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Strava Partners

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sm:px-5 h-full relative"><h3 class="type-style-3 mb-70">Go To</h3><div class="h-full overflow-x-hidden "><ul class="mb-70 relative"><li class="mb-25 last:mb-0 w-full sm:w-4/12"><div class="type-style-3 text-white"><button class="slide-in flex flex-row gap-10 items-center w-full justify-between translate-x-0 cursor-pointer" type="button">Strava For Business<svg class="ml-10 h-[13px]" fill="none" height="15px" viewBox="0 0 9 15" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1 1L7.5 7.5L1 14" stroke="white"></path></svg></button><div class="overflow-y-auto absolute top-0 right-0 w-full slide-in translate-x-[110dvw] pointer-events-none"><ul class="mb-70 last:mb-0 overflow-y-auto"><li class="type-style-3 text-white mb-30"><a href="/business">Strava For Business</a></li><li class="mb-30 last:mb-0"><a class="type-style-7 text-white" href="/business/challenges">Sponsored Challenges</a></li><li class="mb-30 last:mb-0"><a class="type-style-7 text-white" href="/business/segments">Sponsored Segments</a></li></ul></div></div></li><li class="mb-25 last:mb-0 w-full sm:w-4/12"><div class="type-style-3 text-white"><button class="slide-in flex flex-row gap-10 items-center w-full justify-between translate-x-0 cursor-pointer" type="button">Community Partners<svg class="ml-10 h-[13px]" fill="none" height="15px" viewBox="0 0 9 15" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1 1L7.5 7.5L1 14" stroke="white"></path></svg></button><div class="overflow-y-auto absolute top-0 right-0 w-full slide-in translate-x-[110dvw] pointer-events-none"><ul class="mb-70 last:mb-0 overflow-y-auto"><li class="type-style-3 text-white mb-30"><a href="/events">Events</a></li><li class="mb-30 last:mb-0"><div class="type-style-7 text-white"><p><a href="https://partners.strava.com/case-studies?category=events" rel="" target="">Case Studies for Events</a></p></div></li><li class="mb-30 last:mb-0"><div class="type-style-7 text-white"><p><a href="https://partners.strava.com/resources?category=events" rel="" target="">Resources for Events</a></p></div></li></ul><ul class="mb-70 last:mb-0 overflow-y-auto"><li class="type-style-3 text-white mb-30"><a href="/creators">Creators</a></li><li class="mb-30 last:mb-0"><div class="type-style-7 text-white"><p><a href="https://partners.strava.com/resources?category=groups&amp;locale=en-US&amp;page=1&amp;preview=true" rel="" target="">Resources for Creators</a></p></div></li></ul><ul class="mb-70 last:mb-0 overflow-y-auto"><li class="type-style-3 text-white mb-30"><a href="/clubs">Clubs</a></li><li class="mb-30 last:mb-0"><div class="type-style-7 text-white"><p><a href="https://partners.strava.com/case-studies?category=groups&amp;locale=en-US&amp;page=1" rel="" target="">Case Studies for Clubs</a></p></div></li><li class="mb-30 last:mb-0"><div class="type-style-7 text-white"><p><a href="https://partners.strava.com/resources?category=clubs" rel="" target="">Resources for Clubs</a></p></div></li></ul></div></div></li><li class="mb-25 last:mb-0 w-full sm:w-4/12"><div class="type-style-3 text-white"><button class="slide-in flex flex-row gap-10 items-center w-full justify-between translate-x-0 cursor-pointer" type="button">Developers<svg class="ml-10 h-[13px]" fill="none" height="15px" viewBox="0 0 9 15" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1 1L7.5 7.5L1 14" stroke="white"></path></svg></button><div class="overflow-y-auto absolute top-0 right-0 w-full slide-in translate-x-[110dvw] pointer-events-none"><ul class="mb-70 last:mb-0 overflow-y-auto"><li class="type-style-3 text-white mb-30"><a href="/developers">Developers</a></li><li class="mb-30 last:mb-0"><a class="type-style-7 text-white" href="/developers/strava-developers-hub">Strava Developers Hub</a></li><li class="mb-30 last:mb-0"><a class="type-style-7 text-white" href="/developers/developers-faqs">Developers FAQs</a></li></ul></div></div></li><li class="mb-25 last:mb-0 w-full sm:w-4/12"><div class="type-style-3 text-white"><button class="slide-in flex flex-row gap-10 items-center w-full justify-between translate-x-0 cursor-pointer" type="button">Resources<svg class="ml-10 h-[13px]" fill="none" height="15px" viewBox="0 0 9 15" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1 1L7.5 7.5L1 14" stroke="white"></path></svg></button><div class="overflow-y-auto absolute top-0 right-0 w-full slide-in translate-x-[110dvw] pointer-events-none"><ul class="mb-70 last:mb-0 overflow-y-auto"><li class="type-style-3 text-white mb-30"><a href="/resources">Resources</a></li></ul><ul class="mb-70 last:mb-0 overflow-y-auto"><li class="type-style-3 text-white mb-30"><a href="/case-studies">Case Studies</a></li></ul></div></div></li></ul><div class="slide-in w-full sm:w-8/12 translate-x-0"><p class="type-style-7 mb-15">Languages</p><ul class="flex flex-wrap list-none mb-70 -mx-10 type-style-11 uppercase"><li class="w-1/2 mb-10 px-10"><a class="inline-block pt-[16px] pb-[13px] bg-white text-orange px-[17px] rounded-button" href="https://partners.strava.com/business/segments">English (US)</a></li><li class="w-1/2 mb-10 px-10"><a class="inline-block pt-[16px] pb-[13px] rounded-button" href="https://partners.strava.com/de/business/segments">Deutsch</a></li><li class="w-1/2 mb-10 px-10"><a class="inline-block pt-[16px] pb-[13px] rounded-button" href="https://partners.strava.com/fr/business/segments">Fran莽ais</a></li><li class="w-1/2 mb-10 px-10"><a class="inline-block pt-[16px] pb-[13px] rounded-button" href="https://partners.strava.com/es/business/segments">Espa帽ol</a></li><li class="w-1/2 mb-10 px-10"><a class="inline-block pt-[16px] pb-[13px] rounded-button" href="https://partners.strava.com/pb/business/segments">Portugu锚s do Brasil</a></li></ul><a class="w-full flex text-white type-style-7 flex-row gap-10 items-center" href="/contact">Get In Touch<svg class="ml-10 h-[13px]" fill="none" height="15px" viewBox="0 0 9 15" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1 1L7.5 7.5L1 14" stroke="white"></path></svg></a></div></div></nav></dialog></div><nav class="hidden md:block flex-auto text-center self-center "><ul class="list-none"><li class="group inline-block mr-30 relative text-white"><div class="flex gap-10 cursor-pointer items-center"><div class="type-style-7">Strava For Business</div><svg fill="none" style="width:16px;height:16px" viewBox="0 0 16 10" xmlns="http://www.w3.org/2000/svg"><path d="M16 0.280029V1.69003L7.98 9.72003L0 1.70003V0.280029L7.98 8.30003L16 0.280029Z" fill="white"></path></svg></div></li><li