Signup

<!DOCTYPE html> <html lang="en"> <head> <link rel="dns-prefetch" href="https://sync.outbrain.com"> <link rel="dns-prefetch" href="https://ups.analytics.yahoo.com"> <link rel="dns-prefetch" href="https://ib.adnxs.com"> <link rel="dns-prefetch" href="https://www.google-analytics.com"> <link rel="dns-prefetch" href="https://fonts.googleapis.com"> <link rel="dns-prefetch" href="https://cdn.logrocket.io"> <link rel="preload" as="style" rel="stylesheet" type="text/css" href="https://www.customermarketingalliance.com/assets/built/screen.css?v=49cb5bde65" /> <meta charset="utf-8" /> <meta http-equiv="X-UA-Compatible" content="IE=edge" /> <title>Signup</title> <meta name="HandheldFriendly" content="True" /> <meta name="viewport" content="width=device-width, initial-scale=1.0" /> <link rel="stylesheet" type="text/css" href="https://www.customermarketingalliance.com/assets/built/screen.css?v=49cb5bde65" /> <meta name="author" content="Adam Braim"> <script src="https://cdn.lr-ingest.io/LogRocket.min.js" crossorigin="anonymous"></script> <script> window.LogRocket && window.LogRocket.init('acara/sequel-main'); window.inArticleAdList; window.inArticleAdListDisabled; window.topNav; window.showGetCertCta; window.isTOCenabled; window.userIdSegment = localStorage.getItem("user_id"); </script> <script> var ghosthunter_key = 'b1d2e55946ba49e939e2eba782'; window.isHiddenUpgradeVisible = false; </script> <script type="text/javascript"> function getParameterByName(name, url) { if (!url) url = window.location.href; name = name.replace(/[\[\]]/g, "\\$&"); var regex = new RegExp("[?&]" + name + "(=([^&#]*)|&|#|$)"), results = regex.exec(url); if (!results) return null; if (!results[2]) return ''; return decodeURIComponent(results[2].replace(/\+/g, " ")); } var action = getParameterByName('action'); if (action == 'signin') { window.location = '/account'; } if (window.location && window.location.search && window.location.search.includes('stripe=success')) { window.location = '/activate'; } </script> <script> var checkUserId = function({ payload, next, integrations }) { var user_id = payload.obj.userId; if(user_id && (user_id.length === 8 || user_id.length !== 36)) { console.log('teacahble user_id still set, clearing'); window.localStorage.removeItem('apc_user_id'); analytics.reset(); analytics.user().anonymousId(payload.obj.anonymousId); delete payload.obj.userId; delete payload.obj.traits; console.log('payload after clearing', payload.obj); } next(payload); }; !function(){var analytics=window.analytics=window.analytics||[];if(!analytics.initialize)if(analytics.invoked)window.console&&console.error&&console.error("Segment snippet included twice.");else{analytics.invoked=!0;analytics.methods=["trackSubmit","trackClick","trackLink","trackForm","pageview","identify","reset","group","track","ready","alias","debug","page","once","off","on","addSourceMiddleware","addIntegrationMiddleware","setAnonymousId","addDestinationMiddleware"];analytics.factory=function(e){return function(){var t=Array.prototype.slice.call(arguments);t.unshift(e);analytics.push(t);return analytics}};for(var e=0;e<analytics.methods.length;e++){var key=analytics.methods[e];analytics[key]=analytics.factory(key)}analytics.load=function(key,e){var t=document.createElement("script");t.type="text/javascript";t.async=!0;t.src="https://cdn.segment.com/analytics.js/v1/" + key + "/analytics.min.js";var n=document.getElementsByTagName("script")[0];n.parentNode.insertBefore(t,n);analytics._loadOptions=e};analytics._writeKey="CIR3hEMnyOW1gfECfSJW7HMjO8tsavDU";analytics.SNIPPET_VERSION="4.13.2"; const tags = []; const authors = []; let primary_tag; let primary_author; primary_author = "Adam Braim"; primary_tag = ""; authors.push("Adam Braim") analytics.addSourceMiddleware(checkUserId); analytics.load('CIR3hEMnyOW1gfECfSJW7HMjO8tsavDU', { user: { persist: true, cookie: { key: 'ajs_alliance_user_id' }, localStorage: { key: 'ajs_alliance_user_traits' } } }); analytics.page({ properties: { primary_tag: primary_tag, primary_author: primary_author, authors: authors, tags: tags, community: 'CMA' } }); }}(); </script> <link rel="icon" href="https://www.customermarketingalliance.com/content/images/size/w256h256/2024/07/android-chrome-192x192--1--1.png" type="image/png"> <link rel="canonical" href="https://www.customermarketingalliance.com/signup/"> <meta name="referrer" content="no-referrer-when-downgrade"> <meta property="og:site_name" content="Customer Marketing Alliance"> <meta property="og:type" content="website"> <meta property="og:title" content="Signup"> <meta property="og:description" content="Growing, supporting, and shaping the customer marketing space. Worldwide."> <meta property="og:url" content="https://www.customermarketingalliance.com/signup/"> <meta property="og:image" content="https://www.customermarketingalliance.com/content/images/size/w1200/2024/07/CMA_Membership_Meta_Images_6.png"> <meta property="article:published_time" content="2023-06-21T12:10:02.000Z"> <meta property="article:modified_time" content="2024-07-26T14:26:34.000Z"> <meta property="article:publisher" content="https://www.facebook.com/Customer-Marketing-Alliance-103756202307955"> <meta name="twitter:card" content="summary_large_image"> <meta name="twitter:title" content="Signup"> <meta name="twitter:description" content="Growing, supporting, and shaping the customer marketing space. Worldwide."> <meta name="twitter:url" content="https://www.customermarketingalliance.com/signup/"> <meta name="twitter:image" content="https://www.customermarketingalliance.com/content/images/size/w1200/2024/07/CMA_Membership_Meta_Images_6.png"> <meta name="twitter:label1" content="Written by"> <meta name="twitter:data1" content="Adam Braim"> <meta name="twitter:site" content="@CustomerMarket2"> <meta property="og:image:width" content="1200"> <meta property="og:image:height" content="630"> <script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Article", "publisher": { "@type": "Organization", "name": "Customer Marketing Alliance", "url": "https://www.customermarketingalliance.com/", "logo": { "@type": "ImageObject", "url": "https://www.customermarketingalliance.com/content/images/2024/07/CMA-FULL-SECONDARY-LOGO--ON-WHITE---1--1.png" } }, "author": { "@type": "Person", "name": "Adam Braim", "url": "https://www.customermarketingalliance.com/author/adam-braim/", "sameAs": [] }, "headline": "Signup", "url": "https://www.customermarketingalliance.com/signup/", "datePublished": "2023-06-21T12:10:02.000Z", "dateModified": "2024-07-26T14:26:34.000Z", "image": { "@type": "ImageObject", "url": "https://www.customermarketingalliance.com/content/images/size/w1200/2024/07/CMA_Membership_Meta_Images_6.png", "width": 1200, "height": 630 }, "mainEntityOfPage": "https://www.customermarketingalliance.com/signup/" } </script> <meta name="generator" content="Ghost 5.101"> <link rel="alternate" type="application/rss+xml" title="Customer Marketing Alliance" href="https://www.customermarketingalliance.com/rss/"> <script defer src="https://cdn.jsdelivr.net/ghost/portal@~2.46/umd/portal.min.js" data-i18n="true" data-ghost="https://www.customermarketingalliance.com/" data-key="173834d117bcd7e27266c4d41e" data-api="https://customer-marketing-alliance.ghost.io/ghost/api/content/" data-locale="en" crossorigin="anonymous"></script><style id="gh-members-styles">.gh-post-upgrade-cta-content, .gh-post-upgrade-cta { display: flex; flex-direction: column; align-items: center; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif; text-align: center; width: 100%; color: #ffffff; font-size: 16px; } .gh-post-upgrade-cta-content { border-radius: 8px; padding: 40px 4vw; } .gh-post-upgrade-cta h2 { color: #ffffff; font-size: 28px; letter-spacing: -0.2px; margin: 0; padding: 0; } .gh-post-upgrade-cta p { margin: 20px 0 0; padding: 0; } .gh-post-upgrade-cta small { font-size: 16px; letter-spacing: -0.2px; } .gh-post-upgrade-cta a { color: #ffffff; cursor: pointer; font-weight: 500; box-shadow: none; text-decoration: underline; } .gh-post-upgrade-cta a:hover { color: #ffffff; opacity: 0.8; box-shadow: none; text-decoration: underline; } .gh-post-upgrade-cta a.gh-btn { display: block; background: #ffffff; text-decoration: none; margin: 28px 0 0; padding: 8px 18px; border-radius: 4px; font-size: 16px; font-weight: 600; } .gh-post-upgrade-cta a.gh-btn:hover { opacity: 0.92; }</style><script async src="https://js.stripe.com/v3/"></script> <script defer src="https://cdn.jsdelivr.net/ghost/sodo-search@~1.5/umd/sodo-search.min.js" data-key="173834d117bcd7e27266c4d41e" data-styles="https://cdn.jsdelivr.net/ghost/sodo-search@~1.5/umd/main.css" data-sodo-search="https://customer-marketing-alliance.ghost.io/" data-locale="en" crossorigin="anonymous"></script> <link href="https://www.customermarketingalliance.com/webmentions/receive/" rel="webmention"> <script defer src="/public/cards.min.js?v=49cb5bde65"></script> <link rel="stylesheet" type="text/css" href="/public/cards.min.css?v=49cb5bde65"> <script defer src="/public/member-attribution.min.js?v=49cb5bde65"></script><style>:root {--ghost-accent-color: #FF4DD8;}</style>  <script type="text/javascript"> var _iub = _iub || []; _iub.csConfiguration = {"askConsentAtCookiePolicyUpdate":true,"cookiePolicyInOtherWindow":true,"countryDetection":true,"enableFadp":true,"enableLgpd":true,"enableTcf":true,"floatingPreferencesButtonDisplay":"anchored-center-left","floatingPreferencesButtonZIndex":10,"gdprAppliesGlobally":false,"googleAdditionalConsentMode":true,"lang":"en","lgpdAppliesGlobally":false,"perPurposeConsent":true,"siteId":1712381,"tcfPurposes":{"2":"li_only","7":"li_only","8":"li_only","9":"li_only","10":"li_only","11":"li_only"},"cookiePolicyId":24731467,"i18n":{"en":{"banner":{"title":"The Alliance privacy & cookie controls","dynamic":{"body":"We use cookies to give you the best experience on our website. By continuing to browse, you agree to our cookie policy"}}}}, "banner":{ "acceptButtonColor":"#367AFF","acceptButtonDisplay":true,"backgroundColor":"#09100F","brandBackgroundColor":"#09100F","closeButtonRejects":true,"customizeButtonCaptionColor":"#F9F8F5","customizeButtonColor":"#292626","customizeButtonDisplay":true,"explicitWithdrawal":true,"fontSizeBody":"10px","fontSizeCloseButton":"24px","listPurposes":true,"logo":"https://pma-assets-external.ams3.cdn.digitaloceanspaces.com/alliance-website/ALLIANCE%20FULL%20-%20Secondary_small.svg","linksColor":"#F9F8F5","ownerName":"The Alliance","position":"float-bottom-center","prependOnBody":true,"rejectButtonCaptionColor":"#F9F8F5","rejectButtonColor":"#292626","rejectButtonDisplay":true,"showPurposesToggles":true,"showTotalNumberOfProviders":true,"textColor":"#F9F8F5","acceptButtonCaption":"Accept all","rejectButtonCaption":"Reject" }}; </script> <script type="text/javascript" src="https://cs.iubenda.com/autoblocking/1712381.js"></script> <script