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lang="can">CAN</span></a></li> </ul> </li> </ul></nav> </span> </div> </div> </div> </header> <div id="content" class="site-content container-fluid transparent"> <div class="row"> <div class="content-area"> <main id="main" class="site-main"> <div id="block_2cdcd1dc97f7d3b6ecb93875fbab0362" class="block-ie-header-with-bg" style="background-image: url( https://s46182.pcdn.co/wp-content/uploads/2023/10/ForPublishers-3200x1800-copy-5.png )"> <div class="container-fluid wrapper ie-ptb-none"> <div class="row"> <div class="col-md-12"> <div class="content"> <a href="https://www.indexexchange.com/es/soluciones/" class="page-title-link ie-color-grey-e" title="soluciones">soluciones</a><div class="title"><h1>Para editores</h1></div> <div> </div> </div> </div> </div> </div> </div> <div id="block_2a915dcce0e4770de698abe5542fc4b9" class="block-ie-image-title-content section-padding-80"> <div class="container-fluid wrapper ie-ptb-none"> <div class="row d-flex justify-content-between align-items-center"> <div class="col-md-6 order-2 order-md-1" style=""> <div class="image image-align-left"> <img decoding="async" class="img-fluid" src="https://s46182.pcdn.co/wp-content/uploads/2022/11/omni-channel-3200x1800-1-5.png" alt="Clock Tower, Tower, Building" /> </div> </div> <div class="col-md-5 order-1 order-md-2"> <div class="title"> <h2>Saca el m谩ximo partido a tu publicidad en todos los formatos y dispositivos</h2> </div> <div class="content"> <p><span style="font-weight: 400"><a href="https://www.indexexchange.com/es">Index Exchange</a> te conecta a la demanda global con un marketplace eficiente y transparente. En la industria ad tech, el cambio es la constante: deja que te ayudemos con nuestra tecnolog铆a, datos y experiencia, para que as铆 puedas entregar valor a tus clientes, crear una experiencia fluida para tus consumidores y al mismo tiempo aumentar tus ingresos.</span></p> </div> </div> </div> </div> </div> <div id="block_b45db70a7dfc64aaa8ce43db2f4de12f" class="block-ie-solution-two-columns ie-stone-mode"> <div class="wrapper container-fluid"> <div class="title-wrap"> <h2 class="d-block main-title">La plataforma de Index Exchange</h2> </div> <div class="grid grid-cols justify-content-between"> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/CROSSCHANNEL-2-1-5.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Monetizaci贸n entre canales</h3> <div class="d-block content"><p><span style="font-weight: 400">Monetiza tu inventario de anuncios nativos, de la red de display, en v铆deos, y en televisi贸n conectada a trav茅s de una sola plataforma. Tendr谩s todo el control y transparencia de tus transacciones en cada canal, con ventajas que van de deals y paquetes de inventario personalizados hasta subastas abiertas.</span></p> </div> <a href="https://www.indexexchange.com/es/product/canales-y-formatos/" class="read-more"> M谩s informaci贸n <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/PREMIUMDEMAND-2-1-5.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Demanda premium</h3> <div class="d-block content"><p><span style="font-weight: 400">Mejora tus resultados econ贸micos al conseguir que las mayores agencias y anunciantes del mundo compitan por tu inventario. Dado que en Index Exchange somos partner de oferta preferente tanto de las DSP como de los grupos de agencias l铆deres de la industria, abrimos las puertas a nuestros proveedores a una amplia gama de demanda internacional de m谩xima calidad.</span></p> </div> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/EXCHANGEQUALITY-2-1-5.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Calidad del exchange</h3> <div class="d-block content"><p><span style="font-weight: 400">En </span><span style="font-weight: 400">Index Exchange</span><span style="font-weight: 400"> nuestra prioridad es mantener la confianza del comprador en la integridad de tu inventario. Para ello contamos con un equipo de especialistas en pol铆ticas e ingenier铆a que trabajan para garantizar los m谩s estrictos est谩ndares de calidad. Como coautores de los protocolos ads.cert de IAB Tech Lab, somos l铆deres en seguridad en la cadena de suministro y seguimos trabajando para ofrecer un exchange seguro y transparente.</span></p> </div> <a href="https://www.indexexchange.com/es/product/calidad-del-exchange/" class="read-more"> M谩s informaci贸n <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/ADDRESSABILITY-2-1-5.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Direccionabilidad</h3> <div class="d-block content"><p><span style="font-weight: 400">En Index Exchange somos compatibles con diversas soluciones de direccionabilidad pensadas para ayudarte a ofrecer a tus consumidores finales una experiencia de uso m谩s segura y personalizada, mientras que al mismo tiempo aumenta la relevancia de tu audiencia en las campa帽as direccionables. Nuestro marco de trabajo de identidad en tiempo real conecta inventario y datos de editores con los gr谩ficos y las DMP en las que los compradores conf铆an.</span></p> </div> <a href="https://www.indexexchange.com/es/product/portafolio-direccionabilidad/" class="read-more"> M谩s informaci贸n <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/DATAANALYTICS-2-5.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Datos y anal铆tica </h3> <div class="d-block content"><p><span style="font-weight: 400">Nuestros registros de auditor铆a para clientes ponen a tu disposici贸n un recibo de cada transacci贸n. Esto te ofrece una transparencia y rendici贸n de cuentas incomparables respecto a los precios. Gracias a nuestra detallada anal铆tica web nuestros informes de impresiones, podr谩s acceder f谩cilmente a la informaci贸n que necesitas para crear informes personalizados y relevantes con tus datos clave, de modo que puedas tomar decisiones de monetizaci贸n m谩s inteligentes.</span></p> </div> <a href="https://www.indexexchange.com/es/product/datos-y-analitica/" class="read-more"> M谩s informaci贸n <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/EASYINTEGRATION-2-1-5.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Integraci贸n y apoyo</h3> <div class="d-block content"><p><span style="font-weight: 400">Nuestro equipo de profesionales te hace f谩cil monetizar la publicidad program谩tica. Te ayudaremos a integrar las soluciones a tu ritmo, a optimizar los bid request y a configurar tu inventario para responder a las necesidades de los compradores de medios.</span></p> </div> <a href="https://www.indexexchange.com/es/product/acceso-y-transacciones/" class="read-more"> M谩s informaci贸n <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> </div> </div> </div> <div id="block_93e906152c58cf6b1cedac22a917fea4" class="block-ie-call-to-action"> <section id="call-to-action" class="w-100"> <div class="container-fluid wrapper"> <div class="row no-gutters" data-aos="fade-up"> <div class="col-lg-6"> <div class="bg-image w-100 h-100 d-block" style="background-image: 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