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href="/business-and-employment/economic-development/promoting-financial-literacy-and-capability-in-pacific-communities" class=" parent-link" > Promoting financial literacy and capability in Pacific communities </a> <div class="intro-border"></div> </li> </ul> </li> </ul> </div> </div> <div class="col-12 sm:12 md:col-12 md:push-0 lg:col-8 lg:push-1"> <div class="content-page content-page--sublanding" id="main"> <div class="hero-image-overlay"></div> <h1>Startup Advisors Council</h1> <p class="page-intro">We help to identify and address the opportunities and challenges facing high growth startup businesses in New Zealand.</p> <div class="jumplink-content"> <h2 data-ignore>On this page</h2> <div id="jumplinks" class="jumplinks"></div> </div> <div class="content-area"> <div class="element mbie__elements__childpageselement" id="e64570"> <div class="sublanding-child-element"> <h5>In this section</h5> <div class="sublanding-list"> <div class="sublanding-content " > <h4 class="landing-nav-title"> <a href="/business-and-employment/economic-development/startup-advisors-council/upstart-nation" class="arrow">UpStart Nation</a> </h4> <p class="f5">UpStart Nation is a report for the Government on how to best support a thriving environment for startups in New Zealand.</p> </div> <div class="sublanding-content " > <h4 class="landing-nav-title"> <a href="/business-and-employment/economic-development/startup-advisors-council/assessment-of-the-new-zealand-ecosystem" class="arrow">Assessment of the New Zealand Ecosystem</a> </h4> <p class="f5">The international firm Startup Genome has prepared a report for the Council on New Zealand&#039;s startup ecosystem.</p> </div> <div class="sublanding-content " > <h4 class="landing-nav-title"> <a href="/business-and-employment/economic-development/startup-advisors-council/terms-of-reference" class="arrow">Terms of reference</a> </h4> <p class="f5">These terms of reference describe the purpose, role, functions, membership, systems and processes of the Start-up Advisors Council (Council).</p> </div> </div> </div> </div> <div class="element mbie__elements__contentelement" id="e64565"> <div class="content-element"> <h2>Council members</h2><p>The Startup Advisors Council is made up of industry leaders who have a deep understanding of startups, capital markets and are aware of international trends. They come from a range of backgrounds and have extensive experience in investment and growth of startup firms.</p><table style="width: 737px;"> <thead> <tr style="height: 16.3932px;"> <th style="height: 16.3932px;" colspan="2"> <p>List of Council members</p> </th> </tr> </thead> <tbody> <tr style="height: 199px;"> <th style="width: 180.484px; height: 199px;"><img src="/assets/Images/Phil-McCaw__ResizedImageWzIwMCwxNjJd.jpg" alt="Photo of Phil McCaw" width="200" height="162" class="leftAlone ss-htmleditorfield-file image" loading="lazy"><br>Phil McCaw <br>Chair</th> <td style="width: 471.516px; height: 199px;">Phil has a long history of supporting startups to grow, including through his role as a founding partner at the venture capital fund Movac, which has invested in a number of successful New Zealand early-stage ventures. As the former Chair of the Angel Association New Zealand, he brings extensive experience in investment into startup firms and helping to guide their growth, as well as an awareness of wider international trends.</td> </tr> <tr style="height: 225px;"> <th style="width: 180.484px; height: 225px;"><img src="/assets/Images/Suse-Reynolds__ResizedImageWzIwMCwxODhd.jpg" alt="Photo of Suse Reynolds" width="200" height="188" class="leftAlone ss-htmleditorfield-file image" loading="lazy"><br>Suse Reynolds <br>Deputy Chair</th> <td style="width: 471.516px; height: 225px;">Suse is the current Chair of the Angel Association New Zealand, as well as one of the founders of Angel HQ (Wellington's angel investor network). Suse has experience in early-stage finance and is knowledgeable about key sectors. She is also skilled in building capability among founders and engaging at the regional level.</td> </tr> <tr style="height: 200px;"> <th style="width: 180.484px; height: 200px;"><img src="/assets/Images/Marian__ResizedImageWzIwMCwxODFd.jpeg" alt="Photo of Marian Johnson" width="200" height="181" class="leftAlone ss-htmleditorfield-file image" loading="lazy"><br>Marian Johnson</th> <td style="width: 471.516px; height: 200px;">Marian is the Chief Executive of the Christchurch-based Ministry of Awesome. She has experience in assisting in the development of early stage high growth startups both regionally and nationally through her work with Te Ōhaka startup hub. She is active in supporting diversity within startups and has led Electrify Aotearoa, the first event to celebrate women founders in New Zealand.</td> </tr> <tr style="height: 250px;"> <th style="width: 180.484px; height: 250px;"><img src="/assets/Images/Grant-Straker__ResizedImageWzIwMCwyMTNd.jpg" alt="Photo of Grant Straker" width="200" height="213" class="leftAlone ss-htmleditorfield-file image" loading="lazy"><br>Grant Straker <br> Ngāti Raukawa</th> <td style="width: 471.516px; height: 250px;">Grant is the co-founder of the A.I. language translation platform Straker Translations, which is headquartered in Auckland but with operations in a number of countries around the world. He is a prominent advocate for Māori in technology. He won the Te Tupu-ā-Nuku Business Award for Excellence in Innovation in 2017.