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【今週の数字】モダンリテール編(11/8〜11/14): Amazon が格安商品を集めた新ストアでテムとシーインに対抗、ほか | DIGIDAY[日本版]
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<div class="row"> <div class="content" role="main"> <article id="post-366453" data-url="https://digiday.jp/modern-retail/numberstoknow-mr-241115/" data-title="【今週の数字】モダンリテール編(11/8〜11/14): Amazon が格安商品を集めた新ストアでテムとシーインに対抗、ほか" data-description=" " data-section="Brands" data-img="https://digiday.jp/wp-content/uploads/2024/08/numberstoknow_mr_eye-366x305.jpg"> <div class="single-gray-bar"></div> <header class="entry-header"> <br><span><a href='https://digiday.jp/branded-series/numbers-to-know/'>Numbers to know</a></span> <h2 class="entry-title">【今週の数字】モダンリテール編(11/8〜11/14): Amazon が格安商品を集めた新ストアでテムとシーインに対抗、ほか</h2> <div class="entry-meta"> <p> <a href="https://digiday.jp/category/modern-retail/" class="rich_category_logo rich_category_logo-modern_retail"></a> <style> .entry-meta > p > a { margin-left: -4px; } .entry-meta > p { margin-left: 4px; } </style> <a href="https://digiday.jp/author/infobahn_admin/" class="author-name"> 編集部</a> <span class="post-time">2024/11/15</span> </p> <!-- <div 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href="mailto:?subject=DIGIDAY[日本版]で見つけたおすすめ記事&body=【今週の数字】モダンリテール編(11/8〜11/14): Amazon が格安商品を集めた新ストアでテムとシーインに対抗、ほか%0d%0a%0d%0a %0d%0a%0d%0ahttps://digiday.jp/modern-retail/numberstoknow-mr-241115/" target="_blank"> <img src="https://digiday.jp/wp-content/themes/digiday-master/assets/images/common/icon_email_white.svg" alt="email"> </a> </li> </ul> </nav> <pnespwgtplaceholder holdername="embedded_1664511653924"></pnespwgtplaceholder> </header> <div id="entry-content-366453" class="entry-content"> <div class='piano-paywall-overview' hidden> <p>「Numbers to know」は、モダンリテールが注目するニュース(11月8日(金)〜11月14日(木))を数字とともにご紹介します。 20ドル Amazonが格安商品ストア開設 テムとシーインに対抗 Amazonは […]</p> </div><div id='piano-paywall'><div class='piano-paywall-container' hidden> <style>.ad-wrapper,.advertisement,#header-ad-wrapper {display:none !important}</style> <p>「Numbers to know」は、モダンリテールが注目するニュース(11月8日(金)〜11月14日(木))を数字とともにご紹介します。</p> <p style="font-size:50px;"><strong>20ドル</strong></p> <h2 style="margin-top:-1.2em;">Amazonが格安商品ストア開設 テムとシーインに対抗</h2> <p>Amazonは、テム(Temu)やシーイン(Shein)に対抗すべく、20ドル以下の格安商品を提供する新ストア「Amazon Haul」をスマホ向けに開設した。中国からの大量生産品をおもに扱うが、配送には1~2週間かかる場合がある。レイアウトは競合を意識したデザインで、即売や低価格をアピール。環境問題や消費者保護において批判されるテムやシーインに対し、Amazonは既存の信頼性を武器に、審査済み出品者と返品対応を掲げ、差別化を図る(<a href="https://techcrunch.com/2024/11/13/amazon-takes-on-temu-and-shein-with-discount-amazon-haul-store/" rel="noopener" target="_blank">Tech Crunch</a>)。</p> <p class="advertisement">Advertisement</p> <div class="ad-wrapper"> <div id="insertAdSpaceBeforeThis_0000000162817d02" style="display:none"></div> <div id="insertAdSpaceBeforeThis_0000000162817ca9" style="display:none"></div> <script type="text/javascript"> (function() { try { var scriptEl = document.createElement('script'); scriptEl.type = 'text/javascript'; scriptEl.async = 'async'; scriptEl.src = ('https:' == document.location.protocol) ? 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} </script> </div> </p> <p style="font-size:50px;"><strong>1万2000店舗</strong></p> <h2 style="margin-top:-1.2em;">セブンイレブン、全店舗で音声広告を導入</h2> <p>セブンイレブンやドラッグストアのCVSは、店内オーディオを含むリテールメディア広告の提供を拡大中。セブンイレブンは2025年末までに全1万2000店舗で音声広告を導入する予定だ(<a href="https://www.retailtouchpoints.com/topics/digital-marketing/cvs-7-eleven-turn-up-the-volume-on-retail-media-audio-offerings" rel="noopener" target="_blank">retail TouchPoints</a>)。</p> <p style="font-size:50px;"><strong>180億ドル</strong></p> <!-- Cxense Module: inner-related-post --> <div id="cx_1db23675e1e76633f3df94b3f37168e8dfd97fb0"></div> <script type="text/javascript"> var cX = window.cX = window.cX || {}; cX.callQueue = cX.callQueue || []; cX.CCE = cX.CCE || {}; cX.CCE.callQueue = cX.CCE.callQueue || []; cX.CCE.callQueue.push(["run",{ widgetId: "1db23675e1e76633f3df94b3f37168e8dfd97fb0", targetElementId: "cx_1db23675e1e76633f3df94b3f37168e8dfd97fb0" }]); </script> <!-- Cxense Module End --><h2 style="margin-top:-1.2em;">米国の買い物客が今年テムに費やすと予想される金額</h2> <p>シティグループは、米国でのテム(Temu)の支払い処理を停止した。Visaが中国のeコマース・プラットフォームの違法販売に関連するビジネスについて疑問を呈したことを受けたもの。米国の買い物客は今年、テムに180億ドル(約2兆7650億円)を費やすと予想されている(<a href="https://www.theinformation.com/articles/citi-cut-off-temu-payments-after-visa-raised-concerns" rel="noopener" target="_blank">The Information</a>)。</p> <p>編集/戸田美子</p> </div></div><div id='piano-paywall-open'/> </div> <!-- walljack --> <style> .advertisement-walljack { margin-bottom: 5px; 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