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Embed free online games on your website/app now."/><meta property="og:title" content="Press Coverages | Gamezop"/><meta property="og:description" content="Gamezop has 250+ instant games for embedding that can help you increase your website revenue and engagement. Embed free online games on your website/app now."/><meta property="og:url" content="https://business.gamezop.com"/><meta property="og:site_name" content="Gamezop Business"/><meta property="og:image" content="https://static.gamezop.com/yeager/images/cover.png"/><meta property="og:type" content="website"/><meta name="twitter:card" content="summary_large_image"/><meta name="twitter:site" content="PlayGamezop"/><meta name="twitter:title" content="Press Coverages | Gamezop"/><meta name="twitter:description" content="Gamezop has 250+ instant games for embedding that can help you increase your website revenue and engagement. Embed free online games on your website/app now."/><meta name="twitter:image" content="https://static.gamezop.com/yeager/images/cover.png"/><meta name="next-size-adjust"/><script src="/_next/static/chunks/polyfills-78c92fac7aa8fdd8.js" noModule=""></script></head><body><main id="main"><nav class="Nav_nav__Grxhc"><div class="Nav_nav__menu__2vB0C"><li id="Nav_nav__logo__hqwXh" class="Nav_nav__item__UY3jM"><a class="Nav_nav__link__mecza" href="/"><img alt="Go to home page" fetchPriority="high" width="140" height="36" decoding="async" data-nimg="1" style="color:transparent" src="https://static.gamezop.com/yeager/images/logo.svg"/></a></li><li class="Nav_nav__item__UY3jM"><a class="Nav_nav__link__mecza" href="/publishers">Publishers</a></li><li class="Nav_nav__item__UY3jM"><a class="Nav_nav__link__mecza" href="/advertisers">Advertisers</a></li><li class="Nav_nav__item__UY3jM"><a class="Nav_nav__link__mecza" href="/html5-games">HTML5 Games</a></li><li class="Nav_nav__item__UY3jM Nav_nav__item--selected__RZwGe"><a class="Nav_nav__link__mecza" href="/press-coverages">Press Coverages</a></li><li class="Nav_nav__item__UY3jM"><a class="Nav_nav__link__mecza" href="/contact-us">Contact Us</a></li><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary__XEdJt Nav_nav__btn__6H6Gs"><a class="Button_btn__inner-container__v0VU3" href="/contact-us?topic=add-gamezop">Get Started</a></button></div></nav><section class="page_section__00sfp"><div class="page_header__RqvIS"><h1 class="page_heading__aO94q">Gamezop News</h1><p class="page_subtitle__P5nRd">From Past to Present: Our Company's Media Mentions</p></div><h2 class="page_subheading__2Pir1" data-view="Featured coverages">Featured coverages</h2><article class="Carousel_carousel__OD6LN Carousel_carousel--hidden__6IUzl"><div class="Card_card__9wVut Carousel_carousel__card__2Nzgn"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/779EBA838178F249F8261B5FAD057C45.png" alt="Deccan Herald logo" title="Deccan Herald"/></div><h3 class="Card_card__heading__ptiMj" title="Breaking misconceptions and creating opportunities in gaming">Breaking misconceptions and creating opportunities in gaming</h3><p class="Card_card__description__y__Pi" title="Gaming careers extend far beyond programming; they encompass a spectrum of roles, from artists to marketing specialists. The gaming industry's journey towards diversity is not just a moral imperative; it is also a strategic imperative for business success. By embracing diversity, gaming companies tap into a wealth of talent, fuelling creativity and innovation.">Gaming careers extend far beyond programming; they encompass a spectrum of roles, from artists to marketing specialists. The gaming industry's journey towards diversity is not just a moral imperative; it is also a strategic imperative for business success. By embracing diversity, gaming companies tap into a wealth of talent, fuelling creativity and innovation.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.deccanherald.com/opinion/gaming-breaking-misconceptions-and-creating-opportunities-2939378" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut Carousel_carousel__card__2Nzgn"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/2FC7FD7CEDE1EC7B3B05377B11E06B49.png" alt="MSN logo" title="MSN"/></div><h3 class="Card_card__heading__ptiMj" title="Indian gaming industry is growing exponentially ">Indian gaming industry is growing exponentially </h3><p class="Card_card__description__y__Pi" title="India has a massive gaming audience of 450-550 million players, and projections suggests the country will boast 650 million gamers by 2027. At Gamezop, we are witnessing this growth first-hand. Out of our 45 million monthly active users, more than 20% are first-time gamers.">India has a massive gaming audience of 450-550 million players, and projections suggests the country will boast 650 million gamers by 2027. At Gamezop, we are witnessing this growth first-hand. Out of our 45 million monthly active users, more than 20% are first-time gamers.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2024</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.msn.com/en-in/money/news/india-s-gaming-sector-set-to-grow-rapidly-due-to-friendly-govt-strategy-gamezop-ceo/ar-BB1jZEzM" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut Carousel_carousel__card__2Nzgn"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/02037535BC346430050B83B8979ACD6E.png" alt="Business Standard logo" title="Business Standard"/></div><h3 class="Card_card__heading__ptiMj" title="Product Launch – Gamezop expands publisher offerings">Product Launch – Gamezop expands publisher offerings</h3><p class="Card_card__description__y__Pi" title="Launch of Newszop, Astrozop, and Criczop will help in boosting user engagement and driving advertising revenue for partner apps and websites. Building upon its success in gaming and quizzing, Gamezop is embarking on a strategic expansion of its content portfolio with these new products and will empower apps and websites to seamlessly integrate diverse and captivating content while boosting user engagement and driving advertising revenue">Launch of Newszop, Astrozop, and Criczop will help in boosting user engagement and driving advertising revenue for partner apps and websites. Building upon its success in gaming and quizzing, Gamezop is embarking on a strategic expansion of its content portfolio with these new products and will empower apps and websites to seamlessly integrate diverse and captivating content while boosting user engagement and driving advertising revenue</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jan 2024</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.business-standard.com/companies/start-ups/gamezop-expands-publisher-offerings-with-newszop-astrozop-and-criczop-123121900747_1.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div></article><h2 class="AllArticles_subheading__uApgz" data-view="All coverages">All coverages<div class="Filters_filter__4IrGX"><div class="Filters_filter__btn__XXQ_2"><img alt="" loading="lazy" width="20" height="20" decoding="async" data-nimg="1" class="" style="color:transparent" src="https://static.gamezop.com/yeager/images/filter-icon2.svg"/>Filters<span class="Filters_filter__count__DNTTk Filters_filter__count--hidden__EB1cQ"></span></div></div></h2><div class="AllArticles_grid__Ubtab"><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/9AE33D2CDFB9B4BADC8F9357C4E0BB43.png" alt="Storyboard18 logo" title="Storyboard18"/></div><h3 class="Card_card__heading__ptiMj" title="Astrology apps amp up ad spends during festive marketing">Astrology apps amp up ad spends during festive marketing</h3><p class="Card_card__description__y__Pi" title="Astrology apps capitalize on the festive season by increasing advertising and marketing spends across various digital platforms. We have noticed a rise in ads from apps offering astrology and consultancy services. Advertisers in the astrology sector are spending 20–25 percent more to outbid competitors on various platforms.">Astrology apps capitalize on the festive season by increasing advertising and marketing spends across various digital platforms. We have noticed a rise in ads from apps offering astrology and consultancy services. Advertisers in the astrology sector are spending 20–25 percent more to outbid competitors on various platforms.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2024</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.storyboard18.com/brand-makers/pandit-ad-wars-astrologers-compete-for-stars-in-wedding-season-showdown-46766.htm" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/CF585627955925B4CD9D9FC2CD0458A1.png" alt="Korea Game Desk logo" title="Korea Game Desk"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop – a sure path to global reach ">Gamezop – a sure path to global reach </h3><p class="Card_card__description__y__Pi" title="Gamezop’s unique distribution connects game developers to over 8,000 non-gaming platforms worldwide, maximizing visibility of their games. Gamezop aggregates games from over 200 developers worldwide, specializing in HTML5 games. The company has developed an innovative B2B2C model that connects game developers with non-gaming platforms. By doing so, Gamezop is changing how gaming content reaches users, making games accessible across platforms like news websites, OTT services, messaging apps, and e-commerce platforms.">Gamezop’s unique distribution connects game developers to over 8,000 non-gaming platforms worldwide, maximizing visibility of their games. Gamezop aggregates games from over 200 developers worldwide, specializing in HTML5 games. The company has developed an innovative B2B2C model that connects game developers with non-gaming platforms. By doing so, Gamezop is changing how gaming content reaches users, making games accessible across platforms like news websites, OTT services, messaging apps, and e-commerce platforms.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Oct 2024</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.koreagamedesk.com/4532-2/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/8B735D92718CBD82C3F3C240120CBCCD.png" alt="Social Samosa logo" title="Social Samosa"/></div><h3 class="Card_card__heading__ptiMj" title="Engaging audiences in the age of content saturation">Engaging audiences in the age of content saturation</h3><p class="Card_card__description__y__Pi" title="Gamification in content marketing steers passive consumers toward interactive engagement through games, quizzes, and rewards. As digital adoption soars, the potential of gamification in content marketing continues to grow. Brands that master the art of gamification won’t just capture attention, they'll forge connections that last, turning fleeting interactions into enduring relationships.">Gamification in content marketing steers passive consumers toward interactive engagement through games, quizzes, and rewards. As digital adoption soars, the potential of gamification in content marketing continues to grow. Brands that master the art of gamification won’t just capture attention, they'll forge connections that last, turning fleeting interactions into enduring relationships.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Sep 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.socialsamosa.com/guest-post/gamification-in-content-marketing-engaging-audiences-interactive-content-7072164" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/4943EBDF6D972F93B95D22A22883FA73.png" alt="Campaign Asia logo" title="Campaign Asia"/></div><h3 class="Card_card__heading__ptiMj" title="The changing face of game marketing focus on women ">The changing face of game marketing focus on women </h3><p class="Card_card__description__y__Pi" title="With $30 trillion in annual spending power and making up 40% of gamers worldwide, women exert decisive influence over purchase decisions. Brands that cater to women gamers' broader interests gain a competitive edge and foster long-lasting customer relationships. ">With $30 trillion in annual spending power and making up 40% of gamers worldwide, women exert decisive influence over purchase decisions. Brands that cater to women gamers' broader interests gain a competitive edge and foster long-lasting customer relationships. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Aug 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.campaignasia.com/article/from-sidelines-to-spotlight-why-brands-need-to-pay-attention-to-women-gamers/497944" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/5EFD6665C470710FA0B99CE5024BF414.png" alt="Best Media Info logo" title="Best Media Info"/></div><h3 class="Card_card__heading__ptiMj" title="Gaming on OTT is a strategic win for the platforms">Gaming on OTT is a strategic win for the platforms</h3><p class="Card_card__description__y__Pi" title="The combination of traditional video content and gaming attracts a wider audience on OTT platforms and increases engagement. The convergence not only deepens user engagement by creating a comprehensive entertainment hub but also taps into the highly lucrative potential of ad monetisation within games.">The combination of traditional video content and gaming attracts a wider audience on OTT platforms and increases engagement. The convergence not only deepens user engagement by creating a comprehensive entertainment hub but also taps into the highly lucrative potential of ad monetisation within games.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jul 2024</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://bestmediainfo.com/mediainfo/mediainfo-digital/gaming-on-ott-engagement-boost-or-revenue-jackpot-6595088" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/2E7C5C368A07ED0CCE7D0142F38CA8BA.png" alt="Indian Television logo" title="Indian Television"/></div><h3 class="Card_card__heading__ptiMj" title="Games – potent platform for brand engagement ">Games – potent platform for brand engagement </h3><p class="Card_card__description__y__Pi" title="As games reshape entertainment, brands and advertising agencies craft immersive experiences to forge deeper connections with audiences. The gaming industry has spurred companies to toss out their outdated marketing playbooks and embrace the irresistible allure of casual games and other forms of interactive content. ">As games reshape entertainment, brands and advertising agencies craft immersive experiences to forge deeper connections with audiences. The gaming industry has spurred companies to toss out their outdated marketing playbooks and embrace the irresistible allure of casual games and other forms of interactive content. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jul 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://indiantelevision.com/iworld/gaming/playful-persuasion-%E2%80%93-why-games-are-the-new-playground-for-brands-240705" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/2E7C5C368A07ED0CCE7D0142F38CA8BA.png" alt="Indian Television logo" title="Indian Television"/></div><h3 class="Card_card__heading__ptiMj" title="Casual gaming is a multi-billion dollar industry">Casual gaming is a multi-billion dollar industry</h3><p class="Card_card__description__y__Pi" title="As the casual gaming market in India evolves, developers and platforms embrace innovation and cater to the diverse needs of gamers. Casual gaming in India is more than just a leisure activity; it's a booming industry with the potential to revolutionize entertainment and reshape advertising strategies. ">As the casual gaming market in India evolves, developers and platforms embrace innovation and cater to the diverse needs of gamers. Casual gaming in India is more than just a leisure activity; it's a booming industry with the potential to revolutionize entertainment and reshape advertising strategies. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jul 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://indiantelevision.com/iworld/gaming/exploring-trends-in-casual-gaming-and-digital-content-distribution-240713" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/BAAA96483CE981EE7F436065B1C0DA2D.png" alt="Passionate in Marketing logo" title="Passionate in Marketing"/></div><h3 class="Card_card__heading__ptiMj" title="People will change the way they consume digital content">People will change the way they consume digital content</h3><p class="Card_card__description__y__Pi" title="Gamezop will be the go-to platform for discovering and consuming a diverse range of engaging content that reaches every corner of the globe. Over the next few years, we see ourselves branching out into newer and more exciting content formats, creating a one-stop-shop for all digital content needs.">Gamezop will be the go-to platform for discovering and consuming a diverse range of engaging content that reaches every corner of the globe. Over the next few years, we see ourselves branching out into newer and more exciting content formats, creating a one-stop-shop for all digital content needs.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jul 2024</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.passionateinmarketing.com/unlocking-the-future-of-gaming-an-exclusive-interview-with-yashash-agarwal-ceo-co-founder-of-gamezop/#google_vignette" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/83A5DF6AD37F93ED9EDAF709CCEAB680.png" alt="Lokmat Times logo" title="Lokmat Times"/></div><h3 class="Card_card__heading__ptiMj" title="India can rise as a gaming superpower">India can rise as a gaming superpower</h3><p class="Card_card__description__y__Pi" title="India's gaming industry, with a global reach, has clear expectations from the new government: benefits for export oriented gaming companies. If the incoming government is to consider duty credit scripts for export oriented gaming companies, it could signify a significant investment in high-skill jobs, GDP growth, as well as global influence. ">India's gaming industry, with a global reach, has clear expectations from the new government: benefits for export oriented gaming companies. If the incoming government is to consider duty credit scripts for export oriented gaming companies, it could signify a significant investment in high-skill jobs, GDP growth, as well as global influence. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jun 2024</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.lokmattimes.com/technology/with-right-policies-in-place-india-could-become-a-key-player-in-gaming-at-global-stage" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/B0A4DE5E4B05AB60FADDBB39BCEC4BC8.png" alt="techgig logo" title="techgig"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop propels Indian game developers to global landscape">Gamezop propels Indian game developers to global landscape</h3><p class="Card_card__description__y__Pi" title="Gamezop nurtures game developers by providing exposure, fostering diversity, engaging with industry events, and offering monetization opportunities. By providing resources and opportunities, Gamezop strives to be a springboard for Indian game developers, propelling them to the forefront of the global gaming landscape. ">Gamezop nurtures game developers by providing exposure, fostering diversity, engaging with industry events, and offering monetization opportunities. By providing resources and opportunities, Gamezop strives to be a springboard for Indian game developers, propelling them to the forefront of the global gaming landscape. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">May 2024</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://content.techgig.com/leadership/career-in-gaming-industry-expert-shares-tips-and-insights-for-aspiring-professionals/articleshow/110141999.cms" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/779EBA838178F249F8261B5FAD057C45.png" alt="Deccan Herald logo" title="Deccan Herald"/></div><h3 class="Card_card__heading__ptiMj" title="Gaming ads – immersive experiences with privacy">Gaming ads – immersive experiences with privacy</h3><p class="Card_card__description__y__Pi" title="In-game advertising enhances user experience by integrating advertisements more organically while respecting user privacy. What sets in-game advertising apart is its unparalleled targeting capabilities. By leveraging player data, advertisers can deliver tailored experiences that resonate deeply.">In-game advertising enhances user experience by integrating advertisements more organically while respecting user privacy. What sets in-game advertising apart is its unparalleled targeting capabilities. By leveraging player data, advertisers can deliver tailored experiences that resonate deeply.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.deccanherald.com/opinion/gaming-advertising-is-evolving-with-player-privacy-in-mind-2967677" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/2195DAA6A16FB2E86CE195264B9B4453.png" alt="Zee News logo" title="Zee News"/></div><h3 class="Card_card__heading__ptiMj" title="Millennial women are redefining gaming culture ">Millennial women are redefining gaming culture </h3><p class="Card_card__description__y__Pi" title="Gamezop has consciously built a diverse leadership team across various functions, including product, communications, legal, and HR. By creating a diverse workforce and fostering inclusive practices, gaming companies can not only contribute to a more equitable society but also unlock the full potential of the industry. ">Gamezop has consciously built a diverse leadership team across various functions, including product, communications, legal, and HR. By creating a diverse workforce and fostering inclusive practices, gaming companies can not only contribute to a more equitable society but also unlock the full potential of the industry. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://zeenews.india.com/culture/breaking-boundaries-millennial-women-redefining-gaming-culture-2743963.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/779EBA838178F249F8261B5FAD057C45.png" alt="Deccan Herald logo" title="Deccan Herald"/></div><h3 class="Card_card__heading__ptiMj" title="Breaking misconceptions and creating opportunities in gaming">Breaking misconceptions and creating opportunities in gaming</h3><p class="Card_card__description__y__Pi" title="Gaming careers extend far beyond programming; they encompass a spectrum of roles, from artists to marketing specialists. The gaming industry's journey towards diversity is not just a moral imperative; it is also a strategic imperative for business success. By embracing diversity, gaming companies tap into a wealth of talent, fuelling creativity and innovation.">Gaming careers extend far beyond programming; they encompass a spectrum of roles, from artists to marketing specialists. The gaming industry's journey towards diversity is not just a moral imperative; it is also a strategic imperative for business success. By embracing diversity, gaming companies tap into a wealth of talent, fuelling creativity and innovation.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.deccanherald.com/opinion/gaming-breaking-misconceptions-and-creating-opportunities-2939378" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/2FC7FD7CEDE1EC7B3B05377B11E06B49.png" alt="MSN logo" title="MSN"/></div><h3 class="Card_card__heading__ptiMj" title="Indian gaming industry is growing exponentially ">Indian gaming industry is growing exponentially </h3><p class="Card_card__description__y__Pi" title="India has a massive gaming audience of 450-550 million players, and projections suggests the country will boast 650 million gamers by 2027. At Gamezop, we are witnessing this growth first-hand. Out of our 45 million monthly active users, more than 20% are first-time gamers.">India has a massive gaming audience of 450-550 million players, and projections suggests the country will boast 650 million gamers by 2027. At Gamezop, we are witnessing this growth first-hand. Out of our 45 million monthly active users, more than 20% are first-time gamers.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2024</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.msn.com/en-in/money/news/india-s-gaming-sector-set-to-grow-rapidly-due-to-friendly-govt-strategy-gamezop-ceo/ar-BB1jZEzM" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/922E18D85DA5DCA2FA4F181DA8278609.png" alt="She The People logo" title="She The People"/></div><h3 class="Card_card__heading__ptiMj" title="Shattering the glass-ceiling one industry at a time ">Shattering the glass-ceiling one industry at a time </h3><p class="Card_card__description__y__Pi" title="It is vital to secure equal opportunities for women in leadership roles particularly within male-dominated fields such as gaming and tech. Indian women entrepreneurs share a vision for a more equitable society, that calls for equal opportunities and recognition of unpaid care work traditionally done by women.">It is vital to secure equal opportunities for women in leadership roles particularly within male-dominated fields such as gaming and tech. Indian women entrepreneurs share a vision for a more equitable society, that calls for equal opportunities and recognition of unpaid care work traditionally done by women.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2024</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://hindi.shethepeople.tv/blog/what-do-women-entrepreneurs-want-to-change-in-society-4267542" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png" alt="Financial Express logo" title="Financial Express"/></div><h3 class="Card_card__heading__ptiMj" title="Content that boosts ad revenue for publishers ">Content that boosts ad revenue for publishers </h3><p class="Card_card__description__y__Pi" title="In response to the global challenge of declining advertising revenues, Gamezop's new offerings expand capabilities for publishers worldwide. The newly launched products – Newszop, Astrozop, and Criczop – will empower apps and websites to seamlessly integrate diverse and captivating content, while boosting user engagement and driving advertising revenue.">In response to the global challenge of declining advertising revenues, Gamezop's new offerings expand capabilities for publishers worldwide. The newly launched products – Newszop, Astrozop, and Criczop – will empower apps and websites to seamlessly integrate diverse and captivating content, while boosting user engagement and driving advertising revenue.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2024</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.financialexpress.com/business/brandwagon-gamezop-expands-publisher-offerings-with-newszop-astrozop-and-criczop-3342279/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png" alt="Adgully logo" title="Adgully"/></div><h3 class="Card_card__heading__ptiMj" title="Strategies to scale up for web and mobile campaigns">Strategies to scale up for web and mobile campaigns</h3><p class="Card_card__description__y__Pi" title="For advertisers, optimizing ad content, and working closely with publishers can have a large impact in driving better ROI on advertising spends. This is because the advertising funnel doesn’t always end at the ad agency or at Google and Meta. In many cases, it ends with publishers like Gamezop where end users see ads. ">For advertisers, optimizing ad content, and working closely with publishers can have a large impact in driving better ROI on advertising spends. This is because the advertising funnel doesn’t always end at the ad agency or at Google and Meta. In many cases, it ends with publishers like Gamezop where end users see ads. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2024</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.adgully.com/crafting-performance-marketing-strategies-to-scale-up-for-web-and-mobile-campaigns-143504.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/779EBA838178F249F8261B5FAD057C45.png" alt="Deccan Herald logo" title="Deccan Herald"/></div><h3 class="Card_card__heading__ptiMj" title="Gaming companies can scale infrastructure with HTML5">Gaming companies can scale infrastructure with HTML5</h3><p class="Card_card__description__y__Pi" title="The scalability of HTML5 means a shift towards accessibility and cross-platform experiences for gaming companies like never before. Technologies like cloud computing and HTML5 isn't just expanding the gaming community; it's reshuffling the deck of digital play and weaving gaming into the very fabric of our digital lives.">The scalability of HTML5 means a shift towards accessibility and cross-platform experiences for gaming companies like never before. Technologies like cloud computing and HTML5 isn't just expanding the gaming community; it's reshuffling the deck of digital play and weaving gaming into the very fabric of our digital lives.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.deccanherald.com/opinion/gaming-the-future-is-pixelated-and-yet-bright-2949629" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/CF6C576B408E526596C0B694AA722DBC.png" alt="CXO Today logo" title="CXO Today"/></div><h3 class="Card_card__heading__ptiMj" title="Importance of bridging the gender-gap in the gaming ">Importance of bridging the gender-gap in the gaming </h3><p class="Card_card__description__y__Pi" title="Women bring a unique perspective to the gaming industry and including more women on gaming teams is not just inclusive but good for business. The lack of female representation in gaming leadership only hampers the overall development of the industry. ">Women bring a unique perspective to the gaming industry and including more women on gaming teams is not just inclusive but good for business. The lack of female representation in gaming leadership only hampers the overall development of the industry. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://cxotoday.com/story/levelling-up-together-millennial-women-leading-tech-innovation-in-gaming-bridging-the-controller-gap/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/B0A4DE5E4B05AB60FADDBB39BCEC4BC8.png" alt="techgig logo" title="techgig"/></div><h3 class="Card_card__heading__ptiMj" title="The latest trends in tech to future-proof your career ">The latest trends in tech to future-proof your career </h3><p class="Card_card__description__y__Pi" title="Experts recommend acquiring a diverse set of skills in areas such as artificial intelligence, cloud computing, data science, and cybersecurity. In addition to cutting-edge technologies, soft skills such as communication, collaboration, and adaptability are increasingly important. ">Experts recommend acquiring a diverse set of skills in areas such as artificial intelligence, cloud computing, data science, and cybersecurity. In addition to cutting-edge technologies, soft skills such as communication, collaboration, and adaptability are increasingly important. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Feb 2024</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://content.techgig.com/expert-opinion/future-proof-your-career-expert-advice-on-must-learn-skills-from-tech-leaders/articleshow/106537097.cms" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/B2B53CB18E44F284D592EA1483C3C9AF.png" alt="Timestech logo" title="Timestech"/></div><h3 class="Card_card__heading__ptiMj" title="The growth of India's gaming revolution">The growth of India's gaming revolution</h3><p class="Card_card__description__y__Pi" title="Indian gaming industry is driven by the rise of mobile gaming, the adoption of AR/VR and 5G technologies, and growing popularity of esports. In the first half of 2023, Indians downloaded a staggering 4.32 billion games on their phones – more game downloads than any other country.">Indian gaming industry is driven by the rise of mobile gaming, the adoption of AR/VR and 5G technologies, and growing popularity of esports. In the first half of 2023, Indians downloaded a staggering 4.32 billion games on their phones – more game downloads than any other country.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Feb 2024</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://timestech.in/pixels-to-power-ups-unveiling-indias-tech-fuelled-gaming-revolution-2/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/9AE33D2CDFB9B4BADC8F9357C4E0BB43.png" alt="Storyboard18 logo" title="Storyboard18"/></div><h3 class="Card_card__heading__ptiMj" title="Programmatic ads make every ad impression count">Programmatic ads make every ad impression count</h3><p class="Card_card__description__y__Pi" title="It features advanced targeting and personalisation, enabling advertisers to precisely measure ROI, making it superior to traditional advertising. Programmatic buying also helps to reduce ad waste and gives advertisers more control over their budgets.">It features advanced targeting and personalisation, enabling advertisers to precisely measure ROI, making it superior to traditional advertising. Programmatic buying also helps to reduce ad waste and gives advertisers more control over their budgets.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jan 2024</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.storyboard18.com/quantum-brief/is-programmatic-advertising-in-online-gaming-a-boon-or-a-bane-20298.htm" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/02037535BC346430050B83B8979ACD6E.png" alt="Business Standard logo" title="Business Standard"/></div><h3 class="Card_card__heading__ptiMj" title="Product Launch – Gamezop expands publisher offerings">Product Launch – Gamezop expands publisher offerings</h3><p class="Card_card__description__y__Pi" title="Launch of Newszop, Astrozop, and Criczop will help in boosting user engagement and driving advertising revenue for partner apps and websites. Building upon its success in gaming and quizzing, Gamezop is embarking on a strategic expansion of its content portfolio with these new products and will empower apps and websites to seamlessly integrate diverse and captivating content while boosting user engagement and driving advertising revenue">Launch of Newszop, Astrozop, and Criczop will help in boosting user engagement and driving advertising revenue for partner apps and websites. Building upon its success in gaming and quizzing, Gamezop is embarking on a strategic expansion of its content portfolio with these new products and will empower apps and websites to seamlessly integrate diverse and captivating content while boosting user engagement and driving advertising revenue</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jan 2024</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.business-standard.com/companies/start-ups/gamezop-expands-publisher-offerings-with-newszop-astrozop-and-criczop-123121900747_1.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/A9F5EAD07C2232B175627676FF65BDAB.png" alt="The Times of India logo" title="The Times of India"/></div><h3 class="Card_card__heading__ptiMj" title="Indian gaming sector is a potent growth engine ">Indian gaming sector is a potent growth engine </h3><p class="Card_card__description__y__Pi" title="With its vast potential for innovation and exports, India's gaming industry can be a major driver of its ambitious $30 trillion economy goal by 2047. With due support for the gaming sector from the government, India will transition from being one of the largest consumers of content to the largest creator of content. ">With its vast potential for innovation and exports, India's gaming industry can be a major driver of its ambitious $30 trillion economy goal by 2047. With due support for the gaming sector from the government, India will transition from being one of the largest consumers of content to the largest creator of content. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jan 2024</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://timesofindia.indiatimes.com/business/budget/union-budget-2024-what-the-gaming-industry-looks-forward-to/articleshow/107172313.cms?from=mdr" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png" alt="Financial Express logo" title="Financial Express"/></div><h3 class="Card_card__heading__ptiMj" title="Casual gaming – nothing casual about it">Casual gaming – nothing casual about it</h3><p class="Card_card__description__y__Pi" title="In 2022, the global gaming market generated a colossal $180 billion in revenue, with nearly half of that coming from mobile gaming alone. The casual gaming industry is not just a social phenomenon; it's an economic juggernaut. If mobile gaming were a country, its GDP would surpass two-thirds of the world's nations! Casual games reshapes not just how we play, but how we engage and connect.">In 2022, the global gaming market generated a colossal $180 billion in revenue, with nearly half of that coming from mobile gaming alone. The casual gaming industry is not just a social phenomenon; it's an economic juggernaut. If mobile gaming were a country, its GDP would surpass two-thirds of the world's nations! Casual games reshapes not just how we play, but how we engage and connect.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Dec 2023</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.financialexpress.com/business/brandwagon-how-casual-gaming-is-redefining-the-mobile-gaming-industry-3325692/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/13597C2BA18D859A6BF846F254498DD5.png" alt="The Pioneer logo" title="The Pioneer"/></div><h3 class="Card_card__heading__ptiMj" title="Consumer attention and the evolution of content">Consumer attention and the evolution of content</h3><p class="Card_card__description__y__Pi" title="In a competitive landscape, companies must innovate to engage users. Leveraging gaming's interactive experiences grants an edge. Gaming will persist in reshaping content consumption and digital interaction, revolutionizing the content industry.">In a competitive landscape, companies must innovate to engage users. Leveraging gaming's interactive experiences grants an edge. Gaming will persist in reshaping content consumption and digital interaction, revolutionizing the content industry.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2023</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.dailypioneer.com/2023/columnists/gaming-attracts-consumer-attention.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/8030148D871FC159296A954701F9E003.png" alt="Entrepreneur India logo" title="Entrepreneur India"/></div><h3 class="Card_card__heading__ptiMj" title="5G unlocks the full potential of mobile gaming">5G unlocks the full potential of mobile gaming</h3><p class="Card_card__description__y__Pi" title="Indian gaming startups embrace 5G's revolutionary potential with ultra-low latency, lightning-fast speed, and cloud gaming without downloads. This a huge win for mobile gamers, enabling them to effortlessly discover and play new games. ">Indian gaming startups embrace 5G's revolutionary potential with ultra-low latency, lightning-fast speed, and cloud gaming without downloads. This a huge win for mobile gamers, enabling them to effortlessly discover and play new games. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.entrepreneur.com/en-in/news-and-trends/how-indian-gaming-startups-are-embracing-5g/464664" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png" alt="Financial Express logo" title="Financial Express"/></div><h3 class="Card_card__heading__ptiMj" title="Ads – Most Valuable Player in online gaming ">Ads – Most Valuable Player in online gaming </h3><p class="Card_card__description__y__Pi" title="The CPM model in programmatic advertising provides transparency. Online gaming companies can control costs and optimise budget allocation. Compared to traditional methods, the CPM model ensures more efficient spending, particularly in reaching niche gaming audiences.">The CPM model in programmatic advertising provides transparency. Online gaming companies can control costs and optimise budget allocation. Compared to traditional methods, the CPM model ensures more efficient spending, particularly in reaching niche gaming audiences.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.financialexpress.com/business/brandwagon-power-play-why-programmatic-advertising-is-the-new-most-valuable-player-in-online-gaming-3307899/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/068CCB93C02036A7CB90CD9BDEDB7F8A.png" alt="Moneycontrol logo" title="Moneycontrol"/></div><h3 class="Card_card__heading__ptiMj" title="Animation talent in demand, despite rise in AI ">Animation talent in demand, despite rise in AI </h3><p class="Card_card__description__y__Pi" title="According to industry experts AI's impact on animation talent complements rather than replaces human ingenuity. AI supports procedural tasks, yet experts emphasize that human creativity remains irreplaceable in crafting compelling narratives, character depth, and emotional resonance in animations.">According to industry experts AI's impact on animation talent complements rather than replaces human ingenuity. AI supports procedural tasks, yet experts emphasize that human creativity remains irreplaceable in crafting compelling narratives, character depth, and emotional resonance in animations.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.moneycontrol.com/news/business/despite-ai-taking-over-demand-for-animation-talent-holds-on-to-its-sheen-11798451.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/00472AE5A5AB01B4F9DE37809F58FF1F.png" alt="Gateway To Gaming logo" title="Gateway To Gaming"/></div><h3 class="Card_card__heading__ptiMj" title="7,000+ partners, 45Mn monthly users – the Gamezop growth story">7,000+ partners, 45Mn monthly users – the Gamezop growth story</h3><p class="Card_card__description__y__Pi" title="With 7,000 distribution partners, Gamezop reaches 45 million users each month, and is focused more than ever on geographical and product expansion. In addition to expanding its base of distribution partners in large markets around the world, Gamezop has expanded it's product offerings to Newszop – for news content and Astrozop – for astrology-related content, to provide its distribution partners more content verticals to choose from. ">With 7,000 distribution partners, Gamezop reaches 45 million users each month, and is focused more than ever on geographical and product expansion. In addition to expanding its base of distribution partners in large markets around the world, Gamezop has expanded it's product offerings to Newszop – for news content and Astrozop – for astrology-related content, to provide its distribution partners more content verticals to choose from. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Sep 2023</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://g2g.news/gaming/exclusive-interview-yashash-agarwal-ceo-and-co-founder-of-gamezop/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/151D66A3574C9C1FF8D3AD2BFCD6C2C8.png" alt="Editorji logo" title="Editorji"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop – making waves in the casual gaming industry">Gamezop – making waves in the casual gaming industry</h3><p class="Card_card__description__y__Pi" title="Gamezop is one of the few Indian startups generating year-on-year profits and making waves in the casual gaming industry with its unique B2B model. With 7,000 distribution partners in its network, Gamezop has successfully expanded its offerings beyond gaming. Exploring content verticals is a key aspect of Gamezop's expansion strategy, and IPO plans are lined up too.">Gamezop is one of the few Indian startups generating year-on-year profits and making waves in the casual gaming industry with its unique B2B model. With 7,000 distribution partners in its network, Gamezop has successfully expanded its offerings beyond gaming. Exploring content verticals is a key aspect of Gamezop's expansion strategy, and IPO plans are lined up too.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Sep 2023</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.editorji.com/business-news/startups/startup-to-scaleup-spotlight-on-gamezop-a-plug-and-play-gaming-platform-for-apps-sites-1695814577154" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png" alt="Adgully logo" title="Adgully"/></div><h3 class="Card_card__heading__ptiMj" title="Personalised ads – exploring the next frontier for game monetisation">Personalised ads – exploring the next frontier for game monetisation</h3><p class="Card_card__description__y__Pi" title="Gamezop works with advertisers to align ad content in the context of the game. This minimizes disruption and enhances user experience. By aligning monetisation with user experience as well as privacy, one can create a mutually beneficial situation. ">Gamezop works with advertisers to align ad content in the context of the game. This minimizes disruption and enhances user experience. By aligning monetisation with user experience as well as privacy, one can create a mutually beneficial situation. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Aug 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.adgully.com/exploring-the-next-frontier-for-gaming-monetisation-135706.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DAA407B795F2CA6F3724CD37CB43A776.png" alt="Bizz Buzz logo" title="Bizz Buzz"/></div><h3 class="Card_card__heading__ptiMj" title="Gaming – a thriving ecosystem that engages consumers like no other ">Gaming – a thriving ecosystem that engages consumers like no other </h3><p class="Card_card__description__y__Pi" title="Advertisers are courting the 3 billion+ gaming audience. Endless replays and positive word-of-mouth, gives gaming an edge over other content forms. Non-gaming companies have harnessed gaming's potential by adding dedicated sections to their apps and websites, resulting in a remarkable boost in engagement, often between 15% to 40%. ">Advertisers are courting the 3 billion+ gaming audience. Endless replays and positive word-of-mouth, gives gaming an edge over other content forms. Non-gaming companies have harnessed gaming's potential by adding dedicated sections to their apps and websites, resulting in a remarkable boost in engagement, often between 15% to 40%. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Aug 2023</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.bizzbuzz.news/trendz/gaming-industry-surpasses-movies-and-music-to-become-top-entertainment-sector-1236947" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png" alt="Adgully logo" title="Adgully"/></div><h3 class="Card_card__heading__ptiMj" title="Future of gaming – convergence of technology and accessibility ">Future of gaming – convergence of technology and accessibility </h3><p class="Card_card__description__y__Pi" title="For dynamic changes in technology like AR & VR to take root and thrive in the gaming industry, there's a need for an all-encompassing ecosystem. This includes affordable devices, a range of content, and viable applications. Current hurdles center on concerns like the user-friendliness of the technology and the associated costs. ">For dynamic changes in technology like AR & VR to take root and thrive in the gaming industry, there's a need for an all-encompassing ecosystem. This includes affordable devices, a range of content, and viable applications. Current hurdles center on concerns like the user-friendliness of the technology and the associated costs. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Aug 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.adgully.com/exploring-the-dynamic-technology-landscape-driving-the-gaming-industry-today-135518.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/C41CF0828137EDAB555C3B21994F17A0.png" alt="medianews4you logo" title="medianews4you"/></div><h3 class="Card_card__heading__ptiMj" title="Gesture control for gaming a win for casual gamers">Gesture control for gaming a win for casual gamers</h3><p class="Card_card__description__y__Pi" title="With the potential to unlock interactive gaming for people with disabilities, gesture-based controls are also ideal use cases for casual games. Google’s Project Gameface that allows players to use head movements and facial gestures, is probably the first one developed with gaming in mind and has made gaming more inclusive.">With the potential to unlock interactive gaming for people with disabilities, gesture-based controls are also ideal use cases for casual games. Google’s Project Gameface that allows players to use head movements and facial gestures, is probably the first one developed with gaming in mind and has made gaming more inclusive.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jul 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.medianews4u.com/blink-your-eyes-shoot-the-target-is-gesture-controlled-gaming-the-future/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/02037535BC346430050B83B8979ACD6E.png" alt="Business Standard logo" title="Business Standard"/></div><h3 class="Card_card__heading__ptiMj" title="Change is inevitable for the gaming industry">Change is inevitable for the gaming industry</h3><p class="Card_card__description__y__Pi" title="Gaming companies will need to adapt and change in order survive after the introduction of 28% GST on the online gaming industry. Experimenting and exploring various methods to generate revenue will help not just diversify, but also build a more agile business that can thrive in any circumstance. Gamezop for instance has introduced more products (Quizzop, Newszop and Astrozop) in addition to Gamezop. ">Gaming companies will need to adapt and change in order survive after the introduction of 28% GST on the online gaming industry. Experimenting and exploring various methods to generate revenue will help not just diversify, but also build a more agile business that can thrive in any circumstance. Gamezop for instance has introduced more products (Quizzop, Newszop and Astrozop) in addition to Gamezop. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jul 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.business-standard.com/economy/news/28-gst-an-opportunity-for-gaming-companies-to-compete-gamezop-co-founder-123071200661_1.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/44CC11F578032B48D62B6EF139019CA8.png" alt="The Economic Times logo" title="The Economic Times"/></div><h3 class="Card_card__heading__ptiMj" title="Game developers seek alternate methods of monetization ">Game developers seek alternate methods of monetization </h3><p class="Card_card__description__y__Pi" title="Game developers who integrate our suite of diverse products, report up to 40% longer session lengths and twice as much lifetime value. Game developers are actively seeking alternative methods of monetization beyond ads and in-game purchases.">Game developers who integrate our suite of diverse products, report up to 40% longer session lengths and twice as much lifetime value. Game developers are actively seeking alternative methods of monetization beyond ads and in-game purchases.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jul 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://telecom.economictimes.indiatimes.com/news/internet/5g-cloud-to-help-india-gaming-market-reach-8-6-bn-by-2027/101705606" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/08DA0B65D9227EC61F46C83D97453E11.png" alt="Microsoft logo" title="Microsoft"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop – sole Asian company powering games on MS Start">Gamezop – sole Asian company powering games on MS Start</h3><p class="Card_card__description__y__Pi" title="MS Start is Microsoft's new content destination with games as a key attraction. Two of the top eight games on MS Start are powered by Gamezop. Since the launch of MS Start, tens of millions of gamers have discovered a variety of games, collectively totalling more than four billion minutes of gameplay. ">MS Start is Microsoft's new content destination with games as a key attraction. Two of the top eight games on MS Start are powered by Gamezop. Since the launch of MS Start, tens of millions of gamers have discovered a variety of games, collectively totalling more than four billion minutes of gameplay. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jul 2023</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://blogs.msn.com/celebrate-the-1-year-anniversary-of-games/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png" alt="Adgully logo" title="Adgully"/></div><h3 class="Card_card__heading__ptiMj" title="More content verticals key to higher ad revenue & engagement">More content verticals key to higher ad revenue & engagement</h3><p class="Card_card__description__y__Pi" title="Popularity of mobile gaming and demand for diverse and engaging content, puts Gamezop in a position to meet the needs of the market. With more content verticals, ad revenue and engagement can be hiked by up to 40 percent for apps and websites. ">Popularity of mobile gaming and demand for diverse and engaging content, puts Gamezop in a position to meet the needs of the market. With more content verticals, ad revenue and engagement can be hiked by up to 40 percent for apps and websites. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jun 2023</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.adgully.com/with-more-content-verticals-ad-revenue-engagement-can-be-hiked-by-40-yashash-agarwal-133529.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/44CC11F578032B48D62B6EF139019CA8.png" alt="The Economic Times logo" title="The Economic Times"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop's edge computing process improves gaming experience">Gamezop's edge computing process improves gaming experience</h3><p class="Card_card__description__y__Pi" title="The process of establishing edge locations strategically around the globe, immensely improves Gamezop user experiences. Gamers can connect to nearby serves, thereby eliminating delays and delivering real-time and immersive gaming experiences. ">The process of establishing edge locations strategically around the globe, immensely improves Gamezop user experiences. Gamers can connect to nearby serves, thereby eliminating delays and delivering real-time and immersive gaming experiences. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jun 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://telecom.economictimes.indiatimes.com/news/industry/edge-computing-in-5g-era-why-it-is-relevant-more-than-ever/101292980" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/8B735D92718CBD82C3F3C240120CBCCD.png" alt="Social Samosa logo" title="Social Samosa"/></div><h3 class="Card_card__heading__ptiMj" title="Women gamers – a lucrative opportunity for brands">Women gamers – a lucrative opportunity for brands</h3><p class="Card_card__description__y__Pi" title="Brands can unlock huge opportunities with women gamers who comprise nearly half of Gamezop and Quizzop's 45 million monthly user base. They understand that women gamers not only possess substantial purchasing power but also wield immense influence over consumer decisions. ">Brands can unlock huge opportunities with women gamers who comprise nearly half of Gamezop and Quizzop's 45 million monthly user base. They understand that women gamers not only possess substantial purchasing power but also wield immense influence over consumer decisions. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">May 2023</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.socialsamosa.com/2023/05/opinion-women-gamers-opportunity-brands/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/2E7C5C368A07ED0CCE7D0142F38CA8BA.png" alt="Indian Television logo" title="Indian Television"/></div><h3 class="Card_card__heading__ptiMj" title="Gaming emerges as a key platform for brand engagement in India">Gaming emerges as a key platform for brand engagement in India</h3><p class="Card_card__description__y__Pi" title="Gamezop's highly scalable model of acquiring users through digital distribution partners is cost efficient, making it a profitable company. Between our inception and now, over 5,000 products from more than 70 countries have partnered with Gamezop. In addition, more that 45 million users from over 200 countries engage with Gamezop and Quizzop every month via one of its partners. ">Gamezop's highly scalable model of acquiring users through digital distribution partners is cost efficient, making it a profitable company. Between our inception and now, over 5,000 products from more than 70 countries have partnered with Gamezop. In addition, more that 45 million users from over 200 countries engage with Gamezop and Quizzop every month via one of its partners. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">May 2023</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.indiantelevision.com/iworld/over-the-top-services/gaming-emerges-as-a-key-platform-for-brand-engagement-in-india-yashash-agarwal-230509" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/67B1CAEE73DF49CD9153F0920D7549F5.png" alt="Fortune India logo" title="Fortune India"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop co-founders in Fortune India 40 Under 40 ">Gamezop co-founders in Fortune India 40 Under 40 </h3><p class="Card_card__description__y__Pi" title="Gamezop's success is testament to Yashash and Gaurav's leadership, as they work towards building the largest distribution network for digital content. Their remarkable achievements landed them a spot on Fortune India's 40 Under 40 2023, affirming their impact in the industry. ">Gamezop's success is testament to Yashash and Gaurav's leadership, as they work towards building the largest distribution network for digital content. Their remarkable achievements landed them a spot on Fortune India's 40 Under 40 2023, affirming their impact in the industry. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">May 2023</span>·<span title="Awards" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Awards</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.fortuneindia.com/40under40/yashash-agarwal-gaurav-agarwal?year=2023" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DAA407B795F2CA6F3724CD37CB43A776.png" alt="Bizz Buzz logo" title="Bizz Buzz"/></div><h3 class="Card_card__heading__ptiMj" title="Games – the ultimate engagement tool for non-gaming products">Games – the ultimate engagement tool for non-gaming products</h3><p class="Card_card__description__y__Pi" title="Adding games in non-gaming products can increase engagement by 15-40 percent. This makes interactive content the ultimate engagement tool. Products that have added Gamezop and Quizzop reported higher ad revenues in addition to the growth in engagement.">Adding games in non-gaming products can increase engagement by 15-40 percent. This makes interactive content the ultimate engagement tool. Products that have added Gamezop and Quizzop reported higher ad revenues in addition to the growth in engagement.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">May 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.bizzbuzz.news/markets/gaming-the-new-king-of-content-is-winning-the-attention-war-hands-down-1221595?infinitescroll=1" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png" alt="Financial Express logo" title="Financial Express"/></div><h3 class="Card_card__heading__ptiMj" title="Breaking gender barriers in gaming, to represent half it's consumer base ">Breaking gender barriers in gaming, to represent half it's consumer base </h3><p class="Card_card__description__y__Pi" title="With a near equal number of women consumers, it is important to create a diverse pool of talent in gaming companies by adopting best practices. Gamezop fosters diversity by implementing strategies that promote the inclusion of women, who constitute half the consumer base. This ultimately works to the advantage of the industry. ">With a near equal number of women consumers, it is important to create a diverse pool of talent in gaming companies by adopting best practices. Gamezop fosters diversity by implementing strategies that promote the inclusion of women, who constitute half the consumer base. This ultimately works to the advantage of the industry. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2023</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.financialexpress.com/business/brandwagon-breaking-gender-barriers-in-the-gaming-industry-3048947/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/44CC11F578032B48D62B6EF139019CA8.png" alt="The Economic Times logo" title="The Economic Times"/></div><h3 class="Card_card__heading__ptiMj" title="How brothers and Gamezop co-founders balance both worlds">How brothers and Gamezop co-founders balance both worlds</h3><p class="Card_card__description__y__Pi" title="Trust, mutual respect and a shared long term vision are some of the elements that help Gamezop co-founders and brothers work well together. It is also important to maintain a balance by segregating responsibilities when you run a company with your sibling. ">Trust, mutual respect and a shared long term vision are some of the elements that help Gamezop co-founders and brothers work well together. It is also important to maintain a balance by segregating responsibilities when you run a company with your sibling. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2023</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://economictimes.indiatimes.com/magazines/panache/the-bro-code-brothers-gamezop-co-founders-set-ground-rules-to-enjoy-the-best-of-both-worlds/articleshow/99162354.cms" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/E12C7299D3BC9A576F244B5AAFD9D23A.png" alt="Hindustan Times logo" title="Hindustan Times"/></div><h3 class="Card_card__heading__ptiMj" title="Women are leveling the playing field in gaming ">Women are leveling the playing field in gaming </h3><p class="Card_card__description__y__Pi" title="Gaming sees a near equal number of female players, making it a unique industry for gaming companies to create a diverse workforce. That is why we at Gamezop, have institutionalized our Diversity & Inclusion Policy to reaffirm our commitment to promoting diversity, equity and inclusion. ">Gaming sees a near equal number of female players, making it a unique industry for gaming companies to create a diverse workforce. That is why we at Gamezop, have institutionalized our Diversity & Inclusion Policy to reaffirm our commitment to promoting diversity, equity and inclusion. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.hindustantimes.com/lifestyle/brunch/women-gamers-in-india-spend-more-time-playing-games-than-men-state-of-india-gaming-report-2022-101681503766759.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/C5830A30514F8C020D605ED22CF12FA4.png" alt="Firstpost logo" title="Firstpost"/></div><h3 class="Card_card__heading__ptiMj" title="Gaming established as leader of digital entertainment ">Gaming established as leader of digital entertainment </h3><p class="Card_card__description__y__Pi" title="With a staggering $185 billion in revenue in 2022, the gaming industry has surpassed the combined earnings of music and film industries. It is no wonder more and more non-gaming digital products are adding games for a piece of the pie.">With a staggering $185 billion in revenue in 2022, the gaming industry has surpassed the combined earnings of music and film industries. It is no wonder more and more non-gaming digital products are adding games for a piece of the pie.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Feb 2023</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.firstpost.com/opinion/how-gaming-industry-has-established-itself-as-the-leader-of-digital-entertainment-world-12170642.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png" alt="Financial Express logo" title="Financial Express"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop's scalable business model and future plans">Gamezop's scalable business model and future plans</h3><p class="Card_card__description__y__Pi" title="Gamezop earns revenue from advertising which is split halfway between the company and its distribution partners. We give companies a preferential revenue share if they add both of our products, Gamezop and Quizzop on their websites. This model could operate anywhere between 55-60%. ">Gamezop earns revenue from advertising which is split halfway between the company and its distribution partners. We give companies a preferential revenue share if they add both of our products, Gamezop and Quizzop on their websites. This model could operate anywhere between 55-60%. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Feb 2023</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.financialexpress.com/business/brandwagon-gamezops-gaurav-agarwal-divulges-its-plans-for-expansion-and-revenue-2977120/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png" alt="Adgully logo" title="Adgully"/></div><h3 class="Card_card__heading__ptiMj" title="Marketing dollars will chase casual gamers in the near future">Marketing dollars will chase casual gamers in the near future</h3><p class="Card_card__description__y__Pi" title="With India projected to hit 700 million casual gamers by 2025, the casual gaming industry will occupy a larger share of brands’ marketing budget. Gamers are the most diverse group on the internet (over 3 billion worldwide), allowing for a level of granular targeting with gaming that no other advertising avenue can match. ">With India projected to hit 700 million casual gamers by 2025, the casual gaming industry will occupy a larger share of brands’ marketing budget. Gamers are the most diverse group on the internet (over 3 billion worldwide), allowing for a level of granular targeting with gaming that no other advertising avenue can match. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Feb 2023</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.adgully.com/marketing-dollars-will-chase-casual-gamers-in-2023-gaurav-agarwal-gamezop-128141.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png" alt="Financial Express logo" title="Financial Express"/></div><h3 class="Card_card__heading__ptiMj" title="Marketing dollars will chase casual gamers">Marketing dollars will chase casual gamers</h3><p class="Card_card__description__y__Pi" title="3 billion gamers worldwide are the most diverse group on the internet, that allow for a level of granular targeting no other advertising avenue can match. With India projected to hit 700 million casual gamers by 2025, casual gaming will occupy a larger share of brands’ marketing budget. ">3 billion gamers worldwide are the most diverse group on the internet, that allow for a level of granular targeting no other advertising avenue can match. With India projected to hit 700 million casual gamers by 2025, casual gaming will occupy a larger share of brands’ marketing budget. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jan 2023</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.financialexpress.com/brandwagon/marketing-dollars-will-chase-casual-gamers/2939600/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png" alt="Adgully logo" title="Adgully"/></div><h3 class="Card_card__heading__ptiMj" title="Market realities driving media strategies today">Market realities driving media strategies today</h3><p class="Card_card__description__y__Pi" title="Gaming would be one of the key new considerations for digital marketers to reach their target audience most effectively and efficiently. Brands can maximize a full-funnel media strategy by tapping into the most diverse group on the Internet vis-à-vis casual gamers. ">Gaming would be one of the key new considerations for digital marketers to reach their target audience most effectively and efficiently. Brands can maximize a full-funnel media strategy by tapping into the most diverse group on the Internet vis-à-vis casual gamers. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jan 2023</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.adgully.com/experts-decode-the-new-market-realities-driving-media-mix-strategies-today-127608.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DAA407B795F2CA6F3724CD37CB43A776.png" alt="Bizz Buzz logo" title="Bizz Buzz"/></div><h3 class="Card_card__heading__ptiMj" title="Demand for gaming professionals rises despite layoffs in tech">Demand for gaming professionals rises despite layoffs in tech</h3><p class="Card_card__description__y__Pi" title="The growing popularity of online gaming has fueled demand for gaming professionals, despite the massive layoffs in other industries. Gaming companies like Gamezop are hiring more employees to develop, design, and market games, and the industry is expected to continue growing in the coming years. ">The growing popularity of online gaming has fueled demand for gaming professionals, despite the massive layoffs in other industries. Gaming companies like Gamezop are hiring more employees to develop, design, and market games, and the industry is expected to continue growing in the coming years. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jan 2023</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.bizzbuzz.news/bizz-talk/growing-gamers-base-fuels-demand-for-gaming-professionals-amid-layoff-1190686" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/A9F5EAD07C2232B175627676FF65BDAB.png" alt="The Times of India logo" title="The Times of India"/></div><h3 class="Card_card__heading__ptiMj" title="Games have no prejudice; Gaming cos. shouldn’t either">Games have no prejudice; Gaming cos. shouldn’t either</h3><p class="Card_card__description__y__Pi" title="Gaming companies should implement strategies that promote the inclusion of women, who constitute half the consumer base. Increasing female representation in gaming companies through best practices can benefit both the industry and its workforce.">Gaming companies should implement strategies that promote the inclusion of women, who constitute half the consumer base. Increasing female representation in gaming companies through best practices can benefit both the industry and its workforce.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Dec 2022</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://timesofindia.indiatimes.com/blogs/voices/games-have-no-prejudice-gaming-cos-shouldnt-either/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/23088E90661F8AAE8FD6DED4E3323ABE.png" alt="afaqs! logo" title="afaqs!"/></div><h3 class="Card_card__heading__ptiMj" title="Casual gaming opens up a far greater opportunity for advertising">Casual gaming opens up a far greater opportunity for advertising</h3><p class="Card_card__description__y__Pi" title="Digital products and advertisers see casual gaming as a more viable option for a wider and diverse audience than hardcore gaming. Gamezop and Quizzop are two such platforms that are adding new users at a significant rate. Thus any product can increase the time spent by users on their platform by adding games and quizzes.">Digital products and advertisers see casual gaming as a more viable option for a wider and diverse audience than hardcore gaming. Gamezop and Quizzop are two such platforms that are adding new users at a significant rate. Thus any product can increase the time spent by users on their platform by adding games and quizzes.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Dec 2022</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.afaqs.com/news/gaming-and-e-sports/casual-gaming-opens-up-a-far-greater-opportunity-for-advertising-than-hardcore-gaming-gaurav-agarwal-gamezop" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/5900781EE3B3D6B8E6542E7470975D4A.png" alt="Business World logo" title="Business World"/></div><h3 class="Card_card__heading__ptiMj" title="A career in gaming can weather all market conditions">A career in gaming can weather all market conditions</h3><p class="Card_card__description__y__Pi" title="The growth of jobs within the gaming industry has kept pace with the global gaming boom, regardless of volatile market conditions. Gamezop co-founder, Gaurav Agarwal, sheds light on the demand for talent across roles with the potential to generate employment for millions">The growth of jobs within the gaming industry has kept pace with the global gaming boom, regardless of volatile market conditions. Gamezop co-founder, Gaurav Agarwal, sheds light on the demand for talent across roles with the potential to generate employment for millions</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Dec 2022</span>·<span title="Authored Articles" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Authored Articles</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://bwgamingworld.com/want-a-job-that-can-weather-all-market-conditions-turn-to-gaming/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png" alt="Financial Express logo" title="Financial Express"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop & Taboola partner to boost ad revenue and engagement ">Gamezop & Taboola partner to boost ad revenue and engagement </h3><p class="Card_card__description__y__Pi" title="Gamezop has recently partnered with Taboola to improve ad monetization and engagement for its monthly user base of 45 million. The partnership will also help Taboola drive advertiser success by expanding its advertising inventory. ">Gamezop has recently partnered with Taboola to improve ad monetization and engagement for its monthly user base of 45 million. The partnership will also help Taboola drive advertiser success by expanding its advertising inventory. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2022</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.financialexpress.com/brandwagon/gamezop-partners-with-taboola-to-improve-ad-monetisation-and-engagement/2886939/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/068CCB93C02036A7CB90CD9BDEDB7F8A.png" alt="Moneycontrol logo" title="Moneycontrol"/></div><h3 class="Card_card__heading__ptiMj" title="Cloud gaming will allow companies to scale products">Cloud gaming will allow companies to scale products</h3><p class="Card_card__description__y__Pi" title="Packaged cloud services will help gaming companies scale their products through enhanced infrastructure, data, and collaboration capabilities. Cloud computing enables on-demand streaming and anywhere-anytime experiences for the gaming community. ">Packaged cloud services will help gaming companies scale their products through enhanced infrastructure, data, and collaboration capabilities. Cloud computing enables on-demand streaming and anywhere-anytime experiences for the gaming community. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Oct 2022</span>·<span title="Podcasts & Webinars" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Podcasts & Webinars</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.moneycontrol.com/news/trends/features/get-your-game-on-the-cloud-for-scale-security-monetization-and-more-9324801.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png" alt="Financial Express logo" title="Financial Express"/></div><h3 class="Card_card__heading__ptiMj" title="Future of gaming – training and engaging global talents ">Future of gaming – training and engaging global talents </h3><p class="Card_card__description__y__Pi" title="Gaming is now a lucrative career option with the industry booming over the last few years. Now the focus should be on training and engaging global talents. There are also four billion gamers around the world, making them the most diverse group on the internet. So brands can be sure of getting the attention of consumers by using games for advertising. ">Gaming is now a lucrative career option with the industry booming over the last few years. Now the focus should be on training and engaging global talents. There are also four billion gamers around the world, making them the most diverse group on the internet. So brands can be sure of getting the attention of consumers by using games for advertising. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Sep 2022</span>·<span title="Events" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Events</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.financialexpress.com/brandwagon/india-gaming-summit-2022-live-way-ahead-for-the-online-gaming-industry-in-india/2688108/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/5448F16A447697654EB75791ACA0CE3B.png" alt="CNBC-TV18 logo" title="CNBC-TV18"/></div><h3 class="Card_card__heading__ptiMj" title="Cloud gaming will allow companies to scale products">Cloud gaming will allow companies to scale products</h3><p class="Card_card__description__y__Pi" title="Packaged cloud services will help gaming companies scale their products through enhanced infrastructure, data, and collaboration capabilities. Cloud computing enables on-demand streaming and anywhere-anytime experiences for the gaming community. ">Packaged cloud services will help gaming companies scale their products through enhanced infrastructure, data, and collaboration capabilities. Cloud computing enables on-demand streaming and anywhere-anytime experiences for the gaming community. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Sep 2022</span>·<span title="Podcasts & Webinars" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Podcasts & Webinars</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.youtube.com/watch?v=gIBPYrlvOUU" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png" alt="Adgully logo" title="Adgully"/></div><h3 class="Card_card__heading__ptiMj" title="Brands find adding games lucrative and seamless">Brands find adding games lucrative and seamless</h3><p class="Card_card__description__y__Pi" title="Online gaming expanding at a rate of 30% annually, makes it one of the fastest growing industries within media and entertainment in India. At Gamezop, non-gaming products have the option of adding games seamlessly within their interface, and in just 30 minutes, making it a hassle-free process. ">Online gaming expanding at a rate of 30% annually, makes it one of the fastest growing industries within media and entertainment in India. At Gamezop, non-gaming products have the option of adding games seamlessly within their interface, and in just 30 minutes, making it a hassle-free process. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Sep 2022</span>·<span title="Events" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Events</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.adgully.com/why-companies-are-focusing-on-productisation-of-games-122982.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/282032BF718DD22B3EA43F39EE5BD7B9.png" alt="ET BrandEquity logo" title="ET BrandEquity"/></div><h3 class="Card_card__heading__ptiMj" title="Tata Play Binge partners with Gamezop to add gaming">Tata Play Binge partners with Gamezop to add gaming</h3><p class="Card_card__description__y__Pi" title="Tata Play Binge introduces gaming to its users, through its partnership with Gamezop, adding games to its portfolio of 17 OTT streaming platforms. Tata Play Binge users will now have access to 100 games from Gamezop’s library on its platform, without the need to individually download them. Users can play these games ad-free with subscription and ad-supported without subscription. ">Tata Play Binge introduces gaming to its users, through its partnership with Gamezop, adding games to its portfolio of 17 OTT streaming platforms. Tata Play Binge users will now have access to 100 games from Gamezop’s library on its platform, without the need to individually download them. Users can play these games ad-free with subscription and ad-supported without subscription. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Sep 2022</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://brandequity.economictimes.indiatimes.com/news/business-of-brands/tata-play-partners-gamezop-to-introduce-gaming-on-ott-platform-binge/94614505" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/3E872F215610C19EA4C984BE4A6CDE43.png" alt="Al Jazeera logo" title="Al Jazeera"/></div><h3 class="Card_card__heading__ptiMj" title="Quizzop introduced at India Gaming Conclave 2022">Quizzop introduced at India Gaming Conclave 2022</h3><p class="Card_card__description__y__Pi" title="The next phase of growth for Gamezop was outlined along with the introduction of Quizzop – a quizzing platform – at the India Gaming Conclave 2022. The event was a melting pot of myriad standpoints from the Indian gaming fraternity, and provided an ideal forum to launch Quizzop. ">The next phase of growth for Gamezop was outlined along with the introduction of Quizzop – a quizzing platform – at the India Gaming Conclave 2022. The event was a melting pot of myriad standpoints from the Indian gaming fraternity, and provided an ideal forum to launch Quizzop. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Aug 2022</span>·<span title="Events" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Events</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://aljazeera.co.in/politics/india-gaming-industry-poised-to-become-worlds-largest-gaming-hub-led-by-innovations-and-planned-5g-launches/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/F871587EFFDE1A33DD59EFDD7D5D21E4.png" alt="Business Today logo" title="Business Today"/></div><h3 class="Card_card__heading__ptiMj" title="Casual gaming is a serious business in India">Casual gaming is a serious business in India</h3><p class="Card_card__description__y__Pi" title="Casual gaming becomes mainstream in India with over 450 million users; bringing about a change in monetization for content businesses. Lockdown converted non-gamers to casual gamers with India seeing growth in gaming average revenues per user (ARPUs). ">Casual gaming becomes mainstream in India with over 450 million users; bringing about a change in monetization for content businesses. Lockdown converted non-gamers to casual gamers with India seeing growth in gaming average revenues per user (ARPUs). </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Aug 2022</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.businesstoday.in/magazine/features/story/how-casual-gaming-became-serious-business-in-india-343468-2022-08-02" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/E9FBF0D5D8BB403AE632F755A215B8EF.png" alt="PCQuest logo" title="PCQuest"/></div><h3 class="Card_card__heading__ptiMj" title="Online gaming sees big bang growth in India ">Online gaming sees big bang growth in India </h3><p class="Card_card__description__y__Pi" title="HTML5 game centers like Gamezop are being integrated by non-gaming apps and websites to capitalize on a lucrative digital entertainment trend. The Indian gaming sector will continue to grow exponentially in the times ahead and digital adoption will play a major role in this evolution. ">HTML5 game centers like Gamezop are being integrated by non-gaming apps and websites to capitalize on a lucrative digital entertainment trend. The Indian gaming sector will continue to grow exponentially in the times ahead and digital adoption will play a major role in this evolution. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Aug 2022</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.pcquest.com/online-gaming-industry-sees-big-bang-growth/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DD8CC64FF3479062A9E5AA94E3B1E202.png" alt="The ONE'S Changing The WORLD logo" title="The ONE'S Changing The WORLD"/></div><h3 class="Card_card__heading__ptiMj" title="Birth of India's largest zero friction gaming platform">Birth of India's largest zero friction gaming platform</h3><p class="Card_card__description__y__Pi" title="A cumbersome casual gaming experience for users led to the birth of Gamezop, resulting in a sustainable and profitable business model. ">A cumbersome casual gaming experience for users led to the birth of Gamezop, resulting in a sustainable and profitable business model. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2022</span>·<span title="Podcasts & Webinars" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Podcasts & Webinars</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.youtube.com/watch?v=30JNU3Z2cw4" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/E686429BFBDE1DC9286F5A9041BFF1DB.png" alt="The Hindu BusinessLine logo" title="The Hindu BusinessLine"/></div><h3 class="Card_card__heading__ptiMj" title="How non-gaming brands use games to make money">How non-gaming brands use games to make money</h3><p class="Card_card__description__y__Pi" title="Many non-gaming brands like Amazon, Paytm, and Airtel have seen a 40% revenue increase after incorporating games in their ad strategies. The casual gaming industry is giving brands a new horizon to engage their audiences and make money on non-gaming apps and websites. ">Many non-gaming brands like Amazon, Paytm, and Airtel have seen a 40% revenue increase after incorporating games in their ad strategies. The casual gaming industry is giving brands a new horizon to engage their audiences and make money on non-gaming apps and websites. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2022</span>·<span title="Podcasts & Webinars" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Podcasts & Webinars</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.thehindubusinessline.com/multimedia/audio/podcast-how-brands-use-games-to-make-money/article65252006.ece" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/A9F5EAD07C2232B175627676FF65BDAB.png" alt="The Times of India logo" title="The Times of India"/></div><h3 class="Card_card__heading__ptiMj" title="HTML5 game development continues to thrive in India">HTML5 game development continues to thrive in India</h3><p class="Card_card__description__y__Pi" title="HTML5 games offer experiences comparable to Android or iPhone games, with the added advantage of affordability and easy accessibility. Instead of downloading bulky apps with on smartphones; with HTML5 games you only have to click a link to start playing immediately. ">HTML5 games offer experiences comparable to Android or iPhone games, with the added advantage of affordability and easy accessibility. Instead of downloading bulky apps with on smartphones; with HTML5 games you only have to click a link to start playing immediately. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Mar 2022</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://timesofindia.indiatimes.com/business/startups/companies/html5-game-development-is-thriving-in-india/articleshow/90574632.cms" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/5769F1BBA20DC7BFB889A6B3BC703970.png" alt="Impact logo" title="Impact"/></div><h3 class="Card_card__heading__ptiMj" title="Mobile gaming – a mega platform for advertisers and marketers">Mobile gaming – a mega platform for advertisers and marketers</h3><p class="Card_card__description__y__Pi" title="With heavy digital penetration, the number of brands that advertise on Gamezop went up by 250% and is expected to grow. Our games like Ludo, Carrom, Rummy, 8 Ball Pool, Chess, Sudoku, Bowling, and Solitaire are often requested by brand to place their targeted ad because of their mass appeal. ">With heavy digital penetration, the number of brands that advertise on Gamezop went up by 250% and is expected to grow. Our games like Ludo, Carrom, Rummy, 8 Ball Pool, Chess, Sudoku, Bowling, and Solitaire are often requested by brand to place their targeted ad because of their mass appeal. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Feb 2022</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.impactonnet.com/impact-feature/mobile-pc-and-console-gaming-7797.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/F871587EFFDE1A33DD59EFDD7D5D21E4.png" alt="Business Today logo" title="Business Today"/></div><h3 class="Card_card__heading__ptiMj" title="Gaming firms grow as viewers demand more games on OTTs">Gaming firms grow as viewers demand more games on OTTs</h3><p class="Card_card__description__y__Pi" title="Gaming companies like Gamezop, allow OTTs the chance to bring casual games to their viewers, through easy and flexible integration of games. This has led to the emergence of more and more gaming companies, to meet the growing demand of games on OTTs. ">Gaming companies like Gamezop, allow OTTs the chance to bring casual games to their viewers, through easy and flexible integration of games. This has led to the emergence of more and more gaming companies, to meet the growing demand of games on OTTs. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jan 2022</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.businesstoday.in/technology/story/as-viewers-demand-more-games-on-otts-gaming-firms-see-a-chance-to-grow-320306-2022-01-25" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/44CC11F578032B48D62B6EF139019CA8.png" alt="The Economic Times logo" title="The Economic Times"/></div><h3 class="Card_card__heading__ptiMj" title="Gaming firms hire more women to keep pace with changing user base">Gaming firms hire more women to keep pace with changing user base</h3><p class="Card_card__description__y__Pi" title="Companies like Gamezop are focused on hiring more women to make sure their workforce reflects their growing women consumer base. With almost 42% of its workforce now made up of women, the focus is on making the work environment more inclusive to retain female talent. ">Companies like Gamezop are focused on hiring more women to make sure their workforce reflects their growing women consumer base. With almost 42% of its workforce now made up of women, the focus is on making the work environment more inclusive to retain female talent. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jan 2022</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://economictimes.indiatimes.com/jobs/gaming-firms-hire-more-women-to-keep-pace-with-changing-user-base/articleshow/88943929.cms" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/A6681D933BDA3A73F3FCC42F8359363C.png" alt="Business Insider logo" title="Business Insider"/></div><h3 class="Card_card__heading__ptiMj" title="What to expect from the Indian gaming and e-sports industry">What to expect from the Indian gaming and e-sports industry</h3><p class="Card_card__description__y__Pi" title="Blockchain gaming will drive innovation with NFTs, Play to Earn mechanics, be able to scale engagement as well as monetization to huge numbers. Decentralization transforms operations, from fundraising to governance, evident in community-driven DAOs. ">Blockchain gaming will drive innovation with NFTs, Play to Earn mechanics, be able to scale engagement as well as monetization to huge numbers. Decentralization transforms operations, from fundraising to governance, evident in community-driven DAOs. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jan 2022</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.businessinsider.in/advertising/media/article/gaming-what-to-expect-from-the-indian-gaming-and-e-sports-industry-in-2022/articleshow/88758491.cms" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/F422D006D5209D8E7531AD60EEC2BBDA.png" alt="Forbes logo" title="Forbes"/></div><h3 class="Card_card__heading__ptiMj" title="Brands add games and esports to their advertising plans">Brands add games and esports to their advertising plans</h3><p class="Card_card__description__y__Pi" title="Gaming and esports have opened a new door for advertisers, offering high engagements and massive reach, through casual gamers. Casual gamers are the most diverse group on the internet, allowing for the highest degree of granular targeting. Thus brands targeting millennials and Gen Z users have added gaming to their advertising gameplans. ">Gaming and esports have opened a new door for advertisers, offering high engagements and massive reach, through casual gamers. Casual gamers are the most diverse group on the internet, allowing for the highest degree of granular targeting. Thus brands targeting millennials and Gen Z users have added gaming to their advertising gameplans. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Dec 2021</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.forbesindia.com/blog/storyboard18/storyboard18-why-esports-and-online-gaming-saw-ad-dollars-influx-in-2021/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/796DCA8A389C57F684C5D5A029DF3B5E.png" alt="Mint logo" title="Mint"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop drives 650+ million minutes of engagement on MX Player">Gamezop drives 650+ million minutes of engagement on MX Player</h3><p class="Card_card__description__y__Pi" title="MX Player revealed over 650 million minutes of user engagement, after partnering with Gamezop, to introduce gaming within the OTT platform. While Patna, Lucknow, Delhi, Jaipur, and Ahmedabad saw the highest traction on games within MX Player, Moradabad, Imphal, Siliguri, and Bardhaman also featured on the top 50 cities list.">MX Player revealed over 650 million minutes of user engagement, after partnering with Gamezop, to introduce gaming within the OTT platform. While Patna, Lucknow, Delhi, Jaipur, and Ahmedabad saw the highest traction on games within MX Player, Moradabad, Imphal, Siliguri, and Bardhaman also featured on the top 50 cities list.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2021</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.livemint.com/companies/news/gamezop-drives-more-than-650-mn-minutes-of-engagement-on-mx-player-with-games-11637047769395.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/068CCB93C02036A7CB90CD9BDEDB7F8A.png" alt="Moneycontrol logo" title="Moneycontrol"/></div><h3 class="Card_card__heading__ptiMj" title="Gaming the next big thing for streaming in India ">Gaming the next big thing for streaming in India </h3><p class="Card_card__description__y__Pi" title="Gaming makes an attractive value addition for OTT users, thus prompting streaming services to integrate games onto their platforms. MX Player which partnered with Gamezop in 2020, has seen nearly 4x growth with over 400 million monthly gameplays on its platform.">Gaming makes an attractive value addition for OTT users, thus prompting streaming services to integrate games onto their platforms. MX Player which partnered with Gamezop in 2020, has seen nearly 4x growth with over 400 million monthly gameplays on its platform.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2021</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.moneycontrol.com/news/trends/entertainment/with-netflix-introducing-casual-games-is-gaming-the-next-big-thing-for-streaming-in-india-7709191.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png" alt="Financial Express logo" title="Financial Express"/></div><h3 class="Card_card__heading__ptiMj" title="Casual games open new doors for players and products ">Casual games open new doors for players and products </h3><p class="Card_card__description__y__Pi" title="The biggest trend that one saw during the pandemic, was the conversion of a large number of non-gamers to casual gamers. This led to another trend where popular non-gaming products—Amazon, Paytm, Goibibo, MX Player, and hundreds of others— started a gaming section within their apps to engage new users. ">The biggest trend that one saw during the pandemic, was the conversion of a large number of non-gamers to casual gamers. This led to another trend where popular non-gaming products—Amazon, Paytm, Goibibo, MX Player, and hundreds of others— started a gaming section within their apps to engage new users. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2021</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.financialexpress.com/lifestyle/online-gaming-opening-new-doors-for-players/2377301/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/E2DF4ACF1FE6CA3B3EAF1F8E9640D1EE.png" alt="The Ken logo" title="The Ken"/></div><h3 class="Card_card__heading__ptiMj" title="D2C apps turn to casual games for engagement and revenue">D2C apps turn to casual games for engagement and revenue</h3><p class="Card_card__description__y__Pi" title="Helping D2C apps engage users via games are the likes of Gamezop, which provide plug-and-play gaming integration within these platforms. Thus meeting the growing urge to keep users constantly engaged across segments, from social commerce and e-commerce to ticket reservation apps and OTT streaming apps. ">Helping D2C apps engage users via games are the likes of Gamezop, which provide plug-and-play gaming integration within these platforms. Thus meeting the growing urge to keep users constantly engaged across segments, from social commerce and e-commerce to ticket reservation apps and OTT streaming apps. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2021</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://the-ken.com/story/casual-gaming-turns-serious-for-indias-consumer-startups/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/5900781EE3B3D6B8E6542E7470975D4A.png" alt="Business World logo" title="Business World"/></div><h3 class="Card_card__heading__ptiMj" title="Streamlyn uses Gamezop for gaming and ad monetization ">Streamlyn uses Gamezop for gaming and ad monetization </h3><p class="Card_card__description__y__Pi" title="Streamlyn forms a strategic alliance with Gamezop to leverage their expertise in gaming and ad monetization for mutual growth. The partnership will allow brands spending on Gamezop access to 6 billion monthly ad impressions on publishers managed by Streamlyn. This will bring a new demand source for the publishers, which will increase the bid pressure on their inventory and improve earnings and also lead to more relevant ads for the users. ">Streamlyn forms a strategic alliance with Gamezop to leverage their expertise in gaming and ad monetization for mutual growth. The partnership will allow brands spending on Gamezop access to 6 billion monthly ad impressions on publishers managed by Streamlyn. This will bring a new demand source for the publishers, which will increase the bid pressure on their inventory and improve earnings and also lead to more relevant ads for the users. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Oct 2021</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://bwdisrupt.businessworld.in/article/Streamlyn-Entered-Into-A-Strategic-Alliance-With-Gamezop/12-10-2021-408360/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/71C3511FEF24378BA624B9D777CCC7DA.png" alt="YourStory logo" title="YourStory"/></div><h3 class="Card_card__heading__ptiMj" title="HTML5 games are the future of casual gaming ">HTML5 games are the future of casual gaming </h3><p class="Card_card__description__y__Pi" title="HTML5-based games will be on the rise due to its focus on turning non-gamers to casual gamers as well as its portability. With the help of cloud, AI and other state-of-the-art technology, companies are enabling personalized experiences for users. ">HTML5-based games will be on the rise due to its focus on turning non-gamers to casual gamers as well as its portability. With the help of cloud, AI and other state-of-the-art technology, companies are enabling personalized experiences for users. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Oct 2021</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://yourstory.com/2021/10/cloud-future-gaming-industry-experts-techsparks-2021" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/5900781EE3B3D6B8E6542E7470975D4A.png" alt="Business World logo" title="Business World"/></div><h3 class="Card_card__heading__ptiMj" title="InterMiles expands its mobile gaming with Gamezop">InterMiles expands its mobile gaming with Gamezop</h3><p class="Card_card__description__y__Pi" title="India’s leading loyalty and rewards program, InterMiles, partnered with Gamezop to offer gaming for members using the InterMiles app. With this partnership, InterMiles is further expanding its mobile gaming offerings to provide its members with additional, convenient rewards and redemption opportunities">India’s leading loyalty and rewards program, InterMiles, partnered with Gamezop to offer gaming for members using the InterMiles app. With this partnership, InterMiles is further expanding its mobile gaming offerings to provide its members with additional, convenient rewards and redemption opportunities</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Oct 2021</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="http://bwdisrupt.businessworld.in/article/InterMiles-Partners-With-Gamezop/25-10-2021-409788/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/E2952911311F13C686C8B876902F3475.png" alt="IVM Podcasts logo" title="IVM Podcasts"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop's global gaming goals are coming to fruition ">Gamezop's global gaming goals are coming to fruition </h3><p class="Card_card__description__y__Pi" title="By bringing together great gaming titles and popular platforms, Gamezop has helped over 4000+ apps increase user engagement with HTML5 games. Gamezop's growth ambitions that include being the go-to conduit between game developers and large platforms.">By bringing together great gaming titles and popular platforms, Gamezop has helped over 4000+ apps increase user engagement with HTML5 games. Gamezop's growth ambitions that include being the go-to conduit between game developers and large platforms.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Oct 2021</span>·<span title="Podcasts & Webinars" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Podcasts & Webinars</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.youtube.com/watch?v=fenndsiE3_s" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/796DCA8A389C57F684C5D5A029DF3B5E.png" alt="Mint logo" title="Mint"/></div><h3 class="Card_card__heading__ptiMj" title="Gaming firms see revenue coming in from global markets">Gaming firms see revenue coming in from global markets</h3><p class="Card_card__description__y__Pi" title="Gaming firms are seeing a majority of their revenues from global markets. For Gamezop, USA is the second most important market after India. This is followed by Brazil and Indonesia, with revenues doubling from these markets recently. Using their investor networks, Gamezop has also found a foothold in markets as far off as Tajikistan. ">Gaming firms are seeing a majority of their revenues from global markets. For Gamezop, USA is the second most important market after India. This is followed by Brazil and Indonesia, with revenues doubling from these markets recently. Using their investor networks, Gamezop has also found a foothold in markets as far off as Tajikistan. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Oct 2021</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.livemint.com/technology/tech-news/bet-on-global-markets-reaping-benefits-for-indian-gaming-cos-11634842954637.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/5EFD6665C470710FA0B99CE5024BF414.png" alt="Best Media Info logo" title="Best Media Info"/></div><h3 class="Card_card__heading__ptiMj" title="Adsolut Media partners with Gamezop to boost ad earnings ">Adsolut Media partners with Gamezop to boost ad earnings </h3><p class="Card_card__description__y__Pi" title="Brands targeting advertising inventory on Gamezop now have access to an additional inventory of nearly 1 billion ad impressions per month. Adsolut Media and Gamezop have thus teamed up to boost ad earnings for publishers. ">Brands targeting advertising inventory on Gamezop now have access to an additional inventory of nearly 1 billion ad impressions per month. Adsolut Media and Gamezop have thus teamed up to boost ad earnings for publishers. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Sep 2021</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://bestmediainfo.com/2021/09/adsolut-media-and-gamezop-ink-business-deal-to-boost-ad-earnings-for-publishers" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/F422D006D5209D8E7531AD60EEC2BBDA.png" alt="Forbes logo" title="Forbes"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop features in Forbes Asia 100 to Watch">Gamezop features in Forbes Asia 100 to Watch</h3><p class="Card_card__description__y__Pi" title="Gamezop recognized for its disruptive B2B2C model, with HTML5 games and a seamless user experience, features in Forbes Asia 100 to Watch. Gamezop's innovative approach challenges traditional gaming norms, offering a diverse collection of casual games accessible across multiple devices, positioning itself as a game-changer in the industry.">Gamezop recognized for its disruptive B2B2C model, with HTML5 games and a seamless user experience, features in Forbes Asia 100 to Watch. Gamezop's innovative approach challenges traditional gaming norms, offering a diverse collection of casual games accessible across multiple devices, positioning itself as a game-changer in the industry.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Aug 2021</span>·<span title="Awards" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Awards</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.forbes.com/sites/forbesasiateam/2021/08/09/forbes-asia-100-to-watch/?sh=2b447b0b3752" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/A6681D933BDA3A73F3FCC42F8359363C.png" alt="Business Insider logo" title="Business Insider"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop – the go-to entertainment section within apps worldwide">Gamezop – the go-to entertainment section within apps worldwide</h3><p class="Card_card__description__y__Pi" title="With 40M+ monthly users, Gamezop aids app engagement, aspiring to be the preferred entertainment section globally. Gamezop experienced remarkable growth in 2020, tripling its user base to nearly 272 million Indian players. This surge in users also led to impressive revenue growth. ">With 40M+ monthly users, Gamezop aids app engagement, aspiring to be the preferred entertainment section globally. Gamezop experienced remarkable growth in 2020, tripling its user base to nearly 272 million Indian players. This surge in users also led to impressive revenue growth. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Jul 2021</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.businessinsider.in/advertising/media/article/heres-how-this-gaming-platform-engaging-with-40-million-users-every-month-has-been-helping-apps-and-websites-increase-their-engagement-levels/articleshow/84758126.cms" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/2F8CFF96E94ED2C6792434C15738111E.png" alt="AWS logo" title="AWS"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop's unconventional user acquisition method ">Gamezop's unconventional user acquisition method </h3><p class="Card_card__description__y__Pi" title="Gamezop works very unconventionally to acquire users – rather than pushing app installs, they integrate games within popular apps. Co-founder and CEO, Yashash Agarwal talks about how they scaled to 25 Million unique monthly users with AWS. ">Gamezop works very unconventionally to acquire users – rather than pushing app installs, they integrate games within popular apps. Co-founder and CEO, Yashash Agarwal talks about how they scaled to 25 Million unique monthly users with AWS. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2021</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.youtube.com/watch?v=3CtEvTYH8Wk" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/012319B1EB6A4B0B4E5BAC2FCF1BE515.png" alt="UNI logo" title="UNI"/></div><h3 class="Card_card__heading__ptiMj" title="RCB partners with Gamezop to introduce games on their app ">RCB partners with Gamezop to introduce games on their app </h3><p class="Card_card__description__y__Pi" title="Gamezop has partnered with Royal Challengers Bangalore (RCB) to introduce instant gaming and drive engagement on RCB’s mobile app. The integration comes without any cost for RCB. It introduces a multigame platform within their products where their users can play trending games instantly. ">Gamezop has partnered with Royal Challengers Bangalore (RCB) to introduce instant gaming and drive engagement on RCB’s mobile app. The integration comes without any cost for RCB. It introduces a multigame platform within their products where their users can play trending games instantly. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2020</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="http://www.uniindia.com/gamezop-partner-with-royal-challengers-bangalore/business-economy/news/2220936.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/D55C8935C0E3C34A9C25D9D500F6819B.png" alt="The Hindu logo" title="The Hindu"/></div><h3 class="Card_card__heading__ptiMj" title="#MakeInIndia enables Indian game developers to earn big">#MakeInIndia enables Indian game developers to earn big</h3><p class="Card_card__description__y__Pi" title="The 'make in India' campaign opens opportunities for Indian game developers to monetize their creations, thus driving growth for the industry. Now there is potential to capitalize on the void left by the popular games that have been banned in India, and an opportunity for indigenous developers to create and monetize games with Indian storylines, catering to the local market. ">The 'make in India' campaign opens opportunities for Indian game developers to monetize their creations, thus driving growth for the industry. Now there is potential to capitalize on the void left by the popular games that have been banned in India, and an opportunity for indigenous developers to create and monetize games with Indian storylines, catering to the local market. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Sep 2020</span>·<span title="Industry Stories" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Industry Stories</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.thehindu.com/sci-tech/technology/gadgets/makeinindia-and-indian-storylines-get-a-push-after-the-pubg-ban/article32642194.ece" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/472D9A63335ADE9BA84B33FD1C568514.png" alt="CNBC logo" title="CNBC"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop raises INR 32 crores in Series A led by BITKRAFT Ventures">Gamezop raises INR 32 crores in Series A led by BITKRAFT Ventures</h3><p class="Card_card__description__y__Pi" title="Gamezop has raised Rs 32 crore investment from BITKRAFT Ventures, Velo Partners, and FJ Labs. BITKRAFT is the world’s largest esports fund. The company will use the investment to establish presence in select overseas markets through its piggybacking business model. ">Gamezop has raised Rs 32 crore investment from BITKRAFT Ventures, Velo Partners, and FJ Labs. BITKRAFT is the world’s largest esports fund. The company will use the investment to establish presence in select overseas markets through its piggybacking business model. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Aug 2020</span>·<span title="Fundraising" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Fundraising</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.cnbctv18.com/startup/gamezop-raises-rs-32-crore-in-series-a-led-by-bitkraft-ventures-6764491.htm" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/BEDEA5E4109C7EBEBB419F9A283D56EF.png" alt="India Today logo" title="India Today"/></div><h3 class="Card_card__heading__ptiMj" title="India Today introduces interactive gaming with Gamezop">India Today introduces interactive gaming with Gamezop</h3><p class="Card_card__description__y__Pi" title="India Today Group partners with Gamezop, becoming the first media house to provide interactive gaming to readers with over 250 casual games. This partnership is a significant step forward in expanding the scope of media content and enriching the overall user experience for India Today Group's readers.">India Today Group partners with Gamezop, becoming the first media house to provide interactive gaming to readers with over 250 casual games. This partnership is a significant step forward in expanding the scope of media content and enriching the overall user experience for India Today Group's readers.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">May 2020</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.indiatoday.in/sports/other-sports/story/india-today-gaming-partnership-gamezop-mobile-gaming-interactive-readers-1676647-2020-05-11" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/71C3511FEF24378BA624B9D777CCC7DA.png" alt="YourStory logo" title="YourStory"/></div><h3 class="Card_card__heading__ptiMj" title="25 million users acquired in just 4 years ">25 million users acquired in just 4 years </h3><p class="Card_card__description__y__Pi" title="Gamezop's success story unfolds as it addresses the hassle of casual gaming, leading to rapid user acquisition and substantial revenue growth. The startup's user base reaches an impressive 25 million, while generating Rs 21 crore in ARR. Gamezop's innovative approach to gaming and its ability to provide a seamless gaming experience contribute to its remarkable achievements in the industry. ">Gamezop's success story unfolds as it addresses the hassle of casual gaming, leading to rapid user acquisition and substantial revenue growth. The startup's user base reaches an impressive 25 million, while generating Rs 21 crore in ARR. Gamezop's innovative approach to gaming and its ability to provide a seamless gaming experience contribute to its remarkable achievements in the industry. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2020</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://yourstory.com/2020/04/gaming-startup-gamezop-esports" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/796DCA8A389C57F684C5D5A029DF3B5E.png" alt="Mint logo" title="Mint"/></div><h3 class="Card_card__heading__ptiMj" title="Snapdeal partners with Gamezop to boost user engagement ">Snapdeal partners with Gamezop to boost user engagement </h3><p class="Card_card__description__y__Pi" title="Snapdeal aims to drive higher engagement with its users by expanding its online gaming feature through a partnership with Gamezop. With this collaboration, Snapdeal users can enjoy a wide selection of games directly on the website and app, eliminating the need for separate app installations. This strategic move enhances the overall user experience and provides a seamless gaming experience within the Snapdeal platform.">Snapdeal aims to drive higher engagement with its users by expanding its online gaming feature through a partnership with Gamezop. With this collaboration, Snapdeal users can enjoy a wide selection of games directly on the website and app, eliminating the need for separate app installations. This strategic move enhances the overall user experience and provides a seamless gaming experience within the Snapdeal platform.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2020</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.livemint.com/companies/news/snapdeal-partners-with-gamezop-to-add-gaming-options-on-its-platform-11588169903969.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/4D9D5691F8CE3FCCB60BD6A63DD0A993.png" alt="Mashable logo" title="Mashable"/></div><h3 class="Card_card__heading__ptiMj" title="HTML5 games – boost engagement and revenue for apps">HTML5 games – boost engagement and revenue for apps</h3><p class="Card_card__description__y__Pi" title="HTML5 games can help app developers attract new users, deepen engagement with existing users, and unlock incremental revenue. Gamezop is a HTML5 gaming platform that makes it easy for app developers to add games to their apps. The platform offers a wide variety of games, all of which can be played without having to download them. This makes Gamezop a great option for app developers who want to increase engagement and revenue for their apps.">HTML5 games can help app developers attract new users, deepen engagement with existing users, and unlock incremental revenue. Gamezop is a HTML5 gaming platform that makes it easy for app developers to add games to their apps. The platform offers a wide variety of games, all of which can be played without having to download them. This makes Gamezop a great option for app developers who want to increase engagement and revenue for their apps.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Dec 2019</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://in.mashable.com/tech/9906/how-html5-games-are-increasing-engagement-and-driving-revenue-for-apps" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/EC7C0E179F5D5C6FC5A58E34E96C6675.png" alt="Deccan Chronicle logo" title="Deccan Chronicle"/></div><h3 class="Card_card__heading__ptiMj" title="Scaling to success through technological innovation">Scaling to success through technological innovation</h3><p class="Card_card__description__y__Pi" title="Gamezop achieves rapid growth, reaching 15.2 million users by leveraging technology and establishing a strong presence across mobile apps. They have scaled to this number by merely being present on 1 per cent of the apps published by Indian developers; thereby enabled them to outpace competitors in the gaming industry. ">Gamezop achieves rapid growth, reaching 15.2 million users by leveraging technology and establishing a strong presence across mobile apps. They have scaled to this number by merely being present on 1 per cent of the apps published by Indian developers; thereby enabled them to outpace competitors in the gaming industry. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2019</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.deccanchronicle.com/technology/in-other-news/301119/gaming-company-gamezop-backs-on-tech-to-stay-ahead.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/1C89F4C064498378392D47A2347ECADC.png" alt="KaiOS logo" title="KaiOS"/></div><h3 class="Card_card__heading__ptiMj" title="KaiOS shares fan-favourite games on the app ">KaiOS shares fan-favourite games on the app </h3><p class="Card_card__description__y__Pi" title="KaiOS users experience thrilling games from Gamezop on the KaiStore that includes fan-favourites Astro Knot, Coin Grab, Dodgy, and Flexi Snake. As they add more apps and utilities to the KaiStore, these popular games plus many more are available for download. ">KaiOS users experience thrilling games from Gamezop on the KaiStore that includes fan-favourites Astro Knot, Coin Grab, Dodgy, and Flexi Snake. As they add more apps and utilities to the KaiStore, these popular games plus many more are available for download. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Dec 2018</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.kaiostech.com/enjoy-the-fun-with-these-apps-brought-by-gamezop-available-now-in-the-kaistore/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/290E9080226B7D4AB6EEE24456B8A1A0.png" alt="Outlook Business logo" title="Outlook Business"/></div><h3 class="Card_card__heading__ptiMj" title="App-free mobile gaming for non-gaming products">App-free mobile gaming for non-gaming products</h3><p class="Card_card__description__y__Pi" title="The USP of Gamezop is that, the games are created with HTML5, which allows it to be played on browsers without the need to install an app. The B2B2C model optimizes games for large non-gaming companies that already have a reach thus adding to its value.">The USP of Gamezop is that, the games are created with HTML5, which allows it to be played on browsers without the need to install an app. The B2B2C model optimizes games for large non-gaming companies that already have a reach thus adding to its value.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Sep 2018</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.outlookbusiness.com/enterprise-3/trend-12/the-game-changers-4474" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/76708E48C2D9BD2259999DA10C82337E.png" alt="NDTV logo" title="NDTV"/></div><h3 class="Card_card__heading__ptiMj" title="Arbo Hub partners with Gamezop for multi-gaming experience">Arbo Hub partners with Gamezop for multi-gaming experience</h3><p class="Card_card__description__y__Pi" title="Panasonic's Arbo Hub collaborates with Gamezop, offering a unified gaming section for smartphone users to enjoy a diverse range of games. Arbo Hub's partnership with Gamezop allows Panasonic users to access a wide selection of games within a single gaming section, enhancing the multi-gaming experience on their smartphones. This collaboration expands the gaming offerings for Panasonic users, providing them with a convenient and immersive gaming platform. ">Panasonic's Arbo Hub collaborates with Gamezop, offering a unified gaming section for smartphone users to enjoy a diverse range of games. Arbo Hub's partnership with Gamezop allows Panasonic users to access a wide selection of games within a single gaming section, enhancing the multi-gaming experience on their smartphones. This collaboration expands the gaming offerings for Panasonic users, providing them with a convenient and immersive gaming platform. </p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2018</span>·<span title="Announcements" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Announcements</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://gadgets360.com/apps/news/panasonic-unveils-ai-based-arbo-hub-platform-for-apps-and-services-1837306" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/5448F16A447697654EB75791ACA0CE3B.png" alt="CNBC-TV18 logo" title="CNBC-TV18"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop's triumphant journey to 'Conquest' 2015 victory">Gamezop's triumphant journey to 'Conquest' 2015 victory</h3><p class="Card_card__description__y__Pi" title="Gamezop's story of entrepreneurial excellence and innovation unfolds, as they emerge as winners of BITS Pillani's, Conquest. From a humble start to conquering the startup competition, Gamezop's founders share their strategic insights, challenges faced, and key learnings in building a successful gaming platform.">Gamezop's story of entrepreneurial excellence and innovation unfolds, as they emerge as winners of BITS Pillani's, Conquest. From a humble start to conquering the startup competition, Gamezop's founders share their strategic insights, challenges faced, and key learnings in building a successful gaming platform.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Dec 2016</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.youtube.com/watch?v=lvUPQS_PiQM" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/EC6B4005F66F5A8708B7E70107CB55AB.png" alt="Inc42 logo" title="Inc42"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop unleashes a gaming revolution ">Gamezop unleashes a gaming revolution </h3><p class="Card_card__description__y__Pi" title="Gamezop disrupts mobile gaming with its instant play platform, providing a vast collection of HTML5 games accessible across devices. The platform offers a seamless user experience, extensive game library, and monetization opportunities for game developers, positioning Gamezop as a key player in the industry's evolution.">Gamezop disrupts mobile gaming with its instant play platform, providing a vast collection of HTML5 games accessible across devices. The platform offers a seamless user experience, extensive game library, and monetization opportunities for game developers, positioning Gamezop as a key player in the industry's evolution.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Nov 2016</span>·<span title="Interviews" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Interviews</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://inc42.com/startups/gamezop/" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/11F7C42122429FA92053A3FEE5772DE3.png" alt="TEDx logo" title="TEDx"/></div><h3 class="Card_card__heading__ptiMj" title="Redefining the mobile gaming experience">Redefining the mobile gaming experience</h3><p class="Card_card__description__y__Pi" title="Gamezop co-founders aim to transform mobile gaming, win national showcases, gain tech support, and secure significant funding. Agarwal brothers' Gamezop redefines gaming through Silicon Valley and European accelerators, Microsoft representation, and funding from prominent investors.">Gamezop co-founders aim to transform mobile gaming, win national showcases, gain tech support, and secure significant funding. Agarwal brothers' Gamezop redefines gaming through Silicon Valley and European accelerators, Microsoft representation, and funding from prominent investors.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Apr 2016</span>·<span title="Podcasts & Webinars" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Podcasts & Webinars</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.youtube.com/watch?v=kowJmwHqqOQ" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/F422D006D5209D8E7531AD60EEC2BBDA.png" alt="Forbes logo" title="Forbes"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop co-founders feature in Forbes Asia 30 under 30 ">Gamezop co-founders feature in Forbes Asia 30 under 30 </h3><p class="Card_card__description__y__Pi" title="Gaurav & Yashash Agarwal's leadership has propelled Gamezop to success, with their disruptive gaming model gaining attention and accolades. Their dedication, combined with their ability to create a positive impact and drive revenue growth, has earned them a well-deserved spot in Forbes' 30 Under 30 Asia 2016 list for consumer tech.">Gaurav & Yashash Agarwal's leadership has propelled Gamezop to success, with their disruptive gaming model gaining attention and accolades. Their dedication, combined with their ability to create a positive impact and drive revenue growth, has earned them a well-deserved spot in Forbes' 30 Under 30 Asia 2016 list for consumer tech.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Feb 2016</span>·<span title="Awards" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Awards</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.forbes.com/30-under-30-asia-2016/consumer-tech/#659906178270" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div><div class="Card_card__9wVut"><div class="Card_card__logo-container__YAgvR"><img class="Card_card__logo__5UHzA" src="https://static.platform.gamezop.com/business-website/publication-logos/02037535BC346430050B83B8979ACD6E.png" alt="Business Standard logo" title="Business Standard"/></div><h3 class="Card_card__heading__ptiMj" title="Gamezop raises INR 2.3 crore in seed funding round">Gamezop raises INR 2.3 crore in seed funding round</h3><p class="Card_card__description__y__Pi" title="Gamezop secures INR 2.3 crores in seed funding, accelerates growth to focus on technology, distribution alliances, and talent acquisition. The funding round provides Gamezop with a significant boost, allowing them to invest in enhancing their technology, forming strategic distribution partnerships, and acquiring top talent to drive further expansion and innovation in the mobile gaming industry.">Gamezop secures INR 2.3 crores in seed funding, accelerates growth to focus on technology, distribution alliances, and talent acquisition. The funding round provides Gamezop with a significant boost, allowing them to invest in enhancing their technology, forming strategic distribution partnerships, and acquiring top talent to drive further expansion and innovation in the mobile gaming industry.</p><span class="Card_card__bar__Y6ByF"><span class="Card_card__meta__kUBAF"><span class="Card_card__meta-text__OfoM8">Feb 2016</span>·<span title="Fundraising" class="Card_card__meta-text__OfoM8 Card_card__meta-text--category__L3rXR">Fundraising</span></span><button type="button" class="Button_btn__zmap9 Button_btn--size-small__IzpW5 Button_btn--type-primary-stroke__1RYLv Card_card__btn__jxwW8"><a class="Button_btn__inner-container__v0VU3" href="https://www.business-standard.com/article/companies/smartphone-gaming-app-gamezop-raises-rs-2-3-crore-116021700429_1.html" target="_blank" rel="noopener noreferrer nofollow">Read More</a></button></span></div></div></section><footer><section class="Footer_help-container__y4pyr"><a 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Exploring content verticals is a key aspect of Gamezop's expansion strategy, and IPO plans are lined up too.