgrci.cloudfront.net/Pictures/480xany/7/0/9/15709_zeigocover_256674.png" sizes="(max-width: 1023px) 100vw, 780px" srcset="https://d2wrwj382xgrci.cloudfront.net/Pictures/480xany/7/0/9/15709_zeigocover_256674.png 480w,https://d2wrwj382xgrci.cloudfront.net/Pictures/600xany/7/0/9/15709_zeigocover_256674.png 600w,https://d2wrwj382xgrci.cloudfront.net/Pictures/780xany/7/0/9/15709_zeigocover_256674.png 780w" loading="eager" class="lazyloaded" width="1080" height="810"></p> </div> <p><strong></strong><strong>In this edition of the Spotlight, <a class="external" href="https://www.zeigo.com/" target="_blank" rel="noopener noreferrer">Zeigo</a> outlines the importance of collecting carbon emissions data and explains how its Zeigo Activate software platform provides carbon emissions-related operational measures and actions.</strong></p> <p>Measuring carbon emissions might seem “optional”, but you’ll gain significant advantages from it in the short and long-term. Here, we give you a step-by-step outline of why collecting carbon emissions data is important, and how to measure it most effectively.</p> <h4 id="Measuring_your_carbon_emissions_now"><strong>Measuring your carbon emissions now</strong></h4> <p id="Beginning_today_will_benefit_you_today"><strong>Beginning today will benefit you today</strong></p> <p>It’s never too early to start measuring your carbon emissions, and measuring these will benefit you from the get-go. Budgets can be tight. Operational efficiency is therefore imperative. A key way to measure that is through your carbon emissions.</p> <p>Take a paper manufacturer, Papyrus Co. as an example. By measuring the amount of carbon emitted, the company was able to identify which areas of the factory were producing the most emissions and introduce measures to reduce them. Heating Papyrus Co.’s facilities was contributing disproportionately to their carbon output. They therefore re-adjusted the default settings on their boilers, which decreased the carbon emitted from heating by 8%.</p> <p>As the climate crisis becomes more severe, more regulatory compliance around carbon emissions is also being enacted. By proactively measuring and managing your carbon footprint, you can stay ahead of evolving compliance requirements. This not only safeguards against potential legal repercussions but also positions the company as a responsible and compliant entity in an ever-changing regulatory landscape.</p> <div class="inline_image image_size_full" data-attachment="15708" data-sequence="3"> <p class="picture"><img alt="Zeigo emissions" src="https://d2wrwj382xgrci.cloudfront.net/Pictures/480xany/7/0/8/15708_zeigoemissions_653079.png" sizes="(max-width: 1023px) 100vw, 780px" srcset="https://d2wrwj382xgrci.cloudfront.net/Pictures/480xany/7/0/8/15708_zeigoemissions_653079.png 480w,https://d2wrwj382xgrci.cloudfront.net/Pictures/600xany/7/0/8/15708_zeigoemissions_653079.png 600w,https://d2wrwj382xgrci.cloudfront.net/Pictures/780xany/7/0/8/15708_zeigoemissions_653079.png 780w" loading="lazy" class="lazyloaded" width="1080" height="810"></p> </div> <p id="Futureproof_your_business"><strong>Future-proof your business</strong></p> <p>Above<strong> </strong>all, measuring your carbon emissions now will make it <em>much</em> easier to measure in the long run and hit decarbonization targets as you evolve. Decarbonization not only contributes to your sustainability goals and boosts your reputation, but also benefits your business’ bottom line.</p> <p id="Instilling_the_best_measuring_practices"><strong>Instilling the best measuring practices</strong></p> <p>By starting carbon emission measurement early, you’ll be able to trial measurement practices and find what suits your business best. Of course, specialized decarbonization software solutions can help you and your team with some quick wins.</p> <p id="Carbon_emissions_evolution_data"><strong>Carbon emissions evolution data</strong></p> <p>Your organization’s carbon emissions will naturally grow as your business grows. Measuring this evolution enables your business to accurately predict how further growth will impact your carbon emissions.</p> <p>For example, Papyrus Co. increased their manufacturing capabilities in 2012 by doubling their facilities. They haven’t expanded since but are planning to in 2025. Thankfully, they kept a thorough record of what impact the expansion had in 2012, so they can predict carbon emissions, adopt measures accordingly and better plan for 2025.</p> <p id="Begin_decarbonization_from_the_start"><strong>Begin decarbonization from the start</strong></p> <p>Growing your business while decarbonizing is difficult, but simply measuring carbon emissions from the get-go is already taking steps towards decarbonization. By collecting the data and analyzing it, you will naturally spot areas for improvement that can easily be addressed.</p> <div class="inline_image image_size_full" data-attachment="15706" data-sequence="1"> <p class="picture"><img alt="Zeigo data" src="https://d2wrwj382xgrci.cloudfront.net/Pictures/480xany/7/0/6/15706_zeigodata_724933.png" sizes="(max-width: 1023px) 100vw, 780px" srcset="https://d2wrwj382xgrci.cloudfront.net/Pictures/480xany/7/0/6/15706_zeigodata_724933.png 480w,https://d2wrwj382xgrci.cloudfront.net/Pictures/600xany/7/0/6/15706_zeigodata_724933.png 600w,https://d2wrwj382xgrci.cloudfront.net/Pictures/780xany/7/0/6/15706_zeigodata_724933.png 780w" loading="lazy" class="lazyloaded" width="1080" height="810"></p> <div class="inline_meta"><p class="inline_caption">Zeigo Activate is a software platform that provides carbon emissions-related “quick fixes,” or operational measures or actions which reap rewards relatively soon.