type="text/javascript" src="//cdn.iubenda.com/cs/tcf/stub-v2.js"></script> <script type="text/javascript" src="//cdn.iubenda.com/cs/tcf/safe-tcf-v2.js"></script> <script type="text/javascript" src="//cdn.iubenda.com/cs/iubenda_cs.js" charset="UTF-8" async></script>   <script type="text/javascript" id="hs-script-loader" async defer src="//js-eu1.hs-scripts.com/139496063.js"></script>  <script> window.proPlusStripeIdList = [ 'price_1N0nnyAIFQbpuTFVV8HBJfIM', 'price_1N0nnxAIFQbpuTFVA5MeJmVV', 'price_1NizMNAIFQbpuTFVMA2TVo5h', 'price_1NizLyAIFQbpuTFVAOS9WaHd', 'price_1NdF19AIFQbpuTFVxlv8XIJp', 'price_1O9VilAIFQbpuTFVML9tAoVX', 'price_1PkNglAIFQbpuTFV2RYbeu6y', 'price_1NcoH7AIFQbpuTFV9RGTPVZg' ]; </script> <script>!function () {var reb2b = window.reb2b = window.reb2b || [];if (reb2b.invoked) return;reb2b.invoked = true;reb2b.methods = ["identify", "collect"];reb2b.factory = function (method) {return function () {var args = Array.prototype.slice.call(arguments);args.unshift(method);reb2b.push(args);return reb2b;};};for (var i = 0; i < reb2b.methods.length; i++) {var key = reb2b.methods[i];reb2b[key] = reb2b.factory(key);}reb2b.load = function (key) {var script = document.createElement("script");script.type = "text/javascript";script.async = true;script.src = "https://s3-us-west-2.amazonaws.com/b2bjsstore/b/" + key + "/reb2b.js.gz";var first = document.getElementsByTagName("script")[0];first.parentNode.insertBefore(script, first);};reb2b.SNIPPET_VERSION = "1.0.1";reb2b.load("X0NW1GHRMMO4");}();</script>  <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-56ZBHT3');</script>   <script> (function(){var a=window.mutiny=window.mutiny||{};if(!window.mutiny.client){a.client={_queue:{}};var b=["identify","trackConversion"];var c=[].concat(b,["defaultOptOut","optOut","optIn"]);var d=function factory(c){return function(){for(var d=arguments.length,e=new Array(d),f=0;f<d;f++){e[f]=arguments[f]}a.client._queue[c]=a.client._queue[c]||[];if(b.includes(c)){return new Promise(function(b,d){a.client._queue[c].push({args:e,resolve:b,reject:d});setTimeout(d,500)})}else{a.client._queue[c].push({args:e})}}};c.forEach(function(b){a.client[b]=d(b)})}})(); </script> <script data-cfasync="false" src="https://client-registry.mutinycdn.com/personalize/client/dc82cf9a1e4605e6.js"></script>   <script src="https://tag.clearbitscripts.com/v1/pk_bebaa9db4ca35af82ab4d629c9fade2b/tags.js"></script>  <meta name="ahrefs-site-verification" content="66aece103bca959c12c16cf5b323db9dc7fa8ca10c21b52e1a86ed9e7c5153ff"> <script>!function(o,i){window.provesrc&&window.console&&console.error&&console.error("ProveSource is included twice in this page."),provesrc=window.provesrc={dq:[],display:function(){this.dq.push(arguments)}},o._provesrcAsyncInit=function(){provesrc.init({apiKey:"eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJhY2NvdW50SWQiOiI1ZWEyZTczNTRjNDQ0ZDQ1NzU0OWRhYWUiLCJpYXQiOjE1ODc3MzQzMjZ9.3BTkc-xMOUGxjeDJV_LuZh_FJ956iGxKa9mZGF4TRMA",v:"0.0.4"})};var r=i.createElement("script");r.type="text/javascript",r.async=!0,r["ch"+"ar"+"set"]="UTF-8",r.src="https://cdn.provesrc.com/provesrc.js";var e=i.getElementsByTagName("script")[0];e.parentNode.insertBefore(r,e)}(window,document);</script> <script> const eventsCalendar = [ { image: 'https://pma-assets-external.ams3.cdn.digitaloceanspaces.com/Events-Calendar/CMA/London%20-%20in-person.jpg', name: 'London', date: '4 December 2024', location: 'EMEA', type: 'Summits', description: 'Join your customer marketing peers in London for an unrivaled content, networking and learning opportunity.', buttonText: 'Find out more', url: 'https://events.customermarketingalliance.com/location/london', }, { image: 'https://pma-assets-external.ams3.cdn.digitaloceanspaces.com/Courses-workshops/Customer-Labs-assets/CMA_Membership_Dashboard_Assets_Learning_6%20(1)%20(1).png', name: 'Customer Labs workshop: Cultivating a customer-centric mindset: Strategies for success', date: 'December 11', location: 'Online', type: 'Workshops', description: 'Join an expert instructor and your peers in this members-only workshop series to elevate your customer marketing game.', buttonText: 'Sign up here', url: 'https://www.customermarketingalliance.com/customer-labs-workshops/', }, // Add more as needed ]; </script> <script> var eventsList = [ { 'title': 'Customer Marketing Summit', 'date': 'December 4, 2024', 'location': '<b>London</b>', 'url': 'https://events.customermarketingalliance.com/location/london/' }, ]; </script> <script> window.topNav = [ { name: 'Membership', itemList: [ { name: 'Membership plans', url: '', desc: 'Pick your path', itemList: [ { name: 'Freemium membership', url: '/insider-membership-plan/' }, { name: 'Pro membership', url: '/signup/' }, { name: 'Pro+ membership', url: '/pro-plus-membership/' }, ] }, { name: 'What is included?', desc: 'All you need to succeed', itemList: [ { name: 'Templates & frameworks', url: '/templates-frameworks/' }, { name: 'OnDemand videos', url: '/customer-marketing-ondemand/' }, { name: 'Exclusive content', url: '/tag/exclusive-content/' }, { name: 'Member perks', url: '/members-perks/' }, { name: 'Membership taster pack', url: '/cma-pro-membership-taster-pack/' }, { name: 'Membership release notes', url: '/whats-new-in-the-cma-membership-plans/' } ] }, ] }, { name: 'Certification', itemList: [ { name: 'Customer Marketing Core', desc: 'The A to Z of activating customers', itemList: [ { name: 'Customer Marketing Certified: Core', desc: 'The only accredited customer marketing certification', url: 'https://learn.customermarketingalliance.com/course/customer-marketing-certified-core' }, { name: 'View all courses', url: 'https://learn.customermarketingalliance.com/courses' }, ] }, { name: 'Masters Certified', url: '', desc: 'Get certified in any CM skill', itemList: [ { name: 'Consumer Psychology: Masters', url: 'https://learn.customermarketingalliance.com/course/consumer-psychology-masters' }, { name: 'Customer Advisory Boards: Masters', url: 'https://learn.customermarketingalliance.com/course/customer-advisory-board-masters' }, { name: 'Customer Research: Masters', url: 'https://learn.customermarketingalliance.com/course/customer-research-certified-masters' }, { name: 'Customer Advocacy: Masters', url: 'https://learn.customermarketingalliance.com/course/customer-advocacy-certified-masters' }, { name: 'Narrative Design: Masters', url: 'https://learn.customermarketingalliance.com/course/narrative-design-masters' }, { name: 'Storytelling: Masters', url: 'https://learn.customermarketingalliance.com/course/storytelling-certified-masters' }, ] }, ] }, { name: 'Resources', itemList: [ { name: 'Content hub', desc: 'Customer marketing insights', url: '/signup', itemList: [ { name: 'Articles', url: '/articles/' }, { name: 'eBook and Playbooks', url: '/ebooks-playbooks/' }, { name: 'Podcasts ', url: 'https://alliance.ghost.io/podcasts/?filter=podcast-filter-community-cma' }, { name: 'Reports', url: '/customer-marketing-alliance-reports/' }, { name: 'Create & contribute', url: '/create-and-contribute/' } ] }, { name: 'Research & reports', desc: 'Industry insights from us', url: '#', itemList: [ { name: 'Customer Marketing Salary and Industry Survey 2024', url: '/customer-marketing-salary-and-industry-report-2024/' }, { name: 'State of Customer Marketing report 2024', url: '/state-of-customer-marketing-report/' }, { name: 'Customer Marketing Salary report 2023/24 ', url: '/customer-marketing-salary-report/' }, { name: 'Report: Aligning customer marketing & success teams', url: '/aligned-customer-teams-report/' }, { name: 'Ones to Watch in 2024', url: 'https://www.customermarketingalliance.com/customer-marketing-ones-to-watch-in-2024/' }, { name: 'Essential elements of a Customer Marketing plan [eBook]', url: '/the-essential-elements-of-a-customer-marketing-plan-ebook/' }, { name: 'Guide to creating a customer reference program', url: '/create-a-best-in-class-customer-reference-program-ebook/' }, ] }, { name: 'Best of the rest', desc: 'Highlights from rest of the site', url: '/', itemList: [ { name: 'Customer Marketing Dispatch', desc: 'Signup to the monthly email', url: '/subscribe-to-customer-marketing-dispatch/' }, { name: 'CMA IQ', desc: 'Benchmark your competencies', url: '/customer-marketing-iq/' }, { name: 'Customer marketing framework', url: '/customer-marketing-framework/' } ] }, ] }, { name: 'Events', itemList: [ { name: 'Virtual events', desc: 'Connecting our global community', url: '#', itemList: [ { name: 'Customer Marketing Connection', desc: 'Webinar', url: '/tag/customer-marketing-connection/' }, { name: 'CMAnow: Live LinkedIn Webinar', desc: 'Webinar', url: '/tag/cmanow/' } ] }, { name: 'In-person', desc: 'Coming up', url: '#', itemList:[ { name: 'Customer Marketing Summit | London', desc: 'December 4', url: 'https://events.customermarketingalliance.com/location/london', }, { name: 'Customer Marketing Summit | New York', desc: 'March 11 & 12', url: 'https://events.customermarketingalliance.com/location/newyork', }, { name: 'Global 2024 Calendar', desc: '2024', url: 'https://events.customermarketingalliance.com/', }, ] }, { name: 'Quick links', desc: 'Plan ahead or catch up', url: '#', itemList: [ { name: 'Catch up OnDemand', url: '/customer-marketing-ondemand/', }, { name: 'Apply to speak at our events', url: '/call-for-speakers-customer-marketing-alliance/', }, { name: 'All events', url: 'https://live.customermarketingalliance.com/' } ] }, ] }, { name: 'Community', itemList: [ { name: 'Network', url: '#', desc: 'Connect and collaborate', itemList: [ { name: 'Slack community', url: '/join-the-customer-marketing-community/' }, { name: 'Meetups', url: '/cma-customer-marketing-meetups/' }, { name: 'Customer Marketing Alliance LinkedIn', url: 'https://www.linkedin.com/company/customer-marketing-alliance/' }, { name: 'Meet the ambassadors', url: '/meet-the-ambassadors/' } ] }, { name: 'Learn', url: '#', desc: 'Level up your career', itemList: [ { name: 'Customer Marketing Alliance Awards 2024 | Finalists', url: 'https://www.customermarketingalliance.com/customer-marketing-awards-finalists/' }, { name: 'Find a mentor', url: 'https://www.customermarketingalliance.com/find-a-customer-marketing-mentor/' }, { name: 'Become a mentor', url: 'https://www.customermarketingalliance.com/become-a-customer-marketing-mentor/' }, { name: 'Become an ambassador', url: '/become-cma-ambassador/' }, { name: 'CMA Awards | Winners | 2023', url: 'https://www.customermarketingalliance.com/customer-marketing-awards-2023-introducing-the-winners/' }, ] }] }, { name: 'About', itemList: [ { name: 'The basics', desc: 'Our journey & how to reach us', url: '#', itemList: [ { name: 'Mission', url: '/about/' }, { name: 'The team', url: '/meet-the-team/' }, { name: 'Contact', url: '/contact-us/' } ] }, { name: 'Get