Best Free Content Marketing Software in 2024

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Marketing Software</a></li> <li>Free Content Marketing Software</li> </ul> <div class="clearfix"></div> </div> <div class="why-fo-free"> <a data-modal="#why-fo-free" title="Why FO is free" href="#"> Why is FinancesOnline free <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://financesonline.com/media/themes/fot/dist/img/why_blue.png" data-srcset="https://financesonline.com/media/themes/fot/dist/img/why_blue.png 1x, https://financesonline.com/media/themes/fot/dist/img/why_blue@2x.png 2x" alt="Why FO is free" class="lazyload"> </a> </div> <div class="clearfix"></div> </div> <div id="fo-category-tabs" class="page-category__tabs dynamic-tabs"> <div class="main-container"> <a class="page-category__tab active big-tab" href="/c/content-marketing-software/free/" data-target="#top20-tab" data-term="828" data-nojs="true" data-small-cat="true" > <h1>Best Free Content Marketing Software in 2025</h1> </a> <a class="page-category__tab " href="/c/content-marketing-software/free/?top10" data-target="#top10-tab" data-term="828">Product Comparisons</a> </div> </div> <div id="dynamic-tab-content"> <div id="cat-top20" class="page-category__tab-content"> <div id="category-top20" class="category category--white flex-order" data-cat="828"> <div id="category-what-is" class="main-container order-2 content-visibility"> <div class="category__sections no-border"> <h3><span class="cat-icon cat-icon--what-is"></span>What is Free Content Marketing Software?</h3> <p>Content marketing software is used by businesses of all sizes and in all industries to create and execute content strategies that present information in effective ways to capture the attention of their target audience. Marketing teams use these applications to manage the creation, sourcing, distribution, and availability of content. They can also utilize the system to track access to that content and make alterations as required by identifying user preferences.<a href="#" class="show-more-js">Show more</a><span class="show-more-hidden"> The common types of content used for marketing include text material, images, videos, and infographics. If you are looking for more information, you can browse our complete reviews of the leading apps in this category. Don't forget to look at <a href='https://reviews.financesonline.com/p/hubspot-marketing-hub/'>HubSpot Marketing Hub</a> which is currently on top of the list.<a href="#" class="show-less-js">Show less</a></span></p> <h3 id="category-how"><span class="cat-icon cat-icon--ranking"></span>How was this ranking made?</h3> <p>In order to come up with this ranking of best Free Content Marketing Software we have examined different tools currently available on the market, analyzing their features, how easy are they are to learn, client support, possible integrations with other systems as well as mobile device support with our unique <a href="/scoring-methodology/" title="Scoring Methodology">SmartScore<sup>TM</sup></a> rating system. This list has been created by Nestor Gilbert, our SaaS authority responsible for the Free Content Marketing Software category.</p> </div> </div> <div class="main-container order-1"> <div class="col col--75 col--sm"> <div class="cats-tabs tabs"> <div class="cats-tabs__content"> <div id="cats-0" class="cats-tabs__content-inner tabs-content active"> <div class="category__rank"> <div class="category__rank-head"> <h3>List of Top 11 Free Content Marketing Software</h3> <div class="category__rank-sort"> <a data-modal="#why-fo-free" title="Why FO is free" href="#"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://financesonline.com/media/themes/fot/dist/img/why-smaller.png" data-srcset="https://financesonline.com/media/themes/fot/dist/img/why-smaller.png 1x, https://financesonline.com/media/themes/fot/dist/img/why-smaller@2x.png 2x" alt="Why FO is free" class="lazyload"> </a> Order by: <div class="category__rank-dd nice-dropdown" data-ajax="https://financesonline.com/wp-admin/admin-ajax.php" data-term="828" data-size="small_business" data-count="11" data-taxonomy="category_apps"> <span>Sponsored</span> <ul> <li data-sort="sponsored">Sponsored</li> <li data-sort="score">Score</li> </ul> </div> </div> </div> <div id="small_business_box"> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2h1YnNwb3QtbWFya2V0aW5nLWh1Yi8="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="HubSpot Marketing Hub reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/08/hslogo2.png 186w, https://s.financesonline.com/uploads/2019/08/hslogo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-373528" data-id="373528" type="checkbox"> <span></span> <label for="compare-373528">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/hubspot-marketing-hub/" title="HubSpot Marketing Hub"> <span>1. </span> HubSpot Marketing Hub </a> </h4> <span>Our score: <span class="blue">9.5</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">98%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>HubSpot Marketing is an easy-to-use advanced digital marketing software solution. It is used for a variety of marketing needs and channels from SEO to social media. The platform has a CRM base complete with analytics. It has modules to manage blogs, lead generation, social monitoring, ads, and email marketing. </p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> <button type="button" data-dst="aHR0cHM6Ly9maW5hbmNlc29ubGluZS5jb20vc2VlL2h1YnNwb3RtYXJrZXRpbmcv" class=" btn" >VISIT WEBSITE</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL21vbmRheS8="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="200" height="103" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="monday.com reviews" sizes="(max-width: 200px) 100vw, 200px" data-srcset="https://s.financesonline.com/uploads/2018/01/monday1.png 200w, https://s.financesonline.com/uploads/2018/01/monday1-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-71200" data-id="71200" type="checkbox"> <span></span> <label for="compare-71200">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/monday/" title="monday.com"> <span>2. </span> monday.com </a> </h4> <span>Our score: <span class="blue">9.8</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">99%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>An industry-leading collaboration app for on-site and remote work teams. This leverages tools such as Kanban boards, Gantt charts, and workflow automations to help teams handle any type of project. It also seamlessly integrates with third-party apps to ensure easier adoption and extend its capabilities.