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Similarly, with the help of mean and rank satisfaction level of online buyers also studied in Indian context. Reliability coefficient for the scale was satisfactory and further correspondence analysis is done to study the relation between agreement factors and ~~tisfaction of online buyers. .Instrument is executed on 802 samples of Satara District sate Maharashtra India to find out correspondence analysis of online service buyers Managerial implications and measures tor improvement are discussed.","author":[{"@context":"https://schema.org","@type":"Person","name":"Sarang S Bhola"}],"contributor":[],"dateCreated":"2015-12-28","dateModified":"2015-12-28","datePublished":null,"headline":"ANALYSIS OF FACTORS INFLUENCING ONLINE SERVICE BUYERS","inLanguage":"en","keywords":["Online Shopping Behaviour"],"locationCreated":null,"publication":null,"publisher":{"@context":"https://schema.org","@type":"Organization","name":null},"image":null,"thumbnailUrl":null,"url":"https://www.academia.edu/19879015/ANALYSIS_OF_FACTORS_INFLUENCING_ONLINE_SERVICE_BUYERS","sourceOrganization":[{"@context":"https://schema.org","@type":"EducationalOrganization","name":"yckmccollege"}]}</script><link rel="stylesheet" media="all" href="//a.academia-assets.com/assets/single_work_page/loswp-102fa537001ba4d8dcd921ad9bd56c474abc201906ea4843e7e7efe9dfbf561d.css" /><link rel="stylesheet" media="all" href="//a.academia-assets.com/assets/design_system/body-8d679e925718b5e8e4b18e9a4fab37f7eaa99e43386459376559080ac8f2856a.css" /><link rel="stylesheet" media="all" href="//a.academia-assets.com/assets/design_system/button-3cea6e0ad4715ed965c49bfb15dedfc632787b32ff6d8c3a474182b231146ab7.css" /><link rel="stylesheet" media="all" 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Similarly, with the help of mean and rank satisfaction level of online buyers also studied in Indian context. Reliability coefficient for the scale was satisfactory and further correspondence analysis is done to study the relation between agreement factors and ~~tisfaction\nof online buyers. .Instrument is executed on 802 samples of Satara District sate Maharashtra India to find out correspondence analysis of online service buyers Managerial implications and measures tor improvement are discussed."},"document_type":"paper","pre_hit_view_count_baseline":null,"quality":"high","language":"en","title":"ANALYSIS OF FACTORS INFLUENCING ONLINE SERVICE BUYERS","broadcastable":true,"draft":null,"has_indexable_attachment":true,"indexable":true}}["work"]; window.loswp.workCoauthors = [17731614]; window.loswp.locale = "en"; window.loswp.countryCode = "SG"; window.loswp.cwvAbTestBucket = ""; window.loswp.designVariant = "ds_vanilla"; window.loswp.fullPageMobileSutdModalVariant = "full_page_mobile_sutd_modal"; window.loswp.useOptimizedScribd4genScript = false; window.loswp.appleClientId = 'edu.academia.applesignon';</script><script defer="" src="https://accounts.google.com/gsi/client"></script><div class="ds-loswp-container"><div class="ds-work-card--grid-container"><div class="ds-work-card--container js-loswp-work-card"><div class="ds-work-card--cover"><div class="ds-work-cover--wrapper"><div class="ds-work-cover--container"><button class="ds-work-cover--clickable js-swp-download-button" data-signup-modal="{"location":"swp-splash-paper-cover","attachmentId":40895560,"attachmentType":"pdf"}"><img alt="First page of “ANALYSIS OF FACTORS INFLUENCING ONLINE SERVICE BUYERS”" class="ds-work-cover--cover-thumbnail" src="https://0.academia-photos.com/attachment_thumbnails/40895560/mini_magick20220702-592-7bcfqx.png?1656813000" /><img alt="PDF Icon" class="ds-work-cover--file-icon" src="//a.academia-assets.com/assets/single_work_splash/adobe.icon-574afd46eb6b03a77a153a647fb47e30546f9215c0ee6a25df597a779717f9ef.svg" /><div class="ds-work-cover--hover-container"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span><p>Download Free PDF</p></div><div class="ds-work-cover--ribbon-container">Download Free PDF</div><div class="ds-work-cover--ribbon-triangle"></div></button></div></div></div><div class="ds-work-card--work-information"><h1 class="ds-work-card--work-title">ANALYSIS OF FACTORS INFLUENCING ONLINE SERVICE BUYERS</h1><div