Storia - Diadora Utility Online Shop IT

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class="cta__underline__hover" href="https://www.diadorautility.com/it/it/accessori/"><span class="menu-items-text mb-3">Accessori</span></a></span> </div>  </div> </div> </nav> <div class="highlights__block benefit-active gtmMenuHeaderHighlights"> <span class="t6 font-weight-bold my-3 px-4 d-block">Highlights</span> <div class="highlights__item pl-4"> <div class="highlights__content d-flex flex-nowrap pb-3"> <div class="content-asset"> <div class="highlights__links lazy-container"> <div class="d-md-flex align-items-md-center mr-3 mb-md-2 mr-md-0 text-center text-md-left menu-highlights-images"> <a href="https://www.diadorautility.com/it/it/extra-athena-scarpe/" class="menu-highlights-images-link d-flex flex-column flex-md-row align-items-center mb-md-0" data-gtm-label="Footwear"> <img data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw4c46befb/images/dropdown/SettoriProfessioni/Desktop/highlights_athena_desktop.jpg" class="menu-highlights-images-image rounded lazy" alt="Athena"> <span class="menu-highlights-images-text cta__underline__hover ml-md-2">Athena</span> </a> </div> <div class="d-md-flex align-items-md-center mr-3 mb-md-2 mr-md-0 text-center text-md-left menu-highlights-images"> <a href="https://www.diadorautility.com/it/it/scarpe_da_lavoro-linee-shark/" class="menu-highlights-images-link d-flex flex-column flex-md-row align-items-center mb-md-0" data-gtm-label="Footwear"> <img data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw53cb0086/images/dropdown/SettoriProfessioni/Desktop/highlights_shark_desktop_v2.jpg" class="menu-highlights-images-image rounded lazy" alt="Shark"> <span class="menu-highlights-images-text cta__underline__hover ml-md-2">Shark</span> </a> </div> <div class="d-md-flex align-items-md-center mr-3 mb-md-2 mr-md-0 text-center text-md-left menu-highlights-images"> <a 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data-gtm-postition="second_level_menu" data-gtm-label="scarpe|vedi_tutto" href="https://www.diadorautility.com/it/it/scarpe_da_lavoro/">Vedi tutto</a></li> <div id="CarouselMenuBMobile-scarpe" class="CarouselMenuMobile CarouselMenuBMobile carousel slide gtmMenuHeaderBanner" data-gtm-root="scarpe" data-ride="carousel" data-wrap="false" data-interval="false"> <ol class="carousel-indicators d-md-none"></ol> <div class="content-asset"> <div class="carousel-inner lazy-container"> <div class="carousel-item active"> <a href="https://www.diadorautility.com/it/it/extra-athena-scarpe/"><img alt="Shark" class="d-block d-md-none w-100 lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw1e832ce1/images/dropdown/Scarpe/mobile/20230324_Template_B_Athena_Mobile_v3.jpg" title="Athena" /></a>  <a class="menu-template-image-lnk"><img alt="Shark" class="d-none d-md-block w-100 lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwb8575d8b/images/dropdown/Scarpe/Desktop/20230324_Template_B_Athena_Desktop_v3.jpg" title="Athena" /></a> <div class="carousel-caption d-none d-md-block d-flex"> <span class="font-weight-bold carousel-caption-text" style="color:#000">Scarpe da lavoro Donna</span> </div> <div class="carousel__cta d-none d-md-block"><a href="https://www.diadorautility.com/it/it/extra-athena-scarpe/" class="cta__big d-flex align-items-center"> <span class="cta__text font-weight-bold">Scopri di più</span> </a> </div> </div> <div class="carousel-item"> <a href="https://www.diadorautility.com/it/it/scarpe_da_lavoro-linee-shark/"><img alt="Shark" class="d-block d-md-none w-100 lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw8843ecf5/images/dropdown/Scarpe/mobile/20231004_Template_B_Shark_Mobile.jpg" title="Shark" /></a>  <a class="menu-template-image-lnk"><img alt="Shark" class="d-none d-md-block w-100 lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw93c9c261/images/dropdown/Scarpe/Desktop/20231004_Template_B_Shark_Desktop.jpg" title="Shark" /></a> <div class="carousel-caption d-none d-md-block d-flex"> <span class="font-weight-bold carousel-caption-text">Diadora Utility Shark: ammortizza da paura</span> </div> <div class="carousel__cta d-none d-md-block"><a href="https://www.diadorautility.com/it/it/scarpe_da_lavoro-linee-shark/" class="cta__big d-flex align-items-center"> <span class="cta__text font-weight-bold">Scopri di più</span> </a> </div> </div> <div class="carousel-item"> <a href="https://www.diadorautility.com/it/it/shoefinder"><img alt="Utility Shoe Finder" class="d-block d-md-none w-100 lazy" 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href="https://www.diadorautility.com/it/it/scarpe_da_lavoro-certificazioni_e_plus-s3l/" data-gtm-postition="third_level_menu" data-gtm-label="scarpe|scarpe_certificazioniplus|scarpe_certificazioniplus_s3l">S3L</a> </li> <li class="d-flex justify-content-between font-weight-normal"> <a class="gtmHeaderMenu w-100 py-4" href="https://www.diadorautility.com/it/it/scarpe_da_lavoro-certificazioni_e_plus-s7s/" data-gtm-postition="third_level_menu" data-gtm-label="scarpe|scarpe_certificazioniplus|scarpe_certificazioniplus_s7s">S7S</a> </li> <li class="d-flex justify-content-between font-weight-normal"> <a class="gtmHeaderMenu w-100 