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itemtype="https://schema.org/ListItem"> <span itemprop="name">  <a itemprop="item" href="https://brand-experience.ieee.org"> <i class="fa fa-home" aria-hidden="true"></i>Home </a> </span> <meta itemprop="position" content="1" /> </li><li><span class="fbc-separator">/</span></li><li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"><a itemprop="item" page-parent="1795" href="https://brand-experience.ieee.org/guidelines/" title="Assets & Guidelines"><span itemprop="name">Assets & Guidelines</span></a><meta itemprop="position" content="2" /></li><li><span class="fbc-separator">/</span></li><li class="active post-page" itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"><span itemprop="name" title="Brand Identity Guidelines">Brand Identity Guidelines</span><meta itemprop="position" content="3" /></li> </ol> <div class="clearfix"></div> </div> </div> <div id="content" role="main"> <article class="post-572 page type-page status-publish hentry"> <h2 class="entry-title" style="display: none;">Brand Identity Guidelines</h2><span class="vcard" style="display: none;"><span class="fn"><a href="https://brand-experience.ieee.org/author/ieeelibrary/" title="Posts by ieeelibrary" rel="author">ieeelibrary</a></span></span><span class="updated" style="display:none">2024-10-03T08:38:27-04:00</span> <div class="page-content"> <div class="wpb-content-wrapper"><div class="vc_row wpb_row row top-row vc_custom_1510598645757 text-left wpb_custom_034b39d9bc6c6b310d69e39f0ccf274f"><div class="bemeta vc_column_container col-md-3"><div class="wpb_wrapper vc_column-inner"> <div class="wpb_text_column wpb_content_element vc_custom_1510895734441 wht wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p><strong>Guidelines</strong></p> </div> </div> <div class="wpb_text_column wpb_content_element vc_custom_1510590556665 wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <div id="ccchildpages-1" class="ccchildpages simple ccclearfix"><ul class="ccchildpages_list ccclearfix"><li class="page_item page-item-46"><a href="https://brand-experience.ieee.org/guidelines/master-brand-and-logos/">Master Brand and Logos</a></li> <li class="page_item page-item-572 page_item_has_children current_page_item"><a href="https://brand-experience.ieee.org/guidelines/brand-identity/" aria-current="page">Brand Identity Guidelines</a></li> <li class="page_item page-item-573 page_item_has_children"><a href="https://brand-experience.ieee.org/guidelines/digital/">Digital Guidelines</a></li> <li class="page_item page-item-3985 page_item_has_children"><a href="https://brand-experience.ieee.org/guidelines/social-media/">Social Media Guidelines</a></li> <li class="page_item page-item-13822 page_item_has_children"><a href="https://brand-experience.ieee.org/guidelines/sub-brand-resources/">IEEE Sub-Brand Resources</a></li></ul></div> </div> </div> </div></div><div class="vc_column_container col-md-9"><div class="wpb_wrapper vc_column-inner"><h1 style="color: #0b5172" class="vc_custom_heading vc_do_custom_heading wpb_custom_aa365bd5046e8294520b4e73732b9d15 align-left" ><strong>IEEE Brand Identity Guidelines</strong></h1> <div class="wpb_text_column wpb_content_element wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p>Each day, people across the globe are exposed to communication materials from IEEE; whether it be through attending IEEE conferences, reading IEEE publications, or any number of other activities in which IEEE is engaged for the purpose of fostering technological innovation and excellence. The guidelines below were created to unify these diverse communications and to help them to represent IEEE as a focused, forward-looking, dynamic organization. The ultimate goal is a stronger, more consistent, unified visual presentation of the IEEE brand. By downloading any the Toolkit's contents, users are agreeing to abide by the <a href="https://brand-experience.ieee.org/templates-tools-resources/toolkit-agreement/">IEEE Master Brand and Brand Identity Toolkit Agreement</a>.