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mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-138154 megamenu-header' id='mega-menu-item-138154'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-plateforme">Plateforme<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-138154-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138154-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-18' id='mega-menu-item-text-18'> <div class="textwidget"><p>Produits</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138190 megamenu-header' id='mega-menu-item-138190'><a class="mega-menu-link" href="https://www.abtasty.com/fr/experimentation-web/" id="megamenu-header-experimentation-web">Expérimentation Web</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138191 megamenu-header' id='mega-menu-item-138191'><a class="mega-menu-link" href="https://www.abtasty.com/fr/feature-experimentation/" id="megamenu-header-feature-experimentation">Feature experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138192 megamenu-header' id='mega-menu-item-138192'><a class="mega-menu-link" href="https://www.abtasty.com/fr/personnalisation/" id="megamenu-header-personnalisation">Personnalisation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138193 megamenu-header' id='mega-menu-item-138193'><a class="mega-menu-link" href="https://www.abtasty.com/fr/rollouts/" id="megamenu-header-rollouts">Rollouts</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138194 megamenu-header' id='mega-menu-item-138194'><a class="mega-menu-link" href="https://www.abtasty.com/fr/intelligent-search/" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138196 megamenu-header' id='mega-menu-item-138196'><a class="mega-menu-link" href="https://www.abtasty.com/fr/recommandations-produits/" id="megamenu-header-recommandations">Recommandations</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138200 megamenu-header' id='mega-menu-item-138200'><a class="mega-menu-link" href="https://www.abtasty.com/fr/merchandisin/" id="megamenu-header-merchandising">Merchandising</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138154-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-19' id='mega-menu-item-text-19'> <div class="textwidget"><p>Aller plus loin avec</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138197 megamenu-header' id='mega-menu-item-138197'><a class="mega-menu-link" href="https://www.abtasty.com/fr/emotions-ai/" id="megamenu-header-emotionsai">EmotionsAI</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138198 megamenu-header' id='mega-menu-item-138198'><a class="mega-menu-link" href="https://www.abtasty.com/fr/guided-selling/" id="megamenu-header-guided-selling">Guided Selling</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138199 megamenu-header' id='mega-menu-item-138199'><a class="mega-menu-link" href="https://www.abtasty.com/fr/recommandations-emails/" id="megamenu-header-recommandations-par-email">Recommandations par email</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138154-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-20' id='mega-menu-item-text-20'> <div class="textwidget"><p>Conçu pour scaler</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138201 megamenu-header' id='mega-menu-item-138201'><a class="mega-menu-link" href="https://www.abtasty.com/fr/optimisation-ia/" id="megamenu-header-ia">IA</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138202 megamenu-header' id='mega-menu-item-138202'><a class="mega-menu-link" href="https://www.abtasty.com/fr/conforme-rgpd/" id="megamenu-header-securite-et-vie-privee">Sécurité et vie privée</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138203 megamenu-header' id='mega-menu-item-138203'><a class="mega-menu-link" href="https://www.abtasty.com/fr/tech-performance/" id="megamenu-header-technologie-et-performance">Technologie et Performance</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-161343' id='mega-menu-item-161343'><a class="mega-menu-link" href="https://www.abtasty.com/fr/nouvelles-fonctionnalites-2025/" id="megamenu-header-nouvelles-fonctionnalites-2025">Nouvelles fonctionnalités 2025</a></li> </ul> </li><li class='mega-menu-column mega-header-background-primary mega-menu-columns-3-of-12 header-background-primary' id='mega-menu-138154-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-21' id='mega-menu-item-text-21'> <div class="textwidget"><p>Documentation</p> </div> </li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138204 item-with-arrow-primary megamenu-header' id='mega-menu-item-138204'><a class="mega-menu-link" href="https://abtasty.zendesk.com/hc/en-us" id="megamenu-header-experimentation-web">Expérimentation Web</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138205 item-with-arrow-primary megamenu-header' id='mega-menu-item-138205'><a class="mega-menu-link" href="https://developers.epoq.de/hc/en-us" id="megamenu-header-search">Search</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138206 item-with-arrow-primary megamenu-header' id='mega-menu-item-138206'><a class="mega-menu-link" href="https://flagship.zendesk.com/hc/en-us" id="megamenu-header-feature-exp-rollouts">Feature Exp & Rollouts</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138211 item-with-arrow-primary megamenu-header' id='mega-menu-item-138211'><a class="mega-menu-link" href="https://docs.developers.flagship.io/" id="megamenu-header-feature-developer-doc">Feature Developer Doc</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159324 item-with-arrow-primary megamenu-header' id='mega-menu-item-159324'><a class="mega-menu-link" href="https://support.abtasty.com/hc/en-us" id="megamenu-header-reco-merch">Reco. & Merch.</a></li> </ul> </li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-138156 megamenu-header' id='mega-menu-item-138156'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-evoluons-ensemble">Évoluons ensemble<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-138156-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138156-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-22' id='mega-menu-item-text-22'> <div class="textwidget"><p>Réussir avec AB Tasty</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138222 megamenu-header' id='mega-menu-item-138222'><a class="mega-menu-link" href="https://www.abtasty.com/fr/clients/" id="megamenu-header-clients">Clients</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138156-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-23' id='mega-menu-item-text-23'> <div class="textwidget"><p>Notre réseau de partenaire</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138221 megamenu-header' id='mega-menu-item-138221'><a class="mega-menu-link" href="https://www.abtasty.com/fr/trouver-un-partenaire/" id="megamenu-header-trouver-un-partenaire">Trouver un partenaire</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138269 megamenu-header' id='mega-menu-item-138269'><a class="mega-menu-link" href="https://www.abtasty.com/fr/integrations/" id="megamenu-header-integrations">Intégrations</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138156-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-24' id='mega-menu-item-text-24'> <div class="textwidget"><p>Accompagnement</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138220 megamenu-header' id='mega-menu-item-138220'><a class="mega-menu-link" href="https://www.abtasty.com/fr/customer-success/" id="megamenu-header-equipe-customer-success">Équipe Customer Success</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138156-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_block mega-menu-item-block-13' id='mega-menu-item-block-13'></li> </ul> </li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-align-bottom-left mega-menu-flyout mega-menu-item-138171 megamenu-header' id='mega-menu-item-138171'><a class="mega-menu-link" href="https://www.abtasty.com/fr/tarifs/" tabindex="0" id="megamenu-header-tarifs">Tarifs</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-menu-item-152813 megamenu-header' id='mega-menu-item-152813'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resources/" aria-expanded="false" tabindex="0" id="megamenu-header-ressources">Ressources<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-152813-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-152813-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-50' id='mega-menu-item-text-50'> <div class="textwidget"><p>Catégories</p> </div> </li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138278 item-topics megamenu-header' id='mega-menu-item-138278'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/ab-testing/" id="megamenu-header-a-b-testing">#A/B Testing</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138279 item-topics megamenu-header' id='mega-menu-item-138279'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/cro/" id="megamenu-header-cro">#CRO</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138280 item-topics megamenu-header' id='mega-menu-item-138280'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/data-analytics/" id="megamenu-header-data-analytics">#Data & Analytics</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138283 item-topics megamenu-header' id='mega-menu-item-138283'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/feature-experimentation/" id="megamenu-header-feature-experimentation">#Feature Experimentation</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138290 item-topics megamenu-header' id='mega-menu-item-138290'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/methode-statistiques/" id="megamenu-header-methode-statistiques">#Méthode statistiques</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138293 item-topics megamenu-header' id='mega-menu-item-138293'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/parcours-client/" id="megamenu-header-parcours-client">#Parcours