\",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"Sep 2023\",\"article_url\":\"https://www.editorji.com/business-news/startups/startup-to-scaleup-spotlight-on-gamezop-a-plug-and-play-gaming-platform-for-apps-sites-1695814577154\",\"publication_name\":\"Editorji\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/151D66A3574C9C1FF8D3AD2BFCD6C2C8.png\"},{\"title\":\"Personalised ads – exploring the next frontier for game monetisation\",\"description\":\"Gamezop works with advertisers to align ad content in the context of the game. This minimizes disruption and enhances user experience.\\n\\nBy aligning monetisation with user experience as well as privacy, one can create a mutually beneficial situation. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Aug 2023\",\"article_url\":\"https://www.adgully.com/exploring-the-next-frontier-for-gaming-monetisation-135706.html\",\"publication_name\":\"Adgully\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png\"},{\"title\":\"Gaming – a thriving ecosystem that engages consumers like no other \",\"description\":\"Advertisers are courting the 3 billion+ gaming audience. Endless replays and positive word-of-mouth, gives gaming an edge over other content forms. \\n\\nNon-gaming companies have harnessed gaming's potential by adding dedicated sections to their apps and websites, resulting in a remarkable boost in engagement, often between 15% to 40%. \",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"Aug 2023\",\"article_url\":\"https://www.bizzbuzz.news/trendz/gaming-industry-surpasses-movies-and-music-to-become-top-entertainment-sector-1236947\",\"publication_name\":\"Bizz Buzz\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/DAA407B795F2CA6F3724CD37CB43A776.png\"},{\"title\":\"Future of gaming – convergence of technology and accessibility \",\"description\":\"For dynamic changes in technology like AR \u0026 VR to take root and thrive in the gaming industry, there's a need for an all-encompassing ecosystem. \\n\\nThis includes affordable devices, a range of content, and viable applications. Current hurdles center on concerns like the user-friendliness of the technology and the associated costs. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Aug 2023\",\"article_url\":\"https://www.adgully.com/exploring-the-dynamic-technology-landscape-driving-the-gaming-industry-today-135518.html\",\"publication_name\":\"Adgully\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png\"},{\"title\":\"Gesture control for gaming a win for casual gamers\",\"description\":\"With the potential to unlock interactive gaming for people with disabilities, gesture-based controls are also ideal use cases for casual games. \\n\\nGoogle’s Project Gameface that allows players to use head movements and facial gestures, is probably the first one developed with gaming in mind and has made gaming more inclusive.\",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Jul 2023\",\"article_url\":\"https://www.medianews4u.com/blink-your-eyes-shoot-the-target-is-gesture-controlled-gaming-the-future/\",\"publication_name\":\"medianews4you\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/C41CF0828137EDAB555C3B21994F17A0.png\"},{\"title\":\"Change is inevitable for the gaming industry\",\"description\":\"Gaming companies will need to adapt and change in order survive after the introduction of 28% GST on the online gaming industry. \\n\\nExperimenting and exploring various methods to generate revenue will help not just diversify, but also build a more agile business that can thrive in any circumstance. Gamezop for instance has introduced more products (Quizzop, Newszop and Astrozop) in addition to Gamezop. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Jul 2023\",\"article_url\":\"https://www.business-standard.com/economy/news/28-gst-an-opportunity-for-gaming-companies-to-compete-gamezop-co-founder-123071200661_1.html\",\"publication_name\":\"Business Standard\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/02037535BC346430050B83B8979ACD6E.png\"},{\"title\":\"Game developers seek alternate methods of monetization \",\"description\":\"Game developers who integrate our suite of diverse products, report up to 40% longer session lengths and twice as much lifetime value. \\n\\nGame developers are actively seeking alternative methods of monetization beyond ads and in-game purchases.\",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Jul 2023\",\"article_url\":\"https://telecom.economictimes.indiatimes.com/news/internet/5g-cloud-to-help-india-gaming-market-reach-8-6-bn-by-2027/101705606\",\"publication_name\":\"The Economic Times\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/44CC11F578032B48D62B6EF139019CA8.png\"},{\"title\":\"Gamezop – sole Asian company powering games on MS Start\",\"description\":\"MS Start is Microsoft's new content destination with games as a key attraction. Two of the top eight games on MS Start are powered by Gamezop.\\n\\nSince the launch of MS Start, tens of millions of gamers have discovered a variety of games, collectively totalling more than four billion minutes of gameplay. \",\"category\":\"Announcements\",\"is_featured\":false,\"published_at\":\"Jul 2023\",\"article_url\":\"https://blogs.msn.com/celebrate-the-1-year-anniversary-of-games/\",\"publication_name\":\"Microsoft\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/08DA0B65D9227EC61F46C83D97453E11.png\"},{\"title\":\"More content verticals key to higher ad revenue \u0026 engagement\",\"description\":\"Popularity of mobile gaming and demand for diverse and engaging content, puts Gamezop in a position to meet the needs of the market. \\n\\nWith more content verticals, ad revenue and engagement can be hiked by up to 40 percent for apps and websites. \",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"Jun 2023\",\"article_url\":\"https://www.adgully.com/with-more-content-verticals-ad-revenue-engagement-can-be-hiked-by-40-yashash-agarwal-133529.html\",\"publication_name\":\"Adgully\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png\"},{\"title\":\"Gamezop's edge computing process improves gaming experience\",\"description\":\"The process of establishing edge locations strategically around the globe, immensely improves Gamezop user experiences. \\n\\nGamers can connect to nearby serves, thereby eliminating delays and delivering real-time and immersive gaming experiences.\\n\",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Jun 2023\",\"article_url\":\"https://telecom.economictimes.indiatimes.com/news/industry/edge-computing-in-5g-era-why-it-is-relevant-more-than-ever/101292980\",\"publication_name\":\"The Economic Times\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/44CC11F578032B48D62B6EF139019CA8.png\"},{\"title\":\"Women gamers – a lucrative opportunity for brands\",\"description\":\"Brands can unlock huge opportunities with women gamers who comprise nearly half of Gamezop and Quizzop's 45 million monthly user base. \\n\\nThey understand that women gamers not only possess substantial purchasing power but also wield immense influence over consumer decisions. \",\"category\":\"Authored Articles\",\"is_featured\":false,\"published_at\":\"May 2023\",\"article_url\":\"https://www.socialsamosa.com/2023/05/opinion-women-gamers-opportunity-brands/\",\"publication_name\":\"Social Samosa\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/8B735D92718CBD82C3F3C240120CBCCD.png\"},{\"title\":\"Gaming emerges as a key platform for brand engagement in India\",\"description\":\"Gamezop's highly scalable model of acquiring users through digital distribution partners is cost efficient, making it a profitable company.\\n\\nBetween our inception and now, over 5,000 products from more than 70 countries have partnered with Gamezop. In addition, more that 45 million users from over 200 countries engage with Gamezop and Quizzop every month via one of its partners. \",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"May 2023\",\"article_url\":\"https://www.indiantelevision.com/iworld/over-the-top-services/gaming-emerges-as-a-key-platform-for-brand-engagement-in-india-yashash-agarwal-230509\",\"publication_name\":\"Indian Television\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/2E7C5C368A07ED0CCE7D0142F38CA8BA.png\"},{\"title\":\"Gamezop co-founders in Fortune India 40 Under 40 \",\"description\":\"Gamezop's success is testament to Yashash and Gaurav's leadership, as they work towards building the largest distribution network for digital content. \\n\\nTheir remarkable achievements landed them a spot on Fortune India's 40 Under 40 2023, affirming their impact in the industry. \",\"category\":\"Awards\",\"is_featured\":false,\"published_at\":\"May 2023\",\"article_url\":\"https://www.fortuneindia.com/40under40/yashash-agarwal-gaurav-agarwal?year=2023\",\"publication_name\":\"Fortune India\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/67B1CAEE73DF49CD9153F0920D7549F5.png\"},{\"title\":\"Games – the ultimate engagement tool for non-gaming products\",\"description\":\"Adding games in non-gaming products can increase engagement by 15-40 percent. This makes interactive content the ultimate engagement tool. \\n\\nProducts that have added Gamezop and Quizzop reported higher ad revenues in addition to the growth in engagement.\",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"May 2023\",\"article_url\":\"https://www.bizzbuzz.news/markets/gaming-the-new-king-of-content-is-winning-the-attention-war-hands-down-1221595?infinitescroll=1\",\"publication_name\":\"Bizz Buzz\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/DAA407B795F2CA6F3724CD37CB43A776.png\"},{\"title\":\"Breaking gender barriers in gaming, to represent half it's consumer base \",\"description\":\"With a near equal number of women consumers, it is important to create a diverse pool of talent in gaming companies by adopting best practices. \\n\\nGamezop fosters diversity by implementing strategies that promote the inclusion of women, who constitute half the consumer base. This ultimately works to the advantage of the industry. \",\"category\":\"Authored Articles\",\"is_featured\":false,\"published_at\":\"Apr 2023\",\"article_url\":\"https://www.financialexpress.com/business/brandwagon-breaking-gender-barriers-in-the-gaming-industry-3048947/\",\"publication_name\":\"Financial Express\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png\"},{\"title\":\"How brothers and Gamezop co-founders balance both worlds\",\"description\":\"Trust, mutual respect and a shared long term vision are some of the elements that help Gamezop co-founders and brothers work well together. \\n\\nIt is also important to maintain a balance by segregating responsibilities when you run a company with your sibling. \",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"Apr 2023\",\"article_url\":\"https://economictimes.indiatimes.com/magazines/panache/the-bro-code-brothers-gamezop-co-founders-set-ground-rules-to-enjoy-the-best-of-both-worlds/articleshow/99162354.cms\",\"publication_name\":\"The Economic Times\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/44CC11F578032B48D62B6EF139019CA8.png\"},{\"title\":\"Women are leveling the playing field in gaming \",\"description\":\"Gaming sees a near equal number of female players, making it a unique industry for gaming companies to create a diverse workforce. \\n\\nThat is why we at Gamezop, have institutionalized our Diversity \u0026 Inclusion Policy to reaffirm our commitment to promoting diversity, equity and inclusion. \\n\",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Apr 2023\",\"article_url\":\"https://www.hindustantimes.com/lifestyle/brunch/women-gamers-in-india-spend-more-time-playing-games-than-men-state-of-india-gaming-report-2022-101681503766759.html\",\"publication_name\":\"Hindustan Times\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/E12C7299D3BC9A576F244B5AAFD9D23A.png\"},{\"title\":\"Gaming established as leader of digital entertainment \",\"description\":\"With a staggering $185 billion in revenue in 2022, the gaming industry has surpassed the combined earnings of music and film industries. \\n\\nIt is no wonder more and more non-gaming digital products are adding games for a piece of the pie.\",\"category\":\"Authored Articles\",\"is_featured\":false,\"published_at\":\"Feb 2023\",\"article_url\":\"https://www.firstpost.com/opinion/how-gaming-industry-has-established-itself-as-the-leader-of-digital-entertainment-world-12170642.html\",\"publication_name\":\"Firstpost\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/C5830A30514F8C020D605ED22CF12FA4.png\"},{\"title\":\"Gamezop's scalable business model and future plans\",\"description\":\"Gamezop earns revenue from advertising which is split halfway between the company and its distribution partners. \\n\\nWe give companies a preferential revenue share if they add both of our products, Gamezop and Quizzop on their websites. This model could operate anywhere between 55-60%. \",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"Feb 2023\",\"article_url\":\"https://www.financialexpress.com/business/brandwagon-gamezops-gaurav-agarwal-divulges-its-plans-for-expansion-and-revenue-2977120/\",\"publication_name\":\"Financial Express\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png\"},{\"title\":\"Marketing dollars will chase casual gamers in the near future\",\"description\":\"With India projected to hit 700 million casual gamers by 2025, the casual gaming industry will occupy a larger share of brands’ marketing budget. \\n\\nGamers are the most diverse group on the internet (over 3 billion worldwide), allowing for a level of granular targeting with gaming that no other advertising avenue can match. \",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"Feb 2023\",\"article_url\":\"https://www.adgully.com/marketing-dollars-will-chase-casual-gamers-in-2023-gaurav-agarwal-gamezop-128141.html\",\"publication_name\":\"Adgully\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png\"},{\"title\":\"Marketing dollars will chase casual gamers\",\"description\":\"3 billion gamers worldwide are the most diverse group on the internet, that allow for a level of granular targeting no other advertising avenue can match. \\n\\nWith India projected to hit 700 million casual gamers by 2025, casual gaming will occupy a larger share of brands’ marketing budget. \",\"category\":\"Authored Articles\",\"is_featured\":false,\"published_at\":\"Jan 2023\",\"article_url\":\"https://www.financialexpress.com/brandwagon/marketing-dollars-will-chase-casual-gamers/2939600/\",\"publication_name\":\"Financial Express\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png\"},{\"title\":\"Market realities driving media strategies today\",\"description\":\"Gaming would be one of the key new considerations for digital marketers to reach their target audience most effectively and efficiently. \\n\\nBrands can maximize a full-funnel media strategy by tapping into the most diverse group on the Internet vis-à-vis casual gamers. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Jan 2023\",\"article_url\":\"https://www.adgully.com/experts-decode-the-new-market-realities-driving-media-mix-strategies-today-127608.html\",\"publication_name\":\"Adgully\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png\"},{\"title\":\"Demand for gaming professionals rises despite layoffs in tech\",\"description\":\"The growing popularity of online gaming has fueled demand for gaming professionals, despite the massive layoffs in other industries. \\n\\nGaming companies like Gamezop are hiring more employees to develop, design, and market games, and the industry is expected to continue growing in the coming years. \",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"Jan 2023\",\"article_url\":\"https://www.bizzbuzz.news/bizz-talk/growing-gamers-base-fuels-demand-for-gaming-professionals-amid-layoff-1190686\",\"publication_name\":\"Bizz Buzz\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/DAA407B795F2CA6F3724CD37CB43A776.png\"},{\"title\":\"Games have no prejudice; Gaming cos. shouldn’t either\",\"description\":\"Gaming companies should implement strategies that promote the inclusion of women, who constitute half the consumer base. \\n\\nIncreasing female representation in gaming companies through best practices can benefit both the industry and its workforce.\",\"category\":\"Authored Articles\",\"is_featured\":false,\"published_at\":\"Dec 2022\",\"article_url\":\"https://timesofindia.indiatimes.com/blogs/voices/games-have-no-prejudice-gaming-cos-shouldnt-either/\",\"publication_name\":\"The Times of India\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/A9F5EAD07C2232B175627676FF65BDAB.png\"},{\"title\":\"Casual gaming opens up a far greater opportunity for advertising\",\"description\":\"Digital products and advertisers see casual gaming as a more viable option for a wider and diverse audience than hardcore gaming. \\n\\nGamezop and Quizzop are two such platforms that are adding new users at a significant rate. Thus any product can increase the time spent by users on their platform by adding games and quizzes.\",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"Dec 2022\",\"article_url\":\"https://www.afaqs.com/news/gaming-and-e-sports/casual-gaming-opens-up-a-far-greater-opportunity-for-advertising-than-hardcore-gaming-gaurav-agarwal-gamezop\",\"publication_name\":\"afaqs!\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/23088E90661F8AAE8FD6DED4E3323ABE.png\"},{\"title\":\"A career in gaming can weather all market conditions\",\"description\":\"The growth of jobs within the gaming industry has kept pace with the global gaming boom, regardless of volatile market conditions.\\n\\nGamezop co-founder, Gaurav Agarwal, sheds light on the demand for talent across roles with the potential to generate employment for millions\",\"category\":\"Authored Articles\",\"is_featured\":false,\"published_at\":\"Dec 2022\",\"article_url\":\"https://bwgamingworld.com/want-a-job-that-can-weather-all-market-conditions-turn-to-gaming/\",\"publication_name\":\"Business World\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/5900781EE3B3D6B8E6542E7470975D4A.png\"},{\"title\":\"Gamezop \u0026 Taboola partner to boost ad revenue and engagement \",\"description\":\"Gamezop has recently partnered with Taboola to improve ad monetization and engagement for its monthly user base of 45 million. \\n\\nThe partnership will also help Taboola drive advertiser success by expanding its advertising inventory. \",\"category\":\"Announcements\",\"is_featured\":false,\"published_at\":\"Nov 2022\",\"article_url\":\"https://www.financialexpress.com/brandwagon/gamezop-partners-with-taboola-to-improve-ad-monetisation-and-engagement/2886939/\",\"publication_name\":\"Financial Express\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png\"},{\"title\":\"Cloud gaming will allow companies to scale products\",\"description\":\"Packaged cloud services will help gaming companies scale their products through enhanced infrastructure, data, and collaboration capabilities. \\n\\nCloud computing enables on-demand streaming and anywhere-anytime experiences for the gaming community. \\n\\n\\n\\n\",\"category\":\"Podcasts \u0026 Webinars\",\"is_featured\":false,\"published_at\":\"Oct 2022\",\"article_url\":\"https://www.moneycontrol.com/news/trends/features/get-your-game-on-the-cloud-for-scale-security-monetization-and-more-9324801.html\",\"publication_name\":\"Moneycontrol\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/068CCB93C02036A7CB90CD9BDEDB7F8A.png\"},{\"title\":\"Future of gaming – training and engaging global talents \",\"description\":\"Gaming is now a lucrative career option with the industry booming over the last few years. Now the focus should be on training and engaging global talents. \\n\\nThere are also four billion gamers around the world, making them the most diverse group on the internet. So brands can be sure of getting the attention of consumers by using games for advertising. \",\"category\":\"Events\",\"is_featured\":false,\"published_at\":\"Sep 2022\",\"article_url\":\"https://www.financialexpress.com/brandwagon/india-gaming-summit-2022-live-way-ahead-for-the-online-gaming-industry-in-india/2688108/\",\"publication_name\":\"Financial Express\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png\"},{\"title\":\"Cloud gaming will allow companies to scale products\",\"description\":\"Packaged cloud services will help gaming companies scale their products through enhanced infrastructure, data, and collaboration capabilities. \\n\\nCloud computing enables on-demand streaming and anywhere-anytime experiences for the gaming community. \",\"category\":\"Podcasts \u0026 Webinars\",\"is_featured\":false,\"published_at\":\"Sep 2022\",\"article_url\":\"https://www.youtube.com/watch?v=gIBPYrlvOUU\",\"publication_name\":\"CNBC-TV18\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/5448F16A447697654EB75791ACA0CE3B.png\"},{\"title\":\"Brands find adding games lucrative and seamless\",\"description\":\"Online gaming expanding at a rate of 30% annually, makes it one of the fastest growing industries within media and entertainment in India. \\n\\nAt Gamezop, non-gaming products have the option of adding games seamlessly within their interface, and in just 30 minutes, making it a hassle-free process. \",\"category\":\"Events\",\"is_featured\":false,\"published_at\":\"Sep 2022\",\"article_url\":\"https://www.adgully.com/why-companies-are-focusing-on-productisation-of-games-122982.html\",\"publication_name\":\"Adgully\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/AB093AFE92709EEA053B0B0695BC4EE8.png\"},{\"title\":\"Tata Play Binge partners with Gamezop to add gaming\",\"description\":\"Tata Play Binge introduces gaming to its users, through its partnership with Gamezop, adding games to its portfolio of 17 OTT streaming platforms.