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wp-block-navigation-submenu"><a class="wp-block-navigation-item__content">Oplossingen</a><button data-wp-bind--aria-expanded="state.isMenuOpen" data-wp-on-async--click="actions.toggleMenuOnClick" aria-label="Oplossingen submenu" class="wp-block-navigation__submenu-icon wp-block-navigation-submenu__toggle" ><svg xmlns="http://www.w3.org/2000/svg" width="12" height="12" viewBox="0 0 12 12" fill="none" aria-hidden="true" focusable="false"><path d="M1.50002 4L6.00002 8L10.5 4" stroke-width="1.5"></path></svg></button><ul data-wp-on-async--focus="actions.openMenuOnFocus" class="wp-block-navigation__submenu-container wp-block-navigation-submenu"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/analytics-for-web-mobile/"><span class="wp-block-navigation-item__label">Analytics voor web en mobiel</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/product-analytics/"><span class="wp-block-navigation-item__label">Analytics voor productteams</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/tag-management/"><span class="wp-block-navigation-item__label">Tag management</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/data-activation/"><span class="wp-block-navigation-item__label">Data-activering</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/privacy-compliance/"><span class="wp-block-navigation-item__label">Privacy-naleving</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/ecommerce-analytics/"><span class="wp-block-navigation-item__label">E-commerce analytics</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/server-side-tracking-tagging/"><span class="wp-block-navigation-item__label">Server-side tagging en tracking</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="#"><span class="wp-block-navigation-item__label">Stap over van</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/stap-over-van-google-analytics/"><span class="wp-block-navigation-item__label">Google Analytics</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/stap-over-van-matomo/"><span class="wp-block-navigation-item__label">Matomo</span></a></li></ul></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/over/"><span class="wp-block-navigation-item__label">Over</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/blog/"><span class="wp-block-navigation-item__label">Blog</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-pakketten/"><span class="wp-block-navigation-item__label">Pakketten</span></a></li><li data-wp-context="{ "submenuOpenedBy": { "click": false, "hover": false, "focus": false }, "type": "submenu", "modal": null }" data-wp-interactive="core/navigation" data-wp-on--focusout="actions.handleMenuFocusout" data-wp-on--keydown="actions.handleMenuKeydown" data-wp-on-async--mouseenter="actions.openMenuOnHover" data-wp-on-async--mouseleave="actions.closeMenuOnHover" data-wp-watch="callbacks.initMenu" tabindex="-1" class=" wp-block-navigation-item has-child open-on-hover-click wp-block-navigation-submenu"><a class="wp-block-navigation-item__content">Contact</a><button data-wp-bind--aria-expanded="state.isMenuOpen" data-wp-on-async--click="actions.toggleMenuOnClick" aria-label="Contact submenu" class="wp-block-navigation__submenu-icon wp-block-navigation-submenu__toggle" ><svg xmlns="http://www.w3.org/2000/svg" width="12" height="12" viewBox="0 0 12 12" fill="none" aria-hidden="true" focusable="false"><path d="M1.50002 4L6.00002 8L10.5 4" stroke-width="1.5"></path></svg></button><ul data-wp-on-async--focus="actions.openMenuOnFocus" class="wp-block-navigation__submenu-container wp-block-navigation-submenu"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/contact/"><span class="wp-block-navigation-item__label">Contact</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/media/"><span class="wp-block-navigation-item__label">Media</span></a></li></ul></li></ul></nav></div> <div class="wp-block-group navigation-main__side-options is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-6 wp-block-group-is-layout-flex"> <div class="wp-block-group navigation-main__get-demo is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="/request-a-demo/">Vraag een demo aan</a></div> </div> </div> <div class="wp-block-group navigation-main__lang-selector is-layout-constrained wp-block-group-is-layout-constrained"><div class="wp-block-group navigation-main__lang-selector is-layout-constrained wp-block-group-is-layout-constrained"> <nav class="wp-block-navigation is-layout-flex wp-block-navigation-is-layout-flex"> <ul class="wp-block-navigation__container wp-block-navigation"> <li class=" wp-block-navigation-item has-child open-on-hover-click wp-block-navigation-submenu"> <a class="wp-block-navigation-item__content">NL</a> <button class="wp-block-navigation__submenu-icon wp-block-navigation-submenu__toggle"> <svg xmlns="http://www.w3.org/2000/svg" width="12" height="12" viewBox="0 0 12 12" fill="none" aria-hidden="true" focusable="false"> <path d="M1.50002 4L6.00002 8L10.5 4" stroke-width="1.5"></path> </svg> </button> <ul class="wp-block-navigation__submenu-container wp-block-navigation-submenu"> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwik.pro"> <span class="wp-block-navigation-item__label">EN</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.de"> <span class="wp-block-navigation-item__label">DE</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.fr"> <span class="wp-block-navigation-item__label">FR</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.pl"> <span class="wp-block-navigation-item__label">PL</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.se"> <span