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href="/web/20090720020830/http://technorati.com/business/">Business</a> » Advertising <span>/ <em>what’s percolating in blogs now</em></span> <a class="info" href="http://web.archive.org/web/20090720020830/http://support.technorati.com/support/siteguide/channels"><img src="http://web.archive.org/web/20090720020830im_/http://scm-l3.technorati.com/x/static/images/icons/info.png?1217125054" width="14" height="14" alt="Info"/></a> </h1> <a class="feed" href="http://web.archive.org/web/20090720020830/http://feeds.technorati.com/business/advertising/">Subscribe</a> <div id="main"> <ul id="tabs"> <li class="active"><span>Headlines</span></li> <li><a href="/web/20090720020830/http://technorati.com/business/advertising?source=all&page=1"> Rising Posts and Stories </a></li> </ul> <div id="top-stories"> <div class="blog "> <h2> <a class="title" href="/web/20090720020830/http://technorati.com/business/advertising?source=posts&sort=buzz&page=1">Rising blog posts by attention</a> <a class="more" href="/web/20090720020830/http://technorati.com/business/advertising?source=posts&page=1"> View All » </a> </h2> <h3 class="entry-title"><a href="/web/20090720020830/http://technorati.com/posts/8PvaTRFJAb%2ByLSa6R6fs4m6ZjReD9fM0nEZ34SMVNCU%3D"> Mega64 shills for GameTap </a></h3> <div class="entry-content"> <p>Classic game subscription service GameTap has enlisted Mega64 to create a series of ads, which are currently running on Cartoon Network's Adult Swim programming block. The two ads Mega64 posted on Youtube do an admirable job of explaining what GameTap offers, while also suggesting that either GameTap users are complete jerkwads, or that GameTap turns you into a jerkwad. …</p> </div> <div class="meta"> <abbr class="updated" title="2009-07-17T02:00:00-07:00"> 2 days ago</abbr> by <a href="/web/20090720020830/http://technorati.com/people/technorati/WeblogsInc">WeblogsInc</a> in <a href="/web/20090720020830/http://technorati.com/blogs/www.joystiq.com">Joystiq</a> · <a class="links" href="/web/20090720020830/http://technorati.com/blogs/www.joystiq.com?reactions" title="View blog reactions">Authority: 4,553</a> </div> </div> <div class="news"> <h2> <a class="title" href="/web/20090720020830/http://technorati.com/business/advertising?source=news&sort=buzz&page=1">Rising news stories by attention</a> <a class="more" href="/web/20090720020830/http://technorati.com/business/advertising?source=news&page=1"> View All » </a> </h2> <h3 class="entry-title"><a href="/web/20090720020830/http://technorati.com/articles/4VS4wPhFGka2Qn%2BqFmQpCEgQG61gye6%2BNkkiy_CcHsc%3D">Brand Marketers Still Reliant on Click-Throughs to Measure</a></h3> <div class="entry-content"> <p>Many corporate marketers are still using unsophisticated metrics for branding campaigns due to a lack of digital spend and inexperience among those in charge of digital campaigns.…</p> </div> <div class="meta"> <abbr class="updated" title="2009-07-16T22:02:09-07:00"> 2 days ago</abbr> in <a href="/web/20090720020830/http://technorati.com/publications/clickz.com">http://clickz.com</a> </div> </div> </div> <div class="ad inline"> <div id="adsense-text" class="module"> <script language="javascript"> zoneIdentifier="CB041998F5ED4C06"; var varCheckURL = (("https:" == document.location.protocol) ? "https://" : "http://"); document.write(unescape("%3Cscript src='" + varCheckURL + "adcode.technoratimedia.com/bootstrap/tti.js' type='text/javascript'%3E%3C/script%3E")); </script> </div> </div> <div id="stories"> <div class="first column"> <div class="blog"> <ul> <li> <h3 class="entry-title"><a href="/web/20090720020830/http://technorati.com/posts/BeE9asf%2BDtv3v3OtivdMfcdYfO2r6ROZXLtfWP8tZbM%3D"> Dyack: Industry making more games than consumers can handle </a></h3> <div class="entry-content"> <p>When we first heard