class="group inline-block mr-30 relative text-white"><div class="flex gap-10 cursor-pointer items-center"><div class="type-style-7">Community Partners</div><svg fill="none" style="width:16px;height:16px" viewBox="0 0 16 10" xmlns="http://www.w3.org/2000/svg"><path d="M16 0.280029V1.69003L7.98 9.72003L0 1.70003V0.280029L7.98 8.30003L16 0.280029Z" fill="white"></path></svg></div></li><li class="group inline-block mr-30 relative text-white"><div class="flex gap-10 cursor-pointer items-center"><div class="type-style-7">Developers</div><svg fill="none" style="width:16px;height:16px" viewBox="0 0 16 10" xmlns="http://www.w3.org/2000/svg"><path d="M16 0.280029V1.69003L7.98 9.72003L0 1.70003V0.280029L7.98 8.30003L16 0.280029Z" fill="white"></path></svg></div></li><li class="group inline-block mr-30 relative text-white"><div class="flex gap-10 cursor-pointer items-center"><div class="type-style-7">Resources</div><svg fill="none" style="width:16px;height:16px" viewBox="0 0 16 10" xmlns="http://www.w3.org/2000/svg"><path d="M16 0.280029V1.69003L7.98 9.72003L0 1.70003V0.280029L7.98 8.30003L16 0.280029Z" fill="white"></path></svg></div></li></ul></nav><div class="hidden md:flex flex-row items-center gap-x-30"><span class="inline-block relative type-style-11 text-white"><button class="w-[30px] flex flex-row gap-10" type="button"><span>EN</span><span><svg class="inline-block mb-2" style="width:15px;height:9px;transform:none" viewBox="0 0 15 9" xmlns="http://www.w3.org/2000/svg"><path d="M14 1.25L7.5 7.75L1 1.25" fill="none" stroke="#FFFFFF"></path></svg></span></button><dialog class="absolute left-[-10px] top-[30px] z-50 w-[160px] text-center bg-grey p-0 rounded-button overflow-hidden" inert=""><ul><li class="block"><a class="block pt-[7px] pb-[8px] px-10 type-style-7 text-black text-left hover:bg-orange hover:text-white" href="https://partners.strava.com/business/segments">English (US)</a></li><li class="block"><a class="block pt-[7px] pb-[8px] px-10 type-style-7 text-black text-left hover:bg-orange hover:text-white" href="https://partners.strava.com/pb/business/segments">Portugu锚s do Brasil</a></li><li class="block"><a class="block pt-[7px] pb-[8px] px-10 type-style-7 text-black text-left hover:bg-orange hover:text-white" href="https://partners.strava.com/es/business/segments">Espa帽ol</a></li><li class="block"><a class="block pt-[7px] pb-[8px] px-10 type-style-7 text-black text-left hover:bg-orange hover:text-white" href="https://partners.strava.com/fr/business/segments">Fran莽ais</a></li><li class="block"><a class="block pt-[7px] pb-[8px] px-10 type-style-7 text-black text-left hover:bg-orange hover:text-white" href="https://partners.strava.com/de/business/segments">Deutsch</a></li></ul></dialog></span><a class="type-style-7 hidden md:flex flex-row items-center rounded-button py-13 text-white bg-orange px-15" href="/contact/strava-for-business-contact">Get In Touch<svg class="ml-10 h-[13px]" fill="none" height="15px" viewBox="0 0 9 15" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1 1L7.5 7.5L1 14" stroke="#FFFFFF"></path></svg></a></div></header></div><div class="hidden" inert=""><div class="w-full md:mt-90"><div class="flex flex-wrap flex-row gap-y-20"><div class="md:px-10 md:w-4/12"><div class="flex flex-col"><a class="type-style-3 md:mb-15" href="/business">Strava For Business</a><a class="type-style-7 md:mb-20" href="/business/challenges">Sponsored Challenges</a><a class="type-style-7 md:mb-20" href="/business/segments">Sponsored Segments</a></div></div></div></div></div><div class="hidden" inert=""><div class="w-full md:mt-90"><div class="flex flex-wrap flex-row gap-y-20"><div class="md:px-10 md:w-4/12"><div class="flex flex-col"><a class="type-style-3 md:mb-15" href="/events">Events</a><div class="type-style-7 md:mb-20"><p><a href="https://partners.strava.com/case-studies?category=events" rel="" target="">Case Studies for Events</a></p></div><div class="type-style-7 md:mb-20"><p><a href="https://partners.strava.com/resources?category=events" rel="" target="">Resources for Events</a></p></div></div></div><div class="md:px-10 md:w-4/12"><div class="flex flex-col"><a class="type-style-3 md:mb-15" href="/creators">Creators</a><div class="type-style-7 md:mb-20"><p><a href="https://partners.strava.com/resources?category=groups&amp;locale=en-US&amp;page=1&amp;preview=true" rel="" 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class="hidden" inert=""><div class="w-full md:mt-90"><div class="flex flex-wrap flex-row gap-y-20"><div class="md:px-10 md:w-4/12"><div class="flex flex-col"><a class="type-style-3 md:mb-15" href="/resources">Resources</a></div></div><div class="md:px-10 md:w-4/12"><div class="flex flex-col"><a class="type-style-3 md:mb-15" href="/case-studies">Case Studies</a></div></div></div></div></div></div><div class="hidden"></div></div><div class="absolute bottom-0 left-0 z-10 w-full mb-40 md:mb-60 "><div class="layout-container flex flex-col"><p class="px-10 sm:px-5 md:px-10 w-10/12 sm:w-7/12 type-style-2 md:type-style-1 text-white">Be Part of the Runs that Matter</p><div class="px-10 flex self-start"><a class="flex items-center rounded-button type-style-7 text-white bg-orange px-15 py-13 mt-20 md:mt-30 cursor-pointer" href="https://partners.strava.com/contact/strava-for-business-contact">Get Started<span aria-hidden="true" class=" ml-5"><svg class="h-13 ml-10" fill="none" height="15px" viewBox="0 0 9 15" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1 1L7.5 7.5L1 14" stroke="white"></path></svg></span></a></div></div></div></div><section class="transform-gpu pt-80 md:pt-120 relative z-10 bg-white"><div class="bg-white"><div class="layout-container flex flex-row items-center"><a class="px-10 sm:px-5 md:px-10 type-style-7" href="/business">Strava For Business</a><svg class="inline" fill="none" height="11px" viewBox="0 0 7 11" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1.24219 1.25781L5.48483 5.50045L1.24219 9.74309" stroke="black"></path></svg><h5 class="px-10 sm:px-5 md:px-10 type-style-7 inline">Sponsored Segments</h5></div></div><div class="py-40 md:py-60 bg-white relative"><div class="layout-container"><div class="bg-white relative w-full flex flex-col"><p class="type-style-1 px-10 sm:px-5 md:px-10 w-full sm:w-9/12">Sponsored Segments let you extend your reach from IRL to digital</p></div></div></div><div class="bg-white relative py-40 md:py-60"><div class="layout-container"><div class="bg-white"><div class="grid grid-cols-1 sm:grid-cols-2 gap-y-20"><div class="hidden sm:flex w-full flex-col gap-y-20 sm:max-md:gap-y-10"><div class="w-full px-10 sm:px-5 md:px-10"><div class="overflow-hidden rounded-button bg-sand"><div class="px-30 py-40 md:p-40 h-full flex flex-col gap-y-20 relative"><p class="type-style-3">Activate on the ground</p><div class="type-style-5 rich-text"><p>Segment challenges allow brands to activate on the very same course that the event participants use in real life.