Showcase Ads for Multi-Location Businesses

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} </style> <script type="application/ld+json"> { "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [ { "@type": "Question", "name": "How do Showcase Ads work?", "acceptedAnswer": { "@type": "Answer", "text": "Showcase Ads are a type of CPC campaign that is run on Yelp. These ads allow an advertiser to highlight an offer, product, service, or deal on Yelp business listings. You will be able to supply custom creative – image and text – and direct consumers to a specific call-to-action. There are 2 main placements of the Showcase Ad that can drive paid ad clicks:<br /> <br /> 1. Search results page<br /> 2. Competitor pages<br /> <br /> While Showcase Ads are discovered in search results and on competitor pages, Showcase’s offer message is also featured in a carousel on your Yelp Business Page for the duration of the campaign with no cost for a user to click.<br /> <br /> At the heart of the Showcase Ads experience is a detailed offer page that provides a full screen view of the Showcase offer and can be accessed by clicking on the offer message in search, in the feature on your Yelp Business Page, and through certain CTAs." } }, { "@type": "Question", "name": "Who are Showcase Ads for?", "acceptedAnswer": { "@type": "Answer", "text": "Showcase ads are perfect for advertisers looking to highlight an offer or product beyond the organic components of a Yelp Business Page and organic search results. There are two main strategies to consider when leveraging a Showcase campaign.<br /> <br /> 1. Limited time offer, seasonal promotion, or timely message<br /> 2. Evergreen, always-on product service or highlight" } }, { "@type": "Question", "name": "Can I use Showcase Ads if I don’t have a storefront or Yelp Business Page?", "acceptedAnswer": { "@type": "Answer", "text": "Yes! If you have a product or service that is available at businesses on Yelp, but don’t have a storefront that can support a Yelp Business Page, we can leverage a Co-Branded feature within the Showcase Ads product. Here, if you have an offer relevant to a storefront with a Business Page on Yelp, you can promote your offer in conjunction with that Business’s locations. In this case, the format of Showcase Ads is entirely the same, the Showcase offer message will just be from a different brand than the Yelp Business it is promoted on." } }, { "@type": "Question", "name": "What are the specifications for Showcase Ads?", "acceptedAnswer": { "@type": "Answer", "text": "Full specs for regular Showcase Ads can be seen <a href=\"https://view-su2.highspot.com/viewer/660313f4b6b6c60168aea5bb\" target=\"_blank\">here</a>.<br /> <br /> Full specs for Co-Branded Showcase Ads can be seen <a href=\"https://view-su2.highspot.com/viewer/66031411b6b6c6f7553bf83d\" target=\"_blank\">here</a>." } } ] } </script> </head> <body class="page-template page-template-templates page-template-page-builder page-template-templatespage-builder-php page page-id-10441 page-child parent-pageid-277 s-domain--brands yelp-b2b"> <header class="c-site-header js-site-header c-site-header--sticky js-site-header-sticky"> <div class="c-back-to-business-link c-back-to-business-link--desktop 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class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Customer stories </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="/brands/inspiration/#market-trends" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> News & media </span> </div> </a> </div> </div> </div> </div> </div> </div> <div class="c-navigation-primary-item c-navigation-primary-item--mega-menu c-navigation-primary-item--1 js-navigation-primary-item"> <a class="c-navigation-primary-item__header js-navigation-primary-item-header" href="#"> <span>Ad Products</span><svg class="c-navigation-primary-item__caret o-icon" width="66" height="36" viewBox="0 0 66 36" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M2.11965 2.2397C3.29122 1.06813 5.19071 1.06813 6.36229 2.2397L32.88 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fill="#000"/> </svg> <span class="c-navigation-mega-menu__back-text">Back</span> </a> <div class="c-navigation-mega-menu__grid