CINXE.COM

<!DOCTYPE html><html data-wf-domain="www.lunio.ai" data-wf-page="673c788eb89e896acf5fe835" data-wf-site="66916e5acef29ed72641a41d" lang="en"><head><meta charset="utf-8"/><title>Ad traffic verification and protection - powered by AI | Lunio</title><meta content="Expose and eliminate fake and fraudulent traffic from digital ad channels using Lunio’s AI-powered detection, click analytics, and automatic protection." name="description"/><meta content="Ad traffic verification and protection - powered by AI | Lunio" property="og:title"/><meta content="Expose and eliminate fake and fraudulent traffic from digital ad channels using Lunio’s AI-powered detection, click analytics, and automatic protection." property="og:description"/><meta content="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee6ffe8f3b719715ae9a1_Website%20meta%20image%20-%20generic%20Lunio.png" property="og:image"/><meta content="Ad traffic verification and protection - powered by AI | Lunio" property="twitter:title"/><meta content="Expose and eliminate fake and fraudulent traffic from digital ad channels using Lunio’s AI-powered detection, click analytics, and automatic protection." property="twitter:description"/><meta content="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee6ffe8f3b719715ae9a1_Website%20meta%20image%20-%20generic%20Lunio.png" property="twitter:image"/><meta property="og:type" content="website"/><meta content="summary_large_image" name="twitter:card"/><meta content="width=device-width, initial-scale=1" name="viewport"/><meta content="JsPJwLS6jyPOTfkWx8FIwb0fgT9CROFoOn7EQNdt_3E" name="google-site-verification"/><link href="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/css/lunio-ai.1a004bcff.min.css" rel="stylesheet" type="text/css"/><link href="https://fonts.googleapis.com" rel="preconnect"/><link href="https://fonts.gstatic.com" rel="preconnect" crossorigin="anonymous"/><script src="https://ajax.googleapis.com/ajax/libs/webfont/1.6.26/webfont.js" type="text/javascript"></script><script type="text/javascript">WebFont.load({ google: { families: ["Poppins:300,regular,500,600,700,800"] }});</script><script type="text/javascript">!function(o,c){var n=c.documentElement,t=" w-mod-";n.className+=t+"js",("ontouchstart"in o||o.DocumentTouch&&c instanceof DocumentTouch)&&(n.className+=t+"touch")}(window,document);</script><link href="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66979d988ec13459ef60dda4_Group%2017.png" rel="shortcut icon" type="image/x-icon"/><link href="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66979d9bebc3b53c5bc22ded_Group%2018.png" rel="apple-touch-icon"/> <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-T6GQD6H');</script>  <script type="text/javascript"> _linkedin_partner_id = "176345"; window._linkedin_data_partner_ids = window._linkedin_data_partner_ids || []; window._linkedin_data_partner_ids.push(_linkedin_partner_id); </script><script type="text/javascript"> (function(l) { if (!l){window.lintrk = function(a,b){window.lintrk.q.push([a,b])}; window.lintrk.q=[]} var s = document.getElementsByTagName("script")[0]; var b = document.createElement("script"); b.type = "text/javascript";b.async = true; b.src = "https://snap.licdn.com/li.lms-analytics/insight.min.js"; s.parentNode.insertBefore(b, s);})(window.lintrk); </script> <noscript> <img height="1" width="1" style="display:none;" alt="" src="https://px.ads.linkedin.com/collect/?pid=176345&fmt=gif" /> </noscript>  <script async src="https://www.googletagmanager.com/gtag/js?id=G-6EQT901FS6"></script> <script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-6EQT901FS6'); </script>  <script type="text/javascript" id="hs-script-loader" async defer src="//js-eu1.hs-scripts.com/143148669.js"></script>   <script> (function(h,o,t,j,a,r){ h.hj=h.hj||function(){(h.hj.q=h.hj.q||[]).push(arguments)}; h._hjSettings={hjid:5078297,hjsv:6}; a=o.getElementsByTagName('head')[0]; r=o.createElement('script');r.async=1; r.src=t+h._hjSettings.hjid+j+h._hjSettings.hjsv; a.appendChild(r); })(window,document,'https://static.hotjar.com/c/hotjar-','.js?sv='); </script> <script>(function(){"use strict";function e(t){var r=t.head;if(!r)return;var i=t.querySelector('script[src="https://js.storylane.io/js/v2/storylane.js"]'),n=t.querySelector('script[src="https://js.storylane.io/js/v1/storylane.js"]');if(i||n)return;var s=t.createElement("script");s.type="text/javascript",s.async=!0,s.src="https://js.storylane.io/js/v2/storylane.js",r.appendChild(s)}e(window.document)})();</script>  <script async src="https://cdn.jsdelivr.net/npm/@finsweet/attributes-cmsslider@1/cmsslider.js"></script> <style> textarea:focus, input:focus{ outline: none; } table { width: 100%; overflow: auto; } td { border-style: none solid; border-width: 4px; border-color: var(--white); padding: 16px } th { border: 4px solid var(--white); background-color: var(--faint-purple); padding: 12px } table tr:nth-child(2n) { background: #FAF8FB; } table tr:first-child { background: var(--faint-purple); } </style></head><body><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div id="Announcement-Bar" class="banner-section"><div class="banner-container w-container"><div class="banner"><div class="banner-text">[Webinar] How to run hyper-efficient branded search campaigns in 2025</div><a href="https://lunio.registration.goldcast.io/webinar/9667bdab-0cbf-4fc2-b889-4975fce72ea9?utm_source=website&utm_medium=banner&utm_campaign=brandedsearchdec24" class="banner-link">Register now</a></div></div></div></div></div></div><div data-collapse="medium" data-animation="default" data-duration="400" data-easing="ease" data-easing2="ease" role="banner" class="nav-bar w-nav"><div class="nav-container w-container"><div class="logo-div"><a href="/old-home" class="nav-logo w-inline-block"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/669172631ed981e9ab20d868_Logo.svg" width="137" alt="Lunio White Logo" class="logo"/></a></div><nav role="navigation" class="nav-content w-nav-menu"><div class="nav-menu"><a href="/old-home" class="nav-link w-nav-link">Home</a><div data-hover="true" data-delay="0" class="dropdown w-dropdown"><div class="nav-dropdown w-dropdown-toggle"><div class="dropdown-toggle-text mobile">Solutions</div><a href="/solutions" class="dropdown-toggle-text link">Solutions</a><div class="dropdown-arrow w-icon-dropdown-toggle"></div></div><nav class="dropdown-list horizontal w-dropdown-list"><div><a href="/solutions/paid-search" class="nav-dropdown-link w-dropdown-link">Paid search</a><a href="/solutions/paid-social" class="nav-dropdown-link w-dropdown-link">Paid social</a><a href="/solutions/display-ads" class="nav-dropdown-link w-dropdown-link">Display ads</a><a href="/solutions/performance-max" class="nav-dropdown-link w-dropdown-link">Performance Max</a><a href="/solutions" class="nav-dropdown-link w-dropdown-link">Explore all channels</a></div><div class="nav-dropdown-column-featured hidden"><div class="nav-dropdown-title-tag">Featured</div><a href="/blog/voice-search-marketing" class="featured-blog-post-nav w-inline-block"><h2 