involved', desc: 'Get your name published', url: '/', itemList: [ { name: 'Create & contribute', url: '/create-and-contribute/' }, { name: 'Apply to speak at our events', url: '/call-for-speakers-customer-marketing-alliance/' }, { name: 'Partner with us', url: '/partner-with-us/' }, ] }] }, { name: "What's new?", url: '#', class: 'nav-whats-new' } ]; </script> <script id='pixel-script-poptin' src='https://cdn.popt.in/pixel.js?id=5216131db94ff' async='true'></script> <script> if (window.location.pathname === '/articles/') { document.title = 'Customer marketing articles | Customer Marketing Alliance'; } </script> <script>(function(w,r){w._rwq=r;w[r]=w[r]||function(){(w[r].q=w[r].q||[]).push(arguments)}})(window,'rewardful');</script> <script async src='https://r.wdfl.co/rw.js' data-rewardful='737c05'></script> </head> <body class="home-template page-template page-signup"> <div class="site-wrapper"> <div class="inner nav-wrapper"> <div class="site-header-content"> <a href="/"> <div class="site-title"> <img class="site-logo" src="/content/images/size/w600/2024/07/CMA-FULL-SECONDARY-LOGO--ON-WHITE---1--1.png" alt="Customer Marketing Alliance" /> </div> </a> </div> <nav class="site-nav"> <div class="site-nav-left"> <div class="nav-login"> <a class="button primary small" href="/signin/">Log in</a> <a class="button primary small button-green" href="/signup/">Membership</a> </div> <div class="nav-icons" data-ghost-search> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M505 442.7L405.3 343c-4.5-4.5-10.6-7-17-7H372c27.6-35.3 44-79.7 44-128C416 93.1 322.9 0 208 0S0 93.1 0 208s93.1 208 208 208c48.3 0 92.7-16.4 128-44v16.3c0 6.4 2.5 12.5 7 17l99.7 99.7c9.4 9.4 24.6 9.4 33.9 0l28.3-28.3c9.4-9.4 9.4-24.6.1-34zM208 336c-70.7 0-128-57.2-128-128 0-70.7 57.2-128 128-128 70.7 0 128 57.2 128 128 0 70.7-57.2 128-128 128z"/></svg> </div>  <div class="modular-navigation"></div> <div class="nav-icons nav-mobile-modular"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path d="M16 132h416c8.837 0 16-7.163 16-16V76c0-8.837-7.163-16-16-16H16C7.163 60 0 67.163 0 76v40c0 8.837 7.163 16 16 16zm0 160h416c8.837 0 16-7.163 16-16v-40c0-8.837-7.163-16-16-16H16c-8.837 0-16 7.163-16 16v40c0 8.837 7.163 16 16 16zm0 160h416c8.837 0 16-7.163 16-16v-40c0-8.837-7.163-16-16-16H16c-8.837 0-16 7.163-16 16v40c0 8.837 7.163 16 16 16z"/></svg> </div>  </div> </nav> <script> if (window.topNav) { document.addEventListener('mouseover', (evt) => { let targetElement = evt.target; do { if (targetElement instanceof Element && targetElement.closest('.site-nav-left') || targetElement instanceof Element && targetElement.closest('.modular-navigation') || targetElement instanceof Element && targetElement.classList.contains('modular-navigation-main') || targetElement instanceof Element && targetElement.classList.contains('modular-navigation')) { return; } targetElement = targetElement.parentNode; } while (targetElement); const thisElementChildrenWrapper = document.querySelectorAll('.modular-navigation-item-wrapper'); const selectAllThisElementChildrenWrapperSub = document.querySelectorAll('.modular-navigation-item-sub-wrapper-active'); if (!document.querySelector('.modular-navigation-item-wrapper-active')) return; for (let i = 0; i < thisElementChildrenWrapper.length; i++) { thisElementChildrenWrapper[i].classList.remove('modular-navigation-item-wrapper-active'); setTimeout(() => { thisElementChildrenWrapper[i].style.display = 'none'; for (let c = 0; c < selectAllThisElementChildrenWrapperSub.length; c++) { selectAllThisElementChildrenWrapperSub[c].classList.remove('modular-navigation-item-sub-wrapper-active'); selectAllThisElementChildrenWrapperSub[c].style.display = 'none'; } }, 10); } const thisElementChildrenWrapperThird = document.querySelectorAll('.modular-navigation-item-sub-third-wrapper'); const selectAllThisElementChildrenWrapperSubThird = document.querySelectorAll('.modular-navigation-item-sub-third-wrapper-active'); for (let i = 0; i < thisElementChildrenWrapperThird.length; i++) { thisElementChildrenWrapperThird[i].classList.remove('modular-navigation-item-sub-third-wrapper-active'); setTimeout(() => { thisElementChildrenWrapperThird[i].style.display = 'none'; for (let c = 0; c < selectAllThisElementChildrenWrapperSubThird.length; c++) { selectAllThisElementChildrenWrapperSubThird[c].classList.remove('modular-navigation-item-sub-third-wrapper-active'); selectAllThisElementChildrenWrapperSubThird[c].style.display = 'none'; } }, 10); } }); const getModularNavigation = document.querySelector('.modular-navigation'); function modularNavHandleOnClik(event) { const thisElement = event.target; const thisElementParent = thisElement.parentNode; const thisElementChildrenWrapper = thisElementParent.querySelector('.modular-navigation-item-wrapper'); const selectAllThisElementChildrenWrapperSub = document.querySelectorAll('.modular-navigation-item-sub-wrapper-active'); if (thisElementChildrenWrapper.classList.contains('modular-navigation-item-wrapper-active')) { thisElementChildrenWrapper.classList.remove('modular-navigation-item-wrapper-active'); setTimeout(() => { thisElementChildrenWrapper.style.display = 'none'; for (let c = 0; c < selectAllThisElementChildrenWrapperSub.length; c++) { selectAllThisElementChildrenWrapperSub[c].classList.remove('modular-navigation-item-sub-wrapper-active'); selectAllThisElementChildrenWrapperSub[c].style.display = 'none'; } }, 310); return; } const selectAllThisElementChildrenWrapper = document.querySelectorAll('.modular-navigation-item-wrapper'); for (let i = 0; i < selectAllThisElementChildrenWrapper.length; i++) { if (selectAllThisElementChildrenWrapper[i].classList.contains('modular-navigation-item-wrapper-active')) { selectAllThisElementChildrenWrapper[i].classList.remove('modular-navigation-item-wrapper-active'); setTimeout(() => { selectAllThisElementChildrenWrapper[i].style.display = 'none'; for (let c = 0; c < selectAllThisElementChildrenWrapperSub.length; c++) { selectAllThisElementChildrenWrapperSub[c].classList.remove('modular-navigation-item-sub-wrapper-active'); selectAllThisElementChildrenWrapperSub[c].style.display = 'none'; } }, 310); } } setTimeout(() => { thisElementChildrenWrapper.style.display = 'flex'; setTimeout(() => { thisElementChildrenWrapper.classList.add('modular-navigation-item-wrapper-active'); }, 1); }, 10); } function modularNavHandleOnClikSub(event) { const thisElement = event.target; const thisElementParent = thisElement.classList.contains('modular-navigation-item') ? thisElement : thisElement.parentNode; const thisElementChildrenWrapper = thisElementParent.querySelector('.modular-navigation-item-sub-wrapper'); if (thisElementChildrenWrapper) { if (thisElementChildrenWrapper.classList.contains('modular-navigation-item-sub-wrapper-active')) { thisElementChildrenWrapper.classList.remove('modular-navigation-item-sub-wrapper-active'); setTimeout(() => { thisElementChildrenWrapper.style.display = 'none'; }, 310); return; } const selectAllThisElementChildrenWrapper = document.querySelectorAll('.modular-navigation-item-sub-wrapper'); for (let i = 0; i < selectAllThisElementChildrenWrapper.length; i++) { if (selectAllThisElementChildrenWrapper[i].classList.contains('modular-navigation-item-sub-wrapper-active')) { selectAllThisElementChildrenWrapper[i].classList.remove('modular-navigation-item-sub-wrapper-active'); setTimeout(() => { selectAllThisElementChildrenWrapper[i].style.display = 'none'; }, 310); } } setTimeout(() => { thisElementChildrenWrapper.style.display = 'flex'; setTimeout(() => { thisElementChildrenWrapper.classList.add('modular-navigation-item-sub-wrapper-active'); }, 1); }, 10); } const selectAllThisElementChildrenWrapper = document.querySelectorAll('.modular-navigation-item-sub-third-wrapper'); for (let i = 0; i < selectAllThisElementChildrenWrapper.length; i++) { if (selectAllThisElementChildrenWrapper[i].classList.contains('modular-navigation-item-sub-third-wrapper-active')) { selectAllThisElementChildrenWrapper[i].classList.remove('modular-navigation-item-sub-third-wrapper-active'); setTimeout(() => { selectAllThisElementChildrenWrapper[i].style.display = 'none'; }, 310); } } } function modularNavHandleOnClikSubThird(event) { const thisElement = event.target; const thisElementParent = thisElement.classList.contains('modular-navigation-item') ? thisElement : thisElement.parentNode; const thisElementChildrenWrapper = thisElementParent.querySelector('.modular-navigation-item-sub-third-wrapper'); if (thisElementChildrenWrapper) { if (thisElementChildrenWrapper.classList.contains('modular-navigation-item-sub-third-wrapper-active')) { thisElementChildrenWrapper.classList.remove('modular-navigation-item-sub-third-wrapper-active'); setTimeout(() => { thisElementChildrenWrapper.style.display = 'none'; }, 310); return; } const selectAllThisElementChildrenWrapper = document.querySelectorAll('.modular-navigation-item-sub-third-wrapper'); for (let i = 0; i < selectAllThisElementChildrenWrapper.length; i++) { if (selectAllThisElementChildrenWrapper[i].classList.contains('modular-navigation-item-sub-third-wrapper-active')) { selectAllThisElementChildrenWrapper[i].classList.remove('modular-navigation-item-sub-third-wrapper-active'); setTimeout(() => { selectAllThisElementChildrenWrapper[i].style.display = 'none'; }, 310); } } setTimeout(() => { thisElementChildrenWrapper.style.display = 'flex'; setTimeout(() => { thisElementChildrenWrapper.classList.add('modular-navigation-item-sub-third-wrapper-active'); }, 1); }, 10); } } for (let i = 0; i < topNav.length; i++) { const thisModNav = topNav[i]; const thisModNavWrapper= document.createElement('div'); thisModNavWrapper.classList.add('modular-navigation-wrapper'); if (thisModNav.itemList) { const thisModNavMain = document.createElement('div'); thisModNavMain.classList.add('modular-navigation-main'); thisModNavMain.classList.add('modular-navigation-main-width-list'); if (thisModNav.class) thisModNavMain.classList.add(thisModNav.class); thisModNavMain.textContent = thisModNav.name ? thisModNav.name : ''; thisModNavWrapper.appendChild(thisModNavMain); thisModNavMain.addEventListener('mouseenter', modularNavHandleOnClik); const thisModItemWrapper = document.createElement('div'); thisModItemWrapper.classList.add('modular-navigation-item-wrapper'); for (var b = 0; b < thisModNav.itemList.length; b++) { const thisModItem = thisModNav.itemList[b]; if (thisModItem.itemList) { } if (!thisModItem.url && !thisModItem.itemList) continue; const thisModNavItem = thisModItem.itemList ? document.createElement('div') : document.createElement('a'); thisModNavItem.classList.add('modular-navigation-item'); thisModNavItem.classList.add('modular-navigation-item-list-wrapper'); if (thisModItem.class) thisModNavItem.classList.add(thisModItem.class); if (thisModItem.url) thisModNavItem.setAttribute('href', thisModItem.url); if (thisModItem.target) thisModNavItem.setAttribute('target', thisModItem.target); const thisModNavHtext = document.createElement('h5'); thisModNavHtext.textContent = thisModItem.name ? thisModItem.name : ''; thisModNavItem.appendChild(thisModNavHtext); if (thisModItem.desc) { const thisModNavPtext = document.createElement('p'); thisModNavPtext.textContent = thisModItem.desc; thisModNavItem.appendChild(thisModNavPtext); } if (thisModItem.itemList) { const thisModNavItemSubWrapper = document.createElement('div'); thisModNavItemSubWrapper.classList.add('modular-navigation-item-sub-wrapper'); for (let d = 0; d < thisModItem.itemList.length; d++) { const thisModItemSub = thisModItem.itemList[d]; const thisModNavItemSub = thisModItemSub.itemList ? document.createElement('div') : document.createElement('a'); thisModNavItemSub.classList.add('modular-navigation-item-third'); thisModNavItemSub.classList.add('modular-navigation-item'); if (thisModItemSub.class) thisModNavItemSub.classList.add(thisModItemSub.class); if (thisModItemSub.url) thisModNavItemSub.setAttribute('href', thisModItemSub.url); if (thisModItemSub.target) thisModNavItemSub.setAttribute('target', thisModItemSub.target); const thisModNavHtext = document.createElement('h6'); thisModNavHtext.textContent = thisModItemSub.name ? thisModItemSub.name : ''; thisModNavItemSub.appendChild(thisModNavHtext); if (thisModItemSub.desc) { const thisModNavPtext = document.createElement('p'); thisModNavPtext.textContent = thisModItemSub.desc; thisModNavItemSub.appendChild(thisModNavPtext); } thisModNavItemSubWrapper.appendChild(thisModNavItemSub); } thisModNavItem.appendChild(thisModNavItemSubWrapper); } thisModItemWrapper.appendChild(thisModNavItem); } thisModNavWrapper.appendChild(thisModItemWrapper); } else { const thisModNavMain = document.createElement('a'); thisModNavMain.classList.add('modular-navigation-main'); if (thisModNav.class) thisModNavMain.classList.add(thisModNav.class); thisModNavMain.setAttribute('href', thisModNav.url); if (thisModNav.target) thisModNavMain.setAttribute('target', thisModNav.target); thisModNavMain.textContent = thisModNav.name ? thisModNav.name : ''; thisModNavWrapper.appendChild(thisModNavMain); } getModularNavigation.appendChild(thisModNavWrapper); } const getModularNavMobile = document.querySelector('.nav-mobile-modular'); const thisModNavClose = document.createElement('div'); thisModNavClose.classList.add('modular-navigation-close'); thisModNavClose.innerHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path d="M16 132h416c8.837 0 16-7.163 16-16V76c0-8.837-7.163-16-16-16H16C7.163 60 0 67.163 0 76v40c0 8.837 7.163 16 16 16zm0 160h416c8.837 0 16-7.163 16-16v-40c0-8.837-7.163-16-16-16H16c-8.837 0-16 7.163-16 16v40c0 8.837 7.163 16 16 16zm0 160h416c8.837 0 16-7.163 16-16v-40c0-8.837-7.163-16-16-16H16c-8.837 0-16 7.163-16 16v40c0 8.837 7.163 16 16 16z"/></svg>'; getModularNavigation.appendChild(thisModNavClose); thisModNavClose.addEventListener('click', function() { getModularNavigation.classList.remove('modular-navigation-visible'); }); getModularNavMobile.addEventListener('click', function() { getModularNavigation.classList.add('modular-navigation-visible'); }); } if (document.querySelector('.nav-jobs a')) document.querySelector('.nav-jobs a').setAttribute('target', '_blank'); if (document.querySelector('.nav-pmm-q-a a')) document.querySelector('.nav-pmm-q-a a').setAttribute('target', '_blank'); </script> </div> <div class="search-results"> <div class="search-results-close"> x close </div> <div id="search-field-wrapper"> <form> <input id="search-field" class="st-default-search-input" placeholder="Start typing..."/> </form> </div> <div id="results" class="st-search-container">Nothing to display...</div> <div class="search-tags"> <div class="search-tags-view">or view by:</div> <a href="/tag/affiliates-and-referrals/">AFFILIATES AND REFERRALS</a> <a href="/tag/customer-advocacy/">CUSTOMER ADVOCACY</a> <a href="/tag/customer-and-market-research/">CUSTOMER AND MARKET RESEARCH</a> <a href="/tag/customer-collaboration/">CUSTOMER COLLABORATION</a> <a href="/tag/customer-marketing/">CUSTOMER MARKETING</a> <a href="/tag/customer-retention/">CUSTOMER RETENTION</a> <a href="/tag/customer-segmentation/">CUSTOMER SEGMENTATION</a> <a href="/tag/okrs/">OKRs</a> </div> </div> <div class="social-links social-links-fixed"> <a href="https://www.linkedin.com/company/customer-marketing-alliance" target="_blank"><?xml version="1.0" encoding="utf-8"?>  <svg version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 20 20" style="enable-background:new 0 0 20 20;" xml:space="preserve"> <g> <g> <path class="st0" d="M18.5,0h-17C0.7,0,0,0.6,0,1.4v17.1C0,19.4,0.7,20,1.5,20h17c0.8,0,1.5-0.6,1.5-1.4V1.4C20,0.6,19.3,0,18.5,0 z M5.9,17H3V7.5h3V17z M4.4,6.2c-1,0-1.7-0.8-1.7-1.7c0-0.9,0.8-1.7,1.7-1.7c0.9,0,1.7,0.8,1.7,1.7C6.2,5.4,5.4,6.2,4.4,6.2z M17,17h-3v-4.6c0-1.1,0-2.5-1.5-2.5c-1.5,0-1.8,1.2-1.8,2.5V17h-3V7.5h2.8v1.3h0c0.4-0.8,1.4-1.5,2.8-1.5c3,0,3.6,2,3.6,4.5V17z" /> </g> </g> </svg> </a> <a href="https://twitter.com/CustomerMarket2" target="_blank"><?xml version="1.0" encoding="iso-8859-1"?> <svg viewBox="0 0 24 24" aria-hidden="true" class="r-18jsvk2 r-4qtqp9 r-yyyyoo r-16y2uox r-8kz0gk r-dnmrzs r-bnwqim r-1plcrui r-lrvibr r-lrsllp"> <g> <path d="M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z"> </path> </g> </svg></a> <a href="https://www.facebook.com/customermarketingalliance/" target="_blank"><?xml version="1.0" encoding="iso-8859-1"?>  <svg version="1.1" id="Capa_1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 10.385 20" style="enable-background:new 0 0 10.385 20;" xml:space="preserve"> <g> <path id="f_1_" d="M6.742,20v-9.122h3.061l0.459-3.556h-3.52v-2.27c0-1.029,0.285-1.731,1.762-1.731 l1.882-0.001V0.139C10.06,0.097,8.943,0,7.643,0C4.928,0,3.07,1.657,3.07,4.699v2.622H0v3.556h3.07V20H6.742z"/> </g> </svg> </a> <a href="https://www.tiktok.com/@cm_alliance" target="_blank"><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="currentColor" class="bi bi-tiktok" viewBox="0 0 16 16"> <path d="M9 0h1.98c.144.715.54 1.617 1.235 2.512C12.895 3.389 13.797 4 15 4v2c-1.753 0-3.07-.814-4-1.829V11a5 5 0 1 1-5-5v2a3 3 0 1 0 3 3z"/> </svg></a> <a href="https://youtube.com/@customermarketingalliance9422?si=U8Gymp22kYK9ZqTr" target="_blank"> <svg id="Layer_1" data-name="Layer 1" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 176 124"><defs><style>.cls-1{fill:#fff;}</style></defs><path class="cls-1" d="M180.32,53.36A22.12,22.12,0,0,0,164.76,37.7C151,34,96,34,96,34s-55,0-68.76,3.7A22.12,22.12,0,0,0,11.68,53.36C8,67.18,8,96,8,96s0,28.82,3.68,42.64A22.12,22.12,0,0,0,27.24,154.3C41,158,96,158,96,158s55,0,68.76-3.7a22.12,22.12,0,0,0,15.56-15.66C184,124.82,184,96,184,96S184,67.18,180.32,53.36ZM78,122.17V69.83L124,96Z" transform="translate(-8 -34)"/></svg> </a> <a href="/join-the-customer-marketing-community/"><svg fill="#fff" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 80 80" width="20px" height="160px"><path d="M 27 7 C 26.449 7 26 7.449 26 8 C 26 8.551 26.449 9 27 9 C 27.551 9 28 8.551 28 8 C 28 7.449 27.551 7 27 7 z M 40 7 C 35.592874 7 32 10.592874 32 15 C 32 17.935513 33.631447 20.452449 36 21.841797 L 36 25 C 36 26.37066 36.94553 27.528978 38.210938 27.880859 C 38.537126 28.542191 39.212398 29 40 29 C 40.787602 29 41.462874 28.542191 41.789062 27.880859 C 43.05447 27.528978 44 26.37066 44 25 L 44 21.841797 C 46.088277 20.616853 47.531146 18.502112 47.853516 16 L 48 16 L 48 15 C 48 10.592874 44.407126 7 40 7 z M 53 7 C 52.449 7 52 7.449 52 8 C 52 8.551 52.449 9 53 9 C 53.551 9 54 8.551 54 8 C 54 7.449 53.551 7 53 7 z M 30 9 C 29.449 9 29 9.449 29 10 C 29 10.551 29.449 11 30 11 C 30.551 11 31 10.551 31 10 C 31 9.449 30.551 9 30 9 z M 40 9 C 43.326874 9 46 11.673126 46 15 C 46 17.397701 44.596351 19.449486 42.570312 20.414062 L 42 20.683594 L 42 22 L 40 22 L 40 24 L 42 24 L 42 25 C 42 25.56503 41.56503 26 41 26 L 39 26 C 38.43497 26 38 25.56503 38 25 L 38 20.683594 L 37.429688 20.414062 C 35.403649 19.449488 34 17.397701 34 15 C 34 11.673126 36.673126 9 40 9 z M 50 9 C 49.449 9 49 9.449 49 10 C 49 10.551 49.449 11 50 11 C 50.551 11 51 10.551 51 10 C 51 9.449 50.551 9 50 9 z M 25 14 C 24.449 14 24 14.449 24 15 C 24 15.551 24.449 16 25 16 C 25.551 16 26 15.551 26 15 C 26 14.449 25.551 14 25 14 z M 29 14 C 28.449 14 28 14.449 28 15 C 28 15.551 28.449 16 29 16 C 29.551 16 30 15.551 30 15 C 30 14.449 29.551 14 29 14 z M 51 14 C 50.449 14 50 14.449 50 15 C 50 15.551 50.449 16 51 16 C 51.551 16 52 15.551 52 15 C 52 14.449 51.551 14 51 14 z M 55 14 C 54.449 14 54 14.449 54 15 C 54 15.551 54.449 16 55 16 C 55.551 16 56 15.551 56 15 C 56 14.449 55.551 14 55 14 z M 30 19 C 29.449 19 29 19.449 29 20 C 29 20.551 29.449 21 30 21 C 30.551 21 31 20.551 31 20 C 31 19.449 30.551 19 30 19 z M 50 19 C 49.449 19 49 19.449 49 20 C 49 20.551 49.449 21 50 21 C 50.551 21 51 20.551 51 20 C 51 19.449 50.551 19 50 19 z M 27 21 C 26.449 21 26 21.449 26 22 C 26 22.551 26.449 23 27 23 C 27.551 23 28 22.551 28 22 C 28 21.449 27.551 21 27 21 z M 53 21 C 52.449 21 52 21.449 52 22 C 52 22.551 52.449 23 53 23 C 53.551 23 54 22.551 54 22 C 54 21.449 53.551 21 53 21 z M 18 28 C 13.592874 28 10 31.592874 10 36 C 10 40.407126 13.592874 44 18 44 C 22.407126 44 26 40.407126 26 36 L 26 35 L 25.796875 35 C 25.282076 31.084164 22.052768 28 18 28 z M 62 28 C 57.592874 28 54 31.592874 54 36 C 54 40.407126 57.592874 44 62 44 C 62.275445 44 62.548001 43.986375 62.816406 43.958984 C 64.695246 43.767248 66.384373 42.920314 67.652344 41.652344 C 69.101453 40.203235 70 38.203563 70 36 L 70 35 L 69.796875 35 C 69.282076 31.084164 66.052768 28 62 28 z M 18 30 C 21.326874 30 24 32.673126 24 36 C 24 39.326874 21.326874 42 18 42 C 14.673126 42 12 39.326874 12 36 C 12 32.673126 14.673126 30 18 30 z M 62 30 C 65.326874 30 68 32.673126 68 36 C 68 39.326874 65.326874 42 62 42 C 58.673126 42 56 39.326874 56 36 C 56 35.79207 56.010859 35.587095 56.03125 35.384766 C 56.337112 32.349828 58.881056 30 62 30 z M 40 35 C 35.041484 35 31 39.041484 31 44 C 31 48.958516 35.041484 53 40 53 C 44.958516 53 49 48.958516 49 44 L 49 43 L 48.796875 43 C 48.275261 38.532432 44.604108 35 40 35 z M 40 37 C 43.877484 37 47 40.122516 47 44 C 47 47.877484 43.877484 51 40 51 C 36.122516 51 33 47.877484 33 44 C 33 40.122516 36.122516 37 40 37 z M 18 46 C 10.306206 46 4 52.306206 4 60 L 4 64 L 26.269531 64 C 25.457834 65.84109 25 67.868987 25 70 L 25 74 L 55 74 L 55 71 L 55 70 C 55 67.868987 54.542166 65.84109 53.730469 64 L 76 64 L 76 60 C 76 52.306206 69.693794 46 62 46 C 55.158556 46 49.446319 50.988522 48.257812 57.503906 C 45.884282 55.926028 43.045242 55 40 55 C 36.954758 55 34.115718 55.926028 31.742188 57.503906 C 30.553681 50.988522 24.841444 46 18 46 z M 18 48 C 24.245162 48 29.37815 52.832416 29.921875 58.941406 C 28.934708 59.842395 28.067924 60.868215 