Client</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138294 item-topics megamenu-header' id='mega-menu-item-138294'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/personnalisation/" id="megamenu-header-personnalisation">#Personnalisation</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138295 item-topics megamenu-header' id='mega-menu-item-138295'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/psychologie-utilisateur/" id="megamenu-header-psychologie-utilisateur">#Psychologie utilisateur</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-15' id='mega-menu-item-custom_html-15'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139099 item-with-arrow-primary megamenu-header' id='mega-menu-item-139099'><a class="mega-menu-link" href="/fr/resources" id="megamenu-header-voir-plus">Voir plus</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-152813-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-51' id='mega-menu-item-text-51'> <div class="textwidget"><p>Secteurs d’activité</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138331 megamenu-header' id='mega-menu-item-138331'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/banques-assurances-fr/" id="megamenu-header-banques-assurances">Banques & Assurances</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138332 megamenu-header' id='mega-menu-item-138332'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/beaute/" id="megamenu-header-beaute">Beauté</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138333 megamenu-header' id='mega-menu-item-138333'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/e-commerce/" id="megamenu-header-e-commerce">E-commerce</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138338 megamenu-header' id='mega-menu-item-138338'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/mode-fr/" id="megamenu-header-fashion-apparel">Fashion & apparel</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138336 megamenu-header' id='mega-menu-item-138336'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/maison-mobilier/" id="megamenu-header-maison-mobilier">Maison & Mobilier</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138337 megamenu-header' id='mega-menu-item-138337'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/media/" id="megamenu-header-medias">Médias</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138341 megamenu-header' id='mega-menu-item-138341'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/voyage-tourisme/" id="megamenu-header-voyage-tourisme">Voyage & Tourisme</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-16' id='mega-menu-item-custom_html-16'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139103 item-with-arrow-primary megamenu-header' id='mega-menu-item-139103'><a class="mega-menu-link" href="/fr/resources" id="megamenu-header-voir-plus">Voir plus</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-152813-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-52' id='mega-menu-item-text-52'> <div class="textwidget"><p>Contenus</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139106 megamenu-header' id='mega-menu-item-139106'><a class="mega-menu-link" href="/fr/blog" id="megamenu-header-articles">Articles</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-138351 megamenu-header' id='mega-menu-item-138351'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resource-categories/case-studies/" id="megamenu-header-cas-client">Cas Client</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-138353 megamenu-header' id='mega-menu-item-138353'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resource-categories/ebooks/" id="megamenu-header-livre-blanc">Livre Blanc</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-158426 megamenu-header' id='mega-menu-item-158426'><a class="mega-menu-link" href="https://www.abtasty.com/fr/glossaire/" id="megamenu-header-glossaire">Glossaire</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-158427 megamenu-header' id='mega-menu-item-158427'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resource-categories/guide/" id="megamenu-header-guides">Guides</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-150434 megamenu-header' id='mega-menu-item-150434'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resource-categories/podcast/" id="megamenu-header-podcast">Podcast</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-138355 megamenu-header' id='mega-menu-item-138355'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resource-categories/webinars/" id="megamenu-header-webinar">Webinar</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-17' id='mega-menu-item-custom_html-17'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139110 item-with-arrow-primary megamenu-header' id='mega-menu-item-139110'><a class="mega-menu-link" href="/fr/resources" id="megamenu-header-voir-toutes-les-ressources">Voir toutes les ressources</a></li> </ul> </li><li class='mega-menu-column mega-header-background-primary mega-menu-columns-3-of-12 header-background-primary' id='mega-menu-152813-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-53' id='mega-menu-item-text-53'> <div class="textwidget"><p>Outils</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-151552 megamenu-header' id='mega-menu-item-151552'><a class="mega-menu-link" href="/fr/sample-size-calculator/#minimum-detectable-effect-calculator" id="megamenu-header-calculateur-de-leffet-minimum-detectable">Calculateur de l’effet minimum détectable</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-151550 megamenu-header' id='mega-menu-item-151550'><a class="mega-menu-link" href="https://www.abtasty.com/fr/sample-size-calculator/" id="megamenu-header-calculateur-de-taille-dechantillon">Calculateur de taille d’échantillon</a></li> </ul> </li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-138159 megamenu-header' id='mega-menu-item-138159'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-societe">Société<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-138159-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138159-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-28' id='mega-menu-item-text-28'> <div class="textwidget"><p>AB Tasty</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138369 megamenu-header' id='mega-menu-item-138369'><a class="mega-menu-link" href="https://www.abtasty.com/fr/a-propos/" id="megamenu-header-a-propos">À propos</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-147334' id='mega-menu-item-147334'><a class="mega-menu-link" href="https://www.abtasty.com/fr/nos-engagements-rse/" id="megamenu-header-nos-engagements-rse">Nos engagements RSE</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-157202' id='mega-menu-item-157202'><a class="mega-menu-link" href="https://www.abtasty.com/fr/news-fr/" id="megamenu-header-nos-dernieres-news">Nos dernières news</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138159-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-29' id='mega-menu-item-text-29'> <div class="textwidget"><p>Nous rejoindre</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138371 megamenu-header' id='mega-menu-item-138371'><a class="mega-menu-link" href="https://www.abtasty.com/fr/votre-parcours-chez-ab-tasty/" id="megamenu-header-votre-parcours-chez-ab-tasty">Votre parcours chez AB Tasty</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138394 megamenu-header' id='mega-menu-item-138394'><a class="mega-menu-link" href="https://careers.abtasty.com/#jobs" id="megamenu-header-carrieres">Carrières</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-157206' id='mega-menu-item-157206'><a class="mega-menu-link" href="https://www.abtasty.com/fr/pourquoi-travailler-avec-ab-tasty/" id="megamenu-header-pourquoi-travailler-avec-ab-tasty">Pourquoi travailler avec AB Tasty ?</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138159-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-30' id='mega-menu-item-text-30'> <div class="textwidget"><p>Contact</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138392 megamenu-header' id='mega-menu-item-138392'><a class="mega-menu-link" href="https://www.abtasty.com/fr/contact/" id="megamenu-header-nous-envoyer-un-message">Nous envoyer un message</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138372 megamenu-header' id='mega-menu-item-138372'><a class="mega-menu-link" href="https://www.abtasty.com/fr/become-a-partner/" id="megamenu-header-devenir-partenaire">Devenir partenaire</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138159-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_block mega-menu-item-block-15' id='mega-menu-item-block-15'></li> </ul> </li> </ul> </li></ul> </li><li class='mega-header-align-right mega-demo-btn mega-getdemo mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-align-bottom-left mega-menu-flyout mega-menu-item-138160 header-align-right demo-btn getdemo megamenu-header' id='mega-menu-item-138160'><a class="mega-menu-link" href="https://www.abtasty.com/fr/get-a-demo/" tabindex="0" id="megamenu-header-demander-une-demo">Demander une démo</a></li><li class='mega-header-align-right mega-login mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-has-icon mega-icon-left mega-menu-item-138161 header-align-right login megamenu-header' id='mega-menu-item-138161'><a class="dashicons-admin-users mega-menu-link" href="#" aria-expanded="false" tabindex="0" id="megamenu-header-login">Login<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138396 megamenu-header' id='mega-menu-item-138396'><a class="mega-menu-link" href="https://auth.abtasty.com/login?return_to=https%3A%2F%2Fapp2.abtasty.com" id="megamenu-header-experimentation-web">Expérimentation Web</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138397 megamenu-header' id='mega-menu-item-138397'><a class="mega-menu-link" href="https://auth.abtasty.com/login?return_to=https://app.flagship.io" id="megamenu-header-feature-exp-rollouts">Feature Exp. & Rollouts</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159350' id='mega-menu-item-159350'><a class="mega-menu-link" href="https://recos.abtasty.com/" id="megamenu-header-reco-merch">Reco. & Merch.