Brand resources - How YouTube Works

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href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-mission/" class="lb-header-js-nav-item lb-header__nav-item" tabindex="0" data-nosnippet="true"> Our mission </a> <div class="lb-header__subnav-wrapper lb-header-js-subnav-wrapper" role="menu" id="subnav-our-mission"> <nav class="lb-header__subnav"> </nav> </div> </div> <div class="lb-header__nav-item-wrapper"> <a class="lb-header-js-nav-item lb-header__nav-item" aria-activedescendant="subnav-our-commitments" aria-haspopup="menu" aria-label="Our commitments menupopup" tabindex="0" data-nosnippet="true"> Our commitments <span class="lb-header__subnav-chevron"></span> </a> <div class="lb-header__subnav-wrapper lb-header-js-subnav-wrapper" role="menu" id="subnav-our-commitments"> <nav class="lb-header__subnav"> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/managing-harmful-content/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Managing harmful content </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How does YouTube manage harmful content? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/standing-up-to-hate/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Standing up to hate </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How does YouTube protect the community from hate and harassment? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/fighting-misinformation/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Fighting misinformation </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How does YouTube combat misinformation? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/curbing-extremist-content/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Curbing extremist content </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How does YouTube prevent radicalization? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/supporting-political-integrity/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Supporting political integrity </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How does YouTube support civic engagement and election integrity? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/preventing-bias/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Preventing bias </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> What does YouTube do to prevent bias? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/fostering-child-safety/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Fostering child safety </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How does YouTube help keep kids protected on the platform? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/protecting-user-data/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Protecting user data </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How does YouTube maintain user privacy? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/safeguarding-copyright/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Safeguarding copyright </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How does YouTube protect copyrighted content? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/sharing-revenue/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Sharing revenue </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How does YouTube make money? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/promoting-digital-wellbeing/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Promoting digital wellbeing </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How does YouTube support users’ digital wellbeing? </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/our-commitments/covid-response/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Responding to COVID-19 </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How is YouTube supporting users during COVID-19? </span> </a> </div> </nav> </div> </div> <div class="lb-header__nav-item-wrapper"> <a class="lb-header-js-nav-item lb-header__nav-item" aria-activedescendant="subnav-product-features" aria-haspopup="menu" aria-label="Product features menupopup" tabindex="0" data-nosnippet="true"> Product features <span class="lb-header__subnav-chevron"></span> </a> <div class="lb-header__subnav-wrapper lb-header-js-subnav-wrapper" role="menu" id="subnav-product-features"> <nav class="lb-header__subnav"> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/product-features/search/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> YouTube Search </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How our search tool can help you find content you'll love </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/product-features/recommendations/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Recommended videos </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How we recommend content we think you'll want to watch </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/product-features/news-information/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> News and information </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How we provide context for your search results and videos </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/product-features/health-information/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Health information </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How we provide context for health queries </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/product-features/monetization/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Monetization for Creators </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How Creators earn money on YouTube </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/product-features/live/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> YouTube Live </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How you can reach your community in real time with Live and Premieres </span> </a> </div> </nav> </div> </div> <div class="lb-header__nav-item-wrapper"> <a class="lb-header-js-nav-item lb-header__nav-item" aria-activedescendant="subnav-user-settings" aria-haspopup="menu" aria-label="User settings menupopup" tabindex="0" data-nosnippet="true"> User settings <span class="lb-header__subnav-chevron"></span> </a> <div class="lb-header__subnav-wrapper lb-header-js-subnav-wrapper" role="menu" id="subnav-user-settings"> <nav class="lb-header__subnav"> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/user-settings/privacy/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Privacy controls </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How we protect your information and what you can do to control your privacy </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/user-settings/ad-settings/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Ad Settings </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How our advertising works and how to customize your ad experience </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/user-settings/parental-controls/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Parental controls </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How you can create a family friendly experience </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/user-settings/autoplay/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Autoplay </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How Autoplay works and how to turn it off </span> </a> </div> </nav> </div> </div> <div class="lb-header__nav-item-wrapper"> <a class="lb-header-js-nav-item lb-header__nav-item" aria-activedescendant="subnav-policies" aria-haspopup="menu" aria-label="Rules and policies menupopup" tabindex="0" data-nosnippet="true"> Rules and policies <span class="lb-header__subnav-chevron"></span> </a> <div class="lb-header__subnav-wrapper lb-header-js-subnav-wrapper" role="menu" id="subnav-policies"> <nav