CINXE.COM

GA Agency White Papers | Digital Marketing Best Practices

<!doctype html><html lang="en-US"><head><meta charset="UTF-8"><meta name="viewport" content="width=device-width, initial-scale=1"><link rel="profile" href="https://gmpg.org/xfn/11"><meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' /> <style>img:is([sizes="auto" i], [sizes^="auto," i]) { contain-intrinsic-size: 3000px 1500px }</style><link rel="alternate" hreflang="en" href="https://ga.agency/en/white-papers/" /><link rel="alternate" hreflang="x-default" href="https://ga.agency/en/white-papers/" /> <!-- This site is optimized with the Yoast SEO plugin v24.4 - https://yoast.com/wordpress/plugins/seo/ --><title>GA Agency White Papers | Digital Marketing Best Practices</title><link rel="preconnect" href="https://fonts.gstatic.com/" crossorigin/><link rel="preconnect" href="https://fonts.googleapis.com"/><style type="text/css">@font-face { font-family: 'DM Sans'; font-style: italic; font-weight: 100; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2rp2ywxg089UriCZaSExd86J3t9jz86Mvy4qCRAL19DksVat-JDF30TGI.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: italic; font-weight: 200; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2rp2ywxg089UriCZaSExd86J3t9jz86Mvy4qCRAL19DksVat8JDV30TGI.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: italic; font-weight: 300; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2rp2ywxg089UriCZaSExd86J3t9jz86Mvy4qCRAL19DksVat_XDV30TGI.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: italic; font-weight: 400; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2rp2ywxg089UriCZaSExd86J3t9jz86Mvy4qCRAL19DksVat-JDV30TGI.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: italic; font-weight: 500; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2rp2ywxg089UriCZaSExd86J3t9jz86Mvy4qCRAL19DksVat-7DV30TGI.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: italic; font-weight: 600; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2rp2ywxg089UriCZaSExd86J3t9jz86Mvy4qCRAL19DksVat9XCl30TGI.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: italic; font-weight: 700; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2rp2ywxg089UriCZaSExd86J3t9jz86Mvy4qCRAL19DksVat9uCl30TGI.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: italic; font-weight: 800; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2rp2ywxg089UriCZaSExd86J3t9jz86Mvy4qCRAL19DksVat8JCl30TGI.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: italic; font-weight: 900; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2rp2ywxg089UriCZaSExd86J3t9jz86Mvy4qCRAL19DksVat8gCl30TGI.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: normal; font-weight: 100; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2tp2ywxg089UriI5-g4vlH9VoD8CmcqZG40F9JadbnoEwAop1RSW3z.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: normal; font-weight: 200; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2tp2ywxg089UriI5-g4vlH9VoD8CmcqZG40F9JadbnoEwAIpxRSW3z.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: normal; font-weight: 300; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2tp2ywxg089UriI5-g4vlH9VoD8CmcqZG40F9JadbnoEwA_JxRSW3z.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: normal; font-weight: 400; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2tp2ywxg089UriI5-g4vlH9VoD8CmcqZG40F9JadbnoEwAopxRSW3z.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: normal; font-weight: 500; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2tp2ywxg089UriI5-g4vlH9VoD8CmcqZG40F9JadbnoEwAkJxRSW3z.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: normal; font-weight: 600; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2tp2ywxg089UriI5-g4vlH9VoD8CmcqZG40F9JadbnoEwAfJtRSW3z.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: normal; font-weight: 700; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2tp2ywxg089UriI5-g4vlH9VoD8CmcqZG40F9JadbnoEwARZtRSW3z.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: normal; font-weight: 800; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2tp2ywxg089UriI5-g4vlH9VoD8CmcqZG40F9JadbnoEwAIptRSW3z.ttf) format('truetype'); } @font-face { font-family: 'DM Sans'; font-style: normal; font-weight: 900; font-display: swap; src: url(https://fonts.gstatic.com/s/dmsans/v15/rP2tp2ywxg089UriI5-g4vlH9VoD8CmcqZG40F9JadbnoEwAC5tRSW3z.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 100; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiAyp8kv8JHgFVrJJLmE0tCMPc.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 200; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiDyp8kv8JHgFVrJJLmv1pVF9eL.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 300; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiDyp8kv8JHgFVrJJLm21lVF9eL.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 400; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiGyp8kv8JHgFVrJJLucHtF.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 500; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiDyp8kv8JHgFVrJJLmg1hVF9eL.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 600; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiDyp8kv8JHgFVrJJLmr19VF9eL.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 700; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiDyp8kv8JHgFVrJJLmy15VF9eL.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 800; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiDyp8kv8JHgFVrJJLm111VF9eL.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: italic; font-weight: 900; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiDyp8kv8JHgFVrJJLm81xVF9eL.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 100; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiGyp8kv8JHgFVrLPTucHtF.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 200; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiByp8kv8JHgFVrLFj_Z1xlEA.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 300; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiByp8kv8JHgFVrLDz8Z1xlEA.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 400; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiEyp8kv8JHgFVrJJfedw.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 500; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiByp8kv8JHgFVrLGT9Z1xlEA.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 600; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiByp8kv8JHgFVrLEj6Z1xlEA.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 700; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiByp8kv8JHgFVrLCz7Z1xlEA.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 800; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiByp8kv8JHgFVrLDD4Z1xlEA.ttf) format('truetype'); } @font-face { font-family: 'Poppins'; font-style: normal; font-weight: 900; font-display: swap; src: url(https://fonts.gstatic.com/s/poppins/v22/pxiByp8kv8JHgFVrLBT5Z1xlEA.ttf) format('truetype'); } </style><link rel="stylesheet" id="siteground-optimizer-combined-css-06258c6f6b1685041ec4617ff71a3110" href="https://ga.agency/wp-content/uploads/siteground-optimizer-assets/siteground-optimizer-combined-css-06258c6f6b1685041ec4617ff71a3110.css" media="all" /><link rel="preload" href="https://ga.agency/wp-content/uploads/siteground-optimizer-assets/siteground-optimizer-combined-css-06258c6f6b1685041ec4617ff71a3110.css" as="style"><meta name="description" content="GA Agency white papers are perfect for businesses that are looking to expand their online presence with best practices." /><link rel="canonical" href="https://ga.agency/en/white-papers/" /><meta property="og:locale" content="en_US" /><meta property="og:type" content="article" /><meta property="og:title" content="GA Agency White Papers | Digital Marketing Best Practices" /><meta property="og:description" content="GA Agency white papers are perfect for businesses that are looking to expand their online presence with best practices." /><meta property="og:url" content="https://ga.agency/en/white-papers/" /><meta property="og:site_name" content="GA Agency" /><meta property="article:modified_time" content="2025-01-17T16:40:07+00:00" /><meta property="og:image" content="https://ga.agency/wp-content/uploads/2023/07/Mask-group-5.png" /><meta name="twitter:card" content="summary_large_image" /><meta name="twitter:label1" content="Est. reading time" /><meta name="twitter:data1" content="1 minute" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https://ga.agency/en/white-papers/#article","isPartOf":{"@id":"https://ga.agency/en/white-papers/"},"author":{"name":"rebecca@ga.agency","@id":"https://ga.agency/en/#/schema/person/a4ad5d53464da5700a6f7a883f107ff7"},"headline":"White Papers","datePublished":"2023-06-06T15:59:06+00:00","dateModified":"2025-01-17T16:40:07+00:00","mainEntityOfPage":{"@id":"https://ga.agency/en/white-papers/"},"wordCount":79,"publisher":{"@id":"https://ga.agency/en/#organization"},"image":{"@id":"https://ga.agency/en/white-papers/#primaryimage"},"thumbnailUrl":"https://ga.agency/wp-content/uploads/2023/07/Mask-group-5.png","inLanguage":"en-US"},{"@type":"WebPage","@id":"https://ga.agency/en/white-papers/","url":"https://ga.agency/en/white-papers/","name":"GA Agency White Papers | Digital Marketing Best Practices","isPartOf":{"@id":"https://ga.agency/en/#website"},"primaryImageOfPage":{"@id":"https://ga.agency/en/white-papers/#primaryimage"},"image":{"@id":"https://ga.agency/en/white-papers/#primaryimage"},"thumbnailUrl":"https://ga.agency/wp-content/uploads/2023/07/Mask-group-5.png","datePublished":"2023-06-06T15:59:06+00:00","dateModified":"2025-01-17T16:40:07+00:00","description":"GA Agency white papers are perfect for businesses that are looking to expand their online presence with best practices.","breadcrumb":{"@id":"https://ga.agency/en/white-papers/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https://ga.agency/en/white-papers/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https://ga.agency/en/white-papers/#primaryimage","url":"https://ga.agency/wp-content/uploads/2023/07/Mask-group-5.png","contentUrl":"https://ga.agency/wp-content/uploads/2023/07/Mask-group-5.png"},{"@type":"BreadcrumbList","@id":"https://ga.agency/en/white-papers/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://ga.agency/en/"},{"@type":"ListItem","position":2,"name":"White Papers"}]},{"@type":"WebSite","@id":"https://ga.agency/en/#website","url":"https://ga.agency/en/","name":"GA Agency","description":"Digital Marketing Agency","publisher":{"@id":"https://ga.agency/en/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://ga.agency/en/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https://ga.agency/en/#organization","name":"GA Agency","url":"https://ga.agency/en/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https://ga.agency/en/#/schema/logo/image/","url":"https://ga.agency/wp-content/uploads/2024/09/GA_Logo_blue_secondary-e1726009495171.png","contentUrl":"https://ga.agency/wp-content/uploads/2024/09/GA_Logo_blue_secondary-e1726009495171.png","width":347,"height":347,"caption":"GA Agency"},"image":{"@id":"https://ga.agency/en/#/schema/logo/image/"}},{"@type":"Person","@id":"https://ga.agency/en/#/schema/person/a4ad5d53464da5700a6f7a883f107ff7","name":"rebecca@ga.agency","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https://ga.agency/en/#/schema/person/image/","url":"https://secure.gravatar.com/avatar/44927116d107c7b94b34e07c506fd8c6?s=96&d=mm&r=g","contentUrl":"https://secure.gravatar.com/avatar/44927116d107c7b94b34e07c506fd8c6?s=96&d=mm&r=g","caption":"rebecca@ga.agency"},"sameAs":["https://ga.agency"],"url":"https://ga.agency/en/author/rebeccaga-agency/"}]}</script> <!-- / Yoast SEO plugin. --> <style id='classic-theme-styles-inline-css'> /*! This file is auto-generated */ .