</td> </tr> <tr style="height: 220px;"> <th style="width: 180.484px; height: 220px;"><img src="/assets/Images/Mike-Carden__ResizedImageWzIwMCwyMDBd.jpg" alt="Photo of Mike Carden" width="200" height="200" class="leftAlone ss-htmleditorfield-file image" loading="lazy"><br>Mike Carden</th> <td style="width: 471.516px; height: 220px;">Mike is the founder of a number of startups, including Sonar6 and Joyous. He is a published author in marketing, employee experience, and the software industry, and a past winner of the Bayer Innovators Award. He is regarded as an expert in Softwareas a Service business models and technology marketing. He holds board and advisory board roles in various technology companies ranging from investor-led early stage through to established public companies.</td> </tr> <tr style="height: 247px;"> <th style="width: 180.484px; height: 247px;"> <p><img src="/assets/Images/Imche-Veiga__ResizedImageWzIwMCwyMDBd.jpg" alt="Photo of Imche Veiga" width="200" height="200" class="leftAlone ss-htmleditorfield-file image" loading="lazy"><br>Imche Veiga</p> </th> <td style="width: 471.516px; height: 247px;">Imche is the co-founder and Chief Executive of Auckland-based Outset Ventures, which works with deep-tech startups, especially those using intensive R&amp;D or commercialization of university research. She has experience of engaging with young people to build investment and governance capabilities through mentorship. She will bring consideration of diversity and inclusion through her work with women founders, as well as understanding wider international trends and connections.</td> </tr> <tr style="height: 220px;"> <th style="width: 180.484px; height: 220px;"><img src="/assets/Images/Carl-Jones__ResizedImageWzIwMCwyMDBd.jpg" alt="Photo of Carl Jones" width="200" height="200" class="leftAlone ss-htmleditorfield-file image" loading="lazy"><br>Carl Jones</th> <td style="width: 471.516px; height: 220px;">Carl is the Managing Partner of WNT Ventures, a pre-seed and seed-stage venture capital fund actively establishing and building deep tech companies. He has been actively involved in companies as diverse as AI/ML, Urban Mining, Advanced Manufacturing, Robotics, and Aerospace.</td> </tr> </tbody> </table><h3>Startups in New Zealand</h3><p>Startups are innovative companies, often in the tech industry, with a scalable business model and strong potential to grow quickly and expand globally. They are important because the products and services they develop can lead to positive economic development outcomes, address pressing issues like climate change and health challenges, and unlock new business models.</p><p>Having a well-supported, equitable, and diverse startup ecosystem in New Zealand will create high-paying jobs, improve income equality, support our transition to a carbon free economy, and make Aotearoa a place where highly-skilled people want to live.</p><p>New Zealand has a strong startup community that has shown impressive resilience in recent years and some early success. However, there is a greater opportunity to leverage our excellence in technology and innovation to create a world class innovation and knowledge intensive economy.</p><h3>Startup Advisors Council</h3><p>The Startup Advisors Council was formed in May 2022 for a 12-month term. They provide advice to the Ministers of Economic Development and Research, Science and Innovation on how to best support a thriving environment for startups in New Zealand. This includes recommendations for co-ordinated and targeted actions to enable more startups to be created and scaled up, and to accelerate the growth and maturity of New Zealand's startup ecosystem.</p><p><span><span class="ui-provider bjv bjw c d e f g h i j k l m n o p q r s t bjx bjy w x y z ab ac ae af ag ah ai aj ak" dir="ltr">The Council submitted its report and recommendations to the Government in July 2023.</span></span></p><p>MBIE provides Secretariat support to the Council.</p> </div> </div> <div class="element mbie__elements__boxelement" id="e64571"> <div class="box-element"> <h2>Gathering information</h2> <p>The Council has been meeting with organisations and individuals around the country to learn more about what startups need to grow and what challenges they face. They have sought information from a variety of sources to make sure their recommendations to government reflect our diverse society. They have engaged with Venture Capital fund managers, founders, startup hubs, rangatahi, university students, local councils, and more. The Council has been actively seeking input from Māori and Pacific communities through targeted engagement opportunities. They have also held dedicated sessions focused on women in the startup community to gain insights into their experiences and perspectives.</p><p>Common themes from these conversations include the challenges startups face with getting money, finding talented people, connecting with others, and being fair and inclusive.</p><p>The Council is open to ongoing engagement and input from anyone who is part of the startup ecosystem, especially founders.