class="lb-header__subnav"> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/policies/overview/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Policies overview </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How our rules and policies help keep our platform safe </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/policies/community-guidelines/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Community Guidelines </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How we define what we do and don’t allow on YouTube </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/policies/copyright/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Copyright </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How we help Creators responsibly manage their content </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/policies/monetization-policies/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Monetization policies </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How Creators can monetize their content as part of the YouTube Partner Program </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/policies/legal-removals/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Legal removals </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How we approach content that violates local law </span> </a> </div> </nav> </div> </div> <div class="lb-header__nav-item-wrapper"> <a class="lb-header-js-nav-item lb-header__nav-item" aria-activedescendant="subnav-progress-impact" aria-haspopup="menu" aria-label="Progress and impact menupopup" tabindex="0" data-nosnippet="true"> Progress and impact <span class="lb-header__subnav-chevron"></span> </a> <div class="lb-header__subnav-wrapper lb-header-js-subnav-wrapper" role="menu" id="subnav-progress-impact"> <nav class="lb-header__subnav"> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/progress-impact/timeline/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Responsibility through the years </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How we've been building a more responsible platform over the years </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/progress-impact/responsibility/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Progress on managing harmful content </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How we're enforcing our policies on harmful content by the numbers </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/progress-impact/impact/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Our impact </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How creative entrepreneurs are transforming their lives and communities </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/progress-impact/trends/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Culture and trends </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How to better understand the next generation of Creators and artists </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/progress-impact/sustainability/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Advancing sustainability </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> How we're investing in a carbon-free future </span> </a> </div> </nav> </div> </div> <div class="lb-header__nav-item-wrapper"> <a class="lb-header-js-nav-item lb-header__nav-item" aria-activedescendant="subnav-resources" aria-haspopup="menu" aria-label="Resources menupopup" tabindex="0" data-nosnippet="true"> Resources <span class="lb-header__subnav-chevron"></span> </a> <div class="lb-header__subnav-wrapper lb-header-js-subnav-wrapper" role="menu" id="subnav-resources"> <nav class="lb-header__subnav"> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/resources/downloadable-summaries/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Downloadable summaries </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> Download shareable summaries of essential content on this website about our responsibility efforts </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/resources/advertiser-resources/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Advertiser resources </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> Find resources and quick guides on Brand Safety for advertisers </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item lb-header__subnav-item--active" href="/web/20211203225843/https://www.youtube.com/howyoutubeworks/resources/brand-resources/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Brand resources </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> Access brand resources such as our YouTube logo, color palettes, and permissions form </span> </a> </div> </nav> </div> </div> </nav> </div> </div> </div> </header> <main class="ytr-main ytr-brand-resources" id="content"> <section class="ytr-section"> <div class="lb-padding-top-s lb-padding-bottom-s ytr-hero"> <div class="ytr-section__window"> <div class="lb-grid lb-grid--image-right"> <div class="lb-grid__cell lb-grid__cell--span-7 lb-grid__cell--sm-span-12 ytr-flex-col ytr-flex-col--vert-center ytr-hero__details"> <small class="ytr-eyebrow lb-margin-bottom-l ytr-hero__eyebrow"> <span class="lb-font-weight-600 lb-font-eyebrow ytr-eyebrow__text"> Resources </span> <img class="ytr-eyebrow__underline" src="/web/20211203225843im_/https://www.youtube.com/howyoutubeworks/static/images/eyebrow-underline.png" role="presentation"> </small> <h1> <span class="lb-font-weight-600 lb-font-gamma-headline"> Brand resources </span> </h1> <div class="lb-font-body"> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://support.google.com/youtube/contact/brand_request?hl=en" target="_blank" rel="noreferrer nofollow"> Fill out a Brand Request Form <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> </div> </div> </div> </div> </div> </section> <section class="ytr-section ytr-section--article" data-lb-auto-init="ArticlePage"> <div class="ytr-section__window"> <div class="lb-grid ytr-article"> <div class="lb-grid__cell lb-grid__cell--md-span-12 lb-grid__cell--lg-span-4"> <ul class="ytr-article__tabs ytr-js-tabs"> <li class="ytr-article__tabs-tab-wrapper"> <a href="#overview" class="lb-font-body lb-font--no-crop lb-font-color-grey5 ytr-article__tabs-tab ytr-js-tab"> Overview </a> </li> <li class="ytr-article__tabs-tab-wrapper"> <a href="#logos-icons-and-colors" class="lb-font-body lb-font--no-crop lb-font-color-grey5 ytr-article__tabs-tab ytr-js-tab"> Logos, icons, and colors </a> </li> <li class="ytr-article__tabs-tab-wrapper"> <a href="#partners-and-advertisers" class="lb-font-body lb-font--no-crop lb-font-color-grey5 ytr-article__tabs-tab ytr-js-tab"> Partners and advertisers </a> </li> <li class="ytr-article__tabs-tab-wrapper"> <a href="#entertainment-and-media" class="lb-font-body lb-font--no-crop lb-font-color-grey5 ytr-article__tabs-tab ytr-js-tab"> Entertainment and Media </a> </li> <li class="ytr-article__tabs-tab-wrapper"> <a href="#api-and-device-partners" class="lb-font-body lb-font--no-crop lb-font-color-grey5 ytr-article__tabs-tab ytr-js-tab"> API and device partners </a> </li> </ul> </div> <div class="lb-grid__cell lb-grid__cell--md-offset-1-span-10 lb-grid__cell--lg-offset-4-span-8 ytr-article__content-wrapper"> <div class="ytr-article__content ytr-js-tabs-content-block lb-hide" id="overview"> <h2 class="md md-h2">Overview</h2> <p class="md md-p">Here you’ll find the building blocks for our brand. Every use and application of the YouTube brand must be approved through the form below.