class="ds-work-card--work-authors ds-work-card--detail"><a class="ds-work-card--author js-wsj-grid-card-author ds2-5-body-md ds2-5-body-link" data-author-id="17731614" href="https://yckmccollege.academia.edu/SarangBhola"><img alt="Profile image of Sarang S Bhola" class="ds-work-card--author-avatar" src="https://0.academia-photos.com/17731614/4953938/12572565/s65_sarang.bhola.jpg" />Sarang S Bhola</a></div><div class="ds-work-card--detail"><div class="ds-work-card--work-metadata"><div class="ds-work-card--work-metadata__stat"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">visibility</span><p class="ds2-5-body-sm" id="work-metadata-view-count">…</p></div><div class="ds-work-card--work-metadata__stat"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">description</span><p class="ds2-5-body-sm">6 pages</p></div><div class="ds-work-card--work-metadata__stat"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">link</span><p class="ds2-5-body-sm">1 file</p></div></div><script>(async () => { const workId = 19879015; const worksViewsPath = "/v0/works/views?subdomain_param=api&work_ids%5B%5D=19879015"; const getWorkViews = async (workId) => { const response = await fetch(worksViewsPath); if (!response.ok) { throw new Error('Failed to load work views'); } const data = await response.json(); return data.views[workId]; }; // Get the view count for the work - we send this immediately rather than waiting for // the DOM to load, so it can be available as soon as possible (but without holding up // the backend or other resource requests, because it's a bit expensive and not critical). const viewCount = await getWorkViews(workId); const updateViewCount = (viewCount) => { const viewCountNumber = Number(viewCount); if (!viewCountNumber) { throw new Error('Failed to parse view count'); } const commaizedViewCount = viewCountNumber.toLocaleString(); const viewCountBody = document.getElementById('work-metadata-view-count'); if (viewCountBody) { viewCountBody.textContent = `${commaizedViewCount} views`; } else { throw new Error('Failed to find work views element'); 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Similarly, with the help of mean and rank satisfaction level of online buyers also studied in Indian context. Reliability coefficient for the scale was satisfactory and further correspondence analysis is done to study the relation between agreement factors and ~~tisfaction of online buyers. .Instrument is executed on 802 samples of Satara District sate Maharashtra India to find out correspondence analysis of online service buyers Managerial implications and measures tor improvement are discussed.</p><div class="ds-work-card--button-container"><button class="ds2-5-button js-swp-download-button" data-signup-modal="{"location":"continue-reading-button--work-card","attachmentId":40895560,"attachmentType":"pdf","workUrl":"https://www.academia.edu/19879015/ANALYSIS_OF_FACTORS_INFLUENCING_ONLINE_SERVICE_BUYERS"}">See full PDF</button><button class="ds2-5-button ds2-5-button--secondary js-swp-download-button" data-signup-modal="{"location":"download-pdf-button--work-card","attachmentId":40895560,"attachmentType":"pdf","workUrl":"https://www.academia.edu/19879015/ANALYSIS_OF_FACTORS_INFLUENCING_ONLINE_SERVICE_BUYERS"}"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span>Download PDF</button></div></div></div></div><div data-auto_select="false" data-client_id="331998490334-rsn3chp12mbkiqhl6e7lu2q0mlbu0f1b" data-doc_id="40895560" data-landing_url="https://www.academia.edu/19879015/ANALYSIS_OF_FACTORS_INFLUENCING_ONLINE_SERVICE_BUYERS" data-login_uri="https://www.academia.edu/registrations/google_one_tap" data-moment_callback="onGoogleOneTapEvent" id="g_id_onload"></div><div class="ds-top-related-works--grid-container"><div class="ds-related-content--container ds-top-related-works--container"><h2 class="ds-related-content--heading">Related papers</h2><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="0" data-entity-id="7342753" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/7342753/A_Research_Study_to_Measure_Consumer_Satisfaction_and_Loyalty_with_Online_Purchasing_in_the_Gujarat_State_Dr_Nishant_V_Vachhani">A Research Study to Measure Consumer Satisfaction and Loyalty with Online Purchasing in the Gujarat State - Dr. Nishant V. 