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Online Advertising - Microsoft聽Advertising

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<meta name="description" content="Online advertising from MSN helps marketers build powerful brand and direct relationships with consumers."> <meta name="keywords" content="search advertising, search marketing, online marketing, microsoft digital advertising"> <meta name="verify-v1" content="K79X5GJYMqSolHOr+qk+5gi8RX3HgFkfqSDF3zEDlTA="> <meta http-equiv="Content-Type" content="text/html; charset=UTF-8"> <meta http-equiv="Content-Language" content="EN-US"> <meta name="geo.region" content="US"> <meta name="Country" content="US"> <meta name="Location" content="US"> <meta name="ROBOTS" content="Location.US"> <meta name="MSNBOT" content="Location.US"> <meta name="robots" content="index, follow"> <base href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/pages/"><script language="javascript" type="text/javascript"> var MarketBaseURL="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com"; var CountryCode="US"; var LanguageCode="EN"; var 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type="text/css" href="/web/20081216235709cs_/http://advertising.microsoft.com/includes/print.css" media="print"> <meta name="PageID" content="1"> <meta name="MarketName" content="en-us"> <meta name="MarketID" content="34"> </head> <body> <table class="Wrapper0" cellpadding="0" cellspacing="0"><tr><td class="Wrapper0"> <table class="Wrapper1" cellpadding="0" cellspacing="0"><tr><td class="Wrapper1"> <table cellpadding="0" cellspacing="0" class="HeaderNav noprint" width="100%"> <tr> <td nowrap style="padding:7px 5px 5px 0px"> <form method="GET" action="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/Home/SiteSearch.aspx" name="livesearch_form" id="livesearch_form" action_site="http://advertising.microsoft.com/Home/SiteSearch.aspx" action_web="http://search.live.com/results.aspx" onsubmit="return LiveSearch_Submit('');"><input type="hidden" name="mkt" id="mkt" value="en-US"><table cellpadding="0" cellspacing="0"> <tr> <td><input type="text" size="30" value="Search using Live Search" id="q" name="q" defaulttext="Search using Live Search" onfocus="LiveSearch_TextBoxFocus(this);" onblur="LiveSearch_TextBoxBlur(this);" class="WebSearchTextBox_Default"></td> <td><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/LiveSearch_SiteSearchButton.gif" alt="" style="cursor:pointer;" onclick="LiveSearch_Site('');"></td> <td><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/spacer.gif" alt="" width="4px" height="1px"></td> <td><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/LiveSearch_WebSearchButton_Cap.gif" alt=""></td> <td nowrap><a href="javascript:LiveSearch_Web('');" onclick="return LiveSearch_Validate('');" class="WebSearch">Web</a></td> <td><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/LiveSearch_WebSearchButton_Cap.gif" alt=""></td> </tr> </table> </form> </td> <td class="HeaderNav_Links" style="padding:5px 5px 5px 5px"> <table cellpadding="0" cellspacing="0" align="right" style="text-align:right;"> <tr> <td> <table cellpadding="0" cellspacing="0"> <tr> <th class="HeaderNav_Link" nowrap>United States</th> <td nowrap style="padding:3px;"> <div style="position:relative;z-index:100000;"><a href="javascript:MarketSelector_On();" class="MarketSelectorLink">Change Location</a><div id="MarketSelector_On" name="MarketSelector_On" style="display:none;position:absolute;top:-1;left:-1;z-index:200000;" onmouseout="MarketSelector_OnMouseOut(event);"> <div><a href="javascript:MarketSelector_Off();" class="MarketSelectorLink_On">Change Location</a></div> <table cellpadding="0" cellspacing="0" style="width:150px"> <tr> <td class="MarketSelector_List"><select