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> <button type="button" data-dst="aHR0cHM6Ly9maW5hbmNlc29ubGluZS5jb20vc2VlL21vbmRheS8=" class=" btn" >VISIT WEBSITE</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3dyaWtlLWNvbnRlbnQv"> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Wrike reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2020/07/vp604d1ec39f1223f92a0f1ddd8816d013.png 186w, https://s.financesonline.com/uploads/2020/07/vp604d1ec39f1223f92a0f1ddd8816d013-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-118869" data-id="118869" type="checkbox"> <span></span> <label for="compare-118869">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/wrike-content/" title="Wrike"> <span>3. </span> Wrike </a> </h4> <span>Our score: <span class="blue">9.1</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">98%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>A collaboration software with user-friendly navigation and flexible project views for easier project management. It gives you a bird's eye view of your projects to get a better feel of the progress of your efforts. Moreover, its powerful reporting and analytics tools also help you generate accurate reports with actionable insights. </p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> <button type="button" data-dst="aHR0cHM6Ly9maW5hbmNlc29ubGluZS5jb20vc2VlL3dyaWtlY29udGVudC8=" class=" btn" >VISIT WEBSITE</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3JpZ2h0cy1jbG91ZC8="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Rights Cloud reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2020/09/FADEL_Logo_186x96.png 186w, https://s.financesonline.com/uploads/2020/09/FADEL_Logo_186x96-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-252950" data-id="252950" type="checkbox"> <span></span> <label for="compare-252950">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/rights-cloud/" title="Rights Cloud"> <span>4. </span> Rights Cloud </a> </h4> <span>Our score: <span class="blue">8.0</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">95%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>Rights Cloud is a digital rights management and contact tracking & compliance solution designed to speed up campaign creation, maximize asset reuse, and eliminate content misuse.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> <button type="button" data-dst="aHR0cHM6Ly9maW5hbmNlc29ubGluZS5jb20vc2VlL3JpZ2h0c2Nsb3VkLw==" class=" btn" >VISIT WEBSITE</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2xhdGVyLw=="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Later reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/08/Later_Logo2.png 186w, https://s.financesonline.com/uploads/2019/08/Later_Logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-139409" data-id="139409" type="checkbox"> <span></span> <label for="compare-139409">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/later/" title="Later"> <span>5. </span> Later </a> </h4> <span>Our score: <span class="blue">8.8</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">N/A</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>An intuitive marketing solution that simplifies how companies, brands, agencies, and individuals organize, plan, and schedule Instagram posts.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL21heXBsZS8="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Mayple reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/11/mayple-logo-thumbnail-1.png 186w, https://s.financesonline.com/uploads/2019/11/mayple-logo-thumbnail-1-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-197966" data-id="197966" type="checkbox"> <span></span> <label for="compare-197966">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/mayple/" title="Mayple"> <span>6. </span> Mayple </a> </h4> <span>Our score: <span class="blue">8.7</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">96%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>An online marketing platform that lets you work with industry professionals. Mayple offers online consulting services with marketing experts who will help you formulate marketing strategies that fit your business' needs. Key features include digital campaign management, marketing edit, digital marketing strategy, and more.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2hpcHBvLXZpZGVvLw=="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Hippo Video reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/09/Hippo-Video-logo2.png 186w, https://s.financesonline.com/uploads/2019/09/Hippo-Video-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-128350" data-id="128350" type="checkbox"> <span></span> <label for="compare-128350">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/hippo-video/" title="Hippo Video"> <span>7. </span> Hippo Video </a> </h4> <span>Our score: <span class="blue">8.7</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">90%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>A complete video marketing solution that allows marketers and other professionals to create, edit, and share awesome video contents online to promote brand awareness, increase sales, and improve customer service, as well as measure and analyze video marketing performance and video engagement. </p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2JlYW1lci8="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Beamer reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/09/Beamer-logo2.png 186w, https://s.financesonline.com/uploads/2019/09/Beamer-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-125433" data-id="125433" type="checkbox"> <span></span> <label for="compare-125433">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/beamer/" title="Beamer"> <span>8. </span> Beamer </a> </h4> <span>Our score: <span class="blue">8.6</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">95%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>An easy to use newsfeed and changelog platform to simplify product launches, updates, and other newsfeed announcements. Beamer can add posts, images, GIFs, and video clips to keep the posts engaging. This user-friendly platform also comes with post scheduling, user segmentation, Wordpress plugin, and advanced analytics tools among others.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2luYXBwc3Rvcnkv"> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="InAppStory reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2021/06/InAppStory-logo-2.png 186w, https://s.financesonline.com/uploads/2021/06/InAppStory-logo-2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-299379" data-id="299379" type="checkbox"> <span></span> <label for="compare-299379">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/inappstory/" title="InAppStory"> <span>9. </span> InAppStory </a> </h4> <span>Our score: <span class="blue">8.0</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">100%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>InAppStory is a content marketing tool that allows you to design and publish engaging native mobile stories to create unique customer interactions. </p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2V2ZXJ5cG9zdC8="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Everypost reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2020/06/Everypost-logo2.png 186w, https://s.financesonline.com/uploads/2020/06/Everypost-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-38061" data-id="38061" type="checkbox"> <span></span> <label for="compare-38061">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/everypost/" title="Everypost"> <span>10. </span> Everypost </a> </h4> <span>Our score: <span class="blue">8.0</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">N/A</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>This social media tool effectively simplifies the process of curating, scheduling, and customizing content. Enhanced control for your social media pages.