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none} </style> <style id='global-styles-inline-css'> :root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} :root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;} </style><link rel="preconnect" href="https://fonts.gstatic.com/" crossorigin><script id="wpml-cookie-js-extra"> var wpml_cookies = {"wp-wpml_current_language":{"value":"en","expires":1,"path":"\/"}}; var wpml_cookies = {"wp-wpml_current_language":{"value":"en","expires":1,"path":"\/"}}; </script> <script id="cookie-law-info-js-extra"> var _ckyConfig = {"_ipData":[],"_assetsURL":"https:\/\/ga.agency\/wp-content\/plugins\/cookie-law-info\/lite\/frontend\/images\/","_publicURL":"https:\/\/ga.agency","_expiry":"365","_categories":[{"name":"Necessary","slug":"necessary","isNecessary":true,"ccpaDoNotSell":true,"cookies":[],"active":true,"defaultConsent":{"gdpr":true,"ccpa":true}},{"name":"Functional","slug":"functional","isNecessary":false,"ccpaDoNotSell":true,"cookies":[],"active":true,"defaultConsent":{"gdpr":false,"ccpa":false}},{"name":"Analytics","slug":"analytics","isNecessary":false,"ccpaDoNotSell":true,"cookies":[],"active":true,"defaultConsent":{"gdpr":false,"ccpa":false}},{"name":"Performance","slug":"performance","isNecessary":false,"ccpaDoNotSell":true,"cookies":[],"active":true,"defaultConsent":{"gdpr":false,"ccpa":false}},{"name":"Advertisement","slug":"advertisement","isNecessary":false,"ccpaDoNotSell":true,"cookies":[],"active":true,"defaultConsent":{"gdpr":false,"ccpa":false}}],"_activeLaw":"gdpr","_rootDomain":"","_block":"1","_showBanner":"1","_bannerConfig":{"settings":{"type":"box","preferenceCenterType":"popup","position":"bottom-left","applicableLaw":"gdpr"},"behaviours":{"reloadBannerOnAccept":false,"loadAnalyticsByDefault":false,"animations":{"onLoad":"animate","onHide":"sticky"}},"config":{"revisitConsent":{"status":false,"tag":"revisit-consent","position":"bottom-left","meta":{"url":"#"},"styles":{"background-color":"#0056A7"},"elements":{"title":{"type":"text","tag":"revisit-consent-title","status":true,"styles":{"color":"#0056a7"}}}},"preferenceCenter":{"toggle":{"status":true,"tag":"detail-category-toggle","type":"toggle","states":{"active":{"styles":{"background-color":"#1863DC"}},"inactive":{"styles":{"background-color":"#D0D5D2"}}}}},"categoryPreview":{"status":false,"toggle":{"status":true,"tag":"detail-category-preview-toggle","type":"toggle","states":{"active":{"styles":{"background-color":"#1863DC"}},"inactive":{"styles":{"background-color":"#D0D5D2"}}}}},"videoPlaceholder":{"status":true,"styles":{"background-color":"#000000","border-color":"#000000","color":"#ffffff"}},"readMore":{"status":true,"tag":"readmore-button","type":"link","meta":{"noFollow":true,"newTab":true},"styles":{"color":"#0041FF","background-color":"transparent","border-color":"transparent"}},"auditTable":{"status":false},"optOption":{"status":true,"toggle":{"status":true,"tag":"optout-option-toggle","type":"toggle","states":{"active":{"styles":{"background-color":"#1863dc"}},"inactive":{"styles":{"background-color":"#FFFFFF"}}}}}}},"_version":"3.2.8","_logConsent":"1","_tags":[{"tag":"accept-button","styles":{"color":"#FFFFFF","background-color":"#0041FF","border-color":"#0041FF"}},{"tag":"reject-button","styles":{"color":"#0041FF","background-color":"transparent","border-color":"#0041FF"}},{"tag":"settings-button","styles":{"color":"#0041FF","background-color":"transparent","border-color":"#0041FF"}},{"tag":"readmore-button","styles":{"color":"#0041FF","background-color":"transparent","border-color":"transparent"}},{"tag":"donotsell-button","styles":{"color":"#1863DC","background-color":"transparent","border-color":"transparent"}},{"tag":"accept-button","styles":{"color":"#FFFFFF","background-color":"#0041FF","border-color":"#0041FF"}},{"tag":"revisit-consent","styles":{"background-color":"#0056A7"}}],"_shortCodes":[{"key":"cky_readmore","content":"<a href=\"\/en\/privacy-policy\/\" class=\"cky-policy\" aria-label=\"Privacy Policy\" target=\"_blank\" rel=\"noopener\" data-cky-tag=\"readmore-button\">Privacy Policy<\/a>","tag":"readmore-button","status":true,"attributes":{"rel":"nofollow","target":"_blank"}},{"key":"cky_show_desc","content":"<button class=\"cky-show-desc-btn\" data-cky-tag=\"show-desc-button\" aria-label=\"Show more\">Show more<\/button>","tag":"show-desc-button","status":true,"attributes":[]},{"key":"cky_hide_desc","content":"<button class=\"cky-show-desc-btn\" data-cky-tag=\"hide-desc-button\" aria-label=\"Show less\">Show less<\/button>","tag":"hide-desc-button","status":true,"attributes":[]},{"key":"cky_category_toggle_label","content":"[cky_{{status}}_category_label] [cky_preference_{{category_slug}}_title]","tag":"","status":true,"attributes":[]},{"key":"cky_enable_category_label","content":"Enable","tag":"","status":true,"attributes":[]},{"key":"cky_disable_category_label","content":"Disable","tag":"","status":true,"attributes":[]},{"key":"cky_video_placeholder","content":"<div class=\"video-placeholder-normal\" data-cky-tag=\"video-placeholder\" id=\"[UNIQUEID]\"><p class=\"video-placeholder-text-normal\" data-cky-tag=\"placeholder-title\">Please accept cookies to access this content<\/p><\/div>","tag":"","status":true,"attributes":[]},{"key":"cky_enable_optout_label","content":"Enable","tag":"","status":true,"attributes":[]},{"key":"cky_disable_optout_label","content":"Disable","tag":"","status":true,"attributes":[]},{"key":"cky_optout_toggle_label","content":"[cky_{{status}}_optout_label] [cky_optout_option_title]","tag":"","status":true,"attributes":[]},{"key":"cky_optout_option_title","content":"Do Not Sell or Share My Personal Information","tag":"","status":true,"attributes":[]},{"key":"cky_optout_close_label","content":"Close","tag":"","status":true,"attributes":[]}],"_rtl":"","_language":"en","_providersToBlock":[]}; var _ckyStyles = {"css":".cky-overlay{background: #000000; opacity: 0.4; position: fixed; top: 0; left: 0; width: 100%; height: 100%; z-index: 99999999;}.cky-hide{display: none;}.cky-btn-revisit-wrapper{display: flex; align-items: center; justify-content: center; background: #0056a7; width: 45px; height: 45px; border-radius: 50%; position: fixed; z-index: 999999; cursor: pointer;}.cky-revisit-bottom-left{bottom: 15px; left: 15px;}.cky-revisit-bottom-right{bottom: 15px; right: 15px;}.cky-btn-revisit-wrapper .cky-btn-revisit{display: flex; align-items: center; justify-content: center; background: none; border: none; cursor: pointer; position: relative; margin: 0; padding: 0;}.cky-btn-revisit-wrapper .cky-btn-revisit img{max-width: fit-content; margin: 0; height: 30px; width: 30px;}.cky-revisit-bottom-left:hover::before{content: attr(data-tooltip); position: absolute; background: #4e4b66; color: #ffffff; left: calc(100% + 7px); font-size: 12px; line-height: 16px; width: max-content; padding: 4px 8px; border-radius: 4px;}.cky-revisit-bottom-left:hover::after{position: absolute; content: \"\"; border: 5px solid transparent; left: calc(100% + 2px); border-left-width: 0; border-right-color: #4e4b66;}.cky-revisit-bottom-right:hover::before{content: attr(data-tooltip); position: absolute; background: #4e4b66; color: #ffffff; right: calc(100% + 7px); font-size: 12px; line-height: 16px; width: max-content; padding: 4px 8px; border-radius: 4px;}.cky-revisit-bottom-right:hover::after{position: absolute; content: \"\"; border: 5px solid transparent; right: calc(100% + 2px); border-right-width: 0; border-left-color: #4e4b66;}.cky-revisit-hide{display: none;}.cky-consent-container{position: fixed; width: 440px; box-sizing: border-box; z-index: 9999999; border-radius: 6px;}.cky-consent-container .cky-consent-bar{background: #ffffff; border: 1px solid; padding: 20px 26px; box-shadow: 0 -1px 10px 0 #acabab4d; border-radius: 6px;}.cky-box-bottom-left{bottom: 40px; left: 40px;}.cky-box-bottom-right{bottom: 40px; right: 40px;}.cky-box-top-left{top: 40px; left: 40px;}.cky-box-top-right{top: 40px; right: 40px;}.cky-custom-brand-logo-wrapper .cky-custom-brand-logo{width: 100px; height: auto; margin: 0 0 12px 0;}.cky-notice .cky-title{color: #212121; font-weight: 700; font-size: 18px; line-height: 24px; margin: 0 0 12px 0;}.cky-notice-des *,.cky-preference-content-wrapper *,.cky-accordion-header-des *,.cky-gpc-wrapper .cky-gpc-desc *{font-size: 14px;}.cky-notice-des{color: #212121; font-size: 14px; line-height: 24px; font-weight: 400;}.cky-notice-des img{height: 25px; width: 25px;}.cky-consent-bar .cky-notice-des p,.cky-gpc-wrapper .cky-gpc-desc p,.cky-preference-body-wrapper .cky-preference-content-wrapper p,.cky-accordion-header-wrapper .cky-accordion-header-des p,.cky-cookie-des-table li div:last-child p{color: inherit; margin-top: 0; overflow-wrap: break-word;}.cky-notice-des P:last-child,.cky-preference-content-wrapper p:last-child,.cky-cookie-des-table li div:last-child p:last-child,.cky-gpc-wrapper .cky-gpc-desc p:last-child{margin-bottom: 0;}.cky-notice-des a.cky-policy,.cky-notice-des button.cky-policy{font-size: 14px; color: #1863dc; white-space: nowrap; cursor: pointer; background: transparent; border: 1px solid; text-decoration: underline;}.cky-notice-des button.cky-policy{padding: 0;}.cky-notice-des a.cky-policy:focus-visible,.cky-notice-des button.cky-policy:focus-visible,.cky-preference-content-wrapper .cky-show-desc-btn:focus-visible,.cky-accordion-header .cky-accordion-btn:focus-visible,.cky-preference-header .cky-btn-close:focus-visible,.cky-switch input[type=\"checkbox\"]:focus-visible,.cky-footer-wrapper a:focus-visible,.cky-btn:focus-visible{outline: 2px solid #1863dc; outline-offset: 2px;}.cky-btn:focus:not(:focus-visible),.cky-accordion-header .cky-accordion-btn:focus:not(:focus-visible),.cky-preference-content-wrapper .cky-show-desc-btn:focus:not(:focus-visible),.cky-btn-revisit-wrapper .cky-btn-revisit:focus:not(:focus-visible),.cky-preference-header .cky-btn-close:focus:not(:focus-visible),.cky-consent-bar .cky-banner-btn-close:focus:not(:focus-visible){outline: 0;}button.cky-show-desc-btn:not(:hover):not(:active){color: #1863dc; background: transparent;}button.cky-accordion-btn:not(:hover):not(:active),button.cky-banner-btn-close:not(:hover):not(:active),button.cky-btn-revisit:not(:hover):not(:active),button.cky-btn-close:not(:hover):not(:active){background: transparent;}.cky-consent-bar button:hover,.cky-modal.cky-modal-open button:hover,.cky-consent-bar button:focus,.cky-modal.cky-modal-open button:focus{text-decoration: none;}.cky-notice-btn-wrapper{display: flex; justify-content: flex-start; align-items: center; flex-wrap: wrap; margin-top: 16px;}.cky-notice-btn-wrapper .cky-btn{text-shadow: none; box-shadow: none;}.cky-btn{flex: auto; max-width: 100%; font-size: 14px; font-family: inherit; line-height: 24px; padding: 8px; font-weight: 500; margin: 0 8px 0 0; border-radius: 2px; cursor: pointer; text-align: center; text-transform: none; min-height: 0;}.cky-btn:hover{opacity: 0.8;}.cky-btn-customize{color: #1863dc; background: transparent; border: 2px solid #1863dc;}.cky-btn-reject{color: #1863dc; background: transparent; border: 2px solid #1863dc;}.cky-btn-accept{background: #1863dc; color: #ffffff; border: 2px solid #1863dc;}.cky-btn:last-child{margin-right: 0;}@media (max-width: 576px){.cky-box-bottom-left{bottom: 0; left: 0;}.cky-box-bottom-right{bottom: 0; right: 0;}.cky-box-top-left{top: 0; left: 0;}.cky-box-top-right{top: 0; right: 0;}}@media (max-width: 440px){.cky-box-bottom-left, .cky-box-bottom-right, .cky-box-top-left, .cky-box-top-right{width: 100%; max-width: 100%;}.cky-consent-container .cky-consent-bar{padding: 20px 0;}.cky-custom-brand-logo-wrapper, .cky-notice .cky-title, .cky-notice-des, .cky-notice-btn-wrapper{padding: 0 24px;}.cky-notice-des{max-height: 40vh; overflow-y: scroll;}.cky-notice-btn-wrapper{flex-direction: column; margin-top: 0;}.cky-btn{width: 100%; margin: 10px 0 0 0;}.cky-notice-btn-wrapper .cky-btn-customize{order: 2;}.cky-notice-btn-wrapper .cky-btn-reject{order: 3;}.cky-notice-btn-wrapper .cky-btn-accept{order: 1; margin-top: 16px;}}@media (max-width: 352px){.cky-notice .cky-title{font-size: 16px;}.cky-notice-des *{font-size: 12px;}.cky-notice-des, .cky-btn{font-size: 12px;}}.cky-modal.cky-modal-open{display: flex; visibility: visible; -webkit-transform: translate(-50%, -50%); -moz-transform: translate(-50%, -50%); -ms-transform: translate(-50%, -50%); -o-transform: translate(-50%, -50%); transform: translate(-50%, -50%); top: 50%; left: 50%; transition: all 1s ease;}.cky-modal{box-shadow: 0 32px 68px rgba(0, 0, 0, 0.3); margin: 0 auto; position: fixed; max-width: 100%; background: #ffffff; top: 50%; box-sizing: border-box; border-radius: 6px; z-index: 999999999; color: #212121; -webkit-transform: translate(-50%, 100%); -moz-transform: translate(-50%, 100%); -ms-transform: translate(-50%, 100%); -o-transform: translate(-50%, 100%); transform: translate(-50%, 100%); visibility: hidden; transition: all 0s ease;}.cky-preference-center{max-height: 79vh; overflow: hidden; width: 845px; overflow: hidden; flex: 1 1 0; display: flex; flex-direction: column; border-radius: 6px;}.cky-preference-header{display: flex; align-items: center; justify-content: space-between; padding: 22px 24px; border-bottom: 1px solid;}.cky-preference-header .cky-preference-title{font-size: 18px; font-weight: 700; line-height: 24px;}.cky-preference-header .cky-btn-close{margin: 0; cursor: pointer; vertical-align: middle; padding: 0; background: none; border: none; width: auto; height: auto; min-height: 0; line-height: 0; text-shadow: none; box-shadow: none;}.cky-preference-header .cky-btn-close img{margin: 0; height: 10px; width: 10px;}.cky-preference-body-wrapper{padding: 0 24px; flex: 1; overflow: auto; box-sizing: border-box;}.cky-preference-content-wrapper,.cky-gpc-wrapper .cky-gpc-desc{font-size: 14px; line-height: 24px; font-weight: 400; padding: 12px 0;}.cky-preference-content-wrapper{border-bottom: 1px solid;}.cky-preference-content-wrapper img{height: 25px; width: 25px;}.cky-preference-content-wrapper .cky-show-desc-btn{font-size: 14px; font-family: inherit; color: #1863dc; text-decoration: none; line-height: 24px; padding: 0; margin: 0; white-space: nowrap; cursor: pointer; background: transparent; border-color: transparent; text-transform: none; min-height: 0; text-shadow: none; box-shadow: none;}.cky-accordion-wrapper{margin-bottom: 10px;}.cky-accordion{border-bottom: 1px solid;}.cky-accordion:last-child{border-bottom: none;}.cky-accordion .cky-accordion-item{display: flex; margin-top: 10px;}.cky-accordion .cky-accordion-body{display: none;}.cky-accordion.cky-accordion-active .cky-accordion-body{display: block; padding: 0 22px; margin-bottom: 16px;}.cky-accordion-header-wrapper{cursor: pointer; width: 100%;}.cky-accordion-item .cky-accordion-header{display: flex; justify-content: space-between; align-items: center;}.cky-accordion-header .cky-accordion-btn{font-size: 16px; font-family: inherit; color: #212121; line-height: 24px; background: none; border: none; font-weight: 700; padding: 0; margin: 0; cursor: pointer; text-transform: none; min-height: 0; text-shadow: none; box-shadow: none;}.cky-accordion-header .cky-always-active{color: #008000; font-weight: 600; line-height: 24px; font-size: 14px;}.cky-accordion-header-des{font-size: 14px; line-height: 24px; margin: 10px 0 16px 0;}.cky-accordion-chevron{margin-right: 22px; position: relative; cursor: pointer;}.cky-accordion-chevron-hide{display: none;}.cky-accordion .cky-accordion-chevron