class="MarketSelector_List" id="MarketSelector_List" name="MarketSelector_List" size="41" onchange="MarketSelector_Change(this);"><option value="http://mediacentre.ninemsn.com.au" newbrowser="0" title="http://mediacentre.ninemsn.com.au">Australia</option> <option value="http://werbung.at.msn.com/default.aspx" newbrowser="0" title="http://werbung.at.msn.com/default.aspx">Austria</option> <option value="http://advertising.microsoft.com/belux/nl" newbrowser="0" title="http://advertising.microsoft.com/belux/nl">Belgium: Dutch</option> <option value="http://advertising.microsoft.com/belux/fr" newbrowser="0" title="http://advertising.microsoft.com/belux/fr">Belgium: French</option> <option value="http://advertising.microsoft.com/brasil" newbrowser="0" title="http://advertising.microsoft.com/brasil">Brazil</option> <option value="http://advertising.microsoft.com/canada/en" newbrowser="0" title="http://advertising.microsoft.com/canada/en">Canada: English</option> <option value="http://advertising.microsoft.com/canada/fr" newbrowser="0" title="http://advertising.microsoft.com/canada/fr">Canada: French</option> <option value="http://advertise.sympatico.msn.ca/home" newbrowser="0" title="http://advertise.sympatico.msn.ca/home">Canada: Sympatico/MSN</option> <option value="http://advertising.microsoft.com/china" newbrowser="0" title="http://advertising.microsoft.com/china">China</option> <option value="http://advertising.microsoft.com/danmark" newbrowser="0" title="http://advertising.microsoft.com/danmark">Denmark</option> <option value="http://mainosta.fi.msn.com" newbrowser="0" title="http://mainosta.fi.msn.com">Finland</option> <option value="http://advertising.microsoft.com/france" newbrowser="0" title="http://advertising.microsoft.com/france">France</option> <option value="http://advertising.microsoft.com/deutschland" newbrowser="0" title="http://advertising.microsoft.com/deutschland">Germany</option> <option value="http://server1.msn.co.in/advertise" newbrowser="0" title="http://server1.msn.co.in/advertise">India</option> <option value="http://advertising.microsoft.com/asia" newbrowser="0" title="http://advertising.microsoft.com/asia">Indonesia</option> <option value="http://advertising.ie.msn.com/default.aspx" newbrowser="0" title="http://advertising.ie.msn.com/default.aspx">Ireland</option> <option value="http://advertising.microsoft.com/italia" newbrowser="0" title="http://advertising.microsoft.com/italia">Italy</option> <option value="http://advertising.microsoft.com/japan" newbrowser="0" title="http://advertising.microsoft.com/japan">Japan</option> <option value="http://ads.kr.msn.com" newbrowser="0" title="http://ads.kr.msn.com">Korea</option> <option value="http://advertising.microsoft.com/asia" newbrowser="0" title="http://advertising.microsoft.com/asia">Malaysia</option> <option value="http://advertising.microsoft.com/mexico" newbrowser="0" title="http://advertising.microsoft.com/mexico">Mexico</option> <option value="http://advertising.microsoft.com/nederland" newbrowser="0" title="http://advertising.microsoft.com/nederland">Netherlands</option> <option value="mailto:nzsales@ninemsn.com.au" newbrowser="0" title="mailto:nzsales@ninemsn.com.au">New Zealand</option> <option value="http://advertising.microsoft.com/norge" newbrowser="0" title="http://advertising.microsoft.com/norge">Norway</option> <option value="http://advertising.microsoft.com/asia" newbrowser="0" title="http://advertising.microsoft.com/asia">Philippines</option> <option value="http://arabia.msn.com/channels/advantage" newbrowser="0" title="http://arabia.msn.com/channels/advantage">Saudi Arabia</option> <option value="http://advertising.microsoft.com/singapore" newbrowser="0" title="http://advertising.microsoft.com/singapore">Singapore</option> <option