class="paragraph medium"><strong>Voice Search Marketing: ‘Hey Siri, Increase My ROAS’</strong></h2><img sizes="100vw" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c5a459724b3faa5eabffbf_66ba208f9a01a069eea23f6e_download-p-500.png 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c5a459724b3faa5eabffbf_66ba208f9a01a069eea23f6e_download-p-800.png 800w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c5a459724b3faa5eabffbf_66ba208f9a01a069eea23f6e_download.png 1046w" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c5a459724b3faa5eabffbf_66ba208f9a01a069eea23f6e_download.png" class="featured-nav-image"/><div class="purple-arrow-link">Read now</div></a></div></nav></div><a href="/pricing" class="nav-link w-nav-link">Pricing</a><div data-hover="true" data-delay="0" class="dropdown w-dropdown"><div class="nav-dropdown w-dropdown-toggle"><div class="dropdown-toggle-text mobile">Resources</div><a href="/resource-library" class="dropdown-toggle-text link">Resources</a><div class="dropdown-arrow w-icon-dropdown-toggle"></div></div><nav class="dropdown-list horizontal w-dropdown-list"><div class="nav-dropdown-link-list"><a href="/resource-library" class="nav-dropdown-link w-dropdown-link">Resource library</a><a href="/success-stories" class="nav-dropdown-link w-dropdown-link">Customer stories</a><a href="/tools-and-reports" class="nav-dropdown-link w-dropdown-link">Tools and reports</a><a href="/blog" class="nav-dropdown-link w-dropdown-link">Blog</a><a href="/glossary" class="nav-dropdown-link w-dropdown-link">Glossary</a><a href="/webinars-and-events" class="nav-dropdown-link w-dropdown-link">Webinars and events</a></div><div class="nav-dropdown-column-featured"><div class="nav-dropdown-title-tag">Featured</div><a href="https://www.lunio.ai/blog/audience-exclusions-google-meta" class="featured-blog-post-nav w-inline-block"><h2 class="paragraph medium"><strong>Audience exclusions: 11 targeting tips (Google Ads and Meta)</strong></h2><img loading="lazy" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6718b087cc349b5798614dd0_Featured%20blog%20image.avif" alt="" class="featured-nav-image"/><div class="purple-arrow-link">Read now</div></a></div></nav></div><div data-hover="true" data-delay="0" class="dropdown w-dropdown"><div class="nav-dropdown w-dropdown-toggle"><div class="dropdown-toggle-text">Company</div><div class="dropdown-arrow w-icon-dropdown-toggle"></div></div><nav class="dropdown-list w-dropdown-list"><a href="/about-us" class="nav-dropdown-link w-dropdown-link">About us</a><a href="/careers" class="nav-dropdown-link w-dropdown-link">Careers</a><a href="/news" class="nav-dropdown-link w-dropdown-link">News</a><a href="/partners" class="nav-dropdown-link w-dropdown-link">Partners</a></nav></div></div><div class="nav-cta-button-container"><a href="https://dashboard.lunio.ai/login" class="nav-link w-nav-link">Login</a><a href="/talk-to-sales" class="nav-link primary w-nav-link">Get started</a></div></nav><div class="menu-button w-nav-button"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697ca6394168f570a22c2a9_fi-rr-menu-burger.svg" loading="lazy" width="29" alt="" class="menu-icon"/></div></div></div><div class="wrapper"><div class="section product-hero"><div class="container w-container"><div class="text-box _900px center-align"><h1 class="heading h1">Identify and exclude invalid traffic across ad channels</h1><div data-w-id="bb5ad0db-b7b2-120c-3580-4e1cb241c1ea" class="text-box _900px center-align"><p class="paragraph medium">Say goodbye to wasted ad spend and false conversions. Use Lunio to stave off fake ad clicks, safeguarding the quality of your traffic and driving better returns from paid media.</p><a href="/talk-to-sales" class="button w-button">Get started</a></div><div class="spacer _32"></div></div><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cf36d798441de91d611b5f_dashboard%20on%20laptop%20compressed.avif" loading="eager" width="Auto" sizes="100vw" alt="" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cf36d798441de91d611b5f_dashboard%20on%20laptop%20compressed-p-500.avif 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cf36d798441de91d611b5f_dashboard%20on%20laptop%20compressed-p-800.avif 800w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cf36d798441de91d611b5f_dashboard%20on%20laptop%20compressed-p-1080.avif 1080w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cf36d798441de91d611b5f_dashboard%20on%20laptop%20compressed-p-1600.avif 1600w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cf36d798441de91d611b5f_dashboard%20on%20laptop%20compressed-p-2000.avif 2000w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cf36d798441de91d611b5f_dashboard%20on%20laptop%20compressed.avif 4854w" class="product-mobile"/><div class="code-embed mobile-hidden w-embed w-iframe w-script"><div> <script async src="https://js.storylane.io/js/v2/storylane.js"></script> <style> .sl-heading-text { max-width:53%; } @media (max-width: 1024px) { .sl-heading-text { max-width:90%; } } </style> <style>.sl-ripple-main{display: none !important;}</style> <div class="sl-embed-container" style="position:relative;display:flex;align-items:center;justify-content:center;border: 1px solid rgba(63,95,172,0.35);box-shadow: 0px 0px 18px rgba(26, 19, 72, 0.15);border-radius:10px"> <div class="sl-preview-heading" style="position:absolute;inset:0;display:flex;flex-direction:column;align-items:center;justify-content:center;background-color:transparent;z-index:999999;font-family:Poppins, Arial, sans-serif;font-size:clamp(20px, 2.664vw, 28px);font-weight:500;line-height:normal;text-align:center;border-radius:10px;"> <button onclick="Storylane.Play({type: 'preview_embed',demo_type: 'html', width: 1800, height: 974, element: this, demo_url: 'https://demo.lunio.ai/demo/khk5ftbekqhs'})" class="sl-preview-cta" style="background-color:#7E33D5;border:none;border-radius:8px;box-shadow:0px 0px 15px rgba(26, 19, 72, 0.45);color:#FFFFFF;display:inline-block;font-family:Poppins, Arial, sans-serif;font-size:clamp(16px, 1.599vw, 20px);font-weight:600;height:clamp(40px, 3.996vw, 50px);line-height:1.2;padding:0 clamp(15px, 1.776vw, 20px);text-overflow:ellipsis;transform:translateZ(0);transition:background 0.4s;white-space:nowrap;width:auto;z-index:999999;cursor:pointer">Take a tour<div class="sl-preview-cta-ripple" style="position:absolute;border:1px solid #7E33D5;inset:0;border-radius:inherit;pointer-events:none"><div class="sl-preview-cta-ripple-shadow" style="box-shadow:#7E33D5 0px 0px 4px 4px;opacity:0;border-radius:inherit;position:absolute;inset:0"></div></div></button><style>.sl-preview-cta:hover .sl-preview-cta-ripple{transition:all 1s cubic-bezier(0,0,.2,1);inset:-0.75em!important;opacity:0!important}.sl-preview-cta:hover .sl-preview-cta-ripple-shadow{opacity:0.125!important;}</style> </div> <div class="sl-embed" data-sl-demo-type="html" style="position:relative;padding-bottom:56.25%;width:100%;height:0;transform:scale(1);overflow:hidden;"> <div