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Cross-Channel Social Media Advertising Management Solution | AdRoll
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single why-adroll"> <div class="nav-items single"> <ul> <li><a href="/why-adroll-digital-marketing-platform"> <h4>About AdRoll</h4> <p>Get to know AdRoll</p> </a></li> <li><a href="/features/consent-management"> <h4>Privacy & Consent</h4> <p>Automatically meet global privacy standards</p> </a></li> <li><a href="/customers"> <h4>Case Studies</h4> <p>How 140k brands have used AdRoll to drive revenue</p> </a></li> </ul> </div> </div> </li> <li> <a class="hasDropdown dropdown"><span>Marketing Platform <span class="change-icon"><svg width="13" height="14" class="svg-inline chevron-down" aria-hidden="true" focusable="false" data-icon="chevron-down" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512" ><path fill="currentColor" d="M432.6 209.3l-191.1 183.1C235.1 397.8 229.1 400 224 400s-11.97-2.219-16.59-6.688L15.41 209.3C5.814 200.2 5.502 184.1 14.69 175.4c9.125-9.625 24.38-9.938 33.91-.7187L224 342.8l175.4-168c9.5-9.219 24.78-8.906 33.91 .7187C442.5 184.1 442.2 200.2 432.6 209.3z"></path></svg></span></span></a> <div class="nav-container multi marketing-platform"> <div class="nav-items description"> <h2>Marketing Platform</h2> <p>Run full-funnel ad campaigns that optimize to your marketing goals.</p> <a class="cta-secondary" href="/marketing-platform">Learn more</a> </div> <div class="nav-items single"> <h3>Channels</h3> <!-- Marketing Platform: Channels--> <ul> <li><a href="/features/display-advertising-platform">Display Ads</a></li> <li><a href="/features/video-advertising-platform">Video Ads</a></li> <li><a href="/features/native-advertising-platform">Native Ads</a></li> <li><a href="/features/connected-tv-ads">Connected TV Ads</a></li> <li><a href="/features/social-media-advertising-platform">Social Ads</a></li> </ul> </div> <div class="nav-items multi"> <h3>Features</h3> <!-- Marketing Platform: Features--> <ul> <li><a href="/features/retargeting"> <h4>Retargeting</h4> <p>Re-engage prospects to generate conversions</p> </a></li> <li><a href="/features/brand-awareness"> <h4>Brand Awareness</h4> <p>Put your brand in front of new prospects</p> </a></li> <li><a href="/features/audience-and-segmentation"> <h4>Audience & Contacts</h4> <p>Reach your ideal audience using first-party data</p> </a></li> <li><a href="/features/marketing-automation-builder"> <h4>Marketing Automation</h4> <p>Create a single campaign across display and social</p> </a></li> <li><a href="/features/analytics"> <h4>Analytics & Attribution</h4> <p>Grow faster by doing more of what's working</p> </a></li> </ul> </div> <div class="nav-items single"> <h3><a href="/integration-platform">Integrations <i class="fa-solid fa-arrow-right"></i></a></h3> <!-- Marketing Platform: Integrations--> <ul> <li><a href="/ecommerce-marketing"> <h4>Ecommerce</h4> <p>Shopify Plus, Shopify, WooCommerce, BigCommerce</p> </a></li> <li><a href="/ad-platform-integrations"> <h4>Advertising</h4> <p>Meta, TikTok, Pinterest, Google Ads, Amazon Ads, and more</p> </a></li> <li><a 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24.38-9.938 33.91-.7187L224 342.8l175.4-168c9.5-9.219 24.78-8.906 33.91 .7187C442.5 184.1 442.2 200.2 432.6 209.3z"></path></svg></span></span></a> <div class="nav-container single solutions"> <div class="nav-items single"> <ul> <li><a href="/pricing"> <h4>Pricing & Packaging</h4> <p></p> </a></li> <li><a href="/managed-services"> <h4>Managed Services</h4> <p>Extend your marketing team with dedicated digital advertising experts</p> </a></li> <li><a href="/self-service"> <h4>Self-Service</h4> <p>Create, manage, and measure campaigns on your own</p> </a></li> </ul> </div> </div> </li> <li> <a class="hasDropdown dropdown"><span>Resources <span class="change-icon"><svg width="13" height="14" class="svg-inline chevron-down" aria-hidden="true" focusable="false" data-icon="chevron-down" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512" ><path fill="currentColor" d="M432.6 209.3l-191.1 183.1C235.1 397.8 229.1 400 224 400s-11.97-2.219-16.59-6.688L15.41 