</p> <p class="guideFixTop"><strong>Please note:</strong> Some PDF files may not render correctly if viewed in your browser. All downloaded files are best viewed using a PDF viewer such as <a href="https://www.adobe.com/acrobat/pdf-reader.html" target="_blank" rel="noopener noreferrer">Adobe Reader</a>. <a href="https://docs.google.com/document/d/10R-FYM6xQm__P-ig1AT-qyr92AZBCQTK-pKpjO3MBzw/edit" target="_blank" rel="noopener noreferrer">Review this tutorial</a> on how to access the files once they are downloaded. If source files are required for more extensive editing or if you have trouble downloading the files, please contact to us by using the <a href="https://brand-experience.ieee.org/contact/exd-contact-form/">IEEE Experience Design Team Contact Form</a>.</p> </div> </div> <div class="vc_row wpb_row vc_inner row"><div class="inner-nav vc_column_container col-md-6"><div class="wpb_wrapper vc_column-inner"> <div class="wpb_text_column wpb_content_element vc_custom_1680718740144 beotp wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p><strong>On this page:</strong></p> <ul> <li><a href="#Visualidentityguidelines">Brand identity guidelines</a></li> <li><a href="#Quickreferenceguidebrand">Brand identity quick reference guide</a></li> <li><a href="#trademarksandcontests">Trademarks and contests best practices</a></li> <li><a href="#Ieeestylequickreferenceguidegif">IEEE Style Quick Reference Guide</a></li> <li><a href="#Quickreferenceguidecolor">Quick reference guide: Color formulas and tints</a></li> <li><a href="#Quickreferencehexcolorformulas">Quick reference guide: Hex color formulas and tints</a></li> <li><a href="#Useoflettersieee">Use of the letters I-E-E-E</a></li> <li><a href="#Quicktips">Quick tips</a></li> <li><a href="#Subbrand">Sub-brand guidelines and templates</a></li> </ul> </div> </div> </div></div><div class="vc_column_container col-md-6"><div class="wpb_wrapper vc_column-inner"></div></div></div><div class="vc_row wpb_row vc_inner row vc_custom_1579025724341 vc_row-has-fill"><div class="vc_column_container col-md-2"><div class="wpb_wrapper vc_column-inner"> <div class="wpb_single_image wpb_content_element vc_align_center wpb_content_element wpb_custom_81a4f7ef9830bf958462581aa01150fb"><div class="wpb_wrapper"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="134" height="100" src="https://brand-experience.ieee.org/wp-content/uploads/porto_placeholders/100x74.jpg" data-oi="https://brand-experience.ieee.org/wp-content/uploads/2017/07/ieee-brand-identity-guidelines-thumbnail.jpg" class="porto-lazyload vc_single_image-img attachment-full" alt="IEEE Brand Identity guidelines" title="ieee-brand-identity-guidelines-thumbnail" /></div> </div> </div> </div></div><div class="section-side-dark-blue vc_column_container col-md-10"><div class="wpb_wrapper vc_column-inner"><h3 style="color: #0b5172" id="Visualidentityguidelines" class="vc_custom_heading vc_do_custom_heading wpb_custom_aa365bd5046e8294520b4e73732b9d15 align-left" ><strong>Brand identity guidelines</strong></h3> <div class="wpb_text_column wpb_content_element wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p>Our brand is an asset. It is a reflection of who we are and what we value. When properly used, the IEEE Brand conveys our culture, personality, and values. In working with constituencies across the organization, we see a shared commitment to the brand. These <strong>interactive</strong> guidelines exist to create and maintain a unified family of brands so that together, we can ensure that the IEEE Brand identity continues to be recognized and respected throughout the world. The cohesive guidelines are provided to ensure consistency in all of your collateral materials; technical and professional information, resources, services, conferences, and publications that reach professionals, students, prospective members, and organizations. Your adherence to these guidelines guarantees the continued integrity and leadership of the IEEE Brand in the global technology community.