</p></div></div><div class="relative h-full"><div class="image " style="height:0;overflow:hidden;padding-bottom:100%;position:relative;width:100%"><noscript><img alt="" class="" height="891" src="https://images.ctfassets.net/9olkiac82a1q/7zK9BqbI455J5wldzHzwdx/6676b664e3bb02752e70a4070e3e2b7d/Slice_3__6_.png" width="891"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/7zK9BqbI455J5wldzHzwdx/6676b664e3bb02752e70a4070e3e2b7d/Slice_3__6_.png?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div><div class="absolute bottom-0 left-0 m-40"><dialog class="dialog-reset"><div class="layout-container"><div class="px-10 sm:px-5 md:px-10 flex justify-center py-60 sm:py-40 md:pt-85 md:pb-80"><div class="rounded flex flex-col w-full md:w-10/12 bg-white relative"><div class="absolute top-0 right-0 mt-30 mr-30 sm:mt-40 sm:mr-40"><button class="p-13 bg-sand rounded-button pointer-events-auto cursor-pointer" type="button"><span aria-hidden="true" class=""><svg fill="none" style="width:18px;height:18px" viewBox="0 0 18 18" xmlns="http://www.w3.org/2000/svg"><path d="M16.9706 0.000140667L0 16.9707L0.954594 17.9253L17.9252 0.954735L16.9706 0.000140667Z" fill="black"></path><path d="M17.9623 17.0082L0.991699 0.0375977L0.0371048 0.992192L17.0077 17.9628L17.9623 17.0082Z" fill="black"></path></svg></span></button></div><div class="w-full grid grid-cols-12 md:grid-cols-10 gap-x-20 mt-[92px] sm:mt-[102px] md:mt-[124px] sm:mb-35 md:mb-80"><div class="col-span-1 sm:col-span-2"></div><div class="col-span-10 sm:col-span-8 md:col-span-6"><p class="type-style-3">Where a run becomes a branded celebration</p><div class="rich-text mt-5 sm:mt-20 type-style-8"><p>Turn a segment of real road or track into a branded experience where the user gets rewarded for their activity.</p></div></div></div></div></div></div></dialog><button class="p-13 rounded-button bg-white cursor-pointer" type="button"><span aria-hidden="true" class=""><svg fill="none" height="20" viewBox="0 0 20 20" width="20" xmlns="http://www.w3.org/2000/svg"><path clip-rule="evenodd" d="M9.5 10.5V20H10.5V10.5L20 10.5V9.5L10.5 9.5V0H9.5V9.5L0 9.5V10.5L9.5 10.5Z" fill="black" fill-rule="evenodd"></path></svg></span></button></div></div></div></div></div><div class="hidden sm:flex w-full flex-col gap-y-20 sm:max-md:gap-y-10"><div class="h-full w-full flex sm:px-5 md:px-10"><a class="h-full aspect-[375/300] sm:aspect-[575/460] bg-black sm:rounded-button overflow-hidden cursor-pointer" href="https://partners.strava.com/case-studies/chipotle"><div class="relative h-full"><div class="image w-full h-full relative"><noscript><img alt="" class="w-full h-full object-cover" height="100%" src="https://images.ctfassets.net/9olkiac82a1q/6MnNH1stZmlUNU581Qcxy7/5c0f00f4889f33688370051047b1038b/4164-cover.png" style="width:100%" width="100%"/></noscript><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/6MnNH1stZmlUNU581Qcxy7/5c0f00f4889f33688370051047b1038b/4164-cover.png?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div><div class="flex flex-col justify-between absolute bottom-0 left-0 px-20 md:px-60 py-35 md:py-[56px]"><div class="flex flex-col"><p class="type-style-2 text-white ">How Chipotle Created a Running Craze</p><p class="mt-15 md:mt-20 flex items-center text-white type-style-7">Read the case study<svg class="h-13 ml-5" fill="none" height="15px" viewBox="0 0 9 15" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1 1L7.5 7.5L1 14" stroke="white"></path></svg></p></div></div></div></a></div><div class="w-full px-10 sm:px-5 md:px-10"><div class="overflow-hidden rounded-button bg-sand"><div class="px-30 py-40 md:p-40 h-full flex flex-col gap-y-20 relative"><p class="type-style-3">Perfect for major events</p><div class="type-style-5 rich-text"><p>Segment challenges are the ideal format for activating around major races and extending your reach from IRL to digital.</p></div></div><div class="relative h-full"><div class="image " style="height:0;overflow:hidden;padding-bottom:100%;position:relative;width:100%"><noscript><img class="" height="1500" src="https://images.ctfassets.net/9olkiac82a1q/4XX06gpaWp3gAKgGXflHpu/581fd9e0f43ab6f221b82047a15cf22b/Segment_-_activate_at_events.jpg" width="1500"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/4XX06gpaWp3gAKgGXflHpu/581fd9e0f43ab6f221b82047a15cf22b/Segment_-_activate_at_events.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div></div><div class="flex sm:hidden w-full flex-col gap-y-20"><div class="w-full px-10 sm:px-5 md:px-10"><div class="overflow-hidden rounded-button bg-sand"><div class="px-30 py-40 md:p-40 h-full flex flex-col gap-y-20 relative"><p class="type-style-3">Activate on the ground</p><div class="type-style-5 rich-text"><p>Segment challenges allow brands to activate on the very same course that the event participants use in real life.</p></div></div><div class="relative h-full"><div class="image " style="height:0;overflow:hidden;padding-bottom:100%;position:relative;width:100%"><noscript><img alt="" class="" height="891" src="https://images.ctfassets.net/9olkiac82a1q/7zK9BqbI455J5wldzHzwdx/6676b664e3bb02752e70a4070e3e2b7d/Slice_3__6_.png" width="891"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/7zK9BqbI455J5wldzHzwdx/6676b664e3bb02752e70a4070e3e2b7d/Slice_3__6_.png?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div><div class="absolute bottom-0 left-0 m-40"><dialog class="dialog-reset"><div class="layout-container"><div class="px-10 sm:px-5 md:px-10 flex justify-center py-60 sm:py-40 md:pt-85 md:pb-80"><div class="rounded flex flex-col w-full md:w-10/12 bg-white relative"><div class="absolute top-0 right-0 mt-30 mr-30 sm:mt-40 sm:mr-40"><button class="p-13 bg-sand rounded-button pointer-events-auto cursor-pointer" type="button"><span aria-hidden="true" class=""><svg fill="none" style="width:18px;height:18px" viewBox="0 0 18 18" xmlns="http://www.w3.org/2000/svg"><path d="M16.9706 0.000140667L0 16.9707L0.954594 17.9253L17.9252 0.954735L16.9706 0.000140667Z" fill="black"></path><path d="M17.9623 17.0082L0.991699 0.0375977L0.0371048 0.992192L17.0077 17.9628L17.9623 17.0082Z" fill="black"></path></svg></span></button></div><div class="w-full grid grid-cols-12 md:grid-cols-10 gap-x-20 mt-[92px] sm:mt-[102px] md:mt-[124px] sm:mb-35 md:mb-80"><div class="col-span-1 sm:col-span-2"></div><div class="col-span-10 sm:col-span-8 md:col-span-6"><p class="type-style-3">Where a run becomes a branded celebration</p><div class="rich-text mt-5 sm:mt-20 type-style-8"><p>Turn a segment of real road or track into a branded experience where the user gets rewarded for their activity.