py-4" href="https://www.diadorautility.com/it/it/scarpe_da_lavoro-certificazioni_e_plus-src/" data-gtm-postition="third_level_menu" data-gtm-label="scarpe|scarpe_certificazioniplus|scarpe_certificazioniplus_src">SRC</a> </li> <li class="d-flex justify-content-between font-weight-normal"> <a class="gtmHeaderMenu w-100 py-4" href="https://www.diadorautility.com/it/it/scarpe_da_lavoro-certificazioni_e_plus-hro/" data-gtm-postition="third_level_menu" data-gtm-label="scarpe|scarpe_certificazioniplus|scarpe_certificazioniplus_hro">HRO</a> </li> <li class="d-flex justify-content-between font-weight-normal"> <a class="gtmHeaderMenu w-100 py-4" href="https://www.diadorautility.com/it/it/scarpe_da_lavoro-certificazioni_e_plus-esd/" data-gtm-postition="third_level_menu" data-gtm-label="scarpe|scarpe_certificazioniplus|scarpe_certificazioniplus_esd">ESD</a> </li> <li class="d-flex justify-content-between font-weight-normal"> <a class="gtmHeaderMenu w-100 py-4" href="https://www.diadorautility.com/it/it/scarpe_da_lavoro-certificazioni_e_plus-metal_free/" data-gtm-postition="third_level_menu" data-gtm-label="scarpe|scarpe_certificazioniplus|scarpe_certificazioniplus_metal_free">Metal Free</a> </li> <li class="d-flex justify-content-between font-weight-normal"> <a class="gtmHeaderMenu w-100 py-4" 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.listTabElement-wrapper.listTabTop{ top: 60px; } } @media (min-width: 768px) { .wrapperAlertExtraFeature, .widgetFreeDelivery{ top: 104px; } } </style> <input type="hidden" id="sostenibilityOffsetMobile" value="60" /> <input type="hidden" id="sostenibilityOffset" value="30" /> <input type="hidden" id="athleteOffset" value="154" /> <input type="hidden" id="athleteOffsetMobile" value="64" /> <input type="hidden" id="custom-content-open" data-url="/on/demandware.store/Sites-IT_UT-Site/it_IT/Popup-OpenNL" /> <input type="hidden" id="promo-open" data-url="/on/demandware.store/Sites-IT_UT-Site/it_IT/Popup-OpenPromo" /> <input type="hidden" id="last-viewed-open" data-url="/on/demandware.store/Sites-IT_UT-Site/it_IT/Popup-OpenLastViewed" /> <div class="page history margin-top-fixed"> <div class="breadcrumbMobile"> <div class="row mx-0"> <div class="col mx-0 px-0 breadcrumb-navigation mt-1" role="navigation" aria-label="Breadcrumb"> <ol class="breadcrumb border-0 mb-0 rounded-0"> <li class="breadcrumb-item"> <a class="breadcrumb-item " href="https://www.diadorautility.com/it/it/"> Homepage </a> </li> <li class="breadcrumb-item"> <a class="breadcrumb-item " href="https://www.diadorautility.com/it/it/company"> Azienda </a> </li> <li class="breadcrumb-item"> <a class="breadcrumb-item active " href="https://www.diadorautility.com/it/it/history" aria-current="page"> Storia </a> </li> </ol> </div> </div> </div>  <main> <h1 class="d-none">Storia</h1> <div class="wrap-owl notSport"> <a class="goBack goBack--dk" href="/it/it/company" title=""> <img class="img-fluid" src="/on/demandware.static/Sites-IT_UT-Site/-/default/dwdd753b42/images/icons/circular-icon-utility-left.svg" alt=""> </a> <nav class="hash" aria-label="hash"> <a class="goBack goBack--mb" href="/it/it/company" title=""> <img class="img-fluid" src="/on/demandware.static/Sites-IT_UT-Site/-/default/dwdd753b42/images/icons/circular-icon-utility-left.svg" alt=""> </a> <ul>  <li class="active"><a class="price__basic yellow" href="#1948" title="">1940</a></li> <li><a class="price__basic yellow" href="#1960" title="">1960</a></li> <li><a class="price__basic yellow" href="#1960" title="">1970</a></li> <li><a class="price__basic yellow" href="#1980" title="">1980</a></li> <li><a class="price__basic yellow" href="#1980" title="">1990</a></li> <li><a class="price__basic yellow" href="#2005" title="">2000</a></li> <li><a class="price__basic yellow" href="#2013" title="">2010</a></li> <li><a class="price__basic yellow" href="#2020" title="">2020</a></li> </ul> <div class="progress-container-history d-block d-md-none"> <div class="progress-bar" id="bar-history"></div> </div> </nav>  <div class="blocks owl-carousel owl-theme owl-history owl-horizontal"> <div class="eighteen-eight d-md-flex justify-content-between align-items-stretch margin-bottom-custom position-relative item-5 item item--fullWidth" data-hash="1948" id="1948"> <div class="breadcrumb d-none d-md-block"> <div class="row mx-0"> <div class="col mx-0 px-0 breadcrumb-navigation mt-1" role="navigation" aria-label="Breadcrumb"> <ol class="breadcrumb border-0 mb-0 rounded-0"> <li class="breadcrumb-item"> <a class="breadcrumb-item " href="https://www.diadorautility.com/it/it/"> Homepage </a> </li> <li class="breadcrumb-item"> <a class="breadcrumb-item " href="https://www.diadorautility.com/it/it/company"> Azienda </a> </li> <li class="breadcrumb-item"> <a class="breadcrumb-item active " href="https://www.diadorautility.com/it/it/history" aria-current="page"> Storia </a> </li> </ol> </div> </div> </div> <div class="block__item second mb-md-0 d-md-flex flex-md-column-reverse justify-content-center flex-grow-1 padding-left-custom"> <div class="block__content d-md-flex align-items-center"> <div class="block__text pt-md-0"> <h2 class="custom__font white t1">1948</h2> <p class="small">Diadora nasce nel 1948 a Caerano di San Marco, oggi, distretto mondiale della calzatura sportiva; in quegli anni è un vero e proprio laboratorio dove si realizzano artigianalmente i migliori scarponi da montagna e da lavoro presenti sul mercato.