c-navigation-mega-menu__grid--1"> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link c-navigation-mega-menu__row--arrow-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/ad-solutions/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Ad Products overview </span> <svg class="c-navigation-mega-menu__link-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M35.0033 30.7596C36.1749 31.9312 36.1749 33.8307 35.0033 35.0023L6.36428 63.6413C5.19271 64.8128 3.29321 64.8128 2.12164 63.6413C0.950068 62.4697 0.950068 60.5702 2.12164 59.3986L28.6393 32.8809L2.12164 6.36326C0.950068 5.19169 0.950068 3.2922 2.12164 2.12062C3.29321 0.94905 5.19271 0.94905 6.36428 2.12062L35.0033 30.7596Z" fill="#000"/> </svg> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/ad-solutions/search-ads/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Search Ads </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/ad-solutions/showcase-ads/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Showcase Ads </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/ad-solutions/spotlight/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Spotlight </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/ad-solutions/yelp-audiences/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Yelp Audiences </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/ad-solutions/request-a-quote/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Request a Quote </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/ad-solutions/enhanced-profiles/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Enhanced Profiles </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/measurement/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Measurement tools </span> </div> </a> </div> </div> </div> </div> </div> </div> <div class="c-navigation-primary-item c-navigation-primary-item--mega-menu c-navigation-primary-item--1 js-navigation-primary-item"> <a class="c-navigation-primary-item__header js-navigation-primary-item-header" href="#"> <span>Solutions</span><svg class="c-navigation-primary-item__caret o-icon" width="66" height="36" viewBox="0 0 66 36" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M2.11965 2.2397C3.29122 1.06813 5.19071 1.06813 6.36229 2.2397L32.88 28.7574L59.3987 2.2397C60.5703 1.06813 62.4698 1.06813 63.6413 2.2397C64.8129 3.41127 64.8128 5.31078 63.6413 6.48236L35.0012 35.1214C33.8297 36.2929 31.9302 36.2929 30.7586 35.1213L2.11965 6.48233C0.948074 5.31076 0.948074 3.41126 2.11965 2.2397Z" fill="#000"/> </svg> </a> <div class="c-navigation-mega-menu c-navigation-mega-menu--1 js-mega-menu"> <div class="o-wrapper c-navigation-mega-menu__inner"> <a class="c-navigation-mega-menu__back js-mega-menu-back" href="#"> <svg class="c-navigation-mega-menu__back-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M33.7603 2.11965C34.9319 3.29122 34.9319 5.19071 33.7603 6.36229L7.24258 32.88L33.7603 59.3987C34.9319 60.5703 34.9319 62.4698 33.7603 63.6413C32.5887 64.8129 30.6892 64.8128 29.5176 63.6413L0.87862 35.0012C-0.292919 33.8297 -0.292904 31.9302 0.878654 30.7586L29.5177 2.11965C30.6892 0.948074 32.5887 0.948074 33.7603 2.11965Z" fill="#000"/> </svg> <span class="c-navigation-mega-menu__back-text">Back</span> </a> <div class="c-navigation-mega-menu__grid c-navigation-mega-menu__grid--1"> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/drive-store-visits/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Drive store visits </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/increase-inquiries-bookings/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Increase inquiries & bookings </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/reach-your-ideal-b2b-audience/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Attract B2B buyers </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/more-online-sales/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Increase online sales </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/promote-product-sales/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Promote sales </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/boost-brand-awareness/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Build brand awareness </span> </div> </a> </div> </div> </div> </div> </div> </div> <div