</p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://support.google.com/youtube/contact/brand_request?hl=en" target="_blank" rel="noreferrer nofollow"> Fill out a Brand Request Form <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> </div> <div class="ytr-article__content ytr-js-tabs-content-block lb-hide" id="logos-icons-and-colors"> <h2 class="md md-h2">Using the YouTube Logo</h2> <p class="md md-p">Below you’ll find downloadable versions of the logo:</p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://kstatic.googleusercontent.com/files/ca6cedcedfb483018345fba5cfb948c68572f9109cdcb37862d378a41f75feea5f415a737517493958f5ae871bdc49eb7258b0a49fbe98667076db7ce15bc332" target="_blank" rel="noreferrer nofollow"> Full-Color Light Logo <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://kstatic.googleusercontent.com/files/fbe50a8b44a8bd41a014992e8a379a55d0b3ebc7488e3d61271698463a8fc5bf2f6f547e25e8933965c192ac21525e3b0ab73d8d93c8ed3dceabae84525070f2" target="_blank" rel="noreferrer nofollow"> Full-Color Dark Logo <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://kstatic.googleusercontent.com/files/9a901194ee9ac746daa955e19a69371a3fa132068e6baa1094682f8578c52443f47b11a47ebec4a27a9390a738140ea10bdb977a2b8ffdd46157d40fa4240341" target="_blank" rel="noreferrer nofollow"> Monochrome Logos <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <h3 class="md md-h3">Clear Space</h3> <p class="md md-p">Clear space buffers the logo from images, text, or other graphics that compromise its impact and visibility. The more breathing room you give our logo, the greater the impact it can have.</p> <p class="md md-p">The clear space around the logo must be equal to or greater than the size of the triangle in the icon.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid ytr-media-grid--reverse"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/aHyHZyzkmQSfyZrYlzKdJcQLQlZcQwQaonWjr017QoBaajdUIIOpyWOulvwt6MPxleSfychSaDrrWm3Kju7nmvsydXRdx9U0piHJ73LTNX3EQWBtpg=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/aHyHZyzkmQSfyZrYlzKdJcQLQlZcQwQaonWjr017QoBaajdUIIOpyWOulvwt6MPxleSfychSaDrrWm3Kju7nmvsydXRdx9U0piHJ73LTNX3EQWBtpg=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/aHyHZyzkmQSfyZrYlzKdJcQLQlZcQwQaonWjr017QoBaajdUIIOpyWOulvwt6MPxleSfychSaDrrWm3Kju7nmvsydXRdx9U0piHJ73LTNX3EQWBtpg=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/aHyHZyzkmQSfyZrYlzKdJcQLQlZcQwQaonWjr017QoBaajdUIIOpyWOulvwt6MPxleSfychSaDrrWm3Kju7nmvsydXRdx9U0piHJ73LTNX3EQWBtpg=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/aHyHZyzkmQSfyZrYlzKdJcQLQlZcQwQaonWjr017QoBaajdUIIOpyWOulvwt6MPxleSfychSaDrrWm3Kju7nmvsydXRdx9U0piHJ73LTNX3EQWBtpg=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <h3 class="md md-h3">Sizing</h3> <p class="md md-p">We’ve optimized our logo for specific sizes. The YouTube Logo must be crystal clear and legible, whether it appears on a smartphone or the jumbo screen in an arena.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-12"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/x5TiVIWSvUjGMFRYYpT-R9h1gYciBsgzbeeksZDaZ1-zL-Ka6m2WgqzRt3XI6YN9q-hSqSVzAoQQ2l93U_q9R6h717jcji9EoiX2zF2JU6ShQIPiBXOr=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/x5TiVIWSvUjGMFRYYpT-R9h1gYciBsgzbeeksZDaZ1-zL-Ka6m2WgqzRt3XI6YN9q-hSqSVzAoQQ2l93U_q9R6h717jcji9EoiX2zF2JU6ShQIPiBXOr=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/x5TiVIWSvUjGMFRYYpT-R9h1gYciBsgzbeeksZDaZ1-zL-Ka6m2WgqzRt3XI6YN9q-hSqSVzAoQQ2l93U_q9R6h717jcji9EoiX2zF2JU6ShQIPiBXOr=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/x5TiVIWSvUjGMFRYYpT-R9h1gYciBsgzbeeksZDaZ1-zL-Ka6m2WgqzRt3XI6YN9q-hSqSVzAoQQ2l93U_q9R6h717jcji9EoiX2zF2JU6ShQIPiBXOr=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/x5TiVIWSvUjGMFRYYpT-R9h1gYciBsgzbeeksZDaZ1-zL-Ka6m2WgqzRt3XI6YN9q-hSqSVzAoQQ2l93U_q9R6h717jcji9EoiX2zF2JU6ShQIPiBXOr=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> <figcaption class="lb-padding-bottom-xs lb-padding-top-xs ytr-media-grid__cell ytr-media-grid__cell--span-12 ytr-media__caption"> <p class="md md-p">The minimum height for digital media is 20 dp (20 px)</p> </figcaption> </div> </figure></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-12"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/31kiitCpKvR1QBpjpKZtzgkpOHlSNbXBysgMf3dg4jh1N20zyCJd1KIaZL0KNyHNUz3yaFd9TBsvbwKjG9wKmDnbPT--8st51wBbyJbZKkhnKG_iu3df=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/31kiitCpKvR1QBpjpKZtzgkpOHlSNbXBysgMf3dg4jh1N20zyCJd1KIaZL0KNyHNUz3yaFd9TBsvbwKjG9wKmDnbPT--8st51wBbyJbZKkhnKG_iu3df=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/31kiitCpKvR1QBpjpKZtzgkpOHlSNbXBysgMf3dg4jh1N20zyCJd1KIaZL0KNyHNUz3yaFd9TBsvbwKjG9wKmDnbPT--8st51wBbyJbZKkhnKG_iu3df=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/31kiitCpKvR1QBpjpKZtzgkpOHlSNbXBysgMf3dg4jh1N20zyCJd1KIaZL0KNyHNUz3yaFd9TBsvbwKjG9wKmDnbPT--8st51wBbyJbZKkhnKG_iu3df=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/31kiitCpKvR1QBpjpKZtzgkpOHlSNbXBysgMf3dg4jh1N20zyCJd1KIaZL0KNyHNUz3yaFd9TBsvbwKjG9wKmDnbPT--8st51wBbyJbZKkhnKG_iu3df=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> <figcaption class="lb-padding-bottom-xs lb-padding-top-xs ytr-media-grid__cell ytr-media-grid__cell--span-12 ytr-media__caption"> <p class="md md-p">The minimum height for print is 0.125 in (3.1 mm)</p> </figcaption> </div> </figure></p> <h3 class="md md-h3">Don't do this</h3> <p class="md md-p">The YouTube Logo is a symbol people recognize, so it should never be altered.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/ECBYqSbiIYGmFwZ44EZYN4qR_HLKEhpvZ8QfSRKhOjR55_a9Ny2LrdjYBQMEe9ig4jinyExHFcdKr-fIbIZOHPz0ODfeMRjJMnbYmEcEyyoWXbYD9qk=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/ECBYqSbiIYGmFwZ44EZYN4qR_HLKEhpvZ8QfSRKhOjR55_a9Ny2LrdjYBQMEe9ig4jinyExHFcdKr-fIbIZOHPz0ODfeMRjJMnbYmEcEyyoWXbYD9qk=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/ECBYqSbiIYGmFwZ44EZYN4qR_HLKEhpvZ8QfSRKhOjR55_a9Ny2LrdjYBQMEe9ig4jinyExHFcdKr-fIbIZOHPz0ODfeMRjJMnbYmEcEyyoWXbYD9qk=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/ECBYqSbiIYGmFwZ44EZYN4qR_HLKEhpvZ8QfSRKhOjR55_a9Ny2LrdjYBQMEe9ig4jinyExHFcdKr-fIbIZOHPz0ODfeMRjJMnbYmEcEyyoWXbYD9qk=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/ECBYqSbiIYGmFwZ44EZYN4qR_HLKEhpvZ8QfSRKhOjR55_a9Ny2LrdjYBQMEe9ig4jinyExHFcdKr-fIbIZOHPz0ODfeMRjJMnbYmEcEyyoWXbYD9qk=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-guide"> <img class="ytr-media__image" src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/kQVx66gKlS_u5SIehxXlSsvM3Gi6EAaOuFDqMdaBLFdBi8IvRGVKZFrvan6KZu-ascwy-3wSq9rn-bqYxhWnTY_jfbsfLXBJMXYzNHo3BVSW8n2gdYo" alt="Red line"> <p class="ytr-brand-guide__type ytr-brand-guide__red">Don't</p> <p class="ytr-brand-guide__helptext">Use the logo in a phrase or sentence.</p> </div></p> <h3 class="md md-h3">Full-color Logo</h3> <p class="md md-p">The full-color logos pair our YouTube Red icon with Almost Black (#212121) or White (#FFFFFF) text. The triangle in the red icon must always be white.</p> <p class="md md-p">The Almost Black full-color logo can be shown on a White background or light imagery.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/3g4wDOiAnxbyAflNz4MhGxrkWw4vJ_kEtHTKQyqTx3o9hMBLmTIJha9ZmY87yu9mc8uM-u2OYCz6gPLx4V1o-fuV0ZHGFGenWGKV8tnPR2OvOMqIe2c=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/3g4wDOiAnxbyAflNz4MhGxrkWw4vJ_kEtHTKQyqTx3o9hMBLmTIJha9ZmY87yu9mc8uM-u2OYCz6gPLx4V1o-fuV0ZHGFGenWGKV8tnPR2OvOMqIe2c=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/3g4wDOiAnxbyAflNz4MhGxrkWw4vJ_kEtHTKQyqTx3o9hMBLmTIJha9ZmY87yu9mc8uM-u2OYCz6gPLx4V1o-fuV0ZHGFGenWGKV8tnPR2OvOMqIe2c=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/3g4wDOiAnxbyAflNz4MhGxrkWw4vJ_kEtHTKQyqTx3o9hMBLmTIJha9ZmY87yu9mc8uM-u2OYCz6gPLx4V1o-fuV0ZHGFGenWGKV8tnPR2OvOMqIe2c=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/3g4wDOiAnxbyAflNz4MhGxrkWw4vJ_kEtHTKQyqTx3o9hMBLmTIJha9ZmY87yu9mc8uM-u2OYCz6gPLx4V1o-fuV0ZHGFGenWGKV8tnPR2OvOMqIe2c=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/galkJ2kTN6enyY-lvqYCqkse1SxzscnNQCh6dnz_YtFyV2FaBZr1a5Y-Y1wy4JLgtDVrXzCS7RUUfPuoCxFfyD8rgal6J4nbiINXXrUHBIUoL-FSUDM=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/galkJ2kTN6enyY-lvqYCqkse1SxzscnNQCh6dnz_YtFyV2FaBZr1a5Y-Y1wy4JLgtDVrXzCS7RUUfPuoCxFfyD8rgal6J4nbiINXXrUHBIUoL-FSUDM=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/galkJ2kTN6enyY-lvqYCqkse1SxzscnNQCh6dnz_YtFyV2FaBZr1a5Y-Y1wy4JLgtDVrXzCS7RUUfPuoCxFfyD8rgal6J4nbiINXXrUHBIUoL-FSUDM=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/galkJ2kTN6enyY-lvqYCqkse1SxzscnNQCh6dnz_YtFyV2FaBZr1a5Y-Y1wy4JLgtDVrXzCS7RUUfPuoCxFfyD8rgal6J4nbiINXXrUHBIUoL-FSUDM=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/galkJ2kTN6enyY-lvqYCqkse1SxzscnNQCh6dnz_YtFyV2FaBZr1a5Y-Y1wy4JLgtDVrXzCS7RUUfPuoCxFfyD8rgal6J4nbiINXXrUHBIUoL-FSUDM=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p">The White full-color logo can be shown on an Almost Black background or dark imagery.