i::before{content: \"\"; position: absolute; border-right: 1.4px solid; border-bottom: 1.4px solid; border-color: inherit; height: 6px; width: 6px; -webkit-transform: rotate(-45deg); -moz-transform: rotate(-45deg); -ms-transform: rotate(-45deg); -o-transform: rotate(-45deg); transform: rotate(-45deg); transition: all 0.2s ease-in-out; top: 8px;}.cky-accordion.cky-accordion-active .cky-accordion-chevron i::before{-webkit-transform: rotate(45deg); -moz-transform: rotate(45deg); -ms-transform: rotate(45deg); -o-transform: rotate(45deg); transform: rotate(45deg);}.cky-audit-table{background: #f4f4f4; border-radius: 6px;}.cky-audit-table .cky-empty-cookies-text{color: inherit; font-size: 12px; line-height: 24px; margin: 0; padding: 10px;}.cky-audit-table .cky-cookie-des-table{font-size: 12px; line-height: 24px; font-weight: normal; padding: 15px 10px; border-bottom: 1px solid; border-bottom-color: inherit; margin: 0;}.cky-audit-table .cky-cookie-des-table:last-child{border-bottom: none;}.cky-audit-table .cky-cookie-des-table li{list-style-type: none; display: flex; padding: 3px 0;}.cky-audit-table .cky-cookie-des-table li:first-child{padding-top: 0;}.cky-cookie-des-table li div:first-child{width: 100px; font-weight: 600; word-break: break-word; word-wrap: break-word;}.cky-cookie-des-table li div:last-child{flex: 1; word-break: break-word; word-wrap: break-word; margin-left: 8px;}.cky-footer-shadow{display: block; width: 100%; height: 40px; background: linear-gradient(180deg, rgba(255, 255, 255, 0) 0%, #ffffff 100%); position: absolute; bottom: calc(100% - 1px);}.cky-footer-wrapper{position: relative;}.cky-prefrence-btn-wrapper{display: flex; flex-wrap: wrap; align-items: center; justify-content: center; padding: 22px 24px; border-top: 1px solid;}.cky-prefrence-btn-wrapper .cky-btn{flex: auto; max-width: 100%; text-shadow: none; box-shadow: none;}.cky-btn-preferences{color: #1863dc; background: transparent; border: 2px solid #1863dc;}.cky-preference-header,.cky-preference-body-wrapper,.cky-preference-content-wrapper,.cky-accordion-wrapper,.cky-accordion,.cky-accordion-wrapper,.cky-footer-wrapper,.cky-prefrence-btn-wrapper{border-color: inherit;}@media (max-width: 845px){.cky-modal{max-width: calc(100% - 16px);}}@media (max-width: 576px){.cky-modal{max-width: 100%;}.cky-preference-center{max-height: 100vh;}.cky-prefrence-btn-wrapper{flex-direction: column;}.cky-accordion.cky-accordion-active .cky-accordion-body{padding-right: 0;}.cky-prefrence-btn-wrapper .cky-btn{width: 100%; margin: 10px 0 0 0;}.cky-prefrence-btn-wrapper .cky-btn-reject{order: 3;}.cky-prefrence-btn-wrapper .cky-btn-accept{order: 1; margin-top: 0;}.cky-prefrence-btn-wrapper .cky-btn-preferences{order: 2;}}@media (max-width: 425px){.cky-accordion-chevron{margin-right: 15px;}.cky-notice-btn-wrapper{margin-top: 0;}.cky-accordion.cky-accordion-active .cky-accordion-body{padding: 0 15px;}}@media (max-width: 352px){.cky-preference-header .cky-preference-title{font-size: 16px;}.cky-preference-header{padding: 16px 24px;}.cky-preference-content-wrapper *, .cky-accordion-header-des *{font-size: 12px;}.cky-preference-content-wrapper, .cky-preference-content-wrapper .cky-show-more, .cky-accordion-header .cky-always-active, .cky-accordion-header-des, .cky-preference-content-wrapper .cky-show-desc-btn, .cky-notice-des a.cky-policy{font-size: 12px;}.cky-accordion-header .cky-accordion-btn{font-size: 14px;}}.cky-switch{display: flex;}.cky-switch input[type=\"checkbox\"]{position: relative; width: 44px; height: 24px; margin: 0; background: #d0d5d2; -webkit-appearance: none; border-radius: 50px; cursor: pointer; outline: 0; border: none; top: 0;}.cky-switch input[type=\"checkbox\"]:checked{background: #1863dc;}.cky-switch input[type=\"checkbox\"]:before{position: absolute; content: \"\"; height: 20px; width: 20px; left: 2px; bottom: 2px; border-radius: 50%; background-color: white; -webkit-transition: 0.4s; transition: 0.4s; margin: 0;}.cky-switch input[type=\"checkbox\"]:after{display: none;}.cky-switch input[type=\"checkbox\"]:checked:before{-webkit-transform: translateX(20px); -ms-transform: translateX(20px); transform: translateX(20px);}@media (max-width: 425px){.cky-switch input[type=\"checkbox\"]{width: 38px; height: 21px;}.cky-switch input[type=\"checkbox\"]:before{height: 17px; width: 17px;}.cky-switch input[type=\"checkbox\"]:checked:before{-webkit-transform: translateX(17px); -ms-transform: translateX(17px); transform: translateX(17px);}}.cky-consent-bar .cky-banner-btn-close{position: absolute; right: 9px; top: 5px; background: none; border: none; cursor: pointer; padding: 0; margin: 0; min-height: 0; line-height: 0; height: auto; width: auto; text-shadow: none; box-shadow: none;}.cky-consent-bar .cky-banner-btn-close img{height: 9px; width: 9px; margin: 0;}.cky-notice-group{font-size: 14px; line-height: 24px; font-weight: 400; color: #212121;}.cky-notice-btn-wrapper .cky-btn-do-not-sell{font-size: 14px; line-height: 24px; padding: 6px 0; margin: 0; font-weight: 500; background: none; border-radius: 2px; border: none; cursor: pointer; text-align: left; color: #1863dc; background: transparent; border-color: transparent; box-shadow: none; text-shadow: none;}.cky-consent-bar .cky-banner-btn-close:focus-visible,.cky-notice-btn-wrapper .cky-btn-do-not-sell:focus-visible,.cky-opt-out-btn-wrapper .cky-btn:focus-visible,.cky-opt-out-checkbox-wrapper input[type=\"checkbox\"].cky-opt-out-checkbox:focus-visible{outline: 2px solid #1863dc; outline-offset: 2px;}@media (max-width: 440px){.cky-consent-container{width: 100%;}}@media (max-width: 352px){.cky-notice-des a.cky-policy, .cky-notice-btn-wrapper .cky-btn-do-not-sell{font-size: 12px;}}.cky-opt-out-wrapper{padding: 12px 0;}.cky-opt-out-wrapper .cky-opt-out-checkbox-wrapper{display: flex; align-items: center;}.cky-opt-out-checkbox-wrapper .cky-opt-out-checkbox-label{font-size: 16px; font-weight: 700; line-height: 24px; margin: 0 0 0 12px; cursor: pointer;}.cky-opt-out-checkbox-wrapper input[type=\"checkbox\"].cky-opt-out-checkbox{background-color: #ffffff; border: 1px solid black; width: 20px; height: 18.5px; margin: 0; -webkit-appearance: none; position: relative; display: flex; align-items: center; justify-content: center; border-radius: 2px; cursor: pointer;}.cky-opt-out-checkbox-wrapper input[type=\"checkbox\"].cky-opt-out-checkbox:checked{background-color: #1863dc; border: none;}.cky-opt-out-checkbox-wrapper input[type=\"checkbox\"].cky-opt-out-checkbox:checked::after{left: 6px; bottom: 4px; width: 7px; height: 13px; border: solid #ffffff; border-width: 0 3px 3px 0; border-radius: 2px; -webkit-transform: rotate(45deg); -ms-transform: rotate(45deg); transform: rotate(45deg); content: \"\"; position: absolute; box-sizing: border-box;}.cky-opt-out-checkbox-wrapper.cky-disabled .cky-opt-out-checkbox-label,.cky-opt-out-checkbox-wrapper.cky-disabled input[type=\"checkbox\"].cky-opt-out-checkbox{cursor: no-drop;}.cky-gpc-wrapper{margin: 0 0 0 32px;}.cky-footer-wrapper .cky-opt-out-btn-wrapper{display: flex; flex-wrap: wrap; align-items: center; justify-content: center; padding: 22px 24px;}.cky-opt-out-btn-wrapper .cky-btn{flex: auto; max-width: 100%; text-shadow: none; box-shadow: none;}.cky-opt-out-btn-wrapper .cky-btn-cancel{border: 1px solid #dedfe0; background: transparent; color: #858585;}.cky-opt-out-btn-wrapper .cky-btn-confirm{background: #1863dc; color: #ffffff; border: 1px solid #1863dc;}@media (max-width: 352px){.cky-opt-out-checkbox-wrapper .cky-opt-out-checkbox-label{font-size: 14px;}.cky-gpc-wrapper .cky-gpc-desc, .cky-gpc-wrapper .cky-gpc-desc *{font-size: 12px;}.cky-opt-out-checkbox-wrapper input[type=\"checkbox\"].cky-opt-out-checkbox{width: 16px; height: 16px;}.cky-opt-out-checkbox-wrapper input[type=\"checkbox\"].cky-opt-out-checkbox:checked::after{left: 5px; bottom: 4px; width: 3px; height: 9px;}.cky-gpc-wrapper{margin: 0 0 0 28px;}}.video-placeholder-youtube{background-size: 100% 100%; background-position: center; background-repeat: no-repeat; background-color: #b2b0b059; position: relative; display: flex; align-items: center; justify-content: center; max-width: 100%;}.video-placeholder-text-youtube{text-align: center; align-items: center; padding: 10px 16px; background-color: #000000cc; color: #ffffff; border: 1px solid; border-radius: 2px; cursor: pointer;}.video-placeholder-normal{background-image: url(\"\/wp-content\/plugins\/cookie-law-info\/lite\/frontend\/images\/placeholder.svg\"); background-size: 80px; background-position: center; background-repeat: no-repeat; background-color: #b2b0b059; position: relative; display: flex; align-items: flex-end; justify-content: center; max-width: 100%;}.video-placeholder-text-normal{align-items: center; padding: 10px 16px; text-align: center; border: 1px solid; border-radius: 2px; cursor: pointer;}.cky-rtl{direction: rtl; text-align: right;}.cky-rtl .cky-banner-btn-close{left: 9px; right: auto;}.cky-rtl .cky-notice-btn-wrapper .cky-btn:last-child{margin-right: 8px;}.cky-rtl .cky-notice-btn-wrapper .cky-btn:first-child{margin-right: 0;}.cky-rtl .cky-notice-btn-wrapper{margin-left: 0; margin-right: 15px;}.cky-rtl .cky-prefrence-btn-wrapper .cky-btn{margin-right: 8px;}.cky-rtl .cky-prefrence-btn-wrapper .cky-btn:first-child{margin-right: 0;}.cky-rtl .cky-accordion .cky-accordion-chevron i::before{border: none; border-left: 1.4px solid; border-top: 1.4px solid; left: 12px;}.cky-rtl .cky-accordion.cky-accordion-active .cky-accordion-chevron i::before{-webkit-transform: rotate(-135deg); -moz-transform: rotate(-135deg); -ms-transform: rotate(-135deg); -o-transform: rotate(-135deg); transform: rotate(-135deg);}@media (max-width: 768px){.cky-rtl .cky-notice-btn-wrapper{margin-right: 0;}}@media (max-width: 576px){.cky-rtl .cky-notice-btn-wrapper .cky-btn:last-child{margin-right: 0;}.cky-rtl .cky-prefrence-btn-wrapper .cky-btn{margin-right: 0;}.cky-rtl .cky-accordion.cky-accordion-active .cky-accordion-body{padding: 0 22px 0 0;}}@media (max-width: 425px){.cky-rtl .cky-accordion.cky-accordion-active .cky-accordion-body{padding: 0 15px 0 0;}}.cky-rtl .cky-opt-out-btn-wrapper .cky-btn{margin-right: 12px;}.cky-rtl .cky-opt-out-btn-wrapper .cky-btn:first-child{margin-right: 0;}.cky-rtl .cky-opt-out-checkbox-wrapper .cky-opt-out-checkbox-label{margin: 0 12px 0 0;}"}; </script> <script defer src="https://ga.agency/wp-includes/js/jquery/jquery.min.js" id="jquery-core-js"></script><link rel="https://api.w.org/" href="https://ga.agency/en/wp-json/" /><link rel="alternate" title="JSON" type="application/json" href="https://ga.agency/en/wp-json/wp/v2/pages/19650" /><link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://ga.agency/xmlrpc.php?rsd" /><link rel='shortlink' href='https://ga.agency/en/?p=19650' /><link rel="alternate" title="oEmbed (JSON)" type="application/json+oembed" href="https://ga.agency/en/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fga.agency%2Fen%2Fwhite-papers%2F" /><link rel="alternate" title="oEmbed (XML)" type="text/xml+oembed" href="https://ga.agency/en/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fga.agency%2Fen%2Fwhite-papers%2F&#038;format=xml" /><meta name="generator" content="WPML ver:4.6.7 stt:1,4,3,27,67,2;" /> <style id="cky-style-inline">[data-cky-tag]{visibility:hidden;}</style><meta name="generator" content="Elementor 3.27.5; features: additional_custom_breakpoints; settings: css_print_method-external, google_font-enabled, font_display-swap"> <!-- Google Tag Manager --> <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-5DS7KJD');</script> <!-- End Google Tag Manager --> <style> .e-con.e-parent:nth-of-type(n+4):not(.e-lazyloaded):not(.e-no-lazyload), .e-con.e-parent:nth-of-type(n+4):not(.e-lazyloaded):not(.e-no-lazyload) * { background-image: none !important; } @media screen and (max-height: 1024px) { .e-con.e-parent:nth-of-type(n+3):not(.e-lazyloaded):not(.e-no-lazyload), .e-con.e-parent:nth-of-type(n+3):not(.e-lazyloaded):not(.e-no-lazyload) * { background-image: none !important; } } @media screen and (max-height: 640px) { .e-con.e-parent:nth-of-type(n+2):not(.e-lazyloaded):not(.e-no-lazyload), .e-con.e-parent:nth-of-type(n+2):not(.e-lazyloaded):not(.e-no-lazyload) * { background-image: none !important; } } </style> <!-- Google tag (gtag.js) --> <script async src="https://www.googletagmanager.com/gtag/js?id=UA-77322803-1"></script> <script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'UA-77322803-1'); </script><link rel="icon" href="https://ga.agency/wp-content/uploads/2024/12/cropped-GA-Agency-New-Logo-December-2024-75-x-75-px-1-32x32.png" sizes="32x32" /><link rel="icon" href="https://ga.agency/wp-content/uploads/2024/12/cropped-GA-Agency-New-Logo-December-2024-75-x-75-px-1-192x192.png" sizes="192x192" /><link rel="apple-touch-icon" href="https://ga.agency/wp-content/uploads/2024/12/cropped-GA-Agency-New-Logo-December-2024-75-x-75-px-1-180x180.png" /><meta name="msapplication-TileImage" content="https://ga.agency/wp-content/uploads/2024/12/cropped-GA-Agency-New-Logo-December-2024-75-x-75-px-1-270x270.png" /> <style id="wp-custom-css"> .elementor-heading-title .highlightwhite { background: #0041ff; color:#fff; padding-left: 0.3em; padding-right: 0.3em; white-space: nowrap; } .elementor-heading-title .highlightblue { background:#fff; color:#0041ff; padding-left: 0.3em; padding-right: 0.3em; white-space: nowrap; } html, body { max-width: 100%; overflow-x: hidden; } </style></head><body class="page-template page-template-elementor_header_footer page page-id-19650 wp-custom-logo elementor-default elementor-template-full-width elementor-kit-15 elementor-page elementor-page-19650 elementor-page-13160"> <!