class="c-navigation-primary-item c-navigation-primary-item--mega-menu c-navigation-primary-item--1 js-navigation-primary-item"> <a class="c-navigation-primary-item__header js-navigation-primary-item-header" href="#"> <span>Resources</span><svg class="c-navigation-primary-item__caret o-icon" width="66" height="36" viewBox="0 0 66 36" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M2.11965 2.2397C3.29122 1.06813 5.19071 1.06813 6.36229 2.2397L32.88 28.7574L59.3987 2.2397C60.5703 1.06813 62.4698 1.06813 63.6413 2.2397C64.8129 3.41127 64.8128 5.31078 63.6413 6.48236L35.0012 35.1214C33.8297 36.2929 31.9302 36.2929 30.7586 35.1213L2.11965 6.48233C0.948074 5.31076 0.948074 3.41126 2.11965 2.2397Z" fill="#000"/> </svg> </a> <div class="c-navigation-mega-menu c-navigation-mega-menu--1 js-mega-menu"> <div class="o-wrapper c-navigation-mega-menu__inner"> <a class="c-navigation-mega-menu__back js-mega-menu-back" href="#"> <svg class="c-navigation-mega-menu__back-caret o-icon" width="36" height="66" viewBox="0 0 36 66" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M33.7603 2.11965C34.9319 3.29122 34.9319 5.19071 33.7603 6.36229L7.24258 32.88L33.7603 59.3987C34.9319 60.5703 34.9319 62.4698 33.7603 63.6413C32.5887 64.8129 30.6892 64.8128 29.5176 63.6413L0.87862 35.0012C-0.292919 33.8297 -0.292904 31.9302 0.878654 30.7586L29.5177 2.11965C30.6892 0.948074 32.5887 0.948074 33.7603 2.11965Z" fill="#000"/> </svg> <span class="c-navigation-mega-menu__back-text">Back</span> </a> <div class="c-navigation-mega-menu__grid c-navigation-mega-menu__grid--1"> <div class="c-navigation-mega-menu__column"> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="/resources/brands/#articles" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Articles </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/guides/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> E-books and guides </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/inspiration/industry-insights/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Industry insights </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="/resources/brands/#events" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Events </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--ext-link"> <a class="c-navigation-mega-menu__link" href="/resources/events/yelp-ad-summit" target=""> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Ad Summit </span> </div> </a> </div> <div class="c-navigation-mega-menu__row c-navigation-mega-menu__row--int-link"> <a class="c-navigation-mega-menu__link" href="https://business.yelp.com/brands/claim-multiple-pages/"> <div class="c-navigation-mega-menu__link-header"> <span class="c-navigation-mega-menu__link-text"> Claim pages </span> </div> </a> </div> </div> </div> </div> </div> </div> <div class="c-navigation-primary-item c-navigation-primary-item--int-link js-navigation-primary-item"> <a class="c-navigation-primary-item__link" href="https://business.yelp.com/brands/contact/"> Contact </a> </div> <div class="c-navigation-primary__mobile-cta mobile-only" aria-hidden="true"> <a class="c-button c-button--primary js-cta-button js-toggle-cta" href="https://business.yelp.com/brands/contact/" target="_self" data-title-desktop="Get a demo" data-title-mobile="Get a demo" > Get a demo</a> </div> </nav> </div> <div class="c-site-header__buttons"> <a class="c-button c-button--primary js-cta-button js-toggle-cta" href="https://business.yelp.com/brands/contact/" target="_self" data-title-desktop="Get a demo" data-title-mobile="Get a demo" > Get a demo</a> </div> <div class="c-site-header__mobile-nav-toggle-container"> <a class="c-site-header__mobile-nav-toggle js-mobile-nav-toggle" href="#"> <span></span> <span></span> <span></span> </a> </div> </div> </header> <main class="o-main js-main"> <article class="s-page s-page-builder"> <section class="o-section o-section--1 o-section--pt-4 o-section--pb-4 o-section--bg-default o-module--breadcrumbs m-breadcrumbs"> <div class="o-wrapper"> <nav class="c-breadcrumbs"> <div class="c-breadcrumbs__item"> <a class="c-breadcrumbs__link" href="https://business.yelp.com/brands/"> Brands </a> <span class="c-breadcrumbs__sep">/</span> </div> <div class="c-breadcrumbs__item"> <a