\\n\\nTata Play Binge users will now have access to 100 games from Gamezop’s library on its platform, without the need to individually download them. Users can play these games ad-free with subscription and ad-supported without subscription. \",\"category\":\"Announcements\",\"is_featured\":false,\"published_at\":\"Sep 2022\",\"article_url\":\"https://brandequity.economictimes.indiatimes.com/news/business-of-brands/tata-play-partners-gamezop-to-introduce-gaming-on-ott-platform-binge/94614505\",\"publication_name\":\"ET BrandEquity\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/282032BF718DD22B3EA43F39EE5BD7B9.png\"},{\"title\":\"Quizzop introduced at India Gaming Conclave 2022\",\"description\":\"The next phase of growth for Gamezop was outlined along with the introduction of Quizzop – a quizzing platform – at the India Gaming Conclave 2022. \\n\\nThe event was a melting pot of myriad standpoints from the Indian gaming fraternity, and provided an ideal forum to launch Quizzop. \",\"category\":\"Events\",\"is_featured\":false,\"published_at\":\"Aug 2022\",\"article_url\":\"https://aljazeera.co.in/politics/india-gaming-industry-poised-to-become-worlds-largest-gaming-hub-led-by-innovations-and-planned-5g-launches/\",\"publication_name\":\"Al Jazeera\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/3E872F215610C19EA4C984BE4A6CDE43.png\"},{\"title\":\"Casual gaming is a serious business in India\",\"description\":\"Casual gaming becomes mainstream in India with over 450 million users; bringing about a change in monetization for content businesses. \\n\\nLockdown converted non-gamers to casual gamers with India seeing growth in gaming average revenues per user (ARPUs). \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Aug 2022\",\"article_url\":\"https://www.businesstoday.in/magazine/features/story/how-casual-gaming-became-serious-business-in-india-343468-2022-08-02\",\"publication_name\":\"Business Today\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/F871587EFFDE1A33DD59EFDD7D5D21E4.png\"},{\"title\":\"Online gaming sees big bang growth in India \",\"description\":\"HTML5 game centers like Gamezop are being integrated by non-gaming apps and websites to capitalize on a lucrative digital entertainment trend. \\n\\nThe Indian gaming sector will continue to grow exponentially in the times ahead and digital adoption will play a major role in this evolution. \\n\",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Aug 2022\",\"article_url\":\"https://www.pcquest.com/online-gaming-industry-sees-big-bang-growth/\",\"publication_name\":\"PCQuest\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/E9FBF0D5D8BB403AE632F755A215B8EF.png\"},{\"title\":\"Birth of India's largest zero friction gaming platform\",\"description\":\"A cumbersome casual gaming experience for users led to the birth of Gamezop, resulting in a sustainable and profitable business model. \",\"category\":\"Podcasts \u0026 Webinars\",\"is_featured\":false,\"published_at\":\"Apr 2022\",\"article_url\":\"https://www.youtube.com/watch?v=30JNU3Z2cw4\",\"publication_name\":\"The ONE'S Changing The WORLD\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/DD8CC64FF3479062A9E5AA94E3B1E202.png\"},{\"title\":\"How non-gaming brands use games to make money\",\"description\":\"Many non-gaming brands like Amazon, Paytm, and Airtel have seen a 40% revenue increase after incorporating games in their ad strategies. \\n\\nThe casual gaming industry is giving brands a new horizon to engage their audiences and make money on non-gaming apps and websites. \",\"category\":\"Podcasts \u0026 Webinars\",\"is_featured\":false,\"published_at\":\"Mar 2022\",\"article_url\":\"https://www.thehindubusinessline.com/multimedia/audio/podcast-how-brands-use-games-to-make-money/article65252006.ece\",\"publication_name\":\"The Hindu BusinessLine\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/E686429BFBDE1DC9286F5A9041BFF1DB.png\"},{\"title\":\"HTML5 game development continues to thrive in India\",\"description\":\"HTML5 games offer experiences comparable to Android or iPhone games, with the added advantage of affordability and easy accessibility. \\n\\nInstead of downloading bulky apps with on smartphones; with HTML5 games you only have to click a link to start playing immediately. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Mar 2022\",\"article_url\":\"https://timesofindia.indiatimes.com/business/startups/companies/html5-game-development-is-thriving-in-india/articleshow/90574632.cms\",\"publication_name\":\"The Times of India\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/A9F5EAD07C2232B175627676FF65BDAB.png\"},{\"title\":\"Mobile gaming – a mega platform for advertisers and marketers\",\"description\":\"With heavy digital penetration, the number of brands that advertise on Gamezop went up by 250% and is expected to grow. \\n\\nOur games like Ludo, Carrom, Rummy, 8 Ball Pool, Chess, Sudoku, Bowling, and Solitaire are often requested by brand to place their targeted ad because of their mass appeal. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Feb 2022\",\"article_url\":\"https://www.impactonnet.com/impact-feature/mobile-pc-and-console-gaming-7797.html\",\"publication_name\":\"Impact\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/5769F1BBA20DC7BFB889A6B3BC703970.png\"},{\"title\":\"Gaming firms grow as viewers demand more games on OTTs\",\"description\":\"Gaming companies like Gamezop, allow OTTs the chance to bring casual games to their viewers, through easy and flexible integration of games. \\n\\nThis has led to the emergence of more and more gaming companies, to meet the growing demand of games on OTTs. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Jan 2022\",\"article_url\":\"https://www.businesstoday.in/technology/story/as-viewers-demand-more-games-on-otts-gaming-firms-see-a-chance-to-grow-320306-2022-01-25\",\"publication_name\":\"Business Today\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/F871587EFFDE1A33DD59EFDD7D5D21E4.png\"},{\"title\":\"Gaming firms hire more women to keep pace with changing user base\",\"description\":\"Companies like Gamezop are focused on hiring more women to make sure their workforce reflects their growing women consumer base. \\n\\nWith almost 42% of its workforce now made up of women, the focus is on making the work environment more inclusive to retain female talent. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Jan 2022\",\"article_url\":\"https://economictimes.indiatimes.com/jobs/gaming-firms-hire-more-women-to-keep-pace-with-changing-user-base/articleshow/88943929.cms\",\"publication_name\":\"The Economic Times\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/44CC11F578032B48D62B6EF139019CA8.png\"},{\"title\":\"What to expect from the Indian gaming and e-sports industry\",\"description\":\"Blockchain gaming will drive innovation with NFTs, Play to Earn mechanics, be able to scale engagement as well as monetization to huge numbers. \\n\\nDecentralization transforms operations, from fundraising to governance, evident in community-driven DAOs. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Jan 2022\",\"article_url\":\"https://www.businessinsider.in/advertising/media/article/gaming-what-to-expect-from-the-indian-gaming-and-e-sports-industry-in-2022/articleshow/88758491.cms\",\"publication_name\":\"Business Insider\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/A6681D933BDA3A73F3FCC42F8359363C.png\"},{\"title\":\"Brands add games and esports to their advertising plans\",\"description\":\"Gaming and esports have opened a new door for advertisers, offering high engagements and massive reach, through casual gamers. \\n\\nCasual gamers are the most diverse group on the internet, allowing for the highest degree of granular targeting. Thus brands targeting millennials and Gen Z users have added gaming to their advertising gameplans. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Dec 2021\",\"article_url\":\"https://www.forbesindia.com/blog/storyboard18/storyboard18-why-esports-and-online-gaming-saw-ad-dollars-influx-in-2021/\",\"publication_name\":\"Forbes\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/F422D006D5209D8E7531AD60EEC2BBDA.png\"},{\"title\":\"Gamezop drives 650+ million minutes of engagement on MX Player\",\"description\":\"MX Player revealed over 650 million minutes of user engagement, after partnering with Gamezop, to introduce gaming within the OTT platform. \\n\\nWhile Patna, Lucknow, Delhi, Jaipur, and Ahmedabad saw the highest traction on games within MX Player, Moradabad, Imphal, Siliguri, and Bardhaman also featured on the top 50 cities list.\",\"category\":\"Announcements\",\"is_featured\":false,\"published_at\":\"Nov 2021\",\"article_url\":\"https://www.livemint.com/companies/news/gamezop-drives-more-than-650-mn-minutes-of-engagement-on-mx-player-with-games-11637047769395.html\",\"publication_name\":\"Mint\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/796DCA8A389C57F684C5D5A029DF3B5E.png\"},{\"title\":\"Gaming the next big thing for streaming in India \",\"description\":\"Gaming makes an attractive value addition for OTT users, thus prompting streaming services to integrate games onto their platforms. \\n\\n MX Player which partnered with Gamezop in 2020, has seen nearly 4x growth with over 400 million monthly gameplays on its platform.\",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Nov 2021\",\"article_url\":\"https://www.moneycontrol.com/news/trends/entertainment/with-netflix-introducing-casual-games-is-gaming-the-next-big-thing-for-streaming-in-india-7709191.html\",\"publication_name\":\"Moneycontrol\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/068CCB93C02036A7CB90CD9BDEDB7F8A.png\"},{\"title\":\"Casual games open new doors for players and products \",\"description\":\"The biggest trend that one saw during the pandemic, was the conversion of a large number of non-gamers to casual gamers. \\n\\nThis led to another trend where popular non-gaming products—Amazon, Paytm, Goibibo, MX Player, and hundreds of others— started a gaming section within their apps to engage new users. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Nov 2021\",\"article_url\":\"https://www.financialexpress.com/lifestyle/online-gaming-opening-new-doors-for-players/2377301/\",\"publication_name\":\"Financial Express\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/DE3B6853DEBDB8CE4D5BE59FC9C2903A.png\"},{\"title\":\"D2C apps turn to casual games for engagement and revenue\",\"description\":\"Helping D2C apps engage users via games are the likes of Gamezop, which provide plug-and-play gaming integration within these platforms. \\n\\nThus meeting the growing urge to keep users constantly engaged across segments, from social commerce and e-commerce to ticket reservation apps and OTT streaming apps. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Nov 2021\",\"article_url\":\"https://the-ken.com/story/casual-gaming-turns-serious-for-indias-consumer-startups/\",\"publication_name\":\"The Ken\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/E2DF4ACF1FE6CA3B3EAF1F8E9640D1EE.png\"},{\"title\":\"Streamlyn uses Gamezop for gaming and ad monetization \",\"description\":\"Streamlyn forms a strategic alliance with Gamezop to leverage their expertise in gaming and ad monetization for mutual growth. \\n\\nThe partnership will allow brands spending on Gamezop access to 6 billion monthly ad impressions on publishers managed by Streamlyn. This will bring a new demand source for the publishers, which will increase the bid pressure on their inventory and improve earnings and also lead to more relevant ads for the users. \",\"category\":\"Announcements\",\"is_featured\":false,\"published_at\":\"Oct 2021\",\"article_url\":\"https://bwdisrupt.businessworld.in/article/Streamlyn-Entered-Into-A-Strategic-Alliance-With-Gamezop/12-10-2021-408360/\",\"publication_name\":\"Business World\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/5900781EE3B3D6B8E6542E7470975D4A.png\"},{\"title\":\"HTML5 games are the future of casual gaming \",\"description\":\"HTML5-based games will be on the rise due to its focus on turning non-gamers to casual gamers as well as its portability.\\n\\nWith the help of cloud, AI and other state-of-the-art technology, companies are enabling personalized experiences for users. \\n\",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Oct 2021\",\"article_url\":\"https://yourstory.com/2021/10/cloud-future-gaming-industry-experts-techsparks-2021\",\"publication_name\":\"YourStory\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/71C3511FEF24378BA624B9D777CCC7DA.png\"},{\"title\":\"InterMiles expands its mobile gaming with Gamezop\",\"description\":\"India’s leading loyalty and rewards program, InterMiles, partnered with Gamezop to offer gaming for members using the InterMiles app. \\n\\nWith this partnership, InterMiles is further expanding its mobile gaming offerings to provide its members with additional, convenient rewards and redemption opportunities\",\"category\":\"Announcements\",\"is_featured\":false,\"published_at\":\"Oct 2021\",\"article_url\":\"http://bwdisrupt.businessworld.in/article/InterMiles-Partners-With-Gamezop/25-10-2021-409788/\",\"publication_name\":\"Business World\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/5900781EE3B3D6B8E6542E7470975D4A.png\"},{\"title\":\"Gamezop's global gaming goals are coming to fruition \",\"description\":\"By bringing together great gaming titles and popular platforms, Gamezop has helped over 4000+ apps increase user engagement with HTML5 games. \\n\\nGamezop's growth ambitions that include being the go-to conduit between game developers and large platforms.\",\"category\":\"Podcasts \u0026 Webinars\",\"is_featured\":false,\"published_at\":\"Oct 2021\",\"article_url\":\"https://www.youtube.com/watch?v=fenndsiE3_s\",\"publication_name\":\"IVM Podcasts\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/E2952911311F13C686C8B876902F3475.png\"},{\"title\":\"Gaming firms see revenue coming in from global markets\",\"description\":\"Gaming firms are seeing a majority of their revenues from global markets. For Gamezop, USA is the second most important market after India. \\n\\nThis is followed by Brazil and Indonesia, with revenues doubling from these markets recently. Using their investor networks, Gamezop has also found a foothold in markets as far off as Tajikistan. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Oct 2021\",\"article_url\":\"https://www.livemint.com/technology/tech-news/bet-on-global-markets-reaping-benefits-for-indian-gaming-cos-11634842954637.html\",\"publication_name\":\"Mint\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/796DCA8A389C57F684C5D5A029DF3B5E.png\"},{\"title\":\"Adsolut Media partners with Gamezop to boost ad earnings \",\"description\":\"Brands targeting advertising inventory on Gamezop now have access to an additional inventory of nearly 1 billion ad impressions per month.\\n\\nAdsolut Media and Gamezop have thus teamed up to boost ad earnings for publishers. \",\"category\":\"Announcements\",\"is_featured\":false,\"published_at\":\"Sep 2021\",\"article_url\":\"https://bestmediainfo.com/2021/09/adsolut-media-and-gamezop-ink-business-deal-to-boost-ad-earnings-for-publishers\",\"publication_name\":\"Best Media Info\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/5EFD6665C470710FA0B99CE5024BF414.png\"},{\"title\":\"Gamezop features in Forbes Asia 100 to Watch\",\"description\":\"Gamezop recognized for its disruptive B2B2C model, with HTML5 games and a seamless user experience, features in Forbes Asia 100 to Watch.\\n\\nGamezop's innovative approach challenges traditional gaming norms, offering a diverse collection of casual games accessible across multiple devices, positioning itself as a game-changer in the industry.\",\"category\":\"Awards\",\"is_featured\":false,\"published_at\":\"Aug 2021\",\"article_url\":\"https://www.forbes.com/sites/forbesasiateam/2021/08/09/forbes-asia-100-to-watch/?sh=2b447b0b3752\",\"publication_name\":\"Forbes\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/F422D006D5209D8E7531AD60EEC2BBDA.png\"},{\"title\":\"Gamezop – the go-to entertainment section within apps worldwide\",\"description\":\"With 40M+ monthly users, Gamezop aids app engagement, aspiring to be the preferred entertainment section globally.\\n\\nGamezop experienced remarkable growth in 2020, tripling its user base to nearly 272 million Indian players. This surge in users also led to impressive revenue growth.\\n\\n\",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"Jul 2021\",\"article_url\":\"https://www.businessinsider.in/advertising/media/article/heres-how-this-gaming-platform-engaging-with-40-million-users-every-month-has-been-helping-apps-and-websites-increase-their-engagement-levels/articleshow/84758126.cms\",\"publication_name\":\"Business Insider\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/A6681D933BDA3A73F3FCC42F8359363C.png\"},{\"title\":\"Gamezop's unconventional user acquisition method \",\"description\":\"Gamezop works very unconventionally to acquire users – rather than pushing app installs, they integrate games within popular apps. \\n\\nCo-founder and CEO, Yashash Agarwal talks about how they scaled to 25 Million unique monthly users with AWS. \",\"category\":\"Interviews\",\"is_featured\":false,\"published_at\":\"Apr 2021\",\"article_url\":\"https://www.youtube.com/watch?v=3CtEvTYH8Wk\",\"publication_name\":\"AWS\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/2F8CFF96E94ED2C6792434C15738111E.png\"},{\"title\":\"RCB partners with Gamezop to introduce games on their app \",\"description\":\"Gamezop has partnered with Royal Challengers Bangalore (RCB) to introduce instant gaming and drive engagement on RCB’s mobile app. \\n\\nThe integration comes without any cost for RCB. It introduces a multigame platform within their products where their users can play trending games instantly. \",\"category\":\"Announcements\",\"is_featured\":false,\"published_at\":\"Nov 2020\",\"article_url\":\"http://www.uniindia.com/gamezop-partner-with-royal-challengers-bangalore/business-economy/news/2220936.html\",\"publication_name\":\"UNI\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/012319B1EB6A4B0B4E5BAC2FCF1BE515.png\"},{\"title\":\"#MakeInIndia enables Indian game developers to earn big\",\"description\":\"The 'make in India' campaign opens opportunities for Indian game developers to monetize their creations, thus driving growth for the industry. \\n\\nNow there is potential to capitalize on the void left by the popular games that have been banned in India, and an opportunity for indigenous developers to create and monetize games with Indian storylines, catering to the local market. \",\"category\":\"Industry Stories\",\"is_featured\":false,\"published_at\":\"Sep 2020\",\"article_url\":\"https://www.thehindu.com/sci-tech/technology/gadgets/makeinindia-and-indian-storylines-get-a-push-after-the-pubg-ban/article32642194.ece\",\"publication_name\":\"The Hindu\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/D55C8935C0E3C34A9C25D9D500F6819B.png\"},{\"title\":\"Gamezop raises INR 32 crores in Series A led by BITKRAFT Ventures\",\"description\":\"Gamezop has raised Rs 32 crore investment from BITKRAFT Ventures, Velo Partners, and FJ Labs. BITKRAFT is the world’s largest esports fund. \\n\\nThe company will use the investment to establish presence in select overseas markets through its piggybacking business model. \",\"category\":\"Fundraising\",\"is_featured\":false,\"published_at\":\"Aug 2020\",\"article_url\":\"https://www.cnbctv18.com/startup/gamezop-raises-rs-32-crore-in-series-a-led-by-bitkraft-ventures-6764491.htm\",\"publication_name\":\"CNBC\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/472D9A63335ADE9BA84B33FD1C568514.png\"},{\"title\":\"India Today introduces interactive gaming with Gamezop\",\"description\":\"India Today Group partners with Gamezop, becoming the first media house to provide interactive gaming to readers with over 250 casual games. \\n\\nThis partnership is a significant step forward in expanding the scope of media content and enriching the overall user experience for India Today Group's readers.\",\"category\":\"Announcements\",\"is_featured\":false,\"published_at\":\"May 2020\",\"article_url\":\"https://www.indiatoday.in/sports/other-sports/story/india-today-gaming-partnership-gamezop-mobile-gaming-interactive-readers-1676647-2020-05-11\",\"publication_name\":\"India Today\",\"publication_logo_url\":\"https://static.platform.gamezop.com/business-website/publication-logos/BEDEA5E4109C7EBEBB419F9A283D56EF.png\"},{\"title\":\"25 million users acquired in just 4 years \",\"description\":\"Gamezop's success story unfolds as it addresses the hassle of casual gaming, leading to rapid user acquisition and substantial revenue growth. \\n\\nThe startup's user base reaches an impressive 25 million, while generating Rs 21 crore in ARR. 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