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<a href="https://www.indexexchange.com/au/solutions/" class="page-title-link ie-color-grey-e" title="Solutions">Solutions</a><div class="title"><h1>For DSPs</h1></div> <div> </div> </div> </div> </div> </div> </div> <div id="block_0f5f51d08b034696d8428826fb8b0d30" class="block-ie-image-title-content section-padding-80"> <div class="container-fluid wrapper ie-ptb-none"> <div class="row d-flex justify-content-between align-items-center"> <div class="col-md-6 order-2 order-md-1" style=""> <div class="image image-align-left"> <img decoding="async" class="img-fluid" src="https://s46182.pcdn.co/wp-content/uploads/2022/10/global-map-across-screens-3200x1800-1-1.png" alt="Global map" /> </div> </div> <div class="col-md-6 order-1 order-md-2"> <div class="title"> <h2>Reach audiences across channels through a global marketplace that provides the highest-quality supply </h2> </div> <div class="content"> <p>Index Exchange works with the world鈥檚 largest media owners, providing you with direct access to premium inventory. Built for scale, our exchange streamlines auctions to ensure efficiency and transparency throughout the supply chain.</p> </div> </div> </div> </div> </div> <div id="block_68aa83ba4a23f3cc963b9c237d40dc8a" class="block-ie-solution-two-columns ie-stone-mode"> <div class="wrapper container-fluid"> <div class="title-wrap"> <h2 class="d-block main-title">The Index Exchange Platform</h2> </div> <div class="grid grid-cols justify-content-between"> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/OMNI-2-1-2.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Omnichannel inventory at scale</h3> <div class="d-block content"><p>Index provides a direct path to premium display, video, CTV, mobile, and native ad inventory from trusted media partners via a single platform.</p> </div> <a href="https://www.indexexchange.com/product/channels-formats/" class="read-more"> Learn more <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/EXCHANGEFF_RBG_120x120-2.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Exchange efficiency</h3> <div class="d-block content"><p>Our predictive intelligence engine allows us to optimize auctions so Index sends you only the most relevant traffic quickly and efficiently. We鈥檙e committed to providing transparency throughout the bid stream to help make informed bidding decisions.</p> </div> <a href="https://www.indexexchange.com/product/exchange-efficiency/" class="read-more"> Learn more <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/EXCHANGEQUALITY-2-3.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Exchange quality</h3> <div class="d-block content"><p>We bring accountability and transparency to the supply chain. Our supply quality team reviews all inventory on our exchange to ensure it is brand safe and we partner with leading inventory quality providers to protect against bots, fraud, and invalid traffic.</p> </div> <a href="https://www.indexexchange.com/product/exchange-quality/" class="read-more"> Learn more <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/ADDRESSABILITY-2-1-2.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Addressability</h3> <div class="d-block content"><p>Ensure you reach the right audiences at the right time. Our addressability portfolio supports a range of solutions, providing the flexibility and control needed to execute audience-based buys at scale.</p> </div> <a href="https://www.indexexchange.com/product/addressability-portfolio/" class="read-more"> Learn more <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/FLEXTRANS-2-1-2.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Flexible transactions</h3> <div class="d-block content"><p>Transact on your terms with custom buying options that support any campaign need. From direct deals and curated marketplaces to the open market, Index provides the tools for streamlined inventory access and flexible buys.</p> </div> <a href="https://www.indexexchange.com/product/exchange-access-transactions/" class="read-more"> Learn more <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/DATAANALYTICS-2-2.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title">Data and analytics</h3> <div class="d-block content"><p>Turn insights into action with detailed analytics and customised reporting that help optimise campaign performance. Gain clarity into ad spend with transparent impression-level reporting through our Client Audit Logs, which provide a receipt for every transaction.</p> </div> <a href="https://www.indexexchange.com/product/data-analytics/" class="read-more"> Learn more <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="col-item d-flex"> <span class="lock-icon mr-lg-4 mb-2 mb-lg-0 d-block"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/SERVICEANDSUPPORT-2-1-2.png" loading="lazy" class="img-fluid" /> </span> <div class="block-content d-block"> <h3 class="d-block title"> Services and support</h3> <div class="d-block content"><p>Our expert services team is dedicated to your success. Through both strategic guidance and day-to-day support, we鈥檒l partner closely with you to efficiently drive scale, optimise performance, and deliver ROI.