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/bzQGw1aGEkHb_cg09JtbnzTzhDdllGX4oEUhAEhaiBABz-h-pywkW4iLtwrmz4nZVt9-BsIIWzglQtBQPY0eTZvUy8rVMzfvh7f0HkNFZ-f173KsJQw=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/bzQGw1aGEkHb_cg09JtbnzTzhDdllGX4oEUhAEhaiBABz-h-pywkW4iLtwrmz4nZVt9-BsIIWzglQtBQPY0eTZvUy8rVMzfvh7f0HkNFZ-f173KsJQw=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/bzQGw1aGEkHb_cg09JtbnzTzhDdllGX4oEUhAEhaiBABz-h-pywkW4iLtwrmz4nZVt9-BsIIWzglQtBQPY0eTZvUy8rVMzfvh7f0HkNFZ-f173KsJQw=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/bzQGw1aGEkHb_cg09JtbnzTzhDdllGX4oEUhAEhaiBABz-h-pywkW4iLtwrmz4nZVt9-BsIIWzglQtBQPY0eTZvUy8rVMzfvh7f0HkNFZ-f173KsJQw=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/bzQGw1aGEkHb_cg09JtbnzTzhDdllGX4oEUhAEhaiBABz-h-pywkW4iLtwrmz4nZVt9-BsIIWzglQtBQPY0eTZvUy8rVMzfvh7f0HkNFZ-f173KsJQw=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/XAfBTeKXOP9dAP73wblcoGe-gOKn99nfVaqASC0Zl5dptlbFwNZin23hE5wf7c5-AHq-4oWT6_8dq2Sf9biiXIFDsH8QbWYxIIgAyNKLH6dBsmiyplTy=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/XAfBTeKXOP9dAP73wblcoGe-gOKn99nfVaqASC0Zl5dptlbFwNZin23hE5wf7c5-AHq-4oWT6_8dq2Sf9biiXIFDsH8QbWYxIIgAyNKLH6dBsmiyplTy=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/XAfBTeKXOP9dAP73wblcoGe-gOKn99nfVaqASC0Zl5dptlbFwNZin23hE5wf7c5-AHq-4oWT6_8dq2Sf9biiXIFDsH8QbWYxIIgAyNKLH6dBsmiyplTy=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/XAfBTeKXOP9dAP73wblcoGe-gOKn99nfVaqASC0Zl5dptlbFwNZin23hE5wf7c5-AHq-4oWT6_8dq2Sf9biiXIFDsH8QbWYxIIgAyNKLH6dBsmiyplTy=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/XAfBTeKXOP9dAP73wblcoGe-gOKn99nfVaqASC0Zl5dptlbFwNZin23hE5wf7c5-AHq-4oWT6_8dq2Sf9biiXIFDsH8QbWYxIIgAyNKLH6dBsmiyplTy=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <h3 class="md md-h3">Monochrome Logo</h3> <p class="md md-p">If it's difficult to see the full-color logo over a specific color or image you can use a monochrome logo instead.</p> <p class="md md-p">In monochrome logos the icon is the same color as the wordmark (either Almost Black or White). The triangle in the icon is knocked out so the background shows through.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/HPzoiRNJCJCAoMOoE8HncSkTFdN87SJMfwIiUG9ttKSC7p26f9jI8t37epdWwdHCsDRUkG4I6k2y6kSGc1J3rFCVpuL_Lq804TD-J8efnZlElch0Y9A=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/HPzoiRNJCJCAoMOoE8HncSkTFdN87SJMfwIiUG9ttKSC7p26f9jI8t37epdWwdHCsDRUkG4I6k2y6kSGc1J3rFCVpuL_Lq804TD-J8efnZlElch0Y9A=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/HPzoiRNJCJCAoMOoE8HncSkTFdN87SJMfwIiUG9ttKSC7p26f9jI8t37epdWwdHCsDRUkG4I6k2y6kSGc1J3rFCVpuL_Lq804TD-J8efnZlElch0Y9A=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/HPzoiRNJCJCAoMOoE8HncSkTFdN87SJMfwIiUG9ttKSC7p26f9jI8t37epdWwdHCsDRUkG4I6k2y6kSGc1J3rFCVpuL_Lq804TD-J8efnZlElch0Y9A=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/HPzoiRNJCJCAoMOoE8HncSkTFdN87SJMfwIiUG9ttKSC7p26f9jI8t37epdWwdHCsDRUkG4I6k2y6kSGc1J3rFCVpuL_Lq804TD-J8efnZlElch0Y9A=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/2tQRrMiReO40y3Li-viFRgDZFv0A3xKWqTUu3iMqOgCP56-i5x33OfiWdgZWlqZmajLu4dcfm8X5uqsOjEwY-IWIPR4LCwzMIc4Bf4Dfc7qRbFbDAVM=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/2tQRrMiReO40y3Li-viFRgDZFv0A3xKWqTUu3iMqOgCP56-i5x33OfiWdgZWlqZmajLu4dcfm8X5uqsOjEwY-IWIPR4LCwzMIc4Bf4Dfc7qRbFbDAVM=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/2tQRrMiReO40y3Li-viFRgDZFv0A3xKWqTUu3iMqOgCP56-i5x33OfiWdgZWlqZmajLu4dcfm8X5uqsOjEwY-IWIPR4LCwzMIc4Bf4Dfc7qRbFbDAVM=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/2tQRrMiReO40y3Li-viFRgDZFv0A3xKWqTUu3iMqOgCP56-i5x33OfiWdgZWlqZmajLu4dcfm8X5uqsOjEwY-IWIPR4LCwzMIc4Bf4Dfc7qRbFbDAVM=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/2tQRrMiReO40y3Li-viFRgDZFv0A3xKWqTUu3iMqOgCP56-i5x33OfiWdgZWlqZmajLu4dcfm8X5uqsOjEwY-IWIPR4LCwzMIc4Bf4Dfc7qRbFbDAVM=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/J0-6FGq42I6AHUezF0KXgdpxIh0rbsJVdgM7v8xBP7PhZYrHjGjsrd1a61w1QCWltm0baDa_pQDYIZL56oPOSV8gOsvAcXfh6bs59vj8oGSuULnrKko=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/J0-6FGq42I6AHUezF0KXgdpxIh0rbsJVdgM7v8xBP7PhZYrHjGjsrd1a61w1QCWltm0baDa_pQDYIZL56oPOSV8gOsvAcXfh6bs59vj8oGSuULnrKko=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/J0-6FGq42I6AHUezF0KXgdpxIh0rbsJVdgM7v8xBP7PhZYrHjGjsrd1a61w1QCWltm0baDa_pQDYIZL56oPOSV8gOsvAcXfh6bs59vj8oGSuULnrKko=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/J0-6FGq42I6AHUezF0KXgdpxIh0rbsJVdgM7v8xBP7PhZYrHjGjsrd1a61w1QCWltm0baDa_pQDYIZL56oPOSV8gOsvAcXfh6bs59vj8oGSuULnrKko=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/J0-6FGq42I6AHUezF0KXgdpxIh0rbsJVdgM7v8xBP7PhZYrHjGjsrd1a61w1QCWltm0baDa_pQDYIZL56oPOSV8gOsvAcXfh6bs59vj8oGSuULnrKko=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <h2 class="md md-h2">Using the YouTube Icon</h2> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://kstatic.googleusercontent.com/files/10450be01c1b184ffd2f49ede02f92c666f53fdf1b1cb6fa479f5e9d41cceb905e928c7be4f5593ff9edd0213a6cb096792e66ae17270b01e2cb909ee23a2955" target="_blank" rel="noreferrer nofollow"> Full-Color Icon <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://kstatic.googleusercontent.com/files/cc2ecce21885f3c05edc806d2f85986757a3dab6ffc37240022da5b15ea8f8265ad8d00f589b9752d2ecf9009f3061b4683fbc5fb37213fde4da16fd7753ac2c" target="_blank" rel="noreferrer nofollow"> Light Icon <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://kstatic.googleusercontent.com/files/9c0730816f3491e917192782142026d8262aaab005f2080e9b6b14973e3856fee2b005aaa64392606be3cc698d860f80053f8940e81d7935c28a302164e59fed" target="_blank" rel="noreferrer nofollow"> Dark Icon <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <h3 class="md md-h3">Our Icon</h3> <p class="md md-p">The YouTube Logo Icon is a flexible mark that can act as a call to action or a shorter version of the YouTube Logo. If you don't have room to use the logo at minimum size with the required clear space, you should use the YouTube Icon instead.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/DMPqTbcN-R_kPwzF0qg9zZH8UPLtVBoqrDQ_63zhmIq5NUBrllM5Xkj2h7Bi0X_KPzJ6_sTvRFIXWB2HIEeFd2EtnRyUbs0uWTPey3MYtSICaibNBfcA=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/DMPqTbcN-R_kPwzF0qg9zZH8UPLtVBoqrDQ_63zhmIq5NUBrllM5Xkj2h7Bi0X_KPzJ6_sTvRFIXWB2HIEeFd2EtnRyUbs0uWTPey3MYtSICaibNBfcA=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/DMPqTbcN-R_kPwzF0qg9zZH8UPLtVBoqrDQ_63zhmIq5NUBrllM5Xkj2h7Bi0X_KPzJ6_sTvRFIXWB2HIEeFd2EtnRyUbs0uWTPey3MYtSICaibNBfcA=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/DMPqTbcN-R_kPwzF0qg9zZH8UPLtVBoqrDQ_63zhmIq5NUBrllM5Xkj2h7Bi0X_KPzJ6_sTvRFIXWB2HIEeFd2EtnRyUbs0uWTPey3MYtSICaibNBfcA=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/DMPqTbcN-R_kPwzF0qg9zZH8UPLtVBoqrDQ_63zhmIq5NUBrllM5Xkj2h7Bi0X_KPzJ6_sTvRFIXWB2HIEeFd2EtnRyUbs0uWTPey3MYtSICaibNBfcA=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <h3 class="md md-h3">Clear Space</h3> <p class="md md-p">Clear space buffers the logo icon from images, text, or other graphics that compromise its impact and visibility. The more breathing room you give our logo icon, the greater the impact it can have.</p> <p class="md md-p">The clear space around the logo icon must be equal to or greater than the size of the triangle within the icon.