</p> <div class="clearit"><a href="https://brand-experience.ieee.org/download/brand-identity-guidelines/?wpdmdl=686" rel="noopener noreferrer">Download IEEE Brand Identity Guidelines (PDF, 15 MB)</a></div> <p class="guideFixRest"><strong>Please note:</strong> Some PDF files may not render correctly if viewed in your browser. All downloaded files are best viewed using a PDF viewer such as <a href="https://www.adobe.com/acrobat/pdf-reader.html" target="_blank" rel="noopener noreferrer">Adobe Reader</a>. <a href="https://docs.google.com/document/d/10R-FYM6xQm__P-ig1AT-qyr92AZBCQTK-pKpjO3MBzw/edit" target="_blank" rel="noopener noreferrer">Review this tutorial</a> on how to access the files once they are downloaded. If source files are required for more extensive editing or if you have trouble downloading the files, please contact us by using the <a href="https://brand-experience.ieee.org/contact/exd-contact-form/">IEEE Experience Design Team Contact Form</a>.</p> </div> </div> </div></div></div><div class="vc_row wpb_row vc_inner row vc_custom_1579025737678 vc_row-has-fill"><div class="vc_column_container col-md-2"><div class="wpb_wrapper vc_column-inner"> <div class="wpb_single_image wpb_content_element vc_align_center wpb_content_element wpb_custom_81a4f7ef9830bf958462581aa01150fb"><div class="wpb_wrapper"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="134" height="100" src="https://brand-experience.ieee.org/wp-content/uploads/porto_placeholders/100x74.jpg" data-oi="https://brand-experience.ieee.org/wp-content/uploads/2017/07/ieee-brand-identity-guidelines-quick-thumbnail.png" class="porto-lazyload vc_single_image-img attachment-full" alt="IEEE Brand Identity quick reference guide" title="ieee-brand-identity-guidelines-quick-thumbnail" /></div> </div> </div> </div></div><div class="section-side-dark-blue vc_column_container col-md-10"><div class="wpb_wrapper vc_column-inner"><h3 style="color: #0b5172" id="Quickreferenceguidebrand" class="vc_custom_heading vc_do_custom_heading wpb_custom_aa365bd5046e8294520b4e73732b9d15 align-left" ><strong>Brand identity quick reference guide</strong></h3> <div class="wpb_text_column wpb_content_element vc_custom_1670509775523 wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p>To provide guidance on brand basics, a user-friendly, quick reference guide for the IEEE Brand Identity Guidelines has been developed. This document features a brief summary of the corresponding full guidelines, including our approved color palette and equivalent Hex formulas.</p> <p class="clearit"><a href="https://brand-experience.ieee.org/download/brand-identity-quick-ref-guidelines/?wpdmdl=658" target="_blank" rel="noopener noreferrer">Download the IEEE Brand Identity Quick Reference Guide</a> (PDF, 4 MB). Physical copies of these guidelines are also available as a handy flip chart for your desk. Contact us by using the <a href="https://brand-experience.ieee.org/contact/exd-contact-form/">IEEE Experience Design Team Contact Form</a> to get a copy.</p> </div> </div> <div class="wpb_text_column wpb_content_element vc_custom_1670522685491 wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <div><strong>Please note:</strong> Some PDF files may not render correctly if viewed in your browser. All downloaded files are best viewed using a PDF viewer such as <a href="https://www.adobe.com/acrobat/pdf-reader.html" target="_blank" rel="noopener noreferrer">Adobe Reader</a>. <a href="https://docs.google.com/document/d/10R-FYM6xQm__P-ig1AT-qyr92AZBCQTK-pKpjO3MBzw/edit" target="_blank" rel="noopener noreferrer">Review this tutorial</a> on how to access the files once they are downloaded. If source files are required for more extensive editing or if you have trouble downloading the files, please contact us by using the <a href="https://brand-experience.ieee.org/contact/exd-contact-form/">IEEE Experience Design Team Contact Form</a>.