Resources | Houston Public Media

<!doctype html><html lang="en"><head> <meta charset="utf-8"> <title>Resources | Houston Public Media</title> <link rel="shortcut icon" href="https://houstonpublicmedia.marketenginuity.com/hubfs/HOU/Images/icon-48.png"> <meta name="description" content="From the Houston Public Media advertising resources library, you can learn about public media, view messaging specs, or download sponsorship materials."> <link rel="stylesheet" href="https://houstonpublicmedia.marketenginuity.com/hubfs/WAMU%20Assets/Source%20Files/magnific-popup-effects.css"> <link rel="stylesheet" href="https://cdnjs.cloudflare.com/ajax/libs/font-awesome/4.7.0/css/font-awesome.min.css"> <link rel="stylesheet" href="https://houstonpublicmedia.marketenginuity.com/hubfs/WAMU%20-%202020/js/animate.css"> <meta name="viewport" content="width=device-width, initial-scale=1"> <script src="/hs/hsstatic/jquery-libs/static-1.1/jquery/jquery-1.7.1.js"></script> <script>hsjQuery = window['jQuery'];</script> <meta property="og:description" content="From the Houston Public Media advertising resources library, you can learn about public media, view messaging specs, or download sponsorship materials."> <meta property="og:title" content="Resources | Houston Public Media"> <meta name="twitter:description" content="From the Houston Public Media advertising resources library, you can learn about public media, view messaging specs, or download sponsorship materials."> <meta name="twitter:title" content="Resources | Houston Public Media"> <style> a.cta_button{-moz-box-sizing:content-box !important;-webkit-box-sizing:content-box !important;box-sizing:content-box !important;vertical-align:middle}.hs-breadcrumb-menu{list-style-type:none;margin:0px 0px 0px 0px;padding:0px 0px 0px 0px}.hs-breadcrumb-menu-item{float:left;padding:10px 0px 10px 10px}.hs-breadcrumb-menu-divider:before{content:'›';padding-left:10px}.hs-featured-image-link{border:0}.hs-featured-image{float:right;margin:0 0 20px 20px;max-width:50%}@media (max-width: 568px){.hs-featured-image{float:none;margin:0;width:100%;max-width:100%}}.hs-screen-reader-text{clip:rect(1px, 1px, 1px, 1px);height:1px;overflow:hidden;position:absolute !important;width:1px} </style> <link rel="stylesheet" href="https://houstonpublicmedia.marketenginuity.com/hs-fs/hub/6414740/hub_generated/template_assets/46364527512/1680205610418/HOU_Microsite_Theme_April2021/css/main.min.css"> <link rel="stylesheet" href="https://houstonpublicmedia.marketenginuity.com/hs-fs/hub/6414740/hub_generated/template_assets/46370988714/1680205622299/HOU_Microsite_Theme_April2021/css/audio-player.min.css"> <link rel="stylesheet" href="https://houstonpublicmedia.marketenginuity.com/hs-fs/hub/6414740/hub_generated/template_assets/46371063898/1680205610376/HOU_Microsite_Theme_April2021/css/Wamu-stylesheet.min.css"> <link rel="stylesheet" href="https://houstonpublicmedia.marketenginuity.com/hs-fs/hub/6414740/hub_generated/template_assets/46371114374/1684403641486/HOU_Microsite_Theme_April2021/css/Wamu-style-v1.min.css"> <link rel="stylesheet" href="https://houstonpublicmedia.marketenginuity.com/hs-fs/hub/6414740/hub_generated/template_assets/46370394880/1680205617854/HOU_Microsite_Theme_April2021/css/theme-overrides.min.css"> <link rel="stylesheet" href="https://houstonpublicmedia.marketenginuity.com/hs-fs/hub/6414740/hub_generated/module_assets/38685572526/1607769648133/module_38685572526_Footer_Top_Text_Section.min.css"> <link rel="stylesheet" href="https://houstonpublicmedia.marketenginuity.com/hs-fs/hub/6414740/hub_generated/module_assets/45671066021/1633759637669/module_45671066021_Two_Column_Image_module.min.css">  <style id="hs_editor_style" type="text/css"> /* HubSpot Non-stacked Media Query Styles */ @media (min-width:768px) { .dnd_area_main_content-row-4-vertical-alignment > .row-fluid { display: -ms-flexbox !important; 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HOME</a></li> <li class="hs-menu-item hs-menu-depth-1" role="none"><a href="https://houstonpublicmedia.marketenginuity.com/audience" role="menuitem">AUDIENCE</a></li> <li class="hs-menu-item hs-menu-depth-1" role="none"><a href="https://houstonpublicmedia.marketenginuity.com/sponsorship-opportunities" role="menuitem">SPONSORSHIP OPPORTUNITIES</a></li> <li class="hs-menu-item hs-menu-depth-1 active hs-item-has-children active-branch" role="none"><a href="https://houstonpublicmedia.marketenginuity.com/resources" aria-haspopup="true" aria-expanded="false" role="menuitem">RESOURCES</a> <ul role="menu" class="hs-menu-children-wrapper active-branch"> <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://houstonpublicmedia.marketenginuity.com/media-kit" role="menuitem">MEDIA KIT</a></li> <li class="hs-menu-item hs-menu-depth-2 active active-branch" role="none"><a href="https://houstonpublicmedia.marketenginuity.com/resources#ebook-anchor" role="menuitem">eBOOKS & 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class="active-branch"> <li class="hs-menu-item hs-menu-depth-1" role="none"><a href="https://houstonpublicmedia.marketenginuity.com" role="menuitem">SPONSOR HOME</a></li> <li class="hs-menu-item hs-menu-depth-1" role="none"><a href="https://houstonpublicmedia.marketenginuity.com/audience" role="menuitem">AUDIENCE</a></li> <li class="hs-menu-item hs-menu-depth-1" role="none"><a href="https://houstonpublicmedia.marketenginuity.com/sponsorship-opportunities" role="menuitem">SPONSORSHIP OPPORTUNITIES</a></li> <li class="hs-menu-item hs-menu-depth-1 active hs-item-has-children active-branch" role="none"><a href="https://houstonpublicmedia.marketenginuity.com/resources" aria-haspopup="true" aria-expanded="false" role="menuitem">RESOURCES</a> <ul role="menu" class="hs-menu-children-wrapper active-branch"> <li class="hs-menu-item hs-menu-depth-2" role="none"><a href="https://houstonpublicmedia.marketenginuity.com/media-kit" role="menuitem">MEDIA KIT</a></li> <li class="hs-menu-item 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</div> </div> </div> </div> </div> </div> <div class="h-popup mfp-hide"> <div class="h-popup-inner"> <span id="hs_cos_wrapper_WAMU_Become_a_Sponsor_Form_Sep-2020" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" style="" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_WAMU_Become_a_Sponsor_Form_Sep-2020_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text">Become a Sponsor</h3> <div id="hs_form_target_WAMU_Become_a_Sponsor_Form_Sep-2020"></div> </span> </div> </div> </header></div> <main class="body-container-wrapper"> <div class="container-fluid body-container body-container--home-page"> <div class="row-fluid-wrapper"> <div class="row-fluid"> <div class="span12 widget-span widget-type-cell " style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="row-fluid-wrapper row-depth-1 row-number-1 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_dnd_area_main_content-module-1" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="hero-module dnd_area_main_content-module-1 fontWhite" style="background-image:url(https://houstonpublicmedia.marketenginuity.com/hubfs/AdobeStock_268735893%20copy-3.jpg);"> <div