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/wl6N5xPiOC0EyTkGiSFQ0HPmzMPBpv9IDHOXxVj1i15YoS5dnhNYBUun1AwA2EJmi0yBIpevTcpteQQx_Ohu8a_UytQv3OSjKNnuof6fkE3lHHxbDOE=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/wl6N5xPiOC0EyTkGiSFQ0HPmzMPBpv9IDHOXxVj1i15YoS5dnhNYBUun1AwA2EJmi0yBIpevTcpteQQx_Ohu8a_UytQv3OSjKNnuof6fkE3lHHxbDOE=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/wl6N5xPiOC0EyTkGiSFQ0HPmzMPBpv9IDHOXxVj1i15YoS5dnhNYBUun1AwA2EJmi0yBIpevTcpteQQx_Ohu8a_UytQv3OSjKNnuof6fkE3lHHxbDOE=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/wl6N5xPiOC0EyTkGiSFQ0HPmzMPBpv9IDHOXxVj1i15YoS5dnhNYBUun1AwA2EJmi0yBIpevTcpteQQx_Ohu8a_UytQv3OSjKNnuof6fkE3lHHxbDOE=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/wl6N5xPiOC0EyTkGiSFQ0HPmzMPBpv9IDHOXxVj1i15YoS5dnhNYBUun1AwA2EJmi0yBIpevTcpteQQx_Ohu8a_UytQv3OSjKNnuof6fkE3lHHxbDOE=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <h3 class="md md-h3">Sizing</h3> <p class="md md-p">We’ve optimized our logo icon for specific sizes. The YouTube Logo Icon must be crystal clear and legible, whether it appears on a smartphone or the jumbo screen in an arena.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-12"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/WhZLiqwJEbDuE2o0RUXci8SJq37m9AeKGZjLcxrJJzHX-O-krzQDwueiyEbL13gbyHXWrDkLsoMFKSM31LVLVSIhAyJaLir8L3sjoWVQKZgomKGv3nc=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/WhZLiqwJEbDuE2o0RUXci8SJq37m9AeKGZjLcxrJJzHX-O-krzQDwueiyEbL13gbyHXWrDkLsoMFKSM31LVLVSIhAyJaLir8L3sjoWVQKZgomKGv3nc=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/WhZLiqwJEbDuE2o0RUXci8SJq37m9AeKGZjLcxrJJzHX-O-krzQDwueiyEbL13gbyHXWrDkLsoMFKSM31LVLVSIhAyJaLir8L3sjoWVQKZgomKGv3nc=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/WhZLiqwJEbDuE2o0RUXci8SJq37m9AeKGZjLcxrJJzHX-O-krzQDwueiyEbL13gbyHXWrDkLsoMFKSM31LVLVSIhAyJaLir8L3sjoWVQKZgomKGv3nc=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/WhZLiqwJEbDuE2o0RUXci8SJq37m9AeKGZjLcxrJJzHX-O-krzQDwueiyEbL13gbyHXWrDkLsoMFKSM31LVLVSIhAyJaLir8L3sjoWVQKZgomKGv3nc=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> <figcaption class="lb-padding-bottom-xs lb-padding-top-xs ytr-media-grid__cell ytr-media-grid__cell--span-12 ytr-media__caption"> <p class="md md-p">The minimum height for digital media is 20 dp (20 px)</p> </figcaption> </div> </figure></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-12"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/DmIzI4RYuhQ6YDFimAbtFfIwzI0yA6g25lugUeheIty41zmHFBi28q2n-fRKbFkjY918f9lkVAG_PuOmILX13KtV9wbP6k4Amrq-2DSk-h1lZK_CSA=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/DmIzI4RYuhQ6YDFimAbtFfIwzI0yA6g25lugUeheIty41zmHFBi28q2n-fRKbFkjY918f9lkVAG_PuOmILX13KtV9wbP6k4Amrq-2DSk-h1lZK_CSA=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/DmIzI4RYuhQ6YDFimAbtFfIwzI0yA6g25lugUeheIty41zmHFBi28q2n-fRKbFkjY918f9lkVAG_PuOmILX13KtV9wbP6k4Amrq-2DSk-h1lZK_CSA=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/DmIzI4RYuhQ6YDFimAbtFfIwzI0yA6g25lugUeheIty41zmHFBi28q2n-fRKbFkjY918f9lkVAG_PuOmILX13KtV9wbP6k4Amrq-2DSk-h1lZK_CSA=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/DmIzI4RYuhQ6YDFimAbtFfIwzI0yA6g25lugUeheIty41zmHFBi28q2n-fRKbFkjY918f9lkVAG_PuOmILX13KtV9wbP6k4Amrq-2DSk-h1lZK_CSA=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> <figcaption class="lb-padding-bottom-xs lb-padding-top-xs ytr-media-grid__cell ytr-media-grid__cell--span-12 ytr-media__caption"> <p class="md md-p">The minimum height for print is 0.125 in (3.1 mm)</p> </figcaption> </div> </figure></p> <h3 class="md md-h3">Don't do this</h3> <p class="md md-p">The YouTube Logo Icon should never be altered in any way.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/4Cc_O5W8xBdxN0uMHuKwGjfolw3vcwgSCsKx5mULGu2YzwF2-_AIGpRzvQH0Wf-lR1Ke5m_RiVE0BGRZ8STizyijVPoJS2DWpUxbuLAEvKt6oVd-9w=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/4Cc_O5W8xBdxN0uMHuKwGjfolw3vcwgSCsKx5mULGu2YzwF2-_AIGpRzvQH0Wf-lR1Ke5m_RiVE0BGRZ8STizyijVPoJS2DWpUxbuLAEvKt6oVd-9w=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/4Cc_O5W8xBdxN0uMHuKwGjfolw3vcwgSCsKx5mULGu2YzwF2-_AIGpRzvQH0Wf-lR1Ke5m_RiVE0BGRZ8STizyijVPoJS2DWpUxbuLAEvKt6oVd-9w=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/4Cc_O5W8xBdxN0uMHuKwGjfolw3vcwgSCsKx5mULGu2YzwF2-_AIGpRzvQH0Wf-lR1Ke5m_RiVE0BGRZ8STizyijVPoJS2DWpUxbuLAEvKt6oVd-9w=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/4Cc_O5W8xBdxN0uMHuKwGjfolw3vcwgSCsKx5mULGu2YzwF2-_AIGpRzvQH0Wf-lR1Ke5m_RiVE0BGRZ8STizyijVPoJS2DWpUxbuLAEvKt6oVd-9w=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-guide"> <img class="ytr-media__image" src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/LZxdJpFh7bqVLyTU1CccHVJ58rrhw-XeRpnltJ_e7FD137TrmUKijFQvaMSXuZwDKJ5zrB1eYP5kxD9-cAe1i8QY1TeUUbtyprVa8AMoFbBeG1et0g" alt="Red line"> <p class="ytr-brand-guide__type ytr-brand-guide__red">Don't</p> <p class="ytr-brand-guide__helptext">Use colors other than YouTube Red, Almost Black, or White.</p> </div></p> <h3 class="md md-h3">Using the icon in social media</h3> <p class="md md-p">The YouTube Icon can only be used in social media assets when it links to a YouTube channel.</p> <p class="md md-p"><strong class="md md-strong">Important:</strong> The only time a Logo or Icon can be made a link is when the destination URL is a YouTube channel.</p> <h2 class="md md-h2">YouTube Brand Colors</h2> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-colors"> <div class="colors-metadata"> <div class="colors-metadata__color-block color-youtube-red"></div> <div class="colors-metadata__color-info"> <div class="colors-metadata__color-codes"> <p class="color-name">YouTube Red</p> <p class="color-code">#FF0000</p> <p class="color-code"><strong>RGB:</strong> 255.0.0</p> <p class="color-code"><strong>CMYK:</strong> 0.100.100.0</p> </div> <p class="copy-text"> <button lb-auto-init="CopyColorCodes" data-clipboard-text="#FF0000">Copy hex code</button> </p> </div> </div> <div class="colors-metadata"> <div class="colors-metadata__color-block color-white"></div> <div class="colors-metadata__color-info"> <div class="colors-metadata__color-codes"> <p class="color-name">White</p> <p class="color-code">#FFFFFF</p> <p class="color-code"><strong>RGB:</strong> 255.255.255</p> <p class="color-code"><strong>CMYK:</strong> 0.0.0.0</p> </div> <p class="copy-text"> <button lb-auto-init="CopyColorCodes" data-clipboard-text="#FFFFFF">Copy hex code</button> </p> </div> </div> <div class="colors-metadata"> <div class="colors-metadata__color-block color-almost-black"></div> <div class="colors-metadata__color-info"> <div class="colors-metadata__color-codes"> <p class="color-name">Almost Black</p> <p class="color-code">#212121</p> <p class="color-code"><strong>RGB:</strong> 33.33.33</p> <p class="color-code"><strong>CMYK:</strong> 0.0.0.94</p> </div> <p class="copy-text"> <button lb-auto-init="CopyColorCodes" data-clipboard-text="#212121">Copy hex code</button> </p> </div> </div> </div></p> <p class="md md-p"><strong class="md md-strong">Note:</strong> Any usage of YouTube brand elements needs special approval and must be submitted in English through the Brand Use Request Form for review. </p> <p class="md md-p">For non-English requests, please contact your YouTube Partnerships counterpart. YouTube reserves the right to object to any inappropriate uses of its trademarks and to enforce its rights at any time.</p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://support.google.com/youtube/contact/brand_request?hl=en" target="_blank" rel="noreferrer nofollow"> Fill out a Brand Request Form <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> </div> <div class="ytr-article__content ytr-js-tabs-content-block lb-hide" id="partners-and-advertisers"> <h2 class="md md-h2">Partners and advertisers</h2> <p class="md md-p">You want to promote your YouTube channel or content, and we want to help. You’re welcome to use the YouTube name, Logo and Icon as long as you adhere to the Logo and Icon usage guidelines, as well as those found below.