-- Google Tag Manager (noscript) --> <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-5DS7KJD" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript> <!-- End Google Tag Manager (noscript) --> <a class="skip-link screen-reader-text" href="#content">Skip to content</a><div data-elementor-type="header" data-elementor-id="43916" class="elementor elementor-43916 elementor-location-header" data-elementor-post-type="elementor_library"><header class="elementor-section elementor-top-section elementor-element elementor-element-d3455ad elementor-section-content-middle elementor-section-full_width elementor-hidden-tablet elementor-hidden-mobile elementor-section-height-default elementor-section-height-default" data-id="d3455ad" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;,&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0}"><div class="elementor-background-overlay"></div><div class="elementor-container elementor-column-gap-no"><div class="elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-861c3dd" data-id="861c3dd" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-f5e6594 elementor-widget elementor-widget-image" data-id="f5e6594" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/en/"> <img width="150" height="150" src="https://ga.agency/wp-content/uploads/2024/02/new-logo-GA-4-150x150.png" class="attachment-thumbnail size-thumbnail wp-image-59316" alt="" srcset="https://ga.agency/wp-content/uploads/2024/02/new-logo-GA-4-150x150.png 150w, https://ga.agency/wp-content/uploads/2024/02/new-logo-GA-4-700x700.png 700w" sizes="(max-width: 150px) 100vw, 150px" /> </a></div></div></div></div><div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6782642" data-id="6782642" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-627845e elementor-nav-menu__align-center elementor-nav-menu--stretch elementor-nav-menu__text-align-center elementor-nav-menu--dropdown-tablet elementor-nav-menu--toggle elementor-nav-menu--burger elementor-widget elementor-widget-nav-menu" data-id="627845e" data-element_type="widget" data-settings="{&quot;full_width&quot;:&quot;stretch&quot;,&quot;layout&quot;:&quot;horizontal&quot;,&quot;submenu_icon&quot;:{&quot;value&quot;:&quot;&lt;i class=\&quot;fas fa-caret-down\&quot;&gt;&lt;\/i&gt;&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;toggle&quot;:&quot;burger&quot;}" data-widget_type="nav-menu.default"><div class="elementor-widget-container"><nav class="elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-underline e--animation-grow"><ul id="menu-1-627845e" class="elementor-nav-menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-1005"><a href="https://ga.agency/en/" class="elementor-item">Home</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-1010"><a href="https://ga.agency/en/about-us-2/" class="elementor-item">About Us</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2490"><a href="https://ga.agency/en/about-us-2/" class="elementor-sub-item">About Us</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1183"><a href="https://ga.agency/en/awards/" class="elementor-sub-item">Awards</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1258"><a href="https://ga.agency/en/careers/" class="elementor-sub-item">Careers</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1113"><a href="https://ga.agency/en/team/" class="elementor-sub-item">Team</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-19927"><a href="https://ga.agency/en/all-services/" class="elementor-item">Services</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19929"><a href="https://ga.agency/en/all-services/" class="elementor-sub-item">Digital Marketing Services</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-1004"><a href="https://ga.agency/en/seo-consulting/" class="elementor-sub-item">SEO Consulting</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14218"><a href="https://ga.agency/en/app-store-optimisation/" class="elementor-sub-item">App Store Optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14195"><a href="https://ga.agency/en/seo-consulting/international-seo/" class="elementor-sub-item">International SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14217"><a href="https://ga.agency/en/link-building-digital-pr/" class="elementor-sub-item">Link Building &#038; Digital PR</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14196"><a href="https://ga.agency/en/seo-consulting/local-seo/" class="elementor-sub-item">Local SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14197"><a href="https://ga.agency/en/seo-consulting/onpage-seo/" class="elementor-sub-item">On-Page SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14198"><a href="https://ga.agency/en/seo-consulting/technical-seo/" class="elementor-sub-item">Technical SEO</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-1969"><a href="https://ga.agency/en/paid-media/" class="elementor-sub-item">Paid Media</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14191"><a href="https://ga.agency/en/paid-media/amazon-marketing/" class="elementor-sub-item">Amazon Marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14192"><a href="https://ga.agency/en/paid-media/paid-search/" class="elementor-sub-item">Paid Search</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14193"><a href="https://ga.agency/en/paid-media/paid-social-media/" class="elementor-sub-item">Paid Social</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14194"><a href="https://ga.agency/en/paid-media/programmatic/" class="elementor-sub-item">Programmatic</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2491"><a href="https://ga.agency/en/content-marketing/" class="elementor-sub-item">Content Marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1001"><a href="https://ga.agency/en/conversion-rate-optimisation/" class="elementor-sub-item">Conversion Rate Optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2492"><a href="https://ga.agency/en/copywriting/" class="elementor-sub-item">Copywriting</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1003"><a href="https://ga.agency/en/data-analytics/" class="elementor-sub-item">Data Analytics</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12770"><a href="https://ga.agency/en/data-entry/" class="elementor-sub-item">Data Entry</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-995"><a href="https://ga.agency/en/ecommerce-strategy/" class="elementor-sub-item">E-Commerce Strategy</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1970"><a href="https://ga.agency/en/international-expansion/" class="elementor-sub-item">International Expansion</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor current-menu-parent menu-item-has-children menu-item-19930"><a href="#" class="elementor-item elementor-item-anchor">Work</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1790"><a href="https://ga.agency/en/case-studies/" class="elementor-sub-item">Case Studies</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1580"><a href="https://ga.agency/en/clients/" class="elementor-sub-item">Clients</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-21281"><a href="https://ga.agency/en/industries/" class="elementor-sub-item">Industries</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-19650 current_page_item menu-item-19741"><a href="https://ga.agency/en/white-papers/" aria-current="page" class="elementor-sub-item elementor-item-active">White Papers</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-27292"><a href="https://ga.agency/en/client-satisfaction/" class="elementor-sub-item">Client Satisfaction</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-19944"><a href="https://ga.agency/en/blog/" class="elementor-item">Blog</a></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-en wpml-ls-current-language wpml-ls-menu-item wpml-ls-first-item wpml-ls-last-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-en"><a href="https://ga.agency/en/white-papers/" title="English" class="elementor-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/en.svg" alt="" /><span class="wpml-ls-display">English</span></a></li></ul></nav><div class="elementor-menu-toggle" role="button" tabindex="0" aria-label="Menu Toggle" aria-expanded="false"> <i aria-hidden="true" role="presentation" class="elementor-menu-toggle__icon--open eicon-menu-bar"></i><i aria-hidden="true" role="presentation" class="elementor-menu-toggle__icon--close eicon-close"></i> <span class="elementor-screen-only">Menu</span></div><nav class="elementor-nav-menu--dropdown elementor-nav-menu__container" aria-hidden="true"><ul id="menu-2-627845e" class="elementor-nav-menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-1005"><a href="https://ga.agency/en/" class="elementor-item" tabindex="-1">Home</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-1010"><a href="https://ga.agency/en/about-us-2/" class="elementor-item" tabindex="-1">About Us</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2490"><a href="https://ga.agency/en/about-us-2/" class="elementor-sub-item" tabindex="-1">About Us</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1183"><a href="https://ga.agency/en/awards/" class="elementor-sub-item" tabindex="-1">Awards</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1258"><a href="https://ga.agency/en/careers/" class="elementor-sub-item" tabindex="-1">Careers</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1113"><a href="https://ga.agency/en/team/" class="elementor-sub-item" tabindex="-1">Team</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-19927"><a href="https://ga.agency/en/all-services/" class="elementor-item" tabindex="-1">Services</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19929"><a href="https://ga.agency/en/all-services/" class="elementor-sub-item" tabindex="-1">Digital Marketing Services</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-1004"><a href="https://ga.agency/en/seo-consulting/" class="elementor-sub-item" tabindex="-1">SEO Consulting</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14218"><a href="https://ga.agency/en/app-store-optimisation/" class="elementor-sub-item" tabindex="-1">App Store Optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14195"><a href="https://ga.agency/en/seo-consulting/international-seo/" class="elementor-sub-item" tabindex="-1">International SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14217"><a href="https://ga.agency/en/link-building-digital-pr/" class="elementor-sub-item" tabindex="-1">Link Building &#038; Digital PR</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14196"><a href="https://ga.agency/en/seo-consulting/local-seo/" class="elementor-sub-item" tabindex="-1">Local SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14197"><a href="https://ga.agency/en/seo-consulting/onpage-seo/" class="elementor-sub-item" tabindex="-1">On-Page SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14198"><a href="https://ga.agency/en/seo-consulting/technical-seo/" class="elementor-sub-item" tabindex="-1">Technical SEO</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-1969"><a href="https://ga.agency/en/paid-media/" class="elementor-sub-item" tabindex="-1">Paid Media</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14191"><a href="https://ga.agency/en/paid-media/amazon-marketing/" class="elementor-sub-item" tabindex="-1">Amazon Marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14192"><a href="https://ga.agency/en/paid-media/paid-search/" class="elementor-sub-item" tabindex="-1">Paid Search</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14193"><a href="https://ga.agency/en/paid-media/paid-social-media/" class="elementor-sub-item" tabindex="-1">Paid Social</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14194"><a href="https://ga.agency/en/paid-media/programmatic/" class="elementor-sub-item" tabindex="-1">Programmatic</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2491"><a href="https://ga.agency/en/content-marketing/" class="elementor-sub-item" tabindex="-1">Content Marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1001"><a href="https://ga.agency/en/conversion-rate-optimisation/" class="elementor-sub-item" tabindex="-1">Conversion Rate Optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2492"><a href="https://ga.agency/en/copywriting/" class="elementor-sub-item" tabindex="-1">Copywriting</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1003"><a href="https://ga.agency/en/data-analytics/" class="elementor-sub-item" tabindex="-1">Data Analytics</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12770"><a href="https://ga.agency/en/data-entry/" class="elementor-sub-item" tabindex="-1">Data Entry</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-995"><a href="https://ga.agency/en/ecommerce-strategy/" class="elementor-sub-item" tabindex="-1">E-Commerce Strategy</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1970"><a href="https://ga.agency/en/international-expansion/" class="elementor-sub-item" tabindex="-1">International Expansion</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor current-menu-parent menu-item-has-children menu-item-19930"><a href="#" class="elementor-item elementor-item-anchor" tabindex="-1">Work</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1790"><a href="https://ga.agency/en/case-studies/" class="elementor-sub-item" tabindex="-1">Case Studies</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1580"><a href="https://ga.agency/en/clients/" class="elementor-sub-item" tabindex="-1">Clients</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-21281"><a