class="bg-overlay" style="background-color:rgba(20, 176, 188,0.4);"></div> <div class="page-center"> <div class="hero-content" style="position:relative;"> <h1>SPONSOR RESOURCES</h1> </div> </div> </div> <style> .dnd_area_main_content-module-1.hero-module {position: relative;background-size:cover;background-repeat:no-repeat;background-position: center;} .dnd_area_main_content-module-1 .bg-overlay { position: absolute; top: 0; left: 0; width: 100%; height: 100%; } </style> </div> </div> </div> </div> <div class="row-fluid-wrapper row-depth-1 row-number-2 dnd-section"> <div class="row-fluid "> <div class="span12 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="row-fluid-wrapper row-depth-1 row-number-3 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_widget_1620188267680" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="full-width-cta-section widget_1620188267680 "> <div class="page-center"> <div class="full-width-cta-inner-section"> <div class=""> <h3>TOOLS FOR SPONSORSHIP SUCCESS</h3> <p>Whether you’re planning your first Houston Public Media campaign, you’re an experienced sponsor or just want to learn more, we’re here to help. From our sponsor resources library, you can download sponsorship materials or learn about messaging specs. 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height: auto;"> </a> </div> </div> <div class="three-column"> <div class="three-column-text"> <a href="https://info.marketenginuity.com/hubfs/HOU/PDFs/Houston_Ad+Messaging+Specs_072020.pdf?hsLang=en" target="_blank"> <img src="https://houstonpublicmedia.marketenginuity.com/hubfs/DC/WAMU%20-%202020/WAMU%20Assets/Images/Sponsor%20Resources%20Graphics/Download%20Digital%20Ad%20Specs.png" alt="Download Digital Ad Specs" style="max-width: 100%; height: auto;"> </a> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="row-fluid-wrapper row-depth-1 row-number-6 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_widget_1725051610435" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module widget-type-rich_text" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><span id="hs_cos_wrapper_widget_1725051610435_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text"><div id="ebook-anchor"> </div></span></div> </div> </div> </div> <div class="row-fluid-wrapper row-depth-1 row-number-7 cell_1620188441418-row-2-background-color cell_1620188441418-row-2-background-layers dnd-row"> <div class="row-fluid "> <div class="span6 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="0" data-w="6"> <div class="row-fluid-wrapper row-depth-1 row-number-8 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_module_1633361702733" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="two-column-module module_1633361702733 " style="background-color:rgba(64, 64, 64,1.0);color:#ffffff;"> <div class="page-center"> <div class="two-column-container"> <div class="column-33"> <img src="https://houstonpublicmedia.marketenginuity.com/hubfs/HOU/Market%20Enginuity%20eBook%20cover%20with%20stroke%20(4)-1.png" alt="Public Media Marketing 101 eBook Thumb" width="100%" style="max-width: 232px; max-height: 300px" class="wow fadeInUp"> </div> <div class="column-66 h1 text-color"> <h3><span style="color: #ffffff;">PUBLIC MEDIA MARKETING 101</span></h3> <p>Our comprehensive guide explores everything businesses and organizations like yours need to know about sponsorship.