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Social Media Competitive Analysis | Rival IQ

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class="x-btn ss-light ss-left-button x-btn-global" href="/signup/" data-options="thumbnail: ''">Try Rival IQ for free</a><a class="x-btn ss-outline ss-right-button x-btn-global" href="https://www.rivaliq.com/demo-request/" data-options="thumbnail: ''">Request a demo</a></div><div class="x-column x-sm x-1-2" style="padding: 0px;" ><img decoding="async" class="x-img no-border ss-illustration x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/illustration-competitive-2022-no-circle.png" ></div></div></div><div id="ss-hero-white" class="x-section x-hide-lg x-hide-md x-hide-xl cs-ta-center ss-hero-section" style="margin: 0px; background-color: transparent;" ><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-left x-1-1" style="padding: 0px;" ><h1 class="h-custom-headline blueline h1" ><span>Deep competitive analytics for better social media</span></h1><p><img decoding="async" src="https://www.rivaliq.com/wp-content/uploads/2023/09/illustration-competitive-2022-no-circle-1.png" class="no-border ss-illustration no-lazy-load">Gain the ultimate competitive advantage with the insights you need to elevate your social media above your competition.</p><a class="x-btn ss-light ss-left-button x-btn-global" href="/signup/" data-options="thumbnail: ''">Try Rival IQ for free</a><a class="x-btn ss-outline ss-right-button x-btn-global" href="https://www.rivaliq.com/demo-request/" data-options="thumbnail: ''">Request a demo</a></div></div></div><div id="x-section-3" class="x-section x-hide-lg x-hide-md x-hide-sm x-hide-xs cs-ta-center" style="margin: -140px 0px 0px;padding: 30px 0px 40px; background-color: #2777A0;" ><div id="" class="x-container max width marginless-columns" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-left x-1-1" style="padding: 0px;" >&nbsp;</div></div></div><div id="x-section-4" class="x-section cs-ta-center ss-section" style="margin: 0px;padding: 0 0 0 0px; background-color: #E4F3FA;" ><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-left x-1-1" style="padding: 0px;" ><div class="x-raw-content" ><div class="secondary-nav-container"><ul id="menu-why-secondary" class="menu"><li id="menu-item-20984" class="why-competitive menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-20639 current_page_item menu-item-20984"><a href="https://www.rivaliq.com/social-media-competitive-analysis/" aria-current="page">Competitive Analysis</a></li> <li id="menu-item-25341" class="why-influencer menu-item menu-item-type-post_type menu-item-object-page menu-item-25341"><a href="https://www.rivaliq.com/product/social-posts-analysis/">Social Posts Analysis</a></li> <li id="menu-item-21056" class="why-audits menu-item menu-item-type-post_type menu-item-object-page menu-item-21056"><a href="https://www.rivaliq.com/product/social-media-audits/">Social Media Audits</a></li> <li id="menu-item-32943" class="why-report menu-item menu-item-type-post_type menu-item-object-page menu-item-32943"><a href="https://www.rivaliq.com/product/social-listening/">Social Listening</a></li> </ul></div></div></div></div></div><div id="x-section-5" class="x-section ss-section" style="margin: 0px; background-color: #E4F3FA;" ><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-left ss-device-shadow x-hide-xs x-1-2" style="padding: 0px;" ><noscript><img decoding="async" class="x-img x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/competitive-audit-new.png" alt="Competitive Audit"></noscript><img decoding="async" class="lazyload x-img x-img-none" src='data:image/svg+xml,%3Csvg%20xmlns=%22http://www.w3.org/2000/svg%22%20viewBox=%220%200%20210%20140%22%3E%3C/svg%3E' data-src="https://www.rivaliq.com/wp-content/uploads/2023/09/competitive-audit-new.png" alt="Competitive Audit"></div><div class="x-column x-sm cs-ta-left x-1-2" style="padding: 0px;" ><h2 class="h-custom-headline blueline h2" ><span>Competitive context for your metrics</span></h2><div id="" class="x-text" style="" ><p><strong>Benchmarking is critical to achieving social success</strong> because it’s all about figuring out what’s working for brands in your competitive landscape and measuring your success against that, instead of just relying on your own performance over time.</p> <p>Gathering and updating enough industry-wide competitive social media data to create benchmarks is an enormous effort. With Rival IQ’s always-on benchmarks, you’ll quickly <strong>add competitive context to all your social metrics</strong> for the fullest picture of how your brand is really performing.