</div> </div> </div> </div></div></div><div class="vc_row wpb_row vc_inner row vc_custom_1579025737678 vc_row-has-fill"><div class="vc_column_container col-md-2"><div class="wpb_wrapper vc_column-inner"> <div class="wpb_single_image wpb_content_element vc_align_center wpb_content_element wpb_custom_81a4f7ef9830bf958462581aa01150fb"><div class="wpb_wrapper"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="150" height="150" src="https://brand-experience.ieee.org/wp-content/themes/porto/images/lazy.png" data-oi="https://brand-experience.ieee.org/wp-content/uploads/2023/04/IEEE-Brand_Best-Practices-for-Trademarks-and-Contest-ƒ-copy-2-150x150.jpg" class="porto-lazyload vc_single_image-img attachment-thumbnail" alt="" title="IEEE Brand_Best Practices for Trademarks and Contest ƒ copy 2" /></div> </div> </div> </div></div><div class="section-side-dark-blue vc_column_container col-md-10"><div class="wpb_wrapper vc_column-inner"><h3 style="color: #0b5172" id="trademarksandcontests" class="vc_custom_heading vc_do_custom_heading wpb_custom_aa365bd5046e8294520b4e73732b9d15 align-left" ><strong>Trademarks and Contests Best Practices</strong></h3> <div class="wpb_text_column wpb_content_element vc_custom_1680796177707 wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p>The logos associated with IEEE are an important part of our intellectual property. This document provides a brief summary about trademarks, who to contact with questions, and reasons why logo contests are not recommended.</p> <p><a href="https://brand-experience.ieee.org/?post_type=wpdmpro&p=13229&preview=true">Download Best Practices for Trademarks and Contests</a> (PDF, 257KB)</p> <p>If you need a mark developed for an IEEE sub-brand, the <a href="https://brand-experience.ieee.org/contact/exd-contact-form/">IEEE Experience Design Team</a> can help connect you with vetted and trusted vendors.</p> </div> </div> </div></div></div><div class="vc_row wpb_row vc_inner row vc_custom_1579025737678 vc_row-has-fill"><div class="vc_column_container col-md-2"><div class="wpb_wrapper vc_column-inner"> <div class="wpb_single_image wpb_content_element vc_align_center wpb_content_element wpb_custom_81a4f7ef9830bf958462581aa01150fb"><div class="wpb_wrapper"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="120" height="83" src="https://brand-experience.ieee.org/wp-content/uploads/porto_placeholders/100x69.jpg" data-oi="https://brand-experience.ieee.org/wp-content/uploads/2020/10/IEEE-Style-Quick-Reference-Guide.jpg" class="porto-lazyload vc_single_image-img attachment-full" alt="" title="IEEE-Style-Quick-Reference-Guide" /></div> </div> </div> </div></div><div class="section-side-dark-blue vc_column_container col-md-10"><div class="wpb_wrapper vc_column-inner"><h3 style="color: #0b5172" id="Ieeestylequickreferenceguidegif" class="vc_custom_heading vc_do_custom_heading wpb_custom_aa365bd5046e8294520b4e73732b9d15 align-left" ><strong>IEEE style quick reference guide</strong></h3> <div class="wpb_text_column wpb_content_element vc_custom_1603378649730 wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p><a href="https://brand-experience.ieee.org/download/ieee-style-quick-reference-guide-2/?wpdmdl=8921">Download a video about the IEEE Style Quick Reference Guide</a> (GIF, 53.5 MB), which gives quick tips on the how-to's of writing in IEEE style; proper terms to identify the organization; IEEE's officially recognized tagline; some of the most frequently used trademarks, and more.</p> </div> </div> </div></div></div><div class="vc_row wpb_row vc_inner row vc_custom_1579025748820 vc_row-has-fill"><div class="vc_column_container col-md-2"><div class="wpb_wrapper vc_column-inner"> <div class="wpb_single_image wpb_content_element vc_align_center wpb_content_element wpb_custom_81a4f7ef9830bf958462581aa01150fb"><div class="wpb_wrapper"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="134" height="79" src="https://brand-experience.ieee.org/wp-content/uploads/porto_placeholders/100x58.jpg" data-oi="https://brand-experience.ieee.org/wp-content/uploads/2019/06/18-DCI-349-BrandGuidelinesTintChart.gif" class="porto-lazyload vc_single_image-img attachment-full" alt="" title="18-DCI-349-BrandGuidelinesTintChart" /></div> </div> </div> </div></div><div class="section-side-dark-blue vc_column_container col-md-10"><div class="wpb_wrapper vc_column-inner"><h3 style="color: #0b5172" id="Quickreferenceguidecolor" class="vc_custom_heading vc_do_custom_heading wpb_custom_aa365bd5046e8294520b4e73732b9d15 align-left" ><strong>Quick reference guide: Color formulas and tints</strong></h3> <div class="wpb_text_column wpb_content_element wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p>This document features an at-a-glance view of the full palette, lists the formulas and tints of each Pantone color in CMYK, RGB, and hexadecimal or "hex" code. It includes instructions for how to add these colors to Microsoft Office (Word, Excel, Powerpoint) and is formatted to print easily on legal sized paper.