</p> </div> </div> </div> </div> </div> </div> <div id="block_667f9edf6d672ac2b83fb9eaca71342a" class="block-ie-call-to-action"> <section id="call-to-action" class="w-100"> <div class="container-fluid wrapper"> <div class="row no-gutters" data-aos="fade-up"> <div class="col-lg-6"> <div class="bg-image w-100 h-100 d-block" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2023/04/index-explains-cta-1536x1134-1-2.jpg')"></div> </div> <div class="col-lg-6"> <div class="content bg-white h-100"> <h2> Index Explains: Streaming TV </h2> <p> While video advertising is sophisticated, it doesn鈥檛 need to be confusing. Tune in to our new video series where we break down all the complexities of streaming TV. </p> <a href="https://www.indexexchange.com/au/series/streaming-tv/" class="read-more" target="_self" > Watch now <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span> </a> </div> </div> </div> </div> </section> </div> <div id="block_d0144e145ccc582356d126e1e98da6a7" class="block-ie-product-carousel"> <div class="container-fluid wrapper ie-ptb-none"> <div class="row"> <div class="col-md-12"> <div class="block-header"> <h2 class="block-title">Related products</h2> <span class="all-products-link"> <a href="">All products<span class="icon-arrow-right" aria-hidden="true"></span></a> </span> </div> </div> </div> </div> <div class="container-fluid wrapper ie-ptb-none ie-product-carousel-container"> <div class="ie-product-carousel"> <div class="carousel-cell"> <div class="image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2025/02/addressability-portfolio-header-1920x1080-2.png')"></div> <div class="content"> <h3 class="title"><a href="https://www.indexexchange.com/au/platform/addressability-portfolio/">Addressability Portfolio <span class="icon-arrow-right d-md-none"></span></a></h3> <div class="text"> Choose from a range of solutions to reach the right audience with the right strategy for your business. </div> </div> </div> <div class="carousel-cell"> <div class="image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2025/02/channels-formats-header-1920x1080-2.png')"></div> <div class="content"> <h3 class="title"><a href="https://www.indexexchange.com/au/platform/channels-formats/">Channels and Formats <span class="icon-arrow-right d-md-none"></span></a></h3> <div class="text"> Power your advertising and monetisation across every format on any screen, all through a single platform. </div> </div> </div> <div class="carousel-cell"> <div class="image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2025/02/data-analytics-header-1920x1080-2.png')"></div> <div class="content"> <h3 class="title"><a href="https://www.indexexchange.com/au/platform/data-analytics/">Data and Analytics <span class="icon-arrow-right d-md-none"></span></a></h3> <div class="text"> Boost performance with fully transparent data, insights, and reporting. </div> </div> </div> <div class="carousel-cell"> <div class="image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2021/11/EFFICIENCY_RBG-2.png')"></div> <div class="content"> <h3 class="title"><a href="https://www.indexexchange.com/au/platform/exchange-efficiency/">Exchange Efficiency <span class="icon-arrow-right d-md-none"></span></a></h3> <div class="text"> Our modernised platform and advanced predictive intelligence engine allow for ever-increasing scale at industry-leading levels of efficiency, ensuring you make the most of every transaction. </div> </div> </div> <div class="carousel-cell"> <div class="image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2021/11/EXCHANGEQUALITY_RBG-2.png')"></div> <div class="content"> <h3 class="title"><a href="https://www.indexexchange.com/au/platform/exchange-quality/">Exchange Quality <span class="icon-arrow-right d-md-none"></span></a></h3> <div class="text"> With our direct relationships with premium media owners, dedicated teams that monitor every ad creative and placement, and strict policies prohibiting made-for-advertising sites, you can buy and sell with confidence across channels. </div> </div> </div> </div> </div> </div> <div id="block_d541bf04d0a1916b810399bf432d6931" class="block-ie-post-articles-gird"> <div class="container-fluid wrapper ie-ptb-none"> <div class="row"> <div class="col-md-12"> <div class="block-header d-flex justify-content-between align-items-center"> <h2 class="title">Latest insights for DSPs</h2><a href="https://www.indexexchange.com/au/blog/" class="all-articles-link">All Articles <span class="icon-arrow-right"></span></a> </div> </div> </div> <div class="row"> <div class="col-md-4 mb-5"> <div class="article-grid bg-white h-100"> <div class="image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2025/02/MC-11948-0225-AI-Innovation-in-Ad-Tech-1024x559.jpg')"></div> <div class="content"> <div> <div class="article-meta d-flex justify-content-between align-items-center"> <span class="post-tags"> <a href="https://www.indexexchange.com/au/category/articles-au/" rel="tag">Articles</a> </span> <span class="post-date"> <time datetime="18 Feb, 2025">18 Feb, 2025</time> </span> </div> <div class="article-title"> <h2 class="title"><a href="https://www.indexexchange.com/au/2025/02/18/untapped-potential-how-ai-innovation-will-drive-the-future-of-ad-tech/">Untapped Potential: How AI Innovation Will Drive the Future of Ad Tech</a></h2> </div> </div> <div class="entry-content"> <p> Digital advertising underpins the business model of the internet鈥攌eeping content free and accessible while powering a multi-billion-dollar ecosystem. 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