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block-bucket"><div class="row"><div class="col"><div class="overflow-wrap scroll-margin-overlap-inherit"><div data-testid="bucket-wrapper" class="my-3 my-lg-4"><div class="row align-items-center mt-5 mb-4"><div class="scroll-margin col-12 col-md-6 col-lg-5 order-md-last stretched-link-container img-zoom"><img loading="lazy" src="/media/nu5f02kv/microsoftteams-image-153-copy.png" class="img-fluid p-2" alt="Achievement" data-testid="image" srcSet="/media/nu5f02kv/microsoftteams-image-153-copy.png 522w, /cdn-cgi/image/format=auto,quality=80,width=100/media/nu5f02kv/microsoftteams-image-153-copy.png 100w, /cdn-cgi/image/format=auto,quality=80,width=320/media/nu5f02kv/microsoftteams-image-153-copy.png 320w, /cdn-cgi/image/format=auto,quality=80,width=480/media/nu5f02kv/microsoftteams-image-153-copy.png 480w" sizes="(min-width: 1200px) 415px, (min-width: 992px) 340px, (min-width: 768px) 300px, (min-width: 576px) 480px, calc(100vw - 60px)"/><a href="/resources/resources/the-ad-server-renaissance-game-changing-attribution-in-a-first-party-world/" class="stretched-link" target="_self" aria-label="image link" data-testid="image-link"></a></div><div class="col-12 col-md-6 col-lg-7 mb-n4" data-testid="story-text-container"><h1 class="mt-md-0">Ad Servers have revolutionized our relationship with the internet</h1><div class="scroll-margin rich-text-container" data-testid="text-block-container"><p>Ad servers are the foundational layer聽of modern advertising, democratizing聽the internet with ad powered content and giving advertisers a control聽center to create, deliver, monitor and聽optimize their ads across all channels聽present and future.</p> <p><strong>The 5 key challenges of advertisers today:</strong></p> <p>- Unreliable ad delivery<br />- Fraudulent counting<br />- Disconnected reporting<br />- No understanding of true attribution<br />- Blindness beyond the advertisers website</p> <p><strong><a href="/resources/resources/the-ad-server-renaissance-game-changing-attribution-in-a-first-party-world/" title="The Ad Server Renaissance: Game-Changing Attribution in a First-Party World">Download our white paper </a></strong>to learn more about these challenges and how Adform is able to help you solve them</p></div><p></p></div></div><h3 class="scroll-margin text-center">If you would like more information you can also request a demo</h3><p class="text-center" data-testid="button-container"><a href="/demo-request/" target="_self" class="btn btn-purple " data-tracking-id="2150231" data-tracking-point-name="button_adserver_demo" data-testid="link">Demo Request</a></p></div></div></div></div></div><div class="position-relative w-100 scroll-margin bg-bright-blue" data-testid="cardrow"><div class="container"><h2 class="mb-0 mt-0 pt-2 heading-cta bold-heading text-black" data-testid="rowheading">Envision, prototype, create and measure your campaigns</h2><div class="card-deck"><div class="card bg-transparent mb-0" data-testid="cardcolumn"><div class="scroll-margin"></div><div class="card-body px-0"><div class="rich-text-cta text-black" data-testid="text"><div class="scroll-margin rich-text-container" data-testid="text-block-container"><p>The ad server is the foundational level for impactful digital personalized advertising. With the Adform Ad Server and our programmatic advertising platform, you take control of and centralize all user interactions across the channels that matter most. From measurement and planning to creative execution, we deliver a premium level of ownership that bridges siloes, enables data activation, and directly informs every step of your campaigns. All with zero data loss, for powerful data-driven targeting.</p></div></div></div></div></div></div></div><div class="container block-bucket"><div class="row"><div class="col"><div class="overflow-wrap scroll-margin-overlap-inherit"><div data-testid="bucket-wrapper" class="my-3 my-lg-4"><div class="row align-items-center mt-5 mb-4 scroll-margin"><div class="scroll-margin col-12 col-md-6 col-lg-5 order-md-last"><img loading="lazy" src="/media/f1petf3a/microsoftteams-image-151.png" class="img-fluid" alt="Achievement" data-testid="image" srcSet="/media/f1petf3a/microsoftteams-image-151.png 1080w, /cdn-cgi/image/format=auto,quality=80,width=100/media/f1petf3a/microsoftteams-image-151.png 100w, /cdn-cgi/image/format=auto,quality=80,width=320/media/f1petf3a/microsoftteams-image-151.png 320w, /cdn-cgi/image/format=auto,quality=80,width=480/media/f1petf3a/microsoftteams-image-151.png 