</p> <p><span class="hs-cta-wrapper" id="hs-cta-wrapper-001f87a3-932c-48c2-944d-0a78f4ee1b86"><span class="hs-cta-node hs-cta-001f87a3-932c-48c2-944d-0a78f4ee1b86" id="hs-cta-001f87a3-932c-48c2-944d-0a78f4ee1b86"><a href="https://cta-redirect.hubspot.com/cta/redirect/6414740/001f87a3-932c-48c2-944d-0a78f4ee1b86" target="_blank" rel="noopener"><img class="hs-cta-img" id="hs-cta-img-001f87a3-932c-48c2-944d-0a78f4ee1b86" style="border-width:0px;" src="https://no-cache.hubspot.com/cta/default/6414740/001f87a3-932c-48c2-944d-0a78f4ee1b86.png" alt="DOWNLOAD EBOOK"></a></span><script charset="utf-8" src="/hs/cta/cta/current.js"></script><script type="text/javascript"> hbspt.cta._relativeUrls=true;hbspt.cta.load(6414740, '001f87a3-932c-48c2-944d-0a78f4ee1b86', {"useNewLoader":"true","region":"na1"}); </script></span></p> </div> </div> </div> </div> <style> .module_1633361702733.two-column-module p, .module_1633361702733.two-column-module ul li, .module_1633361702733.two-column-module ol li{ color: #ffffff; } .module_1633361702733.two-column-module .fontWhite p, .module_1633361702733.two-column-module .fontWhite ul li, .module_1633361702733.two-column-module .fontWhite ol li{ color: #ffffff; } .module_1633361702733.two-column-module button, .module_1633361702733.two-column-module .button{ color: !important; background-color: ; border-color: ; } </style> <style> .module_1633361702733 .text-color p, .module_1633361702733 .text-color li, .module_1633361702733 .text-color span { color: #ffffff; } </style></div> </div> </div> </div> </div> <div class="span6 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="6" data-w="6"> <div class="row-fluid-wrapper row-depth-1 row-number-9 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_module_1638892727951" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="two-column-module module_1638892727951 " style="background-color:rgba(64, 64, 64,1.0);color:#ffffff;"> <div class="page-center"> <div class="two-column-container"> <div class="column-33"> <img src="https://houstonpublicmedia.marketenginuity.com/hubfs/HOU/Purpose-Drive%20Marketing%20eBook%20Covers_HOU.png" alt="Purpose-Drive Marketing eBook Thumb" width="100%" style="max-width: 800px; max-height: 1036px" class="wow fadeInUp"> </div> <div class="column-66 h1 text-color"> <h3><span style="color: #ffffff;">PURPOSE-DRIVEN MARKETING</span></h3> <p>Learn how public media connects your organization with consumers through shared values.</p> <p><span class="hs-cta-wrapper" id="hs-cta-wrapper-0c3f9dd9-8011-4551-b307-84507b1ffd8d"><span class="hs-cta-node hs-cta-0c3f9dd9-8011-4551-b307-84507b1ffd8d" id="hs-cta-0c3f9dd9-8011-4551-b307-84507b1ffd8d"><a href="https://cta-redirect.hubspot.com/cta/redirect/6414740/0c3f9dd9-8011-4551-b307-84507b1ffd8d" target="_blank" rel="noopener"><img class="hs-cta-img" id="hs-cta-img-0c3f9dd9-8011-4551-b307-84507b1ffd8d" style="border-width:0px;" src="https://no-cache.hubspot.com/cta/default/6414740/0c3f9dd9-8011-4551-b307-84507b1ffd8d.png" alt="DOWNLOAD EBOOK"></a></span><script charset="utf-8" src="/hs/cta/cta/current.js"></script><script type="text/javascript"> hbspt.cta._relativeUrls=true;hbspt.cta.load(6414740, '0c3f9dd9-8011-4551-b307-84507b1ffd8d', {"useNewLoader":"true","region":"na1"}); </script></span></p> </div> </div> </div> </div> <style> .module_1638892727951.two-column-module p, .module_1638892727951.two-column-module ul li, .module_1638892727951.two-column-module ol li{ color: #ffffff; } .module_1638892727951.two-column-module .fontWhite p, .module_1638892727951.two-column-module .fontWhite ul li, .module_1638892727951.two-column-module .fontWhite ol li{ color: #ffffff; } .module_1638892727951.two-column-module button, .module_1638892727951.two-column-module .button{ color: !important; background-color: ; border-color: ; } </style> <style> .module_1638892727951 .text-color p, .module_1638892727951 .text-color li, .module_1638892727951 .text-color span { color: #ffffff; } </style></div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="row-fluid-wrapper row-depth-1 row-number-10 dnd-section dnd_area_main_content-row-3-background-color dnd_area_main_content-row-3-background-layers"> <div class="row-fluid "> <div class="span6 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="6"> <div id="hs_cos_wrapper_module_16886732470732" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="two-column-module module_16886732470732 " style="background-color:rgba(64, 64, 64,1.0);color:#ffffff;"> <div class="page-center"> <div class="two-column-container"> <div class="column-33"> <img src="https://houstonpublicmedia.marketenginuity.com/hubfs/All%20Markets/Public%20vs%20Commercial%20one-sheet/One-sheet%20cover%20images/HOU_Public%20v.%20Commercial%20Radio_cover_041923.png" alt="Comparing Commercial and Public Radio Thumb" width="100%" style="max-width: 1214.2857142857142px; max-height: 2000px" class="wow fadeInUp"> </div> <div class="column-66 h1 text-color"> <h3><span style="color: #ffffff;">COMPARING COMMERCIAL AND PUBLIC RADIO</span></h3> <p>Discover the five differences marketers need to know.</p> <p><span class="hs-cta-wrapper" id="hs-cta-wrapper-524d217d-022f-42e5-a6ca-f6e1a83c8fb9"><span class="hs-cta-node hs-cta-524d217d-022f-42e5-a6ca-f6e1a83c8fb9" id="hs-cta-524d217d-022f-42e5-a6ca-f6e1a83c8fb9"><a href="https://cta-redirect.hubspot.com/cta/redirect/6414740/524d217d-022f-42e5-a6ca-f6e1a83c8fb9" target="_blank" rel="noopener"><img class="hs-cta-img" id="hs-cta-img-524d217d-022f-42e5-a6ca-f6e1a83c8fb9" style="border-width:0px;" src="https://no-cache.hubspot.com/cta/default/6414740/524d217d-022f-42e5-a6ca-f6e1a83c8fb9.png" alt="DOWNLOAD NOW"></a></span><script charset="utf-8" src="/hs/cta/cta/current.js"></script><script type="text/javascript"> hbspt.cta._relativeUrls=true;hbspt.cta.load(6414740, '524d217d-022f-42e5-a6ca-f6e1a83c8fb9', {"useNewLoader":"true","region":"na1"}); </script></span></p> </div> </div> </div> </div> <style> .module_16886732470732.two-column-module p, .module_16886732470732.two-column-module ul li, .module_16886732470732.two-column-module ol li{ color: #ffffff; } .module_16886732470732.two-column-module .fontWhite p, .module_16886732470732.two-column-module .fontWhite ul li, .module_16886732470732.two-column-module .fontWhite ol li{ color: #ffffff; } .module_16886732470732.two-column-module button, .module_16886732470732.two-column-module .button{ color: !important; background-color: ; border-color: ; } </style> <style> .module_16886732470732 .text-color p, .module_16886732470732 .text-color li, .module_16886732470732 .text-color span { color: #ffffff; } </style></div> </div> <div class="span6 widget-span widget-type-cell dnd-column" style="" data-widget-type="cell" data-x="6" data-w="6"> <div class="row-fluid-wrapper row-depth-1 row-number-11 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_dnd_area_main_content-module-6" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="two-column-module dnd_area_main_content-module-6 " style="background-color:rgba(64, 64, 64,1.0);color:#ffffff;"> <div class="page-center"> <div class="two-column-container"> <div class="column-33"> <img src="https://houstonpublicmedia.marketenginuity.com/hubfs/Ebook%205%20-%20Understanding%20the%20Public%20Media%20Audience/eBook%20cover%20images/HOU_Understanding%20the%20Public%20Media%20Audience%20eBook_102022.png" alt="Understanding the Public Media Audience eBook Thumb" width="100%" style="max-width: 1275px; max-height: 1650px" class="wow fadeInUp"> </div> <div class="column-66 h1 text-color"> <h3><span style="color: #ffffff;">UNDERSTANDING THE PUBLIC MEDIA AUDIENCE</span></h3> <p>Discover who listens to public radio and learn what makes this audience so unique.