href="https://ga.agency/en/industries/" class="elementor-sub-item" tabindex="-1">Industries</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-19650 current_page_item menu-item-19741"><a href="https://ga.agency/en/white-papers/" aria-current="page" class="elementor-sub-item elementor-item-active" tabindex="-1">White Papers</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-27292"><a href="https://ga.agency/en/client-satisfaction/" class="elementor-sub-item" tabindex="-1">Client Satisfaction</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-19944"><a href="https://ga.agency/en/blog/" class="elementor-item" tabindex="-1">Blog</a></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-en wpml-ls-current-language wpml-ls-menu-item wpml-ls-first-item wpml-ls-last-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-en"><a href="https://ga.agency/en/white-papers/" title="English" class="elementor-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/en.svg" alt="" /><span class="wpml-ls-display">English</span></a></li></ul></nav></div></div></div></div><div class="elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-0e59a81" data-id="0e59a81" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-d3fc6d7 elementor-hidden-mobile elementor-widget elementor-widget-image" data-id="d3fc6d7" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/en/contact-us/"> <img width="262" height="62" src="https://ga.agency/wp-content/uploads/2024/02/Group-57.png" class="attachment-full size-full wp-image-43924" alt="" /> </a></div></div></div></div></div></header><header class="elementor-section elementor-top-section elementor-element elementor-element-acc234a elementor-section-content-middle elementor-section-full_width elementor-hidden-desktop elementor-section-height-default elementor-section-height-default" data-id="acc234a" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;,&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0}"><div class="elementor-background-overlay"></div><div class="elementor-container elementor-column-gap-no"><div class="elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-beef39d" data-id="beef39d" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-f522bdc elementor-widget elementor-widget-image" data-id="f522bdc" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/en/"> <img width="150" height="150" src="https://ga.agency/wp-content/uploads/2024/02/new-logo-GA-4-150x150.png" class="attachment-thumbnail size-thumbnail wp-image-59316" alt="" srcset="https://ga.agency/wp-content/uploads/2024/02/new-logo-GA-4-150x150.png 150w, https://ga.agency/wp-content/uploads/2024/02/new-logo-GA-4-700x700.png 700w" sizes="(max-width: 150px) 100vw, 150px" /> </a></div></div></div></div><div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-aba713c" data-id="aba713c" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-cc43712 elementor-nav-menu__align-center elementor-nav-menu--stretch elementor-nav-menu__text-align-center elementor-nav-menu--dropdown-tablet elementor-nav-menu--toggle elementor-nav-menu--burger elementor-widget elementor-widget-nav-menu" data-id="cc43712" data-element_type="widget" data-settings="{&quot;full_width&quot;:&quot;stretch&quot;,&quot;layout&quot;:&quot;horizontal&quot;,&quot;submenu_icon&quot;:{&quot;value&quot;:&quot;&lt;i class=\&quot;fas fa-caret-down\&quot;&gt;&lt;\/i&gt;&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;toggle&quot;:&quot;burger&quot;}" data-widget_type="nav-menu.default"><div class="elementor-widget-container"><nav class="elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-underline e--animation-grow"><ul id="menu-1-cc43712" class="elementor-nav-menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-12943"><a href="https://ga.agency/en/" class="elementor-item">Home</a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-12945"><a class="elementor-item">About Us</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12944"><a href="https://ga.agency/en/about-us-2/" class="elementor-sub-item">About Us</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12946"><a href="https://ga.agency/en/awards/" class="elementor-sub-item">Awards</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12948"><a href="https://ga.agency/en/careers/" class="elementor-sub-item">Careers</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12947"><a href="https://ga.agency/en/team/" class="elementor-sub-item">Team</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-19931"><a href="https://ga.agency/en/all-services/" class="elementor-item">Services</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19932"><a href="https://ga.agency/en/all-services/" class="elementor-sub-item">All Services</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-12951"><a href="https://ga.agency/en/seo-consulting/" class="elementor-sub-item">SEO Consulting</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14216"><a href="https://ga.agency/en/app-store-optimisation/" class="elementor-sub-item">App Store Optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14171"><a href="https://ga.agency/en/seo-consulting/international-seo/" class="elementor-sub-item">International SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14215"><a href="https://ga.agency/en/link-building-digital-pr/" class="elementor-sub-item">Link Building &#038; Digital PR</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14172"><a href="https://ga.agency/en/seo-consulting/local-seo/" class="elementor-sub-item">Local SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14173"><a href="https://ga.agency/en/seo-consulting/onpage-seo/" class="elementor-sub-item">On-Page SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14170"><a href="https://ga.agency/en/seo-consulting/technical-seo/" class="elementor-sub-item">Technical SEO</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-12952"><a href="https://ga.agency/en/paid-media/" class="elementor-sub-item">Paid Media</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14166"><a href="https://ga.agency/en/paid-media/amazon-marketing/" class="elementor-sub-item">Amazon Marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14167"><a href="https://ga.agency/en/paid-media/paid-search/" class="elementor-sub-item">Paid Search</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14168"><a href="https://ga.agency/en/paid-media/paid-social-media/" class="elementor-sub-item">Paid Social</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14169"><a href="https://ga.agency/en/paid-media/programmatic/" class="elementor-sub-item">Programmatic</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12959"><a href="https://ga.agency/en/content-marketing/" class="elementor-sub-item">Content Marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12956"><a href="https://ga.agency/en/data-analytics/" class="elementor-sub-item">Data Analytics</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12957"><a href="https://ga.agency/en/conversion-rate-optimisation/" class="elementor-sub-item">Conversion Rate Optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12955"><a href="https://ga.agency/en/copywriting/" class="elementor-sub-item">Copywriting</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12958"><a href="https://ga.agency/en/data-entry/" class="elementor-sub-item">Data Entry</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12954"><a href="https://ga.agency/en/ecommerce-strategy/" class="elementor-sub-item">E-Commerce Strategy</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12953"><a href="https://ga.agency/en/international-expansion/" class="elementor-sub-item">International Expansion</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor current-menu-parent menu-item-has-children menu-item-19933"><a href="#" class="elementor-item elementor-item-anchor">Work</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12962"><a href="https://ga.agency/en/case-studies/" class="elementor-sub-item">Case Studies</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12961"><a href="https://ga.agency/en/clients/" class="elementor-sub-item">Clients</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-21282"><a href="https://ga.agency/en/industries/" class="elementor-sub-item">Industries</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-19650 current_page_item menu-item-19742"><a href="https://ga.agency/en/white-papers/" aria-current="page" class="elementor-sub-item elementor-item-active">White Papers</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-27293"><a href="https://ga.agency/en/client-satisfaction/" class="elementor-sub-item">Client Satisfaction</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-19946"><a href="https://ga.agency/en/blog/" class="elementor-item">Blog</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12964"><a href="https://ga.agency/en/contact-us/" class="elementor-item">Contact Us</a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-en wpml-ls-current-language wpml-ls-menu-item wpml-ls-first-item wpml-ls-last-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-en"><a href="https://ga.agency/en/white-papers/" title="English" class="elementor-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/en.svg" alt="" /><span class="wpml-ls-display">English</span></a></li></ul></nav><div class="elementor-menu-toggle" role="button" tabindex="0" aria-label="Menu Toggle" aria-expanded="false"> <i aria-hidden="true" role="presentation" class="elementor-menu-toggle__icon--open eicon-menu-bar"></i><i aria-hidden="true" role="presentation" class="elementor-menu-toggle__icon--close eicon-close"></i> <span class="elementor-screen-only">Menu</span></div><nav class="elementor-nav-menu--dropdown elementor-nav-menu__container" aria-hidden="true"><ul id="menu-2-cc43712" class="elementor-nav-menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-12943"><a href="https://ga.agency/en/" class="elementor-item" tabindex="-1">Home</a></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-12945"><a class="elementor-item" tabindex="-1">About Us</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12944"><a href="https://ga.agency/en/about-us-2/" class="elementor-sub-item" tabindex="-1">About Us</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12946"><a href="https://ga.agency/en/awards/" class="elementor-sub-item" tabindex="-1">Awards</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12948"><a href="https://ga.agency/en/careers/" class="elementor-sub-item" tabindex="-1">Careers</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12947"><a href="https://ga.agency/en/team/" class="elementor-sub-item" tabindex="-1">Team</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-19931"><a href="https://ga.agency/en/all-services/" class="elementor-item" tabindex="-1">Services</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19932"><a href="https://ga.agency/en/all-services/" class="elementor-sub-item" tabindex="-1">All Services</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-12951"><a href="https://ga.agency/en/seo-consulting/" class="elementor-sub-item" tabindex="-1">SEO Consulting</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14216"><a href="https://ga.agency/en/app-store-optimisation/" class="elementor-sub-item" tabindex="-1">App Store Optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14171"><a href="https://ga.agency/en/seo-consulting/international-seo/" class="elementor-sub-item" tabindex="-1">International SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14215"><a href="https://ga.agency/en/link-building-digital-pr/" class="elementor-sub-item" tabindex="-1">Link Building &#038; Digital PR</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14172"><a href="https://ga.agency/en/seo-consulting/local-seo/" class="elementor-sub-item" tabindex="-1">Local SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14173"><a href="https://ga.agency/en/seo-consulting/onpage-seo/" class="elementor-sub-item" tabindex="-1">On-Page SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14170"><a href="https://ga.agency/en/seo-consulting/technical-seo/" class="elementor-sub-item" tabindex="-1">Technical SEO</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-12952"><a href="https://ga.agency/en/paid-media/" class="elementor-sub-item" tabindex="-1">Paid Media</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14166"><a href="https://ga.agency/en/paid-media/amazon-marketing/" class="elementor-sub-item" tabindex="-1">Amazon Marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14167"><a href="https://ga.agency/en/paid-media/paid-search/" class="elementor-sub-item" tabindex="-1">Paid Search</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14168"><a href="https://ga.agency/en/paid-media/paid-social-media/" class="elementor-sub-item" tabindex="-1">Paid Social</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-14169"><a href="https://ga.agency/en/paid-media/programmatic/" class="elementor-sub-item" tabindex="-1">Programmatic</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12959"><a href="https://ga.agency/en/content-marketing/" class="elementor-sub-item" tabindex="-1">Content Marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12956"><a href="https://ga.agency/en/data-analytics/" class="elementor-sub-item" tabindex="-1">Data Analytics</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12957"><a href="https://ga.agency/en/conversion-rate-optimisation/" class="elementor-sub-item" tabindex="-1">Conversion Rate Optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12955"><a