CINXE.COM
Ferramenta Heatmap (Mapa de Calor) de Site – Plerdy
<!DOCTYPE html> <html class="no-js" dir="ltr" lang="pt-PT" prefix="og: https://ogp.me/ns#"> <head> <meta charset="UTF-8"> <meta http-equiv="X-UA-Compatible" content="IE=edge"> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta name="facebook-domain-verification" content="zykscnfxq7fozc3u62oxsjhnv2a9kd" /> <meta name="apple-mobile-web-app-title" content="Plerdy"> <link rel="profile" href="https://gmpg.org/xfn/11"> <link rel="shortcut icon" href="/wp-content/themes/twentytwenty/images/favicon/favicon.ico" /> <link rel="icon" type="image/svg+xml" href="/wp-content/themes/twentytwenty/images/favicon/favicon.svg" /> <link rel="icon" type="image/png" href="/wp-content/themes/twentytwenty/images/favicon/favicon-96x96.png" sizes="96x96" /> <link rel="apple-touch-icon" sizes="180x180" href="/wp-content/themes/twentytwenty/images/favicon/apple-touch-icon.png" /> <link rel="apple-touch-icon" sizes="152x152" href="/wp-content/themes/twentytwenty/images/favicon/apple-touch-icon-152x152.png"> <link rel="apple-touch-icon" sizes="120x120" href="/wp-content/themes/twentytwenty/images/favicon/apple-touch-icon-120x120.png"> <link rel="apple-touch-icon" sizes="60x60" href="/wp-content/themes/twentytwenty/images/favicon/apple-touch-icon-60x60.png"> <link rel="apple-touch-icon" sizes="76x76" href="/wp-content/themes/twentytwenty/images/favicon/apple-touch-icon-76x76.png"> <link rel="manifest" href="/wp-content/themes/twentytwenty/images/favicon/site.webmanifest" /> <title>Ferramenta Heatmap (Mapa de Calor) de Site – Plerdy</title> <!-- All in One SEO Pro 4.5.4 - aioseo.com --> <meta name="description" content="Ferramenta de Heatmap (Mapa de Calor) de Site Aprimore o desempenho do site com insights orientados a dados usando o software avançado de rastreamento..." /> <meta name="robots" content="max-snippet:-1, max-image-preview:large, max-video-preview:-1" /> <link rel="canonical" href="https://www.plerdy.com/pt/ferramenta-heatmap-mapa-de-calor-de-site/" /> <meta name="generator" content="All in One SEO Pro (AIOSEO) 4.5.4" /> <meta property="og:locale" content="pt_PT" /> <meta property="og:site_name" content="Plerdy – tools to improve conversions, usability analysis and SEO." /> <meta property="og:type" content="article" /> <meta property="og:title" content="Ferramenta Heatmap (Mapa de Calor) de Site – Plerdy" /> <meta property="og:description" content="Ferramenta de Heatmap (Mapa de Calor) de Site Aprimore o desempenho do site com insights orientados a dados usando o software avançado de rastreamento..." /> <meta property="og:url" content="https://www.plerdy.com/pt/ferramenta-heatmap-mapa-de-calor-de-site/" /> <meta property="article:published_time" content="2023-12-17T14:45:08+00:00" /> <meta property="article:modified_time" content="2024-12-27T16:32:08+00:00" /> <meta name="twitter:card" content="summary" /> <meta name="twitter:title" content="Ferramenta Heatmap (Mapa de Calor) de Site – Plerdy" /> <meta name="twitter:description" content="Ferramenta de Heatmap (Mapa de Calor) de Site Aprimore o desempenho do site com insights orientados a dados usando o software avançado de rastreamento..." /> <script type="application/ld+json" class="aioseo-schema"> {"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.plerdy.com\/pt\/ferramenta-heatmap-mapa-de-calor-de-site\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.plerdy.com\/#listItem","position":1,"name":"Home","item":"https:\/\/www.plerdy.com\/","nextItem":"https:\/\/www.plerdy.com\/pt\/ferramenta-heatmap-mapa-de-calor-de-site\/#listItem"},{"@type":"ListItem","@id":"https:\/\/www.plerdy.com\/pt\/ferramenta-heatmap-mapa-de-calor-de-site\/#listItem","position":2,"name":"Ferramenta Heatmap (Mapa de Calor) de Site","previousItem":"https:\/\/www.plerdy.com\/#listItem"}]},{"@type":"Organization","@id":"https:\/\/www.plerdy.com\/#organization","name":"Plerdy","url":"https:\/\/www.plerdy.com\/"},{"@type":"WebPage","@id":"https:\/\/www.plerdy.com\/pt\/ferramenta-heatmap-mapa-de-calor-de-site\/#webpage","url":"https:\/\/www.plerdy.com\/pt\/ferramenta-heatmap-mapa-de-calor-de-site\/","name":"Ferramenta Heatmap (Mapa de Calor) de Site \u2013 Plerdy","description":"Ferramenta de Heatmap (Mapa de Calor) de Site Aprimore o desempenho do site com insights orientados a dados usando o software avan\u00e7ado de rastreamento...","inLanguage":"pt-PT","isPartOf":{"@id":"https:\/\/www.plerdy.com\/#website"},"breadcrumb":{"@id":"https:\/\/www.plerdy.com\/pt\/ferramenta-heatmap-mapa-de-calor-de-site\/#breadcrumblist"},"datePublished":"2023-12-17T16:45:08+02:00","dateModified":"2024-12-27T18:32:08+02:00"},{"@type":"WebSite","@id":"https:\/\/www.plerdy.com\/#website","url":"https:\/\/www.plerdy.com\/","name":"Plerdy","description":"tools to improve conversions, usability analysis and SEO.","inLanguage":"pt-PT","publisher":{"@id":"https:\/\/www.plerdy.com\/#organization"}}]} </script> <!-- All in One SEO Pro --> <script src="https://ajax.googleapis.com/ajax/libs/jquery/3.6.0/jquery.min.js"></script> <link rel="alternate" href="https://www.plerdy.com/heatmap/" hreflang="en" /> <link rel="alternate" href="https://www.plerdy.com/es/heatmap/" hreflang="es" /> <link rel="alternate" href="https://www.plerdy.com/ru/heatmap/" hreflang="ru" /> <link rel="alternate" href="https://www.plerdy.com/pl/narzedzie-do-map-cieplnych-stron-internetowych/" hreflang="pl" /> <link rel="alternate" href="https://www.plerdy.com/pt/ferramenta-heatmap-mapa-de-calor-de-site/" hreflang="pt" /> <link rel="alternate" href="https://www.plerdy.com/ua/heatmap/" hreflang="uk" /> <link rel="alternate" href="https://www.plerdy.com/fr/outil-de-carte-thermique-de-site-web/" hreflang="fr" /> <style id='classic-theme-styles-inline-css'> /*! This file is auto-generated */ .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none} </style> <style id='global-styles-inline-css'> body{--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--color--accent: #0E77F1;--wp--preset--color--primary: #000000;--wp--preset--color--secondary: #6d6d6d;--wp--preset--color--subtle-background: #dcd7ca;--wp--preset--color--background: #f5efe0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 18px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 26.25px;--wp--preset--font-size--x-large: 42px;--wp--preset--font-size--normal: 21px;--wp--preset--font-size--larger: 32px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}body .is-layout-flex{flex-wrap: wrap;align-items: center;}body .is-layout-flex > *{margin: 0;}body .is-layout-grid{display: grid;}body .is-layout-grid > *{margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} .wp-block-navigation a:where(:not(.wp-element-button)){color: inherit;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} .wp-block-pullquote{font-size: 1.5em;line-height: 1.6;} </style> <style id='rocket-lazyload-inline-css'> .rll-youtube-player{position:relative;padding-bottom:56.23%;height:0;overflow:hidden;max-width:100%;}.rll-youtube-player:focus-within{outline: 2px solid currentColor;outline-offset: 5px;}.rll-youtube-player iframe{position:absolute;top:0;left:0;width:100%;height:100%;z-index:100;background:0 0}.rll-youtube-player img{bottom:0;display:block;left:0;margin:auto;max-width:100%;width:100%;position:absolute;right:0;top:0;border:none;height:auto;-webkit-transition:.4s all;-moz-transition:.4s all;transition:.4s all}.rll-youtube-player img:hover{-webkit-filter:brightness(75%)}.rll-youtube-player .play{height:100%;width:100%;left:0;top:0;position:absolute;background:url(https://www.plerdy.com/wp-content/plugins/rocket-lazy-load/assets/img/youtube.png) no-repeat center;background-color: transparent !important;cursor:pointer;border:none;}.wp-embed-responsive .wp-has-aspect-ratio .rll-youtube-player{position:absolute;padding-bottom:0;width:100%;height:100%;top:0;bottom:0;left:0;right:0} </style> <link rel='stylesheet' id='wpo_min-header-0-css' href='https://www.plerdy.com/wp-content/cache/wpo-minify/1742820775/assets/wpo-minify-header-3ad91afc.min.css' media='all' /> <script defer src="https://www.plerdy.com/wp-content/cache/wpo-minify/1742820775/assets/wpo-minify-header-7f750867.min.js" id="wpo_min-header-0-js"></script> <link rel="https://api.w.org/" href="https://www.plerdy.com/wp-json/" /><link rel="alternate" type="application/json" href="https://www.plerdy.com/wp-json/wp/v2/pages/300041195" /><link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://www.plerdy.com/xmlrpc.php?rsd" /> <meta name="generator" content="WordPress 6.5.3" /> <link rel="alternate" type="application/json+oembed" href="https://www.plerdy.com/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fwww.plerdy.com%2Fpt%2Fferramenta-heatmap-mapa-de-calor-de-site%2F" /> <link rel="alternate" type="text/xml+oembed" href="https://www.plerdy.com/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fwww.plerdy.com%2Fpt%2Fferramenta-heatmap-mapa-de-calor-de-site%2F&format=xml" /> <script> document.documentElement.className = document.documentElement.className.replace('no-js', 'js'); </script> <link rel="alternate" hreflang="x-default" href="https://www.plerdy.com/ferramenta-heatmap-mapa-de-calor-de-site/" /><noscript><style id="rocket-lazyload-nojs-css">.rll-youtube-player, [data-lazy-src]{display:none !important;}</style></noscript> <script async src="https://www.googletagmanager.com/gtag/js?id=G-15X5JYHSHC"></script> <script> window.dataLayer = window.dataLayer || []; function gtag() { dataLayer.push(arguments); } gtag('js', new Date()); gtag('config', 'G-15X5JYHSHC', { 'send_page_view': false, 'custom_map': { 'dimension1': 'ga_session_id' } }); function