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2h1YnNwb3QtbWFya2V0aW5nLw=="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="HubSpot Marketing reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/08/hslogo2.png 186w, https://s.financesonline.com/uploads/2019/08/hslogo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-39071" data-id="39071" type="checkbox"> <span></span> <label for="compare-39071">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/hubspot-marketing/" title="HubSpot Marketing"> <span>11. </span> HubSpot Marketing </a> </h4> <span>Our score: <span class="blue">9.5</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">N/A</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>HubSpot Marketing is an easy-to-use advanced digital marketing software solution. It is used for a variety of marketing needs and channels from SEO to social media. The platform has a CRM base complete with analytics. It has modules to manage blogs, lead generation, social monitoring, ads, and email marketing. </p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> <button type="button" data-dst="aHR0cHM6Ly9maW5hbmNlc29ubGluZS5jb20vc2VlL2h1YnNwb3RtYXJrZXRpbmcv" class=" btn" >VISIT WEBSITE</button> </div> </div> </div> <div class="category__rank-sort category__rank-sort--mobile-show"> <a data-modal="#why-fo-free" title="Why FO is free" href="#"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://financesonline.com/media/themes/fot/dist/img/why-smaller.png" data-srcset="https://financesonline.com/media/themes/fot/dist/img/why-smaller.png 1x, https://financesonline.com/media/themes/fot/dist/img/why-smaller@2x.png 2x" alt="Why FO is free" class="lazyload"> </a> Order by: <div class="category__rank-dd nice-dropdown" data-ajax="https://financesonline.com/wp-admin/admin-ajax.php" data-term="828" data-size="small_business" data-count="11" data-taxonomy="category_apps"> <span>Sponsored</span> <ul> <li data-sort="sponsored">Sponsored</li> <li data-sort="score">Score</li> <li data-sort="user-reviews">User Score</li> </ul> </div> </div> </div> </div> </div> </div> </div> <div class="category__sidebar col col--25 col--sm content-visibility"> <div class="category__categories mini-hide"> <h4>Similar Categories:</h4> <p>In the event you didn't find just the solution you were looking for here's a list of various categories similar to Free Content Marketing Software that you might want to browse through:</p> <ul> <li><a href="/c/content-marketing-software/" title="Content Marketing Software">Content Marketing Software</a><li><a href="/c/content-marketing-software/b2b/" title="Content Marketing Software for B2B">Content Marketing Software for B2B</a><li><a href="/c/content-marketing-software/small-business/" title="Content Marketing Software for Small Business">Content Marketing Software for Small Business</a> </ul> </div> </div> </div> <div class="order-3 content-visibility"> <div class="main-container"> <div class="col col--75 col--sm"> <div class="category__content"> <img width="1000" height="483" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload toc-img" alt="Free Content Marketing Software Guide" sizes="(max-width: 1000px) 100vw, 1000px" data-srcset="https://s.financesonline.com/uploads/2022/03/free-content-marketing-1.png 1000w, https://s.financesonline.com/uploads/2022/03/free-content-marketing-1-300x145.png 300w, https://s.financesonline.com/uploads/2022/03/free-content-marketing-1-768x371.png 768w, https://s.financesonline.com/uploads/2022/03/free-content-marketing-1-93x45.png 93w" /> </div> </div> </div> <div class="main-container"> <div class="col col--75 col--sm"> <h3 class="toc-header margin">Table of contents</h3> </div> <div class="clearfix"></div> </div> <div class="main-container"> <div class="col col--75 col--sm"> <div class="category__sections toggle"> <div class="article-section"> <div class="article-section__text"> <p>Creating content is an integral part of marketing but it’s not easy to do. Aside from the challenges of regularly churning out meaningful content, marketers also need to take care of many admin work that can take time away from producing quality content. This is where free content marketing software can be an excellent solution. It provides many automation features and content management tools that can assist marketers in effectively implementing their campaigns, generating leads, and nurturing long-term business relationships with their clients.</p> </div> </div><div class="article-section"> <h3 id="get-to-know-each-product-with-free-trial"><span class="cat-icon cat-icon--free-trial"></span>Get to know each product with free trial</h3> <div class="article-section__text"> <p>Investing in new tech can be intimidating and expensive. Businesses can go for a free content marketing platform based on its features and user reviews. But that’s just the start of the search process. Since many platforms today use cutting-edge technology and include advanced features in their software products, how can you increase your chances of choosing the most appropriate content marketing software for your business needs?</p> <p>To make your search easier, take advantage of free trials. Free trials often last for as short as seven days or as long as 30 days. These trials are the perfect time to get first-hand experience of the software before signing up for any paid plans. The trial period will cause some delay in implementing the software for your team but it’s worth it when you finally end up choosing the best free content marketing software. Start testing some of the products that received top ratings from our users and SmartScore rankings. These include <a href="https://reviews.financesonline.com/p/hubspot-marketing/">HubSpot Marketing</a>, <a href="https://reviews.financesonline.com/p/beamer/">Beamer</a>, <a href="https://reviews.financesonline.com/p/adlatch/">AdLatch</a>, and <a href="https://reviews.financesonline.com/p/inappstory/">InAppStory</a>.</p> </div> </div><div class="article-section"> <h3 id="targeted-businesses"><span class="cat-icon cat-icon--targeted-businesses"></span>Targeted Businesses</h3> <div class="article-section__text"> <p>Content marketing software solutions often come in different paid plans with different capabilities. Some offer free content marketing tools while others base their pricing on the number of users or the size of the organization.</p> <ul> <li><strong>Small business or Individuals</strong>. Content marketing software with free plans is often suitable for individual users, small teams, or small businesses. Free plans offer limited features but they’re powerful enough to deliver content to a small audience or to run simple marketing campaigns.</li> <li><strong>Medium businesses</strong>. For businesses with more customers or more complex marketing activities, free content marketing solutions might not be enough, especially if they’re looking for more visibility into their customers, leads, and processes. Upgrading to paid plans is usually what medium businesses do in this situation.</li> <li><strong>Large businesses</strong>. Vendors often have quote-based plans for enterprises that need more advanced <a href="/marketing-automation-include-online-business/">marketing automation</a> features, analytics, and reporting for their content marketing activities. Large businesses also need products that can easily integrate with major business apps since their large-scale operations demand that other departments also be connected to marketing for the perfect alignment of business goals.</li> </ul> </div> </div><div class="article-section"> <h3 id="what-are-examples-of-free-content-marketing-software"><span class="cat-icon cat-icon--examples"></span>What are Examples of Free Content Marketing Software?