27.347656 62 L 6 62 L 6 60 C 6 53.397794 11.397794 48 18 48 z M 62 48 C 68.602206 48 74 53.397794 74 60 L 74 62 L 52.652344 62 C 51.932076 60.868215 51.065292 59.842395 50.078125 58.941406 C 50.62185 52.832416 55.754838 48 62 48 z M 40 57 C 47.153388 57 53 62.846612 53 70 L 53 72 L 27 72 L 27 70 C 27 62.846612 32.846612 57 40 57 z M 8 58 C 7.449 58 7 58.449 7 59 C 7 59.551 7.449 60 8 60 C 8.551 60 9 59.551 9 59 C 9 58.449 8.551 58 8 58 z M 12 58 C 11.449 58 11 58.449 11 59 C 11 59.551 11.449 60 12 60 C 12.551 60 13 59.551 13 59 C 13 58.449 12.551 58 12 58 z M 16 58 C 15.449 58 15 58.449 15 59 C 15 59.551 15.449 60 16 60 C 16.551 60 17 59.551 17 59 C 17 58.449 16.551 58 16 58 z M 20 58 C 19.449 58 19 58.449 19 59 C 19 59.551 19.449 60 20 60 C 20.551 60 21 59.551 21 59 C 21 58.449 20.551 58 20 58 z M 24 58 C 23.449 58 23 58.449 23 59 C 23 59.551 23.449 60 24 60 C 24.551 60 25 59.551 25 59 C 25 58.449 24.551 58 24 58 z M 28 58 C 27.449 58 27 58.449 27 59 C 27 59.551 27.449 60 28 60 C 28.551 60 29 59.551 29 59 C 29 58.449 28.551 58 28 58 z M 52 58 C 51.449 58 51 58.449 51 59 C 51 59.551 51.449 60 52 60 C 52.551 60 53 59.551 53 59 C 53 58.449 52.551 58 52 58 z M 56 58 C 55.449 58 55 58.449 55 59 C 55 59.551 55.449 60 56 60 C 56.551 60 57 59.551 57 59 C 57 58.449 56.551 58 56 58 z M 60 58 C 59.449 58 59 58.449 59 59 C 59 59.551 59.449 60 60 60 C 60.551 60 61 59.551 61 59 C 61 58.449 60.551 58 60 58 z M 64 58 C 63.449 58 63 58.449 63 59 C 63 59.551 63.449 60 64 60 C 64.551 60 65 59.551 65 59 C 65 58.449 64.551 58 64 58 z M 68 58 C 67.449 58 67 58.449 67 59 C 67 59.551 67.449 60 68 60 C 68.551 60 69 59.551 69 59 C 69 58.449 68.551 58 68 58 z M 72 58 C 71.449 58 71 58.449 71 59 C 71 59.551 71.449 60 72 60 C 72.551 60 73 59.551 73 59 C 73 58.449 72.551 58 72 58 z M 30 68 C 29.449 68 29 68.449 29 69 C 29 69.551 29.449 70 30 70 C 30.551 70 31 69.551 31 69 C 31 68.449 30.551 68 30 68 z M 34 68 C 33.449 68 33 68.449 33 69 C 33 69.551 33.449 70 34 70 C 34.551 70 35 69.551 35 69 C 35 68.449 34.551 68 34 68 z M 38 68 C 37.449 68 37 68.449 37 69 C 37 69.551 37.449 70 38 70 C 38.551 70 39 69.551 39 69 C 39 68.449 38.551 68 38 68 z M 42 68 C 41.449 68 41 68.449 41 69 C 41 69.551 41.449 70 42 70 C 42.551 70 43 69.551 43 69 C 43 68.449 42.551 68 42 68 z M 46 68 C 45.449 68 45 68.449 45 69 C 45 69.551 45.449 70 46 70 C 46.551 70 47 69.551 47 69 C 47 68.449 46.551 68 46 68 z M 50 68 C 49.449 68 49 68.449 49 69 C 49 69.551 49.449 70 50 70 C 50.551 70 51 69.551 51 69 C 51 68.449 50.551 68 50 68 z"/></svg> </a> </div> <main id="site-main" class="site-main outer"> <article class="post-full"> <section class="post-full-content" style=" background: #fffffff2;"> <div class="checkout-form checkout-form-signup" style="min-width: 100% !important;"> <h1 class="checkout-title">Membership plans</h1> <p>Join Customer Marketing Alliance’s members-only area to access all the content, tools, tips, and templates needed to accelerate your career.</p> </div> <div class="pricing-buttons"> <button class="pricing-button" data-target="teams">Teams</button> <button class="pricing-button active" data-target="individual">Individual</button> </div> <div class="pricing-options teams"> <div class="checkout-form checkout-form-signup" style="min-width: 100% !important;"> <div class="checkout-box"> <div class="checkout-plan"> <div class="checkout-plan-badge"><img src="https://www.customermarketingalliance.com/assets/img/sales/Pro.png?v=49cb5bde65" alt="customer marketing alliance pro membership badge"> </div> <header class="checkout-plan-header"> <h3>Pro Teams<br>membership</h3> <span>$</span><strong>38</strong><span> / month</span><br> *billed annually<br> *per member<br> *minimum 3 members <div class="limited-availability">Worth $700+ (save 60%) </div> <p class="checkout-plan-header-desc"> Full access to premium customer marketing content. </p> <a class="button primary fit" href="https://buy.stripe.com/fZe14ReCI6f8cJqbJ1">Choose this plan</a> </header> <div class="checkout-plan-content"> <ul> <li>Exclusive content</li> <li>35+ Frameworks & templates</li> <li>Mentorship program</li> <li>70+ hours’ presentations</li> <li>Free virtual festival access</li> <li>Live stream to all Summits</li> <li>CMA Summits on-demand</li> <li>40% discount on Summits</li> <li>10% discount on Certifications</li> <li>Members-only community</li> <li>Ungated access to reports</li> </ul> <div class="checkout-button-container"> <a class="button primary fit" href="https://buy.stripe.com/fZe14ReCI6f8cJqbJ1">Choose this plan</a> </div> <span class="tickets-teams-text">*minimum 3 team members</span> </div> </div> <div class="checkout-plan"> <div class="checkout-plan-badge"><img src="https://www.customermarketingalliance.com/assets/img/sales/Pro+.png?v=49cb5bde65" alt="customer marketing alliance pro plus membership"></div> <header class="checkout-plan-header"> <h3>Pro+ Teams<br>membership</h3> <span>$</span><strong>150</strong><span> / month</span><br> *billed annually<br> *per member<br> *minimum 3 members <div class="limited-availability">Worth $5,800+ (save 75%) </div> <p class="checkout-plan-header-desc"> The ultimate resource for customer marketing.          </p> <a class="button primary fit" href="https://buy.stripe.com/aEUfZLbqwavofVCbIP">Choose this plan</a> </header> <div class="checkout-plan-content"> <span>Everything in Pro membership<br> Including 👇</span> <ul> <li>1 in-person Summit ticket a year</li> <li>Customer Marketing Certified: Core</li> <li>6+ Masters certifications</li> <li>Advanced-micro courses</li> <li>Live GTM workshops</li> </ul> <div class="checkout-button-container"> <a class="button primary fit" href="https://buy.stripe.com/aEUfZLbqwavofVCbIP">Choose this plan</a> </div> <span class="tickets-teams-text">*minimum 3 team members</span> </div> </div> </div> </div> </div> <div class="pricing-options individual"> <div class="checkout-form checkout-form-signup" style="min-width: 100% !important;"> <div class="checkout-box"> <div class="checkout-plan"> <div class="checkout-plan-badge"><img src="https://www.customermarketingalliance.com/assets/img/sales/Insider.png?v=49cb5bde65" alt="customer marketing alliance insider membership badge"> </div> <header class="checkout-plan-header"> <h3>Insider<br>membership</h3> <span>$</span><strong>0</strong> / month <div class="limited-availability" style="visibility:hidden;">availability: <span>unlimited</span> </div> <div class="limited-availability" style="visibility:hidden;">Worth $5,800+ (save 75%) </div> <p class="checkout-plan-header-desc"> A taste of everything you need to excel.<br><br> </p> <a class="button primary fit" href="https://www.customermarketingalliance.com/#/portal/signup/free" >Choose this plan</a> </header> <div class="checkout-plan-content"> <ul> <li>Monthly newsletter</li> <li>Slack community network</li> <li>4 Templates & frameworks</li> <li>6 Exclusive articles</li> <li>5 OnDemand presentation recordings</li> <li>Ungated access to all reports</li> <li>Competency framework (coming soon)</li> <li>CMA Academy (coming soon)</li> <li>Quarterly bonus content</li> </ul> <div class="checkout-button-container"> <a class="button primary fit" href="https://www.customermarketingalliance.com/#/portal/signup/free" >Choose this plan</a> </div> </div> </div> <div class="checkout-plan"> <div class="checkout-plan-badge"><img src="https://www.customermarketingalliance.com/assets/img/sales/Pro.png?v=49cb5bde65" alt="customer marketing alliance pro membership badge"> </div> <header class="checkout-plan-header"> <h3>Pro<br>membership</h3> <span>$</span><strong>42</strong><span> / month</span><br> billed annually <div class="limited-availability">Worth $700+ (save 60%) </div> <p class="checkout-plan-header-desc"> Full access to premium customer marketing content. </p> <a class="button primary fit" href="https://buy.stripe.com/fZe8xj8ek7jcdNu7sM">Choose this plan</a> </header> <div class="checkout-plan-content"> <span>Everything in Insider<br>including 👇</span> <ul> <li>Exclusive content</li> <li>35+ Frameworks & templates</li> <li>Mentorship program</li> <li>70+ hours’ presentations</li> <li>Free virtual festival access</li> <li>Live stream to all Summits</li> <li>CMA Summits on-demand</li> <li>40% discount on Summits</li> <li>10% discount on Certifications</li> <li>Members-only community</li> <li>Ungated access to reports</li> </ul> <div class="checkout-button-container"> <a class="button primary fit" href="https://buy.stripe.com/fZe8xj8ek7jcdNu7sM">Choose this plan</a> </div> </div> </div> <div class="checkout-plan"> <div class="checkout-plan-badge"><img src="https://www.customermarketingalliance.com/assets/img/sales/Pro+.png?v=49cb5bde65" alt="customer marketing alliance pro plus membership"></div> <header class="checkout-plan-header"> <h3>Pro+<br>membership</h3> <span>$</span><strong>167</strong><span> / month</span><br> billed annually <div class="limited-availability">Worth $5,800+ (save 75%) </div> <p class="checkout-plan-header-desc"> The ultimate resource for customer marketing.          </p> <a class="button primary fit" href="https://buy.stripe.com/00g5l7eCIeLEgZGfZ2">Choose this plan</a> </header> <div class="checkout-plan-content"> <span>Everything in Pro membership<br> Including 👇</span> <ul> <li>1 in-person Summit ticket a year</li> <li>Customer Marketing Certified: Core</li> <li>6+ Masters certifications</li> <li>Advanced-micro courses</li> <li>Live GTM workshops</li> </ul> <div class="checkout-button-container"> <a class="button primary fit" href="https://buy.stripe.com/00g5l7eCIeLEgZGfZ2">Choose this plan</a> </div> </div> </div> </div> </div> </div>  <div class="members-sales-icons-wrapper members-sales-icons-signup"> <div class="members-sales-icons-headline-wrapper"> <h3>All the tools you need to succeed.