about Denis Dyack's vision of a single-console future, we were ready to dismiss the idea as, if you'll excuse our language, cockamamie. Now, in a world with cloud computing systems like OnLive and Gaikai in the works, it doesn't seem that nutty. …</p> </div> <div class="meta"> <abbr class="updated" title="2009-07-16T23:20:50-07:00"> 2 days ago</abbr> by <a href="/web/20090720020830/http://technorati.com/people/technorati/WeblogsInc">WeblogsInc</a> in <a href="/web/20090720020830/http://technorati.com/blogs/www.joystiq.com">Joystiq</a> · <a class="links" href="/web/20090720020830/http://technorati.com/blogs/www.joystiq.com?reactions" title="View blog reactions">Authority: 4,553</a> </div> </li> <li> <h3 class="entry-title"><a href="/web/20090720020830/http://technorati.com/posts/J6aQLepi55NOsOXh3sjwAYJ%2BAQCb7gTlOpiqLqw%2BXj0%3D"> Bank of America: $25 BillPay Promo For Existing Customers </a></h3> <div class="entry-content"> <p>BofA is also offering a $25 bonus to encourage existing customers to try out Online Billpay. Both personal and business accounts qualify. 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Even if you don't, they are pretty damn amusing to watch. …</p> </div> <div class="meta"> <abbr class="updated" title="2009-07-16T19:00:24-07:00"> 3 days ago</abbr> in <a href="/web/20090720020830/http://technorati.com/blogs/gizmodo.com">Gizmodo</a> · <a class="links" href="/web/20090720020830/http://technorati.com/blogs/gizmodo.com?reactions" title="View blog reactions">Authority: 6,652</a> </div> </li> <li> <h3 class="entry-title"><a href="/web/20090720020830/http://technorati.com/posts/qPJJv7nTuBvox8_nRLZSK12fgsq8NXbouutxKDqlUFU%3D"> MobileBeat: Taking mobile marketing mainstream </a></h3> <div class="entry-content"> <p>“Nobody ever got fired for buying TV,” our panelists agreed, yet mobile video traffic is growing 30 percent per month at some sites. Mobile traffic is becoming easier to track in detail than PC traffic, with location and user data spelled out in higher detail. …</p> </div> <div class="meta"> <abbr class="updated" title="2009-07-16T16:57:03-07:00"> 3 days ago</abbr> in <a href="/web/20090720020830/http://technorati.com/blogs/venturebeat.com">VentureBeat</a> · <a class="links" href="/web/20090720020830/http://technorati.com/blogs/venturebeat.com?reactions" title="View blog reactions">Authority: 3,590</a> </div> </li> <li> <h3 class="entry-title"><a href="/web/20090720020830/http://technorati.com/posts/WfgjJqkFdPctxOZIFpWsw4qKaI_XahF6tl_uhgpYfHw%3D"> Advertising coming to Google Voice? </a></h3> <div class="entry-content"> <p>Filed under: Audio , Google , VoIP If you've been wondering how Google plans to make money off of Google Voice, the company's voicemail, telephone routing, and general VoIP applications, here's a hint: advertising. That's pretty much how Google makes all of its money. …</p> </div> <div class="meta"> <abbr class="updated" title="2009-07-16T16:00:00-07:00"> 3 days ago</abbr> by <a href="/web/20090720020830/http://technorati.com/people/technorati/WeblogsInc">WeblogsInc</a> in <a href="/web/20090720020830/http://technorati.com/blogs/www.downloadsquad.com">Download Squad</a> · <a class="links" href="/web/20090720020830/http://technorati.com/blogs/www.downloadsquad.com?reactions" title="View blog reactions">Authority: 3,175</a> </div> </li> </ul> </div> </div> <div class="second column"> <div class="news"> <ul> <li> <h3 class="entry-title"><a href="/web/20090720020830/http://technorati.com/articles/KII5zTD58LGIgoxX5C9KQSjtv6SY8%2BSEol8M47orJsY%3D">State Republicans running ads attacking Ritchie's role in recount</a></h3> <div class="entry-content"> <p>Ad is timed to coincide with the summer meeting in Minneapolis of secretaries of state from around the country.…</p> </div> <div class="meta"> <abbr 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