</p> </div> </div> </div> <div class="block__item d-md-flex flex-grow-1 first"> <div class="block__content w-100 h-md-100"> <img class="img-fluid d-none d-md-inline-block h-md-100 owl-lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwf8218a41/images/history/Diadora-History-Utility-1948-D.jpg" alt="Diadora-History-Utility-1948-D"> <img class="img-fluid d-block d-md-none h-md-100 w-100 lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw3030cdae/images/history/Diadora-History-Utility-1948-M.jpg" alt="Diadora-History-Utility-1948-M"> </div> </div> <button class="scrollExperience d-none d-md-flex align-items-center scrollNextBtn"> <span class="cta__boxed-small text-white">Scrolla a destra per proseguire</span> <div class="scrollExperience__img"></div> </button> <span class="milestone"></span> </div> <div class="eighteen-three d-md-flex justify-content-center align-items-stretch margin-bottom-custom item-1 item item--190Width" data-hash="1960" id="1960"> <div class="block__item mb-md-0 first"> <div class="block__content"> <img class="img-fluid w-100 d-none d-md-block owl-lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwfee47295/images/history/Diadora-History-Utility-1960-D.jpg" alt="Diadora-History-Utility-1960-D"> <img class="img-fluid w-100 d-block d-md-none lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw4e9d6d88/images/history/Diadora-History-Utility-1960-M.jpg" alt="Diadora-History-Utility-1960-M"> <div class="block__text margin-bottom-custom"> <h2 class="custom__font t1 white">Anni '60</h2> <p class="small">La conversione produttiva verso il mondo dello sport avviene negli anni ’60 in seguito all’acquisto di importanti brevetti negli Stati Uniti d’America. Diadora assume lo status della grande industria senza rinunciare all’elevato standard qualitativo dei prodotti.</p> <span class="milestone"></span> </div> </div> </div> <div class="block__item d-md-flex second" id='1970'> <div class="block__content d-md-flex flex-md-column-reverse justify-content-end"> <div class="block__image90"> <img class="img-fluid w-100 d-none d-md-block owl-lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwd57677fd/images/history/Diadora-History-Utility-1970-D.jpg" alt="Diadora-History-Utility-1970-D"> <img class="img-fluid w-100 d-block d-md-none lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwe2cd07a6/images/history/Diadora-History-Utility-1970-M.jpg" alt="Diadora-History-Utility-1970-M"> </div> <div class="block__text"> <h2 class="custom__font ot-md-0 t1 white">Anni '70</h2> <p class="small my-0">Negli anni ’70 il marketing sportivo si traduce nella scelta di ingaggiare campioni come testimonial Diadora per massimizzare performance e comfort nello sviluppo delle calzature. Da Bjorn Borg nel tennis a Giuseppe Gentile nell’atletica, a Roberto Bettega nel calcio.</p> <span class="milestone"></span> </div> </div> </div> </div> <div class="eighteen-three d-md-flex justify-content-center align-items-stretch margin-bottom-custom px-4 item-1 item item--190Width" data-hash="1980" id="1980"> <div class="block__item mb-md-0 first"> <div class="block__content"> <img class="img-fluid w-100 d-none d-md-block owl-lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw2e413a89/images/history/Diadora-History-Utility-1980-D.jpg" alt="Diadora-History-Utility-1980-D"> <img class="img-fluid w-100 d-block d-md-none lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw1d89824a/images/history/Diadora-History-Utility-1980-M.jpg" alt="Diadora-History-Utility-1980-M"> <div class="block__text margin-bottom-custom"> <h2 class="custom__font t1 white">Anni '80</h2> <p class="small">Negli anni ‘80, oltre alle discipline “storiche”, diadora si espande nel ciclismo con Francesco Moser, basket con la Milano Basket, pallavolo con Andrea Zorzi e gli azzurri di Velasco, automobilismo con Senna, Prost e Lauda e boxe con Francesco Damiani.</p> <span class="milestone"></span> </div> </div> </div> <div class="block__item d-md-flex second" id="1990"> <div class="block__content d-md-flex flex-md-column-reverse justify-content-end"> <div class="block__image90"> <img class="img-fluid w-100 d-none d-md-block owl-lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw7595dc34/images/history/Diadora-History-Utility-1990-D.jpg" alt="Diadora-History-Utility-1990-D"> <img class="img-fluid w-100 d-block d-md-none lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwe02472a1/images/history/Diadora-History-Utility-1990-M.jpg" alt="Diadora-History-Utility-1990-M"> </div> <div class="block__text"> <h2 class="custom__font ot-md-0 t1 white">Anni '90</h2> <p class="small my-0">Nasce il Centro di Ricerche Diadora: un team innovativo composto da tecnici calzaturieri, esperti del Centro di Bioingegneria del Politecnico di Milano e ortopedici. Il brand sceglie di tradurre le esigenze di atleti e consumatori in obiettivi tecnici e qualitativi. </p> </div> </div> </div> </div> <div class="eighteen-seven d-md-flex align-items-stretch margin-bottom-custom item-4 h-md-100 item item--fullWidth" data-hash="1998" id="1998"> <div