</p></div></div></div></div></div></div></dialog><button class="p-13 rounded-button bg-white cursor-pointer" type="button"><span aria-hidden="true" class=""><svg fill="none" height="20" viewBox="0 0 20 20" width="20" xmlns="http://www.w3.org/2000/svg"><path clip-rule="evenodd" d="M9.5 10.5V20H10.5V10.5L20 10.5V9.5L10.5 9.5V0H9.5V9.5L0 9.5V10.5L9.5 10.5Z" fill="black" fill-rule="evenodd"></path></svg></span></button></div></div></div></div><div class="h-full w-full flex sm:px-5 md:px-10"><a class="h-full aspect-[375/300] sm:aspect-[575/460] bg-black sm:rounded-button overflow-hidden cursor-pointer" href="https://partners.strava.com/case-studies/chipotle"><div class="relative h-full"><div class="image w-full h-full relative"><noscript><img alt="" class="w-full h-full object-cover" height="100%" src="https://images.ctfassets.net/9olkiac82a1q/6MnNH1stZmlUNU581Qcxy7/5c0f00f4889f33688370051047b1038b/4164-cover.png" style="width:100%" width="100%"/></noscript><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/6MnNH1stZmlUNU581Qcxy7/5c0f00f4889f33688370051047b1038b/4164-cover.png?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div><div class="flex flex-col justify-between absolute bottom-0 left-0 px-20 md:px-60 py-35 md:py-[56px]"><div class="flex flex-col"><p class="type-style-2 text-white ">How Chipotle Created a Running Craze</p><p class="mt-15 md:mt-20 flex items-center text-white type-style-7">Read the case study<svg class="h-13 ml-5" fill="none" height="15px" viewBox="0 0 9 15" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1 1L7.5 7.5L1 14" stroke="white"></path></svg></p></div></div></div></a></div><div class="w-full px-10 sm:px-5 md:px-10"><div class="overflow-hidden rounded-button bg-sand"><div class="px-30 py-40 md:p-40 h-full flex flex-col gap-y-20 relative"><p class="type-style-3">Perfect for major events</p><div class="type-style-5 rich-text"><p>Segment challenges are the ideal format for activating around major races and extending your reach from IRL to digital.</p></div></div><div class="relative h-full"><div class="image " style="height:0;overflow:hidden;padding-bottom:100%;position:relative;width:100%"><noscript><img class="" height="1500" src="https://images.ctfassets.net/9olkiac82a1q/4XX06gpaWp3gAKgGXflHpu/581fd9e0f43ab6f221b82047a15cf22b/Segment_-_activate_at_events.jpg" width="1500"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/4XX06gpaWp3gAKgGXflHpu/581fd9e0f43ab6f221b82047a15cf22b/Segment_-_activate_at_events.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div></div></div></div></div></div><div class="py-40 md:py-60 bg-white relative"><div class="layout-container"><div class="bg-white relative w-full flex flex-col"><p class="type-style-1 px-10 sm:px-5 md:px-10 w-full sm:w-9/12">Over 50% of Marathon Major participants upload their races to Strava.</p></div></div></div><div class="bg-white relative py-40 md:py-60"><div class="layout-container"><div class="bg-white rich-text sm:w-4/6 md:w-7/12 sm:ml-w-1/6 md:ml-w-4/12 px-10 sm:px-20"><p>The biggest running events, in the biggest cities, are all powered by Strava. Over 50% of Marathon Major participants uploaded their races to Strava in 2022.<br/><br/>Strava is the home of the race results, photos &amp; videos capturing the energy of each event, race recaps, celebrations, routes and so much more. Athletes love sharing their race experiences on Strava.<br/><br/>In 2022, The TCS NYC Marathon had over 7 million earned impressions from athlete uploads on marathon weekend alone.</p><p></p></div></div></div><div class="bg-white relative py-40 md:py-60"><div class="layout-container"><div class="bg-white"><p class="px-10 sm:px-5 md:px-10 type-style-3 mb-20 md:mb-40 sm:w-8/12 md:w-7/12">Why choose Sponsored Segments</p><div class="grid grid-cols-1 sm:grid-cols-2 gap-y-20"><div class="hidden sm:flex w-full flex-col gap-y-20 sm:max-md:gap-y-10"><div class="w-full px-10 sm:px-5 md:px-10"><div class="overflow-hidden rounded-button bg-sand"><div class="px-30 py-40 md:p-40 h-full flex flex-col gap-y-20 relative"><p class="type-style-3">IRL to Digital</p><div class="type-style-5 rich-text"><p>No other activation allows you to completely connect digital engagement with real-life locations and accomplishments.</p></div></div><div class="relative h-full"><div class="image " style="height:0;overflow:hidden;padding-bottom:40%;position:relative;width:100%"><noscript><img class="" height="1000" src="https://images.ctfassets.net/9olkiac82a1q/22VJOc3mU6gVLce98NStoD/037bb125fb210fdfdfdcbd1ca18a07d6/Developer_Hub_header.jpg" width="2500"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/22VJOc3mU6gVLce98NStoD/037bb125fb210fdfdfdcbd1ca18a07d6/Developer_Hub_header.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div></div><div class="hidden sm:flex w-full flex-col gap-y-20 sm:max-md:gap-y-10"><div class="w-full px-10 sm:px-5 md:px-10"><div class="overflow-hidden rounded-button bg-sand"><div class="px-30 py-40 md:p-40 h-full flex flex-col gap-y-20 relative"><p class="type-style-3">Great brand moments</p><div class="type-style-5 rich-text"><p>Sponsored Segments link brands to people around their physical achievements. Maybe that&#x27;s why our campaigns regularly <a href="https://www.thedrum.com/news/2022/06/20/why-the-north-face-challenged-strava-users-get-out-and-run" rel="" target="">win awards</a>.</p></div></div><div class="relative h-full"><div class="image " style="height:0;overflow:hidden;padding-bottom:66.7%;position:relative;width:100%"><noscript><img alt="" class="" height="667" src="https://images.ctfassets.net/9olkiac82a1q/5EOddxYd4kbOdgqJo60M7l/9a84316f257b295d7956cf7cd811f1ab/3Q2A0040.jpeg" width="1000"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/5EOddxYd4kbOdgqJo60M7l/9a84316f257b295d7956cf7cd811f1ab/3Q2A0040.jpeg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div><div class="w-full px-10 sm:px-5 md:px-10"><div class="overflow-hidden rounded-button bg-sand"><div class="px-30 py-40 md:p-40 h-full flex flex-col gap-y-20 relative"><p class="type-style-3">Local to Global</p><div class="type-style-5 rich-text"><p>Whether activating around individual retail locations or major races, to multiple cities around the world, Segments allow you to target from hyperlocal to worldwide.