</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138398 megamenu-header' id='mega-menu-item-138398'><a class="mega-menu-link" href="https://controldesk.epoq.de/v2/login" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138399 megamenu-header' id='mega-menu-item-138399'><a class="mega-menu-link" href="https://emotionsai.abtasty.com/login/?next=/accounts/login/%3Fnext%3D/" id="megamenu-header-emotionsai">EmotionsAI</a></li></ul> </li><li class='mega-pll-parent-menu-item mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-current-menu-parent mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-has-icon mega-icon-left mega-menu-item-138180 pll-parent-menu-item' id='mega-menu-item-138180'><a class="dashicons-admin-site-alt3 mega-menu-link" href="#pll_switcher" aria-expanded="false" tabindex="0" id="megamenu-header-fr">FR<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-lang-item mega-lang-item-2 mega-lang-item-en mega-lang-item-first mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138180-en lang-item lang-item-2 lang-item-en lang-item-first' id='mega-menu-item-138180-en'><a class="mega-menu-link" href="https://www.abtasty.com/" id="megamenu-header-en">EN</a></li><li class='mega-lang-item mega-lang-item-5 mega-lang-item-de mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138180-de lang-item lang-item-5 lang-item-de' id='mega-menu-item-138180-de'><a class="mega-menu-link" href="https://www.abtasty.com/de/" id="megamenu-header-de">DE</a></li><li class='mega-lang-item mega-lang-item-9 mega-lang-item-fr mega-current-lang mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-current_page_item mega-menu-item-home mega-menu-item-138180-fr lang-item lang-item-9 lang-item-fr current-lang' id='mega-menu-item-138180-fr'><a class="mega-menu-link" href="https://www.abtasty.com/fr/" id="megamenu-header-fr">FR</a></li></ul> </li></ul></div> </ul> </nav> </div> </div> </header> <div class="menu-modal cover-modal header-footer-group" data-modal-target-string=".menu-modal"> <div class="menu-modal-inner modal-inner"> <div class="menu-wrapper section-inner"> <div class="menu-top"> <button class="toggle close-nav-toggle fill-children-current-color" data-toggle-target=".menu-modal" data-toggle-body-class="showing-menu-modal" data-set-focus=".menu-modal"> <span class="toggle-text">Fermer le menu</span> <svg class="svg-icon" aria-hidden="true" role="img" focusable="false" xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 16 16"><polygon fill="" fill-rule="evenodd" points="6.852 7.649 .399 1.195 1.445 .149 7.899 6.602 14.352 .149 15.399 1.195 8.945 7.649 15.399 14.102 14.352 15.149 7.899 8.695 1.445 15.149 .399 14.102" /></svg> </button> <nav class="expanded-menu" aria-label="Déplié"> <ul class="modal-menu reset-list-style"> <div id="mega-menu-wrap-expanded" class="mega-menu-wrap"><div class="mega-menu-toggle"><div class="mega-toggle-blocks-left"></div><div class="mega-toggle-blocks-center"></div><div class="mega-toggle-blocks-right"><div class='mega-toggle-block mega-menu-toggle-animated-block mega-toggle-block-0' id='mega-toggle-block-0'><button aria-label="Toggle Menu" class="mega-toggle-animated mega-toggle-animated-slider" type="button" aria-expanded="false"> <span class="mega-toggle-animated-box"> <span class="mega-toggle-animated-inner"></span> </span> </button></div></div></div><ul id="mega-menu-expanded" class="mega-menu max-mega-menu mega-menu-horizontal mega-no-js" data-event="hover_intent" data-effect="fade_up" data-effect-speed="200" data-effect-mobile="disabled" data-effect-speed-mobile="0" data-panel-width="body" data-mobile-force-width="false" data-second-click="go" data-document-click="collapse" data-vertical-behaviour="standard" data-breakpoint="999" data-unbind="true" data-mobile-state="collapse_all" data-mobile-direction="vertical" data-hover-intent-timeout="300" data-hover-intent-interval="100"><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-138154 megamenu-header' id='mega-menu-item-138154'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-plateforme">Plateforme<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-138154-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138154-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-18' id='mega-menu-item-text-18'> <div class="textwidget"><p>Produits</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138190 megamenu-header' id='mega-menu-item-138190'><a class="mega-menu-link" href="https://www.abtasty.com/fr/experimentation-web/" id="megamenu-header-experimentation-web">Expérimentation Web</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138191 megamenu-header' id='mega-menu-item-138191'><a class="mega-menu-link" href="https://www.abtasty.com/fr/feature-experimentation/" id="megamenu-header-feature-experimentation">Feature experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138192 megamenu-header' id='mega-menu-item-138192'><a class="mega-menu-link" href="https://www.abtasty.com/fr/personnalisation/" id="megamenu-header-personnalisation">Personnalisation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138193 megamenu-header' id='mega-menu-item-138193'><a class="mega-menu-link" href="https://www.abtasty.com/fr/rollouts/" id="megamenu-header-rollouts">Rollouts</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138194 megamenu-header' id='mega-menu-item-138194'><a class="mega-menu-link" href="https://www.abtasty.com/fr/intelligent-search/" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138196 megamenu-header' id='mega-menu-item-138196'><a class="mega-menu-link" href="https://www.abtasty.com/fr/recommandations-produits/" id="megamenu-header-recommandations">Recommandations</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138200 megamenu-header' id='mega-menu-item-138200'><a class="mega-menu-link" href="https://www.abtasty.com/fr/merchandisin/" id="megamenu-header-merchandising">Merchandising</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138154-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-19' id='mega-menu-item-text-19'> <div class="textwidget"><p>Aller plus loin avec</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138197 megamenu-header' id='mega-menu-item-138197'><a class="mega-menu-link" href="https://www.abtasty.com/fr/emotions-ai/" id="megamenu-header-emotionsai">EmotionsAI</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138198 megamenu-header' id='mega-menu-item-138198'><a class="mega-menu-link" href="https://www.abtasty.com/fr/guided-selling/" id="megamenu-header-guided-selling">Guided Selling</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138199 megamenu-header' id='mega-menu-item-138199'><a class="mega-menu-link" href="https://www.abtasty.com/fr/recommandations-emails/" id="megamenu-header-recommandations-par-email">Recommandations par email</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138154-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-20' id='mega-menu-item-text-20'> <div class="textwidget"><p>Conçu pour scaler</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138201 megamenu-header' id='mega-menu-item-138201'><a class="mega-menu-link" href="https://www.abtasty.com/fr/optimisation-ia/" id="megamenu-header-ia">IA</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138202 megamenu-header' id='mega-menu-item-138202'><a class="mega-menu-link" href="https://www.abtasty.com/fr/conforme-rgpd/" id="megamenu-header-securite-et-vie-privee">Sécurité et vie privée</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138203 megamenu-header' id='mega-menu-item-138203'><a class="mega-menu-link" href="https://www.abtasty.com/fr/tech-performance/" id="megamenu-header-technologie-et-performance">Technologie et Performance</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-161343' id='mega-menu-item-161343'><a class="mega-menu-link" href="https://www.abtasty.com/fr/nouvelles-fonctionnalites-2025/" id="megamenu-header-nouvelles-fonctionnalites-2025">Nouvelles fonctionnalités 2025</a></li> </ul> </li><li class='mega-menu-column mega-header-background-primary mega-menu-columns-3-of-12 header-background-primary' id='mega-menu-138154-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-21' id='mega-menu-item-text-21'> <div class="textwidget"><p>Documentation</p> </div> </li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138204 item-with-arrow-primary megamenu-header' id='mega-menu-item-138204'><a class="mega-menu-link" href="https://abtasty.zendesk.com/hc/en-us" id="megamenu-header-experimentation-web">Expérimentation Web</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138205 item-with-arrow-primary megamenu-header' id='mega-menu-item-138205'><a class="mega-menu-link" href="https://developers.epoq.de/hc/en-us" id="megamenu-header-search">Search</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138206 item-with-arrow-primary megamenu-header' id='mega-menu-item-138206'><a class="mega-menu-link" href="https://flagship.zendesk.com/hc/en-us" id="megamenu-header-feature-exp-rollouts">Feature Exp & Rollouts</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138211 item-with-arrow-primary megamenu-header' id='mega-menu-item-138211'><a class="mega-menu-link" href="https://docs.developers.flagship.io/" id="megamenu-header-feature-developer-doc">Feature Developer Doc</a></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159324 item-with-arrow-primary megamenu-header' id='mega-menu-item-159324'><a class="mega-menu-link" href="https://support.abtasty.com/hc/en-us" id="megamenu-header-reco-merch">Reco. & Merch.