class="block__item mb-md-0"> <div class="block__content block__background nineteen-nine-eight d-none d-md-block lazy" data-bg="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw0208f917/images/history/Diadora-History-Utility-1998_big-D.jpg" style="background-image: url(https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw0208f917/images/history/Diadora-History-Utility-1998_big-D.jpg)"> <img class="img-fluid w-auto owl-lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw502004a8/images/history/Diadora-History-Utility-1998_small-D.jpg" alt="Diadora-History-Utility-1998_small-D"> </div> <div class="block__content block__background nineteen-nine-eight-mobile d-block d-md-none lazy" data-bg="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwe4327154/images/history/Diadora-History-Utility-1998_big-M.jpg" style="background-image: url(https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwe4327154/images/history/Diadora-History-Utility-1998_big-M.jpg)"> <img class="img-fluid w-auto lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw9964152e/images/history/Diadora-History-Utility-1998_small-M.jpg" alt="Diadora-History-Utility-1998_small-M"> </div> </div> <div class="block__item d-md-flex"> <div class="block__content d-md-flex flex-md-column-reverse px-4 px-md-0"> <div class="block__text-500 pl-md-custom pb-md-custom"> <h2 class="custom__font white t1">1998</h2> <p class="small">Una nuova intuizione permette a Diadora di capitalizzare l’esperienza nel mercato sportivo. Grazie al recupero della scarpa da lavoro, nasce Diadora Utility, il brand di calzature e abbigliamento di riferimento nel mercato dell’antinfortunistica.</p> <span class="milestone"></span> </div> </div> </div> </div> <div class="eighteen-four d-md-flex justify-content-between align-items-stretch flex-md-row-reverse margin-bottom-custom h-md-100 item-2 item item--fullWidth" data-hash="2005" id="2005"> <div class="block__item d-md-flex flex-grow-1"> <div class="block__content w-100 h-md-100"> <img class="img-fluid h-md-100 d-none d-md-inline-block owl-lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw02394fd1/images/history/Diadora-History-Utility-2005-D.jpg" alt="Diadora-History-Utility-2005-D"> <img class="img-fluid h-md-100 d-block d-md-none w-100 lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw6126f458/images/history/Diadora-History-Utility-2005-M.jpg" alt="Diadora-History-Utility-2005-M"> </div> </div> <div class="block__item mb-md-0 d-md-flex flex-md-column-reverse justify-content-center flex-grow-1 padding-left-custom"> <div class="block__content d-md-flex align-items-center"> <div class="block__text pt-4 pt-md-0"> <h2 class="custom__font white t1">2005</h2> <p class="small">Dalla contaminazione tra il mondo sportivo e quello del lifestyle nasce Glove, la prima calzatura antifortunistica che si distingue per lo stile e il design lineare. Grazie a queste carattestiche che la rendono funzionale e casual insieme, nel tempo la Glove è diventata il modello iconico di Diadora Utility. </p> <a href="/it/it/scarpe_da_lavoro-linee-glove/" class="btn cta__big font-weight-bold"> <span class="black">Scopri Glove </span> </a> <span class="milestone"></span> </div> </div> </div> </div> <div class="eighteen-eight d-md-flex justify-content-between align-items-stretch flex-md-row-reverse margin-bottom-custom h-md-100 item-5 item item--fullWidth" data-hash="2013" id="2013"> <div class="block__item d-md-flex flex-grow-1 first"> <div class="block__content w-100 h-md-100"> <img class="img-fluid h-md-100 d-none d-md-inline-block owl-lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwf1c0c506/images/history/Diadora-History-Utility-2013-D.jpg" alt="Diadora-History-Utility-2013-D"> <img class="img-fluid h-md-100 d-block d-md-none w-100 lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwe50264ba/images/history/Diadora-History-Utility-2013-M.jpg" alt="Diadora-History-Utility-2013-M"> </div> </div> <div class="block__item mb-md-0 second d-md-flex flex-md-column-reverse justify-content-center flex-grow-1 padding-left-custom"> <div class="block__content d-md-flex align-items-center"> <div class="block__text pt-4 pt-md-0"> <h2 class="custom__font white t1">2013</h2> <p class="small">Il 2013 è segnato dall' introduzione del rivoluzionario brevetto Net Breathing System by Geox: con la linea Jet, Diadora Utility diventa la prima ed unica azienda nel mondo dell'antinfortunistica ad implementare questo sistema di traspirazione nelle proprie calzature.