</h3> <div class="article-section__text"> <p>Marketers can choose from hundreds of content marketing software based on the features they need and the budget they can spend on a product. But you don’t always have to immediately go for paid plans to use some really good software out there. Here are examples of content marketing software you can use for free:</p> <ul> <li><a href="https://reviews.financesonline.com/p/hubspot-marketing/"><strong>HubSpot Marketing</strong></a>: A full-featured content marketing software with SEO and social media capabilities. It helps users create and optimize content for the right audience.</li> <li><a href="https://reviews.financesonline.com/p/beamer/"><strong>Beamer</strong></a>: An easy-to-use auto notification platform that simplifies the announcement of events, news, product launches, and many more.</li> <li><a href="https://reviews.financesonline.com/p/inappstory/"><strong>InAppStory</strong></a>: A platform that allows businesses to communicate with leads and customers within their app or website using a Stories format.</li> <li><a href="https://reviews.financesonline.com/p/rights-cloud/"><strong>Rights Cloud</strong></a>: A content tracking and compliance software that tracks published content in partner websites, ecommerce, social, etc.</li> <li><a href="https://reviews.financesonline.com/p/later/"><strong>Later</strong></a>: An end-to-end social media marketing platform that lets users plan, analyze, and publish content in just a few clicks.</li> </ul> </div> </div><div class="article-section"> <h3 id="types-of-free-content-marketing-software"><span class="cat-icon cat-icon--types"></span>Types of Free Content Marketing Software</h3> <div class="article-section__text"> <p>Free content marketing software can be deployed in two ways:</p> <ul> <li><strong>On-premise</strong>: These can be apps that you need to download and install on your computer and use instantly without any fees. The usual disadvantage of free, downloaded apps is that they do not update automatically and can be limited in their features. On the other hand, the advantage of using on-premise solutions is that you don’t need to pay a recurring fee to continue using the app.</li> <li><strong>Cloud-based CMS</strong>: These are software products that do not need any downloads. Users access the platform via the internet and pay for a subscription-based on the features or number of users. The common disadvantage is that businesses end up underutilizing features they paid for in a fixed plan/package. Meanwhile, the advantage of using cloud-based software is that you don’t need to worry about version updates, hardware maintenance, and expert IT staff who can maintain the software. Everything is taken care of by the vendor.</li> </ul> </div> </div><div class="article-section"> <h3 id="key-features-of-free-content-marketing-software"><span class="cat-icon cat-icon--key-features"></span>Key Features of Free Content Marketing Software</h3> <div class="article-section__text"> <p>Not all content marketing software will provide the same features in their free versions. But there are some things that you should look for even in the free plans to be able to accomplish your content marketing goals.</p> <ul> <li><strong>Inbound marketing tools</strong>. Though free CMS may have limited features, they should still include some of the most important inbound marketing tools. These include contacts database, emails, forms, and ads.</li> <li><strong>Integrations</strong>. Since many marketers no longer use just one app for their work, it’s important to look for a CMS product that integrates with popular third-party apps. APIs are also important if you’re planning to create your own integrations.</li> <li><strong>Security</strong>. CMS should also implement the latest security features to protect users’ content and data. Security features are usually delivered via user permissions, roles, and multilevel authentications.</li> <li><strong>Essential Digital Marketing Tools</strong>. A free CMS should include the most basic tools needed for digital marketing activities. Examples are email marketing, blogging, and lead management.</li> <li><strong>Mobile-optimized CMS</strong>. Leads, customers, and business partners switch from desktop to mobile devices when looking for services/products online. Therefore, marketers need a CMS product that works on all these digital platforms.</li> <li><strong>Content Publishing</strong>. Most CMS today offer content publishing or posting on a variety of channels. These can include social media, websites, or email.</li> <li><strong>Expert Support</strong>. Though cloud-based content marketing software is mostly reliable, users can still experience occasional issues with the product they’re using. So, it’s always good to check the available technical support from the vendor such as live chat, knowledge base, or phone call.</li> </ul> </div> </div><div class="article-section"> <h3 id="benefits-of-free-content-marketing-software"><span class="cat-icon cat-icon--benefits"></span>Benefits of Free Content Marketing Software</h3> <div class="article-section__text"> <p>Quality and consistent content marketing are important in growing your business. Good content can help generate leads, retain customers, build trust, and strengthen your brand. But it’s not easy to produce quality marketing content, especially when there are so many other aspects of the business that need attention.</p> <p>To speed up the job and make content marketing more efficient, businesses use free content marketing software or opt for paid plans depending on their needs. Here are some of the common benefits you can expect once you start using a content marketing platform:</p> <ul> <li><strong>Improved Content Quality</strong>. Content marketing software features like reporting and <a href="/what-is-big-data-analytics/">big data analytics</a> help marketers get insights into their audience. As a result, they can fine-tune content according to the type of customer segment they’re targeting and increase the conversion rates.</li> <li><strong>Content-Targeting of Potential Buyers</strong>. Knowing your audience is crucial to attracting leads. With advanced technology like AI and machine learning, content marketing software helps marketers in classifying and qualifying leads.</li> <li><strong>Out-of-the-Box Analytics.</strong> With the large volume of data marketers receive daily, it’s hard to make sense of things without modern analytics tools found in content marketing software. Dashboards and reporting tools, for instance, help users quickly discover inefficiencies and flaws in their marketing strategy and be proactive in taking action.</li> <li><strong>Effective Distribution</strong>. Publishing content can be more effective when using automation features included in content marketing software. Users will be able to schedule content on different channels and set the appropriate time for sending content for optimal results.</li> <li><strong>Seamless Integrations</strong>. When you choose a free content management software that connects with many business apps and includes APIs for custom integrations, it can help teams from different departments to work more efficiently. Sales and marketing can communicate faster and share data on leads and customers in one platform.