class="wp-block-navigation-item__label">SV</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.it"> <span class="wp-block-navigation-item__label">IT</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.dk"> <span class="wp-block-navigation-item__label">DA</span> </a> </li> </ul> </li> </ul> </nav> </div></div> <div class="wp-block-group navigation-main__login is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image is-resized"><a href="https://piwik.pro/login/"><img decoding="async" src="https://piwikpro.nl/wp-content/plugins/pp-block-icon/build/images/black/login.svg" alt="" style="width:29px;height:auto"/></a></figure> </div> <p>My account</p> </div> </div> <div class="wp-block-group navigation-main__burger is-layout-constrained wp-block-group-is-layout-constrained"> <figure class="wp-block-image size-large is-resized"><img decoding="async" src="/wp-content/themes/main/assets/images/ico_burger_dark.svg" alt="ico_burger_dark" style="width:30px"/></figure> </div> </div> </div> <div class="wp-block-group navigation-main-mobile is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-group navigation-main-mobile__menu-wrapper is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-buttons navigation-main-mobile__buttons is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex"> <div class="wp-block-button is-style-outline is-style-outline--1"><a class="wp-block-button__link wp-element-button" href="#">Get a demo</a></div> <div class="wp-block-button is-style-fill"><a class="wp-block-button__link wp-element-button" href="#">My account</a></div> </div> </div> <div class="wp-block-group navigation-main-mobile__close is-layout-constrained wp-block-group-is-layout-constrained"> <figure class="wp-block-image size-large is-resized"><img decoding="async" src="/wp-content/themes/main/assets/images/ico_close-dark.svg" alt="ico_close" style="width:24px"/></figure> </div> <div class="wp-block-group navigation-main__menu is-layout-constrained wp-block-group-is-layout-constrained"></div> <div class="wp-block-group navigation-main__lang-selector is-layout-constrained wp-block-group-is-layout-constrained"></div> </div> </div> </header> <div class="wp-block-group background_image background_image--header background_image--blob is-layout-constrained wp-block-group-is-layout-constrained"></div> <main class="wp-block-group main-content bg-blob bg-blob--bottom is-layout-flow wp-block-group-is-layout-flow"> <div class="entry-content wp-block-post-content is-layout-flow wp-block-post-content-is-layout-flow"> <div style="height:60px" aria-hidden="true" class="wp-block-spacer"></div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-85 wp-block-group-is-layout-constrained"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-29 wp-block-group-is-layout-constrained"> <div class="wp-block-group is-style-default is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-17 wp-block-group-is-layout-constrained"> <h1 class="wp-block-heading has-text-align-center" id="verzamel-analyseer-en-activeer-eenvoudig-uw-gegevens-van-het-web-amp-de-app">Verzamel, analyseer en activeer eenvoudig uw gegevens van het web &<strong> </strong>de app</h1> <p class="has-text-align-center has-large-font-size">Een flexibele Analytics Suite voor marketeers en analisten waarmee u de privacy van de gebruiker bij elke stap kunt respecteren.</p> </div> <div class="wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-3 wp-block-buttons-is-layout-flex"> <div class="wp-block-button" id="home-top-cta"><a class="wp-block-button__link wp-element-button" href="/request-a-demo/">Vraag een demo aan</a></div> <div class="wp-block-button is-style-outline is-style-outline--2" id="home-top-cta-core-plan"><a class="wp-block-button__link wp-element-button" href="/core-plan/">Gebruik het gratis Core-abonnement</a></div> </div> </div> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-group is-content-justification-center is-layout-flex wp-container-core-group-is-layout-19 wp-block-group-is-layout-flex"> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/clients/european-commision.svg" alt="" style="width:auto;height:36px"/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/quotes/anne-frank-house-b.svg" alt="" style="width:auto;height:42px"/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/clients/government-of-the-netherlands-b.svg" alt="" style="width:auto;height:48px"/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/clients/ictrecht-b.svg" alt="" style="width:auto;height:48px"/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/clients/nl-netherlands_b.svg" alt="" style="width:auto;height:32px"/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/clients/microsoft-b.svg" alt="" style="width:auto;height:32px"/></figure> </div> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-28 wp-block-group-is-layout-constrained"> <div class="wp-block-group has-white-color has-black-background-color has-text-color has-background has-link-color wp-elements-7cd52c1dfae76564cdbfb7552061da94 is-layout-constrained wp-container-core-group-is-layout-24 wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--32);padding-right:var(--wp--preset--spacing--32);padding-bottom:var(--wp--preset--spacing--32);padding-left:var(--wp--preset--spacing--32)"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-1 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/light-blue/p_analytics_web_mobile.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="moderne-analyse-eenvoudig-gemaakt">Moderne analyse eenvoudig gemaakt</h4> <p class="has-small-font-size">Gebruik een product dat klaar is om aan de behoeften van al uw teams te voldoen dankzij een intuïtieve interface, ingebouwde en aangepaste rapporten, een krachtige backend en toegang tot onbewerkte gegevens.