480w, /cdn-cgi/image/format=auto,quality=80,width=660/media/f1petf3a/microsoftteams-image-151.png 660w, /cdn-cgi/image/format=auto,quality=80,width=900/media/f1petf3a/microsoftteams-image-151.png 900w" sizes="(min-width: 1200px) 415px, (min-width: 992px) 340px, (min-width: 768px) 300px, (min-width: 576px) 480px, calc(100vw - 60px)"/></div><div class="col-12 col-md-6 col-lg-7 mb-n4 mt-4 mt-md-0" data-testid="story-text-container"><div class="scroll-margin rich-text-container" data-testid="text-block-container"><p><strong>Robust data-enriched DCO capabilities聽</strong></p> <p><strong>Seamless integration into the DMP and DSP聽</strong></p> <p><strong>MRC accredited measurement</strong></p> <p><strong>Complete ownership and export of your log-level data</strong></p></div><p></p></div></div></div></div></div></div></div><div class="position-relative w-100 scroll-margin bg-bright-blue" data-testid="cardrow"><div class="container"><div class="card-deck"><div class="card bg-transparent mb-0" data-testid="cardcolumn"><div class="scroll-margin"></div><div class="card-body px-0"><div class="rich-text-cta text-black" data-testid="text"><div class="scroll-margin rich-text-container" data-testid="text-block-container"><p>We deliver measurement you can trust. Your ad server functions as a central source of truth, delivering exhaustive, reliable, and actionable measurement and verification capabilities.聽Adform's programmatic platform delivers a proven track record, innovative technology stack, and one of the most robust and exhausting feature sets available globally. We go the extra mile for enhanced safety, security, variability and measurement which is why the Adform Ad Server is MRC accredited for Display and Video Served Impressions plus Viewability across Desktop, Mobile Web & In-App. We also include our powerful proprietary anti-fraud solution, Bearskin, for free.</p> <p>Backed by Adform FLOW, the Adform Ad Server provides superior connectivity across the full life cycle of your campaigns for better insights, superior control, and extensive creative and DCO capabilities.</p></div></div></div></div></div></div></div><div class="position-relative w-100 scroll-margin bg-gray-6" data-testid="cardrow"><div class="container"><h2 class="mb-0 mt-0 pt-2 heading-cta bold-heading text-black text-center" data-testid="rowheading">Explore our solutions</h2><div class="card-deck"><div class="card bg-transparent mb-0 text-center" data-testid="cardcolumn"><div class="scroll-margin"></div><div class="card-body"><a href="/solutions/demand-side-platform/" target="_self" class="btn btn-secondary btn-dark-blue" data-testid="link">DSP</a></div></div><div class="card bg-transparent mb-0 text-center" data-testid="cardcolumn"><div class="scroll-margin"></div><div class="card-body"><a href="/solutions/data-management-platform/" target="_self" class="btn btn-secondary btn-dark-blue" data-testid="link">DMP</a></div></div><div class="card bg-transparent mb-0 text-center" data-testid="cardcolumn"><div class="scroll-margin"></div><div class="card-body"><a href="/solutions/identity/" target="_self" class="btn btn-secondary btn-dark-blue" data-testid="link">Identity</a></div></div></div></div></div><div class="container block-bucket"><div class="row"><div class="col"><div class="overflow-wrap scroll-margin-overlap-inherit"><div data-testid="bucket-wrapper" class="my-3 my-lg-4"><h2 class="scroll-margin text-center">Let鈥檚 make a difference together</h2><div class="scroll-margin rich-text-container text-center" data-testid="text-block-container"><p>Find new combinations to compete through the most powerful and safe media buying platform</p></div><p class="text-center" data-testid="button-container"><a href="/contact-us/" target="_self" class="btn btn-lime btn-lime-dark-blue " data-testid="link">Contact Adform</a></p></div></div></div></div></div><footer><div class="d-flex flex-row"><div class="flex-grow-1 footer-menu"><div class="d-flex flex-lg-row flex-column m-4" data-testid="sections"><div class="flex-fill flex-column m-2 d-none d-lg-flex"><h4 data-testid="title">Careers</h4></div><div class="d-flex flex-fill flex-column m-2"><h4 data-testid="title">Company</h4></div><div class="d-flex flex-fill flex-column m-2"><h4 data-testid="title">Leadership</h4></div><div class="d-flex flex-fill flex-column m-2"><h4 data-testid="title">Policies</h4></div></div></div><div class="w-25 d-none d-lg-block bg-light"><div data-testid="companyTextContainer" class="p-4"><h4>Adform</h4> <h6>Silkegade 3B,<br />1113 Copenhagen</h6> <h6>Tel: +45 3535 7100</h6></div></div></div><div