setCustomPlerdyVisitorId() { gtag('get', 'G-15X5JYHSHC', 'session_id', function (sessionId) { if (sessionId) { // Send Session ID to GA4 gtag('event', 'set_session_id', { 'ga_session_id': sessionId }); // Send Session ID to Plerdy window.customPlerdyVisitorId = sessionId; console.log('Custom Plerdy Visitor ID:', customPlerdyVisitorId); // Send Page View event after Session ID is set gtag('event', 'page_view'); } else { setTimeout(setCustomPlerdyVisitorId, 500); } }); } setCustomPlerdyVisitorId(); </script> <script type="text/javascript"> var _suid = 278; </script> <script async type="text/javascript" src="https://a.plerdy.com/public/js/click/plerdy_ab.js?v=8bf933f"></script> </head> <body class="page-template page-template-template_product page-template-template_product-php page page-id-300041195 wp-embed-responsive singular enable-search-modal missing-post-thumbnail has-no-pagination not-showing-comments show-avatars template_product footer-top-visible" data-language="pt" data-support="cookTrue"> <header id="site-header" class="header-footer-group" role="banner"> <span class="bg-scrol-js"></span> <div class="container"> <div class="row_header" id="layoutContainer"> <div class="col_left"> <div class="logo"> <a title="Plataforma multifuncional de otimização da taxa de conversão" href="https://www.plerdy.com/pt/"> <img alt="Plataforma multifuncional de otimização da taxa de conversão" src="/wp-content/themes/twentytwenty/images/icons/plerdy-logo-black.svg"> </a> </div> </div> <div class="burger_menu"> <div class="tras"></div> <button class="burger_btn">Menu</button> <div class="col_center col_center_new--desk"> <div class="menu-%d0%bc%d0%b5%d0%bd%d1%8e-pt-container"><ul id="menu-%d0%bc%d0%b5%d0%bd%d1%8e-pt" class="menu"><li id="menu-item-300040398" class="menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor current-menu-parent menu-item-has-children menu-item-300040398"><a href="#">Ferramentas</a><span class="icon"></span> <ul class="sub-menu"> <li id="menu-item-300060724" class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-300041195 current_page_item menu-item-300060724"><a href="https://www.plerdy.com/pt/ferramenta-heatmap-mapa-de-calor-de-site/" aria-current="page">Ferramenta Heatmap (Mapa de Calor) de Site</a></li> <li id="menu-item-300060731" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300060731"><a href="https://www.plerdy.com/pt/formularios-pop-up/">Formulários pop-up</a></li> <li id="menu-item-300060736" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300060736"><a href="https://www.plerdy.com/pt/seo-alerts/">Ferramenta de SEO</a></li> <li id="menu-item-300060745" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300060745"><a href="https://www.plerdy.com/pt/serp-checker/">Análise SERP</a></li> <li id="menu-item-300060746" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300060746"><a href="https://www.plerdy.com/pt/ai-ux-assistant/">Assistente de UX de IA</a></li> <li id="menu-item-300060730" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300060730"><a href="https://www.plerdy.com/pt/ferramenta-de-replay-de-sessao/">Ferramenta de Replay de Sessão</a></li> <li id="menu-item-300060734" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300060734"><a href="https://www.plerdy.com/pt/event-goals-tracking/">Ferramenta de Rastreamento de Eventos</a></li> <li id="menu-item-300060733" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300060733"><a href="https://www.plerdy.com/pt/e-commerce-sales-performance/">Análise e Otimização de E-commerce</a></li> <li id="menu-item-300060735" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300060735"><a href="https://www.plerdy.com/pt/conversion-funnel/">Análise do Funil de Conversão do Site</a></li> <li id="menu-item-300060744" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300060744"><a href="https://www.plerdy.com/pt/ab-testing-tool/">Ferramenta de Teste A/B</a></li> <li id="menu-item-300060732" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300060732"><a href="https://www.plerdy.com/pt/ferramenta-de-feedback-do-site/">Ferramenta de Feedback do Site</a></li> </ul> </li> <li id="menu-item-300063095" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-300063095"><a href="https://www.plerdy.com/pt/pricing/">Preços</a></li> <li id="menu-item-300040408" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-300040408"><a href="#">Formação</a><span class="icon"></span> <ul class="sub-menu"> <li id="menu-item-300061802" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-300061802"><a href="https://www.plerdy.com/pt/blog/category/digital-marketing/">Marketing digital</a></li> <li id="menu-item-300061803" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-300061803"><a href="https://www.plerdy.com/pt/blog/category/usability/">Experiência do Utilizador (UX)</a></li> <li id="menu-item-300061804" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-300061804"><a href="https://www.plerdy.com/pt/blog/category/business/">Negócios</a></li> <li id="menu-item-300061805" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-300061805"><a href="https://www.plerdy.com/pt/blog/category/seo-blog/">Blog SEO</a></li> <li id="menu-item-300061806" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-300061806"><a href="https://www.plerdy.com/pt/blog/category/content-marketing/">Marketing de conteúdo</a></li> <li id="menu-item-300061807" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-300061807"><a href="https://www.plerdy.com/pt/blog/category/guide/">Guia</a></li> <li id="menu-item-300040416" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300040416"><a href="https://www.plerdy.com/usability-testing-website-checklist/">Usability Testing Checklist</a></li> <li id="menu-item-300040418" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300040418"><a href="https://www.plerdy.com/start-ux-game/">UX Game</a></li> <li id="menu-item-300040420" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300040420"><a href="https://www.plerdy.com/free-tools/">Free tools</a></li> <li id="menu-item-300040424" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-300040424"><a href="https://www.plerdy.com/blog/full-page-screen-capture/">Full Page Screen Capture</a></li> <li id="menu-item-300040425" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-300040425"><a href="https://www.plerdy.com/website-seo-checker-extension/">Free SEO Checker Chrome Extension</a></li> <li id="menu-item-300040426" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-300040426"><a href="https://www.plerdy.com/pt/blog/">All Articles</a></li> </ul> </li> <li id="menu-item-300067886" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-300067886"><a href="https://www.plerdy.com/pt/book-a-call/">Book a Demo</a></li> </ul></div> <div class="col_right col_right--mob"> <a class="btn btn_blue_txt" target="_blank" href="https://a.plerdy.com/auth/login"> Entrar </a> <a id="try_it_free" class="btn btn_blue" target="_blank" href="https://a.plerdy.com/auth/register"> Inscrever-se </a> </div> </div> <div class="col_right col_right--desk"> <a class="btn btn_blue_txt" target="_blank" href="https://a.plerdy.com/auth/login"> Entrar </a> <a id="try_it_free" class="btn btn_blue" target="_blank" href="https://a.plerdy.com/auth/register"> Inscrever-se </a> </div> </div> <script> document.addEventListener("DOMContentLoaded", function () { var burgerBtn = document.querySelector('.burger_btn'); var menuContent = document.querySelector('.burger_menu .col_center'); var body = document.body; if (burgerBtn && menuContent) { burgerBtn.addEventListener('click', function () { var isMenuOpen = burgerBtn.classList.contains('open'); var ancestorElement = document.querySelector(".current-menu-ancestor"); menuContent.style.display = isMenuOpen ? 'none' : 'block'; if (isMenuOpen) { burgerBtn.style.backgroundImage = 'url(/wp-content/themes/twentytwenty/images/menu/mobile_menu.svg)'; burgerBtn.classList.remove('open'); body.classList.remove('no-scroll'); } else { burgerBtn.style.backgroundImage = 'url(/wp-content/themes/twentytwenty/images/menu/Close.svg)'; burgerBtn.classList.add('open'); body.classList.add('no-scroll'); if (ancestorElement && ancestorElement.querySelector(".sub-menu") && !ancestorElement.classList.contains("sub_menu_open")) { ancestorElement.click(); } } }); } }); /* document.addEventListener("DOMContentLoaded", function () { var colRight = document.querySelector('.col_right'); var colCenter = document.querySelector('.col_center'); function moveButtons() { colRight.classList.remove('hidden'); if (window.innerWidth < 767) { if (colRight && colCenter && !colCenter.contains(colRight)) { colCenter.appendChild(colRight); } } else { if (colRight && colCenter.contains(colRight)) { document.querySelector('.burger_menu').appendChild(colRight); } } } moveButtons(); window.addEventListener('resize', moveButtons); }); */ </script> </div> </div> </header> <link rel='stylesheet' href='/wp-content/themes/twentytwenty/assets/css/style_product.css?ver=1.8' media='all' /> <section class="head_products head_products_22"> <div class="container"> <div class="row_product_main"> <h1 class="title_products">Ferramenta de Heatmap (Mapa de Calor) de Site</h1> <p> Aprimore o desempenho do site com insights orientados a dados usando o software avançado de rastreamento de heatmap da Plerdy </p> <ul class="partners__list"> <li class="partners__item"> <div class="partners__item-block"> <img src="/wp-content/themes/twentytwenty/images/partners/svg/capterra.svg" alt="capterra" /> <span>4.9/5</span> </div> </li> <li class="partners__item"> <div class="partners__item-block"> <img