</p> <p><span class="hs-cta-wrapper" id="hs-cta-wrapper-cc4cf214-645b-4d73-9a47-2e50f63c3e71"><span class="hs-cta-node hs-cta-cc4cf214-645b-4d73-9a47-2e50f63c3e71" id="hs-cta-cc4cf214-645b-4d73-9a47-2e50f63c3e71"><a href="https://cta-redirect.hubspot.com/cta/redirect/6414740/cc4cf214-645b-4d73-9a47-2e50f63c3e71" target="_blank" rel="noopener"><img class="hs-cta-img" id="hs-cta-img-cc4cf214-645b-4d73-9a47-2e50f63c3e71" style="border-width:0px;" src="https://no-cache.hubspot.com/cta/default/6414740/cc4cf214-645b-4d73-9a47-2e50f63c3e71.png" alt="DOWNLOAD EBOOK"></a></span><script charset="utf-8" src="/hs/cta/cta/current.js"></script><script type="text/javascript"> hbspt.cta._relativeUrls=true;hbspt.cta.load(6414740, 'cc4cf214-645b-4d73-9a47-2e50f63c3e71', {"useNewLoader":"true","region":"na1"}); </script></span></p> </div> </div> </div> </div> <style> .dnd_area_main_content-module-6.two-column-module p, .dnd_area_main_content-module-6.two-column-module ul li, .dnd_area_main_content-module-6.two-column-module ol li{ color: #ffffff; } .dnd_area_main_content-module-6.two-column-module .fontWhite p, .dnd_area_main_content-module-6.two-column-module .fontWhite ul li, .dnd_area_main_content-module-6.two-column-module .fontWhite ol li{ color: #ffffff; } .dnd_area_main_content-module-6.two-column-module button, .dnd_area_main_content-module-6.two-column-module .button{ color: !important; background-color: ; border-color: ; } </style> <style> .dnd_area_main_content-module-6 .text-color p, .dnd_area_main_content-module-6 .text-color li, .dnd_area_main_content-module-6 .text-color span { color: #ffffff; } </style></div> </div> </div> </div> </div> </div> </div> <div class="row-fluid-wrapper row-depth-1 row-number-12 dnd-section dnd_area_main_content-row-4-background-color dnd_area_main_content-row-4-vertical-alignment dnd_area_main_content-row-4-background-layers"> <div class="row-fluid "> <div class="span6 widget-span widget-type-cell cell_1700581820811-vertical-alignment dnd-column" style="" data-widget-type="cell" data-x="0" data-w="6"> <div class="row-fluid-wrapper row-depth-1 row-number-13 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_module_1655134708656" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="two-column-module module_1655134708656 " style="background-color:rgba(64, 64, 64,1.0);color:#ffffff;"> <div class="page-center"> <div class="two-column-container"> <div class="column-33"> <img src="https://houstonpublicmedia.marketenginuity.com/hubfs/All%20Markets/eBook%203%20-%20Building%20an%20ROI-focused%20Public%20Radio%20Campaign%20Sponsorship%20Guide/eBook%20Cover%20PNGs/HOU_Building%20an%20ROI-focused%20Public%20Radio%20Campaign%20eBook.png" alt="HOU_Building an ROI-focused Public Radio Campaign eBook Thumb" width="100%" style="max-width: 750px; max-height: 971px" class="wow fadeInUp"> </div> <div class="column-66 h1 text-color"> <h3><span>ROI-FOCUSED SPONSORSHIP GUIDE</span></h3> <p>Discover the right type of public radio campaign to achieve your marketing goals.