class="container d-flex flex-column flex-md-row-reverse align-items-center align-items-sm-start justify-content-between pt-3"><div class="d-flex flex-wrap justify-content-center"><a class="mr-4 mb-3" href="https://twitter.com/adform" id="twitter" target="_blank" rel="noopener noreferrer" aria-label="twitter"><span class="fab fa-twitter s-media-twitter"></span></a><a class="mr-4 mb-3" href="https://www.facebook.com/adform" id="facebook" target="_blank" rel="noopener noreferrer" aria-label="facebook"><span class="fab fa-facebook s-media-facebook"></span></a><a class="mr-4 mb-3" href="https://www.instagram.com/adform" id="instagram" target="_blank" rel="noopener noreferrer" aria-label="instagram"><span class="fab fa-instagram s-media-instagram"></span></a><a class="mr-4 mb-3" href="https://vimeo.com/adform" id="vimeo" target="_blank" rel="noopener noreferrer" aria-label="vimeo"><span class="fab fa-vimeo s-media-vimeo"></span></a><a href="https://www.linkedin.com/company/72240" id="linkedin" target="_blank" rel="noopener noreferrer" aria-label="linkedin"><span class="fab fa-linkedin s-media-linkedin mb-3"></span><span class="s-media-linkedin position-relative">聽庐</span></a></div><div id="copyright" class="d-flex text-center text-sm-left py-3"><small>漏聽2024聽 Adform. All rights reserved.</small></div></div></footer></div></div> <script src=/front-end/scripts/runtime.b701a9e22be1d7f0e8e3.js></script> <script src=/front-end/scripts/vendors.6a3ab01e4523e8fd9627.js></script> <script src=/front-end/scripts/Story.10e1de0a5062425c93aa.js></script> <script src=/front-end/scripts/tracking.a9cf96fd45372d97d66f.js></script> <script src="/front-end/plugins/lazysizes.min.js" type="text/javascript" async=""></script> <script>ReactDOM.hydrate(React.createElement(Story, {"contentBlocks":[{"id":1,"blockType":"bucket","blocks":[{"id":101,"blockType":"achievement","heading":"Ad Servers have revolutionized our relationship with the internet","text":"\u003cp\u003eAd servers are the foundational layer聽of modern advertising, democratizing聽the internet with ad powered content and giving advertisers a control聽center to create, deliver, monitor and聽optimize their ads across all channels聽present and future.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe 5 key challenges of advertisers today:\u003c/strong\u003e\u003c/p\u003e\n\u003cp\u003e- Unreliable ad delivery\u003cbr /\u003e- Fraudulent counting\u003cbr /\u003e- Disconnected reporting\u003cbr /\u003e- No understanding of true attribution\u003cbr /\u003e- Blindness beyond the advertisers website\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\u0022/resources/resources/the-ad-server-renaissance-game-changing-attribution-in-a-first-party-world/\u0022 title=\u0022The Ad Server Renaissance: Game-Changing Attribution in a First-Party World\u0022\u003eDownload our white paper \u003c/a\u003e\u003c/strong\u003eto learn more about these challenges and how Adform is able to help you solve them\u003c/p\u003e","image":{"id":0,"url":"/media/nu5f02kv/microsoftteams-image-153-copy.png","name":"Microsoftteams Image (153) Copy","width":522,"height":623,"isVector":false},"imagePosition":"right","button":{"id":0,"url":"/resources/resources/the-ad-server-renaissance-game-changing-attribution-in-a-first-party-world/","caption":"The Ad Server Renaissance: Game-Changing Attribution in a First-Party World","isExternal":false},"trackingId":null,"trackingPointName":null,"clickableElement":"image","imageZoom":true,"videoUrl":null,"alternativeText":"","contentAlignment":"left","secondaryButton":null,"secondaryButtonTrackingId":"","secondaryButtonTrackingPointName":"","secondaryButtonStyle":null,"achievementButtonStyle":null,"contentBlockId":null},{"id":102,"blockType":"heading","hierarchyLevel":3,"sectionTitle":"If you would like more information you can also request a demo","theme":"none","isBold":false,"contentAlignment":"center","contentBlockId":null},{"id":103,"blockType":"button","link":{"id":0,"url":"/demo-request/","caption":"Demo Request","isExternal":false},"style":"purple","trackingId":"2150231","trackingPointName":"button_adserver_demo","contentAlignment":"center","contentBlockId":null}],"contentBlockId":null},{"id":2,"blockType":"cardrow","theme":"solidBrightBlue","columns":[{"id":1,"image":{"id":0,"url":null,"name":null,"width":null,"height":null,"isVector":false},"alternativeText":"","heading":"","text":"\u003cp\u003eThe ad server is the foundational level for impactful digital personalized advertising. 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