src="/wp-content/themes/twentytwenty/images/partners/svg/crowd.svg" alt="growd" /> <span>4.7/5</span> </div> </li> <li class="partners__item"> <div class="partners__item-block"> <img src="/wp-content/themes/twentytwenty/images/partners/svg/280+G2.svg" alt="280+G2" /> </div> </li> <li class="partners__item"> <div class="partners__item-block"> <img src="/wp-content/themes/twentytwenty/images/partners/svg/GDPR1.svg" alt="gdpr" /> </div> </li> </ul> <div class="video-product"> <div class="row_foot_video"> <div class="use-cases-item-text btn_youtube video-btn" href="https://www.youtube.com/watch?v=Cvghsh6MwqM"> <img src="/wp-content/themes/twentytwenty/images/new_products/ltd-serp/youtube.svg" alt="youtube" /> Assistir Vídeo </div> </div> </div> </div> </div> </section> <section class="sub_head_products sub_head_products_1 product_heatmap"> <div class="container"> <div class="row_analytics"> <div class="ordens_wrapper"> <img src="/wp-content/themes/twentytwenty/images/home/orden-09.svg" loading="lazy" alt="Plerdy orden" /> <img src="/wp-content/themes/twentytwenty/images/home/orden-06.svg" loading="lazy" alt="Plerdy orden" /> <img src="/wp-content/themes/twentytwenty/images/home/orden-08.svg" loading="lazy" alt="Plerdy orden" /> </div> <h2 class="sub_head_pr">Ferramenta de Heatmap do Site da Plerdy</h2> <p>Obtenha insights precisos e maximize o engajamento do usuário com o kit de ferramentas de heatmap intuitivo da Plerdy. Ajuste as configurações facilmente para taxas de conversão aumentadas. Utilize nossa ferramenta para otimização de conversão direcionada, transformando insights em estratégias de crescimento. </p> <div class="foot_analytics_more"> <div class="foot_analytics foot_analytics_1">Identifique o que atrai mais cliques </div> <div class="foot_analytics foot_analytics_2">Observe comportamentos típicos e atípicos dos usuários </div> <div class="foot_analytics foot_analytics_3">Ajuste páginas específicas para otimizar o fluxo de tráfego </div> </div> <div class="foot_buttons"> <a href="https://a.plerdy.com/account/google?reg=1" target="_blank" class="btn btn_google" rel="noopener"><img src="/wp-content/themes/twentytwenty/images/home/google-logo.svg" loading="lazy" alt="Plerdy - 1001" />Cadastre-se com o Google</a> <a href="https://www.plerdy.com/pt/book-a-call/" class="btn-second-home" onclick="ga('send', 'event', 'try-free-header', 'PT');">Agendar uma Demonstração</a> </div> </div> </div> </section> <section class="new-section"> <div class="container"> <div class="title-center"> <h2>Endossado por Grandes Empresas Globais</h2> </div> <p class="sub-title-center"> Independentemente do tamanho ou setor, cada empresa merece acesso à melhor tecnologia para crescer e prosperar. </p> <article class="carousel__endorsed-by"> <div class="carousel__wrapper"> <div class="carousel__group"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/ajax.svg" alt="ajax"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/also.svg" alt="also"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/amagi.svg" alt="amagi"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/amazon.svg" alt="amazon"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/anextour.svg" alt="anextour"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/honda.svg" alt="honda"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/huggies.svg" alt="huggies"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/kredobank.svg" alt="kredobank"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/libero.svg" alt="libero"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/logitech.svg" alt="logitech"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/oracle.svg" alt="oracle"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/pepsico.svg" alt="pepsico"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/privatbank.svg" alt="privatbank"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/prom.svg" alt="prom"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/reply.svg" alt="reply"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/samcart.svg" alt="samcart"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/softserve.svg" alt="softserve"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/subaru.svg" alt="subaru"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/ukrposhta.svg" alt="ukrposhta"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/whirlpool.svg" alt="whirlpool"> </div> <div aria-hidden="true" class="carousel__group"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/ajax.svg" alt="ajax"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/also.svg" alt="also"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/amagi.svg" alt="amagi"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/amazon.svg" alt="amazon"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/anextour.svg" alt="anextour"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/honda.svg" alt="honda"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/huggies.svg" alt="huggies"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/kredobank.svg" alt="kredobank"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/libero.svg" alt="libero"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/logitech.svg" alt="logitech"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/oracle.svg" alt="oracle"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/pepsico.svg" alt="pepsico"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/privatbank.svg" alt="privatbank"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/prom.svg" alt="prom"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/reply.svg" alt="reply"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/samcart.svg" alt="samcart"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/softserve.svg" alt="softserve"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/subaru.svg" alt="subaru"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/ukrposhta.svg" alt="ukrposhta"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/whirlpool.svg" alt="whirlpool"> </div> </div> <div class="carousel__wrapper carousel__wrapper--reverse"> <div class="carousel__group"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/whirlpool.svg" alt="whirlpool"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/ukrposhta.svg" alt="ukrposhta"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/subaru.svg" alt="subaru"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/softserve.svg" alt="softserve"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/samcart.svg" alt="samcart"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/reply.svg" alt="reply"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/prom.svg" alt="prom"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/privatbank.svg" alt="privatbank"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/pepsico.svg" alt="pepsico"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/oracle.svg" alt="oracle"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/logitech.svg" alt="logitech"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/libero.svg" alt="libero"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/kredobank.svg" alt="kredobank"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/huggies.svg" alt="huggies"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/honda.svg" alt="honda"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/anextour.svg" alt="anextour"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/amazon.svg" alt="amazon"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/amagi.svg" alt="amagi"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/also.svg" alt="also"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/ajax.svg" alt="ajax"> </div> <div aria-hidden="true" class="carousel__group"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/whirlpool.svg" alt="whirlpool"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/ukrposhta.svg" alt="ukrposhta"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/subaru.svg" alt="subaru"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/softserve.svg" alt="softserve"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/samcart.svg" alt="samcart"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/reply.svg" alt="reply"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/prom.svg" alt="prom"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/privatbank.svg" alt="privatbank"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/pepsico.svg" alt="pepsico"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/oracle.svg" alt="oracle"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/logitech.svg" alt="logitech"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/libero.svg" alt="libero"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/kredobank.svg" alt="kredobank"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/huggies.svg" alt="huggies"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/honda.svg" alt="honda"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/anextour.svg" alt="anextour"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/amazon.svg" alt="amazon"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/amagi.svg" alt="amagi"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/also.svg" alt="also"> <img src="/wp-content/themes/twentytwenty/images/carousel-logos/ajax.svg" alt="ajax"> </div> </div> </article> </div> </section> <section class="new-section"> <div class="container"> <div class="title-center"> <h2>Otimize o Desempenho do Site com a Plerdy</h2> </div> <p class="sub-title-center"> Software poderoso, escolha principal para profissionais de marketing, especialistas