class="c-breadcrumbs__link" href="https://business.yelp.com/brands/ad-solutions/"> Ad Solutions </a> <span class="c-breadcrumbs__sep">/</span> </div> <div class="c-breadcrumbs__item"> <span class="c-breadcrumbs__label"> Showcase Ads </span> </div> </nav> </div> </section> <section class="o-section o-section--2 o-section--pt-8 o-section--pb-standard o-section--bg-default o-section--border-none o-section--border-default o-module--image-text o-module--image-right o-module--mobile-image-none o-module--vertical-equal o-module--ratio-1-1 m-image-text"> <div class="o-wrapper"> <div class="m-image-text__grid"> <div class="m-image-text__content-container u-content-container"> <h1 class="m-image-text__title h1">Showcase Ads</h1> <div class="m-image-text__subtitle u-subtitle">Your message, showcased for the Yelp consumer.</div> <div class="s-standard-content m-image-text__content"><p>Use Showcase Ads to convert searches into sales. Showcase Ads allow you to highlight an offer, product, service, or deal directly in Yelp search results. These placements offer a highly customizable canvas to engage target consumers when they’re ready to take action.</p> </div> <div class="m-image-text__buttons"> <div class="c-button-group"> <a class="c-button c-button--primary js-cta-button" href="#form" target="" > Get started</a></div> </div> </div> <div class="m-image-text__image-container"> <img class="m-image-text__image js-section-main-image" src="https://business.yelp.com/wp-content/uploads/2024/09/over-the-shoulder-iphone-xs-mockup-of-a-girl-sitting-on-a-minimalist-chair-25440-png-1200x789.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/09/over-the-shoulder-iphone-xs-mockup-of-a-girl-sitting-on-a-minimalist-chair-25440-png-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/09/over-the-shoulder-iphone-xs-mockup-of-a-girl-sitting-on-a-minimalist-chair-25440-png-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/09/over-the-shoulder-iphone-xs-mockup-of-a-girl-sitting-on-a-minimalist-chair-25440-png-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/09/over-the-shoulder-iphone-xs-mockup-of-a-girl-sitting-on-a-minimalist-chair-25440-png-300x197.webp 300w, https://business.yelp.com/wp-content/uploads/2024/09/over-the-shoulder-iphone-xs-mockup-of-a-girl-sitting-on-a-minimalist-chair-25440-png-600x395.webp 600w, https://business.yelp.com/wp-content/uploads/2024/09/over-the-shoulder-iphone-xs-mockup-of-a-girl-sitting-on-a-minimalist-chair-25440-png-752x495.webp 752w, https://business.yelp.com/wp-content/uploads/2024/09/over-the-shoulder-iphone-xs-mockup-of-a-girl-sitting-on-a-minimalist-chair-25440-png-1200x789.webp 1200w" sizes="(max-width: 240px) 240px, (max-width: 567px) 567px, (max-width: 656px) 656px, (max-width: 300px) 300px, (max-width: 600px) 600px, (max-width: 752px) 752px, 1200px" alt="" > </div> </div> </div> </section> <section class="o-section o-section--3 o-section--pt-standard o-section--pb-standard o-section--bg-grey-light o-section--border-none o-section--border-default o-module--image-text o-module--image-left o-module--mobile-image-top o-module--vertical-center o-module--ratio-1-1 m-image-text"> <div class="o-wrapper"> <div class="m-image-text__grid"> <div class="m-image-text__content-container u-content-container"> <h2 class="m-image-text__title h2">How it works</h2> <div class="s-standard-content m-image-text__content"><p>Discoverable in Yelp’s search results, Showcase Ads highlight your offerings to new and existing customers looking for a service or product like yours. Showcase keeps your message top of mind for consumers as it stays featured on your Yelp Business Page for the duration of your campaign.</p> <p>Like standard Yelp Search Ads, Showcase also promotes your business on Yelp but offers a larger creative canvas with customizable levers like an offer photo, video features, and descriptive text that can support a more specific message or promotion.</p> <p>Showcase can shine on its own or partner perfectly with Yelp Search Ads. Consider using Showcase as a complementary always-on strategy with or employ seasonal Showcase pulses throughout the year to support limited time offers or promotions.</p> </div> </div> <div class="m-image-text__image-container"> <img class="m-image-text__image js-section-main-image" src="https://business.yelp.com/wp-content/uploads/2024/09/Showcase-ads-2500x2581-1-png-1200x1239.