</p> </div> </div> </div> </div> <div class="eighteen-five margin-bottom-custom item-3 h-md-100 item-3 item item--fullWidth" data-hash="2018" id="2018"> <div class="block__item mb-md-0 h-md-100"> <div id="historyCarousel_two_zero_eighteen" class="carousel slide historyCarouselInner h-md-100 d-none d-md-block"> <div class="carousel-inner h-md-100"> <div class="carousel-item active"> <div class="d-block carousel-img" style="background-image: url(https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwae1c9faa/images/history/Diadora-History-Utility-2018-D.jpg)" alt="Diadora-History-Utility-2013-D)"> </div> <div class="carousel-caption d-md-block text-left"> <h4 class="white custom__font t1"> Dal "Centro Ricerche Diadora" nasce la tecnologia Mass Damper </h4> <a href="/it/it/MassDamper" class="btn cta__big font-weight-bold"> <span class="black"> Scopri Mass Damper</span> </a> </div> </div> </div> <ol class="carousel-indicators justify-content-start"> <li data-target="#historyCarousel_two_zero_eighteen" data-slide-to="0" class="active"><span class="small_lh18 font-weight-bold ">Mass Damper</span> </li> </ol> </div> <div id="historyCarousel_two_zero_eighteen-mobile" class="carousel slide historyCarouselInner h-md-100 d-block d-md-none"> <div class="carousel-inner h-md-100"> <div class="carousel-item active"> <div class="d-block carousel-img" style="background-image: url(https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw4429ccb3/images/history/Diadora-History-Utility-2018-M.jpg)"> <div class="carousel-caption d-md-block text-left"> <h4 class="white custom__font t1"> Dal "Centro Ricerche Diadora" nasce la tecnologia Mass Damper </h4> <a href="/it/it/MassDamper" class="btn cta__big font-weight-bold"> <span class="black"> Scopri Mass Damper</span> </a> </div> </div> </div> <ol class="carousel-indicators justify-content-start"> <li data-target="#historyCarousel_two_zero_eighteen-mobile" data-slide-to="0" class="active"><span class="small_lh18 font-weight-bold ">Mass Damper</span> </li> </ol> </div> </div> </div> </div> <div class="eighteen-seven two-nineteen d-md-flex align-items-stretch margin-bottom-custom item-4 h-md-100 item item--fullWidth" data-hash="2019" id="2019"> <div class="block__item mb-md-0"> <div class="block__content block__background twenty-nineteen d-none d-md-block lazy" data-bg="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwc1eb9191/images/history/Diadora-History-Utility-2019_big-D.jpg" style="background-image: url(https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwc1eb9191/images/history/Diadora-History-Utility-2019_big-D.jpg)"> <img class="img-fluid w-auto owl-lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwf560b3c0/images/history/Diadora-History-Utility-2019_small-D.jpg" alt="Diadora-History-Utility-2019_small-D"> </div> <div class="block__content block__background twenty-nineteen-mobile d-block d-md-none lazy" data-bg="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw0569b667/images/history/Diadora-History-Utility-2019_big-M.jpg" style="background-image: url(https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw0569b667/images/history/Diadora-History-Utility-2019_big-M.jpg)"> <img class="img-fluid w-auto lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw2ed80978/images/history/Diadora-History-Utility-2019_small-M.jpg" alt="Diadora-History-Utility-2019_small-M"> </div> </div> <div class="block__item d-md-flex"> <div class="block__content d-md-flex flex-md-column-reverse px-4 px-md-0"> <div class="block__text-500 pl-md-custom pb-md-custom"> <h2 class="custom__font white t1">2019</h2> <p class="small">La storia e il prestigio dello sport italiano si incontrano in una partnership all'insegna dell'italianità: Diadora Utility e Aprilia Racing danno vita a un fortunato connubio basato sulla costante ricerca dell'eccellenza tecnologica. </p> <span class="milestone"></span> </div> </div> </div> </div> <div class="eighteen-five margin-bottom-custom item-3 h-md-100 item-3 item item--fullWidth" data-hash="2020" id="2020"> <div class="block__item mb-md-0 h-md-100"> <div id="historyCarousel_two_zero_twenty" class="carousel slide historyCarouselInner h-md-100 d-none d-md-block"> <div class="carousel-inner h-md-100"> <div class="carousel-item active"> <div class="d-block carousel-img" style="background-image: url(https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw1b4418e3/images/history/Diadora-History-Utility-2020-D.jpg)"> </div> <div class="carousel-caption d-md-block text-left"> <h4 class="white custom__font t1"> Airbox, l'innovativo sistema di traspirazione con fori di ventilazione laterali </h4> <a href="/it/it/NetBreathingSystemAirbox" class="btn cta__big font-weight-bold"> <span class="black"> Scopri Airbox</span> </a> </div> </div> </div> <ol class="carousel-indicators justify-content-start"> <li data-target="#historyCarousel_two_zero_twenty" data-slide-to="0" class="active"> <span class="small_lh18 font-weight-bold ">Net Breathing System - Airbox</span> </li> </ol> </div> <div id="historyCarousel_two_zero_twenty-mobile" class="carousel slide historyCarouselInner h-md-100 d-block d-md-none"> <div class="carousel-inner h-md-100"> <div class="carousel-item active"> <div class="d-block carousel-img" style="background-image: url(https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw9b438c92/images/history/Diadora-History-Utility-2020-M.jpg)"> <div class="carousel-caption d-md-block text-left"> <h4 class="white custom__font t1"> Airbox, l'innovativo sistema di traspirazione con fori di ventilazione laterali </h4> <a href="/it/it/NetBreathingSystemAirbox" class="btn cta__big font-weight-bold"> <span class="black"> Scopri Airbox</span> </a> </div> </div> </div> <ol class="carousel-indicators justify-content-start"> <li data-target="#historyCarousel_two_zero_twenty-mobile" data-slide-to="0" class="active"><span class="small_lh18 font-weight-bold ">Net Breathing System - Airbox</span></li> </ol> </div> </div> </div> </div> <div