em SEO, designers de UX e CEOs </p> <div class="new-section__content-wrapper"> <div class="new-section__images"> <img src="/wp-content/themes/twentytwenty/images/new_products/page-5.png" alt="imagem de página" class="new-section__page-img" loading="lazy"> <img src="/wp-content/themes/twentytwenty/images/new_products/graf-01.png" alt="gráfico" class="new-section__graf-img" loading="lazy"> <img src="/wp-content/themes/twentytwenty/images/new_products/cat-01.png" alt="gato" class="new-section__cat-img" loading="lazy"> </div> <div class="new-section__content"> <h3>Potencialize Ações de Usuários com a Plerdy</h3> <ul class="new-section__list"> <li class="new-section__list-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/cart.png" alt="carrinho" class="new-section__list-item-img" loading="lazy"> <span class="new-section__list-text">Diminua as taxas de rejeição do site</span> </li> <li class="new-section__list-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/daimond.png" alt="diamante" class="new-section__list-item-img" loading="lazy"> <span class="new-section__list-text">Aumente as conversões e ações pretendidas pelos usuários</span> </li> <li class="new-section__list-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/graf.png" alt="gráfico" class="new-section__list-item-img" loading="lazy"> <span class="new-section__list-text">Compare dados de diferentes canais de tráfego</span> </li> <li class="new-section__list-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/shopping.png" alt="sacolas de compras" class="new-section__list-item-img" loading="lazy"> <span class="new-section__list-text">Os relatórios de software de heatmap da Plerdy exibem dados de micro e macroconversões</span> </li> </ul> <div class="foot_buttons"> <a href="https://a.plerdy.com/account/google?reg=1" target="_blank" class="btn btn_google" rel="noopener"> <img src="/wp-content/themes/twentytwenty/images/home/google-logo.svg" loading="lazy" alt="Plerdy - 1001" /> Cadastre-se com o Google </a> <a href="https://www.plerdy.com/pt/book-a-call/" class="btn-second-home" onclick="ga('send', 'event', 'try-free-header', 'PT');"> Agendar uma Demonstração </a> </div> </div> </div> </div> </section> <section class="include include_22 product_heatmap new-section"> <div class="container"> <div class="title-center"> <h2>Heatmaps Fornecem Dados Úteis do Site</h2> </div> <p class="sub-title-center"> Visualize o fluxo de tráfego do site, comportamento do usuário e tome decisões baseadas em dados para melhorar, testar e criar sites de sucesso. Identifique por que "cliques desnecessários" aumentam com o rastreamento de heatmap da Plerdy e analise os padrões de navegação dos usuários. Em seguida, ajuste suas páginas da web para aumentar suas taxas de cliques </p> <div class="include__info_grid"> <div class="include__info_grid_item include__info_grid_item--br include__info_grid_item--bb"> <div class="include__info_blure_wrap"> <div class="include__info_blure"></div> <img src="/wp-content/themes/twentytwenty/images/new_products/First-clickAnalysis.png" alt="Análise de Primeiro Clique" class="include__info_image_product" loading="lazy"> </div> <div class="include__info_text_wrap"> <h3 class="include__info_title">Análise de Primeiro Clique</h3> <p class="include__info_text"> Colete dados de interação de primeiro clique dos visitantes: Usuários se comportam de maneira diferente ao chegar por canais de tráfego específicos. Segmentar clientes em potencial do tráfego do Facebook, anúncios do Google, pesquisas orgânicas do Google, etc. Vantagens: Analisar canais diretos e orgânicos separadamente; Comparar tipos de tráfego de usuários; Observar seus elementos mais clicados por grupo. Utilize heatmaps e comece a rastrear melhorias na conversão do seu site hoje. </p> </div> </div> <div class="include__info_grid_item include__info_grid_item--bb"> <div class="include__info_blure_wrap"> <div class="include__info_blure"></div> <img src="/wp-content/themes/twentytwenty/images/new_products/ImproveContentwithHeatmaps.png" alt="Melhore o Conteúdo com Heatmaps" class="include__info_image_product" loading="lazy"> </div> <div class="include__info_text_wrap"> <h3 class="include__info_title">Melhore o Conteúdo com Heatmaps</h3> <p class="include__info_text"> O mapa de rolagem da Plerdy analisa a profundidade de visualização do usuário em páginas longas do site.<br> Clientes em potencial não verão informações importantes no final se não rolarem a página inteira. O software de heatmap da Plerdy mostra onde os usuários param de rolar e onde estão saindo.<br> Rastreie imediatamente as melhorias na interação do usuário e aumente as taxas de cliques movendo elementos importantes para a primeira tela (localização ideal). </p> </div> </div> <div class="include__info_grid_item include__info_grid_item--br include__info_grid_item--bb-mob"> <div class="include__info_blure_wrap"> <div class="include__info_blure"></div> <img src="/wp-content/themes/twentytwenty/images/new_products/DeterminetheBestMicro-conversion.png" alt="Determine os Melhores Sites de Microconversão" class="include__info_image_product" loading="lazy"> </div> <div class="include__info_text_wrap"> <h3 class="include__info_title">Determine os Melhores Sites de Microconversão</h3> <p class="include__info_text"> Links colocados adequadamente motivam os usuários do site a tomar ações. Vantagens: Aumenta o tempo de sessão do usuário; Reduz a taxa de rejeição; Impulsiona o tráfego dos motores de busca. Os heatmaps da Plerdy mostram microconversões. </p> </div> </div> <div class="include__info_grid_item"> <div class="include__info_blure_wrap"> <div class="include__info_blure"></div> <img src="/wp-content/themes/twentytwenty/images/new_products/SalesImpactAnalysis.png" alt="Análise de Impacto de Vendas para Sites de Comércio Eletrônico" class="include__info_image_product" loading="lazy"> </div> <div class="include__info_text_wrap"> <h3 class="include__info_title">Análise de Impacto de Vendas para Sites de Comércio Eletrônico</h3> <p class="include__info_text"> Rastreie cliques de navegação antes que os usuários comprem produtos com os relatórios de impacto de vendas do site da Perdy. Analise dados, atribua valores a cada item, identifique e atualize elementos de página não utilizados. Para elementos menos clicados, tente: Alterar seu CTA; Mover seu CTA para a primeira tela; Excluir CTAs de baixo valor. Simplesmente implemente essas mudanças para ver melhorias no site. </p> </div> </div> </div> </div> </section> <section class="new-section"> <div class="container"> <div class="title-center"> <h2>Sem Amostragem de Dados</h2> </div> <p class="sub-title-center"> Visualize o fluxo de tráfego do site, comportamento do usuário e tome decisões baseadas em dados para melhorar, testar e criar sites de sucesso. </p> <div class="new-section__grid"> <article class="new-section__grid-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/add_reaction.svg" alt="adicionar reação" class="new-section__icon" loading="lazy"> <h4>Em Diferentes Websites</h4> <p> Nossa ferramenta de heatmap captura dados eficientemente em plataformas como Angular, Shopify, Magento, WordPress e outros CMS. O heatmap da Plerdy registra cliques e gera relatórios com 99% de precisão, sem amostragem de dados. </p> </article> <article class="new-section__grid-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/bug.svg" alt="relatório de erros" class="new-section__icon" loading="lazy"> <h4>Veja Claramente</h4> <p> Nossas ferramentas de visualização de dados transformam métricas complexas em insights claros e acionáveis. O heatmap da Plerdy se destaca no rastreamento de sites de alto tráfego com milhões de visualizações diárias. </p> </article> <article class="new-section__grid-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/badge.svg" alt="crachá" class="new-section__icon" loading="lazy"> <h4>Eficiência de Elementos Dinâmicos</h4> <p> Muitos sites utilizam blocos dinâmicos complexos e interativos: menus, pop-ups, menus suspensos, sliders, etc. Ferramentas de heatmap dinâmicas oferecem uma avaliação completa das interações do usuário. </p> </article> <article class="new-section__grid-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/trending_up.svg" alt="tendência ascendente" class="new-section__icon" loading="lazy"> <h4>Eficácia da Chamada para Ação (CTA)</h4> <p> As páginas do site estão repletas de CTAs—ao lado de formulários, banners, etc. A falta de cliques em seu botão de CTA indica a necessidade de otimização da mensagem. Identifique anomalias no comportamento do usuário analisando a eficácia de um botão de CTA e melhorando seu CTA em geral. </p> </article> </div> </div> </section> <section class="new-section"> <div class="container"> <div class="title-center"> <h2>Não São Apenas os Profissionais de Marketing Que Precisam de Ferramentas de Heatmap</h2> </div> <p class="sub-title-center"> Profissionais de diversos nichos aproveitam a ferramenta de heatmap da Plerdy para criar sites competitivos e aumentar a receita </p> <div class="new-section__content-wrapper"> <div class="new-section__images new-section__images--right new-section__images--pad1"> <img src="/wp-content/themes/twentytwenty/images/new_products/page-51.png" alt="imagem de página" class="new-section__page-img" loading="lazy"> <img src="/wp-content/themes/twentytwenty/images/new_products/cat-02.png" alt="gato" class="new-section__cat-img new-section__cat-img--pos1" loading="lazy"> <img src="/wp-content/themes/twentytwenty/images/new_products/graf-02.png" alt="gráfico" class="new-section__graf-img new-section__graf-img--left new-section__graf-img--t1" loading="lazy"> </div> <div