</p> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p class="has-text-align-left pp-action-link"><a href="/web-analytics/"><strong>Meer informatie</strong></a></p> </div> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-2 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/light-blue/integrations.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="vrijheid-om-uw-gegevens-te-koppelen-en-te-integreren">Vrijheid om uw gegevens te koppelen en te integreren</h4> <p class="has-small-font-size">Kom los van vendor lock-in. Met Piwik PRO Analytics Suite hebt u echt controle over uw analysegegevens en beslist u zelf hoe u deze gebruikt, waar u deze naartoe stuurt en met welke tools u ze deelt.</p> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p class="has-text-align-left pp-action-link"><a href="/integraties/"><strong>Meer informatie</strong></a></p> </div> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-3 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/light-blue/p_consent_manager.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="privacy-naleving-met-het-aanvinken-van-een-vakje">Privacy-naleving met het aanvinken van één vakje</h4> <p class="has-small-font-size">Zorg dat uw proces voor het verzamelen van gegevens van meet af aan voldoet aan de normen met vooraf gedefinieerde instellingen voor AVG, HIPAA, TTDSG en meer. Profiteer van de volledige customer journey dankzij onze privacyfuncties, zoals anonimisering van gegevens.</p> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p class="has-text-align-left pp-action-link"><a href="/privacy-compliance/">Meer informatie</a></p> </div> </div> </div> </div> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <a class="pp-link pp-link--wide pp-link__box" href="/services/"> <div class="wp-block-group has-secondary-extra-dark-color has-blue-10-background-color has-text-color has-background has-link-color wp-elements-d33937a60435fc5d1b53d7cf93539914 is-layout-constrained wp-container-core-group-is-layout-26 wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--8);padding-right:var(--wp--preset--spacing--8);padding-bottom:var(--wp--preset--spacing--8);padding-left:var(--wp--preset--spacing--8)"> <div class="wp-block-group is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-25 wp-block-group-is-layout-flex"> <p>Wij zorgen ervoor dat onze gebruikers zich met elk prijsplan thuis voelen op het platform en makkelijk hun weg weten te vinden. Bekijk op welke training en ondersteuning u kunt rekenen met <strong>Piwik PRO Core</strong> en <strong>Enterprise</strong>.</p> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image size-large"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/black/arrow_right.svg" alt=""/></figure> </div> </div> </div> </a> </div> </div> </div> <div class="wp-block-group alignfull is-style-overflow-hidden is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-group alignfull is-style-blob is-layout-constrained wp-container-core-group-is-layout-45 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-align-center" id="wat-kunt-u-met-ons-platform-bereiken">Wat kunt u met ons platform bereiken?</h2> <div class="pp-tabs--container pp-tabs--home"><div class="pp-tabs--navigation-wrapper"><div class="pp-tabs--navigation"><div data-anchor="web-en-app-analytics" class="pp-tabs--tab pp-tabs--tab__active"><div><p><strong><strong>Web- en app-analytics</strong></strong></p></div></div><div data-anchor="analytics-voor-productteams" class="pp-tabs--tab"><div><p><strong>Analytics voor productteams</strong></p></div></div><div data-anchor="tag-management" class="pp-tabs--tab"><div><p><strong>Tag management</strong></p></div></div><div data-anchor="data-activering" class="pp-tabs--tab"><div><p><strong>Data-activering</strong></p></div></div><div data-anchor="privacy-naleving" class="pp-tabs--tab"><div><p><strong>Privacy-naleving</strong></p></div></div></div><span class="pp-tabs--navigation__arrow-left"></span><span class="pp-tabs--navigation__arrow-right"></span></div><div class="pp-tabs--content"> <div class="pp-tabs--tab-content pp-tabs--tab-content__active"> <div class="wp-block-group has-white-background-color has-background is-vertical is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-31 wp-block-group-is-layout-flex" style="border-right-color:var(--wp--preset--color--grey-20);border-right-width:1px;border-bottom-color:var(--wp--preset--color--grey-20);border-bottom-width:1px;border-left-color:var(--wp--preset--color--grey-20);border-left-width:1px;padding-top:var(--wp--preset--spacing--32);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--64);padding-left:var(--wp--preset--spacing--16)"> <h3 class="wp-block-heading has-text-align-center" id="web-app-analytics">Web- en app-analytics</h3> <p class="has-text-align-center has-large-font-size">Krijg een compleet beeld van de gebruikerservaring en de customer journey. Kom alles te weten over het gedrag van uw website- en app gebruikers op openbare pagina’s en in beveiligde omgevingen waar een login vereist is (bijvoorbeeld een elektronisch patiëntendossier).