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/09/Showcase-ads-2500x2581-1-png-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/09/Showcase-ads-2500x2581-1-png-567x378.webp 567w, https://business.yelp.com/wp-content/uploads/2024/09/Showcase-ads-2500x2581-1-png-656x656.webp 656w, https://business.yelp.com/wp-content/uploads/2024/09/Showcase-ads-2500x2581-1-png-300x310.webp 300w, https://business.yelp.com/wp-content/uploads/2024/09/Showcase-ads-2500x2581-1-png-600x619.webp 600w, https://business.yelp.com/wp-content/uploads/2024/09/Showcase-ads-2500x2581-1-png-752x776.webp 752w, https://business.yelp.com/wp-content/uploads/2024/09/Showcase-ads-2500x2581-1-png-1200x1239.webp 1200w" sizes="(max-width: 240px) 240px, (max-width: 567px) 567px, (max-width: 656px) 656px, (max-width: 300px) 300px, (max-width: 600px) 600px, (max-width: 752px) 752px, 1200px" alt="" > </div> </div> </div> </section> <section class="o-section o-section--4 o-section--pt-standard o-section--pb-6 o-section--bg-default o-section--border-rounded o-section--border-grey-light o-module--standard-content m-standard-content"> <div class="o-wrapper"> <div class="m-standard-content__content s-standard-content s-wp-content"> <h2 style="text-align: center;">Co-branded Showcase Ads</h2> <p style="text-align: center;">Did you know that you don’t need your own Yelp pages to use Showcase Ads? You can advertise on Yelp using co-branded Showcase ads where you can feature your products on a partner retailer’s Yelp pages. Your brand can also use this ad format if you do have your own Yelp pages but also sell your products elsewhere and want to increase sales at those partner retailers.</p> <p><img loading="lazy" decoding="async" class="aligncenter wp-image-10445 size-full" src="https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png.webp" alt="" width="2500" height="1837" srcset="https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png.webp 2500w, https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png-300x220.webp 300w, https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png-1024x752.webp 1024w, https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png-768x564.webp 768w, https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png-1536x1129.webp 1536w, https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png-2048x1505.webp 2048w, https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png-1200x882.webp 1200w, https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png-752x553.webp 752w, https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png-600x441.webp 600w, https://business.yelp.com/wp-content/uploads/2024/09/Custom-co-branded-for-web-1-2500x1837-1-png-756x556.webp 756w" sizes="(max-width: 2500px) 100vw, 2500px" /></p> </div> </div> </section> <section class="o-section o-section--5 o-section--pt-standard o-section--pb-8 o-section--bg-default o-section--border-rounded o-section--border-grey-light o-section--border-cards o-section--wrapper-medium o-module--card-grid m-card-grid"> <div class="o-wrapper"> <h2 class="m-card-grid__title h2"> By the numbers </h2> <div class="m-card-grid__cards m-card-grid__cards--even m-card-grid__cards--3"> <div class="c-grid-card c-grid-card--left u-border-card"> <h3 class="c-grid-card__title h3"> </h3> <div class="c-grid-card__description s-standard-content"> <h3 class="h1" style="text-align: center;">3,300+</h3> <p style="text-align: center;">average monthly store visits are driven from Showcase Ads<sup>1</sup></p> </div> <div class="c-grid-card__buttons"> </div> </div> <div class="c-grid-card c-grid-card--left u-border-card"> <h3 class="c-grid-card__title h3"> </h3> <div class="c-grid-card__description s-standard-content"> <h3 class="h1" style="text-align: center;">10.5MM</h3> <p style="text-align: center;">average monthly page views to Yelp Business pages with Showcase offers<sup>2</sup></p> </div> <div class="c-grid-card__buttons"> </div> </div> <div class="c-grid-card c-grid-card--left u-border-card"> <h3 class="c-grid-card__title h3"> </h3> <div class="c-grid-card__description s-standard-content"> <h3 class="h1" style="text-align: center;">86%</h3> <p