</p></div></div> <h4 id="How_to_measure_your_carbon_emissions_from_the_getgo"><strong>How to measure your carbon emissions from the get-go</strong></h4> <p id="Determine_your_carbon_emissions_metrics"><strong>Determine your carbon emissions metrics</strong></p> <p>For different businesses, different carbon emission metrics will be relevant. While Papyrus Co. focuses on energy use, a transport company might focus on fuel consumption, and a commercial real estate company on heating. Different metrics might also be relevant for different parts of your business too.</p> <p>Make sure you’re collecting the right data.</p> <p id="Get_your_carbon_emission_data_in_one_place"><strong>Get your carbon emission data in one place</strong></p> <p>Once you’re collecting the right data, make sure it’s useful! It’s important to make measuring carbon emissions as simple as possible, so collecting all the data in one place methodically is essential. Additionally, this makes it easy to share with stakeholders if and when necessary.</p> <p>On the Zeigo Activate platform, users can log their Scope 1 and 2 emissions data and view all the data on a dashboard, which displays their company’s historical and ongoing data all in one place.</p> <p id="Create_a_system_to_collect_Scope_3_emissions"><strong>Create a system to collect Scope 3 emissions</strong></p> <p><a class="external" href="https://www.zeigo.com/2024/01/17/why-scope-3-emissions-matter-smes/" target="_blank">Scope 3 emissions</a> include those indirect greenhouse gas emissions that occur in your value chain but are outside of your company’s direct control. These emissions can result from the activities of entities that you interact with, such as suppliers, customers, and other stakeholders.</p> <p>Given that these emissions are indirect, collecting data for these sources can be more difficult. To collect them effectively, creating systems which involve your partners is important. As these systems often take time to set up and fine-tune, getting started immediately can avoid bumps later down the line, when Scope 3 emissions are perhaps more significant in your business.</p> <div class="inline_image image_size_full" data-attachment="15707" data-sequence="2"> <p class="picture"><img alt="Zeigo supply chain" src="https://d2wrwj382xgrci.cloudfront.net/Pictures/480xany/7/0/7/15707_zeigosupplychain_920145.png" sizes="(max-width: 1023px) 100vw, 780px" srcset="https://d2wrwj382xgrci.cloudfront.net/Pictures/480xany/7/0/7/15707_zeigosupplychain_920145.png 480w,https://d2wrwj382xgrci.cloudfront.net/Pictures/600xany/7/0/7/15707_zeigosupplychain_920145.png 600w,https://d2wrwj382xgrci.cloudfront.net/Pictures/780xany/7/0/7/15707_zeigosupplychain_920145.png 780w" loading="lazy" class="lazyloaded" width="1080" height="810"></p> </div> <p id="Set_a_carbon_emissions_baseline"><strong>Set a carbon emissions baseline</strong></p> <p>Setting a baseline for your carbon emissions is key to providing a point you can measure against. This makes it easier to identify changes or trends in your emissions data and is an essential step in decarbonization. Starting to measure emissions as soon as possible enables you to have a baseline sooner, so that you can measure against it.</p> <p id="Set_a_target"><strong>Set a target</strong></p> <p>If you’re beginning your decarbonization journey at the very start of your business, you might want to set a not-so-ambitious target at the start. Nevertheless, getting into the habit of setting a target to go along with the measured baseline, and involving employees in carbon reduction is very beneficial for later decarbonization too.</p> <p>Having a target is key to drive decarbonization. A solid number provides a tangible metric that your company is working towards and gives you a goal for which to track progress.</p> <p id="Create_a_decarbonization_roadmap"><strong>Create a decarbonization roadmap</strong></p> <p>A target must be accompanied by a strategy to achieve it. That’s where creating a roadmap specific to your business comes in. The more data you have, the easier it will be to assess which actions will be most effective in reducing your carbon emissions. <strong><em>That’s why measuring your carbon emissions from the get-go is absolutely essential!</em></strong></p> <p>You<strong><em> </em></strong>don’t have to do this alone: <a class="external" href="https://www.zeigo.com/zeigo-activate-carbon-reduction-software/?utm=packaging-europe" target="_blank">Zeigo Activate</a> helps you build your customized decarbonization roadmap. Based on your company’s baseline and selected target, the software helps you track and reduce your carbon emissions while providing manageable projects that you can begin right away.</p> <p><strong>There’s no better time than today! </strong><a class="external" href="https://activate.zeigo.com/prd/siii/?source=why-and-how&_gl=1*1i5d2vz*_ga*MTc1OTA0MjEzMi4xNzEyNjg2NDky*_ga_XF6TFDLWED*MTcyOTc5MDY3Ni40NTEuMS4xNzI5NzkxNTM0LjAuMC4w" target="_blank"><strong>Create your account</strong></a><strong> and start tracking emissions, or </strong><a class="external" href="https://www.zeigo.com/request-a-demo-of-zeigo-activate/?source=packaging-europe-article" target="_blank"><strong>click here</strong></a><strong> to request a demo of Zeigo Activate!</strong></p> <p><strong>This content was sponsored by Zeigo.</strong></p></div><div id="storytext-end" class="storytext-end"></div> </div> </div> <div class="htmlContent"> </div> </div> <div class="topics"><div class="sleeve"><span 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