href="https://ga.agency/en/copywriting/" class="elementor-sub-item" tabindex="-1">Copywriting</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12958"><a href="https://ga.agency/en/data-entry/" class="elementor-sub-item" tabindex="-1">Data Entry</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12954"><a href="https://ga.agency/en/ecommerce-strategy/" class="elementor-sub-item" tabindex="-1">E-Commerce Strategy</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12953"><a href="https://ga.agency/en/international-expansion/" class="elementor-sub-item" tabindex="-1">International Expansion</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor current-menu-parent menu-item-has-children menu-item-19933"><a href="#" class="elementor-item elementor-item-anchor" tabindex="-1">Work</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12962"><a href="https://ga.agency/en/case-studies/" class="elementor-sub-item" tabindex="-1">Case Studies</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12961"><a href="https://ga.agency/en/clients/" class="elementor-sub-item" tabindex="-1">Clients</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-21282"><a href="https://ga.agency/en/industries/" class="elementor-sub-item" tabindex="-1">Industries</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-19650 current_page_item menu-item-19742"><a href="https://ga.agency/en/white-papers/" aria-current="page" class="elementor-sub-item elementor-item-active" tabindex="-1">White Papers</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-27293"><a href="https://ga.agency/en/client-satisfaction/" class="elementor-sub-item" tabindex="-1">Client Satisfaction</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-19946"><a href="https://ga.agency/en/blog/" class="elementor-item" tabindex="-1">Blog</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12964"><a href="https://ga.agency/en/contact-us/" class="elementor-item" tabindex="-1">Contact Us</a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-en wpml-ls-current-language wpml-ls-menu-item wpml-ls-first-item wpml-ls-last-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-en"><a href="https://ga.agency/en/white-papers/" title="English" class="elementor-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/en.svg" alt="" /><span class="wpml-ls-display">English</span></a></li></ul></nav></div></div></div></div><div class="elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-4b8cf45" data-id="4b8cf45" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-12196f2 elementor-hidden-mobile elementor-widget elementor-widget-image" data-id="12196f2" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/en/contact-us/"> <img width="262" height="62" src="https://ga.agency/wp-content/uploads/2024/02/Group-57.png" class="attachment-full size-full wp-image-43924" alt="" /> </a></div></div></div></div></div></header></div><div data-elementor-type="wp-page" data-elementor-id="19650" class="elementor elementor-19650" data-elementor-post-type="page"><section class="elementor-section elementor-top-section elementor-element elementor-element-b4e2431 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="b4e2431" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a343554" data-id="a343554" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><section class="elementor-section elementor-inner-section elementor-element elementor-element-5f0d9e9 elementor-section-full_width elementor-section-height-default elementor-section-height-default" data-id="5f0d9e9" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-583f0b4" data-id="583f0b4" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-881b5f1 elementor-widget elementor-widget-heading" data-id="881b5f1" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h1 class="elementor-heading-title elementor-size-medium">White Papers</h1></div></div><div class="elementor-element elementor-element-300279c elementor-hidden-mobile elementor-widget elementor-widget-image" data-id="300279c" data-element_type="widget" data-settings="{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:2,&quot;sizes&quot;:[]},&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}" data-widget_type="image.default"><div class="elementor-widget-container"> <img fetchpriority="high" decoding="async" width="450" height="450" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2023/07/Mask-group-5.png" class="attachment-full size-full wp-image-21989 lazyload" alt="" data-srcset="https://ga.agency/wp-content/uploads/2023/07/Mask-group-5.png 450w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-5-300x300.png 300w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-5-150x150.png 150w" sizes="(max-width: 450px) 100vw, 450px" /><noscript><img fetchpriority="high" decoding="async" width="450" height="450" src="https://ga.agency/wp-content/uploads/2023/07/Mask-group-5.png" class="attachment-full size-full wp-image-21989 lazyload" alt="" srcset="https://ga.agency/wp-content/uploads/2023/07/Mask-group-5.png 450w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-5-300x300.png 300w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-5-150x150.png 150w" sizes="(max-width: 450px) 100vw, 450px" /></noscript></div></div></div></div><div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e8350ea" data-id="e8350ea" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-94042c6 elementor-widget elementor-widget-heading" data-id="94042c6" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default"><font color="000000">FIND OUT HOW TO BE </font><font color="0041FF">AHEAD OF THE GAME</font> <font color="0041FF"></font></h2></div></div><div class="elementor-element elementor-element-f19aa25 elementor-widget elementor-widget-text-editor" data-id="f19aa25" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><div class="group w-full text-token-text-primary border-b border-black/10 dark:border-gray-900/50 bg-gray-50 dark:bg-[#444654]"><div class="flex p-4 gap-4 text-base md:gap-6 md:max-w-2xl lg:max-w-[38rem] xl:max-w-3xl md:py-6 lg:px-0 m-auto"><div class="relative flex w-[calc(100%-50px)] flex-col gap-1 md:gap-3 lg:w-[calc(100%-115px)]"><div class="flex flex-grow flex-col gap-3"><div class="min-h-[20px] flex flex-col items-start gap-3 overflow-x-auto whitespace-pre-wrap break-words"><div class="markdown prose w-full break-words dark:prose-invert light"><p>Explore our curated collection of white papers that showcase the depth of our team&#8217;s expertise, and witness firsthand how we turn knowledge into actionable results.</p></div></div></div></div></div></div></div></div></div></div></div></section></div></div></div></section><section class="elementor-section elementor-top-section elementor-element elementor-element-c482c2f elementor-section-content-middle elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="c482c2f" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"><div class="elementor-container elementor-column-gap-no"><div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-61947b2b" data-id="61947b2b" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><section class="elementor-section elementor-inner-section elementor-element elementor-element-61211c4b elementor-section-full_width elementor-section-height-default elementor-section-height-default" data-id="61211c4b" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6a078ed0" data-id="6a078ed0" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-fbf2149 elementor-cta--skin-cover elementor-cta--valign-middle elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action" data-id="fbf2149" data-element_type="widget" data-widget_type="call-to-action.default"><div class="elementor-widget-container"><div class="elementor-cta"><div class="elementor-cta__bg-wrapper"><div class="elementor-cta__bg elementor-bg" style="background-image: url(https://ga.agency/wp-content/uploads/2024/04/Light-decorations-in-dark-area-photo-1024x704.jpg);" role="img" aria-label="Light decorations in dark area photo"></div><div class="elementor-cta__bg-overlay"></div></div><div class="elementor-cta__content"><h3 class="elementor-cta__title elementor-cta__content-item elementor-content-item"> DOMAIN STRUCTURES</h3><div class="elementor-cta__description elementor-cta__content-item elementor-content-item"> FOR MULTI-MARKET BUSINESSES</div><div class="elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item "> <a class="elementor-cta__button elementor-button elementor-size-" href="https://ga.agency/en/multilingual-website-structures/"> READ MORE </a></div></div></div></div></div><div class="elementor-element elementor-element-411619e0 elementor-cta--skin-cover elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action" data-id="411619e0" data-element_type="widget" data-widget_type="call-to-action.default"><div class="elementor-widget-container"><div class="elementor-cta"><div class="elementor-cta__bg-wrapper"><div class="elementor-cta__bg elementor-bg" style="background-image: url(https://ga.agency/wp-content/uploads/2023/06/Satellite-picture-of-Earth-1024x576.jpg);" role="img" aria-label="Satellite picture of Earth"></div><div class="elementor-cta__bg-overlay"></div></div><div class="elementor-cta__content"><h3 class="elementor-cta__title elementor-cta__content-item elementor-content-item"> INTERNATIONAL SEO STRATEGY</h3><div class="elementor-cta__description elementor-cta__content-item elementor-content-item"> TAP INTO GLOBAL OPPORTUNITIES WITH OUR ULTIMATE GUIDE</div><div class="elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item "> <a class="elementor-cta__button elementor-button elementor-size-" href="https://ga.agency/en/seo-consulting/international-seo/white-paper-international-seo-strategy/"> READ MORE </a></div></div></div></div></div></div></div></div></section><section class="elementor-section elementor-inner-section elementor-element elementor-element-1f984b7 elementor-section-full_width elementor-section-height-default elementor-section-height-default" data-id="1f984b7" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-99c8d30" data-id="99c8d30" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-a571de4 elementor-cta--skin-cover elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action" data-id="a571de4" data-element_type="widget" data-widget_type="call-to-action.default"><div class="elementor-widget-container"><div class="elementor-cta"><div class="elementor-cta__bg-wrapper"><div class="elementor-cta__bg elementor-bg" style="background-image: url(https://ga.agency/wp-content/uploads/2023/07/Articles-13-1024x576.png);" role="img" aria-label=""></div><div class="elementor-cta__bg-overlay"></div></div><div class="elementor-cta__content"><h3 class="elementor-cta__title elementor-cta__content-item elementor-content-item"> FIRST-PARTY DATA GUIDE</h3><div class="elementor-cta__description elementor-cta__content-item elementor-content-item"> PREPARE FOR A COOKIELESS WORLD</div><div class="elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item "> <a class="elementor-cta__button elementor-button elementor-size-" href="https://ga.agency/en/first-party-data-guide/"> READ MORE </a></div></div></div></div></div></div></div></div></section></div></div></div></section><section class="elementor-section elementor-top-section elementor-element elementor-element-3eac9e2 elementor-section-content-middle elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3eac9e2" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"><div class="elementor-container elementor-column-gap-no"><div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b9a3d94" data-id="b9a3d94" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><section class="elementor-section elementor-inner-section elementor-element elementor-element-341c616 elementor-section-full_width elementor-section-height-default elementor-section-height-default" data-id="341c616" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-3397cd7" data-id="3397cd7" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-46f3348 elementor-cta--skin-cover elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action" data-id="46f3348" data-element_type="widget" data-widget_type="call-to-action.default"><div class="elementor-widget-container"><div class="elementor-cta"><div class="elementor-cta__bg-wrapper"><div class="elementor-cta__bg elementor-bg" style="background-image: url(https://ga.agency/wp-content/uploads/2023/06/Black-revolut-card-1024x679.jpg);" role="img" aria-label="Black Revolut card in the black background"></div><div class="elementor-cta__bg-overlay"></div></div><div class="elementor-cta__content"><h3 class="elementor-cta__title elementor-cta__content-item elementor-content-item"> FINTECH DIGITAL MARKETING STRATEGY</h3><div class="elementor-cta__description elementor-cta__content-item elementor-content-item"> REVOLUT VS MONZO ANALYSIS</div><div class="elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item "> <a class="elementor-cta__button elementor-button elementor-size-" href="https://ga.agency/en/fintech-digital-marketing-analysis/"> READ MORE </a></div></div></div></div></div></div></div></div></section></div></div></div></section></div><div data-elementor-type="footer" data-elementor-id="291" class="elementor elementor-291 elementor-location-footer" data-elementor-post-type="elementor_library"><section class="elementor-section elementor-top-section elementor-element elementor-element-77f9f82 elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="77f9f82" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-c383490" data-id="c383490" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-c3389f8 