</li> <li><strong>Increase Credibility</strong>. Quality content for marketing can increase your brand’s credibility in the business. Since content marketing software helps create targeted and quality content, using it will also have an impact on boosting your company’s presence online and promoting your brand.</li> </ul> </div> </div><div class="article-section"> <h3 id="latest-trends"><span class="cat-icon cat-icon--latest-trends"></span>Latest Trends</h3> <div class="article-section__text"> <ul> <li><strong>Hyper-personalization</strong>: Customers enjoy being served content that fits their needs, interests, and experiences. That’s why hyper-personalization is becoming such a sought-after feature in content marketing software products. It goes beyond regular customer segmentation and analyzes the real-time online behavior of audiences to provide insightful data to marketers.</li> <li><strong>AR and VR technology</strong>: Content marketing is going beyond blogging and videos. Emerging technologies like <a href="/augmented-reality-statistics/">augmented reality</a> (AR) and virtual reality (VR) are finding their way into some products that offer advanced features. AR is being implemented more on social medial platforms since it requires less complex tools for users.</li> <li><strong>Visual-centric campaigns</strong>: Adding visuals to content garners more attention and can generate more leads instead of just blocks of text. Videos, in particular, are very popular on social media and online ads. The predominance of video platforms like YouTube and video streaming are compelling vendors to integrate powerful video content marketing tools into their content marketing software.</li> </ul> </div> </div><div class="article-section"> <h3 id="potential-issues-with-free-content-marketing-software"><span class="cat-icon cat-icon--potential-issues"></span>Potential Issues with Free Content Marketing Software</h3> <div class="article-section__text"> <ul> <li><strong>Fostering customer loyalty</strong>: <a href="/customer-loyalty-statistics/">Data on customer loyalty</a> shows that creating content to acquire new customers seems to be the priority of marketers at the expense of not being able to cater to current customers. A big part of keeping customers and customer loyalty is to keep them engaged through useful content. This can be challenging to do, especially if other aspects of marketing are receiving more attention.</li> <li><strong>Content for multi-level roles</strong>: Not all companies have the resources, time, and dedicated expertise to develop content that caters to different levels of audiences. One approach being used is developing role-based personas but this is also time-consuming and may not be the priority of marketers.</li> <li><strong>SEO algorithm changes</strong>: SEO is important to marketers since it’s one of the most effective ways for a business to be found online. However, SEO has an ever-evolving mechanism, and search algorithms can change in just a matter of months according to <a href="/seo-statistics/">SEO statistics</a>. This is why marketers often hire SEO specialists that focus only on making sure that the company’s marketing efforts align with SEO best practices.</li> </ul> </div> </div> </div> </div> <div class="clearfix"></div> </div> </div> <div class="category category--white order-5 content-visibility"> <div class="main-container"> <div class="category__content category__content--margin col col--75 col--sm"> <h3>List of Free Content Marketing Software Companies</h3> <div class="soft__list"> <div class="pull-right"> <p>Order by:</p> <div id="soft-dd" class="soft__list__dd" data-ajax="https://financesonline.com/wp-admin/admin-ajax.php" data-term="828" data-count="15" data-taxonomy="category_apps"> <span>Newest</span> <ul> <li data-sort="newest">Newest</li> <li data-sort="score">Score</li> <li data-sort="user-reviews">User Score</li> </ul> </div> <div class="clearfix"></div> </div> <div id="soft-table" class="soft__table"> <div class="soft__head"> <div class="col col--33 s-name"> Product name: </div> <div class="col col--20 s-cat"> Category: </div> <div class="col col--10 s-ss"> Smart Score: </div> <div class="col col--10 s-price"> Price: </div> <div class="col col--10 s-us"> User Satisf. </div> <div class="col col--16 s-ur"> User reviews: </div> <div class="clearfix"></div> </div> <div id="soft-table-products"> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/hubspot-marketing-hub/" title="HubSpot Marketing Hub" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="HubSpot Marketing Hub reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/08/hslogo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/08/hslogo2.png 186w" /> </div> <p>HubSpot Marketing Hub</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 9.5 </div> <div class="col col--10 s-price"> free </div> <div class="col col--10 s-us"> 98% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/hubspot-marketing-hub/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> </span> <span>16 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/inappstory/" title="InAppStory" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="InAppStory reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2021/06/InAppStory-logo-2-93x48.png 93w, https://s.financesonline.com/uploads/2021/06/InAppStory-logo-2.png 186w" /> </div> <p>InAppStory</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 8.0 </div> <div class="col col--10 s-price"> $399 </div> <div class="col col--10 s-us"> 100% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/inappstory/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/rights-cloud/" title="Rights Cloud" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Rights Cloud reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/09/FADEL_Logo_186x96-93x48.png 93w, https://s.financesonline.com/uploads/2020/09/FADEL_Logo_186x96.png 186w" /> </div> <p>Rights Cloud</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 8.0 </div> <div class="col col--10 s-price"> By quote </div> <div class="col col--10 s-us"> 95% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/rights-cloud/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/mayple/" title="Mayple" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Mayple reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/11/mayple-logo-thumbnail-1-93x48.png 93w, https://s.financesonline.com/uploads/2019/11/mayple-logo-thumbnail-1.png 186w" /> </div> <p>Mayple</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 8.7 </div> <div class="col col--10 s-price"> $590 </div> <div class="col col--10 s-us"> 96% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/mayple/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> </span> <span>15 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/later/" title="Later" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Later reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/08/Later_Logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/08/Later_Logo2.png 186w" /> </div> <p>Later</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 8.8 </div> <div class="col col--10 s-price"> $9 </div> <div class="col col--10 s-us"> - </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/later/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/hippo-video/" title="Hippo Video" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Hippo Video reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/09/Hippo-Video-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/09/Hippo-Video-logo2.png 