209.3C5.814 200.2 5.502 184.1 14.69 175.4c9.125-9.625 24.38-9.938 33.91-.7187L224 342.8l175.4-168c9.5-9.219 24.78-8.906 33.91 .7187C442.5 184.1 442.2 200.2 432.6 209.3z"></path></svg></span></span></a> <div class="nav-container multi resources"> <div class="nav-items multi"> <h3>Marketing Resources</h3> <ul> <li><a href="/resources"> <h4>Resource Library</h4> <p>Everything you need to create full-funnel, cross-channel stories</p> </a></li> <li><a href="/blog"> <h4>AdRoll Blog</h4> <p>Actionable tips and inspiration across a variety of topics</p> </a></li> <li><a href="/digital-advertising"> <h4>Digital Advertising Knowledge Center</h4> <p>Expand your knowledge and level up your skillsets</p> </a></li> <li><a href="/third-party-cookies"> <h4>Third-Party Cookies Guide</h4> <p>Resources for moving forward with less third-party cookies</p> </a></li> <li><a href="/state-of-digital-marketing-report"> <h4>State of Digital Marketing Report</h4> <p>Marketing and advertising insights for digital marketers</p> </a></li> 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src="/assets/img/resources/guides-and-reports/thumbs/mastering-the-advertising-funnel.png?auto=webp&format=png&width=268" srcset="/assets/img/resources/guides-and-reports/thumbs/mastering-the-marketing-funnel.png?auto=webp&format=png&width=268, /assets/img/resources/guides-and-reports/thumbs/mastering-the-marketing-funnel.png?auto=webp&format=png&width=268&dpr=1.5 1.5x, /assets/img/resources/guides-and-reports/thumbs/mastering-the-marketing-funnel.png?auto=webp&format=png&width=268&dpr=2 2x" > <h4 class="promo__title">Fill Your Advertising Funnel</h4> <span class="promo__cta cta-secondary">Download the Guide</a> </a> </div> </div> </li> <li> <a href="https://app.adroll.com/account/signin">Log in</a> </li> <li> <a class="cta" href="https://app.adroll.com/welcome/signup?cohort=SYMPHONY_SKIP_PRICING&package_code=AR_ADS_ONLY">Get started</a> </li> </ul> </nav> <!-- End Navigation Bar --> <nav id="mobile-nav"> <div class="nav-logo icon-1"> <a href="/"><img width="59" height="11" 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<svg class="logo" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><path d="M448,209.91a210.06,210.06,0,0,1-122.77-39.25V349.38A162.55,162.55,0,1,1,185,188.31V278.2a74.62,74.62,0,1,0,52.23,71.18V0l88,0a121.18,121.18,0,0,0,1.86,22.17h0A122.18,122.18,0,0,0,381,102.39a121.43,121.43,0,0,0,67,20.14Z"/></svg> <a href="/resources/guides-and-reports/ultimate-partnership-guide-tiktok-creators">Get the Guide <i class="fa-solid fa-arrow-right"></i></a> </p> </div> <section class="features-hero reporting-hero bkgd-indigo video"> <div id="hero-left"> <h1>Upgrade your social media advertising strategy.</h1> <p>AdRoll coordinates and streamlines ad campaigns across the most popular social media channels.</p> <p><a class="cta" href="https://app.adroll.com/welcome/signup?cohort=SYMPHONY_SKIP_PRICING&package_code=AR_ADS_ONLY">Get started</a> <a class="cta-alt" href="/request-demo">Get In Touch</a></p> </div> <div id="hero-right" class="video"> <script src="https://fast.wistia.com/embed/medias/p35q90gdes.jsonp" async></script> <script src="https://fast.wistia.com/assets/external/E-v1.js" async></script> <div class="wistia_responsive_padding" style="padding:56.25% 0 0 0;position:relative;"><div class="wistia_responsive_wrapper" style="height:100%;left:0;position:absolute;top:0;width:100%;"><div class="wistia_embed wistia_async_p35q90gdes seo=false videoFoam=true" style="height:100%;position:relative;width:100%"><div class="wistia_swatch" style="height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;"><img src="https://fast.wistia.com/embed/medias/p35q90gdes/swatch" style="filter:blur(5px);height:100%;object-fit:contain;width:100%;" alt="" aria-hidden="true" onload="this.parentNode.style.opacity=1;" /></div></div></div></div> </div> </section> <section class="container padding-top-3em padding-bottom-3em"> <div class="row container-center-align padding-bottom-2em"> <div class="col_7 text-center-align"> <h2>One place to create, edit, analyze, and optimize across channels</h2> <p>Struggling to coordinate campaigns across multiple social platforms? How about keeping up with every new ad manager interface update? With AdRoll, spend less time managing campaigns and more time growing your business.