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class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm x-1-4" style="padding: 0px;" ><div id="" class="x-text" style="" ><p><a href="/terms/">Terms of Service</a></p> <p><a href="/privacy/">Privacy Policy</a></p> <p>Cookie Notice</p> <p><a href="/gdpr/">GDPR</a></p> </div></div><div class="x-column x-sm x-3-4" style="padding: 0px;" ><div id="" class="x-text" style="" ><p>This notice is meant to explain how Rival IQ <strong>(“Rival IQ,” “we,” “our,” or “us”)</strong> uses cookies and related technologies to recognize you when you visit our websites (www.rivaliq.com, app.rivaliq.com, get.rivaliq.com, and go.rivaliq.com).</p> <h2>What are cookies?</h2> <p>Cookies are small text files that get written to your computer when you visit a website that enable that website to recognize your browser on subsequent visits. Cookies can be useful for personalization, authentication, and customization.</p> <p>Cookies we set are called &#8220;first-party cookies&#8221;, and cookies set by parties other than us are called &#8220;third-party cookies.&#8221;</p> <h2>Why do we use cookies?</h2> <p>We use both first- and third-party cookies for a variety of reasons. We use our first-party cookies operate our site and platform and these cookies are essential to all functionality and correct operation. We use third-party cookies for gathering analytics and usage information, and for targeted advertising purposes.</p> <h2>Do you use other tracking technologies?</h2> <p>Cookies are not the only way to recognize or track visitors to a website or platform. We use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are image files that contain a unique identifier that enable us to recognize return visits to our site, for example to collect and study website usage and performance information. Opting out of cookies will degrade the functionality of these web beacons.</p> <h2>How can I control cookies?</h2> <p>You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate opt-out links provided below.</p> <p>You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser&#8217;s help menu for more information.</p> <p>In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit <a href="http://www.aboutads.info/choices/">http://www.aboutads.info/choices/</a> or <a href="http://www.youronlinechoices.com">http://www.youronlinechoices.com</a>. You may opt out by clicking here: <a href="http://preferences.truste.com/">http://preferences.truste.com/</a> (or if located in the European Union, by clicking here: http://www.youronlinechoices.eu/). Please note this does not opt you out of being served advertising. You will continue to receive generic advertisements.</p> <p>Essential website cookies: Because these cookies are strictly necessary to deliver the Websites to you, you cannot refuse them. You can block or delete them by changing your browser settings however, as described above.</p> <h2>What cookies do you use on your website?</h2> <h4>Necessary cookies</h4> <p>These cookies are required for the operation of our website.</p> <table> <thead> <tr> <th>Provider</th> <th>Cookies</th> <th>Purpose</th> <th>Opt-out/Information</th> </tr> </thead> <tbody> <tr> <td>HubSpot</td> <td>__cfduid</td> <td>This cookie is used by Cloudflare to identify trusted web traffic.</td> <td><a href="https://support.cloudflare.com/hc/en-us/articles/200170156-What-does-the-Cloudflare-cfduid-cookie-do-" target="_blank" rel="noopener">https://support.cloudflare.com/hc/en-us/articles/200170156-What-does-the-Cloudflare-cfduid-cookie-do-</a></td> </tr> </tbody> </table> <h4>Performance cookies</h4> <p>These cookies enhance the usage of our website. When these cookies are disabled, certain functionalities of our website will not work. </p> <table> <thead> <tr> <th>Provider</th> <th>Cookies</th> <th>Purpose</th> <th>Opt-out/Information</th> </tr> </thead> <tbody> <tr> <td>Contextly</td> <td>contextly</td> <td>Contextly provides recommendations in our blog content and uses user information to improve recommendations.</td> <td><a href="https://contextly.com/privacy/" target="_blank" rel="noopener">https://contextly.com/privacy/</a></td> </tr> <tr> <td>HubSpot</td> <td>__hstc, hubspotutk, __hssc, __hssrc</td> <td>These cookies are used by Hubspot to distinguish visitors on our website and tracks sessions and pages visited.