class="sl-preview" style="width:100%;height:100%;z-index:99999;position:absolute;background:url('https://hcti.io/v1/image/a780cc01-2983-426d-8b7c-10996d5b1977') no-repeat;background-size:100% 100%;border-radius:inherit;"></div> <iframe class="sl-demo" src="" name="sl-embed" allow="fullscreen" allowfullscreen style="display:none;position:absolute;top:0;left:0;width:100%;height:100%;border:none;"></iframe> </div> </div> </div> <script> const imgDiv = document.querySelector('.sl-preview'); imgDiv.style.height = ""; imgDiv.style.width = "100%"; imgDiv.style.aspectRatio = "696 / 589"; </script></div></div><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697c24731610ffaa9401ace_image%204.webp" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697c24731610ffaa9401ace_image%204-p-500.webp 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697c24731610ffaa9401ace_image%204-p-800.webp 800w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697c24731610ffaa9401ace_image%204-p-1080.webp 1080w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697c24731610ffaa9401ace_image%204-p-1600.webp 1600w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697c24731610ffaa9401ace_image%204-p-2000.webp 2000w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697c24731610ffaa9401ace_image%204-p-2600.webp 2600w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697c24731610ffaa9401ace_image%204.webp 2880w" alt="" class="background-image-cover"/></div><div class="section"><div class="container center-align w-container"><div class="hero-text-box"><div class="spacer _24"></div><div class="text-box _600px center-align"><p class="paragraph">Leading performance marketers use Lunio</p></div><div class="spacer _16"></div></div><div class="logo-grid"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee4fc426b82af2a696974_DeVry-University%20black.avif" loading="lazy" width="79" sizes="(max-width: 479px) 59vw, 79px" alt="" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee4fc426b82af2a696974_DeVry-University%20black-p-500.png 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee4fc426b82af2a696974_DeVry-University%20black.avif 2442w"/><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66f2c06b6ba7b803c6858ca7_fc.png" loading="lazy" width="106" alt=""/><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee4fbdc9c3ee10415c484_marks%20and%20spencers%20black.avif" loading="lazy" width="77" sizes="(max-width: 479px) 59vw, 77px" alt="" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee4fbdc9c3ee10415c484_marks%20and%20spencers%20black-p-500.png 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee4fbdc9c3ee10415c484_marks%20and%20spencers%20black.avif 2600w"/><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee4fb3a6ea72321836886_metro%20bank%20black.avif" loading="lazy" width="87" alt=""/><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee4fcc656853afa330f71_protectline%20black.avif" loading="lazy" width="109.5" sizes="(max-width: 479px) 59vw, 109.5px" alt="" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee4fcc656853afa330f71_protectline%20black-p-500.avif 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cee4fcc656853afa330f71_protectline%20black.avif 2294w"/><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/669501477d1fbb5421806368_image%2032.webp" loading="lazy" width="118.5" alt="LearnWorlds Logo"/></div></div></div><div class="section light-grey"><div class="container w-container"><div class="w-layout-grid feature-left-grid"><div id="w-node-_8ce7d152-c46f-b452-fbbd-be982a03572f-cf5fe835" class="text-box _450px"><h2 class="heading h3">Reveal the truth about your ad clicks across digital ad channels</h2><p class="paragraph">Lunio is purpose built for performance marketers. Our ML-powered detection engine, deep platform integrations, and granular campaign analytics let you identify and eliminate invalid traffic at scale, helping you get the most out of your ad spend.</p><div class="spacer _32 mobile-hidden"></div><div class="text-box _450px"></div><a href="/talk-to-sales" class="button w-button">Get started</a></div><img class="curved-image" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ccdaf2640babe213c72a28_Lunio%20Illustration-8%402x.png" width="721" alt="" sizes="(max-width: 991px) 92vw, 721px" data-ix="fade-in-on-scroll" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ccdaf2640babe213c72a28_Lunio%20Illustration-8%402x-p-500.png 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ccdaf2640babe213c72a28_Lunio%20Illustration-8%402x-p-800.png 800w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ccdaf2640babe213c72a28_Lunio%20Illustration-8%402x-p-1080.png 1080w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ccdaf2640babe213c72a28_Lunio%20Illustration-8%402x.png 1210w"/></div></div></div><div data-w-id="e29932bc-6f3b-6b21-e848-c1cb0f72091a" class="section dark-purple-colour"><div class="container w-container"><div class="text-box _800px center-align"><h2 class="heading h2">How Lunio takes down invalid traffic </h2><p class="paragraph medium">Real-time detection, actionable insights, and multiplatform protection</p><div class="spacer _64"></div></div><div class="w-layout-grid _2-grid"><div id="w-node-e29932bc-6f3b-6b21-e848-c1cb0f720923-cf5fe835" class="scrollable-column"><div class="text-box _500px"><div class="spacer _96 mobile-hidden"></div><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cda1cfced8380bc178d28b_5.%20Solutions%20page%20Illustrations.svg" loading="lazy" width="628" alt="" class="sticky-mobile-image"/><div class="heading h1 no-margin">1</div><h3 class="heading h3">Advanced invalid traffic detection</h3><p class="paragraph medium">Lunio has developed a sophisticated machine learning algorithm which analyzes ad click behaviors in real time to determine if a user is legitimate, suspicious, or invalid. </p><div class="rich-text w-richtext"><ul role="list"><li>Learns from click, context, and conversion data</li><li>Lightweight technology – won't slow down your page</li><li>Cookieless, fully GDPR and CCPA-compliant</li></ul></div><div class="spacer _128"></div><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000a4901b8e76396cde5_Lunio%20Illustration-2%404x.png" loading="lazy" width="628" sizes="(max-width: 479px) 100vw, (max-width: 767px) 88vw, 100vw" alt="Lunio Flow Illustration" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000a4901b8e76396cde5_Lunio%20Illustration-2%404x-p-500.png 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000a4901b8e76396cde5_Lunio%20Illustration-2%404x-p-800.png 800w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000a4901b8e76396cde5_Lunio%20Illustration-2%404x-p-1080.png 1080w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000a4901b8e76396cde5_Lunio%20Illustration-2%404x-p-1600.png 1600w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000a4901b8e76396cde5_Lunio%20Illustration-2%404x-p-2000.png 2000w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000a4901b8e76396cde5_Lunio%20Illustration-2%404x.png 2201w" class="sticky-mobile-image"/><div class="spacer _164 tablet-hidden"></div></div><div class="text-box _500px"><div class="heading h1 no-margin">2</div><h3 class="heading h3">Actionable ad click analytics</h3><p class="paragraph medium">Lunio helps you understand the sources of your IVT and track changes in traffic quality over time so you can spot spikes and take action to reduce wasted spend.