</p> <p><span class="hs-cta-wrapper" id="hs-cta-wrapper-f02b372d-b7c4-4c15-8015-d0c781649685"><span class="hs-cta-node hs-cta-f02b372d-b7c4-4c15-8015-d0c781649685" id="hs-cta-f02b372d-b7c4-4c15-8015-d0c781649685"><a href="https://cta-redirect.hubspot.com/cta/redirect/6414740/f02b372d-b7c4-4c15-8015-d0c781649685" target="_blank" rel="noopener"><img class="hs-cta-img" id="hs-cta-img-f02b372d-b7c4-4c15-8015-d0c781649685" style="border-width:0px;" src="https://no-cache.hubspot.com/cta/default/6414740/f02b372d-b7c4-4c15-8015-d0c781649685.png" alt="DOWNLOAD EBOOK"></a></span><script charset="utf-8" src="/hs/cta/cta/current.js"></script><script type="text/javascript"> hbspt.cta._relativeUrls=true;hbspt.cta.load(6414740, 'f02b372d-b7c4-4c15-8015-d0c781649685', {"useNewLoader":"true","region":"na1"}); </script></span></p> </div> </div> </div> </div> <style> .module_1655134708656.two-column-module p, .module_1655134708656.two-column-module ul li, .module_1655134708656.two-column-module ol li{ color: #ffffff; } .module_1655134708656.two-column-module .fontWhite p, .module_1655134708656.two-column-module .fontWhite ul li, .module_1655134708656.two-column-module .fontWhite ol li{ color: #ffffff; } .module_1655134708656.two-column-module button, .module_1655134708656.two-column-module .button{ color: !important; background-color: ; border-color: ; } </style> <style> .module_1655134708656 .text-color p, .module_1655134708656 .text-color li, .module_1655134708656 .text-color span { color: #ffffff; } </style></div> </div> </div> </div> </div> <div class="span6 widget-span widget-type-cell cell_17005817777762-vertical-alignment dnd-column" style="" data-widget-type="cell" data-x="6" data-w="6"> <div class="row-fluid-wrapper row-depth-1 row-number-14 dnd-row"> <div class="row-fluid "> <div class="span12 widget-span widget-type-custom_widget dnd-module" style="" data-widget-type="custom_widget" data-x="0" data-w="12"> <div id="hs_cos_wrapper_module_1668551487803" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="two-column-module module_1668551487803 " style="background-color:rgba(64, 64, 64,1.0);color:#ffffff;"> <div class="page-center"> <div class="two-column-container"> <div class="column-33"> <img src="https://houstonpublicmedia.marketenginuity.com/hubfs/All%20Markets/eBook%204%20-%20Effectively%20Measuring%20Public%20Media%20Sponsorship%20Campaigns/eBook%20Cover%20PNGs/HOU_Effectively%20Measuring%20Public%20Media%20Sponsorship%20Campaigns_040822.png" alt="Effectively Measuring Public Media Sponsorship Campaigns eBook Thumb" width="100%" style="max-width: 1275px; max-height: 1650px" class="wow fadeInUp"> </div> <div class="column-66 h1 text-color"> <h3><span style="color: #ffffff;">EFFECTIVELY MEASURING PUBLIC MEDIA CAMPAIGNS</span> </h3> <p>Learn how to measure KPIs and prove the ROI of sponsorship to your executives and stakeholders.</p> <p><span class="hs-cta-wrapper" id="hs-cta-wrapper-87a6f2e4-1d8e-4ae1-8968-37a5f7d35987"><span class="hs-cta-node hs-cta-87a6f2e4-1d8e-4ae1-8968-37a5f7d35987" id="hs-cta-87a6f2e4-1d8e-4ae1-8968-37a5f7d35987"><a href="https://cta-redirect.hubspot.com/cta/redirect/6414740/87a6f2e4-1d8e-4ae1-8968-37a5f7d35987" target="_blank" rel="noopener"><img class="hs-cta-img" id="hs-cta-img-87a6f2e4-1d8e-4ae1-8968-37a5f7d35987" style="border-width:0px;" src="https://no-cache.hubspot.com/cta/default/6414740/87a6f2e4-1d8e-4ae1-8968-37a5f7d35987.png" alt="DOWNLOAD EBOOK"></a></span><script charset="utf-8" src="/hs/cta/cta/current.js"></script><script type="text/javascript"> hbspt.cta._relativeUrls=true;hbspt.cta.load(6414740, '87a6f2e4-1d8e-4ae1-8968-37a5f7d35987', {"useNewLoader":"true","region":"na1"}); 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