</p> <p><a href="https://brand-experience.ieee.org?wpdmdl=4799&ind=1726058563845">Download the Quick Reference Guide: Color formulas and tints</a> (PDF, 85 KB).</p> <p><img decoding="async" class="porto-lazyload alignleft size-full wp-image-953" src="https://brand-experience.ieee.org/wp-content/uploads/porto_placeholders/100x69.jpg" data-oi="https://brand-experience.ieee.org/wp-content/uploads/2016/12/20042387.jpg" alt="" width="120" height="83" /></p> <p>The full IEEE color palette(s) can be found in the <a href="https://brand-experience.ieee.org/download/brand-identity-guidelines/?wpdmdl=686" target="_blank" rel="noopener noreferrer">IEEE Brand Identity Guidelines</a> (PDF, 3 MB) document within the "Brand Basics: Color" section. This palette contains ASE files of SPOT, CMYK, and WEB color palettes if needed.</p> <p><a href="https://brand-experience.ieee.org/download/ieee-color-palettes/?wpdmdl=952" target="_blank" rel="noopener noreferrer">Download the full IEEE color palette</a> (ZIP, 1.7 MB)</p> <p><strong>Helpful tutorials: </strong></p> <ul> <li><a href="https://www.lifewire.com/ase-file-2619688">Learn how to add ASE swatch libraries to Adobe Creative Suite</a></li> <li><a href="https://www.youtube.com/watch?v=cVr2DBabi4Q">Learn how to add ASE swatch libraries to Adobe Illustrator</a></li> <li><a href="https://www.youtube.com/watch?v=6Ma-WsIhRTg">Learn how to add ASE swatch libraries to Adobe Photoshop</a></li> </ul> <p><strong>Please note:</strong> Some PDF files may not render correctly if viewed in your browser. All downloaded files are best viewed using a PDF viewer such as <a href="https://www.adobe.com/acrobat/pdf-reader.html" target="_blank" rel="noopener noreferrer">Adobe Reader</a>. <a href="https://docs.google.com/document/d/10R-FYM6xQm__P-ig1AT-qyr92AZBCQTK-pKpjO3MBzw/edit" target="_blank" rel="noopener noreferrer">Review this tutorial</a> on how to access the files once they are downloaded. If source files are required for more extensive editing or if you have trouble downloading the files, please email contact us by using the <a href="https://brand-experience.ieee.org/contact/exd-contact-form/">IEEE Experience Design Team Contact Form</a>.</p> </div> </div> </div></div></div><div class="vc_row wpb_row vc_inner row vc_custom_1579025748820 vc_row-has-fill"><div class="vc_column_container col-md-2"><div class="wpb_wrapper vc_column-inner"> <div class="wpb_single_image wpb_content_element vc_align_center wpb_content_element wpb_custom_81a4f7ef9830bf958462581aa01150fb"><div class="wpb_wrapper"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="900" height="1189" src="https://brand-experience.ieee.org/wp-content/uploads/porto_placeholders/100x132.jpg" data-oi="https://brand-experience.ieee.org/wp-content/uploads/2020/10/Hex_Formula-ThumbnailPreview.jpg" class="porto-lazyload vc_single_image-img attachment-full" alt="" title="Hex_Formula-ThumbnailPreview" srcset="https://brand-experience.ieee.org/wp-content/uploads/porto_placeholders/100x132.jpg 100w" data-srcset="https://brand-experience.ieee.org/wp-content/uploads/2020/10/Hex_Formula-ThumbnailPreview.jpg 900w, https://brand-experience.ieee.org/wp-content/uploads/2020/10/Hex_Formula-ThumbnailPreview-775x1024.jpg 775w, https://brand-experience.ieee.org/wp-content/uploads/2020/10/Hex_Formula-ThumbnailPreview-768x1015.jpg 768w, https://brand-experience.ieee.org/wp-content/uploads/2020/10/Hex_Formula-ThumbnailPreview-750x991.jpg 750w" sizes="(max-width: 900px) 100vw, 900px" /></div> </div> </div> </div></div><div class="section-side-dark-blue vc_column_container col-md-10"><div