class="eighteen-four d-md-flex justify-content-between align-items-stretch flex-md-row-reverse margin-bottom-custom h-md-100 item-2 item item--fullWidth" data-hash="2021" id="2021"> <div class="block__item d-md-flex flex-grow-1"> <div class="block__content w-100 h-md-100"> <img class="img-fluid h-md-100 w-100 lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw8cc0cca6/images/history/Diadora-History-Utility-2021-D.jpg" alt="Diadora-History-Utility-2021-D"> </div> </div> <div class="block__item mb-md-0 d-md-flex flex-md-column-reverse justify-content-center flex-grow-1 padding-left-custom"> <div class="block__content d-md-flex align-items-center"> <div class="block__text pt-4 pt-md-0"> <h2 class="custom__font white t1">2021</h2> <p class="small">Il 2021 porta con sè un'importante novità: Glove Eco, la prima scarpa da lavoro studiata per proteggere non solo i lavoratori ma anche l'ambiente. Frutto del crescente e costante impegno dell'azienda verso un futuro più sostenibile, è realizzata in Italia all'interno della manovia Diadora ed è composta da materiali in parte riciclati che rispettano specifici criteri ambientali e sociali all'interno della filiera produttiva. </p> <a href="/it/it/scarpe_da_lavoro-linee-glove/" class="btn cta__big font-weight-bold"> <span class="black">Scopri Glove Eco </span> </a> </div> </div> </div> </div> <div class="continue text-center item--fullWidth" data-hash="continue" id="continue"> <h4 class="font-weight-bold margin-bottom-custom t1">Continua a scoprire la nostra azienda</h4> <div class="continue__block d-flex flex-column flex-md-row"> <a class="continue__item flex-grow-1 d-flex align-items-end first" href="/it/it/mission"> <img class="continue__img__mobile lazy" data-src="https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dwe46de263/images/history/18.9.A_storia_Mission_Desktop.jpg" 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We will keep you updated on all new arrivals, our latest product launches and exclusive offers.</p> </div> </div> </div>  <input type="hidden" id="showNewsletterCompleted" value="false" />   <div class="modal fade" id="modal-newsletter" tabindex="-1" role="dialog">  <div class="modal-dialog d-none d-md-block dialog-newsletter" role="document"> <div class="d-flex align-items-start h-100"> <button type="button" class="close-label rounded-circle mr-2 mt-2 d-none d-md-block" data-dismiss="modal" aria-label="Close"> </button> <div class="modal-content d-flex flex-column justify-content-between"> <div class="modal-body flex-grow-1"> <div class="content-asset"> <div class="px-4 py-3 text"> <div> <p class="flex-grow-1 font-weight-bold t4 mb-2">Iscriviti alla nostra newsletter</p>  <p class="mb-2">Subito per te un regalo di benvenuto!</p> </div> </div> </div>  <form id="form__newsletter__desktop" data-ispage="false" data-home="/it/it/?showConfirmNewsletter=true" data-href="/on/demandware.store/Sites-IT_UT-Site/it_IT/Newsletter-Subscription" class="needs-validation nlpopup__form form-desktop validateForms" novalidate> <div class="form-group"> <input id="nlpopup__name-desktop" type="text" placeholder="Nome" class="nlpopup__name-desktop form-control" name="nlpopup__name" value="" required> <label class="form-label" for="nlpopup__name-desktop">Nome</label> </div> <div class="form-group"> <input id="nlpopup__surname-desktop" type="text" placeholder="Cognome" class="nlpopup__surname-desktop form-control" name="nlpopup__surname" value="" required> <label class="form-label" for="nlpopup__surname-desktop">Cognome</label> </div> <div class="form-group mb-3 mb-md-4"> <input id="nlpopup__mail-desktop" type="text" placeholder="E-mail" class="nlpopup__mail-desktop form-control" name="nlpopup__email" required> <label class="form-label" for="nlpopup__mail-desktop">Inserisci il tuo indirizzo e-mail</label> </div> <div class="error nlpopup__email-error-desktop text-danger mt-2 d-none">Verifica il tuo indirizzo e-mail</div> <div class="personalData mb-3"> <a href="#" class="privacy_box input__content cta__underline dark" data-toggle="collapse" data-target="#collapseNewsletter-desktop" aria-expanded="false" aria-controls="collapseExample">Informativa sul trattamento dei dati personali.</a> </div> <div class="informationPrivacy1__container collapse" id="collapseNewsletter-desktop"> <div class="informationPrivacy1__scroll"> <div class="content-asset"> <b>Diadora S.p.a.</b> a socio unico con sede in Via Montello, 80, a Caerano di San Marco – Treviso in qualità di titolare del trattamento dei suoi dati personali (di seguito “Titolare”), rilascia la presente informativa all’Interessato nel rispetto della disciplina europea e italiana in materia di protezione dei dati personali.</br> Il Titolare ha nominato un responsabile della protezione dei dati (DPO), che l’Interessato potrà contattare scrivendo al seguente recapito: <a href="mailto:dpo@diadora.com" target="_blank"><u>dpo@diadora.com</u></a>.</br> La presente informativa integra la policy di navigazione del sito web, allo scopo di illustrare all’Utente come il Titolare tratterà nello specifico i dati inseriti nel presente form di contatto: si invita pertanto a prendere visione della nostra <a href="https://www.diadorautility.com/it/it/legal-area/privacy.html" target="_blank"><u>privacy policy</u></a>. </br></br> <b><u>Finalità e base giuridica del trattamento</u></b></br> Se si iscriverà al presente servizio, <b>Diadora S.p.a.