</p><div class="rich-text w-richtext"><ul role="list"><li>Clicks by location, keyword, placement and more</li><li>Campaign data pulled directly from Google Ads API</li><li>All converting clicks tracked with timestamps</li></ul></div><div class="spacer _128"></div><div class="spacer _164 tablet-hidden"></div></div><div class="text-box _500px"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000cb43309f991553eed_Lunio%20Illustration-3%404x.avif" loading="lazy" width="628" sizes="(max-width: 479px) 100vw, (max-width: 767px) 88vw, 100vw" alt="Lunio Flow Illustration" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000cb43309f991553eed_Lunio%20Illustration-3%404x-p-500.png 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000cb43309f991553eed_Lunio%20Illustration-3%404x-p-800.png 800w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66ce000cb43309f991553eed_Lunio%20Illustration-3%404x.avif 2201w" class="sticky-mobile-image"/><div class="heading h1 no-margin">3</div><h3 class="heading h3">Nonstop multiplatform protection</h3><p class="paragraph medium">With Lunio, you can continually weed out the waste by monitoring click behaviors in real time and automatically excluding junk users across paid media channels.</p><div class="rich-text w-richtext"><ul role="list"><li>Harnesses IP exclusions at the campaign and account level</li><li>Configures custom audiences for multiplatform protection</li><li>Integrates with Google, Meta, Bing, and many more</li></ul></div><div class="spacer _32"></div><div class="spacer _32"></div></div></div><div id="w-node-e29932bc-6f3b-6b21-e848-c1cb0f720945-cf5fe835" class="sticky-image-box-wrapper"><div class="sticky-image-block"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cda1cfced8380bc178d28b_5.%20Solutions%20page%20Illustrations.svg" data-ix="fade-in-on-scroll" width="721" alt="" loading="lazy" class="sticky-section-image _1"/><img class="sticky-section-image _2" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6748828a6b886cf41af7243d_Keyword%20analytics%20transparent%20bkg%20small.png" width="721" alt="" sizes="(max-width: 767px) 100vw, 44vw" data-ix="fade-in-on-scroll" loading="lazy" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6748828a6b886cf41af7243d_Keyword%20analytics%20transparent%20bkg%20small-p-500.png 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6748828a6b886cf41af7243d_Keyword%20analytics%20transparent%20bkg%20small-p-800.png 800w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6748828a6b886cf41af7243d_Keyword%20analytics%20transparent%20bkg%20small.png 856w"/><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66cd8841b0f0a821c6cb095a_3.%20Solutions%20Index%20Illustration.svg" data-ix="fade-in-on-scroll" width="1094" alt="" loading="lazy" class="sticky-section-image _3"/></div></div></div><div class="spacer _32 tablet-hidden"></div></div></div><div class="section light-purple hidden"><div class="container w-container"><div class="text-box _1000px center-align"><h2 class="heading h2">How much is invalid traffic costing you?</h2><p class="paragraph medium">Estimate your potential losses to invalid traffic based on industry and channel benchmarks.</p><div class="spacer _48"></div></div></div></div><div class="section small light-grey"></div><div class="section small"><div class="container w-container"><a href="#" class="cta-box hover w-inline-block"><div class="text-box _800px"><h2 id="w-node-df25bafc-bbda-a924-0cad-0deb1912000c-19120008" class="heading h2">Say goodbye to wasted ad spend</h2><p class="paragraph">Discover how Lunio can help you eliminate invalid ad clicks and maximize paid media performance</p></div><div id="w-node-_5ae33d29-b909-936a-5293-b10e2eba6f99-19120008" class="button">Get started</div></a></div></div><div class="section"><div class="container w-container"><div class="text-box _1000px center-align"><h2 class="heading h2">Scale Lunio across your paid media channels</h2><div class="text-box center-align"><p class="paragraph medium">Lunio's constantly expanding integrations ensure you can identify and block invalid traffic on the latest paid media channels</p><div class="spacer _24"></div></div><a href="/solutions" class="button black w-button">Explore all solutions</a><div class="spacer _48"></div></div><div class="text-box _900px center-align"><div class="_2-grid"><div id="w-node-_97329745-c0e2-9052-24e5-8b8067801a69-cf5fe835" class="clear-card"><div class="green-icon-box"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697a2a2e1fe58ba92493f57_fi-rr-search.svg" loading="lazy" alt="" class="card-box-icon"/></div><h3 class="heading h3">Paid search</h3><div class="text-box _275px"><p class="paragraph small">Keep your paid search traffic real, relevant, and cost-effective</p><div class="spacer _24"></div></div><a href="/solutions/paid-search" class="purple-arrow-link">Learn more</a></div><div id="w-node-_8d22e1c8-5a68-fafc-cf98-292a933e3eae-cf5fe835" class="clear-card"><div class="green-icon-box"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697a2a381175b350187dae8_fi-rr-thumbs-up.svg" loading="lazy" alt="" class="card-box-icon"/></div><h3 class="heading h3">Paid social</h3><div class="text-box _275px"><p class="paragraph small">Root out the fake and the fraudulent from your paid social traffic</p><div class="spacer _24"></div></div><a href="/solutions/paid-social" class="purple-arrow-link">Learn more</a></div><div id="w-node-_170c9805-455b-b1e9-8a33-951745ed2064-cf5fe835" class="clear-card"><div class="green-icon-box"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697a2a27aeb722619843415_fi-rr-screen.svg" loading="lazy" alt="" class="card-box-icon"/></div><h3 class="heading h3">Display</h3><div class="text-box _275px"><p class="paragraph small">Stop funding phantom clicks from questionable publishers</p><div class="spacer _24"></div></div><a href="/solutions/display-ads" class="purple-arrow-link">Learn more</a></div><div id="w-node-_4cbbbc39-5665-26a7-5bb4-e30067fd6d47-cf5fe835" class="clear-card"><div class="green-icon-box"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697a2a99cc6d6b84b123270_fi-rr-chat-arrow-grow.svg" loading="lazy" alt="" class="card-box-icon"/></div><h3 class="heading h3">Performance Max</h3><div class="text-box _275px"><p class="paragraph small">PMax going rogue? Take more control of your targeting</p><div class="spacer _24"></div></div><a href="/solutions/performance-max" class="purple-arrow-link">Learn more</a></div></div></div></div></div><div class="section"><div class="container w-container"><div class="text-box _800px center-align"><h2 class="heading h2">Rated a G2 Leader. Again.