</a></li> </ul> </li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-138156 megamenu-header' id='mega-menu-item-138156'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-evoluons-ensemble">Évoluons ensemble<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-138156-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138156-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-22' id='mega-menu-item-text-22'> <div class="textwidget"><p>Réussir avec AB Tasty</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138222 megamenu-header' id='mega-menu-item-138222'><a class="mega-menu-link" href="https://www.abtasty.com/fr/clients/" id="megamenu-header-clients">Clients</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138156-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-23' id='mega-menu-item-text-23'> <div class="textwidget"><p>Notre réseau de partenaire</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138221 megamenu-header' id='mega-menu-item-138221'><a class="mega-menu-link" href="https://www.abtasty.com/fr/trouver-un-partenaire/" id="megamenu-header-trouver-un-partenaire">Trouver un partenaire</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138269 megamenu-header' id='mega-menu-item-138269'><a class="mega-menu-link" href="https://www.abtasty.com/fr/integrations/" id="megamenu-header-integrations">Intégrations</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138156-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-24' id='mega-menu-item-text-24'> <div class="textwidget"><p>Accompagnement</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138220 megamenu-header' id='mega-menu-item-138220'><a class="mega-menu-link" href="https://www.abtasty.com/fr/customer-success/" id="megamenu-header-equipe-customer-success">Équipe Customer Success</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138156-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_block mega-menu-item-block-13' id='mega-menu-item-block-13'></li> </ul> </li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-align-bottom-left mega-menu-flyout mega-menu-item-138171 megamenu-header' id='mega-menu-item-138171'><a class="mega-menu-link" href="https://www.abtasty.com/fr/tarifs/" tabindex="0" id="megamenu-header-tarifs">Tarifs</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-menu-item-152813 megamenu-header' id='mega-menu-item-152813'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resources/" aria-expanded="false" tabindex="0" id="megamenu-header-ressources">Ressources<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-152813-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-152813-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-50' id='mega-menu-item-text-50'> <div class="textwidget"><p>Catégories</p> </div> </li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138278 item-topics megamenu-header' id='mega-menu-item-138278'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/ab-testing/" id="megamenu-header-a-b-testing">#A/B Testing</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138279 item-topics megamenu-header' id='mega-menu-item-138279'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/cro/" id="megamenu-header-cro">#CRO</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138280 item-topics megamenu-header' id='mega-menu-item-138280'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/data-analytics/" id="megamenu-header-data-analytics">#Data & Analytics</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138283 item-topics megamenu-header' id='mega-menu-item-138283'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/feature-experimentation/" id="megamenu-header-feature-experimentation">#Feature Experimentation</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138290 item-topics megamenu-header' id='mega-menu-item-138290'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/methode-statistiques/" id="megamenu-header-methode-statistiques">#Méthode statistiques</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138293 item-topics megamenu-header' id='mega-menu-item-138293'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/parcours-client/" id="megamenu-header-parcours-client">#Parcours Client</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138294 item-topics megamenu-header' id='mega-menu-item-138294'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/personnalisation/" id="megamenu-header-personnalisation">#Personnalisation</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138295 item-topics megamenu-header' id='mega-menu-item-138295'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/psychologie-utilisateur/" id="megamenu-header-psychologie-utilisateur">#Psychologie utilisateur</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-15' id='mega-menu-item-custom_html-15'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139099 item-with-arrow-primary megamenu-header' id='mega-menu-item-139099'><a class="mega-menu-link" href="/fr/resources" id="megamenu-header-voir-plus">Voir plus</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-152813-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-51' id='mega-menu-item-text-51'> <div class="textwidget"><p>Secteurs d’activité</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138331 megamenu-header' id='mega-menu-item-138331'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/banques-assurances-fr/" id="megamenu-header-banques-assurances">Banques & Assurances</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138332 megamenu-header' id='mega-menu-item-138332'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/beaute/" id="megamenu-header-beaute">Beauté</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138333 megamenu-header' id='mega-menu-item-138333'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/e-commerce/" id="megamenu-header-e-commerce">E-commerce</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138338 megamenu-header' id='mega-menu-item-138338'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/mode-fr/" id="megamenu-header-fashion-apparel">Fashion & apparel</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138336 megamenu-header' id='mega-menu-item-138336'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/maison-mobilier/" id="megamenu-header-maison-mobilier">Maison & Mobilier</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138337 megamenu-header' id='mega-menu-item-138337'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/media/" id="megamenu-header-medias">Médias</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138341 megamenu-header' id='mega-menu-item-138341'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/voyage-tourisme/" id="megamenu-header-voyage-tourisme">Voyage & Tourisme</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-16' id='mega-menu-item-custom_html-16'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139103 item-with-arrow-primary megamenu-header' id='mega-menu-item-139103'><a class="mega-menu-link" href="/fr/resources" id="megamenu-header-voir-plus">Voir plus</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-152813-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-52' id='mega-menu-item-text-52'> <div class="textwidget"><p>Contenus</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139106 megamenu-header' id='mega-menu-item-139106'><a class="mega-menu-link" href="/fr/blog" id="megamenu-header-articles">Articles</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-138351 megamenu-header' id='mega-menu-item-138351'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resource-categories/case-studies/" id="megamenu-header-cas-client">Cas Client</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-138353 megamenu-header' id='mega-menu-item-138353'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resource-categories/ebooks/" id="megamenu-header-livre-blanc">Livre Blanc</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-158426 megamenu-header' id='mega-menu-item-158426'><a class="mega-menu-link" href="https://www.abtasty.com/fr/glossaire/" id="megamenu-header-glossaire">Glossaire</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-158427 megamenu-header' id='mega-menu-item-158427'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resource-categories/guide/" id="megamenu-header-guides">Guides</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-150434 megamenu-header' id='mega-menu-item-150434'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resource-categories/podcast/" id="megamenu-header-podcast">Podcast</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-resource-categories mega-menu-item-138355 megamenu-header' id='mega-menu-item-138355'><a class="mega-menu-link" href="https://www.abtasty.com/fr/resource-categories/webinars/" id="megamenu-header-webinar">Webinar</a></li><li class='mega-menu-item mega-menu-item-type-widget widget_custom_html mega-menu-item-custom_html-17' id='mega-menu-item-custom_html-17'><div class="textwidget custom-html-widget"> </div></li><li class='mega-item-with-arrow-primary mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139110 item-with-arrow-primary megamenu-header' id='mega-menu-item-139110'><a class="mega-menu-link" href="/fr/resources" id="megamenu-header-voir-toutes-les-ressources">Voir toutes les ressources</a></li> </ul> </li><li class='mega-menu-column mega-header-background-primary mega-menu-columns-3-of-12 header-background-primary' id='mega-menu-152813-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-53' id='mega-menu-item-text-53'> <div class="textwidget"><p>Outils</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-151552 megamenu-header' id='mega-menu-item-151552'><a class="mega-menu-link" href="/fr/sample-size-calculator/#minimum-detectable-effect-calculator" id="megamenu-header-calculateur-de-leffet-minimum-detectable">Calculateur