</p> <h3 class="md md-h3">Do</h3> <ul class="md md-ul"> <li class="md md-li"> <p class="md md-p">Get every use of any YouTube brand element approved by YouTube</p> </li> <li class="md md-li"> <p class="md md-p">Follow all guidelines for the YouTube brand</p> </li> <li class="md md-li"> <p class="md md-p">Avoid repetitive use of the YouTube Logo in channel art</p> </li> <li class="md md-li"> <p class="md md-p">Ensure Logos in use are up to date</p> </li> <li class="md md-li"> <p class="md md-p">Use the YouTube Icon within a social Icon lineup</p> </li> <li class="md md-li"> <p class="md md-p">Use the standard Logo to promote your channel or content when linking or driving traffic to your channel</p> </li> </ul> <h3 class="md md-h3">Don't</h3> <ul class="md md-ul"> <li class="md md-li"> <p class="md md-p">Use Logos or brand elements to drive to sites outside of YouTube</p> </li> <li class="md md-li"> <p class="md md-p">Modify Logos, Icons, or other brand elements in any way, including but not limited to altering proportions, positions, stretching, condensing, changing color or typefaces, flipping or rotating, or adding effects</p> </li> <li class="md md-li"> <p class="md md-p">Place the full-color Logo on red (due to lack of visibility)</p> </li> <li class="md md-li"> <p class="md md-p">Partially cover the Logo or Icon</p> </li> <li class="md md-li"> <p class="md md-p">Place an image within the Logo or Icon</p> </li> </ul> <h2 class="md md-h2">Here are some good and bad examples of using YouTube branding:</h2> <p class="md md-p">When using YouTube inline with other social media icons, it’s best to use the YouTube Icon rather than the YouTube Logo.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/KxoFhCeyw57c0PLI6VWYrWCU2LTAmlS34RIX2I3PDs2VEboOh_dG1PY2ziyRXtL3FNA6HhbEr-QZT6V4IQqEGT-8OubhdRdki0zWDuP_doaahpy2JnIj=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/KxoFhCeyw57c0PLI6VWYrWCU2LTAmlS34RIX2I3PDs2VEboOh_dG1PY2ziyRXtL3FNA6HhbEr-QZT6V4IQqEGT-8OubhdRdki0zWDuP_doaahpy2JnIj=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/KxoFhCeyw57c0PLI6VWYrWCU2LTAmlS34RIX2I3PDs2VEboOh_dG1PY2ziyRXtL3FNA6HhbEr-QZT6V4IQqEGT-8OubhdRdki0zWDuP_doaahpy2JnIj=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/KxoFhCeyw57c0PLI6VWYrWCU2LTAmlS34RIX2I3PDs2VEboOh_dG1PY2ziyRXtL3FNA6HhbEr-QZT6V4IQqEGT-8OubhdRdki0zWDuP_doaahpy2JnIj=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/KxoFhCeyw57c0PLI6VWYrWCU2LTAmlS34RIX2I3PDs2VEboOh_dG1PY2ziyRXtL3FNA6HhbEr-QZT6V4IQqEGT-8OubhdRdki0zWDuP_doaahpy2JnIj=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-guide"> <img class="ytr-media__image" src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/r0TT9hDG9rJqz5Px5gtu90BfCdUJmofleTZbmumoS0gkcrgRyzKG__1GoEz6F2xyIyLj1co6_mwwVsTWd-GyfzUIgQ0f5Cd2zOC5wGS_K7IGhHGbWQ" alt="Green line"> <p class="ytr-brand-guide__type ytr-brand-guide__green">Do</p> <p class="ytr-brand-guide__helptext">Use the Icon in a list of social media icons</p> </div></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/JKpmsFFoBtq27YFMvUXTynXWYqt1VZNre49MYwhx1DD4iWuJ8rwhLlHlTc1XuNj38ccFmzFjOX5V6NWsBCa-jDv4JmqKVONSyhtn20XxabjWfDwHmkI=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/JKpmsFFoBtq27YFMvUXTynXWYqt1VZNre49MYwhx1DD4iWuJ8rwhLlHlTc1XuNj38ccFmzFjOX5V6NWsBCa-jDv4JmqKVONSyhtn20XxabjWfDwHmkI=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/JKpmsFFoBtq27YFMvUXTynXWYqt1VZNre49MYwhx1DD4iWuJ8rwhLlHlTc1XuNj38ccFmzFjOX5V6NWsBCa-jDv4JmqKVONSyhtn20XxabjWfDwHmkI=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/JKpmsFFoBtq27YFMvUXTynXWYqt1VZNre49MYwhx1DD4iWuJ8rwhLlHlTc1XuNj38ccFmzFjOX5V6NWsBCa-jDv4JmqKVONSyhtn20XxabjWfDwHmkI=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/JKpmsFFoBtq27YFMvUXTynXWYqt1VZNre49MYwhx1DD4iWuJ8rwhLlHlTc1XuNj38ccFmzFjOX5V6NWsBCa-jDv4JmqKVONSyhtn20XxabjWfDwHmkI=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-guide"> <img class="ytr-media__image" src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/kQVx66gKlS_u5SIehxXlSsvM3Gi6EAaOuFDqMdaBLFdBi8IvRGVKZFrvan6KZu-ascwy-3wSq9rn-bqYxhWnTY_jfbsfLXBJMXYzNHo3BVSW8n2gdYo" alt="Red line"> <p class="ytr-brand-guide__type ytr-brand-guide__red">Don't</p> <p class="ytr-brand-guide__helptext">Use the logo in a phrase or sentence.</p> </div></p> <h3 class="md md-h3">Correct YouTube Logo & Icon</h3> <p class="md md-p">Please double check to make sure you're using the correct, updated YouTube Logo and not an unofficial or old Logo (there are lots out there). The latest Logos can be downloaded below:</p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://kstatic.googleusercontent.com/files/ca6cedcedfb483018345fba5cfb948c68572f9109cdcb37862d378a41f75feea5f415a737517493958f5ae871bdc49eb7258b0a49fbe98667076db7ce15bc332" target="_blank" rel="noreferrer nofollow"> Full-Color Light Logo <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://kstatic.googleusercontent.com/files/fbe50a8b44a8bd41a014992e8a379a55d0b3ebc7488e3d61271698463a8fc5bf2f6f547e25e8933965c192ac21525e3b0ab73d8d93c8ed3dceabae84525070f2" target="_blank" rel="noreferrer nofollow"> Full-Color Dark Logo <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://kstatic.googleusercontent.com/files/9a901194ee9ac746daa955e19a69371a3fa132068e6baa1094682f8578c52443f47b11a47ebec4a27a9390a738140ea10bdb977a2b8ffdd46157d40fa4240341" target="_blank" rel="noreferrer nofollow"> Monochrome Logos <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/wIcPyM3hwEMbKMqbWQYmdJ7kyUfR7Retih5zXQ_1Sz1C01hw1YuU572xY-WVWuguEWcleRqxrQmGGVmiASG2qmV-V9rWT7czTe64ATFvNcdL7vPtbTo=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/wIcPyM3hwEMbKMqbWQYmdJ7kyUfR7Retih5zXQ_1Sz1C01hw1YuU572xY-WVWuguEWcleRqxrQmGGVmiASG2qmV-V9rWT7czTe64ATFvNcdL7vPtbTo=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/wIcPyM3hwEMbKMqbWQYmdJ7kyUfR7Retih5zXQ_1Sz1C01hw1YuU572xY-WVWuguEWcleRqxrQmGGVmiASG2qmV-V9rWT7czTe64ATFvNcdL7vPtbTo=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/wIcPyM3hwEMbKMqbWQYmdJ7kyUfR7Retih5zXQ_1Sz1C01hw1YuU572xY-WVWuguEWcleRqxrQmGGVmiASG2qmV-V9rWT7czTe64ATFvNcdL7vPtbTo=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/wIcPyM3hwEMbKMqbWQYmdJ7kyUfR7Retih5zXQ_1Sz1C01hw1YuU572xY-WVWuguEWcleRqxrQmGGVmiASG2qmV-V9rWT7czTe64ATFvNcdL7vPtbTo=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-guide"> <img class="ytr-media__image" src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/koABf0wUAexGLLYkohrJ66SeMFDmxlXiPhYFcrlx8430N9Gx2a-MAW5AOLIy-5f2ohDGK4WN1-KKzQoUvUgZsnl__SHLHoqXyNJIza7R8b9etgcOsnA" alt="Green line"> <p class="ytr-brand-guide__type ytr-brand-guide__green">Do</p> </div></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/-iRrx5dBcEDz3WbOzZ_kc9BkYLV4sF4qY3W44NgtQ_pHhTYdYK-VDAAoxANekCxNoRmJaKJrVbQPkb3GQ4l1gtj2uqV2HVJ08kLp3jb3SrLW1DDMZSQ=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/-iRrx5dBcEDz3WbOzZ_kc9BkYLV4sF4qY3W44NgtQ_pHhTYdYK-VDAAoxANekCxNoRmJaKJrVbQPkb3GQ4l1gtj2uqV2HVJ08kLp3jb3SrLW1DDMZSQ=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/-iRrx5dBcEDz3WbOzZ_kc9BkYLV4sF4qY3W44NgtQ_pHhTYdYK-VDAAoxANekCxNoRmJaKJrVbQPkb3GQ4l1gtj2uqV2HVJ08kLp3jb3SrLW1DDMZSQ=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/-iRrx5dBcEDz3WbOzZ_kc9BkYLV4sF4qY3W44NgtQ_pHhTYdYK-VDAAoxANekCxNoRmJaKJrVbQPkb3GQ4l1gtj2uqV2HVJ08kLp3jb3SrLW1DDMZSQ=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/-iRrx5dBcEDz3WbOzZ_kc9BkYLV4sF4qY3W44NgtQ_pHhTYdYK-VDAAoxANekCxNoRmJaKJrVbQPkb3GQ4l1gtj2uqV2HVJ08kLp3jb3SrLW1DDMZSQ=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-guide"> <img class="ytr-media__image" src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/mXz5O8karZ2AjZRPxtFctvQFrrG97ywLrvj_FDjjEx6NOkDkgvlmHlUzd8EHS5r7OofSax2knDOCqkzBOl2zuXnCFzc9Wa5Z3Yl30fOuVlblRs6HfTQ" alt="Red line"> <p class="ytr-brand-guide__type ytr-brand-guide__red">Don't</p> </div></p> <p class="md md-p">The standard Logo should not be placed on a red background due to a lack of visibility. The white monochrome Logo works best on red.