</p></div></div><div class="relative h-full"><div class="image " style="height:0;overflow:hidden;padding-bottom:66.83333333333333%;position:relative;width:100%"><noscript><img alt="" class="" height="802" src="https://images.ctfassets.net/9olkiac82a1q/3kPsJMWjJ9UKPScPjpIpuT/2847225bb715ef163b7175d8a27b04ae/RAPP-and-Samsung-UK-Watch4_PR_KeepRunning.webp" width="1200"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/3kPsJMWjJ9UKPScPjpIpuT/2847225bb715ef163b7175d8a27b04ae/RAPP-and-Samsung-UK-Watch4_PR_KeepRunning.webp?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div></div><div class="flex sm:hidden w-full flex-col gap-y-20"><div class="w-full px-10 sm:px-5 md:px-10"><div class="overflow-hidden rounded-button bg-sand"><div class="px-30 py-40 md:p-40 h-full flex flex-col gap-y-20 relative"><p class="type-style-3">IRL to Digital</p><div class="type-style-5 rich-text"><p>No other activation allows you to completely connect digital engagement with real-life locations and accomplishments.</p></div></div><div class="relative h-full"><div class="image " style="height:0;overflow:hidden;padding-bottom:40%;position:relative;width:100%"><noscript><img class="" height="1000" src="https://images.ctfassets.net/9olkiac82a1q/22VJOc3mU6gVLce98NStoD/037bb125fb210fdfdfdcbd1ca18a07d6/Developer_Hub_header.jpg" width="2500"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/22VJOc3mU6gVLce98NStoD/037bb125fb210fdfdfdcbd1ca18a07d6/Developer_Hub_header.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div><div class="w-full px-10 sm:px-5 md:px-10"><div class="overflow-hidden rounded-button bg-sand"><div class="px-30 py-40 md:p-40 h-full flex flex-col gap-y-20 relative"><p class="type-style-3">Great brand moments</p><div class="type-style-5 rich-text"><p>Sponsored Segments link brands to people around their physical achievements. Maybe that&#x27;s why our campaigns regularly <a href="https://www.thedrum.com/news/2022/06/20/why-the-north-face-challenged-strava-users-get-out-and-run" rel="" target="">win awards</a>.</p></div></div><div class="relative h-full"><div class="image " style="height:0;overflow:hidden;padding-bottom:66.7%;position:relative;width:100%"><noscript><img alt="" class="" height="667" src="https://images.ctfassets.net/9olkiac82a1q/5EOddxYd4kbOdgqJo60M7l/9a84316f257b295d7956cf7cd811f1ab/3Q2A0040.jpeg" width="1000"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/5EOddxYd4kbOdgqJo60M7l/9a84316f257b295d7956cf7cd811f1ab/3Q2A0040.jpeg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div><div class="w-full px-10 sm:px-5 md:px-10"><div class="overflow-hidden rounded-button bg-sand"><div class="px-30 py-40 md:p-40 h-full flex flex-col gap-y-20 relative"><p class="type-style-3">Local to Global</p><div class="type-style-5 rich-text"><p>Whether activating around individual retail locations or major races, to multiple cities around the world, Segments allow you to target from hyperlocal to worldwide.</p></div></div><div class="relative h-full"><div class="image " style="height:0;overflow:hidden;padding-bottom:66.83333333333333%;position:relative;width:100%"><noscript><img alt="" class="" height="802" src="https://images.ctfassets.net/9olkiac82a1q/3kPsJMWjJ9UKPScPjpIpuT/2847225bb715ef163b7175d8a27b04ae/RAPP-and-Samsung-UK-Watch4_PR_KeepRunning.webp" width="1200"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/3kPsJMWjJ9UKPScPjpIpuT/2847225bb715ef163b7175d8a27b04ae/RAPP-and-Samsung-UK-Watch4_PR_KeepRunning.webp?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div></div></div></div></div></div><div class="h-[281px] sm:h-[432px] md:h-[810px] relative z-0"><div class="absolute top-0 left-0 right-0 bottom-0 hide-overflow"><div class="max-w-screen sm:sticky top-0"><figure class="hidden sm:block"><div class="h-full w-full"><div class="image w-full h-full relative"><noscript><img class="w-full h-full object-cover" height="100%" src="https://images.ctfassets.net/9olkiac82a1q/14O4wxo9cey7g5KBqp8a8V/882746e6b509e650cde25aa16d96fe44/How_Brands_Activate.jpg" style="width:100%" width="100%"/></noscript><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/14O4wxo9cey7g5KBqp8a8V/882746e6b509e650cde25aa16d96fe44/How_Brands_Activate.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></figure><div class="h-[281px] w-full sm:hidden"><div class="image w-full h-full relative"><noscript><img class="w-full h-full object-cover" height="100%" src="https://images.ctfassets.net/9olkiac82a1q/17v5f93CtyrWJG9zcuP6J7/7d11e7efb8858f3c3ca18913173be0e8/How_Brands_Activate_listing.jpg" style="width:100%" width="100%"/></noscript><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/17v5f93CtyrWJG9zcuP6J7/7d11e7efb8858f3c3ca18913173be0e8/How_Brands_Activate_listing.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div><div class="overflow-hidden"><div class="bg-black flex py-5"><ul class="ticker secondary-hero-ticker ticker-1"><li class="ticker__item inline-block mr-48"><svg class="h-[14px]" fill="none" height="10px" viewBox="0 0 50 10" width="50px" xmlns="http://www.w3.org/2000/svg"><title>Strava</title><path clip-rule="evenodd" d="M26.65 9.6226L26.6497 9.62217H29.2895L30.9111 6.2576L32.5327 9.62217H35.7404L30.9108 -6.10352e-05L26.3264 9.13497L24.5662 6.48281C25.653 5.94196 26.3304 5.00526 26.3304 3.65973V3.63324C26.3304 2.68356 26.0493 1.99749 25.5123 1.44334C24.8858 0.79696 23.8759 0.388024 22.2907 0.388024H17.9184V9.6226H20.91V6.98409H21.5492L23.2367 9.6226H26.65ZM45.0976 -6.10352e-05L40.2687 9.62217H43.4764L45.0979 6.2576L46.7196 9.62217H49.9272L45.0976 -6.10352e-05ZM38.0071 10.0008L42.8361 0.378556H39.6285L38.0068 3.74313L36.3852 0.378556H33.1775L38.0071 10.0008ZM22.2012 4.781C22.917 4.781 23.3518 4.45121 23.3518 3.88398V3.85749C23.3518 3.26387 22.9042 2.97366 22.214 2.97366H20.91V4.781H22.2012ZM11.5209 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3.74313L36.3852 0.378556H33.1775L38.0071 10.0008ZM22.2012 4.781C22.917 4.781 23.3518 4.45121 23.3518 3.88398V3.85749C23.3518 3.26387 22.9042 2.97366 22.214 2.97366H20.91V4.781H22.2012ZM11.5209 3.00005H8.88753V0.388024H17.146V3.00005H14.5126V9.6226H11.5209V3.00005ZM1.59814 6.27175L0 8.23739C1.13784 9.26653 2.77423 9.79409 4.58948 9.79409C6.99299 9.79409 8.5399 8.60675 8.5399 6.66739V6.64111C8.5399 4.781 7.00577 4.09494 4.71742 3.65973C3.77134 3.47483 3.52845 3.31675 3.52845 3.066V3.03962C3.52845 2.81536 3.73309 2.65707 4.18041 2.65707C5.01134 2.65707 6.02144 2.93409 6.86505 3.56728L8.32258 1.48302C7.28701 0.638662 6.00866 0.216428 4.28278 0.216428C1.81526 0.216428 0.485773 1.57536 0.485773 