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But facing some difficulties.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Validity Matters in the Customer Satisfaction Towards Online Purchase","attachmentId":105480106,"attachmentType":"pdf","work_url":"https://www.academia.edu/106228913/Validity_Matters_in_the_Customer_Satisfaction_Towards_Online_Purchase","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/106228913/Validity_Matters_in_the_Customer_Satisfaction_Towards_Online_Purchase"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="4" data-entity-id="50946145" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/50946145/Effects_of_Online_Services_Level_on_Purchase_Intentions_of_Consumers_before_Making_Online_Transactions">Effects of Online Services Level on Purchase Intentions of Consumers before Making Online Transactions</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="10976520" href="https://independent.academia.edu/UmairBinTufail">Umair Bin Tufail</a></div><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Effects of Online Services Level on Purchase Intentions of Consumers before Making Online Transactions","attachmentId":68822973,"attachmentType":"pdf","work_url":"https://www.academia.edu/50946145/Effects_of_Online_Services_Level_on_Purchase_Intentions_of_Consumers_before_Making_Online_Transactions","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/50946145/Effects_of_Online_Services_Level_on_Purchase_Intentions_of_Consumers_before_Making_Online_Transactions"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="5" data-entity-id="84266780" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/84266780/Quality_of_Service_e_commerce_on_Consumer_Satisfaction_with_Method_E_Servqual_Studies_in_Student_Banjarmasin_South_Kalimantan_">Quality of Service e-commerce on Consumer Satisfaction with Method E-Servqual (Studies in Student Banjarmasin South Kalimantan)</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="44446288" href="https://independent.academia.edu/YuliartiRezeki">Yuliarti Rezeki</a></div><p class="ds-related-work--metadata ds2-5-body-xs">2020</p><p class="ds-related-work--abstract ds2-5-body-sm">The application of information communication technology that can be used to support the sales system is E-commerce. E-commerce is the sales made through electronic media. E-commerce as one type of electronic business mechanism that focuses on individual-based business transactions using the Internet as a medium of exchange of goods or services either. E-commerce brings great business opportunities (such as the sale of products and the provision of online services) and revenue growth. Therefore, the company is vying to provide online services either instead of or in addition to the traditional offlinenya services. However, despite the increasing number of customers for online shopping, e-commerce proved more complicated than the traditional way of doing business. The research objective is to analyze the quality of e-commerce pelayana on consumer satisfaction in Indonesia Online Store Students in Singapore, the approach used to measure the quality of service is using ESERVQUAL, which ...</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Quality of Service e-commerce on Consumer Satisfaction with Method E-Servqual (Studies in Student Banjarmasin South Kalimantan)","attachmentId":89349179,"attachmentType":"pdf","work_url":"https://www.academia.edu/84266780/Quality_of_Service_e_commerce_on_Consumer_Satisfaction_with_Method_E_Servqual_Studies_in_Student_Banjarmasin_South_Kalimantan_","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/84266780/Quality_of_Service_e_commerce_on_Consumer_Satisfaction_with_Method_E_Servqual_Studies_in_Student_Banjarmasin_South_Kalimantan_"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="6" data-entity-id="43384019" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/43384019/A_Study_on_Buying_Behaviour_Customer_Satisfaction_towards_Online_Shopping">A Study on Buying Behaviour Customer Satisfaction towards Online Shopping</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="6916255" href="https://pondiuni-anthropology.academia.edu/SampathNagi">Sampath