elementor-widget elementor-widget-heading" data-id="c3389f8" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default"><a href="https://ga.agency/en/seo-consulting/">SEO Consulting</a></p></div></div><div class="elementor-element elementor-element-3d22a5c elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="3d22a5c" data-element_type="widget" data-widget_type="icon-list.default"><div class="elementor-widget-container"><ul class="elementor-icon-list-items"><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/app-store-optimisation/"> <span class="elementor-icon-list-text">App Store Optimisation</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/seo-consulting/international-seo/"> <span class="elementor-icon-list-text">International SEO</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/link-building-digital-pr/"> <span class="elementor-icon-list-text">Link Building & PR</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/seo-consulting/local-seo/"> <span class="elementor-icon-list-text">Local SEO</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/seo-consulting/onpage-seo/"> <span class="elementor-icon-list-text">On-Page SEO</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/seo-consulting/technical-seo/"> <span class="elementor-icon-list-text">Technical SEO</span> </a></li></ul></div></div></div></div><div class="elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-1a2cbae" data-id="1a2cbae" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-91b6673 elementor-widget elementor-widget-heading" data-id="91b6673" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default"><a href="https://ga.agency/en/paid-media/">Paid Media</a></p></div></div><div class="elementor-element elementor-element-394306b elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="394306b" data-element_type="widget" data-widget_type="icon-list.default"><div class="elementor-widget-container"><ul class="elementor-icon-list-items"><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/paid-media/amazon-marketing/"> <span class="elementor-icon-list-text">Amazon Marketing</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/paid-media/paid-search/"> <span class="elementor-icon-list-text">Paid Search</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/paid-media/paid-social-media/"> <span class="elementor-icon-list-text">Paid Social Media</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/paid-media/programmatic/"> <span class="elementor-icon-list-text">Programmatic</span> </a></li></ul></div></div></div></div><div class="elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-7327937d" data-id="7327937d" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-4576bac elementor-widget elementor-widget-heading" data-id="4576bac" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default"><a href="https://ga.agency/en/white-papers/">White Papers</a></p></div></div><div class="elementor-element elementor-element-451ba78 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="451ba78" data-element_type="widget" data-widget_type="icon-list.default"><div class="elementor-widget-container"><ul class="elementor-icon-list-items"><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/seo-consulting/international-seo/white-paper-international-seo-strategy/"> <span class="elementor-icon-list-text">International SEO Strategy</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/first-party-data-guide/"> <span class="elementor-icon-list-text">First-Party Data Guide</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/fintech-digital-marketing-analysis/"> <span class="elementor-icon-list-text">Fintech Analysis</span> </a></li></ul></div></div></div></div><div class="elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-3c34912" data-id="3c34912" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-047ec12 elementor-widget elementor-widget-heading" data-id="047ec12" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default"><a href="https://ga.agency/en/contact-us/">Get in Touch</a></p></div></div><div class="elementor-element elementor-element-2df45f1 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="2df45f1" data-element_type="widget" data-widget_type="icon-list.default"><div class="elementor-widget-container"><ul class="elementor-icon-list-items"><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/about-us/"> <span class="elementor-icon-list-text">About Us</span> </a></li><li class="elementor-icon-list-item"> <a href="mailto:hello@ga.agency"> <span class="elementor-icon-list-text">hello@ga.agency</span> </a></li><li class="elementor-icon-list-item"> <span class="elementor-icon-list-text">33 Broadwick Street, Soho, W1F 0DQ</span></li><li class="elementor-icon-list-item"> <a href="https://www.linkedin.com/company/10253750" target="_blank"> <span class="elementor-icon-list-icon"> <i aria-hidden="true" class="fab fa-linkedin"></i> </span> <span class="elementor-icon-list-text"></span> </a></li></ul></div></div><div class="elementor-element elementor-element-12bfd9f5 elementor-widget elementor-widget-theme-site-logo elementor-widget-image" data-id="12bfd9f5" data-element_type="widget" data-widget_type="theme-site-logo.default"><div class="elementor-widget-container"> <a href="https://ga.agency/en/"> <img width="1920" height="1080" src="https://ga.agency/wp-content/uploads/2022/11/new-logo-GA-7.png" class="attachment-full size-full wp-image-59330" alt="" srcset="https://ga.agency/wp-content/uploads/2022/11/new-logo-GA-7.png 1920w, https://ga.agency/wp-content/uploads/2022/11/new-logo-GA-7-300x169.png 300w, https://ga.agency/wp-content/uploads/2022/11/new-logo-GA-7-1024x576.png 1024w, https://ga.agency/wp-content/uploads/2022/11/new-logo-GA-7-768x432.png 768w, https://ga.agency/wp-content/uploads/2022/11/new-logo-GA-7-1536x864.png 1536w" sizes="(max-width: 1920px) 100vw, 1920px" /> </a></div></div></div></div><div class="elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-ef7455f" data-id="ef7455f" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-5b6dce85 elementor-widget elementor-widget-heading" data-id="5b6dce85" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default">Sign Up To Our Newsletter</p></div></div><div class="elementor-element elementor-element-3ed347e elementor-button-align-stretch elementor-widget elementor-widget-form" data-id="3ed347e" data-element_type="widget" data-settings="{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}" data-widget_type="form.default"><div class="elementor-widget-container"><form class="elementor-form" method="post" name="New Form"> <input type="hidden" name="post_id" value="291"/> <input type="hidden" name="form_id" value="3ed347e"/> <input type="hidden" name="referer_title" value="GA Agency White Papers | Digital Marketing Best Practices" /> <input type="hidden" name="queried_id" value="19650"/><div class="elementor-form-fields-wrapper elementor-labels-above"><div class="elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-100"> <input size="1" type="text" name="form_fields[name]" id="form-field-name" class="elementor-field elementor-size-sm elementor-field-textual" placeholder="Name"></div><div class="elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required"> <input size="1" type="email" name="form_fields[email]" id="form-field-email" class="elementor-field elementor-size-sm elementor-field-textual" placeholder="Email" required="required" aria-required="true"></div><div class="elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons"> <button type="submit" class="elementor-button elementor-size-sm"> <span > <span class=" elementor-button-icon"> </span> <span class="elementor-button-text">Send</span> </span> </button></div></div></form></div></div></div></div></div></section><section class="elementor-section elementor-top-section elementor-element elementor-element-cd6b61b elementor-hidden-desktop elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="cd6b61b" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-6b08314" data-id="6b08314" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-00f3aa6 elementor-widget elementor-widget-heading" data-id="00f3aa6" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default">SEO Consulting</p></div></div><div class="elementor-element elementor-element-126dcc4 elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="126dcc4" data-element_type="widget" data-widget_type="icon-list.default"><div class="elementor-widget-container"><ul class="elementor-icon-list-items"><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/app-store-optimisation/"> <span class="elementor-icon-list-text">App Store Optimisation</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/seo-consulting/international-seo/"> <span class="elementor-icon-list-text">International SEO</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/link-building-digital-pr/"> <span class="elementor-icon-list-text">Link Building & PR</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/seo-consulting/local-seo/"> <span class="elementor-icon-list-text">Local SEO</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/seo-consulting/onpage-seo/"> <span class="elementor-icon-list-text">On-Page SEO</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/seo-consulting/technical-seo/"> <span class="elementor-icon-list-text">Technical SEO</span> </a></li></ul></div></div></div></div><div class="elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-3781183" data-id="3781183" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-d50ec39 elementor-widget elementor-widget-heading" data-id="d50ec39" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default">Paid Media</p></div></div><div class="elementor-element elementor-element-bbbd36b elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="bbbd36b" data-element_type="widget" data-widget_type="icon-list.default"><div class="elementor-widget-container"><ul class="elementor-icon-list-items"><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/paid-media/amazon-marketing/"> <span class="elementor-icon-list-text">Amazon Marketing</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/paid-media/paid-search/"> <span class="elementor-icon-list-text">Paid Search</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/paid-media/paid-social-media/"> <span class="elementor-icon-list-text">Paid Social Media</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/paid-media/programmatic/"> <span class="elementor-icon-list-text">Programmatic</span> </a></li></ul></div></div></div></div><div class="elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-a799ca8" data-id="a799ca8" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-97547bf elementor-widget elementor-widget-heading" data-id="97547bf" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default">White Papers</p></div></div><div class="elementor-element elementor-element-74f75e5 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="74f75e5" data-element_type="widget" data-widget_type="icon-list.default"><div class="elementor-widget-container"><ul class="elementor-icon-list-items"><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/seo-consulting/international-seo/white-paper-international-seo-strategy/"> <span class="elementor-icon-list-text">International SEO Strategy</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/first-party-data-guide/"> <span class="elementor-icon-list-text">First-Party Data Guide</span> </a></li><li class="elementor-icon-list-item"> <a href="https://ga.agency/en/fintech-digital-marketing-analysis/"> <span class="elementor-icon-list-text">Fintech Analysis</span> </a></li></ul></div></div></div></div><div class="elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-6606381" data-id="6606381" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-9ac7588 elementor-widget elementor-widget-heading" data-id="9ac7588" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default">Get in Touch</p></div></div><div class="elementor-element elementor-element-7e23c10 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="7e23c10" data-element_type="widget" data-widget_type="icon-list.default"><div class="elementor-widget-container"><ul class="elementor-icon-list-items"><li class="elementor-icon-list-item"> <a href="mailto:hello@ga.agency"> <span class="elementor-icon-list-text">hello@ga.agency</span> </a></li><li class="elementor-icon-list-item"> <span class="elementor-icon-list-text">33 Broadwick Street, Soho, W1F 0DQ</span></li><li class="elementor-icon-list-item"> <a href="https://www.linkedin.com/company/10253750" target="_blank"> <span class="elementor-icon-list-icon"> <i aria-hidden="true" class="fab fa-linkedin"></i> </span> <span class="elementor-icon-list-text"></span> </a></li></ul></div></div></div></div><div class="elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-a775832" data-id="a775832" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-ef2978a elementor-widget elementor-widget-heading" data-id="ef2978a" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default">Sign Up To Our Newsletter</p></div></div><div class="elementor-element elementor-element-dbb55b2 elementor-button-align-stretch elementor-widget elementor-widget-form" data-id="dbb55b2" data-element_type="widget" data-settings="{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}" data-widget_type="form.default"><div class="elementor-widget-container"><form class="elementor-form" method="post" name="New Form"> <input type="hidden" name="post_id" value="291"/> <input type="hidden" name="form_id" value="dbb55b2"/> <input type="hidden" name="referer_title" value="GA Agency White Papers | Digital Marketing Best Practices" /> <input type="hidden" name="queried_id" value="19650"/><div class="elementor-form-fields-wrapper elementor-labels-above"><div class="elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-100"> <input size="1" type="text" name="form_fields[name]" id="form-field-name" class="elementor-field elementor-size-sm elementor-field-textual" placeholder="Name"></div><div class="elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required"> <input size="1" type="email" name="form_fields[email]" id="form-field-email" class="elementor-field elementor-size-sm elementor-field-textual" placeholder="Email" required="required" aria-required="true"></div><div class="elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons"> <button type="submit" class="elementor-button elementor-size-sm"> <span > <span class=" elementor-button-icon"> </span> <span class="elementor-button-text">Send</span> </span> </button></div></div></form></div></div></div></div></div></section><footer class="elementor-section elementor-top-section elementor-element elementor-element-1bfc6d6d elementor-section-height-min-height elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-items-middle" data-id="1bfc6d6d" data-element_type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6697d299" data-id="6697d299" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-6bec936e elementor-widget elementor-widget-heading" data-id="6bec936e" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default"><a href="https://ga.agency/en/privacy-policy/">漏 GA Agency 2023. All Rights Reserved. Privacy Policy.