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/zo3RKh8Y2Vl0N-iGq33NKKZv2YYku4yYUp46KUJN1iKr4NLdEYnt69ZKqamnHWCT0b1XBOjFAYNTerhvzeJNvuff8HsqNamCZETlfgqWVImyy-U1hZE=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/zo3RKh8Y2Vl0N-iGq33NKKZv2YYku4yYUp46KUJN1iKr4NLdEYnt69ZKqamnHWCT0b1XBOjFAYNTerhvzeJNvuff8HsqNamCZETlfgqWVImyy-U1hZE=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/zo3RKh8Y2Vl0N-iGq33NKKZv2YYku4yYUp46KUJN1iKr4NLdEYnt69ZKqamnHWCT0b1XBOjFAYNTerhvzeJNvuff8HsqNamCZETlfgqWVImyy-U1hZE=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/zo3RKh8Y2Vl0N-iGq33NKKZv2YYku4yYUp46KUJN1iKr4NLdEYnt69ZKqamnHWCT0b1XBOjFAYNTerhvzeJNvuff8HsqNamCZETlfgqWVImyy-U1hZE=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/zo3RKh8Y2Vl0N-iGq33NKKZv2YYku4yYUp46KUJN1iKr4NLdEYnt69ZKqamnHWCT0b1XBOjFAYNTerhvzeJNvuff8HsqNamCZETlfgqWVImyy-U1hZE=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-guide"> <img class="ytr-media__image" src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/koABf0wUAexGLLYkohrJ66SeMFDmxlXiPhYFcrlx8430N9Gx2a-MAW5AOLIy-5f2ohDGK4WN1-KKzQoUvUgZsnl__SHLHoqXyNJIza7R8b9etgcOsnA" alt="Green line"> <p class="ytr-brand-guide__type ytr-brand-guide__green">Do</p> </div></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/SLYUz9zyct0RIuHl0n3rTDRtQN_XBahHwKM0iJE3L-cs4dQnSJ6fQPv4AjLn41cN5C9Xgt_MOYoT4K5ysRiX4jOXScfB6bf86KpSkpALkWTgopTfReU=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/SLYUz9zyct0RIuHl0n3rTDRtQN_XBahHwKM0iJE3L-cs4dQnSJ6fQPv4AjLn41cN5C9Xgt_MOYoT4K5ysRiX4jOXScfB6bf86KpSkpALkWTgopTfReU=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/SLYUz9zyct0RIuHl0n3rTDRtQN_XBahHwKM0iJE3L-cs4dQnSJ6fQPv4AjLn41cN5C9Xgt_MOYoT4K5ysRiX4jOXScfB6bf86KpSkpALkWTgopTfReU=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/SLYUz9zyct0RIuHl0n3rTDRtQN_XBahHwKM0iJE3L-cs4dQnSJ6fQPv4AjLn41cN5C9Xgt_MOYoT4K5ysRiX4jOXScfB6bf86KpSkpALkWTgopTfReU=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/SLYUz9zyct0RIuHl0n3rTDRtQN_XBahHwKM0iJE3L-cs4dQnSJ6fQPv4AjLn41cN5C9Xgt_MOYoT4K5ysRiX4jOXScfB6bf86KpSkpALkWTgopTfReU=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-guide"> <img class="ytr-media__image" src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/mXz5O8karZ2AjZRPxtFctvQFrrG97ywLrvj_FDjjEx6NOkDkgvlmHlUzd8EHS5r7OofSax2knDOCqkzBOl2zuXnCFzc9Wa5Z3Yl30fOuVlblRs6HfTQ" alt="Red line"> <p class="ytr-brand-guide__type ytr-brand-guide__red">Don't</p> </div></p> <p class="md md-p">The full-color Logo should not be used in channel art because it's redundant with the YouTube Logo that exists on the website.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/gaEWh2Bc9PJn7HPesQBGTNuglbqDwuTvO_VMr4Og2-AhkC_rAkqFyERjfu77fKOk11jqoXG8IW43CCzSsMpdzoKaeQFQIDGxo3QR6xssiaqQJFtELCw=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/gaEWh2Bc9PJn7HPesQBGTNuglbqDwuTvO_VMr4Og2-AhkC_rAkqFyERjfu77fKOk11jqoXG8IW43CCzSsMpdzoKaeQFQIDGxo3QR6xssiaqQJFtELCw=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/gaEWh2Bc9PJn7HPesQBGTNuglbqDwuTvO_VMr4Og2-AhkC_rAkqFyERjfu77fKOk11jqoXG8IW43CCzSsMpdzoKaeQFQIDGxo3QR6xssiaqQJFtELCw=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/gaEWh2Bc9PJn7HPesQBGTNuglbqDwuTvO_VMr4Og2-AhkC_rAkqFyERjfu77fKOk11jqoXG8IW43CCzSsMpdzoKaeQFQIDGxo3QR6xssiaqQJFtELCw=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/gaEWh2Bc9PJn7HPesQBGTNuglbqDwuTvO_VMr4Og2-AhkC_rAkqFyERjfu77fKOk11jqoXG8IW43CCzSsMpdzoKaeQFQIDGxo3QR6xssiaqQJFtELCw=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-guide"> <img class="ytr-media__image" src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/koABf0wUAexGLLYkohrJ66SeMFDmxlXiPhYFcrlx8430N9Gx2a-MAW5AOLIy-5f2ohDGK4WN1-KKzQoUvUgZsnl__SHLHoqXyNJIza7R8b9etgcOsnA" alt="Green line"> <p class="ytr-brand-guide__type ytr-brand-guide__green">Do</p> </div></p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--span-7"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/rtCPDMB7I9YDpZawsoJcqERKjeMY6wMggN8_Zi7tXcUC2-klJZdLajZinTx6l3kcW9wTd0BF4iM3BL-LbNkPlCW6SrMvFblL6dP836RkhFcJ0BZxhQE=v3-s262 262w", "_1x": "https://lh3.googleusercontent.com/rtCPDMB7I9YDpZawsoJcqERKjeMY6wMggN8_Zi7tXcUC2-klJZdLajZinTx6l3kcW9wTd0BF4iM3BL-LbNkPlCW6SrMvFblL6dP836RkhFcJ0BZxhQE=v2-s350 350w", "_2x": "https://lh3.googleusercontent.com/rtCPDMB7I9YDpZawsoJcqERKjeMY6wMggN8_Zi7tXcUC2-klJZdLajZinTx6l3kcW9wTd0BF4iM3BL-LbNkPlCW6SrMvFblL6dP836RkhFcJ0BZxhQE=v1-s525 525w", "_3x": "https://lh3.googleusercontent.com/rtCPDMB7I9YDpZawsoJcqERKjeMY6wMggN8_Zi7tXcUC2-klJZdLajZinTx6l3kcW9wTd0BF4iM3BL-LbNkPlCW6SrMvFblL6dP836RkhFcJ0BZxhQE=v0-s1050 1050w" }" class=" lbd-image-loader__no-wrapper ytr-media__image " src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/rtCPDMB7I9YDpZawsoJcqERKjeMY6wMggN8_Zi7tXcUC2-klJZdLajZinTx6l3kcW9wTd0BF4iM3BL-LbNkPlCW6SrMvFblL6dP836RkhFcJ0BZxhQE=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> </div> </figure></p> <p class="md md-p" md-node-state="empty"><div class="ytr-brand-guide"> <img class="ytr-media__image" src="https://web.archive.org/web/20211203225843im_/https://lh3.googleusercontent.com/mXz5O8karZ2AjZRPxtFctvQFrrG97ywLrvj_FDjjEx6NOkDkgvlmHlUzd8EHS5r7OofSax2knDOCqkzBOl2zuXnCFzc9Wa5Z3Yl30fOuVlblRs6HfTQ" alt="Red line"> <p class="ytr-brand-guide__type ytr-brand-guide__red">Don't</p> </div></p> <h3 class="md md-h3">Third party approvals</h3> <ul class="md md-ul"> <li class="md md-li"> <p class="md md-p">You’re responsible for getting third-party approvals from relevant content owners for any content you upload to YouTube that doesn't belong to you.</p> </li> <li class="md md-li"> <p class="md md-p">You must have appropriate third-party approval from relevant content owners if you show any content in promotional material.</p> </li> <li class="md md-li"> <p class="md md-p">YouTube doesn't negotiate permissions on behalf of our partners. You must contact the image or video owner directly to secure appropriate permissions.</p> </li> <li class="md md-li"> <p class="md md-p">By uploading to YouTube, you guarantee that you have the necessary rights to upload your video. YouTube reserves the right to remove any content from the site that may violate its <strong class="md md-strong">Terms of Use</strong> or <strong class="md md-strong">Community Guidelines</strong>.</p> </li> </ul> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://www.youtube.com/t/terms" target="_blank" rel="noreferrer nofollow"> Terms of Use <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://www.youtube.com/howyoutubeworks/policies/community-guidelines/#community-guidelines" target="_blank" rel="noreferrer nofollow"> Community Guidelines <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <h2 class="md md-h2">Using the word “YouTuber”</h2> <h3 class="md md-h3">Guidelines for creators</h3> <ul class="md md-ul"> <li class="md md-li"> <p class="md md-p">We love that so many creators like to call themselves YouTubers. We just ask that “YouTuber” or “Tuber” is only used when talking about a person creating and uploading original video or music content to YouTube.</p> </li> <li class="md md-li"> <p class="md md-p">We also want to keep "YouTuber" casual. That way everyone can use it. So please don’t use “YouTuber” or “Tuber” in official names of things like video series, books, and programs, or register domains, channel names, or trademarks that include those words. This’ll help us protect the YouTube trademark for the whole creator community.</p> </li> </ul> <h3 class="md md-h3">Guidelines for advertisers</h3> <ul class="md md-ul"> <li class="md md-li"> <p class="md md-p">“YouTuber” should only be used when referring to a person that creates and uploads original video or music content to YouTube. It’s not ok to call people that only upload content to other video platforms "YouTubers.”</p> </li> <li class="md md-li"> <p class="md md-p">So that we can be sure "YouTuber" is only used in a casual way, we ask that third parties not use “YouTuber” in official names of things like video series, books, and programs, or seek to register domains, channel names, or trademarks that include those words. This’ll help protect the YouTube trademark for us and for the community.</p> </li> <li class="md md-li"> <p class="md md-p">While “Tuber” can be used by YouTube creators informally, it should never be used by advertisers.