</h3> <p> Not bits, not pieces, just everything you could possibly pine for. </p> </div> <div class="members-sales-icons-item-wrapper"> <div class="members-sales-icons-item"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64" width="50px" height="50px"><linearGradient id="7tQVEDxvwBkO1shbTS49ka" x1="27" x2="27" y1="6.844" y2="15.938" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#6dc7ff"/><stop offset="1" stop-color="#e6abff"/></linearGradient><path fill="url(#7tQVEDxvwBkO1shbTS49ka)" d="M29.4,15.8l-1.8-1.35c-0.356-0.267-0.844-0.267-1.2,0l-1.8,1.35 C23.941,16.294,23,15.824,23,15V8c0-0.552,0.448-1,1-1h6c0.552,0,1,0.448,1,1v7C31,15.824,30.059,16.294,29.4,15.8z"/><linearGradient id="7tQVEDxvwBkO1shbTS49kb" x1="29" x2="29" y1="21.625" y2="32.192" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#6dc7ff"/><stop offset="1" stop-color="#e6abff"/></linearGradient><path fill="url(#7tQVEDxvwBkO1shbTS49kb)" d="M30,22h-2c-1.654,0-3,1.346-3,3v7h2v-3h4v3h2v-7C33,23.346,31.654,22,30,22z M27,27v-2 c0-0.552,0.448-1,1-1h2c0.552,0,1,0.448,1,1v2H27z"/><linearGradient id="7tQVEDxvwBkO1shbTS49kc" x1="39" x2="39" y1="21.813" y2="24.382" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#6dc7ff"/><stop offset="1" stop-color="#e6abff"/></linearGradient><path fill="url(#7tQVEDxvwBkO1shbTS49kc)" d="M35 22H43V24H35z"/><linearGradient id="7tQVEDxvwBkO1shbTS49kd" x1="39" x2="39" y1="25.813" y2="28.316" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#6dc7ff"/><stop offset="1" stop-color="#e6abff"/></linearGradient><path fill="url(#7tQVEDxvwBkO1shbTS49kd)" d="M35 26H43V28H35z"/><linearGradient id="7tQVEDxvwBkO1shbTS49ke" x1="39" x2="39" y1="29.813" y2="32.208" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#6dc7ff"/><stop offset="1" stop-color="#e6abff"/></linearGradient><path fill="url(#7tQVEDxvwBkO1shbTS49ke)" d="M35 30H43V32H35z"/><linearGradient id="7tQVEDxvwBkO1shbTS49kf" x1="34" x2="34" y1="34.016" y2="36.067" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#6dc7ff"/><stop offset="1" stop-color="#e6abff"/></linearGradient><path fill="url(#7tQVEDxvwBkO1shbTS49kf)" d="M25 34H43V36H25z"/><linearGradient id="7tQVEDxvwBkO1shbTS49kg" x1="32" x2="32" y1="5.75" y2="58.572" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#1a6dff"/><stop offset="1" stop-color="#c822ff"/></linearGradient><path fill="url(#7tQVEDxvwBkO1shbTS49kg)" d="M47,8H32c0-1.103-0.897-2-2-2h-6c-1.103,0-2,0.897-2,2h-1c-2.446,0-4.479,1.768-4.908,4.092 C13.768,12.521,12,14.554,12,17v36c0,2.757,2.243,5,5,5h26c2.446,0,4.479-1.768,4.908-4.092C50.232,53.479,52,51.446,52,49V13 C52,10.243,49.757,8,47,8z M24,8h6l0.006,7.004l-1.807-1.354c-0.353-0.265-0.776-0.397-1.199-0.397s-0.847,0.133-1.199,0.397L24,15 V8z M21,10h1v5c0,0.763,0.424,1.447,1.105,1.788c0.285,0.144,0.592,0.214,0.896,0.214c0.423,0,0.843-0.136,1.197-0.402L27,15.25 l1.801,1.35c0.61,0.459,1.413,0.531,2.094,0.188C31.576,16.447,32,15.763,32,15v-5h15c1.654,0,3,1.346,3,3v28c0,1.654-1.346,3-3,3 H21c-1.13,0-2.162,0.391-3,1.025V13C18,11.346,19.346,10,21,10z M16,14.184v33.917c-0.744,0.151-1.416,0.482-2,0.924V17 C14,15.698,14.838,14.599,16,14.184z M43,56H17c-1.654,0-3-1.346-3-3c0-1.354,0.908-2.489,2.143-2.86C16.662,52.347,18.637,54,21,54 h24.816C45.401,55.162,44.302,56,43,56z M47,50c1.13,0,2.162-0.391,3-1.025V49c0,1.654-1.346,3-3,3H21c-1.654,0-3-1.346-3-3 s1.346-3,3-3h26c1.125,0,2.164-0.373,3-1.002V45c0,1.654-1.346,3-3,3H22v2H47z"/></svg> <h3>Unlimited materials.</h3> <p> Access an entire library of action-lead content, templates, resources and videos. Anywhere. Anytime. Any device. </p> </div> <div class="members-sales-icons-item"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64" width="50px" height="50px"><linearGradient id="u90KROJPuvLMvBeXtLlaZa" x1="32.366" x2="31.7" y1="5.786" y2="58.953" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#1a6dff"/><stop offset="1" stop-color="#c822ff"/></linearGradient><path fill="url(#u90KROJPuvLMvBeXtLlaZa)" d="M50,12h-4v-1c0-2.757-2.243-5-5-5s-5,2.243-5,5v1h-8v-1c0-2.757-2.243-5-5-5s-5,2.243-5,5v1 h-4c-2.757,0-5,2.243-5,5v36c0,2.757,2.243,5,5,5h36c2.757,0,5-2.243,5-5V17C55,14.243,52.757,12,50,12z M38,11c0-1.654,1.346-3,3-3 s3,1.346,3,3v4c0,0.552-0.448,1-1,1h-4c-0.552,0-1-0.448-1-1V11z M20,11c0-1.654,1.346-3,3-3s3,1.346,3,3v4c0,0.552-0.448,1-1,1h-4 c-0.552,0-1-0.448-1-1V11z M14,14h4v1c0,1.654,1.346,3,3,3h4c1.654,0,3-1.346,3-3v-1h8v1c0,1.654,1.346,3,3,3h4c1.654,0,3-1.346,3-3 v-1h4c1.654,0,3,1.346,3,3v5H11v-5C11,15.346,12.346,14,14,14z M15,28.414l1.376,1.376c1.172,1.172,3.076,1.172,4.248,0l2.377-2.375 l2.375,2.375c1.135,1.135,3.113,1.135,4.248,0l2.377-2.375l2.375,2.375c0.567,0.567,1.322,0.881,2.124,0.881 s1.557-0.313,2.124-0.881l2.377-2.375l2.375,2.375c1.172,1.172,3.076,1.172,4.248,0L49,28.414V48H15V28.414z M49,25.586l-2.79,2.79 c-0.381,0.379-1.039,0.379-1.42,0l-2.375-2.375c-0.779-0.781-2.051-0.781-2.83,0l-2.375,2.375c-0.391,0.391-1.029,0.391-1.42,0 l-2.375-2.375c-0.779-0.781-2.051-0.781-2.83,0l-2.375,2.375c-0.391,0.391-1.029,0.391-1.42,0l-2.375-2.375 c-0.779-0.781-2.051-0.781-2.83,0l-2.375,2.375c-0.381,0.379-1.039,0.379-1.42,0L15,25.586V24h34V25.586z M50,56H14 c-1.654,0-3-1.346-3-3v-0.026C11.838,53.609,12.87,54,14,54h36c1.13,0,2.162-0.391,3-1.026V53C53,54.654,51.654,56,50,56z M50,52H14 c-1.654,0-3-1.346-3-3V24h2v24c0,1.103,0.897,2,2,2h34c1.103,0,2-0.897,2-2V24h2v25C53,50.654,51.654,52,50,52z"/><linearGradient id="u90KROJPuvLMvBeXtLlaZb" x1="43.35" x2="43.35" y1="37.833" y2="47.346" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#6dc7ff"/><stop offset="1" stop-color="#e6abff"/></linearGradient><path fill="url(#u90KROJPuvLMvBeXtLlaZb)" d="M47,39.197V45c0,0.552-0.448,1-1,1h-5.803c-0.442,0-0.663-0.534-0.351-0.846l6.307-6.307 C46.466,38.534,47,38.755,47,39.197z"/></svg> <h3>On-demand event coverage.</h3> <p> See what’s going on at our Summits from afar and get your name on the list for members-only events, networks and Q&As. </p> </div> <div class="members-sales-icons-item"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64" width="64px" height="64px"><linearGradient id="z8hlwb2yLXQ5yqgWWghaaa" x1="11" x2="11" y1="28.75" y2="52.022" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#6dc7ff"/><stop offset="1" stop-color="#e6abff"/></linearGradient><path fill="url(#z8hlwb2yLXQ5yqgWWghaaa)" d="M8 31H14V50H8z"/><linearGradient id="z8hlwb2yLXQ5yqgWWghaab" x1="32" x2="32" y1="4.499" y2="59.76" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#1a6dff"/><stop offset="1" stop-color="#c822ff"/></linearGradient><path fill="url(#z8hlwb2yLXQ5yqgWWghaab)" d="M56.427,38.814c-0.936-0.691-2.187-0.893-3.434-0.549l-15.289,4.227 C37.891,42.027,38,41.522,38,40.991C38,38.79,36.206,37,34,37h-9.377c-0.667-1-2.363-4-4.623-4h-4v-1c0-1.654-1.346-3-3-3h-4 C7.345,29,6,30.346,6,32v17C6,50.655,7.345,52,8.999,52h4c1.654,0,3-1.345,3-2.999v-0.753l12.14,8.201 C29.663,57.481,31.437,58,33.214,58c1.642,0,3.286-0.442,4.742-1.331l18.173-11.101C57.284,44.864,58,43.587,58,42.234v-0.313 C58,40.69,57.427,39.558,56.427,38.814z M14,49.001C14,49.553,13.551,50,13,50h-1v-4h-2v4H8.999C8.448,50,8,49.553,8,49.001V32 c0-0.552,0.448-1,0.999-1h4c0.552,0,1,0.449,1,1V49.001z M56,42.234c0,0.66-0.349,1.283-0.913,1.627L36.913,54.962 c-2.365,1.444-5.368,1.378-7.653-0.17L16,45.833V35h4c1.06,0,2.469,2.034,3.088,3.409L23.353,39H34c1.103,0,2,0.893,2,1.989 C36,42.098,35.103,43,34,43h-5h-5v2h5h5h2l17.525-4.807c0.643-0.178,1.279-0.091,1.71,0.228C55.721,40.782,56,41.329,56,41.921 V42.234z"/><linearGradient id="z8hlwb2yLXQ5yqgWWghaac" x1="39" x2="39" y1="4.5" y2="59.759" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#1a6dff"/><stop offset="1" stop-color="#c822ff"/></linearGradient><path fill="url(#z8hlwb2yLXQ5yqgWWghaac)" d="M27,30H51c2.757,0,5-2.243,5-5.001v-13C56,10.346,54.655,9,53,9h-1V8.999 C52,7.345,50.655,6,49,6h-6c-1.617,0-3.043,0.784-3.957,1.979C38.134,6.739,36.666,6,35,6h-6c-1.654,0-3,1.345-3,2.999V9h-1 c-1.654,0-3,1.346-3,2.999v13C22,27.757,24.243,30,27,30z M53,11c0.552,0,1,0.448,1,0.999v13C54,26.654,52.655,28,51,28H40.146 c0.378-1,1.354-2.001,2.854-2.001V26h6c1.654,0,3-1.346,3-3.001V11H53z M43,8h6c0.552,0,1,0.448,1,0.999v14 C50,23.551,49.552,24,49,24h-6l0-0.001c-1,0-2,0.381-3,1.013V11C40,9.346,41.346,8,43,8z M28,8.999C28,8.448,28.448,8,29,8h6 c1.654,0,3,1,3,3v14.013C37,24.381,36.127,24,35,24h-6c-0.552,0-1-0.449-1-1.001V8.999z M24,11.999C24,11.448,24.448,11,25,11h1 v11.999C26,24.654,27.346,26,29,26h6c1.347,0,2.476,1,2.854,2H27c-1.654,0-3-1.346-3-3.001V11.999z"/><linearGradient id="z8hlwb2yLXQ5yqgWWghaad" x1="45" x2="45" y1="4.5" y2="59.759" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#1a6dff"/><stop offset="1" stop-color="#c822ff"/></linearGradient><path fill="url(#z8hlwb2yLXQ5yqgWWghaad)" d="M42 13H48V15H42z"/><linearGradient id="z8hlwb2yLXQ5yqgWWghaae" x1="45" x2="45" y1="4.5" y2="59.759" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#1a6dff"/><stop offset="1" stop-color="#c822ff"/></linearGradient><path fill="url(#z8hlwb2yLXQ5yqgWWghaae)" d="M42 17H48V19H42z"/><linearGradient id="z8hlwb2yLXQ5yqgWWghaaf" x1="33" x2="33" y1="4.5" y2="59.759" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#1a6dff"/><stop offset="1" stop-color="#c822ff"/></linearGradient><path fill="url(#z8hlwb2yLXQ5yqgWWghaaf)" d="M30 13H36V15H30z"/><linearGradient id="z8hlwb2yLXQ5yqgWWghaag" x1="33" x2="33" y1="4.5" y2="59.759" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#1a6dff"/><stop offset="1" stop-color="#c822ff"/></linearGradient><path fill="url(#z8hlwb2yLXQ5yqgWWghaag)" d="M30 17H36V19H30z"/></svg> <h3>Amplified expertise.</h3> <p> Take your sales enablement knowledge to the next level with our suite of courses. 100% forward-thinking. Guaranteed. </p> </div> <div class="members-sales-icons-item"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64" width="50px" height="50px"><linearGradient id="AeFNjkezKYoZhoAx11OBAa" x1="32" x2="32" y1="22.333" y2="38.014" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#6dc7ff"/><stop offset="1" stop-color="#e6abff"/></linearGradient><path fill="url(#AeFNjkezKYoZhoAx11OBAa)" d="M35 34L33 34 33 26 35 26 35 24 29 24 29 26 31 26 31 34 29 34 29 36 35 36z"/><linearGradient id="AeFNjkezKYoZhoAx11OBAb" x1="32" x2="32" y1="8" y2="58.675" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#1a6dff"/><stop offset="1" stop-color="#c822ff"/></linearGradient><path fill="url(#AeFNjkezKYoZhoAx11OBAb)" d="M57.372,44.855l-7.178-6.598C51.343,35.736,52,32.946,52,30c0-11.028-8.972-20-20-20 s-20,8.972-20,20c0,3.117,0.737,6.058,2.015,8.69l-7.392,6.86c-0.592,0.545-0.781,1.392-0.481,2.158C6.447,48.493,7.185,49,8.02,49 h6.977C15.164,49,16,49.03,16,49.636v6.424c0,0.767,0.451,1.44,1.179,1.76c0.274,0.121,0.565,0.179,0.852,0.179 c0.51,0,1.011-0.186,1.396-0.541l8.553-7.866c1.299,0.266,2.644,0.406,4.021,0.406c1.371,0,2.71-0.14,4.004-0.404l8.465,7.848 C44.858,57.809,45.371,58,45.897,58c0.298,0,0.6-0.061,0.887-0.186C47.534,57.489,48,56.806,48,56.031v-6.625 C48,48.805,48.437,48,48.886,48h7.079c0.882,0,1.635-0.464,1.919-1.183C58.147,46.15,57.954,45.4,57.372,44.855z M16.051,31 C16.551,39,23,45.449,31,45.949v2C22,47.443,14.556,40,14.051,31H16.051z M32,16c7.72,0,14,6.28,14,14s-6.28,14-14,14 s-14-6.28-14-14S24.281,16,32,16z M33,45.949C41,45.449,47.45,39,47.949,31h2C49.444,40,42,47.443,33,47.949V45.949z M49.949,29h-2 C47.45,21,41,14.55,33,14.051v-2C42,12.556,49.444,20,49.949,29z M31,12.051v2C23,14.55,16.551,21,16.051,29h-2 C14.556,20,22,12.556,31,12.051z M18.072,55.987C18.051,56.006,18,55.999,18,56.021v-6.385c0-1.528-1.262-2.637-3.003-2.637 l-7.016,0.019l7.028-6.522c2.447,3.946,6.215,6.981,10.696,8.472L18.072,55.987z M48.886,46C47.159,46,46,47.761,46,49.406 l0.025,6.551c-0.035,0.035-0.154,0.058-0.193,0.023l-7.556-7.005c4.641-1.539,8.521-4.734,10.96-8.882L55.659,46H48.886z"/><linearGradient id="AeFNjkezKYoZhoAx11OBAc" x1="32" x2="32" y1="5.083" y2="38.931" gradientUnits="userSpaceOnUse" spreadMethod="reflect"><stop offset="0" stop-color="#6dc7ff"/><stop offset="1" stop-color="#e6abff"/></linearGradient><path fill="url(#AeFNjkezKYoZhoAx11OBAc)" d="M9.493,38.349C8.502,35.681,8.001,32.872,8.001,30c0-13.234,10.766-24,24-24s24,10.766,24,24 c0,2.872-0.502,5.681-1.492,8.348l-1.875-0.696C53.54,35.207,54,32.633,54,30c0-12.131-9.869-22-22-22s-22,9.869-22,22 c0,2.634,0.46,5.209,1.367,7.654L9.493,38.349z"/></svg> <h3>The best of the best.