class="wpb_wrapper vc_column-inner"><h3 style="color: #0b5172" id="Quickreferencehexcolorformulas" class="vc_custom_heading vc_do_custom_heading wpb_custom_aa365bd5046e8294520b4e73732b9d15 align-left" ><strong>Quick reference guide: Hex color formulas and tints</strong></h3> <div class="wpb_text_column wpb_content_element wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p><span style="font-weight: 400">This quick reference sheet gives you all the related hex color formulas to help you easily adapt your web properties to align for brand. Plug in the approved hex codes to ensure your site is properly branded, and reach out for a site review or for any further detail.</span></p> <p><a href="https://brand-experience.ieee.org/wp-content/uploads/2020/10/IEEE_Brand_Colors_Hex_Formulas_for_Solids_and_Tints.pdf">Download the IEEE Brand Colors Hex Formulas for Solids and Tints </a>(PDF, 780 KB).</p> <p><strong>Please note:</strong> Some PDF files may not render correctly if viewed in your browser. All downloaded files are best viewed using a PDF viewer such as <a href="https://www.adobe.com/acrobat/pdf-reader.html" target="_blank" rel="noopener noreferrer">Adobe Reader</a>. <a href="https://docs.google.com/document/d/10R-FYM6xQm__P-ig1AT-qyr92AZBCQTK-pKpjO3MBzw/edit" target="_blank" rel="noopener noreferrer">Review this tutorial</a> on how to access the files once they are downloaded. If source files are required for more extensive editing or if you have trouble downloading the files, please contact us by using the <a href="https://brand-experience.ieee.org/contact/exd-contact-form/">IEEE Experience Design Team Contact Form</a>.</p> </div> </div> </div></div></div><div class="vc_row wpb_row vc_inner row vc_custom_1579025759683 vc_row-has-fill"><div class="vc_column_container col-md-12"><div class="wpb_wrapper vc_column-inner"><h3 style="color: #0b5172" id="Useoflettersieee" class="vc_custom_heading vc_do_custom_heading wpb_custom_aa365bd5046e8294520b4e73732b9d15 align-left" ><strong>Use of the letters I-E-E-E</strong></h3> <div class="wpb_text_column wpb_content_element wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p>Only the letters I-E-E-E may be used as the name of the organization. IEEE has grown over the years to represent a much wider array of technical interest areas than "electrical and electronics engineering." Legal documents may carry the full name, “The Institute of Electrical and Electronics Engineers, Inc.” The use of the IEEE full name is also permitted in the official IEEE seal.</p> </div> </div> </div></div></div><div class="vc_row wpb_row vc_inner row vc_custom_1579025771435 vc_row-has-fill"><div class="vc_column_container col-md-12"><div class="wpb_wrapper vc_column-inner"><h3 style="color: #0b5172" id="Quicktips" class="vc_custom_heading vc_do_custom_heading wpb_custom_aa365bd5046e8294520b4e73732b9d15 align-left" ><strong>Quick tips</strong></h3> <div class="wpb_text_column wpb_content_element wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p><img decoding="async" class="porto-lazyload alignleft wp-image-2804 size-full" src="https://brand-experience.ieee.org/wp-content/uploads/porto_placeholders/100x23.jpg" data-oi="https://brand-experience.ieee.org/wp-content/uploads/2018/02/17-DCI-337-IEEEQuickTipsBanner_R2-Copy.gif" alt="IEEE Quick Tips Animated Image" width="1073" height="250" /></p> </div> </div> </div></div></div><div class="vc_row wpb_row vc_inner row vc_custom_1579025784765 vc_row-has-fill"><div class="vc_column_container col-md-12"><div class="wpb_wrapper vc_column-inner"><h3 style="color: #0b5172" id="Subbrand" class="vc_custom_heading vc_do_custom_heading wpb_custom_aa365bd5046e8294520b4e73732b9d15 align-left" ><strong>IEEE sub-brand guidelines and templates</strong></h3> <div class="wpb_text_column wpb_content_element wpb_custom_7c91d232724f73626cc933bd95b25ff0" > <div class="wpb_wrapper"> <p class="vc_custom_heading">The success of the IEEE Brand depends on the structure of its brand architecture and how it is reflected to the world. This includes the IEEE Master Brand and its associated family of brands (i.e. sub-brands). Your adherence to guidelines, and proper use of templates, guarantees the continued integrity and leadership of the IEEE Brand in the global technology community.