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<ul class="featureList"> <li>Create strategies and plans with the RACE framework</li> <li class="tooltip-link-container">Grow your business with 70 standard operating procedures</li> <li class="tooltip-link-container">Improve results using 200+ templates and modules</li> <li class="tooltip-link-container">Develop your skills with 8 certified training courses</li> <li class="tooltip-link-container">Become a better AI-assisted marketer</li> <li class="tooltip-link-container">Weekly updates with the latest marketing developments</li> </ul> </section> </div> <a href="/membership/starter-checkout-offer/" class="starter-join but_2019 green" data-wpel-link="internal">Get Started</a> </div> <div id="professional" class="pro-header-color price-sub-grid-block "> <div class="membership-info-container"> <header class="pro-header-color"> <div class="row row-price" > <h2 class="centerh2 pro-header-color">Professional</h2> </div> </header> <section class="plan-features"> <p class="best-for 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but_2019 green" data-wpel-link="internal">Contact Us</a> <!-- <a href="/insights/free-membership" class="learner-join but_2019 green" data-wpel-link="internal">Get Started For Free</a>--> <!-- <a data-enquire="" href="" class="but_2019 green" --="" data-wpel-link="internal"><!--Enquire now</a>--> </div> </div> </div> </div> </section> <section id="full-features" class="centred"> <a id="features-list" href="#features-list" class="but_2019 green">Full list of features</a> </section> <section id="reviews" class="centred"> <div class="s_wrapper"> <div class="glsr glsr-default" id="glsr_030987c6" style="--gl-avatar-radius:40px 40px 40px 40px;--gl-avatar-size:40px;--gl-background-color:#ffffff;--gl-border-color:transparent;--gl-border-radius:8px 8px 8px 8px;--gl-border-width:0;--gl-box-shadow-1:0px 1px 3px 0px rgba(0,0,0,0.1);--gl-box-shadow-2:0px 1px 2px 0px rgba(0,0,0,0.06);--gl-color-large:#000000;--gl-color-normal:#000000;--gl-color-small:#000000;--gl-font-size-large:18px;--gl-font-size-normal:14px;--gl-font-size-small:12px;--gl-line-height-large:27px;--gl-line-height-normal:21px;--gl-line-height-small:18px;--gl-padding:16px 16px 16px 16px;--gl-rating-color-0:#CCCCCC;--gl-rating-color-1:#FFCF02;--gl-rating-color-2:#FFCF02;--gl-rating-color-3:#FFCF02;--gl-rating-color-4:#FFCF02;--gl-rating-color-5:#FFCF02;--gl-rating-size:20px;--gl-spacing:16px;" data-from="shortcode" data-shortcode="site_reviews" data-display="100" data-rating="5" data-theme="168327" data-form="0"><div class="glsr-reviews-swiper"> <div class="gl-swiper-container"> <div class="gl-swiper gl-carousel" data-swiper='{"autoplay":true,"breakpoints":{"320":{"slidesPerView":1},"640":{"slidesPerView":2},"960":{"slidesPerView":3},"1280":{"slidesPerView":4},"1600":{"slidesPerView":5},"1920":{"slidesPerView":6}},"navigation":true,"pagination":false,"spaceBetween":16}'> <div class="gl-swiper-wrapper " data-reviews> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168340" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168340"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Yulia S</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">I used the SmartInsights platform a few years ago when I established a company, and I almost didn&#8217;t know anything about marketing but also had no time to learn. I loved the format of the resourc<span class="glsr-hidden">es. I returned to SmartInsights recently because I needed to have up-to-date information in marketing. A great resource &#8211; highly recommended!</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168341" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168341"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">David Pennington</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">Smart Insights were one of the prominent digital marketing brands when I first began my career, and they still provide great resources today. No matter what stage you are at, there is great advice and<span class="glsr-hidden"> support from even the most casual visit to their website. Recommend catching one of their webinars too if you get the chance.</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168342" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168342"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Shannon Lancaster</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">I was unsure about whether Smart Insights would align with our business, and came away from our demo feeling excited and inspired for the future. I signed up almost immediately, and Claudine had us al<span class="glsr-hidden">l set up in no time. Absolutely fabulous experience.</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168345" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168345"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Christel Friis Conrad</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p>Excellent customer service. The service was extraordinary, personal, quick and customer friendly.</p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168346" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168346"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Lizz Larsen</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p>Extremely helpful for me! I&#8217;m a one person marketing department that does it all, including optimizing our website and SEO.</p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168347" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168347"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Catherine Hancock</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">This is one of the most valuable tools I have invested in and has helped me get ahead in my career countless times. On top of offering an amazing product, it is so good to know that the people who are<span class="glsr-hidden"> behind Smart Insights are authentic and believe in the value they are offering so completely (and such good marketers themselves). Couldn&#8217;t recommend this product more highly!