class="new-section__content"> <h3>Heatmaps Ajudam Todos os Especialistas em Comércio Eletrônico</h3> <ul class="new-section__list"> <li class="new-section__list-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/lamp.png" alt="lâmpada" class="new-section__list-item-img"> <span class="new-section__list-text" loading="lazy"> <strong>CEOs: </strong> fornecendo valor ao cliente enquanto aumenta a receita </span> </li> <li class="new-section__list-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/fire.png" alt="fogo" class="new-section__list-item-img" loading="lazy"> <span class="new-section__list-text"> <strong>Profissionais de marketing: </strong> converter tráfego em vendas </span> </li> <li class="new-section__list-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/star.png" alt="estrela" class="new-section__list-item-img" loading="lazy"> <span class="new-section__list-text"> <strong>Designers de experiência do usuário: </strong> criar interfaces interativas e amigáveis baseadas em dados coletados </span> </li> </ul> <div class="foot_buttons"> <a href="https://a.plerdy.com/account/google?reg=1" target="_blank" class="btn btn_google" rel="noopener"> <img src="/wp-content/themes/twentytwenty/images/home/google-logo.svg" loading="lazy" alt="Plerdy - 1001" /> Cadastre-se com o Google </a> <a href="https://www.plerdy.com/pt/book-a-call/" class="btn-second-home" onclick="ga('send', 'event', 'try-free-header', 'PT');"> Agendar uma Demonstração </a> </div> </div> </div> </div> </section> <section class="include include_22 product_heatmap new-section"> <div class="container"> <div class="title-center"> <h2>Principais Recursos: Software de Heatmap da Plerdy</h2> </div> <p class="sub-title-center">Configure o código de rastreamento de heatmap da Plerdy nas páginas selecionadas do site. Os dados coletam automaticamente métricas de cliques. A Plerdy cria relatórios de heatmap para cada URL. </p> <div class="include__info_grid"> <div class="include__info_grid_item include__info_grid_item--br include__info_grid_item--bb"> <div class="include__info_blure_wrap"> <div class="include__info_blure"></div> <img src="/wp-content/themes/twentytwenty/images/new_products/ClickMap.png" alt="Mapa de Cliques" class="include__info_image_product" loading="lazy"> </div> <div class="include__info_text_wrap"> <h3 class="include__info_title">Mapa de Cliques</h3> <p class="include__info_text"> A tabela de cliques do heatmap da Plerdy exibe métricas de cliques por URLs, segmentadas por dispositivo. Identifique visualmente os dados coletados e compare diferentes eventos. Para análise detalhada, clique no link na tabela de cliques. </p> </div> </div> <div class="include__info_grid_item include__info_grid_item--bb"> <div class="include__info_blure_wrap"> <div class="include__info_blure"></div> <img src="/wp-content/themes/twentytwenty/images/new_products/ClickSegmentsPercentages.png" alt="Percentuais de Segmentos de Cliques" class="include__info_image_product" loading="lazy"> </div> <div class="include__info_text_wrap"> <h3 class="include__info_title">Percentuais de Segmentos de Cliques</h3> <p class="include__info_text"> As páginas são divididas em cinco partes, resumindo os cliques da página da web incluindo cliques em elementos dinâmicos ocultos. Abra cada parte para carregar automaticamente os dados nos relatórios de heatmap. </p> </div> </div> <div class="include__info_grid_item include__info_grid_item--wide include__info_grid_item--bb"> <div class="include__info_blure_wrap"> <div class="include__info_blure"></div> <img src="/wp-content/themes/twentytwenty/images/new_products/ScrollDepth.png" alt="Profundidade de Rolagem" class="include__info_image_product" loading="lazy"> </div> <div class="include__info_text_wrap"> <h3 class="include__info_title">Profundidade de Rolagem</h3> <p class="include__info_text"> Descubra as zonas de rolagem quando os usuários chegam ao site. Verifique a profundidade de rolagem por página, por dispositivo: Desktop; Smartphone; Tablet. Relatórios de rastreamento de heatmap importantes analisam: Categorias de produtos; Páginas de destino; Páginas longas.<br> <b>Exemplo:</b> Digamos que 20% dos usuários não rolem além da segunda tela da sua página da web—isto indica uma oportunidade de otimização. Coloque suas informações mais valiosas no topo, para que os usuários vejam imediatamente ao acessar. </p> </div> </div> <div class="include__info_grid_item include__info_grid_item--br include__info_grid_item--bb-mob"> <div class="include__info_blure_wrap"> <div class="include__info_blure"></div> <img src="/wp-content/themes/twentytwenty/images/new_products/MouseCursorMovement.png" alt="Movimento do Cursor do Mouse" class="include__info_image_product" loading="lazy"> </div> <div class="include__info_text_wrap"> <h3 class="include__info_title">Movimento do Cursor do Mouse</h3> <p class="include__info_text"> Em vez de rolar, muitos usuários frequentemente movem o cursor do mouse pela página, um comportamento típico em telas ricas em informações. O relatório de Movimento do Cursor do Mouse da Plerdy: Mostra 10 partes iguais da página; Identifica a tela com mais interação do usuário. Descubra por que os usuários não rolam com as ferramentas de movimento de cursor da Plerdy. </p> </div> </div> <div class="include__info_grid_item"> <div class="include__info_blure_wrap"> <div class="include__info_blure"></div> <img src="/wp-content/themes/twentytwenty/images/new_products/ClickSequences.png" alt="Sequências de Cliques" class="include__info_image_product" loading="lazy"> </div> <div class="include__info_text_wrap"> <h3 class="include__info_title">Sequências de Cliques</h3> <p class="include__info_text"> Os dados de cliques sequenciais do heatmap da Plerdy mostram o que os usuários clicam primeiro e as sequências. Se houver muitos elementos (slider, abas, pop-ups, etc.), os usuários não avançarão para outra página. Descubra quais elementos da página interessam aos usuários e aumente a interação. </p> </div> </div> </div> </div> </section> <section class="new-section"> <div class="container"> <div class="new-section__content-wrapper new-section__content-wrapper--light-blue"> <div class="new-section__images new-section__images--pad2"> <img src="/wp-content/themes/twentytwenty/images/new_products/page-6.png" alt="imagem de página" class="new-section__page-img new-section__page-img--pos1" loading="lazy"> <img src="/wp-content/themes/twentytwenty/images/new_products/page-4.png" alt="imagem de página" class="new-section__page-img new-section__page-img--pos2" loading="lazy"> </div> <div class="new-section__content"> <h3>Criação de Eventos e Integração com Google Analytics 3 e 4</h3> <p> Após instalar o código de rastreamento de heatmap da Plerdy, os dados de cliques do site são automaticamente coletados e armazenados. O software de heatmap da Plerdy simplifica a análise de sua caixa de busca ou botão "Solicitar Chamada de Retorno". Os dados são armazenados dependendo do pacote selecionado durante sua inscrição na Plerdy. Esses eventos integram-se com as versões 3 e 4 do Google Analytics </p> </div> </div> </div> </section> <section class="new-section"> <div class="container"> <div class="title-center"> <h2>Grupos de Usuários</h2> </div> <p class="sub-title-center"> Basta adicionar scripts especiais ao seu site. Grupos de usuários personalizados aparecem automaticamente nos seus filtros de heatmap (e outras ferramentas de heatmap da Plerdy) fornecendo relatórios analíticos detalhados </p> <div class="new-section__content-wrapper"> <div class="new-section__images new-section__images--pad3"> <img src="/wp-content/themes/twentytwenty/images/new_products/page-52.png" alt="imagem de página" class="new-section__page-img" loading="lazy"> <img src="/wp-content/themes/twentytwenty/images/new_products/cat-03.png" alt="gato" class="new-section__cat-img new-section__cat-img--pos2" loading="lazy"> <img src="/wp-content/themes/twentytwenty/images/new_products/all-groups.png" alt="todos os grupos" class="new-section__graf-img new-section__graf-img--t2" loading="lazy"> </div> <div class="new-section__content"> <h3>Cada usuário se comporta de maneira diferente:</h3> <ul class="new-section__list"> <li class="new-section__list-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/flag.png" alt="bandeira" class="new-section__list-item-img" loading="lazy"> <span class="new-section__list-text"> Usuários atuais (com contas), já estão familiarizados com seu site e podem encontrar tudo facilmente. </span> </li> <li class="new-section__list-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/abacus.png" alt="ábaco" class="new-section__list-item-img" loading="lazy"> <span class="new-section__list-text"> Novos usuários exploram conteúdo e demoram mais para buscar informações. Eles devem ser analisados separadamente </span> </li> <li class="new-section__list-item"> <img src="/wp-content/themes/twentytwenty/images/new_products/star.png" alt="estrela" class="new-section__list-item-img" loading="lazy"> <span class="new-section__list-text"> Segmentação de dados: crie numerosos grupos de usuários conforme necessário </span> </li> </ul> <div class="foot_buttons"> <a href="https://a.plerdy.com/account/google?reg=1" target="_blank" class="btn btn_google" rel="noopener"> <img src="/wp-content/themes/twentytwenty/images/home/google-logo.svg" loading="lazy" alt="Plerdy - 1001" /> Cadastre-se com o Google </a> <a href="https://www.plerdy.com/pt/book-a-call/" class="btn-second-home" onclick="ga('send', 'event', 'try-free-header', 'PT');"> Agendar uma Demonstração </a> </div> </div> </div> </div> </section> <section class="new-section new-section--fill"> <div