Nagi</a></div><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"A Study on Buying Behaviour Customer Satisfaction towards Online Shopping","attachmentId":63678606,"attachmentType":"pdf","work_url":"https://www.academia.edu/43384019/A_Study_on_Buying_Behaviour_Customer_Satisfaction_towards_Online_Shopping","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/43384019/A_Study_on_Buying_Behaviour_Customer_Satisfaction_towards_Online_Shopping"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="7" data-entity-id="11861879" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/11861879/A_STUDY_ON_THE_CUSTOMER_SATISFACTION_TOWARDS_ONLINE_SHOPPING_IN_CHENNAI_CITY">A STUDY ON THE CUSTOMER SATISFACTION TOWARDS ONLINE SHOPPING IN CHENNAI CITY</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="3775225" href="https://independent.academia.edu/TJPRCPublication">TJPRC Publication</a></div><p class="ds-related-work--abstract ds2-5-body-sm">This study titled “A Study on Customer Satisfaction towards Online Shopping in Chennai City” has been undertaken to understand the factors influencing customers’ online shopping decisions and how these factors affect customer satisfaction. Descriptive Research Design has been used for this study. A well-structured questionnaire was designed and administered to collect samples across Chennai. Due to the need for a variety of respondents who have had previous experience with online shopping, judgment sampling technique was chosen. The study has been undertaken with reference to a sample size of 105 respondents. After collecting the data, the data was classified, tabulated and codified. Necessary statistical tools such as Percentage Analysis and Chi Square tests have been used to interpret the data. The results of this study may be of great use to businesses which are looking to expand into or venture into the online shopping environment.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"A STUDY ON THE CUSTOMER SATISFACTION TOWARDS ONLINE SHOPPING IN CHENNAI CITY","attachmentId":37254295,"attachmentType":"pdf","work_url":"https://www.academia.edu/11861879/A_STUDY_ON_THE_CUSTOMER_SATISFACTION_TOWARDS_ONLINE_SHOPPING_IN_CHENNAI_CITY","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/11861879/A_STUDY_ON_THE_CUSTOMER_SATISFACTION_TOWARDS_ONLINE_SHOPPING_IN_CHENNAI_CITY"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="8" data-entity-id="9448048" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/9448048/An_Assessment_of_the_Factors_Affecting_the_Consumer_Satisfaction_on_Online_Purchase_in_Dhaka_City_Bangladesh">An Assessment of the Factors Affecting the Consumer Satisfaction on Online Purchase in Dhaka City, Bangladesh</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="21670682" href="https://bubt.academia.edu/NKSarker">NK Sarker</a></div><p class="ds-related-work--abstract ds2-5-body-sm">Internet user has been increased in Bangladesh day by day and many companies have already started their online businesses. This paper sets out to develop an overview of online consumer behavior and the satisfaction criteria’s in Bangladesh. The main objective of this research is to study, especially what are the factors affecting the consumers directly for online shopping. To this end, a survey was conducted and the 75 questionnaires were distributed among the people of different areas in Dhaka City. The replies have been analyzed by means of frequency distribution, average and chart analysis. The result of the survey analysis has shown that most of the respondents are male and their numbers are 48.The numbers of online consumers are 62 who have completed their graduation and prefer to make their purchases online. There are some factors such as satisfied with price and product quality has a positive impact on consumer satisfaction. Keywords: consumer buying behavior, online shopping, consumer satisfaction, internet, etc</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"An Assessment of the Factors Affecting the Consumer Satisfaction on Online Purchase in Dhaka