3.32983V3.35632C0.485773 5.30866 2.2501 5.90249 4.25711 6.32441C5.21598 6.52239 5.49711 6.66739 5.49711 6.93132V6.95781C5.49711 7.20834 5.26711 7.35334 4.7301 7.35334C3.68186 7.35334 2.56969 7.03696 1.59814 6.27175Z" fill="white" fill-rule="evenodd"></path></svg></li><li class="ticker__item inline-block mr-48"><svg class="h-[14px]" fill="none" height="10px" viewBox="0 0 50 10" width="50px" xmlns="http://www.w3.org/2000/svg"><title>Strava</title><path clip-rule="evenodd" d="M26.65 9.6226L26.6497 9.62217H29.2895L30.9111 6.2576L32.5327 9.62217H35.7404L30.9108 -6.10352e-05L26.3264 9.13497L24.5662 6.48281C25.653 5.94196 26.3304 5.00526 26.3304 3.65973V3.63324C26.3304 2.68356 26.0493 1.99749 25.5123 1.44334C24.8858 0.79696 23.8759 0.388024 22.2907 0.388024H17.9184V9.6226H20.91V6.98409H21.5492L23.2367 9.6226H26.65ZM45.0976 -6.10352e-05L40.2687 9.62217H43.4764L45.0979 6.2576L46.7196 9.62217H49.9272L45.0976 -6.10352e-05ZM38.0071 10.0008L42.8361 0.378556H39.6285L38.0068 3.74313L36.3852 0.378556H33.1775L38.0071 10.0008ZM22.2012 4.781C22.917 4.781 23.3518 4.45121 23.3518 3.88398V3.85749C23.3518 3.26387 22.9042 2.97366 22.214 2.97366H20.91V4.781H22.2012ZM11.5209 3.00005H8.88753V0.388024H17.146V3.00005H14.5126V9.6226H11.5209V3.00005ZM1.59814 6.27175L0 8.23739C1.13784 9.26653 2.77423 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5.94196 26.3304 5.00526 26.3304 3.65973V3.63324C26.3304 2.68356 26.0493 1.99749 25.5123 1.44334C24.8858 0.79696 23.8759 0.388024 22.2907 0.388024H17.9184V9.6226H20.91V6.98409H21.5492L23.2367 9.6226H26.65ZM45.0976 -6.10352e-05L40.2687 9.62217H43.4764L45.0979 6.2576L46.7196 9.62217H49.9272L45.0976 -6.10352e-05ZM38.0071 10.0008L42.8361 0.378556H39.6285L38.0068 3.74313L36.3852 0.378556H33.1775L38.0071 10.0008ZM22.2012 4.781C22.917 4.781 23.3518 4.45121 23.3518 3.88398V3.85749C23.3518 3.26387 22.9042 2.97366 22.214 2.97366H20.91V4.781H22.2012ZM11.5209 3.00005H8.88753V0.388024H17.146V3.00005H14.5126V9.6226H11.5209V3.00005ZM1.59814 6.27175L0 8.23739C1.13784 9.26653 2.77423 9.79409 4.58948 9.79409C6.99299 9.79409 8.5399 8.60675 8.5399 6.66739V6.64111C8.5399 4.781 7.00577 4.09494 4.71742 3.65973C3.77134 3.47483 3.52845 3.31675 3.52845 3.066V3.03962C3.52845 2.81536 3.73309 2.65707 4.18041 2.65707C5.01134 2.65707 6.02144 2.93409 6.86505 3.56728L8.32258 1.48302C7.28701 0.638662 6.00866 0.216428 4.28278 0.216428C1.81526 0.216428 0.485773 1.57536 0.485773 3.32983V3.35632C0.485773 5.30866 2.2501 5.90249 4.25711 6.32441C5.21598 6.52239 5.49711 6.66739 5.49711 6.93132V6.95781C5.49711 7.20834 5.26711 7.35334 4.7301 7.35334C3.68186 7.35334 2.56969 7.03696 1.59814 6.27175Z" fill="white" fill-rule="evenodd"></path></svg></li><li class="ticker__item inline-block mr-48"><svg class="h-[14px]" fill="none" height="10px" viewBox="0 0 50 10" width="50px" xmlns="http://www.w3.org/2000/svg"><title>Strava</title><path clip-rule="evenodd" d="M26.65 9.6226L26.6497 9.62217H29.2895L30.9111 6.2576L32.5327 9.62217H35.7404L30.9108 -6.10352e-05L26.3264 9.13497L24.5662 6.48281C25.653 5.94196 26.3304 5.00526 26.3304 3.65973V3.63324C26.3304 2.68356 26.0493 1.99749 25.5123 1.44334C24.8858 0.79696 23.8759 0.388024 22.2907 0.388024H17.9184V9.6226H20.91V6.98409H21.5492L23.2367 9.6226H26.65ZM45.0976 -6.10352e-05L40.2687 9.62217H43.4764L45.0979 6.2576L46.7196 9.62217H49.9272L45.0976 -6.10352e-05ZM38.0071 10.0008L42.8361 0.378556H39.6285L38.0068 3.74313L36.3852 0.378556H33.1775L38.0071 10.0008ZM22.2012 4.781C22.917 4.781 23.3518 4.45121 23.3518 3.88398V3.85749C23.3518 3.26387 22.9042 2.97366 22.214 2.97366H20.91V4.781H22.2012ZM11.5209 3.00005H8.88753V0.388024H17.146V3.00005H14.5126V9.6226H11.5209V3.00005ZM1.59814 6.27175L0 8.23739C1.13784 9.26653 2.77423 9.79409 4.58948 9.79409C6.99299 9.79409 8.5399 8.60675 8.5399 6.66739V6.64111C8.5399 4.781 7.00577 4.09494 4.71742 3.65973C3.77134 3.47483 3.52845 3.31675 3.52845 3.066V3.03962C3.52845 2.81536 3.73309 2.65707 4.18041 2.65707C5.01134 2.65707 6.02144 2.93409 6.86505 3.56728L8.32258 1.48302C7.28701 0.638662 6.00866 0.216428 4.28278 0.216428C1.81526 0.216428 0.485773 1.57536 0.485773 3.32983V3.35632C0.485773 5.30866 2.2501 5.90249 4.25711 6.32441C5.21598 6.52239 5.49711 6.66739 5.49711 6.93132V6.95781C5.49711 7.20834 5.26711 7.35334 4.7301 7.35334C3.68186 7.35334 2.56969 7.03696 1.59814 6.27175Z" fill="white" fill-rule="evenodd"></path></svg></li><li class="ticker__item inline-block mr-48"><svg class="h-[14px]" fill="none" height="10px" viewBox="0 0 50 10" width="50px" xmlns="http://www.w3.org/2000/svg"><title>Strava</title><path clip-rule="evenodd" d="M26.65 9.6226L26.6497 9.62217H29.2895L30.9111 6.2576L32.5327 9.62217H35.7404L30.9108 -6.10352e-05L26.3264 9.13497L24.5662 6.48281C25.653 5.94196 26.3304 5.00526 26.3304 3.65973V3.63324C26.3304 2.68356 26.0493 1.99749 25.5123 1.44334C24.8858 0.79696 23.8759 0.388024 22.2907 0.388024H17.9184V9.6226H20.91V6.98409H21.5492L23.2367 9.6226H26.65ZM45.0976 -6.10352e-05L40.2687 9.62217H43.4764L45.0979 6.2576L46.7196 9.62217H49.9272L45.0976 -6.10352e-05ZM38.0071 10.0008L42.8361 0.378556H39.6285L38.0068 3.74313L36.3852 0.378556H33.1775L38.0071 10.0008ZM22.2012 4.781C22.917 4.781 23.3518 4.45121 23.3518 3.88398V3.85749C23.3518 3.26387 22.9042 2.97366 22.214 2.97366H20.91V4.781H22.2012ZM11.5209 3.00005H8.88753V0.388024H17.146V3.00005H14.5126V9.6226H11.5209V3.00005ZM1.59814 6.27175L0 8.23739C1.13784 9.26653 2.77423 9.79409 4.58948 9.79409C6.99299 9.79409 8.5399 8.60675 8.5399 6.66739V6.64111C8.5399 4.781 7.00577 4.09494 4.71742 3.65973C3.77134 3.47483 3.52845 3.31675 3.52845 3.066V3.03962C3.52845 2.81536 3.73309 2.65707 4.18041 2.65707C5.01134 2.65707 6.02144 2.93409 6.86505 3.56728L8.32258 1.48302C7.28701 0.638662 6.00866 0.216428 4.28278 0.216428C1.81526 0.216428 0.485773 1.57536 0.485773 3.32983V3.35632C0.485773 5.30866 2.2501 5.90249 4.25711 6.32441C5.21598 6.52239 5.49711 6.66739 5.49711 6.93132V6.95781C5.49711 7.20834 5.26711 7.35334 4.7301 7.35334C3.68186 7.35334 2.56969 7.03696 1.59814 6.27175Z" fill="white" fill-rule="evenodd"></path></svg></li></ul></div></div></div><div class="absolute bottom-0 left-0 w-full z-10 inset-0 flex sm:block"><div class="relative sm:sticky sm:bottom-0 sm:top-[50vh] mb-60 pt-60 justify-end sm:justify-center layout-container flex flex-col"><p class="px-10 sm:px-5 md:px-10 w-full sm:w-7/12 type-style-2 md:type-style-1 text-white">Case Studies: How Brands Activate on Strava</p><div class="px-10 sm:px-5 md:px-10 flex self-start"><a class="flex items-center rounded-button type-style-7 text-white bg-orange px-15 py-13 mt-20 md:mt-30 cursor-pointer" href="https://partners.strava.com/case-studies?category=brands&amp;locale=en-US&amp;page=1">Read