</h3> <p> Find your dream mentor, ask away, and take your sales enablement career places you never thought possible. </p> </div> </div> </div> <script src="//fast.wistia.com/embed/medias/lahzbw0cpu.jsonp" async></script> <script src="//fast.wistia.com/assets/external/E-v1.js" async></script> <div class="section-divider"></div> <div style="max-width: 110rem; margin: 0 auto;"> <h4 class="logo-cloud-header">Exclusive resources, templates, slide decks, videos, and more, put together for customer marketers by powerhouses from the likes of: </h4> </div> <div class="members-sales-faq" style=""> <img class="checkout-form-image" src="https://www.customermarketingalliance.com/assets/img/sales/logocloud.png?v=49cb5bde65" alt="cma logo cloud"> <h2> FAQ </h2> <br> <h4> How long will I have access to the content for? </h4> <p> It’s yours forever! Once you’ve signed up, as long as you keep your subscription active, all the content, frameworks, templates, videos, and slides are yours to access as much as you want, for as long as you want. </p> <h4> I work in B2C, do you still have stuff for me? </h4> <p> Absolutely. All of our materials are transferable and can be applied for B2B OR B2C use. </p> <h4> Can I request for something to be added? </h4> <p> Sure! We’re always looking for ways to improve what we’ve already got so if you can’t find something you think would be useful, let us know and we’ll see what we can do. We can’t promise to say ‘yes’ to every single request, but we’re always open to exploring ideas. 😉 </p> <h4> This sounds great, how can I sell it to my manager? </h4> <p> Easy. At just $42 a month, if one idea sparks one change that converts just one customer, you’ll already have made your money back. In reality, you and I both know the results will span far wider than that though. </p> </div> </section> </article> </main> <script> function fetchConnectionToken() { return fetch('https://productmarketingworld.com/seccoupon', { mode: 'cors', // no-cors, *cors, same-origin headers: { 'Content-Type': 'application/json' // 'Content-Type': 'application/x-www-form-urlencoded', } }) .then(response => response.json()) .then(data => { if (document.querySelector('.limited-availability-this-amount-stripe')) { document.querySelector('.limited-availability-this-amount-stripe').innerHTML = data.left; } }); } fetchConnectionToken(); </script> <script> (() => { const buttons = document.querySelectorAll('.pricing-button'); const options = document.querySelectorAll('.pricing-options'); options[1].classList.add('active'); buttons[1].classList.add('active'); buttons.forEach(button => { button.addEventListener('click', function () { const target = this.getAttribute('data-target'); buttons.forEach(button => { button.classList.remove('active'); }); options.forEach(option => { option.style.display = 'none'; }); this.classList.add('active'); document.querySelector(`.pricing-options.${target}`).style.display = 'block'; }); }); })(); </script> <div class="footer"> <div class="footer-wrapper"> <div class="site-footer-content"> <div class="site-footer-content-logo"> <a href="/"> <img src="https://www.customermarketingalliance.com/assets/img/sales/CMA%20FULL%20LOGO%20WHITE.svg?v=49cb5bde65" /> </a> </div> <div class="site-footer-content-title"> Our mission is plain and simple. We want to provide those in customer marketing positions with the resources and information they need to fulfill their potential. </div> </div> <div class="site-footer-social social-links"> <a href="https://www.linkedin.com/company/customer-marketing-alliance" target="_blank"><?xml version="1.0" encoding="utf-8"?>  <svg version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 20 20" style="enable-background:new 0 0 20 20;" xml:space="preserve"> <g> <g> <path class="st0" d="M18.5,0h-17C0.7,0,0,0.6,0,1.4v17.1C0,19.4,0.7,20,1.5,20h17c0.8,0,1.5-0.6,1.5-1.4V1.4C20,0.6,19.3,0,18.5,0 z M5.9,17H3V7.5h3V17z M4.4,6.2c-1,0-1.7-0.8-1.7-1.7c0-0.9,0.8-1.7,1.7-1.7c0.9,0,1.7,0.8,1.7,1.7C6.2,5.4,5.4,6.2,4.4,6.2z M17,17h-3v-4.6c0-1.1,0-2.5-1.5-2.5c-1.5,0-1.8,1.2-1.8,2.5V17h-3V7.5h2.8v1.3h0c0.4-0.8,1.4-1.5,2.8-1.5c3,0,3.6,2,3.6,4.5V17z" /> </g> </g> </svg> </a> <a href="https://twitter.com/CustomerMarket2 " target="_blank"><?xml version="1.0" encoding="iso-8859-1"?> <svg viewBox="0 0 24 24" aria-hidden="true" class="r-18jsvk2 r-4qtqp9 r-yyyyoo r-16y2uox r-8kz0gk r-dnmrzs r-bnwqim r-1plcrui r-lrvibr r-lrsllp"> <g> <path d="M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z"> </path> </g> </svg></a> <a href="https://www.facebook.com/customermarketingalliance/" target="_blank"><?xml version="1.0" encoding="iso-8859-1"?>  <svg version="1.1" id="Capa_1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 10.385 20" style="enable-background:new 0 0 10.385 20;" xml:space="preserve"> <g> <path id="f_1_" d="M6.742,20v-9.122h3.061l0.459-3.556h-3.52v-2.27c0-1.029,0.285-1.731,1.762-1.731 l1.882-0.001V0.139C10.06,0.097,8.943,0,7.643,0C4.928,0,3.07,1.657,3.07,4.699v2.622H0v3.556h3.07V20H6.742z"/> </g> </svg> </a> <a href="https://www.tiktok.com/@cm_alliance" target="_blank"><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="currentColor" class="bi bi-tiktok" viewBox="0 0 16 16"> <path d="M9 0h1.98c.144.715.54 1.617 1.235 2.512C12.895 3.389 13.797 4 15 4v2c-1.753 0-3.07-.814-4-1.829V11a5 5 0 1 1-5-5v2a3 3 0 1 0 3 3z"/> </svg></a> <a href="https://youtube.com/@customermarketingalliance9422?si=U8Gymp22kYK9ZqTr" target="_blank"> <svg id="Layer_1" data-name="Layer 1" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 176 124"><defs><style>.cls-1{fill:#fff;}</style></defs><path class="cls-1" d="M180.32,53.36A22.12,22.12,0,0,0,164.76,37.7C151,34,96,34,96,34s-55,0-68.76,3.7A22.12,22.12,0,0,0,11.68,53.36C8,67.18,8,96,8,96s0,28.82,3.68,42.64A22.12,22.12,0,0,0,27.24,154.3C41,158,96,158,96,158s55,0,68.76-3.7a22.12,22.12,0,0,0,15.56-15.66C184,124.82,184,96,184,96S184,67.18,180.32,53.36ZM78,122.17V69.83L124,96Z" transform="translate(-8 -34)"/></svg> </a> <a href="/join-the-customer-marketing-community/" target="_blank"><svg fill="#fff" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 80 80" width="20px" height="160px"><path d="M 27 7 C 26.449 7 26 7.449 26 8 C 26 8.551 26.449 9 27 9 C 27.551 9 28 8.551 28 8 C 28 7.449 27.551 7 27 7 z M 40 7 C 35.592874 7 32 10.592874 32 15 C 32 17.935513 33.631447 20.452449 36 21.841797 L 36 25 C 36 26.37066 36.94553 27.528978 38.210938 27.880859 C 38.537126 28.542191 39.212398 29 40 29 C 40.787602 29 41.462874 28.542191 41.789062 27.880859 C 43.05447 27.528978 44 26.37066 44 25 L 44 21.841797 C 46.088277 20.616853 47.531146 18.502112 47.853516 16 L 48 16 L 48 15 C 48 10.592874 44.407126 7 40 7 z M 53 7 C 52.449 7 52 7.449 52 8 C 52 8.551 52.449 9 53 9 C 53.551 9 54 8.551 54 8 C 54 7.449 53.551 7 53 7 z M 30 9 C 29.449 9 29 9.449 29 10 C 29 10.551 29.449 11 30 11 C 30.551 11 31 10.551 31 10 C 31 9.449 30.551 9 30 9 z M 40 9 C 43.326874 9 46 11.673126 46 15 C 46 17.397701 44.596351 19.449486 42.570312 20.414062 L 42 20.683594 L 42 22 L 40 22 L 40 24 L 42 24 L 42 25 C 42 25.56503 41.56503 26 41 26 L 39 26 C 38.43497 26 38 25.56503 38 25 L 38 20.683594 L 37.429688 20.414062 C 35.403649 19.449488 34 17.397701 34 15 C 34 11.673126 36.673126 9 40 9 z M 50 9 C 49.449 9 49 9.449 49 10 C 49 10.551 49.449 11 50 11 C 50.551 11 51 10.551 51 10 C 51 9.449 50.551 9 50 9 z M 25 14 C 24.449 14 24 14.449 24 15 C 24 15.551 24.449 16 25 16 C 25.551 16 26 15.551 26 15 C 26 14.449 25.551 14 25 14 z M 29 14 C 28.449 14 28 14.449 28 15 C 28 15.551 28.449 16 29 16 C 29.551 16 30 15.551 30 15 C 30 14.449 29.551 14 29 14 z M 51 14 C 50.449 14 50 14.449 50 15 C 50 15.551 50.449 16 51 16 C 51.551 16 52 15.551 52 15 C 52 14.449 51.551 14 51 14 z M 55 14 C 54.449 14 54 14.449 54 15 C 54 15.551 54.449 16 55 16 C 55.551 16 56 15.551 56 15 C 56 14.449 55.551 14 55 14 z M 30 19 C 29.449 19 29 19.449 29 20 C 29 20.551 29.449 21 30 21 C 30.551 21 31 20.551 31 20 C 31 19.449 30.551 19 30 19 z M 50 19 C 49.449 19 49 19.449 49 20 C 49 20.551 49.449 21 50 21 C 50.551 21 51 20.551 51 20 C 51 19.449 50.551 19 50 19 z M 27 21 C 26.449 21 26 21.449 26 22 C 26 22.551 26.449 23 27 23 C 27.551 23 28 22.551 28 22 C 28 21.449 27.551 21 27 21 z M 53 21 C 52.449 21 52 21.449 52 22 C 52 22.551 52.449 23 53 23 C 53.551 23 54 22.551 54 22 C 54 21.449 53.551 21 53 21 z M 18 28 C 13.592874 28 10 31.592874 10 36 C 10 40.407126 13.592874 44 18 44 C 22.407126 44 26 40.407126 26 36 L 26 35 L 25.796875 35 C 25.282076 31.084164 22.052768 28 18 28 z M 62 28 C 57.592874 28 54 31.592874 54 36 C 54 40.407126 57.592874 44 62 44 C 62.275445 44 62.548001 43.986375 62.816406 43.958984 C 64.695246 43.767248 66.384373 42.920314 67.652344 41.652344 C 69.101453 40.203235 70 38.203563 70 36 L 70 35 L 69.796875 35 C 69.282076 31.084164 66.052768 28 62 28 z M 18 30 C 21.326874 30 24 32.673126 24 36 C 24 39.326874 21.326874 42 18 42 C 14.673126 42 12 39.326874 12 36 C 12 32.673126 14.673126 30 18 30 z M 62 30 C 65.326874 30 68 32.673126 68 36 C 68 39.326874 65.326874 42 62 42 C 58.673126 42 56 39.326874 56 36 C 56 35.79207 56.010859 35.587095 56.03125 35.384766 C 56.337112 32.349828 58.881056 30 62 30 z M 40 35 C 35.041484 35 31 39.041484 31 44 C 31 48.958516 35.041484 53 40 53 C 44.958516 53 49 48.958516 49 44 L 49 43 L 48.796875 43 C 48.275261 38.532432 44.604108 35 40 35 z M 40 37 C 43.877484 37 47 40.122516 47 44 C 47 47.877484 43.877484 51 40 51 C 36.122516 51 33 47.877484 33 44 C 33 40.122516 36.122516 37 40 37 z M 18 46 C 10.306206 46 4 52.306206 4 60 L 4 64 L 26.269531 64 C 25.457834 65.84109 25 67.868987 25 70 L 25 74 L 55 74 L 55 71 L 55 70 C 55 67.868987 54.542166 65.84109 53.730469 64 L 76 64 L 76 60 C 76 52.306206 69.693794 46 62 46 C 55.158556 46 49.446319 50.988522 48.257812 57.503906 C 45.884282 55.926028 43.045242 55 40 55 C 36.954758 55 34.115718 55.926028 31.742188 57.503906 C 30.553681 50.988522 24.841444 46 18 46 z M 18 48 C 24.245162 48 29.37815 52.832416 29.921875 58.941406 C 28.934708 59.842395 28.067924 60.868215 27.347656 62 L 6 62 L 6 60 C 6 53.397794 11.397794 48 18 48 z M 62 48 C 68.602206 48 74 53.397794 74 60 L 74 62 L 52.652344 62 C 51.932076 60.868215 51.065292 59.842395 50.078125 58.941406 C 50.62185 52.832416 55.754838 48 62 48 z M 40 57 C 47.153388 57 53 62.846612 53 70 L 53 72 L 27 72 L 27 70 C 27 62.846612 32.846612 57 40 57 z M 8 58 C 7.449 58 7 58.449 7 59 C 7 59.551 7.449 60 8 60 C 8.551 60 9 59.551 9 59 C 9 58.449 8.551 58 8 58 z M 12 58 C 11.449 58 11 58.449 11 59 C 11 59.551 11.449 60 12 