value="http://advertising.za.msn.com/default.aspx" newbrowser="0" title="http://advertising.za.msn.com/default.aspx">South Africa</option> <option value="http://advertising.microsoft.com/espana" newbrowser="0" title="http://advertising.microsoft.com/espana">Spain</option> <option value="http://advertising.microsoft.com/sverige" newbrowser="0" title="http://advertising.microsoft.com/sverige">Sweden</option> <option value="http://www.fr.msn.ch/werbung" newbrowser="0" title="http://www.fr.msn.ch/werbung">Switzerland: French</option> <option value="http://werbung.ch.msn.com" newbrowser="0" title="http://werbung.ch.msn.com">Switzerland: German</option> <option value="http://advertising.microsoft.com/taiwan" newbrowser="0" title="http://advertising.microsoft.com/taiwan">Taiwan</option> <option value="http://advertising.microsoft.com/asia" newbrowser="0" title="http://advertising.microsoft.com/asia">Thailand</option> <option value="http://www.msn.com.tr/reklamyayini" newbrowser="0" title="http://www.msn.com.tr/reklamyayini">Turkey</option> <option value="http://advertising.microsoft.com/uk" newbrowser="0" title="http://advertising.microsoft.com/uk">United Kingdom</option> <option value="http://advertising.microsoft.com" newbrowser="0" title="http://advertising.microsoft.com" selected>United States</option> <optgroup label="---"></optgroup> <option value="http://advertising.microsoft.com/asia" newbrowser="0" title="http://advertising.microsoft.com/asia">Asia</option> <option value="http://advertising.microsoft.com/europe" newbrowser="0" title="http://advertising.microsoft.com/europe">Europe</option> <option value="http://advertising.microsoft.com/latinoamerica" newbrowser="0" title="http://advertising.microsoft.com/latinoamerica">Latin America</option></select></td> </tr> </table> </div> </div> </td> <td class="HeaderNav_Divider">|</td> <td class="HeaderNav_Link" nowrap><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/advertise-on-msn">Contact Sales</a></td> </tr> </table> </td> </tr> </table> </td> </tr> </table> <div id="TopNav" style="position:relative;"> <div style="position:relative;" id="TopNavBanner"> <div id="HomePageHeader_Div"> <table cellpadding="0" cellspacing="0" id="HomePageHeader_Table" style=" background:url(/web/20081216235709im_/http://advertising.microsoft.com/wwimages/global/Banners/HomePageBanner.jpg) no-repeat bottom left; "> <tr> <td id="HomePageHeader_Content"> <h1>Advertise with Us</h1>Connect with your target audience across multiple digital touchpoints. <div>聽</div> <div><a href="/web/20081216235709/http://advertising.microsoft.com/microsoft-adcenter?s_int=277" style="font-size: 1.2em" target="_self">Search Advertising聽&gt;&gt;</a></div> <div><a href="/web/20081216235709/http://advertising.microsoft.com/ad-opportunities?s_int=278" style="font-size: 1.2em" target="_self">Digital Ad Opportunities &gt;&gt;</a><br/> <a href="/web/20081216235709/http://advertising.microsoft.com/publishersolutions" style="font-size: 1.2em">Publisher Solutions &gt;&gt;</a></div></td> <td id="HomePageHeader_Reach"> <div id="HomePageReachDiv" style="padding:0px 5px 10px 0px;"></div> <div id="HomePageReachNoScript" style="display:none;"> <table class="HomePageReachNoScript" cellpadding="0" cellspacing="5" align="right"> <tr> <td style="text-align:right;"> <h3>Top Sites</h3> </td> </tr> <tr> <td style="text-align:right;"><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/msn-home-page?S_INT=ticker_MSNHomePage">MSN Home Page</a><div>61,073,000聽 Unique Users</div> </td> </tr> <tr> <td style="text-align:right;"><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/search-advertising/live-search?S_INT=ticker_LiveSearch">Live Search</a><div>47,344,000聽 Unique Users</div> </td> </tr> <tr> <td