</p> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p class="has-text-align-left pp-action-link"><a href="/analytics-for-web-mobile/">Meer informatie</a></p> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-32 wp-block-group-is-layout-constrained" style="margin-top:-40px;margin-bottom:0px;padding-top:0;padding-right:var(--wp--preset--spacing--16);padding-bottom:0;padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-piwikpro-screenshot"><img decoding="async" src="https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/real-time-dashboards-overview-01.png" style="max-width:100%" sizes="(max-width: 150,300,768,1024,1536,2048px) 150px, (max-width: 150,300,768,1024,1536,2048px) 300px, (max-width: 150,300,768,1024,1536,2048px) 768px, (max-width: 150,300,768,1024,1536,2048px) 1024px, (max-width: 150,300,768,1024,1536,2048px) 1536px, (max-width: 150,300,768,1024,1536,2048px) 2048px" alt="real-time-dashboards-overview-01" srcset="https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/real-time-dashboards-overview-01-150.png 150w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/real-time-dashboards-overview-01-300.png 300w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/real-time-dashboards-overview-01-768.png 768w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/real-time-dashboards-overview-01-1024.png 1024w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/real-time-dashboards-overview-01-1536.png 1536w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/real-time-dashboards-overview-01-2048.png 2048w"/></div> </div> </div> <div class="pp-tabs--tab-content"> <div class="wp-block-group has-white-background-color has-background is-vertical is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-34 wp-block-group-is-layout-flex" style="border-right-color:var(--wp--preset--color--grey-20);border-right-width:1px;border-bottom-color:var(--wp--preset--color--grey-20);border-bottom-width:1px;border-left-color:var(--wp--preset--color--grey-20);border-left-width:1px;padding-top:var(--wp--preset--spacing--32);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--64);padding-left:var(--wp--preset--spacing--16)"> <h3 class="wp-block-heading has-text-align-center" id="analytics-voor-productteams-">Analytics voor productteams</h3> <p class="has-text-align-center has-large-font-size">Verzamel gegevens voor elke interactie zonder daarbij echt te moeten programmeren. Verbeter uw producten door gebruik te maken van gedragsgegevens om de gebruikerservaring tijdens elke fase van de user lifecycle te optimaliseren.</p> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p class="has-text-align-left pp-action-link"><a href="/product-analytics/">Meer informatie</a></p> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-35 wp-block-group-is-layout-constrained" style="margin-top:-40px;margin-bottom:0px;padding-top:0;padding-right:var(--wp--preset--spacing--16);padding-bottom:0;padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-piwikpro-screenshot"><img decoding="async" src="https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/reports-engagement.png" style="max-width:100%" sizes="(max-width: 150,300,768,1024,1536,2048px) 150px, (max-width: 150,300,768,1024,1536,2048px) 300px, (max-width: 150,300,768,1024,1536,2048px) 768px, (max-width: 150,300,768,1024,1536,2048px) 1024px, (max-width: 150,300,768,1024,1536,2048px) 1536px, (max-width: 150,300,768,1024,1536,2048px) 2048px" alt="reports-engagement" srcset="https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/reports-engagement-150.png 150w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/reports-engagement-300.png 300w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/reports-engagement-768.png 768w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/reports-engagement-1024.png 1024w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/reports-engagement-1536.png 1536w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/analytics/reports-engagement-2048.png 2048w"/></div> </div> </div> <div class="pp-tabs--tab-content"> <div class="wp-block-group has-white-background-color has-background is-vertical is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-37 wp-block-group-is-layout-flex" style="border-right-color:var(--wp--preset--color--grey-20);border-right-width:1px;border-bottom-color:var(--wp--preset--color--grey-20);border-bottom-width:1px;border-left-color:var(--wp--preset--color--grey-20);border-left-width:1px;padding-top:var(--wp--preset--spacing--32);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--64);padding-left:var(--wp--preset--spacing--16)"> <h3 class="wp-block-heading has-text-align-center" id="tag-management-">Tag management</h3> <p class="has-text-align-center has-large-font-size">Volledige controle over de verschillende tools uit uw marketingstack in één overzicht. Configureer en publiceer nieuwe tools op uw eigen platform zonder tussenkomst van de IT afdeling.</p> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p class="has-text-align-left pp-action-link"><a href="/tag-management/">Meer informatie</a></p> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-38 wp-block-group-is-layout-constrained" style="margin-top:-40px;margin-bottom:0px;padding-top:0;padding-right:var(--wp--preset--spacing--16);padding-bottom:0;padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-piwikpro-screenshot"><img decoding="async" src="https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/tag-manager/tags-google-ads-conversion.png" style="max-width:100%" sizes="(max-width: 150,300,768,1024,1536,2048px) 150px, (max-width: 150,300,768,1024,1536,2048px) 300px, (max-width: 150,300,768,1024,1536,2048px) 768px, (max-width: 150,300,768,1024,1536,2048px) 1024px, (max-width: 150,300,768,1024,1536,2048px) 1536px, (max-width: 150,300,768,1024,1536,2048px) 2048px" alt="tags-google-ads-conversion" srcset="https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/tag-manager/tags-google-ads-conversion-150.png 150w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/tag-manager/tags-google-ads-conversion-300.png 