</h2><p class="paragraph medium">No one tackles invalid traffic quite like Lunio</p><div class="spacer _32"></div></div><div class="logos-row-wrapper"><div class="logos-row-gradient-right-2"></div><div class="logos-row-gradient-left-2"></div><div class="logos-row-block"><div class="customer-logos-row"><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d762fb904812e44167ed_g2-leader-winter.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d86c6620081c6c653c84_leader_emea_2023.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66d0bf7474aad26e11d8cf3d_ClickFraud_Leader_Leader.svg" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66d0bf7417715588c1c0691f_users-love-us.svg" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66d0bf74f26d0e959e7de9b7_ClickFraud_Leader_EMEA_Leader.svg" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761f74db8bef6d86525_leader_fall_2023.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66d0bf7407182adcb0106e16_ClickFraud_Leader_Europe_Leader.svg" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d76250fd3da2ba6f1114_g2-usability-summer.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d7622e926ce98aefead0_g2-relationship-summer.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761a1b3a9b2ef5c397c_g2-implementable-summer.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761013990180ea2b3c5_g2-relationship-spring.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d86c9ee8e710e1dfc6ed_leader_europe_2023.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d7616629f4e91cbed3aa_g2-implementable-fall.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761a169e0b41017a00d_g2-leader-summer.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761d1998e49105f4cfb_g2-easiest-summer.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761bffa9a3e7de7c7f5_g2-leader-fall.webp" class="customer-logo-image"/></div></div><div class="customer-logos-row"><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d762fb904812e44167ed_g2-leader-winter.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d86c6620081c6c653c84_leader_emea_2023.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66d0bf7474aad26e11d8cf3d_ClickFraud_Leader_Leader.svg" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66d0bf7417715588c1c0691f_users-love-us.svg" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66d0bf74f26d0e959e7de9b7_ClickFraud_Leader_EMEA_Leader.svg" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761f74db8bef6d86525_leader_fall_2023.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66d0bf7407182adcb0106e16_ClickFraud_Leader_Europe_Leader.svg" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d76250fd3da2ba6f1114_g2-usability-summer.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d7622e926ce98aefead0_g2-relationship-summer.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761a1b3a9b2ef5c397c_g2-implementable-summer.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761013990180ea2b3c5_g2-relationship-spring.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d86c9ee8e710e1dfc6ed_leader_europe_2023.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d7616629f4e91cbed3aa_g2-implementable-fall.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761a169e0b41017a00d_g2-leader-summer.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761d1998e49105f4cfb_g2-easiest-summer.webp" class="customer-logo-image"/></div><div class="customer-logo-container"><img width="100" loading="lazy" alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d761bffa9a3e7de7c7f5_g2-leader-fall.webp" class="customer-logo-image"/></div></div></div></div></div></div><div class="section"><div class="container w-container"><div class="quote-wrapper-grid"><div id="w-node-d3abcf59-bb2e-ad93-c0b1-58f44f7b4504-4f7b4501" class="text-box _800px"><h2 class="heading h1">Real people, real results</h2><p class="paragraph medium">Discover how businesses and agencies use Lunio to keep their ad traffic squeaky clean</p></div><div data-delay="4000" data-animation="slide" class="testimonial-wrapper w-slider" data-autoplay="true" data-easing="ease" data-hide-arrows="false" data-disable-swipe="false" data-autoplay-limit="0" data-nav-spacing="6" data-duration="500" data-infinite="true" fs-cmsslider-element="slider" id="w-node-_858d81fc-2d2c-cc55-cfaa-a82c602a6a8c-4f7b4501"><div class="testimonial-mask w-slider-mask"><div class="testimonial-slide w-slide"></div></div><div class="hidden w-slider-arrow-left"></div><div class="hidden w-slider-arrow-right"></div><div class="testimonial-slide-nav w-slider-nav w-round"></div><div class="slide-nav-styling-embed w-embed"><style> /* Change color of the default dot by replacing the hex code*/ .w-slider-dot { background-color: #BDB6C1; } /* Change color of the active dot by replacing the hex code*/ .w-slider-dot.w-active { background-color: #00b8b5; } </style></div></div></div><div class="w-dyn-list"><div fs-cmsslider-element="list" role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="testimonial-content"><img width="155" id="w-node-a50ea94e-c7d7-3345-4a2f-55ac4426ad9c-4f7b4501" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66c32216d92156f5e16bf90d_sykes-primary-logo-white.svg" loading="lazy" alt="Sykes Cottages" class="testimonial-logo w-condition-invisible"/><img width="155" id="w-node-fc16e495-9292-7507-982c-e8d015369407-4f7b4501" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66c32216d92156f5e16bf90d_sykes-primary-logo-white.svg" loading="lazy" alt="Sykes Cottages" class="testimonial-logo inverted"/><div class="testimonial-stats-row"><div class="stat-rich-text w-richtext"><p>10.9% increase in conversion rate • 14.9% decrease in bounce rate</p></div></div><div class="quote">“From day one, the support we’ve had from Lunio has been absolutely first class. And because it’s so easy to use, it was much quicker to get our teams up to speed and actively using the platform on a regular basis.“</div><div class="testimonial-client"><div class="testimonial-client-image-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66c3222cd92156f5e16c0773_paul-oates-square.avif" alt="" class="testimonial-client-image"/></div><div class="testimonial-client-ino"><div class="paragraph no-margin">Paul Oates</div><div class="paragraph no-margin bold">Head of Performance Media, Sykes Cottages</div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="testimonial-content"><img width="155" id="w-node-a50ea94e-c7d7-3345-4a2f-55ac4426ad9c-4f7b4501" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66cde560fdda5ea5d4a318f0_bigdug_logo.svg" loading="lazy" alt="BigDug" class="testimonial-logo"/><img width="155" id="w-node-fc16e495-9292-7507-982c-e8d015369407-4f7b4501" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66cde560fdda5ea5d4a318f0_bigdug_logo.svg" loading="lazy" alt="BigDug" class="testimonial-logo inverted w-condition-invisible"/><div class="testimonial-stats-row"><div class="stat-rich-text w-richtext"><p>£18,266 saved in first month • 4.77% clicks exposed as invalid</p></div></div><div class="quote">"Aside from implementing Lunio, we didn’t make any other significant changes to our campaigns. So I’m confident Lunio is responsible for the improved profitability we’re seeing. Since enabling protection conversion rates have also increased, AOVs are up, and traffic seems to be generally stronger across the board."