style="text-align:right;"><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/msnbc?S_INT=ticker_MSNBC">msnbc.com</a><div>33,018,000聽 Unique Users</div> </td> </tr> <tr> <td style="text-align:right;"><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/windows-live-messenger?S_INT=ticker_WindowsLiveMessenger">Windows Live Messenger</a><div>17,482,000聽 Unique Users</div> </td> </tr> <tr> <td style="text-align:right;"><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/msn-money?S_INT=ticker_MSNMoney">MSN Money</a><div>13,629,000聽 Unique Users</div> </td> </tr> </table> </div> <noscript> <table class="HomePageReachNoScript" cellpadding="0" cellspacing="5" align="right"> <tr> <td style="text-align:right;"> <h3>Top Sites</h3> </td> </tr> <tr> <td style="text-align:right;"><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/msn-home-page?S_INT=ticker_MSNHomePage">MSN Home Page</a><div>61,073,000聽 Unique Users</div> </td> </tr> <tr> <td style="text-align:right;"><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/search-advertising/live-search?S_INT=ticker_LiveSearch">Live Search</a><div>47,344,000聽 Unique Users</div> </td> </tr> <tr> <td style="text-align:right;"><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/msnbc?S_INT=ticker_MSNBC">msnbc.com</a><div>33,018,000聽 Unique Users</div> </td> </tr> <tr> <td style="text-align:right;"><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/windows-live-messenger?S_INT=ticker_WindowsLiveMessenger">Windows Live Messenger</a><div>17,482,000聽 Unique Users</div> </td> </tr> <tr> <td style="text-align:right;"><a href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/msn-money?S_INT=ticker_MSNMoney">MSN Money</a><div>13,629,000聽 Unique Users</div> </td> </tr> </table> </noscript><script language="javascript" type="text/javascript"> try { function RenderFlash_HomePageReach() { var swfObject = new SWFObject("../img/HomePageReach.swf", "base", "215", "225", "8", "#FFFFFF", true); swfObject.addParam("quality", "high"); swfObject.addParam("wmode", "transparent"); swfObject.addParam("menu", "false"); swfObject.addParam("swLiveConnect", "true"); swfObject.addParam("allowScriptAccess", "sameDomain"); swfObject.addVariable("xmlFile", "../pages/HomePageReachXML.aspx"); if(!swfObject.write("HomePageReachDiv")) { var HomePageReachDiv = document.getElementById("HomePageReachDiv"); var HomePageReachNoScript = document.getElementById("HomePageReachNoScript"); HomePageReachDiv.innerHTML=HomePageReachNoScript.innerHTML; } } } catch(e){;} CrossBrowser_AttachLoadEvent(RenderFlash_HomePageReach); </script></td> </tr> </table> </div> </div> <div style="position:relative;top:-4px;" id="TopNavTabs"> <table cellpadding="0" cellspacing="0"> <tr> <td nowrap valign="top"><a accesskey="1" href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/home/home" class="selected" onclick="Omniture_NavigationFramework_Set('topnav','TopNav','Home');">Home</a></td> <td nowrap valign="top"><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/TabShim.gif" alt=""></td> <td nowrap valign="top"><a accesskey="2" href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/advertising-online" onclick="Omniture_NavigationFramework_Set('topnav','TopNav','About Us');">About Us</a></td> <td nowrap valign="top"><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/TabShim.gif" alt=""></td> <td nowrap valign="top"><a accesskey="3" href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/advertising" onclick="Omniture_NavigationFramework_Set('topnav','TopNav','Advertise');">Advertise</a></td> <td nowrap valign="top"><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/TabShim.gif" alt=""></td> <td nowrap valign="top"><a accesskey="4" href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/advertising-case-studies" onclick="Omniture_NavigationFramework_Set('topnav','TopNav','Research