style="text-align: center;">of searches on Yelp are for a product or service, not a specific business<sup>3</sup></p> </div> <div class="c-grid-card__buttons"> </div> </div> <div class="c-grid-card c-grid-card--left u-border-card"> <h3 class="c-grid-card__title h3"> </h3> <div class="c-grid-card__description s-standard-content"> <h3 class="h1" style="text-align: center;">83%</h3> <p style="text-align: center;">of users hire or buy from a business they found on Yelp<sup>4</sup></p> </div> <div class="c-grid-card__buttons"> </div> </div> </div> <div class="m-card-grid__buttons m-card-grid__buttons--no-text-above"> </div> </div> </section> <section class="o-section o-section--6 o-section--pt-standard o-section--pb-standard o-section--bg-grey-light o-section--border-none o-section--border-grey-light o-section--wrapper-full o-module--card-grid m-card-grid"> <div class="o-wrapper"> <h2 class="m-card-grid__title h2"> How do you measure results from Search Ads on Yelp? </h2> <div class="m-card-grid__introduction s-standard-content"> <p>Depending on the specific goal you’re setting for your Search Ads campaign, Yelp for Brands has multiple measurement options for you to choose from.</p> </div> <div class="m-card-grid__cards m-card-grid__cards--center m-card-grid__cards--3"> <div class="c-grid-card c-grid-card--center u-border-card"> <div class="c-grid-card__image-wrapper c-grid-card__image-wrapper--medium-icon"> <div class="c-grid-card__image-container"> <img class="o-image c-grid-card__image c-grid-card__image--medium-icon c-grid-card__image--center" src="https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/09/storefront-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp 567w, https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp 656w, https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp 300w, https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp 600w, https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </div> </div> <h3 class="c-grid-card__title h3"> Yelp store visits </h3> <div class="c-grid-card__description s-standard-content"> <p>Yelp’s 1st party tool that measures store visits generated from your Search Ads.</p> </div> <div class="c-grid-card__buttons"> <div class="c-button-group"> <a class="c-arrow-link" href="/brands/measurement/#store-visits" target="" > Find out more</a></div> </div> </div> <div class="c-grid-card c-grid-card--center u-border-card"> <div class="c-grid-card__image-wrapper c-grid-card__image-wrapper--medium-icon"> <div class="c-grid-card__image-container"> <img class="o-image c-grid-card__image c-grid-card__image--medium-icon c-grid-card__image--center" src="https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/09/storefront-240x160.webp 240w, https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp 567w, https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp 656w, https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp 300w, https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp 600w, https://business.yelp.com/wp-content/uploads/2024/09/storefront.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </div> </div> <h3 class="c-grid-card__title h3"> Foursquare or Cuebiq store visits </h3> <div class="c-grid-card__description s-standard-content"> <p>A third party partner that measures store visits generated from your Search Ads.</p> </div> <div class="c-grid-card__buttons"> <div class="c-button-group"> <a class="c-arrow-link" href="/brands/measurement/#store-visits" target="" > Find out more</a></div> </div> </div> <div class="c-grid-card c-grid-card--center u-border-card"> <div class="c-grid-card__image-wrapper c-grid-card__image-wrapper--medium-icon"> <div class="c-grid-card__image-container"> <img class="o-image c-grid-card__image c-grid-card__image--medium-icon c-grid-card__image--center" src="https://business.yelp.com/wp-content/uploads/2024/09/online-conversions.svg" srcset="https://business.yelp.com/wp-content/uploads/2024/09/online-conversions.svg 240w, https://business.yelp.com/wp-content/uploads/2024/09/online-conversions.svg 567w, https://business.yelp.com/wp-content/uploads/2024/09/online-conversions.svg 656w, https://business.yelp.com/wp-content/uploads/2024/09/online-conversions.svg 300w, https://business.yelp.com/wp-content/uploads/2024/09/online-conversions.svg 600w, https://business.yelp.com/wp-content/uploads/2024/09/online-conversions.svg 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </div> </div> <h3 class="c-grid-card__title h3"> Yelp Pixel </h3> <div class="c-grid-card__description s-standard-content"> <p>Measure online conversions generated from your Search ads.