The Case Studies<span aria-hidden="true" class=" ml-5"><svg class="h-13 ml-10" fill="none" height="15px" viewBox="0 0 9 15" width="9px" xmlns="http://www.w3.org/2000/svg"><path d="M1 1L7.5 7.5L1 14" stroke="white"></path></svg></span></a></div></div></div></div></div><div class="bg-white relative py-40 md:py-60"><div class="layout-container"><div class="bg-white"><p class="px-10 sm:px-5 md:px-10 type-style-3 mb-20 md:mb-40">How brands like yours have done it</p><div class="px-10 sm:px-5 md:px-10 grid sm:grid-cols-2 md:grid-cols-3 gap-20 sm:gap-10 md:gap-20"><div class="flex flex-col justify-between md:p-50 md:pt-[45px] p-30 pt-[26px] rounded-button bg-sand"><div class="flex flex-col h-full"><div class="flex flex-row items-center"><p class="type-style-7 text-orange"></p></div><p class="type-style-3 mt-18">Chipotle</p><p class="type-style-5 mt-[7px] md:mt-10 text-light-grey">Using Sponsored Segments to create a Chipotle-themed running phenomenon</p></div><div class="flex flex-col"><div class="w-full flex mt-25 md:mt-20"><a class="flex items-center self-start bg-orange text-white rounded-button type-style-7 px-20 py-13 cursor-pointer" href="/case-studies/chipotle" type="button">Read the case study</a></div><div class="mt-40 rounded-button overflow-hidden"><div class="image " style="height:0;overflow:hidden;padding-bottom:119.9%;position:relative;width:100%"><noscript><img alt="" class="" height="2398" src="https://images.ctfassets.net/9olkiac82a1q/4Ldo50DHwQPzskF84R1SBL/3f463f2b6dede9ff6b478bc6ca4ca782/Phone_slice__8_.png" width="2000"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/4Ldo50DHwQPzskF84R1SBL/3f463f2b6dede9ff6b478bc6ca4ca782/Phone_slice__8_.png?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div><div class="flex flex-col justify-between md:p-50 md:pt-[45px] p-30 pt-[26px] rounded-button bg-sand"><div class="flex flex-col h-full"><div class="flex flex-row items-center"><p class="type-style-7 text-orange"></p></div><p class="type-style-3 mt-18">The North Face</p><p class="type-style-5 mt-[7px] md:mt-10 text-light-grey">Using city-based targeting to drive award-winning awareness of their new shoe range</p></div><div class="flex flex-col"><div class="w-full flex mt-25 md:mt-20"><a class="flex items-center self-start bg-orange text-white rounded-button type-style-7 px-20 py-13 cursor-pointer" rel="noopener noreferrer" target="_blank" href="https://www.thedrum.com/news/2022/06/20/why-the-north-face-challenged-strava-users-get-out-and-run#:~:text=To%20make%20a%20legitimate%20connection,a%20pair%20of%20Vectiv%20sneakers." type="button">See the award commentary</a></div><div class="mt-40 rounded-button overflow-hidden"><div class="image " style="height:0;overflow:hidden;padding-bottom:119.9%;position:relative;width:100%"><noscript><img alt="" class="" height="2398" src="https://images.ctfassets.net/9olkiac82a1q/DMuqOpmKrUgCnQlpfdohu/23cce756bc20b22cca7a67984cfb5744/Phone_slice__14_.png" width="2000"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/DMuqOpmKrUgCnQlpfdohu/23cce756bc20b22cca7a67984cfb5744/Phone_slice__14_.png?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div><div class="flex flex-col justify-between md:p-50 md:pt-[45px] p-30 pt-[26px] rounded-button bg-sand"><div class="flex flex-col h-full"><div class="flex flex-row items-center"><p class="type-style-7 text-orange"></p></div><p class="type-style-3 mt-18">Solgar</p><p class="type-style-5 mt-[7px] md:mt-10 text-light-grey">Building brand equity with a Sponsored Segment at The Great North Run</p></div><div class="flex flex-col"><div class="w-full flex mt-25 md:mt-20"><a class="flex items-center self-start bg-orange text-white rounded-button type-style-7 px-20 py-13 cursor-pointer" href="https://partners.strava.com/case-studies/solgar" type="button">Read the case study</a></div><div class="mt-40 rounded-button overflow-hidden"><div class="image " style="height:0;overflow:hidden;padding-bottom:119.9%;position:relative;width:100%"><noscript><img alt="" class="" height="2398" src="https://images.ctfassets.net/9olkiac82a1q/6KErmcMsysfBhvYKInNzco/fffe1bdf8f71f57c048ae9eadbdbd462/Phone_slice__15_.png" width="2000"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/6KErmcMsysfBhvYKInNzco/fffe1bdf8f71f57c048ae9eadbdbd462/Phone_slice__15_.png?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></div></div></div></div></div></div></div><div class="bg-white relative py-40 md:py-60"><div class="layout-container"><div class="bg-white px-10 sm:px-5 md:px-10"><div class="flex flex-col align-baseline justify-between"><div class="flex flex-col w-full"><div class="flex items-center"><p class="inline-block type-style-7 text-orange"></p></div><div class="flex flex-wrap flex-col md:flex-row justify-between md:flex-nowrap w-full md:items-center 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src="https://images.ctfassets.net/9olkiac82a1q/0ITTR86xB8c6RHcVQtDcB/93c2e99956c97a100940b059603efa68/Strava_Brand_Photography_NYC-NBD-DarkMode_Lifetime_042524-11.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></figure><div class="h-full w-full mt-40 sm:mt-[42px] md:mt-40 sm:hidden"><div class="image w-full h-full relative"><noscript><img alt="" class="w-full h-full object-cover" height="100%" src="https://images.ctfassets.net/9olkiac82a1q/0ITTR86xB8c6RHcVQtDcB/93c2e99956c97a100940b059603efa68/Strava_Brand_Photography_NYC-NBD-DarkMode_Lifetime_042524-11.jpg" style="width:100%" width="100%"/></noscript><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/0ITTR86xB8c6RHcVQtDcB/93c2e99956c97a100940b059603efa68/Strava_Brand_Photography_NYC-NBD-DarkMode_Lifetime_042524-11.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" 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alt="" class="rounded-button" height="2000" src="https://images.ctfassets.net/9olkiac82a1q/01PZkUbI4arE1MjnZ9f8Rb/6f2a2be64ddd9a98628b496e4a36ad2d/Strava_Brand_Photography_NYC-NBD-Run_Lifetime_042524-60.jpg" style="width:100%" width="3000"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/01PZkUbI4arE1MjnZ9f8Rb/6f2a2be64ddd9a98628b496e4a36ad2d/Strava_Brand_Photography_NYC-NBD-Run_Lifetime_042524-60.