Library');">Research Library</a></td> <td nowrap valign="top"><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/TabShim.gif" alt=""></td> <td nowrap valign="top"><a accesskey="5" href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/creative-advertising" onclick="Omniture_NavigationFramework_Set('topnav','TopNav','Creative Inspiration');">Creative Inspiration</a></td> <td nowrap valign="top"><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/TabShim.gif" alt=""></td> <td nowrap valign="top"><a accesskey="6" href="https://web.archive.org/web/20081216235709/http://advertising.microsoft.com/msn-advertising-news" onclick="Omniture_NavigationFramework_Set('topnav','TopNav','News &amp; Events');">News &amp; Events</a></td> <td nowrap valign="top"><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/TabShim.gif" alt=""></td> </tr> </table> </div> </div> <table cellpadding="0" cellspacing="0" width="100%"> <tr> <td id="ContentBody"> <table class="PageTemplate_two-one" cellpadding="0" cellspacing="5"> <tr> <td class="column1" valign="top"> <div class="SectionGroupSpacer1"> <fieldset class="GROUP1BOX"> <legend class="GROUP1BOX">What's New</legend> <table cellpadding="0" cellspacing="10" width="100%"> <tr> <td> <div class="SectionSpacer1"> <table cellpadding="0" cellspacing="0" class="IMAGELEFT"> <tr> <th class="IMAGELEFT"><a href="/web/20081216235709/http://advertising.microsoft.com/advertising/budget-options?s_int=us_20081215_smb_001" target="_top"><img class="thumbnail placeholder" src="/web/20081216235709im_/http://advertising.microsoft.com/wwimages/en-us/home/SMB_108x88.jpg" alt="Stretch Your Online Advertising Budget" title="Stretch Your Online Advertising Budget"></a></th> <td class="IMAGELEFT"> <h3 class="IMAGELEFT"><a href="/web/20081216235709/http://advertising.microsoft.com/advertising/budget-options?s_int=us_20081215_smb_001" target="_top">Stretch Your Advertising Budget</a></h3> <div style="padding-bottom:6px;">Microsoft offers cost-effective advertising solutions for the small to medium budget. With flexible pricing on a variety of ad options and an opportunity to combine search and display, our advertising solutions can help improve overall site traffic and increase your ROI.</div> </td> </tr> </table> </div> <div class="SectionSpacer1"> <table cellpadding="0" cellspacing="0" class="IMAGELEFT"> <tr> <th class="IMAGELEFT"><a href="/web/20081216235709/http://advertising.microsoft.com/social-media?s_int=us_20081215_hp_social_media_002" target="_top"><img class="thumbnail placeholder" src="/web/20081216235709im_/http://advertising.microsoft.com/WWImages/en-us/Home/social-media-108x88.jpg" alt="Target Consumers with Social Media" title="Target Consumers with Social Media"></a></th> <td class="IMAGELEFT"> <h3 class="IMAGELEFT"><a href="/web/20081216235709/http://advertising.microsoft.com/social-media?s_int=us_20081215_hp_social_media_002" target="_top">Target Consumers with Social Media</a></h3> <div style="padding-bottom:6px;">Social media channels like Facebook and communication services like Windows Live Messenger offer advertisers a valuable opportunity to interact with their target consumers.聽Social Media solutions from Microsoft Advertising give you broad reach through channels that are naturally viral and enable you to connect with an audience more likely to purchase.