</p> </div><div id="" class="x-text" style="" ><p><a href="/blog/social-media-competitive-analysis/">How to perform a social media competitive analysis >></a></p> </div></div></div></div><div id="x-section-6" class="x-section ss-section" style="margin: 30px 0px 0px; background-color: transparent;" ><div id="" class="x-container x-hide-lg x-hide-md x-hide-sm x-hide-xl x-hide-xs max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-center x-1-1" style="padding: 0px;" ><h2 class="h-custom-headline blueline h2" ><span>Save time and energy with our tools</span></h2></div></div><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm ss-device-shadow x-1-1" style="padding: 0px;" ><noscript><img decoding="async" class="x-img no-border x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/competitive-analysis-wide-1.png" alt="Alerts"></noscript><img decoding="async" class="lazyload x-img no-border x-img-none" src='data:image/svg+xml,%3Csvg%20xmlns=%22http://www.w3.org/2000/svg%22%20viewBox=%220%200%20210%20140%22%3E%3C/svg%3E' data-src="https://www.rivaliq.com/wp-content/uploads/2023/09/competitive-analysis-wide-1.png" alt="Alerts"></div></div><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-left x-1-3" style="padding: 0px;vertical-align:top;" ><h2 class="h-custom-headline blueline h4" ><span>Automated insights</span></h2><div id="" class="x-text" style="" ><p>Generate key takeaways based on your performance and time period without lifting a finger.</p> </div></div><div class="x-column x-sm cs-ta-left x-1-3" style="padding: 0px;vertical-align:top;" ><h2 class="h-custom-headline cs-ta-left blueline h4" ><span>Boosted post detection</span></h2><div id="" class="x-text" style="" ><p>Use our machine learning to see if a competitor boosted a Facebook post so you can react quickly or copy a successful strategy.</p> </div></div><div class="x-column x-sm cs-ta-left x-1-3" style="padding: 0px;vertical-align:top;" ><h2 class="h-custom-headline blueline h4" ><span>Visualize your social performance</span></h2><div id="" class="x-text" style="" ><p>Our competitive leaderboards on engagement metrics, post frequency, follower count, and more help you easily see how you measure up. </p> </div></div></div></div><div id="x-section-7" class="x-section x-hide-lg x-hide-md x-hide-sm x-hide-xl x-hide-xs ss-section x-accordion-section" style="margin: 0px; background-color: transparent;" ><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-center x-1-1" style="padding: 0px;" ><h2 class="h-custom-headline blueline h2" ><span>Save time and energy with our tools</span></h2></div></div><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-left x-1-2" style="padding: 0px;" ><div id="" class="x-text" style="" ><p>I feel like we need a sentence here.</p> </div><div class="x-raw-content" ><div class="x-accordion"> <div class="panel active"> <div class="header"><h5>Popular Topics</h5></div> <div class="body">Find the phrases and topics that drive social engagement in your landscape.</a></div> </div> <div class="panel"> <div class="header"><h5>Automated insights</h5> </div> <div class="body">Generate key takeaways based on your performance and time period without lifting a finger. </div> </div> <div class="panel"> <div class="header"><h5>Boosted post detection </h5> </div> <div class="body">Use our machine learning to see if a competitor boosted a Facebook post so you can react quickly or copy a successful strategy.</div> </div> <div class="panel"> <div class="header"><h5>Visualize your social performance</h5> </div> <div class="body">Our competitive leaderboards on engagement metrics, post frequency, follower count, and more help you easily see how you measure up.</div> </div> </div></div></div><div class="x-column x-sm x-accordion-image-col ss-device-shadow x-1-2" style="padding: 0px;" ><img decoding="async" class="x-img active no-lazy-load x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/popular-topics2.png" alt="Alerts"><img decoding="async" class="x-img no-lazy-load x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/boosted-posts.jpg" alt="Boosted Post Detection"><img decoding="async" class="x-img no-lazy-load x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/boosted-posts-1.jpg" alt="Twitter mentions"><img decoding="async" class="x-img no-lazy-load x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/positioning-comparison.png" alt="Positioning comparison"></div></div></div><div