</b> tratterà i dati personali raccolti per inviare via e-mail la newsletter contenente informazioni sui propri prodotti o servizi, nonché promozioni o inviti ad eventi ai quali parteciperà. La base giuridica consiste nella necessità per la suddetta finalità. </br></br> <b><u>Periodo di conservazione dei dati</u></b></br> Il Titolare tratterà i dati sino alla cessazione del servizio o all’eventuale richiesta di disiscrizione, se precedente. </br></br> <b><u>Natura del conferimento dei dati e conseguenze in caso di rifiuto</u></b></br> Il conferimento dei dati è facoltativo, ma il rifiuto di comunicarli comporta l’impossibilità di iscriversi al presente servizio. </br></br> <b><u>Ambito di comunicazione dei dati e categorie di destinatari</u></b></br> Esclusivamente per le finalità sopra specificate, tutti i dati raccolti ed elaborati potranno essere comunicati da Diadora a figure interne autorizzate al trattamento in ragione delle rispettive mansioni, nonché alle seguenti categorie di soggetti esterni quali titolari autonomi o responsabili esterni del trattamento:</br></br> - provider di servizi informatici, quali ad esempio direct marketing, internet service e cloud computing;</br> - soggetti che svolgono attività di assistenza alla clientela;</br> - studi e altri soggetti che forniscono assistenza, consulenza e servizi di carattere, ad esempio, legale, fiscale, contabile, economico-finanziaria, tecnico-organizzativa, di elaborazione dati, di comunicazione;</br> - società controllate, controllanti, partecipate e collegate;</br> - autorità pubbliche e organi di vigilanza e controllo;</br> - società terze nell’ambito di operazioni di acquisizione o cessione dell’azienda o di un ramo della stessa.</br> </br> Tali destinatari, ove dovessero trattare dati per conto di <strong>Diadora</strong>, sono designati come responsabili del trattamento, con apposito contratto od altro atto giuridico. L’elenco aggiornato dei Destinatari dei dati personali è disponibile su specifica richiesta al titolare del trattamento Diadora S.p.a. per il tramite delle modalità indicate nel paragrafo “Diritti degli interessati” che segue. Nessun dato raccolto nel Sito è oggetto di diffusione. </br></br> <b><u>Trasferimento dati verso un Paese terzo e/o un’organizzazione internazionale</u></b></br> I Suoi dati personali potranno essere trasferiti, per le finalità per cui sono raccolti, verso gli <b>Stati Uniti d’America (USA)</b> che è un Paese non appartenente all’Unione Europea. Il trasferimento dei dati personali a soggetti situati negli USA avverrà esclusivamente in forza della sottoscrizione tra Diadora e il soggetto destinatario extra UE delle <u>clausole contrattuali tipo adottate o approvate dalla Commissione dell’Unione Europea (art. 46, comma II, lettere c e d del Regolamento)</u>. Per ottenere copia di tali dati Lei può rivolgersi a Diadora, come indicato nel paragrafo “Diritti degli interessati” che segue. </br></br> <b><u>Diritti degli interessati</u></b></br> L’Interessato ha il diritto di effettuare la disiscrizione dal presente servizio in qualsiasi momento e potrà altresì chiedere al Titolare di accedere ai propri dati personali e di rettificarli se inesatti, di cancellarli o limitarne il trattamento se ne ricorrono i presupposti, nonché di ottenerne la portabilità.</br> Per esercitare i propri diritti, l’Interessato può utilizzare il modulo disponibile <a href="https://www.garanteprivacy.it/web/guest/home/docweb/-/docweb-display/docweb/1089924" target=”_blank”><u>qui</u></a> e inoltrarlo al Titolare al seguente recapito: <a href="mailto:privacy@diadora.com" target="_blank"><u>privacy@diadora.com</u></a>. L’Interessato ha anche il diritto di proporre reclamo all’autorità di controllo competente in materia, Garante per la protezione dei dati personali (<a href="https://www.garanteprivacy.it/" target=”_blank”><u>https://www.garanteprivacy.it/</u></a>). </br></br> <b>Ultimo aggiornamento</b>: Marzo 2023.</br></br> La presente informativa potrebbe subire modifiche: ti consigliamo quindi di controllare regolarmente questa pagina web e di tenere in considerazione la data dell’ultima revisione. Qualunque cambiamento avrà effetto dalla data di pubblicazione sul Sito. </div>  </div> </div> <button type="submit" class=" w-100 cta__big-fluid nlpopup__submit nlpopup__submit-desktop button_valid"><span class="cta__boxed-big ctaColorMain font-weight-bold"> Iscriviti</span></button> </form> </div> </div> </div> </div> </div>    <div class="content-asset"> <style> .modal-dialog .image{background-image: url('https://www.diadorautility.com/on/demandware.static/-/Library-Sites-DiadoraUtilityShared/default/dw0d40d2f3/images/widget/goldenMedal/03_U_PopUp Ecovadis_desktop.jpg');} </style> <div class="modal fade px-0 modal-golden-medal d-none" id="modal-golden-medal" tabindex="-1" role="dialog">  <div class="modal-dialog d-none d-md-block" role="document"> <div class="modal-content"> <div class="modal-body"> <div class="row mx-0"> <div class="col-6 px-0"> <div class="px-0 image