300w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/tag-manager/tags-google-ads-conversion-768.png 768w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/tag-manager/tags-google-ads-conversion-1024.png 1024w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/tag-manager/tags-google-ads-conversion-1536.png 1536w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/tag-manager/tags-google-ads-conversion-2048.png 2048w"/></div> </div> </div> <div class="pp-tabs--tab-content"> <div class="wp-block-group has-white-background-color has-background is-vertical is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-40 wp-block-group-is-layout-flex" style="border-right-color:var(--wp--preset--color--grey-20);border-right-width:1px;border-bottom-color:var(--wp--preset--color--grey-20);border-bottom-width:1px;border-left-color:var(--wp--preset--color--grey-20);border-left-width:1px;padding-top:var(--wp--preset--spacing--32);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--64);padding-left:var(--wp--preset--spacing--16)"> <h3 class="wp-block-heading has-text-align-center" id="data-activering-">Data-activering</h3> <p class="has-text-align-center has-large-font-size">Begrijp wie uw klanten zijn en hoe ze via verschillende kanalen met u communiceren. Reageer op deze inzichten om een gepersonaliseerde klantervaring te bieden en uw campagnes te optimaliseren. Respecteer de privacy van de gebruiker bij elke stap.</p> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p class="has-text-align-left pp-action-link"><a href="/data-activation/">Meer informatie</a></p> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-41 wp-block-group-is-layout-constrained" style="margin-top:-40px;margin-bottom:0px;padding-top:0;padding-right:var(--wp--preset--spacing--16);padding-bottom:0;padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-piwikpro-screenshot"><img decoding="async" src="https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/cdp/activations-create-an-activation-custom.png" style="max-width:100%" sizes="(max-width: 150,300,768,1024,1536,2048px) 150px, (max-width: 150,300,768,1024,1536,2048px) 300px, (max-width: 150,300,768,1024,1536,2048px) 768px, (max-width: 150,300,768,1024,1536,2048px) 1024px, (max-width: 150,300,768,1024,1536,2048px) 1536px, (max-width: 150,300,768,1024,1536,2048px) 2048px" alt="activations-create-an-activation-custom" srcset="https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/cdp/activations-create-an-activation-custom-150.png 150w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/cdp/activations-create-an-activation-custom-300.png 300w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/cdp/activations-create-an-activation-custom-768.png 768w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/cdp/activations-create-an-activation-custom-1024.png 1024w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/cdp/activations-create-an-activation-custom-1536.png 1536w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/cdp/activations-create-an-activation-custom-2048.png 2048w"/></div> </div> </div> <div class="pp-tabs--tab-content"> <div class="wp-block-group has-white-background-color has-background is-vertical is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-43 wp-block-group-is-layout-flex" style="border-right-color:var(--wp--preset--color--grey-20);border-right-width:1px;border-bottom-color:var(--wp--preset--color--grey-20);border-bottom-width:1px;border-left-color:var(--wp--preset--color--grey-20);border-left-width:1px;padding-top:var(--wp--preset--spacing--32);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--64);padding-left:var(--wp--preset--spacing--16)"> <h3 class="wp-block-heading has-text-align-center" id="privacy-naleving-">Privacy-naleving</h3> <p class="has-text-align-center has-large-font-size">Vraag toestemming voordat u gegevens verzamelt. Respecteer de privacy van de gebruiker en de wereldwijde wet- en regelgeving. Verzamel en beheer toestemmingen en gegevens verzoeken op één centrale plek om naleving eenvoudig te maken.</p> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p class="has-text-align-left pp-action-link"><a href="/privacy-compliance/">Meer informatie</a></p> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-44 wp-block-group-is-layout-constrained" style="margin-top:-40px;margin-bottom:0px;padding-top:0;padding-right:var(--wp--preset--spacing--16);padding-bottom:0;padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-piwikpro-screenshot"><img decoding="async" src="https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/consent-manager/requests-from-visitors.png" style="max-width:100%" sizes="(max-width: 150,300,768,1024,1536,2048px) 150px, (max-width: 150,300,768,1024,1536,2048px) 300px, (max-width: 150,300,768,1024,1536,2048px) 768px, (max-width: 150,300,768,1024,1536,2048px) 1024px, (max-width: 150,300,768,1024,1536,2048px) 1536px, (max-width: 150,300,768,1024,1536,2048px) 2048px" alt="requests-from-visitors" srcset="https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/consent-manager/requests-from-visitors-150.png 150w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/consent-manager/requests-from-visitors-300.png 300w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/consent-manager/requests-from-visitors-768.png 768w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/consent-manager/requests-from-visitors-1024.png 1024w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/consent-manager/requests-from-visitors-1536.png 1536w, https://piwikpro.nl/wp-content/plugins/pp-screenshot/images/en/consent-manager/requests-from-visitors-2048.png 2048w"/></div> </div> </div> </div></div> </div> </div> <div