de l’effet minimum détectable</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-151550 megamenu-header' id='mega-menu-item-151550'><a class="mega-menu-link" href="https://www.abtasty.com/fr/sample-size-calculator/" id="megamenu-header-calculateur-de-taille-dechantillon">Calculateur de taille d’échantillon</a></li> </ul> </li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-close-after-click mega-disable-link mega-menu-item-138159 megamenu-header' id='mega-menu-item-138159'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-societe">Société<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-138159-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138159-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-28' id='mega-menu-item-text-28'> <div class="textwidget"><p>AB Tasty</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138369 megamenu-header' id='mega-menu-item-138369'><a class="mega-menu-link" href="https://www.abtasty.com/fr/a-propos/" id="megamenu-header-a-propos">À propos</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-147334' id='mega-menu-item-147334'><a class="mega-menu-link" href="https://www.abtasty.com/fr/nos-engagements-rse/" id="megamenu-header-nos-engagements-rse">Nos engagements RSE</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-157202' id='mega-menu-item-157202'><a class="mega-menu-link" href="https://www.abtasty.com/fr/news-fr/" id="megamenu-header-nos-dernieres-news">Nos dernières news</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138159-0-1'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-29' id='mega-menu-item-text-29'> <div class="textwidget"><p>Nous rejoindre</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138371 megamenu-header' id='mega-menu-item-138371'><a class="mega-menu-link" href="https://www.abtasty.com/fr/votre-parcours-chez-ab-tasty/" id="megamenu-header-votre-parcours-chez-ab-tasty">Votre parcours chez AB Tasty</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138394 megamenu-header' id='mega-menu-item-138394'><a class="mega-menu-link" href="https://careers.abtasty.com/#jobs" id="megamenu-header-carrieres">Carrières</a></li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-157206' id='mega-menu-item-157206'><a class="mega-menu-link" href="https://www.abtasty.com/fr/pourquoi-travailler-avec-ab-tasty/" id="megamenu-header-pourquoi-travailler-avec-ab-tasty">Pourquoi travailler avec AB Tasty ?</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138159-0-2'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-30' id='mega-menu-item-text-30'> <div class="textwidget"><p>Contact</p> </div> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138392 megamenu-header' id='mega-menu-item-138392'><a class="mega-menu-link" href="https://www.abtasty.com/fr/contact/" id="megamenu-header-nous-envoyer-un-message">Nous envoyer un message</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138372 megamenu-header' id='mega-menu-item-138372'><a class="mega-menu-link" href="https://www.abtasty.com/fr/become-a-partner/" id="megamenu-header-devenir-partenaire">Devenir partenaire</a></li> </ul> </li><li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-138159-0-3'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_block mega-menu-item-block-15' id='mega-menu-item-block-15'></li> </ul> </li> </ul> </li></ul> </li><li class='mega-header-align-right mega-demo-btn mega-getdemo mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-align-bottom-left mega-menu-flyout mega-menu-item-138160 header-align-right demo-btn getdemo megamenu-header' id='mega-menu-item-138160'><a class="mega-menu-link" href="https://www.abtasty.com/fr/get-a-demo/" tabindex="0" id="megamenu-header-demander-une-demo">Demander une démo</a></li><li class='mega-header-align-right mega-login mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-has-icon mega-icon-left mega-menu-item-138161 header-align-right login megamenu-header' id='mega-menu-item-138161'><a class="dashicons-admin-users mega-menu-link" href="#" aria-expanded="false" tabindex="0" id="megamenu-header-login">Login<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138396 megamenu-header' id='mega-menu-item-138396'><a class="mega-menu-link" href="https://auth.abtasty.com/login?return_to=https%3A%2F%2Fapp2.abtasty.com" id="megamenu-header-experimentation-web">Expérimentation Web</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138397 megamenu-header' id='mega-menu-item-138397'><a class="mega-menu-link" href="https://auth.abtasty.com/login?return_to=https://app.flagship.io" id="megamenu-header-feature-exp-rollouts">Feature Exp. & Rollouts</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159350' id='mega-menu-item-159350'><a class="mega-menu-link" href="https://recos.abtasty.com/" id="megamenu-header-reco-merch">Reco. & Merch.</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138398 megamenu-header' id='mega-menu-item-138398'><a class="mega-menu-link" href="https://controldesk.epoq.de/v2/login" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138399 megamenu-header' id='mega-menu-item-138399'><a class="mega-menu-link" href="https://emotionsai.abtasty.com/login/?next=/accounts/login/%3Fnext%3D/" id="megamenu-header-emotionsai">EmotionsAI</a></li></ul> </li><li class='mega-pll-parent-menu-item mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-current-menu-parent mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-has-icon mega-icon-left mega-menu-item-138180 pll-parent-menu-item' id='mega-menu-item-138180'><a class="dashicons-admin-site-alt3 mega-menu-link" href="#pll_switcher" aria-expanded="false" tabindex="0" id="megamenu-header-fr">FR<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-lang-item mega-lang-item-2 mega-lang-item-en mega-lang-item-first mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138180-en lang-item lang-item-2 lang-item-en lang-item-first' id='mega-menu-item-138180-en'><a class="mega-menu-link" href="https://www.abtasty.com/" id="megamenu-header-en">EN</a></li><li class='mega-lang-item mega-lang-item-5 mega-lang-item-de mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138180-de lang-item lang-item-5 lang-item-de' id='mega-menu-item-138180-de'><a class="mega-menu-link" href="https://www.abtasty.com/de/" id="megamenu-header-de">DE</a></li><li class='mega-lang-item mega-lang-item-9 mega-lang-item-fr mega-current-lang mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-current_page_item mega-menu-item-home mega-menu-item-138180-fr lang-item lang-item-9 lang-item-fr current-lang' id='mega-menu-item-138180-fr'><a class="mega-menu-link" href="https://www.abtasty.com/fr/" id="megamenu-header-fr">FR</a></li></ul> </li></ul></div> </ul> </nav> <nav class="mobile-menu" aria-label="Mobile"> <ul class="modal-menu reset-list-style"> <div id="mega-menu-wrap-mobile" class="mega-menu-wrap"><div class="mega-menu-toggle"><div class="mega-toggle-blocks-left"></div><div class="mega-toggle-blocks-center"></div><div class="mega-toggle-blocks-right"><div class='mega-toggle-block mega-menu-toggle-animated-block mega-toggle-block-0' id='mega-toggle-block-0'><button aria-label="Toggle Menu" class="mega-toggle-animated mega-toggle-animated-slider" type="button" aria-expanded="false"> <span class="mega-toggle-animated-box"> <span class="mega-toggle-animated-inner"></span> </span> </button></div></div></div><ul id="mega-menu-mobile" class="mega-menu max-mega-menu mega-menu-horizontal mega-no-js" data-event="click" data-effect="fade_up" data-effect-speed="200" data-effect-mobile="slide" data-effect-speed-mobile="200" data-panel-width="body" data-mobile-force-width="false" data-second-click="go" data-document-click="collapse" data-vertical-behaviour="accordion" data-breakpoint="999" data-unbind="true" data-mobile-state="collapse_all" data-mobile-direction="vertical" data-hover-intent-timeout="300" data-hover-intent-interval="100"><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-close-after-click mega-disable-link mega-menu-item-138646 megamenu-header' id='mega-menu-item-138646'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-plateforme">Plateforme<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-menu-item-138647 megamenu-header' id='mega-menu-item-138647'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-produits">Produits<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138654 megamenu-header' id='mega-menu-item-138654'><a class="mega-menu-link" href="https://www.abtasty.com/fr/experimentation-web/" id="megamenu-header-experimentation-web">Expérimentation Web</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138649 megamenu-header' id='mega-menu-item-138649'><a class="mega-menu-link" href="https://www.abtasty.com/fr/feature-experimentation/" id="megamenu-header-feature-experimentation">Feature experimentation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138650 megamenu-header' id='mega-menu-item-138650'><a class="mega-menu-link" href="https://www.abtasty.com/fr/personnalisation/" id="megamenu-header-personnalisation">Personnalisation</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138652 megamenu-header' id='mega-menu-item-138652'><a class="mega-menu-link" href="https://www.abtasty.com/fr/rollouts/" id="megamenu-header-rollouts">Rollouts</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138653 megamenu-header' id='mega-menu-item-138653'><a class="mega-menu-link" href="https://www.abtasty.com/fr/intelligent-search/" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138651 megamenu-header' id='mega-menu-item-138651'><a class="mega-menu-link" href="https://www.abtasty.com/fr/recommandations-produits/" id="megamenu-header-recommandations">Recommandations</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138658 megamenu-header' id='mega-menu-item-138658'><a