</p> </div> <div class="c-grid-card__buttons"> <div class="c-button-group"> <a class="c-arrow-link" href="https://business.yelp.com/brands/measurement/#online-conversions" target="" > Find out more</a></div> </div> </div> <div class="c-grid-card c-grid-card--center u-border-card"> <div class="c-grid-card__image-wrapper c-grid-card__image-wrapper--medium-icon"> <div class="c-grid-card__image-container"> <img class="o-image c-grid-card__image c-grid-card__image--medium-icon c-grid-card__image--center" src="https://business.yelp.com/wp-content/uploads/2024/09/card.webp" srcset="https://business.yelp.com/wp-content/uploads/2024/09/card.webp 240w, https://business.yelp.com/wp-content/uploads/2024/09/card.webp 567w, https://business.yelp.com/wp-content/uploads/2024/09/card.webp 656w, https://business.yelp.com/wp-content/uploads/2024/09/card.webp 300w, https://business.yelp.com/wp-content/uploads/2024/09/card.webp 600w, https://business.yelp.com/wp-content/uploads/2024/09/card.webp 752w" sizes="(max-width: 382.978723404px) 240px, (max-width: 904.787234043px) 567px, (max-width: 1046.80851064px) 656px, (max-width: 478.723404255px) 300px, (max-width: 957.446808511px) 600px, 752px" alt="" > </div> </div> <h3 class="c-grid-card__title h3"> LiveRamp, Neustar, or APT </h3> <div class="c-grid-card__description s-standard-content"> <p>A third party partner that measures offline transactions generated from your Search Ads.</p> </div> <div class="c-grid-card__buttons"> <div class="c-button-group"> <a class="c-arrow-link" href="/brands/measurement/#transactions" target="" > Find out more</a></div> </div> </div> </div> <div class="m-card-grid__buttons m-card-grid__buttons--no-text-above"> <div class="c-button-group"> <a class="c-button c-button--primary js-cta-button" href="/brands/measurement/" target="" > Learn about all measurement options</a></div> </div> </div> </section> <section id="form" class="o-section o-section--7 o-section--pt-standard o-section--pb-standard o-section--bg-default o-section--border-none o-section--border-default o-module--image-text o-module--image-left o-module--mobile-image-none o-module--vertical-equal o-module--ratio-1-1 m-image-text"> <div class="o-wrapper"> <div class="m-image-text__grid"> <div class="m-image-text__content-container u-content-container"> <h2 class="m-image-text__title h2">Get a demo for Showcase Ads</h2> <div class="s-standard-content m-image-text__content"><p>Please submit the form below to request a call to discuss if Showcase Ads can meet your goals.</p> <script type="text/javascript"></script> <div class='gf_browser_ie gform_wrapper gform-theme gform-theme--foundation gform-theme--framework gform-theme--orbital' data-form-theme='orbital' data-form-index='0' id='gform_wrapper_18' ><style>#gform_wrapper_18[data-form-index="0"].gform-theme,[data-parent-form="18_0"]{--gf-color-primary: #204ce5;--gf-color-primary-rgb: 32, 76, 229;--gf-color-primary-contrast: #fff;--gf-color-primary-contrast-rgb: 255, 255, 255;--gf-color-primary-darker: #001AB3;--gf-color-primary-lighter: #527EFF;--gf-color-secondary: #fff;--gf-color-secondary-rgb: 255, 255, 255;--gf-color-secondary-contrast: #112337;--gf-color-secondary-contrast-rgb: 17, 35, 55;--gf-color-secondary-darker: #F5F5F5;--gf-color-secondary-lighter: #FFFFFF;--gf-color-out-ctrl-light: rgba(17, 35, 55, 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300w, https://business.yelp.com/wp-content/uploads/2024/10/Yelp-Spotlight-iphone-jpg.webp 600w, https://business.yelp.com/wp-content/uploads/2024/10/Yelp-Spotlight-iphone-jpg.webp 752w, https://business.yelp.com/wp-content/uploads/2024/10/Yelp-Spotlight-iphone-jpg.webp 1200w" sizes="(max-width: 240px) 240px, (max-width: 567px) 567px, (max-width: 656px) 656px, (max-width: 300px) 300px, (max-width: 600px) 600px, (max-width: 752px) 752px, 1200px" alt="" > </div> </div> </div> </section> <section class="o-section