class="wp-block-group alignfull is-layout-constrained wp-container-core-group-is-layout-72 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-align-center" id="wat-onze-klanten-zeggen">Wat onze klanten zeggen</h2> <div class="wp-block-group is-layout-grid wp-container-core-group-is-layout-71 wp-block-group-is-layout-grid"> <div class="wp-block-group has-red-10-background-color has-background is-layout-constrained wp-container-core-group-is-layout-50 wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--8);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-47 wp-block-group-is-layout-flex" style="border-bottom-color:var(--wp--preset--color--white);border-bottom-width:1px;min-height:80px"> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/clients/candid-b.svg" alt="" style="width:auto;height:36px"/></figure> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-49 wp-block-group-is-layout-constrained"> <p class="has-small-font-size"><strong>Candid, the world’s first marcom platform organization, offering a full set of modern media, creative and data agencies, partnered with Piwik PRO on their journey to full GDPR compliance</strong></p> <p class="has-small-font-size">“We teamed up with Piwik PRO over two years ago, not only for our own platform, but also for our customers. We’re working side by side with Piwik PRO to make sure that our customers’ first-party data is properly collected and used. Candid’s philosophy is to be open and curious, working with Piwik PRO enhances this.”</p> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-48 wp-block-group-is-layout-constrained"> <p class="has-small-font-size"><strong>Gérard Ghazarian</strong></p> <p class="has-small-font-size">Founder & CEO at CANDID</p> </div> </div> </div> <div class="wp-block-group has-blue-10-background-color has-background is-layout-constrained wp-container-core-group-is-layout-54 wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--8);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-51 wp-block-group-is-layout-flex" style="border-bottom-color:var(--wp--preset--color--white);border-bottom-width:1px;min-height:80px"> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/quotes/threepalmsmdia.svg" alt="" style="width:auto;height:42px"/></figure> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-53 wp-block-group-is-layout-constrained"> <p class="has-small-font-size">“De belangrijkste reden waarom we naar Piwik PRO zijn overgestapt was om alles door iemand te laten beheren en niet zelf voor het open-source gebeuren te hoeven zorgen. Het tweede belangrijkste, afgezien van de technische ondersteuning, was de wetenschap dat we in goede handen zijn. We konden contact opnemen met het Piwik PRO-team wanneer er iets was waar we niet zeker van waren, en we kregen altijd snel antwoord.”</p> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-52 wp-block-group-is-layout-constrained"> <p class="has-small-font-size"><strong>Ingo Haupt</strong></p> <p class="has-small-font-size">CEO of Three Palms Media</p> </div> </div> </div> <div class="wp-block-group has-grey-20-background-color has-background is-layout-constrained wp-container-core-group-is-layout-58 wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--8);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-55 wp-block-group-is-layout-flex" style="border-bottom-color:var(--wp--preset--color--white);border-bottom-width:1px;min-height:80px"> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/quotes/inplaymatrix.svg" alt="" style="width:auto;height:36px"/></figure> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-57 wp-block-group-is-layout-constrained"> <p class="has-small-font-size">“Piwik PRO werd ons voorgesteld door een ander bedrijf. Zij vertelden ons dat het een stabiele oplossing is en dat het mogelijk is om gedetailleerde gebruikerspaden te volgen. In het verleden gebruikten we gratis Google Analytics, en we konden geen gedetailleerde gegevens bijhouden op gebruikersniveau, alleen op domeinniveau. Als we Piwik PRO niet hadden, konden we alleen maar gissen naar het effect van de verbeteringen die we aanbrengen.”</p> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-56 wp-block-group-is-layout-constrained"> <p class="has-small-font-size"><strong>Lucky Ng</strong></p> <p class="has-small-font-size">Product Analyst at Inplay Matrix</p> </div> </div> </div> <div class="wp-block-group has-blue-10-background-color has-background is-layout-constrained wp-container-core-group-is-layout-62 wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--8);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-59 wp-block-group-is-layout-flex" style="border-bottom-color:var(--wp--preset--color--white);border-bottom-width:1px;min-height:80px"> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/clients/dkms-b.svg" alt="" style="width:auto;height:36px"/></figure> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-61 wp-block-group-is-layout-constrained"> <p class="has-small-font-size">“Het algemene gevoel van het platform overtuigde ons al snel om Piwik PRO te gebruiken. Na enkele demosessies raakten we echt vertrouwd met het platform. Het was vergelijkbaar met wat we kenden van Google Analytics en toen we dieper keken, ontdekten we alles wat we zochten. We wisten dat we Piwik PRO zonder grote problemen konden invoeren in al onze entiteiten.”