CINXE.COM
Why this ad? | Yahoo
<!DOCTYPE html> <html lang="en" dir="ltr"> <head> <meta charset="utf-8"> <meta http-equiv="X-UA-Compatible" content="IE=Edge"> <meta name="viewport" content="width=device-width,initial-scale=1.0,maximum-scale=1.0"> <title>Why this ad? | Yahoo</title> <meta name="description" content=""> <meta name="keywords" content=""> <link rel="apple-touch-icon" sizes="180x180" href="https://s.yimg.com/rz/l/favicon.ico"> <link rel="icon" type="image/png" sizes="32x32" href="https://s.yimg.com/rz/l/favicon.ico"> <link rel="icon" type="image/png" sizes="16x16" href="https://s.yimg.com/rz/l/favicon.ico"> <!--<link rel="manifest" href="/js/manifest.json">--> <link rel="mask-icon" href="https://s.yimg.com/ge/toc/assets/safari-pinned-tab.svg" color="#000000"> <meta name="theme-color" content="#ffffff"> <link rel="stylesheet" href="https://s.yimg.com/zz/combo?cv/apiv2/ys/ga/css/h_f_v1.min.css&cv/apiv2/ys/ga/css/l_n_v1.min.css&cv/apiv2/ys/ga/css/m_n_v1.min.css&cv/apiv2/ys/ga/css/g_v1.2.min.css"> <link rel="stylesheet" href="https://s.yimg.com/zz/combo?cv/apiv2/ys/lyc/css/y_p_v1.min.css&cv/apiv2/ys/lyc/css/p_p_e_v1.03.min.css"> <script src="https://s.yimg.com/ge/toc/ass/js/modernizr.min.js"></script> <!--if lt IE 9 script(src='https://s.yimg.com/ge/toc/ass/js/3.7.3/html5shiv.js') script(src='https://s.yimg.com/ge/toc/ass/js/1.4.2/respond.min.js') --> <script src="https://s.yimg.com/ss/rapid3.js"></script> </head> <body data-nodeid=11998> <header class="site-header" id="site-header"> <div class="sticky-content"> <div class="container"> <a class="logo" href="https://www.yahooinc.com/"><img class="full" src="https://s.yimg.com/cv/apiv2/yahooincsites/images/yahoo_logo_purple.svg" alt="Yahoo logo" title="Yahoo" /><img class="short" src="https://s.yimg.com/cv/apiv2/yahooincsites/images/yahoo_logo_purple.svg" alt="Yahoo logo" title="Yahoo" /></a> <nav class="site-nav" role="navigation"> <button class="btn-menu disable-hover"><span class="burger"><span></span></span></button> </nav> </div> </div> </header> <div class="page-menu" id="page-menu" aria-hidden="true"> <div class="container"> <nav role="navigation"> <button class="circle btn-close disable-hover"><i class="times"></i></button> <ul class="menu-primary" id="menu-primary-navigation"> <li class="menu-item"> <div class="line-wrap"> <a href="/au/en/yahoo/terms/otos/index.html">Terms</a> </div> </li><li class="menu-item menu-parent"> <div class="line-wrap"> <span>Privacy Centre</span> </div> <div class="menu-submenu"> <button class="btn-back disable-hover"><i class="chevron-left"></i>Back</button> <ul class="menu-nodes"> <li> <div class="line-wrap"> <a href="/au/en/yahoo/privacy/index.html">Privacy Centre</a> </div> </li> <li> <a href="/au/en/yahoo/privacy/topics/index.html">Topics</a> </li> <li> <a href="/au/en/yahoo/privacy/products/index.html">Products</a> </li> <li> <a href="/au/en/yahoo/privacy/controls/index.html">Controls</a> </li> <li> <a href="/au/en/yahoo/privacy/dashboard/index.html">Dashboard</a> </li> <li> <a href="/au/en/yahoo/privacy/adinfo/index.html">Relevant Advertising</a> </li> </ul> </div> </li><li class="menu-item"> <div class="line-wrap"> <a href="/au/en/yahoo/ip/index.html">Intellectual Property</a> </div> </li><li