class="mega-menu-link" href="https://www.abtasty.com/fr/merchandisin/" id="megamenu-header-merchandising">Merchandising</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-menu-item-138655 megamenu-header' id='mega-menu-item-138655'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-aller-plus-loin-avec">Aller plus loin avec<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138656 megamenu-header' id='mega-menu-item-138656'><a class="mega-menu-link" href="https://www.abtasty.com/fr/emotions-ai/" id="megamenu-header-emotionsai">EmotionsAI</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138657 megamenu-header' id='mega-menu-item-138657'><a class="mega-menu-link" href="https://www.abtasty.com/fr/guided-selling/" id="megamenu-header-guided-selling">Guided Selling</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138659 megamenu-header' id='mega-menu-item-138659'><a class="mega-menu-link" href="https://www.abtasty.com/fr/recommandations-emails/" id="megamenu-header-recommandations-par-email">Recommandations par email</a></li><li class='mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-161344' id='mega-menu-item-161344'><a class="mega-menu-link" href="https://www.abtasty.com/fr/nouvelles-fonctionnalites-2025/" id="megamenu-header-nouvelles-fonctionnalites-2025">Nouvelles fonctionnalités 2025</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-menu-item-138660 megamenu-header' id='mega-menu-item-138660'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-concu-pour-scaler">Conçu pour scaler<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138661 megamenu-header' id='mega-menu-item-138661'><a class="mega-menu-link" href="https://www.abtasty.com/fr/optimisation-ia/" id="megamenu-header-ia">IA</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138662 megamenu-header' id='mega-menu-item-138662'><a class="mega-menu-link" href="https://www.abtasty.com/fr/conforme-rgpd/" id="megamenu-header-securite-et-vie-privee">Sécurité et vie privée</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138663 megamenu-header' id='mega-menu-item-138663'><a class="mega-menu-link" href="https://www.abtasty.com/fr/tech-performance/" id="megamenu-header-technologie-et-performance">Technologie et Performance</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-menu-item-138664 megamenu-header' id='mega-menu-item-138664'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-documentation">Documentation<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138665 megamenu-header' id='mega-menu-item-138665'><a class="mega-menu-link" href="https://abtasty.zendesk.com/hc/en-us" id="megamenu-header-experimentation-web">Expérimentation Web</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138666 megamenu-header' id='mega-menu-item-138666'><a class="mega-menu-link" href="https://developers.epoq.de/hc/en-us" id="megamenu-header-search">Search</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138667 megamenu-header' id='mega-menu-item-138667'><a class="mega-menu-link" href="https://flagship.zendesk.com/hc/en-us" id="megamenu-header-feature-exp-rollouts">Feature Exp & Rollouts</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-138668 megamenu-header' id='mega-menu-item-138668'><a class="mega-menu-link" href="https://docs.developers.flagship.io/" id="megamenu-header-feature-developer-doc">Feature Developer Doc</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-159338 megamenu-header' id='mega-menu-item-159338'><a class="mega-menu-link" href="https://support.abtasty.com/hc/en-us" id="megamenu-header-reco-merch">Reco. & Merch.</a></li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-close-after-click mega-disable-link mega-menu-item-138669 megamenu-header' id='mega-menu-item-138669'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-evoluons-ensemble">Évoluons ensemble<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-menu-item-138670 megamenu-header' id='mega-menu-item-138670'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-reussir-avec-ab-tasty">Réussir avec AB Tasty<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138671 megamenu-header' id='mega-menu-item-138671'><a class="mega-menu-link" href="https://www.abtasty.com/fr/clients/" id="megamenu-header-clients">Clients</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-menu-item-138672 megamenu-header' id='mega-menu-item-138672'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-notre-reseau-de-partenaire">Notre réseau de partenaire<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138674 megamenu-header' id='mega-menu-item-138674'><a class="mega-menu-link" href="https://www.abtasty.com/fr/trouver-un-partenaire/" id="megamenu-header-trouver-un-partenaire">Trouver un partenaire</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138673 megamenu-header' id='mega-menu-item-138673'><a class="mega-menu-link" href="https://www.abtasty.com/fr/integrations/" id="megamenu-header-integrations">Intégrations</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-menu-item-138675 megamenu-header' id='mega-menu-item-138675'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-accompagnement">Accompagnement<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-138676 megamenu-header' id='mega-menu-item-138676'><a class="mega-menu-link" href="https://www.abtasty.com/fr/customer-success/" id="megamenu-header-equipe-customer-success">Équipe Customer Success</a></li> </ul> </li></ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-align-bottom-left mega-menu-flyout mega-menu-item-138677 megamenu-header' id='mega-menu-item-138677'><a class="mega-menu-link" href="https://www.abtasty.com/fr/tarifs/" tabindex="0" id="megamenu-header-tarifs">Tarifs</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-align-bottom-left mega-menu-flyout mega-close-after-click mega-disable-link mega-menu-item-138678 megamenu-header' id='mega-menu-item-138678'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-ressources">Ressources<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-menu-item-138679 megamenu-header' id='mega-menu-item-138679'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-categories">Catégories<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138680 item-topics megamenu-header' id='mega-menu-item-138680'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/ab-testing/" id="megamenu-header-a-b-testing">#A/B Testing</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138681 item-topics megamenu-header' id='mega-menu-item-138681'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/cro/" id="megamenu-header-cro">#CRO</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138682 item-topics megamenu-header' id='mega-menu-item-138682'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/data-analytics/" id="megamenu-header-data-analytics">#Data & Analytics</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138685 item-topics megamenu-header' id='mega-menu-item-138685'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/feature-experimentation/" id="megamenu-header-feature-experimentation">#Feature Experimentation</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138692 item-topics megamenu-header' id='mega-menu-item-138692'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/methode-statistiques/" id="megamenu-header-methode-statistiques">#Méthode statistiques</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138695 item-topics megamenu-header' id='mega-menu-item-138695'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/parcours-client/" id="megamenu-header-parcours-client">#Parcours Client</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138696 item-topics megamenu-header' id='mega-menu-item-138696'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/personnalisation/" id="megamenu-header-personnalisation">#Personnalisation</a></li><li class='mega-item-topics mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-topics mega-menu-item-138697 item-topics megamenu-header' id='mega-menu-item-138697'><a class="mega-menu-link" href="https://www.abtasty.com/fr/topics/psychologie-utilisateur/" id="megamenu-header-psychologie-utilisateur">#Psychologie utilisateur</a></li><li class='mega-megamenu-header mega-item-with-arrow-primary mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-139176 megamenu-header item-with-arrow-primary' id='mega-menu-item-139176'><a class="mega-menu-link" href="/resources" id="megamenu-header-voir-plus">Voir plus</a></li> </ul> </li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-custom mega-menu-item-object-custom mega-menu-item-has-children mega-close-after-click mega-disable-link mega-menu-item-138704 megamenu-header' id='mega-menu-item-138704'><a class="mega-menu-link" tabindex="0" aria-expanded="false" role="button" id="megamenu-header-secteurs-dactivite">Secteurs d'activité<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138707 megamenu-header' id='mega-menu-item-138707'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/banques-assurances-fr/" id="megamenu-header-banques-assurances">Banques & Assurances</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138708 megamenu-header' id='mega-menu-item-138708'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/beaute/" id="megamenu-header-beaute">Beauté</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138709 megamenu-header' id='mega-menu-item-138709'><a class="mega-menu-link" href="https://www.abtasty.com/fr/industry/e-commerce/" id="megamenu-header-e-commerce">E-commerce</a></li><li class='mega-megamenu-header mega-menu-item mega-menu-item-type-taxonomy mega-menu-item-object-industry mega-menu-item-138714 megamenu-header' id='mega-menu-item-138714'><a class="mega-menu-link" 