City, Bangladesh","attachmentId":35687145,"attachmentType":"pdf","work_url":"https://www.academia.edu/9448048/An_Assessment_of_the_Factors_Affecting_the_Consumer_Satisfaction_on_Online_Purchase_in_Dhaka_City_Bangladesh","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/9448048/An_Assessment_of_the_Factors_Affecting_the_Consumer_Satisfaction_on_Online_Purchase_in_Dhaka_City_Bangladesh"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="9" data-entity-id="41730434" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/41730434/CUSTOMER_PREFERENCES_FOR_DIFFERENT_SERVICE_QUALITY_DIMENSIONS_IN_SELECTED_E_COMMERCE_WEBSITES_IN_INDIA">CUSTOMER PREFERENCES FOR DIFFERENT SERVICE QUALITY DIMENSIONS IN SELECTED E-COMMERCE WEBSITES IN INDIA</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="39122404" href="https://iaeme.academia.edu/publication">IAEME Publication</a></div><p class="ds-related-work--metadata ds2-5-body-xs">IAEME PUBLICATION, 2019</p><p class="ds-related-work--abstract ds2-5-body-sm">Introduction: Customer satisfaction is vital to ward off brief and long-time prices related to poor customer support. The short-term dissatisfaction that the customer experiences from the service of a business can act as an instigator to a walkout, while a protracted-time period dissatisfaction may cause them to abscond. The key to ensuring the likelihood that customers visit and transact with a website is to provide them a service that meets their expectations and satisfies them. The e-tailers should thus develop such high-end services that create a beautiful customer experience and gain their trust, commitment, and loyalty. Objective: The focus of the research paper is to analyze various electronic service quality dimensions namely perceived ease of use, perceived privacy, perceived website design, perceived personalization, perceived assurance, perceived responsiveness, perceived reliability and perceived information quality of online services provided by the selected e-commerce companies to the Indian consumers. The paper looks into the relevance of each dimension, impacting the online shoppers’ decision to shop from a specific platform. Methodology: One - way ANOVA was used to test the summated average scores of all the service quality dimensions and different selected online websites offering online shopping services. Findings: The study revealed that the website service quality dimensions have a dominant effect on customer perceived service quality, leading to repeat client patronage, which may later develop into customer loyalty</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"CUSTOMER PREFERENCES FOR DIFFERENT SERVICE QUALITY DIMENSIONS IN SELECTED E-COMMERCE WEBSITES IN INDIA","attachmentId":61888579,"attachmentType":"pdf","work_url":"https://www.academia.edu/41730434/CUSTOMER_PREFERENCES_FOR_DIFFERENT_SERVICE_QUALITY_DIMENSIONS_IN_SELECTED_E_COMMERCE_WEBSITES_IN_INDIA","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/41730434/CUSTOMER_PREFERENCES_FOR_DIFFERENT_SERVICE_QUALITY_DIMENSIONS_IN_SELECTED_E_COMMERCE_WEBSITES_IN_INDIA"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div></div></div><div class="ds-sticky-ctas--wrapper js-loswp-sticky-ctas hidden"><div class="ds-sticky-ctas--grid-container"><div class="ds-sticky-ctas--container"><button class="ds2-5-button js-swp-download-button" data-signup-modal="{"location":"continue-reading-button--sticky-ctas","attachmentId":40895560,"attachmentType":"pdf","workUrl":null}">See full PDF</button><button class="ds2-5-button ds2-5-button--secondary js-swp-download-button" data-signup-modal="{"location":"download-pdf-button--sticky-ctas","attachmentId":40895560,"attachmentType":"pdf","workUrl":null}"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span>Download PDF</button></div></div></div><div class="ds-below-fold--grid-container"><div class="ds-work--container js-loswp-embedded-document"><div class="attachment_preview" data-attachment="Attachment_40895560" style="display: none"><div class="js-scribd-document-container"><div class="scribd--document-loading js-scribd-document-loader" style="display: block;"><img alt="Loading..." src="//a.academia-assets.com/images/loaders/paper-load.gif" /><p>Loading Preview</p></div></div><div style="text-align: center;"><div class="scribd--no-preview-alert js-preview-unavailable"><p>Sorry, preview is currently unavailable. 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