class="menu-item"> <div class="line-wrap"> <a href="/au/en/yahoo/guidelines/index.html">Community Guidelines</a> </div> </li> </ul> </nav> </div> </div> <div class="with-sidebar with-no-mobile-padding"> <div class="container" id="outer-wrapper"> <div class="grid"> <aside class="sidebar col-12 col-3-small col-3-medium" id="site-sidebar" role="region"> <div class="sidebar-navigation"> <div class="page-navigation" id="page-navigation"> <div class="container"> <nav role="navigation"> <ul class="menu-secondary" id="menu-secondary-navigation"> <li class="menu-item"> <a href="/au/en/yahoo/terms/otos/index.html">Terms</a> </li><li class="menu-item"> <a href="/au/en/yahoo/privacy/index.html" aria-expanded="false" aria-controls="Privacy Centre">Privacy Centre</a> <div class="menu-submenu" id="Privacy Centre" aria-labelledby="Privacy Centre"> <ul class="menu-nodes"> <li> <a href="/au/en/yahoo/privacy/topics/index.html">Topics</a> </li> <li> <a href="/au/en/yahoo/privacy/products/index.html">Products</a> </li> <li> <a href="/au/en/yahoo/privacy/controls/index.html">Controls</a> </li> <li> <a href="/au/en/yahoo/privacy/dashboard/index.html">Dashboard</a> </li> <li> <a href="/au/en/yahoo/privacy/adinfo/index.html">Relevant Advertising</a> </li> </ul> </div> </li><li class="menu-item"> <a href="/au/en/yahoo/ip/index.html">Intellectual Property</a> </li><li class="menu-item"> <a href="/au/en/yahoo/guidelines/index.html">Community Guidelines</a> </li> </ul> </nav> </div> </div> </div> </aside> <main class="col-12 col-6-small col-6-medium privacyArticle" id="site-main"> <section class="no-top-margin full-width-mobile"> <div class="container"> <div class="grid"> <div class="grid-item col-10-small content-container entry__content"> <h1>Why this ad?</h1> <h4><strong>For consumers</strong></h4> <ul><li>The sites and apps you use work with online advertising companies to provide you with advertising that is as relevant and useful as possible. Personalisation may be informed by various factors such as the content of the site or app you are using, information you provide, historical searches you conduct, what your friends or contacts recommend to you, apps on your device, or may be based on your other interests. Read about <a href="/au/en/yahoo/privacy/topics/adserving/index.html">Yahoo's privacy and advertising practices</a>聽to learn more about how Yahoo selects the ads you see.</li> </ul><h4><strong>Who placed this ad?</strong></h4> <ul><li>This ad was served by <a href="https://advertising.yahoo.com/">Yahoo</a>聽or one of <a href="/au/en/yahoo/privacy/topics/thirdparties/index.html">Yahoo's advertising partners</a>.</li> </ul><h4><strong>Why was this ad served?</strong></h4> <ul><li>Certain factors such as your activity, <a href="/au/en/yahoo/privacy/products/searchservices/index.html">searches</a>, demographic data, apps on your device and location information may be used to select the ads you see.</li> </ul><h4><strong>What choices do I have?</strong></h4> <ul><li><a href="/au/en/yahoo/privacy/dashboard/index.html">Manage</a>聽interest-based advertising categories or opt out of all categories from Yahoo.</li> <li>View our other聽<a href="/au/en/yahoo/privacy/controls/index.html">privacy controls</a>.