</div><div class="testimonial-client"><div class="testimonial-client-image-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66bb70132b86916042c23935_paul_harvey_c57c7065ac.avif" alt="" class="testimonial-client-image"/></div><div class="testimonial-client-ino"><div class="paragraph no-margin">Paul Harvey</div><div class="paragraph no-margin bold">Head of PPC, BigDug</div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="testimonial-content"><img width="155" id="w-node-a50ea94e-c7d7-3345-4a2f-55ac4426ad9c-4f7b4501" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66bb70132d8d4230e7db0c5f_Learn_Worlds_logo_4b7c1145bf.avif" loading="lazy" alt="LearnWorlds" class="testimonial-logo"/><img width="155" id="w-node-fc16e495-9292-7507-982c-e8d015369407-4f7b4501" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66bb70132d8d4230e7db0c5f_Learn_Worlds_logo_4b7c1145bf.avif" loading="lazy" alt="LearnWorlds" class="testimonial-logo inverted w-condition-invisible"/><div class="testimonial-stats-row"><div class="stat-rich-text w-richtext"><p>16% saved in ad spend per month • 29.08% invalid traffic reduction in first month</p></div></div><div class="quote">"When we look at the money we save and reallocate on legitimate prospects, Lunio is a no-brainer from a financial perspective. And the increase in lead quality has enabled us to deliver stable and predictable growth across our more important marketing channels."</div><div class="testimonial-client"><div class="testimonial-client-image-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66bb70132d8d4230e7db0c69_Tetiana_Stuzhna_172e6e40c6.avif" alt="" class="testimonial-client-image"/></div><div class="testimonial-client-ino"><div class="paragraph no-margin">Tetiana Stuzhna</div><div class="paragraph no-margin bold">Performance Marketing Lead, LearnWorlds</div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="testimonial-content"><img width="155" id="w-node-a50ea94e-c7d7-3345-4a2f-55ac4426ad9c-4f7b4501" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66bb701379c300a379c1047c_canto_logo_dbd17136fa.avif" loading="lazy" alt="Canto" class="testimonial-logo"/><img width="155" id="w-node-fc16e495-9292-7507-982c-e8d015369407-4f7b4501" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66bb701379c300a379c1047c_canto_logo_dbd17136fa.avif" loading="lazy" alt="Canto" class="testimonial-logo inverted w-condition-invisible"/><div class="testimonial-stats-row"><div class="stat-rich-text w-richtext"><p>$350,000 pipeline increase in first two months • $67,400 reinvested ad spend per month</p></div></div><div class="quote">"Since making the changes Lunio recommended, the issues we were having with lead quality have improved massively. We generated more qualified pipeline in the two months after switching on traffic protection than we had done in the previous two years."</div><div class="testimonial-client"><div class="testimonial-client-image-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66bb701379c300a379c10485_mandee_richards_11ccdcfcd2.avif" alt="" class="testimonial-client-image"/></div><div class="testimonial-client-ino"><div class="paragraph no-margin">Mandee Richards</div><div class="paragraph no-margin bold">Head of Marketing, Canto</div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="testimonial-content"><img width="155" id="w-node-a50ea94e-c7d7-3345-4a2f-55ac4426ad9c-4f7b4501" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66bb7013329dddc2a33ff3a8_6694f9e0b568e5ff33cc2184_image%2520967.avif" loading="lazy" alt="DeVry University" class="testimonial-logo"/><img width="155" id="w-node-fc16e495-9292-7507-982c-e8d015369407-4f7b4501" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66bb7013329dddc2a33ff3a8_6694f9e0b568e5ff33cc2184_image%2520967.avif" loading="lazy" alt="DeVry University" class="testimonial-logo inverted w-condition-invisible"/><div class="testimonial-stats-row"><div class="stat-rich-text w-richtext"><p>13% improvement in on-page conversion rate • 7% decrease in cost per lead</p></div></div><div class="quote">“When we list the top three things that have helped us in the past year to improve our performance, Lunio is on the list. It's been eye-opening for us.”</div><div class="testimonial-client"><div class="testimonial-client-image-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a44f/66bb7013329dddc2a33ff3ab_6694fb66926170de32fa0064_image%252028.avif" alt="" class="testimonial-client-image"/></div><div class="testimonial-client-ino"><div class="paragraph no-margin">Abraham Moreno-Riano</div><div class="paragraph no-margin bold">Paid Media Manager, DeVry University</div></div></div></div></div></div></div></div></div><div class="section"><div class="container w-container"><div class="text-box _800px center-align"><h2 class="heading h2">Built by marketers, for marketers</h2><p class="paragraph medium">Lunio tackles invalid traffic as a marketing problem, not a security one.</p><div class="spacer _48"></div></div><div class="w-layout-grid _3-grid"><div class="coloured-card"><div class="card-icon-box"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66917df1fdffc3259b248390_fi-rr-lock.svg" loading="lazy" alt="" class="card-box-icon"/></div><h3 class="heading h3">Designed for the privacy-first world</h3><p class="paragraph small">Lunio is a cookieless solution that leverages encrypted click data. It’s fully GDPR and CCPA-compliant.</p></div><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4952687cf72e6d711ad79_Product%201.jpg" loading="lazy" id="w-node-a6fb0e77-8524-3e91-520b-d4b65e09a6df-cf5fe835" sizes="(max-width: 479px) 100vw, (max-width: 767px) 92vw, (max-width: 991px) 45vw, 29vw" alt="" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4952687cf72e6d711ad79_Product%201-p-500.jpg 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4952687cf72e6d711ad79_Product%201-p-800.jpg 800w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4952687cf72e6d711ad79_Product%201.jpg 1000w" class="card-image"/><div id="w-node-a6fb0e77-8524-3e91-520b-d4b65e09a6e0-cf5fe835" class="coloured-card green"><div class="card-icon-box"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66917df1fdffc3259b248388_fi-rr-heart.svg" loading="lazy" alt="" class="card-box-icon"/></div><h3 class="heading h3">Exclusions are the new targeting</h3><p class="paragraph small">Improve campaign performance using IVT insights, automatic IP blocking, and targeted exclusions. </p></div><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4950ce80c457335de1498_Homepage%202%20.jpg" loading="lazy" id="w-node-a6fb0e77-8524-3e91-520b-d4b65e09a6e7-cf5fe835" sizes="(max-width: 479px) 100vw, (max-width: 767px) 92vw, (max-width: 991px) 45vw, 29vw" alt="" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4950ce80c457335de1498_Homepage%202%20-p-500.jpg 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4950ce80c457335de1498_Homepage%202%20-p-800.jpg 800w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4950ce80c457335de1498_Homepage%202%20-p-1080.jpg 1080w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4950ce80c457335de1498_Homepage%202%20-p-1600.jpg 1600w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4950ce80c457335de1498_Homepage%202%20-p-2000.jpg 2000w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4950ce80c457335de1498_Homepage%202%20-p-2600.jpg 2600w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4950ce80c457335de1498_Homepage%202%20-p-3200.jpg 3200w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c4950ce80c457335de1498_Homepage%202%20.jpg 6720w" class="card-image"/><div id="w-node-a6fb0e77-8524-3e91-520b-d4b65e09a6e8-cf5fe835" class="coloured-card gold"><div class="card-icon-box"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66917df1492e352cfe4c424a_fi-rr-headset.svg" loading="lazy" alt="" class="card-box-icon"/></div><h3 class="heading h3">Expert support.  