</p> <div class="wpb_text_column wpb_content_element "> <p>These toolkits for the various IEEE sub-brands are provided to create and maintain a unified family of brands. Use the guidelines and templates for IEEE sub-brands to ensure consistency in all of your collateral materials; technical and professional information, resources, services, conferences, and publications that reach professionals, students, prospective members, and organizations.</p> <p><a href="https://brand-experience.ieee.org/guidelines/brand-identity/sub-brand-guidelines-and-templates/">View available IEEE sub-brand visual identity guidelines and templates</a></p> </div> </div> </div> </div></div></div></div></div></div> </div> </div> </article> </div> </div> </div> </div> </div> <div class="footer-wrapper"> <div id="footer" class="footer footer-1" > <div class="footer-main"> <div class="container"> <div class="row"> <div class="col-lg-4"> <aside id="block-3" class="widget widget_block widget_text"> <p><strong style="font-size: 18px;">Explore more resources</strong></p> </aside><aside id="block-5" class="widget widget_block"><ul><li><a href="/ieee-brand/">The IEEE Brand</a></li><li><a href="/guidelines/">Assets & Guidelines</a></li><li><a href="/templates-tools-resources/">Templates</a></li><li><a href="/services/">Services</a></li><li><a href="/promo-library/">Promo Library</a></li><li><a href="/creative/">Toolkits</a></li><li><a href="/contact/exd-contact-form/">Contact</a></li><li><a href="/sitemap/" data-type="page" data-id="716">Sitemap</a></li></ul></aside> </div> <div class="col-lg-4"> <aside id="block-6" class="widget widget_block widget_text"> <p><strong style="font-size: 18px;">Subscribe to the IEEE Brand Experience Bulletin</strong></p> </aside><aside id="block-10" class="widget widget_block widget_text"> <p>Subscribe to receive our monthly newsletter with brand and digital resources for IEEE volunteers and staff.</p> </aside><aside id="block-7" class="widget widget_block"><a class="ieee-e87722-cta" href="/resources/ieee-brand-experience-bulletin/">Sign up!</a></aside> </div> <div class="col-lg-4"> <aside id="block-8" class="widget widget_block"><div class='footer-social-media'><a href="https://ieee-collabratec.ieee.org/" class="collabratec" title="Collabratec"><img src="https://brand-experience.ieee.org/wp-content/themes/porto-child/img/collabratec.png" alt="Collabratec icon"></a><a href="https://www.facebook.com/IEEE.org" class="facebook" title="Facebook"><i class="fas fa-users"></i></a><a href="https://twitter.com/IEEEorg" class="twitter" title="Twitter"><img src="https://brand-experience.ieee.org/wp-content/themes/porto-child/img/x-logo-white.png" width="17" height="20" alt="Collabratec icon"></a><a href="https://www.linkedin.com/company/ieee" class="linkedin" title="LinkedIn"><i class="fab fa-linkedin fa-lg"></i></a><a href="https://www.youtube.com/user/IEEEorg" class="youtube" title="YouTube"><i class="fab fa-youtube fa-lg"></i></a><a href="https://www.instagram.com/ieeeorg/" class="instagram" title="Instagram"><i class="fab fa-instagram fa-lg"></i></a></div><p></p></aside> </div> </div> </div> </div> <div class="footer-bottom"> <div class="container"> <div class="footer-left"> <span class="footer-copyright"><p><a href="/">Home</a> | <a href="/sitemap">Sitemap</a> | <a href="/contact/digital-contact-form/">Contact</a> | <a href="https://www.ieee.org/accessibility-statement.html">Accessibility</a> | <a href="https://www.ieee.org/about/corporate/governance/p9-26.html">Nondiscrimination Policy</a> | <a href="http://ieee-ethics-reporting.org/">IEEE Ethics Reporting</a> | <a href="https://www.ieee.org/security-privacy.html">IEEE Privacy Policy</a> | <a href="https://www.ieee.org/about/help/site-terms-conditions.html">Terms & Disclosures</a> | <a href="/home/site-feedback-form/">Site Feedback</a></p> <p>© Copyright 2024 IEEE – All rights reserved. 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