id="x-section-8" class="x-section ss-section x-accordion-section" style="margin: 0px 0px 30px; background-color: transparent;" ><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-center x-1-1" style="padding: 0px;" ><h2 class="h-custom-headline blueline h2" ><span>Save time and energy with our tools</span></h2></div></div><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm x-accordion-image-col ss-device-shadow x-1-2" style="padding: 0px;" ><img decoding="async" class="x-img active no-lazy-load x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/notable-alert-coffee-1.png" alt="Alerts"><img decoding="async" class="x-img no-lazy-load x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/positioning-comparison-1.png" alt="Positioning comparison"><img decoding="async" class="x-img no-lazy-load x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/company-set-manager.png" alt="Landscape and company filters"><img decoding="async" class="x-img no-lazy-load x-img-none" src="https://www.rivaliq.com/wp-content/uploads/2023/09/custom-dashboard-autos.png" alt="Custom Dashboards"></div><div class="x-column x-sm cs-ta-left x-1-2" style="padding: 0px;" ><div id="" class="x-text" style="" ><p>With Rival IQ's competitive social media analytics tools, you’ll quickly see where your competitors are focusing their energy.</p> </div><div class="x-raw-content" ><div class="x-accordion"> <div class="panel active"> <div class="header"><h5>Alerts</h5></div> <div class="body">Never miss a competitor’s move with our always-on social post and profile monitoring.</a></div> </div> <div class="panel"> <div class="header"><h5>Positioning comparison</h5> </div> <div class="body">Easily gather and compare bios, about statements, and other profile attributes from your competition.</div> </div> <div class="panel"> <div class="header"><h5>Landscape and company filters </h5> </div> <div class="body"> Compare your social performance against your full industry, or go head-to-head with your #1 rival with customizable competitive landscapes and company filters.</div> </div> <div class="panel"> <div class="header"><h5>Custom Dashboards</h5> </div> <div class="body">Pre-built and totally customizable dashboard templates help you evaluate your competitive social performance effortlessly.</div> </div> </div></div></div></div></div><div id="ss-testimonial" class="x-section cs-ta-center" style="margin: 0px;padding: 0px 0px 0; background-color: #hsl(200, 14%, 96%);;" ><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-center x-1-1" style="padding: 0px;" ><div id="" class="x-text" style="" ><p>“Rival IQ is a game-changer. Incredibly useful intelligence about the digital activities and successes of your competitors, delivered quick, easy and smart.”</p> </div></div></div><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm cs-ta-left ss-device-shadow x-1-2" style="padding: 0px;" ><noscript><img decoding="async" class="x-img ss-quote-image x-img-circle" src="https://www.rivaliq.com/wp-content/uploads/2023/09/jaybaer_headshot.jpg" ></noscript><img decoding="async" class="lazyload x-img ss-quote-image x-img-circle" src='data:image/svg+xml,%3Csvg%20xmlns=%22http://www.w3.org/2000/svg%22%20viewBox=%220%200%20210%20140%22%3E%3C/svg%3E' data-src="https://www.rivaliq.com/wp-content/uploads/2023/09/jaybaer_headshot.jpg" ></div><div class="x-column x-sm cs-ta-left x-1-2" style="padding: 0px;" ><div id="" class="x-text" style="" ><p><strong>Jay Baer</strong></p> </div><div id="" class="x-text ss-quote-text" style="" ><p class="p1">NYT Best-Selling Author &<br />Founder of Convince & Convert</p> </div></div></div></div><div id="ss-hero-blue" class="lazyload x-section cs-ta-center ss-hero-section ss-end-page-cta bg-image" data-bg="https://www.rivaliq.com/wp-content/uploads/2023/09/a-l-moheR9rdRGY-unsplash.jpg" style="margin: 0px;padding: 0px; background-image: url(data:image/svg+xml,%3Csvg%20xmlns=%22http://www.w3.org/2000/svg%22%20viewBox=%220%200%20500%20300%22%3E%3C/svg%3E); background-color: transparent;" data-x-element="section" data-x-params="{&quot;type&quot;:&quot;image&quot;,&quot;parallax&quot;:false}"><div id="" class="x-container max width" style="margin: 0px auto;padding: 0px;" ><div class="x-column x-sm x-1-1" style="padding: 0px;" ><h2 class="h-custom-headline h2" ><span>Ready to start analyzing what your competitors are up to on social media</span></h2><div id="" class="x-text" style="" ><p>Measure your social media marketing today with a free 14-day trial. 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