Better results.</h3><p class="paragraph small">Lunio’s CSMs are on hand to help you tackle IVT issues and supercharge paid media traffic quality.</p></div><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c495968549c3401a63d2b6_homepage%203.jpg" loading="lazy" id="w-node-a6fb0e77-8524-3e91-520b-d4b65e09a6ef-cf5fe835" sizes="(max-width: 479px) 100vw, (max-width: 767px) 92vw, (max-width: 991px) 45vw, 29vw" alt="" srcset="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c495968549c3401a63d2b6_homepage%203-p-500.jpg 500w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c495968549c3401a63d2b6_homepage%203-p-800.jpg 800w, https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/66c495968549c3401a63d2b6_homepage%203.jpg 998w" class="card-image"/></div></div></div><div class="section small"><div class="container w-container"><a href="#" class="cta-box hover w-inline-block"><div class="text-box _800px"><h2 id="w-node-df25bafc-bbda-a924-0cad-0deb1912000c-19120008" class="heading h2">Say goodbye to wasted ad spend</h2><p class="paragraph">Discover how Lunio can help you eliminate invalid ad clicks and maximize paid media performance</p></div><div id="w-node-_5ae33d29-b909-936a-5293-b10e2eba6f99-19120008" class="button">Get started</div></a></div></div></div><div class="section green"><div class="container w-container"><div class="_2-grid"><div class="text-box _500px"><h2 class="heading h1">Frequently asked questions</h2></div><div class="questions-wrapper"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div href="#" data-ix="show-answer" class="question-block"><div class="question"><h3 class="paragraph medium regular">Why should I use Lunio?</h3><img alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d5e3146e4bfa690355e8_Vector.svg" class="question-arrow-icon"/></div><div data-ix="hide-on-load" class="answer"><div class="w-richtext"><p>Use Lunio to enhance ad performance and ROI by identifying and excluding invalid IPs from campaigns. Its machine learning algorithm analyzes click behavior to detect invalid activity, ensuring genuine engagement. Through ad platform integrations, Lunio optimizes your ad spend, protects against click fraud, and boosts campaign effectiveness, allowing advertisers to focus on reaching real audiences.</p></div></div></div></div><div role="listitem" class="w-dyn-item"><div href="#" data-ix="show-answer" class="question-block"><div class="question"><h3 class="paragraph medium regular">What is invalid traffic?</h3><img alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d5e3146e4bfa690355e8_Vector.svg" class="question-arrow-icon"/></div><div data-ix="hide-on-load" class="answer"><div class="w-richtext"><p>Invalid traffic is clicks or impressions on ads that don't come from real people with genuine interest in what you’re advertising. All non-human and fraudulent traffic is invalid. Fraudulent activity includes the use of bots, click farms, and third party incentives to drive up click volumes for malicious reasons or financial gain. User agents that deliberately seek to misrepresent e.g. their location or device also fall under IVT. Not all IVT is out to get you. It includes benign actors such as website scrapers and spiders collecting information from your website. Mistakes made by ad platform algorithms in which the wrong targeting is applied is also invalid.</p></div></div></div></div><div role="listitem" class="w-dyn-item"><div href="#" data-ix="show-answer" class="question-block"><div class="question"><h3 class="paragraph medium regular">How does Lunio prevent false positives?</h3><img alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d5e3146e4bfa690355e8_Vector.svg" class="question-arrow-icon"/></div><div data-ix="hide-on-load" class="answer"><div class="w-richtext"><p>Lunio has invested millions in building an advanced machine learning algorithm trained on real, verified click data to distinguish between unusual yet genuine actions and fake behaviors. While no solution on the market can avoid false-positives altogether, our approach has the agility to rapidly adapt to the ever changing signals of traffic validity, keeping false-positive rates to an absolute minimum without compromising on the value of your traffic protection.</p></div></div></div></div><div role="listitem" class="w-dyn-item"><div href="#" data-ix="show-answer" class="question-block"><div class="question"><h3 class="paragraph medium regular">How is Lunio different to other solutions on the market?</h3><img alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d5e3146e4bfa690355e8_Vector.svg" class="question-arrow-icon"/></div><div data-ix="hide-on-load" class="answer"><div class="w-richtext"><p>Lunio is the only solution to take a marketing-focused approach to solving the problem of click fraud and invalid traffic. We don’t just offer traffic protection, we surface actionable marketing insights so performance marketers can cut off invalid clicks at the source and proactively target more valuable traffic. Our proprietary detection algorithm leverage multi-channel click data and takes marketing signals into account. It analyses paid and non-paid click behaviors across our entire customer database to root out even the most sophisticated invalid users agents.</p></div></div></div></div><div role="listitem" class="w-dyn-item"><div href="#" data-ix="show-answer" class="question-block"><div class="question"><h3 class="paragraph medium regular">How can I buy Lunio?</h3><img alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d5e3146e4bfa690355e8_Vector.svg" class="question-arrow-icon"/></div><div data-ix="hide-on-load" class="answer"><div class="w-richtext"><p>Contact us to explore a 14-day free traffic audit, allowing you to identify and understand your invalid traffic issue. After evaluating your needs, discuss requirements, terms, and pricing options with our team. We’ll help you build your business case.</p></div></div></div></div><div role="listitem" class="w-dyn-item"><div href="#" data-ix="show-answer" class="question-block"><div class="question"><h3 class="paragraph medium regular">How is Lunio compliant?