</p> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-60 wp-block-group-is-layout-constrained"> <p class="has-small-font-size"><strong>Kay Beutling</strong></p> <p class="has-small-font-size">Digital Project Manager at DKMS</p> </div> </div> </div> <div class="wp-block-group has-grey-20-background-color has-background is-layout-constrained wp-container-core-group-is-layout-66 wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--8);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-63 wp-block-group-is-layout-flex" style="border-bottom-color:var(--wp--preset--color--white);border-bottom-width:1px;min-height:80px"> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/clients/government-of-the-netherlands-b.svg" alt="" style="width:auto;height:58px"/></figure> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-65 wp-block-group-is-layout-constrained"> <p class="has-small-font-size">“Piwik PRO is een goede keuze voor overheidsorganisaties. We hebben het vertrouwen dat de gegevens die we verzamelen echt veilig zijn, met correct ingestelde privacy controles. De interface is eenvoudig, onze analisten kunnen snel alle gegevens krijgen die ze nodig hebben en met de API kunnen ze de onbewerkte gegevens gebruiken om de analyse verder uit te diepen. Het platform stelt ons echt in staat om uit te groeien tot een meer gegevensgestuurde organisatie.”</p> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-64 wp-block-group-is-layout-constrained"> <p class="has-small-font-size"><strong>Martijn Warmoeskerken</strong></p> <p class="has-small-font-size">Senior adviseur Communication Research Dienst Publiek en Communicatie van de Nederlandse Rijksoverheid</p> </div> </div> </div> <div class="wp-block-group has-red-10-background-color has-background is-layout-constrained wp-container-core-group-is-layout-70 wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--8);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-67 wp-block-group-is-layout-flex" style="border-bottom-color:var(--wp--preset--color--white);border-bottom-width:1px;min-height:80px"> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/quotes/simplesite.svg" alt="" style="width:auto;height:32px"/></figure> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-69 wp-block-group-is-layout-constrained"> <p class="has-small-font-size">“SimpleSite had dagelijks ongeveer 200.000 sessies en gebeurtenissen. Die hoeveelheden verkeer, met steekproeven van Google Analytics van onze gegevenssets, leverde problemen op. De afdeling Ondersteuning van Piwik PRO was erg behulpzaam tijdens de implementatie. Zij beantwoordden snel en uitvoerig alle vragen van SimpleSite-medewerkers.”</p> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-68 wp-block-group-is-layout-constrained"> <p class="has-small-font-size"><strong>Joey Maagaard King</strong></p> <p class="has-small-font-size">Digital Analytics-specialist bij SimpleSite</p> </div> </div> </div> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-82 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-align-center" id="piwik-pro-blog">Piwik PRO blog</h2> <div class="wp-block-query is-layout-flow wp-block-query-is-layout-flow"><ul class="columns-3 wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-1 wp-block-post-template-is-layout-grid"><li class="wp-block-post post-55881 post type-post status-publish format-standard has-post-thumbnail hentry category-conversion-optimization category-data-management category-data-privacy"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-75 wp-block-group-is-layout-constrained"> <div class="wp-block-group featured-image has-violet-10-background-color has-background is-layout-constrained wp-container-core-group-is-layout-73 wp-block-group-is-layout-constrained" style="padding-top:0;padding-right:0;padding-bottom:0;padding-left:0"> <figure class="wp-block-post-featured-image"><a href="https://piwikpro.nl/blog/google-enhanced-conversions-meta-advanced-matching-analyse/" target="_self" ><img fetchpriority="high" decoding="async" width="620" height="400" src="https://piwikpro.nl/wp-content/uploads/sites/3/2025/02/Enhanced-Conversions-and-Advanced-Matching-violet-blog.avif" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Wat is de invloed van Google’s Enhanced Conversions en Meta’s Advanced Matching op analyse?" style="object-fit:cover;" srcset="https://piwikpro.nl/wp-content/uploads/sites/3/2025/02/Enhanced-Conversions-and-Advanced-Matching-violet-blog.avif 620w, https://piwikpro.nl/wp-content/uploads/sites/3/2025/02/Enhanced-Conversions-and-Advanced-Matching-violet-blog-300x194.avif 300w" sizes="(max-width: 620px) 100vw, 620px" /></a></figure> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-74 wp-block-group-is-layout-constrained"><div class="wp-block-post-date has-text-color has-grey-30-color has-small-font-size"><time datetime="2025-02-07T10:32:45+01:00">februari 7, 2025</time></div> <h3 style="font-style:normal;font-weight:900;" class="has-link-color wp-elements-5c17f43ec3040e2bfd5c3c9d0852464e wp-block-post-title"><a href="https://piwikpro.nl/blog/google-enhanced-conversions-meta-advanced-matching-analyse/" target="_self" >Wat is de invloed van Google’s Enhanced Conversions en Meta’s Advanced Matching op analyse?