186w" /> </div> <p>Hippo Video</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 8.7 </div> <div class="col col--10 s-price"> $12 </div> <div class="col col--10 s-us"> 90% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/hippo-video/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/beamer/" title="Beamer" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Beamer reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/09/Beamer-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/09/Beamer-logo2.png 186w" /> </div> <p>Beamer</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 8.6 </div> <div class="col col--10 s-price"> $40.80 </div> <div class="col col--10 s-us"> 95% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/beamer/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/wrike-content/" title="Wrike" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Wrike reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/07/vp604d1ec39f1223f92a0f1ddd8816d013-93x48.png 93w, https://s.financesonline.com/uploads/2020/07/vp604d1ec39f1223f92a0f1ddd8816d013.png 186w" /> </div> <p>Wrike</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 9.1 </div> <div class="col col--10 s-price"> $9.80 </div> <div class="col col--10 s-us"> 98% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/wrike-content/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> </span> <span>42 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/monday/" title="monday.com" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="monday.com reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2018/01/monday1-93x48.png 93w, https://s.financesonline.com/uploads/2018/01/monday1.png 200w" /> </div> <p>monday.com</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 9.8 </div> <div class="col col--10 s-price"> $8 </div> <div class="col col--10 s-us"> 99% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/monday/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span ></span> </span> <span>26 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/hubspot-marketing/" title="HubSpot Marketing" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="HubSpot Marketing reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/08/hslogo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/08/hslogo2.png 186w" /> </div> <p>HubSpot Marketing</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 9.5 </div> <div class="col col--10 s-price"> free </div> <div class="col col--10 s-us"> - </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/hubspot-marketing/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> </span> <span>15 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/everypost/" title="Everypost" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Everypost reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/06/Everypost-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2020/06/Everypost-logo2.png 186w" /> </div> <p>Everypost</p> </a> <div class="col col--20 s-cat "> Free Content Marketing Software </div> <div class="col col--10 s-ss"> 8.0 </div> <div class="col col--10 s-price"> $9.99 </div> <div class="col col--10 s-us"> - </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/everypost/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> </div> </div> </div> <div id="pagination" class="fot-pagination"><div class="fot-pagination__inner"><span class="mini-hide">Page 1 of 2</span><span class="fot-pagination__item fot-pagination__item--disabled">1</span><a class="fot-pagination__item" href="?page=2">2</a><a class="fot-pagination__item fot-pagination__item--last" href="?page=2">Last 禄</a><div class="clearfix"></div></div></div> <h3>Things to consider when you invest in a SaaS</h3> <p>Disaster recovery and security are two main factors that need to be considered by SaaS purchasers when evaluating potential vendors.</p> <p>Many SaaS providers do not have a disaster recovery site. Therefore, ask the following questions to your shortlisted vendors: How do you test your disaster recovery processes? What is your recovery time? How often do you test? Do you have discrete infrastructure; are your main site and your disaster recovery site situated in different geographical locations?</p> <p>You need to be aware that many SaaS vendors do not use enterprise-grade infrastructure to install SaaS apps. Many solutions have multiple providers. For example, there may be a firewall provider, an Internet provider, and a few others too in the mix. If a problem rears up, there is a lot of finger-pointing. This issue is common with on-premise IT platforms. The solution is to minimize the number of providers so that there is answerability to ensure they take responsibility about performance.</p> <p>Ask the potential SaaS providers the following queries about security: Is your company SAS70 compliant? What security measures are used at your data centers? What security audits and guidelines does your company follow? Who manages access and identity management, web application firewalls, log file management, and network connectivity?</p> <p>Needless to say, take your time to research carefully and get the answers to the above questions before you invest in an apt SaaS system. </p> <div class="fot-faq"> <h3><span class="icon icon--faq"></span>Frequently asked questions about Free Content Marketing Software</h3> <div class="fot-faq__item"> <a href="#">What is the best free content marketing software? <span class="icon icon--arrow-down"></span></a> <div class="fot-faq__answer" id="faq-q1"> <p>The best free content marketing software is <a href="https://reviews.financesonline.com/p/hubspot-marketing/">HubSpot Marketing</a>. The software combines many advanced tools and intuitive dashboards that make it easy to manage all your content marketing in one place.</p> <p>HubSpot Marketing can help marketers create professional-looking landing pages in just a few minutes. Templates and drag-and-drop functions help users quickly modify web pages to make them more appealing. Also, the software includes tools to manage social media content and email marketing campaigns.</p> <p>When it comes to connectivity, HubSpot Marketing offers many third-party integrations. It also provides expert customer support for its users via phone, email, live support, and tickets.</p> </div> </div> <div class="fot-faq__item"> <a href="#">What are the benefits of free content marketing software? <span class="icon icon--arrow-down"></span></a> <div class="fot-faq__answer" id="faq-q2"> <p>Using content marketing software can bring many benefits to your marketing team. Here are some of them:</p> <ul> <li><strong>Content optimization</strong>. Products that include SEO capabilities help marketers optimize the content they create based on the most popular keyword searches. This increases the chances of the content getting shown to the right people at the right time.</li> <li><strong>Personalized content</strong>. Many software uses advanced automation tools to analyze and categorize website visitors. Marketers can then use this information to create content for each specific category of leads they get.</li> <li><strong>Advanced analytics</strong>. Though this feature is not common in free content marketing software, it鈥檚 still very useful for marketers that need to get deeper insights into their data and campaigns. Advanced analytics can provide visibility into which landing pages get the most conversions or where do website visitors click on different parts of the content.