</p> </div> </div> <div class="row icons text-center-align"> <div class="col_4 icons__icon"> <img src="/assets/img/icons/icon-bullseye.svg" alt=""> <p>Find and retarget your ideal customers to drive conversions as they browse social media.</p> </div> <div class="col_4 icons__icon"> <img src="/assets/img/icons/icon-network.svg" alt=""> <p>Run multi-channel campaigns to generate more ROI and create brand consistency.</p> </div> <div class="col_4 icons__icon"> <img src="/assets/img/icons/icon-chart.svg" alt=""> <p>Easily analyze results and make optimizations that boost performance.</p> </div> </div> </section> <section class="container"> <div class="row container-center-align text-center-align padding-top-3em padding-bottom-3em"> <div class="col_10"> <h2>Get more from your ads with less time and effort</h2> </div> </div> <div class="row container-middle-align padding-top-3em padding-bottom-3em"> <div class="col_6 desktop-hide"> <img width="460" height="337" loading="lazy" class="lazy" alt="" src="/assets/img/globals/img-integrations_social.png?auto=webp&format=png&width=460" srcset="/assets/img/globals/img-integrations_social.png?auto=webp&format=png&width=460, /assets/img/globals/img-integrations_social.png?auto=webp&format=png&width=460&dpr=1.5 1.5x, /assets/img/globals/img-integrations_social.png?auto=webp&format=png&width=460&dpr=2 2x" > </div> <div class="col_6"> <h3>Easily connect & import campaign data</h3> <p>Connect your ads managers to the AdRoll platform with just a few clicks. Once integrated, we run hourly imports of all your historical campaign data, audiences, and ads (from the last 12 months) to give you a comprehensive view of your current social campaigns.</p> </div> <div class="col_6 mobile-hide"> <img width="460" height="337" loading="lazy" class="lazy" alt="" src="/assets/img/globals/img-integrations_social.png?auto=webp&format=png&width=460" srcset="/assets/img/globals/img-integrations_social.png?auto=webp&format=png&width=460, /assets/img/globals/img-integrations_social.png?auto=webp&format=png&width=460&dpr=1.5 1.5x, /assets/img/globals/img-integrations_social.png?auto=webp&format=png&width=460&dpr=2 2x" > </div> </div> <div class="row container-middle-align padding-top-3em padding-bottom-3em"> <div class="col_6 container-middle-align"> <img width="460" height="346" loading="lazy" class="lazy" alt="" src="/assets/img/features/img-social_budget.png?auto=webp&format=png&width=460" srcset="/assets/img/features/img-social_budget.png?auto=webp&format=png&width=460, /assets/img/features/img-social_budget.png?auto=webp&format=png&width=460&dpr=1.5 1.5x, /assets/img/features/img-social_budget.png?auto=webp&format=png&width=460&dpr=2 2x" > </div> <div class="col_6"> <h3>Create & launch multi-channel campaigns</h3> <p>Say goodbye to spending hours building the same campaign in multiple ad managers. Save time and achieve better results by launching a single, cross-channel campaign that splits or allocates your budget across TikTok, Facebook, Instagram, Pinterest, and the open web.</p> </div> </div> <div class="row container-middle-align padding-top-3em padding-bottom-3em"> <div class="col_6 desktop-hide"> <img width="460" height="347" loading="lazy" class="lazy" alt="" src="/assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460" srcset="/assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460, /assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460&dpr=1.5 1.5x, /assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460&dpr=2 2x" > </div> <div class="col_6"> <h3>View & measure performance</h3> <p>Instead of manually exporting data from individual platforms, view campaign spend, revenue, CTR, and more KPIs across all your channels. Plus, get at-a-glance insights into which channels and campaigns are outperforming relative to spend.