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></figure><div class="mt-20 flex flex-col"><div class="flex items-center mb-13 mb-10"><p class="text-orange type-style-7"></p></div><h3 class="type-style-4">The Ultimate Guide to Sponsored Challenges</h3></div><div class="mt-18 md:mt-8 type-style-5 text-light-grey">Read the guide to Sponsored Challenges: a unique way to target active people</div></a></article><article aria-label="Six Great Sponsored Challenges to Inspire Your Brand" aria-posinset="2" class="flex w-full sm:w-[246px] md:w-4/12 px-10 sm:px-5 md:px-10" tabindex="-1"><a class="w-full" href="https://partners.strava.com/resources/six-great-sponsored-challenges-to-inspire-your-brand"><figure class="w-full relative"><div class="image " style="height:0;overflow:hidden;padding-bottom:83.5%;position:relative;width:100%"><noscript><img class="rounded-button" height="1002" src="https://images.ctfassets.net/9olkiac82a1q/53b9S8viH3vVAaX4VYeT76/afcbb43c229af45e9bf2f7b9f030e723/Sponsor_Challnges_Inspire.jpg" style="width:100%" width="1200"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/53b9S8viH3vVAaX4VYeT76/afcbb43c229af45e9bf2f7b9f030e723/Sponsor_Challnges_Inspire.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></figure><div class="mt-20 flex flex-col"><div class="flex items-center mb-13 mb-10"><p class="text-orange type-style-7"></p></div><h3 class="type-style-4">Six Great Sponsored Challenges to Inspire Your Brand</h3></div><div class="mt-18 md:mt-8 type-style-5 text-light-grey">Time and time again, brands have proven that Strava challenges can form the core of successful, innovative, and exciting brand activations.</div></a></article><article aria-label="Amplifying your challenge" aria-posinset="3" class="flex w-full sm:w-[246px] md:w-4/12 px-10 sm:px-5 md:px-10" tabindex="-1"><a class="w-full" href="https://partners.strava.com/resources/amplifying-your-challenge"><figure class="w-full relative"><div class="image " style="height:0;overflow:hidden;padding-bottom:83.35714285714285%;position:relative;width:100%"><noscript><img class="rounded-button" height="1167" src="https://images.ctfassets.net/9olkiac82a1q/5oLZiVdIK5N3sLp5bNekgK/cc9fc42ce118992ff01ca4105b1f7e83/Samsung_Listing.jpg" style="width:100%" width="1400"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/5oLZiVdIK5N3sLp5bNekgK/cc9fc42ce118992ff01ca4105b1f7e83/Samsung_Listing.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></figure><div class="mt-20 flex flex-col"><h3 class="type-style-4">Amplifying your challenge</h3></div><div class="mt-18 md:mt-8 type-style-5 text-light-grey">Strava Sponsored Challenges can be an incredibly effective promotional tool. But to truly make the most of them, brand partners need to think about how best to construct and execute in several key areas.</div></a></article></div><div class="overflow-hidden w-screen max-w-screen left-1/2 relative -translate-x-1/2 mt-40 md:hidden"><div class="swiper-container flex swiper-wrapper h-auto w-full image-carousel"><div class="swiper-wrapper"><div class="swiper-slide h-auto flex flex-wrap image-carousel-slide px-10 sm:px-5 md:px-10" index="0"><article aria-label="The Ultimate Guide to Sponsored Challenges" aria-posinset="1" class="w-full" tabindex="-1"><a class="w-full" href="https://partners.strava.com/resources/ultimate-guide-sponsored-challenges"><figure class="w-full relative"><div class="image " style="height:0;overflow:hidden;padding-bottom:66.66666666666666%;position:relative;width:100%"><noscript><img alt="" class="rounded-button" height="2000" src="https://images.ctfassets.net/9olkiac82a1q/01PZkUbI4arE1MjnZ9f8Rb/6f2a2be64ddd9a98628b496e4a36ad2d/Strava_Brand_Photography_NYC-NBD-Run_Lifetime_042524-60.jpg" style="width:100%" width="3000"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/01PZkUbI4arE1MjnZ9f8Rb/6f2a2be64ddd9a98628b496e4a36ad2d/Strava_Brand_Photography_NYC-NBD-Run_Lifetime_042524-60.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></figure><div class="mt-20 flex flex-col"><div class="flex items-center mb-13 mb-13"><p class="text-orange type-style-7"></p></div><h3 class="type-style-4">The Ultimate Guide to Sponsored Challenges</h3></div><div class="mt-18 md:mt-8 type-style-5 text-light-grey">Read the guide to Sponsored Challenges: a unique way to target active people</div></a></article></div><div class="swiper-slide h-auto flex flex-wrap image-carousel-slide px-10 sm:px-5 md:px-10" index="1"><article aria-label="Six Great Sponsored Challenges to Inspire Your Brand" aria-posinset="2" class="w-full" tabindex="-1"><a class="w-full" href="https://partners.strava.com/resources/six-great-sponsored-challenges-to-inspire-your-brand"><figure class="w-full relative"><div class="image " style="height:0;overflow:hidden;padding-bottom:83.5%;position:relative;width:100%"><noscript><img class="rounded-button" height="1002" src="https://images.ctfassets.net/9olkiac82a1q/53b9S8viH3vVAaX4VYeT76/afcbb43c229af45e9bf2f7b9f030e723/Sponsor_Challnges_Inspire.jpg" style="width:100%" width="1200"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/53b9S8viH3vVAaX4VYeT76/afcbb43c229af45e9bf2f7b9f030e723/Sponsor_Challnges_Inspire.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></figure><div class="mt-20 flex flex-col"><div class="flex items-center mb-13 mb-13"><p class="text-orange type-style-7"></p></div><h3 class="type-style-4">Six Great Sponsored Challenges to Inspire Your Brand</h3></div><div class="mt-18 md:mt-8 type-style-5 text-light-grey">Time and time again, brands have proven that Strava challenges can form the core of successful, innovative, and exciting brand activations.</div></a></article></div><div class="swiper-slide h-auto flex flex-wrap image-carousel-slide px-10 sm:px-5 md:px-10" index="2"><article aria-label="Amplifying your challenge" aria-posinset="3" class="w-full" tabindex="-1"><a class="w-full" href="https://partners.strava.com/resources/amplifying-your-challenge"><figure class="w-full relative"><div class="image " style="height:0;overflow:hidden;padding-bottom:83.35714285714285%;position:relative;width:100%"><noscript><img class="rounded-button" height="1167" src="https://images.ctfassets.net/9olkiac82a1q/5oLZiVdIK5N3sLp5bNekgK/cc9fc42ce118992ff01ca4105b1f7e83/Samsung_Listing.jpg" style="width:100%" width="1400"/></noscript><div style="bottom:0;left:0;position:absolute;right:0;top:0"><img class="image__loading pixelated" loading="eager" role="presentation" src="https://images.ctfassets.net/9olkiac82a1q/5oLZiVdIK5N3sLp5bNekgK/cc9fc42ce118992ff01ca4105b1f7e83/Samsung_Listing.jpg?w=1&amp;h=1&amp;q=90&amp;fit=fill&amp;fm=jpg" style="opacity:1;height:100%;position:absolute;transition:opacity 2s;width:100%"/></div></div></figure><div class="mt-20 flex flex-col"><h3 class="type-style-4">Amplifying your challenge</h3></div><div class="mt-18 md:mt-8 type-style-5 text-light-grey">Strava Sponsored Challenges can be an incredibly effective promotional tool. 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