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width="323" height="127" src="https://www.abtasty.com/wp-content/uploads/2024/06/floabank-430x173-white-2.png" alt="" class="wp-image-151253"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-8"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/les-echos-430x173-white.png" alt="" class="wp-image-151039"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-9"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/lvmh-430x173-white.png" alt="" class="wp-image-151256"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-10"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/mademoisellebio-430x173-white.png" alt="" class="wp-image-151259"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-11"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/maisondumonde-430x173-white.png" alt="" class="wp-image-151262"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-12"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/ornikar-430x173-white.png" alt="" class="wp-image-151265"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-13"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/picard-430x173-white.png" alt="" class="wp-image-151268"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-14"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/prestashop-430x173-white.png" alt="" class="wp-image-151271"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-15"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/promod-430x173-white.png" alt="" class="wp-image-151274"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-16"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/ruinart-430x173-white.png" alt="" class="wp-image-151277"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-17"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/sanofi-430x173-white.png" alt="" class="wp-image-151280"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-18"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/sephora-430x173-white.png" alt="" class="wp-image-151283"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-19"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/sncfconnect-430x173-white.png" alt="" class="wp-image-151286"/></figure> </div></div> <div class="wp-swiper__slide swiper-slide" data-tab="slide-20"><div class="wp-swiper__overlay-color" style="background-color:rgba(0, 0, 0, 0)"></div><div class="wp-swiper__slide-content"> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="430" height="173" src="https://www.abtasty.com/wp-content/uploads/2024/06/ticketmaster-430x173-white.png" alt="" class="wp-image-151289"/></figure> </div></div> </div></div></div></div> </div></div> <div class="wp-block-group alignfull pattern-sliding-section pattern-sliding-section-white has-background-background-color has-background"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><h2 class="has-text-align-left wp-block-post-title">Une plateforme pour tous vos progrès</h2> <p>Testez de nouvelles fonctionnalités, confirmez vos idées, améliorez vos expériences… Passez en mode optimisation : testez, améliorez, performez.</p> <div class="sliding-sections-block alignfull " id=""> <div class="w-1200"> <div class="row d-flex"> <div class="col-bar"> <div class="position-bar-wrapper"> <div class="position-bar"> </div> </div> </div> <div class="col-txt"> <div class="sliding-section first" data-id="0"> <h3 class="sliding-section-title">Expérimentation web</h3> <p>Atteignez rapidement vos objectifs de conversion en mêlant des tests avancés à la construction d’expériences plus simples.</p> <ul> <li>Challengez votre parcours utilisateur avec vos meilleures idées sans aucun frein technique.</li> <li>Prenez vos décisions avec conviction et l’assurance d’une meilleure conversion.</li> </ul> </div> <div class="sliding-section hidden-section" data-id="1"> <h3 class="sliding-section-title">Feature Experimentation</h3> <p>Identifiez la viabilité minimale, testez les besoins de mises à jour, et voyez quelles sont les innovations et optimisations qui méritent un investissement.</p> <ul> <li>Expérimentez sur tous vos canaux et appareils.</li> <li>Réaliser des A/B tests en server-side sans impacter vos performances.</li> </ul> </div> <div class="sliding-section hidden-section" data-id="2"> <h3 class="sliding-section-title">Personnalisation</h3> <p>Créez et scalez des expériences et du contenu personnalisé pour chaque individu.</p> <ul> <li>Lancez des expériences personnalisées en quelques minutes seulement.</li> <li>Soyez toujours plus pertinent grâce à la segmentation psychographique, les abandons de panier personnnalisés et la segmentation de contenu par intérêts.</li> </ul> </div> <div class="sliding-section hidden-section" data-id="3"> <h3 class="sliding-section-title">Recommandations</h3> <p>Le « perfect match » entre merchandising et personnalisation pour mettre en avant les opportunités de ventes cross-sell, les produits alternatifs ou complémentaires, les offres groupées…</p> <ul> <li>Grâce à notre back-end intuitif, élaborez des stratégies de cross-sell, d’upsell, de niveau des stock, de marge ou de trade marketing seul, ou en laissant faire notre IA.</li> <li>De la page d’accueil aux pages produits, ajoutez des recommandations pour augmenter la valeur de votre panier et favoriser la découverte de produits à chaque étape.</li> </ul> </div> <div class="sliding-section hidden-section" data-id="4"> <h3 class="sliding-section-title">Search</h3> <p>Notre puissante solution de recherche offre aux clients la possibilité de trouver ce qu’ils cherchent, tout en leur faisant découvrir votre catalogue.</p> <ul> <li>Notre technologie d’IA adapte en temps réel les résultats pour chaque visiteur et leur présente les produits et contenus qui correspondent le mieux à leurs précédentes préférences.</li> </ul> </div> <div class="sliding-section hidden-section" data-id="5"> <h3 class="sliding-section-title">Rollout</h3> <p>Testez de nouvelles fonctionnalités, confirmez vos idées, améliorez vos expériences… Passez en mode optimisation : testez, améliorez, performez.</p> <ul> <li>Déployez facilement et rapidement vos nouvelles fonctionnalités.</li> <li>Activez et désactivez les fonctionnalités en un clic, déployez-les progressivement et testez-les en production.</li> </ul> </div> <div class="sliding-section hidden-section" data-id="6"> <h3 class="sliding-section-title">IA</h3> <p>Poussez les limites de l’optimisation de l’expérience avec l’IA.</p> <ul> <li>Scalez avec des techniques d’optimisation alimentées par l’IA et prenez de l’avance.</li> <li>Utilisez EmotionsAI, une innovation inédite sur le marché.</li> </ul> </div> </div> <div class="col-img"> <div class="sliding-section " data-id="0"> <img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/11/UI-image-experiment-900x900-1-500x500.png" alt="Expérimentation web"> </div> <div class="sliding-section d-none" data-id="1"> <img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/11/UI-image-feature-flag-900x900-1-500x500.png" alt="Feature Experimentation"> </div> <div class="sliding-section d-none" data-id="2"> <img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/11/UI-image-content-interest-900x900-1-500x500.png" alt="Personnalisation"> </div> <div class="sliding-section d-none" data-id="3"> <img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/11/UI-image-recommendation-900x900-1-500x500.png" alt="Recommandations"> </div> <div class="sliding-section d-none" data-id="4"> <img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/11/UI-image-search-900x900-1-500x500.png" alt="Search"> </div> <div class="sliding-section d-none" data-id="5"> <img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/11/UI-image-rollout-900x900-1-500x500.png" alt="Rollout"> </div> <div class="sliding-section d-none" data-id="6"> <img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/11/UI-image-engagement-level-900x900-1-500x500.png" alt="IA"> </div> </div> </div> </div> </div> </div></div> <div class="wp-block-group alignfull group wp-block-group__inner-container has-subtle-background-color banner4 has-border-radius has-background is-layout-flow wp-block-group-is-layout-flow" style="background-color:#ffffff"><div class="wp-block-group__inner-container"> <div class="wp-block-columns is-not-stacked-on-mobile alignwide is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:50%"> <figure class="wp-block-image size-full is-resized"><img loading="lazy" decoding="async" width="440" height="440" src="https://www.abtasty.com/wp-content/uploads/2024/01/Partnershipsfsd-1.png" alt="" class="wp-image-138228" style="width:540px" srcset="https://www.abtasty.com/wp-content/uploads/2024/01/Partnershipsfsd-1.png 440w, https://www.abtasty.com/wp-content/uploads/2024/01/Partnershipsfsd-1-150x150.png 150w" sizes="auto, (max-width: 440px) 100vw, 440px" /></figure> </div> <div class="wp-block-column is-vertically-aligned-center is-style-default is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:35%"> <div class="wp-block-group is-content-justification-left"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-5 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-color has-link-color wp-elements-f311e0ab806b174e225039d066c20309" id="h-notre-objectif-optimiser-notre-facon-de-faire-collaborer" style="color:#3100be">Notre objectif ? Optimiser.<br>Notre façon de faire ?  Collaborer.</h2> </div></div> <div class="wp-block-group is-content-justification-left"><div class="wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-6 wp-block-group-is-layout-constrained"> <p class="has-text-color has-link-color wp-elements-ace7843a0c1b1e0170489510c2d639ee" style="color:#3100be">Votre progrès est notre progrès. Nous sommes à vos côtés de la minute où nous vous rencontrons, à votre première victoire et à toutes les autres. Considérez-nous comme un membre à part entière de votre équipe, apportant de nouvelles connaissances techniques et stratégiques pour faire de vos idées des réussites.