</p> </div> <div class="col_6 mobile-hide"> <img width="460" height="347" loading="lazy" class="lazy" alt="" src="/assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460" srcset="/assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460, /assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460&dpr=1.5 1.5x, /assets/img/features/img-ads_channels.png?auto=webp&format=png&width=460&dpr=2 2x" > </div> </div> <div class="row container-middle-align padding-top-3em padding-bottom-3em"> <div class="col_6 text-center-align"> <img width="400" height="371" loading="lazy" class="lazy" alt="" src="/assets/img/features/img-dashboard_social_edit.png?auto=webp&format=png&width=400" srcset="/assets/img/features/img-dashboard_social_edit.png?auto=webp&format=png&width=400, /assets/img/features/img-dashboard_social_edit.png?auto=webp&format=png&width=400&dpr=1.5 1.5x, /assets/img/features/img-dashboard_social_edit.png?auto=webp&format=png&width=400&dpr=2 2x" > </div> <div class="col_6"> <h3>Edit & optimize settings</h3> <p>Use performance data to adjust budget, bid strategy, and other settings so you can build on what’s working and change what’s not. Keep campaigns consistent by making edits across multiple channels, all from within the AdRoll platform.</p> </div> </div> <div class="row container-middle-align padding-top-3em padding-bottom-3em"> <div class="col_6 desktop-hide"> <img width="460" height="254" loading="lazy" class="lazy" alt="" src="/assets/img/features/img-ad_library_alt.png?auto=webp&format=png&width=460" srcset="/assets/img/features/img-ad_library_alt.png?auto=webp&format=png&width=460, /assets/img/features/img-ad_library_alt.png?auto=webp&format=png&width=460&dpr=1.5 1.5x, /assets/img/features/img-ad_library_alt.png?auto=webp&format=png&width=460&dpr=2 2x" > </div> <div class="col_6"> <h3>Centralize your creative</h3> <p>Upload new creative assets directly to the AdRoll Ad Library and swap them into your imported campaigns. You’re able to store and access all your assets from a single creative library and easily upload them to multiple channels.</p> </div> <div class="col_6 mobile-hide"> <img width="460" height="254" loading="lazy" class="lazy" alt="" src="/assets/img/features/img-ad_library_alt.png?auto=webp&format=png&width=460" srcset="/assets/img/features/img-ad_library_alt.png?auto=webp&format=png&width=460, /assets/img/features/img-ad_library_alt.png?auto=webp&format=png&width=460&dpr=1.5 1.5x, /assets/img/features/img-ad_library_alt.png?auto=webp&format=png&width=460&dpr=2 2x" > </div> </div> </section> <section class="container text-center-align padding-top-4em padding-bottom-4em"> <a title="Users love AdRoll on G2" href="https://www.g2.com/products/adroll/reviews?utm_source=rewards-badge" target="_blank"><img width="125" height="162" loading="lazy" style="width: 125px;" alt="Users love AdRoll on G2" src="https://www.g2.com/assets/product-badges/users-love-us-4fca521cb6d80c30d02e3df6bd0013f5395fb3ae22e81b3e3608e258d8feba63.svg" /></a> <a title="AdRoll is a leader in Retargeting on G2" href="https://www.g2.com/products/adroll/reviews?utm_source=rewards-badge"><img style="width: 125px;" alt="AdRoll is a leader in Retargeting on G2" src="https://images.g2crowd.com/uploads/report_medal_translation/image/22086/medal.svg" /></a> <a title="AdRoll is a leader in Retargeting on G2" href="https://www.g2.com/products/adroll/reviews?utm_source=rewards-badge"><img style="width: 125px;" alt="AdRoll is a leader in Retargeting on G2" src="https://images.g2crowd.com/uploads/report_medal_translation/image/22406/medal.svg" /></a> <a title="AdRoll is a leader in Mobile Advertising on G2" href="https://www.g2.com/products/adroll/reviews?utm_source=rewards-badge"><img style="width: 125px;" alt="AdRoll is a leader in Mobile Advertising on G2" src="https://images.g2crowd.com/uploads/report_medal_translation/image/22106/medal.svg" /></a> </section> <section class="padding-top-3em padding-bottom-3em cta-managed-services"> <div class="row container container-center-align"> <div class="col_6 text-center-align"> <img src="/assets/img/icons/icon-handshake.svg" alt="Handshake."> <h4>Ramp up performance with dedicated support</h4> <p>Prefer to let a social advertising expert take the wheel? 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