</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168348" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168348"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Lucie Blot</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">I&#8217;ve discovered Smartinghts about a decade ago and it has always proven so helpful in my career in Marketing. A wonderful source of knowledge for marketeers, with so many tailored-made tools. I <span class="glsr-hidden">can warmly recommend their services.</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168349" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168349"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">James C.</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">The resources SmartInsights offers are excellent and have helped bring my organization along the digital journey. Their staff is helpful and responsive. I recommend to anyone that can benefit when try<span class="glsr-hidden">ing to bring leadership and teams up to speed on how the digital journey should really work.</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168350" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168350"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Pascal L.</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">As a marketing consultant, I need to constantly update my knowledge. Thanks to smartinsights I improve my digital expertise. My recommendations are more relevant. Smartinsights is in my work a great c<span class="glsr-hidden">ompanion, a little treasure where I find inspiration. I can&#8217;t do without it.</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168351" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168351"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Ankit Kankar</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p>RACE is an amazing framework to implement and to learn marketing excellence to create strategic approach and performance improvement process.</p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168352" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168352"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Arabella Scarman</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p>Fantastic platform for all things marketing. Highly recommend to anyone who needs strategy, planning and templates, along with latest reports and industry insight.</p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168353" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168353"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Melissa Fretwell</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">Smart Insights is my first port of call when I&#8217;m looking for a new framework or simply new approaches to recurring challenges. It&#8217;s a vast resource that&#8217;s easy to navigate and consum<span class="glsr-hidden">e. I highly recommend!</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168343" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168343"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">K.R. Hall</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">Smart Insights and Dr. Chaffey are the real deal. I&#8217;ve had a successful career in marketing and management for 25+ years for business of all shapes and sizes and this is by far the most clear, d<span class="glsr-hidden">ata-driven, forward-thinking information that helps me do my job better every day. This cuts through the clutter, fads and click-bait trends to what&#8217;s really working amidst the current environment. thank you!</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168354" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168354"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Emma Stephens</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">I&#8217;ve been using SmartInsight&#8217;s e-learning, guides and templates to develop an integrated digital marketing strategy across multiple teams. All the resources have been extremely helpful and<span class="glsr-hidden"> concise. The e-learning has really helped me understand what I&#8217;m doing and how to apply in the real world, so it&#8217;s not just been a tickbox exercise. I feel I&#8217;ve developed a deeper understanding and feel much more confident about the project. This in turn is helping to get buy-in across the organisation.</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168355" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168355"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">David De Smedt</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">I wanted to evaluate our tech stack, I decided to upgrade this year and I have not regretted. I managed to read through all E-Learning modules, and I am new even more of a fan vs before. All content i<span class="glsr-hidden">s of high value and very much up to date. (Worth much more then I paid for.)</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168344" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168344"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Tim De La Salle</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p>We have a subscription with Smart Insights and whenever we make use of it we&#8217;re always delighted. A great mix of higher-level and deep-dive, well-researched and suitably organised content.</p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168356" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168356"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Jean-Baptiste</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p>Smart Insights is from my point of view the most complete website about digital Marketing.