</p> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://www.abtasty.com/fr/customer-success/">En savoir plus</a></div> </div> </div></div> </div> </div> </div></div> <div class="wp-block-group alignfull bulletsicons bulletsicons2 has-border-radius has-background" style="background-color:#3100BE"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-6 wp-block-columns-is-layout-flex"> <div class="wp-block-column bigtitle is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:40%"> <h2 class="wp-block-heading has-text-color has-link-color wp-elements-40157fdca0eebd2ec540cf61af319573" id="h-en-matiere-d-optimisation-l-essai-precede-toujours-le-succes" style="color:#ffffff">En matière d’optimisation, l’essai précède toujours le succès.</h2> </div> <div class="wp-block-column list-icons is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:60%"> <div class="wp-block-group alignfull"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:10%"> <figure class="wp-block-image size-large icon"><img decoding="async" src="/wp-content/uploads/2024/01/rocket-blue.png" alt=""/></figure> </div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:85%"> <p class="title has-text-color has-link-color wp-elements-35ab9e3b9231089f78bdef3c5fb16024" style="color:#ffffff">ROI</p> <p class="has-text-color has-link-color wp-elements-3be8aa922773592e8f8d09dd32f3d111" style="color:#ffffff">Maximisez votre ROI en basant vos prises de décisions sur la data dès le début.</p> </div> </div> </div></div> <div class="wp-block-group alignfull"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:10%"> <figure class="wp-block-image size-large icon"><img decoding="async" src="/wp-content/uploads/2024/01/lightning-blue.png" alt=""/></figure> </div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:85%"> <p class="title has-text-color has-link-color wp-elements-10a3660c637f0174bd607937fc20108e" style="color:#ffffff">Engagement</p> <p class="has-text-color has-link-color wp-elements-41e229c3073b627f7e4cf87779deea32" style="color:#ffffff">Stimulez l’engagement tout au long de votre parcours client grâce à des expériences interactives et adaptées à chaque individu.</p> </div> </div> </div></div> <div class="wp-block-group alignfull"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:10%"> <figure class="wp-block-image size-large icon"><img decoding="async" src="/wp-content/uploads/2024/01/stats-blue.png" alt=""/></figure> </div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:85%"> <p class="title has-text-color has-link-color wp-elements-01cbd75112cb4eae9ef43b814e995ccc" style="color:#ffffff">Fidélisation</p> <p class="has-text-color has-link-color wp-elements-7c271bfe12ef0cf604777f3359e08888" style="color:#ffffff">Faites revenir vos clients encore et encore en personnalisant l’ensemble de vos points de contact.</p> </div> </div> </div></div> <div class="wp-block-group alignfull"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:10%"> <figure class="wp-block-image size-large icon"><img decoding="async" src="/wp-content/uploads/2024/01/bottle-blue.png" alt=""/></figure> </div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:85%"> <p class="title has-text-color has-link-color wp-elements-3f284bfa458152ee9f587b3fa89d28e6" style="color:#ffffff">Risque</p> <p class="has-text-color has-link-color wp-elements-9da44f0f976ab8d0a1fa05fcf90bf0f7" style="color:#ffffff">Osez prendre des risques sans crainte en déployant progressivement et en ayant la possibilité d’activer ou désactiver vos fonctionnalités en un clic.</p> </div> </div> </div></div> </div> </div> <p></p> </div></div> <div class="wp-block-group alignfull molecule1 slider-molecule has-subtle-background-color has-background testimonial-slider has-border-radius"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <div class="wp-block-group alignwide"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"> <h3 class="wp-block-heading has-text-align-left" id="h-ce-que-disent-nos-clients">Ce que disent nos clients</h3> <div class="wp-block-bqworks-sliderpro"> <div id="slider-pro-77" class="slider-pro sp-no-js testimonial" style="width: 376px; height: 428px;"> <div class="sp-slides"> <div class="sp-slide"> <img loading="lazy" decoding="async" class="sp-image" src="https://www.abtasty.com/wp-content/uploads/2024/12/Valentin-Calais-433x500.png" width="433" height="500" /> <div class="text"> <p class="intro"> La solution AB Tasty a rapidement porté ses fruits dʼun point de vue business. Nous avons constaté immédiatement une croissance de nos KPIs. Jʼai particulièrement apprécié la simplicité avec laquelle nous avons pu la mettre en place sur le site dʼAlltricks. </p> <p class="author"> <b>Valentin Calais</b><br>Responsable UX/CRO </p> <img decoding="async" class="logo" src="/wp-content/uploads/2024/12/Alltricks_Logo_White.png" style="max-height:35px;width: auto" /> </div> </div> <div class="sp-slide"> <img loading="lazy" decoding="async" class="sp-image" src="https://www.abtasty.com/wp-content/uploads/2024/11/Stephanie-Gaspar-433x500.png" width="433" height="500" /> <div class="text"> <p class="intro"> Pour nous, il est essentiel d’exploiter nos données pour fournir un service et des expériences en ligne personnalisées. Après tout, les clients sont au cœur de tout ce que fait Clarins. </p> <p class="author"> <b>Stephanie Gaspar</b><br>Directrice Expérience Client Digitale </p> <img decoding="async" class="logo" src="/wp-content/uploads/2024/01/clarins-white.png" style="max-height:35px;width: 125px" /> </div> </div> <div class="sp-slide"> <img loading="lazy" decoding="async" class="sp-image" src="https://www.abtasty.com/wp-content/uploads/2024/01/Kamran-Shaikh-439x500.jpg" width="439" height="500" /> <div class="text"> <p class="intro"> AB Tasty nous permet de construire des scénarios de personnalisation avancée. La plateforme est très facile à utiliser et nous avons pu mettre en place nos campagnes très rapidement grâce à la disponibilité du Customer Success Manager et des équipes de support d'AB Tasty. </p> <p class="author"> <b>Kamran Shaikh</b><br>Senior Digital Marketing Manager </p> <img decoding="async" class="logo" src="" style="max-height:20px;width: auto" /> </div> </div> <div class="sp-slide"> <img loading="lazy" decoding="async" class="sp-image" src="https://www.abtasty.com/wp-content/uploads/2024/11/Emilien-Foiret-1-433x500.png" width="433" height="500" /> <div class="text"> <p class="intro"> AB Tasty délivre des résultats exceptionnels. Les scénarios dʼaffichage sont parfaitement adaptés à nos besoins. La culture du 'test & learn' chez AB Tasty nous permet dʼoptimiser en continu nos performances. </p> <p class="author"> <b>Émilien Foiret</b><br>Co-Founder </p> <img decoding="async" class="logo" src="/wp-content/uploads/2024/09/Cabaia-Logo-White.png" style="max-height:50px;width: auto" /> </div> </div> <div class="sp-slide"> <img loading="lazy" decoding="async" class="sp-image" src="https://www.abtasty.com/wp-content/uploads/2024/01/Paul-Branco-439x500.jpg" width="439" height="500" /> <div class="text"> <p class="intro"> La décision de passer à AB Tasty a été prise en fonction du ROI. AB Tasty nous a offert une solution riche en fonctionnalités qui répondait à nos besoins à un prix compétitif. L'implémentation a été facile, le lancement d'expériences peut se faire efficacement et l'équipe support nous a aidés à lancer des tests concluants. </p> <p class="author"> <b>Paul Branco</b><br>Sr. Director of Product Management, UX, & Analytics </p> <img decoding="async" class="logo" src="" style="max-height:35px;width: auto" /> </div> </div> </div> </div></div> </div></div> </div></div> <div class="wp-block-group alignfull group wp-block-group__inner-container has-subtle-background-color banner4 dropdown has-border-radius has-background is-layout-flow wp-block-group-is-layout-flow" style="background-color:#ffffff"><div class="wp-block-group__inner-container"> <h2 class="wp-block-heading" id="h-13-ans-que-nous-transformons-les-frustrations-en-axes-de-croissance">13 ans que nous transformons les frustrations en axes de croissance</h2> <div class="wp-block-columns is-not-stacked-on-mobile alignwide is-layout-flex wp-container-core-columns-is-layout-7 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:50%"> <figure class="wp-block-image size-large is-resized radius"><img decoding="async" src="https://www.abtasty.com/wp-content/uploads/2024/01/375x568_13years_180124-1.jpg" alt="" style="width:375px"/></figure> </div> <div class="wp-block-column is-vertically-aligned-top is-style-default is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:70%"> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary>La culture du test and learn</summary> <p>Nous insufflons la culture du test and learn dans vos équipes. <br>Il n’y a plus de hasard, que de bonnes décisions.</p> </details> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary>Une équipe experte</summary> <p>Nous avons accompagné des milliers de clients dans le monde entier et à tous les stades de leur développement avec succès. Nous sommes des experts en optimisation, prêts à soutenir vos roadmaps ambitieuses.</p> </details> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary>Un réseau de partenaires  et d’intégrations tierces</summary> <p>Nous avons construit un vaste réseau de partenaires et d’intégrations afin de répondre au mieux à l’ensemble de vos besoins.</p> </details> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary>Une plateforme performante</summary> <p>Notre plateforme composée de modèles statistiques avancés, permettant des performances optimisées et une sécurité accrue nous permet d’évoluer avec vous.</p> </details> </div> </div> </div></div> <div class="wp-block-group alignfull alignwide wp-block-group__inner-container molecule1 bg3 has-accent-background-color has-background push has-border-radius clearfix is-layout-flow wp-block-group-is-layout-flow"><div class="wp-block-group__inner-container"><div 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