</p> </li> </ul> <p class="md md-p"><strong class="md md-strong">Note:</strong> Any usage of YouTube brand elements needs special approval and must be submitted in English through the Brand Use Request Form for review. </p> <p class="md md-p">For non-English requests, please contact your YouTube Partnerships counterpart. YouTube reserves the right to object to any inappropriate uses of its trademarks and to enforce its rights at any time.</p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://support.google.com/youtube/contact/brand_request?hl=en" target="_blank" rel="noreferrer nofollow"> Fill out a Brand Request Form <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> </div> <div class="ytr-article__content ytr-js-tabs-content-block lb-hide" id="entertainment-and-media"> <h2 class="md md-h2">Entertainment and Media</h2> <p class="md md-p">To show the YouTube brand in any media (videos, TV shows, movies, newspapers, etc) please read these guidelines.</p> <h3 class="md md-h3">Brand use approval</h3> <p class="md md-p">If you’re in the entertainment and media industry, all product placements that show any YouTube Logos, Icons, or elements of the UI (e.g. buttons, pages, mobile screenshots, etc.) in any media (e.g. TV, music videos, movies, books, etc.) must be approved by YouTube. Please adhere to the Logo usage guidelines as well as those found below, then submit your request in English through the Brand Use Request Form. If the product placement will be viewed by a large audience, then you may need to sign Google Inc. release forms.</p> <p class="md md-p"><strong class="md md-strong">Important:</strong> If you’re part of the press, you don’t need to submit a request for review through the Brand Use Request Form. Please read <a class="md md-a" href="https://web.archive.org/web/20211203225843/https://www.youtube.com/howyoutubeworks/resources/brand-resources/#logos-icons-and-colors" rel="noopener" target="_blank">Using the YouTube Logo</a>. After that, you’re welcome to download the YouTube Logo or Icon for use.</p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://www.youtube.com/howyoutubeworks/resources/brand-resources/#logos-icons-and-colors" target="_blank" rel="noreferrer nofollow"> Using the YouTube Logo <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://about.google/brand-resource-center/guidance/entertainment/" target="_blank" rel="noreferrer nofollow"> Fill out a Google Permissions form <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <h3 class="md md-h3">Before submitting your product placements request, please ensure the following</h3> <ul class="md md-ul"> <li class="md md-li"> <p class="md md-p">The product placement reflects YouTube in a positive or neutral way.</p> </li> <li class="md md-li"> <p class="md md-p">Any video content developed specifically for the product placement does not violate <a class="md md-a" href="https://web.archive.org/web/20211203225843/https://www.youtube.com/howyoutubeworks/policies/community-guidelines/#community-guidelines" rel="noopener" target="_blank">YouTube's Community Guidelines</a> and would not violate <a class="md md-a" href="https://web.archive.org/web/20211203225843/https://www.youtube.com/t/terms" rel="noopener" target="_blank">YouTube’s Terms of Use</a>.</p> </li> <li class="md md-li"> <p class="md md-p">You can provide ample context for the placement to submit with your request. You should submit one PDF file including mocks of the YouTube Logo and/or YouTube interface in context, as well as relevant script pages, an overview of the production, the production company name, the production name, and any other details such as actor(s), director, etc., which will help us understand how YouTube will be represented in the production.</p> </li> </ul> <h3 class="md md-h3">Third party approvals</h3> <ul class="md md-ul"> <li class="md md-li"> <p class="md md-p">YouTube doesn't own the rights to third party content on the site. If your product placement shows a user's or a partner's content, you are responsible for clearing the use of the content with the content owner(s).</p> </li> <li class="md md-li"> <p class="md md-p">YouTube doesn't negotiate permissions on behalf of our partners. You must contact the image or video owner directly to secure appropriate permissions.</p> </li> <li class="md md-li"> <p class="md md-p">By uploading to YouTube, you guarantee that you have the necessary rights to upload. YouTube reserves the right to remove any content from the site that may violate its Terms of Use or Community Guidelines.</p> </li> <li class="md md-li"> <p class="md md-p">Once you have all your information and materials, submit a brand use request in English for review through the Brand Use Request Form. Please allow up to a week for a reply. For non-English requests, please reach out to your YouTube Partnerships counterpart. YouTube reserves the right to object to any inappropriate uses of its trademarks and to enforce its rights at any time.</p> </li> </ul> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://www.youtube.com/t/terms" target="_blank" rel="noreferrer nofollow"> Terms of Use <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://www.youtube.com/howyoutubeworks/policies/community-guidelines/#community-guidelines" target="_blank" rel="noreferrer nofollow"> Community Guidelines <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <p class="md md-p"><strong class="md md-strong">Note:</strong> Any usage of YouTube brand elements needs special approval and must be submitted in English through the Brand Use Request Form for review. For non-English requests, please contact your YouTube Partnerships counterpart. YouTube reserves the right to object to any inappropriate uses of its trademarks and to enforce its rights at any time.</p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://about.google/brand-resource-center/guidance/entertainment/" target="_blank" rel="noreferrer nofollow"> Fill out a Google Permissions form <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> </div> <div class="ytr-article__content ytr-js-tabs-content-block lb-hide" id="api-and-device-partners"> <h2 class="md md-h2">API and device partners</h2> <h3 class="md md-h3">API Developers</h3> <p class="md md-p">The YouTube API lets you incorporate YouTube functionality into your application or device. Visit the site below to understand the guidelines and download the assets you need for adding YouTube branding to your application, device, or marketing materials.</p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://developers.google.com/youtube/terms/branding-guidelines" target="_blank" rel="noreferrer nofollow"> Visit the YouTube Developers’ Branding Guidelines <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> <h3 class="md md-h3">Device Partners</h3> <p class="md md-p">To seek approval for your usage of the YouTube brand, please submit a request in English through the Brand Use Request Form for review. Please allow up to a week for a reply. YouTube reserves the right to object to any inappropriate uses of its trademarks and to enforce its rights at any time. Your use of YouTube and the YouTube brand on your device requires a separate written agreement with YouTube and is subject to the device passing YouTube's certification requirements under the agreement.</p> <p class="md md-p" md-node-state="empty"><div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211203225843/https://support.google.com/youtube/contact/brand_request?hl=en" target="_blank" rel="noreferrer nofollow"> Fill out a Brand Request Form <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div></p> </div> </div> </div> </div> </section> <div class="lb-modal lb-modal--video ytr-video-modal" role="presentation" lb-auto-init="LBModal" lb-options="{'id':'modal-1','autoPlayVideo':true}"> <div class="lb-js-modal-body 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