</li> <li>Visit the <a href="https://thenai.org/about-online-advertising/">Network Advertising Initiative</a>聽(US) and the Digital Advertising Alliance Ad Choices<img alt="Ad Choices" height="13" src="https://lh4.googleusercontent.com/gPBfgKvIFe2wJ1t_B7MdavHjT7K2-Ohil7DSiB0ZsVtjd-CxjfcwG-XJ9Y-cCVmkwBsBlK7aaUT5-TkA3EV7-4PfkwLMCxd3aSs8NltxOfWQslWmmVjN3_dnY2O6x7nQN49WruVH" width="13" />聽- <a href="https://www.aboutads.info/consumers/">DAA (US)</a>, <a href="https://www.youronlinechoices.com/">EDAA</a>聽(EU), <a href="http://youradchoices.ca/understanding-online-advertising">DAAC</a>聽(Canada), ADAA聽(<a href="https://www.youronlinechoices.com.au/">AU</a>/<a href="https://www.youronlinechoices.co.nz/">NZ</a>) to see your opt-out choices from other participating companies.</li> <li><a href="http://www.networkadvertising.org/understanding-online-advertising/what-are-my-options">Explore</a>聽other controls and tools to help set and maintain your privacy choices.</li> <li>If you are using Safari or a browser enabled with Intelligent Tracking Protection (ITP) or similar cookie-blocking technology, if you wish to opt out of receiving personalized ads, you will need to do so directly via the <a href="https://www.verizonmedia.com/au/en/yahoo/privacy/dashboard/index.html">Yahoo Privacy Center</a>.</li> </ul> </div> </div> </div> </section> </main> </div> </div> </div> <!-- Rapid implementation start --> <script src="https://s.yimg.com/cv/apiv2/ys/ga/js/r_k_v1.min.js"></script> <script src="https://s.yimg.com/cv/apiv2/ys/ga/js/r_c_v1.min.js"></script> <!-- Rapid implementation end --> <script src="https://s.yimg.com/zz/combo?ge/toc/ass/js/2.2.4/jquery.min.js&ge/toc/ass/js/libs.min.js&ge/toc/ass/js/tocCustom.js&cv/apiv2/oath/policies/js/app-min-v2.js"></script> <script src="https://s.yimg.com/zz/ge/oath/policies/js/oathplcy_custom_min.js"></script> <script type="text/javascript" src="https://s.yimg.com/zz/combo?ge/oath/policies/v1/dist/scripts/aimdata-min.js&ge/policies/js/v2/redirectTool_links_replacement_v2.js"></script> <script src="https://s.yimg.com/cv/apiv2/oathsites/overlay/js/verizon-overlay-v3-min.js"></script> <script src="https://s.yimg.com/cv/apiv2/vzmsites/policies/js/cpqp_v2.js"></script> <script src="https://s.yimg.com/cv/apiv2/ys/ga/js/g_v1.min.js"></script> <script src="https://s.yimg.com/cv/apiv2/ys/lyc/js/d_d_v1.min.js"></script> <script src="https://s.yimg.com/zz/combo?cv/apiv2/ys/lyc/js/y_p_v1.min.js&cv/apiv2/ys/lyc/js/l_n_v1.min.js&cv/apiv2/ys/lyc/js/p_p_e_v1.03.min.js"></script> <script src="https://s.yimg.com/cv/apiv2/ys/lyc/js/o_a_v1.1.min.js"></script> <div class="gridder hidden"> <div class="container"> <div class="grid grid-gutters"> <span class="grid-item col-1-gridder">1</span> <span class="grid-item col-1-gridder">2</span> <span class="grid-item col-1-gridder">3</span> <span class="grid-item col-1-gridder">4</span> <span class="grid-item col-1-gridder">5</span> <span class="grid-item col-1-gridder">6</span> <span class="grid-item col-1-gridder">7</span> <span class="grid-item col-1-gridder">8</span> <span class="grid-item col-1-gridder">9</span> <span class="grid-item col-1-gridder">10</span> <span class="grid-item col-1-gridder">11</span> <span class="grid-item col-1-gridder">12</span> </div> </div> </div> </body> </html>