</p><p>Please email your thoughts and feedback to:</p><p><a href="mailto:StartupCouncil@mbie.govt.nz">StartupCouncil@mbie.govt.nz</a></p><p></p> </div> </div> <div class="element mbie__elements__documentelement" id="e64568"> <div class="documents-element"> <h2>Meeting minutes</h2> <div class="featured-documents"> <article class="document-item"> <div class="document-icon document-icon-pdf"> </div> <div class="document-item-content"> <div class="document-item-info"> <h3> <a class="document-item-heading" href="/dmsdocument/26394-startup-advisors-council-meeting-minutes-june-27-2022"> Startup Advisors Council Meeting Minutes June 27 2022 </a> </h3> <span class="document-item-date">Published: 27 Jun 2022</span> <p class="document-item-summary"> Meeting Minutes of the Startup Advisors Council on June 27 2022 </p> </div> <div class="document-item-type"> <div> <h5>Type</h5> <p class="document-item-type-title"><a class="type-link" href="/document-library/search?type[74]=74">Meeting document</a></p> </div> <div> <h5>File</h5> <p class="document-item-type-title">PDF, 259KB, 8 pages</p> </div> </div> <div class="document-item-topics"> <h5>Topics</h5> </div> </div> </article> <article class="document-item"> <div class="document-icon document-icon-pdf"> </div> <div class="document-item-content"> <div class="document-item-info"> <h3> <a class="document-item-heading" href="/dmsdocument/26392-startup-advisors-council-meeting-minutes-august-8-2022"> Startup Advisors Council Meeting Minutes August 8 2022 </a> </h3> <span class="document-item-date">Published: 8 Aug 2022</span> <p class="document-item-summary"> Meeting Minutes of the Startup Advisors Council on August 8 2022 </p> </div> <div class="document-item-type"> <div> <h5>Type</h5> <p class="document-item-type-title"><a class="type-link" href="/document-library/search?type[74]=74">Meeting document</a></p> </div> <div> <h5>File</h5> <p class="document-item-type-title">PDF, 197KB, 8 pages</p> </div> </div> <div class="document-item-topics"> <h5>Topics</h5> </div> </div> </article> <article class="document-item"> <div class="document-icon document-icon-pdf"> </div> <div class="document-item-content"> <div class="document-item-info"> <h3> <a class="document-item-heading" href="/dmsdocument/26391-startup-advisors-council-meeting-minutes-october-14-2022"> Startup Advisors Council Meeting Minutes October 14 2022 </a> </h3> <span class="document-item-date">Published: 14 Oct 2022</span> <p class="document-item-summary"> Meeting Minutes of the Startup Advisors Council on October 14 2022 </p> </div> <div class="document-item-type"> <div> <h5>Type</h5> <p class="document-item-type-title"><a class="type-link" href="/document-library/search?type[74]=74">Meeting document</a></p> </div> <div> <h5>File</h5> <p class="document-item-type-title">PDF, 271KB, 10 pages</p> </div> </div> <div class="document-item-topics"> <h5>Topics</h5> </div> </div> </article> <article class="document-item"> <div class="document-icon document-icon-pdf"> </div> <div class="document-item-content"> <div class="document-item-info"> <h3> <a class="document-item-heading" href="/dmsdocument/26390-startup-advisors-council-meeting-minutes-7-december-2022"> Startup Advisors Council Meeting Minutes 7 December 2022 </a> </h3> <span class="document-item-date">Published: 7 Dec 2022</span> <p class="document-item-summary"> Meeting Minutes of the Startup Advisors Council on 7 December 2022 </p> </div> <div class="document-item-type"> <div> <h5>Type</h5> <p class="document-item-type-title"><a class="type-link" href="/document-library/search?type[74]=74">Meeting document</a></p> </div> <div> <h5>File</h5> <p class="document-item-type-title">PDF, 267KB, 11 pages</p> </div> </div> <div class="document-item-topics"> <h5>Topics</h5> </div> </div> </article> <article class="document-item"> <div class="document-icon document-icon-pdf"> </div> <div class="document-item-content"> <div class="document-item-info"> <h3> <a class="document-item-heading" href="/dmsdocument/26393-startup-advisors-council-meeting-minutes-february-13-2023"> Startup Advisors Council Meeting Minutes February 13 2023 </a> </h3> <span class="document-item-date">Published: 13 Feb 2022</span> <p class="document-item-summary"> Meeting Minutes of the Startup Advisors Council on February 13 2022 </p> </div> <div class="document-item-type"> <div> <h5>Type</h5> <p class="document-item-type-title"><a class="type-link" href="/document-library/search?type[74]=74">Meeting document</a></p> </div> <div> <h5>File</h5> <p class="document-item-type-title">PDF, 262KB, 9 pages</p> </div> </div> <div class="document-item-topics"> <h5>Topics</h5> </div> </div> </article> </div> </div> </div> <div class="element mbie__elements__contentelement" id="e64569"> <div class="content-element"> <h2>More information</h2><p><a class="external" rel="external" class="external" rel="external" href="https://www.beehive.govt.nz/release/startup-advisors-council-appointed">Startup Advisors Council appointed<span class="nonvisual-indicator">(external link)</span></a>&nbsp;— Beehive.govt.nz</p> </div> </div> </div> <div class="social-sharer social-sharer--mobile"> <div class="social-sharer-wrapper"> <a class="social-sharer-print" href="javascript:if(window.print)window.print()" aria-label="Print page"></a> <p>Share:</p> <div class="social-icons"> <a class="social-icon social-icon--email" href="mailto:?subject=Startup Advisors 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