</div> </td> </tr> </table> </div> <div class="SectionSpacer1"> <table cellpadding="0" cellspacing="0" class="IMAGELEFT"> <tr> <th class="IMAGELEFT"><a href="/web/20081216235709/http://advertising.microsoft.com/holiday-2008-guide?s_int=us_20081215_hp_holidays_003" target="_top"><img class="thumbnail placeholder" src="/web/20081216235709im_/http://advertising.microsoft.com/wwimages/en-us/home/holiday-ad-solutions-108x88.jpg" alt="Reach Pre and Post Holiday Shoppers" title="Reach Pre and Post Holiday Shoppers"></a></th> <td class="IMAGELEFT"> <h3 class="IMAGELEFT"><a href="/web/20081216235709/http://advertising.microsoft.com/holiday-2008-guide?s_int=us_20081215_hp_holidays_003" target="_top">Reach Pre and Post Holiday Shoppers</a></h3> <div style="padding-bottom:6px;">The days just before and after the holidays offer good opportunities for advertising with immediate results. Brand advertisers and last-minute offers can be extremely effective with crunch-time decision makers. Post-holiday advertising should take advantage of gift card spending, which surges in late December and early January.</div> </td> </tr> </table> </div> </td> </tr> </table> </fieldset> </div> <div class="SectionGroupSpacer1"> <table class="GROUP2BOX" cellpadding="0" cellspacing="0"> <tr> <td class="GROUP2BOX"> <div class="SectionSpacer1"> <div class="STANDARD"> <h3 class="STANDARD">Industry News</h3> <div style="padding-bottom:6px;"><li><a href="/web/20081216235709/http://advertising.microsoft.com/news-events/obama-game-ads?s_int=us_20081215_hp_game-ads_004">Obama Campaign Uses In-Game Advertising</a><a href="/web/20081216235709/http://advertising.microsoft.com/news-events/obama-game-ads?s_int=us_20081215_hp_game-ads_004"></a></li> <li><a href="/web/20081216235709/http://advertising.microsoft.com/news-events/CNBC-mobile?s_int=us_20081215_hp_CNBC-mobile_005">CNBC Extends Its Microsoft Partnership to Mobile</a>聽 <ul></ul> </li> <br/> <br/> <p><a href="/web/20081216235709/http://advertising.microsoft.com/msn-advertising-news?s_int=us_20081201_hp_allnews">All News &gt; </a></p></div> </div> </div> </td> </tr> </table> </div> <div class="PrintEmailAndDocumentVersion noprint"></div><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/spacer.gif" width="550px" height="1px" alt=""></td> <td class="column2" valign="top"> <div class="SectionSpacer2"> <table class="COLORBOX" cellpadding="0" cellspacing="0"> <tr> <td class="COLORBOX"> <h3 class="COLORBOX">Access Your Ad Reports</h3> <ul class="DEFAULT_LINKLIST"> <li> <div class="com"><a href="https://web.archive.org/web/20081216235709/http://adreport.msn.com/" target="_blank">Sign in and read your campaign performance report.</a></div> </li> </ul> </td> </tr> </table> </div> <div class="SectionSpacer2"> <table class="COLORBOX" cellpadding="0" cellspacing="0"> <tr> <td class="COLORBOX"> <h3 class="COLORBOX">Start Your Ad Campaign</h3> <div style="padding-bottom:5px;"><div align="left"> <div> <div><strong></strong>聽</div> <div>Begin by finding your audience or exploring ad specs for banners, buttons, and more.</div> <div>聽</div> <div><a href="/web/20081216235709/http://advertising.microsoft.com/profile-matcher?s_int=us_20071112_hp_profiler_rh" target="_self">Find Your Audience聽&gt;&gt;</a></div> <div><a href="/web/20081216235709/http://advertising.microsoft.com/creative-specs">Choose an Ad Spec聽&gt;&gt;</a><a href="/web/20081216235709/http://advertising.microsoft.com/creative-specs"></a></div> <div>聽</div> </div> </div></div> </td> </tr> </table> </div> <div class="SectionSpacer2"> <div class="STANDARD_IMG"><a href="/web/20081216235709/http://advertising.microsoft.com/publishersolutions?s_int=us_20081215_hp_publisher_solutions_promo_" target="_top"><img src="/web/20081216235709im_/http://advertising.microsoft.com/wwimages/en-us/home/pub-solutions-180x150.jpg" alt="Publisher Solutions" title="Publisher Solutions"></a></div> <div class="STANDARD"></div> </div><img src="/web/20081216235709im_/http://advertising.microsoft.com/img/spacer.gif" class="spacer" alt=""></td> </tr> </table> </td> </tr> </table> <div style="display:none;"><!--SiteCatalyst code version: H.1. 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