</li> <li><strong>Multichannel publishing</strong>. A good content marketing platform would include multichannel content publishing aside from the usual email marketing features. Multichannel lets users distribute content across different customer touchpoints.</li> </ul> </div> </div> <div class="fot-faq__item"> <a href="#">What are the features of free content marketing software <span class="icon icon--arrow-down"></span></a> <div class="fot-faq__answer" id="faq-q3"> <p>Free content marketing software includes essential features needed to effectively handle marketing tasks. Paid plans usually have advanced features for more complex marketing activities.</p> <ul> <li><strong>SEO features</strong>: Platforms that have SEO tools are a good choice since they can help optimize content for different channels and audiences. You can target keywords and analyze your search results afterward.</li> <li><strong>Landing page tools</strong>: Marketers can use landing page tools to quickly design landing pages for specific marketing campaigns without the need for professional web developers.</li> <li><strong>Automated workflows</strong>: Marketers can save time using automation features, especially in tasks like lead generation, content scheduling, and audience segmentation. Even free plans can already include many automation features for an <a href="/improve-content-marketing-organized-workflow/">organized workflow</a> that can cut the content production time.</li> <li><strong>Third-party Integrations</strong>: It鈥檚 very convenient to go for content marketing software that already has the integration you need. This will save time and make implementation less stressful for your team.<br /> Reporting and analytics tools. These are important for finding out which marketing content is resonating with your audience and which need some tweaking to get results. Paid plans usually include advanced reporting and analytics tools while free plans include basic features like conversion rate, lead score, click-through rate.</li> </ul> </div> </div> <div class="fot-faq__item"> <a href="#">What is the easiest free content marketing software? <span class="icon icon--arrow-down"></span></a> <div class="fot-faq__answer" id="faq-q4"> <p>When talking about software that鈥檚 easy to use, it often refers to a product that doesn鈥檛 require complicated setups, long training, and coding skills. Here are some good options:</p> <ul> <li><a href="https://reviews.financesonline.com/p/hubspot-marketing/"><strong>HubSpot Marketing</strong></a>. Marketers can easily navigate HubSpot Marketing thanks to its user-friendly interface. Tools can be easily located and used without special tech or coding skills.</li> <li><a href="https://reviews.financesonline.com/p/later/"><strong>Later</strong></a>. With just a few clicks, Later allows users to auto-publish content on social media channels. It includes templates that can be edited to quickly convey your marketing message.</li> <li><a href="https://reviews.financesonline.com/p/inappstory/"><strong>InAppStory</strong></a>. This content marketing platform has an intuitive editor console that allows users to design Stories with various complexity levels. Individuals and small businesses can deliver Stories based on audience segments and attributes.</li> </ul> </div> </div> </div> <script type="application/ld+json">{ "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [ { "@type": "Question", "name": "What is the best free content marketing software?", "acceptedAnswer": { "@type": "Answer", "@id": "#faq-q1", "text": "<p>The best free content marketing software is <a href=\"https://reviews.financesonline.com/p/hubspot-marketing/\">HubSpot Marketing</a>. The software combines many advanced tools and intuitive dashboards that make it easy to manage all your content marketing in one place.</p>\n<p>HubSpot Marketing can help marketers create professional-looking landing pages in just a few minutes. Templates and drag-and-drop functions help users quickly modify web pages to make them more appealing. Also, the software includes tools to manage social media content and email marketing campaigns.</p>\n<p>When it comes to connectivity, HubSpot Marketing offers many third-party integrations. It also provides expert customer support for its users via phone, email, live support, and tickets.</p>\n" } }, { "@type": "Question", "name": "What are the benefits of free content marketing software?", "acceptedAnswer": { "@type": "Answer", "@id": "#faq-q2", "text": "<p>Using content marketing software can bring many benefits to your marketing team. Here are some of them:</p>\n<ul>\n<li><strong>Content optimization</strong>. Products that include SEO capabilities help marketers optimize the content they create based on the most popular keyword searches. This increases the chances of the content getting shown to the right people at the right time.</li>\n<li><strong>Personalized content</strong>. Many software uses advanced automation tools to analyze and categorize website visitors. Marketers can then use this information to create content for each specific category of leads they get.</li>\n<li><strong>Advanced analytics</strong>. Though this feature is not common in free content marketing software, it\u2019s still very useful for marketers that need to get deeper insights into their data and campaigns. Advanced analytics can provide visibility into which landing pages get the most conversions or where do website visitors click on different parts of the content.</li>\n<li><strong>Multichannel publishing</strong>. A good content marketing platform would include multichannel content publishing aside from the usual email marketing features. Multichannel lets users distribute content across different customer touchpoints.</li>\n</ul>\n" } }, { "@type": "Question", "name": "What are the features of free content marketing software", "acceptedAnswer": { "@type": "Answer", "@id": "#faq-q3", "text": "<p>Free content marketing software includes essential features needed to effectively handle marketing tasks. Paid plans usually have advanced features for more complex marketing activities.</p>\n<ul>\n<li><strong>SEO features</strong>: Platforms that have SEO tools are a good choice since they can help optimize content for different channels and audiences. You can target keywords and analyze your search results afterward.</li>\n<li><strong>Landing page tools</strong>: Marketers can use landing page tools to quickly design landing pages for specific marketing campaigns without the need for professional web developers.</li>\n<li><strong>Automated workflows</strong>: Marketers can save time using automation features, especially in tasks like lead generation, content scheduling, and audience segmentation. Even free plans can already include many automation features for an <a href=\"https://financesonline.com/improve-content-marketing-organized-workflow/\">organized workflow</a> that can cut the content production time.</li>\n<li><strong>Third-party Integrations</strong>: It\u2019s very convenient to go for content marketing software that already has the integration you need. This will save time and make implementation less stressful for your team.<br />\nReporting and analytics tools. These are important for finding out which marketing content is resonating with your audience and which need some tweaking to get results. Paid plans usually include advanced reporting and analytics tools while free plans include basic features like conversion rate, lead score, click-through rate.