class="container"> <div class="title-center"> <h2>Segmentação de Cliques para Heatmaps de Sites</h2> </div> <p class="sub-title-center"> Visualize o fluxo de tráfego do site, comportamento do usuário e tome decisões baseadas em dados para melhorar, testar e criar sites de sucesso. </p> <div class="new-section__slider"> <div class="new-section__article-wrap"> <article class="article"> <img loading="lazy" src="/wp-content/themes/twentytwenty/images/new_products/devices_2.svg" alt="dispositivos" class="new-section__icon"> <h5>Dispositivo</h5> <p>Distribuição dos usuários dependendo do dispositivo que utilizam</p> </article> </div> <div class="new-section__article-wrap"> <article class="article"> <img loading="lazy" src="/wp-content/themes/twentytwenty/images/new_products/flag_2.svg" alt="bandeira" class="new-section__icon"> <h5>País</h5> <p>Você pode ver cliques de um país específico</p> </article> </div> <div class="new-section__article-wrap"> <article class="article"> <img loading="lazy" src="/wp-content/themes/twentytwenty/images/new_products/trending_up.svg" alt="taxa de rejeição" class="new-section__icon"> <h5>Taxa de Rejeição</h5> <p>Qual porcentagem de usuários não continuou para outra página</p> </article> </div> <div class="new-section__article-wrap"> <article class="article"> <img loading="lazy" src="/wp-content/themes/twentytwenty/images/new_products/signpost.svg" alt="canal de tráfego" class="new-section__icon"> <h5>Canal de Tráfego</h5> <p>Você pode visualizar usuários que vieram por meio de publicidade separadamente</p> </article> </div> <div class="new-section__article-wrap"> <article class="article"> <img loading="lazy" src="/wp-content/themes/twentytwenty/images/new_products/search_2.svg" alt="busca de URLs desejadas" class="new-section__icon"> <h5>Busca de URLs Desejadas</h5> <p>Busque rapidamente uma página específica em seu site</p> </article> </div> <div class="new-section__article-wrap"> <article class="article"> <img loading="lazy" src="/wp-content/themes/twentytwenty/images/new_products/ads_click.svg" alt="clique zero" class="new-section__icon"> <h5>Zero-clique</h5> <p>O número de sessões sem cliques</p> </article> </div> </div> </div> </section> <section class="new-section"> <div class="container"> <div class="title-center"> <h2>Artigos e Vídeos Úteis Sobre Este Tópico</h2> </div> <p class="sub-title-center"> Escolha um formato conveniente para vídeo ou texto sobre o tema do mapa de cliques. </p> <div class="new-section__grid new-section__grid--2col"> <article class="new-section__grid-item new-section__grid-item--fill"> <img src="/wp-content/themes/twentytwenty/images/new_products/videocam.svg" alt="câmera de vídeo" class="new-section__icon new-section__icon--big" loading="lazy"> <h4>Casos de Uso de Heatmap</h4> <p> Para uma análise mais detalhada, confira nosso vídeo detalhado no YouTube, que explica e demonstra suas principais funcionalidades e benefícios. </p> <ul class="new-section__list new-section__list--v1"> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.youtube.com/watch?v=kVGWc19K-fc"> Como analiso a usabilidade com base em um heatmap? </a> </li> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.youtube.com/watch?v=qQAX6WFwHEo"> Análise de heatmap de e-commerce alseresport.com </a> </li> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.youtube.com/watch?v=lWDj7cw1pNw"> Análise de heatmap do startup daybydaycrm.com </a> </li> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.youtube.com/watch?v=XRxKAmVx704"> Exploração do site automotivo pro-street.dk com a ajuda de um heatmap </a> </li> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.youtube.com/watch?v=tWza5if8W3Q"> Um exemplo de teste de usabilidade com um heatmap do site de serviços de design de interiores 3das.com </a> </li> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.youtube.com/watch?v=6dHjcxl25ts"> Auditoria UX com um heatmap da loja online flaska.es </a> </li> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.youtube.com/watch?v=ZC3SDDf8eh8"> Pesquisa UX com um heatmap do site sobre animais animalessalvajes.world </a> </li> </ul> </article> <article class="new-section__grid-item new-section__grid-item--fill"> <img src="/wp-content/themes/twentytwenty/images/new_products/menu_book.svg" alt="livro de menu" class="new-section__icon new-section__icon--big" loading="lazy"> <h4>Artigos Sobre Ferramentas de Heatmap</h4> <p> Para artigos aprofundados, visite nosso blog. Ele oferece insights abrangentes, opiniões de especialistas e as últimas tendências para mantê-lo informado. </p> <ul class="new-section__list new-section__list--v1"> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.plerdy.com/blog/how-to-analyze-heatmaps/"> Como Analisar Heatmaps? </a> </li> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.plerdy.com/blog/using-website-heatmap-tools/"> 11 Benefícios de Usar Ferramentas de Heatmap para Sites </a> </li> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.plerdy.com/blog/11-tasks-website-heatmap/"> Como um Heatmap Ajuda a Resolver 11 Tarefas </a> </li> <li class="new-section__list-item"> <a class="new-section__link" href="https://www.plerdy.com/blog/plerdy-yandex-metrica-hotjar-comparison/"> Comparação de Heatmap Com Concorrentes </a> </li> </ul> </article> </div> </div> </section> <section class="new-section"> <div class="container"> <div class="title-center"> <h2>Avaliações da Ferramenta de Heatmap do Site da Plerdy</h2> </div> <p class="sub-title-center"> Descubra por que os clientes adoram as ferramentas de otimização web abrangentes e intuitivas da Plerdy, conforme aclamado em G2.com </p> <div class="new-section__slider new-section__slider--v1"> <div class="new-section__article-wrap new-section__article-wrap--review"> <article class="article article--review"> <h5>"Ótima ferramenta para ajudar a visualizar dados importantes"</h5> <p> O heatmap e os dados de interação do usuário. Sendo capaz de esclarecer quais elementos ou seções do seu site seus clientes estão usando ou não. Para então ter o poder, a partir dos dados fornecidos, de fazer ajustes adicionais, se desejar. </p> <div class="article__foot"> <img src="/wp-content/themes/twentytwenty/images/new_products/r1.png" alt="Joseph D." class="article__avatar" loading="lazy"> <div class="article__foot-info"> <p class="article__foot-name">Joseph D.</p> <p class="article__foot-position">Oficial de Suporte Empresarial</p> </div> </div> <a href="https://www.g2.com/products/plerdy/reviews/plerdy-review-5420237" class="article__foot-link" target="_blank" rel="nofollow noopener"> Leia em G2.com <span class="article__link-icon"></span> </a> </article> </div> <div class="new-section__article-wrap new-section__article-wrap--review"> <article class="article article--review"> <h5>"Informações que você não vê com outras ferramentas"</h5> <p> Com a Plerdy, você vê informações que não vê com outras ferramentas ou estatísticas. Por exemplo, graças aos heatmaps de clique da Plerdy, descobrimos que os visitantes omitiam nossas entradas de navegação mais importantes (possivelmente porque pareciam muito com cabeçalhos). </p> <div class="article__foot"> <img src="/wp-content/themes/twentytwenty/images/new_products/r2.png" alt="Martin B." class="article__avatar" loading="lazy"> <div class="article__foot-info"> <p class="article__foot-name">Martin B.</p> <p class="article__foot-position">Diretor Técnico</p> </div> </div> <a href="https://www.g2.com/products/plerdy/reviews/plerdy-review-7092148" class="article__foot-link" target="_blank" rel="nofollow noopener"> Leia em G2.com <span class="article__link-icon"></span> </a> </article> </div> <div class="new-section__article-wrap new-section__article-wrap--review"> <article class="article article--review"> <h5>"Uma ferramenta muito útil para sites empresariais"</h5> <p> O heatmap é o recurso mais útil da Plerdy. Ele nos permite ter uma visão geral do que mantém nossos visitantes do site. Adoramos compartilhar informações com nossos visitantes e clientes, e a Plerdy nos ajuda a ter uma ideia melhor do que podemos ou devemos fazer a seguir. </p> <div class="article__foot"> <img src="/wp-content/themes/twentytwenty/images/new_products/r3.png" alt="Joshua L." class="article__avatar" loading="lazy"> <div class="article__foot-info"> <p class="article__foot-name">Joshua L.</p> <p class="article__foot-position">Diretor</p> </div> </div> <a href="https://www.g2.com/products/plerdy/reviews/plerdy-review-7057744" class="article__foot-link" target="_blank" rel="nofollow noopener"> Leia em G2.com <span class="article__link-icon"></span> </a> </article> </div> </div> </div> </section> <section class="new-section"> <div class="container"> <div class="new-section__content-wrapper new-section__content-wrapper--blue"> <div class="new-section__content new-section__content--fill"> <p class="new-section__uptitle">Mais de 300 avaliações no G2</p> <h3>Otimize seu site hoje!