o-section--8 o-section--pt-standard o-section--pb-standard o-section--bg-default o-section--border-none o-section--border-default o-section--wrapper-medium o-module--faqs m-faqs m-faqs--lined"> <div class="o-wrapper"> <h2 class="m-faqs__title h2"> Frequently Asked Questions </h2> <div class="m-faqs__grid"> <details class="c-faq js-faq" id="faq-10456"> <summary class="h4 c-faq__question js-faq-question"> How do Showcase Ads work? <div class="c-faq__question-arrow"></div> </summary> <div class="c-faq__answer js-faq-answer"> <div class="c-faq__answer-text s-standard-content"> <p>Showcase Ads are a type of CPC campaign that is run on Yelp. These ads allow an advertiser to highlight an offer, product, service, or deal on Yelp business listings. You will be able to supply custom creative – image and text – and direct consumers to a specific call-to-action. There are 2 main placements of the Showcase Ad that can drive paid ad clicks:</p> <p>1. Search results page<br /> 2. Competitor pages</p> <p>While Showcase Ads are discovered in search results and on competitor pages, Showcase’s offer message is also featured in a carousel on your Yelp Business Page for the duration of the campaign with no cost for a user to click.</p> <p>At the heart of the Showcase Ads experience is a detailed offer page that provides a full screen view of the Showcase offer and can be accessed by clicking on the offer message in search, in the feature on your Yelp Business Page, and through certain CTAs.</p> </div> </div> </details> <details class="c-faq js-faq" id="faq-10457"> <summary class="h4 c-faq__question js-faq-question"> Who are Showcase Ads for? <div class="c-faq__question-arrow"></div> </summary> <div class="c-faq__answer js-faq-answer"> <div class="c-faq__answer-text s-standard-content"> <p>Showcase ads are perfect for advertisers looking to highlight an offer or product beyond the organic components of a Yelp Business Page and organic search results. There are two main strategies to consider when leveraging a Showcase campaign.</p> <p>1. Limited time offer, seasonal promotion, or timely message<br /> 2. Evergreen, always-on product service or highlight</p> </div> </div> </details> <details class="c-faq js-faq" id="faq-10458"> <summary class="h4 c-faq__question js-faq-question"> Can I use Showcase Ads if I don’t have a storefront or Yelp Business Page? <div class="c-faq__question-arrow"></div> </summary> <div class="c-faq__answer js-faq-answer"> <div class="c-faq__answer-text s-standard-content"> <p>Yes! If you have a product or service that is available at businesses on Yelp, but don’t have a storefront that can support a Yelp Business Page, we can leverage a Co-Branded feature within the Showcase Ads product. Here, if you have an offer relevant to a storefront with a Business Page on Yelp, you can promote your offer in conjunction with that Business’s locations. In this case, the format of Showcase Ads is entirely the same, the Showcase offer message will just be from a different brand than the Yelp Business it is promoted on.</p> </div> </div> </details> <details class="c-faq js-faq" id="faq-10459"> <summary class="h4 c-faq__question js-faq-question"> What are the specifications for Showcase Ads? <div class="c-faq__question-arrow"></div> </summary> <div class="c-faq__answer js-faq-answer"> <div class="c-faq__answer-text s-standard-content"> <p>Full specs for regular Showcase Ads can be seen <a href="https://view-su2.highspot.com/viewer/660313f4b6b6c60168aea5bb" target="_blank">here</a>.</p> <p>Full specs for Co-Branded Showcase Ads can be seen <a href="https://view-su2.highspot.com/viewer/66031411b6b6c6f7553bf83d" target="_blank">here</a>.</p> </div> </div> </details> </div> </div> </section> <section class="o-section o-section--9 o-section--pt-0 o-section--pb-standard o-module--citation m-citation"> <div class="o-wrapper"> <div class="m-citation__content c-citation"> <sup>1</sup>Yelp Internal Data, monthly average per campaign for 2023.<br /> <sup>2</sup>Yelp Internal Data, daily and weekly average for 2023 per business located in the USA.<br /> <sup>3</sup>Yelp Internal Data, January 2021.<br /> <sup>4</sup>Based on a survey conducted by Yelp in August 2022. 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