</p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168357" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168357"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">James Foster</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p>Smart Insights has a wealth of useful information for marketers. The membership is good value and includes lots of great content and eLearning packages.</p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168358" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168358"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Kevin Alvarez</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">If you&#8217;re an agency, I highly recommend looking into Smart Insights. I own and run a boutique agency and wear a ton of hats. I found Smart Insights provided me with everything from advice on gro<span class="glsr-hidden">wing my agency as well as valuable resources that helped me continue my personal education.</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> <div class="gl-slide"><div class="glsr-review" data-verified="1" data-type="local" id="review-168359" style="margin-top:2px;margin-bottom:4px;" data-assigned="[]" data-id="168359"><div class="gl-items-stretch gl-flex gl-flex-col gl-flex-1" style="gap:12px;"><div class="gl-items-center gl-flex gl-flex-row" style="gap:12px;"><div class="gl-text-normal" data-tag="rating"><div class="glsr-review-rating"><div class="glsr-themed-rating" style="--gl-rating-size:20px;" aria-label="Rated 5 out of 5 stars" data-rating="5" data-reviews="0" data-stars="default"><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span><span class="glsr-rating-level glsr-rating-full" aria-hidden="true"></span></div></div></div><div class="gl-text-normal" data-tag="author"><div class="glsr-review-author"><span class="glsr-tag-value">Helen Kings</span></div></div><div class="gl-text-normal" data-tag="verified"><div class="glsr-review-verified"><svg aria-hidden="true" focusable="false" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 20 20" width="20" height="20"><path fill="currentColor" d="M10 2a8 8 0 1 1 0 16 8 8 0 1 1 0-16zm3.855 3.34l-5.14 5.93-2.57-2.4-1.34 1.25 3.24 4.54h1.34l5.81-8.38-1.34-.94z"/></svg> <span>Verified</span></div></div></div><div class="gl-flex-1 gl-text-normal" data-tag="content"><div class="glsr-review-content"><div class="glsr-tag-value" data-expanded="false"><p class="glsr-hidden-text" data-show-less="Show less" data-show-more="Show more" data-trigger="modal">I am delighted to have joined Smart Insights. As someone who has worked in marketing for a number of years but fairly new to digital marketing, I was looking to increase my knowledge across all areas.<span class="glsr-hidden"> I find the templates extremely useful and I also have a fantastic Account Manager who has pointed me in the right direction when I have asked.</span></p></div></div></div><div class="gl-hidden gl-text-normal" data-tag="response"></div></div></div></div> </div> <div class="gl-swiper-arrows"> <div class="gl-swiper-arrow gl-swiper-prev"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 40 40" fill="currentColor"><path d="M14.447 21.004l7.214 7.057c.24.246.533.363.881.363.708 0 1.277-.559 1.277-1.258 0-.354-.15-.67-.402-.922l-6.414-6.246 6.414-6.24c.254-.254.402-.574.402-.919 0-.702-.569-1.258-1.277-1.258-.351 0-.641.117-.881.357l-7.214 7.06c-.31.3-.444.62-.447 1.003s.135.698.447 1.004z"/></svg> </div> <div class="gl-swiper-arrow gl-swiper-next"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 40 40" fill="currentColor"><path d="M14.447 21.004l7.214 7.057c.24.246.533.363.881.363.708 0 1.277-.559 1.277-1.258 0-.354-.15-.67-.402-.922l-6.414-6.246 6.414-6.24c.254-.254.402-.574.402-.919 0-.702-.569-1.258-1.277-1.258-.351 0-.641.117-.881.357l-7.214 7.06c-.31.3-.444.62-.447 1.003s.135.698.447 1.004z"/></svg> </div> </div> <div class="gl-swiper-pagination"></div> </div> </div> </div></div> <br/> </div> </section> <section id="pricingGrid" style="display:none;" class="features centred"> <div class="price-grid-tabs-selector"> <div class="membership-type-tab-container membership-type-tab-business-container only-business-tab"> <div class="membership-type-tab-business-subcontainer"> <div class="membership-type-tab membership-type-tab-starter"> <h4>Starter</h4> </div> <div class="membership-type-tab membership-type-tab-professional"> <h4>Professional</h4> </div> </div> </div> </div> <div class="s_wrapper"> <div class="price-grid "> <div id="bm" class="price-grid-block active price-grid-block-full-width"> <div class="sub-grid-blocks"> <div id="starter" class="starter-header-color price-sub-grid-block active "> <div class="membership-info-container"> <header class="starter-header-color"> <div class="row row-price"> <h2 class="centerh2 starter-header-color">Starter</h2> </div> </header> <section class="plan-features"> <p class="best-for starter-header-color">Use RACE SOPs to build strategies and boost marketing efficiency</p> <h4>User Licences</h4> <ul class="featureList"> <li class="tooltip-link-container"> Single user access </li> </ul> <h4>Strategy &amp; Planning Toolkits</h4> <p>Rapidly create or refine a winning digital marketing plan. Don鈥檛 start with a blank-page, use our tried-and-tested workbooks, guides and online learning structured around the Smart Insights RACE Planning Framework.</p></p> <ul class="featureList"> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> RACE Digital Marketing Strategy &amp; Planning <div class="tooltip-container"> <div class="tooltip"> <span class="title"> RACE Digital Marketing Strategy &amp; Planning </span> <span class="para"> Learn the fundamentals of defining a RACE digital marketing strategy to support the future growth of your business. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Marketing Strategy and Planning <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Marketing Strategy and Planning </span> <span class="para"> Learn the fundamentals of defining a marketing strategy to create or refine marketing plans to grow your business. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Marketing Campaign Planning <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Marketing Campaign Planning </span> <span class="para"> Don't re-invent the wheel with each campaign you run or miss out on best practices to boost results. Use our campaign planning guides and Excel templates to create tried-and-tested integrated campaign plans. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Startup and Small Business <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Startup and Small Business </span> <span class="para"> The templates and guides in this toolkit will help the owners and marketers working in startups and small businesses to rapidly learn the success factors for increasing online leads and sales for their business.</span> </span> </div> </div> </a> </li> </ul> <h4>Digital Channel Essential Toolkits</h4> <p>To beat the competition, details matter in digital. Use a single source of expert advice to grow your business by following the latest, recommended best practices essential to the future of you and your business.</p></p> <ul class="featureList"> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Content Marketing <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Content Marketing </span> <span class="para"> We see content marketing as the fuel for all the core digital marketing activities to engage and persuade your audience. Use our toolkit to develop a more strategic approach and use our templates to manage your content marketing activities. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Digital Experience Management <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Digital Experience Management </span> <span class="para"> Learn how to make your mobile and desktop website designs more persuasive using our insight-driven approach. This toolkit explains how to use Google Analytics to identify improvements and recommends web design best practices. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Email Marketing & Automation <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Email Marketing & Automation </span> <span class="para"> Email marketing is still the best way to deliver targeted, relevant messages to prospects or customers. Use our Email marketing toolkit so you can use the power of Marketing Automation best practices to get cut-through in the inbox across the customer lifecycle. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Search Engine Optimization <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Search Engine Optimization </span> <span class="para"> If you get it right, SEO can be a huge competitive advantage in many business sectors. So, it's super-competitive. Check that your approach to SEO is using the latest techniques and best practices with our toolkit. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Social Media Marketing <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Social Media Marketing </span> <span class="para"> Review and improve your social media marketing with our toolkit. Use our templates to audit and develop your social media strategy and make better use of the major social networks with the practical tips in our 'Smarter' guides. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Google Analytics 4 <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Google Analytics 4 </span> <span class="para"> Google Analytics 4 is a fantastic tool, but to get the most from it and gain commercial value from your digital marketing, it needs careful setup. Our resources take you through the steps you need to customize it for your business, and give advice on using data-driven insights to improve your marketing. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Paid Media <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Paid Media </span> <span class="para"> Learn best practices and keep up-to-date on the cutting-edge techniques to improve your ROI using Google Ads, Social media and Display ads. </span> </div> </div> </a> </li> </ul> <h4>Quick Wins Micro Learning</h4> <p>Actionable, step-based marketing techniques to get fast results. Each gives you a series of practical steps to follow to make improvements. Learn why the technique is important, how to achieve it, and what results to expect.</p> <ul class="featureList"> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> 40+ Quick Wins Included <div class="tooltip-container"> <div class="tooltip"> <span class="title"> 40+ Quick Wins Included </span> <span class="para"> Step-based learning which aims to teach you new techniques you can learn and apply quickly through integrated downloadable templates. All Quick Wins are included in paid membership.</span> </span> </div> </div> </a> </li> </ul> <h4>Learning Paths - Accredited Certifications</h4> <p>Get certified through modular online training, integrated with templates to put your learning into practice. Fully accredited by the internationally recognized CPDSO accreditation body.</p> <ul class="featureList"> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> RACE Practical Digital Strategy Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> RACE Practical Digital Strategy Certification </span> <span class="para"> You'll qualify as a RACE Digital Marketing Strategist, an expert in creating and implementing integrated digital marketing strategies and best practices to achieve your business goals. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Campaign Planning Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Campaign Planning Certification </span> <span class="para"> You'll qualify as a Campaign Planning Specialist, able to plan, manage and optimize a digital marketing campaign using proven best practices. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Digital Experience Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Digital Experience Certification </span> <span class="para"> You'll qualify as a Digital Experience Specialist, able to make mobile and desktop website designs more persuasive using our insight-driven approach, and using Google Analytics to identify improvements and recommend best practices. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Content Marketing Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Content Marketing Certification </span> <span class="para"> You'll qualify as a Content Marketing Specialist, able to engage and persuade your audience and to develop a more strategic approach to manage your content marketing activities. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Email Marketing & Automation Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Email Marketing & Automation Certification </span> <span class="para"> You'll qualify as an Email Marketing & Automation Specialist, able to create targeted, relevant messages to prospects or customers and use the power of Marketing Automation best practices to get cut-through in the inbox across the customer lifecycle. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Google Analytics 4 Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Google Analytics 4 Certification </span> <span class="para"> You'll qualify as a Google Analytics 4 Specialist, able to customize it for your business and gain powerful insights which assist the marketing funnel. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Search Engine Optimization Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Search Engine Optimization Certification </span> <span class="para"> You'll qualify as a Search Engine Optimization Specialist, able to review and improve social media marketing, audit and develop your social media strategy and make better use of the major social networks. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Employee Development Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Employee Development Certification </span> <span class="para"> As a Marketing Manager, you'll be able to use a structured approach to evaluate individual and team marketing skills and create an action plan for improvement. </span> </div> </div> </a> </li> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> Digital Transformation Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Digital Transformation Certification </span> <span class="para"> You'll qualify as a Digital Transformation Specialist, able to audit the current contribution of digital marketing to your organization and then create a plan to improve the contribution by defining activities to plan, manage and optimize digital media, digital experiences and digital data.</span> </div> </div> </a> </li> </ul> <h4 class="disabled">Advanced and Sector Toolkits</h4> <p class="disabled">Invest in our advanced guides and templates to transform your marketing and take your business to the next level. Resources cover the full customer lifecycle from customer acquisition, conversion to retention.</p> <ul class="featureList"> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> Agency Growth and Management <div class="tooltip-container"> <div class="tooltip"> <span class="title">Agency Growth and Management</span> <span class="para"> Win and keep more clients with our templates to review key agency processes for pitching work and managing projects. Our templates also cover website design and build projects plus inbound campaign planning and management activities.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> Branding for Businesses <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Branding for Businesses </span> <span class="para"> Ultimately, marketing is one brand competing against another, yet best-practices for branding don't get the attention they deserve. Our digital branding and storytelling guides recommend how to develop your digital brand.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> Business-to-Business Marketing <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Business-to-Business Marketing </span> <span class="para"> Are you a B2B marketer? Use our resources developed to plan, manage and optimize B2B Digital Marketing. This toolkit includes all our resources developed specifically for integrated Business-to-Business Digital Marketing.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> E-commerce / Retail <div class="tooltip-container"> <div class="tooltip"> <span class="title"> E-commerce / Retail </span> <span class="para"> Our E-commerce toolkit recommends best practices to increase sales and profitability of transactional E-commerce sites including retail, travel and financial services. The main focus is on multichannel retail sites.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> Integrated Lifecycle Marketing <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Integrated Lifecycle Marketing </span> <span class="para"> Covers best practices for integrated communications across the full customer lifecycle with separate guides on KPI frameworks and managing customer acquisition, conversion and retention aimed at mid to larger-size organizations.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> Managing Digital Marketing Teams <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Managing Digital Marketing Teams </span> <span class="para"> This toolkit has been created for managers responsible for integrating digital marketing better into their organizations. It reviews the options for structuring marketing teams and roles needed.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> Managing Digital Transformation <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Managing Digital Transformation </span> <span class="para"> Our Managing Digital Marketing Transformation toolkit gives larger organizations strategic and practical recommendations on how to manage the change, new processes, technologies and teams needed by Digital Transformation.