</h3> <p class="new-section__text">Crie uma conta na Plerdy gratuitamente e eleve sua conversão para o próximo nível. Não perca um único cliente. </p> <ul class="new-section__list"> <li class="new-section__list-item-with-icon"> Insights baseados no comportamento do usuário </li> <li class="new-section__list-item-with-icon"> Zero carga no servidor </li> <li class="new-section__list-item-with-icon"> 99% de precisão nos dados </li> </ul> <div class="foot_buttons"> <a href="https://a.plerdy.com/account/google?reg=1" target="_blank" class="btn btn_google btn_google--white" rel="noopener"> <img src="/wp-content/themes/twentytwenty/images/home/google-logo.svg" loading="lazy" alt="Plerdy - 1001" /> Cadastre-se com o Google </a> </div> </div> <img src="/wp-content/themes/twentytwenty/images/new_products/pages-with-cat.png" alt="páginas com gato" class="new-section__page-img1" loading="lazy"> </div> </div> </section> <section class="bottom_blog"> <div class="container"> <div class="title-center"> <h2>Artigos do blog</h2> </div> <p class="sub-title-center"> Content for UX designers, SEO specialists, and business owners </p> <div class="row_blog"> <div class="wrap_col"> <article class="col_article"> <div class="img_article"> <img width="300" height="175" src="https://www.plerdy.com/wp-content/uploads/2025/03/marketing-funnel-min-300x175.jpg" class="attachment-news size-news wp-post-image" alt="Marketing Funnel Optimization: How to Improve Conversions Effectively – 0000" loading="lazy" width="360" height="180" decoding="async" srcset="https://www.plerdy.com/wp-content/uploads/2025/03/marketing-funnel-min-300x175.jpg 300w, https://www.plerdy.com/wp-content/uploads/2025/03/marketing-funnel-min-1024x597.jpg 1024w, https://www.plerdy.com/wp-content/uploads/2025/03/marketing-funnel-min-768x448.jpg 768w, https://www.plerdy.com/wp-content/uploads/2025/03/marketing-funnel-min.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" /> </div> <a href="https://www.plerdy.com/pt/blog/category/digital-marketing/" class="category_article">Marketing digital</a> <a href="https://www.plerdy.com/pt/blog/otimizacao-do-funil-de-marketing/" class="title_article"> <span class="title_text"> Otimização do funil de marketing: como melhorar as conversões de forma eficaz </span> </a> <div class="p_data">Mar 24, 2025</div> </article> </div> <div class="wrap_col"> <article class="col_article"> <div class="img_article"> <img width="300" height="175" src="https://www.plerdy.com/wp-content/uploads/2025/03/mistakes-min-300x175.jpg" class="attachment-news size-news wp-post-image" alt="SEO Mistakes That Kill Your Rankings – 0000" loading="lazy" width="360" height="180" decoding="async" srcset="https://www.plerdy.com/wp-content/uploads/2025/03/mistakes-min-300x175.jpg 300w, https://www.plerdy.com/wp-content/uploads/2025/03/mistakes-min-1024x597.jpg 1024w, https://www.plerdy.com/wp-content/uploads/2025/03/mistakes-min-768x448.jpg 768w, https://www.plerdy.com/wp-content/uploads/2025/03/mistakes-min.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" /> </div> <a href="https://www.plerdy.com/pt/blog/category/seo-blog/" class="category_article">Blog SEO</a> <a href="https://www.plerdy.com/pt/blog/seo-erros-que-matam-seu-ranking/" class="title_article"> <span class="title_text"> SEO Erros Que Matam Seu Ranking </span> </a> <div class="p_data">Mar 24, 2025</div> </article> </div> <div class="wrap_col"> <article class="col_article"> <div class="img_article"> <img width="300" height="175" src="https://www.plerdy.com/wp-content/uploads/2025/03/business-data-min-300x175.jpg" class="attachment-news size-news wp-post-image" alt="How Startup Founders Can Make Data-Driven Decisions for Business Growth – 0000" loading="lazy" width="360" height="180" decoding="async" srcset="https://www.plerdy.com/wp-content/uploads/2025/03/business-data-min-300x175.jpg 300w, https://www.plerdy.com/wp-content/uploads/2025/03/business-data-min-1024x597.jpg 1024w, https://www.plerdy.com/wp-content/uploads/2025/03/business-data-min-768x448.jpg 768w, https://www.plerdy.com/wp-content/uploads/2025/03/business-data-min.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" /> </div> <a href="https://www.plerdy.com/pt/blog/category/business/" class="category_article">Negócios</a> <a href="https://www.plerdy.com/pt/blog/como-fundadores-de-startups-podem-tomar-decisoes/" class="title_article"> <span class="title_text"> Como Fundadores de Startups Podem Tomar Decisões Baseadas em Dados </span> </a> <div class="p_data">Mar 21, 2025</div> </article> </div> <div class="wrap_col"> <article class="col_article"> <div class="img_article"> <img width="300" height="175" src="https://www.plerdy.com/wp-content/uploads/2025/03/plerdy-analytics-min-300x175.jpg" class="attachment-news size-news wp-post-image" alt="Website Analytics vs. Traditional Metrics: Gain the Competitive Edge – 0000" loading="lazy" width="360" height="180" decoding="async" srcset="https://www.plerdy.com/wp-content/uploads/2025/03/plerdy-analytics-min-300x175.jpg 300w, https://www.plerdy.com/wp-content/uploads/2025/03/plerdy-analytics-min-1024x597.jpg 1024w, https://www.plerdy.com/wp-content/uploads/2025/03/plerdy-analytics-min-768x448.jpg 768w, https://www.plerdy.com/wp-content/uploads/2025/03/plerdy-analytics-min.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" /> </div> <a href="https://www.plerdy.com/pt/blog/category/google-analytics/" class="category_article">Análise de SEO</a> <a href="https://www.plerdy.com/pt/blog/analise-de-sites-vs-metricas-tradicionais/" class="title_article"> <span class="title_text"> Análise de Sites vs. Métricas Tradicionais: Ganhe uma Vantagem Competitiva </span> </a> <div class="p_data">Mar 21, 2025</div> </article> </div> <div class="wrap_col"> <article class="col_article"> <div class="img_article"> <img width="300" height="175" src="https://www.plerdy.com/wp-content/uploads/2025/03/data-driven-min-300x175.jpg" class="attachment-news size-news wp-post-image" alt="How to Use Plerdy for Data-Driven Marketing Decisions – 0000" loading="lazy" width="360" height="180" decoding="async" srcset="https://www.plerdy.com/wp-content/uploads/2025/03/data-driven-min-300x175.jpg 300w, https://www.plerdy.com/wp-content/uploads/2025/03/data-driven-min-1024x597.jpg 1024w, https://www.plerdy.com/wp-content/uploads/2025/03/data-driven-min-768x448.jpg 768w, https://www.plerdy.com/wp-content/uploads/2025/03/data-driven-min.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" /> </div> <a href="https://www.plerdy.com/pt/blog/category/digital-marketing/" class="category_article">Marketing digital</a> <a href="https://www.plerdy.com/pt/blog/decisoes-de-marketing-baseadas-em-dados/" class="title_article"> <span class="title_text"> Como Usar o Plerdy para Decisões de Marketing Baseadas em Dados </span> </a> <div class="p_data">Mar 21, 2025</div> </article> </div> <div class="wrap_col"> <article class="col_article"> <div class="img_article"> <img width="300" height="175" src="https://www.plerdy.com/wp-content/uploads/2025/03/SEO-strategy-min-300x175.jpg" class="attachment-news size-news wp-post-image" alt="How to Improve Your SEO Strategy with Plerdy’s SEO Checker – 0002" loading="lazy" width="360" height="180" decoding="async" srcset="https://www.plerdy.com/wp-content/uploads/2025/03/SEO-strategy-min-300x175.jpg 300w, https://www.plerdy.com/wp-content/uploads/2025/03/SEO-strategy-min-1024x597.jpg 1024w, https://www.plerdy.com/wp-content/uploads/2025/03/SEO-strategy-min-768x448.jpg 768w, https://www.plerdy.com/wp-content/uploads/2025/03/SEO-strategy-min.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" /> </div> <a href="https://www.plerdy.com/pt/blog/category/seo-blog/" class="category_article">Blog SEO</a> <a href="https://www.plerdy.com/pt/blog/como-melhorar-sua-estrategia-de-seo-com-o-verificador-de-seo/" class="title_article"> <span class="title_text"> Como Melhorar Sua Estratégia de SEO com o Analise de SEO do Plerdy </span> </a> <div class="p_data">Mar 20, 2025</div> </article> </div> <div class="wrap_col"> <article class="col_article"> <div class="img_article"> <img width="300" height="175" src="https://www.plerdy.com/wp-content/uploads/2025/03/analysis-min-300x175.jpg" class="attachment-news size-news wp-post-image" alt="How to Conduct a Website Analysis with Plerdy’s Advanced Tools – 0000" loading="lazy" width="360" height="180" decoding="async" srcset="https://www.plerdy.com/wp-content/uploads/2025/03/analysis-min-300x175.jpg 300w, https://www.plerdy.com/wp-content/uploads/2025/03/analysis-min-1024x597.jpg 1024w, https://www.plerdy.com/wp-content/uploads/2025/03/analysis-min-768x448.jpg 768w, https://www.plerdy.com/wp-content/uploads/2025/03/analysis-min.jpg 1200w" sizes="(max-width: 300px) 100vw, 300px" /> </div> <a href="https://www.plerdy.com/pt/blog/category/google-analytics/" class="category_article">Análise de SEO</a> <a href="https://www.plerdy.com/pt/blog/how-to-conduct-a-website-analysis/" class="title_article"> <span class="title_text"> Como Realizar uma Análise de Website com as Ferramentas Avançadas do Plerdy </span> </a> <div class="p_data">Mar 20, 2025</div> </article> </div> <div class="wrap_col"> <article class="col_article"> <div class="img_article"> <img width="300" height="175" src="https://www.plerdy.com/wp-content/uploads/2025/03/shopify-heatmap-min-300x175.jpg" class="attachment-news size-news wp-post-image" alt="How Heatmaps Help You Analyze Shopify Store Performance – 0000" loading="lazy" width="360" height="180" decoding="async" srcset="https://www.plerdy.com/wp-content/uploads/2025/03/shopify-heatmap-min-300x175.jpg 300w, https://www.plerdy.com/wp-content/uploads/2025/03/shopify-heatmap-min-1024x598.jpg 1024w, https://www.plerdy.com/wp-content/uploads/2025/03/shopify-heatmap-min-768x448.jpg 768w, https://www.plerdy.com/wp-content/uploads/2025/03/shopify-heatmap-min.jpg 1199w" sizes="(max-width: 300px) 100vw, 300px" /> </div> <a href="https://www.plerdy.com/pt/blog/category/online-sales/" class="category_article">Comércio eletrónico</a> <a href="https://www.plerdy.com/pt/blog/how-heatmaps-help-you-analyze-shopify-store/" class="title_article"> <span class="title_text"> Como os Heatmaps Ajudam a Analisar o Desempenho da Sua Loja Shopify </span> </a> <div class="p_data">Mar 19, 2025</div> </article> </div> </div> <div class="center"> <a href="https://www.plerdy.com/pt/blog/" class="btn btn_blue_home btn_big_home">Mostre mais</a> </div> </div> </section> <!