</td> <td><a href="https://knowledge.hubspot.com/articles/kcs_article/reports/what-cookies-does-hubspot-set-in-a-visitor-s-browser" target="_blank" rel="noopener">https://knowledge.hubspot.com/articles/kcs_article/reports/what-cookies-does-hubspot-set-in-a-visitor-s-browser</a></td> </tr> <tr> <td>Intercom</td> <td>intercom-id-*, intercom-lou-*, intercom-session-*</td> <td>This cookie is used to enable Intercom for visitor and user conversations. </td> <td><a href="https://www.intercom.com/terms-and-policies" target="_blank" rel="noopener">https://www.intercom.com/terms-and-policies</a></td> </tr> <tr> <td>Wistia</td> <td>__distillery, muxData</td> <td>Rival IQ uses Wistia to host videos on some blog content. 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It includes device and browser type.</td> <td><a href="https://tools.google.com/dlpage/gaoptout/" target="_blank" rel="noopener">https://tools.google.com/dlpage/gaoptout/</a></td> </tr> <tr> <td>Kissmetrics</td> <td>km_ai, km_lv, km_vs, kvcd</td> <td>This cookie is used to monitor app usage and pages visited.</td> <td><a href="https://www.kissmetrics.com/user-privacy/" target="_blank" rel="noopener">https://www.kissmetrics.com/user-privacy/</a></td> </tr> </tbody> </table> <h4>Marketing cookies</h4> <p>These cookies use information about your visits to our website and other websites to provide relevant ads you may be interested in.</p> <table> <thead> <tr> <th>Provider</th> <th>Cookies</th> <th>Purpose</th> <th>Opt-out/Information</th> </tr> </thead> <tbody> <tr> <td>DoubleClick</td> <td>test_cookie, IDE</td> <td>Used by DoubleClick to serve relevant ads to others users based on how you interact with ads. </td> <td><a href="http://www.google.com/intl/en/policies/privacy/" target="_blank" rel="noopener">http://www.google.com/intl/en/policies/privacy/</a></td> </tr> <tr> <td>Facebook</td> <td>fr</td> <td>Used by Facebook for tracking visits to our website from a Facebook ad.</td> <td><a href="https://www.facebook.com/policies/cookies/" target="_blank" rel="noopener">https://www.facebook.com/policies/cookies/</a></td> </tr> </tbody> </table> <h2>What cookies do you use in your web product?</h2> <h4>Necessary cookies</h4> <p>These cookies are required for the operation of our web product.</p> <table> <thead> <tr> <th>Provider</th> <th>Cookies</th> <th>Purpose</th> <th>Opt-out/Information</th> </tr> </thead> <tbody> <tr> <td>HubSpot</td> <td>__cfduid</td> <td>This cookie is used by Cloudflare to identify trusted web traffic.</td> <td><a href="https://support.cloudflare.com/hc/en-us/articles/200170156-What-does-the-Cloudflare-cfduid-cookie-do-" target="_blank" rel="noopener">https://support.cloudflare.com/hc/en-us/articles/200170156-What-does-the-Cloudflare-cfduid-cookie-do-</a></td> </tr> <tr> <td>HubSpot</td> <td>__hstc, hubspotutk, __hssc, __hssrc</td> <td>These cookies are used to help us distinguish users of our product.</td> <td><a href="https://knowledge.hubspot.com/articles/kcs_article/reports/what-cookies-does-hubspot-set-in-a-visitor-s-browser" target="_blank" rel="noopener">https://knowledge.hubspot.com/articles/kcs_article/reports/what-cookies-does-hubspot-set-in-a-visitor-s-browser</a></td> </tr> <tr> <td>Rival IQ</td> <td>connect.sid</td> <td>This cookie is used to maintain user sessions for authentication.</td> <td><a href="" target="_blank" rel="noopener"></a></td> </tr> </tbody> </table> <h4>Performance cookies</h4> <p>These cookies enhance the usage of our product. When these cookies are disabled, certain functionalities of our website will not work. </p> <table> <thead> <tr> <th>Provider</th> <th>Cookies</th> <th>Purpose</th> <th>Opt-out/Information</th> </tr> </thead> <tbody> <tr> <td>Intercom</td> <td>intercom-id-*, intercom-lou-*, intercom-session-*</td> <td>This cookie is used to enable Intercom for user conversations with our team. </td> <td><a href="https://www.intercom.com/terms-and-policies" target="_blank" rel="noopener">https://www.intercom.com/terms-and-policies</a></td> </tr> </tbody> </table> <h4>Analytics cookies</h4> <p>These cookies collect information to help us understand how our product is used.</p> <table> <thead> <tr> <th>Provider</th> <th>Cookies</th> <th>Purpose</th> <th>Opt-out/Information</th> </tr> </thead> <tbody> <tr> <td>FullStory</td> <td>fs_uid</td> <td>This cookie is used to record sessions in our app to discover usability and crash issues.</td> <td><a href="https://www.fullstory.com/optout/" target="_blank" rel="noopener">https://www.fullstory.com/optout/</a></td> </tr> <tr> <td>Google Analytics</td> <td>_ga, _gat, _gid</td> <td>These cookies are used to monitor traffic, search, and visits to our website. 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