</a></h3> <div class="wp-block-post-excerpt has-small-font-size"><p class="wp-block-post-excerpt__excerpt">SAMENVATTING Privacyregels zoals de AVG en CCPA hebben de manier waarop bedrijven online interacties van gebruikers kunnen volgen en meten aanzienlijk veranderd. Daarnaast beperken de opkomst van adblockers en trackingbeperkingen in browsers het gebruik van third-party cookies op het web.Gebruikers blokkeren en verwijderen cookies vanwege een gebrek aan vertrouwen in de AdTech-industrie en wat er…</p><p class="wp-block-post-excerpt__more-text"><a class="wp-block-post-excerpt__more-link" href="https://piwikpro.nl/blog/google-enhanced-conversions-meta-advanced-matching-analyse/"><strong>Lees verder</strong></a></p></div></div> </div> </li><li class="wp-block-post post-55817 post type-post status-publish format-standard has-post-thumbnail hentry category-news-releases"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-78 wp-block-group-is-layout-constrained"> <div class="wp-block-group featured-image has-yellow-10-background-color has-background is-layout-constrained wp-container-core-group-is-layout-76 wp-block-group-is-layout-constrained" style="padding-top:0;padding-right:0;padding-bottom:0;padding-left:0"> <figure class="wp-block-post-featured-image"><a href="https://piwikpro.nl/blog/customer-data-platform-beschikbaar-met-het-gratis-piwik-pro-core/" target="_self" ><img decoding="async" width="620" height="400" src="https://piwikpro.nl/wp-content/uploads/sites/3/2025/01/piwukpro-celebration-orange-blog-1.avif" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Customer Data Platform nu beschikbaar met het gratis Piwik PRO Core-abonnement" style="object-fit:cover;" srcset="https://piwikpro.nl/wp-content/uploads/sites/3/2025/01/piwukpro-celebration-orange-blog-1.avif 620w, https://piwikpro.nl/wp-content/uploads/sites/3/2025/01/piwukpro-celebration-orange-blog-1-300x194.avif 300w" sizes="(max-width: 620px) 100vw, 620px" /></a></figure> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-77 wp-block-group-is-layout-constrained"><div class="wp-block-post-date has-text-color has-grey-30-color has-small-font-size"><time datetime="2025-01-27T11:11:54+01:00">januari 27, 2025</time></div> <h3 style="font-style:normal;font-weight:900;" class="has-link-color wp-elements-5c17f43ec3040e2bfd5c3c9d0852464e wp-block-post-title"><a href="https://piwikpro.nl/blog/customer-data-platform-beschikbaar-met-het-gratis-piwik-pro-core/" target="_self" >Customer Data Platform nu beschikbaar met het gratis Piwik PRO Core-abonnement</a></h3> <div class="wp-block-post-excerpt has-small-font-size"><p class="wp-block-post-excerpt__excerpt">Het Core-abonnement voor Piwik PRO Analytics Suite omvat nu ook een Customer Data Platform (CDP). De freemium-versie van het Customer Data Platform geeft onze gebruikers toegang tot de kracht ervan voor iedereen, ongeacht de grootte en schaal van hun bedrijf. Dit stelt grotere organisaties in staat om de mogelijkheden van een CDP te testen zonder…</p><p class="wp-block-post-excerpt__more-text"><a class="wp-block-post-excerpt__more-link" href="https://piwikpro.nl/blog/customer-data-platform-beschikbaar-met-het-gratis-piwik-pro-core/"><strong>Lees verder</strong></a></p></div></div> </div> </li><li class="wp-block-post post-55811 post type-post status-publish format-standard has-post-thumbnail hentry category-banking-finance category-use-cases"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-81 wp-block-group-is-layout-constrained"> <div class="wp-block-group featured-image has-violet-10-background-color has-background is-layout-constrained wp-container-core-group-is-layout-79 wp-block-group-is-layout-constrained" style="padding-top:0;padding-right:0;padding-bottom:0;padding-left:0"> <figure class="wp-block-post-featured-image"><a href="https://piwikpro.nl/blog/digitale-analyse-in-de-financiele-en-banksector/" target="_self" ><img decoding="async" width="620" height="400" src="https://piwikpro.nl/wp-content/uploads/sites/3/2024/12/Digital-analytics-in-finance-and-banking-violet-blog.avif" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Ontsluit het potentieel van digitale analyse in de financiële en banksector" style="object-fit:cover;" srcset="https://piwikpro.nl/wp-content/uploads/sites/3/2024/12/Digital-analytics-in-finance-and-banking-violet-blog.avif 620w, https://piwikpro.nl/wp-content/uploads/sites/3/2024/12/Digital-analytics-in-finance-and-banking-violet-blog-300x194.avif 300w" sizes="(max-width: 620px) 100vw, 620px" /></a></figure> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-80 wp-block-group-is-layout-constrained"><div class="wp-block-post-date has-text-color has-grey-30-color has-small-font-size"><time datetime="2024-12-20T10:29:40+01:00">december 20, 2024</time></div> <h3 style="font-style:normal;font-weight:900;" class="has-link-color wp-elements-5c17f43ec3040e2bfd5c3c9d0852464e wp-block-post-title"><a href="https://piwikpro.nl/blog/digitale-analyse-in-de-financiele-en-banksector/" target="_self" >Ontsluit het potentieel van digitale analyse in de financiële en banksector</a></h3> <div class="wp-block-post-excerpt has-small-font-size"><p class="wp-block-post-excerpt__excerpt">SAMENVATTING Veel financiële organisaties doen erg hun best om klantgegevens te verzamelen. Maar om zich te onderscheiden, moeten ze beter anticiperen op de verwachtingen van de klant en producten en diensten snel aanpassen aan veranderende voorkeuren. Banken moeten ervoor zorgen dat hun digitale platforms gebruiksvriendelijk zijn en functies bieden zoals eenvoudig rekeningbeheer, directe transacties, geïntegreerde…</p><p class="wp-block-post-excerpt__more-text"><a class="wp-block-post-excerpt__more-link" href="https://piwikpro.nl/blog/digitale-analyse-in-de-financiele-en-banksector/"><strong>Lees verder</strong></a></p></div></div> </div> </li></ul></div> </div> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-83 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-align-center" id="wilt-u-weten-hoe-wij-u-kunnen-helpen-meer-uit-uw-analytics-te-halen">Wilt u weten hoe wij u kunnen helpen meer uit uw analytics te halen?</h2> <p class="has-text-align-center has-large-font-size">We staan klaar om al uw vragen te beantwoorden!</p> </div> <div class="wp-block-buttons 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