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> Managing International Marketing <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Managing International Marketing </span> <span class="para"> This toolkit is designed to help medium to large organizations with multiple products manage their marketing campaigns across multiple countries and those looking to start running international marketing campaigns.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> Sector Technology Innovation <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Sector Technology Innovation </span> <span class="para"> Review all options for integrating Marketing Technology across the customer lifecycle to deliver competitive advantage for your business.<br><br>Sectors covered include B2B, financial services, healthcare and pharma, retail, travel and not-for-profit.</span> </span> </div> </div> </a> </li> </ul> <h4>Rebrandable Templates</h4> <p>Why start from scratch when creating plans for your clients or customers when you have best practice at hand? </p> <ul class="featureList"> <li class="tooltip-link-container disabled"> <a href="#" class="tooltip-link disabled"> Includes a licence to rebrand templates <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Includes a licence to rebrand templates </span> <span class="para"> Rebrand our most popular templates and use them as your own. Licenced for use on your clients and customers. </span> </div> </div> </a> </li> </ul> <h4>Quarterly Masterclasses</h4> <p>Online webinars run by Digital Marketing Experts, reviewing the latest changes and trends.</p> <ul class="featureList"> <li class="disabled"> Access to all live and on-demand masterclasses </li> </ul> <h4>Inclusive Assistance</h4> <p>Get help when you need it from our in-house team.</p> <ul class="featureList"> <li class="disabled"> Assigned Customer Success Manager </li> <li class="disabled"> On-boarding and reviews throughout the year </li> <li class="disabled"> Consultancy Options (additional charge) </li> </ul> </section> </div> <a href="/membership/starter-checkout-offer/" class="starter-join but_2019 green" data-wpel-link="internal">Get Started</a> </div> <div id="professional" class="pro-header-color price-sub-grid-block"> <div class="membership-info-container"> <header class="pro-header-color"> <!-- <header style="/*padding-top: 110px;*//*padding-top: 0px*/">--> <div class="row row-price"> <h2 class="centerh2 pro-header-color">Professional</h2> </div> </header> <section class="plan-features"> <p class="best-for pro-header-color">Get unlimited access to all 20 toolkits for your team</p> <h4>User Licences</h4> <ul class="featureList"> <li class="tooltip-link-container"> Single user or team access (discounts for additional users) </li> </ul> <h4>Strategy &amp; Planning Toolkits</h4> <p>Rapidly create or refine a winning digital marketing plan. Don鈥檛 start with a blank-page, use our tried-and-tested workbooks, guides and online learning structured around the Smart Insights RACE Planning Framework.</p></p> <ul class="featureList"> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> RACE Digital Marketing Strategy &amp; Planning <div class="tooltip-container"> <div class="tooltip"> <span class="title"> RACE Digital Marketing Strategy &amp; Planning </span> <span class="para"> Learn the fundamentals of defining a RACE digital marketing strategy to support the future growth of your business. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Marketing Strategy and Planning <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Marketing Strategy and Planning </span> <span class="para"> Learn the fundamentals of defining a marketing strategy to create or refine marketing plans to grow your business. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Marketing Campaign Planning <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Marketing Campaign Planning </span> <span class="para"> Don't re-invent the wheel with each campaign you run or miss out on best practices to boost results. Use our campaign planning guides and Excel templates to create tried-and-tested integrated campaign plans. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Startup and Small Business <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Startup and Small Business </span> <span class="para"> The templates and guides in this toolkit will help the owners and marketers working in startups and small businesses to rapidly learn the success factors for increasing online leads and sales for their business.</span> </span> </div> </div> </a> </li> </ul> <h4>Digital Channel Essential Toolkits</h4> <p>To beat the competition, details matter in digital. Use a single source of expert advice to grow your business by following the latest, recommended best practices essential to the future of you and your business.</p></p> <ul class="featureList"> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Content Marketing <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Content Marketing </span> <span class="para"> We see content marketing as the fuel for all the core digital marketing activities to engage and persuade your audience. Use our toolkit to develop a more strategic approach and use our templates to manage your content marketing activities. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Digital Experience Management <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Digital Experience Management </span> <span class="para"> Learn how to make your mobile and desktop website designs more persuasive using our insight-driven approach. This toolkit explains how to use Google Analytics to identify improvements and recommends web design best practices. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Email Marketing & Automation <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Email Marketing & Automation </span> <span class="para"> Email marketing is still the best way to deliver targeted, relevant messages to prospects or customers. Use our Email marketing toolkit so you can use the power of Marketing Automation best practices to get cut-through in the inbox across the customer lifecycle. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Search Engine Optimization <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Search Engine Optimization </span> <span class="para"> If you get it right, SEO can be a huge competitive advantage in many business sectors. So, it's super-competitive. Check that your approach to SEO is using the latest techniques and best practices with our toolkit. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Social Media Marketing <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Social Media Marketing </span> <span class="para"> Review and improve your social media marketing with our toolkit. Use our templates to audit and develop your social media strategy and make better use of the major social networks with the practical tips in our 'Smarter' guides. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Google Analytics 4 <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Google Analytics 4 </span> <span class="para"> Google Analytics 4 is a fantastic tool, but to get the most from it and gain commercial value from your digital marketing, it needs careful setup. Our resources take you through the steps you need to customize it for your business, and give advice on using data-driven insights to improve your marketing. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Paid Media <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Paid Media </span> <span class="para"> Learn best practices and keep up-to-date on the cutting-edge techniques to improve your ROI using Google Ads, Social media and Display ads. </span> </div> </div> </a> </li> </ul> <h4>Quick Wins Micro Learning</h4> <p>Actionable, step-based marketing techniques to get fast results. Each gives you a series of practical steps to follow to make improvements. Learn why the technique is important, how to achieve it, and what results to expect.</p> <ul class="featureList"> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> 40+ Quick Wins Included <div class="tooltip-container"> <div class="tooltip"> <span class="title"> 40+ Quick Wins Included </span> <span class="para"> Step-based learning which aims to teach you new techniques you can learn and apply quickly through integrated downloadable templates. All Quick Wins are included in paid membership.</span> </span> </div> </div> </a> </li> </ul> <h4>Learning Paths - Accredited Certifications</h4> <p>Get certified through modular online training, integrated with templates to put your learning into practice. Fully accredited by the internationally recognized CPDSO accreditation body.</p> <ul class="featureList"> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> RACE Practical Digital Strategy Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> RACE Practical Digital Strategy Certification </span> <span class="para"> You'll qualify as a RACE Digital Marketing Strategist, an expert in creating and implementing integrated digital marketing strategies and best practices to achieve your business goals. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Campaign Planning Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Campaign Planning Certification </span> <span class="para"> You'll qualify as a Campaign Planning Specialist, able to plan, manage and optimize a digital marketing campaign using proven best practices. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Digital Experience Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Digital Experience Certification </span> <span class="para"> You'll qualify as a Digital Experience Specialist, able to make mobile and desktop website designs more persuasive using our insight-driven approach, and using Google Analytics to identify improvements and recommend best practices. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Content Marketing Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Content Marketing Certification </span> <span class="para"> You'll qualify as a Content Marketing Specialist, able to engage and persuade your audience and to develop a more strategic approach to manage your content marketing activities. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Email Marketing & Automation Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Email Marketing & Automation Certification </span> <span class="para"> You'll qualify as an Email Marketing & Automation Specialist, able to create targeted, relevant messages to prospects or customers and use the power of Marketing Automation best practices to get cut-through in the inbox across the customer lifecycle. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Google Analytics 4 Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Google Analytics 4 Certification </span> <span class="para"> You'll qualify as a Google Analytics 4 Specialist, able to customize it for your business and gain powerful insights which assist the marketing funnel. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Search Engine Optimization Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Search Engine Optimization Certification </span> <span class="para"> You'll qualify as a Search Engine Optimization Specialist, able to review and improve social media marketing, audit and develop your social media strategy and make better use of the major social networks. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Employee Development Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Employee Development Certification </span> <span class="para"> As a Marketing Manager, you'll be able to use a structured approach to evaluate individual and team marketing skills and create an action plan for improvement. </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Digital Transformation Certification <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Digital Transformation Certification </span> <span class="para"> You'll qualify as a Digital Transformation Specialist, able to audit the current contribution of digital marketing to your organization and then create a plan to improve the contribution by defining activities to plan, manage and optimize digital media, digital experiences and digital data.</span> </div> </div> </a> </li> </ul> <h4>Advanced and Sector Toolkits</h4> <p>Invest in our advanced guides and templates to transform your marketing and take your business to the next level. Resources cover the full customer lifecycle from customer acquisition, conversion to retention.</p> <ul class="featureList"> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Agency Growth and Management <div class="tooltip-container"> <div class="tooltip"> <span class="title">Agency Growth and Management</span> <span class="para"> Win and keep more clients with our templates to review key agency processes for pitching work and managing projects. Our templates also cover website design and build projects plus inbound campaign planning and management activities.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Branding for Businesses <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Branding for Businesses </span> <span class="para"> Ultimately, marketing is one brand competing against another, yet best-practices for branding don't get the attention they deserve. 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This toolkit includes all our resources developed specifically for integrated Business-to-Business Digital Marketing.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> E-commerce / Retail <div class="tooltip-container"> <div class="tooltip"> <span class="title"> E-commerce / Retail </span> <span class="para"> Our E-commerce toolkit recommends best practices to increase sales and profitability of transactional E-commerce sites including retail, travel and financial services. The main focus is on multichannel retail sites.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Integrated Lifecycle Marketing <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Integrated Lifecycle Marketing </span> <span class="para"> Covers best practices for integrated communications across the full customer lifecycle with separate guides on KPI frameworks and managing customer acquisition, conversion and retention aimed at mid to larger-size organizations.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Managing Digital Marketing Teams <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Managing Digital Marketing Teams </span> <span class="para"> This toolkit has been created for managers responsible for integrating digital marketing better into their organizations. It reviews the options for structuring marketing teams and roles needed.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Managing Digital Transformation <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Managing Digital Transformation </span> <span class="para"> Our Managing Digital Marketing Transformation toolkit gives larger organizations strategic and practical recommendations on how to manage the change, new processes, technologies and teams needed by Digital Transformation.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Managing International Marketing <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Managing International Marketing </span> <span class="para"> This toolkit is designed to help medium to large organizations with multiple products manage their marketing campaigns across multiple countries and those looking to start running international marketing campaigns.</span> </span> </div> </div> </a> </li> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Sector Technology Innovation <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Sector Technology Innovation </span> <span class="para"> Review all options for integrating Marketing Technology across the customer lifecycle to deliver competitive advantage for your business.<br><br>Sectors covered include B2B, financial services, healthcare and pharma, retail, travel and not-for-profit.</span> </span> </div> </div> </a> </li> </ul> <h4>Rebrandable Templates</h4> <p>Why start from scratch when creating plans for your clients or customers when you have best practice at hand? </p> <ul class="featureList"> <li class="tooltip-link-container"> <a href="#" class="tooltip-link"> Includes a licence to rebrand templates <div class="tooltip-container"> <div class="tooltip"> <span class="title"> Includes a licence to rebrand templates </span> <span class="para"> Rebrand our most popular templates and use them as your own. Licenced for use on your clients and customers. </span> </div> </div> </a> </li> </ul> <h4>Quarterly Masterclasses</h4> <p>Online webinars run by Digital Marketing Experts, reviewing the latest changes and trends.</p> <ul class="featureList"> <li> Access to all live and on-demand masterclasses </li> </ul> <h4>Inclusive Assistance</h4> <p>Get help when you need it from our in-house team.</p> <ul class="featureList"> <li> Assigned Customer Success Manager </li> <li> On-boarding and reviews throughout the year </li> <li> Consultancy Options (additional charge) </li> </ul> </section> </div> <!-- <a href="/insights/free-membership" class="learner-join but_2019 green" data-wpel-link="internal">Get Started For Free</a>--> <a href="/insights/race-marketing-consultation/" class="pro-join but_2019 green" data-wpel-link="internal"> Contact Us </a> </div> </div> </div> </div> <div id="si_lightbox"> <div id="si_login_popup"> <div id="si_login_popup_header"> <img 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