</h3><img alt="" src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6697d5e3146e4bfa690355e8_Vector.svg" class="question-arrow-icon"/></div><div data-ix="hide-on-load" class="answer"><div class="w-richtext"><p>Lunio is GDPR and CCPA compliant. It ensures compliance by adhering to industry regulations and best practices related to data privacy, security, and digital advertising standards. </p><p>Lunio acts as a processor when blocking fraudulent clicks. This is done by allowing our customers to fire scripts that detect fraudulent traffic. This can be done with or without consent on the basis of "legitimate interests" (GDPR Article 6(1)(f)). This is reasonable as detecting fraudulent traffic is crucial to ensure the integrity of the controller's digital marketing activities, protect their resources, and prevent misuse of their services. The way in which the script operates, not collecting any other information or allowing for it to be used for other purposes, makes it have minimal impact and makes it's use valid without the need for consent</p><p>Moreover, Lunio follows strict security protocols to safeguard data integrity and ensures that any actions taken, such as updating exclusion lists or adjusting audiences, comply with the policies of ad platforms like Google Ads. This measured approach ensures Lunio remains compliant while helping clients mitigate invalid traffic risks.</p><p>‍</p></div></div></div></div></div></div></div></div></div></div><div class="footer"><div class="footer-container w-container"><div class="w-layout-grid footer-grid"><div class="ooter-columns-grid"><div id="w-node-a1de1b8d-6ac1-5842-8260-4566cce807b5-cf3fcb86" class="footer-links-container"><h5 class="footer-header"></h5></div><div class="footer-links-container"><h5 class="footer-header">Solutions</h5><a href="/solutions/paid-search" class="footer-link">Paid search</a><a href="/solutions/paid-social" class="footer-link">Paid Social</a><a href="/solutions/display-ads" class="footer-link">Display ads</a><a href="/solutions/performance-max" class="footer-link">Performance Max</a><a href="/solutions" class="footer-link">Explore all channels</a></div><div id="w-node-a5171999-7621-c757-84a7-767f969f83c5-cf3fcb86" class="footer-links-container"><h5 class="footer-header"><a href="/pricing" class="white-text-link">Pricing</a></h5></div><div id="w-node-_26dfd223-bc17-413c-df13-e5c5747c5b2d-cf3fcb86" class="footer-links-container"><h5 class="footer-header"><a href="/resource-library" class="white-text-link">Resources</a></h5><a href="/success-stories" class="footer-link">Customer stories</a><a href="/resource-library" class="footer-link">Resource library</a><a href="/blog" class="footer-link">Blog</a><a href="/glossary" class="footer-link">Glossary</a><a href="/webinars-and-events" class="footer-link">Webinars</a><a href="/tools-and-reports" class="footer-link">Tools and reports</a></div><div id="w-node-fb4f5679-9a9f-9633-3ac9-a665da6ccf5e-cf3fcb86" class="footer-links-container"><h5 class="footer-header">Company</h5><a href="/about-us" class="footer-link">About us</a><a href="/careers" class="footer-link">Careers</a><a href="/partners" class="footer-link">Partners</a><a href="/news" class="footer-link">News</a><a href="https://status.lunio.ai/" target="_blank" class="footer-link">Status</a></div><div id="w-node-d76149da-0267-be1f-e18f-a8cb7e6a5dac-cf3fcb86" class="footer-links-container"><h5 class="footer-header"><a href="https://dashboard.lunio.ai/login" class="white-text-link">Login</a></h5><a href="/contact-us" class="footer-link">Contact us</a></div></div><div id="w-node-_32f30c02-3be8-5b74-37a8-a671b034e6d6-cf3fcb86" class="footer-blog-box"><h5 class="heading h3">Latest from the blog</h5><div class="latest-blog-ooter-wrapper w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><a href="/blog/searchgpt" class="latest-blog-ooter-link-block w-inline-block"><div>SearchGPT: Everything marketers need to know </div></a></div><div role="listitem" class="w-dyn-item"><a href="/blog/pmax-message-assets" class="latest-blog-ooter-link-block w-inline-block"><div>PMax message assets: New best way to engage mobile users?</div></a></div><div role="listitem" class="w-dyn-item"><a href="/blog/pmax-asset-group-segmentation" class="latest-blog-ooter-link-block w-inline-block"><div>PMax Asset Group Segmentation: What you need to know</div></a></div></div></div></div><div id="w-node-_36fe4d48-f04b-69f8-c771-dea072687d89-cf3fcb86" class="footer-secruity-grid"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6694f51b874545d49767a192_image%2068.webp" loading="lazy" width="48" id="w-node-_564a33a4-857c-40b8-615b-e5c2a801d1c8-cf3fcb86" alt=""/><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6694f51b9d3dd21f6827a29b_image%2067.webp" loading="lazy" width="48" id="w-node-c9e27e8f-25b9-fc4b-61bd-8d7a24c9e91e-cf3fcb86" alt=""/><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6694f51bd6dc0772fb064cc9_image%2066.webp" loading="lazy" width="48" id="w-node-_25bffd61-c485-8d7d-3bf1-b33b95b004bf-cf3fcb86" alt=""/><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6694f51b019186e8582344aa_image%2071.webp" loading="lazy" width="48" id="w-node-_184cbc0a-6374-c946-a1a7-400b7036d757-cf3fcb86" alt=""/></div></div><div class="lower-footer-grid"><div class="copyright-legal-block"><div class="paragraph no-margin">Lunio 2024</div><a href="https://products.privasee.io/privacy-portal/6672ccba557ecb0014a73dac" target="_blank" class="legal-link">Privacy policy</a><a href="/data-processing-agreement" class="legal-link">Data Processing Agreement</a><a href="/terms-of-service" class="legal-link">Terms of Service</a></div><div id="w-node-_37d13e64-de06-edf8-ab96-0ddb1cc90034-cf3fcb86" class="footer-social-section"><div class="social-grid"><a href="https://facebook.com/luniohq" target="_blank" class="social-link w-inline-block"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6694f4a9a0b78e01eb0025c8_Social%20Icons.svg" loading="lazy" alt="" class="social-link-icon"/></a><a href="https://twitter.com/luniohq" target="_blank" class="social-link w-inline-block"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6694f4a944a904c314a2ca1f_Social%20Icons-1.svg" loading="lazy" alt="" class="social-link-icon"/></a><a href="https://www.linkedin.com/company/ppcprotect/" target="_blank" class="social-link w-inline-block"><img src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/6694f4a9efb4f5479778a9e0_Social%20Icons-2.svg" loading="lazy" alt="" class="social-link-icon"/></a></div></div></div></div></div><script src="https://d3e54v103j8qbb.cloudfront.net/js/jquery-3.5.1.min.dc5e7f18c8.js?site=66916e5acef29ed72641a41d" type="text/javascript" integrity="sha256-9/aliU8dGd2tb6OSsuzixeV4y/faTqgFtohetphbbj0=" crossorigin="anonymous"></script><script src="https://cdn.prod.website-files.com/66916e5acef29ed72641a41d/js/lunio-ai.9313adf49.js" type="text/javascript"></script> <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-T6GQD6H" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript> </body></html>