</a></p></div></div></div></div></div></footer></div> <!-- The IP2Location Redirection is using IP2Location LITE geolocation database. Please visit https://lite.ip2location.com for more information. 4ff5e63ac156380d4aa7653eb1e56249c6c035a5 --> <script id="ckyBannerTemplate" type="text/template"><div class="cky-overlay cky-hide"></div><div class="cky-consent-container cky-hide" tabindex="0"><div class="cky-consent-bar" data-cky-tag="notice" style="background-color:#FFFFFF;border-color:#f4f4f4"><div class="cky-notice"><p class="cky-title" role="heading" aria-level="1" data-cky-tag="title" style="color:#212121">We value your privacy</p><div class="cky-notice-group"><div class="cky-notice-des" data-cky-tag="description" style="color:#212121"><p>We use cookies to enhance your browsing experience, serve personalized ads or content, and analyze our traffic. By clicking "Accept All", you consent to our use of cookies.</p></div><div class="cky-notice-btn-wrapper" data-cky-tag="notice-buttons"> <button class="cky-btn cky-btn-reject" aria-label="Reject All" data-cky-tag="reject-button" style="color:#0041FF;background-color:transparent;border-color:#0041FF">Reject All</button> <button class="cky-btn cky-btn-accept" aria-label="Accept All" data-cky-tag="accept-button" style="color:#FFFFFF;background-color:#0041FF;border-color:#0041FF">Accept All</button></div></div></div></div></div><div class="cky-modal" tabindex="0"><div class="cky-preference-center" data-cky-tag="detail" style="color:#212121;background-color:#FFFFFF;border-color:#f4f4f4"><div class="cky-preference-header"> <span class="cky-preference-title" role="heading" aria-level="1" data-cky-tag="detail-title" style="color:#212121">Customize Consent Preferences</span> <button class="cky-btn-close" aria-label="[cky_preference_close_label]" data-cky-tag="detail-close"> <img src="https://ga.agency/wp-content/plugins/cookie-law-info/lite/frontend/images/close.svg" alt="Close"> </button></div><div class="cky-preference-body-wrapper"><div class="cky-preference-content-wrapper" data-cky-tag="detail-description" style="color:#212121"><p>We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.</p><p>The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site.</p><p>We also use third-party cookies that help us analyze how you use this website, store your preferences, and provide the content and advertisements that are relevant to you. These cookies will only be stored in your browser with your prior consent.</p><p>You can choose to enable or disable some or all of these cookies but disabling some of them may affect your browsing experience.</p></div><div class="cky-accordion-wrapper" data-cky-tag="detail-categories"><div class="cky-accordion" id="ckyDetailCategorynecessary"><div class="cky-accordion-item"><div class="cky-accordion-chevron"><i class="cky-chevron-right"></i></div><div class="cky-accordion-header-wrapper"><div class="cky-accordion-header"><button class="cky-accordion-btn" aria-label="Necessary" data-cky-tag="detail-category-title" style="color:#212121">Necessary</button><span class="cky-always-active">Always Active</span><div class="cky-switch" data-cky-tag="detail-category-toggle"><input type="checkbox" id="ckySwitchnecessary"></div></div><div class="cky-accordion-header-des" data-cky-tag="detail-category-description" style="color:#212121"><p>Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.</p></div></div></div><div class="cky-accordion-body"></div></div><div class="cky-accordion" id="ckyDetailCategoryfunctional"><div class="cky-accordion-item"><div class="cky-accordion-chevron"><i class="cky-chevron-right"></i></div><div class="cky-accordion-header-wrapper"><div class="cky-accordion-header"><button class="cky-accordion-btn" aria-label="Functional" data-cky-tag="detail-category-title" style="color:#212121">Functional</button><span class="cky-always-active">Always Active</span><div class="cky-switch" data-cky-tag="detail-category-toggle"><input type="checkbox" id="ckySwitchfunctional"></div></div><div class="cky-accordion-header-des" data-cky-tag="detail-category-description" style="color:#212121"><p>Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.</p></div></div></div><div class="cky-accordion-body"></div></div><div class="cky-accordion" id="ckyDetailCategoryanalytics"><div class="cky-accordion-item"><div class="cky-accordion-chevron"><i class="cky-chevron-right"></i></div><div class="cky-accordion-header-wrapper"><div class="cky-accordion-header"><button class="cky-accordion-btn" aria-label="Analytics" data-cky-tag="detail-category-title" style="color:#212121">Analytics</button><span class="cky-always-active">Always Active</span><div class="cky-switch" data-cky-tag="detail-category-toggle"><input type="checkbox" id="ckySwitchanalytics"></div></div><div class="cky-accordion-header-des" data-cky-tag="detail-category-description" style="color:#212121"><p>Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.</p></div></div></div><div class="cky-accordion-body"></div></div><div class="cky-accordion" id="ckyDetailCategoryperformance"><div class="cky-accordion-item"><div class="cky-accordion-chevron"><i class="cky-chevron-right"></i></div><div class="cky-accordion-header-wrapper"><div class="cky-accordion-header"><button class="cky-accordion-btn" aria-label="Performance" data-cky-tag="detail-category-title" style="color:#212121">Performance</button><span class="cky-always-active">Always Active</span><div class="cky-switch" data-cky-tag="detail-category-toggle"><input type="checkbox" id="ckySwitchperformance"></div></div><div class="cky-accordion-header-des" data-cky-tag="detail-category-description" style="color:#212121"><p>Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.</p></div></div></div><div class="cky-accordion-body"></div></div><div class="cky-accordion" id="ckyDetailCategoryadvertisement"><div class="cky-accordion-item"><div class="cky-accordion-chevron"><i class="cky-chevron-right"></i></div><div class="cky-accordion-header-wrapper"><div class="cky-accordion-header"><button class="cky-accordion-btn" aria-label="Advertisement" data-cky-tag="detail-category-title" style="color:#212121">Advertisement</button><span class="cky-always-active">Always Active</span><div class="cky-switch" data-cky-tag="detail-category-toggle"><input type="checkbox" id="ckySwitchadvertisement"></div></div><div class="cky-accordion-header-des" data-cky-tag="detail-category-description" style="color:#212121"><p>Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.</p></div></div></div><div class="cky-accordion-body"></div></div></div></div><div class="cky-footer-wrapper"> <span class="cky-footer-shadow"></span><div class="cky-prefrence-btn-wrapper" data-cky-tag="detail-buttons"> <button class="cky-btn cky-btn-reject" aria-label="Reject All" data-cky-tag="detail-reject-button" style="color:#0041FF;background-color:transparent;border-color:#0041FF"> Reject All </button> <button class="cky-btn cky-btn-preferences" aria-label="Save My Preferences" data-cky-tag="detail-save-button" style="color:#1863DC;background-color:transparent;border-color:#1863DC"> Save My Preferences </button> <button class="cky-btn cky-btn-accept" aria-label="Accept All" data-cky-tag="detail-accept-button" style="color:#FFFFFF;background-color:#0041FF;border-color:#0041FF"> Accept All </button></div></div></div></div></script> <script defer src="https://ga.agency/wp-content/plugins/sg-cachepress/assets/js/lazysizes.min.js" id="siteground-optimizer-lazy-sizes-js-js"></script> <script src="https://ga.agency/wp-includes/js/dist/hooks.min.js" id="wp-hooks-js"></script> <script src="https://ga.agency/wp-includes/js/dist/i18n.min.js" id="wp-i18n-js"></script> <script id="elementor-pro-frontend-js-before"> var ElementorProFrontendConfig = {"ajaxurl":"https:\/\/ga.agency\/wp-admin\/admin-ajax.php","nonce":"c09645f858","urls":{"assets":"https:\/\/ga.agency\/wp-content\/plugins\/elementor-pro\/assets\/","rest":"https:\/\/ga.agency\/en\/wp-json\/"},"shareButtonsNetworks":{"facebook":{"title":"Facebook","has_counter":true},"twitter":{"title":"Twitter"},"linkedin":{"title":"LinkedIn","has_counter":true},"pinterest":{"title":"Pinterest","has_counter":true},"reddit":{"title":"Reddit","has_counter":true},"vk":{"title":"VK","has_counter":true},"odnoklassniki":{"title":"OK","has_counter":true},"tumblr":{"title":"Tumblr"},"digg":{"title":"Digg"},"skype":{"title":"Skype"},"stumbleupon":{"title":"StumbleUpon","has_counter":true},"mix":{"title":"Mix"},"telegram":{"title":"Telegram"},"pocket":{"title":"Pocket","has_counter":true},"xing":{"title":"XING","has_counter":true},"whatsapp":{"title":"WhatsApp"},"email":{"title":"Email"},"print":{"title":"Print"}}, "facebook_sdk":{"lang":"en_US","app_id":""},"lottie":{"defaultAnimationUrl":"https:\/\/ga.agency\/wp-content\/plugins\/elementor-pro\/modules\/lottie\/assets\/animations\/default.json"}}; </script> <script id="elementor-frontend-js-before"> var elementorFrontendConfig = {"environmentMode":{"edit":false,"wpPreview":false,"isScriptDebug":false},"i18n":{"shareOnFacebook":"Share on Facebook","shareOnTwitter":"Share on Twitter","pinIt":"Pin it","download":"Download","downloadImage":"Download image","fullscreen":"Fullscreen","zoom":"Zoom","share":"Share","playVideo":"Play Video","previous":"Previous","next":"Next","close":"Close","a11yCarouselPrevSlideMessage":"Previous slide","a11yCarouselNextSlideMessage":"Next slide","a11yCarouselFirstSlideMessage":"This is the first slide","a11yCarouselLastSlideMessage":"This is the last slide","a11yCarouselPaginationBulletMessage":"Go to slide"},"is_rtl":false,"breakpoints":{"xs":0,"sm":480,"md":768,"lg":1025,"xl":1440,"xxl":1600},"responsive":{"breakpoints":{"mobile":{"label":"Mobile Portrait","value":767,"default_value":767,"direction":"max","is_enabled":true},"mobile_extra":{"label":"Mobile Landscape","value":880,"default_value":880,"direction":"max","is_enabled":false},"tablet":{"label":"Tablet Portrait","value":1024,"default_value":1024,"direction":"max","is_enabled":true},"tablet_extra":{"label":"Tablet Landscape","value":1200,"default_value":1200,"direction":"max","is_enabled":false},"laptop":{"label":"Laptop","value":1366,"default_value":1366,"direction":"max","is_enabled":false},"widescreen":{"label":"Widescreen","value":2400,"default_value":2400,"direction":"min","is_enabled":false}}, "hasCustomBreakpoints":false},"version":"3.27.5","is_static":false,"experimentalFeatures":{"additional_custom_breakpoints":true,"container":true,"e_swiper_latest":true,"e_onboarding":true,"theme_builder_v2":true,"hello-theme-header-footer":true,"home_screen":true,"landing-pages":true,"nested-elements":true,"editor_v2":true,"link-in-bio":true,"floating-buttons":true,"notes":true,"form-submissions":true,"mega-menu":true},"urls":{"assets":"https:\/\/ga.agency\/wp-content\/plugins\/elementor\/assets\/","ajaxurl":"https:\/\/ga.agency\/wp-admin\/admin-ajax.php","uploadUrl":"https:\/\/ga.agency\/wp-content\/uploads"},"nonces":{"floatingButtonsClickTracking":"35331fe393"},"swiperClass":"swiper","settings":{"page":[],"editorPreferences":[]},"kit":{"body_background_background":"classic","active_breakpoints":["viewport_mobile","viewport_tablet"],"global_image_lightbox":"yes","lightbox_enable_counter":"yes","lightbox_enable_fullscreen":"yes","lightbox_enable_zoom":"yes","lightbox_enable_share":"yes","lightbox_title_src":"title","lightbox_description_src":"description","hello_header_logo_type":"logo","hello_header_menu_layout":"horizontal","hello_footer_logo_type":"logo"},"post":{"id":19650,"title":"GA%20Agency%20White%20Papers%20%7C%20Digital%20Marketing%20Best%20Practices","excerpt":"","featuredImage":false}}; </script> <script defer src="https://ga.agency/wp-content/uploads/siteground-optimizer-assets/siteground-optimizer-combined-js-815e8f86008790e2164d16a2c5bd86d7.js"></script></body></html>

Pages: 1 2 3 4 5 6 7 8 9 10