h-100"> </div> </div> <div class="col-6 px-4 d-flex flex-column justify-content-around mt-4"> <div class="d-flex justify-content-around align-items-start"> <span class="flex-grow-1 font-weight-bold modal-golden-medal-title mb-2">Platinum Medal EcoVadis</span> <div class="flex-grow-1"> <button type="button" class="close" data-dismiss="modal" aria-label="Close"> <span aria-hidden="true">×</span> </button> </div> </div> <p class="small"> Diadora ha ottenuto la Platinum Medal EcoVadis ed il novero tra l’1% dei top performers in ambito sostenibilità, tra le oltre 75.000 aziende valutate in 160 paesi e 200 settori. Questo riconoscimento rappresenta il più elevato tra quelli conferiti da EcoVadis, società leader mondiale per il monitoraggio delle performance sociali, ambientali ed etiche delle catene di fornitura globali. </p> </div> </div> </div> </div> </div>   <div class="modal-dialog d-block d-md-none" role="document"> <button type="button" class="close rounded-circle mr-2 mt-2" data-dismiss="modal" aria-label="Close"> <span aria-hidden="true">×</span> </button> <div class="modal-content d-flex flex-column justify-content-between"> <div class="modal-body flex-grow-2"> <div> <div class="px-0 image"> </div> <div class="px-3 py-3"> <div class="d-flex justify-content-around align-items-start"> <span class="flex-grow-1 font-weight-bold modal-golden-medal-title mb-2">Gold Medal EcoVadis </span> </div> <p class="small"> Diadora ha ottenuto la Platinum Medal EcoVadis ed il novero tra l’1% dei top performers in ambito sostenibilità, tra le oltre 75.000 aziende valutate in 160 paesi e 200 settori. Questo riconoscimento rappresenta il più elevato tra quelli conferiti da EcoVadis, società leader mondiale per il monitoraggio delle performance sociali, ambientali ed etiche delle catene di fornitura globali. </p> </div> </div> </div> </div> </div>  </div> </div>   <input type="hidden" id="inputViewLess" value="Vedi meno"> <input type="hidden" id="inputViewMore" value="Vedi di più"> </div> <div class="error-messaging"></div> <div class="modal-background"></div> <script> var countrySwitchContext={ 'geolocatedCountryCode': 'SG', 'currentCountryCode': 'IT', 'currentLocale': 'it_IT', 'urlAction':'Editorial-History', // 'triggerSwitch' : '', 'parameters': '', 'setCustomerLocaleCookie': 'true', 'setCustomerLocaleCookieUrl': '/on/demandware.store/Sites-IT_UT-Site/it_IT/Countries-SetCustomerLocaleCookie', 'switchCountryDialogUrl': '/on/demandware.store/Sites-IT_UT-Site/it_IT/Countries-Dialog', }; </script> <div id="modal-geolocation-change" class="modal fade show" tabindex="-1" role="dialog" aria-labelledby="modal-geolocation-change" aria-hidden="true"> <div class="modal-dialog" role="document"> <div class="modal-content d-flex flex-column justify-content-between"> <div class="modal-body flex-grow-2"> <div class="wrapperAlert wrapperAlert--overlay d-flex flex-column align-items-end align-items-md-center justify-content-between justify-content-md-center "> <img class="alertGeo--closed d-md-none" src="/on/demandware.static/Sites-IT_UT-Site/-/default/dw97fa0479/images/icons/circular-icon-diadora-close.svg" alt="circular-icon-diadora-close" /> <div class="alertGeo d-flex flex-column justify-content-between pd-normal"> <img class="d-none d-md-inline alertGeo__closed" src="/on/demandware.static/Sites-IT_UT-Site/-/default/dw0f6ab1b7/images/icons/20x20-close.svg" alt="20x20-close" onclick='console.log("Chiude popup")' /> <h5 class="t5 primary font-weight-bold">Sei nel paese giusto? </h5> <p class="big primary mb-0">Seleziona il paese in cui vuoi effettuare la spedizione</p> <div class="alertGeo__content d-flex py-4"> <input id="geolocation-change-locale-url" type="hidden" value="/on/demandware.store/Sites-IT_UT-Site/it_IT/Countries-SetChosenLocale" /> <a class="alertGeo__item geolocation-change-locale" data-iscurrentlocale="true" data-locale="it_IT" href="#"> <img src="/on/demandware.static/Sites-IT_UT-Site/-/default/dw1c4f047e/images/icons/flags/it.svg" width="48" height="37" alt="it" /> <span class="value__big text-uppercase">it/IT</span> </a> <a class="geolocation-change-locale" data-locale="en_SG" href="https://www.diadorautility.com/en/sg/history"> <img src="/on/demandware.static/Sites-IT_UT-Site/-/default/dwe2a827d3/images/icons/flags/sg.svg" width="48" height="37" alt="it" /> <span class="value__big text-uppercase">en/SG</span> </a> </div> <a class="cta__underline primary dark" href="https://www.diadorautility.com/int/changeCountry">Vedi tutti i paesi</a> </div> </div> </div> </div> </div> </div> <div id="popup-container" class="popup-container"> <div id="popup-content" class="popup-content position-fixed margin-top-fixed"> </div> </div>  <script type="text/javascript">// </script> <script type="text/javascript" src="/on/demandware.static/Sites-IT_UT-Site/-/it_IT/v1732655250566/internal/jscript/dwanalytics-22.2.js" async="async" onload="trackPage()"></script>  <script src="/on/demandware.static/Sites-IT_UT-Site/-/it_IT/v1732655250566/internal/jscript/dwac-21.7.js" type="text/javascript" async="async"></script> <script src="https://cdn.cquotient.com/js/v2/gretel.min.js" type="text/javascript" async="async"></script> </body> </html>

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