-- page seo-alerts --> <!-- END page seo-alerts --> <script defer src="/wp-content/themes/twentytwenty/assets/js/script_product.js"></script> <script src="/wp-content/themes/twentytwenty/assets/js/book-a-call.js" defer></script> <!-- <link rel='stylesheet' href='/wp-content/themes/twentytwenty/assets/css/magnific-popup.css?ver=1.8' media='all' /> --> <script type="application/ld+json"> { "@context": "https://schema.org/", "@type": "Product", "name": "Website Heatmap Tool", "image": [ "https://www.plerdy.com/wp-content/themes/twentytwenty/images/new_products/product_1.svg" ], "description": "Heatmaps are a set of online tools for user behavior tracking and analysis. Experienced marketers, UX experts, and SEO specialists rely on such software to record clicks, hovers, scrolls, and other interactions with a website. In addition, many heatmaps, including Plerdy, have a free trial mode that allows you to benefit from their features free of charge.", "sku": "1", "mpn": "1", "brand": { "@type": "Brand", "name": "Plerdy" }, "offers": { "@type": "Offer", "url": "https://www.plerdy.com/pricing/", "priceCurrency": "USD", "price": "26", "priceValidUntil": "2027-11-20", "availability": "https://schema.org/InStock", "seller": { "@type": "Organization", "name": "Plerdy" } }, "aggregateRating": { "@type": "AggregateRating", "ratingValue": "4.7", "reviewCount": "221", "url": "https://www.g2.com/products/plerdy/reviews" }, "review": { "@type": "Review", "reviewRating": { "@type": "Rating", "ratingValue": "4.7" }, "author": { "@type": "Organization", "name": "G2" }, "reviewBody": "Plerdy has received highly positive reviews with an average rating of 4.7 out of 221 reviews on G2." }, "url": "https://www.g2.com/products/plerdy/reviews" } </script> <footer> <div class="container"> <div class="footer-list"> <div class="foot_lang_soc_pk"> <div class="col_center"> <span class="footer-list-title visib-block">Siga-nos:</span> <a class="footer-list-link" href="https://www.youtube.com/channel/UCt8CAqPAFjg00xsFeawVozA" target="_blank"></a> <a class="footer-list-link" href="https://www.linkedin.com/company/plerdy/" target="_blank"></a> <a class="footer-list-link" href="https://www.instagram.com/plerdy_cro_tools/" target="_blank"></a> </div> <div class="wrap_lang"> <ul id="lang"> <li class="lang-item lang-item-2 lang-item-en lang-item-first"><a lang="en-US" hreflang="en-US" href="https://www.plerdy.com/heatmap/">USA</a></li> <li class="lang-item lang-item-13 lang-item-es"><a lang="es-ES" hreflang="es-ES" href="https://www.plerdy.com/es/heatmap/">España</a></li> <li class="lang-item lang-item-5 lang-item-ru"><a lang="ru-RU" hreflang="ru-RU" href="https://www.plerdy.com/ru/heatmap/">Казахстан</a></li> <li class="lang-item lang-item-17 lang-item-pl"><a lang="pl-PL" hreflang="pl-PL" href="https://www.plerdy.com/pl/narzedzie-do-map-cieplnych-stron-internetowych/">Polska</a></li> <li class="lang-item lang-item-21 lang-item-pt current-lang"><a lang="pt-PT" hreflang="pt-PT" href="https://www.plerdy.com/pt/ferramenta-heatmap-mapa-de-calor-de-site/">Portugal</a></li> <li class="lang-item lang-item-9 lang-item-ua"><a lang="uk" hreflang="uk" href="https://www.plerdy.com/ua/heatmap/">Україна</a></li> <li class="lang-item lang-item-256632566326231 lang-item-fr"><a lang="fr-FR" hreflang="fr-FR" href="https://www.plerdy.com/fr/outil-de-carte-thermique-de-site-web/">Français</a></li> </ul> </div> </div> </div> <div class="footer-bottom"> <div class="footer-bottom-content"> <div class="col_right"> <div class="copy" style="line-height: 28px;"> Copyright © 2025. Plerdy. All rights reserved </div> </div> <div class="col_left"> <a class="footer-list-link" href="https://www.plerdy.com/gdpr-plerdy/">RGPD</a> <a class="footer-list-link" href="https://www.plerdy.com/terms-of-service/">Termos de serviço</a> <a class="footer-list-link" href="https://www.plerdy.com/do-not-track/">Não rastrear</a> <a class="footer-list-link" href="https://www.plerdy.com/privacy-policy/">Política de privacidade</a> <a class="footer-list-link" href="https://www.plerdy.com/security-policy/">Política de segurança</a> </div> </div> </div> </div> <div class="gallery"> <div class="container"> <div class="row"> <div class="col-sm-12"> <div class="popup-gallery mfp-hide popup-gallery-video"></div> </div> </div> </div> </div> <div class="foot_btns_pl foot_btns--mob-post" style="display: none;"> <div class="mob-bootom-links mob-bootom-links--post"> <span class="scroll-top" style="display:inline-block; !important"></span> </div> </div> <script> (function() { var expirationDate = new Date(); expirationDate.setTime( expirationDate.getTime() + 31536000 * 1000 ); document.cookie = "pll_language=pt; expires=" + expirationDate.toUTCString() + "; path=/; secure; SameSite=Lax"; }()); </script> <script> /(trident|msie)/i.test(navigator.userAgent)&&document.getElementById&&window.addEventListener&&window.addEventListener("hashchange",function(){var t,e=location.hash.substring(1);/^[A-z0-9_-]+$/.test(e)&&(t=document.getElementById(e))&&(/^(?:a|select|input|button|textarea)$/i.test(t.tagName)||(t.tabIndex=-1),t.focus())},!1); </script> <script>window.lazyLoadOptions = { elements_selector: "iframe[data-lazy-src]", data_src: "lazy-src", data_srcset: "lazy-srcset", data_sizes: "lazy-sizes", class_loading: "lazyloading", class_loaded: "lazyloaded", threshold: 300, callback_loaded: function(element) { if ( element.tagName === "IFRAME" && element.dataset.rocketLazyload == "fitvidscompatible" ) { if (element.classList.contains("lazyloaded") ) { if (typeof window.jQuery != "undefined") { if (jQuery.fn.fitVids) { jQuery(element).parent().fitVids(); } } } } }}; window.addEventListener('LazyLoad::Initialized', function (e) { var lazyLoadInstance = e.detail.instance; if (window.MutationObserver) { var observer = new MutationObserver(function(mutations) { var image_count = 0; var iframe_count = 0; var rocketlazy_count = 0; mutations.forEach(function(mutation) { for (var i = 0; i < mutation.addedNodes.length; i++) { if (typeof mutation.addedNodes[i].getElementsByTagName !== 'function') { continue; } if (typeof mutation.addedNodes[i].getElementsByClassName !== 'function') { continue; } images = mutation.addedNodes[i].getElementsByTagName('img'); is_image = mutation.addedNodes[i].tagName == "IMG"; iframes = mutation.addedNodes[i].getElementsByTagName('iframe'); is_iframe = mutation.addedNodes[i].tagName == "IFRAME"; rocket_lazy = mutation.addedNodes[i].getElementsByClassName('rocket-lazyload'); image_count += images.length; iframe_count += iframes.length; rocketlazy_count += rocket_lazy.length; if(is_image){ image_count += 1; } if(is_iframe){ iframe_count += 1; } } } ); if(image_count > 0 || iframe_count > 0 || rocketlazy_count > 0){ lazyLoadInstance.update(); } } ); var b = document.getElementsByTagName("body")[0]; var config = { childList: true, subtree: true }; observer.observe(b, config); } }, false);</script><script data-no-minify="1" async src="https://www.plerdy.com/wp-content/plugins/rocket-lazy-load/assets/js/16.1/lazyload.min.js"></script><script>function lazyLoadThumb(e,alt){var t='<img src="https://i.ytimg.com/vi/ID/hqdefault.jpg" alt="" width="480" height="360">',a='<button class="play" aria-label="play Youtube video"></button>';t=t.replace('alt=""','alt="'+alt+'"');return t.replace("ID",e)+a}function lazyLoadYoutubeIframe(){var e=document.createElement("iframe"),t="ID?autoplay=1";t+=0===this.parentNode.dataset.query.length?'':'&'+this.parentNode.dataset.query;e.setAttribute("src",t.replace("ID",this.parentNode.dataset.src)),e.setAttribute("frameborder","0"),e.setAttribute("allowfullscreen","1"),e.setAttribute("allow", "accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture"),this.parentNode.parentNode.replaceChild(e,this.parentNode)}document.addEventListener("DOMContentLoaded",function(){var e,t,p,a=document.getElementsByClassName("rll-youtube-player");for(t=0;t<a.length;t++)e=document.createElement("div"),e.setAttribute("data-id",a[t].dataset.id),e.setAttribute("data-query", a[t].dataset.query),e.setAttribute("data-src", a[t].dataset.src),e.innerHTML=lazyLoadThumb(a[t].dataset.id,a[t].dataset.alt),a[t].appendChild(e),p=e.querySelector('.play'),p.onclick=lazyLoadYoutubeIframe});</script> </footer> <div class="row_cookie-bubble"> <div class="cookie-bubble bottom-right"> <div class="cb-wrapper"> <div class="cb-row"> <div class="cb-image true"></div> <div class="cb-row-content"> <span class="message">Usamos cookies para personalizar sua experiência. Ao continuar a visitar este site, você concorda com o uso de cookies.</span> <div class="cb-controls"> <button class="agreement-btn">Entendi</button> <a class="cookie-policy-btn" href="https://www.plerdy.com/pt/privacy-policy/#cookie" target="_blank">Leia nossa Política de Cookies</a> </div> </div> </div> </div> </div> </div> <link rel='stylesheet' href='/wp-content/themes/twentytwenty/assets/css/slick.css' media='all' /> <script src="/wp-content/themes/twentytwenty/assets/js/jquery-3.6.0.min.js" defer></script> <script src="/wp-content/themes/twentytwenty/assets/js/slick.js" defer></script> <link rel='stylesheet' href='/wp-content/themes/twentytwenty/assets/css/magnific-popup.css' media='all' /> <script src="/wp-content/themes/twentytwenty/assets/js/magnific-popup.js" defer></script> <script src="/wp-content/themes/twentytwenty/assets/js/script.js" defer></script> <script src="https://www.plerdy.com/wp-content/themes/twentytwenty/assets/js/plerdy.js?v=1"></script> <script src="/wp-content/themes/twentytwenty/assets/js/use_cases_script.js"></script> </body> </html>