60 C 12.551 60 13 59.551 13 59 C 13 58.449 12.551 58 12 58 z M 16 58 C 15.449 58 15 58.449 15 59 C 15 59.551 15.449 60 16 60 C 16.551 60 17 59.551 17 59 C 17 58.449 16.551 58 16 58 z M 20 58 C 19.449 58 19 58.449 19 59 C 19 59.551 19.449 60 20 60 C 20.551 60 21 59.551 21 59 C 21 58.449 20.551 58 20 58 z M 24 58 C 23.449 58 23 58.449 23 59 C 23 59.551 23.449 60 24 60 C 24.551 60 25 59.551 25 59 C 25 58.449 24.551 58 24 58 z M 28 58 C 27.449 58 27 58.449 27 59 C 27 59.551 27.449 60 28 60 C 28.551 60 29 59.551 29 59 C 29 58.449 28.551 58 28 58 z M 52 58 C 51.449 58 51 58.449 51 59 C 51 59.551 51.449 60 52 60 C 52.551 60 53 59.551 53 59 C 53 58.449 52.551 58 52 58 z M 56 58 C 55.449 58 55 58.449 55 59 C 55 59.551 55.449 60 56 60 C 56.551 60 57 59.551 57 59 C 57 58.449 56.551 58 56 58 z M 60 58 C 59.449 58 59 58.449 59 59 C 59 59.551 59.449 60 60 60 C 60.551 60 61 59.551 61 59 C 61 58.449 60.551 58 60 58 z M 64 58 C 63.449 58 63 58.449 63 59 C 63 59.551 63.449 60 64 60 C 64.551 60 65 59.551 65 59 C 65 58.449 64.551 58 64 58 z M 68 58 C 67.449 58 67 58.449 67 59 C 67 59.551 67.449 60 68 60 C 68.551 60 69 59.551 69 59 C 69 58.449 68.551 58 68 58 z M 72 58 C 71.449 58 71 58.449 71 59 C 71 59.551 71.449 60 72 60 C 72.551 60 73 59.551 73 59 C 73 58.449 72.551 58 72 58 z M 30 68 C 29.449 68 29 68.449 29 69 C 29 69.551 29.449 70 30 70 C 30.551 70 31 69.551 31 69 C 31 68.449 30.551 68 30 68 z M 34 68 C 33.449 68 33 68.449 33 69 C 33 69.551 33.449 70 34 70 C 34.551 70 35 69.551 35 69 C 35 68.449 34.551 68 34 68 z M 38 68 C 37.449 68 37 68.449 37 69 C 37 69.551 37.449 70 38 70 C 38.551 70 39 69.551 39 69 C 39 68.449 38.551 68 38 68 z M 42 68 C 41.449 68 41 68.449 41 69 C 41 69.551 41.449 70 42 70 C 42.551 70 43 69.551 43 69 C 43 68.449 42.551 68 42 68 z M 46 68 C 45.449 68 45 68.449 45 69 C 45 69.551 45.449 70 46 70 C 46.551 70 47 69.551 47 69 C 47 68.449 46.551 68 46 68 z M 50 68 C 49.449 68 49 68.449 49 69 C 49 69.551 49.449 70 50 70 C 50.551 70 51 69.551 51 69 C 51 68.449 50.551 68 50 68 z"/></svg> </a> </div> <div class="site-footer-links"> <div class="site-footer-links-title"> ABOUT </div> <ul role="menu"> <li class="nav-home nav-current" role="menuitem"><a href="/create-and-contribute/">Contribute</a></li> <li class="nav-tag" role="menuitem"><a href="/partner-with-us/">Media Guide</a></li> <li class="nav-advisory-board" role="menuitem"><a href="/about/">Mission</a></li> <li class="nav-advisory-board" role="menuitem"><a href="/contact-us/">Contact</a></li> <li class="nav-advisory-board" role="menuitem"><a href="/privacy-policy">Privacy Policy</a></li> <li class="nav-advisory-board" role="menuitem"><a href="/terms-and-conditions">Terms of Service</a></li> </ul> </div> <div class="site-footer-links"> <div class="site-footer-links-title"> RESOURCES </div> <ul role="menu"> <li class="nav-tag" role="menuitem"><a href="/articles">Articles</a></li> <li class="nav-tag" role="menuitem"><a href="/subscribe-to-customer-marketing-dispatch/">Newsletter</a></li> </ul> </div> <div class="site-footer-links"> <div class="site-footer-links-title"> GENERAL </div> <ul role="menu"> <li class="nav-advisory-board" role="menuitem"><a href="/signup">Membership</a></li> <li class="nav-advisory-board" role="menuitem"><a href="/join-the-customer-marketing-community/">Community</a></li> </ul> </div> <div class="site-footer-categories"> <div class="site-footer-categories-title"> Learn </div> <a href="/tag/affiliates-and-referrals/">AFFILIATES AND REFERRALS</a> <a href="/tag/customer-advocacy/">CUSTOMER ADVOCACY</a> <a href="/tag/customer-and-market-research/">CUSTOMER AND MARKET RESEARCH</a> <a href="/tag/customer-collaboration/">CUSTOMER COLLABORATION</a> <a href="/tag/customer-marketing/">CUSTOMER MARKETING</a> <a href="/tag/customer-retention/">CUSTOMER RETENTION</a> <a href="/tag/customer-segmentation/">CUSTOMER SEGMENTATION</a> <a href="/tag/okrs/">OKRs</a> </div> </div> </div> </div>  <script> var images = document.querySelectorAll('.kg-gallery-image img'); images.forEach(function (image) { var container = image.closest('.kg-gallery-image'); var width = image.attributes.width.value; var height = image.attributes.height.value; var ratio = width / height; container.style.flex = ratio + ' 1 0%'; }) </script>  <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-56ZBHT3" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>  <script> var beamer_config = { product_id : 'EGYSeqmT47008',//DO NOT CHANGE: This is your product code on Beamer selector : '.nav-whats-new' }; </script> <script type="text/javascript" src="https://app.getbeamer.com/js/beamer-embed.js" defer="defer"></script> <script id='pixel-script-poptin' src='https://cdn.popt.in/pixel.js?id=5216131db94ff' async='true'></script>  <script> (function() { function attachClickListeners(iframe) { const frameContent = iframe.contentDocument; const toggleParent = frameContent.querySelector(".gh-portal-products-pricetoggle"); if(!toggleParent) { console.error("Could not find any toggle parent"); return; } toggleParent.addEventListener("click", function (event) { if (event.target.matches(".gh-portal-btn")) { setTimeout(function () { setPortalPricing(iframe); }, 30); } }); } function setPortalPricing(iframe) { const frameContent = iframe.contentDocument; const productCards = frameContent.querySelectorAll(".gh-portal-product-card"); if(!productCards.length) { console.error("Could not find any product cards"); return; } // Cache the active buttons const monthlyBtnActive = frameContent.querySelector('[data-test-button="switch-monthly"].gh-portal-btn.active') != null; const yearlyBtnActive = frameContent.querySelector('[data-test-button="switch-yearly"].gh-portal-btn.active') != null; // Map for product display mode const productDisplayMode = { 'Pro+ membership': monthlyBtnActive ? 'none' : 'flex', 'Free': yearlyBtnActive ? 'none' : 'flex' }; productCards.forEach(function (element) { const productNameElement = element.querySelector(".gh-portal-product-name"); if(!productNameElement) { console.error("Could not find product name element in ", element); return; } const productName = productNameElement.textContent; console.log("productName", productName); element.style.display = productDisplayMode[productName] || 'flex'; }); } let intervalId; function callPortalIframe() { let portalIframe = document.querySelector("#ghost-portal-root iframe"); if (portalIframe) { portalIframe.addEventListener('load', function() { setPortalPricing(portalIframe); attachClickListeners(portalIframe); console.log("Pricing set and listeners attached"); // listen to event click on button const viewPlansButton = portalIframe.contentDocument.querySelector( '.gh-portal-btn-main.gh-portal-btn-primary[data-test-button="view-plans"]' ); if (viewPlansButton) { console.log(viewPlansButton); console.log("viewPlansButton was found!"); clearInterval(intervalId); // Stop checking once the button is found viewPlansButton.addEventListener("click", function (event) { console.log("viewPlansButton was clicked!"); setTimeout(function () { setPortalPricing(portalIframe); attachClickListeners(portalIframe); }, 30); }); } else { console.log("viewPlansButton was not found on the page"); console.log(viewPlansButton); } const changePlansButton = portalIframe.contentDocument.querySelector('.gh-portal-btn.gh-portal-btn-list[data-test-button="change-plan"]'); if (changePlansButton) { console.log(changePlansButton); console.log("changePlansButton was found!"); clearInterval(intervalId); // Stop checking once the button is found changePlansButton.addEventListener("click", function (event) { console.log("changePlansButton was clicked!"); setTimeout(function () { setPortalPricing(portalIframe); attachClickListeners(portalIframe); }, 30); }); } else { console.log("changePlansButton was not found on the page"); console.log(changePlansButton); } if(intervalId) { clearInterval(intervalId); intervalId = null; } }); } else { console.error("Could not find #ghost-portal-root iframe, retrying..."); if (!intervalId) { intervalId = setInterval(callPortalIframe, 1000); } } } document.addEventListener("DOMContentLoaded", function() { console.log("DOM fully loaded"); let currentUrl = window.location.href; let link = document.querySelector('a[href="https://www.customermarketingalliance.com/#/portal/signup/"]'); if(link){ link.addEventListener('click', function(event) { console.log('Link was clicked!'); callPortalIframe(); }); } else { console.log('The link was not found on the page'); } if ( currentUrl === "https://www.customermarketingalliance.com/#/portal/signup/" || currentUrl === "https://www.customermarketingalliance.com/#/portal/account/plans/" ) { callPortalIframe(); console.log("You are on the signup page"); } else if ( currentUrl === "https://www.customermarketingalliance.com/#/portal" || currentUrl === "https://www.customermarketingalliance.com/account-free/#/portal" || currentUrl === "https://www.customermarketingalliance.com/pro-plus-membership-dashboard/#/portal" || currentUrl === "https://www.customermarketingalliance.com/account/#/portal" ) { callPortalIframe(); console.log("You are on the portal/viewplans page"); } else { console.log("You are not on the signup/plan page"); } // Start observing the target node for configured mutations const targetNodePortalRoot = document.getElementById("ghost-portal-root"); if (targetNodePortalRoot) { const config = { attributes: true, childList: true, subtree: true }; const poratalObserver = new MutationObserver(function() { callPortalIframe(); }); poratalObserver.observe(targetNodePortalRoot, config); } else { console.error("Could not find #ghost-portal-root element"); } }); })(); </script>  <script type="text/javascript" src="https://www.customermarketingalliance.com/assets/built/jquery.js?v=49cb5bde65" ></script> <script type="text/javascript" src="https://www.customermarketingalliance.com/assets/built/jquery.fitvids.js?v=49cb5bde65" ></script> <script type="text/javascript" src="https://www.customermarketingalliance.com/assets/built/ghost-lunr.js?v=49cb5bde65" defer></script> <script type="text/javascript" src="https://www.customermarketingalliance.com/assets/built/search.js?v=49cb5bde65" defer></script> <script> window.intercomSettings = { app_id: "ihx5j8jg" }; </script> <script> (function(){var w=window;var ic=w.Intercom;if(typeof ic==="function"){ic('reattach_activator');ic('update',w.intercomSettings);}else{var d=document;var i=function(){i.c(arguments);};i.q=[];i.c=function(args){i.q.push(args);};w.Intercom=i;var l=function(){var s=d.createElement('script');s.type='text/javascript';s.async=true;s.src='https://widget.intercom.io/widget/ihx5j8jg';var x=d.getElementsByTagName('script')[0];x.parentNode.insertBefore(s,x);};if(w.attachEvent){w.attachEvent('onload',l);}else{w.addEventListener('load',l,false);}}})(); </script> </body> </html>

CINXE.COM

Signup