</li>\n</ul>\n" } }, { "@type": "Question", "name": "What is the easiest free content marketing software?", "acceptedAnswer": { "@type": "Answer", "@id": "#faq-q4", "text": "<p>When talking about software that\u2019s easy to use, it often refers to a product that doesn\u2019t require complicated setups, long training, and coding skills. Here are some good options:</p>\n<ul>\n<li><a href=\"https://reviews.financesonline.com/p/hubspot-marketing/\"><strong>HubSpot Marketing</strong></a>. Marketers can easily navigate HubSpot Marketing thanks to its user-friendly interface. Tools can be easily located and used without special tech or coding skills.</li>\n<li><a href=\"https://reviews.financesonline.com/p/later/\"><strong>Later</strong></a>. With just a few clicks, Later allows users to auto-publish content on social media channels. It includes templates that can be edited to quickly convey your marketing message.</li>\n<li><a href=\"https://reviews.financesonline.com/p/inappstory/\"><strong>InAppStory</strong></a>. This content marketing platform has an intuitive editor console that allows users to design Stories with various complexity levels. Individuals and small businesses can deliver Stories based on audience segments and attributes.</li>\n</ul>\n" } } ] }</script> <div class="category__author" style="display: flex;"> <div class="category__avatar"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://sip.financesonline.com/uploads/2020/07/nestor_gilbert.png?width=100&token=6ScUWugJRbB_avxvtDy53A" alt="Nestor Gilbert" class="lazyload"> </div> <div class="category__author__desc"> <h4>By <a href="/author/nestor/" title="Nestor Gilbert">Nestor Gilbert</a></h4> <p>Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.</p> </div> <div class="clearfix"></div> </div> </div> <div class="clearfix"></div> <p class="updated">Updated <time datetime="2025-02-02T11:41:03+00:00" title="2025-02-02T11:41:03+00:00">February 02, 2025</time></p> </div> </div> </div> </div> </div> </div>  <div id="why-fo-free" class="fot-modal why-fo-free-modal"> <div class="fot-modal__close"><span></span><span></span></div> <h3> <img width="30" height="30" class="why_fo_free_modal_img" alt="Why is FinancesOnline free?" srcset="https://financesonline.com/media/themes/fot/dist/img/information.png 1x,https://financesonline.com/media/themes/fot/dist/img/information@2x.png 2x" src="https://financesonline.com/media/themes/fot/dist/img/information.png"> Why is FinancesOnline free? </h3> <p>FinancesOnline is available for free for all business professionals interested in an efficient way to find top-notch SaaS solutions. We are able to keep our service free of charge thanks to cooperation with some of the vendors, who are willing to pay us for traffic and sales opportunities provided by our website. Please note, that FinancesOnline lists all vendors, we鈥檙e not limited only to the ones that pay us, and all software providers have an <a href="/scoring-methodology/" title="Scoring methodology">equal opportunity</a> to get featured in our rankings and comparisons, win awards, gather user reviews, all in our effort to give you reliable advice that will enable you to make well-informed purchase decisions.</p> </div> <script> window.addEventListener('FoExitPopupScriptLoaded', function() { fo_show_ep(); }); </script>  <div id="back-to-top" class="btn btn--top" title="Go to top"><span class="icon icon--arrow-down"></span>TOP</div>  <div id="fot-social" class="fot-social" data-id="828" data-type="term" data-url="https://financesonline.com/c/content-marketing-software/free/" style="opacity: 0;"> <div class="fot-social__el fot-social__el--network smaller"> <span class="icon icon--network"></span> </div> <a class="fot-social__el fb fb-button" href="https://www.facebook.com/sharer/sharer.php?u=https://reviews.financesonline.com/p/hubspot-marketing-hub/" target="_blank"> <div> <span class="icon icon--fb"></span> <span class="txt">Share</span> </div> </a> <a class="fot-social__el tw" href="http://twitter.com/share?url=https://reviews.financesonline.com/p/hubspot-marketing-hub/" target="_blank"> <div> <span class="icon icon--tw"></span> <span class="txt">Tweet</span> </div> </a> <a class="fot-social__el li" href="https://www.linkedin.com/shareArticle?mini=true&url=https://reviews.financesonline.com/p/hubspot-marketing-hub/" target="_blank"> <div> <span class="icon icon--in"></span> <span class="txt">Share</span> </div> </a> </div>  <style> .footer li { width: 100%!important; float:none; } @media screen and (min-width: 481px) { .footer ul { display: block!important; } } @media screen and (max-width: 480px) { .footer ul { margin-bottom: 0; display: none; } .footer li { width: 50%!important; float:left; } .footer ul:after { content: ''; clear: both; display: block; } .footer__heading { cursor:pointer; } } </style> <div class="footer"> <div class="main-container "> <div class="col col--50 col--sm"> <a href="https://financesonline.com" title="FinancesOnline Homepage" class="footer__title"><span>Finances</span>Online</a> <p><strong>EU Office:</strong> Grojecka 70/13 Warsaw, 02-359 Poland</p> <p><strong>US Office:</strong> 120 St James Ave Floor 6, Boston, MA 02116</p> <a href="/add-product/" class="btn btn--listed" title="Get listed page"><span class="icon icon--add"></span>GET LISTED</a> </div> <div class="col col--50 col--sm"> <div class="col col--33 col--sm"> <div class="footer__heading">Company</div> <ul> <li><a href="/about-us/" title="About Us">About Us</a></li> <li><a href="/contact-us/" title="Contact Us">Contact Us</a></li> <li><a href="/add-product/" title="Add Your Product">Add Your Product</a></li> <li><a href="/careers/" title="Careers">Careers</a></li> <li><a href="/research-center/" title="Research Center">Research Center</a></li> <li><a href="/research-team/" title="Research Team">Research Team</a></li> </ul> </div> <div class="col col--33 col--sm"> <div class="footer__heading">Policies</div> <ul> <li><a href="/terms-of-use/" title="Terms of Use">Terms of Use</a></li> <li><a href="/privacy-policy/" title="Privacy Policy">Privacy Policy</a></li> <li><a href="/cookies-policy/" title="Cookies Policy">Cookies Policy</a></li> <li><a href="/scoring-methodology/" title="Scoring Methodology">Scoring Methodology</a></li> <li><a href="/ccpa/" title="Do not sell my personal information">Do not sell my personal information</a></li> </ul> </div> <div class="col col--33 col--sm"> <div class="footer__heading">Content</div> <ul> <li><a href="/write-for-us/" title="Write For Us">Write For Us</a></li> <li><a href="/software-for-small-business/" title="For Small Business">For Small Business</a></li> <li><a href="/topapps/" title="Top Software">Top Software</a></li> <li><a href="https://reviews.financesonline.com/" title="Software reviews">Software reviews</a></li> <li><a href="https://comparisons.financesonline.com/" title="Software comparisons">Software comparisons</a></li> <li><a href="https://alternatives.financesonline.com/" title="Software alternatives">Software alternatives</a></li> </ul> </div> </div> <div class="clearfix"></div> </div> <div class="footer__copyright"> <div class="main-container "> <p class="mini-hide">Copyright 漏 2025 FinancesOnline. 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Best Free Content Marketing Software in 2024 | FinancesOnline